CN102769780B - A kind of digital TV data method for pushing and device - Google Patents
A kind of digital TV data method for pushing and device Download PDFInfo
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Abstract
The invention discloses a kind of digital TV data method for pushing and device, including：Obtain and push request message, the push request message includes：Terminal user identification, operation system mark and type of service；Determine that user is corresponding according to the terminal user identification and participate in set；Also, operation system mark and the corresponding active instance of type of service are found according to operation system mark and type of service；When judging to include the participation in active instance in the participation set, the corresponding control strategy example collection of the active instance is determined；The mark of recommended content is calculated according to the control strategy example collection and request message, by the identification feedback of the recommended content to operation system, so that operation system carries out the push of digital TV data to user.This method and device can realize the personalized push for digital TV data, and the degree of accuracy is very high.
Description
Technical field
The present invention relates to data-pushing technology, more particularly to a kind of digital TV data method for pushing and device.
Background technology
The propulsion worked with the integration of three networks, radio and TV operator will face unprecedented challenge.Radio and TV operator is
New value-added service pattern is energetically planned, and builds the hardware/software infrastructure for supporting value-added service in full preparation.In crowd
In many value-added services, personalized content services are a very big bright spots.
In the prior art, the personalized push method for being also not based on digital TV data is disclosed.
The content of the invention
In view of this, the technical problem to be solved in the present invention is to provide a kind of digital TV data method for pushing and device,
The personalized push for digital TV data can be realized, and the degree of accuracy is very high.
Therefore, the embodiment of the present invention is adopted the following technical scheme that：
A kind of digital TV data method for pushing, including：
Obtain and push request message, the push request message includes：Terminal user identification, operation system mark and
Type of service；
Determine that user is corresponding according to the terminal user identification and participate in set；Also, according to operation system mark and
Type of service finds operation system mark and the corresponding active instance of type of service；
When judging to include the participation in active instance in the participation set, the corresponding control plan of the active instance is determined
Omit example collection；
The mark of recommended content is calculated according to the control strategy example collection and request message, will be described recommended
The identification feedback of content is to operation system, so that operation system carries out the push of digital TV data to user.
Determine that the corresponding participation set of user includes according to the terminal user identification：
According to the terminal user identification, the corresponding role's set of the terminal user identification is found；
According to the mapping relations between the role's set and default role and participation found, the role set is determined
Close corresponding participation set.
Included according to the mark that the control strategy example collection and request message calculate recommended content：
Each control strategy example in control strategy example collection is traveled through, is determined according to control strategy example in recommended
The mark of appearance.
The message also includes：Terminal class, terminal initiate the time that region and terminal during request initiate request.
The active instance includes：Operation system mark, type of service and active unit.
A kind of digital TV data pusher, including：
Acquiring unit, request message is pushed for obtaining, and the push request message includes：Terminal user identification, industry
Business system banner and type of service；
First determining unit, participates in gathering for determining that user is corresponding according to the terminal user identification；
Searching unit, for finding operation system mark and service class according to operation system mark and type of service
The corresponding active instance of type；
Second determining unit, during for judging to include the participation in active instance in the participation set, determines the work
The corresponding control strategy example collection of dynamic example；
Computing unit, the mark for calculating recommended content according to the control strategy example collection and request message
Know, by the identification feedback of the recommended content to operation system, so that operation system carries out digital TV data to user
Push.
First determining unit includes：
Subelement is searched, for according to the terminal user identification, finding the corresponding role of the terminal user identification
Set；
Determination subelement, for being closed according to the mapping between the role's set and default role and participation found
System, determines that role's set is corresponding and participates in set.
Computing unit includes：
Computation subunit, for traveling through each control strategy example in control strategy example collection, according to control strategy
Example determines the mark of recommended content；
Feed back subelement, for by the identification feedback of the recommended content to operation system, so as to operation system to
Family carries out the push of digital TV data.
The message also includes：Terminal class, terminal initiate the time that region and terminal during request initiate request.
The active instance includes：Operation system mark, type of service and active unit.
It is analyzed as follows for the technique effect of above-mentioned technical proposal：
Obtain and push request message, the push request message includes：Terminal user identification, operation system mark and
Type of service；Determine that user is corresponding according to the terminal user identification and participate in set；Also, according to operation system mark and
Type of service finds operation system mark and the corresponding active instance of type of service；Judge described participate in set comprising work
When moving the participation in example, the corresponding control strategy example collection of the active instance is determined；According to the control strategy example
Set and request message calculate the mark of recommended content, by the identification feedback of the recommended content to operation system, with
Just operation system carries out the push of digital TV data to user；It is achieved thereby that according to user during digital television service
Subjectivity and objective status, carry out the push of digital TV data, the degree of accuracy is higher.
