CN103971255A - Implementation method of video verification code advertisement - Google Patents
Implementation method of video verification code advertisement Download PDFInfo
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- CN103971255A CN103971255A CN201310027183.1A CN201310027183A CN103971255A CN 103971255 A CN103971255 A CN 103971255A CN 201310027183 A CN201310027183 A CN 201310027183A CN 103971255 A CN103971255 A CN 103971255A
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Abstract
The invention provides an implementation method of a video verification code advertisement. The method comprises the steps that a, a label or a control is dragged and dropped to the area where specific content occurs in a video advertisement picture, and a highlight display scheme of the area of the label or the control is set; b, the content in the area, the playing time point of the content in the video advertisement and the relative or absolute position, relative to the picture, of the area are recorded and stored; c, when the video verification code advertisement is played, a certain area is randomly selected for highlight display; d, a verification code in the video verification code advertisement is determined according to the highlight display area and the occurring time point of highlight display; e, the content of the verification code of the video advertisement submitted by a user is verified. According to the method, under the condition that original advertisement content is not changed, by adopting the mode of random highlight display in a specific verification code area, the content of the advertisement is further highlighted, and the attention rate and memorability of the advertisement are increased.
Description
Technical field
The present invention relates to electronic information checking field, the particularly implementation method of a kind of video verification code advertisement.
Background technology
The market of the web advertisement increases just with surprising rapidity at present, and it is important that the effectiveness of the web advertisement more and more seems.The web advertisement utilizes ad banner, text link, the multimedia method on website, publishes on the internet or releasing advertisements, arrives a kind of function mode of Internet user's terminal by network delivery.Yet the simple web advertisement exists certain drawback, user's attention rate is not high, even can cause user's detest, is difficult to reach good effect.
Identifying code (CAPTCHA) is that a kind of user of differentiation is computing machine and people's public auto-programming.Identifying code is used for preventing that maliciously page is poured water, brushed in decryption, brush ticket, forum; Identifying code can effectively prevent that certain hacker from carrying out continuous login attempt to a certain particular registered user by specific program Brute Force mode and damaging user information safety.Using identifying code is the general mode of a lot of websites, by the numeral of a string random generation or symbol, generates a width picture, in picture, add some interference, by user's naked eyes identification verification code information wherein, the checking of input submission of sheet website, could be used a certain function after being proved to be successful.Along with the development of picture recognition technology, common identifying code safety is just on the hazard, and the malice that video verification code has improved hacker with respect to ordinary authentication code is grabbed the difficulty that cracks of screen, and video dynamic mapping, can not feel uninteresting when user uses.
Video verification code and advertisement be combined into a kind of new web advertisement exhibition method, and user only noticed the content in video ads could input validation code, the efficient of difficulty and the web advertisement that crack of identifying code is all guaranteed.Application number is that 201210021939.7 patent has been announced video verification code ad system in October, 2012, this invention is comprised of video verification code advertisement viewing area, identifying code input field, authentication function, the video ads of video verification code advertisement viewing area and check information are carried out to combination, the check information that user need to indicate in input video identifying code advertisement viewing area, identifying code input field.In an embodiment by highlight numeral in video or, letter, Chinese character etc., point out user according to problem input validation.Through research, there is following defect in the method: (1) does not have concrete enforceable technical scheme; (2) the every less important identifying code of searching in advertisement according to information of user, because video ads is not static picture, search procedure has increased user's burden, and user experiences friendly not.
Summary of the invention
For above problem, the present invention proposes the implementation method of a kind of video verification code advertisement, businessman determines the certain content that can be used as identifying code in video ads in advance, in when design by dragging label or control to the region of certain content, and this region is set can highlightedly shows, record this picture broadcasting time point and can position, highlighted viewing area, random highlighted viewing area, the identifying code content of the highlighted viewing area of authentication of users input selected during broadcasting.
For realizing foregoing invention content, the present invention has adopted the implementation method of a kind of video verification code advertisement, and the technical scheme of the method is as follows:
A. drag and drop label or control, to the region that certain content in video ads picture occurs, arrange the highlighted displaying scheme of label or control regions;
B. the content in record storage area, the play time of this content in video ads, and region for picture relatively or absolute position;
When c. the advertisement of video verification code is play, choose at random the highlighted demonstration in certain region;
D. according to the region of highlighted demonstration and its time of occurrence point, determine the identifying code in this playing video advertisement;
E. the video ads identifying code content that authentication of users is submitted to.
Described certain content comprises letter, numeral and word, with and combination.
Described label or control are through encryption.
In described video ads, can highlighted viewing area be one or more.
Put at one time highlighted viewing area has uniqueness while using with one-time authentication code.
Compared with prior art, different from existing interrogation reply system, user only need use once and can know the mode of checking identifying code, need not all first be careful prompting problem at every turn; The present invention, in the situation that not changing former ad content, by adopting the mode of the random highlighted demonstration in certain validation code region, has realized and has further highlighted ad content, has improved Note Rate and the memorability of advertisement; User can obtain fast identifying code when browsing video advertisement, has reduced the time of searching; Employing mode is friendly, has improved the acceptability of user to such advertisement form.
Accompanying drawing explanation
Fig. 1 is the process flow diagram of the implementation method of a kind of video verification code provided by the present invention advertisement.
Embodiment
In order to make implementation method and the advantage thereof of a kind of video verification code advertisement that the present invention mentions more explicit, referring to accompanying drawing, the present invention is further described in detail.
