CN104915837A - Display data calculation application method and device of product - Google Patents

Display data calculation application method and device of product Download PDF

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Publication number
CN104915837A
CN104915837A CN201410088314.1A CN201410088314A CN104915837A CN 104915837 A CN104915837 A CN 104915837A CN 201410088314 A CN201410088314 A CN 201410088314A CN 104915837 A CN104915837 A CN 104915837A
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China
Prior art keywords
product
displaying
target product
described target
display data
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CN201410088314.1A
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Chinese (zh)
Inventor
宋荣
李卓
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Shanghai Ctrip Business Co Ltd
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Ctrip Computer Technology Shanghai Co Ltd
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Priority to CN201410088314.1A priority Critical patent/CN104915837A/en
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Abstract

The invention discloses a display data calculation application method and device of a product. The product is displayed in a page through a mode of a form view. The display data calculation application method comprises the following steps: for displaying of each time, assigning a highest value to the displaying value of a clicked product in the page, and assigning values to other products apart from the clicked product according to such a mode that the further the products are distanced away from the clicked product, the lower the displaying values of the products are; randomly selecting one target product in the products and obtaining the displaying total frequency of the target product; and outputting the displaying total frequency of the target product, wherein the displaying total frequency of the target product is equal to the sum of all the displaying values of the target product. According to the invention, the displaying degree of the products can be quite accurately counted and utilized by use of the degree of attention of users for the products in the page.

