CN106649737A - Pushing method and pushing device for search result of variety query - Google Patents
Pushing method and pushing device for search result of variety query Download PDFInfo
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- CN106649737A CN106649737A CN201611209280.2A CN201611209280A CN106649737A CN 106649737 A CN106649737 A CN 106649737A CN 201611209280 A CN201611209280 A CN 201611209280A CN 106649737 A CN106649737 A CN 106649737A
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- 230000009471 action Effects 0.000 claims description 14
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- 238000012544 monitoring process Methods 0.000 claims description 13
- 230000001143 conditioned effect Effects 0.000 claims description 9
- 238000012216 screening Methods 0.000 abstract 1
- 230000001154 acute effect Effects 0.000 description 8
- 230000008901 benefit Effects 0.000 description 5
- 238000012360 testing method Methods 0.000 description 3
- 230000000694 effects Effects 0.000 description 2
- 238000012986 modification Methods 0.000 description 2
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- 239000000047 product Substances 0.000 description 2
- 238000009738 saturating Methods 0.000 description 2
- 230000008859 change Effects 0.000 description 1
- 238000004590 computer program Methods 0.000 description 1
- 238000002716 delivery method Methods 0.000 description 1
- 238000013461 design Methods 0.000 description 1
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- 235000013399 edible fruits Nutrition 0.000 description 1
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Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
Abstract
The invention provides a pushing method and a pushing device for a search result of a variety query. The method comprises the following steps: grabbing a variety UGC search result item from an appointed UGC website, wherein the appointed UGC website comprises a big data level UGC search result item; screening a plurality of variety keywords from a variety UGC content corresponding to the variety UGC search result and integrating the plurality of variety keywords to create a variety keyword list for variety query; when receiving a search request for any one variety keyword in the variety keyword list, acquiring a high-quality UGC search result item matched with the variety keyword from the variety UGC search result item; and pushing the high-quality UGC search result item matched with the variety keyword to a search result page in a self display form. According to the technical scheme, the high-quality UGC search result item for the variety query can be recommended to a user, so that the click rate of the user on the search result item is increased, and the user experience on a search engine is improved.
Description
Technical field
The present invention relates to Internet technical field, more particularly to a kind of Search Results for variety class query are pushed away
Delivery method and device.
Background technology
Include substantial amounts of user's contributing content, such as forum's note, top news number, interest clan model in modern network, I
These contents are referred to as into high-quality UGC website.High-quality UGC website has in terms of content lot of advantages, for example:(1) data are come
Individual is come from, with independence;(2) website of mhkc class is due to being available for many people to comment on, therefore, it is possible to cause the sympathetic response of user;
(3) for same search question and answer, high-quality UGC website can supplement high-quality Search Results, therefore extended read to a certain extent
The property read;Etc..
It follows that it is no lack of many high-quality information in high-quality UGC website, however, in existing search engine products simultaneously
These high-quality information can not fully be excavated, and be brought in relevant search result.That is, user wants to search for certain
During the content of a little high-quality information classes, still need to from humongous search results item make a look up, not only waste user time, and cause to use
Family reduces to the using experience degree of search engine.
Especially when variety show class query is searched for, most of users can check that some users oneself cut on network
Video, acute welcome guest thoroughly, the acute data such as result, star's Eight Diagrams thoroughly collected.And current search engine products are directed to all
The Search Results of variety show class query all blend together battle line in the left side of search results pages, while in search results pages
Right side recommend related-program or star as user in the form of list and picture and text are recommended.However, right side recommends to recommend in region
Related-program or star often with the variety show class query relation of user's search less, therefore clicking rate is relatively low, causes the right side
Region is recommended well to play its recommendation effect in side.Additionally, user is needed in a large amount of search result items represented from left side
Oneself content interested is searched, is extremely lost time.
The content of the invention
In view of the above problems, it is proposed that the present invention so as to provide one kind overcome the problems referred to above or at least in part solve on
State the method for pushing and device of the Search Results for variety class query of problem.
According to one aspect of the present invention, there is provided a kind of method for pushing of the Search Results for variety class query, bag
Include:
Variety class UGC search result items are captured from specified UGC websites, the specified UGC websites include big data level
Other UGC search result items;
Multiple variety class keywords are filtered out from the corresponding variety class UGC content of the variety class UGC search result items,
And gather the plurality of variety class keywords, to create the variety class keywords vocabulary for variety class query;
When the searching request of the arbitrary variety class keywords in receiving for the variety class keywords vocabulary, from institute
State and the high-quality UGC search result items matched with the variety class keywords are obtained in variety class UGC search result items;
The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format
Search results pages, itself display format of the high-quality UGC search result items includes the figure with variety class video interception as front cover
Piece display format, with least one in the text importing form of the entitled link of variety class UGC content.
Alternatively, it is described from specified UGC websites capture variety class UGC search result items, including it is following at least one:
The Info channel path of variety class is obtained, and is captured from specified UGC websites according to the Info channel path comprehensive
Skill class UGC search result items;
Extract the keyword in the corresponding title of each UGC search result items in the specified UGC websites;According to the pass
Keyword determines the type of each UGC search result items;Variety class is captured from the UGC search result items according to the type
UGC search result items;
It is the variety class UGC Search Results to extract comprising the corresponding UGC search result items of following at least one UGC content
:Amusement Eight Diagrams, variety information, variety show comment.
Alternatively, the high-quality matched with the variety class keywords is obtained from the variety class UGC search result items
UGC search result items, including:
Capture from the variety class UGC search result items matching with the variety class keywords and meet default
The variety class UGC search result items of condition, as the high-quality UGC search result items matched with the variety class keywords.
Alternatively, it is described it is pre-conditioned including it is following at least one:
UGC video segments;
Comprising the variety show content not yet broadcasted in UGC contents;
The personage information related to the variety class keywords is included in UGC contents.
Alternatively, when the high-quality UGC search result items include multiple, will match with the variety class keywords
High-quality UGC search result items push to search results pages according to its own display format, including:
The plurality of high-quality UGC search result items are ranked up according to predetermined order element, the predetermined order element
Issuing time, comment number including each high-quality UGC search result items, at least one in the last comment time;
Multiple high-quality UGC search result items after by the sequence push to Search Results according to its own display format
Page.
