CN105516279A - User account creating method and device - Google Patents
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- CN105516279A CN105516279A CN201510862880.8A CN201510862880A CN105516279A CN 105516279 A CN105516279 A CN 105516279A CN 201510862880 A CN201510862880 A CN 201510862880A CN 105516279 A CN105516279 A CN 105516279A
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
- H04L67/00—Network arrangements or protocols for supporting network services or applications
- H04L67/2866—Architectures; Arrangements
- H04L67/30—Profiles
- H04L67/306—User profiles
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Abstract
The embodiment of the invention provides a user account creating method and device relating to the data processing field. The problem of the current terminal that the finally recommended video is low in accuracy because the artificially generated user account is low in accuracy when recommending a video based on the user account manually added by a user is solved. The method comprises: generating a matrix R according to the attribute information of multimedia data, wherein the attribute information comprises markers of the multimedia data, corresponding user type markers, and records of multimedia data viewed by every user account in the terminal device with divided user accounts, the element Rij in the matrix R is the total number of the multimedia data j viewed by all user accounts corresponding to the user type i; determining the proportion of the multimedia data viewed by a target terminal device in every user type according to the markers of the multimedia data viewed by the target terminal device and the matrix R, and determining whether to create a user account for the target terminal device according to the proportion.
Description
Technical field
The present invention relates to data processing field, particularly relate to a kind of user account creation method and device.
Background technology
Now, in the epoch of this Internet high speed development, people are more and more higher for the demand of audiovisual aspect, by various terminal equipment (as, as terminal equipments such as intelligent television, smart mobile phone, panel computers) user that watches video request program also gets more and more, and video relevant recommendation business can recommend video for user, thus effective propelling user is for the program request of audio-visual service.But this video relevant recommendation business is carry out recommending for single user usually, and one family is when watching video, normally interior all kinsfolks of one family watch simultaneously or asynchronously, therefore, above-mentioned single user is recommended business and is not suitable for the terminal equipment that a family comprising multiple kinsfolk watches.Such as, comprising the family of child and young couple, evening, After Hours young couple was wanted to see video request program after child's sleep, found that the large length recommended is all that children's (e.g., cartoon) are relevant; If daytime, mother accompanied child to see children's programs conversely, the content of recommendation has and is mingled with a lot of content (as TV play, film etc.) for adult's recommendation unavoidably, thus is inconvenient to the video that finds children to be correlated with.
In order to solve the problem, prior art normally adds multiple user account on the terminal device by user is manual, thus distinguishes different home member by different user accounts.But the mode of this artificial generation account is that user is arbitrarily arranged, some user may oneself also not know when starting to arrange user account yet to be needed to arrange how many user accounts, thus causes the final video recommended to be inaccurate.
Summary of the invention
Embodiments of the invention provide a kind of user account creation method and device, solve existing terminal equipment when the user account manually added based on user carries out video recommendations, due to the accuracy manually generating user account not high cause the problem that final video accuracy of recommending is not high.
For achieving the above object, embodiments of the invention adopt following technical scheme:
First aspect, provides a kind of user account creation method, comprising:
Obtain the attribute information of multi-medium data, described attribute information comprises the mark of multi-medium data, the user type mark belonging to multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account;
Mark and the user type mark of multi-medium data is represented respectively, described element R according to the row and column of the attribute information generator matrix R of described multi-medium data, described matrix R
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type j;
The multi-medium data mark viewed according to the target terminal equipment of unallocated user account and described matrix R, determine the ratio of multi-medium data shared by under often kind of user type that described target terminal equipment is viewed;
Whether the ratio-dependent shared under often kind of user type according to the multi-medium data that described target terminal equipment is viewed is that described target terminal equipment creates user account.
Second aspect, provides a kind of user account creation apparatus, comprising:
Acquisition module, for obtaining the attribute information of multi-medium data, described attribute information comprises the mark of multi-medium data, the user type mark of multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account;
Generation module, the row and column for the attribute information generator matrix R of described multi-medium data got according to described acquisition module, described matrix R represents mark and the user type mark of multi-medium data respectively, described element R
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type i;
First determination module, for multi-medium data identify and described generation module generate the described matrix R viewed according to the target terminal equipment of unallocated user account, determine the ratio of multi-medium data shared by under often kind of user type that described target terminal equipment is viewed;
Determination module, whether the ratio-dependent shared under often kind of user type of the viewed multi-medium data of the described target terminal equipment for determining according to described first determination module is that described target terminal equipment creates user account.