Brief description of the drawings
Fig. 1 a are Partition of role method schematic diagram of the embodiment of the present invention；
Fig. 1 b are that the embodiment of the present invention participates in division methods schematic diagram；
Fig. 1 c are that the embodiment of the present invention acts division methods schematic diagram；
Fig. 2 is institute of embodiment of the present invention application system example；
Fig. 3 is a kind of digital TV data method for pushing schematic flow sheet of the embodiment of the present invention；
Fig. 4 is another digital TV data method for pushing schematic flow sheet of the embodiment of the present invention；
Fig. 5 is a kind of digital TV data pusher structural representation of the embodiment of the present invention.
Embodiment
In the digital TV data method for pushing and device to the embodiment of the present invention, there is provided R-ABAC models, i.e. base
In role and the access control model of activity, the parameter occurred in the present invention is described in detail first：
User --- the object that the digital TV data is pushed, accesses main body.
Role a --- extraction to attribute common to a human subject, or a human subject identity, status or effect
Mark.
Participate in --- participate in illustrating the identity of the actual user acted, be the expression of the specific function of user.
Action --- action is exactly the various operations completed by software systems.
Activity --- activity is a series of digraph that active units are organized into according to mutual dependence.Each activity is single
Member is made up of an action and a participation.
Control strategy --- two main concepts are included in control strategy category：Rule and strategy.Rule is a base
Originally assert, some active unit can be determined.The rule for acting on same campaign unit is combined into a strategy.
Wherein, the role is used for describing the User Status of static state, participates in being used for describing user in certain rating process
In dynamical state, or transitory state.Using some essential informations of user, we can be user's type ascribed role attribute.
The role system of digital cable customers has its distinct industrial characteristic.As shown in Figure 1a, a kind of numeral electricity is given
Depending on the Partition of role method of terminal user.Under root role, two major class roles are marked off according to terminal type：Home terminal role
With personal terminal role.The basic reason so divided is that the targeted customer that different types of digital TV terminal is serviced has
This qualitative difference.The targeted customer that the home terminals such as set top box, all-in-one are serviced is in units of family.Operator exists
It is accomplished by when formulating Content push strategy using the physical feature of family as reference frame, because institute of different types of family is partially
Good and concern content is also to have very big difference.And provide what is serviced exclusively for personal for handheld terminal, car-mounted terminal etc.
Terminal, operator should focus more on the attribute of personal user, such as age, sex, occupation, place industry, etc..Certainly, family
Front yard is also to be made up of multiple individuals, and personal attribute fundamentally determines the rating orientation of family, if so operator's energy
It is enough to hold this rule well, then role system just can more enrich, and content push result also can be more accurate.User
The acquisition methods of Role Information are also very simple, as long as user provides some basic information, or operation when opening an account
User oriented carries out some survey work with deciding through consultation the phase, it is possible to be accurately positioned role's set of user.Each terminal is used
Role's set at family can be pre-set in database, also, passes through the role set of terminal user identification progress different user
The differentiation of conjunction, so that can be directly according to the terminal user identification of user in this step, lookup obtains the corresponding role set of user
Close.
And participated in for described：
In R-ABAC models participate in can for description user experience digital television service during dynamic or face
When identity.The digital television service that participation is to user is receiving is related.In different service environments, user understands quilt
Assign different participations；In same service environment, the user of different role can also be endowed different participations.User's
Participation is determined by role and the mapping ruler participated in.This point embodies the spy that R-ABAC models are controlled to access
Levy.Under application scenarios herein, this feature is in fact less obvious, because not being that limitation user uses service here,
And be desirable to obtain status attribute of the user when receiving service.Certainly, if operator releases the service of this limitation intentionally
Strategy, being also can be with easy expansion.For example, the Adult's Day that role is classified for the domestic consumer of " three-person household " in on-demand content
When purpose, operator can push the prompting message of some good wills, or provide the function of parental control, if desired for input man
Long password could watch film.That is, by this participation identity, (participation type here can be adult's video-see
Person) assignment, user can both be authorized to, and be also convenient for operator and push some personalized contents.
