CN104462482A - Content providing method and system for medium display - Google Patents
Content providing method and system for medium display Download PDFInfo
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- CN104462482A CN104462482A CN201410797435.3A CN201410797435A CN104462482A CN 104462482 A CN104462482 A CN 104462482A CN 201410797435 A CN201410797435 A CN 201410797435A CN 104462482 A CN104462482 A CN 104462482A
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- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/955—Retrieval from the web using information identifiers, e.g. uniform resource locators [URL]
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06F—ELECTRIC DIGITAL DATA PROCESSING
- G06F16/00—Information retrieval; Database structures therefor; File system structures therefor
- G06F16/90—Details of database functions independent of the retrieved data types
- G06F16/95—Retrieval from the web
- G06F16/953—Querying, e.g. by the use of web search engines
- G06F16/9535—Search customisation based on user profiles and personalisation
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Abstract
The embodiment of the invention provides a content providing method and system for medium display. The method comprises the steps of collecting network behavior data of a user for viewing medium content within the preset statistical period of time, and obtaining at least one interest keyword and the occurrence frequency of the interest keyword from the collected network behavior data; according to the play state of the medium content of a client side, selecting medium content items from a medium database according to the interest keyword and the occurrence frequency of the interest keyword, and sending the selected medium content items to the client side so that the client side can display the medium content items. According to the technical scheme, after the display of current media viewed by the user is finished, and the medium content items related to user interests can continue to be displayed as much as possible.
Description
Technical field
The present invention relates to communication technical field, particularly relate to a kind of content providing about media exhibition and system.
Background technology
Along with the development of science and technology, the multiple terminals such as televisor, PC computer, panel computer, smart mobile phone appear at us at one's side, show various media, as TV programme, music, picture, video etc. to us.
Most media are all the needs by user, implement to represent by clicking trigger.Some media, meet user represent demand after, also can according to certain order continue the media representing other.Such as a video website, click the video of broadcasting one section of amusement information class, after video playback, the video in the associated recommendation list that playback website provides may be continued.And the video in these recommendation list does not often have obvious relevance with the interest of user, this makes user need continue to input Search Requirement, carries out retrieval and could obtain the media oneself wanting to see, reduce Consumer's Experience.
Summary of the invention
Embodiments of the invention provide a kind of content providing about media exhibition and system, to realize after current media represents end, make client continue to represent the media content entry relevant to user interest.
For achieving the above object, The embodiment provides a kind of content providing about media exhibition, comprising:
Be captured in the network behavior data of the user of viewing media content in predetermined timing statistics section, and obtain at least one interest keyword and occurrence number thereof from the described network behavior data gathered;
According to the broadcast state of media content described in client, from media database, media content entry is chosen according to each described interest keyword and occurrence number thereof, and the described media content entry chosen is sent to described client, represents described media content entry to make described client.
Embodiments of the invention additionally provide a kind of content providing system about media exhibition, comprising:
Acquisition module, for being captured in the network behavior data of watching the user of media content in predetermined timing statistics section, and obtains at least one interest keyword and occurrence number thereof from the described network behavior data gathered;
Choose module, for the broadcast state according to media content described in client, from media database, choose media content entry according to each described interest keyword and occurrence number;
Sending module, for the described media content entry chosen is sent to described client, represents described media content entry to make described client.
The content providing about media exhibition that the embodiment of the present invention provides and system, by being captured in the network behavior data of watching the user of media content in predetermined timing statistics section, and obtain at least one interest keyword and occurrence number thereof from the network behavior data gathered; According to the broadcast state in client media content, from media database, media content entry is chosen according to each interest keyword and occurrence number thereof, and the media content entry chosen is sent to client, media content entry is represented to make client, realize thus after current media represents end, client can continue to play the media content entry relevant to user interest, improves Consumer's Experience simultaneously.
Accompanying drawing explanation
Fig. 1 is the method flow diagram of the content providing embodiment about media exhibition provided by the invention;
Fig. 2 a is the method flow diagram of another embodiment of content providing about media exhibition provided by the invention;
Fig. 2 b is the method flow diagram of another embodiment of content providing about media exhibition provided by the invention
Fig. 3 is the structural representation of the content providing system embodiment about media exhibition provided by the invention;
Fig. 4 a is the structural representation of another embodiment of content providing system about media exhibition provided by the invention;
Fig. 4 b is the structural representation of another embodiment of content providing system about media exhibition provided by the invention.