Description

The display data computing application method and apparatus of product
Technical field
The present invention relates to a kind of display data computing application method and apparatus of product.
Background technology
Along with the progress of science and technology and the development of science and technology, Internet industry is not all replaced regardless of the status in life or economic framework.The product that theres is provided in the middle of website (product etc. purchased by group in the middle of product, shopping website as in the middle of the Hotel Products of tourism website, group buying websites) to user by page presentation, is browsed for user, clicks or is bought.
In the middle of prior art, user utilizes certain conditioned disjunction keyword can filter out some products to show in the middle of the page, if screening conditions are identical with keyword, user can obtain a fixing page, and the product tandem in the middle of the page is all constant.Some outstanding products will be made like this to can not get the concern of user, make user cannot obtain satisfied product better.
Summary of the invention
The technical problem to be solved in the present invention is that the mode in order to overcome website exhibiting product in prior art is single, outstanding product cannot obtain better display machine meeting, the defect that the order volume of product is lower, providing a kind of can go out the display data computing application method and apparatus of the product of the displaying degree of product by accurate statistics.
The present invention solves above-mentioned technical matters by following technical proposals: a kind of display data computing application method of product, and its feature is, product is shown in the page by the mode of form view, and described display data computing application method comprises:
For each displaying, the displaying numerical value assignment of product clicked in the page is the highest, to the other products except clicked product then according to far away apart from clicked product, shows that the mode that numerical value is lower carries out assignment;
In the product an optional target product and obtain described target product displaying sum;
Export the displaying sum of described target product;
Wherein, the displaying sum of described target product equals whole displaying numerical value additions of described target product.
In the present invention, product is shown in the page by the mode of form view, that is, product can be presented in the middle of the page according to certain position relationship, such as form view comprises List View (the Search Results exhibition method as comprehensive search website Baidu) and the comparatively common product introduction mode of large these two kinds, figure view (if tourism website is to scheme greatly to represent the exhibition method of Hotel Products).The product clicked by user in webpage is the interested product of user, product around clicked product because comparatively closely can cause the concern of user equally apart from clicked product, user have after clicked products browse very high probability go to click around product.And the present invention utilizes this rule, the displaying degree counting product comparatively is accurately used.If the displaying numerical value of described product can be got minimum (as getting zero) apart from excessive.The product that user pays close attention to can be calculated better by described distance.
Preferably, described display data computing application method comprises:
When the displaying efficiency of described target product is greater than a first threshold, improve the displaying number of times of described target product;
Wherein, described displaying efficiency equals the displaying total value of order volume divided by described target product of described target product.
According to described displaying efficiency, can find outstanding product accurately, the displaying number of times improving quality product can show more quality product to user, improves user to the likability of website and the amount of placing an order.
Preferably, described display data computing application method comprises:
When the displaying efficiency of described target product is greater than a Second Threshold, the position of described target product in the page of form view is shifted to an earlier date.
Because user is higher to the forward product attention rate of form view when browsing pages, the forward product of such as List View refers to the product above list, and the forward product of large figure view refers to the product in a few row in top.Make product obtain better display location according to displaying efficiency, user can be improved further to the likability of website and the amount of placing an order.Wherein, first threshold can equal Second Threshold, carries out improving the operation showing that number of times and position shift to an earlier date to product simultaneously.
Preferably, the agreement interconnected between the IP(network of page output device) the address displaying all identical with product clicked in the page be designated as and once show.
In order to obtain displaying efficiency more accurately, rejecting the displaying numerical value of inaccurate repetition, the displaying that product clicked in IP address and the page of page output device is all identical being designated as and once showing.Such as, when user utilizes computer (page output device) to browse webpage, correspondingly when repeatedly clicking an identical product to calculate as once to show when being repeatedly illustrated in calculations show numerical value.
Preferably, do normalized to obtain normalization numerical value to described displaying numerical value, the displaying sum of described target product equals whole normalization numerical value additions of described target product.
Utilize normalized by standard on data, more easily can to add up and calculate.
The present invention also provides a kind of display data computing application equipment of product, and its feature is, product is shown in the page by the mode of form view, and described display data computing application equipment comprises an assignment module, an acquisition module and an output module,
Described assignment module is used for: for each displaying, is the highest to the displaying numerical value assignment of product clicked in the page, to the other products except clicked product then according to far away apart from clicked product, shows that the mode that numerical value is lower carries out assignment;
For a target product optional in product, described acquisition module is for obtaining the displaying sum of described target product;
Described output module is used for the displaying sum of output products;
Wherein, the displaying sum of described target product equals whole displaying numerical value additions of described target product.
Preferably, described display data computing application equipment comprises: an adjusting module, for when the displaying efficiency of described target product is greater than a first threshold, improve the displaying number of times of described target product, wherein, described displaying efficiency equals the displaying total value of order volume divided by described target product of described target product.
Preferably, the position of described target product in the page of form view, also for when the displaying efficiency of described target product is greater than a Second Threshold, shifts to an earlier date by described adjusting module.
Preferably, the displaying that the IP address of page output device is all identical with product clicked in the page is designated as once to be shown.
Preferably, described assignment module is also for doing normalized to obtain normalization numerical value to described displaying numerical value, and the displaying sum of described target product equals whole normalization numerical value additions of described target product.
On the basis meeting this area general knowledge, above-mentioned each optimum condition, can combination in any, obtains the preferred embodiments of the invention.
Positive progressive effect of the present invention is: the present invention can utilize user to the degree of concern of product in webpage, counts the displaying degree of product comparatively accurately and is used.
Accompanying drawing explanation
Fig. 1 is the structural representation of the embodiment 1 of the display data computing application equipment of product of the present invention.
Embodiment
Mode below by embodiment further illustrates the present invention, but does not therefore limit the present invention among described scope of embodiments.
Embodiment 1
