CN104343279A - Urban complex adopting three-dimensional consumption commercial model - Google Patents

Abstract

The invention discloses an urban complex adopting a three-dimensional consumption commercial model. The urban complex is characterized in that all external businesses are operated and managed in a unified manner; instead of the arrangement of large-area contiguous business operation places in the urban complex, the commodity sales function is embedded into all spaces of offices, hotels, catering, exhibitions, meetings, entertainments, sports, recreations, traffics and logistics, as well as all service personnel in the spaces; the service personnel in any department of the urban complex can fulfill the commodity sales function. The urban complex provided by the invention can greatly reduce the overall commercial costs of the society, improve the labor productivity of the ordinary service personnel to the largest extent, and save a lot of time for consumers.

Description

Adopt the City complex of three-dimensional consumption business model

Technical field

The present invention relates to a kind of remodeling method of traditional commerce, be specifically related to a kind of City complex adopting three-dimensional consumption business model.

Background technology

Traditional commerce is all plane, such as household electrical appliance and Related product are just sold in electrical equipment market, Furniture selling market just sells furniture, restaurant is just for customer provides food and beverage sevice, buildings and resources shared by them and manpower are all special is a kind of business service, cause the cost of traditional commerce very high, in face of the electric business of surging emergence in recent years, the production marketing business living space of traditional commerce is more and more less.

But well-known, no matter commodity size, electricity commercial city needs to send special messenger that it is delivered in customer's hand, the so-called last one kilometer distribution cost of especially a lot of small commercial articles is the bottleneck that electric business is difficult to overcome, compare traditional commerce in addition, nearly all commodity that electricity business sells all must carry out secondary package, obviously can increase the extra cost of customer.

Shopping is the one in the numerous demand of customer in fact, in modern metropolitan cities, be accustomed to allegro people's needs a convenience, fast, economical, in the general space gathered multi-function in integral whole, enjoy high efficiency live and work, so City complex just arises at the historic moment, City complex definition sanctified by usage refers to takes as the leading factor with modern service industry, by three kinds or more city function (as business, office, hotel, food and drink, exhibition, meeting, entertainment is lain fallow, physical culture, stroll about or have a rest, traffic, logistics, live) set formation, organic collaborative with city, the building of function and industry situation high concentration and each other value chain, building complex or building block.Each function of City complex and industry situation are present among an organic system jointly, the active relation set up a kind of interdependence between each several part, mutually benefiting.

Generally speaking, City complex has function and service, large-scale dimension, high density intensivism, high accessibility, spatial continuity, space opening, the overall unity of style, identification, the essential characteristic of intelligent and high-efficiency, certain different scales, the City complex that different location, even same city is built, the concrete manifestation form of essential characteristic may differ widely, in any case but combination, every part of existing City complex still designs according to fixing sole purpose, that is its every part all only tackles the customer of single goal, its every part of service personnel also bear single task, such as business component has special merchandise display placing space and sales service personnel, food and drink entertainment part also has special usage space and full-time attendant, compare the business model of tradition dispersion, except customer relatively concentrates, the business model of existing City complex still or plane, wherein clothing market is exactly clothing market, foot bath city is exactly foot bath city, for wherein any one business, rent cost and human cost do not significantly decrease, existing City complex without exception all can using merchandise sales as its Core Feature in addition, but because each commodity all needs to show placing space accordingly, so existing City complex must arrange large-area business management place in blocks, but type of merchandize is almost unlimited, and City complex building area and space are always limited, therefore the type of merchandize of existing City complex operation is always very limited.

Summary of the invention

The object of the invention is to the above-mentioned deficiency overcoming prior art, a kind of City complex adopting three-dimensional consumption business model is provided.

The present invention overcomes the above-mentioned deficiency of prior art by the following technical solutions:

Adopt the City complex of three-dimensional consumption business model, it is characterized in that: all outward service unified management management of City complex, large-area business management place in blocks is not set at City complex, but the function of merchandise sales is embedded into office, hotel, food and drink, exhibition, meeting, entertainment is lain fallow, physical culture, stroll about or have a rest, traffic, the institute of logistics has living space and serves personnel, with all available demonstration list or sales manual everywhere in City complex, plane display media and modern network technology replace the material object display mode of traditional business model, the general goods sold is needed substantially all to take care of in the storehouse of concentrated or scattering device, in City complex, the attendant of any department can have merchandise sales function concurrently, such as food and beverage sevice personnel are except passing dish normally and sending water task, also marketing service of the product can be provided to customer, customer can order required any commodity in the room and time period enjoying diet consumption, certainly, for the commodity that emphasis is promoted, except above-mentioned exhibition method, also the material object display of independent dispersion, such as some new product or fashionable dress can be carried out by the local space in City complex, some specialty goods also can arrange professional sales counter outpost display and sell in addition, and such as standardization level is not high and the bullion that added value is very large.

From the angle of logistics, adopt the City complex of three-dimensional consumption business model, all commodity sold are divided into two large classes, and a class is that customer can take away with oneself, such as clothes, shoes and hats, food and drink, small household appliances, this kind of commodity are completed when all consumption is left by customer and take away with oneself; The another kind of customer of being can not take away with oneself, such as furniture, large household electrical appliances, and usually only have this kind of commodity just to send special messenger to get home for customer's deliver goods, after classifying like this, total social logistics cost can lower than electric quotient module formula.

