CN101615373A - A kind of when voice playing the method and apparatus of the visible advertisements of putting soundless - Google Patents
A kind of when voice playing the method and apparatus of the visible advertisements of putting soundless Download PDFInfo
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- CN101615373A CN101615373A CN200810039521A CN200810039521A CN101615373A CN 101615373 A CN101615373 A CN 101615373A CN 200810039521 A CN200810039521 A CN 200810039521A CN 200810039521 A CN200810039521 A CN 200810039521A CN 101615373 A CN101615373 A CN 101615373A
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Abstract
The invention discloses a kind of when voice playing the method and apparatus of the visible advertisements of putting soundless, improve the efficient of ad distribution, make the user when carrying out voice playing, can see noiseless visible advertisements by terminal.Its technical scheme is: method comprises: when the multimedia terminal begins audio plays, retrieve the advertisement of once playing in the ad playing daily record, wherein this ad playing daily record is used to write down the present advertising message of playing; According to the advertisement that the last time that retrieves plays, in advertising listing, read the visible advertisements that next bar need be play, wherein this advertising listing is used to store the visible advertisements that needs are play; The visible advertisements that broadcast reads is recorded in this visible advertisements in this ad playing daily record, and so circulation finishes until voice playing.The present invention is applied to the video ads field.
Description
Technical field
The present invention relates to a kind of put-on method and device of visible advertisements, relate in particular to a kind of when voice playing is carried out in the multimedia terminal the method and apparatus of the visible advertisements of putting soundless.
Background technology
In the medium industry, operator can provide entertainment service such as audio frequency and video usually by the multimedia terminal for the user.Wherein common way has when audio service is provided: (1) shows the interface of a voice playing, only comprises some information relevant with audio frequency, for example: the dynamic demonstration of in progress song, audible spectrum.(2) mode of using background (backstage) to play, the user can check out of Memory or use other service when listen audio frequency.
For for the operator of multimedia terminal advertisement delivery, the input of visible advertisements is provided when providing audio service for the user, be a blank of present industry.
Summary of the invention
The objective of the invention is to address the above problem, provide a kind of when voice playing the method for the visible advertisements of putting soundless, improve the efficient of ad distribution, make the user when carrying out voice playing, can see noiseless visible advertisements by terminal.
Another object of the present invention is to provide a kind of when voice playing the device of the visible advertisements of putting soundless, improve the efficient of ad distribution, make the user when carrying out voice playing, can see noiseless visible advertisements by terminal.
Technical scheme of the present invention is: the present invention disclosed a kind of when voice playing the method for the visible advertisements of putting soundless, the visible advertisements of putting soundless in the audio plays of multimedia terminal, method comprises:
When the multimedia terminal begins audio plays, in the ad playing daily record, retrieve the advertisement of once playing, wherein this ad playing daily record is used to write down the present advertising message of playing;
According to the advertisement that the last time that retrieves plays, in advertising listing, read the visible advertisements that next bar need be play, wherein this advertising listing is used to store the visible advertisements that needs are play;
The visible advertisements that broadcast reads is recorded in this visible advertisements in this ad playing daily record, and so circulation finishes until voice playing.
Above-mentioned when voice playing the method for the visible advertisements of putting soundless, wherein, this advertising listing and this ad playing daily record are to store with document form.
Above-mentioned when voice playing the method for the visible advertisements of putting soundless, wherein, this advertising listing and this ad playing daily record are to store with the database form.
Above-mentioned when voice playing the method for the visible advertisements of putting soundless, wherein, this visible advertisements is the dynamic video advertisement.
Above-mentioned when voice playing the method for the visible advertisements of putting soundless, wherein, this visible advertisements is the static images advertisement, this method also comprises the step that reads in advance the lasting reproduction time that is provided with for static images.
Above-mentioned when voice playing the method for the visible advertisements of putting soundless, wherein, read in advance to the lasting reproduction time of static images setting comprises each pictures is provided with a unified duration or is that each pictures is specified a different duration.
The present invention also disclosed a kind of when voice playing the device of the visible advertisements of putting soundless, in order to the visible advertisements of putting soundless in the audio plays of multimedia terminal, device comprises:
Memory module, stores advertisements is play daily record and advertising listing, and wherein this ad playing daily record is used to write down the present advertising message of playing, and this advertising listing is used to store the visible advertisements that needs are play;
Retrieval module is used for retrieving the advertisement of once playing in this ad playing daily record;
Read module, the visible advertisements that next bar need be play is read in the advertisement that the last time that retrieves according to this retrieval module plays in this advertising listing;
Playing module is play the visible advertisements that this read module reads;
Logging modle, the visible advertisements information that this playing module was play is recorded in this ad playing daily record.
