CN103500233A - Multi-media file recommending method and device - Google Patents

Multi-media file recommending method and device Download PDF

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Publication number
CN103500233A
CN103500233A CN201310513315.1A CN201310513315A CN103500233A CN 103500233 A CN103500233 A CN 103500233A CN 201310513315 A CN201310513315 A CN 201310513315A CN 103500233 A CN103500233 A CN 103500233A
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multimedia file
promoted
multimedia
files
file
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曹坤波
郑磊
房海丰
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LeTV Information Technology Beijing Co Ltd
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LeTV Information Technology Beijing Co Ltd
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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06FELECTRIC DIGITAL DATA PROCESSING
    • G06F16/00Information retrieval; Database structures therefor; File system structures therefor
    • G06F16/40Information retrieval; Database structures therefor; File system structures therefor of multimedia data, e.g. slideshows comprising image and additional audio data
    • G06F16/43Querying

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Abstract

The embodiment of the invention provides a multi-media file recommending method and device, and relates to the field of Internet multimedia. A multi-media file which requires to be matched can be recommended and searched, meanwhile, a preset multi-media file can be popularized, and the success rate of the recommended multi-media file can be increased. The multi-media file recommending method comprises the steps that a multi-media file database to be popularized is established in advance, wherein the multi-media file database to be popularized comprises at least one multi-media file to be popularized, and a multi-media file searching request from electronic equipment is received; according to searching information contained in the multi-media file searching request, a multi-media file which is matched with the searching information is acquired from a media database; the multi-media file and the at least one multi-media file to be popularized are sorted; the sorted multi-media file and the at least one multi-media file to be popularized are recommended to the electronic equipment.

Description

Multimedia file recommendation method and device
Technical Field
The invention relates to the field of internet multimedia, in particular to a multimedia file recommendation method and device.
Background
With the popularization of the internet, users can acquire more network information. At this time, since network information focused on by different users may be different, how to more accurately feed back focused content to the users becomes a focus of attention of each operator.
The existing network information recommendation method generally determines the order of recommending network information to a user by acquiring the click rate of the network information and by the click rate, for example, the network information with higher click rate is arranged in the front, and the network information with lower click rate is arranged in the back.
However, simply recommending network information by the click volume may result in failure of network information recommendation.
Disclosure of Invention
The embodiment of the invention provides a method and a device for recommending multimedia files, which can be used for promoting preset multimedia files while recommending the multimedia files and increasing the success rate of the recommended multimedia files.
In order to achieve the above purpose, the embodiment of the invention adopts the following technical scheme:
the embodiment of the invention provides a multimedia file recommendation method, which is characterized in that a multimedia file database to be promoted is established in advance, wherein the multimedia file database to be promoted comprises at least one multimedia file to be promoted,
the method comprises the following steps:
receiving a multimedia file search request from an electronic device;
acquiring a multimedia file matched with the search information from a media asset library according to the search information contained in the multimedia file search request;
sequencing the multimedia file and the at least one multimedia file to be promoted;
and recommending the sequenced multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
The step of ordering the multimedia file and the at least one multimedia file to be promoted comprises:
acquiring the click rate of the multimedia file;
setting the weight of the multimedia file by adopting a Lucene formula according to the click rate of the multimedia file;
and setting the weight of the at least one multimedia file to be promoted, wherein the weight of the at least one multimedia file to be promoted is greater than that of the multimedia file.
The step of recommending the sorted multimedia files and the at least one multimedia file to be promoted to the electronic equipment comprises the following steps:
arranging the multimedia files and the at least one multimedia file to be promoted according to the sequence of the weights from big to small;
and recommending the arranged multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
And at least one multimedia file to be promoted in the multimedia file database to be promoted is a multimedia file currently pushed by an operator.
The method further comprises the following steps:
and updating the multimedia file database to be popularized.
