CN102622693A - Video tag system - Google Patents
Video tag system Download PDFInfo
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- CN102622693A CN102622693A CN2012100895328A CN201210089532A CN102622693A CN 102622693 A CN102622693 A CN 102622693A CN 2012100895328 A CN2012100895328 A CN 2012100895328A CN 201210089532 A CN201210089532 A CN 201210089532A CN 102622693 A CN102622693 A CN 102622693A
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Abstract
The invention relates to the technical field of printing and packaging, in particular to a video tag system which utilizes an intelligent mobile phone. According to the video tag system, a tag is arranged on a product; two-dimension codes of a downloading or playing address of product video information are printed on the tag; the product video information is stored in a web server; and the two-dimension codes are scanned through an intelligent mobile phone by a customer, so that the requisite video information of a product tag can be downloaded or played automatically.
Description
Technical field
The present invention relates to the printing packaging technical field, be specifically related to a kind of upgrade-system of " video packing material (CN201351008Y) ".
Background technology
" video packing material (notification number CN201351008Y) " by the applicant invention installed video player (hardware) on product package material, the video player stored product video datas such as video ads.Before and after the purchase of customer, all can watch its product video content,, intuitively appreciate, listen attentively to the information that product contains with lively product know-hows such as mode demiware method of application, function curative effect, points for attention intuitively.
Yet in the application practice; But have such deficiency: video player hardware is installed on product package material, is caused the packing material cost significantly to promote, user and consumer all are difficult to bear; The applicant has only sold hundreds of packed video things altogether over 4 years, and enterprise is in lossing state always.
In order to improve the Antiforge inquiry rate, to strengthen the fake products discovery rate, hundreds of the patented claims that improve the Antiforge inquiry rate have appearred in recent years.For example " anti-fake method for digital compulsive inquiry and cipher opening device thereof (publication number CN1588406A) ", " coded lock anti-fake bottle lid (CN301551762S) " etc.The expert points out how to improve the Antiforge inquiry rate, is a great problem that false proof industry faces at present.
Summary of the invention
The object of the invention: a kind of video tab system that utilizes smart mobile phone is provided; The indispensable information of Product labelling with the mode of video frequency program, vividly demonstrate to the consumer, and is save video player hardware, reduced cost, economizes on resources, avoids waste; And raising Antiforge inquiry rate.
Technical scheme of the present invention is following.
A kind of video tab system comprises the label (2) that is arranged on the product (1); It is characterized in that it comprises: the Website server (3) that 1. stores product (1) video information (8); 2. be printed with the label (2) of product (1) video information (8) link network address two-dimension code (9); 3. the smart mobile phone (11) that has the two-dimension code scan function; 4. smart mobile phone (11) is through radio data network (10) and Website server (3) UNICOM; 5. the consumer uses the two-dimension code (9) on smart mobile phone (11) the scanning label (2) with two-dimension code scan function, opens to scan link network address, download that identifies or the video information (8) of playing product (1).
In order to possess antifalse effect simultaneously, also in order to improve the Antiforge inquiry rate, to strengthen the fake products discovery rate, the fiber (4) that has some stochastic distribution on the said label (2) is printed with a label sequence number (6) at least on every piece of label (2); The random distribution characteristic photo that label (2) is gone up fiber (4) also is stored in Website server (3) lining; The random distribution characteristic photo of fiber (4) is downloaded to consumer's smart mobile phone (11) lining in the lump together with video information (8).
In order to possess better antifalse effect simultaneously, simultaneously also in order more easily product to be carried out logistics management, said label (2) has been embedded in RFID label (12); In the RFID label (12) information of the relevant product (1) of record also with label sequence number (6) corresponding stored in Website server (3) lining; The random distribution characteristic photo of the information of the relevant product (1) of record and fiber (4) in the RFID label (12), also have the video information (8) of product (1), downloaded to consumer's smart mobile phone (11) lining in the lump.
