CN101620707A - Control device and method for centralized processing of advertisement feedback operation in online game system - Google Patents

Control device and method for centralized processing of advertisement feedback operation in online game system Download PDF

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Publication number
CN101620707A
CN101620707A CN200810040108A CN200810040108A CN101620707A CN 101620707 A CN101620707 A CN 101620707A CN 200810040108 A CN200810040108 A CN 200810040108A CN 200810040108 A CN200810040108 A CN 200810040108A CN 101620707 A CN101620707 A CN 101620707A
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feedback operation
user
online game
feedback
advertising message
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Chinese (zh)
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顾凡
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iTarget Works (Shanghai) Co Ltd
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iTarget Works (Shanghai) Co Ltd
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Abstract

The invention provides a control method for centralized processing of feedback operation of users on advertisement information in an online game system, which comprises the following steps: a, receiving the feedback operation of the users on the advertisement information; b, recording the feedback operation; and the method also preferably comprises the following steps: c, judging whether a preset condition is met, wherein the preset condition indicates that the feedback operation of the users can be executed; and d, if the preset condition is met, executing all the recorded feedback operation. The invention also provides a control device for centralized processing of the feedback operation of the users on the advertisement information in the online game system, and a corresponding online game system. The method and the device ensure to feed all the received advertisement information back in the game process, simultaneously influence the game process to the minimum extent, realize the uniformity of online games and advertisement content to the maximum extent, and maintain a great number of customers in online game services. The method, the device and the online game system can provide more advertisement publishing spaces and profiting spaces for advertisement and online game service providers.

Description

Focus on the control device and the method for advertisement feedback operation in a kind of online game system
Technical field
The present invention relates to information issuing control system, advertisement information distribution system especially particularly, relates in network game system control method and control corresponding device that the user is focused on the feedback operation of advertising message.
Background technology
High speed development along with computer technology, mechanics of communication, network technology, computed crowd constantly enlarges, more because the information on the network (comprising wireless Internet and internet, i.e. Internet) is more and more abundanter, network user's number also constantly increases.Correspondingly, the prospect of the economy relevant with computing machine, especially network economy is also more and more approved by people.Enterprise, various group begin to utilize instruments such as computing machine, network to come to be oneself service, for example issue various information by computing machine, network, advertising message especially, thus improve the influence power of self.Our each enterprise of seeing, group, individual's (WAP) website and be embedded in advertising message in the webpage etc. for example.
In the example of above-mentioned issuing advertisement information, be more typically at the situation of special group releasing advertisements to game player (user) issuing advertisement information by network game system.For example, carry out in the process in recreation, on certain fixing buildings, show a predefined advertising message, the sign of certain famous brand name (for example Logo) for example, can in game process, watch advertisement the game player like this, pass on the advertiser to wish the purpose of information conveyed to the user thereby form subtlely.
The mode of such releasing advertisements has played the effect of good word spreading really, the feedback system that a lot of game players' meeting bases are published advertisement to be provided is made feedback to this advertising message, thereby for example click the webpage that businessman that wherein link enters this advertisement correspondence provides, perhaps download reward voucher or the like.When in such process, also reflected subproblem, for example player's complaint has influenced the progress of recreation when feedback operation is made in this advertisement, at least newly the webpage of opening makes player have to switch the go back to more again interface of network game system, and such result causes the part player to want the information of answering an advertisement originally but the final feedback operation of having abandoned in order intently to play games advertising message.Such result is very disadvantageous for the ad distribution process, because the essential purpose of ad distribution is not only to give the audient with ad distribution, more deep purpose is to make the audient make response to advertisement.Therefore, have to ensure that by technological means the game player influences the online game progress less when advertising message is made feedback as far as possible.But very regrettably, also there is not pointed technical scheme at present.
Summary of the invention
At the defective of feedback operation of institute's issuing advertisement information in the network game system not being carried out particular procedure in the prior art, the purpose of this invention is to provide a kind of control method and control corresponding device that in network game system, the feedback operation of advertising message is focused at the user.
According to an aspect of the present invention, provide a kind of control method that in network game system, the user is focused at the feedback operation of advertising message, wherein, comprise the steps: that a. receives the feedback operation of user to advertising message; B. write down described feedback operation.
Preferably, above-mentioned control method comprises the steps: that also c. judges whether to satisfy predetermined condition, and this predetermined condition indication can be carried out the user feedback operation; D. if satisfy predetermined condition, then carry out the feedback operation that all are recorded.
According to another aspect of the present invention, a kind of control device that in network game system the user is focused at the feedback operation of advertising message also is provided, it is characterized in that, comprising: first receiving device is used to receive the feedback operation of user to advertising message; And first pen recorder, be used to write down described feedback operation.
According to a further aspect of the invention, provide a kind of network game system, participate in the process of online game it is characterized in that, comprise above-mentioned control device to users to release advertisement information the user.
The present invention is by unifying processing to the pairing feedback operation of the advertising message of issuing in the network game system, thereby guaranteed that the game player both can make feedback to received advertising message in game process, also influence to minimum degree simultaneously game process, finally realized the purpose that online game and ad content are farthest unified, thereby improved the effect of ad distribution, also safeguarded a large amount of clients on the network game service.By technical scheme provided by the invention, can reduce the game player significantly to the dislike of releasing advertisements in the recreation, for advertising service merchant and network game service merchant provide the space of more releasing advertisements and the space of profit.
Description of drawings
By reading the detailed description of non-limiting example being done with reference to the following drawings, it is more obvious that other features, objects and advantages of the present invention will become:
Fig. 1 illustrates according to a specific embodiment of the present invention, focuses on the sequential synoptic diagram of the control method of advertisement feedback operation in online game system;
Fig. 2 illustrates the first embodiment of the present invention, focuses on the process flow diagram of the control method of advertisement feedback operation in online game system;
Fig. 3 A illustrates according to the first embodiment of the present invention, and the feedback operation that the user makes is recorded in the synoptic diagram in the system database;
Fig. 3 B illustrates according to a second embodiment of the present invention, and the feedback operation that the user makes is recorded in the synoptic diagram in the system database;
Fig. 4 illustrates the second embodiment of the present invention, focuses on the process flow diagram of the control method of advertisement feedback operation in online game system;
Fig. 5 illustrates the third embodiment of the present invention, carries out the process flow diagram of the concrete grammar of all feedback operation that are recorded in network game system;
Fig. 6 A, 6B illustrate another embodiment of the present invention jointly, the result synoptic diagram of all feedback operation that are recorded of concentrative implementation in network game system;
Fig. 7 illustrates according to the first embodiment of the present invention, the structural representation of the control device that in network game system the user is focused at the feedback operation of advertising message;
Fig. 8 illustrates according to the first embodiment of the present invention, first judgment means in the control device shown in Figure 7 and the structural representation of first actuating unit; And
Fig. 9 illustrates according to a second embodiment of the present invention, first judgment means in the control device shown in Figure 7 and the structural representation of first actuating unit.