The foundation for participating in Type division is the species for the digital television business that operator carries out.For example, providing in Figure 1b
A kind of participation of reference is divided to illustrate this thinking, and the wherein participation type of the third level is relative with a certain specifically business
Should.Should also have under the participation type of the third level it is specific participate in type, with the user's that represents to participate in a certain service
Temporary identity.As should be at least had " query video participation " under " video request program participation ", join " video watches participation "
With type；Just should at least there is " restaurant information inquiry is participated in " is such to participate in type under " restaurant information service participation "；" card
Just should at least there are " song information inquiry is participated in ", " singing participation ", " listen to sing and participate in " such participation class under drawing OK participations "
Type.
For the action and activity：
In actual applications, including dynamically the action with static state is acted, dynamic example and static state can will be acted
Type of action and is acted in example dynamic comprising application system, time, place etc. as the basic composition of action component
Contextual information obligates condition as access control.
The active unit participates in one and an action associates a step in the activity of constituting, and with effective
Time, independent identification and completion identify the essential information as step.In addition, being also associated with the control for performing dynamic constrained
The example of strategy.
Wherein, the action can describe the concrete behavior of end-user experience digital television service, i.e. action is illustrated
The specific service that user is experiencing, such as video frequency searching, program request, real estate information inquiry, the inquiry of stock deep bid, etc..Merely
Ground grasp user the use of which service is inadequate, in addition it is also necessary to understand user currently some objective informations, as the time,
Point etc..These additional informations can be obtained from the access context of user, and be organized in a structured way in action.
Active unit and activity can describe the global behavior and dynamic environment of end-user experience digital television service.With the general of action
Based on thought, the active unit for combining participation describes the link which user is currently in and receives service；Activity and certain
One specific business is corresponding, describes the service environment where user.
The type of action is determined by the species of business function, single from the point of view of this, is participated in the division of action and step 203
Division be consistent.But there is this qualitative difference between actually acting and participate in：Action represents that front-end service system is being held
Operation during a certain business function of row, is the division from the angle progress of system；It is then the angle progress from user to participate in
Division.For the relatively simple service of service logic, participate in often consistent with action, such as institute in " video request program participation "
Comprising " query video participation " it is just consistent with " the query video action " in " video request program action ".But for service logic
Complicated service, generally requires multiple modules, subsystem even cooperative system and completes, so the division of action is just complex,
As comprised at least " authentication book keeping operation action " and " content delivery action " in " video request program action ", and corresponding participate in type then all
It is " video-see participation ".A kind of division methods of action are given in Fig. 1 c.
In actual applications, the role set of each user can be set up according to the Role Information of the user got in advance
Close；Also, according to the possible set for participating in setting and participating in, according to various operation setting set of actions, also, set role and
Mapping relations between participation, to determine corresponding participation according to role.Also, set operation system to identify and type of service
Corresponding active unit, so as to form active instance, also, sets the corresponding relation between active instance and control strategy, shape
Into control strategy example.
So as to, the system architecture of the embodiment of the present invention can use following structure, as shown in Fig. 2 including：Business system
System, push request is carried out to regular computing engines, and the data returned according to engine realize the digital TV data for user
Push；Regular computing engines, for after push request is received, calculate the calculating of result；Data space cluster and
Access library is used to provide basic data for regular computing engines.Specifically, data space cluster is used to control having for basic data
The effect time, and access library is used to store the basic data.In actual applications, can be by data space assemblage classification：Angle
Color participates in space, active instance space and control strategy space, so that the effective time to different basic datas is controlled
System.
Hereinafter, it is described with reference to the accompanying drawings the realization of digital TV data of embodiment of the present invention method for pushing and device.
Fig. 3 is digital TV data method for pushing schematic flow sheet of the embodiment of the present invention, as shown in figure 3, this method includes：
Step 301：Obtain and push request message, the push request message includes：Terminal user identification, operation system
Mark and type of service；
Step 302：Determine that user is corresponding according to the terminal user identification and participate in set；Also, according to operation system
Mark and type of service find operation system mark and the corresponding active instance of type of service；
Step 303：When judging to include the participation in active instance in the participation set, the active instance correspondence is determined
Control strategy example collection；
Step 304：The mark of recommended content is calculated according to the control strategy example collection and request message, by institute
The identification feedback of recommended content is stated to operation system, so that operation system carries out the push of digital TV data to user.
