CN105760377A

CN105760377A - Information processing method and device

Info

Publication number: CN105760377A
Application number: CN201410778384.XA
Authority: CN
Inventors: 周彬; 白少林
Original assignee: Tencent Technology Beijing Co Ltd
Current assignee: Tencent Technology Beijing Co Ltd
Priority date: 2014-12-15
Filing date: 2014-12-15
Publication date: 2016-07-13
Anticipated expiration: 2034-12-15
Also published as: CN105760377B

Abstract

The invention discloses an information processing method comprising the following steps: obtaining and displaying first material, and determining whether a first condition is satisfied or not in a first material display process; obtaining and displaying first prompt information if the first condition is satisfied, and waiting to receive a trigger order aiming at the first prompt information; obtaining and displaying second material corresponding to the first material when the trigger order aiming at the first prompt information is received. The invention also discloses an information processing device.

Description

A kind of information processing method and device

Technical field

The information based on the Internet that the present invention relates to is transmitted and display technique field, particularly relates to a kind of information processing method and device.

Background technology

The information transmission and the exhibition method that are currently based on the Internet are mainly: the terminal shown for information pulls material from content server, by the player in terminal, the material pulled is played out displaying.Current information display form is more single, namely terminal is from content server pulls any material, corresponding material just play by the player of terminal, usual terminal once can only pull a kind of material, and at same time point or in the time period, terminal is also merely able to play a kind of material, shows that content is abundant not；It addition, be limited to the size of display area, often a lot of content detail all cannot obtain careful and accurate displaying, thus having a strong impact on the effect that information is shown.

Summary of the invention

For solving the technical problem of existing existence, the embodiment of the present invention provides a kind of information processing method and device.

Embodiments providing a kind of information processing method, described method includes:

Obtain the first material and show, and judging whether to meet first condition in the process that described first material is shown；

Judge meet described first condition time, obtain the first information and show, and etc. the triggering command for described first information to be received；

When receiving the described triggering command for the first information, obtain second material corresponding with described first material and also show.

The embodiment of the present invention additionally provides a kind of information processor, and described device includes:

Processing unit, is used for obtaining the first material；

Display unit, is used for showing described first material；

Described processing unit is additionally operable to, in the process that described first material is shown, it may be judged whether meet first condition；Judge meet described first condition time, obtain the first information and be supplied to described display unit, and etc. the triggering command for described first information to be received；When receiving the described triggering command for the first information, obtain second material corresponding with described first material and be also supplied to described display unit；

Described display unit is additionally operable to, and shows the first information and the second material that described processing unit provides.

A kind of information processing method of embodiment of the present invention offer and device, one the first material can associate one or more second material, in the process showing the first material, the first material can be carried out and be associated with the information alert of the second material, when receiving the triggering command for information, perform the displaying of the second material；Wherein, the second material can in order to show the content detail in described first material, it is also possible in order to show the other guide being associated with the first material.By embodiments of the invention, material displaying terminal is at same time point or can show multiple material in the time period, and display form is various, and the content of material is very abundant, unrestricted；(amplify such as details when the second material is in order to show the content detail in described first material and show), it is possible to increase the accuracy of material displaying and careful property, contribute to promoting bandwagon effect.

Accompanying drawing explanation

Fig. 1 is the flow chart of the information processing method of the embodiment of the present invention one；

Fig. 2 is the structural representation of the information processor of the embodiment of the present invention two；

Fig. 3 is the flow chart of the information processing method of the embodiment of the present invention three；

Fig. 4 is the structural representation of the information processor of the embodiment of the present invention four；

Fig. 5 is the flow chart of the information processing method of the embodiment of the present invention five；

Fig. 6 is the interface schematic diagram one of the embodiment of the present invention；

Fig. 7 is the interface schematic diagram two of the embodiment of the present invention；

Fig. 8 is the interface schematic diagram three of the embodiment of the present invention；

Fig. 9 is the interface schematic diagram four of the embodiment of the present invention；

Figure 10 is the interface schematic diagram five of the embodiment of the present invention.

Detailed description of the invention

Below in conjunction with the drawings and specific embodiments, the technical solution of the present invention is further elaborated.

Embodiment one

The embodiment of the present invention one provides a kind of information processing method, is applied to material displaying terminal, as it is shown in figure 1, the method includes:

Step 101, obtains the first material and shows, and judges whether to meet first condition in the process that described first material is shown.

The method of the embodiment of the present invention one is applied to material displaying terminal, and this terminal can obtain the first material from content server.

A kind of feasible embodiment is, before step 101, obtains the related information of the download address of the first material, the download address of the second material and the first material and the second material；Wherein, the download address of described first material can be described first material storage address on a content server, the download address of described second material can be described second material storage address on a content server, and the related information of described first material and the second material refers in the relevant information of described first material for associating the information of described second material；

Accordingly, step 101 specifically may include that downloads corresponding first material from the download address of described first material, corresponding second material is downloaded from the download address of described second material, show described first material, and in the process that the first material is shown, obtain display state information, and the display state information of acquisition is mated with described related information, if the match is successful, then judge to meet first condition；If it fails to match, then judge to be unsatisfactory for first condition.Wherein, the type of described display state information is consistent with the type of described related information, such as: associate the reproduction time of the second material if described related information is the first material or plays frame (refer to the reproduction time of described first material or play frame), then the type of described display state information should also be the reproduction time of material or play frame.

