CN105550891B - A kind of method and system that product false proof is traced to the source - Google Patents

Abstract

The present invention provides a kind of method and system that product false proof is traced to the source, wherein this method comprises: the two dimensional code on user terminal scanning appointed product is to obtain two-dimensional barcode information；Server receive two-dimensional barcode information, according to two-dimensional barcode information obtain appointed product basic information and to the anti-fake relevant video information of tracing to the source of appointed product, wherein anti-counterfeiting mark is embedded in video information；User terminal receives the basic information and video information of appointed product, and extracts the anti-counterfeiting mark of video information insertion to carry out anti-fake inquiry of tracing to the source to appointed product.The embodiment of the present invention is traced to the source by being introduced into product false proof and relevant video information and is embedded in anti-counterfeiting mark in the video information, and the video information for being embedded with anti-counterfeiting mark is sent to the user terminal, on the one hand, so that abundant information of tracing to the source is various and video information is not easy to be tampered, be conducive to be promoted the experience of tracing to the source of consumer, on the other hand, be conducive to user to synchronize to the anti-fake inquiry of tracing to the source of product progress.

Description

A kind of method and system that product false proof is traced to the source

Technical field

The present invention relates to product back-tracing anti-fake technical field, in particular to a kind of method that product false proof is traced to the source and System.

Background technique

Currently, as consumer is higher and higher to the quality of purchase product and security requirement, and the health meaning of consumer Know and quality assurance consciousness is also constantly being promoted, since process of producing product and Product transport process directly affect the quality of product And safety, for food, the quality security problem of food and healthy and safe closely bound up, the food of consumer Quality security problem has become the focus of the whole society and public attention, becomes important livelihood issues, and causes the height of country Degree is paid attention to, and reinforces Safety of Food Quality supervision and becomes more and more important, meanwhile, the tracing information of the product of purchase is increasingly Concern by consumer.

Currently, a kind of method of product traceability is provided in the related technology, which includes: the basis according to product Information generates corresponding two dimensional code or bar code, wherein the basic information includes: the title of product, production time, factory Family etc., using the basic information of the product be used as the tracing information of product, user by scan product packaging on two dimensional code or Person's bar code can be obtained with the tracing information of this of text or picture presentation product, i.e. chasing after product in the related art Information of tracing back is stored and is shown in the form of text or picture；The method of product false proof is also provided in the related technology, In, method for anti-counterfeit is varied, such as immersion laser type plastic membrane anti-counterfeiting mark: laser intelligence being slipped into modeling by special process The dielectric layer of back of the membrane, and with reel digital printer by the image of mark, bar code, logistics code, security code, can be changed miniature code Etc. information be disposably printed on the plastic film back side medium with laser intelligence and take off and open in film layer, after mark surface layer is opened, medium is taken off It opens the image in film layer, number and laser intelligence etc. only to stay in affixed object surface layer, cannot be walked by global transfer, to reach anti-fake Effect.

In the implementation of the present invention, inventor's discovery is in the related technology the prior art has at least the following problems: product at present Tracing information is mainly presented to user terminal in the form of text or picture, and tracing information is in the form of a single, and information content is small, unfavorable Comprehensive understanding is carried out to product links in consumer, causes consumer poor to the retrospect experience of product, and due to text Or picture is easy to be tampered, be copied, so as to cause consumer be unable to get about bought product it is true, accurately trace back Source information, in addition false proof process complex manufacturing process, at high cost, and antifalsification is poor, and product false proof at present is with the process of tracing to the source It is separated from each other, cannot reach and Antiforge inquiry is carried out to product while obtaining product traceability information.

Summary of the invention

In view of this, the embodiment of the present invention is designed to provide a kind of method and system that product false proof is traced to the source, so that The abundant information that must trace to the source is various and video information is not easy to be tampered, on the other hand the experience of tracing to the source for being conducive to be promoted consumer has It is synchronized conducive to user and anti-fake inquiry of tracing to the source is carried out to product.

In a first aspect, the embodiment of the invention provides a kind of methods that product false proof is traced to the source, this method comprises:

User terminal scans the two dimensional code on appointed product to obtain two-dimensional barcode information, and above-mentioned two-dimensional barcode information is sent To server；

Above-mentioned server receives above-mentioned two-dimensional barcode information, and the basis of above-mentioned appointed product is obtained according to above-mentioned two-dimensional barcode information Information and to the anti-fake relevant video information of tracing to the source of above-mentioned appointed product, above-mentioned basic information and above-mentioned video information are sent to Above-mentioned user terminal, wherein be embedded with anti-counterfeiting mark in the video information；

Above-mentioned user terminal receive above-mentioned appointed product basic information and above-mentioned video information, and extract above-mentioned video letter The anti-counterfeiting mark of insertion is ceased to carry out anti-fake inquiry of tracing to the source to above-mentioned appointed product.

With reference to first aspect, the embodiment of the invention provides the first possible embodiments of first aspect, wherein on State server and receive above-mentioned two-dimensional barcode information, according to above-mentioned two-dimensional barcode information obtain above-mentioned appointed product basic information and with it is upper The anti-fake relevant video information of tracing to the source of appointed product is stated, it is whole that above-mentioned basic information and above-mentioned video information are sent to above-mentioned user End includes:

Above-mentioned server receives above-mentioned two-dimensional barcode information, and the base of above-mentioned appointed product is obtained according to above-mentioned two-dimensional barcode information Plinth information and original video information；

Above-mentioned server is generated for carrying out the anti-fake anti-counterfeiting mark traced to the source to above-mentioned appointed product, and by above-mentioned anti-counterfeiting label Know and be embedded in above-mentioned original video information, to generate the anti-fake relevant video information of tracing to the source of above-mentioned appointed product；

Above-mentioned basic information and above-mentioned video information are sent to above-mentioned user terminal by above-mentioned server.

The possible embodiment of with reference to first aspect the first, the embodiment of the invention provides second of first aspect Possible embodiment, wherein above-mentioned anti-counterfeiting mark is embedded in above-mentioned original video information by above-mentioned server, above-mentioned to generate After the anti-fake relevant video information of tracing to the source of appointed product, further includes: above-mentioned server generation is embedded in above-mentioned anti-counterfeiting mark The location information of insertion frame information and above-mentioned anti-counterfeiting mark in above-mentioned insertion frame in original video information, and will be above-mentioned Insertion frame information and above-mentioned location information are sent to above-mentioned user terminal；

Correspondingly, above-mentioned user terminal extracts the anti-counterfeiting mark of above-mentioned video information insertion, comprising: above-mentioned user terminal root The insertion frame for being embedded in above-mentioned anti-counterfeiting mark is extracted from the video information received according to above-mentioned insertion frame information；And according to above-mentioned The location information of anti-counterfeiting mark extracts anti-counterfeiting mark from above-mentioned insertion frame.

The possible embodiment of with reference to first aspect the first or second of possible embodiment, the present invention are implemented Example provides the third possible embodiment of first aspect, wherein above-mentioned user terminal extracts above-mentioned video information insertion Anti-counterfeiting mark to carry out anti-fake inquiry of tracing to the source to above-mentioned appointed product, comprising:

Above-mentioned user terminal extracts the anti-counterfeiting mark being embedded in above-mentioned video information, and scans above-mentioned anti-counterfeiting mark to obtain Anti-counterfeiting mark information；

Above-mentioned two-dimensional barcode information and above-mentioned anti-counterfeiting mark information are combined by above-mentioned user terminal, generate combined information, And said combination information is sent to above-mentioned server；

Above-mentioned server obtains corresponding anti-fake information of tracing to the source according to said combination information, and by above-mentioned anti-fake letter of tracing to the source Breath is sent to above-mentioned user terminal.