The user account creation method that embodiments of the invention provide and device, by the attribute information generator matrix R of multi-medium data, this attribute information comprises the mark of multi-medium data, the user type mark belonging to multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account, and the row and column of this matrix R represents mark and the user type mark of multi-medium data, the element R of this matrix R respectively
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type j, then, the multi-medium data mark viewed according to the target terminal equipment of unallocated user account and this matrix R, determine the ratio of multi-medium data shared by under often kind of user type that target terminal equipment is viewed, finally, whether be that this target terminal equipment creates user account based on the ratio-dependent that the viewed multi-medium data of this target terminal equipment is shared under often kind of user type.Compared to the user provided in prior art by hand for terminal equipment adds the method for user account, the application does not rely on user oneself and selects account, but analyze according to the viewing behavior that the historical record of the multi-medium data to user account viewing each in the terminal equipment dividing user account embodies, coming intelligentized is the target terminal classification of equipment user account of unallocated user account, thus ensure that the accuracy of user account, and then ensure that the accuracy of the final video recommended.
Accompanying drawing explanation
In order to be illustrated more clearly in the technical scheme of the embodiment of the present invention, be briefly described to the accompanying drawing used required in embodiment or description of the prior art below, apparently, accompanying drawing in the following describes is only some embodiments of the present invention, for those of ordinary skill in the art, under the prerequisite not paying creative work, other accompanying drawing can also be obtained according to these accompanying drawings.
The method flow diagram of a kind of user account creation method that Fig. 1 provides for the embodiment of the present invention;
The structural representation of a kind of user account creation apparatus that Fig. 2 provides for the embodiment of the present invention;
The structural representation of the another kind of user account creation apparatus that Fig. 3 provides for the embodiment of the present invention.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, be clearly and completely described the technical scheme in the embodiment of the present invention, obviously, described embodiment is only the present invention's part embodiment, instead of whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art, not making the every other embodiment obtained under creative work prerequisite, belong to the scope of protection of the invention.
Embodiments of the invention provide a kind of user account creation method, and as shown in Figure 1, the method comprises:
101, user account creation apparatus obtains the attribute information of multi-medium data.
Exemplary, user account creation apparatus in the present embodiment can be the server managing all terminal equipments, also can be a certain terminal equipment, also can be a certain functional module in this server or terminal equipment, for realizing the user account creation method in the present embodiment.Wherein, the terminal equipment in the present embodiment can be the electronic equipment of intelligent television or portable, pocket or hand-hold type, such as, and smart mobile phone, panel computer and personal digital assistant etc.And the multi-medium data in the embodiment of the present invention is the multimedia file data such as video, audio frequency, text document.The attribute information of the multi-medium data in the present embodiment comprises the mark of multi-medium data, the user type mark belonging to multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account.It should be noted that, it is corresponding with it that the often kind of user type occurred in the present embodiment has corresponding user type to identify.And the corresponding a kind of user type of this user account in the present embodiment, each user account of each terminal equipment be the login account of this user or other uniquely can represent and the mark of this user adopt U1, U2, U3 in the present embodiment ... Un form represents the mark of different user types; The mark of multi-medium data can for the title of this multi-medium data or other uniquely can represent the mark of this multi-medium data, adopt in the present embodiment B1, B2, B3 ..., Bm represents the mark of different multimedia data.
102, user account creation apparatus is according to the attribute information generator matrix R of multi-medium data.
Wherein, the row and column of above-mentioned matrix R represents mark and the user type mark of multi-medium data, the element R in this matrix respectively
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type j.
Table 1
103, the multi-medium data that user account creation apparatus is viewed according to the target terminal equipment of unallocated user account identifies and matrix R, determines the ratio of multi-medium data shared by under often kind of user type that target terminal equipment is viewed.
