CN103345667A - Analysis, assessment and management system for marketing - Google Patents
Analysis, assessment and management system for marketing Download PDFInfo
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- CN103345667A CN103345667A CN2013102271408A CN201310227140A CN103345667A CN 103345667 A CN103345667 A CN 103345667A CN 2013102271408 A CN2013102271408 A CN 2013102271408A CN 201310227140 A CN201310227140 A CN 201310227140A CN 103345667 A CN103345667 A CN 103345667A
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Abstract
The invention discloses an analysis, assessment and management system for marketing. The analysis, assessment and management system for marketing comprises a server, a database server, a chat server and a client-side. The server, the database server and the chat server are connected in sequence, and the client-side is connected with the database server through the Internet. The analysis, assessment and management system for marketing can overcome the defects that management cost is high, work efficiency is low and management quality is poor in the prior art, and has the advantages of being low in management cost, high in work efficiency and good in management quality.
Description
Technical field
The present invention relates to enterprise internal management and production marketing field, particularly, relate to a kind of sale with analysis and evaluation and management system.
Background technology
Need to establish the core main body relation in the enterprise marketing process, i.e. enterprise-business personnel, business personnel-business personnel, business personnel-client etc." enterprise-business personnel " is enterprise to inner manpower effectiveness evaluation and test and personnel's a reasonable disposition, in time finds the problem that produces in the employee work and gives active and effective professional guidance." business personnel-business personnel " needs effectively to cooperate mechanism between the enterprise staff, the internal consumption that the business personnel is produced in sales process and repeat streamlining to zone of reasonableness improves enterprise's persistent ailment of inefficiency work burnout." business personnel-client ", enterprise effectively analyze the details in business personnel's sales process, grasp the entire product sales process, and analysis and judgement is made in sales management, help enterprise aspect customer relation management and the positive effect of material purchases aspect performance.
Selling software on the market and the ERP software problem of management that all well do not merge and solve above several respects at present, thereby handling cost height, efficient is low, and management quality is difficult to guarantee.
In realizing process of the present invention, the inventor finds to exist at least in the prior art defectives such as handling cost height, inefficiency and management quality difference.
Summary of the invention
The objective of the invention is to, at the problems referred to above, propose a kind of sale with analysis and evaluation and management system, with realize that handling cost is low, high efficiency and the good advantage of management quality.
For achieving the above object, the technical solution used in the present invention is: a kind of sale comprises the server, database server and the chat server that connect successively with analysis and evaluation and management system, the client that is connected with described database server by the internet; Wherein:
Described server, be used for and client between carry out data interaction, and provide port to chat server;
Described database server is for the media that carries out between server and the client carrying out data interaction between data interaction and chat server and the client;
Described chat server for the port that provides based on server, and carries out information interaction between the client;
Described client is used for sending request to server, and is used for the data that receive are processed and displayed.
Further, described client comprises the sending module that is connected with described server by the internet, the receiver module that is connected with described database server by the internet, computing module and the display module that is connected with described receiver module successively.
Further, described client also comprises the built-in printer that is connected with described computing module.
Further, the operation that described client is handled the data that receive comprises inquiry and quotation.
Further, the operation of described inquiry specifically comprises:
In inquiry interface inquiry input name of product specification and tolerance;
Interface information will remove the accessing database Query Information by background program, confirm whether the information that meets the inquiry condition exists; If exist, then system then can not preserve this information, but directly identical information is upgraded; Otherwise, will be in system interpolation information;
This information will be presented at the inquiry hall, waits for quotation; Simultaneously, inquiry information also by chat system, is presented on all online user interfaces, accomplishes timely prompting.
Further, the operation of described quotation specifically comprises:
Inquiry information is checked in click, triggers a series of events, and this chain of events comprises query and search inventory data, quote data, quote data view etc., and carry out on the backstage;
After inquiry finishes, in data that this interface display has been offered, show the inventory data field, selling and show historical customer data in following the tracks of;
In conjunction with above data final sales quotation is proposed, the input selling price;
Judge whether to confirm present price, if then will form final quotation; Otherwise, return the operation of input selling price.
The sale of various embodiments of the present invention is with analysis and evaluation and management system, owing to comprise server, database server and the chat server that connects successively, and the client that is connected with described database server by the internet; Can effectively manage automatically, coordinate the enterprises cooperation and improve the sales management quality; Thereby can overcome the defective of handling cost height in the prior art, inefficiency and management quality difference, with realize that handling cost is low, high efficiency and the good advantage of management quality.
