CN104050278A - Method and device for pushing messages - Google Patents
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- CN104050278A CN104050278A CN201410295729.6A CN201410295729A CN104050278A CN 104050278 A CN104050278 A CN 104050278A CN 201410295729 A CN201410295729 A CN 201410295729A CN 104050278 A CN104050278 A CN 104050278A
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Abstract
The invention provides a method and device for pushing messages. The method comprises the steps that information collection is performed on a user in the designated time frame, wherein information at least comprises time information and/or position information, and the position information is changed along with the time information; the change tendency of the position information is analyzed, and the position of a user at the specific time is predicated; according to the predicated position and time characteristics of the specific time, the messages relevant to a user are obtained and pushed. According to the method and device, the problem that in the prior art, the pushed messages cannot be updated in time according to the user information is solved, the messages are pushed more efficiently according to the needs of the user, the complex step that the user needs to search for the required messages is avoided, user time is saved, and the user experience is improved.
Description
Technical field
The present invention relates to communication technical field, particularly relate to a kind of information push method and device.
Background technology
Along with the development of information society, the needed quantity of information of the daily productive life of people increases day by day, and message push of the prior art (also can be called information pushing), by certain technical standard or agreement, according to user's interest search, filter message, and message is sent to user, help user to excavate expeditiously valuable message, and effectively reduce the message overload problem of internet.
But message push of the prior art only can push and may be applicable to most users but the not strong message of specific aim according to the investigation to market.For example, certain cosmetics is managed shop according to the investigation to member user, find in the time that In-store Events rule is " do shopping full 100 yuan and subtract 5 yuan ", 75% user does shopping at this operation shop of expressing willingness, to participate in activity, PUSH message " during June 5 to June 25, head store is done shopping full 100 yuan and subtracted 5 yuan " is to its all member users.
Or the webpage that only can browse recently online shopping record and/or user according to user in prior art etc. carries out message push.For example, after user browses sport footwear search on the net, the relevant information of other page push sport footwears of browsing user.Although this kind of information pushing specific aim is stronger, but limitations is large, when user changes terminal (as used other computers or mobile phone browsing page), cannot be in time by message push to user, use this terminal not need the user of this type of information, i.e. cannot upgrading in time according to the renewal of user profile of message push and message error may be pushed to next.
From above, along with scientific and technological progress, user has had higher requirement for the concrete and personalization of the message pushing, and because the reasons such as user profile source deficiency cause message push technology of the prior art cannot ensure the specific aim of the message pushing and upgrading in time to the message pushing, and then cannot meet the requirements at the higher level of user to the message pushing, cause user to experience poor.
Summary of the invention
In view of the above problems, the present invention has been proposed to provide a kind of information push method that overcomes the problems referred to above or address the above problem at least in part and corresponding device.
According to one aspect of the present invention, a kind of information push method is provided, has comprised: at the appointed time in section, user has been carried out to information, wherein, described information at least comprises temporal information and/or positional information, and described positional information changes with described temporal information; Analyze the variation tendency of described positional information, estimate that described user is in the residing position of special time; Position on the estimation and the time response of described special time are obtained and described user-dependent message, and push.
Alternatively, described fixed time section comprise following one of at least: the not same time period of same date; Of even date different time sections; Carry out according to the identical or different time period of the definite assigned operation of the time response of described special time.
Alternatively, analyze the variation tendency of described positional information, estimate that described user is in the residing position of special time, comprise: if described special time does not relate to the assigned operation definite according to the time response of described special time, if described user at the appointed time maintains fixed position in section, estimate that described user still maintains described fixed position at described special time; If described user at the appointed time appears on diverse location in section, analyze the translational speed between change direction and last adjacent two location points of described positional information, estimate the residing position of described user's special time; If described special time relates to the assigned operation definite according to the time response of described special time, according to the time response of described special time, estimate that the position described in described user's special time is: near at the appointed time can carry out described assigned operation the final position occurring of section described user position.
Alternatively, if described user at the appointed time appears on diverse location in section, estimate that described user is the most close with the described user position that at the appointed time section finally occurs in residing position, special time place.
Alternatively, position on the estimation and the time response of described special time are obtained and described user-dependent message, comprise: position on the estimation, and the time response of described special time, obtain all alive messages that user in specified scope, described can participate at described special time.
Alternatively, if described special time is the time point of carrying out assigned operation, also comprise: in the time pushing alive messages, the preferential propelling movement alive messages relevant to described assigned operation.
According to another aspect of the present invention, a kind of message push device is also provided, comprise: information module, be configured at the appointed time in section, user be carried out to information, wherein, described information at least comprises temporal information and/or positional information, and described positional information changes with described temporal information; Estimate module, be configured to analyze the variation tendency of described positional information, estimate that described user is in the residing position of special time; Pushing module, is configured to position on the estimation and the time response of described special time and obtains and described user-dependent message, and push.
Alternatively, described fixed time section comprise following one of at least: the not same time period of same date; Of even date different time sections; Carry out according to the identical or different time period of the definite assigned operation of the time response of described special time.
Alternatively, described expectation module is also configured to: if described special time does not relate to the assigned operation definite according to the time response of described special time, if described user at the appointed time maintains fixed position in section, estimate that described user still maintains described fixed position at described special time; If described user at the appointed time appears on diverse location in section, analyze the translational speed between change direction and last adjacent two location points of described positional information, estimate the residing position of described user's special time; If described special time relates to the assigned operation definite according to the time response of described special time, according to the time response of described special time, estimate that the position described in described user's special time is: near at the appointed time can carry out described assigned operation the final position occurring of section described user position.
