CN105933759A - Red envelope grabbing method for digital television, server and system - Google Patents
Red envelope grabbing method for digital television, server and system Download PDFInfo
- Publication number
- CN105933759A CN105933759A CN201610352809.XA CN201610352809A CN105933759A CN 105933759 A CN105933759 A CN 105933759A CN 201610352809 A CN201610352809 A CN 201610352809A CN 105933759 A CN105933759 A CN 105933759A
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- China
- Prior art keywords
- red packet
- information
- rob
- robbing
- server
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Classifications
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
- H04N21/47805—Electronic banking
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/478—Supplemental services, e.g. displaying phone caller identification, shopping application
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/61—Network physical structure; Signal processing
- H04N21/6106—Network physical structure; Signal processing specially adapted to the downstream path of the transmission network
-
- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/60—Network structure or processes for video distribution between server and client or between remote clients; Control signalling between clients, server and network components; Transmission of management data between server and client, e.g. sending from server to client commands for recording incoming content stream; Communication details between server and client
- H04N21/61—Network physical structure; Signal processing
- H04N21/6156—Network physical structure; Signal processing specially adapted to the upstream path of the transmission network
Abstract
The invention provides a red envelope grabbing method for a digital television, a server and a system. The method comprises the following steps: the server generates red envelope information according to a related channel, including time, number, amount, a related red envelope interface and the like; the server sends the red envelope page information to a server of a broadcast television network; and a user watches the set channel, opens the red envelope interface within the set time, grabs a red envelope, and feeds back red envelope grabbing information. By adopting the method, just one shot is realized, and red envelopes can be grabbed on the television only via the broadcast television network without other networks; the phenomena of multiple times of grabbing in one machine and multiple machines are avoided, and the purpose of a service or a commodity in red envelope grabbing is improved.
Description
Technical field
The present invention relates to field of data transmission, particularly relate to a kind of DTV robs red packet method, service
Device and system.
Background technology
Present Domestic DTV industry development is vigorous, and the whole nation is in one has simulated television to number
In the environment of word TV translation, DTV is possible not only to provide the user television interfaces clearly, moreover it is possible to
Various value-added service is provided.DTV robs the one that red packet system is exactly above-mentioned value-added service.
TV is robbed red packet and is referred to that people, in order to promote a business or product, are issued by TV and rob red packet letter
Breath, implant business or product information in red packet interface, TV user is being specified by various communication tools
In robbing the red packet time, red packet information is passed through various networks (such as mobile network, fixed-line phone network, the Internet etc.)
Be sent to specify robs red packet server, robs red packet server and the red packet result got is shown on TV
Out.
Current TV rob the means of red packet mainly by outside TV communication tool (such as mobile phone,
Landline telephone, internet communication instrument) to carry out robbing red packet interactive, and it is this that to rob red packet mode fairly simple
Easy, but there is also some careless mistakes.Such as utilizing mobile phone to rob red packet, the machine that easily causes is robbed more, multimachine
The phenomenon robbed, business or the purposiveness of commodity in red packet are robbed in impact more.
Summary of the invention
It is an object of the invention to provide a kind of DTV robs red packet method, server and system, purport
In solving prior art, red packet robbed by TV needs by tool in complex network service, and robs red
There is paper leakage in packet mode, the machine that easily causes is robbed more, the phenomenon that multimachine is robbed more, and business in red packet is robbed in impact
Or the purposiveness of commodity.
The technical problem to be solved realizes by the following technical solutions:
A kind of DTV rob red packet method, it is characterised in that comprise the steps:
Server end generation red packet relevant information: red packet quantity, the amount of money, pushes time, red packet interface；
Is sent to by television network broadcast on the frequency that the red packet information pushing that server end generates is specified
User's set top box side；
Client zapping to the described frequency specified then can obtain described in rob red packet interface information, by its with refer to
Fixed styles is shown on telescreen；
Client is by red packet displayed on the terminals for user, and input is robbed red packet information and then disassembled red packet, logical
Crossing reversible link and be transferred to service end, service end returns according to user's input information and set top box information
Disassembling red packet result, it is displayed on the terminals that client will rob red packet object information.
Further, service end accept client according to rob red packet interface information feedback rob red packet information
Step after, described method is further comprising the steps of:
Red packet can participate in robbing red packet again after not getting movable.
Further, described red packet is not got and is again participated in robbing red packet mode and including that integration or wechat are supplemented with money
Mode.
Further, the red packet interface information of robbing of described service end generation standard further includes steps of
Red packet interfacial effect has meteor shower, precious case to fall, and red packet waves.
