CN104007964A - Method and device for advertising management in application program - Google Patents
Method and device for advertising management in application program Download PDFInfo
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Abstract
The invention provides a method and device for advertising management in an application program. The method includes the steps that window information of a window in the application program is obtained; when the window is judged to be a visible window according to the window information, the content of the window is extracted; whether the content of the window is an advertisement or not is judged; if the content of the window is judged to be the advertisement, and when the window in the application program is triggered, the window is set in a preset mode. According to the method, the advertisement window popping out can be automatically recognized, a user can be assisted in conducting processing so that the user can be prevented from being interfered by the advertisement window, and the user experience is promoted.
Description
Technical field
The present invention relates to field of computer technology, relate in particular to the method and apparatus of advertising management in a kind of application program.
Background technology
Along with popularizing of electronic technology and computer technology, in personal computer, smart mobile phone, panel computer etc., installable application program is also more and more, these application programs are no longer simple functional applications, also may be mingled with and variously take profit and be the advertisement of object, after installation or in use procedure, can eject frequently various advertisements, user has been formed to serious bothering.
In correlation technique, can inform simply that certain application program of user can pop-up advertisement, but the advertisement that user ejects certain application program still know nothing, therefore to user, formed serious bothering.
Summary of the invention
The present invention is intended to solve at least to a certain extent one of technical matters in correlation technique.
For this reason, first object of the present invention is to propose the method for advertising management in a kind of application program.The method can be identified the advertisement windows of ejection automatically, and helps user to process, and makes user not be subject to the interference of advertisement windows, promotes user and experiences.
Second object of the present invention is to propose the device of advertising management in a kind of application program.
To achieve these goals, the method for advertising management in the application program of first aspect present invention embodiment, comprising: the window information that obtains window in application program; When judging that according to described window information described window is visual windows, extract the content of described window; Whether the content that judges described window is advertisement; And if the content that judges described window is advertisement,, when described in described application program, window is triggered, described window is set with predetermined manner.
The method of advertising management in the application program of the embodiment of the present invention, in application program during pop-up window, catch window information, and when being visual windows according to window information judgement window, extract the content of window, and whether the content of definite window is advertisement, thereby can automatically identify the advertisement windows of ejection, and help user to process, such as closing advertisement windows etc., make user not be subject to the interference of advertisement windows, promote user and experience.
To achieve these goals, the device of advertising management in the application program of second aspect present invention embodiment, comprising: the first acquisition module, for obtaining the window information of application program window; Extraction module, for when judging that according to described window information described window is visual windows, extracts the content of described window; Judge module, for judging whether the content of described window is advertisement; And setting module, if judge that for described judge module the content of described window is advertisement,, when window is triggered described in described application program, sets described window with predetermined manner.
The square law device of advertising management in the application program of the embodiment of the present invention, in application program during pop-up window, catch window information, and when being visual windows according to window information judgement window, extract the content of window, and whether the content of definite window is advertisement, thereby can automatically identify the advertisement windows of ejection, and help user to process, such as closing advertisement windows etc., make user not be subject to the interference of advertisement windows, promote user and experience.
The aspect that the present invention is additional and advantage in the following description part provide, and part will become obviously from the following description, or recognize by practice of the present invention.
Accompanying drawing explanation
Above-mentioned and/or the additional aspect of the present invention and advantage will become from the following description of the accompanying drawings of embodiments and obviously and easily understand, wherein,
Fig. 1 is the process flow diagram of the method for advertising management in application program according to an embodiment of the invention;
Fig. 2 is the process flow diagram of the method for advertising management in application program in accordance with another embodiment of the present invention;
Fig. 3 is the structured flowchart of the device of advertising management in application program according to an embodiment of the invention;
Fig. 4 is the structured flowchart of the device of advertising management in application program in accordance with another embodiment of the present invention.