In order to prevent that the fake producer from utilizing the method for (as using hair dryer) heating; Adhesive sticker heat fused with label (2) back side; After making adhesive sticker lose cohesive force; Label (2) is intactly uncovered from the product (1) and is used for fake products, below propose a kind of innovative design that remedies the adhesive sticker defective:
1. said label (2) dorsal edge is provided with the adhesive sticker zone, center, the back side is provided with and can does the glue zone;
2. the adhesive sticker zone is coated with non-drying glue layer (5), can do the glue zone and be coated with and can do glue layer (7);
3. non-drying glue layer (5) with can do glue layer (7) and jointly label (2) is bonded on the product (1).
So; The consumer just can use the existing mobile phone that the two-dimension code scanning software is installed; The two-dimension code (9) of scanning identification download or broadcast address; Automatically Website login server (3), open video information automatically, with vividly intuitively mode understand product know-hows such as product method of application, function curative effect, points for attention.
For the ease of the consumer of no smart mobile phone, also can use regular handset to download to watch video information (8); Said video information (8) and product (merchant) article bar codes (13) corresponding stored are in Website server (3) lining; So; Ordinary consumer just can be through online computer or surfing Internet with cell phone or cell phone multimedia message; Website login server (3) input is produced (merchant) article bar codes (13) and is downloaded or displaying video information (8); But the shortcoming of this querying method is to obtain anti-counterfeiting information, can't confirm authenticity of products.
Listen attentively to Product labelling information for the ease of the blind person, said product bar code (13) is preferably also printed with the mode of product bar code braille (14) and is located on product (1) or the label (2).
The glue layer (7) of can doing according to the invention can be glue such as 502 ECAs, epoxy resin, anaerobism glue, UV glue (being the UV bonding agent), one-component glue, two component glue; But can also be hardening at subcritical temerature glue, normal temperature ebonite aquation, the hardened glue of heating, with the liquid state or the paste glue (or saying non-adhesive sticker glue) of existing various suitable dry solidifications such as water reaction solidified glue, anaerobic curing glue, radiation curing glue, coagulation glue.
Fiber according to the invention (4), making a general reference various naked eyes can small items clear identification, different shape.Like the thin slice of hair, chemical fibre, tinsel, cotton thread, existing various anti-false fibers and different shape, rectangular, particle, chip, bubble, crackle etc.
Mobile phone two-dimension code scanning software according to the invention is a kind of existing popular software, and many mobile phones have been installed this software when dispatching from the factory.The user also from network free download install, common two-dimension code scanning software title has: barcode scanner, two-dimension code scanner, honeybee two-dimension code, snap, be prone to clap cruel, I see, naughty on the sign indicating number, snap two-dimension code, QR Droid private etc.The cellphone subscriber can use above-mentioned dbase to search for download from network, owing to be existing freeware, so this paper repeats no more.
The packing material of label according to the invention (2) general reference product.
Video information according to the invention (8) comprises animation and sound.
Radio data network according to the invention (10) can be radio data networks such as GSM, GPRS, WCDMA.
Product bar code according to the invention (10) is also claimed general commodity bar code, and each commodity has one group of only bar code, is formulated by International Article Numbering Association, be common to all over the world, and be most popular in the world at present a kind of commodity bar code.What China carried out using at present at home also is this commodity bar code.
Compared with prior art, the present invention can produce following beneficial effect.
Than background technology " video packing material (CN201351008Y) "; Consumers in general are with regard to the existing mobile phone that the two-dimension code scanning software is installed capable of using; The two-dimension code (9) of scanning identification link network address; Automatically Website login server (3), open video information automatically, understand the indispensable information of Product labellings such as product method of application, function curative effect, points for attention with lively mode intuitively, direct feel, appreciate the sensual pleasure aesthetic feeling that product tape is given the consumer.Comparatively speaking, the present invention has save video player hardware, has reduced cost, has practiced thrift resource, has avoided waste.
