CN103744990A - Method and system for guiding traffic to column pages - Google Patents

Method and system for guiding traffic to column pages Download PDF

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Publication number
CN103744990A
CN103744990A CN201410027602.6A CN201410027602A CN103744990A CN 103744990 A CN103744990 A CN 103744990A CN 201410027602 A CN201410027602 A CN 201410027602A CN 103744990 A CN103744990 A CN 103744990A
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column
attribute
video
drainage
popular
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朱立雄
谢飞
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LeTV Information Technology Beijing Co Ltd
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LeTV Information Technology Beijing Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/957Browsing optimisation, e.g. caching or content distillation
    • G06F16/9577Optimising the visualization of content, e.g. distillation of HTML documents
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/90Details of database functions independent of the retrieved data types
    • G06F16/95Retrieval from the web
    • G06F16/954Navigation, e.g. using categorised browsing

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  • Engineering & Computer Science (AREA)
  • Databases & Information Systems (AREA)
  • Theoretical Computer Science (AREA)
  • Data Mining & Analysis (AREA)
  • Physics & Mathematics (AREA)
  • General Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Radar, Positioning & Navigation (AREA)
  • Remote Sensing (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

The invention provides a method for guiding traffic to column pages. The method includes: searching the column attributes corresponding to the video indicated by appointed video ID in a video attribute list, and setting default hot column attributes according to the column attributes; generating a column page traffic guiding label according to the default hot column attributes, and displaying the column page traffic guiding label at the appointed position; when the column page traffic guiding label is triggered, skipping to the column page corresponding to the column page traffic guiding label. Compared with the prior art, the method has the advantages that the generated column page traffic guiding label is displayed at the appointed position so as to improve the column page traffic guiding mechanism, column recommending efficiency is increased, each content and function options in a simple user interface can be displayed clearly, column traffic guiding efficiency is increased, and network resources are saved.

