CN104158838B - The method and device of information push - Google Patents

The method and device of information push Download PDF

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Publication number
CN104158838B
CN104158838B CN201410321389.XA CN201410321389A CN104158838B CN 104158838 B CN104158838 B CN 104158838B CN 201410321389 A CN201410321389 A CN 201410321389A CN 104158838 B CN104158838 B CN 104158838B
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information
web
user
data
pushed
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CN104158838A (en
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陈钊毅
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Sangfor Technologies Co Ltd
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Sangfor Network Technology Shenzhen Co Ltd
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Abstract

The invention discloses a kind of method of information push, the method for described information push includes step:When detecting user access network, the identity information of the user is obtained, and obtains web-based history corresponding to the identity information and accesses data;Data and the mapping relations of information to be pushed are accessed according to web-based history, it is determined that information to be pushed corresponding to obtained web-based history access data, the user is pushed to by the information to be pushed of determination.The invention also discloses a kind of device of information push, realize that user quickly understands arcade shop premises commodity and favor information by pushed information, allow a user knowledge of that arcade shop premises commodity and favor information are intelligent, reduce the flow that user understands arcade shop premises commodity, improve Consumer's Experience.

Description

The method and device of information push
Technical field
The present invention relates to field of information processing, more particularly to the method and device of information push.
Background technology
With the continuous development of e-commerce technology, increasing user's selection is purchased in online search commercial articles, on the net Thing etc..For example, being placed an order using mobile terminal in the clients such as Jingdone district, excellent purchase buys commodity.However, user does shopping on network When can't see the entity of selected commodity, it is difficult to recognize the quality of commodity.Therefore, user be also desirable to solid shop/brick and mortar store (brand shop, The shopping places such as market) understand commodity quality.
User, it is necessary to just will appreciate that specific commodity into arcade shop premises, and needs the guiding in salesman when going shopping Under introduction, the concrete condition of each shop commodity and preferential situation can be just recognized, process is cumbersome, and not intelligent enough.
The above is only used for auxiliary and understands technical scheme, does not represent and recognizes that the above is existing skill Art.
The content of the invention
The main object of the present invention realizes that user quickly passes through pushed information to provide the method and device of information push Understand arcade shop premises commodity and favor information so that user understands arcade shop premises commodity and favor information is intelligent, reduces user Understand the flow of arcade shop premises commodity, improve Consumer's Experience.
To achieve the above object, the present invention provides a kind of method of information push, and the method comprising the steps of:
When detecting user access network, the identity information of the user is obtained, and it is corresponding to obtain the identity information Web-based history access data;
Data and the mapping relations of information to be pushed are accessed according to web-based history, it is determined that obtained web-based history accesses data Corresponding information to be pushed, the information to be pushed of determination is pushed to the user.
Preferably, the step of identity information of the acquisition user includes:
Obtain the network packet of the user;
The identity information of the user is obtained from the network packet.
Preferably, described the step of obtaining web-based history access data corresponding to the identity information, includes:
The acquisition that web-based history access data corresponding to the identity information are sent to cloud server is asked;
Web-based history corresponding to receiving the identity information that the cloud server is sent accesses data.
Preferably, described the step of obtaining web-based history access data corresponding to the identity information, includes:
Obtain the user identity information and the identity information corresponding to all web-based histories access data;
The web-based history for judging to obtain accesses whether data meet preset rules;
When the web-based history access data of acquisition meet preset rules, it will meet that the web-based history of preset rules accesses number Data are accessed according to as obtained web-based history.
Preferably, the method for described information push also includes step:
When detecting the network access data of user, whether the network access data for judging to detect is preset kind Network access data;
When the network access data detected is the network access data of preset kind, by the network access of preset kind Data are sent to cloud server accesses data to save as the web-based history of the user.
The present invention further provides a kind of device of information push, the device of described information push includes:
Acquisition module, for obtaining the identity information of the user, and obtain web-based history corresponding to the identity information Access data;
Processing module, for accessing data and the mapping relations of information to be pushed according to web-based history, it is determined that what is obtained goes through Information to be pushed corresponding to history network access data;
Info push module, for the information to be pushed of determination to be pushed into the user.