The possible embodiment of with reference to first aspect the first or second of possible embodiment, the present invention are implemented Example provides the 4th kind of possible embodiment of first aspect, wherein above-mentioned server is generated for above-mentioned appointed product The anti-fake anti-counterfeiting mark traced to the source is carried out, and above-mentioned anti-counterfeiting mark is embedded in above-mentioned original video information, comprising: above-mentioned server It generates anti-fake tracing to the source associated with video frame at different location in original video information for being carried out to above-mentioned appointed product Multiple anti-counterfeiting marks, and be sequentially embedded corresponding anti-counterfeiting label in the video frame at the different location of above-mentioned original video information Know；

Correspondingly, above-mentioned user terminal extracts the anti-counterfeiting mark of above-mentioned video information insertion to carry out to above-mentioned appointed product Anti-fake inquiry of tracing to the source, comprising: above-mentioned user terminal successively extracts to be embedded in the video frame in above-mentioned video information at different location Anti-counterfeiting mark, the anti-counterfeiting mark conduct extracted at first is chosen in multiple anti-counterfeiting marks of extraction according to the sequencing of extraction First anti-counterfeiting mark, scans above-mentioned first anti-counterfeiting mark to obtain the first anti-counterfeiting mark information, by above-mentioned two-dimensional barcode information and upper It states the first anti-counterfeiting mark information to be combined, generates the first combined information, and above-mentioned first combined information is sent to above-mentioned clothes Business device；Above-mentioned server obtains corresponding with above-mentioned first combined information first and anti-fake traces back according to above-mentioned first combined information Above-mentioned first anti-fake information of tracing to the source is sent to above-mentioned user terminal by source information；Above-mentioned steps are repeated, until scanning to most The anti-counterfeiting mark extracted afterwards.

Second aspect, the embodiment of the invention also provides a kind of system that product false proof is traced to the source, which includes: user's end Two dimensional code on end, server and appointed product；

Above-mentioned user terminal, for scanning the two dimensional code on appointed product to obtain two-dimensional barcode information, by above-mentioned two dimensional code Information is sent to server；And receive above-mentioned appointed product basic information and to the anti-fake relevant view of tracing to the source of above-mentioned appointed product Frequency information extracts the anti-counterfeiting mark of above-mentioned video information insertion to carry out anti-fake inquiry of tracing to the source to above-mentioned appointed product；

Above-mentioned server obtains above-mentioned appointed product according to above-mentioned two-dimensional barcode information for receiving above-mentioned two-dimensional barcode information Basic information and to the anti-fake relevant video information of tracing to the source of above-mentioned appointed product, by above-mentioned basic information and above-mentioned video information It is sent to above-mentioned user terminal, wherein be embedded with anti-counterfeiting mark in above-mentioned video information.

In conjunction with second aspect, the embodiment of the invention provides the first possible embodiments of second aspect, wherein on Server is stated, is believed for receiving above-mentioned two-dimensional barcode information, and according to the basis that above-mentioned two-dimensional barcode information obtains above-mentioned appointed product Breath and original video information；It generates for carrying out the anti-fake anti-counterfeiting mark traced to the source to above-mentioned appointed product, and by above-mentioned anti-counterfeiting label Know and be embedded in above-mentioned original video information, to generate the anti-fake relevant video information of tracing to the source of above-mentioned appointed product；By above-mentioned basis Information and above-mentioned video information are sent to above-mentioned user terminal.

In conjunction with the first possible embodiment of second aspect, the embodiment of the invention provides second of second aspect Possible embodiment, wherein above-mentioned server is also used to generation and is embedded in the original video information of above-mentioned anti-counterfeiting mark It is embedded in location information in above-mentioned insertion frame of frame information and above-mentioned anti-counterfeiting mark, and by above-mentioned insertion frame information and above-mentioned Location information is sent to above-mentioned user terminal；

Correspondingly, above-mentioned user terminal, embedding for being extracted from the video information received according to above-mentioned insertion frame information The insertion frame of above-mentioned anti-counterfeiting mark is entered；And anti-counterfeiting label is extracted from above-mentioned insertion frame according to the location information of above-mentioned anti-counterfeiting mark Know.

In conjunction with the first possible embodiment or second of possible embodiment of second aspect, the present invention is implemented Example provides the third possible embodiment of second aspect, wherein above-mentioned user terminal, for extracting above-mentioned video information The anti-counterfeiting mark of middle insertion, and above-mentioned anti-counterfeiting mark is scanned to obtain anti-counterfeiting mark information；By above-mentioned two-dimensional barcode information and above-mentioned Anti-counterfeiting mark information is combined, and generates combined information, and said combination information is sent to above-mentioned server；

Above-mentioned server anti-fake traces back for according to said combination information, obtaining corresponding anti-fake information of tracing to the source, and by above-mentioned Source information is sent to above-mentioned user terminal.

In conjunction with the first possible embodiment or second of possible embodiment of second aspect, the present invention is implemented Example provides the 4th kind of possible embodiment of second aspect, wherein above-mentioned server, for generating for above-mentioned specified Product carries out anti-fake multiple anti-counterfeiting marks associated with video frame at different location in original video information tracing to the source, and Corresponding anti-counterfeiting mark is sequentially embedded in video frame at the different location of above-mentioned original video information；

Correspondingly, above-mentioned user terminal, embedding in the video frame in above-mentioned video information at different location for successively extracting The anti-counterfeiting mark entered is chosen the anti-counterfeiting mark extracted at first in multiple anti-counterfeiting marks of extraction according to the sequencing of extraction and is made For the first anti-counterfeiting mark, scan above-mentioned first anti-counterfeiting mark to obtain the first anti-counterfeiting mark information, by above-mentioned two-dimensional barcode information and Above-mentioned first anti-counterfeiting mark information is combined, and generates the first combined information, and above-mentioned first combined information is sent to above-mentioned Server；Above-mentioned server, for obtaining and above-mentioned first combined information corresponding first according to above-mentioned first combined information Above-mentioned first anti-fake information of tracing to the source is sent to above-mentioned user terminal by anti-fake information of tracing to the source；Above-mentioned steps are repeated, until sweeping It retouches to the anti-counterfeiting mark finally extracted.

In product false proof source tracing method provided in an embodiment of the present invention and system, this method comprises: user terminal scans Two-dimensional barcode information is sent to server to obtain two-dimensional barcode information by the two dimensional code on appointed product；Server receives two dimension Code information obtains the basic information of appointed product according to two-dimensional barcode information and believes to the anti-fake relevant video of tracing to the source of appointed product Breath, basic information and video information is sent to the user terminal, wherein anti-counterfeiting mark is embedded in video information；User terminal The basic information and video information of appointed product are received, and extracts the anti-counterfeiting mark of video information insertion to carry out to appointed product Anti-fake inquiry of tracing to the source.The embodiment of the present invention provides product traceability information in the form of video for user, meanwhile, by introducing product Anti-fake trace to the source and is embedded in anti-counterfeiting mark at relevant video information in the video information, and will be embedded with the video letter of anti-counterfeiting mark Breath is sent to the user terminal, on the one hand, so that abundant information of tracing to the source is various and video information is not easy to be tampered, is conducive to promotion and is disappeared On the other hand the experience of tracing to the source of expense person is conducive to user and synchronizes to the anti-fake inquiry of tracing to the source of product progress.