An embodiment of the present invention further provides a multimedia file recommendation apparatus, including:
the system comprises a preprocessing module, a searching module and a searching module, wherein the preprocessing module is used for establishing a multimedia file database to be promoted in advance, and the multimedia file database to be promoted comprises at least one multimedia file to be promoted;
the receiving module is used for receiving a multimedia file searching request from the electronic equipment;
the searching module is used for acquiring the multimedia files matched with the searching information from a media asset library according to the searching information contained in the multimedia file searching request;
the weight setting module is used for sequencing the multimedia files and the at least one multimedia file to be promoted;
and the information recommendation module is used for recommending the sequenced multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
The weight setting module is used for acquiring the click rate of the multimedia file, setting the weight of the multimedia file by adopting a Lucene formula according to the click rate of the multimedia file, and setting the weight of the at least one multimedia file to be promoted, wherein the weight of the at least one multimedia file to be promoted is greater than the weight of the multimedia file.
The weight setting module is used for arranging the multimedia files and the at least one multimedia file to be promoted according to the sequence of the weights from large to small, and recommending the arranged multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
And at least one multimedia file to be promoted in the multimedia file database to be promoted is a multimedia file currently pushed by an operator.
The preprocessing module is also used for updating the multimedia file database to be popularized.
The embodiment of the invention provides a multimedia file recommendation method and device, wherein a multimedia file database to be popularized is pre-established by a multimedia file recommendation device, the multimedia file database to be popularized comprises at least one multimedia file to be popularized, the multimedia file recommendation device further receives a multimedia file search request from electronic equipment, acquires multimedia files matched with search information from a media resource database according to the search information contained in the multimedia file search request, sorts the multimedia files and the at least one multimedia file to be popularized, and recommends the sorted multimedia files and the at least one multimedia file to be popularized to the electronic equipment. According to the scheme, after a multimedia file database to be promoted is established in advance, if the electronic equipment searches for the multimedia files, the multimedia file recommending device promotes the preset multimedia files to the user while recommending the multimedia files, and the success rate of the recommended multimedia files is increased.
Drawings
In order to more clearly illustrate the embodiments of the present invention or the technical solutions in the prior art, the drawings used in the description of the embodiments or the prior art will be briefly described below, it is obvious that the drawings in the following description are only some embodiments of the present invention, and for those skilled in the art, other drawings can be obtained according to the drawings without creative efforts.
Fig. 1 is a schematic flow chart of a multimedia file recommendation method according to a first embodiment of the present invention;
FIG. 2 is a flowchart illustrating a multimedia file recommendation method according to a second embodiment of the present invention;
fig. 3 is a schematic structural diagram of a multimedia file recommendation device according to a third embodiment of the present invention.
Detailed Description
The technical solutions in the embodiments of the present invention will be clearly and completely described below with reference to the drawings in the embodiments of the present invention, and it is obvious that the described embodiments are only a part of the embodiments of the present invention, and not all of the embodiments. All other embodiments, which can be derived by a person skilled in the art from the embodiments given herein without making any creative effort, shall fall within the protection scope of the present invention.
Example one
An embodiment of the present invention provides a method for recommending a multimedia file, as shown in fig. 1, the method includes:
s101, a multimedia file recommendation device establishes a multimedia file database to be popularized in advance.
The multimedia file database to be promoted comprises at least one multimedia file to be promoted.
The multimedia file recommendation device of the embodiment of the invention may be specifically a server, and may also be a device capable of executing the method of the invention.
Specifically, the multimedia file recommendation device establishes a to-be-promoted multimedia file database in advance, wherein the to-be-promoted multimedia file database comprises at least one to-be-promoted multimedia file, and the to-be-promoted multimedia file can be a multimedia file currently pushed by an operator. For example, a product of the music video network holds a release meeting on a certain day, the release meeting is the content of the current main push of the music video network, and the multimedia file recommending device stores the relevant information (such as the forecast) of the release meeting into the multimedia file database to be promoted.
Further, the multimedia file to be promoted in the embodiment of the present invention may be any one of a video file, an audio file, an image file, or a text file edited by a user, or the multimedia file may also be a file composed of at least two of the above-mentioned files.
Further, the multimedia file recommending device can update the multimedia file database to be promoted periodically or non-periodically.
S102, the multimedia file recommending device receives a multimedia file searching request from the electronic equipment.
Specifically, the multimedia file search request of the electronic device is generated after the electronic device responds to an operation of a user, for example, the user needs to search for a certain multimedia file, and by operating the electronic device (for example, inputting a name, an initial, a category, actors, etc. of the multimedia file), the electronic device generates the multimedia file search request and sends the multimedia file search request to the multimedia file recommendation device.