For the relatively poor consumer of eyesight or in environment with dark light, the consumer can watch or listen attentively to the indispensable information of label through the present invention.From this view point, the present invention undoubtedly with existing Product labelling from noiselessly being upgraded to sound label, being upgraded to dynamic label from static state.Especially as far as the blind person, can aim at the oral product bar code (13) of quoting of mobile phone, identify product bar code (13) by speech recognition software, download label video frequency program, listen attentively to label information, understand properties of product and method of application.
Because video information vivid and interesting, attraction consumer download and watch, therefore, the present invention has improved the Antiforge inquiry rate greatly, has strengthened the fake products discovery rate greatly, has captured a great problem that false proof industry faces at present---the inquiry rate is low.
No matter the fake producer adopts existing which kind of open method, all can't completely uncover label (2), can't steal and change (adulterium) product.In other words, open label (2), will inevitably destroy label (2) if the fake producer adopts existing the whole bag of tricks to steal.Its technical reason is: be coated in can do can the doing glue layer (7) and solidify of glue zone after, can label (2) be bonded in product (1) firmly and go up, can't uncover, and existing adhesive sticker can not.In other words, the shortcoming of " adhesive sticker " advantage that " can be done glue " has remedied.Therefore the present invention has kept the use advantage of adhesive label: can continue to utilize existing adhesive sticker automatic labeling machine decals owing to also be provided with the adhesive sticker zone; And can carry out manual decals as existing adhesive label.During the craft decals, finger can only contact the adhesive sticker zone of label edges, and what do not contact the middle part can do the glue zone, thereby can keep finger to clean, and need not frequently to wash one's hands, do not influence decals efficient.
For make above-mentioned purpose of the present invention, feature and advantage can be more obviously understandable, hereinafter is special lifts integrated optimization embodiment, and conjunction with figs. is elaborated.
Description of drawings
Fig. 1 is the structural representation of a kind of label of the present invention (2).
Fig. 2 is a kind of synoptic diagram of video tab of the present invention system.
Fig. 3 sticks on the cross section structure synoptic diagram on the product (1) for a kind of label (2).
Fig. 4 is a kind of label construction synoptic diagram that embeds RFID of the present invention.
Drawing reference numeral: 1-product (regional area only draws among the figure), 2-label, 3-Website server, 4-fiber, 5-non-drying glue layer, 6-sign sequence number, 7-can do glue layer, 8-video information, 9-two-dimension code, 10-radio data network, 11-smart mobile phone 12-RFID label (being electronic tag), 13-product bar code, 14-product bar code braille.
Embodiment
Embodiment one.
Like Fig. 1, shown in Figure 2, select for use interior (or paper) stochastic distribution of a kind of paper that some 2-3mm art papers long, the apparent red fibers of naked eyes (4) are arranged.
At the copperplate recto, about the link network address two-dimension code (9) of the video information (8) of product (1), for example content is the link network address two-dimension code of http://www.jjejj.com/000000000001.htm in the printing.And the false proof descriptive informations such as comment with mobile telephone scanning identification are gone up in printing.At last, be coated with adhesive sticker glue, be die-cut to many labels (2) at the back side of art paper.
Many labels (2) are taken pictures, obtain the random distribution characteristic photo of fiber (4), corresponding its sign sequence number (6) of many photos is stored in the database of Website server (3); And the video information (8) of relevant product (1) is also stored in the database of Website server (3).
Many labels (2) of processing are pasted on the product (1).
So; The consumer is with regard to the available smart mobile phone (11) that the two-dimension code scanning software is installed; Download or broadcast address two-dimension code (9) in scanning label (2) utilize the download or the broadcast address that are identified, link Website login server (3), browse fiber (4) the random distribution characteristic photo, tell truth from falsehood; And watch video-frequency playing content, with vividly intuitively mode understand product know-hows such as product method of application, function curative effect, points for attention.