Exemplary, this user account creation apparatus is when the ratio that the multi-medium data that calculating target terminal equipment is viewed is shared under often kind of user type, can directly based on all elements that each multi-medium data that this target terminal equipment in matrix R is viewed is expert in matrix R, calculate the ratio that the viewed multi-medium data of this target terminal equipment is shared under often kind of user type, such as, if video B1, B2 is the viewed multi-medium data of target terminal equipment, for user type U1, the ratio shared under user type U1 of the viewed multi-medium data of target terminal equipment is:
In addition, this user account creation apparatus also can be first viewed according to the target terminal equipment of unallocated user account each multi-medium data all elements of being expert in matrix R, calculate the ratio that the viewed each multi-medium data of this target terminal equipment is shared under often kind of user type, then, based on the ratio that each multi-medium data that this above-mentioned calculated target terminal equipment is viewed is shared under often kind of user type, calculate the ratio that the viewed multi-medium data of target terminal equipment is shared under often kind of user type.
Exemplary, step 103 specifically comprises the steps:
The multi-medium data mark that 103a, user account creation apparatus are viewed according to the target terminal equipment of unallocated user account, from matrix R, obtains all elements that the viewed multi-medium data of target terminal equipment is expert in matrix R.
The all elements that viewed according to the target terminal equipment respectively each multi-medium data of 103b, user account creation apparatus is expert in matrix R, calculates the ratio that the viewed each multi-medium data of target terminal equipment is shared under often kind of user type.
Exemplary, the ratio of arbitrary multi-medium data that in step 103b, target terminal equipment is viewed shared by under often kind of user type can pass through following process implementation:
User account creation apparatus obtains all elements that the first viewed multi-medium data of target terminal equipment is expert in matrix R, then, ratio between value after all elements that each element of be expert at this first multi-medium data in matrix R and viewed the first multi-medium data of target terminal equipment are expert in matrix R adds up, as the ratio that the first multi-medium data is shared under often kind of user type.It should be noted that, the ratio shared under often kind of user type of this first multi-medium data to be expert at the element of correspondence for this user type the first multi-medium data institute in matrix R.
Such as, if video B1, B2 multi-medium data that to be target terminal equipment viewed, known with reference to table 1:
The ratio of B1 shared by under user type U1 is: L1=10/ (10+5+15+30)=16.7%;
The ratio of B1 shared by under user type U2 is: L2=5/ (10+5+15+30)=8.3%;
The ratio of B1 shared by under user type U3 is: L2=15/ (10+5+15+30)=25%;
The ratio of B1 shared by under user type U4 is: L2=30/ (10+5+15+30)=50%;
In like manner calculate, the ratio of B2 shared by under user type U1 is: 14.3%; The ratio of B2 shared by under user type U2 is: 34.3%; The ratio of B2 shared by under user type U3 is: 8.5%; The ratio of B2 shared by under user type U4 is: 42.9%.
103c, user account creation apparatus select arbitrary user type, the ratio that each multi-medium data viewed for target terminal equipment is shared under described arbitrary user type is averaged, and obtains the ratio that the viewed multi-medium data of target terminal equipment is shared under described arbitrary user type.
Wherein, above-mentioned arbitrary user type is one of them in the user type that comprises in matrix R.
Exemplary, if for the ratio that user type U1, B1 are shared under user type U1 be: 16.7%; The ratio of B2 shared by under user type U1 is: 14.3%; The ratio of the multi-medium data that then target terminal equipment is viewed shared by under user type U1 is (16.7%+14.3%)/2=15.6%.
Whether the ratio-dependent that 104, user account creation apparatus is shared under often kind of user type according to the multi-medium data that target terminal equipment is viewed is that target terminal equipment creates user account.
Concrete, if the ratio shared under arbitrary user type of the viewed multi-medium data of target terminal equipment belongs to the first predetermined threshold range, then for target terminal equipment creates user account corresponding to arbitrary user type; If the ratio shared under often kind of user type of the viewed multi-medium data of target terminal equipment all belongs to the second predetermined threshold range, then judge not to be target terminal equipment establishment user account.