The present embodiment provides a kind of display data computing application method of product, and product is shown in the page by the mode of large figure view, and described large figure view is a kind of optimal way of form view, and form view can also be List View.Described display data computing application method comprises:
For once showing, large figure view is for displaying 15 products, 15 products are by often row 3, the mode of totally 5 row are shown, wherein the 1st row the 3rd product is the first product, 2nd product of the 2nd row is the second product, and the 3rd product of the 2nd row is three products, when the first product is clicked, the displaying numerical value assignment of the first product is the highest, to the other products except the first product then according to far away apart from clicked product, shows that the mode that numerical value is lower carries out assignment.
Normalized is done to obtain normalization numerical value to described displaying numerical value, shows that the normalization numerical value of the highest the first product of numerical value is that the normalization numerical value of the 1, the second product and three products is respectively 0.8 and 0.9.
This method can obtain the displaying sum of three products, also can select other products else and calculate its displaying sum, elect three products as target product here and calculate it and show sum.The normalization numerical value of displaying sum in above-mentioned displaying of described three products is 0.9, the position of described three products in another time is shown is the 3rd row the 3rd, another time described shows that central 1st row the 1st product is clicked, then in another time described is shown, the normalization numerical value of described three products is 0.6.Described three products are demonstrated 6 times altogether, and go out outside above-mentioned twice displaying, the normalization numerical value of described three products is respectively 0.1,0.3,0,1.Displaying sum=the 0.9+0.6+0.1+0.3+0+1 of described three products, namely the displaying sum of described three products equals 2.9.The data computing application method of the present embodiment, after sum 2.9 is shown in acquisition, exports and shows sum.
In the present embodiment, the product clicked by user in webpage is the interested product of user, product around clicked product because comparatively closely can cause the concern of user equally apart from clicked product, user have after clicked products browse very high probability go to click around product.Utilize this rule, the displaying degree counting product comparatively is accurately used.
Show that efficiency equals the displaying total value of order volume divided by described three products of described three products.The order volume of three products is 1 in the present embodiment, and therefore the displaying efficiency of described three products approximates 0.34.Numerical value 0.3 is the selected value of first threshold and Second Threshold, and first threshold and Second Threshold can be unequal.
When the displaying efficiency of described three products is greater than 0.3, improve the displaying number of times of described three products, and the position of described three products in the page of form view is shifted to an earlier date, the position of three products is advanced to the 2nd row first.
The display data computing application method of the product of the present embodiment also comprises: the displaying all identical with product clicked in the page of the IP address of page output device is designated as once to be shown.
Displaying efficiency can be obtained more accurately by said method, reject the displaying numerical value of inaccurate repetition.
See Fig. 1, the present embodiment also provides a kind of display data computing application equipment that can realize above-mentioned display data computing application method, product is shown in the page by the mode of form view, and described display data computing application equipment comprises assignment module 11, acquisition module 12, output module 13 and an adjusting module 14.
Described assignment module 11 for: for each displaying, be the highest to the displaying numerical value assignment of product clicked in the page, to the other products except clicked product then according to far away apart from clicked product, show that the mode that numerical value is lower carries out assignment;
For a target product optional in product, described acquisition module 12 is for obtaining the displaying sum of described target product;
Described output module 13 is for the displaying sum of output products;
Wherein, the displaying sum of described target product equals whole displaying numerical value additions of described target product.
Described adjusting module 14, for when the displaying efficiency of described target product is greater than a first threshold, improves the displaying number of times of described target product, and wherein, described displaying efficiency equals the displaying total value of order volume divided by described target product of described target product.The position of described target product in the page of form view, also for when the displaying efficiency of described target product is greater than a Second Threshold, shifts to an earlier date by described adjusting module 14.
The displaying all identical with product clicked in the page of the IP address of page output device is designated as once to be shown.
Described assignment module 11 is also for doing normalized to obtain normalization numerical value to described displaying numerical value, and the displaying sum of described target product equals whole normalization numerical value additions of described target product.
The positive progressive effect of the present embodiment is: user can be utilized the degree of concern of product in webpage, counts the displaying degree of product comparatively accurately and is used.
Embodiment 2
The present embodiment is substantially the same manner as Example 1, and difference is only:
A display data computing application method for product, product is shown in the page by the mode of List View, and described List View is a kind of optimal way of form view.Described display data computing application method comprises:
For once showing, List View is for displaying 10 products, 10 products are shown by the mode of list, wherein the 3rd row product is the first product, 1st row product is the second product, and the 4th row product is three products, when the first product is clicked, the displaying numerical value assignment of the first product is the highest, to the other products except the first product then according to far away apart from clicked product, shows that the mode that numerical value is lower carries out assignment.
This method can obtain the displaying sum of three products, also can select other products else and calculate its displaying sum, elect three products as target product here and calculate it and show sum.The normalization numerical value of displaying sum in above-mentioned displaying of described three products is 0.9, the position of described three products in another time is shown is the 5th row, another time described shows that central 1st row product is clicked, then, in another time described is shown, the normalization numerical value of described three products is 0.6.Described three products are demonstrated 6 times altogether, and go out outside above-mentioned twice displaying, the normalization numerical value of described three products is respectively 0.1,0.3,0,1.Displaying sum=the 0.9+0.6+0.1+0.3+0+1 of described three products, namely the displaying sum of described three products equals 2.9.The data computing application method of the present embodiment, after sum 2.9 is shown in acquisition, exports and shows sum.
When the displaying efficiency of described three products is greater than 0.3, improve the displaying number of times of described three products, and the position of described three products in the page of form view is shifted to an earlier date, in the middle of described once displaying, the position of three products is advanced to the 3rd row.
The positive progressive effect of the present embodiment is: user can be utilized the degree of concern of product in webpage, counts the displaying degree of product comparatively accurately and is used.
Although the foregoing describe the specific embodiment of the present invention, it will be understood by those of skill in the art that these only illustrate, protection scope of the present invention is defined by the appended claims.Those skilled in the art, under the prerequisite not deviating from principle of the present invention and essence, can make various changes or modifications to these embodiments, but these change and amendment all falls into protection scope of the present invention.