Embodiment
Embodiments of the invention utilize the network behavior data of the user of certain media content of viewing, obtain at least one interest keyword and occurrence number thereof; According to the specific broadcast state (terminate as play, nearly terminate or play and suspend) at this media content of client, from media database, choose media content entry and be sent to client according to each interest keyword and occurrence number thereof, to represent.The technical scheme of the embodiment of the present invention goes for the content providing system about media exhibition.
Embodiment one
Fig. 1 is the method flow diagram of the content providing embodiment about media exhibition provided by the invention, and the executive agent of the method can for having system or the server of data acquisition and processing capacity.As shown in Figure 1, specifically should comprise about the content providing of media exhibition:
S101, is captured in the network behavior data of the user of viewing media content in predetermined timing statistics section, and obtains at least one interest keyword and occurrence number thereof from the network behavior data gathered.
Wherein, above-mentioned media can be media video, media picture, media music etc.System (as one hour, ten minutes of the past of the past, five minutes of past etc.) in predetermined timing statistics section collects the user of viewing media content A, then gathers the network behavior data of these users.Wherein, the network behavior data of user can be understood as the data that user produces in internet behavior, as comprised the cookie data of user's online and user in a variety of manners as the message issued by the mode of SMS, micro-letter and/or barrage comment or comment etc.Wherein, described user is in a variety of manners as having stronger real-time by the message issued of mode of SMS, micro-letter and/or barrage comment or comment.Whether user itself arranges by various mode and allows its behavioral data collected.What collect in step S101 is the network behavior data that user allows to carry out gathering, thus does not affect privacy and the safety in utilization of user.
User's hobby at that time can being learned by the particular content of the network behavior data of these users, such as, when there is " fresh flower " in certain network behavior data, then characterizing the user producing these network behavior data interested in " fresh flower ".In the present embodiment, then " fresh flower " is considered as an above-mentioned interest keyword.By carrying out data mining to the network behavior data of the above-mentioned user gathered, the occurrence number of at least one such interest keyword and correspondence thereof therefrom can be obtained.
S102, according to the broadcast state in client media content, from media database, choose media content entry according to each interest keyword and occurrence number, and the media content entry chosen is sent to client, represent media content entry to make client.
When its current media content in client a certain in systems axiol-ogy to network is in certain broadcast state (suspending as play, playing and terminating maybe will terminate), then triggers and in media database, choose media content entry according to each interest keyword of above-mentioned acquisition and occurrence number thereof and the media content entry chosen is sent to the process of client.Wherein, multiple media content entry is previously stored with in this media database, can be the media content entry collecting acquisition from such as Baidu's picture, Baidu's video, in each media content entry, specifically can comprise the information such as the title of media, type (video, picture, music etc.), chained address.
Particularly, chosen in media database in the process of media content entry by each interest keyword and occurrence number thereof, can retrieve in media database again according to the occurrence number selected part interest keyword that each interest keyword is corresponding, obtain the media content entry relevant to these interest keywords as the above-mentioned media content entry chosen.At this, the present embodiment is not construed as limiting the method specifically chosen.
Understandable, when specifically choosing media content entry, also with reference to the type of media content responded client being just in described broadcast state, media content entry of the same type can be chosen as far as possible.Such as, when the media content being in described broadcast state is on the client video, then the media content entry of selecting video class; When the media content being in described broadcast state is on the client picture, then choose the media content entry of picture category.So, generic media content close with it after active client plays the media content terminated can be got faster.
In addition, be sent in the process of client described by the media content entry chosen, the media content entry chosen can be sent to client by a certain order that fixedly represents by system, represents one by one on the client to make it.
In embody rule scene, the content providing about media exhibition described in the present embodiment can be implemented separately for the different media contents in network.Namely its corresponding interest keyword and occurrence number is obtained for different media contents statistics in advance, then, after identifying the end of medium identical with it in network, client play, the interest keyword corresponding according to this media content added up in advance and occurrence number are chosen media content entry and are sent to this client to represent from media database.