Preferably, the acquisition module, it is additionally operable to obtain the network packet of the user;From the network packet Obtain the identity information of the user.
Preferably, the device of described information push also includes:Sending and receiving module, for sending the identity to cloud server Web-based history corresponding to information accesses the acquisition request of data;It is corresponding to receive the identity information that the cloud server is sent Web-based history access data.
Preferably, the device of described information push also includes:Judge module;
The acquisition module, be additionally operable to obtain the user identity information and the identity information corresponding to all history Network access data;
The judge module, the web-based history for being additionally operable to judge to obtain access whether data meet preset rules;
The processing module, it is additionally operable to, when the web-based history access data of acquisition meet preset rules, to meet default The web-based history of rule accesses data and accesses data as obtained web-based history.
Preferably, the judge module, it is additionally operable to, when detecting the network access data of user, judge the net detected Network access data whether be preset kind network access data;
The sending and receiving module, it is additionally operable to when the network access data detected is the network access data of preset kind, The network access data of preset kind is sent to cloud server and accesses data to save as the web-based history of the user.
Compared with the prior art, the present invention is by when detecting user access network, obtaining the identity information of the user And web-based history corresponding to the identity information accesses data;The mapping that data and information to be pushed are accessed according to web-based history is closed System, it is determined that information to be pushed corresponding to the web-based history access data obtained, the use is pushed to by the information to be pushed of determination Family.Realize that user quickly understands arcade shop premises commodity and favor information by pushed information so that user understands arcade shop premises Commodity and favor information are intelligent, reduce the flow that user understands arcade shop premises commodity, improve Consumer's Experience.
Brief description of the drawings
Fig. 1 is the schematic flow sheet of the method first embodiment of information of the present invention push;
The refinement schematic flow sheet that Fig. 2 is step S10 in Fig. 1;
Fig. 3 is another refinement schematic flow sheet of step S10 in Fig. 1;
Fig. 4 is the another refinement schematic flow sheet of step S10 in Fig. 1;
Fig. 5 is the schematic flow sheet of the method second embodiment of information of the present invention push;
Fig. 6 is the high-level schematic functional block diagram of the device first embodiment of information of the present invention push;
Fig. 7 is the high-level schematic functional block diagram of the device second embodiment of information of the present invention push.
The realization, functional characteristics and advantage of the object of the invention will be described further referring to the drawings in conjunction with the embodiments.
Embodiment
It should be appreciated that the specific embodiments described herein are merely illustrative of the present invention, it is not intended to limit the present invention.
As shown in figure 1, the schematic flow sheet of the method first embodiment for information of the present invention push.
It is emphasized that:Flow chart shown in Fig. 1 is only a preferred embodiment, and those skilled in the art appoints when knowing What should not all depart from the scope covered in following technical scheme around the embodiment of inventive concept structure:
When detecting user access network, the identity information of the user is obtained, and it is corresponding to obtain the identity information Web-based history access data;Data and the mapping relations of information to be pushed are accessed according to web-based history, it is determined that obtained history Information to be pushed corresponding to network access data, the information to be pushed of determination is pushed to the user.
It is the specific steps that information push is done step-by-step in the present embodiment below:
Step S10, when detecting user access network, the identity information of the user is obtained, and obtain the identity Web-based history corresponding to information accesses data;
With the continuous development of mobile terminal and radio network technique, each businessman can provide free to attract clients Wireless network.User can select to access the free wireless network that corresponding merchant provides when browsing commodity into shop.Perform The main body of technical solution of the present invention can be the information push client loaded in terminal or the terminal.In this reality The main body for applying execution technical solution of the present invention in example is preferably terminal, and the terminal can be mobile phone, pad or notebook computer Deng.
