CN104079961A - System and method used for counting audience ratings of TV programs on TV set - Google Patents
System and method used for counting audience ratings of TV programs on TV set Download PDFInfo
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- CN104079961A CN104079961A CN201410215899.9A CN201410215899A CN104079961A CN 104079961 A CN104079961 A CN 104079961A CN 201410215899 A CN201410215899 A CN 201410215899A CN 104079961 A CN104079961 A CN 104079961A
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Abstract
The invention discloses a system and method used for counting audience ratings of TV programs on a TV set. The system comprises a counting server, a TV scene judgment module, a channel recognition module, a watching start recording module, a watching end recording module, a channel watching time length calculation module, a comparing and screening module and an audience rating counting module. Television scenes are electrically connected with the counting server, and the TV scene judgment module is electrically connected with the TV set and further electrically connected with a TV signal external-connection system. The watching start recording module and the channel recognition module are respectively connected with the TV signal external-connection system electrically, the watching end recording module, the channel watching time length calculation module, a comparing and screening module and the audience rating counting module are electrically connected in sequence, and the audience rating counting module is electrically connected with the channel recognition module. The system and method overcome the defects that a traditional audience rating counting method lags and is inaccurate, poor in practicality and limited.
Description
Technical field
The present invention relates to and television program receiving situation statistics field, relate in particular to a kind of for television set come on TV statistical system and the method for column audience ratings.
Background technology
Along with information-based, intelligentized development, traditional audience statistics method can not count result quickly and accurately.And the existing statistical based on Set Top Box, if number of patent application is 200610034523.3 and 200810222750, its statistical method because of its can not statistical simulation signal viewer, can not add up again the user who uses all-in-one to watch TV, and the limitation that seems is larger, the shortcoming that practicality is not strong.
Summary of the invention
The weak point existing for prior art, the object of the present invention is to provide a kind ofly for the come on TV statistical system of column audience ratings of television set, solved that traditional method for statisticsing audience rating hysteresis quality, inaccuracy, practicality are poor, the circumscribed defect of audience statistics method.
Object of the present invention is achieved through the following technical solutions:
A kind of for the come on TV statistical system of column audience ratings of television set, comprise statistical server, tv scene judgement, channel identification module, watch and start logging modle, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module, tv scene is electrically connected with statistical server, tv scene judgement is electrically connected with television set, and tv scene judgement is also electrically connected with the outer welding system of TV signal; Described beginning logging modle and the channel identification module watched is electrically connected with the outer welding system of TV signal respectively, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module is electrically connected successively, described audience rating statistical module is electrically connected with channel identification module.
In order to realize better the present invention, the outer welding system of described TV signal includes line digital television system and external Set Top Box.
A kind of for the come on TV statistical method of column audience ratings of television set, it is characterized in that: comprise statistical server, tv scene judgement, channel identification module, watch and start logging modle, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module, tv scene is electrically connected with statistical server, tv scene judgement is electrically connected with television set, and tv scene judgement is also electrically connected with the outer welding system of TV signal; Described beginning logging modle and the channel identification module watched is electrically connected with the outer welding system of TV signal respectively, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module is electrically connected successively, described audience rating statistical module is electrically connected with channel identification module; The outer welding system of described TV signal includes line digital television system and external Set Top Box;
Its method step is as follows:
A, tv scene judge the outer welding system of the TV signal of television set external connection are judged, and report TV watching totalCount to statistical server;
B, watch and start logging modle television set is carried out to screenshotss processing, and record watches the startTime N while beginning, simultaneously channel identification module is analyzed, is identified the channel of watching, and identifies the channel information Channel ID N watching;
C, watch end record module to carry out screenshotss processing to television set, and record watch the endTime N while beginning,
D, watch duration calculation module to calculate and watch duration according to formula watchTim N=endTime N-StartTime N by channel, obtain the watchTim N duration value of channel Channel ID N;
E, the described module of relatively screening are carried out numeric ratio between watchTim N and preset value t, if watchTim is N≤t, count statistics radix watcherCount, if watchTim is N≤t, ignore;
F, described audience rating statistical module count related data, and will report statistical parameter and related data, and ChannelID N, startTime N, endTime N, watchTim N report and be transferred to statistical server.
After g, television-viewing finish, statistical server is by calculating the accurate audience ratings of corresponding channel, column, and can count time period of watching and user's custom.