Description

A kind of method and system to the drainage of column page
Technical field
The invention belongs to networking technology area, more specifically, relate to a kind of method and system to the drainage of column page.
Background technology
Current all kinds of content type website homepage is all very too fat to move, the page is very long, caused impact to user's selection, directly cause user to experience not good, trace it to its cause, website larger a part of user all start to browse from homepage, and homepage flow is better, therefore as far as possible all columns all embodied in homepage.But, done after a large amount of user studys, find that homepage inner capacities not only can not increase homepage clicking rate too greatly, can hinder on the contrary user's normal browsing, because user is difficult to find the own column of liking in so too fat to move homepage.Therefore, should reduce the length of homepage, consider that again user searches the content that each column is corresponding easily, be contradiction in the urgent need to address.
In reduction homepage, enrich energetically column page content, in homepage, carry out the drainage work of column page, be the effective ways of resolving contradiction.Larger a part of flow in homepage is guided to column page, can solve homepage too too fat to move, also aspect user fast searching is to paid close attention to column.
At present, well-known network company mainly realizes to the drainage of column page by three kinds of modes: in homepage, increase in channel plate and navigate; In channel homepage, increase navigation Level-2 column; At homepage or navigation page, increase user search condition, cannot realize the automatic redirect of page drainage, can not, according to the drainage effectively of the attribute of column, cause network resources waste.And compare according to operation data, the drainage effect of finding three kinds of modes is all poor, analyze its reason, that three kinds of drainage ways are comparatively stiff, all need user to operate, and user also will analyze judgement according to navigation content, reduced the efficiency based on causing drainage column, cause column recommendation efficiency low.
Summary of the invention
For addressing the above problem, a kind of use column page drainage solution is eaily provided, make full use of the mode of video and corresponding column natural combination, improve column page drainage mechanism, improve column recommendation efficiency, realizing each content and function choosing-item in simple user interface can clearly illustrate more, improves the efficiency of drainage column.
The present invention proposes following technical scheme:
To a method for column page drainage, guiding user accesses column page, comprises the steps:
According to video column attribute list, search represented column attribute corresponding to video of designated ID in described video column attribute list;
According to described column attribute, set the popular column attribute of acquiescence;
According to the popular attribute of described acquiescence column, generate column page drainage label, and show described column page drainage label at assigned address;
After described column page drainage label is triggered, jump to the column page corresponding to described column page drainage label.
Preferably, described video column attribute list is for the corresponding relation of store video and column attribute, comprises video ID and video name, column attribute, the video search number of times corresponding with this video ID, gives tacit consent to popular column attribute, column page URL information.
Preferably, described popular column attribute comprises popular status attribute and non-popular status attribute, and with true-to-shape, characterizes respectively.
Preferably, according to described column attribute, set the popular column attribute of acquiescence, comprising:
By in column corresponding to described popular status attribute, the column user that video search number of times is maximum pays close attention to maximum columns.
Preferably, at assigned address, show described column page drainage label, comprising: after described video name, show the described column page drainage label generating, described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.
A kind of system to the drainage of column page is also provided, and described system comprises that video column attribute list, video column attribute acquisition module, popular column setup of attribute module, column page drainage label generation module, column page drainage label are used module; It is characterized in that:
Video column attribute acquisition module, according to video column attribute list, searches represented column attribute corresponding to video of designated ID in described video column attribute list;
Popular column setup of attribute module, according to described column attribute, sets the popular column attribute of acquiescence;
Column page drainage label generation module, according to the popular attribute of described acquiescence column, generates column page drainage label, and shows described column page drainage label at assigned address;
Column page drainage label is used module, after described column page drainage label is triggered, jumps to the column page corresponding to described column page drainage label.
Preferably, described video column attribute list is for the corresponding relation of store video and column attribute, comprises video ID and video name, column attribute, the video search number of times corresponding with this video ID, gives tacit consent to popular column attribute, column page URL information.
Preferably, described popular column attribute comprises popular status attribute and non-popular status attribute, and with true-to-shape, characterizes respectively.
Preferably, popular column setup of attribute module, specifically for by column corresponding to described popular status attribute, the column user that video search number of times is maximum pays close attention to maximum columns.
Preferably, column page drainage label generation module, specifically for show the described column page drainage label generating after described video name, described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.
According to the method and system to the drainage of column page of the present invention, first according to video ID inquiry video column attribute list, can obtain one or more column attribute that same video is corresponding, the difference of paying close attention to according to user search, dynamically adjust column hot topic degree, and generate column page drainage label according to popular degree, and show described column page drainage label at assigned address, improve column page drainage mechanism, improve column recommendation efficiency, realizing each content and function choosing-item in simple user interface can clearly illustrate more, improve the efficiency of drainage column, and then reached the object of saving Internet resources.
Accompanying drawing explanation
In order to make the present invention be convenient to understand, specific embodiments of the invention are described now by reference to the accompanying drawings.
Fig. 1 shows according to the schematic flow sheet of a preferred embodiment of the method to the drainage of column page of the present invention;
Fig. 2 shows according to the schematic flow sheet that searching times is set of the method to the drainage of column page of the present invention;
Fig. 3 shows according to the schematic flow sheet that popular attribute is set of the method to the drainage of column page of the present invention;
Fig. 4 shows the column page drainage label schematic diagram according to the generation of the method to the drainage of column page of the present invention;
Fig. 5 shows the preferred embodiment function composition schematic diagram according to the system to the drainage of column page of the present invention.
Embodiment
A kind of method to the drainage of column page provided by the invention, guiding user accesses column page, comprises the steps: according to video column attribute list, searches represented column attribute corresponding to video of designated ID in described video column attribute list; According to described column attribute, set the popular column attribute of acquiescence; According to the popular attribute of described acquiescence column, generate column page drainage label, and show described column page drainage label at assigned address; After described column page drainage label is triggered, jump to the column page corresponding to described column page drainage label.