To enable the above objects, features and advantages of the present invention to be clearer and more comprehensible, preferred embodiment is cited below particularly, and cooperate Appended attached drawing, is described in detail below.

Detailed description of the invention

In order to illustrate the technical solution of the embodiments of the present invention more clearly, below will be to needed in the embodiment attached Figure is briefly described, it should be understood that the following drawings illustrates only certain embodiments of the present invention, therefore is not construed as pair The restriction of range for those of ordinary skill in the art without creative efforts, can also be according to this A little attached drawings obtain other relevant attached drawings.

Fig. 1 shows a kind of flow diagram for the method that product false proof is traced to the source provided by the embodiment of the present invention；

Fig. 2 shows a kind of structural schematic diagrams of system that product false proof is traced to the source provided by the embodiment of the present invention.

Specific embodiment

In order to make the object, technical scheme and advantages of the embodiment of the invention clearer, below in conjunction with the embodiment of the present invention Middle attached drawing, technical scheme in the embodiment of the invention is clearly and completely described, it is clear that described embodiment is only It is a part of the embodiment of the present invention, instead of all the embodiments.The present invention being usually described and illustrated herein in the accompanying drawings is real The component for applying example can be arranged and be designed with a variety of different configurations.Therefore, of the invention to what is provided in the accompanying drawings below The detailed description of embodiment is not intended to limit the range of claimed invention, but is merely representative of selected reality of the invention Apply example.Based on the embodiment of the present invention, those skilled in the art institute obtained without making creative work There are other embodiments, shall fall within the protection scope of the present invention.

In view of the tracing information of current product in the related technology is mainly presented to user in the form of text or picture Terminal, tracing information is in the form of a single, and information content is small, is unfavorable for consumer and carries out comprehensive understanding to product links, causes Consumer is poor to the retrospect of product experience, and since text or picture be easy to be tampered, is copied, so as to cause consumer without Method obtains true, the information of accurately tracing to the source about bought product, and in addition false proof process complex manufacturing process, at high cost, prevents Puppet is poor, and product false proof at present and the process of tracing to the source are separated from each other, while cannot reaching acquisition product traceability information The effect of Antiforge inquiry is carried out to product.Based on this, the embodiment of the invention provides a kind of method that product false proof is traced to the source and it is System, is described below by embodiment.

As shown in Figure 1, the method comprising the steps of the embodiment of the invention provides a kind of method that product false proof is traced to the source S102-S106, specific as follows:

Step S102: the two dimensional code on user terminal scanning appointed product is to obtain two-dimensional barcode information, and by above-mentioned two dimension Code information is sent to server；It wherein, include the relevant information with the product for posting the two dimensional code in above-mentioned two dimensional code (for using Family carries out anti-fake inquiry of tracing to the source), it is relevant which is that server is traced to the source according to the basic information of product and to product false proof What the chained address of video information generated, each two dimensional code corresponds to a two-dimensional barcode information, which can be two Code sequence number is tieed up, being associated with for two dimensional code sequence number and the basic information of product and video information is previously stored in server System；User terminal can be mobile terminal (e.g., mobile phone, tablet computer ipad or the other portable electrics for being equipped with scanning software Sub- equipment).

Step S104: above-mentioned server receives above-mentioned two-dimensional barcode information, is obtained according to above-mentioned two-dimensional barcode information above-mentioned specified The basic information of product and to the anti-fake relevant video information of tracing to the source of above-mentioned appointed product, by above-mentioned basic information and above-mentioned video Information is sent to above-mentioned user terminal, wherein is embedded with anti-counterfeiting mark in above-mentioned video information；Specifically, in server in advance It is stored with the basic information of two dimensional code sequence number and product and the incidence relation of video information, anti-counterfeiting mark can be anti-fake figure Piece can also be security code, which includes: bar code, two dimensional code, the anti-counterfeiting mark and embedded video frame information phase Close, can be used for it is anti-fake, distinguish video information whether be replaced or distort, the basic information of the said goods can be ProductName The basic recommended informations such as title, product producer, product type, the anti-fake relevant video information of tracing to the source of above-mentioned appointed product can be embedding Enter the exclusive commodity video that the businessman of anti-counterfeiting mark provides, such as makes the video record of the key procedure of commodity, can also be embedding Enter anti-counterfeiting mark carries out the video that the anti-fake relevant information traced to the source is fabricated to, such as production date to product to facilitating consumer Phase, validity period, product material, points for attention, operation instruction etc. crucial anti-fake information of tracing to the source, i.e., trace back crucial product false proof Source relevant information is shown in the form of video to user terminal, further, to prevent video information quilt in transmission process Illegal person is distorted, and anti-counterfeiting mark is also embedded in original video information, so that user watches during video, additionally it is possible to view The true and false for the information that frequency is shown is identified.

Step S106: above-mentioned user terminal receive above-mentioned appointed product basic information and above-mentioned video information, and extract The anti-counterfeiting mark of above-mentioned video information insertion is to carry out anti-fake inquiry of tracing to the source to above-mentioned appointed product.

In embodiment provided by the invention, product traceability information is provided for user in the form of video, meanwhile, by drawing Enter product false proof and trace to the source relevant video information and to be embedded in anti-counterfeiting mark in the video information, and anti-counterfeiting mark will be embedded with Video information is sent to the user terminal, on the one hand, so that abundant information of tracing to the source is various and video information is not easy to be tampered, is conducive to The experience of tracing to the source of consumer is promoted, on the other hand, is conducive to user and synchronizes to the anti-fake inquiry of tracing to the source of product progress.

Specifically, above-mentioned server receives above-mentioned two-dimensional barcode information, above-mentioned specified production is obtained according to above-mentioned two-dimensional barcode information The basic information of product and to the anti-fake relevant video information of tracing to the source of above-mentioned appointed product, above-mentioned basic information and above-mentioned video are believed Breath is sent to above-mentioned user terminal, specifically includes:

Above-mentioned server receives above-mentioned two-dimensional barcode information, and the base of above-mentioned appointed product is obtained according to above-mentioned two-dimensional barcode information Plinth information and original video information, wherein the original video information is the exclusive commodity video that businessman provides, such as production commodity The video record of key procedure can also be and carry out what the anti-fake relevant information traced to the source was fabricated to product to facilitating consumer Video, such as date of manufacture, validity period, product material, points for attention, the crucial anti-fake information of tracing to the source of operation instruction；

Above-mentioned server is generated for carrying out the anti-fake anti-counterfeiting mark traced to the source to above-mentioned appointed product, and by above-mentioned anti-counterfeiting label Know and be embedded in above-mentioned original video information, to generate the anti-fake relevant video information of tracing to the source of above-mentioned appointed product.

Above-mentioned basic information and above-mentioned video information are sent to above-mentioned user terminal by above-mentioned server.

Wherein, above-mentioned anti-counterfeiting mark, which can be, is embedded in what frame information generated according to anti-counterfeiting mark to be embedded, can be in original Be embedded in anti-counterfeiting mark in a certain video frame in beginning video information, can also in original video information in multiple video frames insertion with When being embedded in multiple anti-counterfeiting marks, it is embedding can to randomly select multiple video frames from video for video frame information corresponding anti-counterfeiting mark Enter anti-counterfeiting mark, the information that can also be shown according to each segment of video extracts specific video frame from each segment It is embedded in anti-counterfeiting mark.