Embodiment
The invention provides a kind of new technical scheme and come issuing advertisement information, or rather, is to handle carry out the concentrated area at the feedback operation of these advertising messages behind issuing advertisement information.Network game system is handled at the feedback operation of advertising message dispersedly to the user in the prior art, promptly after receiving above-mentioned feedback operation, at once it is carried out, and do not consider the state (for example whether recreation is in halted state) of online game this moment, perhaps from user's angle, do not consider user's state (for example whether the user is playing nervously) of this moment, this may cause bringing very big interference for user's game process because carrying out user's feedback operation out of turn.In other words, how prior art is considered to user's showing advertisements information more and is immediately carried out feedback operation at advertising message.And the present invention is not necessarily carried out after the reception user is to the feedback operation of advertising message at once, the described feedback operation of preferably first line item, when satisfying predetermined condition, more described feedback operation is focused on then, like this, when user's feedback operation is not must carry out at once the time, can be chosen in concentrative implementation user's on suitable opportunity feedback operation, both catered to user's idea, also satisfied recreation (or advertisement) operator and wished when issuing advertisement information, to avoid causing the demand of interference as far as possible, thereby realized purpose of the present invention to the user.
Fig. 1 illustrates a specific embodiment of the present invention, focuses on the sequential synoptic diagram of the control method of advertisement feedback operation in online game system.In this embodiment, network game system is to users to release advertisement information, the user will send to described control system at the feedback operation that described advertising message is made then, described control system receives the user to the feedback operation of advertising message and write down described feedback operation, last described system when satisfying predetermined condition the concentrative implementation user at the feedback operation of described advertising message.Particularly, a time, at first execution in step 1., network game system is to users to release advertisement ad1; Enter step then 2., the user clicks described advertisement ad1, correspondingly execution in step 3., described control device receive and recording user to the feedback operation fb1 of advertisement ad1, wherein, described feedback operation fb1 promptly above-mentioned " clicking described advertisement ad1 "; In another time, execution in step 4., network game system is to users to release advertisement ad2, enter step similarly 5., the user provides evaluation of estimate at described advertisement ad2, then execution in step 6., described control system receive and recording user to the feedback operation fb2 of advertisement ad2, wherein, described feedback operation fb2 promptly above-mentioned " providing evaluation of estimate " at described advertisement ad2.Those skilled in the art understand, 1.～3. above-mentioned steps is the processing procedure at a feedback operation, 4.～6. step is the processing procedure at another feedback operation, these two groups of steps can be intercoursed the position or be replaced by other feedback operation, and this does not influence flesh and blood of the present invention.For example change in the example at one, described other feedback operation can be before the billboard of described game player in scene of game the residence time surpass a predetermined threshold value, for example 5 seconds, do not repeat them here.
Next, enter step 7. when the user withdraws from recreation, the user sends to network game system and withdraws from the recreation notice; Execution in step 8. then, network game system judges that according to this notice online game is in halted state, further enter step 9., described control device is transferred all feedback operation that are recorded, be described feedback operation fb1 and feedback operation fb2,10. last execution in step promptly carries out described feedback operation fb1 and described feedback operation fb2.
In this embodiment, consider that the user plays, described control device is not to carry out this two feedback operation after receiving described feedback operation fb1 and feedback operation fb2 at once, but at first write down described feedback operation fb1 and feedback operation fb2, when online game is in halted state by the time, focus at described feedback operation fb1 and feedback operation fb2 again.And in the prior art, after receiving feedback operation, carry out these feedback operation at once, and carry out this another operation when carrying out this feedback operation immediately and in next period, receiving another feedback operation when preferably receiving a feedback operation immediately, understand than being easier to, can cause the user who is playing to have to take sb's mind off sth this moment, interrupted the recreation that links up originally, such execution has reduced the pleasant sensation of user's enjoy network recreation at the feedback system of advertising message.Therefore, the present invention's can allow to play operator or advertisement operators set the described predetermined condition that meets its commercial interest, when satisfying described predetermined condition, just carry out the feedback record of user, focus on one or more advertisement feedback operation suitable opportunity to reach the purpose of commercial effect preferably thereby be implemented at advertising message.
Above-mentioned embodiment emphasis is described the situation that the user makes two feedback operation, it will be appreciated by those skilled in the art that above-mentioned sequential chart goes for the situation that the user makes a plurality of feedback operation equally.Under the user makes situation more than two feedback operation, described control device (system) writes down each feedback operation according to control method provided by the invention, and when described predetermined condition is satisfied, concentrate above-mentioned a plurality of feedback operation are handled, for example after described feedback operation fb1 and feedback operation fb2, also to continue to carry out feedback operation fb3...... feedback operation fbn.Handle two feedback operation and do not have essential difference with the technical scheme of handling a plurality of feedback operation, those skilled in the art can realize such process in conjunction with prior art, and this does not influence flesh and blood of the present invention, does not repeat them here.
Based on embodiment shown in Figure 1, Fig. 2 illustrates first embodiment of the invention, focuses on the process flow diagram of the control method of advertisement feedback operation in online game system.In the present embodiment, still carry out described whole feedback operation according to predetermined condition, preferably, described predetermined condition is refined as " online game is in halted state ", promptly when described network game is in halted state, be considered as described predetermined condition and be satisfied, carry out the feedback operation that all are recorded this moment.Execution in step S101 at first receives the feedback operation of user to advertising message particularly.Those skilled in the art understand, generally most advertising messages allow the user to carry out certain feedback operation according to its channel that provides, for example when the user clicks the interface at this advertising message place, former advertising message interface is changed to corresponding new advertising message interface after the user carries out feedback operation to it, correspondingly this step is used for receiving described feedback operation.Preferably, in the present embodiment, described feedback operation comprises that the user clicks the operation of described advertising message, be that the user is by clicking the feedback operation that realizes described advertising message, for example, " more contents " button is set in automotive advertising, the user by this advertisement only to see the profile of this automobile, if think further to understand the concrete parameters such as model of this automobile, then can click this " more contents " button, the interface of this automotive advertising changes the backstage over to then, and (when for example, the user withdraws from recreation) changes the foreground in the interface with this automotive advertising again when satisfying described predetermined condition by the time, again for example, " watching after a while " button is set in advertising message, and the user can close the interface of this advertising message by clicking this " watching after a while " button, and the user watches this advertising message again when satisfying described predetermined condition by the time.
Then execution in step S102 writes down described feedback operation.For realizing that the user is focused at the feedback operation of advertising message, in the present embodiment, integrating step S101 and step S102 are realized, promptly receive described feedback operation by above-mentioned steps S101, and write down described feedback operation by step S102.Particularly, in the present embodiment, can be according to the described feedback operation of data structure records of as shown in Figure 3A formation (Queue), when the user successively carry out feedback operation fb1, feedback operation fb2, feedback operation fb3 ..., during feedback operation fbN, modification principle according to the formation first in first out, above-mentioned feedback operation is carried out record, earlier described feedback operation fb1 is added in the formation, then described feedback operation fb2 is added formation from tail of the queue, by that analogy, all join in the formation up to all feedback operation.
