CN104065729B - Information-pushing method and device - Google Patents
Information-pushing method and device Download PDFInfo
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- CN104065729B CN104065729B CN201410301387.4A CN201410301387A CN104065729B CN 104065729 B CN104065729 B CN 104065729B CN 201410301387 A CN201410301387 A CN 201410301387A CN 104065729 B CN104065729 B CN 104065729B
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Abstract
The embodiment of the invention discloses a kind of information-pushing method and device.This method is applied to server, and this method includes：Determine the available pushed information in the presence of server；Obtain the normative reference information of terminal；Wherein, normative reference information holds the usage behavior information determination of user according to terminal；Normative reference information and available pushed information according to terminal, determine whether terminal is intended recipient terminal corresponding to available pushed information；If it is, based on the push channel pre-established, available pushed information is pushed to terminal.It can be seen that by using this programme, electric quantity consumption can be reduced and effectively reduce the number that user handles informing information.
Description
Technical field
The present invention relates to information to push field, more particularly to a kind of information-pushing method and device.
Background technology
With the development that science and technology is at full speed, various terminals are constantly enriched and facilitate popular life.Due to using eventually
End processing information has the advantages such as convenient and swift, saving resource so that terminal is as indispensable in the life or work of user
A part.Wherein, because terminal can install various applications, therefore, the download of application is installed in order to facilitate user, it is all kinds of
Application market client (such as：Using shop, using treasured, mobile phone assistant etc.) apply and give birth to.
In the prior art, in order to allow user to be better understood by newest application message, event promotion information etc., application market
Corresponding server can provide Push Service, and the terminal for being provided with application market can then receive pushed information and with notice
Column message form displaying.
But the server corresponding to application market client is sent to all terminals for being provided with application market client
Substantial amounts of pushed information, and terminal can receive substantial amounts of pushed information and export the informing information of each pushed information, can band
Come the problem of electric quantity consumption is very fast and user handle a large amount of informing information number it is various the problem of.
The content of the invention
Based on above mentioned problem, the embodiment of the invention discloses a kind of information-pushing method and device, to reduce terminal power
Consumption and the number for effectively reducing user's processing informing information.Technical scheme is as follows：
In a first aspect, the embodiments of the invention provide a kind of information-pushing method, applied to server, methods described bag
Include：
Determine the available pushed information in the presence of the server；
Obtain the normative reference information of terminal；Wherein, the normative reference information holds user's according to the terminal
Usage behavior information determines；
Normative reference information and the available pushed information according to the terminal, determine whether the terminal is described
Intended recipient terminal corresponding to available pushed information；
If it is, based on the push channel pre-established, the available pushed information is pushed to the terminal.
Optionally, the information-pushing method that the embodiment of the present invention is provided also includes：
With the terminal push channel is established after receiving the push connection request of terminal transmission.
Optionally, the mode of the normative reference information for obtaining terminal, including：
Obtain the normative reference information that the terminal preserved in the server uploads in advance；
Or
The normative reference information that receiving terminal uploads.
Optionally, the push connection request also carries the last reception time for receiving pushed information；
The available pushed information determined in the presence of the server, including：
, will when the reception time for judging the last reception pushed information entrained by the push connection request is invalid
All pushed informations present in server are defined as available pushed information；
, will when the reception time for judging the last reception pushed information entrained by the push connection request is effective
The pushed information generated after the reception time entrained by the push connection request is as available pushed information.
Optionally, the normative reference information includes：The operation duration of each application in the terminal；
The available pushed information includes：Available application message；
The normative reference information according to the terminal and the available pushed information, determine the terminal whether be
Intended recipient terminal corresponding to the available pushed information, including：
Judge application type belonging to the available application message whether the operation with each application in the terminal
The type of application in duration more than scheduled duration is identical, if it is, determining the terminal for the available pushed information institute
Corresponding intended recipient terminal, if not, determining that the terminal is not the intended recipient corresponding to the available pushed information
Terminal.
Optionally, the normative reference information includes：Have a preference for application type, the preference application type is according to the terminal
In each application operation duration determine；
The available pushed information includes：Available application message；
The normative reference information according to the terminal and the available pushed information, determine the terminal whether be
Intended recipient terminal corresponding to the available pushed information, including：
Judge whether the application type belonging to the available application message is identical with the preference application type, if
It is the intended recipient terminal for determining the terminal corresponding to the available pushed information, if not, determining the terminal not
For the intended recipient terminal corresponding to the available pushed information.
Optionally, the normative reference information includes：Geographical position where the terminal；
The available pushed information includes：The available event promotion information based on geographic range；
The normative reference information according to the terminal and the available pushed information, determine the terminal whether be
Intended recipient terminal corresponding to the available pushed information, including：
Whether the geographical position where judging the terminal is located in the event promotion information based on geographic range
In geographic range,
If it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if not, really
The fixed terminal is not the intended recipient terminal corresponding to the available pushed information.
Optionally, based on the push channel built in advance, before pushing the available pushed information to the terminal,
Also include：
User's usage time interval that receiving terminal is sent；
When it is determined that the terminal is the intended recipient terminal corresponding to the available pushed information, according to the user
Usage time interval determines the push period corresponding to the available pushed information；
It is described that the available pushed information is pushed to the terminal based on the push channel pre-established, including：
According to the push period is determined, based on the push channel pre-established, can be used to described in terminal push
Pushed information.
Optionally, at the time of the terminal sends push connection request, including：
The Startup time of application market client in the terminal.
Optionally, the information-pushing method that the embodiment of the present invention is provided, in addition to：
After the push channel continues the first scheduled duration, the push channel is disconnected with the terminal automatically；
The terminal also includes at the time of sending push connection request：
In application market client running, by the second pre- timing after the server disconnects the push channel
It is long.
