CN104954879A - Video interaction content display method and device - Google Patents
Video interaction content display method and device Download PDFInfo
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- CN104954879A CN104954879A CN201510337355.4A CN201510337355A CN104954879A CN 104954879 A CN104954879 A CN 104954879A CN 201510337355 A CN201510337355 A CN 201510337355A CN 104954879 A CN104954879 A CN 104954879A
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- 238000000034 method Methods 0.000 title claims abstract description 59
- 238000007667 floating Methods 0.000 claims abstract description 40
- 230000002452 interceptive effect Effects 0.000 claims description 118
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- 238000005516 engineering process Methods 0.000 description 2
- 230000002860 competitive effect Effects 0.000 description 1
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/47—End-user applications
- H04N21/475—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
- H04N21/4758—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data for providing answers, e.g. voting
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
- H04N21/25883—Management of end-user data being end-user demographical data, e.g. age, family status or address
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/20—Servers specifically adapted for the distribution of content, e.g. VOD servers; Operations thereof
- H04N21/25—Management operations performed by the server for facilitating the content distribution or administrating data related to end-users or client devices, e.g. end-user or client device authentication, learning user preferences for recommending movies
- H04N21/258—Client or end-user data management, e.g. managing client capabilities, user preferences or demographics, processing of multiple end-users preferences to derive collaborative data
- H04N21/25866—Management of end-user data
- H04N21/25891—Management of end-user data being end-user preferences
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- H—ELECTRICITY
- H04—ELECTRIC COMMUNICATION TECHNIQUE
- H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
- H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
- H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
- H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
- H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
- H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
- H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
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- Multimedia (AREA)
- Signal Processing (AREA)
- Computer Graphics (AREA)
- Human Computer Interaction (AREA)
- Business, Economics & Management (AREA)
- Marketing (AREA)
- Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)
Abstract
The embodiment of the invention discloses a video interaction content display method and device. The video interaction content display method is applied to a server, and can comprise the following steps of obtaining interaction parameter information relevant to video contents of a target video, wherein the interaction parameter information at least comprises an interaction content and a video playing progress point corresponding to the interaction content; determining at least one piece of client equipment playing the target video as target client equipment; controlling the determined target client equipment at the video playing progress point, and displaying the interaction content in a floating layer of a target video playing interface. When the technical scheme provided by the embodiment of the invention is applied, the interaction operation is simple, the video watching continuity by a user cannot be influenced, and the watching experience of the user is improved.
Description
Technical field
The present invention relates to Internet technical field, particularly a kind of video interactive content displaying method and device.
Background technology
Along with the fast development of Internet technology, online viewing video becomes a kind of mode of people's amusement and recreation gradually.Video website carrys out adding users viscosity by the Interactive Experience strengthening user usually.
At present, the interaction function that video website is supplied to user is mainly voted, and namely arranges the polling option of some topics for some video, and at video playback interface, lower position is supplied to user's vote interface, participates in for user.
This method can reach object interactive between user and video to a certain extent, but there is certain shortcoming in it, because user is when watching video, use full frame watching mode time most, in viewing video process, if want the ballot of certain topic participating in this video interactive, need to exit screen mode toggle, and use mouse or keyboard etc. to go to search corresponding vote interface, just can complete ballot operation, also need to be switched to screen mode toggle again after completing ballot and continue viewing video, operating process is comparatively loaded down with trivial details.Meanwhile, the switching carrying out window scheme and screen mode toggle frequently also can bring extra operation burden to video playback apparatus.And user needs to leave video playback interface when participating in ballot, has interrupted the continuity that user watches video, has made the viewing experience of user poor.
Summary of the invention
For solving the problem, the embodiment of the invention discloses a kind of video interactive content displaying method and device.Technical scheme is as follows:
A kind of video interactive content displaying method, be applied to server, described method comprises:
Obtain the Interaction parameters information relevant to the video content of target video, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content;
The client device at least one being play described target video is defined as target client device;
Control determined target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
In a kind of embodiment of the present invention, described target video is program request class video, and have the multiple contents version prerecorded, described method also comprises:
The user receiving each target client device feedback participates in interactive data;
To each target client device: participate in interactive data according to the user that this target client device is fed back, determine the expectation contents version of the user that this target client device is corresponding;
To each target client device: give this target client device by the program request class video push of the expectation contents version of user corresponding for this target client device.