Alternatively, described expectation module is also configured to: if described user at the appointed time appears on diverse location in section, estimate that described user is the most close with the described user position that at the appointed time section finally occurs in residing position, special time place.
Alternatively, described pushing module is also configured to: position on the estimation, and the time response of described special time, obtain all alive messages that user in specified scope, described can participate at described special time.
Alternatively, described pushing module is also configured to: in the time pushing alive messages, and the preferential propelling movement alive messages relevant to described assigned operation.
Can be at the appointed time user be carried out to information in section according to the embodiment of the present invention, comprise the positional information of collecting user's temporal information and/or changing along with temporal information.Collect after user profile, the variation tendency of analysis user positional information, and estimate that user is in the residing position of special time, and then position that can be on the estimation and the time response of special time obtain and user-dependent message, and push.For example, within a week, user is carried out to information, the information collected shows that at ten two at the noon on user Monday to Friday is all in the cuisine variety street of going the same way greatly, and at ten two at the noon on Sun. on Saturday is all in the residential block on bamboo grove road.Variation tendency that can root system customer position information, estimate that user is in an ensuing week, ten two residing positions at noon of MONDAY to FRIDAY should be the cuisine variety street of going the same way greatly, and at ten two at the noon on Sun. on Saturday should be in the residential block on bamboo grove road.Position on the estimation and this special time of points at noons 12 (being common user's dinner hour) are to user's PUSH message.To Friday, can push the action message in restaurant or other users' recommendation information in the cuisine variety street of going the same way greatly on Monday to user, and on Sun. on Saturday, can push to user action message of each take-away etc.
Message push of the prior art lacks specific aim and cannot upgrade according to user profile in time, cause user to experience poor, and the embodiment of the present invention can be according to the collection to user profile, and to the further analysis of information of collecting, obtain and user-dependent message, owing to analyzing separately per family for arbitrary use, solve PUSH message in prior art and lacked problem targetedly, and according to the user profile of collecting is analyzed, estimate, and then get with user-dependent message and push, solve the problem that in prior art, PUSH message cannot upgrade in time according to user's information, need to carry out message push according to user more efficiently, the loaded down with trivial details step of avoiding user to search for the message of needs, save user time, and promote user experience.
Above-mentioned explanation is only the general introduction of technical solution of the present invention, in order to better understand technological means of the present invention, and can be implemented according to the content of instructions, and for above and other objects of the present invention, feature and advantage can be become apparent, below especially exemplified by the specific embodiment of the present invention.
According to the detailed description to the specific embodiment of the invention by reference to the accompanying drawings below, those skilled in the art will understand above-mentioned and other objects, advantage and feature of the present invention more.
Brief description of the drawings
By reading below detailed description of the preferred embodiment, various other advantage and benefits will become cheer and bright for those of ordinary skill in the art.Accompanying drawing is only for the object of preferred implementation is shown, and do not think limitation of the present invention.And in whole accompanying drawing, represent identical parts by identical reference symbol.In the accompanying drawings:
Fig. 1 shows the processing flow chart of information push method according to an embodiment of the invention;
Fig. 2 shows the schematic diagram of the change direction of analysis position information in accordance with a preferred embodiment of the present invention;
Fig. 3 shows according to the schematic diagram of the change direction of the analysis position information of another preferred embodiment of the present invention;
Fig. 4 shows the interface schematic diagram of propelling movement food and drink message in accordance with a preferred embodiment of the present invention;
Fig. 5 shows the interface schematic diagram of propelling movement film ticket message in accordance with a preferred embodiment of the present invention; And
Fig. 6 shows the structural representation of message push device according to an embodiment of the invention.
Embodiment
Exemplary embodiment of the present disclosure is described below with reference to accompanying drawings in more detail.Although shown exemplary embodiment of the present disclosure in accompanying drawing, but should be appreciated that and can realize the disclosure and the embodiment that should do not set forth limits here with various forms.On the contrary, it is in order more thoroughly to understand the disclosure that these embodiment are provided, and can be by the those skilled in the art that conveys to complete the scope of the present disclosure.
In correlation technique, mention, along with scientific and technological progress, user has had higher requirement for the concrete and personalization of the message pushing, and because the reasons such as user profile source deficiency cause message push technology cannot ensure the specific aim of the message pushing and upgrading in time to the message pushing, and then cannot meet the requirements at the higher level of user to the message pushing, cause user to experience poor.
For solving the problems of the technologies described above, the embodiment of the present invention provides a kind of information push method.Fig. 1 shows the processing flow chart of information push method according to an embodiment of the invention.Referring to Fig. 1, this flow process at least comprises that step S102 is to step S106.As shown in the step S102 in Fig. 1, at the appointed time in section, user is carried out to information.Preferably, the positional information that the information of collection at least comprises temporal information and/or changes along with temporal information.After collecting user's information, execution step S104, the variation tendency of analysis position information, and estimate that user is in the residing position of special time.After information to user is collected, analyzed, position on the estimation and the time response of special time are obtained and user-dependent message, and propelling movement (being step S106).