When detecting user access network, terminal obtains the identity information of the user, and obtains the identity information Corresponding web-based history accesses data.With reference to figure 2, Fig. 2 refines schematic flow sheet for one of step S10 in Fig. 1.The terminal obtains The step of identity information for taking the user, includes:Step S11, obtain the network packet of the user;Step S12, from institute State the identity information that the user is obtained in network packet.
The process that the terminal obtains the network packet of the user can be:Judge the user whether by into The application clients such as the network entry application client of work(access, example, QQ, microblogging, Jingdone district, excellent purchase, will be obtained The account of the application program logged in user is as network packet.Should by the network entry being successfully accessed in the user During with programmatic client, for example, having logged in Jingdone district application client by Jingdone district account or QQ number code.The terminal obtains The identity information of the user is got, the identity information of the user is Jingdone district account or QQ number code.Getting the use After the identity information at family, the terminal obtains web-based history corresponding to the identity information and accesses data, the web-based history It is that user uses historical viewings caused by network to record to access data, can be the key that user is searched for by the identity information Word (for example, Nike, running shoe, tennis racket etc.), the Type of website (for example, e-commerce website, news website etc.) accessed, search The information (for example, Nike footwear, Wilson tennis rackets etc.) of rope commodity.By getting web-based history corresponding to the identity information Data are accessed to understand user's information type interested.With reference to figure 3, another refinement flow that Fig. 3 is step S10 in Fig. 1 is shown It is intended to.The terminal, which obtains corresponding to the identity information the step of web-based history accesses data, to be included:Step S13, the end The acquisition for sending web-based history access data corresponding to the identity information to cloud server is held to ask;Step S14, the end End receives web-based history corresponding to the identity information that the cloud server is sent and accesses data.Cloud server is protected in advance The history for having each user accesses data, and after the identity information of the user is got, the terminal is to the high in the clouds Server sends the acquisition request that web-based history corresponding to the identity information accesses data, and the cloud server is receiving During the acquisition request, the identity information obtained in request is determined, and according to identity information and web-based history access data Mapping relations, get corresponding to the identity request web-based history and access data, the web-based history of acquisition is accessed into data Send to the terminal, the terminal receives web-based history corresponding to the identity information that the cloud server is sent and accessed Data.
Step S20, data and the mapping relations of information to be pushed are accessed according to web-based history, it is determined that obtained web-based history Information to be pushed corresponding to accessing data, the user is pushed to by the information to be pushed of determination.
The terminal, which shifts to an earlier date from cloud server, obtains web-based history access data and the mapping relations of information to be pushed, protects The mapping relations that the web-based history deposited accesses data and information to be pushed can be with the commodity and favor information of arcade shop premises Change and be updated (for example, addition, modification etc.), so that user can recognize newest commodity and favor information in time. When getting web-based history access data corresponding to the identity information, the terminal determines to access number with the web-based history obtained According to corresponding information to be pushed, the information to be pushed of determination is pushed to the user.For example, the information to be pushed determined includes All commodity of arcade shop premises and favor information (for example, shoes, socks, clothes, trousers etc.) are corresponded to, but obtained web-based history is visited The information (for example, shoes) for the part commodity that data only include corresponding arcade shop premises is asked, waits to push away for user's part interested Deliver letters breath.Therefore, from the information to be pushed to prestore, user's part information to be pushed interested is therefrom determined, and will use Family part information to be pushed interested is pushed to the user.Do not get in the information to be pushed and gone through with what is obtained Corresponding to history network access data during information to be pushed, i.e., when not getting user's part information to be pushed interested, carry Show that user information pushing fails.The mode of the prompting user pushed information failure can be voice message, text prompt or The modes such as picture prompting.
It is understood that the position of information to be pushed corresponding goods can be preferably found in order to facilitate user, it is described to treat Pushed information can include the planar structure schematic diagram of solid shop/brick and mortar store, and include the more specific location information of each commodity to be pushed, with User is facilitated to find the commodity for oneself wanting to understand in time.