In a kind of embodiment of the present invention, described method also comprises:
The user receiving each target client device feedback participates in interactive data;
Add up the data received, and export statistics.
In a kind of embodiment of the present invention, described Interaction parameters information also comprises interactive objects characteristic information, and the described client device at least one being play described target video is defined as target client device, comprising:
Obtain the characteristic information of the client device playing described target video;
For each client device playing described target video, judge whether the characteristic information of this client device matches with described interactive objects characteristic information, if so, then this client device is defined as target client device.
In a kind of embodiment of the present invention, the determined target client device of described control, at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video, comprising:
Video playback progress point corresponding to described interaction content and this interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video;
Or,
At described video playback progress point, described interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
A kind of video interactive content displaying method, be applied to target client device, described method comprises:
The Interaction parameters information relevant to the video content of target video that reception server sends, described Interaction parameters information is obtained by described server, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content, and described target client device is: described server is from playing the client device determined the client device of described target video;
At described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
A kind of video interactive content displaying device, be applied to server, described device comprises:
Interaction parameters information acquisition module, for obtaining the Interaction parameters information relevant to the video content of target video, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content;
Target client device determination module, is defined as target client device for the client device at least one being play described target video;
Displaying interactive content control module, for controlling determined target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
In a kind of embodiment of the present invention, described device also comprises:
First interactive data receiver module, for being program request class video at described target video, when having the multiple contents version prerecorded, the user receiving each target client device feedback participates in interactive data;
Expect version determination module, for each target client device: participate in interactive data according to the user that this target client device is fed back, determine the expectation contents version of the user that this target client device is corresponding;
Expect version pushing module, for each target client device: by the program request class video push of the expectation contents version of user corresponding for this target client device to this target client device.
In a kind of embodiment of the present invention, described device also comprises:
Second interactive data receiver module, participates in interactive data for the user receiving each target client device feedback;
Statistics output module, for adding up the data received, and exports statistics.
In a kind of embodiment of the present invention, described target client device determination module, comprising:
Characteristic information obtains submodule, for when described Interaction parameters information also comprises interactive objects characteristic information, obtains the characteristic information of the client device playing described target video;
Characteristic information judges submodule, for for each client device playing described target video, judges whether the characteristic information of this client device matches with described interactive objects characteristic information, if so, then and trigger target client device determination submodule;
Described target client device determination submodule, for when described characteristic information judges being judged as YES of submodule, is defined as target client device by this client device.
In a kind of embodiment of the present invention, described displaying interactive content control module, specifically for:
Video playback progress point corresponding to described interaction content and this interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video;
Or,
At described video playback progress point, described interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
A kind of video interactive content displaying device, be applied to target client device, described device comprises:
Interaction parameters information receiving module, for the Interaction parameters information relevant to the video content of target video that reception server sends, described Interaction parameters information is obtained by described server, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content, and described target client device is: described server is from playing the client device determined the client device of described target video;
Displaying interactive content module, at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
The technical scheme that the application embodiment of the present invention provides, server obtains the interaction content relevant to the video content of target video and the video playback progress point corresponding to this interaction content, and control objectives client device is at this video playback progress point, by displaying interactive content in the floating layer of the broadcast interface of target video, like this, user does not need to leave video playback interface, just interaction can be participated in viewing video process, simple to operate, and the continuity that user watches video can not be affected, improve the viewing experience of user.
Accompanying drawing explanation
In order to be illustrated more clearly in the embodiment of the present invention or technical scheme of the prior art, be briefly described to the accompanying drawing used required in embodiment or description of the prior art below, apparently, accompanying drawing in the following describes is only some embodiments of the present invention, for those of ordinary skill in the art, under the prerequisite not paying creative work, other accompanying drawing can also be obtained according to these accompanying drawings.