Can be at the appointed time user be carried out to information in section according to the embodiment of the present invention, comprise the positional information of collecting user's temporal information and/or changing along with temporal information.Collect after user profile, the variation tendency of analysis user positional information, and estimate that user is in the residing position of special time, and then position that can be on the estimation and the time response of special time obtain and user-dependent message, and push.For example, within a week, user is carried out to information, the information collected shows that at ten two at the noon on user Monday to Friday is all in the cuisine variety street of going the same way greatly, and at ten two at the noon on Sun. on Saturday is all in the residential block on bamboo grove road.Variation tendency that can root system customer position information, estimate that user is in an ensuing week, ten two residing positions at noon of MONDAY to FRIDAY should be the cuisine variety street of going the same way greatly, and at ten two at the noon on Sun. on Saturday should be in the residential block on bamboo grove road.Position on the estimation and this special time of points at noons 12 (being common user's dinner hour) are to user's PUSH message.To Friday, can push the action message in restaurant or other users' recommendation information in the cuisine variety street of going the same way greatly on Monday to user, and on Sun. on Saturday, can push to user action message of each take-away etc.
Message push of the prior art lacks specific aim and cannot upgrade according to user profile in time, cause user to experience poor, and the embodiment of the present invention can be according to the collection to user profile, and to the further analysis of information of collecting, obtain and user-dependent message, owing to analyzing separately per family for arbitrary use, solve PUSH message in prior art and lacked problem targetedly, and according to the user profile of collecting is analyzed, estimate, and then get with user-dependent message and push, solve the problem that in prior art, PUSH message cannot upgrade in time according to user's information, need to carry out message push according to user more efficiently, the loaded down with trivial details step of avoiding user to search for the message of needs, save user time, and promote user experience.
Above mention, the embodiment of the present invention is at the appointed time carried out information to user in section, and according to the analysis to the information of collecting, estimates user's position, and then can obtain and user-dependent message, and push.For ensureing that PUSH message can upgrade in time according to user profile, and ensure that PUSH message is pointed, more rationally push the message that user needs, fixed time section in the embodiment of the present invention can be same time period of same date not, can be of even date different time sections, can also be the identical or different time period that user carries out the assigned operation definite according to the time response of special time.
Now preferably the fixed time section in mentioned above, the embodiment of the present invention is introduced for example.
In the time that fixed time section is the same time period of not same date, for example, within the same time period of same date not, user being carried out to information, can be that Monday in some weeks is to Sun., be that in different 7 days, the 8.00am to 12.00 pm of every day carries out information to user.As, collect the positional information of user's Monday to 8 o'clock to 9 o'clock every morning of Friday for to advance from South Road, Haidian to North Road, Haidian, and 9 o'clock every mornings to 12 dot position informations are fixed on mansion five floor in No. 2X, North Road, Haidian, and user's 8 a.m. on two days Sun. on Saturday is to all residential blocks of No. 1X at South Road, Haidian of 12 noon.
Again for example, within the same time period of same date not, user being carried out to information, can be that the 2 pm to 5 of every day is carried out information to user in 30 days of some month.As, collect user at all mansion five floor of No. 2X in Haidian Lu of 2 pm to 5 of the every workday in a middle of the month (being that the Monday in each week is to Friday), and the 2 pm to 5 on each Saturday of one month is all at each cinema of diverse location.
In the time that fixed time section is of even date different time sections, for example, in of even date different time sections, user is carried out to information, can be within this day on June 12 (Thursday), choose 7 o'clock to 9 o'clock morning, at 11 at noon, carried out information to user in the 3 o'clock to 6 o'clock afternoon and at 8 o'clock in evening to 10 o'clock 4 time periods to 2 pm.As, collect the positional information in 7 o'clock to 9 o'clock morning of user for to advance from South Road, Haidian to North Road, Haidian, noon, 11 positional informations to 2 pm were cuisine variety street, North Road, Haidian, the positional information in 3 o'clock to 6 o'clock afternoon is mansion five floor in No. 2X, North Road, Haidian, and the positional information in 8 o'clock to 10 o'clock evening is the gymnasium at No. 1XX, South Road, Haidian.
Again for example, in of even date different time sections, user is carried out to information, can be within this day on June 15 (Sun.), choose at 9 o'clock in the morning to 11,12 noon is to 2 pm, at 6 in evening and at 8 o'clock in evening to 10 o'clock 4 time periods, user carried out to information at 3 in afternoon.As, collect user at 9 o'clock in morning to 11 positional information and be the residential block at No. 1X, South Road, Haidian, 12 noon is to all kinds of restaurants or cuisine variety street or snack bar that the positional information of 2 pm is diverse location, at 3 in afternoon is to each cinema that evening, the positional information of 6 was diverse location, and the positional information in 8 o'clock to 10 o'clock evening is similarly the residential block at No. 1X, South Road, Haidian.
When fixed time section is that user is while carrying out identical or different time period of the assigned operation definite according to the time response of special time, for example, user profile is collected, and obtaining user profile is every two months, the information of the barber shop that is different addresses by the position of collecting user.Again for example, user profile being collected, obtain the random fortnight six in every month, is the information of woman's health guild hall at No. 1XX, South Road, Haidian by the position of collecting user.
According to the introduction to preferred fixed time section in the embodiment of the present invention, the embodiment of the present invention is carried out the collection of information to user in each fixed time section, can ensure to obtain user profile more accurately, and then can carry out in the residing position of special time according to the user's information of collecting rationally estimating efficiently, and push in time the message that user needs, promote user and experience.