Embodiment
Describe embodiments of the invention below in detail, the example of described embodiment is shown in the drawings, and wherein same or similar label represents same or similar module or has the module of identical or similar functions from start to finish.Below by the embodiment being described with reference to the drawings, be exemplary, only for explaining the present invention, and can not be interpreted as limitation of the present invention.On the contrary, embodiments of the invention comprise spirit and all changes within the scope of intension, modification and the equivalent that falls into additional claims.
In description of the invention, it will be appreciated that, term " first ", " second " etc. are only for describing object, and can not be interpreted as indication or hint relative importance.In addition,, in description of the invention, except as otherwise noted, the implication of " a plurality of " is two or more.
In process flow diagram or any process of otherwise describing at this or method describe and can be understood to, represent to comprise that one or more is for realizing module, fragment or the part of code of executable instruction of the step of specific logical function or process, and the scope of the preferred embodiment of the present invention comprises other realization, wherein can be not according to order shown or that discuss, comprise according to related function by the mode of basic while or by contrary order, carry out function, this should be understood by embodiments of the invention person of ordinary skill in the field.
Below with reference to accompanying drawing, describe according to the method for advertising management in the application program of the embodiment of the present invention.
Fig. 1 is the process flow diagram of the method for advertising management in application program according to an embodiment of the invention.
As shown in Figure 1, in this application program, the method for advertising management comprises:
S101, obtains the window information of window in application program.
For example, window information can be window style, can also be other whether can judge window be the information of visual windows, to this, embodiments of the invention do not limit.
S102, when being visual windows according to window information judgement window, extracts the content of window.
For example, if when window information is window style, judge in window style whether possess visual attributes WS_VISIBLE, if so, judge that window is visual windows.Should be understood that above-mentioned example is only for illustrating, in practice, in application program, in window style, visual attributes can be diversified, and to this, embodiments of the invention do not limit.
In addition, the content of window can comprise application name, window class name, at least one in window title, window style, extensible stylesheet, the window's position information etc.
S103, judges whether the content of window is advertisement.
For example, judge whether the content of window meets the content of advertisement windows, will in subsequent embodiment, introduce in detail deterministic process.Wherein, if the content of judgement window is not advertisement, explanation is the normal window that application program ejects, and finishes, and does not process.
S104, if the content of judgement window is advertisement, when in application program, window is triggered, sets window with predetermined manner.
In one embodiment of the invention, with predetermined manner, window is set specifically and comprised: finish the process that window is corresponding or send and close message to window.Particularly, if the content of window is advertisement, user may need to close this window, now, can be according to the content obtaining processing rule of window, for example, if the corresponding process independently of this window, corresponding processing rule is directly to finish the process that window is corresponding, application programs is impact not, if the critical processes of the corresponding application program of this window, corresponding processing rule is to send and close message to window, to close window.Should be understood that above-mentioned example, only for illustrating, in practice, may have multiple processing rule according to the content of window, any method that can close advertisement windows is all applicable to embodiments of the invention.
The method of advertising management in the application program of the embodiment of the present invention, in application program during pop-up window, catch window information, and when being visual windows according to window information judgement window, extract the content of window, and whether the content of definite window is advertisement, thereby can automatically identify the advertisement windows of ejection, and help user to process, such as closing advertisement windows etc., make user not be subject to the interference of advertisement windows, promote user and experience.
Fig. 2 is the process flow diagram of the method for advertising management in application program in accordance with another embodiment of the present invention.
As shown in Figure 2, in this application program, the method for advertising management comprises:
S201, obtains the window information of window in application program.
For example, window information can be window style, can also be other whether can judge window be the information of visual windows, to this, embodiments of the invention do not limit.
S202, when being visual windows according to window information judgement window, extracts the content of window.
For example, if when window information is window style, judge in window style whether possess visual attributes WS_VISIBLE, if so, judge that window is visual windows.Should be understood that above-mentioned example is only for illustrating, in practice, in application program, in window style, visual attributes can be diversified, and to this, embodiments of the invention do not limit.