The content providing about media exhibition that the embodiment of the present invention provides, by being captured in the network behavior data of watching the user of media content in predetermined timing statistics section, and obtain at least one interest keyword and occurrence number thereof from the network behavior data gathered; According to the specific broadcast state of media content described in client, from media database, choose media content entry according to each interest keyword and occurrence number thereof and be sent to client, representing media content entry to make client.The program obtains the potential point of interest of active user by the network behavior data gathering the user with identical media viewing behavior, thus realize after the current media content broadcasting of client terminates, client can continue to play the media content relevant to user interest, and then improves Consumer's Experience.
Embodiment two
Fig. 2 a is the method flow diagram of another embodiment of content providing about media exhibition provided by the invention, is a kind of specific implementation of embodiment of the method as shown in Figure 1.As shown in Figure 2 a, specifically should comprise about the content providing of media exhibition:
S201, is captured in the network behavior data of the user of viewing media content in predetermined timing statistics section, and obtains at least one interest keyword and occurrence number thereof from the described network behavior data gathered; The concrete implementation of this step can see the corresponding contents of step S101.
Particularly, this gatherer process can in real time or periodically gathering the message or comment that user issued by the mode that SMS, micro-letter and/or barrage comment ons, and/or the cookie data that disposable acquisition user surfs the Net.
Such as, data grabber technology can be utilized, from network behavior data, capture at least one interest keyword, and add up the occurrence number of crawled number of times as its correspondence of each interest keyword.
Usually, the corresponding different point of interest of each interest keyword of crawl, as: " tomato ", " biscuit " point of interest that then correspondence two is different; But in reality captures, also can there is this situation, interest keyword as captured is " tomato " and " tomato ", although written form is different, but the substantial point of interest of its correspondence is identical, therefore can be considered that the two belongs to same interest keyword, thus the number of times of the two correspondence can be merged when adding up and capturing number of times.
S202, according to the broadcast state in client media content, from media database, choose media content entry according to each interest keyword and occurrence number, and the media content entry chosen is sent to client, represent media content entry to make client.
Particularly, this gives two kinds are chosen media content entry from media database specific implementation according to each interest keyword and occurrence number thereof, comprise the steps respectively (S2021 and S2022 ~ S2023):
S2021, media content entry chosen in the interest keyword the highest according to occurrence number from media database;
Particularly, the interest keyword that system is the highest to corresponding occurrence number in interest keyword corresponding to above-mentioned this media content collected extracts, and then from media database, chooses media content entry according to this interest keyword.
Illustrate, table 1 is the network behavior data according to watching the user of certain media content in above-mentioned predetermined timing statistics section, acquisition the sample of interesting keyword and occurrence number thereof:
Interest keyword after table 1 sorts
| Interest keyword | Occurrence number |
| Fresh flower | 20 |
| Biscuit | 17 |
| Milk | 12 |
| "Hami" melon | 5 |
| Ginkgo page | 4 |
| Barbecue | 2 |
| Wallet | 1 |
| Mobile phone | 1 |
As shown in table 1, interest keyword " fresh flower ", the occurrence number of its correspondence is maximum, and the user's major part being characterized in certain media content of viewing in predetermined timing statistics section is comparatively interested in the media content comprising fresh flower.Based on this, namely this step chooses media content entry according to this interest keyword from media database.Such as, with " fresh flower " for term, in media database retrieval obtain the corresponding media content entry relevant to " fresh flower " watch media interested parties as user to.
Or,
S2022, is weighted the occurrence number of the occurrence number of the interest keyword of the user of client and the interest keyword of other users and processes to choose the highest interest keyword of weighting occurrence number;
Particularly, system first can extract interest keyword corresponding to this arbitrary user, then the occurrence number of the occurrence number of interest keyword corresponding for this arbitrary user and interest keyword corresponding to other users of statistics is weighted statistics, finally extracts the interest keyword that weighting occurrence number is the highest.
In practical application scene, because the point of interest of each user there are differences, watching the individual demand of media content to meet user, being chosen by interest keyword corresponding to this arbitrary user of response by the mode of weighting process in this step.
For table 1, if the interest keyword being about to the statistics of its correspondence of user of response comprises: " biscuit " and " milk ", then in his-and-hers watches 1, the occurrence number of each interest keyword arranges weighted value respectively, such as, the weight coefficient arranging " biscuit " and " milk " is respectively X (occurrence number is here only and carries out occurrence number corresponding to interest keyword statistics for the user being about to response), it is that Y is (if also comprised " biscuit " and " milk " in the interest keyword of other users that the occurrence number of the interest keyword that other users are corresponding arranges weight coefficient, then weight coefficient corresponding for the occurrence number of this part corresponding for these other users is also set to Y).Wherein, this X, Y are positive integer.By adjusting the size of X, Y, can set and be about to the user of client of response and the proportion of the point of interest of other users.