Optionally, also include at the time of the terminal sends push connection request：
It is pre- by performing after due to disconnecting the push channel without network in application market client running
If the network determined of timing detected rule the moment be present.
Second aspect, the embodiments of the invention provide a kind of information push-delivery apparatus, applied to server, described device bag
Include：
Available information determining module, for determining the available pushed information in the presence of the server；
Reference information obtains module, for obtaining the normative reference information of terminal；Wherein, the normative reference information foundation
The usage behavior information that the terminal holds user determines；
Judge module, for the normative reference information according to the terminal and the available pushed information, it is determined that described
Whether terminal is intended recipient terminal corresponding to the available pushed information；
The pushing module, for working as the intended recipient for determining the terminal corresponding to the available pushed information
During terminal, based on the push channel pre-established, the available pushed information is pushed to the terminal.
Optionally, information push-delivery apparatus provided in an embodiment of the present invention, in addition to：
Push channel establishes module, establishes and pushes with the terminal after the push connection request for receiving terminal transmission
Passage.
Optionally, the reference information obtains module, including：
First reference information obtaining unit, the reference mark uploaded in advance for obtaining the terminal preserved in the server
Calibration information；
Or
Second reference information obtaining unit, the normative reference information uploaded for receiving terminal.
Optionally, the push connection request also carries the last reception time for receiving pushed information；
The available information determining module, is used for
, will when the reception time for judging the last reception pushed information entrained by the push connection request is invalid
All pushed informations present in server are defined as available pushed information；
, will when the reception time for judging the last reception pushed information entrained by the push connection request is effective
The pushed information generated after the reception time entrained by the push connection request is as available pushed information.
Optionally, the normative reference information includes：The operation duration of each application in the terminal；
The available pushed information includes：Available application message；
The judge module, including：
First judging unit, for judge application type belonging to the available application message whether with the terminal
Each application operation duration in be more than scheduled duration application type it is identical, if it is, determining that the terminal is described
Intended recipient terminal corresponding to available pushed information, if not, determining that the terminal is not the available pushed information
Corresponding intended recipient terminal.
Optionally, the normative reference information includes：Have a preference for application type, the preference application type is according to the terminal
In each application operation duration determine；
The available pushed information includes：Available application message；
The judge module, including：
Second judging unit, for judging whether the application type belonging to the available application message should with the preference
It is identical with type, if it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if
No, it is not the intended recipient terminal corresponding to the available pushed information to determine the terminal.
Optionally, the normative reference information includes：Geographical position where the terminal；
The available pushed information includes：The available event promotion information based on geographic range；
The judge module, including：
3rd judging unit, for judge geographical position where the terminal whether positioned at described based on geographic range
In geographic range in event promotion information,
If it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if not, really
The fixed terminal is not the intended recipient terminal corresponding to the available pushed information.
Optionally, the information push-delivery apparatus that the embodiment of the present invention is provided, in addition to：
Period receiving module, for based on the push channel pre-established, being pushed to the terminal described available
Before pushed information, user's usage time interval of receiving terminal transmission；
The pushing module, including：
Period determining unit is pushed, for working as the mesh for determining the terminal corresponding to the available pushed information
When marking receiving terminal, the push period corresponding to the available pushed information is determined according to user's usage time interval；
Timing push unit, for according to determining to push the period, based on the push channel pre-established, to described
Terminal pushes the available pushed information.
Optionally, at the time of the terminal sends push connection request, including：
The Startup time of application market client in the terminal.
Optionally, the information push-delivery apparatus that the embodiment of the present invention is provided, in addition to：
Passage disconnects module, for after the push channel continues the first scheduled duration, being disconnected automatically with the terminal
The push channel；
The terminal also includes at the time of sending push connection request：
In application market client running, by the second pre- timing after the server disconnects the push channel
It is long.
Optionally, also include at the time of the terminal sends push connection request：
It is pre- by performing after due to disconnecting the push channel without network in application market client running
If the network determined of timing detected rule the moment be present.
Compared with prior art, in the embodiment of the present invention, the use row for holding user by terminal based on terminal upload
For normative reference information determined by information, server selectivity issues pushed information to terminal so that received by terminal
Pushed information be to meet a small amount of information of the use demand of user, so as to reduce electric quantity consumption and effectively reduce user processing
The number of informing information.
Brief description of the drawings
In order to illustrate more clearly about the embodiment of the present invention or technical scheme of the prior art, below will be to embodiment or existing
There is the required accompanying drawing used in technology description to be briefly described, it should be apparent that, drawings in the following description are only this
Some embodiments of invention, for those of ordinary skill in the art, on the premise of not paying creative work, can be with
Other accompanying drawings are obtained according to these accompanying drawings.
A kind of the first flow chart for information-pushing method that Fig. 1 is provided by the embodiment of the present invention；
A kind of second of flow chart of information-pushing method that Fig. 2 is provided by the embodiment of the present invention；
A kind of structural representation for information push-delivery apparatus that Fig. 3 is provided by the embodiment of the present invention.
Embodiment
Below in conjunction with the accompanying drawing in the embodiment of the present invention, the technical scheme in the embodiment of the present invention is carried out clear, complete
Site preparation describes, it is clear that described embodiment is only part of the embodiment of the present invention, rather than whole embodiments.It is based on
Embodiment in the present invention, those of ordinary skill in the art are obtained every other under the premise of creative work is not made
Embodiment, belong to the scope of protection of the invention.
The embodiments of the invention provide a kind of information-pushing method and device, is used with reducing electric quantity consumption and effectively reducing
Family handles the number of informing information, so as to improve the usage experience of user.
A kind of information-pushing method provided first below the embodiment of the present invention is introduced.
Wherein, the information-pushing method that the embodiment of the present invention is provided is applied to server, specifically, the server is use
In the server of pushed information；In actual applications, the server can be application market client (such as：Using shop, answer
With treasured, mobile phone assistant etc.) corresponding to the server for pushed information.Also, the terminal in the embodiment of the present invention is installation
There is the equipment of application market client, such as：Smart mobile phone, tablet personal computer etc..