The present embodiment is obtained described by when detecting user access network, obtaining the identity information of the user Web-based history corresponding to identity information accesses data;Data and the mapping relations of information to be pushed are accessed according to web-based history, really Surely information to be pushed corresponding to the web-based history access data obtained, the user is pushed to by the information to be pushed of determination.It is real Current family quickly passes through pushed information and understands arcade shop premises commodity and favor information so that user understand arcade shop premises commodity and Favor information is intelligent, reduces the flow that user understands arcade shop premises commodity, improves Consumer's Experience.
In other embodiments of the present invention, can also include before the step S10:The terminal sets network class in advance Type, i.e., the network which network is businessman is set in advance.When detecting user access network, the network accessed herein can be User accesses wireless network by mobile terminal or wired network is accessed by mobile terminal.Judge the net of access Whether network is default network type.Whether the network for judging access is that the mode of default network type can be, by connecing Enter the user name (businessman of arcade shop premises names the title of oneself network with the title in shop substantially) of network to judge whether For default network type, i.e., whether be arcade shop premises businessman network;Can also judge that the network of access whether there is to treat Pushed information determines whether default network type.When the network of access is default network type, the use is obtained Web-based history corresponding to the identity information at family and the identity information accesses data.When the network of access is not preset kind, Terminate flow, continue to detect and judge whether the network of user's access changes and for preset kind.By arcade shop premises commodity With favor information and the network integration that each provides so that the information to be pushed to user's push is more accurate.
As shown in figure 4, the schematic flow sheet of the method second embodiment for information of the present invention push.It is real based on above-mentioned first Example is applied, the step S10 includes:
Step S101, obtain the user identity information and the identity information corresponding to all web-based histories access numbers According to;
Step S102, the web-based history for judging to obtain access whether data meet preset rules;
Step S103, when the web-based history access data of acquisition meet preset rules, the history of preset rules will be met Network access data accesses data as obtained web-based history.
In user access network, the account for the application client that the terminal is logged in by user, to get The identity information of the user and obtain all web-based histories corresponding to the identity information from cloud server and access data.Institute State whether the network access data that terminal judges to obtain meets preset rules, the preset rules can be a time interval, example Such as 2 days, 5 days.Whether the network access data for judging to obtain is recent subscriber network access data, in the network of acquisition When access data are recent subscriber network access data, the network access data that the terminal judges to obtain meets default advise Then.The preset rules also can also be access times, for example, accessing the number of a Webpage, or access a net The duration of the network page, exceed certain number in the number for accessing a Webpage, or access the duration of a Webpage During more than certain time length, the network access data that the terminal judges to obtain meets preset rules.Pass through the network to acquisition The judgement that data carry out preset rules is accessed, meets that the network access data of preset rules is used as the network determined therefrom to find out Data are accessed, i.e., it is user part interested that this subnetwork, which accesses data,.It is unsatisfactory in the network access data of acquisition pre- If when regular, the terminal notifying user information pushing failure.In other embodiments of the present invention, the deterministic process can also It is to carry out beyond the clouds in server, when meeting preset rules, the cloud server will meet the web-based history of preset rules Access data and be sent to the terminal, when not meeting preset rules, the high in the clouds terminal sends web-based history to the terminal Access the response message of data acquisition failure.The present embodiment carries out preset rules by the historical network data of the user to acquisition Judgement, accessed from the web-based history of acquisition in data and determine user part interested, felt further according to the user determined The web-based history of interest accesses information to be pushed corresponding to data acquisition, and is pushed to the user.Information is further improved to push away The accuracy sent, and then improve Consumer's Experience.
As shown in figure 5, the schematic flow sheet of the method 3rd embodiment for information of the present invention push.Based on above-mentioned first to 3rd embodiment, this method also include step:
Step S30, when detecting the network access data of user, whether the network access data for judging to detect is pre- If the network access data of type;
Step S40, when the network access data detected is the network access data of preset kind, by preset kind Network access data is sent to cloud server accesses data to save as the web-based history of the user.