In a feasible embodiment, the related information of described first material and the second material can be that described first material associate the reproduction time of the second material or play frame；The described display state information obtained can be the current reproduction time of described first material or broadcasting frame；

So corresponding, described the display state information of acquisition is mated with described related information, including:

By the current reproduction time of described first material obtained or play frame and associate the reproduction time of the second material with described first material or play frame (referring in described first material for associating reproduction time or the broadcasting frame of the second material) and mate, judge whether both are identical, if identical, then the match is successful；Otherwise, it fails to match.

In a feasible embodiment, the related information of described first material and the second material can also be the content information that described first material associate the second material；The described display state information obtained can also be the displaying content that described first material is current；

The content information that displaying content current for described first material obtained associates the second material with described first material is mated, judge that whether including described first material in the displaying content that described first material is current associates the content information of the second material, if including, then the match is successful；Otherwise, it fails to match.

Step 102, judge meet described first condition time, obtain the first information and show, and etc. the triggering command for described first information to be received.

In one embodiment, the related information of described first material and the second material is that described first material associates the reproduction time of the second material or plays frame, and the described display state information of acquisition is the current reproduction time of described first material or when playing frame；Described step 102 may include that

When judging to meet described first condition, controlling described first material and suspend broadcasting, the displaying interface of described first material rests on the current reproduction time of described first material or plays on frame；

Obtain described first information, and determine the first display area of described first information, described first information is imported described first display area and is shown, and etc. the triggering command for described first information to be received；Wherein, described first display area is positioned at the display area of described first material.The purpose showing described first information is that, for prompting the user whether to trigger corresponding operation, when user triggers corresponding operating, material playback terminal is able to receive that the triggering command for described first information.

Wherein, after obtaining the first information, it is possible to arbitrarily select a region as the first display area in the display area of described first material, it is also possible to the reserved area in the display area of described first material being elected to be is the first display area；The selection strategy of the first display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

In one embodiment, the related information of described first material and the second material is the content information that described first material associates the second material, when the described display state information of acquisition is described first material current displaying content；Described step 102 may include that

When judging to meet described first condition, controlling described first material and suspend broadcasting, the displaying interface of described first material rests in the displaying content that described first material is current；

Obtain described first information, and determine the first display area of described first information, described first information is imported described first display area and is shown, and etc. the triggering command for described first information to be received；Wherein, described first display area is arranged in the display area that the current displaying content of described first material associates the content information of the second material.The purpose showing described first information is that, for prompting the user whether to trigger corresponding operation, when user triggers corresponding operating, material playback terminal is able to receive that the triggering command for described first information.

Wherein, after obtaining the first information, can associate in the displaying content that described first material is current second material content information display area in arbitrarily select a region as the first display area, it is also possible to the reserved area in the display area of described first material being elected to be is the first display area or the reserved area in the display area associating the content information of the second material in displaying content current for described first material to be elected to be the first display area；The selection strategy of the first display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

Step 103, when receiving the described triggering command for the first information, obtains second material corresponding with described first material and also shows.

In one embodiment, the related information of described first material and the second material is that described first material associates the reproduction time of the second material or plays frame, and the described display state information of acquisition is the current reproduction time of described first material or when playing frame；Described step 103 may include that

When receiving the described triggering command for the first information, obtain the reproduction time current with described first material or play frame be associated the second material (from material displaying terminal this locality obtain, because downloading), and determine the second display area of described second material, described second material is imported described second display area and is shown；Wherein, described second display area covers on the display area of described first material, or, the display area of described second display area and described first material is in zones of different.

When receiving the described triggering command for the first information, it is possible to obtain local the second material downloaded according to the related information of the first material and the second material；After obtaining the second material, it needs to be determined that the second display area of described second material, described second material can directly overlay to be shown on described first material, therefore described second display area can cover on the display area of the first material, area or big or little or identical, it is of course also possible to select the region outside the display area of the first material as the second display area.The selection strategy of the second display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

In one embodiment, the related information of described first material and the second material is the content information that described first material associates the second material, when the described display state information of acquisition is described first material current displaying content；Described step 103 may include that

When receiving the described triggering command for the first information, obtain the second material that the displaying content current with described first material is associated, and determine the second display area of described second material, described second material is imported described second display area and is shown；Wherein, described second display area covers on the display area of described first material, or, the display area of described second display area and described first material is in zones of different.

Receiving the described triggering command for the first information, it is possible to obtain, according to the related information of the first material and the second material, the second material that this locality has been downloaded；After obtaining the second material, it needs to be determined that the second display area of described second material, described second material can directly overlay to be shown on described first material, therefore described second display area can cover on the display area of the first material, area or big or little or identical, it is of course also possible to select the region outside the display area of the first material as the second display area.The selection strategy of the second display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

In one embodiment, the method for the embodiment of the present invention one may also include that

After described second material displaying terminates, control described first material and start to continue broadcasting or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame.Namely, after described second material displaying terminates, control described first material and start to continue follow-up play from the current interface stopped.

In one embodiment, the method of the embodiment of the present invention one may also include that and starts intervalometer when described first material suspends and plays, if described timer expiry does not receive the described triggering command for the first information yet, then control described first material to start to continue to play or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame, and cancel the displaying of described first information.Namely start intervalometer when the first material suspends and plays and start timing, if being still not received for the triggering command of the first information when timing exceedes predetermined threshold value, then show that user does not trigger wish and the operation of the first information, also indicate that user does not show demand and the instruction of the second material, now material displaying terminal can cancel the displaying of the first information, and control described first material and from the current reproduction time stopped or play frame and start to continue to play, or start to continue to play from the current displaying content stopped, to complete the complete broadcasting of the first material.Wherein, the duration of intervalometer can be set according to actual needs, does not limit in the embodiment of the present invention.