The electronic device according to the embodiment of the present invention may be a device providing voice and/or data connectivity to a user, and may be a mobile terminal, such as a mobile phone and a computer with a mobile terminal, for example, a portable, pocket, handheld, computer-embedded or vehicle-mounted mobile device, a PC (personal computer), or a smart tv capable of connecting to the internet.
Further, the multimedia file according to the embodiment of the present invention may be any one of a video file, an audio file, an image file, and a text file edited by a user, or the multimedia file may be a file composed of at least two of the above-mentioned files. The embodiment of the invention does not limit the specific form of the multimedia file.
S103, the multimedia file recommending device acquires the multimedia file matched with the search information from the media asset library according to the search information contained in the multimedia file search request.
The media asset library is a database which stores all multimedia files. The multimedia file recommending device searches the multimedia files required by the user in the media asset library according to the search information contained in the multimedia file search request, such as the names, initials, categories, actors and the like of the multimedia files.
S104, the multimedia file recommending device sequences the multimedia files and at least one multimedia file to be promoted.
The step of ordering the multimedia files and the at least one multimedia file to be promoted may include: acquiring the click rate of the multimedia file; setting the weight of the multimedia file by adopting a Lucene formula according to the click rate of the multimedia file; and setting the weight of at least one multimedia file to be promoted, wherein the weight of at least one multimedia file to be promoted is greater than that of the multimedia file.
It should be noted that, if the number of the multimedia files is greater than 1, the weight of at least one multimedia file to be promoted needs to be greater than the weight of each multimedia file, so as to ensure that at least one multimedia file to be promoted is arranged in front of the multimedia files.
In the above process, the weight of the multimedia file may be specifically set by using the Lucene formula, and how to set the multimedia file by using the Lucene formula will be described in detail in the following embodiments.
And S105, recommending the sequenced multimedia files and at least one multimedia file to be promoted to the electronic equipment by the multimedia file recommending device.
The method for recommending the sorted multimedia files and the at least one multimedia file to be promoted to the electronic equipment comprises the following steps of: arranging the multimedia files and at least one multimedia file to be promoted in the order of the weights from big to small; and recommending the arranged multimedia files and at least one multimedia file to be promoted to the electronic equipment.
Illustratively, the multimedia file recommending device arranges the multimedia file currently pushed by the operator at the front, and recommends the multimedia file to the user, for example, arranges the relevant information (such as a forecast) of the release meeting at the front and recommends the multimedia file to the electronic equipment.
The embodiment of the invention provides a multimedia file recommendation method, which comprises a multimedia file recommendation device, wherein a multimedia file database to be popularized is pre-established, the multimedia file database to be popularized comprises at least one multimedia file to be popularized, the multimedia file recommendation device further receives a multimedia file search request from electronic equipment, acquires multimedia files matched with the search information from a media resource database according to the search information contained in the multimedia file search request, sorts the multimedia files and the at least one multimedia file to be popularized, and recommends the sorted multimedia files and the at least one multimedia file to be popularized to the electronic equipment. According to the scheme, after a multimedia file database to be promoted is established in advance, if the electronic equipment searches for the multimedia files, the multimedia file recommending device recommends the multimedia files required by the user to the user, and simultaneously promotes the multimedia files currently pushed by the operator to the user, so that the operation requirements of the operator are further met, and the success rate of the recommended multimedia files is increased.
Example two
An embodiment of the present invention provides a multimedia file recommendation method, as shown in fig. 2, the method includes:
s201, a multimedia file recommendation device establishes a multimedia file database to be promoted in advance.
The multimedia file database to be promoted comprises at least one multimedia file to be promoted.
Specifically, the multimedia file recommendation device establishes a to-be-promoted multimedia file database in advance, wherein the to-be-promoted multimedia file database comprises at least one to-be-promoted multimedia file, and the to-be-promoted multimedia file can be a multimedia file currently pushed by an operator. For example, a product of the music video network holds a release meeting on a certain day, the release meeting is the content of the current main push of the music video network, and the multimedia file recommending device stores the relevant information (such as the forecast) of the release meeting into the multimedia file database to be promoted.