The present invention also provides for the server of a kind of said method, it is characterised in that including:
Robbing red packet interface information signal generating unit, be used for the standard that generates robs red packet interface information；
Rob red packet interface information transmitting element, for robbing, by described, the frequency that red packet interface information is sent to specify
It is sent to client by broadcasting and television network on Dian；
Rob red packet information and receive processing unit, rob red packet for processing client by broadcasting and television network reception
The red packet information of information feedback.
Further, rob red packet status information transmitting element, rob red packet status information for transmission.
Further, the side that the mode of red packet status information includes that carousel or timing are play is robbed in described transmission
Formula.
A kind of DTV robs red packet system, it is characterised in that described system also includes server and numeral
TV receiving terminal；
Server, be used for the standard that generates robs red packet interface information, is sent at described red packet interface of robbing
Specify and sent to big customer's end by television network broadcast on frequency, accept, process described DTV and connect
Red packet information is robbed by terminal feedback；
DTV receiving terminal, for being tuned to described in the acquisition of the described frequency specified rob red packet interface letter
Breath, shows it on the terminal device with the form specified, simultaneously by displayed on the terminals for user rob red
It is transferred to service end by reversible link after the information package of bag interface input.
Further, described server includes:
Robbing red packet interface information signal generating unit, be used for the standard that generates robs red packet interface information；
Rob red packet interface information transmitting element, for described red packet interface information of robbing is sent to radio and television
On the net；
Rob red packet information and receive processing unit, be used for receiving process DTV receiving terminal according to robbing red packet
What interface information fed back robs red packet information.
The invention has the beneficial effects as follows:
In the present invention, by service end to original rob red packet information data packing generation rob red packet interface
Information, and be sent to client by public network, client carries out robbing red packet feedback, service end according to
Rob red packet information and rob red packet object information to client feedback；Achieve machine one throwing, and only by broadcast
Television network robs red packet without by other real-time performance TVs；The machine that avoids the occurrence of is robbed more, and multimachine is many
The phenomenon robbed, improves and robs business or the purposiveness of commodity in red packet.
Accompanying drawing explanation
Fig. 1 be the TV that the embodiment of the present invention provides rob red packet realize flow process；
Fig. 2 is the structure chart that red packet system robbed by the TV that wood inventive embodiments provides.
Detailed description of the invention
For the technological means making the present invention realize, creation characteristic, reach purpose and effect and be readily apparent from
Solve, below in conjunction with specific embodiments and the drawings, the present invention is expanded on further, but following embodiment is only
The preferred embodiments of the present invention, and not all.Based on the embodiment in embodiment, people in the art
Member's obtained other embodiments on the premise of not making creative work, broadly falls into the protection of the present invention
Scope.
The specific embodiment of the present invention is described below in conjunction with the accompanying drawings.
In embodiments of the present invention, by service end to original rob red packet information data packing generation rob red
Bag interface information, and it is sent to client by public network, client carries out robbing red packet feedback, service
End basis is robbed red packet information and is robbed red packet status information to client feedback；Achieve machine one throwing, and the most logical
Cross broadcasting and television network and rob red packet without by other real-time performance TVs.
Fig. 1 shows that what the TV that the embodiment of the present invention provides robbed red packet realizes flow process, and its detailed step is as follows
State:
1. service end generation is original robs red packet data.
Original rob red packet data Shi Qiang red packet circle and data that information needs at terminal demonstration, wherein, former
Begin to rob time started and the end time determining in red packet data that red packet is robbed in transmission, it is ensured that client user
Carry out TV and rob the time period of red packet.
2. pair above-mentioned original red packet data of robbing carry out the encapsulation of privately owned segmentation.
Original red packet data of robbing are carried out the encapsulation of privately owned segmentation, and the form of private data section needs and client
The form of end realizes unified, transmits corresponding interface data information on the premise of client is easily achieved.
Various flag bits defined in privately owned segmentation and descriptor, client can be according to oneself defined rule
Parsed.Such as can set a fixed byte length in the private data of privately owned segmentation
Byte serial identifies the type robbing red packet interface information, according to this information, client can determine that purpose is believed
Breath.
3. the data message of pair privately owned segmentation is transmitted the packing of stream.