In embodiments of the invention one, one the first material can associate one or more second material, in the process showing the first material, it is possible to carry out the first material and be associated with the information alert of the second material, when receiving the triggering command for information, perform the displaying of the second material；Wherein, the second material can in order to show the content detail in described first material, it is also possible in order to show the other guide being associated with the first material.By embodiments of the invention one, material displaying terminal is at same time point or can show multiple material in the time period, and display form is various, and the content of material is very abundant, unrestricted；When the second material is in order to show the content detail in described first material, it is possible to increase the accuracy of material displaying and careful property, contribute to promoting bandwagon effect.

Embodiment two

Corresponding embodiments of the invention one, the embodiment of the present invention two provides a kind of information processor, is applied to material displaying terminal, as in figure 2 it is shown, this device includes:

Processing unit 10, is used for obtaining the first material；

Display unit 20, is used for showing described first material；

Described processing unit 10 is additionally operable to, in the process that described first material is shown, it may be judged whether meet first condition；Judge meet described first condition time, obtain the first information and be supplied to described display unit 20, and etc. the triggering command for described first information to be received；When receiving the described triggering command for the first information, obtain second material corresponding with described first material and be also supplied to described display unit 20；

Described display unit 20 is additionally operable to, and shows the first information and the second material that described processing unit 10 provides.

Wherein, processing unit 10 can obtain the first material from content server.

In one embodiment, described processing unit 10 is further used for, and is obtaining before the first material, obtains the related information of the download address of the first material, the download address of the second material and the first material and the second material；Wherein, the download address of described first material can be described first material storage address on a content server, the download address of described second material can be described second material storage address on a content server, and the related information of described first material and the second material refers in the relevant information of described first material for associating the information of described second material；

Accordingly, described processing unit 10 obtains the first material, and judges whether to meet first condition in the process that the first material is shown, including:

Described processing unit 10 downloads corresponding first material from the download address of described first material, corresponding second material is downloaded from the download address of described second material, show described first material, and in the process that the first material is shown, obtain display state information, and the display state information of acquisition is mated with described related information, if the match is successful, then judge to meet first condition；If it fails to match, then judge to be unsatisfactory for first condition.Wherein, the type of described display state information is consistent with the type of described related information, such as: associate the reproduction time of the second material if described related information is the first material or plays frame (refer to the reproduction time of described first material or play frame), then the type of described display state information should also be the reproduction time of material or play frame.

In one embodiment, the related information of described first material and the second material is that described first material associates the reproduction time of the second material or plays frame；The described display state information obtained is the current reproduction time of described first material or plays frame；

Accordingly, the display state information of acquisition is mated by described processing unit 10 with described related information, including:

Described processing unit 10 is by the current reproduction time of described first material obtained or plays frame and associates the reproduction time of the second material with described first material or play frame (referring in described first material for associating reproduction time or the broadcasting frame of the second material) and mate, judge whether both are identical, if identical, then the match is successful；Otherwise, it fails to match.

Described processing unit 10 is further used for, and when judging to meet described first condition, controls described first material and suspends broadcasting, and the displaying interface of described first material rests on the current reproduction time of described first material or plays on frame；Obtain described first information, and determine the first display area of described first information；

Described display unit 20 is further used for, and described first information is imported described first display area and is shown；

Wherein, described first display area is positioned at the display area of described first material.The purpose showing described first information is that, for prompting the user whether to trigger corresponding operation, when user triggers corresponding operating, material playback terminal is able to receive that the triggering command for described first information.

Processing unit 10 is after obtaining the first information, it is possible to arbitrarily select a region as the first display area in the display area of described first material, it is also possible to the reserved area in the display area of described first material being elected to be is the first display area；The selection strategy of the first display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

Described processing unit 10 is further used for, and when receiving the described triggering command for the first information, obtains the reproduction time current with described first material or the second material that broadcasting frame is associated, and determines the second display area of described second material；

Described display unit 20 is further used for, and described second material is imported described second display area and is shown；

Wherein, described second display area covers on the display area of described first material, or, the display area of described second display area and described first material is in zones of different.

Processing unit 30 is when receiving the described triggering command for the first information, it is possible to obtain local the second material downloaded according to the related information of the first material and the second material；After obtaining the second material, it needs to be determined that the second display area of described second material, described second material can directly overlay to be shown on described first material, therefore described second display area can cover on the display area of the first material, area or big or little or identical, it is of course also possible to select the region outside the display area of the first material as the second display area.The selection strategy of the second display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

In one embodiment, the related information of described first material and the second material is the content information that described first material associates the second material；The described display state information obtained is the displaying content that described first material is current；

The display state information of acquisition is mated by described processing unit 10 with described related information, including:

The content information that displaying content current for described first material obtained associates the second material with described first material is mated by described processing unit 10, judge that whether including described first material in the displaying content that described first material is current associates the content information of the second material, if including, then the match is successful；Otherwise, it fails to match.

Described processing unit 10 is further used for, and when judging to meet described first condition, controls described first material and suspends broadcasting, and the displaying interface of described first material rests in the displaying content that described first material is current；Obtain described first information, and determine the first display area of described first information；

Wherein, described first display area is arranged in the display area that the current displaying content of described first material associates the content information of the second material.The purpose showing described first information is that, for prompting the user whether to trigger corresponding operation, when user triggers corresponding operating, material playback terminal is able to receive that the triggering command for described first information.