Alternatively, the high-quality UGC search result items include video item;Will be excellent with what the variety class keywords matched
Matter UGC search result items push to search results pages according to its own display format, including:
The corresponding front cover picture of the video item is pushed to into the first position of the search results pages;
Correspondence position on the front cover picture provides the first mark for playing the video item correspondence video;
When the trigger action to the described first mark is received, into the corresponding video page of the video item, and broadcast
Put the video.
Alternatively, when the video item includes multiple, the video item is pushed to into institute according to its own display format
The first position of search results pages is stated, including:
Show that the plurality of video item difference is corresponding in the way of carousel at the first position of the search results pages
Front cover picture.
Alternatively, the high-quality UGC search result items include Text Link item;To match with the variety class keywords
High-quality UGC search result items push to search results pages according to its own display format, including:
The Text Link item is pushed to into the second position of the search results pages;
When the trigger action to the Text Link item is received, enter and show that the Text Link item is corresponding
UGC contents.
Alternatively, by the high-quality UGC search result items matched with the variety class keywords according to its own display shape
Formula is pushed to after search results pages, and methods described also includes:
Count the clicking rate of the high-quality UGC search result items;
When the clicking rate of the high-quality UGC search result items is less than default clicking rate, cancel in the search results pages
On push operation to the high-quality UGC search result items;
Whether the high-quality UGC search result items that display is cancelled described in monitoring are updated;
If so, then again the high-quality UGC search result items after the renewal are pushed to into search results pages.
Alternatively, by the high-quality UGC search result items matched with the variety class keywords according to its own display shape
Formula pushes to search results pages, including:
The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format
The associated recommendation region of the search results pages.
According to another aspect of the present invention, there is provided a kind of pusher of the Search Results for variety class query,
Including:
Handling module, is suitable to capture variety class UGC search result items from specified UGC websites, in the specified UGC websites
Including the UGC search result items of big data rank;
Creation module, is suitable to from the corresponding variety class UGC content of the variety class UGC search result items to filter out multiple
Variety class keywords, and gather the plurality of variety class keywords, to create the variety class keywords word for variety class query
Table;
Acquisition module, is suitable to that searching for the arbitrary variety class keywords in the variety class keywords vocabulary ought be received
When rope is asked, high-quality UGC matched with the variety class keywords is obtained from the variety class UGC search result items and is searched for
Result items;
First pushing module, is suitable to the high-quality UGC search result items that will be matched with the variety class keywords according to it
Itself display format pushes to search results pages, and itself display format of the high-quality UGC search result items is included with variety class
Video interception for front cover picture display format, with the text importing form of the entitled link of variety class UGC content extremely
Few one kind.
Alternatively, the handling module be further adapted for it is following at least one:
The Info channel path of variety class is obtained, and is captured from specified UGC websites according to the Info channel path comprehensive
Skill class UGC search result items;
Extract the keyword in the corresponding title of each UGC search result items in the specified UGC websites;According to the pass
Keyword determines the type of each UGC search result items;Variety class is captured from the UGC search result items according to the type
UGC search result items;
It is the variety class UGC Search Results to extract comprising the corresponding UGC search result items of following at least one UGC content
:Amusement Eight Diagrams, variety information, variety show comment.
Alternatively, the acquisition module is further adapted for:
Capture from the variety class UGC search result items matching with the variety class keywords and meet default
The variety class UGC search result items of condition, as the high-quality UGC search result items matched with the variety class keywords.
Alternatively, it is described it is pre-conditioned including it is following at least one:
UGC video segments;
Comprising the variety show content not yet broadcasted in UGC contents;
The personage information related to the variety class keywords is included in UGC contents.
Alternatively, first pushing module is further adapted for:
When the high-quality UGC search result items include multiple, the plurality of high-quality UGC is searched according to predetermined order element
Rope result items are ranked up, the issuing time of the predetermined order element including each high-quality UGC search result items, comment number, most
At least one in the nearly comment time once;
Multiple high-quality UGC search result items after by the sequence push to Search Results according to its own display format
Page.
Alternatively, the high-quality UGC search result items include video item;First pushing module is further adapted for:
The corresponding front cover picture of the video item is pushed to into the first position of the search results pages;
Correspondence position on the front cover picture provides the first mark for playing the video item correspondence video;
When the trigger action to the described first mark is received, into the corresponding video page of the video item, and broadcast
Put the video.
Alternatively, first pushing module is further adapted for:
When the video item includes multiple, institute is shown in the way of carousel at the first position of the search results pages
State multiple video items and distinguish corresponding front cover picture.
Alternatively, the high-quality UGC search result items include Text Link item;First pushing module is further adapted for:
The Text Link item is pushed to into the second position of the search results pages;
When the trigger action to the Text Link item is received, enter and show that the Text Link item is corresponding
UGC contents.
Alternatively, described device also includes:
Statistical module, is suitable to for the high-quality UGC search result items matched with the variety class keywords to push to search
After result page, the clicking rate of the high-quality UGC search result items is counted;
Cancel module, be suitable to, when the clicking rate of the high-quality UGC search result items is less than default clicking rate, cancel in institute
State in search results pages to the push operation of the high-quality UGC search result items;
Whether monitoring modular, the high-quality UGC search result items for being suitable to be cancelled described in monitoring display are updated;
Second pushing module, if being suitable to monitor that the high-quality UGC search result items for being cancelled display are updated, weighs
Newly the high-quality UGC search result items after the renewal are pushed to into search results pages.
Alternatively, first pushing module is further adapted for:
The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format
The associated recommendation region of the search results pages.