Described video column attribute list is for the corresponding relation of store video and column attribute, comprises video ID and video name, column attribute, the video search number of times corresponding with this video ID, gives tacit consent to popular column attribute, column page URL information; Described popular column attribute comprises popular status attribute and non-popular status attribute, and with true-to-shape, characterizes respectively
According to described column attribute, set the popular column attribute of acquiescence, comprising: by column corresponding to described popular status attribute, the column user that video search number of times is maximum pays close attention to maximum columns.
At assigned address, show described column page drainage label, comprising: after described video name, show the described column page drainage label generating, described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.
A kind of system to the drainage of column page is also provided, and described system comprises that video column attribute list, video column attribute acquisition module, popular column setup of attribute module, column page drainage label generation module, column page drainage label are used module; Video column attribute acquisition module, according to video column attribute list, searches represented column attribute corresponding to video of designated ID in described video column attribute list; Popular column setup of attribute module, according to described column attribute, sets the popular column attribute of acquiescence; Column page drainage label generation module, according to the popular attribute of described acquiescence column, generates column page drainage label, and shows described column page drainage label at assigned address; Column page drainage label is used module, after described column page drainage label is triggered, jumps to the column page corresponding to described column page drainage label.
Described video column attribute list is for the corresponding relation of store video and column attribute, comprises video ID and video name, column attribute, the video search number of times corresponding with this video ID, gives tacit consent to popular column attribute, column page URL information; Described popular column attribute comprises popular status attribute and non-popular status attribute, and with true-to-shape, characterizes respectively.
Popular column setup of attribute module, specifically for by column corresponding to described popular status attribute, the column user that video search number of times is maximum pays close attention to maximum columns; Column page drainage label generation module, specifically for show the described column page drainage label generating after described video name, described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.
Be illustrated in figure 1 according to the schematic flow sheet of a preferred embodiment of the method to the drainage of column page of the present invention.
Step 101, according to video column attribute list, searches the column attribute that video is corresponding.
In this step, described column attribute, refer to type under video, for example the story of a play or opera, ethics, comedy, army, magical, action, war, swordsman, crime, suspense, idol, city, history, disaster, ancient costume, science fiction, sight, life, emotion, family, spy war, criminal investigation, classical type.Described video column attribute list, for the information of store video and affiliated column attribute, comprises video ID, video name, affiliated column attribute, video search number of times, gives tacit consent to popular column attribute, column page URL information.Describedly searching the column attribute that video is corresponding, is according to the video ID of user's input, in described video column attribute list, searches all recorded informations, obtains one or more of described recorded informations.
Step 102, according to described column attribute, sets the popular column attribute of acquiescence.
In this step, described popular column attribute, refers to the degree of concern of user to column attribute under video, comprise two states, popular state and non-popular state, represent with 1 and 0 respectively, for user, pay close attention to maximum columns, select described column attribute popular column attribute by default.Described user pays close attention to maximum columns, is to weigh judgement with the described video search number of times of the different column attributes of same video, and for the maximum column attribute of described video search number of times, identification is that described user pays close attention to maximum columns.
Step 103, according to the popular attribute of described acquiescence column, generates column page drainage label.
In this step, described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.For example, video name is the video of " The Flying Guillotine ", give tacit consent to popular attribute for " action ", the column page drainage label generating is: <dd class=" d-t " ><b>LEssT.LTssT .LTa title=" The Flying Guillotine " target=" _ blank " href=" http://www.letv.com/ptv/pplay/81050.html " > The Flying Guillotine </a></bGreatT.Gr eaT.GT
<i><a title=" action " target=" _ blank " href=" http://so.letv.com/list/c1_t10_a-1_y-1_f_at_o1_p.html " > action </a></iGreatT.Gr eaT.GT
</dd>。
Step 104 shows described column page drainage label after video name.
In this step, described after video name, show under popular column attribute, be according to described popular attribute, by column attribute under described popular state described, after described video name, show, for to the drainage of described column page.Describedly after video name, showing described column page drainage label, is according to the described column page drainage label generating, and shows, for to the drainage of described column page after described video name.
Step 105, clicks described column page drainage label, turns to the corresponding column page.
In this step, the described column page of described click drainage label, turns to the corresponding column page, is according to the column page URL information in described column page drainage label, obtains column access to web page address, and guiding user accesses described column page.
Be illustrated in figure 2 according to the schematic flow sheet that searching times is set of the method to the drainage of column page of the present invention.
Step 201, according to video name and affiliated column attribute, inquiry video information.
In this step, user, when the interested video of search, can select the column attribute of concern, then typing video name, and inquiry obtains required video information.Described video information, comprises video ID, video name, affiliated column attribute, video search number of times, gives tacit consent to popular column attribute, column page URL information.For example, selecting column attribute is " action ", and name is called the video information of " The Flying Guillotine ".
Step 202, upgrades this video name and the corresponding searching times of affiliated video column attribute, and system adds 1 automatically.
In this step, according to the resulting result of step 201, obtain the searching times field in described video information, then described searching times field numeral is added to 1, obtain new searching times and upgrade.For example, the searching times that video name is " The Flying Guillotine " is 100, and through after step 202, described searching times becomes 101, shows that user pays close attention to video " The Flying Guillotine ", and the number of times that column is the story of a play or opera is 101 times.
As shown in Figure 3, be according to the schematic flow sheet that popular attribute is set of the method to the drainage of column page of the present invention.
Step 301, according to video ID, searches all column attribute records.
In this step, according to described video ID, inquire about all column attribute record information.Described column attribute, refer to type under video, for example: the story of a play or opera, ethics, comedy, army, magical, action, war, swordsman, crime, suspense, idol, city, history, disaster, ancient costume, science fiction, sight, life, emotion, family, spy war, criminal investigation, classical type.Described column attribute record, comprises video ID, video name, affiliated column attribute, video search number of times, gives tacit consent to popular column attribute, column page URL information.