Wherein, processing unit 10 is after obtaining the first information, can associate in the displaying content that described first material is current second material content information display area in arbitrarily select a region as the first display area, it is also possible to the reserved area in the display area of described first material being elected to be is the first display area or the reserved area in the display area associating the content information of the second material in displaying content current for described first material to be elected to be the first display area；The selection strategy of the first display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

Described processing unit 10 is further used for, and when receiving the described triggering command for the first information, obtains the second material that the displaying content current with described first material is associated, and determines the second display area of described second material；

Processing unit 10 is receiving the described triggering command for the first information, it is possible to obtain, according to the related information of the first material and the second material, the second material that this locality has been downloaded；After obtaining the second material, it needs to be determined that the second display area of described second material, described second material can directly overlay to be shown on described first material, therefore described second display area can cover on the display area of the first material, area or big or little or identical, it is of course also possible to select the region outside the display area of the first material as the second display area.The selection strategy of the second display area can be decided according to the actual requirements, and does not limit in the embodiment of the present invention.

In one embodiment, described processing unit 10 is further used for, after described second material displaying terminates, notify that described display unit 20 controls described first material and starts to continue broadcasting or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame.

In one embodiment, described processing unit 10 is further used for, intervalometer is started when described first material suspends and plays, if described timer expiry does not receive the described triggering command for the first information yet, then notify that described display unit 20 controls described first material and starts to continue to play or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame, and notify that described display unit 20 cancels the displaying of described first information.

It should be noted that, above-mentioned processing unit 10 can by the central processing unit (CPU of material displaying terminal, CentralProcessingUnit), microprocessor (MPU, MicroProcessingUnit), digital signal processor (DSP, DigitalSignalProcessor) or programmable logic array (FPGA, Field-ProgrammableGateArray) realize；Display unit 20 can be realized by the display device of material displaying terminal.

In embodiments of the invention two, one the first material can associate one or more second material, in the process showing the first material, it is possible to carry out the first material and be associated with the information alert of the second material, when receiving the triggering command for information, perform the displaying of the second material；Wherein, the second material can in order to show the content detail in described first material, it is also possible in order to show the other guide being associated with the first material.By embodiments of the invention one, material displaying terminal is at same time point or can show multiple material in the time period, and display form is various, and the content of material is very abundant, unrestricted；(amplify such as details when the second material is in order to show the content detail in described first material and show), it is possible to increase the accuracy of material displaying and careful property, contribute to promoting bandwagon effect.

Embodiment three

The embodiment of the present invention three provides a kind of information processing method, is applied to content server, as it is shown on figure 3, the method includes:

Step 301, content server receives the material relevant information request of material displaying terminal, judge whether material displaying terminal meets many materials and show condition, and when judging to meet, send the related information of the download address of the first material, the download address of the second material and the first material and the second material to material displaying terminal.

Wherein, the download address of described first material can be described first material storage address on a content server, and the download address of described second material can be described second material storage address on a content server；The related information of described first material and the second material refers in the relevant information of described first material for associating the information of described second material, described second material can be associated with the specific reproduction time of the first material or broadcasting frame, can also be associated with the specific broadcasting content of the first material, other interrelational form can also be adopted, the embodiment of the present invention does not limit.It is associated for specific reproduction time or broadcasting frame, then the related information of the first material and the second material refers to the specific reproduction time associating described second material in described first material or plays frame；For specific broadcasting content, then the related information of the first material and the second material refers to the certain content associating described second material in described first material.That is, the related information of the download address of the first material, the download address of the second material and the first material and the second material, there is corresponding relation between this three, material displaying terminal can according to other corresponding informances in corresponding relation described in any of which information acquisition.

It addition, judge material displaying terminal be unsatisfactory for many materials show condition time, content server is returned only to the download address of the first material to material displaying terminal, then, follow-up on material displaying terminal, only can show described first material.

It should be noted that, the material relevant information of material displaying terminal can carry the information such as the material display area size of material terminal in asking, the relevant parameter of the material terminal that content server carries in asking according to material relevant information, it is judged that whether material displaying terminal meets many materials and show condition；Wherein, many materials show that condition can be decided according to the actual requirements, as: needed for the displaying of whether satisfied first material of the display area size of material displaying terminal and the second material etc..Relevant parameter and many materials that the request of material relevant information is not carried by the embodiment of the present invention show that condition limits, it is possible to specifically set according to actual needs.

It can further be stated that, content server also need to by be used in the first material displaying process show the first information be sent to material displaying terminal, this first information can be sent along to material displaying terminal with the related information of the download address of described first material, the download address of the second material and the first material and the second material, can certainly be independent be sent to material terminal, the embodiment of the present invention does not limit.

Step 302, the material receiving material displaying terminal downloads request, sends the second material of the first material and association thereof to material displaying terminal.

In the embodiment of the present invention, content server internal memory contains abundant material, and this had wherein both included the first described material, also includes the second material associated with described first material；Wherein, described second material can be associated with the specific reproduction time of the first material or broadcasting frame, it is also possible to is associated with the specific broadcasting content of the first material, it would however also be possible to employ other interrelational form, does not limit in the embodiment of the present invention.

After content server receives the material download request of material displaying terminal, download address according to the first material carried in described request and the download address of the second material, find the first locally stored material and the second material, and send the second material of described first material and association thereof to material displaying terminal.