User is detected by network access data caused by terminal, network access number is produced by terminal when detecting user According to when, the network access data that judges to detect whether be preset kind network access data, the network of the preset kind It can be the network access data type that user is set in advance to access data, for example, shopping type, news type, type of play Deng.It is preferably shopping type in the present embodiment.In the network access data that the network access data detected is preset kind When, the network access data of preset kind is sent to cloud server and accesses number to save as the web-based history of the user According to;When the network access data detected is not the network access data of preset kind, do not record not as the net of preset kind Network accesses data.By carrying out the judgement of preset kind by network access data caused by terminal to user, only record default The network access data of type accesses data as the web-based history of the user, saves the memory space of system, also effectively protects Demonstrate,prove the accuracy of pushed information.
As shown in fig. 6, the high-level schematic functional block diagram of the device first embodiment for information of the present invention push.The device bag Include:Acquisition module 10, sending and receiving module 20, processing module 30 and info push module 40.
The acquisition module 10, for when detecting user access network, obtaining the identity information of the user, and obtain Data are accessed to web-based history corresponding to the identity information;
With the continuous development of mobile terminal and radio network technique, each businessman can provide free to attract clients Wireless network.User can select to access the free wireless network that corresponding merchant provides when browsing commodity into shop.
When detecting user access network, terminal obtains the identity information of the user, and obtains the identity information Corresponding web-based history accesses data.The process that the terminal obtains the identity information of the user includes:Obtain the user Network packet;The identity information of the user is obtained from the network packet.
The process that the terminal obtains the network packet of the user can be:Judge the user whether by into The application clients such as the network entry application client of work(access, example, QQ, microblogging, Jingdone district, excellent purchase, will be obtained The account of the application program logged in user is as network packet.Should by the network entry being successfully accessed in the user During with programmatic client, for example, having logged in Jingdone district application client by Jingdone district account or QQ number code.The terminal obtains The identity information of the user is got, the identity information of the user is Jingdone district account or QQ number code.Getting the use After the identity information at family, the terminal obtains web-based history corresponding to the identity information and accesses data, the web-based history It is that user uses historical viewings caused by network to record to access data, can be the key that user is searched for by the identity information Word (for example, Nike, running shoe, tennis racket etc.), the Type of website (for example, e-commerce website, news website etc.) accessed, search The information (for example, Nike footwear, Wilson tennis rackets etc.) of rope commodity.Visited by obtaining web-based history corresponding to the identity information Data are asked to understand user's information type interested.
The sending and receiving module 20, data are accessed for sending web-based history corresponding to the identity information to cloud server Acquisition request;Web-based history corresponding to receiving the identity information that the cloud server is sent accesses data.
The history that cloud server preserves each user in advance accesses data, is getting the identity information of the user Afterwards, the acquisition of web-based history access data please corresponding to the terminal to the cloud server transmission identity information To ask, the cloud server determines the identity information obtained in request when receiving the acquisition request, and according to body Part information accesses the mapping relations of data with web-based history, gets web-based history corresponding to the identity request and accesses data, The web-based history of acquisition is accessed into data to send to the terminal, the terminal receives the body of the cloud server transmission Web-based history corresponding to part information accesses data.
The processing module 30, for accessing data and the mapping relations of information to be pushed according to web-based history, it is determined that obtaining The web-based history taken accesses information to be pushed corresponding to data;
The pushing module 40, for the information to be pushed of determination to be pushed into the user.
The terminal, which shifts to an earlier date from cloud server, obtains web-based history access data and the mapping relations of information to be pushed, protects The mapping relations that the web-based history deposited accesses data and information to be pushed can be with the commodity and favor information of arcade shop premises Change and be updated (for example, addition, modification etc.), so that user can recognize newest commodity and favor information in time. When getting web-based history access data corresponding to the identity information, the terminal determines to access number with the web-based history obtained According to corresponding information to be pushed, the information to be pushed of determination is pushed to the user.For example, the information to be pushed determined includes All commodity of arcade shop premises and favor information (for example, shoes, socks, clothes, trousers etc.) are corresponded to, but obtained web-based history is visited The information (for example, shoes) for the part commodity that data only include corresponding arcade shop premises is asked, waits to push away for user's part interested Deliver letters breath.Therefore, from the information to be pushed to prestore, user's part information to be pushed interested is therefrom determined, and will use Family part information to be pushed interested is pushed to the user.Do not get in the information to be pushed and gone through with what is obtained Corresponding to history network access data during information to be pushed, i.e., when not getting user's part information to be pushed interested, carry Show that user information pushing fails.The mode of the prompting user pushed information failure can be voice message, text prompt or The modes such as picture prompting.