Above-mentioned when voice playing the device of the visible advertisements of putting soundless, wherein, this advertising listing and this ad playing day aim at storing with document form in this memory module.
Above-mentioned when voice playing the device of the visible advertisements of putting soundless, wherein, this advertising listing and this ad playing daily record are to store with the database form.
Above-mentioned when voice playing the device of the visible advertisements of putting soundless, wherein, this visible advertisements is the dynamic video advertisement.
Above-mentioned when voice playing the device of the visible advertisements of putting soundless, wherein, this visible advertisements is the static images advertisement, this device also comprises:
The reproduction time read module reads the lasting reproduction time that is provided with for static images in advance.
Above-mentioned when voice playing the device of the visible advertisements of putting soundless, what wherein, this reproduction time read module read is provided with a unified duration or is each pictures different duration of appointment each pictures for the lasting reproduction time of static images setting comprises in advance.
The present invention contrasts prior art following beneficial effect: method and apparatus of the present invention is when the multimedia terminal begins audio plays, the advertisement of in the ad playing daily record, once playing in the retrieval, and in advertising listing, read the visible advertisements that next bar need play in view of the above and play, the visible advertisements that to play just now after playing end is recorded in the advertising listing, and so circulation finishes until voice playing.The contrast prior art, the present invention can allow the user also can see noiseless visible advertisements when carrying out voice playing by terminal, has improved the efficient of operator's advertisement delivery.
Description of drawings
Fig. 1 be of the present invention when voice playing the process flow diagram of first embodiment of the method for the visible advertisements of putting soundless.
Fig. 2 be of the present invention when voice playing the process flow diagram of second embodiment of the method for the visible advertisements of putting soundless.
Fig. 3 be of the present invention when voice playing the block diagram of first embodiment of the device of the visible advertisements of putting soundless.
Fig. 4 be of the present invention when voice playing the block diagram of second embodiment of the device of the visible advertisements of putting soundless.
Embodiment
The invention will be further described below in conjunction with drawings and Examples.
Fig. 1 show of the present invention when voice playing the flow process of first embodiment of the method for the visible advertisements of putting soundless.In the present embodiment, visible advertisements is meant the dynamic video advertisement.Each step of this method embodiment is described below in conjunction with Fig. 1.
Step S100: audio player starts, and prepares to play selected audio frequency.Below step divide both direction to carry out, (step S110～S111), another is the flow process of throwing in the dynamic video advertisement (step S121～S124) to the flow process of first voice playing.
Step S110: audio plays.
Step S121: after voice playing begins, the advertisement of in the ad playing daily record, once playing in the retrieval.Wherein the ad playing daily record is to be used to write down the present advertising message of playing.
The ad playing daily record can be stored with document form, also can store with the database form.
Step S122: in advertising listing, read the dynamic video advertising message that next bar need be play.Wherein advertising listing is used to store the visible advertisements that needs are play.
Advertising listing can be stored with document form, also can store with the database form.
Step S123: play the dynamic video advertisement that reads.
Step S124: the ad information entry that will play if this moment, voice playing finished as yet, is then returned step S121 and is done next time circulation in the ad playing daily record.
Step S111: finish or player finishes the input of dynamic video advertisement when being closed in voice playing.
In the ad playing of the foregoing description, playing sequence can be to play at random or in order, for example comprises that circulation plays etc. in order with circulation at random.And advertising listing and ad playing daily record can be merged into a file or split into a plurality of files and store.
Fig. 2 show of the present invention when voice playing the flow process of second embodiment of the method for the visible advertisements of putting soundless.In the present embodiment, visible advertisements is meant the static images advertisement.Each step of this method embodiment is described below in conjunction with Fig. 2.
Step S200: audio player starts, and prepares to play selected audio frequency.Below step divide both direction to carry out, (step S210～S211), another is the flow process of throwing in the static images advertisement (step S221～S225) to the flow process of first voice playing.
Step S210: audio plays.
Step S221: after voice playing begins, the advertisement of in the ad playing daily record, once playing in the retrieval.Wherein the ad playing daily record is to be used to write down the present advertising message of playing.
The ad playing daily record can be stored with document form, also can store with the database form.
Step S222: in advertising listing, read the static images advertising message that next bar need be play.Wherein advertising listing is used to store the visible advertisements that needs are play.
Advertising listing can be stored with document form, also can store with the database form.