In addition, the content of window can comprise application name, window class name, at least one in window title, window style, extensible stylesheet, the window's position information etc.
S203, the characteristic information in the content of extraction window.
S204, mates with default advertisement rule base according to the characteristic information extracting.
Particularly, advertisement rule base comprises the rule of advertisement windows, these regular records the characteristic information of advertisement windows, in addition, the Chinese that can also comprise the characteristic information of advertisement windows in advertisement rule base is described and corresponding application name etc.
S205, if the characteristic information extracting mates with default advertisement rule base, the content that judges window is advertisement.Wherein, if the characteristic information extracting hits corresponding rule in advertisement rule base, the content that judges window is advertisement.
S206, if the content of judgement window is advertisement, obtains the displaying type of window.
S207, obtains corresponding sectional drawing information according to the displaying type of window.
Particularly, show that type comprises two kinds, a kind of is the static type of showing, for example, shows static map in window, and another kind is Dynamic Display type, for example, shows animation in window.
In one embodiment of the invention, if show that type be the static type of showing, further judge whether top set of window, and when judging window top set, the display area of window is carried out to sectional drawing, to obtain corresponding sectional drawing information.In addition, sectional drawing information can also be preserved.
In another embodiment of the present invention, if show that type is Dynamic Display type, according to Preset Time interval, the display area of window is carried out to sectional drawing, to obtain corresponding sectional drawing information.In addition, sectional drawing information can also be preserved.For example, every 400 milliseconds of sectional drawings once, cutting 10 is one group of sectional drawing, will organize sectional drawing more and preserve.
S208, obtains attribute information and/or advertisement description information that window is corresponding.
Wherein, at advertisement rule base, comprise the rule of advertisement windows, these rules have not only recorded the characteristic information of advertisement windows, the Chinese that can also comprise the characteristic information of advertisement windows is described and corresponding application name etc., can from advertisement rule base, directly obtain attribute information and/or the advertisement description information that window is corresponding.When therefore, S208 can be advertisement in the content of judgement window, carry out.
S209, when in application program, window is triggered, the convergent-divergent figure corresponding according to sectional drawing Information generation window, and show attribute information and/or advertisement description information.
Particularly, when in application program, window is triggered, user may need display advertisement window, so that obtain the source of advertisement windows, now the application program of pop-up advertisement window, progress information, attribute information and/or advertisement description information etc. can be shown, simultaneously corresponding according to sectional drawing Information generation window convergent-divergent figure, for example, if static, show type, can directly show the sectional drawing of nearest three times, if Dynamic Display type shows nearest three groups of sectional drawings, stroke Dynamic Graph is shown at every group of interval by 400 milliseconds.
S210, when convergent-divergent figure is triggered, recovers the displaying of window.
For example, when user clicks convergent-divergent figure, recover the displaying of window.
In one embodiment of the invention, S210 is optional.
The method of advertising management in the application program of the embodiment of the present invention, when the content of determining window is advertisement, obtain corresponding sectional drawing information, thereby the behavior of window is carried out to complete record, and obtain attribute information and/or advertisement description information that window is corresponding, sectional drawing information and corresponding attribute information and/or the advertisement description information of window can be showed to user, the scene in the time of can reducing advertisement ejection to user, and inform the accurate source of user advertising and the content of advertisement.
In order to realize above-described embodiment, embodiments of the invention also propose the device of advertising management in a kind of application program.Below with reference to accompanying drawing, describe according to the device of advertising management in the application program of the embodiment of the present invention.
Fig. 3 is the structured flowchart of the device of advertising management in application program according to an embodiment of the invention.
As shown in Figure 3, in this application program, the device 100 of advertising management comprises: the first acquisition module 110, extraction module 120, judge module 130 and setting module 140.