Using technical scheme provided in an embodiment of the present invention, by from the specified UGC nets including a large amount of UGC search result items
Variety class UGC search result items are captured in standing, and then is sieved from the corresponding variety class UGC content of variety class UGC search result items
Multiple variety class keywords are selected, gathers multiple variety class keywords, to create the variety class keywords for variety class query
Vocabulary.When the searching request of the arbitrary variety class keywords in receiving for variety class keywords vocabulary, from variety class UGC
Obtain the high-quality UGC search result items matched with variety class keywords in search result items, and by high-quality UGC search result items
Search results pages are pushed to according to its own display format so that can represent for variety class for user in search results pages
The high-quality UGC search result items of query, such as video of user oneself editing, acute welcome guest thoroughly, acute result, star's Eight Diagrams etc. thoroughly
Data, and these high-quality UGC search result items exactly can most cause the interest of user, therefore the technical scheme can directly by pin
User is showed to the high-quality UGC search result items of variety class query, and is searched from a large amount of search result items certainly without the need for user
Oneself content interested, so as to improve clicking rate of the user to search result items, and improves use body of the user to search engine
Degree of testing.
Described above is only the general introduction of technical solution of the present invention, in order to better understand the technological means of the present invention,
And can be practiced according to the content of specification, and in order to allow the above and other objects of the present invention, feature and advantage can
Become apparent, below especially exemplified by the specific embodiment of the present invention.
According to the detailed description below in conjunction with accompanying drawing to the specific embodiment of the invention, those skilled in the art will be brighter
Above-mentioned and other purposes, the advantages and features of the present invention.
Description of the drawings
By the detailed description for reading hereafter preferred embodiment, various other advantages and benefit is common for this area
Technical staff will be clear from understanding.Accompanying drawing is only used for illustrating the purpose of preferred embodiment, and is not considered as to the present invention
Restriction.And in whole accompanying drawing, it is denoted by the same reference numerals identical part.In the accompanying drawings:
Fig. 1 is a kind of method for pushing of Search Results for variety class query according to an embodiment of the invention
Indicative flowchart;
Method for pushing of the Fig. 2 according to a kind of Search Results for variety class query of a specific embodiment of the invention
The schematic surface chart of middle search results pages;
Fig. 3 is a kind of pusher of Search Results for variety class query according to an embodiment of the invention
Schematic block diagram;
Fig. 4 is a kind of pusher of Search Results for variety class query in accordance with another embodiment of the present invention
Schematic block diagram.
Specific embodiment
The exemplary embodiment of the disclosure is more fully described below with reference to accompanying drawings.Although showing the disclosure in accompanying drawing
Exemplary embodiment, it being understood, however, that may be realized in various forms the disclosure and should not be by embodiments set forth here
Limited.On the contrary, there is provided these embodiments are able to be best understood from the disclosure, and can be by the scope of the present disclosure
Complete conveys to those skilled in the art.
Fig. 1 is a kind of method for pushing of Search Results for variety class query according to an embodiment of the invention
Indicative flowchart.As shown in figure 1, the method may include in general manner following steps S101-S104:
Step S101, captures variety class UGC search result items from specified UGC websites, it is intended that UGC websites include big number
According to the UGC search result items of rank.
Step S102, multiple variety classes is filtered out from the corresponding variety class UGC content of variety class UGC search result items and is closed
Keyword, and gather multiple variety class keywords, to create the variety class keywords vocabulary for variety class query.
Step S103, the searching request of the arbitrary variety class keywords in receiving for variety class keywords vocabulary
When, the high-quality UGC search result items matched with variety class keywords are obtained from variety class UGC search result items.
Step S104, by the high-quality UGC search result items matched with variety class keywords according to its own display format
Push to search results pages.Wherein, itself display format of high-quality UGC search result items is included with variety class video interception as envelope
The picture display format in face, with least one in the text importing form of the entitled link of variety class UGC content.
Using technical scheme provided in an embodiment of the present invention, by from the specified UGC nets including a large amount of UGC search result items
Variety class UGC search result items are captured in standing, and then is sieved from the corresponding variety class UGC content of variety class UGC search result items
Multiple variety class keywords are selected, gathers multiple variety class keywords, to create the variety class keywords for variety class query
Vocabulary.When the searching request of the arbitrary variety class keywords in receiving for variety class keywords vocabulary, from variety class UGC
Obtain the high-quality UGC search result items matched with variety class keywords in search result items, and by high-quality UGC search result items
Search results pages are pushed to according to its own display format so that can represent for variety class for user in search results pages
The high-quality UGC search result items of query, such as video of user oneself editing, acute welcome guest thoroughly, acute result, star's Eight Diagrams etc. thoroughly
Data, and these high-quality UGC search result items exactly can most cause the interest of user, therefore the technical scheme can directly by pin
User is showed to the high-quality UGC search result items of variety class query, and is searched from a large amount of search result items certainly without the need for user
Oneself content interested, so as to improve clicking rate of the user to search result items, and improves use body of the user to search engine
Degree of testing.
It is described in detail below for above-mentioned steps S101-S104.
Step S101 is first carried out, i.e., variety class UGC search result items is captured from specified UGC websites, it is intended that UGC websites
Include the UGC search result items of big data rank.Wherein, it is intended that UGC websites can be more high-quality in all kinds of UGC websites
Number of site, such as top news, interest clan, the website such as know.
Specifically, variety class UGC search result items can be captured by following at least one mode:
The Info channel path of mode one, acquisition variety class, and captured from specified UGC websites according to Info channel path
Variety class UGC search result items.
Mode two, the keyword extracted in the corresponding title of each UGC search result items specified in UGC websites;According to pass
Keyword determines the type of each UGC search result items;Captured from UGC search result items according to the type of each UGC search result items
Variety class UGC search result items.
For example, if comprising keyword " amusement ", " game " etc. in the corresponding title of UGC search result items, can determine that this
UGC search result items are variety class UGC search result items;If including keyword " body in the corresponding title of UGC search result items
Educate ", " football ", " swimming contest " etc., then can determine that the UGC search result items are sport category UGC search result items.
Mode three, extraction are the search of variety class UGC comprising the corresponding UGC search result items of following at least one UGC content
Result items:Amusement Eight Diagrams, variety information, variety show comment.It is main during the crawl variety class UGC search result items of employing mode three
To determine whether UGC search result items are variety class UGC search result items according to UGC contents.