It should be noted that the premise that server issues pushed information to the terminal for being provided with application market client is：
Server establishes the push channel corresponding to the terminal with terminal, and then follow-up based on the push channel pre-established, server
Pushed information is issued to the terminal.Wherein, server can respond this and push away after the push connection request of terminal transmission is received
Connection request is sent, push channel is established with the terminal.It is understood that terminal can wrap at the time of sending push connection request
Include：The Startup time of application market client in the terminal；Specifically, the user that holds of terminal opens application market client
Afterwards, the application market client automatically generates push connection request, and then the terminal to server sends push connection request；And
Server responds the push connection request after the push connection request of terminal transmission is received, and it is logical to establish push with the terminal
Road, wherein, the push channel is the proprietary passage that server issues pushed information to the terminal, and it sends push connection with terminal
The network channel of request is different.Certainly, in actual applications, after for suspension, terminal can also be sent to the server again
Connection request is pushed, this is all rational.
It is emphasized that IMEI (the International Mobile of terminal can be included in push connection request
Equipment Identity, mobile device international identity code), the terminal is uniquely capable of determining that by the IMEI；And service
The push channel that device responds the push connection request and established with terminal can be identified with the IMEI, so as to distinguish not
With the push channel corresponding to terminal.Certainly, in order to distinguish the push channel corresponding to different terminals, server can be according to spy
Set pattern is then each one unique ID of terminal distribution, and this is also rational.
As shown in figure 1, a kind of information-pushing method, can include：
S101, determine the available pushed information in the presence of server；
After server establishes push channel with the terminal, it may be determined that the available push letter in the presence of the server
Breath, and then perform follow-up processing.
It is understood that each steps of S101-S104 described in the present embodiment can be established in server and the terminal
It is immediately performed after push channel；Certainly, because in the applications client opening process of market, push channel can deposit for a long time
, also, server can generate new pushed information, and therefore, each steps of S101-S104 can occur to exist in push channel
During, this is all rational.It is, after application market client is opened, terminal be present and receive available push
The possibility of information, and after application market client opens a period of time, there is also terminal to receive available pushed information
May.
Wherein, in the case of each steps of S101-S104 occur in process existing for push channel, will can take
The newly-generated pushed information of business device is defined as available pushed information.
And it can establish after push channel what is be immediately performed in server and the terminal for each steps of S101-S104
For situation：
If the push connection request transmitted by the terminal is push connection request first, will can exist in server
All pushed informations be defined as this available pushed information；And if the push connection request transmitted by the terminal not
For push connection request first, at this point it is possible to when will receive the reception of pushed information based on last time push connection request
Between put after the pushed information that is generated be defined as this available pushed information.
Based on the principle of the available pushed information of above-mentioned determination, specifically, the push connection request can also carry
Last time receives the reception time of pushed information；
Accordingly, the available pushed information determined in the presence of the server, can include：
When the reception time for judging the last reception pushed information entrained by the push connection request is invalid, will take
All pushed informations present in business device are defined as available pushed information；
When judge entrained by the push connection request it is last receive pushed information the reception time it is effective when, will be
The pushed information generated after the reception time entrained by the push connection request is as available pushed information.
It is understood that the reception time invalid can specifically refer to：Reception time field is set to null or zero setting；And institute
Stating the reception time effectively can specifically refer to：Receive time field and be provided with specific temporal information.
S102, obtain the normative reference information of terminal；
After the response push connection request establishes the push channel with terminal, the reference of terminal can be further obtained
Standard information, and then perform follow-up processing.
Wherein, the normative reference information holds the usage behavior information determination of user according to the terminal.For example, when
When pushed information is application message, accordingly, normative reference information can be：The operation duration of each application in the terminal,
According to preference application type etc. determined by the operation duration of each application in the terminal；Or when pushed information be based on
During the event promotion information of geographic range, accordingly, normative reference information can be：Geographical position where the terminal；Certainly
It is not limited thereto.
In actual applications, specifically, the mode of the normative reference information for obtaining the terminal, can include：Obtain
Obtain the normative reference information that the terminal preserved in the server uploads in advance；Or receive the reference mark of terminal upload
Calibration information.
Certainly, the application market client in terminal has the usage behavior information and foundation that acquisition terminal holds user
Usage behavior information determines the module of normative reference information, and then enables the terminal to upload normative reference information to server.
It is emphasized that network channel used in terminal upload normative reference information is different from push channel.Also
It is that terminal to server upload normative reference information is not limited in establish after push channel.
It will be further understood that above-mentioned S101 and S102 and strict sequencing is not present, such as：S101 and
S102 can be performed simultaneously, and S102 can perform prior to S101, and this is all rational.
S103, normative reference information and available pushed information according to the terminal, determine whether the terminal is that this is available
Pushed information corresponding to intended recipient terminal；If it is, perform S104；Otherwise, do not deal with；
Due to terminal normative reference information based on terminal hold user usage behavior information determine, end can be embodied
End equipment holds the use demand of user, therefore, can be with after the normative reference information of terminal and available pushed information is obtained
By the normative reference information for contrasting the terminal and available pushed information, determine whether the terminal is the available pushed information
Corresponding intended recipient terminal, and different operations is performed according to different judged results.Specifically, when according to the terminal
When normative reference information and available information determine intended recipient terminal of the terminal corresponding to the available pushed information, table
Bright available pushed information meets the use demand that terminal holds user, therefore, can continue executing with follow-up S104；Work as foundation
The target that the normative reference information and available information of the terminal determine the terminal not corresponding to the available pushed information connects
When receiving terminal, show that available pushed information does not meet the use demand that terminal holds user, do not process now, it is so-called
Do not deal with and refer specifically to not make push processing.