Step S223: read the lasting reproduction time that is provided with for static images in advance.For example be the lasting reproduction time of the unification that is provided with for each pictures or be the different separately duration of each pictures appointment.
Step S224: play the static images advertisement that reads.
Step S225: the ad information entry that will play if this moment, voice playing finished as yet, is then returned step S221 and is done next time circulation in the ad playing daily record.
Step S211: finish or player finishes the input of dynamic video advertisement when being closed in voice playing.
In the ad playing of the foregoing description, playing sequence can be to play at random or in order, for example comprises that circulation plays etc. in order with circulation at random.And advertising listing and ad playing daily record can be merged into a file or split into a plurality of files and store.
Fig. 3 show of the present invention when voice playing the principle of first embodiment of the device of the visible advertisements of putting soundless.The device of present embodiment is at the dynamic video advertisement.See also Fig. 3, device comprises: memory module 10, retrieval module 11, read module 12, playing module 13 and logging modle 14.Memory module 10 is used for stores advertisements and plays daily record and advertising listing, and wherein the ad playing daily record is used to write down the present advertising message of playing, and advertising listing is used to store the dynamic video advertisement that needs are play.Ad playing daily record and advertising listing can be stored with document form, and both can merge into a file also can split into a plurality of files.Ad playing daily record and advertising listing also can database the form storage.
Start at audio player, after preparing to play selected audio frequency, the advertisement of once playing in the retrieval in the ad playing daily record of retrieval module 11 in memory module 10, then the dynamic video advertisement that next bar need be play is read in the advertisement of being play according to the last time that retrieves by read module 12 in advertising listing.Playing module 13 is play the dynamic video advertisement that read module 12 reads.Logging modle 14 will be in the ad playing daily record of dynamic video ad information entry in memory module 10 that playing module 13 was play.
Fig. 4 show of the present invention when voice playing the principle of second embodiment of the device of the visible advertisements of putting soundless.The device of present embodiment is at the static images advertisement.See also Fig. 4, device comprises: memory module 20, retrieval module 21, read module 22, reproduction time read module 23, playing module 24 and logging modle 25.Memory module 20 is used for stores advertisements and plays daily record and advertising listing, and wherein the ad playing daily record is used to write down the present advertising message of playing, and advertising listing is used to store the static images advertisement that needs are play.Ad playing daily record and advertising listing can be stored with document form, and both can merge into a file also can split into a plurality of files.Ad playing daily record and advertising listing also can database the form storage.
Start at audio player, after preparing to play selected audio frequency, the advertisement of once playing in the retrieval in the ad playing daily record of retrieval module 21 in memory module 20, then the static images advertisement that next bar need be play is read in the advertisement of being play according to the last time that retrieves by read module 22 in advertising listing.Simultaneously, reproduction time read module 23 reads the lasting reproduction time that is provided with for static images in advance, comprises each pictures is provided with a unified duration or is each pictures different duration of appointment.Static images advertisement and corresponding playing duration time that playing module 24 is play according to the needs that read are play.At last, logging modle 25 will be in the ad playing daily record of dynamic video ad information entry in memory module 20 that playing module 24 was play.
The foregoing description provides to those of ordinary skills and realizes or use of the present invention; those of ordinary skills can be under the situation that does not break away from invention thought of the present invention; the foregoing description is made various modifications or variation; thereby protection scope of the present invention do not limit by the foregoing description, and should be the maximum magnitude that meets the inventive features that claims mention.
Claims (12)
1, a kind of when voice playing the method for the visible advertisements of putting soundless, the visible advertisements of putting soundless in the audio plays of multimedia terminal, method comprises:
When the multimedia terminal begins audio plays, in the ad playing daily record, retrieve the advertisement of once playing, wherein this ad playing daily record is used to write down the present advertising message of playing;
According to the advertisement that the last time that retrieves plays, in advertising listing, read the visible advertisements that next bar need be play, wherein this advertising listing is used to store the visible advertisements that needs are play;
The visible advertisements that broadcast reads is recorded in this visible advertisements in this ad playing daily record, and so circulation finishes until voice playing.
2, according to claim 1 when voice playing the method for the visible advertisements of putting soundless, it is characterized in that this advertising listing and this ad playing daily record are to store with document form.
3, according to claim 1 when voice playing the method for the visible advertisements of putting soundless, it is characterized in that this advertising listing and this ad playing daily record are to store with the database form.
4, according to claim 1 when voice playing the method for the visible advertisements of putting soundless, it is characterized in that this visible advertisements is the dynamic video advertisement.
5, according to claim 1 when voice playing the method for the visible advertisements of putting soundless, it is characterized in that this visible advertisements is the static images advertisement, this method also comprises the step that reads in advance the lasting reproduction time that is provided with for static images.