Enter step S 103 then, judge whether online game is in halted state, when online game is in when carrying out state, the user concentrates on notice in the recreation to heavens, have no time to attend to the implementation status of also being unwilling to take into account its feedback operation that advertising message is done, if carry out the notice of user's feedback operation meeting dispersion user this moment, influence the user and intently play.Therefore, judge the state that online game is current, if judged result negates that i.e. online game is not in halted state, then continues execution in step S103, negates until described judged result by this step S103; On the contrary, if the judged result of described step S103 is sure, i.e. online game is in halted state, then changes step S104 over to all feedback operation that are recorded in step S102 are focused on.In the present embodiment, described halted state comprises any in the following state: withdraw from described online game; End described online game; Suspend described online game; And the role of described online game just has a rest in online game.Particularly, network gaming user is not the recreation tense situation that is in the notice high concentration all the time, the user is in idle relatively state when recreation stops, for example, after the user withdraws from described online game, no longer need concentrating in the recreation, the feedback operation of carrying out the user this moment can not played games to the user and be impacted, and the user also can have in the abundant execution of concentrating on feedback operation; Again for example, the user ends described online game, this moment user interface of playing away from keyboard and enter other interface of recreation, for example the user enters by " Esc " key on the lower keyboard when playing the interface is set, video to this recreation, audio frequency, and option such as shortcut is provided with, after finishing, setting turns back to interface again, the user does not withdraw from games all the time in this whole process, and when the interface except that the interface of playing, the notice of dispersion user can not impact recreation usually, and the negative effect of Chan Shenging is lower in other words; Again for example, the user can press " suspending recreation (Pause) " when thinking rest shortcut " P " key suspends described online game, this moment the user do not leave the interface of playing just at this moment the picture of recreation generally be static, the operation that the user carries out during this period can not have influence on recreation, when cancellation " suspended recreation (Pause) ", the user can proceed recreation from the timing node that the last time is suspended; Again for example, in online game " World of Warcraft ", user's game role can descend in back muscle power value under attack, and the method that regains one's strength is to make the game role rest of sitting in meditation automatically in the original place, do not need game role is operated this moment, and the user is in idle state; Again for example in online game " CS ", the game role that user's game role needs after " death " to wait until a certain other users of side in both sides' antagonism of each innings recreation all just can carry out next innings recreation after " death ", and the user is idle relatively in the wait process, even the absent minded operation that also can not influence recreation in recreation.
Those skilled in the art can realize above-mentioned steps S103 in conjunction with prior art, for example can in above-mentioned " World of Warcraft " games system, set an interrupt instruction, when player institute role is sat in meditation rest automatically in " in case World of Warcraft " in the original place, this interrupt instruction is performed, promptly to the master control device of described network game system or the message of interruption of control device provided by the invention generation or other types, the ID (identifier) that has comprised this player in this interruption or the message, change the IP address that can also comprise user terminal that this player uses in the example at one, in another variation example, can also comprise the residing state of this player (for example having a rest).Correspondingly, described master control device or control device are directly carried out the feedback operation corresponding with this player after receiving such interruption or message, and show the interface of these feedback operation on the employed user terminal of this player.It will be appreciated by those skilled in the art that in such embodiments, can for example can after the instruction corresponding, increase above-mentioned interrupt instruction by the source code of " World of Warcraft " games system being made amendment to realize said process with the rest of player original place; Perhaps also can be in described " World of Warcraft " games system each player's role when all having one " state " sign, come " state " sign of each role of poll by described control device, thereby realize this step, do not repeat them here.
Particularly, in step S104, carry out the feedback operation that all are recorded successively by the record order.It will be appreciated by those skilled in the art that among the step S104 that the mode of carrying out feedback operation preferably adapts with the mode of above-mentioned steps S102 record feedback operation.For example, in the present embodiment, described feedback operation is given record according to the data structure of formation, correspondingly, carries out described all feedback operation that are recorded successively according to the modification principle of formation first in first out in step S104.Particularly, group head pointer and tail of the queue pointer can be set, wherein, described team head pointer is used to refer to the feedback operation that is positioned at team head place, the tail of the queue pointer is used to refer to the feedback operation that is positioned at the tail of the queue place, when carrying out all feedback operation that are recorded successively by the record order, carry out described team's head pointer feedback operation (for example feedback operation fb1) pointed earlier, described then team head pointer is shifted to the back feedback operation (for example feedback operation fb2) in the formation, operates till formation is sky so repeatedly.And change in the example at one, according to the described feedback operation of data structure records of storehouse shown in Fig. 3 B (Stack), correspondingly step S104 is changed to by record order backward and carries out the feedback operation that all are recorded in step S102.Particularly, when the user successively carry out feedback operation fb1, feedback operation fb2, feedback operation fb3 ..., during feedback operation fbN, in step S102 according to storehouse first-in last-out the principle of (last in, first out) above-mentioned feedback operation is carried out record, in step S104, carry out described top-of-stack pointer feedback operation (as feedback operation fbN) pointed earlier, described then top-of-stack pointer is shifted to following (face) feedback operation (as feedback operation fbN-1) in the storehouse, operates till storehouse is sky so repeatedly.It will be appreciated by those skilled in the art that and to adopt other mode performing steps S102, for example adopt Hash (hash) algorithm to determine the stored position of described feedback operation, will not give unnecessary details; Again for example, even described feedback operation quilt is according to certain rale store, but in step S104, can correspondingly carry out these feedback operation not according to this rule, but in step S104, carry out described stored feedback operation when for example in step S102, storing described feedback operation according to the storehouse mode according to the formation mode, perhaps adopt mode shown in Figure 3 according to the described stored feedback operation of other strategy execution, this does not influence flesh and blood of the present invention.Being appreciated that further that described feedback operation can be recorded in the mode of formation or storehouse in the database (for example identifies the sequence number of each record), also can be recorded in the internal memory, will not give unnecessary details.
It will be appreciated by those skilled in the art that if the result that above-mentioned steps S103 judges negates that i.e. online game is not in halted state, then continues execution in step S103.Particularly, step S103 is used for whether described predetermined condition be satisfied and monitors, if when described predetermined condition is not satisfied, then repeatedly execution in step S103 to monitor whether described predetermined condition is satisfied.Those skilled in the art understand, one monitoring period can be set, realization is carried out a step S103 every certain cycle, for example, it is 3 minutes that above-mentioned monitoring period is set, then carried out a step S103 every 3 minutes, it is 1000 clicks that above-mentioned monitoring period for example is set again, and then 1000 mouses of the every click of user are carried out a step S103.And change in the example at one, then the mode by the mode of interrupting or information notice realizes deterministic process that whether predetermined condition is satisfied, for example when described online game is in halted state, described network game system sends an interruption to the device (control device 4 for example shown in Figure 7) of the correspondence of described control advertising message feedback operation, in a single day described device receives this interruption, then carry out step S104 shown in Figure 1 and other operations accordingly, do not repeat them here.