As for concrete display form at material displaying terminal of described first material and the second material, by the agency of in previous embodiment one, repeat no more herein.

By the embodiment of the present invention three, in content server, storage has the first abundant, various informative material and the second material resource, and the content of its material is very abundant, unrestricted, downloads for material displaying terminal and plays；So, enrich the displaying content and form of end side, and (amplify such as details when the second material is in order to show the content detail in described first material and show), it is possible to increase the accuracy of material displaying and careful property, contribute to promoting bandwagon effect.

Embodiment four

Corresponding embodiments of the invention three, the embodiment of the present invention four provides a kind of information processor, is applied to content server, and as shown in Figure 4, this device includes:

Memory element 30, for storing the second material of the first material and association thereof；

TRx processing unit 40, downloads request the request according to material displaying terminal for the request of material relevant information and material receiving material displaying terminal, sends corresponding material relevant information and concrete material to material displaying terminal.

In the embodiment of the present invention, memory element 30 internal memory contains abundant material, and this had wherein both included the first described material, also includes the second material associated with described first material；Wherein, described second material can be associated with the specific reproduction time of the first material or broadcasting frame, it is also possible to is associated with the specific broadcasting content of the first material, it would however also be possible to employ other interrelational form, does not limit in the embodiment of the present invention.

TRx processing unit 40 receives the material relevant information request of material displaying terminal, judge whether material displaying terminal meets many materials and show condition, and when judging to meet, send the related information of the download address of the first material, the download address of the second material and the first material and the second material to material displaying terminal.Wherein, the download address of described first material can be described first material storage address in memory element 30, and the download address of described second material can be described second material storage address in memory element 30；The related information of described first material and the second material refers in the relevant information of described first material for associating the information of described second material, described second material can be associated with the specific reproduction time of the first material or broadcasting frame, can also be associated with the specific broadcasting content of the first material, other interrelational form can also be adopted, the embodiment of the present invention does not limit.It is associated for specific reproduction time or broadcasting frame, then the related information of the first material and the second material refers to the specific reproduction time associating described second material in described first material or plays frame；For specific broadcasting content, then the related information of the first material and the second material refers to the certain content associating described second material in described first material.That is, the related information of the download address of the first material, the download address of the second material and the first material and the second material, there is corresponding relation between this three, material displaying terminal can according to other corresponding informances in corresponding relation described in any of which information acquisition.

It addition, judge material displaying terminal be unsatisfactory for many materials show condition time, TRx processing unit 40 is returned only to the download address of the first material to material displaying terminal, then, follow-up on material displaying terminal, only can show described first material.

It can further be stated that, TRx processing unit 40 also need to by be used in the first material displaying process show the first information be sent to material displaying terminal, this first information can be sent along to material displaying terminal with the related information of the download address of described first material, the download address of the second material and the first material and the second material, can certainly be independent be sent to material terminal, the embodiment of the present invention does not limit.

After TRx processing unit 40 receives the material download request of material displaying terminal, download address according to the first material carried in described request and the download address of the second material, find the second material of the first locally stored material and association thereof, and send the second material of described first material and association thereof to material displaying terminal.

The first material received is shown by material displaying terminal, in displaying process, for pointing out the first information of the second material associated with the first material to be demonstrated when can be played to special time or particular frame or certain content at the first material；When the first information is triggered, material displaying terminal can obtain, according to the related information of the first material and the second material, the second material that this locality has been downloaded, and complete the displaying of the second material, and concrete display form by the agency of in previous embodiment one, repeat no more herein.

It should be noted that, above-mentioned TRx processing unit 40 can by the central processing unit (CPU of content server, CentralProcessingUnit), microprocessor (MPU, MicroProcessingUnit), digital signal processor (DSP, DigitalSignalProcessor) or programmable logic array (FPGA, Field-ProgrammableGateArray) realize；Memory element 30 can be realized by the memorizer of content server.

By the embodiment of the present invention four, in the information processor of content server, storage has the first abundant, various informative material and the second material resource, and the content of its material is very abundant, unrestricted, downloads for material displaying terminal and plays；So, enrich the displaying content and form of end side, and (amplify such as details when the second material is in order to show the content detail in described first material and show), it is possible to increase the accuracy of material displaying and careful property, contribute to promoting bandwagon effect.

It is further elaborated in conjunction with the concrete example information processing method to the embodiment of the present invention and device below.

Embodiment five

For patch form, the embodiment of the present invention five showed that material illustrated with material displaying terminal before playing network video.Flow chart shown in Figure 5, the information processing method of the embodiment of the present invention five specifically includes that

Step 501, material displaying terminal, downloading and before playing network video, sends the request obtaining material relevant information, can carry the material display area size of material displaying terminal, Internet video relevant information etc. to be played in this request to content server.

Step 502, content server receives the material relevant information request of material displaying terminal, judge whether material displaying terminal meets many materials and show condition, and when judging to meet, send the related information of the download address of the first material, the download address of the second material and the first material and the second material to material displaying terminal.

Wherein, the download address of described first material can be described first material storage address on a content server, and the download address of described second material can be described second material storage address on a content server；The related information of described first material and the second material refers in the relevant information of described first material for associating the information of described second material, described related information can be that the first material associates the specific reproduction time of the second material or plays frame, or can also be the first material certain content of associating the second material.That is, the related information of the download address of the first material, the download address of the second material and the first material and the second material, there is corresponding relation between this three, material displaying terminal can according to other corresponding informances in corresponding relation described in any of which information acquisition.