Exemplary, the first above-mentioned predetermined threshold range and the second predetermined threshold range can be user's sets itself, also can be that this user account creation apparatus is pre-set, during concrete setting, the first above-mentioned predetermined threshold range and the boundary threshold of the second predetermined threshold range can set (such as with reference to the application scenarios of the number of user type and reality, when user type is 3 kinds, first predetermined threshold range can be set to 34%-100%, the second predetermined threshold range is set to 0-33%).It should be noted that, the ratio shared under a certain user type of the viewed multi-medium data of target terminal equipment is larger, then illustrate and use the user of target terminal equipment to prefer to multi-medium data under this user type (such as, be greater than 40%), need to create user account corresponding to this user type, otherwise, the ratio shared under a certain user type of the viewed multi-medium data of target terminal equipment is less, then illustrate that user seldom watches user account corresponding to this type of user type, then without the need to creating user account corresponding to user type for user.
Optionally, if the ratio-dependent shared under often kind of user type according to the multi-medium data that target terminal equipment is viewed needs for target terminal equipment creates user account, then after step 104, the method also comprises the steps:
105a, user account creation apparatus send indication information to target terminal equipment.
It should be noted that, when the user account creation apparatus in the present embodiment be server or for a certain functional module of server time, this server and target terminal equipment carry out alternately, to this target terminal equipment transmission indication information; Or, when the user account creation apparatus in the present embodiment is a certain functional module of the other-end equipment except target terminal equipment or the other-end equipment except target terminal equipment, this other-end equipment and target terminal equipment carry out alternately, send indication information to this target terminal equipment.In addition, when the user account creation apparatus in this present embodiment is a certain functional module of target terminal equipment, this user account device generates indication information according to predetermined policy, and prompting should create user account for this target terminal equipment.Exemplary, above-mentioned indication information is used to indicate target terminal equipment and creates user account, and namely this Indication message is a kind of prompting message, can carry the text message that can be presented in end-user interface in this message, such as, whether creates children's account.
If 105b user account creation apparatus sends n indication information to target terminal equipment, then this user account creation apparatus is according to the transmission times n of current transmission indication information, determines the transmitting time of transmission (n+1)th indication information.
Exemplary, recommend the user account that needs to create in order to more humane for user, the transmission interval time between n-th indication information and (n+1)th indication information can be 2 by this user account creation apparatus
n, like this transmission between twice Indication message is constantly increased along with the increase of transmission times interval time, thus can avoid, for being reluctant that the user arranging user account ceaselessly recommends, making whole user account constructive process humanized.
The user account creation method that embodiments of the invention provide, by the attribute information generator matrix R of multi-medium data, this attribute information comprises the mark of multi-medium data, the user type mark belonging to multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account, and the row and column of this matrix R represents mark and the user type mark of multi-medium data, the element R of this matrix R respectively
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type j, then, the multi-medium data mark viewed according to the target terminal equipment of unallocated user account and this matrix R, determine the ratio of multi-medium data shared by under often kind of user type that target terminal equipment is viewed, finally, whether be that this target terminal equipment creates user account based on the ratio-dependent that the viewed multi-medium data of this target terminal equipment is shared under often kind of user type.Compared to the user provided in prior art by hand for terminal equipment adds the method for user account, the application does not rely on user oneself and selects account, but according to the viewing behavioural analysis that the historical record of the multi-medium data to user account viewing each in the terminal equipment dividing user account embodies, coming intelligentized is the target terminal classification of equipment user account of unallocated user account, thus ensure that the accuracy of user account, and then ensure that the accuracy of the final video recommended.In addition, when being defined as target terminal equipment and creating user account, the application the guiding user of intelligence can add account automatically, thus brings better Consumer's Experience for user.
Embodiments of the invention provide a kind of user account creation apparatus, this device is for realizing above-mentioned user account creation method, as shown in Figure 2, this device specifically comprises: acquisition module 21, generation module 22, first determination module 23 and determination module 24, wherein:
Acquisition module 21, for obtaining the attribute information of multi-medium data, this attribute information comprises the mark of multi-medium data, the user type mark of multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account.
Generation module 22, the row and column for the attribute information generator matrix R of multi-medium data got according to acquisition module 21, this matrix R represents mark and the user type mark of multi-medium data respectively, the element R of this matrix R
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type i.