Specifically：
The normative reference information can include：The operation duration of each application in the terminal；
The available pushed information can include：Available application message；
The normative reference information according to the terminal and the available pushed information, determine the terminal whether be
Intended recipient terminal corresponding to available pushed information, can include：
Judge application type belonging to the available application message whether the operation duration with each application in the terminal
In be more than scheduled duration application type it is identical, if it is, determining the terminal for the mesh corresponding to the available pushed information
Receiving terminal is marked, if not, determining that the terminal is not the intended recipient terminal corresponding to the available pushed information.
Such as：If as being more than scheduled duration in the operation duration of each application in the terminal of normative reference information
The type of application be chessboard class, and the available pushed information is the application message of available chess category, now, determines the end
The intended recipient terminal corresponding to the available pushed information is held, and then server issues the available push to the terminal and believed
Breath.
Specifically,
The normative reference information can include：Have a preference for application type, the preference application type is according to each in the terminal
The operation duration of individual application determines；
The available pushed information can include：Available application message；
The normative reference information according to the terminal and the available pushed information, determine whether the terminal is that this can
Intended recipient terminal corresponding to pushed information, can include：
Judge whether the application type belonging to the available application message is identical with the preference application type, if it is, really
The fixed terminal is the intended recipient terminal corresponding to the available pushed information, if not, it is not available for this to determine the terminal
Intended recipient terminal corresponding to pushed information.
Such as：If the preference application type as normative reference information is chess category, and the available pushed information is
The application message of available chess category, now, intended recipient terminal of the terminal corresponding to the available pushed information is determined,
And then server issues the available pushed information to the terminal.
Specifically,
The normative reference information can include：Geographical position where the terminal；
The available pushed information can include：The available event promotion information based on geographic range；
The normative reference information according to the terminal and the available pushed information, determine whether the terminal is that this is available
Pushed information corresponding to intended recipient terminal, can include：
Whether the geographical position where judging the terminal is based on the geographical model in the event promotion information of geographic range
In enclosing,
If it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if not, determining to be somebody's turn to do
Terminal is not the intended recipient terminal corresponding to the available pushed information.
Such as：If being city A cell A as the geographical position where the terminal of normative reference information, and available push away
Breath of delivering letters is the event promotion information on city A, now, determines target of the terminal corresponding to the available pushed information
Receiving terminal, and then server issues the available pushed information to the terminal.
It is it is emphasized that above-mentioned on normative reference information, available pushed information and ginseng according to the terminal
Standard information and the available pushed information are examined, determines whether the terminal is intended recipient corresponding to the available pushed information
The description of terminal is merely exemplary, should not form the restriction to the embodiment of the present invention.
S104, based on the push channel pre-established, the available pushed information is pushed to the terminal.
After intended recipient terminal of the terminal corresponding to the available pushed information is determined, it can be based on building in advance
Vertical push channel, the available pushed information is pushed to the terminal；And terminal can receive server push this is available
Pushed information, and show terminal to hold user the received available pushed information.Wherein, terminal generally should
Available pushed information shown by the form of informing information, certainly, it is not limited to this.
Compared with prior art, in the embodiment of the present invention, the use row for holding user by terminal based on terminal upload
For normative reference information determined by information, server selectivity issues pushed information to terminal so that received by terminal
Pushed information be to meet a small amount of information of the use demand of user, so as to reduce electric quantity consumption and effectively reduce user processing
The number of informing information, improve the usage experience of user.
Further, due to that after server and terminal establish push channel, will maintain to connect always in the prior art
State, now, terminal can bring higher electric quantity consumption to maintain connection status to need ceaselessly to send heartbeat packet；In order to
Electric quantity consumption is further reduced, server can disconnect with the terminal automatically after the push channel continues the first scheduled duration
The push channel；Now, terminal can need not send heartbeat packet, effectively reduce the electric quantity consumption of terminal.Wherein, this is first predetermined
Time can be 20 minutes, 30 minutes or 40 minutes etc., and occurrence can be set according to practical application scene.
In the case where server disconnects the push channel with the terminal automatically, server may be in market user's end
The process of opening produces new pushed information so that need to keep the long-time of push channel to exist, and then ensure on
The timely push of the available pushed information of the terminal.Therefore, after server actively disconnects push channel, terminal can pass through
Push connection request is initiated after specific duration again, and then server re-establishes and the push channel between the terminal.It is based on
Foregoing description, the terminal can also include at the time of sending push connection request：In application market client running, at this
Server is disconnected after the push channel by the second scheduled duration, ensured with this on the available pushed information of the terminal and
When push.Wherein, the second scheduled duration can be 5 minutes, 10 minutes or 20 minutes etc., and occurrence can be according to practical application field
Scape is set.
It is emphasized that for the push channel of server and each foundation of the terminal, the is maintained in push channel
After one scheduled duration, server can actively disconnect push channel；Also, in push channel maintenance process, server is equal
S101-S104 process can be performed.
Further, because without network and after disconnecting push channel, terminal will persistently detect network in the prior art,
Now, higher electricity can also be consumed.In order to further reduce electric quantity consumption, at the time of the terminal sends push connection request
It can also include：
It is default by performing after due to disconnecting the push channel without network in application market client running
The network determined of timing detected rule the moment be present.
Wherein, timing detection principle can be：Every the detection of specific duration once；Or every according between last institute
Every duration detection new determined by duration once.Examined for being spaced duration new determined by duration every the foundation last time
Survey once, for example, after disconnecting push channel without network, will be performed for the first time after distance was without 5 minutes network moment
Detection operation, if being not detected by network, second will detect after 10 minutes again apart from first time detection time, if still
It is not detected by, perform detection acts after second of detection time of distance 15 minutes for the third time, if be still not detected by, the 4th time
Perform detection acts after second of detection time of distance 25 minutes, by that analogy, until after detecting network, will be again to clothes
Business device sends push connection request, and then establishes push channel with server.