Fig. 1 is a kind of implementing procedure figure of video interactive content displaying method in the embodiment of the present invention;
Fig. 2 is video interactive content displaying interface schematic diagram in the embodiment of the present invention;
Fig. 3 is that in the embodiment of the present invention, video interactive content thumbnails shows schematic diagram;
Fig. 4 is that in the embodiment of the present invention, interactive result shows schematic diagram;
Fig. 5 is the another kind of implementing procedure figure of video interactive content displaying method in the embodiment of the present invention;
Fig. 6 is a kind of structural representation of video interactive content displaying device in the embodiment of the present invention;
Fig. 7 is the another kind of structural representation of video interactive content displaying device in the embodiment of the present invention.
Embodiment
First be described a kind of video interactive content displaying method that the embodiment of the present invention provides, the method can comprise the following steps:
Obtain the Interaction parameters information relevant to the video content of target video, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content;
The client device at least one being play described target video is defined as target client device;
Control determined target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
The executive agent of above-mentioned steps is server.Server can carry out information interaction with the client device carrying out video playback.
User watches in video process online, the strong interaction of user and video content, can excite the viewing interest of user, and adding users is to the viscosity of video website.In video website, number of videos is various, and different video has different interactive demands, can arrange different interaction contents.Interaction content and the video playback progress point corresponding to this interaction content is at least comprised in the Interaction parameters information relevant to the video content of target video that server obtains, after server determines the target client device of pending interaction from the client device playing target video, control the target client device determined at corresponding video playback progress point, by displaying interactive content in the floating layer of the broadcast interface of target video.Like this, user does not need to leave video playback interface, in viewing video process, just can participate in interaction, simple to operate, and can not affect the continuity that user watches video, improves the viewing experience of user.
Technical scheme in the embodiment of the present invention is understood better in order to make those skilled in the art, below in conjunction with the accompanying drawing in the embodiment of the present invention, technical scheme in the embodiment of the present invention is clearly and completely described, obviously, described embodiment is only the present invention's part embodiment, instead of whole embodiments.Based on the embodiment in the present invention, those of ordinary skill in the art, not making the every other embodiment obtained under creative work prerequisite, belong to the scope of protection of the invention.
Shown in Figure 1, be the implementing procedure figure of a kind of video interactive content displaying method that the embodiment of the present invention provides, the method is applied to server, can comprise the following steps:
S110: obtain the Interaction parameters information relevant to the video content of target video.
Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content.
The Interaction parameters information that server obtains, relevant to the video content of target video, the interaction content comprised in this Interaction parameters information can be pre-set by operation personnel, automatically can also be generated by the content description information of server by target video, certainly, video playback progress point corresponding to this interaction content also can be pre-set by operation personnel, or is determined according to interaction content by server.
The type that video website is supplied to the video of user's viewing mainly contains two kinds, and one is live class program video, and another kind is program request class program video.Live class program video is as live competitive sports etc., and program request class program video, as conventional TV play, film, network self-control play, entertainment etc., is prerecorded.In actual applications, the video such as live class program, network self-control play, entertainment is all well suited for carrying out interaction with user.
Such as live football race, when user watches live football match online, focus is often whether its team supported can score, or whether its sportsman liked can score, or final result of the match will as how, operation personnel can arrange corresponding interaction content and the video playback progress point corresponding to this interaction content for the focus of the user of prediction, and be supplied to server, as, when match proceeds to the first half 30 points and 15 seconds, certain team obtains penalty kick chance, now operation personnel can arrange interaction content in time: " penalty kick being about to carry out can be scored? " and the progress point that the video playback progress point arranged corresponding to this interaction content is match when proceeding to the first half 30 minutes and 20 seconds.After operation personnel carries out relative set, these Interaction parameters information are sent to server.
Or, can by the content description information of server according to this football match, as information such as both sides team title, sportsman's titles, automatic generating interactive content, as generated ballot content: " score of prediction A team and B team will be how many? "Server determines the video playback progress point corresponding to each interaction content for different interaction contents again, as video playback progress point corresponding for certain interaction content corresponded to certain progress point of video playback incipient stage, or certain progress point in video playback interstage, or video is about to certain the progress point at the end of broadcasting.