Step 302, inquires about the video search number of times that different column attributes are corresponding.
In this step, according to step 301 acquired results, inquiry obtains the described searching times in described video ID and the corresponding record of described column attribute.For example, according to the corresponding video ID of video " The Flying Guillotine ", can obtain column attribute is respectively two records of " action " and " swordsman ", and corresponding searching times is respectively 100 and 85.
Whether step 303, need artificial setting.
In this step, the mode of artificial setting and Lookup protocol is provided for the setting of popular attribute, editor can select to complete by described manual operation or by described automatic operation as required.Described popular attribute, refers to the degree of concern of user to column Property Name under described, and the column of paying close attention to for user, selects as the popular attribute of described acquiescence; Comprise two states, popular state and non-popular state, represent with 1 and 0 respectively.
Step 304, the record of selection searching times maximum is popular attribute by default.
In this step, according to described video, belong to the described searching times of described column attribute, select data maximum wherein, popular by default, described popular attribute puts 1.For example, the column attribute that video " The Flying Guillotine " is corresponding is " action " and " swordsman ", its corresponding searching times is respectively 100 and 85, select the popular by default of " action " attribute, put video " The Flying Guillotine ", the acquiescence hot topic attribute that column attribute is 100 for the searching times of " action " puts 1, gives tacit consent to popular attribute described in other to set to 0.
Step 305, arranges the popular attribute of acquiescence.
In this step, owing to being the manual intervention of selecting, select described column attribute corresponding to described video information, popular attribute by default, putting the popular attribute of described acquiescence is 1, other are 0.For example, " The Flying Guillotine, the popular attribute of acquiescence that column attribute is 85 for the searching times of " swordsman " puts 1, gives tacit consent to popular attribute described in other to set to 0 to put video.
In homepage, show the popular attribute that described video belongs to after each video name, when user clicks, enter after the link that described popular attribute is corresponding, guiding user enters in the column page of concern and carries out autotelic selection.
Fig. 4 shows the column page drainage label schematic diagram according to the generation of the method to the drainage of column page of the present invention.For example, video " The Flying Guillotine ", gives tacit consent to the column page drainage label that popular attribute is " action ".
Fig. 5 shows the preferred embodiment function composition schematic diagram according to the system to the drainage of column page of the present invention.
Described video column attribute list, for the information of store video and affiliated column attribute, comprises video ID, video name, affiliated column attribute, video search number of times, gives tacit consent to popular column attribute, column page URL information.
Described video column attribute acquisition module, has the function of obtaining the affiliated column attribute of video, and the video ID according to user's input, inquires about described video column attribute list, obtains recorded information corresponding to one or more of described video ID.
Described popular column setup of attribute module, have the function that described video is given tacit consent to popular column attribute is set, described popular column attribute, refer to the degree of concern of user to column attribute under video, comprise two states, be popular state and non-popular state, with 1 and 0, represent respectively, can be by Lookup protocol or manual setting.
Described Lookup protocol, is by recorded information corresponding to described one or more of described video ID, according to described video search number of times, compares, and obtains popular column attribute information, automatically described popular column attribute information is arranged to give tacit consent to popular attribute.
Described manual setting, is by recorded information corresponding to described one or more of described video ID, according to user's demand, the popular attribute of acquiescence is set by hand.
Described column page drainage label generation module, has the function that generates described column page drainage label, and described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.
Described column page drainage label is used module, according to the described column page drainage label generating, after described video name, show, for the function to the drainage of described column page, when user clicks after described column page drainage label, according to the column page URL information in described column page drainage label, obtain column access to web page address, guiding user accesses described column page
Therefore, a kind of method and system to the drainage of column page, first according to video ID inquiry video column attribute list, can obtain one or more column attribute that same video is corresponding, the difference of paying close attention to according to user search, dynamically adjusts column hot topic degree, and generate column page drainage label according to popular degree, after video name, preferentially show, for guiding user to enter interested column, added user's good experience.
Foregoing detailed description has been illustrated the various embodiment of system and/or process by embodiment and/or schematic diagram.With regard to these schematic diagram and/or comprise with regard to one or more functions and/or operation, it will be understood by those skilled in the art that each function in these schematic diagram or embodiment and/or operation can by various hardware, software, firmware or in fact its combination in any come individually and/or jointly realize.
Should be appreciated that, related hardware or software in method of the present invention, can adopt hardware applicable in any prior art or software, or in conjunction with both combination, realizes in due course.Therefore, method of the present invention, can adopt the program code that is included in tangible mediums such as floppy disk, CD-ROM, hard disk drive or any other machinable medium (, instruction) form, wherein, in the situation that program code is carried out on programmable calculator, computing equipment generally includes processor, readable storage medium (comprising volatile memory and/or memory element), at least one input equipment and at least one output device of this processor.One or more programs can be for example, and by using API, the process of describing in conjunction with the present invention is realized or utilized to reusable control etc.Such program preferably realizes with high level procedural or Object-Oriented Programming Language, to communicate by letter with computer system.Yet if needed, this program can realize by assembly language or machine language.In any case, language can be compiler language or interpretative code, and realizes and combining with hardware.
It should be noted that, the category of a kind of method and system scheme to the drainage of column page of the present invention includes but not limited to the combination in any between each part mentioned above.
Although illustrate and described the present invention with reference to its preferred embodiment particularly, those skilled in the art will appreciate that and can make the various changes in form and details and not depart from the scope of the present invention described in appended claims.Above combination specific embodiments of the invention are described in detail, but are not limitation of the present invention.Every foundation technical spirit of the present invention, to any simple modification made for any of the above embodiments, all still belongs to the scope of technical solution of the present invention.