In embodiment provided by the invention, by using anti-to product false proof insertion in relevant video information of tracing to the source It is anti-to eliminate production it is not necessary that product antiforgerg identification (e.g., immersion laser type plastic membrane anti-counterfeiting mark) is fabricated separately for the mode of puppet mark Puppet identifies and the step of pasting anti-counterfeiting mark on product, automatically generates anti-counterfeiting mark using server and is embedded according to preset rules In video information, the product process of product is simplified, improves the formation efficiency of product, reduces the manufacturing cost of product, and It is synchronized convenient for user and anti-fake inquiry of tracing to the source is carried out to the commodity bought.

Further, in order to make user terminal quickly and accurately extract anti-counterfeiting mark from the video information received, Based on this, above-mentioned anti-counterfeiting mark is embedded in above-mentioned original video information by above-mentioned server, anti-fake to generate above-mentioned appointed product After relevant video information of tracing to the source, further includes: above-mentioned server generates the original video information for being embedded in above-mentioned anti-counterfeiting mark In location information in above-mentioned insertion frame of insertion frame information and above-mentioned anti-counterfeiting mark, and by above-mentioned insertion frame information and Above-mentioned location information is sent to above-mentioned user terminal；

Correspondingly, above-mentioned user terminal extracts the anti-counterfeiting mark of above-mentioned video information insertion, comprising: above-mentioned user terminal root The insertion frame for being embedded in above-mentioned anti-counterfeiting mark is extracted from the video information received according to above-mentioned insertion frame information；And according to above-mentioned The location information of anti-counterfeiting mark extracts anti-counterfeiting mark from above-mentioned insertion frame.

In embodiment provided by the invention, believe by using the insertion frame that server automatically records insertion anti-counterfeiting mark The mode of the location information of breath and anti-counterfeiting mark in insertion frame, and by the insertion frame information and anti-counterfeiting mark in insertion frame In location information be sent to the user terminal so that user terminal is according to the insertion frame information and anti-counterfeiting mark in insertion frame The extraction of location information progress anti-counterfeiting mark, on the one hand, it is quick from the video information received, accurate to be able to use family terminal Ground extracts anti-counterfeiting mark, on the other hand, when user terminal is not the case where the corresponding position for being embedded in frame extracts anti-counterfeiting mark Under, prompt information is popped up, to remind user that the video information may be tampered, there may be fake and forged risks for the product.

Specifically, the anti-fake effect of tracing to the source for relevant video information of tracing to the source in order to further increase to product and to product false proof Fruit, by way of comprehensively considering two-dimensional barcode information and anti-counterfeiting mark information, and by relevant anti-fake information of tracing to the source with dynamic Form is transmitted, and server sends information of tracing to the source accordingly to user terminal in real time according to the combined information, wherein above-mentioned use Family terminal extracts the anti-counterfeiting mark of above-mentioned video information insertion to carry out anti-fake inquiry of tracing to the source to above-mentioned appointed product, comprising:

Above-mentioned user terminal extracts the anti-counterfeiting mark being embedded in above-mentioned video information, and scans above-mentioned anti-counterfeiting mark to obtain Anti-counterfeiting mark information；

Above-mentioned two-dimensional barcode information and above-mentioned anti-counterfeiting mark information are combined by above-mentioned user terminal, generate combined information, And said combination information is sent to above-mentioned server；

Above-mentioned server obtains corresponding anti-fake information of tracing to the source according to said combination information, and by above-mentioned anti-fake letter of tracing to the source Breath is sent to above-mentioned user terminal.

Wherein, in the presence of the risk being tampered, (e.g., the production of B company is identical for two-dimensional barcode information or anti-counterfeiting mark information Product, the build environment is poor, raw materials are irregular, in fraud of consumer, usurps the video information of company A, but two dimension Code is B company, only considers that anti-counterfeiting mark is incomplete at this time), therefore, two-dimensional barcode information or anti-counterfeiting label in order to prevent Know information any one be tampered, by way of comprehensively considering two-dimensional barcode information and anti-counterfeiting mark information, enhance product and with Product false proof is traced to the source the anti-fake effect of tracing to the source of relevant video information, specifically, in server end and prestoring appointed product All anti-counterfeiting marks, and the whole combinations being combined by the two-dimensional barcode information and anti-counterfeiting mark information of the product can be pre-generated Information, and the incidence relation of the corresponding anti-fake information of tracing to the source of each combined information is established, form list.Server as a result, After the combined information for receiving user terminal transmission, can be in the combined information prestored and lookup in anti-fake information list of tracing to the source It is no that there are the combined informations；If it exists, then illustrate that two-dimensional barcode information and anti-counterfeiting mark information are not tampered with, and transfer and the group Close the corresponding anti-fake information of tracing to the source of information.

In addition, in embodiments of the present invention, being shown using anti-fake information of tracing to the source with the insertion frame synchronization for being embedded in the anti-counterfeiting mark Show, anti-fake information of tracing to the source can be controlled by server and is shown with corresponding insertion frame synchronization, alternatively, being controlled by user terminal Anti-fake information of tracing to the source is shown with corresponding insertion frame synchronization, so that user will be in anti-fake trace to the source information and current video frame image Information be compared and judge the true and false；Wherein, the mode of anti-fake inquiry of tracing to the source can be user for the received clothes of user terminal The information shown on anti-fake trace to the source information and the current video frame in video information that business device is sent is compared, and then carries out information The true and false identification, be also possible to the two-dimensional barcode information that server judges the appointed product according to the combined information that user terminal is sent It is whether consistent with anti-counterfeiting mark information and pre-stored two-dimensional barcode information and anti-counterfeiting mark information, it can real to look now at production Product trace to the source information while the true and false of product and information of tracing to the source is distinguished.Such as, anti-counterfeiting mark is embedded in original video information In selected in the relevant video frame of material to product, anti-fake information of tracing to the source corresponding with the anti-counterfeiting mark at this time is to product material Introduction and explanation, select the relevant video frame synchronization of material to show above-mentioned anti-fake letter of tracing to the source when video information is played to product Breath, so as to user by the material in the material marked on Product labelling, video information, the material in anti-fake information of tracing to the source illustrate into Row compares, and achievees the effect that synchronize and carries out anti-fake inquiry of tracing to the source to the commodity bought, for another example, for date of manufacture, validity period It is once tampered etc. important information, user quickly can true and false sentence according to the anti-fake information of tracing to the source that server is sent in real time It is disconnected.

In embodiment provided by the invention, by way of comprehensively considering two-dimensional barcode information and anti-counterfeiting mark information, and Relevant anti-fake information of tracing to the source is transmitted in the form of dynamic, server is sent out to user terminal in real time according to the combined information Information of tracing to the source accordingly is sent, the anti-fake effect of tracing to the source for relevant video information of tracing to the source to product and to product false proof is further increased Fruit.