Other are had to the entertainment of strong interactive demand, as debate class program or blind date class program, all can obtain video playback progress point corresponding to interaction content and interaction content by said method.Here repeat no more.
S120: the client device at least one being play described target video is defined as target client device.
Be understandable that, user watches target video on a client device, each client device playing target video corresponds respectively to different users, different users has different preferences, and server can determine the target client device of pending interaction in the client device playing target video.In actual applications, server can carry out the determination of target client device according to interaction content, or target client device can be determined according to the condition (if whether regional condition or user are registered user's condition etc.) preset, or can also according to user's historical behavior data, determine that client device corresponding to any active ues is target client device.The client device of all broadcasting target videos can certainly be defined as target client device.
The Interaction parameters information that step S110 server obtains can also comprise interactive objects characteristic information, and the interaction content that namely server obtains needs which class client device object to carry out interaction for.In a kind of embodiment of the present invention, step S120 can comprise the following steps:
Step one: the characteristic information obtaining the client device playing described target video;
Step 2: for each client device playing described target video, judge whether the characteristic information of this client device matches with described interactive objects characteristic information, if so, then this client device is defined as target client device.
For convenience of describing, above-mentioned two steps being combined and is described.
The characteristic information of client device can be the regional information of this client device, can also be the customer attribute information of the user that this client device is corresponding, if whether this user is registered user, and user gradation, user's sex, the information such as age.Certainly, it should be noted that, the characteristic information of client device is not limited to these above-mentioned exemplified information.
Interactive objects characteristic information is comprised in the Interaction parameters information that server obtains, namely the feature for the client device of pending interaction limits, by judging whether the characteristic information of the client device playing target video matches with interactive objects characteristic information, and the client device of coupling is defined as target client device.
Such as, certain program is the main flow program that certain TV station of province releases, there is certain regional Characteristics, the user watching other provinces and cities of this program is less, and the user of other provinces and cities may be indifferent to for the progress of this program or result, so, only the client device of this province can be defined as target client device when determining target client device.The regional feature of client device can be obtained by the IP address of this client device or this client device active reporting.
For another example, certain programme content needs user to be that player votes, to determine the victory or defeat of player.The ballot outbalance of the user that higher grade, so client device that can be corresponding by user higher grade is defined as target client device.
From the client device playing target video, determine target client device, can push different interaction contents for different client devices, more targetedly, Consumer's Experience is better.
S130: control determined target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
Two kinds of implementations can be had for this step:
Implementation one: the video playback progress point corresponding to described interaction content and this interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
Implementation two: at described video playback progress point, described interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
No matter any implementation, the each target client device of final needs is at corresponding video playback progress point, by displaying interactive content in the floating layer of the broadcast interface of target video, as shown in Figure 2, in the floating layer at video playback interface, represent a ballot content: participate in ballot together: " mobile phone of companion should be seen or not? "User can click " should not see " or " this is seen " button is voted, and participates in interactive.
In actual applications, after target client device receives interaction content, interaction content can be presented in thumbnail form or form of icons in the floating layer at a certain edge at video playback interface, as shown in Figure 3, the ballot icon shown in the floating layer in the lower right corner, video playback interface, when user wants to participate in, click this thumbnail or icon, i.e. deployable complete floating layer, like this, participating in interactive user for not wanting, its normal viewing to video can not be affected.
The technical scheme that the application embodiment of the present invention provides, server obtains the interaction content relevant to the video content of target video and the video playback progress point corresponding to this interaction content, and control objectives client device is at video playback progress point, by displaying interactive content in the floating layer of the broadcast interface of target video, like this, user does not need to leave video playback interface, just interaction can be participated in viewing video process, simple to operate, and the continuity that user watches video can not be affected, improve the viewing experience of user.
In one embodiment of the invention, be program request class video at target video, and when having the multiple contents version prerecorded, the method can also comprise the following steps:
First step: the user receiving each target client device feedback participates in interactive data;
Second step: to each target client device: participate in interactive data according to the user that this target client device is fed back, determine the expectation contents version of the user that this target client device is corresponding;
3rd step: to each target client device: give this target client device by the program request class video push of the expectation contents version of user corresponding for this target client device.