Other features and advantages of the present invention will be set forth in the following description, and, partly from instructions, become apparent, perhaps understand by implementing the present invention.
Below by drawings and Examples, technical scheme of the present invention is described in further detail.
Description of drawings
Accompanying drawing is used to provide further understanding of the present invention, and constitutes the part of instructions, is used from explanation the present invention with embodiments of the invention one, is not construed as limiting the invention.In the accompanying drawings:
Fig. 1 is the principle of work synoptic diagram of the present invention's sale with analysis and evaluation and management system;
Fig. 2 is the inquiry schematic flow sheet of the present invention's sale with analysis and evaluation and management system;
Fig. 3 is the quotation schematic flow sheet of the present invention's sale with analysis and evaluation and management system.
By reference to the accompanying drawings, Reference numeral is as follows in the embodiment of the invention:
The 1-internet; The 2-server; The 3-database server; The 4-chat server; The 5-client.
Embodiment
Below in conjunction with accompanying drawing the preferred embodiments of the present invention are described, should be appreciated that preferred embodiment described herein only is used for description and interpretation the present invention, and be not used in restriction the present invention.
According to the embodiment of the invention, as shown in Figure 1-Figure 3, provide a kind of sale with analysis and evaluation and management system, can effectively manage automatically, coordinate the enterprises cooperation and improve the sales management quality.
Referring to Fig. 1-Fig. 3, the sale of present embodiment comprises the server, database server and the chat server that connect successively with analysis and evaluation and management system, the client that is connected with database server by the internet; Wherein:
Server, be used for and client between carry out data interaction, and provide port to chat server;
Database server is for the media that carries out between server and the client carrying out data interaction between data interaction and chat server and the client;
Chat server for the port that provides based on server, and carries out information interaction between the client;
Client is used for sending request to server, and is used for the data that receive are processed and displayed.The operation that client is handled the data that receive comprises inquiry and quotation.
Wherein, above-mentioned client comprises the sending module that is connected with server by the internet, the receiver module that is connected with database server by the internet, the computing module that is connected with receiver module and display module successively; Also comprise the built-in printer that is connected with computing module.
The sale of above-described embodiment mainly can realize following function with analysis and evaluation and management system:
System arranges: basic data management is the configuration at whole management system basic parameter, comprising the management (comprising the management of industry, provinces and cities, unit and department) of other basic data in account setting, the setting of post office server account and the system of system's SMS platform;
User management: the main subangle colour tube of user data management reason, user management and rights management;
Customer account management: share the client, the user is shared to other user of system; The locking client includes all information under this customer name under the active user in; Sell to follow the tracks of, to the operation of inquiring the price and offer of the needed product of this client, and be kept in the historical record.When this client being carried out products quotation, can inquire the quotation record of last time in real time next time; Note is edited and sent to note to a plurality of clients.Mail is edited and sent to mail to a plurality of clients;
Supplier management: supplier information is carried out edit-modify;
The management of product: company's product variety, model, specification etc. are effectively managed;
Stock control: management such as kind, model, specification, the quantity to inventory is edited, added up, modification, and the inventory information data that can dock the purchase, sales and inventory management system of enterprise, this function has reference significance in conjunction with inquiry and quotation function to sales quotation;
Information management: help business personnel's maintain customer, the client is sent instant marketing activity mail, note, and during festivals or holidays, affiliates such as client, supplier are carried out the blessing of mail messaging, have instantaneity;
Document is printed: major function is self-defined document print format, the literal of printing, and layout can be by user's hack, and preserves, in order to print again in the future, this function is understood the convenient management of enterprise's mailing work;
Transaction management: be used for applications management and the audit of affairs such as the employee goes out, goes on business, vehicle;
Data statistics: statistics user daily management record, statistics inquiry and quotation record; The statistics enterprises employee post performance appraisal data that data statistics can be understood;
Application gift: gift registration and stock control, application and audit management;
Inquiry and quotation: the ageing of inquiry mechanism is provided, solves trading enterprise and purchase inquiry and the unified problem of coordinating difficulty of sales quotation;
Instant chat: utilize Transmission Control Protocol, transmit chat message, make things convenient for the enterprises personnel to contact immediately, expenses such as economization enterprises communication, solving enterprises does not have outer net instant messaging problem;
Document management: change the file management of extensive style, enactment document is checked and is added erase right, strengthens the science management of safety of files and enterprises classified papers.