Specifically, in view of illegal person may distort the Partial Fragment in video information, it is understood that there may be insertion There is the video frame of anti-counterfeiting mark to be not tampered with, and the case where remaining key video sequence frame for being not embedded into anti-counterfeiting mark is tampered, it is based on This, above-mentioned server is generated for carrying out the anti-fake anti-counterfeiting mark traced to the source to above-mentioned appointed product, and above-mentioned anti-counterfeiting mark is embedding Enter in above-mentioned original video information, comprising: above-mentioned server generates anti-fake tracing to the source with original for carrying out to above-mentioned appointed product The associated multiple anti-counterfeiting marks of video frame in beginning video information at different location, and in the difference of above-mentioned original video information Corresponding anti-counterfeiting mark is sequentially embedded in video frame at position, specifically, the video frame at different location can be video letter Multiple key frames in breath carry out key-frame extraction to above-mentioned original video information, obtain multiple key frame images (comprising product The anti-fake critical information traced to the source)；Using multiple key frame image as the video frame at different location, wherein to different positions The multiple anti-counterfeiting marks and embedded insertion frame information for setting the video frame insertion at place correspond；

Correspondingly, above-mentioned user terminal extracts the anti-counterfeiting mark of above-mentioned video information insertion to carry out to above-mentioned appointed product Anti-fake inquiry of tracing to the source, comprising: above-mentioned user terminal successively extracts to be embedded in the video frame in above-mentioned video information at different location Anti-counterfeiting mark, the anti-counterfeiting mark conduct extracted at first is chosen in multiple anti-counterfeiting marks of extraction according to the sequencing of extraction First anti-counterfeiting mark, scans above-mentioned first anti-counterfeiting mark to obtain the first anti-counterfeiting mark information, by above-mentioned two-dimensional barcode information and upper It states the first anti-counterfeiting mark information to be combined, generates the first combined information, and above-mentioned first combined information is sent to above-mentioned clothes Business device；Above-mentioned server obtains corresponding with above-mentioned first combined information first and anti-fake traces back according to above-mentioned first combined information Above-mentioned first anti-fake information of tracing to the source is sent to above-mentioned user terminal by source information；Above-mentioned steps are repeated, until scanning to most The anti-counterfeiting mark extracted afterwards, wherein for be embedded in multiple anti-counterfeiting marks when, multiple anti-counterfeiting marks be it is different, thus multiple Combined information be it is different, be previously stored with combined information (two-dimensional barcode information and anti-counterfeiting mark information) and phase in the server The corresponding relationship for the anti-fake information of tracing to the source answered, therefore, server can obtain corresponding different anti-fake trace back according to combined information Source information.

In embodiment provided by the invention, not only by comprehensively considering the side of two-dimensional barcode information and anti-counterfeiting mark information Formula, and relevant anti-fake information of tracing to the source is transmitted in the form of dynamic, server is according to the combined information in real time to user Terminal sends information of tracing to the source accordingly, while also by using the side for being embedded in anti-counterfeiting mark at the different location of video information Formula, server carries out multiple combined information verifying and user carries out multiple anti-fake Information Authentications of tracing to the source, and further increases to production The anti-fake effect of tracing to the source of product and relevant video information of tracing to the source to product false proof.

In addition, above-mentioned anti-counterfeiting mark is embedded in above-mentioned original video information by above-mentioned server, comprising: to above-mentioned original view Frequency information carries out key-frame extraction, obtains the key frame image of multiple the said goods；By above-mentioned anti-counterfeiting mark according to extracting Quantity of multiple key frame images etc. point segmentation；Every part of anti-counterfeiting mark segment after segmentation is successively embedded in each key frame image Designated position in；

Above-mentioned user terminal extracts the anti-counterfeiting mark of above-mentioned video information insertion to carry out anti-fake trace back to above-mentioned appointed product Source inquiry, comprising: above-mentioned user terminal is pressed from the anti-counterfeiting mark segment identified one by one in each key frame in above-mentioned video information Anti-counterfeiting mark to be verified is formed according to multiple anti-counterfeiting mark segments that recognition sequence will identify that, above-mentioned anti-counterfeiting mark to be verified is sent out It send to above-mentioned server；Above-mentioned server judges above-mentioned anti-counterfeiting mark to be verified and prestores corresponding with above-mentioned two-dimensional barcode information Whether anti-counterfeiting mark is consistent, if it is not, then sending prompting message to above-mentioned user terminal.

Further, the anti-fake source tracing method of the said goods can also include:

The playback progress of above-mentioned video information is marked；Above-mentioned two dimension is scanned when once again listening for above-mentioned user terminal When code, then above-mentioned video information is played to above-mentioned user terminal since marked video location；When listening to new user When terminal scans above-mentioned two dimensional code, then prompting message is sent to above-mentioned new user terminal.

In the method that product false proof provided by the invention is traced to the source, product traceability letter is provided for user in the form of video Breath, meanwhile, it is traced to the source by being introduced into product false proof and relevant video information and is embedded in the video information anti-counterfeiting mark, and will be embedding Enter to have the video information of anti-counterfeiting mark to be sent to the user terminal, on the one hand, so that trace to the source abundant information multiplicity and video information not It is easily tampered, is conducive to the experience of tracing to the source for promoting consumer, on the other hand, be conducive to user and synchronize trace to the source anti-fake to product progress Inquiry；Further, by way of comprehensively considering two-dimensional barcode information and anti-counterfeiting mark information, and by relevant anti-fake letter of tracing to the source Breath is transmitted in the form of dynamic, and server sends information of tracing to the source accordingly to user terminal in real time according to the combined information, Further increase the anti-fake effect of tracing to the source for relevant video information of tracing to the source to product and to product false proof；Further, pass through It is embedded in by the way of anti-counterfeiting mark at the different location in video information, server carries out multiple combined information verifying and user Multiple anti-fake Information Authentications of tracing to the source are carried out, further increase to product and are prevented to product false proof relevant video information of tracing to the source Puppet is traced to the source effect.

It traces to the source the Input Process of information the following are commodity provided in an embodiment of the present invention.

(1) detailed money of the backstage manager to commodity encyclopaedia information (businessman provides exclusive commodity video) and manufacturer Material is included.After cooperating with producer, backstage manager can the commodity produced of information to producer and producer it is detailed Thin information (basic informations of the said goods) is included, while including video information (the above-mentioned and product that producer exclusively provides Anti-fake relevant video information of tracing to the source), it is saved in the database of background server.Backstage will generate a collection of two dimensional code and bar shaped Code, according to the difference of commercial specification, there are different nest relations between two dimensional code and bar code, at the same in backstage bar code and Commodity circulation information also has necessary association, to the operation of bar code, can get two dimensional code by during transportation The circulation information of corresponding commodity, to realize the retrospect to commodity circulation information.

(2) commodity production is completed, and two dimensional code is attached on commodity by packer, by the commodity of corresponding number (vanning specification) into Luggage case, packing case sticks bar code two dimensional code, and there are nest relations with bar code；After the completion of commodity packaging, packer can be used Code reader is scanned commodity itself bar code after logging in, and the type of commodity is confirmed by the information of system background storage, It cases according to the commercial specification stored, while commodity being sticked to the two dimensional code of system generation, it is raw that packing case sticks system At bar code, according to the two dimensional code of background data base and bar code nest relation, the two dimensional code commodity is related to bar code Join, can know that the corresponding two dimensional code of commodity according to the bar code on packing case in transportational process, commodity are transported to realize Defeated process is recorded.

(3) during transportation, warehouse keeper is scanned record to bar code on packing case；Storehouse during transportation Library manager corresponds to each different warehouse, is scanned to the bar code in commodity bundle vanning, to commodity storage, outbound Whether in transit details are recorded, to recognize which warehouse commodity specifically transport, and.