Further, the multimedia file recommending device can update the multimedia file database to be promoted periodically or non-periodically.
S202, responding to the operation of the user, the electronic equipment generates a multimedia file search request.
In an embodiment of the present invention, the electronic device provides a multimedia file search interface to a user, where the interface may include a search bar and a search button, the user inputs a keyword of a desired multimedia file, such as a name, an initial, a category, and an actor of the multimedia file, in the search bar, and the electronic device generates a multimedia file search request in response to a trigger of the search button by the user.
The multimedia file may be any one of a video file, an audio file, an image file, or a text file edited by a user, or the multimedia file may be a file composed of at least two of the above files.
The electronic device of the embodiment of the present invention may be a device providing voice and/or data connectivity to a user, and may be a mobile terminal, such as a mobile phone and a computer with a mobile terminal, for example, a portable, pocket, handheld, computer-embedded or vehicle-mounted mobile device, a PC, or a smart tv capable of connecting to the internet.
S203, the electronic equipment sends a multimedia file search request to the multimedia file recommending device.
After generating the multimedia file search request, the electronic device sends the multimedia file search request to the multimedia file recommendation device to obtain the multimedia file required by the user.
The multimedia file recommendation device of the embodiment of the invention may be specifically a server, and may also be a device capable of executing the method of the invention.
And S204, the multimedia file recommending device acquires the multimedia file matched with the search information from the media asset library according to the search information contained in the multimedia file search request.
For example, after receiving the multimedia file search request, the multimedia file recommendation device may parse the multimedia file search request to parse the keywords of the multimedia file in the multimedia file search request, and then search for the multimedia file corresponding to the name of the multimedia file in the media asset library according to the parsed keywords of the multimedia file.
The media asset library is a database which stores all multimedia files.
S205, the multimedia file recommending device acquires the click volume of the multimedia file.
After the corresponding multimedia files are found out, the multimedia files need to be sorted, at the moment, the multimedia file recommending device needs to obtain the click rate of the multimedia files, and then the multimedia files are sorted according to a Lucene formula.
S206, the multimedia file recommending device sets the weight of the multimedia file by adopting a Lucene formula according to the click rate of the multimedia file.
The media file recommending device can set the weight of the multimedia file by adopting a Lucene formula.
First, the Lucene formula here is:
<math> <mrow> <mi>Score</mi> <mrow> <mo>(</mo> <mi>q</mi> <mo>,</mo> <mi>d</mi> <mo>)</mo> </mrow> <mo>=</mo> <mi>cord</mi> <mrow> <mo>(</mo> <mi>q</mi> <mo>,</mo> <mi>d</mi> <mo>)</mo> </mrow> <mo>&times;</mo> <mi>queryNorm</mi> <mrow> <mo>(</mo> <mi>q</mi> <mo>)</mo> </mrow> <mo>&times;</mo> <munder> <mi>&Sigma;</mi> <mi>tinq</mi> </munder> <mrow> <mo>(</mo> <mi>tf</mi> <mrow> <mo>(</mo> <mi>tind</mi> <mo>)</mo> </mrow> <mo>&times;</mo> <mi>idf</mi> <msup> <mrow> <mo>(</mo> <mi>t</mi> <mo>)</mo> </mrow> <mn>2</mn> </msup> <mo>&times;</mo> <mi>t</mi> <mo>.</mo> <mi>getBoost</mi> <mrow> <mo>(</mo> <mo>)</mo> </mrow> <mo>&times;</mo> <mi>norm</mi> <mrow> <mo>(</mo> <mi>t</mi> <mo>,</mo> <mi>d</mi> <mo>)</mo> </mrow> <mo>)</mo> </mrow> </mrow> </math>
wherein, the cord (q, d) is a coordination factor and represents the percentage of Term (t) appearing in the document (d), namely, the sum of the quantities of Term (t) appearing in the query condition (q) and the quantity ratio of the quantities of Term (t) appearing in the document is calculated. Generally, the more query Term categories appear in a document, the higher the score;