Such as, can using the product of weight coefficient corresponding to this user for the occurrence number of interest keyword corresponding for different user as weight occurrence number corresponding to the corresponding interest keyword of this user, finally using weight occurrence number and the highest interest keyword of value as the interest keyword be selected.
S2023, the interest keyword according to choosing chooses media content entry from media database;
The interest keyword that the weighting occurrence number chosen according to above-mentioned weighting process is the highest, chooses media content entry from media database.
After this, as previously mentioned, the media content entry chosen is sent to client (not shown), represents media content entry to make client.
The content providing about media exhibition that the embodiment of the present invention provides, on basis embodiment illustrated in fig. 1, give the two kinds of specific implementations choosing media content entry according to each interest keyword and occurrence number thereof from media database, namely choosing of media content entry is carried out according to the highest interest keyword of occurrence number and the highest interest keyword of weighting occurrence number respectively, namely respectively from the overall interested parties of user to, and the angle of the point of interest of the personalization of user goes out to send to probe into and obtains the interested media content entry of user.
Embodiment three
Fig. 2 b is the method flow diagram of another embodiment of content providing about media exhibition provided by the invention, is the implementation after a kind of distortion of embodiment of the method as shown in Figure 2 a.As shown in Figure 2 b, specifically should comprise about the content providing of media exhibition:
S201, is captured in the network behavior data of the user of viewing media content in predetermined timing statistics section, and obtains at least one interest keyword and occurrence number thereof from the network behavior data gathered; The concrete implementation of this step can see the corresponding contents of step S101.
S202, according to the broadcast state in client media content, from media database, choose media content entry according to each interest keyword and occurrence number, and the media content entry chosen is sent to client, represent media content entry to make client.
Carry out another kind of improvement about the content providing of media exhibition to the process choosing media content entry according to each described interest keyword and occurrence number thereof from media database in step S202 in the present embodiment to replace, having comprised:
S2024, sorts to the interest keyword obtained from high to low according to occurrence number;
To watch in the network behavior data of the user of certain media content in above-mentioned predetermined timing statistics section, the interesting keyword of acquisition sorts from high to low by its occurrence number, such as, sequence shown in table 1.
S2025, chooses the interest keyword of the highest predetermined number of occurrence number;
Usually, the point of interest of user may be embodied on multiple interest keyword simultaneously.Such as, in table 1 except " fresh flower ", also other interest keywords relative are higher for the occurrence number of " biscuit " and " milk ", and this shows that user is also very interested in the media comprising these two keywords.In order to look after user's more fully interest demand, the present embodiment using the interest keyword choosing the highest predetermined number of occurrence number (as 3) as reference when choosing media content entry.
S2026, the interest keyword according to choosing chooses media content entry from media database;
According to the interest keyword of the above-mentioned predetermined number chosen, from media database, choose media content entry.Particularly, the interest keyword of the predetermined number can above-mentionedly chosen is retrieved as term and is chosen the media content entry relevant to these interest keywords in media database.
After this, as previously mentioned, the media content entry chosen is sent to client (not shown), represents media content entry to make client.
The content providing about media exhibition that the embodiment of the present invention provides, on the basis of embodiment of the method shown in Fig. 1, give another specific implementation choosing media content entry according to each interest keyword and occurrence number thereof from media database, namely using the interest keyword of the highest predetermined number of occurrence number as with reference to according to choosing media content entry from media database.Thus the point of interest having taken into account user is embodied in the situation of multiple interest keyword, the user that more comprehensively fitted watches the interest demand of media content entry.
The above; be only the specific embodiment of the present invention, but protection scope of the present invention is not limited thereto, is anyly familiar with those skilled in the art in the technical scope that the present invention discloses; change can be expected easily or replace, all should be encompassed within protection scope of the present invention.Therefore, protection scope of the present invention should be as the criterion with the protection domain of described claim.