Referring to Fig. 1, the sale of above-described embodiment comprises internet 1, server 2, database server 3, chat server 4 and client 5 with analysis and evaluation and management system.
In the embodiment that Fig. 1 shows, client 5 is passed through internet 1 to server 2 request msgs; Via internet 1, server 2 connects database server 3, transmits data to client 5; After client 5 receives data, carry out inner calculating differentiation final result is shown; Corresponding, client 5 receives user's Action Events constantly as user's demonstration and operation interface, and when the client imports data by by internet 1, server 2 accessing database servers 3 carry out corresponding additions and deletions and change and look into action; Server 2 main receptions and the transmission data do not participate in computing and the demonstration of data; Server 2 provides port for chat server 4, and port numbers can freely dispose under the situation that master server does not conflict.
Chat tool is set up and being connected of long-range destination node by Transmission Control Protocol, uses this connection bag that transmits and receive data then.TCP is responsible for guaranteeing packet being sent to destination node and with correct order it being made up when packet arrives, when client 5 login, can initiatively send " shake hands " request, chat server 4 is at first identified user identity after receiving request, authentication is opened up an ID passage by the back for this client, and the information of this passage and confirmation sent back to client 5 in the lump, can freely carry out chat sessions with regard to this client 5; Consider the problem of chat server 4 accidental interruption, this chat tool is by the triggering function of self, respond chat server 4 states constantly, when finding to interrupt with chat server 4, can client 5 prompting interrupting informations and automatically at interval property remove to connect chat server 4, up to successful connection again, built-in triggering is all carried out in this a series of operation, need not client 5 and carries out other operations.
Referring to Fig. 2, above-described embodiment is sold the inquiry flow process with analysis and evaluation and management system, mainly comprises:
Step 200: start the inquiry operation, execution in step 201;
Step 201: in inquiry interface inquiry input name of product specification and tolerance, execution in step 202;
Step 202: interface information will remove the accessing database Query Information by background program, confirm whether the information that meets the inquiry condition exists; If exist, then execution in step 203; Otherwise then execution in step 204;
Step 203: system then can not preserve this information, but directly identical information is upgraded, execution in step 205;
Step 204: will be in system interpolation information, execution in step 205;
Step 205: this information will be presented at the inquiry hall, waits for quotation; Simultaneously, inquiry information also by chat system, is presented at (details can be checked the explanation of chat feature in first embodiment) on all online user interfaces, accomplishes timely prompting.
By the operation of above-mentioned steps 200-step 205, other staff see this inquiry information at the inquiry interface.Referring to Fig. 3, above-described embodiment is sold the quotation flow process with analysis and evaluation and management system, specifically comprises:
Step 300: start the quotation operation, execution in step 301;
Step 301: click and check inquiry information, trigger a series of events, this chain of events comprises query and search inventory data, quote data, quote data view etc., and carry out on the backstage; Namely distinguish execution in step 302 or step 303 or step 304;
Step 302-step 304: after inquiry finished, in the data (step 303) that the upper left demonstration in this interface has been offered, the lower-left showed inventory data (step 302), shows historical customer data (step 304), execution in step 305 in selling tracking;
Step 305: propose final sales quotation in conjunction with above data, input selling price, execution in step 306;
Step 306: judge whether to confirm present price, if then execution in step 307; Otherwise, return step 305;
Step 307: will form final quotation.
The sale of above-described embodiment has following characteristics with analysis and evaluation and management system:
⑴ when entered the customer account management interface, system was in order to ensure the unitarity of customer account management, adopted the design concept of exclusiveness, uniqueness, avoided taking place same client and repeated management in enterprises, caused waste of manpower resource.After the user imports customer information, system will inquire about customer data voluntarily, and when having identical information as if discovery, data will can not preserved, and prompting " this customer information exists ", remind the user to need not repeating input;
Next be exactly client's attaching problem, for better maintain customer, the principle that system has adopted object to follow, namely the client is if distribute to a certain keeper, and then this keeper has the authority of this client's all properties of management and information.Certainly the client distributes not all keeper to carry out, and has the right the client is distributed to different keepers the middle-and-high-ranking keeper of this software, and method is, at first selected client, select simultaneously will appointment the keeper, click and distribute, this client just is assigned under the Admin Account.From then on, all management of this client have only the keeper of Senior Administrator and appointment just can carry out, and other keeper can't check and manage.Certainly, the Senior Administrator also can cancel this operation, redistributes client's ownership; Except, distribute the client to allow a keeper manage, also increased sharing functionality in the system, and distribute client's functions reversed, sharing is exactly that client's administration authority is allowed all keeper's managed together.