It will be appreciated by those skilled in the art that described feedback operation can comprise the operation of various ways in variation example embodiment illustrated in fig. 2 and corresponding.For example, change in the example at one, described feedback operation can be the operation of user at described advertising message input content, for example which series advertisements operator wishes to watch for soliciting the user, in the advertising message interface, input frame is set,, then can in this input frame, imports content " sports goods " if the user wishes to watch the sports goods advertisement, this advertising message interface is closed then, when satisfying described predetermined condition by the time again to this user's issue advertising message relevant with " sports goods ".Change in the example at another, described feedback operation can be changed to the operation that is provided evaluation of estimate by the user at described advertising message.More specifically, for example operator for the statistics user to upgrade the from now on suggestion of direction of recreation, " picture that strengthens recreation ", " optimizing the speed of recreation ", " precious rate is fallen in raising " and statistical items such as " open more game area " are set in described advertising message interface, the user can estimate (marking) to different statistical items according to the expecting degree of oneself, this statistics interface is closed then, when satisfying described predetermined condition by the time, show the statistics of these statistical items again to the user.
Further, it will be appreciated by those skilled in the art that in part to change in the example that described step S101 can be omitted, be some operation of described network game system concentrative implementation not receiving that the feedback operation at advertising message is a prerequisite, the operation that especially is performed is the operation beyond the feedback operation.For example, operator issues different advertisements to users, each user provides evaluation of estimate to the own advertisement of being watched, after game over, the evaluation of estimate that the statistics user of operator provides, and to the favorable comment recommendation tables of user's display ads, which advertisement the user can select watch when playing according to this favorable comment recommendation tables next time.In such variation example, a game player may not make feedback to any one advertising message, and when it withdrawed from this online game, above-mentioned evaluation of estimate recommendation tables still was distributed to this player.Again for example, recreation can be carried out close beta and open test as last to find and to eliminate BUG (program error) in formal operation, the back user also can find BUG in formal operation, the user can input to the particular content of BUG the recreation customer service when finding BUG, if the recreation customer service is for embodying the efficient of work and user's attention being replied the user in " very first time ", if the user plays this moment nervously, then the service of customer service does not only reach the purpose of expectation, but also the recreation that can bother the user, again the user is replied when therefore, the recreation customer service can be satisfied described predetermined condition by the time.
Change in the example at another, described feedback operation can also be that the game player pays close attention to the time of certain advertising message above predetermined threshold value in recreation, for example stop before the billboard that player institute role is provided with in recreation and surpassed for 5 seconds, such feedback operation can stand in this role and start a timer in the billboard and realize, and after the described predetermined threshold value that expires, send an interruption or feedback operation of the described control device reception of message informing, will not give unnecessary details.
Those skilled in the art understand, in the present embodiment, described recreation " halted state " is that the game player is in an idle relatively state, being in the game player in other words can be to the summary that produces the game state of dislike or less dislike at the feedback operation of advertising message, and it also can be expressed as other nouns.Particularly, described recreation halted state can change according to different enforcement needs, for example change in the example at one, when user's game role take saddle horse in the recreation or the vehicles from first when going to second ground, if road is grown (or the time that road spent is longer), then the player is relatively more idle during this period, can think that recreation is in halted state this moment, and the player who participates in described online game in other words is in an idle relatively state in recreation.And change in the example at another, when the player of above-mentioned riding public transportation means is utilizing this free time that the books that provide in this online game are provided, also can think then that this player is not in idle condition this moment, and network game system is not in halted state in other words; At this moment, judge that then the standard that online game is in halted state can be set to following condition:
Condition 1: player riding public transportation means; And
Condition 2: the excess time that arrives the destination is above 5 seconds; And
Condition 3: the player does not read a book.
Those skilled in the art can realize the various predetermined conditions that are used to judge whether to satisfy halted state in conjunction with prior art and above-mentioned analysis about " halted state ", will not give unnecessary details.
In first embodiment shown in Fig. 2, being in halted state with online game is that described predetermined condition is judged, and when satisfying described predetermined condition, carry out the feedback operation that all are recorded successively by the record order, and in another embodiment, described predetermined condition was refined as the user and makes operation arbitrarily in the unit interval, promptly in the unit interval, do not make when operating arbitrarily as the user, be considered as described predetermined condition and be satisfied, carry out the feedback operation that all are recorded this moment.It will be appreciated by those skilled in the art that in such embodiments, in fact the user is not made any operation and be considered as the user and be in idle condition, thereby can correspondingly focus on one or more feedback operation at advertising message.Particularly, Fig. 4 illustrates the second embodiment of the present invention, focuses on the process flow diagram of the control method of advertisement feedback operation in online game system.
In the present embodiment, execution in step S111 at first receives the feedback operation of the described advertising message that the user sends by user terminal.Those skilled in the art understand, this step can realize with reference to above-mentioned step S101 shown in Figure 2, other is with step S101 phase region, this step is refinement more, promptly feedback operation wherein is directly from user terminal, and the feedback operation among the above-mentioned steps S101 can also send to described network game system or other corresponding processing means by other approach, for example by this feedback operation of third party's system forwards.Preferably, this user terminal is the user terminal that network gaming user participates in described online game, when to be the user by a user terminal knit a net the network recreation, to users to release advertisement information, and described user also makes feedback operation to this advertising message by this user terminal to network game system by this user terminal.Wherein, described user terminal can be various terminal devices, for example can be equipment such as portable terminal such as desk-top computer, notebook, game station special-purpose terminal, the set-top box that has input media and mobile phone, PDA(Personal Digital Assistant), all can be used as user terminal in the present embodiment as long as promptly can be used for carrying out the equipment of online game.
Then enter step S112, it will be appreciated by those skilled in the art that this step can and change routine step S102 with reference to first embodiment shown in Figure 2, does not repeat them here.
Execution in step S113 then, judge whether the user makes any operation, if the user does not carry out any operation to recreation in the unit interval, show that then the user is not primarily focused in the recreation, can assert that this user is in idle condition this moment, and one or more feedback operation that the execution user makes before this can not influence user's normal game.Therefore in the present embodiment, judge by step S113 whether the user of described participation online game makes operation arbitrarily in the unit interval, if judged result is sure, the user who is the described online game of described participation makes operation arbitrarily in the unit interval, enter step S114 and further handle; If judged result is negative, the user of the described online game of promptly described participation does not make operation arbitrarily in the unit interval, then continue execution in step S113, is sure until the judged result of this step.
Wherein, the described user operation of sending comprise in the following operation any or appoint multiple: clicking operation; The keyboard input operation; The phonetic entry operation; The touch-screen input operation; And the recreation operating control action of sending.For example, in online game " World of Warcraft ", the user is by moving and clicking the mouse and indicate game role to attack other game role, by moving of the control of the shortcut on keyboard game role, by microphone and the chat of other user speech, perhaps realize aforesaid operations etc. by game paddle.Such input operation process can be judged that those skilled in the art can realize in conjunction with prior art, not repeat them here in conjunction with prior art.