Embodiment two.
As shown in Figure 4, paste upward RFID (12) and antenna thereof at the back side of last more than pieces of labels of example (2).
Many RFID labels (12) that a last step is processed paste on one bottle of bottle five-Grain Liquor wine box.On production line, write the product information of the relevant five-Grain Liquor wine of each item from more than RFID labels of trend (12) lining with radio frequency reader, for example alcoholic strength, quantitatively, the date of production, shelf-life, quality supervision person's code name etc.And upload a product information in the database of Website server (3).
Dispatch from the factory from product (1) and to get into the newly-increased product information in each read-write back each intermediate links, the medium process of circulation of Zhongdao consumer's hand; Logistics information for example; Can in time in RFID label (12), read and upload to the database of Website server (3); So that product information in the RFID label (12) and the product information in Website server (3) database keep synchronous, thereby the mobile telephone scanning that guarantees the enough no readers of consumer's ability reads the product information in (browsing) RFID.
So; The consumer is with regard to the available regular handset that the two-dimension code scanning software is installed; Two-dimension code (9) on the scanning RFID label (12); The web page address (URL) that utilizes the website information identified and label sequence number (6) to be formed, Website login server (3) reads the random distribution characteristic photo of (browsing) product information and fiber (4), thereby tells truth from falsehood, foradownloaded video information (8), obtain product information.
Embodiment three.
As shown in Figure 4, example in the reference, on the next door product (1) of many pieces of labels (2), bar code in the printing (13) and products thereof bar code braille (14).
Label (12) is pasted on one bottle of bottle five-Grain Liquor wine box.
So, blind person consumer is equipped with the mobile phone that software is retouched in speech recognition with regard to available, reads product bar code braille (14), foradownloaded video (containing audio frequency) program, listens attentively to Product labelling information, understands the product operation instruction.
Embodiment four.
As shown in Figure 3, the dorsal edge in many labels (2), is die-cut to many labels (2) then at non-drying glue layer in the printing (5).
Produce when using; Open justifying label (2), be coated with and do glue layer (7) to doing the glue zone with the automatically dropping glue machine, then; At once label (2) is pasted on the product (1); After treating to do the curing of glue layer (5) natural air drying, just can label (2) thoroughly be fixed firmly on the product (1), thereby prevent to be recycled by the fake producer.
Above disclosedly be merely preferred embodiment of the present invention, can not limit the present invention's interest field certainly with this, the equivalent variations of therefore doing according to claim of the present invention still belongs to the scope that the present invention is contained.Especially video information (8) lining does not deliberately load video content and has only the bad way of change of audio content, must belong to the scope that the present invention is contained.
Claims (6)
1. the video tab system comprises the label (2) that is arranged on the product (1); It is characterized in that it comprises: the Website server (3) that 1. stores product (1) video information (8); 2. be printed with the label (2) of product (1) video information (8) link network address two-dimension code (9); 3. the smart mobile phone (11) that has the two-dimension code scan function; 4. smart mobile phone (11) is through radio data network (10) and Website server (3) UNICOM; 5. the consumer uses the two-dimension code (9) on smart mobile phone (11) the scanning label (2) with two-dimension code scan function, opens to scan link network address, download that identifies or the video information (8) of playing product (1).
2. according to the described video tab of claim 1 system, it is characterized in that: have the fiber (4) of some stochastic distribution on the said label (2), be printed with a label sequence number (6) on every piece of label (2) at least; The random distribution characteristic photo that label (2) is gone up fiber (4) also is stored in Website server (3) lining; The random distribution characteristic photo of fiber (4) is downloaded to consumer's smart mobile phone (11) lining in the lump together with product (1) video information (8).