(4) commodity are sent to corresponding shop by cargo transport person；Cargo transport person is given when the goods are out of the warehouse, and cargo transport person can be with shop phase Association, every commodity can be all sent to corresponding shop by specified cargo transport person, be scanned record to the bar code on packing case. Behind flow of commodity market, can preferably it check on to commodity, it can be ensured which commodity is regular producer's production, Find the problem also can everyone has responsibility, allow consumer that can enjoy more perfect after-sales service.

(5) in shop, consumer can be scanned two dimensional code, obtain merchandise news；

When consumer is when carrying out purchase commodity, two dimensional code can be scanned by mobile phone, it is thus understood that commodity Details wherein just include the exclusive anti-fake video of commodity that producer's early period provides, can intuitively see Commodity Transportation process And the relevant information of responsible person, what can be felt more relieved chooses commodity.

(6) commodity have been bought, client, which can stay at home, carries out the verifying of multiple anti-fake to commodity, distinguishes authenticity of products.With Family in purchase, can not only get the commodity video information that the details of commodity are wherein just exclusively provided including businessman, and And the true and false of commodity can also be identified by the multiple false-proof mark of commodity, such as pass through two dimensional code on commodity, anti-fake The approach such as the corresponding relationship of the material and two dimensional code of identification (RFID) tag and Hidden Codes identify the true and false of commodity.It can allow use Family more trusts, has greatly ensured that the equity of consumer is not encroached on, in addition, in embodiments of the present invention, also by Be embedded in anti-counterfeiting mark in video information, realize the effect of video anti-counterfeiting, without be fabricated separately product antiforgerg identification (e.g., slip into it is sharp Light type plastic film anti-counterfeiting mark), eliminate production anti-counterfeiting mark and on product paste anti-counterfeiting mark the step of, it is automatic using server It generates anti-counterfeiting mark and is embedded in video information according to preset rules, simplify the product process of product, improve the life of product At efficiency, the manufacturing cost of product is reduced, and is synchronized convenient for user and anti-fake inquiry of tracing to the source is carried out to the commodity bought.

It can be seen from the above, background server is stored with the incidence relation of the two dimensional code of product and the relevant information of product, In, which includes: that the information of producer and commodity details that producer is produced, businessman provide exclusive commodity Circulation information (storage repository information, commodity storage and outbound information, store information) in video, transportational process etc., user The relevant information of the said goods can be obtained by the two dimensional code on scanning product.

Corresponding to the above-mentioned anti-fake method traced to the source, the embodiment of the invention also provides a kind of system that product false proof is traced to the source, As shown in Fig. 2, the system includes: the two dimensional code 10 on user terminal 20, server 30 and appointed product；

Above-mentioned user terminal 20, for scanning the two dimensional code 10 on appointed product to obtain two-dimensional barcode information, by above-mentioned two Dimension code information is sent to server 30；And receive above-mentioned appointed product basic information and with the anti-fake phase of tracing to the source of above-mentioned appointed product The video information of pass extracts the anti-counterfeiting mark of above-mentioned video information insertion to carry out anti-fake inquiry of tracing to the source to above-mentioned appointed product；

Above-mentioned server 30 obtains above-mentioned specified production according to above-mentioned two-dimensional barcode information for receiving above-mentioned two-dimensional barcode information The basic information of product and to the anti-fake relevant video information of tracing to the source of above-mentioned appointed product, above-mentioned basic information and above-mentioned video are believed Breath is sent to above-mentioned user terminal 20, wherein is embedded with anti-counterfeiting mark in above-mentioned video information.

In embodiment provided by the invention, product traceability information is provided for user in the form of video, meanwhile, by drawing Enter product false proof and trace to the source relevant video information and to be embedded in anti-counterfeiting mark in the video information, and anti-counterfeiting mark will be embedded with Video information is sent to the user terminal 20, on the one hand, so that abundant information of tracing to the source is various and video information is not easy to be tampered, favorably In the experience of tracing to the source for promoting consumer, on the other hand, is conducive to user and synchronizes to the anti-fake inquiry of tracing to the source of product progress.

Further, above-mentioned server 30 is obtained for receiving above-mentioned two-dimensional barcode information, and according to above-mentioned two-dimensional barcode information The basic information and original video information of above-mentioned appointed product；Generate for above-mentioned appointed product carry out it is anti-fake trace to the source it is anti-fake Mark, and above-mentioned anti-counterfeiting mark is embedded in above-mentioned original video information, with generate above-mentioned appointed product it is anti-fake trace to the source it is relevant Video information；Above-mentioned basic information and above-mentioned video information are sent to above-mentioned user terminal 20.

In embodiment provided by the invention, by using anti-to product false proof insertion in relevant video information of tracing to the source It is anti-to eliminate production it is not necessary that product antiforgerg identification (e.g., immersion laser type plastic membrane anti-counterfeiting mark) is fabricated separately for the mode of puppet mark Puppet mark and on product paste anti-counterfeiting mark the step of, using server 30 automatically generate anti-counterfeiting mark and according to preset rules it is embedding Enter in video information, simplify the product process of product, improve the formation efficiency of product, reduces the manufacturing cost of product, And it is synchronized convenient for user and anti-fake inquiry of tracing to the source is carried out to the commodity bought.

Further, in order to make user terminal 20 quickly and accurately extract anti-counterfeiting label from the video information received Know, be based on this, above-mentioned server 30 is also used to generate the insertion frame letter being embedded in the original video information of above-mentioned anti-counterfeiting mark Location information in above-mentioned insertion frame of breath and above-mentioned anti-counterfeiting mark, and by above-mentioned insertion frame information and above-mentioned location information It is sent to above-mentioned user terminal 20；

Correspondingly, above-mentioned user terminal 20, for being extracted from the video information received according to above-mentioned insertion frame information It is embedded in the insertion frame of above-mentioned anti-counterfeiting mark；And it is extracted from above-mentioned insertion frame according to the location information of above-mentioned anti-counterfeiting mark anti-fake Mark.

In embodiment provided by the invention, believe by using the insertion frame that server 30 automatically records insertion anti-counterfeiting mark The mode of the location information of breath and anti-counterfeiting mark in insertion frame, and by the insertion frame information and anti-counterfeiting mark in insertion frame In location information be sent to the user terminal 20 so that user terminal 20 is according to the insertion frame information and anti-counterfeiting mark in insertion frame In location information carry out the extraction of anti-counterfeiting mark, on the one hand, it is fast from the video information received to be able to use family terminal 20 Speed accurately extracts anti-counterfeiting mark, on the other hand, when user terminal 20 does not extract anti-counterfeiting label in the corresponding position of insertion frame In the case where knowledge, prompt information is popped up, to remind user that the video information may be tampered, there may be fake and forged commodity for the product Risk.

The anti-fake effect of tracing to the source for relevant video information of tracing to the source in order to further increase to product and to product false proof, passes through Comprehensively consider the mode of two-dimensional barcode information and anti-counterfeiting mark information, and relevant anti-fake information of tracing to the source is carried out in the form of dynamic Transmission, server 30 send in real time to user terminal 20 according to the combined information and trace to the source information accordingly, above-mentioned user terminal 20, For extracting the anti-counterfeiting mark being embedded in above-mentioned video information, and above-mentioned anti-counterfeiting mark is scanned to obtain anti-counterfeiting mark information；It will Above-mentioned two-dimensional barcode information and above-mentioned anti-counterfeiting mark information are combined, and generate combined information, and said combination information is sent to Above-mentioned server 30；

Above-mentioned server 30, for obtaining corresponding anti-fake information of tracing to the source according to said combination information, and will be above-mentioned anti-fake Information of tracing to the source is sent to above-mentioned user terminal 20.