Claims (10)

1. a display data computing application method for product, it is characterized in that, product is shown in the page by the mode of form view, and described display data computing application method comprises:
For each displaying, the displaying numerical value assignment of product clicked in the page is the highest, to the other products except clicked product then according to far away apart from clicked product, shows that the mode that numerical value is lower carries out assignment;
In the product an optional target product and obtain described target product displaying sum;
Export the displaying sum of described target product;
Wherein, the displaying sum of described target product equals whole displaying numerical value additions of described target product.
2. the display data computing application method of product as claimed in claim 1, it is characterized in that, described display data computing application method comprises:
When the displaying efficiency of described target product is greater than a first threshold, improve the displaying number of times of described target product;
Wherein, described displaying efficiency equals the displaying total value of order volume divided by described target product of described target product.
3. the display data computing application method of product as claimed in claim 2, it is characterized in that, described display data computing application method comprises:
When the displaying efficiency of described target product is greater than a Second Threshold, the position of described target product in the page of form view is shifted to an earlier date.
4. the display data computing application method of product as claimed in claim 1, is characterized in that, the displaying all identical with product clicked in the page of the IP address of page output device is designated as once to be shown.
5. as the display data computing application method of the product in claim 1-4 as described in any one, it is characterized in that, do normalized to obtain normalization numerical value to described displaying numerical value, the displaying sum of described target product equals whole normalization numerical value additions of described target product.
6. a display data computing application equipment for product, it is characterized in that, product is shown in the page by the mode of form view, and described display data computing application equipment comprises an assignment module, an acquisition module and an output module,
Described assignment module is used for: for each displaying, is the highest to the displaying numerical value assignment of product clicked in the page, to the other products except clicked product then according to far away apart from clicked product, shows that the mode that numerical value is lower carries out assignment;
For a target product optional in product, described acquisition module is for obtaining the displaying sum of described target product;
Described output module is used for the displaying sum of output products;
Wherein, the displaying sum of described target product equals whole displaying numerical value additions of described target product.
7. display data computing application equipment as claimed in claim 6, it is characterized in that, described display data computing application equipment comprises: an adjusting module, for when the displaying efficiency of described target product is greater than a first threshold, improve the displaying number of times of described target product, wherein, described displaying efficiency equals the displaying total value of order volume divided by described target product of described target product.
8. display data computing application equipment as claimed in claim 7, is characterized in that, the position of described target product in the page of form view, also for when the displaying efficiency of described target product is greater than a Second Threshold, shifts to an earlier date by described adjusting module.
9. the display data computing application equipment of product as claimed in claim 6, is characterized in that, the displaying all identical with product clicked in the page of the IP address of page output device is designated as once to be shown.
10. the display data computing application equipment as described in claim 6-9, it is characterized in that, described assignment module is also for doing normalized to obtain normalization numerical value to described displaying numerical value, and the displaying sum of described target product equals whole normalization numerical value additions of described target product.
CN201410088314.1A 2014-03-11 2014-03-11 Display data calculation application method and device of product Pending CN104915837A (en)

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CN103593353A (en) * 2012-08-15 2014-02-19 阿里巴巴集团控股有限公司 Information search method and display information sorting weight value determination method and device

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EP1865428A1 (en) * 2006-06-09 2007-12-12 Alamy Limited Systems for assigning a display order to images selected by a search engine
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Publication number Priority date Publication date Assignee Title
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Effective date of registration: 20160302

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Application publication date: 20150916