For convenience of describing, above-mentioned three steps being combined and is described.
Program request class video, especially some self-controls are acute, can prerecord multiple contents version, corresponding different final results.In user's viewing process, show user interaction content, as provided multiple option: " final result that you wish is A, B or C? "User according to the hobby of oneself, can select the final result expected, corresponding corresponding contents version.Thus user can participate in interactive data, push corresponding contents version to the client device that user is corresponding, to the viscosity of website, the viewing experience of user can be promoted by adding users further like this.
In another embodiment of the invention, the method can also comprise the following steps:
Step one: the user receiving each target client device feedback participates in interactive data;
Step 2: add up the data received, and export statistics.
The statistics exported can be supplied to backstage operation personnel, to be the editor arranging or carry out according to statistics subsequent video further, can also to be pushed to and to participate in interactive client device, show user by client device.As shown in Figure 4, user shows the voting results that user is current after participating in ballot interaction.
Shown in Figure 5, be the another kind of implementing procedure figure of the video interactive content displaying method that the embodiment of the present invention provides, the method is applied to target client device, can comprise the following steps:
S210: the Interaction parameters information relevant to the video content of target video that reception server sends.
Described Interaction parameters information is obtained by described server, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content, and described target client device is: described server is from playing the client device determined the client device of described target video.
S220: at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
Server obtains the Interaction parameters information relevant to the video content of target video, be pushed to target client device, target client device according to the Interaction parameters information received, at corresponding video playback progress point, by displaying interactive content in the floating layer of the broadcast interface of target video.
In actual applications, the displaying duration of interaction content in the floating layer of the broadcast interface of target video by target client device from master control, can also can be controlled by server.
The technical scheme that the application embodiment of the present invention provides, server obtains the interaction content relevant to the video content of target video and the video playback progress point corresponding to this interaction content, and control objectives client device is at video playback progress point, by displaying interactive content in the floating layer of the broadcast interface of target video, like this, user does not need to leave video playback interface, just interaction can be participated in viewing video process, simple to operate, and the continuity that user watches video can not be affected, improve the viewing experience of user.
Corresponding to embodiment of the method shown in Fig. 1, the embodiment of the present invention additionally provides a kind of video interactive content displaying device, and this application of installation is in server, shown in Figure 6, and described device can comprise with lower module:
Interaction parameters information acquisition module 310, for obtaining the Interaction parameters information relevant to the video content of target video, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content.
The Interaction parameters information that Interaction parameters information acquisition module 310 obtains, relevant to the video content of target video, the interaction content comprised in this Interaction parameters information can be pre-set by operation personnel, automatically can also be generated by the content description information of server by target video, certainly, video playback progress point corresponding to this interaction content also can be pre-set by operation personnel, or is determined according to interaction content by server.
Target client device determination module 320, is defined as target client device for the client device at least one being play described target video.
Be understandable that, user watches target video on a client device, each client device playing target video corresponds respectively to different users, different users has different preferences, and server can determine the target client device of pending interaction in the client device playing target video.In actual applications, server can carry out the determination of target client device according to interaction content, or target client device can be determined according to the condition (if whether regional condition or user are registered user's condition etc.) preset, or can also according to user's historical behavior data, determine that client device corresponding to any active ues is target client device.The client device of all broadcasting target videos can certainly be defined as target client device.
In a kind of embodiment of the present invention, described target client device determination module 320, can comprise following submodule:
Characteristic information obtains submodule, for when described Interaction parameters information also comprises interactive objects characteristic information, obtains the characteristic information of the client device playing described target video;
Characteristic information judges submodule, for for each client device playing described target video, judges whether the characteristic information of this client device matches with described interactive objects characteristic information, if so, then and trigger target client device determination submodule;
Described target client device determination submodule, for when described characteristic information judges being judged as YES of submodule, is defined as target client device by this client device.
The characteristic information of client device can be the regional information of this client device, can also be the customer attribute information of the user that this client device is corresponding, if whether this user is registered user, and user gradation, user's sex, the information such as age.Certainly, it should be noted that, the characteristic information of client device is not limited to these above-mentioned exemplified information.