3. according to the described video tab of claim 2 system, it is characterized in that: said label (2) has been embedded in RFID label (12); In the RFID label (12) information of the relevant product (1) of record also with label sequence number (6) corresponding stored in Website server (3) lining; The random distribution characteristic photo of the information of the relevant product (1) of record and fiber (4) in the RFID label (12), also have the video information (8) of product (1), downloaded to consumer's smart mobile phone (11) lining in the lump.
4. according to claim 2 or 3 described video tab systems, it is characterized in that:
1. said label (2) dorsal edge is provided with the adhesive sticker zone, center, the back side is provided with and can does the glue zone;
2. the adhesive sticker zone is coated with non-drying glue layer (5), can do the glue zone and be coated with and can do glue layer (7);
3. non-drying glue layer (5) with can do glue layer (7) and jointly label (2) is bonded on the product (1).
5. according to claim 1 or 2 described video tab systems, it is characterized in that: said video information (8) and product bar code (13) corresponding stored are in Website server (3) lining.
6. according to the described video tab of claim 5 system, it is characterized in that: said product bar code (13) is also printed with the mode of product bar code braille (14) and is located on product (1) or the label (2).
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN2012100895328A CN102622693A (en) | 2012-02-11 | 2012-03-30 | Video tag system |
Applications Claiming Priority (7)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN201210030178 | 2012-02-11 | ||
| CN201210030178.1 | 2012-02-11 | ||
| CN201220052976 | 2012-02-18 | ||
| CN201220052976.X | 2012-02-18 | ||
| CN201220122500 | 2012-03-28 | ||
| CN201220122500.9 | 2012-03-28 | ||
| CN2012100895328A CN102622693A (en) | 2012-02-11 | 2012-03-30 | Video tag system |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CN102622693A true CN102622693A (en) | 2012-08-01 |
Family
ID=46562598
Family Applications (3)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN2012100895328A Pending CN102622693A (en) | 2012-02-11 | 2012-03-30 | Video tag system |
| CN 201220127941 Expired - Fee Related CN202838359U (en) | 2012-02-11 | 2012-03-30 | Video label system |
| CN 201220138618 Expired - Fee Related CN202615451U (en) | 2012-02-11 | 2012-04-05 | Video label system |
Family Applications After (2)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CN 201220127941 Expired - Fee Related CN202838359U (en) | 2012-02-11 | 2012-03-30 | Video label system |
| CN 201220138618 Expired - Fee Related CN202615451U (en) | 2012-02-11 | 2012-04-05 | Video label system |
Country Status (1)
| Country | Link |
|---|---|
| CN (3) | CN102622693A (en) |
Cited By (14)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| CN102930316A (en) * | 2012-10-23 | 2013-02-13 | 海南亚元防伪技术研究所 | Three-dimensional commodity bar code information system |
| CN103077467A (en) * | 2013-01-30 | 2013-05-01 | 王志刚 | Method and system for verifying product authenticity |
| CN103093365A (en) * | 2013-01-30 | 2013-05-08 | 王志刚 | Method and system for verifying authenticity of product |
| CN103268323A (en) * | 2013-04-26 | 2013-08-28 | 杭州跨界科技有限公司 | Method for adding comments to pictures |
| CN105227594A (en) * | 2014-06-09 | 2016-01-06 | 中兴通讯股份有限公司 | Document transmission method, Apparatus and system |
| CN105654314A (en) * | 2015-12-30 | 2016-06-08 | 深圳爱正品科技有限公司 | Electronic tag based anti-counterfeiting method and system |
| CN106131586A (en) * | 2016-07-14 | 2016-11-16 | 郝迎喜 | Dynamic two-dimension code is utilized to play the method and device of video |