It should be noted that many materials show that condition can be decided according to the actual requirements, as: needed for the displaying of whether satisfied first material of the display area size of material displaying terminal and the second material etc..Relevant parameter and many materials that the request of material relevant information is not carried by the embodiment of the present invention show that condition limits, it is possible to specifically set according to actual needs.

Step 503, material displaying terminal sends material to content server and downloads request, carries the download address of the download address of the first material, the second material in request.

Step 504, after content server receives the material download request of material displaying terminal, download address according to the download address of the first material carried in described request, the second material, find the second material of the first locally stored material and association thereof, and send the second material of described first material and association thereof to material displaying terminal.

Step 505, the first material received is shown by material displaying terminal, and by the current reproduction time of described first material obtained or play frame and associate the reproduction time of the second material with described first material or play frame (referring in described first material for associating reproduction time or the broadcasting frame of the second material) and mate in the process that described first material is shown, judge whether both are identical, if it is identical, then the match is successful, and otherwise it fails to match；Or the broadcasting content that broadcasting content current for described first material obtained associates the second material with described first material is mated, judge that whether including described first material in the broadcasting content that described first material obtained is current associates the broadcasting content of the second material, if including, then the match is successful, and otherwise it fails to match.

Material displaying terminal, when the match is successful, controls described first material and suspends broadcasting, and the displaying interface of described first material rests on the current reproduction time of described first material or plays on frame or rest on the displaying content that described first material is current；Obtain corresponding first information, and determine the first display area of described first information, described first information is imported described first display area and is shown, and etc. the triggering command for described first information to be received；Wherein, described first display area is positioned at the display area of described first material.When being received for the triggering command of the first information, material displaying terminal obtains, based on the related information of the first material and the second material, the second material that this locality has been downloaded；After obtaining the second material, it is determined that the second display area of described second material, described second material is imported described second display area and is shown；In the present embodiment, described second display area covers on the display area of described first material.When showing the second material, material displaying terminal controls to cancel the displaying of the first information.

Step 506, after described second material displaying terminates, material displaying terminal controls described first material reproduction time from current stop or broadcasting frame starts continuation and plays or start continuation broadcasting from the displaying content of current stop；Namely, after described second material displaying terminates, control described first material and start to continue follow-up play from the current interface stopped.

Material displaying terminal can also start intervalometer when the first material suspends and plays, if timer expiry is still not received for the triggering command of the first information, then control the first material to start to continue to play or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame, and cancel the displaying of the first information.Namely start intervalometer when the first material suspends and plays and start timing, if being still not received for the triggering command of the first information when timing exceedes predetermined threshold value, then show that user does not trigger wish and the operation of the first information, also indicate that user does not show demand and the instruction of the second material, now material displaying terminal can cancel the displaying of the first information, and control described first material and from the current reproduction time stopped or play frame and start to continue to play, or start to continue to play from the current displaying content stopped, to complete the complete broadcasting of the first material.

The embodiment of the present invention five is also applied for material displaying terminal bumper advertisements before playing network video and shows, below the bumper advertisements before playing network video being shown, scene is described in detail.

One application scenarios of the embodiment of the present invention five describes as follows:

Ad material displaying terminal, downloading and before playing network video, sends the request obtaining ad material relevant information to content server；

Content server receives the ad material relevant information request of ad material displaying terminal, judge that ad material displaying terminal meets many ad material and shows condition, send the related information of the download address of the first ad material, the download address of the second ad material and the first ad material and the second ad material to ad material displaying terminal；Wherein, the first ad material is the specific reproduction time that the first ad material associates the second ad material with the related information of the second ad material；

Ad material displaying terminal sends ad material to content server and downloads request, carries the download address of the download address of the first ad material, the second ad material in request；

After content server receives the ad material download request of ad material displaying terminal, download address according to the download address of the first ad material carried in described request, the second ad material, find the second ad material of the first locally stored ad material and association thereof, and send the second ad material of described first ad material and association thereof to ad material displaying terminal；

The first ad material received is shown by ad material displaying terminal, and when the first ad material is played to described specific reproduction time, obtain corresponding first information, described first information is positioned at displaying on the display area of described first ad material, showing interface as shown in Figure 6, the signal language of " little hands icon " and " can show details after click " in Fig. 6 is described first information；

After user clicks " little hands icon " in Fig. 6, namely ad material displaying terminal obtains the triggering command for described first information, it is possible to obtain, according to the related information of the first ad material with the second ad material, the second ad material that this locality has been downloaded；After obtaining the second ad material, it is determined that the second display area of described second ad material, described second ad material is imported described second display area and is shown.In this application scene, the second display area covers on the display area of described first ad material, and when showing the second ad material, ad material displaying terminal controls to cancel the displaying of the first information, and displaying interface now is as shown in Figure 7；

When user selects to close the second ad material displaying or when the second ad material shows end, the first ad material starts to have continued to play from the current reproduction time stopped or broadcasting frame.

It should be noted that, in this application scene, the content that the second ad material is shown with the first ad material is different, so not only extends ad material display area, enable limited display area to show more ad material content, and enrich the operating experience of user.Such as: the second ad material of displaying can be website links of the main page interface at the first ad material place or the first ad material place main page etc..