Particularly, the first acquisition module 110 for example, for obtaining the window information of application program window,, window information can be window style, can also be other whether can judge window be the information of visual windows, to this, embodiments of the invention do not limit.
Extraction module 120, for when being visual windows according to window information judgement window, extracts the content of window.For example, if when window information is window style, judge in window style whether possess visual attributes WS_VISIBLE, if so, judge that window is visual windows.Should be understood that above-mentioned example is only for illustrating, in practice, in application program, in window style, visual attributes can be diversified, and to this, embodiments of the invention do not limit.In addition, the content of window can comprise application name, window class name, at least one in window title, window style, extensible stylesheet, the window's position information etc.
Judge module 130 is for judging whether the content of window is advertisement.For example, judge whether the content of window meets the content of advertisement windows, will in subsequent embodiment, introduce in detail deterministic process.Wherein, if the content of judge module 130 judgement windows is not advertisement, explanation is the normal window that application program ejects, and finishes, and does not process.
When setting module 140 is advertisement for the content when judge module 130 judgement windows, when in application program, window is triggered, with predetermined manner, window is set.
In one embodiment of the invention, setting module 140 specifically for: finish the process that window is corresponding or send and close message to window.Particularly, if the content of window is advertisement, user may need to close this window, now, setting module 140 can be according to the content obtaining processing rule of window, for example, if the corresponding process independently of this window, corresponding processing rule is directly to finish the process that window is corresponding, application programs is impact not, if the critical processes of the corresponding application program of this window, corresponding processing rule is to send and close message to window, to close window.Should be understood that above-mentioned example, only for illustrating, in practice, may have multiple processing rule according to the content of window, any method that can close advertisement windows is all applicable to embodiments of the invention.
The device of advertising management in the application program of the embodiment of the present invention, in application program during pop-up window, catch window information, and when being visual windows according to window information judgement window, extract the content of window, and whether the content of definite window is advertisement, thereby can automatically identify the advertisement windows of ejection, and help user to process, such as closing advertisement windows etc., make user not be subject to the interference of advertisement windows, promote user and experience.
In one embodiment of the invention, judge module 130 specifically for: extract the characteristic information in the content of window, and mate with default advertisement rule base according to the characteristic information extracting, wherein, if the characteristic information extracting mates with default advertisement rule base, the content that judges window is advertisement.Particularly, advertisement rule base comprises the rule of advertisement windows, these regular records the characteristic information of advertisement windows, in addition, the Chinese that can also comprise the characteristic information of advertisement windows in advertisement rule base is described and corresponding application name etc., wherein, if the characteristic information extracting hits corresponding rule in advertisement rule base, the content that judges window is advertisement.
Fig. 4 is the structured flowchart of the device of advertising management in application program in accordance with another embodiment of the present invention.
As shown in Figure 4, in this application program, the device 100 of advertising management comprises: the first acquisition module 110, extraction module 120, judge module 130, setting module 140, sectional drawing module 150, the second acquisition module 160 and recovery module 170.
Particularly, sectional drawing module 150 is obtained the displaying type of window, and is obtained corresponding sectional drawing information according to the displaying type of window after being advertisement for the content at judgement window.Wherein, show that type comprises two kinds, a kind of is the static type of showing, for example, shows static map in window, and another kind is Dynamic Display type, for example, shows animation in window.
In one embodiment of the invention, if show that type is the static type of showing, sectional drawing module 150 specifically for: judge whether top set of window, and when judgement window top set, the display area of window is carried out to sectional drawing, to obtain corresponding sectional drawing information, in addition, sectional drawing information can also be preserved.
In another embodiment of the present invention, if show that type is Dynamic Display type, sectional drawing module 150 specifically for: according to Preset Time interval, the display area of window is carried out to sectional drawing, to obtain corresponding sectional drawing information.For example, every 400 milliseconds of sectional drawings once, cutting 10 is one group of sectional drawing, in addition, can also preserve organizing sectional drawing more.