In order to further conform to the use demand of user, based on above-mentioned provided information-pushing method, the present invention is implemented
Example provides another information-pushing method.
Wherein, the information-pushing method that the embodiment of the present invention is provided is applied to server, specifically, the server is use
In the server of pushed information；In actual applications, the server can be application market client (such as：Using shop, answer
With treasured, mobile phone assistant etc.) corresponding to the server for pushed information.Also, the terminal in the embodiment of the present invention is installation
There is the equipment of application market client, such as：Smart mobile phone, tablet personal computer etc..
It should be noted that the premise that server issues pushed information to the terminal for being provided with application market client is：
Server establishes the push channel corresponding to the terminal with terminal, and then follow-up based on the push channel pre-established, server
Pushed information is issued to the terminal.Wherein, server can respond this and push away after the push connection request of terminal transmission is received
Connection request is sent, push channel is established with the terminal.Wherein, can include at the time of terminal sends push connection request：The end
The Startup time of application market client in end；Specifically, terminal hold user open application market client after, should should
Push connection request is automatically generated with market user's end, and then the terminal to server sends push connection request.And server
After the push connection request of terminal transmission is received, the push connection request is responded, establishes push channel with the terminal, this is pushed away
Passage is sent to issue the proprietary passage of pushed information to the terminal for server, it sends the network of push connection request with terminal and led to
Road is different.
It is emphasized that IMEI (the International Mobile of terminal can be included in push connection request
Equipment Identity, mobile device international identity code), the terminal is uniquely capable of determining that by the IMEI；And service
The push channel that device responds the push connection request and established with terminal can be identified with the IMEI, so as to distinguish not
With the push channel corresponding to terminal.Certainly, in order to distinguish the push channel corresponding to different terminals, server can be according to spy
Set pattern is then each one unique ID of terminal distribution, and this is also rational.
As shown in Fig. 2 a kind of information-pushing method, can include：
S201, determine the available pushed information in the presence of server；
S202, obtain the normative reference information of terminal；
Wherein, the S201-S202 in the present embodiment is similar with the S101-S102 in above-described embodiment, and therefore not to repeat here.
S203, user's usage time interval that receiving terminal is sent；
Wherein, although terminal holds user and opens application market client, terminal might not be continuing with,
It is exactly that, if after establishing push channel, just sending available pushed information to terminal, user can not also may watch.Therefore,
In order to further meet the use demand of user, terminal can be analyzed and send user's usage time interval, so server according to
Determine to issue the specific time point of available pushed information or specific period according to user's usage time interval.Wherein, user makes
It it is the period that terminal holds user's using terminal with the period.
S204, normative reference information and available pushed information according to the terminal, determine whether the terminal is that this is available
Pushed information corresponding to intended recipient terminal；If it is, perform S205；Otherwise, do not deal with；
Wherein, the S204 of the present embodiment is similar with S103, and therefore not to repeat here.
S205, the push period corresponding to the available pushed information is determined according to user's usage time interval；
Wherein, the so-called push period determined according to user's usage time interval corresponding to the available pushed information
Concrete mode can include：User's usage time interval is defined as the push period corresponding to the available pushed information；
Or the certain time period in user's usage time interval is defined as the push time corresponding to the available pushed information
Section, this is all rational.
S206, according to the push period is determined, based on the push channel pre-established, it is available to push this to the terminal
Pushed information.
The terminal is being determined for the intended recipient terminal corresponding to the available pushed information and after the push period,
, based on the push channel pre-established, it can push the available push according to the push period is determined to the terminal and believe
Breath；And terminal can receive the available pushed information of server push in the push period, and should by received
Available pushed information shows terminal to hold user, and the use habit or demand of user are more conformed to this.Wherein, terminal is led to
Often the available pushed information is shown by the form of informing information, certainly, it is not limited to this.
Furthermore, it is desirable to, it is emphasized that because in practical application, in order to realize this programme, S201-S203 is simultaneously not present strict
Execution sequence, therefore, S201-S203 execution sequence is merely exemplary in the present embodiment, and forms restriction.
Compared with prior art, in the embodiment of the present invention, the use row for holding user by terminal based on terminal upload
It is selective to issue pushed information to terminal for normative reference information determined by information so that the push received by terminal
Information is to meet a small amount of information of the use demand of user, and informing is handled so as to reduce electric quantity consumption and effectively reduce user
The number of information, improve the usage experience of user.Also, server is determined to push according to the user time section that terminal uploads
Period, according to the push period is determined, based on the push channel pre-established, the available push is pushed to the terminal
Information, the use demand and custom of user are more conformed to, therefore, further improve the usage experience of user.
Further, due to that after server and terminal establish push channel, will maintain to connect always in the prior art
State, now, terminal can bring higher electric quantity consumption to maintain connection status to need ceaselessly to send heartbeat packet；In order to
Electric quantity consumption is further reduced, server can disconnect with the terminal automatically after the push channel continues the first scheduled duration
The push channel；Now, terminal can need not send heartbeat packet, effectively reduce the electric quantity consumption of terminal.Wherein, this is first predetermined
Time can be 20 minutes, 30 minutes or 40 minutes etc., and occurrence can be set according to practical application scene.
In the case where server disconnects the push channel with the terminal automatically, server may be in market user's end
The process of opening produces new pushed information so that need to keep the long-time of push channel to exist, and then ensure on
The timely push of the available pushed information of the terminal.Therefore, after server actively disconnects push channel, terminal can pass through
Push connection request is initiated after specific duration again, and then server re-establishes and the push channel between the terminal.It is based on
Foregoing description, the terminal can also include at the time of sending push connection request：In application market client running, at this
Server is disconnected after the push channel by the second scheduled duration, ensured with this on the available pushed information of the terminal and
When push.Wherein, the second scheduled duration can be 5 minutes, 10 minutes or 20 minutes etc., and occurrence can be according to practical application field
Scape is set.