querynorm (q) is an adjustment factor, does not affect the index ordering, is used only during retrieval, and is mainly used for enabling the ordering result to be compared among different query conditions. This condition is calculated at the time of search. The value is calculated from the sum of the squares of the weights of each query term. The calculation formula is as follows:
<math> <mrow> <mi>queryNorm</mi> <mrow> <mo>(</mo> <mi>q</mi> <mo>)</mo> </mrow> <mo>=</mo> <mfrac> <mn>1</mn> <msqrt> <mi>q</mi> <mo>.</mo> <mi>getBoost</mi> <msup> <mrow> <mo>(</mo> <mo>)</mo> </mrow> <mn>2</mn> </msup> <mo>&times;</mo> <munder> <mi>&Sigma;</mi> <mi>tinq</mi> </munder> <msup> <mrow> <mo>(</mo> <mi>idf</mi> <mrow> <mo>(</mo> <mi>t</mi> <mo>)</mo> </mrow> <mo>&times;</mo> <mi>t</mi> <mo>.</mo> <mi>getBoost</mi> <mrow> <mo>(</mo> <mo>)</mo> </mrow> <mo>)</mo> </mrow> <mn>2</mn> </msup> </msqrt> </mfrac> </mrow> </math>
tf (tind) is the document frequency, which represents the number of times each Term appears in the corresponding result document in (d) in the query Term. The more times the query word appears, the higher the frequency of appearance, and the higher the retrieval score of the document. In order to avoid obtaining a larger correlation function, in practice, the square of the number of times is used as the value of the document frequency tf, and the numerical value is prevented from being excessively enlarged.
idf (t) is the inverse document frequency, retrieving the inverse function of the number of matching documents. According to the information theory, the smaller the number of occurrences of a document, the larger the amount of information per document. So the fewer the number of documents matched, the higher the score. The more the total number of documents in the index library is, the more difficulty in finding a target document is, and the corresponding information amount is also larger.
norm (t, d) is a length factor, determined by the overall length of each indexed vocabulary in the domain, this parameter being determined at index build time. The numerical value is determined according to the number of index items actually in the document. The larger the proportion of the length of the search term in the total length of the document, the larger the value of the length factor. The formula for norm (t, d) is as follows:
<math> <mrow> <mi>norm</mi> <mrow> <mo>(</mo> <mi>t</mi> <mo>,</mo> <mi>d</mi> <mo>)</mo> </mrow> <mo>=</mo> <mi>d</mi> <mo>.</mo> <mi>getBoost</mi> <mrow> <mo>(</mo> <mo>)</mo> </mrow> <mo>&times;</mo> <mi>lengthNorm</mi> <mrow> <mo>(</mo> <mi>field</mi> <mo>)</mo> </mrow> <mo>&times;</mo> <munder> <mi>&Pi;</mi> <mi>fieldfind</mi> </munder> <mi>f</mi> <mo>.</mo> <mi>getBoost</mi> <mrow> <mo>(</mo> <mo>)</mo> </mrow> </mrow> </math>
wherein, lengthNorm ( f ) = 1 numofterm sin fieldf
furthermore, the multimedia file recommending device sets the weight of the multimedia file according to the click rate by adopting the Lucene formula.
S207, the multimedia file recommending device sets the weight of at least one multimedia file to be popularized.
Wherein, the weight of at least one multimedia file to be promoted is larger than that of the multimedia file.
For example, after the multimedia file recommending device sets the weight of the multimedia file according to the click rate, the multimedia file recommending device may further set the weight of at least one multimedia file to be promoted, where the weight of the at least one multimedia file to be promoted is greater than the weight of the multimedia file, so as to ensure that the at least one multimedia file to be promoted is arranged in front of the multimedia file.
And S208, arranging the multimedia files and at least one multimedia file to be promoted by the multimedia file recommending device according to the sequence of the weights from big to small.
After the multimedia file recommending device calculates the weight of each multimedia file, the multimedia file recommending device can arrange the multimedia files in a descending order according to the weight of each multimedia file.
S209, the multimedia file recommending device recommends the arranged multimedia files and at least one multimedia file to be promoted to the electronic equipment.
S210, the electronic equipment displays the arranged multimedia files and at least one multimedia file to be popularized.