After at the appointed time user being carried out to information in section, the embodiment of the present invention can analysis position information, and according to analysis result expectation user in the residing position of special time.Particularly, when the information of collecting is analyzed, if special time does not relate to the assigned operation definite according to the time response of special time, and user at the appointed time section in maintain fixed position, estimate that user still maintains fixed position at special time.For example, according to the user's who collects information is analyzed, obtain user the 12 noon of the every workday of one month to afternoon the positional information of 1 all in the cuisine variety street in North Road, Haidian, and, according to the user's who collects information is analyzed, do not relate to user the 12 noon of every workday at 1 in afternoon and watch film behavior (i.e. not relating to the assigned operation definite according to the time response of special time in this time period) every twice health maintenance behavior of bimestrial have one's hair cut behavior and/or user every month and/or each week of user, in addition, the user who collects the same day positional information of 12 be still the cuisine variety street in North Road, Haidian, estimate that user is 12 cuisine variety streets that still maintain this North Road, Haidian at 1 in afternoon.
Again for example, according to the user profile of collecting is analyzed, obtain user at all mansion five floor of No. 2X in North Road, Haidian in 9 o'clock to the 11 o'clock morning of the every workday of one month, and at noon 12 to afternoon the positional information of 1 all in the cuisine variety street in North Road, Haidian, and the same one exemplifies, the 12 noon of every workday does not relate to the assigned operation definite according to the time response of special time to 1 this time period of afternoon, if collect the positional information in 9 o'clock to the 11 o'clock morning on the same day of user and be mansion five floor in No. 2X, North Road, Haidian, can estimate that user still maintains the cuisine variety street in this North Road, Haidian at the 12 noon on the same day to the position in 1 this time period of afternoon.
Exemplify from above two, when special time does not relate to the assigned operation definite according to the time response of special time, determine that user maintains fixed position in special time, and/or definite user while maintaining the ad-hoc location of expectation within a upper time period of special time, all can estimate that user still maintains fixed position at special time.
When special time does not relate to the assigned operation definite according to the time response of special time, and user at the appointed time appears on diverse location in section, the translational speed between the change direction of embodiment of the present invention analysis position information and last adjacent two location points, estimates residing position in user's special time.For example, Fig. 2 shows the schematic diagram of the change direction of analysis position information in accordance with a preferred embodiment of the present invention.In upper example, mention, according to the user's who collects information is analyzed, obtain user is No. 2X, North Road, Haidian mansion five floor in the positional information in 9 o'clock to the 11 o'clock morning of the every workday of one month, and do not relate to user 9 o'clock to the 11 o'clock morning of every workday and watch film behavior (i.e. not relating to the assigned operation definite according to the time response of special time in this time period) every twice health maintenance behavior of bimestrial have one's hair cut behavior and/or user every month and/or each week of user, be No. 3X, the Temple of Heaven road and collect user in the positional information in 10: 45 morning of the same day, analysis user from starting point " residential block that No. 1X, South Road, Haidian " change direction to current location " No. 3X, the Temple of Heaven road " as shown in Figure 2 in the location point of " residential block that No. 1X, South Road, Haidian " point to shown in the arrow of location point on " No. 3X, the Temple of Heaven road ".In addition, analyze the translational speed between " residential block that No. 1X, South Road, Haidian " to " No. 3X, the Temple of Heaven road " two location points, can estimate user at noon 12 to the positional information in 1 this time period of afternoon be the location point of " Bank of China " shown in Fig. 2.It should be noted that, translational speed in the embodiment of the present invention between the change direction of analysis position information and last adjacent two location points, estimate that the residing position of user's special time obtaining can be the physical location obtaining according to analysis, the landmark of the physical location that can also obtain according to analysis, the embodiment of the present invention is not limited this.
Again for example, as shown in Figure 3 according to the schematic diagram of the change direction of the analysis position information of another preferred embodiment of the present invention, according to the user's who collects information is analyzed, obtain user is No. 2X, North Road, Haidian mansion five floor in the positional information in 9 o'clock to the 11 o'clock morning of the every workday of one month, and in this time period, do not relate to the assigned operation definite according to the time response of special time, be location point 5 and collect user in the positional information in 10: 45 morning of the same day, the change direction to current location " location point 5 " is as shown in Figure 3 from starting point " residential block that No. 1X, South Road, Haidian " for analysis user.Wherein, between diverse location point, the direction of arrow represents the change direction of positional information, and the length of arrow represents the length (length is longer represents that location point spacing is far away) of location point spacing.According to the analysis of the change direction of the positional information to user, the positional information that gets user occurs that every 30 minutes first power is to variation, can be learnt by Fig. 3, the direction of user's positional information is changed to: from " residential block that No. 1X, South Road, Haidian " location point, and in-position point 1 after 30 minutes; Bend to right, through 30 minutes in-position points 2; Turn left, through 30 minutes in-position points 3; Bend to right, through 30 minutes in-position points 4; Turn left, through within 30 minutes, reaching location point 5.The change direction that is customer position information is: bend to right-turn left-bend to right-turn left.Therefore, can estimate that, from location point 5, user will bend to right.And, according to user, from location point 4 to location point 5 30 minutes consuming time, and in Fig. 3, the distance between location point 4 and location point 5 can obtain user in the translational speed between location point 4 and location point 5 (i.e. translational speed between last adjacent two location points).The change direction of the positional information obtaining according to analysis and translational speed, the embodiment of the present invention can estimate user at noon 12 to the positional information in 1 this time period of afternoon be location point 6, as shown in Figure 3.It should be noted that, the length of arrow between location point 4 shown in Fig. 3 and location point 5, and between location point 5 and location point 6, the length of arrow is identical, represents the location point 6 that expectation obtains, and the distance between location point 5 is identical with distance between location point 4 and location point 5.