Method for statisticsing audience rating of the present invention comprises the following steps:
1. when intelligent television enters tv scene pattern, system backstage starts screenshotss, then according to channel identification module, identifies current broadcasting channel, obtains channel ID, i.e. ChannelID1; And recording start watches the time of current channel, play startTime1; Report spectators, i.e. totalCount;
2. in the time that system identification changes to channel, record the end reproduction time endTime of ChannelID1 channel, and record the startTime2 of new channel ChannelID2;
3. according to ChannelID1, inquiry EPG program log, obtains at startTime1 to the column ID between endTime, i.e. EPGID; Then watch the time of column ID to be more than or equal to t according to basic timing statistics t(, enter statistics sample), if endTime-startTime1>=t adds up active user interior, i.e. watcherCount, otherwise ignore;
4. report statistical parameter and related data, watcherCount, ChannelID, EPGID; Viewing time time started startTime and watch duration endTime-startTime;
5., after column finishes, statistical server is according to formula (Sum(watcherCount)/Sum(totalCount)) * 100% draw the accurate audience ratings of corresponding channel, column; Can also be according to viewing time section, counting user custom;
The present invention compares compared with prior art, has the following advantages and beneficial effect:
The invention solves that traditional method for statisticsing audience rating hysteresis quality, inaccuracy, practicality are poor, the circumscribed defect of audience statistics method.
Brief description of the drawings
Fig. 1 is theory structure block diagram of the present invention;
Fig. 2 is detailed process schematic diagram of the present invention;
Fig. 3 is overall flow figure of the present invention.
Embodiment
Below in conjunction with embodiment, the present invention is described in further detail:
Embodiment
As shown in FIG. 1 to 3, a kind of for the come on TV statistical system of column audience ratings of television set, comprise statistical server, tv scene judgement, channel identification module, watch and start logging modle, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module, tv scene is electrically connected with statistical server, tv scene judgement is electrically connected with television set, and tv scene judgement is also electrically connected with the outer welding system of TV signal; Described beginning logging modle and the channel identification module watched is electrically connected with the outer welding system of TV signal respectively, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module is electrically connected successively, described audience rating statistical module is electrically connected with channel identification module.
The outer welding system of TV signal of the present invention includes line digital television system and external Set Top Box.
A kind of for the come on TV statistical method of column audience ratings of television set, it is characterized in that: comprise statistical server, tv scene judgement, channel identification module, watch and start logging modle, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module, tv scene is electrically connected with statistical server, tv scene judgement is electrically connected with television set, and tv scene judgement is also electrically connected with the outer welding system of TV signal; Described beginning logging modle and the channel identification module watched is electrically connected with the outer welding system of TV signal respectively, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module is electrically connected successively, described audience rating statistical module is electrically connected with channel identification module; The outer welding system of described TV signal includes line digital television system and external Set Top Box;
Its method step is as follows:
A, tv scene judge the outer welding system of the TV signal of television set external connection are judged, and report TV watching totalCount to statistical server;
B, watch and start logging modle television set is carried out to screenshotss processing, and record watches the startTime N while beginning, simultaneously channel identification module is analyzed, is identified the channel of watching, and identifies the channel information Channel ID N watching;
C, watch end record module to carry out screenshotss processing to television set, and record watch the endTime N while beginning,
D, watch duration calculation module to calculate and watch duration according to formula watchTim N=endTime N-StartTime N by channel, obtain the watchTim N duration value of channel Channel ID N;
E, the described module of relatively screening are carried out numeric ratio between watchTim N and preset value t, if watchTim is N≤t, count statistics radix watcherCount, if watchTim is N≤t, ignore;
F, described audience rating statistical module count related data, and will report statistical parameter and related data, and ChannelID N, startTime N, endTime N, watchTim N report and be transferred to statistical server.
After g, television-viewing finish, statistical server is by calculating the accurate audience ratings of corresponding channel, column, and can count time period of watching and user's custom.
As shown in Figure 2 and Figure 3, a kind of preferred embodiment according to the present invention, its method for statisticsing audience rating comprises the following steps:
Step 1, when intelligent television enters tv scene pattern, system reports TV watching totalCount.
Step 2, in the time of step 1, system backstage starts screenshotss, and the line frequency road identification of going forward side by side, records ChannelID1.
Step 3, based on the result of step 2, records channel broadcast start time startTime1.
Step 4, based on the result of step 2, inquiry EPG program log, obtains at startTime1 to the column ID between endTime, i.e. EPGID.
Step 5, when system identification channel changes, records new channel ChannelID2, starts viewing time startTime2, and records the broadcasting end time endTime of ChannelID1; Otherwise whether inquiry column finishes.
Step 6, statistics column sample.According to EPG timetable, by the start and end time that show that each column is corresponding, be epg1StartTime, epg1EndTime, epg2StartTIme, epg2EndTime ... .., then obtain the watchTime of each EPGID according to formula endTime-epgStartTime, if watchTime>=t, counts statistics radix watcherCount, otherwise ignores.
Step 7, reports statistical parameter and related data, ChannelID1, and EPGID1, watcherCount, startTime1, watchTime, EPGID2, watcherCount, startTime1, watchTime etc. want EPGID data statistics.