6, according to claim 6 when voice playing the method for the visible advertisements of putting soundless, it is characterized in that, read in advance to the lasting reproduction time of static images setting comprises each pictures is provided with a unified duration or is that each pictures is specified a different duration.
7, a kind of when voice playing the device of the visible advertisements of putting soundless, in order to the visible advertisements of putting soundless in the audio plays of multimedia terminal, device comprises:
Memory module, stores advertisements is play daily record and advertising listing, and wherein this ad playing daily record is used to write down the present advertising message of playing, and this advertising listing is used to store the visible advertisements that needs are play;
Retrieval module is used for retrieving the advertisement of once playing in this ad playing daily record;
Read module, the visible advertisements that next bar need be play is read in the advertisement that the last time that retrieves according to this retrieval module plays in this advertising listing;
Playing module is play the visible advertisements that this read module reads;
Logging modle, the visible advertisements information that this playing module was play is recorded in this ad playing daily record.
8, according to claim 7 when voice playing the device of the visible advertisements of putting soundless, it is characterized in that this advertising listing and this ad playing day aim at storing with document form in this memory module.
9, according to claim 8 when voice playing the device of the visible advertisements of putting soundless, it is characterized in that this advertising listing and this ad playing daily record are to store with the database form.
10, according to claim 7 when voice playing the device of the visible advertisements of putting soundless, it is characterized in that this visible advertisements is the dynamic video advertisement.
11, according to claim 7 when voice playing the device of the visible advertisements of putting soundless, it is characterized in that this visible advertisements is the static images advertisement, this device also comprises:
The reproduction time read module reads the lasting reproduction time that is provided with for static images in advance.
12, according to claim 11 when voice playing the device of the visible advertisements of putting soundless, it is characterized in that what this reproduction time read module read is provided with a unified duration or is each pictures different duration of appointment each pictures for the lasting reproduction time of static images setting comprises in advance.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CN200810039521A CN101615373A (en) | 2008-06-25 | 2008-06-25 | A kind of when voice playing the method and apparatus of the visible advertisements of putting soundless |
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| Application Number | Priority Date | Filing Date | Title |
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| CN200810039521A CN101615373A (en) | 2008-06-25 | 2008-06-25 | A kind of when voice playing the method and apparatus of the visible advertisements of putting soundless |
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| CN101615373A true CN101615373A (en) | 2009-12-30 |
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| CN200810039521A Pending CN101615373A (en) | 2008-06-25 | 2008-06-25 | A kind of when voice playing the method and apparatus of the visible advertisements of putting soundless |
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Cited By (2)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2018018586A1 (en) * | 2016-07-29 | 2018-02-01 | 王晓光 | Audio control method and system for video advertisements |
| CN110493635A (en) * | 2019-08-23 | 2019-11-22 | 腾讯科技（深圳）有限公司 | Video broadcasting method, device and terminal |
-
2008
- 2008-06-25 CN CN200810039521A patent/CN101615373A/en active Pending
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2018018586A1 (en) * | 2016-07-29 | 2018-02-01 | 王晓光 | Audio control method and system for video advertisements |
| CN110493635A (en) * | 2019-08-23 | 2019-11-22 | 腾讯科技（深圳）有限公司 | Video broadcasting method, device and terminal |
| CN110493635B (en) * | 2019-08-23 | 2022-02-01 | 腾讯科技（深圳）有限公司 | Video playing method and device and terminal |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| C06 | Publication | ||
| PB01 | Publication | ||
| ASS | Succession or assignment of patent right |
Owner name: HANGZHOU LEHANG TECHNOLOGY CO., LTD. Free format text: FORMER OWNER: SHANGHAI LECHENG CULTURE COMMUNICATION CO., LTD. Effective date: 20100205 |
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| C41 | Transfer of patent application or patent right or utility model | ||
| TA01 | Transfer of patent application right |
Effective date of registration: 20100205 Address after: B, building 5B-4, Paradise Software Park, 3 West Doumen, Hangzhou, Xihu District Applicant after: Hangzhou Lehang Technology Co., Ltd. Address before: Room 301, room 26, Jin Chong Road, Shanghai, Yangpu District, A Applicant before: Shanghai Lefeel Culture Communication Co., Ltd. |
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| C10 | Entry into substantive examination | ||
| SE01 | Entry into force of request for substantive examination | ||
| C12 | Rejection of a patent application after its publication | ||
| RJ01 | Rejection of invention patent application after publication |
Application publication date: 20091230 |