| CN106489263A (en) * | 2014-05-04 | 2017-03-08 | 丘炎卫 | The PTP cross-correlation system for supporting plane books and periodicals product to couple with internet |
| CN107609881A (en) * | 2017-08-31 | 2018-01-19 | 维沃移动通信有限公司 | The authenticity verification method and mobile terminal of a kind of article |
| CN109118246A (en) * | 2018-07-25 | 2019-01-01 | 皮志豪 | A kind of track anti-counterfeit recognition area mark and the anti-fake feedback method of track relay |
| CN109937422A (en) * | 2016-09-16 | 2019-06-25 | 艾利丹尼森零售信息服务公司 | The load instruction of mechanical, hand-driven labelling machine |
| CN111652337A (en) * | 2020-05-25 | 2020-09-11 | 内蒙古农业大学 | Novel audible electronic nutrition label for food and information processing method |
| CN113489963A (en) * | 2021-07-08 | 2021-10-08 | 宁波宝贝第一母婴用品有限公司 | Method and device for guiding installation of cart |
| US11556726B2 (en) * | 2019-12-17 | 2023-01-17 | Offstage Holdings, Inc. | Dynamic product labels for compiling custom data from supply chain nodes |
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| CN103607524A (en) * | 2013-10-18 | 2014-02-26 | 湖南省烟草公司长沙市公司 | Cigarette case 32-bit code image acquisition and processing device and cigarette case 32-bit code identification method |
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| Publication number | Priority date | Publication date | Assignee | Title |
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| CN102930316A (en) * | 2012-10-23 | 2013-02-13 | 海南亚元防伪技术研究所 | Three-dimensional commodity bar code information system |
| CN103077467A (en) * | 2013-01-30 | 2013-05-01 | 王志刚 | Method and system for verifying product authenticity |
| CN103093365A (en) * | 2013-01-30 | 2013-05-08 | 王志刚 | Method and system for verifying authenticity of product |
| CN103268323A (en) * | 2013-04-26 | 2013-08-28 | 杭州跨界科技有限公司 | Method for adding comments to pictures |
| CN106489263A (en) * | 2014-05-04 | 2017-03-08 | 丘炎卫 | The PTP cross-correlation system for supporting plane books and periodicals product to couple with internet |
| CN105227594A (en) * | 2014-06-09 | 2016-01-06 | 中兴通讯股份有限公司 | Document transmission method, Apparatus and system |
| CN105654314A (en) * | 2015-12-30 | 2016-06-08 | 深圳爱正品科技有限公司 | Electronic tag based anti-counterfeiting method and system |
| CN106131586A (en) * | 2016-07-14 | 2016-11-16 | 郝迎喜 | Dynamic two-dimension code is utilized to play the method and device of video |
| CN109937422A (en) * | 2016-09-16 | 2019-06-25 | 艾利丹尼森零售信息服务公司 | The load instruction of mechanical, hand-driven labelling machine |
| CN107609881A (en) * | 2017-08-31 | 2018-01-19 | 维沃移动通信有限公司 | The authenticity verification method and mobile terminal of a kind of article |
| CN107609881B (en) * | 2017-08-31 | 2021-04-16 | 维沃移动通信有限公司 | Method for verifying authenticity of article and mobile terminal |
| CN109118246A (en) * | 2018-07-25 | 2019-01-01 | 皮志豪 | A kind of track anti-counterfeit recognition area mark and the anti-fake feedback method of track relay |
| US11556726B2 (en) * | 2019-12-17 | 2023-01-17 | Offstage Holdings, Inc. | Dynamic product labels for compiling custom data from supply chain nodes |
| CN111652337A (en) * | 2020-05-25 | 2020-09-11 | 内蒙古农业大学 | Novel audible electronic nutrition label for food and information processing method |
| CN113489963A (en) * | 2021-07-08 | 2021-10-08 | 宁波宝贝第一母婴用品有限公司 | Method and device for guiding installation of cart |
| CN113489963B (en) * | 2021-07-08 | 2024-02-23 | 宁波宝贝第一母婴用品有限公司 | Cart installation guiding method and device |
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|---|---|
| CN202838359U (en) | 2013-03-27 |
| CN202615451U (en) | 2012-12-19 |
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Application publication date: 20120801 |