Step 8, after column finishes, statistical server is according to formula (Sum(watcherCount)/Sum(totalCount)) * 100% draw the accurate audience ratings of corresponding channel, column; Can also be according to viewing time section, counting user custom;
" embodiment ", " another embodiment ", " embodiment " that spoken of in this manual, etc., refer to specific features, structure or the feature described in conjunction with this embodiment and be included at least one embodiment that the application's generality describes.In specification, multiple local appearance statement of the same race is not necessarily to refer to same embodiment.Furthermore, while describing a specific features, structure or feature in conjunction with arbitrary embodiment, what advocate is to realize this feature, structure or feature in conjunction with other embodiment also to fall within the scope of the invention.
Although invention is described with reference to multiple explanatory embodiment of the present invention here, but, should be appreciated that, those skilled in the art can design a lot of other amendment and execution modes, within these amendments and execution mode will drop on the disclosed principle scope and spirit of the application.More particularly, in the scope of, accompanying drawing open in the application and claim, can carry out multiple modification and improvement to the building block of subject combination layout and/or layout.Except modification that building block and/or layout are carried out with improving, to those skilled in the art, other purposes will be also obvious.
Claims (3)
1. one kind for the come on TV statistical system of column audience ratings of television set, it is characterized in that: comprise statistical server, tv scene judgement, channel identification module, watch and start logging modle, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module, tv scene is electrically connected with statistical server, tv scene judgement is electrically connected with television set, and tv scene judgement is also electrically connected with the outer welding system of TV signal; Described beginning logging modle and the channel identification module watched is electrically connected with the outer welding system of TV signal respectively, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module is electrically connected successively, described audience rating statistical module is electrically connected with channel identification module.
According to claimed in claim 1 for the come on TV statistical system of column audience ratings of television set, it is characterized in that: the outer welding system of described TV signal includes line digital television system and external Set Top Box.
3. one kind for the come on TV statistical method of column audience ratings of television set, it is characterized in that: comprise statistical server, tv scene judgement, channel identification module, watch and start logging modle, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module, tv scene is electrically connected with statistical server, tv scene judgement is electrically connected with television set, and tv scene judgement is also electrically connected with the outer welding system of TV signal; Described beginning logging modle and the channel identification module watched is electrically connected with the outer welding system of TV signal respectively, watch end record module, channel to watch duration calculation module, relatively screen module and audience rating statistical module is electrically connected successively, described audience rating statistical module is electrically connected with channel identification module; The outer welding system of described TV signal includes line digital television system and external Set Top Box;
Its method step is as follows:
A, tv scene judge the outer welding system of the TV signal of television set external connection are judged, and report TV watching totalCount to statistical server;
B, watch and start logging modle television set is carried out to screenshotss processing, and record watches the startTime N while beginning, simultaneously channel identification module is analyzed, is identified the channel of watching, and identifies the channel information Channel ID N watching;
C, watch end record module to carry out screenshotss processing to television set, and record watch the endTime N while beginning,
D, watch duration calculation module to calculate and watch duration according to formula watchTim N=endTime N-StartTime N by channel, obtain the watchTim N duration value of channel Channel ID N;
E, the described module of relatively screening are carried out numeric ratio between watchTim N and preset value t, if watchTim is N≤t, count statistics radix watcherCount, if watchTim is N≤t, ignore;
F, described audience rating statistical module count related data, and will report statistical parameter and related data, and ChannelID N, startTime N, endTime N, watchTim N report and be transferred to statistical server.
After g, television-viewing finish, statistical server is by calculating the accurate audience ratings of corresponding channel, column, and can count time period of watching and user's custom.
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Cited By (5)
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| CN104394433A (en) * | 2014-11-27 | 2015-03-04 | 北京国双科技有限公司 | Method and device for detecting play times of multimedia file in television channel |
| CN104410873A (en) * | 2014-11-19 | 2015-03-11 | 北京国双科技有限公司 | Method and device of detecting number of television channel users |
| CN105228003A (en) * | 2015-09-28 | 2016-01-06 | 北京酷云互动科技有限公司 | A kind of method for pushing and supplying system |
| CN105872624A (en) * | 2015-12-14 | 2016-08-17 | 乐视网信息技术（北京）股份有限公司 | Audience rating statistic method, terminal, server and system |
| CN113727192A (en) * | 2020-06-19 | 2021-11-30 | 天翼智慧家庭科技有限公司 | Method and system for collecting viewing behaviors |
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| CN113727192A (en) * | 2020-06-19 | 2021-11-30 | 天翼智慧家庭科技有限公司 | Method and system for collecting viewing behaviors |
| CN113727192B (en) * | 2020-06-19 | 2023-09-12 | 天翼数字生活科技有限公司 | Method and system for collecting viewing behaviors |
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