In one embodiment of the invention, the second acquisition module 160 obtains attribute information and/or advertisement description information that window is corresponding after being advertisement for the content at judgement window.Wherein, wherein, at advertisement rule base, comprise the rule of advertisement windows, these rules have not only recorded the characteristic information of advertisement windows, the Chinese that can also comprise the characteristic information of advertisement windows is described and corresponding application name etc., and the second acquisition module 160 can directly obtain attribute information and/or the advertisement description information that window is corresponding from advertisement rule base.
In one embodiment of the invention, setting module 140 specifically for: when in application program, window is triggered, the convergent-divergent figure corresponding according to sectional drawing Information generation window, and show attribute information and/or advertisement description information.Particularly, when in application program, window is triggered, user may need display advertisement window, so that obtain the source of advertisement windows, now the application program of pop-up advertisement window, progress information, attribute information and/or advertisement description information etc. can be shown, simultaneously corresponding according to sectional drawing Information generation window convergent-divergent figure, for example, if static, show type, can directly show the sectional drawing of nearest three times, if Dynamic Display type shows nearest three groups of sectional drawings, stroke Dynamic Graph is shown at every group of interval by 400 milliseconds.
In one embodiment of the invention, recover module 170 for when convergent-divergent figure is triggered, recover the displaying of window.For example, when user clicks convergent-divergent figure, recover the displaying of window.
The device of advertising management in the application program of the embodiment of the present invention, when the content of determining window is advertisement, obtain corresponding sectional drawing information, thereby the behavior of window is carried out to complete record, and obtain attribute information and/or advertisement description information that window is corresponding, sectional drawing information and corresponding attribute information and/or the advertisement description information of window can be showed to user, the scene in the time of can reducing advertisement ejection to user, and inform the accurate source of user advertising and the content of advertisement.
Should be appreciated that each several part of the present invention can realize with hardware, software, firmware or their combination.In the above-described embodiment, a plurality of steps or method can realize with being stored in storer and by software or the firmware of suitable instruction execution system execution.For example, if realized with hardware, the same in another embodiment, can realize by any one in following technology well known in the art or their combination: have for data-signal being realized to the discrete logic of the logic gates of logic function, the special IC with suitable combinational logic gate circuit, programmable gate array (PGA), field programmable gate array (FPGA) etc.
In the description of this instructions, the description of reference term " embodiment ", " some embodiment ", " example ", " concrete example " or " some examples " etc. means to be contained at least one embodiment of the present invention or example in conjunction with specific features, structure, material or the feature of this embodiment or example description.In this manual, the schematic statement of above-mentioned term is not necessarily referred to identical embodiment or example.And the specific features of description, structure, material or feature can be with suitable mode combinations in any one or more embodiment or example.
Although illustrated and described embodiments of the invention, those having ordinary skill in the art will appreciate that: in the situation that not departing from principle of the present invention and aim, can carry out multiple variation, modification, replacement and modification to these embodiment, scope of the present invention is limited by claim and equivalent thereof.
Claims (16)
1. a method for advertising management in application program, is characterized in that, comprising:
Obtain the window information of window in application program;
When judging that according to described window information described window is visual windows, extract the content of described window;
Whether the content that judges described window is advertisement; And
If judge that the content of described window is advertisement,, when window is triggered described in described application program, sets described window with predetermined manner.
2. the method for claim 1, is characterized in that, describedly judges whether the content of described window is that advertisement specifically comprises:
Extract the characteristic information in the content of described window;
According to the described characteristic information extracting, mate with default advertisement rule base;
If the described characteristic information extracting mates with described default advertisement rule base, the content that judges described window is advertisement.
3. the method for claim 1, is characterized in that, after the content of the described window of judgement is advertisement, also comprises:
Obtain the displaying type of described window;
According to the displaying type of described window, obtain corresponding sectional drawing information.