Interactive objects characteristic information is comprised in the Interaction parameters information that Interaction parameters information acquisition module 310 obtains, namely the feature for the client device of pending interaction limits, by judging whether the characteristic information of the client device playing target video matches with interactive objects characteristic information, and the client device of coupling is defined as target client device.
From the client device playing target video, determine target client device, can push different interaction contents for different client devices, more targetedly, Consumer's Experience is better.
Displaying interactive content control module 330, for controlling determined target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
In a kind of embodiment of the present invention, described displaying interactive content control module 330, specifically for:
Video playback progress point corresponding to described interaction content and this interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video;
Or,
At described video playback progress point, described interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
In one embodiment of the invention, described device can also comprise with lower module:
First interactive data receiver module, for being program request class video at described target video, when having the multiple contents version prerecorded, the user receiving each target client device feedback participates in interactive data;
Expect version determination module, for each target client device: participate in interactive data according to the user that this target client device is fed back, determine the expectation contents version of the user that this target client device is corresponding;
Expect version pushing module, for each target client device: by the program request class video push of the expectation contents version of user corresponding for this target client device to this target client device.
Program request class video, especially some self-controls are acute, can prerecord multiple contents version, corresponding different final results.In user's viewing process, show user interaction content, as provided multiple option: " final result that you wish is A, B or C? "User according to the hobby of oneself, can select the final result expected, corresponding corresponding contents version.Thus user can participate in interactive data, push corresponding contents version to the client device that user is corresponding, to the viscosity of website, the viewing experience of user can be promoted by adding users further like this.
In another embodiment of the invention, described device can also comprise with lower module:
Second interactive data receiver module, participates in interactive data for the user receiving each target client device feedback;
Statistics output module, for adding up the data received, and exports statistics.
The statistics exported can be supplied to backstage operation personnel, to be the editor arranging or carry out according to statistics subsequent video further, can also to be pushed to and to participate in interactive client device, show user by client device.As shown in Figure 4, user shows the voting results that user is current after participating in ballot interaction.
Corresponding to embodiment of the method shown in Fig. 5, the embodiment of the present invention additionally provides a kind of video interactive content displaying device, is applied to target client device, and shown in Figure 7, this device can comprise with lower module:
Interaction parameters information receiving module 410, for the Interaction parameters information relevant to the video content of target video that reception server sends, described Interaction parameters information is obtained by described server, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content, and described target client device is: described server is from playing the client device determined the client device of described target video;
Displaying interactive content module 420, at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
The device that the application embodiment of the present invention provides, server obtains the interaction content relevant to the video content of target video and the video playback progress point corresponding to this interaction content, and control objectives client device is at video playback progress point, by displaying interactive content in the floating layer of the broadcast interface of target video, like this, user does not need to leave video playback interface, just interaction can be participated in viewing video process, simple to operate, and the continuity that user watches video can not be affected, improve the viewing experience of user.
It should be noted that, in this article, the such as relational terms of first and second grades and so on is only used for an entity or operation to separate with another entity or operating space, and not necessarily requires or imply the relation that there is any this reality between these entities or operation or sequentially.And, term " comprises ", " comprising " or its any other variant are intended to contain comprising of nonexcludability, thus make to comprise the process of a series of key element, method, article or equipment and not only comprise those key elements, but also comprise other key elements clearly do not listed, or also comprise by the intrinsic key element of this process, method, article or equipment.When not more restrictions, the key element limited by statement " comprising ... ", and be not precluded within process, method, article or the equipment comprising described key element and also there is other identical element.
Each embodiment in this specification all adopts relevant mode to describe, between each embodiment identical similar part mutually see, what each embodiment stressed is the difference with other embodiments.Especially, for device embodiment, because it is substantially similar to embodiment of the method, so description is fairly simple, relevant part illustrates see the part of embodiment of the method.
One of ordinary skill in the art will appreciate that all or part of step realized in said method execution mode is that the hardware that can carry out instruction relevant by program has come, described program can be stored in computer read/write memory medium, here the alleged storage medium obtained, as: ROM/RAM, magnetic disc, CD etc.