In embodiment provided by the invention, by way of comprehensively considering two-dimensional barcode information and anti-counterfeiting mark information, and Relevant anti-fake information of tracing to the source is transmitted in the form of dynamic, server 30 is according to the combined information in real time to user terminal 20 send and trace to the source information accordingly, further increase to product and trace to the source to product false proof the anti-fake of relevant video information of tracing to the source Effect.

Further, it is contemplated that illegal person may distort the Partial Fragment in video information, it is understood that there may be embedding Enter to have the video frame of anti-counterfeiting mark to be not tampered with, and the case where remaining key video sequence frame for being not embedded into anti-counterfeiting mark is tampered, base In this, above-mentioned server 30, for generate for above-mentioned appointed product carry out it is anti-fake it is tracing to the source in original video information not With the associated multiple anti-counterfeiting marks of the video frame at position, and the video frame at the different location of above-mentioned original video information In be sequentially embedded corresponding anti-counterfeiting mark；

Correspondingly, above-mentioned user terminal 20, for successively extracting in the video frame in above-mentioned video information at different location The anti-counterfeiting mark of insertion chooses the anti-counterfeiting mark extracted at first in multiple anti-counterfeiting marks of extraction according to the sequencing of extraction As the first anti-counterfeiting mark, above-mentioned first anti-counterfeiting mark is scanned to obtain the first anti-counterfeiting mark information, by above-mentioned two-dimensional barcode information It is combined with above-mentioned first anti-counterfeiting mark information, generates the first combined information, and above-mentioned first combined information is sent to State server 30；Above-mentioned server 30, for obtaining corresponding with above-mentioned first combined information according to above-mentioned first combined information The first anti-fake information of tracing to the source, the above-mentioned first anti-fake information of tracing to the source is sent to above-mentioned user terminal 20；Repeat above-mentioned step Suddenly, until scanning to the anti-counterfeiting mark finally extracted.

In embodiment provided by the invention, not only by comprehensively considering the side of two-dimensional barcode information and anti-counterfeiting mark information Formula, and relevant anti-fake information of tracing to the source is transmitted in the form of dynamic, server 30 according to the combined information in real time to Family terminal 20 sends information of tracing to the source accordingly, while also by using the insertion anti-counterfeiting mark at the different location of video information Mode, server 30 carries out multiple combined information verifying and user carries out multiple anti-fake Information Authentications of tracing to the source, and further increases The anti-fake effect of tracing to the source for relevant video information of tracing to the source to product and to product false proof.

Based on above-mentioned analysis it is found that compared with product false proof traceability system in the related technology, the embodiment of the present invention is provided Anti-fake traceability system in, provide product traceability information in the form of video for user, meanwhile, by introduce product false proof trace to the source Relevant video information is simultaneously embedded in anti-counterfeiting mark in the video information, and the video information for being embedded with anti-counterfeiting mark is sent to User terminal 20, on the one hand, so that abundant information of tracing to the source is various and video information is not easy to be tampered, be conducive to promote consumer's On the other hand experience of tracing to the source is conducive to user and synchronizes to the anti-fake inquiry of tracing to the source of product progress；Further, by comprehensively considering The mode of two-dimensional barcode information and anti-counterfeiting mark information, and relevant anti-fake information of tracing to the source is transmitted in the form of dynamic, it takes Business device 30 sends in real time to user terminal 20 according to the combined information and traces to the source information accordingly, further increase to product and with production The anti-fake effect of tracing to the source of the anti-fake relevant video information of tracing to the source of product；Further, by using in the different positions of video information The mode of place's insertion anti-counterfeiting mark is set, server 30 carries out multiple combined information verifying and user carries out multiple anti-fake information of tracing to the source Verifying further increases the anti-fake effect of tracing to the source for relevant video information of tracing to the source to product and to product false proof.

User terminal and server provided by the embodiment of the present invention for the specific hardware in equipment or can be installed on Software or firmware in equipment etc..The technical effect of system provided by the embodiment of the present invention, realization principle and generation is with before It is identical to state embodiment of the method, to briefly describe, system embodiment part does not refer to place, can refer to phase in preceding method embodiment Answer content.It is apparent to those skilled in the art that for convenience and simplicity of description, the system of foregoing description, The specific work process of device and unit, the corresponding process during reference can be made to the above method embodiment, details are not described herein.

In embodiment provided by the present invention, it should be understood that disclosed device and method, it can be by others side Formula is realized.The apparatus embodiments described above are merely exemplary, for example, the division of the unit, only one kind are patrolled Function division is collected, there may be another division manner in actual implementation, in another example, multiple units or components can combine or can To be integrated into another system, or some features can be ignored or not executed.Another point, shown or discussed is mutual Coupling, direct-coupling or communication connection can be INDIRECT COUPLING or communication link by some communication interfaces, device or unit It connects, can be electrical property, mechanical or other forms.

The unit as illustrated by the separation member may or may not be physically separated, aobvious as unit The component shown may or may not be physical unit, it can and it is in one place, or may be distributed over multiple In network unit.It can select some or all of unit therein according to the actual needs to realize the mesh of this embodiment scheme 's.

In addition, each functional unit in embodiment provided by the invention can integrate in one processing unit, it can also To be that each unit physically exists alone, can also be integrated in one unit with two or more units.

It, can be with if the function is realized in the form of SFU software functional unit and when sold or used as an independent product It is stored in a computer readable storage medium.Based on this understanding, technical solution of the present invention is substantially in other words The part of the part that contributes to existing technology or the technical solution can be embodied in the form of software products, the meter Calculation machine software product is stored in a storage medium, including some instructions are used so that a computer equipment (can be a People's computer, server or network equipment etc.) it performs all or part of the steps of the method described in the various embodiments of the present invention. And storage medium above-mentioned includes: that USB flash disk, mobile hard disk, read-only memory (ROM, Read-Only Memory), arbitrary access are deposited The various media that can store program code such as reservoir (RAM, Random Access Memory), magnetic or disk.

It should also be noted that similar label and letter indicate similar terms in following attached drawing, therefore, once a certain Xiang Yi It is defined in a attached drawing, does not then need that it is further defined and explained in subsequent attached drawing, in addition, term " the One ", " second ", " third " etc. are only used for distinguishing description, are not understood to indicate or imply relative importance.

Finally, it should be noted that embodiment described above, only a specific embodiment of the invention, to illustrate the present invention Technical solution, rather than its limitations, scope of protection of the present invention is not limited thereto, although with reference to the foregoing embodiments to this hair It is bright to be described in detail, those skilled in the art should understand that: anyone skilled in the art In the technical scope disclosed by the present invention, it can still modify to technical solution documented by previous embodiment or can be light It is readily conceivable that variation or equivalent replacement of some of the technical features；And these modifications, variation or replacement, do not make The essence of corresponding technical solution is detached from the spirit and scope of technical solution of the embodiment of the present invention.Should all it cover in protection of the invention Within the scope of.Therefore, the protection scope of the present invention shall be subject to the protection scope of the claims.