Embodiment four
Fig. 3 is the structural representation of the content providing system embodiment about media exhibition provided by the invention, can perform method step as shown in Figure 1.As shown in Figure 3, specifically should comprise acquisition module 31, choose module 32 and sending module 33 about the content providing system of media exhibition; Wherein:
Acquisition module 31, for being captured in the network behavior data of watching the user of media content in predetermined timing statistics section, and obtains at least one interest keyword and occurrence number thereof from the network behavior data gathered;
Choose module 32, for according to the broadcast state in client media content, from media database, choose media content entry according to each interest keyword and occurrence number;
Sending module 33, for being sent to client by choosing the media content entry that module 32 chooses, represents media content entry to make client.
Further, acquisition module 31 can specifically for capturing at least one interest keyword from described network behavior data, and the crawled number of times adding up each interest keyword is as its occurrence number.
Further, above-mentioned module 32 of choosing specifically may be used for the interest keyword the highest according to occurrence number choose media content entry from media database.
Further, as shown in fig. 4 a, on basis embodiment illustrated in fig. 3, choosing module 32 can comprise:
Sequencing unit 321, for sorting to the interest keyword obtained from high to low according to occurrence number;
First chooses unit 322, for choosing the interest keyword of the highest predetermined number of occurrence number;
Second chooses unit 323, for choosing media content entry according to the interest keyword chosen from media database.
Further, if above-mentioned second chooses unit 323 specifically for getting same media content entry respectively from media database by least two interest keywords chosen, then same media content entry can be chosen for the media content entry being sent to client.
Further, as shown in Figure 4 b, on basis embodiment illustrated in fig. 3, choosing module 32 can comprise:
3rd chooses unit 324, and the occurrence number for the occurrence number of the interest keyword of the user to client and the interest keyword of other users is weighted and processes to choose the highest interest keyword of weighting occurrence number;
4th chooses unit 325, for choosing media content entry according to the interest keyword chosen from media database.
Further, above-mentioned network behavior data can comprise the following data of at least one: the message that the cookie data of user's online and user issue in a variety of manners or comment.
Further, above-mentioned acquisition module 31 can specifically in real time or periodically gathering the message or comment that user issued by the mode that SMS, micro-letter and/or barrage comment ons, and/or the cookie data that disposable acquisition user surfs the Net.
The method step of above-mentioned Fig. 2 a illustrated embodiment is complete by the content providing system about media exhibition shown in Fig. 3 or Fig. 4 b, the method step of above-mentioned Fig. 2 b illustrated embodiment is complete by the content providing system about media exhibition shown in Fig. 4 a, does not repeat its step principle at this.
The content providing system about media exhibition that the embodiment of the present invention provides, by being captured in the network behavior data of watching the user of media content in predetermined timing statistics section, and obtain at least one interest keyword and occurrence number thereof from the network behavior data gathered; According to the specific broadcast state of media content described in client, from media database, choose media content entry according to each interest keyword and occurrence number thereof and be sent to client, representing media content entry to make client.The program is by gathering the network behavior data of the user with identical media viewing behavior, obtain the point of interest that active user is potential, thus realize after the current media content broadcasting of client terminates, client can continue to play the media content relevant to user interest, and then improves Consumer's Experience.
Further, in Fig. 4 a and Fig. 4 b illustrated embodiment, from media database, also choose three kinds of specific implementations of media content entry according to each interest keyword and occurrence number thereof, be namely with reference to carrying out choosing of media content entry according to the highest interest keyword of the interest keyword of the highest predetermined number of occurrence number, occurrence number and the highest interest keyword of weighting occurrence number respectively.This programme respectively from the point of interest of user be embodied in the situation of multiple interest keyword, the overall interested parties of user to, and the angle of the point of interest of the personalization of user goes out to send to probe into the interested media content entry of acquisition user, the user that more comprehensively fitted watches the interest demand of media content entry.
Last it is noted that above each embodiment is only in order to illustrate technical scheme of the present invention, be not intended to limit; Although with reference to foregoing embodiments to invention has been detailed description, those of ordinary skill in the art is to be understood that: it still can be modified to the technical scheme described in foregoing embodiments, or carries out equivalent replacement to wherein some or all of technical characteristic; And these amendments or replacement, do not make the essence of appropriate technical solution depart from the scope of various embodiments of the present invention technical scheme.