The Another Application scene description of the embodiment of the present invention five is as follows:

Content server receives the ad material relevant information request of ad material displaying terminal, judge that ad material displaying terminal meets many ad material and shows condition, send the related information of the download address of the first ad material, the download address of the second ad material and the first ad material and the second ad material to ad material displaying terminal；Wherein, the first ad material is the certain content that the first ad material associates the second ad material with the related information of the second ad material；

The first ad material received is shown by ad material displaying terminal, and when the first ad material is played to described certain content, obtain corresponding first information, described first information is positioned at displaying on the display area of described first ad material, showing interface as shown in Figure 8, the signal language of " little hands icon " and " can expand display after click " in Fig. 8 is described first information；

After user clicks " little hands icon " in Fig. 8, namely ad material displaying terminal obtains the triggering command for described first information, it is possible to obtain, according to the related information of the first ad material with the second ad material, the second ad material that this locality has been downloaded；After obtaining the second ad material, it is determined that the second display area of described second ad material, described second ad material is imported described second display area and is shown.In this application scene, second display area covers on the display area of described first ad material, second ad material is the amplified version of certain content in the first ad material, and when showing the second ad material, ad material displaying terminal controls to cancel the displaying of the first information, and displaying interface now is as shown in Figure 9；

When user selects to close when the second ad material is shown or when the second ad material shows end, the first ad material starts to have continued to play from the current displaying content stopped.

It should be noted that, in this application scene, second ad material is the amplified version of certain content in the first ad material, so not only extend ad material display area, limited display area is enable to show more ad material content, and the second ad material is in order to show the details of certain content in the first ad material, it is possible to increase the accuracy of ad material displaying and careful property, contribute to promoting bandwagon effect.

Additionally, the different certain contents of corresponding same first ad material, can there is the second different ad material, namely the first ad material and the second ad material are the incidence relation of one-to-many, each second ad material is respectively associated the different certain contents in the first ad material, and a kind of interface meeting this scene is illustrated as shown in Figure 10.So, the ad material content in extension finite region it is more conducive to.

It should be noted that, the embodiment of the present invention is not limited only to the bumper advertisements being useful in before playing network video and shows, the embodiment of the present invention is also suitable for a variety of application scenarios, first material of the embodiment of the present invention, the second material are also not limited only to be the ad material of patch form, it is also possible to for other forms or other materials.The embodiment of the present invention is numerous to list herein.In practical application, every application scenarios that second material can be called and show by implementing the embodiment of the present invention to realize in the first material displaying process, it should be suitable for the embodiment of the present invention, also all should belong to the protection domain of the embodiment of the present invention.

The embodiment of the present invention additionally provides a kind of computer-readable recording medium, and described storage medium includes one group of computer executable instructions, and described instruction is for performing the information processing method of material displaying terminal side.

The embodiment of the present invention additionally provides a kind of computer-readable recording medium, and described storage medium includes one group of computer executable instructions, and described instruction is for performing the information processing method of content server side.

Those skilled in the art are it should be appreciated that embodiments of the invention can be provided as method, system or computer program.Therefore, the present invention can adopt the form of hardware embodiment, software implementation or the embodiment in conjunction with software and hardware aspect.And, the present invention can adopt the form at one or more upper computer programs implemented of computer-usable storage medium (including but not limited to disk memory and optical memory etc.) wherein including computer usable program code.

The present invention is that flow chart and/or block diagram with reference to method according to embodiments of the present invention, equipment (system) and computer program describe.It should be understood that can by the combination of the flow process in each flow process in computer program instructions flowchart and/or block diagram and/or square frame and flow chart and/or block diagram and/or square frame.These computer program instructions can be provided to produce a machine to the processor of general purpose computer, special-purpose computer, Embedded Processor or other programmable data processing device so that the instruction performed by the processor of computer or other programmable data processing device is produced for realizing the device of function specified in one flow process of flow chart or multiple flow process and/or one square frame of block diagram or multiple square frame.

These computer program instructions may be alternatively stored in and can guide in the computer-readable memory that computer or other programmable data processing device work in a specific way, the instruction making to be stored in this computer-readable memory produces to include the manufacture of command device, and this command device realizes the function specified in one flow process of flow chart or multiple flow process and/or one square frame of block diagram or multiple square frame.

These computer program instructions also can be loaded in computer or other programmable data processing device, make on computer or other programmable devices, to perform sequence of operations step to produce computer implemented process, thus the instruction performed on computer or other programmable devices provides for realizing the step of function specified in one flow process of flow chart or multiple flow process and/or one square frame of block diagram or multiple square frame.

The above, be only presently preferred embodiments of the present invention, is not intended to limit protection scope of the present invention.

Claims

1. an information processing method, it is characterised in that described method includes:

2. information processing method according to claim 1, it is characterised in that before obtaining the first material, described method also includes: obtain the related information of the download address of the first material, the download address of the second material and the first material and the second material；

Described acquisition the first material is also shown, and judges whether to meet first condition in the process that the first material is shown, including:

Corresponding first material is downloaded from the download address of described first material, corresponding second material is downloaded from the download address of described second material, show described first material, and in the process that the first material is shown, obtain display state information, and the display state information of acquisition is mated with described related information, if the match is successful, then judge to meet first condition；If it fails to match, then judge to be unsatisfactory for first condition.

3. information processing method according to claim 2, it is characterised in that the related information of described first material and the second material is that described first material associates the reproduction time of the second material or plays frame；The described display state information obtained is the current reproduction time of described first material or plays frame；

Described the display state information of acquisition is mated with described related information, including:

By the current reproduction time of described first material obtained or play frame and associate the reproduction time of the second material with described first material or broadcasting frame mates, it is judged that whether both are identical, if identical, then the match is successful；Otherwise, it fails to match.