It is emphasized that for the push channel of server and each foundation of the terminal, the is maintained in push channel
After one scheduled duration, server can actively disconnect push channel；Also, in push channel maintenance process, server is equal
S101-S104 process can be performed.
Further, because without network and after disconnecting push channel, terminal will persistently detect network in the prior art,
Now, higher electricity can also be consumed.In order to further reduce electric quantity consumption, at the time of the terminal sends push connection request
It can also include：
It is default by performing after due to disconnecting the push channel without network in application market client running
The network determined of timing detected rule the moment be present.
Wherein, timing detection principle can be：Every the detection of specific duration once；Or every according between last institute
Every duration detection new determined by duration once.Examined for being spaced duration new determined by duration every the foundation last time
Survey once, for example, after disconnecting push channel without network, will be performed for the first time after distance was without 5 minutes network moment
Detection operation, if being not detected by network, second will detect after 10 minutes again apart from first time detection time, if still
It is not detected by, perform detection acts after second of detection time of distance 15 minutes for the third time, if be still not detected by, the 4th time
Perform detection acts after second of detection time of distance 25 minutes, by that analogy, until after detecting network, will be again to clothes
Business device sends push connection request, and then establishes push channel with server.
Corresponding to above method embodiment, the embodiment of the present invention additionally provides a kind of information push-delivery apparatus, applied to service
Device, as shown in figure 3, described device can include：
Available information determining module 310, for determining the available pushed information in the presence of the server；
Reference information obtains module 320, for obtaining the normative reference information of terminal；Wherein, the normative reference information
The usage behavior information for holding user according to the terminal determines；
Judge module 330, for the normative reference information according to the terminal and the available pushed information, determine institute
State whether terminal is intended recipient terminal corresponding to the available pushed information；
The pushing module 340, for working as the target for determining the terminal corresponding to the available pushed information
During receiving terminal, based on the push channel pre-established, the available pushed information is pushed to the terminal.
Compared with prior art, in the embodiment of the present invention, the use row for holding user by terminal based on terminal upload
For normative reference information determined by information, server selectivity issues pushed information to terminal so that received by terminal
Pushed information be to meet a small amount of information of the use demand of user, so as to reduce electric quantity consumption and effectively reduce user processing
The number of informing information, improve the usage experience of user.
Further, the information push-delivery apparatus that the embodiment of the present invention is provided can also include：
Push channel establishes module, establishes and pushes with the terminal after the push connection request for receiving terminal transmission
Passage.
Specifically, the reference information obtains module 320, can include：
First reference information obtaining unit, the reference mark uploaded in advance for obtaining the terminal preserved in the server
Calibration information；
Or
Second reference information obtaining unit, the normative reference information uploaded for receiving terminal.
Further, the push connection request also carries the last reception time for receiving pushed information；
The available information determining module 310, is used for
, will when the reception time for judging the last reception pushed information entrained by the push connection request is invalid
All pushed informations present in server are defined as available pushed information；
, will when the reception time for judging the last reception pushed information entrained by the push connection request is effective
The pushed information generated after the reception time entrained by the push connection request is as available pushed information.
Specifically,
The normative reference information can include：The operation duration of each application in the terminal；
The available pushed information can include：Available application message；
The judge module 330, can include：
First judging unit, for judge application type belonging to the available application message whether with the terminal
Each application operation duration in be more than scheduled duration application type it is identical, if it is, determining that the terminal is described
Intended recipient terminal corresponding to available pushed information, if not, determining that the terminal is not the available pushed information
Corresponding intended recipient terminal.
Specifically,
The normative reference information can include：Have a preference for application type, the preference application type is according in the terminal
Each application operation duration determine；
The available pushed information can include：Available application message；
The judge module 330, can include：
Second judging unit, for judging whether the application type belonging to the available application message should with the preference
It is identical with type, if it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if
No, it is not the intended recipient terminal corresponding to the available pushed information to determine the terminal.
Specifically,
The normative reference information can include：Geographical position where the terminal；
The available pushed information can include：The available event promotion information based on geographic range；
The judge module 330, can include：
3rd judging unit, for judge geographical position where the terminal whether positioned at described based on geographic range
In geographic range in event promotion information,
If it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if not, really
The fixed terminal is not the intended recipient terminal corresponding to the available pushed information.
Further, the information push-delivery apparatus that the embodiment of the present invention is provided can also include：
Period receiving module, for based on the push channel pre-established, being pushed to the terminal described available
Before pushed information, user's usage time interval of receiving terminal transmission；
The pushing module 340, can include：
Period determining unit is pushed, for working as the mesh for determining the terminal corresponding to the available pushed information
When marking receiving terminal, the push period corresponding to the available pushed information is determined according to user's usage time interval；
Timing push unit, for according to determining to push the period, based on the push channel pre-established, to described
Terminal pushes the available pushed information.
Specifically, at the time of the terminal sends push connection request, can include：
The Startup time of application market client in the terminal.
Further, the information push-delivery apparatus that the embodiment of the present invention is provided can also include：
Passage disconnects module, for after the push channel continues the first scheduled duration, being disconnected automatically with the terminal
The push channel；
The terminal can also include at the time of sending push connection request：
In application market client running, by the second pre- timing after the server disconnects the push channel
It is long.
Further, at the time of the terminal sends push connection request, can also include：
It is pre- by performing after due to disconnecting the push channel without network in application market client running
If the network determined of timing detected rule the moment be present.
For system or device embodiment, because it is substantially similar to embodiment of the method, so the comparison of description is simple
Single, the relevent part can refer to the partial explaination of embodiments of method.