Original robbing after red packet data carry out privately owned segment encapsulation, the data obtained are with privately owned segmentation shape
The data message that formula exists.At this time, it may be necessary to privately owned segmentation to be transmitted the packing of stream, the process of packing
Motion Picture Experts Group to be complied fully with (Moving Picture Experts Group, MPEG) 2 is to transmission
The requirement of the packing of stream, will privately owned segment data be encapsulated in the payload of transport stream packets.In encapsulation
If the payload of certain transport stream packets comprises during the beginning of some privately owned segmentation, then needs
Will in the packet header of transport stream packets, set payload_unit_start mono-indicator is, and
Save immediately following the first character behind packet header and set pointer-field value.As for the bag identifier to transport stream packets
It is chosen in existing standard the bag identifier being not specified by, then adds the bag identifier of selection to specification
In, for service end and client references.Just obtaining payload after packing is privately owned segment data
Transport stream packets.
The generation robbing red packet interface information of standard is achieved by step 2,3.
4. the red packet interface information of robbing of the standard generated in step 3 is sent on multiplexing modulating equipment.
In embodiments of the present invention, multiplexing modulating equipment can use traditional multiplexer to add quadrature amplitude tune
System (Quadraturc Amplitude Modulation, QAM) manipulator, it would however also be possible to employ work PQAMo.
5. the standard received is robbed red packet interface information and is carried out multiplexing modulation by multiplexing modulating equipment.
For the mode of above-mentioned employing work PQAM, can be by the transmission robbing red packet interface that directly will generate
Flowing on the port of work PQAM that bag is sent to the speed specified specify, work PQAM robs red packet circle to receive
Surface information carries out multiplexing, and modulates on the frequency specified by the red packet interface information of robbing after this multiplexing, should
Formulating frequency is the frequency in red-letter day that red packet place in red-letter day robbed by this TV, is then fed into common transmission network,
In the embodiment of the present invention, this common transmission network refers to broadcasting and television network.
For using traditional multiplexer to add the mode of QAM modulation, if multiplexer is Asynchronous Serial Interface
(Asynchronous Serial Interface, AS work), multiplex process also needs to code stream card and transmission is flowed
Change into ASI signal stream, be sent to multiplexer by cable, will rob again after multiplexing red packet interface information by
It is online that common transmission modulated by QAM modulation device.
6. the red packet interface information of robbing after multiplexing is modulated by multiplexing modulating equipment is sent to through common transmission network
Client user.
7. client user processes and above-mentioned robs red packet interface information.
Client be tuned to specify frequency, carry out the analogue signal in common transmission network specifying frequency
Demodulation, after over-sampling, quantization, obtains specifying the transmission multiplex stream of frequency.Client by with rob red
The rule of bag interface information Core Generator definition, robs the filtration of red packet interface information to transmission multiplex stream,
Obtaining the data of day, then, client processes robbing red packet interface information, by it with the shape specified
Formula is aobvious the most on the terminal device.In embodiments of the present invention, the aobvious not red packet interface of robbing in terminal includes
Allowing for accepting input focus, user can set respectively (such as remote controller) by auxiliary and realize the defeated of information
Enter.
8. client will be robbed red packet information and be fed back to service end.
Client user by auxiliary equipment (such as remote controller) displayed on the terminals rob in red packet interface defeated
Entering to rob red packet information, after client user submits to, red packet information is robbed in process by Set Top Box, will rob red
By uplink transmission to service end after package informatin packing.
Wherein, bidirectional line is that user realizes robbing the key that red packet information is uploaded, and the realization of bidirectional line can
To be uploaded through two-way cable by side's one formula of Set Top Box built-in cable modem, it is also possible to pass through
The IP mouth of Set Top Box, is passed on the net by iP.
9. service end receives and processes this and robs red packet information, and statistics robs red packet result.
Service end constantly monitors robs red packet information from heterogeneous networks, determines network-side according to network mode
Receive client user robs red packet information.
If client utilizes phone line to rob red packet information, service end can utilize modem to connect
Receive and rob red packet information on iP network, if client utilizes two-way cable to upload red packet information of robbing, service
End can utilize cable modem to receive and rob red packet information.
Service end, can temporally segmentation or timing or other is to robbing red packet letter according to actual situation
Breath carries out the statistics robbing red packet status information, certainly this rob red packet status information include this time period information with
And rob red packet result in this time period.
In embodiments of the present invention, service end is come really according to numeral numbering or the transmission ip address of client
Whether a machine one is robbed to recognize client, confirms fair and rational.
10. service end will be robbed red packet status information according to the statistical conditions robbing red packet information and will be sent to client.