First determination module 23, for multi-medium data identify and generation module 22 generate the matrix R viewed according to the target terminal equipment of unallocated user account, determine the ratio of multi-medium data shared by under often kind of user type that target terminal equipment is viewed.
Determination module 24, whether the ratio-dependent shared under often kind of user type of the viewed multi-medium data of the target terminal equipment for determining according to the first determination module 23 is that target terminal equipment creates user account.
Optionally, the first determination module 23 specifically for:
The multi-medium data mark viewed according to the target terminal equipment of unallocated user account, from the matrix R that generation module 22 generates, obtains all elements that the viewed multi-medium data of target terminal equipment is expert in matrix R;
The all elements that each multi-medium data viewed according to target terminal equipment is respectively expert in matrix R, calculates the ratio that the viewed each multi-medium data of target terminal equipment is shared under often kind of user type;
Select arbitrary user type, the ratio that each multi-medium data viewed for target terminal equipment is shared under arbitrary user type is averaged, and obtains the ratio that the viewed multi-medium data of target terminal equipment is shared under arbitrary user type; Wherein, this arbitrary user type is one of them in the user type that comprises in matrix R.
Further alternative, the all elements that first determination module 23 is expert in described matrix R at each multi-medium data viewed according to target terminal equipment respectively, when calculating the ratio shared under often kind of user type of the viewed each multi-medium data of target terminal equipment specifically for:
Obtain all elements that the first viewed multi-medium data of target terminal equipment is expert in matrix R;
Ratio between value after all elements that each element of being expert in matrix R by the first multi-medium data and viewed the first multi-medium data of target terminal equipment are expert in matrix R adds up, as the ratio that the first multi-medium data is shared under often kind of user type.
Optionally, determination module 24 specifically for:
If the ratio shared under arbitrary user type of the viewed multi-medium data of target terminal equipment is in the first predetermined threshold range, then for target terminal equipment creates user account corresponding to arbitrary user type;
Or, if the ratio shared under often kind of user type of the viewed multi-medium data of target terminal equipment is all in the second predetermined threshold range, then judge not to be target terminal equipment establishment user account.
Optionally, as shown in Figure 3, if the ratio-dependent shared under often kind of user type according to the multi-medium data that target terminal equipment is viewed needs for described target terminal equipment creates user account, then this device also comprises: sending module 25 and the second determination module 26, wherein:
Sending module 25, for sending indication information to target terminal equipment, this indication information is used to indicate target terminal equipment and creates user account.
Second determination module 26, if send n indication information to target terminal equipment for sending module 25, then according to the transmission times n of current transmission indication information, determines the transmitting time of transmission (n+1)th indication information.
The user account creation apparatus that embodiments of the invention provide, by the attribute information generator matrix R of multi-medium data, this attribute information comprises the mark of multi-medium data, the user type mark belonging to multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account, and the row and column of this matrix R represents mark and the user type mark of multi-medium data, the element R of this matrix R respectively
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type j, then, the multi-medium data mark viewed according to the target terminal equipment of unallocated user account and this matrix R, determine the ratio of multi-medium data shared by under often kind of user type that target terminal equipment is viewed, finally, whether be that this target terminal equipment creates user account based on the ratio-dependent that the viewed multi-medium data of this target terminal equipment is shared under often kind of user type.Compared to the user provided in prior art by hand for terminal equipment adds the method for user account, the application does not rely on user oneself and selects account, but according to the viewing behavioural analysis that the historical record of the multi-medium data to user account viewing each in the terminal equipment dividing user account embodies, coming intelligentized is the target terminal classification of equipment user account of unallocated user account, thus ensure that the accuracy of user account, and then ensure that the accuracy of the final video recommended.In addition, when being defined as target terminal equipment and creating user account, the application the guiding user of intelligence can add account automatically, thus brings better Consumer's Experience for user.
In several embodiments that the application provides, should be understood that disclosed terminal and method can realize by another way.Such as, device embodiment described above is only schematic, such as, the division of described unit, be only a kind of logic function to divide, actual can have other dividing mode when realizing, such as multiple unit or assembly can in conjunction with or another system can be integrated into, or some features can be ignored, or do not perform.Another point, shown or discussed coupling each other or direct-coupling or communication connection can be by some interfaces, and the indirect coupling of device or unit or communication connection can be electrical, machinery or other form.