In step S114, carry out each feedback operation successively according to the importance index of described feedback operation.Preferably, make the game player under the situation of a plurality of feedback operation, these different feedback operation can be set to has different importance.For example concerning recreation merchant, bring higher to it than the importance of the feedback operation of large-scale commerce interests; From other angles, for example for the user, those importance with the relevant feedback operation of recreation (as the statistics to the suggestion of recreation upgrading direction) are higher, therefore carry out each feedback operation successively according to the importance index of described feedback operation and can satisfy better to play and discuss or/and user's demand.The importance index table of comparisons of described feedback operation as shown below can be set in the present embodiment:
Figure S2008100401088D00131
Wherein, importance index is refined as grade and grade in an imperial examination, during the importance of described in the present embodiment network game system or the more a plurality of feedback operation of control device that realize according to the present invention, earlier refer again to grade in an imperial examination with reference to grade, the feedback operation that the feedback operation that grade point is high is lower than grade point is important, and the regulated values such as feedback operation ratio that the medium regulated value of same grade is high are low that feedback operation is important.For example, shown in 5 feedback operation that receive the user are as above shown, then when recreation is in halted state, to concentrate above-mentioned 5 feedback operation are carried out, when carrying out, carry out from high to low with reference to grade point, regulated values such as the reference of same grade are carried out from high to low, if importance is identical, then carry out by random sequence, finally according to " Nokia's advertisement ", " Microsoft's advertisement ", " Siemens's advertisement ", " to the answer of user report ", the order of " statistics of upgrading suggestion " is carried out, wherein, " Microsoft's advertisement " and " Siemens's advertisement " carry out according to random sequence.Those skilled in the art understand, the importance index of setting in the above table only is an embodiment, change in the example and can realize the needed importance index of described step S114 at other by other modes, for example can set indexs such as first priority, second priority, the feedback operation of perhaps only setting other priority of level and when the priority of identical index occurring, selecting randomly to be performed earlier.
Further, it will be appreciated by those skilled in the art that these two steps all are embodiment of " carrying out described a plurality of feedback operation " or " carrying out described a plurality of feedback operation according to particular order " with reference to step S104 shown in Figure 2 and step S114 shown in Figure 4.Particularly, can also be accomplished in several ways the process that focuses on described a plurality of feedback operation, for example can carry out these a plurality of feedback operation simultaneously by a plurality of threads; For example can from storage space, take out the data of each feedback operation correspondence to carry out this feedback operation again according to hash algorithm; For example can also select feedback operation to give carrying out or the like earlier again randomly; And change in the example at another, can also determine the order that described feedback operation is performed by the user, particularly, when described predetermined condition is satisfied, can send the tabulation of writing down feedback operation to the user, the user is by clicking the execution that feedback operation in this tabulation starts this feedback operation, and at this moment, step S114 is changed to by user's selection and carries out the described feedback operation that is performed successively.
Particularly, those skilled in the art can carry out described a plurality of feedback operation with reference to prior art.For example in one embodiment; in order to revise the online game program as few as possible; after clicking an advertising message, the user still carries out the pairing feedback operation of this click behavior according to prior art; for example eject a new webpage; but according to present embodiment; this webpage is unactual to be ejected; but stash; for example minimize or only in internal memory, carry out but do not show; this moment, then the user continued to play games; the ability window maximized or normalization that each is corresponding with feedback operation shows this feedback window accordingly thereby perhaps call the data that are stored in the internal memory when carrying out step S104 shown in Figure 2 or step S114 shown in Figure 4.And change in the example at one, in order to save internal memory, then after clicking, the user just writes down these feedback operation, and for example adopt the mode of Fig. 3 A to write down these operations, and when carrying out described step S104 or described step S114 new window successively, and in this new window, carry out a feedback operation; And then a newly-built window and another feedback operation of continuation execution, all be performed until all feedback operation.Those skilled in the art can realize such variation example in conjunction with prior art, do not repeat them here.
Those skilled in the art understand, in above-mentioned first embodiment shown in Figure 2 and second embodiment shown in Figure 4, step S103/ step S113 is used for judging whether described predetermined condition is satisfied, if judged result negates then to continue execution in step S103/ step S113.And change in the example at one, if judged result negates correspondingly to change step S101/ step S111 after step S103/ step S113 executes over to.Change in the example at another, step S103/ step S113 is independent of step S102/ step S112, that is to say, step S103/ step S113 not necessarily then continues to carry out after the step S102/ step S112, for example, after the user begins online game, can set one-period, this cycle of every process is carried out a step S103/ step S113, whether described predetermined condition is satisfied monitor.
Fig. 5 illustrates the third embodiment of the present invention, carries out the process flow diagram of the concrete grammar of all feedback operation that are recorded in network game system, and this flow process shows the specific embodiments of above-mentioned step S104 shown in Figure 2 and/or step S114 shown in Figure 4.Particularly, execution in step S121 at first determines the feedback operation that is performed, the promptly next feedback operation that should be performed.In the present embodiment, determine the described feedback operation that is performed according to certain rule, for example can adopt Fig. 2 that the scheme of first embodiment is shown, the i.e. feedback operation of selecting all to be recorded successively according to the record order, the feedback operation that is recorded the earliest in all feedback operation that also are not performed is defined as the described feedback operation that is performed, and this feedback operation that is recorded the earliest is the feedback operation made the earliest of player just; Again for example, one at first embodiment shown in Fig. 2 changes in the example, according to the feedback operation that record order backward selects all to be recorded, the feedback operation that is recorded the latest in all feedback operation that then will also not be performed is defined as the described feedback operation that is performed; Again for example, in second embodiment shown in Fig. 4, importance index according to described feedback operation is selected each feedback operation successively, and the most high/low feedback operation of importance index is defined as the described feedback operation that is performed in all feedback operation that then will also not be performed; Again for example, at second embodiment shown in Fig. 4 changes in the example feedback operation of selecting all to be recorded at random, then definite at random described feedback operation that is performed in all feedback operation that also are not performed.
Next, enter step S122, carry out described feedback operation, promptly carry out the feedback operation of determining among the above-mentioned steps S121.In the present embodiment, correspondingly handle according to different feedback operation, for example, the user clicks the button of " watching after a while " in the advertisement, then carries out feedback operation by issuing this advertisement; Again for example, the user imports the particular content of the BUG that is found in recreation, then carries out feedback operation by replying this user; Again for example, the user has provided evaluation of estimate to advertising message, then carries out feedback operation by sending advertisement favorable comment statistical form.Those skilled in the art understand, can be with reference to this step of existing techniques in realizing, for example carry out described feedback operation according to the mode of carrying out feedback operation in the existing network game system, phase region other be, usually each feedback operation is carried out dispersedly in the prior art, this step then is performed continuously, promptly carries out a plurality of feedback operation continuously.