In digital TV data method for pushing shown in Fig. 3, by identity set, set and active instance determination are participated in
Subjectivity and objective status of the user during digital television service, so as to determine therefrom that corresponding control strategy example, are carried out
The push of digital TV data, the degree of accuracy is very high.
On the basis of Fig. 3, digital TV data of embodiment of the present invention method for pushing is carried out by Fig. 4 more detailed
Explanation.As shown in figure 4, this method includes：
Step 401：Receive the push request message that operation system is sent.
Wherein, the push request message can use key-value format organizations information, and the message can include：
Terminal class, terminal initiate region during request, the time of terminal initiation request, operation system mark, type of service, terminal
User identifies.
Wherein, terminal user identification can specifically be determined according to different terminals, and the terminal of such as set-top box users is used
Family mark can be intelligent card numbers, and the terminal user identification of cellphone subscriber can be cell-phone number.
In addition, the various information included in message can be extracted and be stored in a mapping knot by content recommendation system
In structure.
Step 402：Operation system mark and type of service in the push request message, find and the industry
The active instance that system banner and the type of service of being engaged in are matched.
Wherein it is possible to the active instance set up in advance in access library in active instance space, the active instance space,
Identified by operation system and the combination of type of service is identified.
Step 403：According to the terminal user identification in the request message, role's set of user is obtained；Afterwards, then root
Corresponding participation set is determined according to role set.
Wherein, role's set of each terminal user can be pre-set in database, also, is marked by terminal user
The differentiation for the role's set for carrying out different user is known, so as to can be looked into this step directly according to the terminal user identification of user
Find the corresponding role's set of user.
And for the participation identity set：
In actual applications, the mapping relations between role can be pre-set and participated in, so that according to the angle found
Mapping relations between color set and default role and participation, determine that role's set is corresponding and participate in set.
Step 404：Judge the participation body for participating in whether including active unit in the active instance in identity set
Part, if it is, performing step 405；Otherwise, error message is pushed to operation system feedback.
Step 405：The corresponding control strategy example collection of the active instance is found according to the active instance；
It is foregoing it has already been indicated that be the corresponding relation by setting between active instance and control strategy, form control strategy
Example；And the control strategy refers to：Corresponding relation between participation, action and recommended content identification set.
So as in actual applications, pre-set：Corresponding relation between active instance and control strategy, forms control
Policy instance processed；So as in this step, as long as being that can obtain according to the retrieval of active instance progress predetermined control strategy example
The corresponding control strategy example collection of active instance.
Step 406：Each control strategy example in control strategy example collection is traveled through, according to each control strategy example
It is determined that recommended content identification；
Content identification is the ID for the content that operation system is managed, such as video Offer ID, the ID of certain life information,
Etc..
Here, a recommended content identification set is all included in each control strategy example, each control strategy is real
After the recommended content identification set of example merges, that is, obtain all recommended content identifications.
Step 407：Recommended content identification is returned into operation system, so as to operation system according to the content identification to
The digital TV data that user terminal is recommended needed for returning.
Corresponding with the above method, the embodiment of the present invention also provides a kind of digital TV data pusher, such as Fig. 5 institutes
Show, the device includes：
Acquiring unit 510, request message is pushed for obtaining, and the push request message includes：Terminal user identification,
Operation system is identified and type of service；
First determining unit 520, participates in gathering for determining that user is corresponding according to the terminal user identification；
Searching unit 530, for finding operation system mark and industry according to operation system mark and type of service
The corresponding active instance of service type；
Second determining unit 540, during for judging to include the participation in active instance in the participation set, it is determined that described
The corresponding control strategy example collection of active instance；
Computing unit 550, for calculating recommended content according to the control strategy example collection and request message
Mark, by the identification feedback of the recommended content to operation system, so that operation system carries out digital TV data to user
Push.
Preferably, the first determining unit 520 can include：
Subelement is searched, for according to the terminal user identification, finding the corresponding role of the terminal user identification
Set；
Determination subelement, for being closed according to the mapping between the role's set and default role and participation found
System, determines that role's set is corresponding and participates in set.
Preferably, computing unit 550 can include：
Computation subunit, for traveling through each control strategy example in control strategy example collection, according to control strategy
Example determines the mark of recommended content；
Feed back subelement, for by the identification feedback of the recommended content to operation system, so as to operation system to
Family carries out the push of digital TV data.