To when the variation tendency of analysis user positional information, if do not relate to the assigned operation definite according to the time response of special time in special time, estimate that user introduces in the process of the residing position of special time above.In the time relating to according to the definite assigned operation of the time response of special time in special time, the embodiment of the present invention, according to the time response of special time, estimates that the position of user's special time is: near can carry out assigned operation the final position occurring of user's fixed time section position.Now with a specific embodiment, this expectation process is received.
For example, in the time estimating between 3 o'clock to the 5 o'clock afternoon of user on Sun. residing position, according to the information within the same time period of same date not, user being carried out, analysis obtains the cinema that the positional information in user's 2 pm to 5 this time period on each Sun. is each diverse location, be the amusement and recreation time that at 3 o'clock in afternoon, the time response to 5 o'clock these special times was user on Sunday, the assigned operation relating to is that film is watched behavior.According to the above analysis of at 3 o'clock in afternoon to 5 o'clock these special times to Sun., and in 1 o'clock to 3 o'clock Sunday afternoon this fixed time section, collect user, the positional information of 2: 50 is " shopping center, hippocampus road ", can estimate user in the afternoon the position of 3 o'clock to 5 o'clock be the cinema in shopping center, hippocampus road.
In addition, in the embodiment of the present invention, if user at the appointed time appears on diverse location in section, estimate that user residing position in special time is the most close with the user position that at the appointed time section finally occurs.For example, when not relating to the assigned operation definite according to the time response of special time in user's special time, and the change direction of user's positional information does not have unalterable rules, cannot be according to the translational speed between the change direction of location information and last adjacent two location points, the residing position of user's special time is accurately estimated, the embodiment of the present invention directly estimates that user residing position in special time is the most close with the user position that at the appointed time section finally occurs.Again for example, when relating to the assigned operation definite according to the time response of special time in user's special time, when according to user's the positional information of collecting, fixed time section user can not find the position that can carry out assigned operation near the final position occurring, the embodiment of the present invention directly estimates that user residing position in special time is the most close with the user position that at the appointed time section finally occurs.
Above, in the embodiment of the present invention, analyze according to the temporal information to the user who collects in fixed time section and/or positional information, and estimate that user introduces in the process of the residing position of special time.In process flow diagram shown in Fig. 1, mention, (being step S104) afterwards in the residing position of special time to predict user, position on the estimation and the time response of special time are obtained and user-dependent message, and propelling movement (being step S106).Preferably, in the embodiment of the present invention, position on the estimation, and the time response of special time, obtain all alive messages in specified scope, that user can participate at special time, and, when special time is while carrying out the time point of formulating operation, in the time pushing alive messages, the preferential propelling movement alive messages relevant to assigned operation.Now provide preferred embodiment to be introduced " obtain related news, and push " this process.
Embodiment mono-
According to the user's who collects information is analyzed, obtain user the 12 noon of the every workday of one month to afternoon the positional information of 1 all in the cuisine variety street in North Road, Haidian, and, according to the user's who collects information is analyzed, do not relate to user the 12 noon of every workday at 1 in afternoon and watch film behavior (i.e. not relating to the assigned operation definite according to the time response of special time in this time period) every twice health maintenance behavior of bimestrial have one's hair cut behavior and/or user every month and/or each week of user, in addition, the user who collects the same day positional information of 12 be still the cuisine variety street in North Road, Haidian, estimate that user is 12 cuisine variety streets that still maintain this North Road, Haidian at 1 in afternoon.After expecting user the positional information of 1 being the cuisine variety street in North Road, Haidian to afternoon at 12, according to 12 to afternoon 1 this special time time response obtain the related news such as cuisines information that restaurant's action message of cuisine variety street, North Road, Haidian or other users recommend for " lunchtime ", and push.
For example, 12 time, PUSH message is to user at noon.Fig. 4 shows the interface schematic diagram of propelling movement food and drink message in accordance with a preferred embodiment of the present invention.Referring to Fig. 4, the embodiment of the present invention can be on the estimation user's position (being the cuisine variety street in North Road, Haidian) PUSH message " No. 23, cuisine variety street, North Road, Haidian on the 12nd in June 3 to June Lee remember fried shredded pancake buy fried shredded pancake and send syrup of plum " and message " June 7 was to June 9; No. 18, cuisine variety street, North Road, Haidian, the yellow stewing duck rice opening big discount whole audience eight foldings ".In addition, the embodiment of the present invention can preferably provide the button of the more PUSH message of demonstration below the interface of PUSH message, " cuisine variety street periphery food and drink alive messages " as shown in Figure 4.When user clicks this " cuisine variety street periphery food and drink alive messages " button, show the alive messages of food and drink class arbitrarily such as periphery restaurant, cuisine variety street or hotel or snack street etc., select applicable lunch for user according to personal like or preferential activity, can also show that snack or restaurant or the meal etc. of the cuisine variety street periphery that other users recommend comment on message arbitrarily, so that user can select more delicious lunch, promote user and experience.
It should be noted that, in the time of PUSH message, the embodiment of the present invention can push all alive messages in specified scope, that user can participate at special time.For example, in embodiment mono-, can also push near the barber shop's alive messages in cuisine variety street, North Road, Haidian or the alive messages of pastry shop.But when special time is the time point of carrying out assigned operation, the preferential propelling movement alive messages relevant to assigned operation, it is the time point that the special time " select 12 noon to afternoon 1 " in embodiment mono-" carries out lunch " for assigned operation, therefore in the time pushing alive messages, preferentially push the alive messages of food and drink class.