4. information processing method according to claim 3, it is characterised in that described obtain the first information when judging to meet first condition and show, including:

Obtain described first information, and determine the first display area of described first information, described first information is imported described first display area and is shown；Wherein, described first display area is positioned at the display area of described first material.

5. information processing method according to claim 3, it is characterised in that described when being received for the triggering command of the first information, obtains second material corresponding with the first material and shows, including:

When receiving the described triggering command for the first information, obtain the reproduction time current with described first material or play the second material that frame is associated, and determine the second display area of described second material, described second material is imported described second display area and is shown；Wherein, described second display area covers on the display area of described first material, or, the display area of described second display area and described first material is in zones of different.

6. information processing method according to claim 2, it is characterised in that the related information of described first material and the second material is the content information that described first material associates the second material；The described display state information obtained is the displaying content that described first material is current；

7. information processing method according to claim 6, it is characterised in that described obtain the first information when judging to meet first condition and show, including:

Obtain described first information, and determine the first display area of described first information, described first information is imported described first display area and is shown；Wherein, described first display area is arranged in the display area that the current displaying content of described first material associates the content information of the second material.

8. information processing method according to claim 6, it is characterised in that described when being received for the triggering command of the first information, obtains second material corresponding with the first material and shows, including:

9. information processing method according to claim 4 or 5 or 7 or 8, it is characterised in that described method also includes:

After described second material displaying terminates, control described first material and start to continue broadcasting or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame.

10. information processing method according to claim 4 or 5 or 7 or 8, it is characterised in that described method also includes:

Intervalometer is started when described first material suspends and plays, if described timer expiry does not receive the described triggering command for the first information yet, then control described first material to start to continue to play or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame, and cancel the displaying of described first information.

11. an information processor, it is characterised in that described device includes:

Processing unit, is used for obtaining the first material；

Display unit, is used for showing described first material；

12. information processor according to claim 11, it is characterized in that, described processing unit is further used for, and is obtaining before the first material, obtains the related information of the download address of the first material, the download address of the second material and the first material and the second material；

Described processing unit obtains the first material, and judges whether to meet first condition in the process that the first material is shown, including:

Described processing unit downloads corresponding first material from the download address of described first material, corresponding second material is downloaded from the download address of described second material, show described first material, and in the process that the first material is shown, obtain display state information, and the display state information of acquisition is mated with described related information, if the match is successful, then judge to meet first condition；If it fails to match, then judge to be unsatisfactory for first condition.

13. information processor according to claim 12, it is characterised in that the related information of described first material and the second material is that described first material associates the reproduction time of the second material or plays frame；The described display state information obtained is the current reproduction time of described first material or plays frame；

The display state information of acquisition is mated by described processing unit with described related information, including:

Described processing unit is by the current reproduction time of described first material obtained or plays frame and associates the reproduction time of the second material with described first material or broadcasting frame mates, it is judged that whether both are identical, if identical, then the match is successful；Otherwise, it fails to match.

14. information processor according to claim 13, it is characterised in that

Described processing unit is further used for, and when judging to meet described first condition, controls described first material and suspends broadcasting, and the displaying interface of described first material rests on the current reproduction time of described first material or plays on frame；Obtain described first information, and determine the first display area of described first information；

Described display unit is further used for, and described first information is imported described first display area and is shown；

Wherein, described first display area is positioned at the display area of described first material.

15. information processor according to claim 13, it is characterised in that

Described processing unit is further used for, and when receiving the described triggering command for the first information, obtains the reproduction time current with described first material or the second material that broadcasting frame is associated, and determines the second display area of described second material；

Described display unit is further used for, and described second material is imported described second display area and is shown；

16. information processor according to claim 12, it is characterised in that the related information of described first material and the second material is the content information that described first material associates the second material；The described display state information obtained is the displaying content that described first material is current；

The content information that displaying content current for described first material obtained associates the second material with described first material is mated by described processing unit, judge that whether including described first material in the displaying content that described first material is current associates the content information of the second material, if including, then the match is successful；Otherwise, it fails to match.

17. information processor according to claim 16, it is characterised in that

Described processing unit is further used for, and when judging to meet described first condition, controls described first material and suspends broadcasting, and the displaying interface of described first material rests in the displaying content that described first material is current；Obtain described first information, and determine the first display area of described first information；

Wherein, described first display area is arranged in the display area that the current displaying content of described first material associates the content information of the second material.

18. information processor according to claim 16, it is characterised in that

Described processing unit is further used for, and when receiving the described triggering command for the first information, obtains the second material that the displaying content current with described first material is associated, and determines the second display area of described second material；

19. information processor according to claims 14 or 15 or 17 or 18, it is characterized in that, described processing unit is further used for, after described second material displaying terminates, notify that described display unit controls described first material reproduction time from current stop or broadcasting frame starts continuation and plays or start continuation broadcasting from the displaying content of current stop.

20. information processor according to claims 14 or 15 or 17 or 18, it is characterized in that, described processing unit is further used for, intervalometer is started when described first material suspends and plays, if described timer expiry does not receive the described triggering command for the first information yet, then notify that described display unit controls described first material and starts to continue to play or start continuation from the current displaying content stopped to play from the current reproduction time stopped or broadcasting frame, and notify that described display unit cancels the displaying of described first information.