The foregoing is only preferred embodiment of the present invention, be not intended to limit protection scope of the present invention.All any amendments done within the spirit and principles in the present invention, equivalent replacement, improvement etc., be all included in protection scope of the present invention.
Claims (12)
1. a video interactive content displaying method, is characterized in that, is applied to server, and described method comprises:
Obtain the Interaction parameters information relevant to the video content of target video, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content;
The client device at least one being play described target video is defined as target client device;
Control determined target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
2. method according to claim 1, is characterized in that, described target video is program request class video, and have the multiple contents version prerecorded, described method also comprises:
The user receiving each target client device feedback participates in interactive data;
To each target client device: participate in interactive data according to the user that this target client device is fed back, determine the expectation contents version of the user that this target client device is corresponding;
To each target client device: give this target client device by the program request class video push of the expectation contents version of user corresponding for this target client device.
3. method according to claim 1, is characterized in that, described method also comprises:
The user receiving each target client device feedback participates in interactive data;
Add up the data received, and export statistics.
4. the method according to any one of claims 1 to 3, is characterized in that, described Interaction parameters information also comprises interactive objects characteristic information, and the described client device at least one being play described target video is defined as target client device, comprising:
Obtain the characteristic information of the client device playing described target video;
For each client device playing described target video, judge whether the characteristic information of this client device matches with described interactive objects characteristic information, if so, then this client device is defined as target client device.
5. the method according to any one of claims 1 to 3, is characterized in that, the determined target client device of described control, at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video, comprising:
Video playback progress point corresponding to described interaction content and this interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video;
Or,
At described video playback progress point, described interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
6. a video interactive content displaying method, is characterized in that, is applied to target client device, and described method comprises:
The Interaction parameters information relevant to the video content of target video that reception server sends, described Interaction parameters information is obtained by described server, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content, and described target client device is: described server is from playing the client device determined the client device of described target video;
At described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
7. a video interactive content displaying device, is characterized in that, is applied to server, and described device comprises:
Interaction parameters information acquisition module, for obtaining the Interaction parameters information relevant to the video content of target video, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content;
Target client device determination module, is defined as target client device for the client device at least one being play described target video;
Displaying interactive content control module, for controlling determined target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
8. device according to claim 7, is characterized in that, described device also comprises:
First interactive data receiver module, for being program request class video at described target video, when having the multiple contents version prerecorded, the user receiving each target client device feedback participates in interactive data;
Expect version determination module, for each target client device: participate in interactive data according to the user that this target client device is fed back, determine the expectation contents version of the user that this target client device is corresponding;
Expect version pushing module, for each target client device: by the program request class video push of the expectation contents version of user corresponding for this target client device to this target client device.
9. device according to claim 7, is characterized in that, described device also comprises:
Second interactive data receiver module, participates in interactive data for the user receiving each target client device feedback;
Statistics output module, for adding up the data received, and exports statistics.
10. the device according to any one of claim 7 to 9, is characterized in that, described target client device determination module, comprising:
Characteristic information obtains submodule, for when described Interaction parameters information also comprises interactive objects characteristic information, obtains the characteristic information of the client device playing described target video;
Characteristic information judges submodule, for for each client device playing described target video, judges whether the characteristic information of this client device matches with described interactive objects characteristic information, if so, then and trigger target client device determination submodule;
Described target client device determination submodule, for when described characteristic information judges being judged as YES of submodule, is defined as target client device by this client device.
11. devices according to any one of claim 7 to 9, is characterized in that, described displaying interactive content control module, specifically for:
Video playback progress point corresponding to described interaction content and this interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video;
Or,
At described video playback progress point, described interaction content is pushed to determined target client device, with by each target client device at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
12. 1 kinds of video interactive content displaying devices, it is characterized in that, be applied to target client device, described device comprises:
Interaction parameters information receiving module, for the Interaction parameters information relevant to the video content of target video that reception server sends, described Interaction parameters information is obtained by described server, described Interaction parameters information at least comprises interaction content and the video playback progress point corresponding to this interaction content, and described target client device is: described server is from playing the client device determined the client device of described target video;
Displaying interactive content module, at described video playback progress point, by described displaying interactive content in the floating layer of the broadcast interface of described target video.
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