Embodiment bis-
According to the information within the same time period of same date not, user being carried out, analysis obtains the cinema that the positional information in user's 2 pm to 5 this time period on each Sun. is each diverse location, be the amusement and recreation time that at 3 o'clock in afternoon, the time response to 5 o'clock these special times was user on Sun., the assigned operation relating to is that film is watched behavior.According to the above analysis of at 3 o'clock in afternoon to 5 o'clock these special times to Sun., and in 1 o'clock to 3 o'clock Sunday afternoon this fixed time section, collect user, the positional information of 2: 50 is " shopping center, hippocampus road ", can obtain shopping center, hippocampus road neighbouring movie theatre or film and show information, and push.Fig. 5 shows the interface schematic diagram of propelling movement film ticket message in accordance with a preferred embodiment of the present invention.Referring to Fig. 5, position (being shopping center, hippocampus road) on the estimation and the time response of special time (3 o'clock to the 5 o'clock afternoon on Sun.) are film viewing time, the message pushing is " Building D, shopping center, the hippocampus road new cross film city of 3 floor buy any film two of film tickets send one barrel of middle portion of puffed rice ", and " city, hippocampus north of a road cinema film ticket purchases by group 2.3 and turns up, and watches up-to-date sheet for 26 yuan ".Wherein, city, hippocampus north of a road movie theatre is near cinema shopping center, hippocampus road, when user clicks " checking route " button of this PUSH message below, can show user from current location the route schematic diagram to hippocampus North Road movie theatre.In addition, user can check near other relevant movie theatres shopping center, hippocampus road or the relevant information of film by clicking " other films purchase by group message " of interface below.
It should be noted that, the surface chart of the PUSH message of this preferred embodiment as shown in FIG. 4 and 5, the embodiment of the present invention can be according to the correlation attribute information of PUSH message (as the price of film ticket, the duration of food and drink activity) preferably PUSH message user is shown, as the position PUSH message nearest and that price is optimum that range of a signal in PUSH message is estimated is shown.In addition, preferably, user can arrange (as 2 PUSH message of each reception are set) to the number of the PUSH message of showing.
Based on the information push method that above each preferred embodiment provides, based on same inventive concept, the embodiment of the present invention provides a kind of message push device, to realize information push method.Fig. 6 shows the structural representation of message push device according to an embodiment of the invention.Referring to Fig. 6, the message push device of the embodiment of the present invention at least comprises: information module 610, expectation module 620 and pushing module 630.
Now introduce the annexation between each device of message push device or function and the each several part of composition of the embodiment of the present invention:
Information module 610, is configured at the appointed time in section, user be carried out to information, and wherein, information at least comprises temporal information and/or positional information, and positional information in time information changes.
Estimate module 620, be coupled with information module 610, be configured to the variation tendency of analysis position information, estimate that user is in the residing position of special time.
Pushing module 630, and estimates that module 620 is coupled, and is configured to position on the estimation and the time response of special time and obtains and user-dependent message, and push.
In a preferred embodiment, fixed time section comprise following one of at least: the not same time period of same date; Of even date different time sections; Carry out according to the identical or different time period of the definite assigned operation of the time response of special time.
In a preferred embodiment, estimate that module 620 is also configured to:
If special time does not relate to the assigned operation definite according to the time response of special time, if user at the appointed time maintains fixed position in section, estimate that user still maintains fixed position at special time; If user at the appointed time appears on diverse location in section, the translational speed between the change direction of analysis position information and last adjacent two location points, estimates the residing position of user's special time; If special time relates to the assigned operation definite according to the time response of special time, according to the time response of special time, estimate that the position of user's special time is: near can carry out assigned operation the user position that at the appointed time section finally occurs position.
In a preferred embodiment, estimate that module 620 is also configured to: if user at the appointed time appears on diverse location in section, estimate that user is the most close with the user position that at the appointed time section finally occurs in residing position, special time place.
In a preferred embodiment, pushing module 630 is also configured to: position on the estimation, and the time response of special time, obtain all alive messages in specified scope, that user can participate at special time.
In a preferred embodiment, pushing module 630 is also configured to: in the time pushing alive messages, and the preferential propelling movement alive messages relevant to assigned operation.
According to the combination of above-mentioned any one preferred embodiment or multiple preferred embodiments, the embodiment of the present invention can reach following beneficial effect:
Can be at the appointed time user be carried out to information in section according to the embodiment of the present invention, comprise the positional information of collecting user's temporal information and/or changing along with temporal information.Collect after user profile, the variation tendency of analysis user positional information, and estimate that user is in the residing position of special time, and then position that can be on the estimation and the time response of special time obtain and user-dependent message, and push.For example, within a week, user is carried out to information, the information collected shows that at ten two at the noon on user Monday to Friday is all in the cuisine variety street of going the same way greatly, and at ten two at the noon on Sun. on Saturday is all in the residential block on bamboo grove road.Variation tendency that can root system customer position information, estimate that user is in an ensuing week, ten two residing positions at noon of MONDAY to FRIDAY should be the cuisine variety street of going the same way greatly, and at ten two at the noon on Sun. on Saturday should be in the residential block on bamboo grove road.Position on the estimation and this special time of points at noons 12 (being common user's dinner hour) are to user's PUSH message.To Friday, can push the action message in restaurant or other users' recommendation information in the cuisine variety street of going the same way greatly on Monday to user, and on Sun. on Saturday, can push to user action message of each take-away etc.