Capture after variety class UGC search result items from specified UGC websites, continue executing with step S102, i.e., from variety class
Multiple variety class keywords are filtered out in the corresponding variety class UGC content of UGC search result items, and it is crucial to gather multiple variety classes
Word, to create the variety class keywords vocabulary for variety class query.Wherein, variety class keywords are for example:It is amusement, game, fast
Happy base camp etc..
After creating variety class keywords vocabulary, step S103 is continued executing with, i.e., when receiving for variety class keywords
During the searching request of the arbitrary variety class keywords in vocabulary, obtain crucial with variety class from variety class UGC search result items
The high-quality UGC search result items that word matches.Specifically, crawl and variety class keywords from variety class UGC search result items
It is matching and meet pre-conditioned variety class UGC search result items, as the high-quality matched with variety class keywords
UGC search result items.
Wherein, it is pre-conditioned including in UGC video segments, UGC contents comprising the variety show content, the UGC that not yet broadcast
Comprising at least one in personage's information related to variety class keywords in content.For example any user of UGC video segments is certainly
Own editing and the one section of video for uploading;Comprising the variety show content not yet broadcasted for example to a certain variety show in UGC contents
Play thoroughly;Comprising welcome guest's information in personage's information related to variety class keywords such as variety class program etc. in UGC contents.
After getting the high-quality UGC search result items matched with variety class keywords, step S104 is continued executing with, will
The high-quality UGC search result items matched with variety class keywords push to search results pages according to its own display format, its
In, itself display format of high-quality UGC search result items include picture display format with variety class video interception as front cover, with
At least one in the text importing form of the entitled link of variety class UGC content.In one embodiment, will be with variety class
The high-quality UGC search result items that keyword matches push to the associated recommendation area of search results pages according to its own display format
Domain.
In one embodiment, when the high-quality UGC search result items matched with variety class keywords include multiple, can
It is first according to predetermined order element to be ranked up multiple high-quality UGC search result items, the predetermined order element includes each high-quality
The issuing time of UGC search result items, comment number, at least one in the last comment time;Then by after sequence
Multiple high-quality UGC search result items push to search results pages according to its own display format.Because user is generally to newest one
The variety class program of phase or newest a few phases is interested, and less to previous variety class programming interests, therefore in sequence,
Can also sort according to the broadcast time of the corresponding variety show of each high-quality UGC search result items, broadcast time is nearer, then correspond to
High-quality UGC search result items sequence it is more forward.
As noted earlier, itself display format of high-quality UGC search result items is included with variety class video interception as front cover
Picture display format, with least one in the text importing form of the entitled link of variety class UGC content.Therefore showing
During high-quality UGC search result items, if high-quality UGC search result items are video item, the figure with variety class video interception as front cover
Piece display format is shown;If high-quality UGC search result items are Text Link item, shown in text importing form
Show.Both display formats are illustrated individually below.
In one embodiment, high-quality UGC search result items include video item.The embodiment can show as follows
High-quality UGC search result items:First, the corresponding front cover picture of video item is pushed to the first position of search results pages;Its
Secondary, the correspondence position on front cover picture provides the first mark for playing video item correspondence video;Again, it is right when receiving
During the trigger action of the first mark, into the corresponding video page of video item, and video is played.
When video item includes multiple, can also show described many in the way of carousel at the first position of search results pages
Individual video item distinguishes corresponding front cover picture.Wherein, first position can be arbitrary in associated recommendation region in search results pages
Uppermost display location in specified location, such as associated recommendation region.In the corresponding front cover picture of the multiple video items of carousel,
Can be on front cover picture or the lower section of front cover picture shows the title of the corresponding video item of each front cover picture.Additionally, can also be
Specified location in associated recommendation region adds " more " button, and when " more " button is somebody's turn to do in user's triggering, current page is jumped
Go to the page including more video items matched with variety class keywords.
In one embodiment, high-quality UGC search result items include Text Link item.The embodiment can be as follows
Show high-quality UGC search result items:First, Text Link item is pushed to the second position of search results pages;Secondly, when connecing
When receiving the trigger action to Text Link item, the corresponding UGC contents of Text Link item are entered and shown.Wherein, the second place
Can be arbitrary specified location, such as position below first position, by second in associated recommendation region in search results pages
The lower section for being placed in first position is installed, preferentially can represent the video matched with variety class keywords by user of graphic form
, so as to can more cause the interest of high-quality UGC search result items of the user to recommending in relevant search region.When Text Link item
Including it is multiple when, multiple high-quality UGC search result items can be ranked up according to predetermined order element, wherein, predetermined order unit
The issuing time of element including each high-quality UGC search result items, comment number, at least one in the last comment time.
The high-quality UGC Search Results matched with variety class keywords are shown in the associated recommendation region of search results pages
After, said method is further comprising the steps of:The clicking rate of statistics high-quality UGC search result items;When high-quality UGC Search Results
When the clicking rate of item is less than default clicking rate, cancels the display to high-quality UGC search result items in search results pages and operate, and
Continue to monitor and be cancelled the high-quality UGC search result items of display and whether be updated;If monitoring, high-quality UGC for being cancelled display is searched
Rope result items are updated, then show in search results pages the high-quality UGC search result items after updating again.For example, preset
The rate of hitting is set to 70%, when scanning for for variety class keywords " happy base camp ", if " happy with variety class keywords
The clicking rate of the high-quality UGC search result items that base camp " matches is less than 70%, then cancel in associated recommendation region pair with it is comprehensive
The display operation of the high-quality UGC search result items that skill class keywords " happy base camp " match, now in associated recommendation region
Show raw recommendation content for user, for example, recommend the famous person of some amusement circles in picture and text form.After display operation is cancelled, hold
Whether the high-quality UGC search result items that continuous monitoring matches with variety class keywords " happy base camp " are updated, when monitoring
The high-quality UGC search result items matched with variety class keywords " happy base camp " are updated (for example has user to upload new
Editing video segment to " happy base camp ") when, show " happy big with variety class keywords in associated recommendation region again
The high-quality UGC search result items that this battalion " matches.