It should be noted that herein, such as first and second or the like relational terms are used merely to a reality
Body or operation make a distinction with another entity or operation, and not necessarily require or imply and deposited between these entities or operation
In any this actual relation or order.Moreover, term " comprising ", "comprising" or its any other variant are intended to
Nonexcludability includes, so that process, method, article or equipment including a series of elements not only will including those
Element, but also the other element including being not expressly set out, or it is this process, method, article or equipment also to include
Intrinsic key element.In the absence of more restrictions, the key element limited by sentence "including a ...", it is not excluded that
Other identical element also be present in process, method, article or equipment including the key element.
Can one of ordinary skill in the art will appreciate that realizing that all or part of step in above method embodiment is
To instruct the hardware of correlation to complete by program, described program can be stored in computer read/write memory medium,
The storage medium designated herein obtained, such as：ROM/RAM, magnetic disc, CD etc..
The foregoing is merely illustrative of the preferred embodiments of the present invention, is not intended to limit the scope of the present invention.It is all
Any modification, equivalent substitution and improvements made within the spirit and principles in the present invention etc., are all contained in protection scope of the present invention
It is interior.
Claims (18)
1. a kind of information-pushing method, it is characterised in that applied to server, methods described includes：
Determine the available pushed information in the presence of the server；
Obtain the normative reference information of terminal；Wherein, the use of holding user of the normative reference information according to the terminal
Behavioural information determines；
Normative reference information and the available pushed information according to the terminal, determine whether the terminal is that described can use
Pushed information corresponding to intended recipient terminal；
If it is, based on the push channel pre-established, the available pushed information is pushed to the terminal；
With the terminal push channel is established after receiving the push connection request of terminal transmission；
The push connection request also carries the last reception time for receiving pushed information；
The available pushed information determined in the presence of the server, including：
When the reception time for judging the last reception pushed information entrained by the push connection request is invalid, will service
All pushed informations present in device are defined as available pushed information；
, will be in institute when the reception time for judging the last reception pushed information entrained by the push connection request is effective
The pushed information generated after the reception time entrained by push connection request is stated as available pushed information；
It is described reception the time it is invalid including：Reception time field is set to null or zero setting；The reception time effectively includes：During reception
Between field be provided with specific temporal information.
2. according to the method for claim 1, it is characterised in that the mode of the normative reference information for obtaining terminal, bag
Include：
Obtain the normative reference information that the terminal preserved in the server uploads in advance；
Or
The normative reference information that receiving terminal uploads.
3. according to the method described in claim 1-2 any one, it is characterised in that
The normative reference information includes：The operation duration of each application in the terminal；
The available pushed information includes：Available application message；
The normative reference information according to the terminal and the available pushed information, determine whether the terminal is described
Intended recipient terminal corresponding to available pushed information, including：
Judge application type belonging to the available application message whether the operation duration with each application in the terminal
In be more than scheduled duration application type it is identical, if it is, determining the terminal for corresponding to the available pushed information
Intended recipient terminal, if not, it is not the intended recipient terminal corresponding to the available pushed information to determine the terminal.
4. according to the method described in claim 1-2 any one, it is characterised in that
The normative reference information includes：Have a preference for application type, it is described preference application type according in the terminal it is each should
Operation duration determines；
The available pushed information includes：Available application message；
The normative reference information according to the terminal and the available pushed information, determine whether the terminal is described
Intended recipient terminal corresponding to available pushed information, including：
Judge whether the application type belonging to the available application message is identical with the preference application type, if it is, really
The fixed terminal is the intended recipient terminal corresponding to the available pushed information, if not, it is not institute to determine the terminal
State the intended recipient terminal corresponding to available pushed information.
5. according to the method described in claim 1-2 any one, it is characterised in that
The normative reference information includes：Geographical position where the terminal；
The available pushed information includes：The available event promotion information based on geographic range；
The normative reference information according to the terminal and the available pushed information, determine whether the terminal is described
Intended recipient terminal corresponding to available pushed information, including：
Whether the geographical position where judging the terminal is located at the geography in the event promotion information based on geographic range
In scope,
If it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if not, determining institute
It is not the intended recipient terminal corresponding to the available pushed information to state terminal.
6. according to the method described in claim 1-2 any one, it is characterised in that based on the push channel pre-established,
Before the available pushed information being pushed to the terminal, in addition to：
User's usage time interval that receiving terminal is sent；
When it is determined that the terminal is the intended recipient terminal corresponding to the available pushed information, used according to the user
Period determines the push period corresponding to the available pushed information；
It is described that the available pushed information is pushed to the terminal based on the push channel pre-established, including：
According to determining to push the period, based on the push channel pre-established, available pushed away to terminal push is described
Deliver letters breath.
7. according to the method for claim 1, it is characterised in that at the time of the terminal sends push connection request, including：
The Startup time of application market client in the terminal.
8. according to the method for claim 7, it is characterised in that also include：
After the push channel continues the first scheduled duration, the push channel is disconnected with the terminal automatically；
The terminal also includes at the time of sending push connection request：
In application market client running, by the second scheduled duration after the server disconnects the push channel.
9. according to the method for claim 7, it is characterised in that the terminal is also wrapped at the time of sending push connection request
Include：
It is default by performing after due to disconnecting the push channel without network in application market client running
The moment be present in the network that timing detected rule is determined.