Message push of the prior art lacks specific aim and cannot upgrade according to user profile in time, cause user to experience poor, and the embodiment of the present invention can be according to the collection to user profile, and to the further analysis of information of collecting, obtain and user-dependent message, owing to analyzing separately per family for arbitrary use, solve PUSH message in prior art and lacked problem targetedly, and according to the user profile of collecting is analyzed, estimate, and then get with user-dependent message and push, solve the problem that in prior art, PUSH message cannot upgrade in time according to user's information, need to carry out message push according to user more efficiently, the loaded down with trivial details step of avoiding user to search for the message of needs, save user time, and promote user experience.
In the instructions that provided herein, a large amount of details are described.But, can understand, embodiments of the invention can be put into practice in the situation that there is no these details.In some instances, be not shown specifically known method, structure and technology, so that not fuzzy understanding of this description.
Similarly, be to be understood that, in order to simplify the disclosure and to help to understand one or more in each inventive aspect, in the above in the description of exemplary embodiment of the present invention, each feature of the present invention is grouped together into single embodiment, figure or sometimes in its description.But, the method for the disclosure should be construed to the following intention of reflection: the present invention for required protection requires than the more feature of feature of clearly recording in each claim.Or rather, as reflected in claims below, inventive aspect is to be less than all features of disclosed single embodiment above.Therefore, claims of following embodiment are incorporated to this embodiment thus clearly, and wherein each claim itself is as independent embodiment of the present invention.
Those skilled in the art are appreciated that and can the module in the equipment in embodiment are adaptively changed and they are arranged in one or more equipment different from this embodiment.Module in embodiment or unit or assembly can be combined into a module or unit or assembly, and can put them in addition multiple submodules or subelement or sub-component.At least some in such feature and/or process or unit are mutually repelling, and can adopt any combination to combine all processes or the unit of disclosed all features in this instructions (comprising claim, summary and the accompanying drawing followed) and disclosed any method like this or equipment.Unless clearly statement in addition, in this instructions (comprising claim, summary and the accompanying drawing followed) disclosed each feature can be by providing identical, be equal to or the alternative features of similar object replaces.
In addition, those skilled in the art can understand, although embodiment more described herein comprise some feature instead of further feature included in other embodiment, the combination of the feature of different embodiment means within scope of the present invention and forms different embodiment.For example, in claims, the one of any of embodiment required for protection can be used with array mode arbitrarily.
All parts embodiment of the present invention can realize with hardware, or realizes with the software module of moving on one or more processor, or realizes with their combination.It will be understood by those of skill in the art that and can use in practice microprocessor or digital signal processor (DSP) to realize the some or all functions according to the some or all parts in the device of the embodiment of the present invention or equipment.The present invention can also be embodied as part or all equipment or the device program (for example, computer program and computer program) for carrying out method as described herein.Realizing program of the present invention and can be stored on computer-readable medium like this, or can there is the form of one or more signal.Such signal can be downloaded and obtain from internet website, or provides on carrier signal, or provides with any other form.
It should be noted above-described embodiment the present invention will be described instead of limit the invention, and those skilled in the art can design alternative embodiment in the case of not departing from the scope of claims.In the claims, any reference symbol between bracket should be configured to limitations on claims.Word " comprises " not to be got rid of existence and is not listed as element or step in the claims.Being positioned at word " " before element or " one " does not get rid of and has multiple such elements.The present invention can be by means of including the hardware of some different elements and realizing by means of the computing machine of suitably programming.In the unit claim of having enumerated some devices, several in these devices can be to carry out imbody by same hardware branch.The use of word first, second and C grade does not represent any order.Can be title by these word explanations.
So far, those skilled in the art will recognize that, illustrate and described of the present invention multiple exemplary embodiment although detailed herein, but, without departing from the spirit and scope of the present invention, still can directly determine or derive many other modification or the amendment that meet the principle of the invention according to content disclosed by the invention.Therefore, scope of the present invention should be understood and regard as and cover all these other modification or amendments.
The embodiment of the invention also discloses A1, a kind of information push method, comprising:
At the appointed time in section, user is carried out to information, wherein, described information at least comprises temporal information and/or positional information, and described positional information changes with described temporal information;
Analyze the variation tendency of described positional information, estimate that described user is in the residing position of special time;
Position on the estimation and the time response of described special time are obtained and described user-dependent message, and push.
A2, according to the method described in A1, wherein, described fixed time section comprise following one of at least:
The not same time period of same date;
Of even date different time sections;
Carry out according to the identical or different time period of the definite assigned operation of the time response of described special time.
A3, according to the method described in A1, wherein, analyze the variation tendency of described positional information, estimate that described user, in the residing position of special time, comprising:
If described special time does not relate to the assigned operation definite according to the time response of described special time,
If described user at the appointed time maintains fixed position in section, estimate that described user still maintains described fixed position at described special time;
If described user at the appointed time appears on diverse location in section, analyze the translational speed between change direction and last adjacent two location points of described positional information, estimate the residing position of described user's special time;
If described special time relates to the assigned operation definite according to the time response of described special time,
According to the time response of described special time, estimate that the position described in described user's special time is: near at the appointed time can carry out described assigned operation the final position occurring of section described user position.
A4, according to the method described in A1 to A3 any one, wherein, if described user at the appointed time appears on diverse location in section, estimate described user in special time residing position and described user at the appointed time the position of the final appearance of section is the most close.