Fig. 2 is searched when showing variety class keywords " happy base camp " being scanned in a specific embodiment of the invention
The surface chart of rope result page.As shown in Fig. 2 in the natural Search Results viewing area on the left of search results pages show with it is " happy
The related natural Search Results of base camp ", then show excellent with what " happy base camp " matched in the associated recommendation region on right side
Matter UGC search result items, including play saturating patch, welcome guest's information, user's editing video segment to variety show " happy base camp "
Deng.
As seen from Figure 2, in the top in associated recommendation region, multiple and " happy university degree is shown in the form of carousel picture
The front cover picture of the video item that battalion " matches, and the mark of its corresponding high-quality UGC search result items is shown below front cover picture
Topic " happy base camp's ghost step dance exercise ".User clicks on front cover picture or title, you can broadcasting of the triggering to correspondence video item
Operation.Also, " more " button is shown in the upper right side of video item, user clicks on is somebody's turn to do " more " button, current page
Jump to the page including more video items.In the lower section of video item, also show in Text Link form multiple and " happy big
The high-quality UGC search result items that this battalion " matches:It is " newest:Happy base camp's December 20 recorded welcome guest scene ", it is " happy big
Dog food is spread on the same stage every sky by this battalion ", " happy base camp challenge high-altitude creep plastic foil " etc..
Can be seen that by above-described embodiment, the push side of the Search Results for variety class query provided using the present invention
Method, the associated recommendation region on the right side of search results pages is no longer only that user recommends the little variety famous person of some user interests, and
It is the UGC search result items matched with variety class query for showing more high-quality for user, such as play to variety show is saturating
Patch, welcome guest's information, user's editing video segment etc., so that the associated recommendation region of search results pages can recommend to be needed with user
Related and interested content is sought, experience of the user to search engine is not only improved, and greatly enhances phase
The clicking rate for recommending region is closed, the recommendation effect in associated recommendation region has been played to greatest extent.
Fig. 3 is a kind of pusher of Search Results for variety class query according to an embodiment of the invention
Schematic block diagram.As shown in figure 3, the device includes:
Handling module 310, is suitable to capture variety class UGC search result items, the specified UGC nets from specified UGC websites
Standing includes the UGC search result items of big data rank;
Creation module 320, is coupled with handling module 310, is suitable to corresponding comprehensive from the variety class UGC search result items
Multiple variety class keywords are filtered out in skill class UGC content, and gathers the plurality of variety class keywords, to create variety is used for
The variety class keywords vocabulary of class query;
Acquisition module 330, is coupled with creation module 320, is suitable to receive for the variety class keywords vocabulary
In arbitrary variety class keywords searching request when, obtain from the variety class UGC search result items and the variety class
The high-quality UGC search result items that keyword matches;
First pushing module 340, is coupled with acquisition module 330, is suitable to match with the variety class keywords
High-quality UGC search result items push to search results pages according to its own display format, the high-quality UGC search result items from
Body display format includes picture display format with variety class video interception as front cover, with the entitled chain of variety class UGC content
At least one in the text importing form for connecing.
Alternatively, the handling module 310 be further adapted for it is following at least one:
The Info channel path of variety class is obtained, and is captured from specified UGC websites according to the Info channel path comprehensive
Skill class UGC search result items;
Extract the keyword in the corresponding title of each UGC search result items in the specified UGC websites;According to the pass
Keyword determines the type of each UGC search result items;Variety class is captured from the UGC search result items according to the type
UGC search result items;
It is the variety class UGC Search Results to extract comprising the corresponding UGC search result items of following at least one UGC content
:Amusement Eight Diagrams, variety information, variety show comment.
Alternatively, the acquisition module 330 is further adapted for:
Capture from the variety class UGC search result items matching with the variety class keywords and meet default
The variety class UGC search result items of condition, as the high-quality UGC search result items matched with the variety class keywords.
Alternatively, it is described it is pre-conditioned including it is following at least one:
UGC video segments;
Comprising the variety show content not yet broadcasted in UGC contents;
The personage information related to the variety class keywords is included in UGC contents.
Alternatively, first pushing module 340 is further adapted for:
When the high-quality UGC search result items include multiple, the plurality of high-quality UGC is searched according to predetermined order element
Rope result items are ranked up, the issuing time of the predetermined order element including each high-quality UGC search result items, comment number, most
At least one in the nearly comment time once;
Multiple high-quality UGC search result items after by the sequence push to Search Results according to its own display format
Page.
Alternatively, the high-quality UGC search result items include video item;First pushing module 340 is further adapted for:
The corresponding front cover picture of the video item is pushed to into the first position of the search results pages;
Correspondence position on the front cover picture provides the first mark for playing the video item correspondence video;
When the trigger action to the described first mark is received, into the corresponding video page of the video item, and broadcast
Put the video.
Alternatively, first pushing module 340 is further adapted for:
When the video item includes multiple, institute is shown in the way of carousel at the first position of the search results pages
State multiple video items and distinguish corresponding front cover picture.
Alternatively, the high-quality UGC search result items include Text Link item;First pushing module 340 is further adapted for:
The Text Link item is pushed to into the second position of the search results pages;
When the trigger action to the Text Link item is received, enter and show that the Text Link item is corresponding
UGC contents.
Alternatively, as shown in figure 4, said apparatus also include:
Statistical module 350, be coupled with the first pushing module 340, is suitable to match with the variety class keywords
High-quality UGC search result items are pushed to after search results pages, count the clicking rate of the high-quality UGC search result items;
Cancel module 360, be coupled with statistical module 350, be suitable to when the clicking rate of the high-quality UGC search result items is low
When default clicking rate, cancel in the search results pages to the push operation of the high-quality UGC search result items;
Monitoring modular 370, is coupled with module 360 is cancelled, and is suitable to be cancelled the high-quality UGC search knot of display described in monitoring
Whether fruit item is updated;
Second pushing module 380, is coupled with monitoring modular 370, if being suitable to monitor the high-quality for being cancelled display
UGC search result items are updated, then again the high-quality UGC search result items after the renewal are pushed to into search results pages.
Alternatively, first pushing module 340 is further adapted for:
The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format
The associated recommendation region of the search results pages.