The embodiment of the invention provides a multimedia file recommendation method.A multimedia file recommendation device establishes a multimedia file database to be popularized in advance, wherein the multimedia file database to be popularized comprises at least one multimedia file to be popularized, further receives a multimedia file search request from electronic equipment, acquires multimedia files matched with the search information from a media resource database according to the search information contained in the multimedia file search request, sorts the multimedia files and the at least one multimedia file to be popularized, and recommends the sorted multimedia files and the at least one multimedia file to be popularized to the electronic equipment. According to the scheme, after a multimedia file database to be promoted is established in advance, if the electronic equipment searches for the multimedia files, the multimedia file recommending device recommends the multimedia files required by the user to the user, and simultaneously promotes the multimedia files currently pushed by the operator to the user, so that the operation requirements of the operator are further met, and the success rate of the recommended multimedia files is increased.
EXAMPLE III
An embodiment of the present invention provides a multimedia file recommendation apparatus 1, as shown in fig. 3, including:
the system comprises a preprocessing module 10, a database module and a display module, wherein the preprocessing module is used for establishing a multimedia file database to be promoted in advance, and the multimedia file database to be promoted comprises at least one multimedia file to be promoted;
a receiving module 11, configured to receive a multimedia file search request from an electronic device;
the searching module 12 is configured to obtain a multimedia file matched with the search information from the media asset library according to the search information included in the multimedia file search request;
the weight setting module 13 is used for sequencing the multimedia files and at least one multimedia file to be promoted;
and the information recommending module 14 is configured to recommend the sorted multimedia files and at least one multimedia file to be promoted to the electronic device.
Further, the weight setting module 13 is configured to obtain a click volume of the multimedia file, set a weight of the multimedia file by using a Lucene formula according to the click volume of the multimedia file, and set a weight of at least one multimedia file to be promoted, where the weight of the at least one multimedia file to be promoted is greater than the weight of the multimedia file.
Further, the weight setting module 13 is configured to arrange the multimedia files and the at least one multimedia file to be promoted in an order from large to small according to the weights, and recommend the arranged multimedia files and the at least one multimedia file to be promoted to the electronic device.
Further, at least one multimedia file to be promoted in the multimedia file database to be promoted is a multimedia file currently pushed by an operator.
Further, the preprocessing module 10 is also configured to update the multimedia file database to be promoted.
The embodiment of the invention provides a multimedia file recommendation device which is used for pre-establishing a multimedia file database to be popularized, wherein the multimedia file database to be popularized comprises at least one multimedia file to be popularized, the multimedia recommendation device further receives a multimedia file search request from electronic equipment, acquires multimedia files matched with search information from a media resource database according to the search information contained in the multimedia file search request, sorts the multimedia files and the at least one multimedia file to be popularized, and recommends the sorted multimedia files and the at least one multimedia file to be popularized to the electronic equipment. According to the scheme, after a multimedia file database to be promoted is established in advance, if the electronic equipment searches for the multimedia files, the multimedia file recommending device recommends the multimedia files required by the user to the user, and simultaneously promotes the multimedia files currently pushed by the operator to the user, so that the operation requirements of the operator are further met, and the success rate of the recommended multimedia files is increased.
Through the above description of the embodiments, it is clear to those skilled in the art that, for convenience and simplicity of description, the foregoing division of the functional modules is merely used as an example, and in practical applications, the above function distribution may be completed by different functional modules according to needs, that is, the internal structure of the device may be divided into different functional modules to complete all or part of the above described functions. For the specific working processes of the system, the apparatus and the unit described above, reference may be made to the corresponding processes in the foregoing method embodiments, and details are not described here again.
In the several embodiments provided in the present application, it should be understood that the disclosed system, apparatus and method may be implemented in other manners. For example, the above-described apparatus embodiments are merely illustrative, and for example, the division of the modules or units is only one logical division, and there may be other divisions when actually implemented, for example, a plurality of units or components may be combined or may be integrated into another system, or some features may be omitted, or not executed. In addition, the shown or discussed mutual coupling or direct coupling or communication connection may be an indirect coupling or communication connection through some interfaces, devices or units, and may be in an electrical, mechanical or other form.
The units described as separate parts may or may not be physically separate, and parts displayed as units may or may not be physical units, may be located in one place, or may be distributed on a plurality of network units. Some or all of the units can be selected according to actual needs to achieve the purpose of the solution of the embodiment.