The described unit illustrated as separating component or can may not be and physically separates, and the parts as unit display can be or may not be physical location, namely can be positioned at a place, or also can be distributed in multiple network element.Some or all of unit wherein can be selected according to the actual needs to realize the object of the present embodiment scheme.
In addition, each functional unit in each embodiment of the present invention can be integrated in a processing unit, also can be that the independent physics of unit comprises, also can two or more unit in a unit integrated.Above-mentioned integrated unit both can adopt the form of hardware to realize, and the form that hardware also can be adopted to add SFU software functional unit realizes.
The above-mentioned integrated unit realized with the form of SFU software functional unit, can be stored in a computer read/write memory medium.Above-mentioned SFU software functional unit is stored in a storage medium, comprising some instructions in order to make a computer equipment (can be personal computer, server, or the network equipment etc.) perform the part steps of method described in each embodiment of the present invention.And aforesaid storage medium comprises: USB flash disk, portable hard drive, read-only memory (Read-OnlyMemory, be called for short ROM), random access memory (RandomAccessMemory, be called for short RAM), magnetic disc or CD etc. various can be program code stored medium.
Last it is noted that above embodiment is only in order to illustrate technical scheme of the present invention, be not intended to limit; Although with reference to previous embodiment to invention has been detailed description, those of ordinary skill in the art is to be understood that: it still can be modified to the technical scheme described in foregoing embodiments, or carries out equivalent replacement to wherein portion of techniques feature; And these amendments or replacement, do not make the essence of appropriate technical solution depart from the spirit and scope of various embodiments of the present invention technical scheme.
Claims (10)
1. a user account creation method, is characterized in that, comprising:
Obtain the attribute information of multi-medium data, described attribute information comprises the mark of multi-medium data, the user type mark of multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account;
Mark and the user type mark of multi-medium data is represented respectively, described element R according to the row and column of the attribute information generator matrix R of described multi-medium data, described matrix R
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type i;
The multi-medium data mark viewed according to the target terminal equipment of unallocated user account and described matrix R, determine the ratio of multi-medium data shared by under often kind of user type that described target terminal equipment is viewed;
Whether the ratio-dependent shared under often kind of user type according to the multi-medium data that described target terminal equipment is viewed is that described target terminal equipment creates user account.
2. method according to claim 1, it is characterized in that, the described multi-medium data viewed according to the target terminal equipment of unallocated user account mark and described matrix R, determine that the ratio shared under often kind of user type of the viewed multi-medium data of described target terminal equipment specifically comprises:
The multi-medium data mark viewed according to the target terminal equipment of unallocated user account, from described matrix R, obtains all elements that the viewed multi-medium data of described target terminal equipment is expert in described matrix R;
The all elements that each multi-medium data viewed according to described target terminal equipment is respectively expert in described matrix R, calculates the ratio that the viewed each multi-medium data of described target terminal equipment is shared under often kind of user type;
Select arbitrary user type, the ratio that each multi-medium data viewed for described target terminal equipment is shared under described arbitrary user type is averaged, and obtains the ratio that the viewed multi-medium data of described target terminal equipment is shared under described arbitrary user type; Wherein, described arbitrary user type is one of them in the user type that comprises in described matrix R.
3. method according to claim 2, it is characterized in that, the all elements that described each multi-medium data viewed according to described target terminal equipment is respectively expert in described matrix R, the ratio calculating the viewed each multi-medium data of described target terminal equipment shared under often kind of user type specifically comprises:
Obtain all elements that the first viewed multi-medium data of described target terminal equipment is expert in described matrix R;
Ratio between value after all elements that each element of be expert at described first multi-medium data in described matrix R and viewed the first multi-medium data of described target terminal equipment are expert in described matrix R adds up, as the ratio that described first multi-medium data is shared under often kind of user type.