Using device provided in an embodiment of the present invention, by from the specified UGC websites including a large amount of UGC search result items
Crawl variety class UGC search result items, and then filter out from the corresponding variety class UGC content of variety class UGC search result items
Multiple variety class keywords, gather multiple variety class keywords, to create the variety class keywords word for variety class query
Table.When the searching request of the arbitrary variety class keywords in receiving for variety class keywords vocabulary, search from variety class UGC
The high-quality UGC search result items matched with variety class keywords are obtained in rope result items, and high-quality UGC search result items are pressed
Search results pages are pushed to according to its own display format so that can represent for variety class for user in search results pages
The high-quality UGC search result items of query, such as video of user oneself editing, acute welcome guest thoroughly, acute result, star's Eight Diagrams etc. thoroughly
Data, and these high-quality UGC search result items exactly can most cause the interest of user, therefore the technical scheme can directly by pin
User is showed to the high-quality UGC search result items of variety class query, and is searched from a large amount of search result items certainly without the need for user
Oneself content interested, so as to improve clicking rate of the user to search result items, and improves use body of the user to search engine
Degree of testing.
It should be understood that, the push of the Search Results for variety class query in Fig. 3 and Fig. 4
Device can be used for realizing the push scheme of the previously described Search Results for variety class query, detailed description therein
Should be similar with the description of method part above, it is loaded down with trivial details to avoid, separately do not repeat herein.
In specification mentioned herein, a large amount of details are illustrated.It is to be appreciated, however, that the enforcement of the present invention
Example can be put into practice in the case of without these details.In some instances, known method, structure is not been shown in detail
And technology, so as not to obscure the understanding of this description.
Similarly, it will be appreciated that in order to simplify the disclosure and help understand one or more in each inventive aspect, exist
Above in the description of the exemplary embodiment of the present invention, each feature of the present invention is grouped together into single enforcement sometimes
In example, figure or descriptions thereof.However, the method for the disclosure should be construed to reflect following intention:I.e. required guarantor
The more features of feature that the application claims ratio of shield is expressly recited in each claim.More precisely, such as following
Claims reflect as, inventive aspect is all features less than single embodiment disclosed above.Therefore,
Thus the claims for following specific embodiment are expressly incorporated in the specific embodiment, wherein each claim itself
All as the separate embodiments of the present invention.
Those skilled in the art are appreciated that can be carried out adaptively to the module in the equipment in embodiment
Change and they are arranged in one or more equipment different from the embodiment.Can be the module or list in embodiment
Unit or component are combined into a module or unit or component, and can be divided in addition multiple submodule or subelement or
Sub-component.In addition at least some in such feature and/or process or unit is excluded each other, can adopt any
Combine to all features disclosed in this specification (including adjoint claim, summary and accompanying drawing) and so disclosed
Where all processes or unit of method or equipment are combined.Unless expressly stated otherwise, this specification is (including adjoint power
Profit is required, summary and accompanying drawing) disclosed in each feature can it is identical by offers, be equal to or the alternative features of similar purpose carry out generation
Replace.
Although additionally, it will be appreciated by those of skill in the art that some embodiments described herein include other embodiments
In included some features rather than further feature, but the combination of the feature of different embodiments means in of the invention
Within the scope of and form different embodiments.For example, in detail in the claims, embodiment required for protection one of arbitrarily
Can in any combination mode using.
The present invention all parts embodiment can be realized with hardware, or with one or more processor operation
Software module realize, or with combinations thereof realization.It will be understood by those of skill in the art that can use in practice
Microprocessor or digital signal processor (DSP) are realizing the search for variety class query according to embodiments of the present invention
The some or all functions of some or all parts in pusher as a result.The present invention is also implemented as holding
Some or all equipment or program of device (for example, computer program and computer of row method as described herein
Program product).It is such realize the present invention program can store on a computer-readable medium, or can have one or
The form of the multiple signals of person.Such signal can be downloaded from internet website and obtained, or be provided on carrier signal, or
Person provides in any other form.
It should be noted that above-described embodiment the present invention will be described rather than limits the invention, and ability
Field technique personnel can design without departing from the scope of the appended claims alternative embodiment.In the claims,
Any reference symbol between bracket should not be configured to limitations on claims.Word "comprising" is not excluded the presence of not
Element listed in the claims or step.Word "a" or "an" before element does not exclude the presence of multiple such
Element.The present invention can come real by means of the hardware for including some different elements and by means of properly programmed computer
It is existing.If in the unit claim for listing equipment for drying, several in these devices can be by same hardware branch
To embody.The use of word first, second, and third does not indicate that any order.These words can be explained and be run after fame
Claim.
So far, although those skilled in the art will appreciate that detailed herein illustrate and describe multiple showing for the present invention
Example property embodiment, but, without departing from the spirit and scope of the present invention, still can be direct according to present disclosure
It is determined that or deriving many other variations or modifications for meeting the principle of the invention.Therefore, the scope of the present invention is understood that and recognizes
It is set to and covers all these other variations or modifications.
The embodiment of the present invention additionally provides a kind of method for pushing of the Search Results for variety class query of A1., including:
Variety class UGC search result items are captured from specified UGC websites, the specified UGC websites include big data level
Other UGC search result items;
Multiple variety class keywords are filtered out from the corresponding variety class UGC content of the variety class UGC search result items,
And gather the plurality of variety class keywords, to create the variety class keywords vocabulary for variety class query;
When the searching request of the arbitrary variety class keywords in receiving for the variety class keywords vocabulary, from institute
State and the high-quality UGC search result items matched with the variety class keywords are obtained in variety class UGC search result items;
The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format
Search results pages, itself display format of the high-quality UGC search result items includes the figure with variety class video interception as front cover
Piece display format, with least one in the text importing form of the entitled link of variety class UGC content.
A2. the method according to A1, wherein, it is described that variety class UGC search result items are captured from specified UGC websites,
Including it is following at least one:
The Info channel path of variety class is obtained, and is captured from specified UGC websites according to the Info channel path comprehensive
Skill class UGC search result items;
Extract the keyword in the corresponding title of each UGC search result items in the specified UGC websites;According to the pass
Keyword determines the type of each UGC search result items;Variety class is captured from the UGC search result items according to the type
UGC search result items;
It is the variety class UGC Search Results to extract comprising the corresponding UGC search result items of following at least one UGC content
:Amusement Eight Diagrams, variety information, variety show comment.