It is understood that the position of information to be pushed corresponding goods can be preferably found in order to facilitate user, it is described to treat Pushed information can include the planar structure schematic diagram of solid shop/brick and mortar store, and include the more specific location information of each commodity to be pushed, with User is facilitated to find the commodity for oneself wanting to understand in time.
The present embodiment is obtained described by when detecting user access network, obtaining the identity information of the user Web-based history corresponding to identity information accesses data;Data and the mapping relations of information to be pushed are accessed according to web-based history, really Surely information to be pushed corresponding to the web-based history access data obtained, the user is pushed to by the information to be pushed of determination.It is real Current family quickly passes through pushed information and understands arcade shop premises commodity and favor information so that user understand arcade shop premises commodity and Favor information is intelligent, reduces the flow that user understands arcade shop premises commodity, improves Consumer's Experience.
In other embodiments of the present invention, can also include:The terminal sets network type in advance, i.e., which sets in advance A little networks are the network of businessman.When detecting user access network, the network accessed herein can be that user passes through movement eventually Terminate into wireless network or wired network is accessed by mobile terminal.Whether the network for judging access is default Network type.Whether the network for judging access is that the mode of default network type can be, by the user name for accessing network (businessman of arcade shop premises names the title of oneself network with the title in shop substantially) determines whether default network class Type, i.e., whether be arcade shop premises businessman network;Can also be that the network for judging access judges with the presence or absence of information to be pushed Whether it is default network type.When the network of access is default network type, obtain the user identity information and Web-based history corresponding to the identity information accesses data.When the network of access is not preset kind, terminates flow, continue to detect Survey and judge whether the network of user's access changes and for preset kind.By arcade shop premises commodity and favor information and each The network integration of offer gets up so that the information to be pushed to user's push is more accurate.
As shown in fig. 7, the high-level schematic functional block diagram of the device second embodiment for information of the present invention push.Described information pushes away The device sent also includes judge module 50;
The acquisition module 10, be additionally operable to obtain the user identity information and the identity information corresponding to all go through History network access data;
The judge module 50, the web-based history for judging to obtain access whether data meet preset rules;
The processing module 30, it is additionally operable to, when the web-based history access data of acquisition meet preset rules, to meet pre- If the web-based history of rule accesses data and accesses data as obtained web-based history.
In user access network, the account for the application client that the terminal is logged in by user, to get The identity information of the user and obtain all web-based histories corresponding to the identity information from cloud server and access data.Institute State whether the network access data that terminal judges to obtain meets preset rules, the preset rules can be a time interval, example Such as 2 days, 5 days.Whether the network access data for judging to obtain is recent subscriber network access data, in the network of acquisition When access data are recent subscriber network access data, the network access data that the terminal judges to obtain meets default advise Then.The preset rules also can also be access times, for example, accessing the number of a Webpage, or access a net The duration of the network page, exceed certain number in the number for accessing a Webpage, or access the duration of a Webpage During more than certain time length, the network access data that the terminal judges to obtain meets preset rules.Pass through the network to acquisition The judgement that data carry out preset rules is accessed, meets that the network access data of preset rules is used as the network determined therefrom to find out Data are accessed, i.e., it is user part interested that this subnetwork, which accesses data,.It is unsatisfactory in the network access data of acquisition pre- If when regular, the terminal notifying user information pushing failure.In other embodiments of the present invention, the deterministic process can also It is to carry out beyond the clouds in server, when meeting preset rules, the cloud server will meet the web-based history of preset rules Access data and be sent to the terminal, when not meeting preset rules, the high in the clouds terminal sends web-based history to the terminal Access the response message of data acquisition failure.The present embodiment carries out preset rules by the historical network data of the user to acquisition Judgement, accessed from the web-based history of acquisition in data and determine user part interested, felt further according to the user determined The web-based history of interest accesses information to be pushed corresponding to data acquisition, and is pushed to the user.Information is further improved to push away The accuracy sent, and then improve Consumer's Experience.