Execution in step S123 judges whether all feedback operation all are performed then.In the present embodiment, particularly, one counter can be set, the initial value of this counter is set earlier, and this counter adds 1 after feedback operation of every then record, after described feedback operation that is performed of every execution, this counter subtracts 1 and judge whether the value of current this counter equals above-mentioned initial value, if unequal, then be judged as not every feedback operation and all be performed, this counter continues to add 1 or subtract 1 according to the record of feedback operation or execution; If when the value of this counter equals above-mentioned initial value, then be judged as all feedback operation and all be performed, then enter step S124.For example, the initial value that counter is set is 0, this counter adds 1 after feedback operation of every record, if record 10 feedback operation, then the value of counter is 10, when satisfying described predetermined condition and focus on feedback operation, this counter subtracts 1 after described feedback operation that is performed of every execution, when the value of this counter was 0, promptly the currency of this counter equaled initial value, then was judged as all feedback operation and all was performed.Change in the example at one, also can judge whether whether the formation that is used for writing down described feedback operation also has feedback operation not to be performed, promptly also have the data in the formation not retrieve according to the formation algorithm.
Enter step S124 at last, remove all described feedback operation that are performed.After step S123 executed, all feedback operation all were performed, therefore need remove the feedback operation that will write down in the future with difference to the described feedback operation that is performed, and avoided feedback operation to be repeated to carry out.Those skilled in the art understand, can remove the described feedback operation that is performed by prior art, for example, can from storage queue (space), delete the described feedback operation that has been performed, perhaps the feedback operation that will be performed is designated " executed ", perhaps newly open up the zone of store feedback operation etc., do not repeat them here.
Further, with reference to step S104 shown in Figure 2 and step S114 shown in Figure 4 and step S122 shown in Figure 5, those skilled in the art understand, change in the example at one, described a plurality of feedback operation might not be carried out by the concentrated area, for example also can after making a feedback operation, the player directly carry out this feedback operation by described network game system or control device 4 shown in Figure 7, but the execution result of on user terminal, not showing described feedback operation, and be placed in the internal memory, and when carrying out described step S104 and/or step S114 and/or step S122, these execution results had access to out from internal memory and shown.It will be appreciated by those skilled in the art that in fact such variation example does not change essential content of the present invention.
Fig. 6 illustrates another embodiment of the present invention, the result synoptic diagram of all feedback operation that are recorded of concentrative implementation in network game system.In this embodiment, described control system receives 3 feedback operation at advertising message shown in Fig. 6 B, be respectively to the user and issue the tableware advertisement, issue recreation upgrading suggestion statistical form to the user, and customer service is to the answer of user report, after described predetermined condition is satisfied, above-mentioned 3 feedback operation of described control system concentrative implementation, design sketch shown in Fig. 6 A is the refinement to " concentrative implementation ", be described control system in a certain order (for example among first embodiment by the record order carry out successively with and change carrying out in the example by record order backward, perhaps carrying out successively among second embodiment) carry out above-mentioned 3 feedback operation successively by importance index, wherein, feedback interface a1, a2, and a3 be used for respectively expression when carrying out above-mentioned 3 feedback operation to user's interface displayed, described feedback interface shows to the user successively according to the execution sequence of its corresponding feedback operation, corresponding feedback interface disappears after this feedback operation is finished, and shows the corresponding feedback interface of the next feedback operation that will be performed then.
Those skilled in the art understand, shown interface when the feedback interface among Fig. 6 A is used for representing corresponding feedback operations to be performed, when promptly a feedback operation is performed a plurality of interfaces can be arranged, feedback interface among this moment Fig. 6 A is in described a plurality of interface, and all the other interfaces are not shown in Fig. 6 A; Can not have the interface when perhaps a feedback operation is performed, corresponding interface will be omitted among Fig. 6 A at this moment.
Those skilled in the art understand, preferably, described each feedback interface is all carried out in full frame mode, at this moment, the feedback interface that preferably is performed at last is in the top of user terminal screen, and remaining feedback interface is blocked, for example feedback interface a2, a3 invisible owing to be blocked (only being synoptic diagram shown in Fig. 6 A); And change in the example at one, wherein the part feedback interface also can non-full frame window mode be performed, and this does not influence flesh and blood of the present invention, does not repeat them here.Change in the example at one, the form of described feedback interface with window can be simultaneously displayed on the display device, mode for example as in Windows (form) 3.1 operating systems a plurality of windows being arranged side by side, at this moment, the user can select by mouse-click any feedback interface wherein to be handled, the interface that the user handles will be activated, and promptly feedback operation will be performed, and all the other feedback interface wait for that the user handles it.
Above-mentioned embodiment is described at the situation that the user makes three feedback operation, it will be appreciated by those skilled in the art that above-mentioned result synoptic diagram goes for the situation that the user makes a plurality of feedback operation equally.Under the user made situation more than three feedback operation, described control system showed the pairing feedback interface of each feedback operation according to control method provided by the invention.Those skilled in the art can realize such process in conjunction with prior art, and this does not influence flesh and blood of the present invention, does not repeat them here.
Above-mentioned Fig. 1～Fig. 6 is described control method provided by the invention respectively from different perspectives, below we are described the concrete structure of this control device by Fig. 7～Fig. 9 again.Particularly, Fig. 7 illustrates according to the first embodiment of the present invention, the structural representation of the control device that in network game system the user is focused at the feedback operation of advertising message.In the present embodiment, described control device 4 comprises first receiving device 41, first pen recorder 42, first judgment means 43 and first actuating unit 44, and wherein, described first receiving device 41 is used to receive the feedback operation of user to advertising message; Described first pen recorder 42 is used to write down described feedback operation; Described first judgment means 43 is used to judge whether to satisfy predetermined condition, and this predetermined condition indication can be carried out the user feedback operation; Described first actuating unit 44 is used for carrying out the feedback operation that all are recorded when satisfying predetermined condition.
Particularly, after the feedback operation of user that described device 4 recorders are arrived, and described feedback operation is focused on according to described predetermined condition at advertising message.It will be appreciated by those skilled in the art that described feedback operation can comprise the operation of various ways, at least can be with reference to above-mentioned to the description that changes example embodiment illustrated in fig. 2 and corresponding.
At first, the user can carry out feedback operation according to the channel that advertising message provides, and for example, advertisement allows the user to make watch more detailed content when the user is idle after a while by clicking the specific region, and described first receiving device 41 receives described feedback operation.In a preference, described first receiving device 41 comprises second receiving trap 411, wherein, described second receiving trap 411 is used to receive the feedback operation to described advertising message that the user sends by user terminal, preferably, the user sends feedback information by the user terminal that participates in described online game, and correspondingly, described second receiving trap receives the feedback information that this user terminal that participates in described online game sends.
Then, the described feedback information that 42 pairs of described first receiving devices 41 of described first pen recorder receive carries out record, those skilled in the art can write down described feedback information in several ways in conjunction with prior art, for example, described first pen recorder 42 can be according to the described feedback information of the data structure records of formation, and example as shown in Figure 3A; Again for example, also can write down described feedback information, for example shown in Fig. 3 B according to the data structures of storehouse; Again for example, can also adopt hash algorithm to determine the stored position of described feedback operation, not repeat them here.