Secondly, software is considered from management aspect, helps the keeper that the client is effectively managed, so divide the client from different attributes.Divide by type, be respectively: normal client, purpose client, the cooperation client selects to click type attribute behind the client, and after the affirmation, the client has just had new attribute, when consulting next time, will directly occur under the type; Also can divide a star, two stars, Samsung by star ..., select the client to give and different stars; Be noted that no matter be customer type or client's star, in management, can look the actual conditions change;
In addition, customer account management also possesses sending short messages in groups and reception, mail mass-sending and receiving function.SMS inserts third party's SMS platform by adopting api interface, real-time and effective transmitting-receiving note.During transmission, at first select the client at the customer account management interface, eject " short message editing " interface after clicking the note button, system can be empty client except cell-phone number by the inner screen gather before this, so the cell-phone number that shows in " short message editing " interface all is to exist.Have between a plurality of phone numbers separator (as ", ") separately, can certainly add cell-phone number, note with separator (as ", ") separate.The editing short message content confirms that the back click sends, and returns a string character string by third party's platform, and client is resolved and shown and sends successfully and send failure note bar number.Meanwhile, system can preserve short message content, so that the later reference statistics.During the collection of letters, client is extracted the SMS platform data, and arrangement note number and content only need to click inbox and check that the interface namely shows all collection of letters contents.
In addition, mail function is similar to SMS, sends mail by enterprise's mailbox, and simultaneously, system can preserve Mail Contents and receiver information, can check Mail Contents by time or name when consulting.During addressee, only need login enterprise mailbox just can manage mail.
The sale of above-described embodiment is with analysis and evaluation and management system, plays good booster action at online document and the data statistics function of business personnel's marketing activity software; The online document function provides a series of document management, when the user adds document and uploads onto the server, the substance that can show the document in lists of documents, editor's the document, enter editing interface, the display document title, document size, the document overview, the more important thing is the rights management tabulation that can see document, on permission object, it is divided into user and user's group, click user/user and organize access entitlements setting management, select one or more objects, distribute authority, the authority behavior is divided into: (operation arbitrarily) fully, add (newly-built, upload), read-only (tabulation and download), tabulation (not allowing to download) add corresponding operating right will for many group objects after confirming.When other users enter online document, when operating a certain document, if this user and place user group are clicked the result any change and prompting " user does not have this operating right " will not taken place not in the operating right scope of the document.
The sale of above-described embodiment with analysis and evaluation and management system in, the statistics of functions such as client note, mail send, sale is followed the tracks of, product inquiry quotation has been inherited in data statistics, when consulting statistics, statistical model by each module, from lot of data, accurately calculate statistics, for each member sets up data archives; After the statistics of clicking a certain module, will connect this functional module, enumerate out detailed data rows.
The sale of above-described embodiment with analysis and evaluation and management system in, document is printed when needing to connect the printing device operation, internal system comprises multiple built-in type style, simultaneously also can self-defined pattern, only need to set size text, revise word content, change text position arbitrarily, write the pattern name, click save button, built-in pattern will add novel type; After choosing pattern, fill in and want printed contents, after preview was errorless, output terminal connected printing device, clicked and printed, and can finish printing.
Although above this software is had been described in detail, this software is not limited thereto, and those skilled in the art of the present technique can carry out various modifications according to the principle of this software.Therefore, all modifications of doing according to this software principle all should be understood to fall into the protection domain of this software.
Claims (8)
1. a sale is characterized in that with analysis and evaluation and management system, comprises successively the server, database server and the chat server that connect, the client that is connected with described database server by the internet; Wherein:
Described server, be used for and client between carry out data interaction, and provide port to chat server;
Described database server is for the media that carries out between server and the client carrying out data interaction between data interaction and chat server and the client;
Described chat server for the port that provides based on server, and carries out information interaction between the client;
Described client is used for sending request to server, and is used for the data that receive are processed and displayed.
2. sale according to claim 1 is with analysis and evaluation and management system, it is characterized in that, described client, comprise the sending module that is connected with described server by the internet, the receiver module that is connected with described database server by the internet, computing module and the display module that is connected with described receiver module successively.
3. sale according to claim 2 is characterized in that with analysis and evaluation and management system, and described client also comprises the built-in printer that is connected with described computing module.