Claims (16)
1. about a content providing for media exhibition, it is characterized in that, comprising:
Be captured in the network behavior data of the user of viewing media content in predetermined timing statistics section, and obtain at least one interest keyword and occurrence number thereof from the described network behavior data gathered;
According to the broadcast state of media content described in client, from media database, media content entry is chosen according to each described interest keyword and occurrence number thereof, and the described media content entry chosen is sent to described client, represents described media content entry to make described client.
2. method according to claim 1, is characterized in that, obtaining at least one interest keyword and occurrence number thereof, comprising the described described network behavior data from gathering:
From described network behavior data, capture interest keyword described at least one, and the crawled number of times adding up each described interest keyword is as its occurrence number.
3. method according to claim 2, is characterized in that, describedly from media database, chooses media content entry according to each described interest keyword and occurrence number, comprising:
The described interest keyword the highest according to occurrence number chooses described media content entry from described media database.
4. method according to claim 2, is characterized in that, describedly from media database, chooses media content entry according to each described interest keyword and occurrence number, comprising:
From high to low the described interest keyword obtained is sorted according to described occurrence number;
Choose the described interest keyword of the highest predetermined number of described occurrence number;
Described interest keyword according to choosing chooses described media content entry from described media database.
5. method according to claim 4, is characterized in that, the described interest keyword that described basis is chosen chooses described media content entry from described media database, comprising:
If get same media content entry respectively from described media database by the interest keyword chosen described at least two, then described same media content entry is chosen for the media content entry being sent to described client.
6. method according to claim 2, is characterized in that, describedly from media database, chooses media content entry according to each described interest keyword and occurrence number, comprising:
The occurrence number of the occurrence number of the described interest keyword of the user of described client and the described interest keyword of other users is weighted and processes to choose the highest interest keyword of weighting occurrence number;
Interest keyword according to choosing chooses media content entry from described media database.
7. the method according to any one of claim 1-6, is characterized in that, described network behavior data comprise the following data of at least one: the message that the cookie data of user's online and user issue in a variety of manners or comment.
8. method according to claim 7, is characterized in that, described in be captured in the network behavior data of the user of viewing media content in predetermined timing statistics section, comprising:
In real time or periodically gather message or comment that user issued by the mode that SMS, micro-letter and/or barrage are commented on, and/or
The cookie data of disposable acquisition user online.
9. about a content providing system for media exhibition, it is characterized in that, comprising:
Acquisition module, for being captured in the network behavior data of watching the user of media content in predetermined timing statistics section, and obtains at least one interest keyword and occurrence number thereof from the described network behavior data gathered;
Choose module, for the broadcast state according to media content described in client, from media database, choose media content entry according to each described interest keyword and occurrence number;
Sending module, for the described media content entry chosen is sent to described client, represents described media content entry to make described client.
10. system according to claim 9, is characterized in that, described acquisition module specifically for:
From described network behavior data, capture interest keyword described at least one, and the crawled number of times adding up each described interest keyword is as its occurrence number.
11. systems according to claim 10, is characterized in that, described in choose module specifically for:
The described interest keyword the highest according to occurrence number chooses described media content entry from described media database.
12. systems according to claim 10, is characterized in that, described in choose module and comprise:
Sequencing unit, for sorting to the described interest keyword obtained from high to low according to described occurrence number;
First chooses unit, for choosing the described interest keyword of the highest predetermined number of described occurrence number;
Second chooses unit, for choosing described media content entry according to the described interest keyword chosen from described media database.
13. systems according to claim 12, is characterized in that, described second choose unit specifically for:
If get same media content entry respectively from described media database by the interest keyword chosen described at least two, then described same media content entry is chosen for the media content entry being sent to described client.
14. systems according to claim 10, is characterized in that, described in choose module and also comprise:
3rd chooses unit, and the occurrence number for the occurrence number of the described interest keyword of the user to described client and the described interest keyword of other users is weighted and processes to choose the highest interest keyword of weighting occurrence number;
4th chooses unit, for choosing media content entry according to the interest keyword chosen from described media database.
15. systems according to any one of claim 9-14, it is characterized in that, described network behavior data comprise the following data of at least one: the message that the cookie data of user's online and user issue in a variety of manners or comment.
16. systems according to claim 15, is characterized in that, described acquisition module specifically for:
In real time or periodically gather message or comment that user issued by the mode that SMS, micro-letter and/or barrage are commented on, and/or
The cookie data of disposable acquisition user online.
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