In the present embodiment, the feedback operation that is recorded will be carried out when described predetermined condition is satisfied, and described first judgment means 43 is used for judging whether described predetermined condition is satisfied, if the result is sure, be that described predetermined condition is satisfied, then described first judgment means 43 is sent a trigger pip (for example message, signaling pulse, high/low level etc.) to described first actuating unit, and this trigger pip is used to refer to described first actuating unit 44 and carries out all feedback operation that are recorded; Otherwise whether described first judgment means continuation is satisfied described predetermined condition and monitors.Particularly, described first judgment means can judge once every certain cycle, for example, judges once every 3 minutes or 1000 mouses of the every click of user.Preferably, in the present embodiment, described predetermined condition is refined as " online game is in halted state ", promptly when described network game is in halted state, being considered as described predetermined condition is satisfied, carry out the feedback operation that all are recorded this moment, specifically can not repeat them here with reference to first judgment means shown in Figure 8 and the structural representation and the description thereof of first actuating unit.
After the described trigger pip that receives 43 transmissions of described first judgment means, 44 pairs of all feedback operation that are recorded of described first actuating unit are carried out, particularly, described first actuating unit 44 is carried out described all method that is recorded feedback operations in sequence successively, preferably, the modes of the mode of described first actuating unit, 44 execution feedback operation and described first device, 42 record feedback operation adapt.For example, described first pen recorder 42 is according to the described feedback operation of data structure records of formation (perhaps storehouse), correspondingly, carries out described all feedback operation that are recorded successively according to the modification principle of formation first in first out (perhaps storehouse last in, first out).Further, it will be appreciated by those skilled in the art that described first actuating unit can adopt alternate manner to carry out feedback operation, for example, time institute carries out feedback operation with reference to rule not according to the record feedback operation, and this does not influence flesh and blood of the present invention, does not repeat them here.
Those skilled in the art understand, change in the example in part, described first pen recorder 41 can be omitted, and to receive that the feedback operation at advertising message is a prerequisite, the operation that especially is performed not is the operation beyond the feedback operation to some operation of promptly described device 4 concentrative implementation.For example, advertising message allows the user to provide evaluation of estimate, and the user does not make any feedback to this advertisement, and this moment, above-mentioned evaluation of estimate recommendation tables still was distributed to this player when withdrawing from recreation as this user.
Further, Fig. 8 illustrates according to the first embodiment of the present invention, first judgment means in the control device shown in Figure 7 and the structural representation of first actuating unit.In the present embodiment, described first judgment means 43 comprises second judgment means 431, and described first actuating unit 44 comprises second actuating unit 441, and wherein, described second judgment means 431 is used to judge whether described online game is in halted state; Described second actuating unit 441 is used for carrying out the feedback operation that all are recorded when described online game is in halted state.Particularly, in the present embodiment, described halted state comprises any in the following state: withdraw from described online game; End described online game; Suspend described online game; And the role of described online game just has a rest in online game.Those skilled in the art can be in conjunction with described second judgment means 431 of existing techniques in realizing, for example, when the user suspends recreation, games system sends an interrupt instruction to described second judgment means 431, the ID (identifier) that has comprised this player in this interruption or the message can also comprise IP address, the residing state of this player information such as (for example having a rest) of user terminal that this player uses.Correspondingly, described second judgment means is judged as recreation and is in halted state after receiving this interrupt instruction, trigger described second actuating unit 441 then and carry out the feedback operation corresponding, and on the employed user terminal of this player, show the interface of these feedback operation with this player.
Those skilled in the art understand, in the present embodiment, described recreation halted state is that the game player is in an idle relatively state, being in the game player in other words can be to producing the game state of dislike or less dislike at the feedback operation of advertising message, particularly, particularly, described recreation halted state can change according to different enforcement needs, and " halted state " also can be expressed as other guide.For example, it is relatively idle when the player takes the vehicles in the recreation, this moment, described second judgment means judged that recreation is in halted state, and change in the example at one, if the books in the time of this player riding public transportation means in seeing recreation, then described second judgment means judge that recreation is not in halted state.Those skilled in the art can define various " recreation halted states " in conjunction with prior art and above-mentioned analysis about " halted state ", and such variation example does not influence flesh and blood of the present invention, does not repeat them here.
In the embodiment shown in fig. 8, described predetermined condition is refined as " recreation is in halted state ", wherein said second judgment means is used for judging whether recreation is in halted state, and in the embodiment shown in fig. 9, described predetermined condition is refined as " whether the user who participates in described online game makes operation arbitrarily in the unit interval ".Particularly, Fig. 9 illustrates according to a second embodiment of the present invention, first judgment means in the control device shown in Figure 7 and the structural representation of first actuating unit.In the present embodiment, first judgment means 43 ' comprise the 3rd judgment means 432, the first actuating units 44 ' comprise the 3rd actuating unit 442, wherein, described the 3rd judgment means is used to judge whether the user who participates in described online game makes operation arbitrarily in the unit interval; Described the 3rd actuating unit is used for user when the described online game of described participation and does not make in the unit interval and carry out the feedback operation that all are recorded when operating arbitrarily.Wherein, the described user operation of sending comprise in the following operation any or appoint multiple: clicking operation; The keyboard input operation; The phonetic entry operation; The touch-screen input operation; And the recreation operating control action of sending.For example, in online game " World of Warcraft ", the user is by moving and clicking the mouse and indicate game role to attack other game role, by moving of the control of the shortcut on keyboard game role, by microphone and the chat of other user speech, perhaps realize aforesaid operations etc. by game paddle.Such input operation process can be judged that those skilled in the art can realize in conjunction with prior art, not repeat them here in conjunction with prior art.
When described the 3rd judgment means 432 judges that the user who participates in described online game does not make operation arbitrarily in the unit interval, then described the 3rd judgment means 432 sends a triggering command to described the 3rd actuating unit 442, and described the 3rd actuating unit 442 is carried out all feedback operation that are recorded after receiving this triggering command.Preferably, set different importance rates for described feedback operation, described the 3rd actuating unit is carried out each feedback operation successively according to the importance index of described feedback operation.
Further, described second actuating unit 441 and described the 3rd actuating unit 442 can also be accomplished in several ways the process that focuses on described a plurality of feedback operation, for example can carry out these a plurality of feedback operation simultaneously by a plurality of threads; For example can from storage space, take out the data of each feedback operation correspondence to carry out this feedback operation again according to hash algorithm; For example can also select feedback operation to give carrying out or the like earlier again randomly; And change in the example at another, can also determine the order that described feedback operation is performed by the user, particularly, when described predetermined condition is satisfied, can send the tabulation of writing down feedback operation to the user, the user is by clicking feedback operation in this tabulation and start described second actuating unit 441 and described the 3rd actuating unit 442 being carried out this feedback operation.