Claims (6)

1. a kind of method that product false proof is traced to the source, which is characterized in that the described method includes:

User terminal scans the two dimensional code on appointed product to obtain two-dimensional barcode information, and the two-dimensional barcode information is sent to clothes Business device；

The server receives the two-dimensional barcode information, and the basic information of the appointed product is obtained according to the two-dimensional barcode information And to the anti-fake relevant video information of tracing to the source of the appointed product, the basic information and the video information are sent to described User terminal, wherein be embedded with anti-counterfeiting mark in the video information；

The user terminal receive the appointed product basic information and the video information, and it is embedding to extract the video information The anti-counterfeiting mark entered is to carry out anti-fake inquiry of tracing to the source to the appointed product；

The server receives the two-dimensional barcode information, and the basic information of the appointed product is obtained according to the two-dimensional barcode information And to the anti-fake relevant video information of tracing to the source of the appointed product, the basic information and the video information are sent to described User terminal includes:

The server receives the two-dimensional barcode information, and is believed according to the basis that the two-dimensional barcode information obtains the appointed product Breath and original video information；

The server is generated for carrying out the anti-fake anti-counterfeiting mark traced to the source to the appointed product, and the anti-counterfeiting mark is embedding Enter in the original video information, to generate the anti-fake relevant video information of tracing to the source of the appointed product；

The basic information and the video information are sent to the user terminal by the server；

The anti-counterfeiting mark that the user terminal extracts the video information insertion is looked into carrying out anti-fake trace to the source to the appointed product It askes, comprising:

The user terminal extracts the anti-counterfeiting mark being embedded in the video information, and it is anti-fake to obtain to scan the anti-counterfeiting mark Identification information；

The two-dimensional barcode information and the anti-counterfeiting mark information are combined by the user terminal, generate combined information, and will The combined information is sent to the server；

The server obtains corresponding anti-fake information of tracing to the source according to the combined information, and the anti-fake information of tracing to the source is sent out Give the user terminal.

2. the method that product false proof according to claim 1 is traced to the source, which is characterized in that the server is by the anti-counterfeiting label Know and be embedded in the original video information, after generating the anti-fake relevant video information of tracing to the source of the appointed product, further includes:

The server generates the insertion frame information being embedded in the original video information of the anti-counterfeiting mark and described anti-fake The location information in the insertion frame is identified, and the insertion frame information and the location information are sent to user's end End；

Correspondingly, the user terminal extracts the anti-counterfeiting mark of the video information insertion, comprising: the user terminal is according to institute It states insertion frame information and extracts the insertion frame for being embedded in the anti-counterfeiting mark from the video information received；And according to described anti-fake The location information of mark extracts anti-counterfeiting mark from the insertion frame.

3. the method that product false proof according to claim 1 or 2 is traced to the source, which is characterized in that the server, which generates, to be used In carrying out the anti-fake anti-counterfeiting mark traced to the source to the appointed product, and the anti-counterfeiting mark is embedded in the original video information In, comprising: the server generates anti-fake tracing to the source from positions different in original video information for carrying out to the appointed product Set the associated multiple anti-counterfeiting marks of video frame at place, and in the video frame at the different location of the original video information according to The secondary corresponding anti-counterfeiting mark of insertion；

Correspondingly, the user terminal extracts the anti-counterfeiting mark of the video information insertion with anti-fake to appointed product progress It traces to the source inquiry, comprising:

The user terminal successively extracts the anti-counterfeiting mark being embedded in the video frame in the video information at different location, according to The sequencing of extraction chooses the anti-counterfeiting mark extracted at first as the first anti-counterfeiting mark in multiple anti-counterfeiting marks of extraction, sweeps First anti-counterfeiting mark is retouched to obtain the first anti-counterfeiting mark information, the two-dimensional barcode information and first anti-counterfeiting mark are believed Breath is combined, and generates the first combined information, and first combined information is sent to the server；The server root According to first combined information, the first anti-fake information of tracing to the source corresponding with first combined information is obtained, by described first Anti-fake information of tracing to the source is sent to the user terminal；Above-mentioned steps are repeated, until scanning to the anti-counterfeiting mark finally extracted.

4. a kind of system that product false proof is traced to the source, which is characterized in that the system comprises: user terminal, server and specified production Two dimensional code on product；

The user terminal, for scanning the two dimensional code on appointed product to obtain two-dimensional barcode information, by the two-dimensional barcode information It is sent to server；And it receives the basic information of the appointed product and believes to the anti-fake relevant video of tracing to the source of the appointed product Breath extracts the anti-counterfeiting mark of the video information insertion to carry out anti-fake inquiry of tracing to the source to the appointed product；

The server obtains the base of the appointed product according to the two-dimensional barcode information for receiving the two-dimensional barcode information Plinth information and to the anti-fake relevant video information of tracing to the source of the appointed product, the basic information and the video information are sent To the user terminal, wherein be embedded with anti-counterfeiting mark in the video information；

The server obtains the appointed product for receiving the two-dimensional barcode information, and according to the two-dimensional barcode information Basic information and original video information；It generates for carrying out the anti-fake anti-counterfeiting mark traced to the source to the appointed product, and will be described Anti-counterfeiting mark is embedded in the original video information, to generate the anti-fake relevant video information of tracing to the source of the appointed product；By institute It states basic information and the video information is sent to the user terminal；

The user terminal for extracting the anti-counterfeiting mark being embedded in the video information, and scans the anti-counterfeiting mark to obtain Take anti-counterfeiting mark information；The two-dimensional barcode information and the anti-counterfeiting mark information are combined, generate combined information, and by institute It states combined information and is sent to the server；

The server, for according to the combined information, obtaining corresponding anti-fake information of tracing to the source, and by the anti-fake letter of tracing to the source Breath is sent to the user terminal.

5. the system that product false proof according to claim 4 is traced to the source, which is characterized in that the server is also used to generate The insertion frame information and the anti-counterfeiting mark being embedded in the original video information of the anti-counterfeiting mark are in the insertion frame Location information, and the insertion frame information and the location information are sent to the user terminal；

Correspondingly, the user terminal, is embedded in for being extracted from the video information received according to the insertion frame information The insertion frame of the anti-counterfeiting mark；And anti-counterfeiting mark is extracted from the insertion frame according to the location information of the anti-counterfeiting mark.

6. the system traced to the source according to product false proof described in claim 4 or 5, which is characterized in that the server, for giving birth to At anti-fake tracing to the source associated with video frame at different location in original video information for being carried out to the appointed product Multiple anti-counterfeiting marks, and corresponding anti-counterfeiting label is sequentially embedded in the video frame at the different location of the original video information Know；Correspondingly, the user terminal, for successively extract be embedded in the video frame in the video information at different location it is anti- Puppet mark, chooses the anti-counterfeiting mark extracted at first as first in multiple anti-counterfeiting marks of extraction according to the sequencing of extraction Anti-counterfeiting mark, scans first anti-counterfeiting mark to obtain the first anti-counterfeiting mark information, by the two-dimensional barcode information and described the One anti-counterfeiting mark information is combined, and generates the first combined information, and first combined information is sent to the server； The server anti-fake traces back for according to first combined information, obtaining corresponding with first combined information first Described first anti-fake information of tracing to the source is sent to the user terminal by source information；Above-mentioned steps are repeated, until scanning to most The anti-counterfeiting mark extracted afterwards.