Service end is first according to the encapsulation of privately owned segmentation of MPEG2 definition to robbing red packet status information, privately owned point
Include mark in Duan and rob the flag bit of red packet status information, to facilitate Set Top Box to robbing red packet status information
Filter, determine purpose data.Then according to privately owned segmentation is packed by the form of MPEG2 definition,
Then TS bag is sent to multiplexer according to the speed specified, after manipulator is modulated, is sent to
In common transmission network.Wherein, this rob the encapsulation of red packet status information, packing, multiplexing and modulation with
Standard robs the consistent of red packet interface information, is not repeating.
In embodiments of the present invention, when service end is temporally to robbing red packet information segmenting statistics, can use
The mode of carousel sends to client and robs red packet status information；When timing statistics rob red packet result time, then according to
Regularly (such as each hour is issued once) principle sends and robs red packet status information；Can certainly use
Other mode sends robs red packet status information, the most disposably sends.
In embodiments of the present invention, client can be tuned to specify frequency, in common transmission network
Analogue signal carries out specifying the demodulation of frequency, and after over-sampling, quantization, the transmission obtaining specifying frequency is multiple
With stream.Transmission multiplex stream is robbed the filtration of red packet status information, obtains purpose data, then, visitor
Family end processes robbing red packet status information, it is shown on the terminal device with the form specified.
Client user can according to display set the prompting on each in terminal, directly browse rob red packet result or
Person utilizes auxiliary equipment (such as remote controller) to carry out robbing the inquiry of red packet result.
Fig. 2 shows that the structure chart of red packet system robbed by the TV that the embodiment of the present invention provides, for the ease of saying
Bright, figure illustrate only the part relevant with wood inventive embodiments.
In embodiments of the present invention, TV is robbed red packet system and is included a server 11, multiplexing modulating equipment 12
And receiving terminal for digital television 13, wherein multiplexing modulation sets each upper 12 and can use work PQAM, it is also possible to
Traditional multiplexer is used to add QAM modulation device.
At server 11, generate standard robs red packet interface information, is sent by described red packet interface information of robbing
Modulate in common transmission network to multiplexing modulating equipment 12 multiplexing, and receive, process feedback rob red packet letter
Breath；
Robbing red packet interface information signal generating unit 111 and be placed in server 11, generate standard robs red packet interface letter
Breath.
As an embodiment of wood invention, this is robbed red packet interface information signal generating unit 111 and includes that data encapsulate
Module 1111 and packetization module 1112, wherein, original red packet data of robbing are entered by data package module 1111
The privately owned segment encapsulation of row；The encapsulation of privately owned segmentation is according to MPEG2 standard, after encapsulation terminates, packetization module 1112
Red packet data of robbing after privately owned segment encapsulation are transmitted stream packing.Through data package module 1111 with
And after the process of packetization module 1112, be generated as standard robs red packet interface information.
Rob red packet interface information transmitting element 112 and be placed in server 11, described red packet interface information of robbing is sent
Modulate in common transmission network to multiplexing modulating equipment 12 multiplexing.
In embodiments of the present invention, when multiplexing modulating equipment 12 uses work PQAM, can pass through directly to
The transport stream packets robbing red packet interface generated is sent to the speed specified on the port of PQAM specified,
PQAM carries out multiplexing to the red packet interface information of robbing received, and is adjusted by the red packet interface information of robbing after this multiplexing
Make on the frequency specified, be then fed into common transmission network；When multiplexing modulating equipment 12 uses traditional answering
When adding QAM with device, if multiplexer is AS work interface, multiplex process also needs to code stream card by transmission circulationization
Become ASI signal stream, be sent to multiplexer by cable, red packet interface information will be robbed after multiplexing again and adjusted by QAM
It is online that common transmission modulated by device processed.
At receiving terminal for digital television 13, carry out TV according to the red packet interface information of robbing that server 11 sends
Rob red packet, and feedback robs red packet information.
Rob red packet information reception processing unit 113 and be placed in server 11, receive and rob red packet information, and according to connecing
Red packet result is robbed in the red packet Information Statistics of robbing received.
As one embodiment of the present of invention, rob red packet status information transmitting element 114 and be placed in server, can
Robbing red packet status information to send to receiving terminal for digital television, wherein, red packet status information is robbed in this transmission
Mode include carousel and timing play mode or alternate manner.
In the present invention implements, by original red packet information data of robbing is swept bag generation being robbed red packet in service end
Interface information, and it is being sent to client through multiplexing modulation by public network, client carries out robbing red packet
Feedback, service end robs red packet status information according to robbing red packet information to client feedback；Achieve a machine one
Throw, and only rob red packet by broadcasting and television network without by other real-time performance TVs.