A3. the method according to A1 or A2, wherein, obtain comprehensive with described from the variety class UGC search result items
The high-quality UGC search result items that skill class keywords match, including:
Capture from the variety class UGC search result items matching with the variety class keywords and meet default
The variety class UGC search result items of condition, as the high-quality UGC search result items matched with the variety class keywords.
A4. the method according to any one of A1-A3, wherein, it is described it is pre-conditioned including it is following at least one:
UGC video segments;
Comprising the variety show content not yet broadcasted in UGC contents;
The personage information related to the variety class keywords is included in UGC contents.
A5. the method according to any one of A1-A4, wherein, when the high-quality UGC search result items include it is multiple
When, the high-quality UGC search result items matched with the variety class keywords are pushed to into search according to its own display format
Result page, including:
The plurality of high-quality UGC search result items are ranked up according to predetermined order element, the predetermined order element
Issuing time, comment number including each high-quality UGC search result items, at least one in the last comment time;
Multiple high-quality UGC search result items after by the sequence push to Search Results according to its own display format
Page.
A6. the method according to any one of A1-A5, wherein, the high-quality UGC search result items include video item;
The high-quality UGC search result items matched with the variety class keywords are pushed to into Search Results according to its own display format
Page, including:
The corresponding front cover picture of the video item is pushed to into the first position of the search results pages;
Correspondence position on the front cover picture provides the first mark for playing the video item correspondence video;
When the trigger action to the described first mark is received, into the corresponding video page of the video item, and broadcast
Put the video.
A7. the method according to any one of A1-A6, wherein, when the video item includes multiple, by the video
Item pushes to the first position of the search results pages according to its own display format, including:
Show that the plurality of video item difference is corresponding in the way of carousel at the first position of the search results pages
Front cover picture.
A8. the method according to any one of A1-A7, wherein, the high-quality UGC search result items include Text Link
;The high-quality UGC search result items matched with the variety class keywords are pushed to into search according to its own display format
Result page, including:
The Text Link item is pushed to into the second position of the search results pages;
When the trigger action to the Text Link item is received, enter and show that the Text Link item is corresponding
UGC contents.
A9. the method according to any one of A1-A8, wherein, the high-quality that will be matched with the variety class keywords
UGC search result items are pushed to after search results pages according to its own display format, and methods described also includes:
Count the clicking rate of the high-quality UGC search result items;
When the clicking rate of the high-quality UGC search result items is less than default clicking rate, cancel in the search results pages
On push operation to the high-quality UGC search result items;
Whether the high-quality UGC search result items that display is cancelled described in monitoring are updated;
If so, then again the high-quality UGC search result items after the renewal are pushed to into search results pages.
A10. the method according to any one of A1-A9, wherein, the high-quality that will be matched with the variety class keywords
UGC search result items push to search results pages according to its own display format, including:
The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format
The associated recommendation region of the search results pages.
B11. a kind of pusher of the Search Results for variety class query, including:
Handling module, is suitable to capture variety class UGC search result items from specified UGC websites, in the specified UGC websites
Including the UGC search result items of big data rank;
Creation module, is suitable to from the corresponding variety class UGC content of the variety class UGC search result items to filter out multiple
Variety class keywords, and gather the plurality of variety class keywords, to create the variety class keywords word for variety class query
Table;
Acquisition module, is suitable to that searching for the arbitrary variety class keywords in the variety class keywords vocabulary ought be received
When rope is asked, high-quality UGC matched with the variety class keywords is obtained from the variety class UGC search result items and is searched for
Result items;
First pushing module, is suitable to the high-quality UGC search result items that will be matched with the variety class keywords according to it
Itself display format pushes to search results pages, and itself display format of the high-quality UGC search result items is included with variety class
Video interception for front cover picture display format, with the text importing form of the entitled link of variety class UGC content extremely
Few one kind.
B12. the device according to B11, wherein, the handling module be further adapted for it is following at least one:
The Info channel path of variety class is obtained, and is captured from specified UGC websites according to the Info channel path comprehensive
Skill class UGC search result items;
Extract the keyword in the corresponding title of each UGC search result items in the specified UGC websites;According to the pass
Keyword determines the type of each UGC search result items;Variety class is captured from the UGC search result items according to the type
UGC search result items;
It is the variety class UGC Search Results to extract comprising the corresponding UGC search result items of following at least one UGC content
:Amusement Eight Diagrams, variety information, variety show comment.
B13. the device according to B11 or B12, wherein, the acquisition module is further adapted for:
Capture from the variety class UGC search result items matching with the variety class keywords and meet default
The variety class UGC search result items of condition, as the high-quality UGC search result items matched with the variety class keywords.
B14. the device according to any one of B11-B13, wherein, it is described it is pre-conditioned including it is following at least one:
UGC video segments;
Comprising the variety show content not yet broadcasted in UGC contents;
The personage information related to the variety class keywords is included in UGC contents.
B15. the device according to any one of B11-B14, wherein, first pushing module is further adapted for:
When the high-quality UGC search result items include multiple, the plurality of high-quality UGC is searched according to predetermined order element
Rope result items are ranked up, the issuing time of the predetermined order element including each high-quality UGC search result items, comment number, most
At least one in the nearly comment time once;
Multiple high-quality UGC search result items after by the sequence push to Search Results according to its own display format
Page.
B16. the device according to any one of B11-B15, wherein, the high-quality UGC search result items include video
;First pushing module is further adapted for:
The corresponding front cover picture of the video item is pushed to into the first position of the search results pages;
Correspondence position on the front cover picture provides the first mark for playing the video item correspondence video;
When the trigger action to the described first mark is received, into the corresponding video page of the video item, and broadcast
Put the video.
B17. the device according to any one of B11-B16, wherein, first pushing module is further adapted for:
When the video item includes multiple, institute is shown in the way of carousel at the first position of the search results pages
State multiple video items and distinguish corresponding front cover picture.