A5, according to the method described in A1 to A4 any one, wherein, position on the estimation and the time response of described special time are obtained and described user-dependent message, comprising:
Position on the estimation, and the time response of described special time, obtain all alive messages that user in specified scope, described can participate at described special time.
A6, according to the method described in A5, wherein, if described special time is to carry out the time point of assigned operation, also comprise:
In the time pushing alive messages, the preferential propelling movement alive messages relevant to described assigned operation.
The embodiment of the invention also discloses B7, a kind of message push device, comprising:
Information module, is configured at the appointed time in section, user be carried out to information, and wherein, described information at least comprises temporal information and/or positional information, and described positional information changes with described temporal information;
Estimate module, be configured to analyze the variation tendency of described positional information, estimate that described user is in the residing position of special time;
Pushing module, is configured to position on the estimation and the time response of described special time and obtains and described user-dependent message, and push.
B8, according to the device described in B7, wherein, described fixed time section comprise following one of at least:
The not same time period of same date;
Of even date different time sections;
Carry out according to the identical or different time period of the definite assigned operation of the time response of described special time.
B9, according to the device described in B7, wherein, described expectation module is also configured to:
If described special time does not relate to the assigned operation definite according to the time response of described special time,
If described user at the appointed time maintains fixed position in section, estimate that described user still maintains described fixed position at described special time;
If described user at the appointed time appears on diverse location in section, analyze the translational speed between change direction and last adjacent two location points of described positional information, estimate the residing position of described user's special time;
If described special time relates to the assigned operation definite according to the time response of described special time,
According to the time response of described special time, estimate that the position described in described user's special time is: near at the appointed time can carry out described assigned operation the final position occurring of section described user position.
B10, according to the device described in B7 to B9 any one, wherein, described expectation module is also configured to:
If described user at the appointed time appears on diverse location in section, estimate that described user is the most close with the described user position that at the appointed time section finally occurs in residing position, special time place.
B11, according to the device described in B7 to B10 any one, wherein, described pushing module is also configured to:
Position on the estimation, and the time response of described special time, obtain all alive messages that user in specified scope, described can participate at described special time.
B12, according to the device described in B11, wherein, described pushing module is also configured to: pushing when alive messages, preferentially push the alive messages relevant to described assigned operation.
Claims (10)
1. an information push method, comprising:
At the appointed time in section, user is carried out to information, wherein, described information at least comprises temporal information and/or positional information, and described positional information changes with described temporal information;
Analyze the variation tendency of described positional information, estimate that described user is in the residing position of special time;
Position on the estimation and the time response of described special time are obtained and described user-dependent message, and push.
2. method according to claim 1, wherein, described fixed time section comprise following one of at least:
The not same time period of same date;
Of even date different time sections;
Carry out according to the identical or different time period of the definite assigned operation of the time response of described special time.
3. method according to claim 1, wherein, analyzes the variation tendency of described positional information, estimates that described user, in the residing position of special time, comprising:
If described special time does not relate to the assigned operation definite according to the time response of described special time,
If described user at the appointed time maintains fixed position in section, estimate that described user still maintains described fixed position at described special time;
If described user at the appointed time appears on diverse location in section, analyze the translational speed between change direction and last adjacent two location points of described positional information, estimate the residing position of described user's special time;
If described special time relates to the assigned operation definite according to the time response of described special time,
According to the time response of described special time, estimate that the position described in described user's special time is: near at the appointed time can carry out described assigned operation the final position occurring of section described user position.
4. according to the method described in claims 1 to 3 any one, wherein, if described user at the appointed time appears on diverse location in section, estimate that described user residing position in special time is the most close with the described user position that at the appointed time section finally occurs.
5. according to the method described in claim 1 to 4 any one, wherein, position on the estimation and the time response of described special time are obtained and described user-dependent message, comprising:
Position on the estimation, and the time response of described special time, obtain all alive messages that user in specified scope, described can participate at described special time.
6. method according to claim 5, wherein, if described special time is the time point of carrying out assigned operation, also comprises:
In the time pushing alive messages, the preferential propelling movement alive messages relevant to described assigned operation.
7. a message push device, comprising:
Information module, is configured at the appointed time in section, user be carried out to information, and wherein, described information at least comprises temporal information and/or positional information, and described positional information changes with described temporal information;
Estimate module, be configured to analyze the variation tendency of described positional information, estimate that described user is in the residing position of special time;
Pushing module, is configured to position on the estimation and the time response of described special time and obtains and described user-dependent message, and push.
8. device according to claim 7, wherein, described fixed time section comprise following one of at least:
The not same time period of same date;
Of even date different time sections;
Carry out according to the identical or different time period of the definite assigned operation of the time response of described special time.
9. device according to claim 7, wherein, described expectation module is also configured to:
If described special time does not relate to the assigned operation definite according to the time response of described special time,
If described user at the appointed time maintains fixed position in section, estimate that described user still maintains described fixed position at described special time;
If described user at the appointed time appears on diverse location in section, analyze the translational speed between change direction and last adjacent two location points of described positional information, estimate the residing position of described user's special time;
If described special time relates to the assigned operation definite according to the time response of described special time,
According to the time response of described special time, estimate that the position described in described user's special time is: near at the appointed time can carry out described assigned operation the final position occurring of section described user position.
10. according to the device described in claim 7 to 9 any one, wherein, described expectation module is also configured to:
If described user at the appointed time appears on diverse location in section, estimate that described user is the most close with the described user position that at the appointed time section finally occurs in residing position, special time place.
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