The ultimate principle of the present invention, principal character and advantages of the present invention have more than been shown and described.One's own profession
Skilled person will appreciate that of industry, the present invention is not restricted to the described embodiments, above-described embodiment and explanation
The preference being only the present invention described in book, is not intended to limit the present invention, without departing from present invention essence
On the premise of god and scope, the present invention also has various changes and modifications, and these changes and improvements both fall within
In scope of the claimed invention.Claimed scope by appending claims and etc.
Effect thing defines.
Claims (9)
1. a DTV rob red packet method, it is characterised in that comprise the steps:
Server end generation red packet relevant information: red packet quantity, the amount of money, pushes time, red packet interface；
Is sent to by television network broadcast on the frequency that the red packet information pushing that server end generates is specified
User's set top box side；
Client zapping to the described frequency specified then can obtain described in rob red packet interface information, by its with refer to
Fixed styles is shown on telescreen；
Client is by red packet displayed on the terminals for user, and input is robbed red packet information and then disassembled red packet, logical
Crossing reversible link and be transferred to service end, service end returns according to user's input information and set top box information
Disassembling red packet result, it is displayed on the terminals that client will rob red packet object information.
DTV the most according to claim 1 rob red packet method, it is characterised in that: in service end
Accept client according to rob red packet interface information feedback the step robbing red packet information after, described method is also
Comprise the following steps:
Red packet can participate in robbing red packet again after not getting movable.
DTV the most according to claim 2 rob red packet method, it is characterised in that: described red packet
Do not get and again participate in robbing red packet mode and including that integration or wechat supplement mode with money.
DTV the most according to claim 1 rob red packet method, it is characterised in that: described service
The red packet interface information of robbing of end generation standard further includes steps of
Red packet interfacial effect has meteor shower, precious case to fall, and red packet waves.
5. the server of method described in claim 1, it is characterised in that including:
Robbing red packet interface information signal generating unit, be used for the standard that generates robs red packet interface information；
Rob red packet interface information transmitting element, for robbing, by described, the frequency that red packet interface information is sent to specify
It is sent to client by broadcasting and television network on Dian；
Rob red packet information and receive processing unit, rob red packet for processing client by broadcasting and television network reception
The red packet information of information feedback.
Server the most according to claim 5, it is characterised in that also include: rob red packet status information
Transmitting element, robs red packet status information for transmission.
Server the most according to claim 6, it is characterised in that: red packet status information is robbed in described transmission
Mode include carousel or timing play mode.
8. a DTV robs red packet system, it is characterised in that described system also includes server sum
Word TV receiving terminal；
Server, be used for the standard that generates robs red packet interface information, is sent at described red packet interface of robbing
Specify and sent to big customer's end by television network broadcast on frequency, accept, process described DTV and connect
Red packet information is robbed by terminal feedback；
DTV receiving terminal, for being tuned to described in the acquisition of the described frequency specified rob red packet interface letter
Breath, shows it on the terminal device with the form specified, simultaneously by displayed on the terminals for user rob red
It is transferred to service end by reversible link after the information package of bag interface input.
DTV the most according to claim 9 robs red packet system, it is characterised in that described server
Including:
Robbing red packet interface information signal generating unit, be used for the standard that generates robs red packet interface information；
Rob red packet interface information transmitting element, for described red packet interface information of robbing is sent to radio and television
On the net；
Rob red packet information and receive processing unit, be used for receiving process DTV receiving terminal according to robbing red packet
What interface information fed back robs red packet information.
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| Application Number | Priority Date | Filing Date | Title |
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| CN201610352809.XA CN105933759A (en) | 2016-05-20 | 2016-05-20 | Red envelope grabbing method for digital television, server and system |
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| Application Number | Priority Date | Filing Date | Title |
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| CN201610352809.XA CN105933759A (en) | 2016-05-20 | 2016-05-20 | Red envelope grabbing method for digital television, server and system |
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| CN105933759A true CN105933759A (en) | 2016-09-07 |
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| CN201610352809.XA Pending CN105933759A (en) | 2016-05-20 | 2016-05-20 | Red envelope grabbing method for digital television, server and system |
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| CN108074114A (en) * | 2016-11-09 | 2018-05-25 | 阿里巴巴集团控股有限公司 | The method and device of virtual resource object is provided |
| WO2019120045A1 (en) * | 2017-12-20 | 2019-06-27 | 北京达佳互联信息技术有限公司 | Random data distribution method and system, and intelligent terminal |
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