In addition, functional units in the embodiments of the present invention may be integrated into one processing unit, or each unit may exist alone physically, or two or more units are integrated into one unit. The integrated unit can be realized in a form of hardware, and can also be realized in a form of a software functional unit.
The integrated unit, if implemented in the form of a software functional unit and sold or used as a stand-alone product, may be stored in a computer readable storage medium. Based on such understanding, the technical solution of the present invention may be embodied in the form of a software product, which is stored in a storage medium and includes several instructions for causing a computer device (which may be a personal computer, a server, a network device, or the like) or a processor (processor) to execute all or part of the steps of the method according to the embodiments of the present invention. And the aforementioned storage medium includes: a U-disk, a removable hard disk, a Read-Only Memory (ROM), a Random Access Memory (RAM), a magnetic disk or an optical disk, and other various media capable of storing program codes.
The above description is only for the specific embodiments of the present invention, but the scope of the present invention is not limited thereto, and any person skilled in the art can easily conceive of the changes or substitutions within the technical scope of the present invention, and all the changes or substitutions should be covered within the scope of the present invention. Therefore, the protection scope of the present invention shall be subject to the protection scope of the appended claims.

Claims (10)

1. A multimedia file recommendation method is characterized in that a multimedia file database to be promoted is established in advance, wherein the multimedia file database to be promoted comprises at least one multimedia file to be promoted,
the method comprises the following steps:
receiving a multimedia file search request from an electronic device;
acquiring a multimedia file matched with the search information from a media asset library according to the search information contained in the multimedia file search request;
sequencing the multimedia file and the at least one multimedia file to be promoted;
and recommending the sequenced multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
2. The method of claim 1, wherein the step of ordering the multimedia file and the at least one multimedia file to promote comprises:
acquiring the click rate of the multimedia file;
setting the weight of the multimedia file by adopting a Lucene formula according to the click rate of the multimedia file;
and setting the weight of the at least one multimedia file to be promoted, wherein the weight of the at least one multimedia file to be promoted is greater than that of the multimedia file.
3. The method according to claim 2, wherein the step of recommending the sorted multimedia files and the at least one multimedia file to be promoted to the electronic device comprises:
arranging the multimedia files and the at least one multimedia file to be promoted according to the sequence of the weights from big to small;
and recommending the arranged multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
4. The method according to any one of claims 1 to 3,
and at least one multimedia file to be promoted in the multimedia file database to be promoted is a multimedia file currently pushed by an operator.
5. The method according to any one of claims 1-3, further comprising:
and updating the multimedia file database to be popularized.
6. A multimedia file recommendation apparatus, comprising:
the system comprises a preprocessing module, a searching module and a searching module, wherein the preprocessing module is used for establishing a multimedia file database to be promoted in advance, and the multimedia file database to be promoted comprises at least one multimedia file to be promoted;
the receiving module is used for receiving a multimedia file searching request from the electronic equipment;
the searching module is used for acquiring the multimedia files matched with the searching information from a media asset library according to the searching information contained in the multimedia file searching request;
the weight setting module is used for sequencing the multimedia files and the at least one multimedia file to be promoted;
and the information recommendation module is used for recommending the sequenced multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
7. The apparatus of claim 6,
the weight setting module is used for acquiring the click rate of the multimedia file, setting the weight of the multimedia file by adopting a Lucene formula according to the click rate of the multimedia file, and setting the weight of the at least one multimedia file to be promoted, wherein the weight of the at least one multimedia file to be promoted is greater than the weight of the multimedia file.
8. The apparatus of claim 7,
the weight setting module is used for arranging the multimedia files and the at least one multimedia file to be promoted according to the sequence of the weights from large to small, and recommending the arranged multimedia files and the at least one multimedia file to be promoted to the electronic equipment.
9. The apparatus according to any one of claims 6-8, wherein at least one of the to-be-promoted multimedia files in the to-be-promoted multimedia file database is a multimedia file currently pushed by an operator.
10. The apparatus according to any one of claims 6-8, wherein the preprocessing module is further configured to update the multimedia file database to be promoted.
CN201310513315.1A 2013-10-25 2013-10-25 Multi-media file recommending method and device Pending CN103500233A (en)

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Application publication date: 20140108