4. it is characterized in that with analysis and evaluation and management system according to each described sale among the claim 1-3 that the operation that described client is handled the data that receive comprises inquiry and quotation.
5. sale according to claim 4 is characterized in that with analysis and evaluation and management system, and the operation of described inquiry specifically comprises:
In inquiry interface inquiry input name of product specification and tolerance;
Interface information will remove the accessing database Query Information by background program, and when the information that meets the inquiry condition existed, system then can not preserve this information, but directly identical information is upgraded;
This information will be presented at the inquiry hall, waits for quotation; Simultaneously, inquiry information also by chat system, is presented on all online user interfaces, accomplishes timely prompting.
6. sale according to claim 5 is characterized in that with analysis and evaluation and management system, and the operation of described inquiry specifically also comprises:
When the information that meets the inquiry condition does not exist, will be in system interpolation information;
This information will be presented at the inquiry hall, waits for quotation; Simultaneously, inquiry information also by chat system, is presented on all online user interfaces, accomplishes timely prompting.
7. sale according to claim 4 is characterized in that with analysis and evaluation and management system, and the operation of described quotation specifically comprises:
Inquiry information is checked in click, triggers a series of events, and this chain of events comprises query and search inventory data, quote data, quote data view etc., and carry out on the backstage;
After inquiry finishes, in data that this interface display has been offered, show the inventory data field, selling and show historical customer data in following the tracks of;
In conjunction with above data final sales quotation is proposed, the input selling price;
When confirming present price, form final quotation.
8. sale according to claim 7 is characterized in that with analysis and evaluation and management system, and the operation of described quotation specifically also comprises:
When present price unconfirmed, return the operation of input selling price.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2013102271408A CN103345667A (en) | 2013-06-08 | 2013-06-08 | Analysis, assessment and management system for marketing |
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| CN2013102271408A CN103345667A (en) | 2013-06-08 | 2013-06-08 | Analysis, assessment and management system for marketing |
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| CN103345667A true CN103345667A (en) | 2013-10-09 |
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| CN2013102271408A Pending CN103345667A (en) | 2013-06-08 | 2013-06-08 | Analysis, assessment and management system for marketing |
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Cited By (6)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN104182846A (en) * | 2014-08-27 | 2014-12-03 | 江苏天使电子科技有限公司 | Client management system |
| CN104182845A (en) * | 2014-08-27 | 2014-12-03 | 江苏天使电子科技有限公司 | Sales order management system |
| CN105205430A (en) * | 2015-09-16 | 2015-12-30 | 广西中烟工业有限责任公司 | Increment service system based on cigarette two-dimension code |
| CN106846882A (en) * | 2017-04-21 | 2017-06-13 | 上海喆之信息科技有限公司 | A kind of bus management system based on cloud computing |
| CN107730217A (en) * | 2017-11-10 | 2018-02-23 | 上海申磊信息科技有限公司 | A kind of business model method of customer relation management |
| CN107851274A (en) * | 2015-05-30 | 2018-03-27 | 格林伊登美国控股有限责任公司 | System and method for quality management platform |
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| CN101739637A (en) * | 2008-11-21 | 2010-06-16 | 王爱农 | Group purchase transaction method and system on open network platform |
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Patent Citations (1)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN101739637A (en) * | 2008-11-21 | 2010-06-16 | 王爱农 | Group purchase transaction method and system on open network platform |
Cited By (7)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN104182846A (en) * | 2014-08-27 | 2014-12-03 | 江苏天使电子科技有限公司 | Client management system |
| CN104182845A (en) * | 2014-08-27 | 2014-12-03 | 江苏天使电子科技有限公司 | Sales order management system |
| CN107851274A (en) * | 2015-05-30 | 2018-03-27 | 格林伊登美国控股有限责任公司 | System and method for quality management platform |
| CN105205430A (en) * | 2015-09-16 | 2015-12-30 | 广西中烟工业有限责任公司 | Increment service system based on cigarette two-dimension code |
| CN106846882A (en) * | 2017-04-21 | 2017-06-13 | 上海喆之信息科技有限公司 | A kind of bus management system based on cloud computing |
| CN106846882B (en) * | 2017-04-21 | 2019-12-10 | 深圳市鹏云汇科技有限公司 | Bus management system based on cloud computing |
| CN107730217A (en) * | 2017-11-10 | 2018-02-23 | 上海申磊信息科技有限公司 | A kind of business model method of customer relation management |
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Application publication date: 20131009 |