Wherein, the message can also include：Terminal class, terminal initiate region and terminal during request and initiate to ask
The time asked.
The active instance can include：Operation system mark, type of service and active unit.
In digital TV data pusher shown in Fig. 5, by identity set, set and active instance determination are participated in
Subjectivity and objective status of the user during digital television service, so as to determine therefrom that corresponding control strategy example, are carried out
The push of digital TV data, the degree of accuracy is very high.
It will appreciated by the skilled person that realizing that the process of the method for above-described embodiment can be by programmed instruction
Related hardware is completed, and described program can be stored in read/write memory medium, and the program performs above-mentioned upon execution
Corresponding step in method.Described storage medium can be as：ROM/RAM, magnetic disc, CD etc..
Described above is only the preferred embodiment of the present invention, it is noted that for the ordinary skill people of the art
For member, under the premise without departing from the principles of the invention, some improvements and modifications can also be made, these improvements and modifications also should
It is considered as protection scope of the present invention.
Claims (8)
1. a kind of digital TV data method for pushing, it is characterised in that including：
Obtain and push request message, the push request message includes：Terminal user identification, operation system mark and business
Type；
Determine that user is corresponding according to the terminal user identification and participate in set；Also, according to operation system mark and business
Type search is identified and the corresponding active instance of type of service to operation system；
When judging to include the participation in active instance in the participation set, determine that the corresponding control strategy of the active instance is real
Example set；
The mark of recommended content is calculated according to the control strategy example collection and request message, by the recommended content
Identification feedback to operation system, so that operation system carries out the push of digital TV data to user；
Determine that the corresponding participation set of user includes according to the terminal user identification：
According to the terminal user identification, the corresponding role's set of the terminal user identification is found；
According to the mapping relations between the role's set and default role and participation found, role's set pair is determined
The participation set answered.
2. according to the method described in claim 1, it is characterised in that according to the control strategy example collection and request message
Calculating the mark of recommended content includes：
Each control strategy example in control strategy example collection is traveled through, recommended content is determined according to control strategy example
Mark.
3. according to the method described in claim 1, it is characterised in that the message also includes：Terminal class, terminal initiate request
When region and terminal initiate request time.
4. according to the method described in claim 1, it is characterised in that the active instance includes：Operation system mark, service class
Type and active unit.
5. a kind of digital TV data pusher, it is characterised in that including：
Acquiring unit, request message is pushed for obtaining, and the push request message includes：Terminal user identification, business system
System mark and type of service；
First determining unit, participates in gathering for determining that user is corresponding according to the terminal user identification；
Searching unit, for finding operation system mark and type of service pair according to operation system mark and type of service
The active instance answered；
Second determining unit, during for judging to include the participation in active instance in the participation set, determines that the activity is real
The corresponding control strategy example collection of example；
Computing unit, the mark for calculating recommended content according to the control strategy example collection and request message, will
The identification feedback of the recommended content is to operation system, so that operation system carries out the push of digital TV data to user；
First determining unit includes：
Subelement is searched, for according to the terminal user identification, finding the corresponding role's set of the terminal user identification；
Determination subelement, the mapping relations between the role's set and default role and participation that are found for basis, really
Fixed role's set is corresponding to participate in set.
6. device according to claim 5, it is characterised in that computing unit includes：
Computation subunit, for traveling through each control strategy example in control strategy example collection, according to control strategy example
It is determined that the mark of recommended content；
Feed back subelement, for by the identification feedback of the recommended content to operation system, so that operation system is entered to user
The push of row digital TV data.
7. device according to claim 5, it is characterised in that the message also includes：Terminal class, terminal initiate request
When region and terminal initiate request time.
8. device according to claim 5, it is characterised in that the active instance includes：Operation system mark, service class
Type and active unit.
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Families Citing this family (4)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN104469414A (en) * | 2013-09-22 | 2015-03-25 | 中兴通讯股份有限公司 | Information system, information put-in method and IPTV system based on multi-screen interaction |
| CN103796042B (en) * | 2014-01-23 | 2017-01-25 | 深圳市酷开网络科技有限公司 | resource information pushing method and device |
| CN109428851B (en) * | 2017-07-06 | 2021-08-10 | 阿里巴巴（中国）有限公司 | Data transmission assembly and method |
| CN112819314A (en) * | 2021-01-28 | 2021-05-18 | 广州朗国电子科技有限公司 | Smart life service method and system based on cloud computing |
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