Claims (10)

1. to a method for column page drainage, guiding user accesses column page, it is characterized in that, comprises the steps:
According to video column attribute list, search represented column attribute corresponding to video of designated ID in described video column attribute list;
According to described column attribute, set the popular column attribute of acquiescence;
According to the popular attribute of described acquiescence column, generate column page drainage label, and show described column page drainage label at assigned address;
After described column page drainage label is triggered, jump to the column page corresponding to described column page drainage label.
2. the method to the drainage of column page as claimed in claim 1, it is characterized in that, described video column attribute list is for the corresponding relation of store video and column attribute, comprises video ID and video name, column attribute, the video search number of times corresponding with this video ID, gives tacit consent to popular column attribute, column page URL information.
3. the method to the drainage of column page as claimed in claim 1, is characterized in that, described popular column attribute comprises popular status attribute and non-popular status attribute, and with true-to-shape, characterizes respectively.
4. the method to the drainage of column page as claimed in claim 3, is characterized in that, according to described column attribute, sets the popular column attribute of acquiescence, comprising:
By in column corresponding to described popular status attribute, the column user that video search number of times is maximum pays close attention to maximum columns.
5. the method to the drainage of column page as claimed in claim 1, it is characterized in that, at assigned address, show described column page drainage label, comprise: after described video name, show the described column page drainage label generating, described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.
6. to a system for column page drainage, described system comprises that video column attribute list, video column attribute acquisition module, popular column setup of attribute module, column page drainage label generation module, column page drainage label are used module; It is characterized in that:
Video column attribute acquisition module, according to video column attribute list, searches represented column attribute corresponding to video of designated ID in described video column attribute list;
Popular column setup of attribute module, according to described column attribute, sets the popular column attribute of acquiescence;
Column page drainage label generation module, according to the popular attribute of described acquiescence column, generates column page drainage label, and shows described column page drainage label at assigned address;
Column page drainage label is used module, after described column page drainage label is triggered, jumps to the column page corresponding to described column page drainage label.
7. the system to the drainage of column page as claimed in claim 6, it is characterized in that, described video column attribute list is for the corresponding relation of store video and column attribute, comprises video ID and video name, column attribute, the video search number of times corresponding with this video ID, gives tacit consent to popular column attribute, column page URL information.
8. the system to the drainage of column page as claimed in claim 7, is characterized in that, described popular column attribute comprises popular status attribute and non-popular status attribute, and with true-to-shape, characterizes respectively.
9. the system to the drainage of column page as claimed in claim 8, is characterized in that, popular column setup of attribute module, and specifically for by column corresponding to described popular status attribute, the column user that video search number of times is maximum pays close attention to maximum columns.
10. the system to the drainage of column page as claimed in claim 9, it is characterized in that, column page drainage label generation module, specifically for show the described column page drainage label generating after described video name, described column page drainage label, is comprised of the popular Property Name of described acquiescence and described column page URL information.
CN201410027602.6A 2014-01-22 2014-01-22 Method and system for guiding traffic to column pages Pending CN103744990A (en)

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Application publication date: 20140423