Fig. 1 is the process flow diagram of the implementation method of a kind of video verification code provided by the present invention advertisement, and as shown in Figure 1, the method has following steps:
Step 101, drag and drop label or control, to the region that certain content in video ads picture occurs, arrange the highlighted displaying scheme of label or control regions.
Described certain content refers to that the businessman of advertisement determines important numbers, letter, the word in video ads file in advance, or its combination, and this certain content is used as video ads identifying code.
The profile of label or control is various, so the each appearance of the shape of highlight regions may be not identical, and it is inflexible when user uses, also can not feel.
In order to improve hacker's the difficulty that cracks, the attributes such as brightness, transparency or background colour can be encrypted, be adjusted in the region of highlighted demonstration.According to video ads feature, by businessman and advertiser's negotiation scheme or employing randomizing scheme.
Step 102, the content in record storage area, the play time of this content in video ads, and region is for the relative or absolute position of picture.
During design, the content in record storage area is identifying code, the reproduction time of video ads while there is this picture, and region for picture relatively or absolute position, identifying code, time, position three's information must be consistent.
Step 103, when the advertisement of video verification code is play, chooses the highlighted demonstration in certain region at random.
When video ads is play, highlighted viewing area is chosen at random, and the identifying code that video ads includes is shuffle, and user only should be noted the content in highlighted viewing area.And hacker is because of the complicacy of video file and the special setting of highlight regions, can not crack very soon identifying code.
Step 104, determines the identifying code in this playing video advertisement according to the region of highlighted demonstration and its time of occurrence point.
The present invention is when obtaining the highlight regions of choosing at random, and in conjunction with time of occurrence and the positional information of highlight regions, check obtains the identifying code answer of answering typing of coupling.
Step 105, the video ads identifying code content that authentication of users is submitted to.
According to the identifying code of the definite identifying code answer of step 104 and user's submission, compare, see whether user inputs correct.If both are identical, user can carry out next step operation; Otherwise user needs the new identifying code of typing again.
Embodiment mono-:
When the present embodiment is registered, logined for user, cancel in original identifying code region, website, in order to guarantee that video playback is clear, according to Webpage feature, suitably expands the play area of video ads.The video ads of relevant Great Wall Automobile for example, design page drag and drop control determine three can highlighted demonstration region: 1.1 seconds, apart from page upper left corner 50mm, can have series " to rise the wing " in highlighted demonstration rectangular area; 1.5 seconds, apart from page upper left corner 83mm, can highlighted demonstration border circular areas model there is " C30 "; 2 seconds, apart from page upper left corner 105mm, can there is boot space " 510L " by highlighted demonstration diamond-shaped area.If play Great Wall Automobile advertisement when user logins, video ads loop play, in video, the translucent area of highlighted demonstration is circular, so just can determine that this region is to occur for 1.5 seconds, apart from the position of page upper left corner 83mm, user needs input " C30 " could pass through checking.
Equally, the present invention is also applicable to the situation that user posts, by adopting similar method, and certain region in highlighted display video picture, the content of user highlighted viewing area of correct input in identifying code typing region.
The above is to preferably embodiment of the present invention, and the art personnel should be appreciated that described embodiment non-limiting protection scope of the present invention.Not departing under Spirit Essence of the present invention and principle, aspect details, can change or revise, within all should being encompassed in claim scope of the present invention.
Claims (5)
1. an implementation method for video verification code advertisement, determines the certain content in video ads file in advance, and this certain content is used as video ads identifying code, it is characterized in that, said method comprising the steps of:
A. drag and drop label or control, to the region that certain content in video ads picture occurs, arrange the highlighted displaying scheme of label or control regions;
B. the content in record storage area, the play time of this content in video ads, and region for picture relatively or absolute position;
When c. the advertisement of video verification code is play, choose at random the highlighted demonstration in certain region;
D. according to the region of highlighted demonstration and its time of occurrence point, determine the identifying code in this playing video advertisement;
E. the video ads identifying code content that authentication of users is submitted to.
2. the implementation method of a kind of video verification code as claimed in claim 1 advertisement, is characterized in that, described certain content comprises letter, numeral and word, with and combination.
3. the implementation method of a kind of video verification code as claimed in claim 1 advertisement, is characterized in that, described label or control are through encryption.
4. the implementation method of a kind of video verification code as claimed in claim 1 advertisement, is characterized in that, in described video ads, can highlighted viewing area be one or more.
5. the implementation method of a kind of video verification code advertisement as described in claim 1 or 4, is characterized in that, put at one time highlighted viewing area has uniqueness while using with one-time authentication code.
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CN101286351A (en) * | 2008-05-23 | 2008-10-15 | 广州视源电子科技有限公司 | Method and system for creating stream media value added description file and cut-broadcasting multimedia information |
US20110106631A1 (en) * | 2009-11-02 | 2011-05-05 | Todd Lieberman | System and Method for Generating and Managing Interactive Advertisements |
CN102750892A (en) * | 2012-01-16 | 2012-10-24 | 青岛印象派信息技术有限公司 | Video verification code advertising system |
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Patent Citations (3)
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CN101286351A (en) * | 2008-05-23 | 2008-10-15 | 广州视源电子科技有限公司 | Method and system for creating stream media value added description file and cut-broadcasting multimedia information |
US20110106631A1 (en) * | 2009-11-02 | 2011-05-05 | Todd Lieberman | System and Method for Generating and Managing Interactive Advertisements |
CN102750892A (en) * | 2012-01-16 | 2012-10-24 | 青岛印象派信息技术有限公司 | Video verification code advertising system |
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