Further, the judge module 50, it is additionally operable to, when detecting the network access data of user, judge to detect Network access data whether be preset kind network access data;
The sending and receiving module 20, it is additionally operable in the network access data that the network access data detected is preset kind When, the network access data of preset kind is sent to cloud server and accesses number to save as the web-based history of the user According to.
User is detected by network access data caused by terminal, network access number is produced by terminal when detecting user According to when, the network access data that judges to detect whether be preset kind network access data, the network of the preset kind It can be the network access data type that user is set in advance to access data, for example, shopping type, news type, type of play Deng.It is preferably shopping type in the present embodiment.In the network access data that the network access data detected is preset kind When, the network access data of preset kind is sent to cloud server and accesses number to save as the web-based history of the user According to;When the network access data detected is not the network access data of preset kind, do not record not as the net of preset kind Network accesses data.By carrying out the judgement of preset kind by network access data caused by terminal to user, only record default The network access data of type accesses data as the web-based history of the user, saves the memory space of system, also effectively protects Demonstrate,prove the accuracy of pushed information.
The embodiments of the present invention are for illustration only, do not represent the quality of embodiment.Embodiment party more than The description of formula, it is required general that those skilled in the art can be understood that above-described embodiment method can add by software The mode of hardware platform is realized, naturally it is also possible to which by hardware, but the former is more preferably embodiment in many cases.It is based on Such understanding, the part that technical scheme substantially contributes to prior art in other words can be with software products Form embody, the computer software product is stored in a storage medium (such as ROM/RAM, magnetic disc, CD), including Some instructions are causing a station terminal equipment (can be mobile phone, computer, server, or network equipment etc.) to perform this hair Method described in bright each embodiment.
The preferred embodiments of the present invention are the foregoing is only, are not intended to limit the scope of the invention, every utilization The equivalent structure or equivalent flow conversion that description of the invention and accompanying drawing content are made, or directly or indirectly it is used in other correlations Technical field, be included within the scope of the present invention.

Claims (10)

  1. A kind of 1. method of information push, it is characterised in that the method for described information push includes step:
    When detecting user access network, the identity information of the user is obtained, and obtains going through corresponding to the identity information History network access data;
    Obtain the mapping relations that web-based history accesses data and information to be pushed, wherein, the web-based history of preservation access data with The mapping relations of information to be pushed are updated according to the commodity of arcade shop premises and the variation of favor information;
    Data and the mapping relations of information to be pushed are accessed according to web-based history, corresponded to it is determined that obtained web-based history accesses data Information to be pushed, the information to be pushed of determination is pushed to the user;Wherein, the information to be pushed includes solid shop/brick and mortar store The more specific location information of planar structure schematic diagram and each commodity to be pushed.
  2. 2. the method for information push as claimed in claim 1, it is characterised in that the identity information for obtaining the user Step includes:
    Obtain the network packet of the user;
    The identity information of the user is obtained from the network packet.
  3. 3. the method for information push as claimed in claim 1 or 2, it is characterised in that described to obtain the identity information correspondingly Web-based history access data the step of include:
    The acquisition that web-based history access data corresponding to the identity information are sent to cloud server is asked;
    Web-based history corresponding to receiving the identity information that the cloud server is sent accesses data.
  4. 4. the method for information push as claimed in claim 1 or 2, it is characterised in that described to obtain the identity information correspondingly Web-based history access data the step of include:
    Obtain the user identity information and the identity information corresponding to all web-based histories access data;
    The web-based history for judging to obtain accesses whether data meet preset rules;
    When the web-based history access data of acquisition meet preset rules, it will meet that the web-based history of preset rules accesses data and made Web-based history to obtain accesses data.