Existing City complex both using merchandise sales as its Core Feature, adopt again traditional business model merchandising, large-area commercial space will inevitably be designed wherein, after adopting the present invention, because do not need to arrange large-area business management place in blocks, just can design more functional space in the City complex of same area and facilitate customer, financial service, medical services, foot soaking and massage and performing art amusement etc. that such as general City complex is seldom considered.

Because eliminate the area of business of traditional emporium, air-conditioning and illumination power consumption can be greatly reduced accordingly, the present invention also can utilize the further water-saving and electricity-saving of the complementarity of City complex function and reduce investment in addition, it is characterized in that: in design lido, City complex appropriate location, water treatment facilities are not established in this lido, the a set of pipe special of this lido Drainage Design rinses the public and hotel guest room washroom of City complex, lido water quality is ensured by ceaselessly changing water, so both decreased the consumption of water resource on the whole, also save lido water treatment facilities investment simultaneously, further, if this lido is built in the highest point of City complex, as the fire water supply of building, whole building is equivalent to possess normal high-pressure water, and the investment that can connect fire pump can be saved.

Obviously, three-dimensional consumption is for the business model of conventional planar, all buildings and resources of the City complex of three-dimensional consumption business model and manpower are adopted all to possess dual-use function, not only construction investment and running cost are greatly saved, also improve the labor productivity of generic services personnel to greatest extent, make it take in and possessed larger rising space; The type of merchandize can sold in addition is almost no longer subject to any restriction of architectural space in theory, and economic benefit can surmount existing any City complex far away.For customer, not only reduce purchase cost, also can save a lot of time simultaneously.

Detailed description of the invention

Core of the invention process is exactly will the task of merchandise sales is embedded in other service business needed for customer, therefore, the overall floorage needed and Architecture space combination method and existing City complex have very large difference, first should according to the urban population quantity of expection service, consumption habit determines the building area that other miscellaneous service except merchandise sales needs, then according to the building area that kind and the expection sales volume determination commodity storehouse of sell goods need, overall floorage required for the present invention is just obtained after adding the required various function room of building itself and fire escape.

After adopting the present invention, because do not need to arrange large-area business management place in blocks, just can design more functional space in the City complex of same area and facilitate customer, financial service, medical services, foot soaking and massage and performing art amusement etc. that such as general City complex is seldom considered, customer can complete procurement of commodities in the room and times handling or enjoy these services simultaneously.Although no longer arrange large-area business management place in blocks, but the comparable existing City complex of the type of merchandize of effective sale is much abundant, therefore, the various information allowing customer conveniently understand sold goods are also the keys of merchandise sales success or failure, modern various network technology can be made full use of to this, mobile Internet is such as utilized to show all merchandise news by the smart mobile phone in customer's hand, or by this City complex everywhere scattering device plane display media and everywhere all available demonstration list or sales manual to customer's spreads out merchandise information, the general goods sold is needed substantially all to take care of in the storehouse of concentrated or scattering device, certainly, for the commodity that emphasis is promoted, except above-mentioned exhibition method, also the material object display of independent dispersion can be carried out by the local space in City complex, such as some new product or fashionable dress, some specialty goods also can arrange professional sales counter outpost display and sell, such as standardization level is not high and the bullion that added value is very large, in City complex, the attendant of any department can have demonstration marketing functions concurrently in addition, time that customer can make full use of other service of enjoyment completes commercial articles ordering, such as to have dinner etc. and bide one's time or all can order the goods in foot soaking and massage process, Payment Methods are then varied, customer can pass through smart mobile phone on-line payment, also can pay in cash to any attendant or swipe the card and pay order goods, after order produces, if the commodity that customer can take away with oneself, attendant just delivers to it in customer's hand, is completed when all consumption is left take away with oneself by customer, if the commodity that can not take away with oneself of customer just send special messenger to get home for customer's deliver goods.

Obviously; the all outward services of City complex of three-dimensional consumption business model are adopted unified management to manage; so the cooperation management quality of business is also the key of project Sustainable Operation; concrete grammar and the detailed rules for the implementation of unified management management can be formulated according to project concrete condition; just need not describe one by one at this, also need not include protection scope of the present invention in.

Claims (3)

1. adopt the City complex of three-dimensional consumption business model, it is characterized in that: all outward service unified management management of City complex, large-area business management place in blocks is not set at City complex, but the function of merchandise sales is embedded into office, hotel, food and drink, exhibition, meeting, entertainment is lain fallow, physical culture, stroll about or have a rest, traffic, the institute of logistics has living space and serves personnel, with all available demonstration list or sales manual everywhere in City complex, plane display media and modern network technology replace the material object display mode of traditional business model, the general goods sold is needed substantially all to take care of in the storehouse of concentrated or scattering device, in City complex, the attendant of any department can have merchandise sales function concurrently.

2. the City complex adopting three-dimensional consumption business model according to claim 1, it is characterized in that: in design lido, City complex appropriate location, water treatment facilities are not established in this lido, and a set of pipe special of this lido Drainage Design rinses the public and hotel guest room washroom of City complex.

3. lido according to claim 2, is characterized in that: this lido build the highest point of City complex in, as the fire water supply of building.