4. method as claimed in claim 3, is characterized in that, the described displaying type according to described window is obtained corresponding sectional drawing information and specifically comprised:
If described displaying type is the static type of showing, further judge whether top set of described window, and when judging described window top set, the display area of described window is carried out to sectional drawing, to obtain corresponding sectional drawing information;
If described displaying type is Dynamic Display type, according to Preset Time interval, the display area of described window is carried out to sectional drawing, to obtain corresponding sectional drawing information.
5. method as claimed in claim 3, is characterized in that, after the content of the described window of judgement is advertisement, also comprises:
Obtain attribute information and/or advertisement description information that described window is corresponding.
6. method as claimed in claim 5, is characterized in that, describedly with predetermined manner, described window is set specifically and is comprised:
According to convergent-divergent figure corresponding to window described in described sectional drawing Information generation, and show described attribute information and/or advertisement description information.
7. method as claimed in claim 6, is characterized in that, when convergent-divergent figure is triggered, also comprises:
Recover the displaying of described window.
8. the method for claim 1, is characterized in that, describedly with predetermined manner, described window is set specifically and is comprised:
Finish the process that described window is corresponding or send and close message to described window.
9. a device for advertising management in application program, is characterized in that, comprising:
The first acquisition module, for obtaining the window information of application program window;
Extraction module, for when judging that according to described window information described window is visual windows, extracts the content of described window;
Judge module, for judging whether the content of described window is advertisement; And
Setting module, when judging that when described judge module the content of described window is advertisement,, when described in described application program, window is triggered, sets described window with predetermined manner.
10. device as claimed in claim 9, is characterized in that, described judge module specifically for:
Extract the characteristic information in the content of described window, and mate with default advertisement rule base according to the described characteristic information extracting, wherein, if the described characteristic information extracting mates with described default advertisement rule base, the content that judges described window is advertisement.
11. devices as claimed in claim 9, is characterized in that, also comprise:
Sectional drawing module, after being advertisement, obtaining the displaying type of described window, and obtains corresponding sectional drawing information according to the displaying type of described window for the content at the described window of judgement.
12. devices as claimed in claim 11, is characterized in that, described sectional drawing module specifically for:
If described displaying type is the static type of showing, judges whether top set of described window, and when the described window top set of judgement, the display area of described window is carried out to sectional drawing, to obtain corresponding sectional drawing information;
If described displaying type is Dynamic Display type, according to Preset Time interval, the display area of described window is carried out to sectional drawing, to obtain corresponding sectional drawing information.
13. devices as claimed in claim 11, is characterized in that, also comprise:
The second acquisition module, after being advertisement, obtains attribute information and/or advertisement description information that described window is corresponding for the content at the described window of judgement.
14. devices as claimed in claim 13, is characterized in that, described setting module specifically for:
According to convergent-divergent figure corresponding to window described in described sectional drawing Information generation, and show described attribute information and/or advertisement description information.
15. devices as claimed in claim 14, is characterized in that, also comprise:
Recover module, for when convergent-divergent figure is triggered, recover the displaying of described window.
16. devices as claimed in claim 9, is characterized in that, described setting module specifically for:
Finish the process that described window is corresponding or send and close message to described window.
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| CN106131648A (en) * | 2016-07-27 | 2016-11-16 | 深圳Tcl数字技术有限公司 | The picture display processing method of intelligent television and device |
| CN110889116A (en) * | 2019-11-15 | 2020-03-17 | 珠海豹趣科技有限公司 | Advertisement blocking method and device and electronic equipment |
| CN110889116B (en) * | 2019-11-15 | 2024-02-27 | 珠海豹趣科技有限公司 | Advertisement interception method and device and electronic equipment |
| CN111158811A (en) * | 2019-12-16 | 2020-05-15 | 珠海格力电器股份有限公司 | Advertisement processing method and device, electronic equipment and storage medium |
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