10. a kind of information push-delivery apparatus, it is characterised in that applied to server, described device includes：
Available information determining module, for determining the available pushed information in the presence of the server；
Reference information obtains module, for obtaining the normative reference information of terminal；Wherein, the normative reference information is according to described in
The usage behavior information that terminal holds user determines；
Judge module, for the normative reference information according to the terminal and the available pushed information, determine the terminal
Whether it is intended recipient terminal corresponding to the available pushed information；
The pushing module, for working as the intended recipient terminal for determining the terminal corresponding to the available pushed information
When, based on the push channel pre-established, the available pushed information is pushed to the terminal；
Push channel establishes module, and establishing push with the terminal after the push connection request for receiving terminal transmission leads to
Road；
The push connection request also carries the last reception time for receiving pushed information；
The available information determining module, is used for
When the reception time for judging the last reception pushed information entrained by the push connection request is invalid, will service
All pushed informations present in device are defined as available pushed information；
, will be in institute when the reception time for judging the last reception pushed information entrained by the push connection request is effective
The pushed information generated after the reception time entrained by push connection request is stated as available pushed information；
It is described reception the time it is invalid including：Reception time field is set to null or zero setting；The reception time effectively includes：During reception
Between field be provided with specific temporal information.
11. device according to claim 10, it is characterised in that the reference information obtains module, including：
First reference information obtaining unit, the normative reference letter uploaded in advance for obtaining the terminal preserved in the server
Breath；
Or
Second reference information obtaining unit, the normative reference information uploaded for receiving terminal.
12. according to the device described in claim 10-11 any one, it is characterised in that
The normative reference information includes：The operation duration of each application in the terminal；
The available pushed information includes：Available application message；
The judge module, including：
First judging unit, for judge application type belonging to the available application message whether with it is each in the terminal
The type of application in the operation duration of individual application more than scheduled duration is identical, if it is, determining that the terminal can be used to be described
Pushed information corresponding to intended recipient terminal, if not, determining that the terminal is not right for the available pushed information
The intended recipient terminal answered.
13. according to the device described in claim 10-11 any one, it is characterised in that
The normative reference information includes：Have a preference for application type, it is described preference application type according in the terminal it is each should
Operation duration determines；
The available pushed information includes：Available application message；
The judge module, including：
Second judging unit, for judging whether application type belonging to the available application message with the preference applies class
Type is identical, if it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if not, really
The fixed terminal is not the intended recipient terminal corresponding to the available pushed information.
14. according to the device described in claim 10-11 any one, it is characterised in that
The normative reference information includes：Geographical position where the terminal；
The available pushed information includes：The available event promotion information based on geographic range；
The judge module, including：
3rd judging unit, whether it is located at the activity based on geographic range for the geographical position where judging the terminal
In geographic range in promotion message,
If it is, intended recipient terminal of the terminal corresponding to the available pushed information is determined, if not, determining institute
It is not the intended recipient terminal corresponding to the available pushed information to state terminal.
15. according to the device described in claim 10-11 any one, it is characterised in that also include：
Period receiving module, for based on the push channel pre-established, the available push to be pushed to the terminal
Before information, user's usage time interval of receiving terminal transmission；
The pushing module, including：
Period determining unit is pushed, determines that target of the terminal corresponding to the available pushed information connects for working as
When receiving terminal, the push period corresponding to the available pushed information is determined according to user's usage time interval；
Timing push unit, for according to determine push the period, based on the push channel pre-established, to the terminal
Push the available pushed information.
16. device according to claim 10, it is characterised in that at the time of the terminal sends push connection request, bag
Include：
The Startup time of application market client in the terminal.
17. device according to claim 16, it is characterised in that also include：
Passage disconnects module, described in after the push channel continues the first scheduled duration, being disconnected automatically with the terminal
Push channel；
The terminal also includes at the time of sending push connection request：
In application market client running, by the second scheduled duration after the server disconnects the push channel.
18. device according to claim 16, it is characterised in that the terminal is also wrapped at the time of sending push connection request
Include：
It is default by performing after due to disconnecting the push channel without network in application market client running
The moment be present in the network that timing detected rule is determined.
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| CN201410301387.4A CN104065729B (en) | 2014-06-27 | 2014-06-27 | Information-pushing method and device |
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| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201410301387.4A CN104065729B (en) | 2014-06-27 | 2014-06-27 | Information-pushing method and device |
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| CN104065729B true CN104065729B (en) | 2017-12-05 |
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| CN201410301387.4A Active CN104065729B (en) | 2014-06-27 | 2014-06-27 | Information-pushing method and device |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN104539740A (en) * | 2015-01-26 | 2015-04-22 | 北京奇艺世纪科技有限公司 | Information push method and device |
| CN104750832A (en) * | 2015-04-02 | 2015-07-01 | 百度在线网络技术（北京）有限公司 | Information releasing method, device and system |
| CN106331005A (en) * | 2015-06-26 | 2017-01-11 | 阿里巴巴集团控股有限公司 | Message management method and device |
| CN105095388A (en) * | 2015-06-30 | 2015-11-25 | 北京奇虎科技有限公司 | Method and device for recommending App to mobile terminal during search |
| CN105553815B (en) * | 2015-10-27 | 2019-03-22 | 东莞酷派软件技术有限公司 | A kind of application recommended method and user terminal |
| CN105873194A (en) * | 2015-11-30 | 2016-08-17 | 乐视网信息技术（北京）股份有限公司 | Method and device for reporting behaviours of mobile terminal |
| CN105491056A (en) * | 2015-12-25 | 2016-04-13 | 深圳市金立通信设备有限公司 | Information pushing method and terminal |
| WO2017219266A1 (en) * | 2016-06-22 | 2017-12-28 | 北京小米移动软件有限公司 | Information displaying method, and information pushing method, device and system |
| CN109526043A (en) * | 2017-09-19 | 2019-03-26 | 北京搜狗科技发展有限公司 | A kind of setting method and device of application program |
| CN107819938B (en) * | 2017-10-24 | 2020-11-17 | Oppo广东移动通信有限公司 | Corner mark configuration method and device, mobile terminal and server |
| CN108173940A (en) * | 2017-12-28 | 2018-06-15 | 青岛真时科技有限公司 | The dial plate method for down loading and device of a kind of smartwatch |
| CN109995877B (en) * | 2019-04-12 | 2021-10-12 | 上海连尚网络科技有限公司 | Information pushing method and device |
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