B18. the device according to any one of B11-B17, wherein, the high-quality UGC search result items include word
Linked terms;First pushing module is further adapted for:
The Text Link item is pushed to into the second position of the search results pages;
When the trigger action to the Text Link item is received, enter and show that the Text Link item is corresponding
UGC contents.
B19. the device according to any one of B11-B18, wherein, described device also includes:
Statistical module, is suitable to for the high-quality UGC search result items matched with the variety class keywords to push to search
After result page, the clicking rate of the high-quality UGC search result items is counted;
Cancel module, be suitable to, when the clicking rate of the high-quality UGC search result items is less than default clicking rate, cancel in institute
State in search results pages to the push operation of the high-quality UGC search result items;
Whether monitoring modular, the high-quality UGC search result items for being suitable to be cancelled described in monitoring display are updated;
Second pushing module, if being suitable to monitor that the high-quality UGC search result items for being cancelled display are updated, weighs
Newly the high-quality UGC search result items after the renewal are pushed to into search results pages.
B20. the device according to any one of B11-B19, wherein, first pushing module is further adapted for:
The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format
The associated recommendation region of the search results pages.
Claims (10)
1. a kind of method for pushing of the Search Results for variety class query, including:
Variety class UGC search result items are captured from specified UGC websites, the specified UGC websites include big data rank
UGC search result items;
Multiple variety class keywords, union are filtered out from the corresponding variety class UGC content of the variety class UGC search result items
The plurality of variety class keywords are closed, to create the variety class keywords vocabulary for variety class query;
When the searching request of the arbitrary variety class keywords in receiving for the variety class keywords vocabulary, from described comprehensive
The high-quality UGC search result items matched with the variety class keywords are obtained in skill class UGC search result items;
The high-quality UGC search result items matched with the variety class keywords are pushed to into search according to its own display format
Result page, itself display format of the high-quality UGC search result items includes that the picture with variety class video interception as front cover shows
Show form, with least one in the text importing form of the entitled link of variety class UGC content.
2. method according to claim 1, wherein, it is described that variety class UGC Search Results are captured from specified UGC websites
, including it is following at least one:
The Info channel path of variety class is obtained, and variety class is captured from specified UGC websites according to the Info channel path
UGC search result items;
Extract the keyword in the corresponding title of each UGC search result items in the specified UGC websites;According to the keyword
Determine the type of each UGC search result items;Variety class UGC is captured from the UGC search result items according to the type
Search result items;
It is the variety class UGC search result items to extract comprising the corresponding UGC search result items of following at least one UGC content:
Amusement Eight Diagrams, variety information, variety show comment.
3. method according to claim 1 and 2, wherein, obtain comprehensive with described from the variety class UGC search result items
The high-quality UGC search result items that skill class keywords match, including:
Capture from the variety class UGC search result items matching with the variety class keywords and meet pre-conditioned
Variety class UGC search result items, as the high-quality UGC search result items matched with the variety class keywords.
4. the method according to any one of claim 1-3, wherein, it is described it is pre-conditioned including it is following at least one:
UGC video segments;
Comprising the variety show content not yet broadcasted in UGC contents;
The personage information related to the variety class keywords is included in UGC contents.
5. the method according to any one of claim 1-4, wherein, when the high-quality UGC search result items include it is multiple
When, the high-quality UGC search result items matched with the variety class keywords are pushed to into search according to its own display format
Result page, including:
The plurality of high-quality UGC search result items are ranked up according to predetermined order element, the predetermined order element includes
The issuing time of each high-quality UGC search result items, comment number, at least one in the last comment time;
Multiple high-quality UGC search result items after by the sequence push to search results pages according to its own display format.
6. the method according to any one of claim 1-5, wherein, the high-quality UGC search result items include video item;
The high-quality UGC search result items matched with the variety class keywords are pushed to into Search Results according to its own display format
Page, including:
The corresponding front cover picture of the video item is pushed to into the first position of the search results pages;
Correspondence position on the front cover picture provides the first mark for playing the video item correspondence video;
When the trigger action to the described first mark is received, into the corresponding video page of the video item, and institute is played
State video.
7. the method according to any one of claim 1-6, wherein, when the video item includes multiple, regard described
Frequency item pushes to the first position of the search results pages according to its own display format, including:
Show that the plurality of video item distinguishes corresponding front cover in the way of carousel at the first position of the search results pages
Picture.
8. the method according to any one of claim 1-7, wherein, the high-quality UGC search result items include word chain
Connect item;The high-quality UGC search result items matched with the variety class keywords are pushed to according to its own display format and is searched
Rope result page, including:
The Text Link item is pushed to into the second position of the search results pages;
When the trigger action to the Text Link item is received, enter and show in the corresponding UGC of the Text Link item
Hold.
9. the method according to any one of claim 1-8, wherein, the high-quality that will be matched with the variety class keywords
UGC search result items are pushed to after search results pages according to its own display format, and methods described also includes:
Count the clicking rate of the high-quality UGC search result items;
When the clicking rate of the high-quality UGC search result items is less than default clicking rate, it is right in the search results pages to cancel
The push operation of the high-quality UGC search result items;
Whether the high-quality UGC search result items that display is cancelled described in monitoring are updated;
If so, then again the high-quality UGC search result items after the renewal are pushed to into search results pages.
10. a kind of pusher of the Search Results for variety class query, including:
Handling module, is suitable to capture variety class UGC search result items from specified UGC websites, and the specified UGC websites include
The UGC search result items of big data rank;
Creation module, is suitable to filter out multiple variety from the corresponding variety class UGC content of the variety class UGC search result items
Class keywords, and gather the plurality of variety class keywords, to create the variety class keywords vocabulary for variety class query;
Acquisition module, the search of the arbitrary variety class keywords being suitable in receiving for the variety class keywords vocabulary please
When asking, the high-quality UGC Search Results matched with the variety class keywords are obtained from the variety class UGC search result items
;
First pushing module, is suitable to the high-quality UGC search result items that will be matched with the variety class keywords according to its own
Display format pushes to search results pages, and itself display format of the high-quality UGC search result items is included with variety class video
Sectional drawing for front cover picture display format, with least in the text importing form of the entitled link of variety class UGC content
Kind.
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