Change in the example at one, described first judgment means 43 is not necessarily triggered by described first pen recorder 42 and starts, can think that described first judgment means 43 sets other entry condition, for example, can after receiving described feedback operation, described first receiving device 41 start described first judgment means 43, again for example, also can behind user's logging in game, promptly start described first judgment means 43 to monitor whether described predetermined condition is not satisfied.In other words, " reception, the record " of described all feedback operations is relatively independent process with " judge, carry out ", can in proper order or carry out simultaneously.
More than specific embodiments of the invention are described.It will be appreciated that the present invention is not limited to above-mentioned specific implementations, those skilled in the art can make various distortion or modification within the scope of the claims, and this does not influence flesh and blood of the present invention.

Claims (20)

  1. One kind in network game system to the user at the control method that the feedback operation of advertising message focuses on, wherein, comprise the steps:
    A. receive the feedback operation of user to advertising message;
    B. write down described feedback operation.
  2. 2. method according to claim 1 wherein, also comprises the steps:
    C. judge whether to satisfy predetermined condition, this predetermined condition indication can be carried out the user feedback operation;
    D. if satisfy predetermined condition, then carry out the feedback operation that all are recorded.
  3. 3. method according to claim 2, wherein, described predetermined condition comprises that online game is in halted state, wherein, described step c comprises the steps:
    C1. judge whether described online game is in halted state;
    Wherein, described steps d comprises the steps:
    D1. if described online game is in halted state, then carry out the feedback operation that all are recorded.
  4. 4. method according to claim 3, wherein, described halted state comprises any in the following state:
    -withdraw from described online game;
    -end described online game;
    -suspend described online game; And
    The role of-described online game just has a rest in online game.
  5. 5. method according to claim 2, wherein, described predetermined condition comprises that the user makes operation arbitrarily in the unit interval, wherein, described step c comprises the steps:
    C1 '. judge whether the user who participates in described online game makes operation arbitrarily in the unit interval;
    Wherein, described steps d comprises the steps:
    D1 '. if the user of the described online game of described participation does not make operation arbitrarily in the unit interval, then carry out the feedback operation that all are recorded.
  6. 6. method according to claim 5, wherein, the operation that described user sends comprise in the following operation any or appoint multiple:
    -clicking operation;
    The input operation of-keyboard;
    -phonetic entry operation;
    The input operation of-touch-screen; And
    The action that-recreation operating control sends.
  7. 7. according to each described method in the claim 1 to 6, wherein, any during the step of all feedback operation that are recorded of described execution comprises the steps:
    -the order that is recorded according to described feedback operation is carried out each feedback operation successively;
    -carry out each feedback operation successively according to the importance index of described feedback operation; Perhaps
    Each feedback operation is carried out on-order backward the ground that is recorded according to described feedback operation.
  8. 8. according to each described method in the claim 1 to 7, wherein, any during the step of all feedback operation that are recorded of described execution comprises the steps:
    -described the window that is used to carry out feedback operation that will hide activates; Perhaps
    A-newly-built successively and window that feedback operation is corresponding, and in this window, carry out described feedback operation.
  9. 9. according to each described method in the claim 1 to 8, wherein, described step a comprises the steps:
    A1. receive the feedback operation that the user sends by user terminal to described advertising message.
  10. 10. according to each described method in the claim 1 to 9, wherein, described feedback operation comprises any in the following operation:
    -user clicks described advertising message;
    -user is at described advertising message input content;
    The time that-user pays close attention to advertising message surpasses first threshold values; Perhaps
    -user provides evaluation of estimate at described advertising message.
  11. 11. one kind in network game system to the user at the control device that the feedback operation of advertising message focuses on, it is characterized in that, comprising:
    First receiving device is used to receive the feedback operation of user to advertising message; And
    First pen recorder is used to write down described feedback operation.
  12. 12. control device according to claim 11 wherein, also comprises:
    First judgment means is used to judge whether to satisfy predetermined condition, and this predetermined condition indication can be carried out the user feedback operation; And
    First actuating unit is used for carrying out the feedback operation that all are recorded when satisfying predetermined condition.
  13. 13. control device according to claim 12, wherein, described predetermined condition comprises that online game is in halted state, and wherein, described first judgment means comprises:
    Second judgment means is used to judge whether described online game is in halted state;
    Wherein, described first actuating unit comprises:
    Second actuating unit is used for carrying out the feedback operation that all are recorded when described online game is in halted state.
  14. 14. control device according to claim 13, wherein, described halted state comprises any in the following state:
    -withdraw from described online game;
    -end described online game;
    -suspend described online game; And
    The role of-described online game just has a rest in online game.
  15. 15. control device according to claim 12, wherein, described predetermined condition comprises that the user makes operation arbitrarily in the unit interval, and wherein, described first judgment means comprises:
    The 3rd judgment means is used to judge whether the user who participates in described online game makes operation arbitrarily in the unit interval;
    Wherein, described first actuating unit comprises:
    The 3rd actuating unit is used for user when the described online game of described participation and does not make in the unit interval and carry out the feedback operation that all are recorded when operating arbitrarily.
  16. 16. control device according to claim 15, wherein, the operation that described user sends comprise in the following operation any or appoint multiple:
    -clicking operation;
    The input operation of-keyboard;
    -phonetic entry operation;
    The input operation of-touch-screen; And
    The action that-recreation operating control sends.
  17. 17. according to each described control device in the claim 11 to 16, wherein, any during the step of all feedback operation that are recorded of described execution comprises the steps:
    -the order that is recorded according to described feedback operation is carried out each feedback operation successively;
    -carry out each feedback operation successively according to the importance index of described feedback operation; Perhaps
    Each feedback operation is carried out on-order backward the ground that is recorded according to described feedback operation.
  18. 18. according to each described control device in the claim 11 to 17, wherein, described first receiving device comprises:
    Second receiving trap is used to receive the feedback operation to described advertising message that the user sends by user terminal.
  19. 19. according to each described control device in the claim 11 to 18, wherein, described feedback operation comprises any in the following operation:
    -user clicks described advertising message;
    -user is at described advertising message input content;
    The game role that-user plays the part of is paid close attention to advertising message in recreation time surpasses first threshold values; Perhaps
    -user provides evaluation of estimate at described advertising message.
  20. 20. a network game system participates in the process of online game it is characterized in that to users to release advertisement information the user, comprises according to each described control device in the claim 11～19.
CN200810040108A 2008-07-02 2008-07-02 Control device and method for centralized processing of advertisement feedback operation in online game system Pending CN101620707A (en)

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Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
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Publication Number Publication Date
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Country Link
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Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102098809A (en) * 2011-02-15 2011-06-15 宇龙计算机通信科技(深圳)有限公司 Application program appraisal realizing method and terminal

Cited By (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102098809A (en) * 2011-02-15 2011-06-15 宇龙计算机通信科技(深圳)有限公司 Application program appraisal realizing method and terminal
CN102098809B (en) * 2011-02-15 2016-05-11 宇龙计算机通信科技(深圳)有限公司 APE implementation method, terminal

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Application publication date: 20100106