  5. 5. the method for information push as claimed in claim 4, it is characterised in that the method for described information push also includes step Suddenly:
    When detecting the network access data of user, the network access data that judges to detect whether be preset kind network Access data;
    When the network access data detected is the network access data of preset kind, by the network access data of preset kind Send to cloud server and access data to save as the web-based history of the user.
  6. 6. a kind of device of information push, it is characterised in that the device of described information push includes:
    Acquisition module, when detecting user access network, for obtaining the identity information of the user, and obtain the identity Web-based history corresponding to information accesses data;
    The acquisition module, it is additionally operable to obtain web-based history access data and the mapping relations of information to be pushed, wherein, preservation Web-based history accesses data and the mapping relations of information to be pushed are entered according to the commodity of arcade shop premises and the variation of favor information Row renewal;
    Processing module, for accessing data and the mapping relations of information to be pushed according to web-based history, it is determined that obtained history net Network accesses information to be pushed corresponding to data;
    Info push module, for the information to be pushed of determination to be pushed into the user;Wherein, the information to be pushed includes The more specific location information of the planar structure schematic diagram of solid shop/brick and mortar store and each commodity to be pushed.
  7. 7. the device of information push as claimed in claim 6, it is characterised in that
    The acquisition module, it is additionally operable to obtain the network packet of the user;The use is obtained from the network packet The identity information at family.
  8. 8. the device of information push as claimed in claims 6 or 7, it is characterised in that the device of described information push also includes: Sending and receiving module, the acquisition for sending web-based history access data corresponding to the identity information to cloud server are asked;Connect Web-based history corresponding to receiving the identity information that the cloud server is sent accesses data.
  9. 9. the device of information push as claimed in claim 8, it is characterised in that the device of described information push also includes:Sentence Disconnected module;
    The acquisition module, be additionally operable to obtain the user identity information and the identity information corresponding to all web-based histories Access data;
    The judge module, the web-based history for judging to obtain access whether data meet preset rules;
    The processing module, it is additionally operable to, when the web-based history access data of acquisition meet preset rules, preset rules will be met Web-based history access data as obtain web-based history access data.
  10. 10. the device of information push as claimed in claim 9, it is characterised in that
    The judge module, it is additionally operable to, when detecting the network access data of user, judge the network access data detected Whether be preset kind network access data;
    The sending and receiving module, it is additionally operable to when the network access data detected is the network access data of preset kind, will be pre- If the network access data of type is sent to cloud server accesses data to save as the web-based history of the user.
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CN104410563A (en) * 2014-11-25 2015-03-11 深圳市信锐网科技术有限公司 Information push method and wireless device
CN106294406B (en) * 2015-05-22 2020-04-17 阿里巴巴集团控股有限公司 Method and equipment for processing application access data
CN110460645A (en) * 2015-08-04 2019-11-15 阿里巴巴集团控股有限公司 A kind of information-pushing method and device
CN105825406A (en) * 2016-03-28 2016-08-03 乐视控股(北京)有限公司 Data processing method and device
CN106447429A (en) * 2016-09-09 2017-02-22 宇龙计算机通信科技(深圳)有限公司 Message pushing method, apparatus and terminal
CN106649792B (en) * 2016-12-28 2021-02-05 北京奇虎科技有限公司 Page access method and device
CN106850773A (en) * 2017-01-12 2017-06-13 江苏速度信息科技股份有限公司 A kind of method and system of the market indoor positioning navigation based on Quick Response Code
CN107800782A (en) * 2017-10-16 2018-03-13 重庆智道云科技有限公司 User intent data capture method, apparatus and system based on Internet of Things

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CN102819804A (en) * 2011-06-07 2012-12-12 阿里巴巴集团控股有限公司 Goods information pushing method and device
CN102663627A (en) * 2012-04-26 2012-09-12 焦点科技股份有限公司 Personalized recommendation method
CN102779311A (en) * 2012-06-30 2012-11-14 深圳赛美无限科技有限公司 Method and system based on area and aging control and used for pushing information
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