4. method according to claim 1, is characterized in that, whether the ratio-dependent of the described multi-medium data viewed according to described target terminal equipment shared by under often kind of user type is that described target terminal equipment establishment user account specifically comprises:
If the ratio shared under arbitrary user type of the viewed multi-medium data of described target terminal equipment is in the first predetermined threshold range, then be user account corresponding to the described arbitrary user type of described target terminal equipment establishment;
Or, if the ratio shared under often kind of user type of the viewed multi-medium data of described target terminal equipment is all in the second predetermined threshold range, then judge not to be described target terminal equipment establishment user account.
5. method according to claim 1, it is characterized in that, if the ratio-dependent shared under often kind of user type according to the multi-medium data that described target terminal equipment is viewed needs for described target terminal equipment creates user account, then described method also comprises:
Send indication information to described target terminal equipment, described indication information is used to indicate described target terminal equipment and creates user account;
If send n indication information to described target terminal equipment, then according to the transmission times n of current transmission indication information, determine the transmitting time of transmission (n+1)th indication information.
6. a user account creation apparatus, is characterized in that, comprising:
Acquisition module, for obtaining the attribute information of multi-medium data, described attribute information comprises the mark of multi-medium data, the user type mark of multi-medium data and has divided the record of the multi-medium data that each user account is watched in the terminal equipment of user account, the corresponding a kind of user type of each user account;
Generation module, the row and column for the attribute information generator matrix R of described multi-medium data got according to described acquisition module, described matrix R represents mark and the user type mark of multi-medium data respectively, described element R
ijfor the total degree of all user accounts viewing multi-medium data j corresponding to user type i;
First determination module, for multi-medium data identify and described generation module generate the described matrix R viewed according to the target terminal equipment of unallocated user account, determine the ratio of multi-medium data shared by under often kind of user type that described target terminal equipment is viewed;
Determination module, whether the ratio-dependent shared under often kind of user type of the viewed multi-medium data of the described target terminal equipment for determining according to described first determination module is that described target terminal equipment creates user account.
7. device according to claim 6, is characterized in that, described first determination module specifically for:
The multi-medium data mark viewed according to the target terminal equipment of unallocated user account, from the described matrix R that described generation module generates, obtains all elements that the viewed multi-medium data of described target terminal equipment is expert in described matrix R;
The all elements that each multi-medium data viewed according to described target terminal equipment is respectively expert in described matrix R, calculates the ratio that the viewed each multi-medium data of described target terminal equipment is shared under often kind of user type;
Select arbitrary user type, the ratio that each multi-medium data viewed for described target terminal equipment is shared under described arbitrary user type is averaged, and obtains the ratio that the viewed multi-medium data of described target terminal equipment is shared under described arbitrary user type; Wherein, described arbitrary user type is one of them in the user type that comprises in described matrix R.
8. device according to claim 7, it is characterized in that, the all elements that described first determination module is expert in described matrix R at each multi-medium data viewed according to described target terminal equipment respectively, when calculating the ratio shared under often kind of user type of the viewed each multi-medium data of described target terminal equipment specifically for:
Obtain all elements that the first viewed multi-medium data of described target terminal equipment is expert in described matrix R;
Ratio between value after all elements that each element of be expert at described first multi-medium data in described matrix R and viewed the first multi-medium data of described target terminal equipment are expert in described matrix R adds up, as the ratio that described first multi-medium data is shared under often kind of user type.
9. device according to claim 6, is characterized in that, described determination module specifically for:
If the ratio shared under arbitrary user type of the viewed multi-medium data of described target terminal equipment is in the first predetermined threshold range, then be user account corresponding to the described arbitrary user type of described target terminal equipment establishment;
Or, if the ratio shared under often kind of user type of the viewed multi-medium data of described target terminal equipment is all in the second predetermined threshold range, then judge not to be described target terminal equipment establishment user account.
10. device according to claim 6, it is characterized in that, if the ratio-dependent shared under often kind of user type according to the multi-medium data that described target terminal equipment is viewed needs for described target terminal equipment creates user account, then described device also comprises:
Sending module, for sending indication information to described target terminal equipment, described indication information is used to indicate described target terminal equipment and creates user account;
Second determination module, if send n indication information to described target terminal equipment for described sending module, then according to the transmission times n of current transmission indication information, determines the transmitting time of transmission (n+1)th indication information.
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