CN101273377A - Outbuilding with integrated advertising - Google Patents
Outbuilding with integrated advertising Download PDFInfo
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- CN101273377A CN101273377A CNA2006800352470A CN200680035247A CN101273377A CN 101273377 A CN101273377 A CN 101273377A CN A2006800352470 A CNA2006800352470 A CN A2006800352470A CN 200680035247 A CN200680035247 A CN 200680035247A CN 101273377 A CN101273377 A CN 101273377A
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- retailer
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- grading structure
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Abstract
A method for staging product includes the steps of acquiring a site placemen t right for a product staging structure (Figure 1 ) from a retailer, placing t he product staging structure at the site adjacent the retailer, marketing space on the product staging structure to a product manufacturer and storing produ ct produced by the product manufacturer in the product staging structure for eventual sale by the retailer.
Description
The application requires to enjoy No. the 60/702nd, 476, the U.S. Provisional Application of filing an application on July 26th, 2005, the 60/763rd, No. 688 and the 60/781st, No. 812 the rights and interests of filing an application on March 13rd, 2006 of filing an application on January 31st, 2006.
Technical field
The present invention relates to storage and outdoor advertising field by and large, and relates more particularly to be used for the method to grading (staging) of product vendor.
Background technology
Many product vendors (comprise especially, but exclusively be not limited to, dairy products and beverage supply merchant) must provide the punctual delivery service to their high demand retail customers.In general, those retail customers need the every day of product or delivery every other day, these products such as milk, beer, soft drink and sports drink.Design and to develop the demand that effective delivery schedule satisfies the retailer be a great administrative challenge.In addition, because gas price goes up, recently, transportation cost is ascended to heaven.Regrettably, the expection gasoline with the diesel fuel price also will rise and so delivered cost continue to tend to higher.
The present invention relates to a kind of method that is used for graded product, wherein by in the retailer place on the spot the classification stock can reduce significantly the transportation and human cost.This method has also been simplified the exploitation and the coordination of delivery schedule.
Summary of the invention
According to the purpose of being introduced in this article of the present invention, provide a kind of method to grading.This method comprises: power is placed in the place of obtaining the grading structure from the retailer; The grading structure is positioned over the place place of contiguous producer retailer, and to the supplier space of marketing in the grading structure of the specific products that the retailer sold.In addition, this method can comprise that marketing is at the structural advertising space of grading.This method also can comprise a part of sharing the advertising income that is produced at the structural advertising space of grading by marketing with producer retailer.
According to other aspect, this method can be included in advertisement specific products on the grading structure.Alternatively or in addition, can be included on the grading structure be that the retailer advertises to this method.In addition, this method can be included in the specific products of storing on the grading structure from supplier, sells at last for the retailer.
Perhaps, this business method can be described as and comprise step: the grading structure is positioned over contiguous retailer's place place, and the space in the supplier of the specific products that the retailer sold markets the grading structure.This method can comprise and has the grading structure or to retailer or supplier's sell goods hierarchy.In addition, this method can comprise the space in the tailor-made product hierarchy, to satisfy supplier's needs.In addition, this method can comprise the outside that customizes hierarchy, to modify in conjunction with retailer or supplier's commerce as required.
In addition, this method can comprise that the space in hierarchy provides weather control.This method also can comprise rotating to be located at the advertisement on the hierarchy and to illuminate advertisement.
In addition, this method can comprise with the modular architectural material and makes up hierarchy and anchor on the ground in some cases even with hierarchy.For application-specific, this method removes hierarchy and reuses hierarchy in another place after also can being included in predetermined period.In addition, hierarchy also can be provided with decorative roof cap.In addition, the part in the space in the customizable hierarchy is to satisfy retailer's needs.In addition, the space can be divided into a plurality of gradings district, and this method can comprise to different product vendors a plurality of gradings district that markets.
According to other aspect of the present invention, this method can comprise with supplier signs a contract the promotional product that classification supplier marketed and the retailer of contiguous product to place the grading structure.Perhaps, this method also can be restricted to and comprise the beverage of signing a contract the classification promoted brand with supplier, and the retailer of the beverage of contiguous brand places the grading structure and collects the income of the beverage of classification and promoted brand from supplier.
Show in the introduction hereinafter and introduced the preferred embodiments of the present invention, just illustrate a kind of mode that is suitable for most carrying out in the mode of the present invention.It should be understood that in the case of without departing from the present invention the present invention can implement and its some details can be made amendment aspect tangible various with other different embodiment.
Therefore, accompanying drawing and introduction are considered to be illustrative in itself and be not restrictive.
Description of drawings
Accompanying drawing is in conjunction with in this manual and form the part of this instructions, and it illustrates some aspects of the present invention and is used for explaining some principle of the present invention with embodiment.In the accompanying drawings:
Fig. 1 is the skeleton view of the accumulating structure that provides to the client by method of the present invention; And
Fig. 2 is the schematic end of passing the accumulating structure of the end door of opening.
Now will be at length with reference to of the present invention preferred embodiment, its example is shown in the drawings.
Embodiment
As indicated above, this business method relates to grading.This method can be generally and broadly described as and comprise step: power is placed in the place of obtaining the grading structure from the retailer; This grading structure is positioned over contiguous this retailer's place, place, and to the supplier space of marketing in this grading structure of the specific products that this retailer sold.This method also can be included in the specific products of storing this supplier in this grading structure and sell at last for this retailer.For the purpose of explaining this document, term " supplier " comprises wholesale dealer, dealer, manufacturer or to selling or the interesting any entity of marketing specific products.In addition, this method also can comprise the step of marketing at the structural advertising space of this grading.In addition, this method can comprise the step of sharing the income that is produced at the structural advertising space of this grading by marketing with retailer or supplier.
Perhaps, method of the present invention can be described as and comprise step: the grading structure is positioned over contiguous retailer's place place, and the space in the supplier of the specific products that this retailer sold markets this grading structure.This method can comprise that also marketing shares the step of the income that is produced at the structural advertising space of grading by marketing in the step of the structural advertising space of this grading and with retailer or supplier.Another alternative in, this method can comprise step: sign a contract the product that classification and this supplier of sales promotion marketed with supplier and the grading structure is placed into the retailer place of contiguous this product.In addition, this method can comprise step: sign a contract the beverage of classification and a kind of brand of sales promotion with supplier, the grading structure is placed into the retailer place of beverage of contiguous this brand and the income of collecting the beverage of classification and this brand of sales promotion from described supplier.This beverage can include but not limited to soft drink, sports drink and beer.
May construct 10 for one at storage/hierarchy shown in Fig. 1 to Fig. 2 (also being known as integral type advertisement and accumulating structure or annex).More particularly, accumulating structure 10 comprises base plate 12, two sidewalls 14, end wall 16 and top board 18.The lock door 20 of a pair of cooperation limits and first end wall, 16 second opposed end walls.Can utilize the door 20 of any kind that is applicable to intended purposes.Base plate 12, sidewall 14, end wall 16, top board 18 and door 20 limit internal storage space 22 together.Customizable this storage space 22 satisfies supplier's needs, stores purpose with control for stock, and requirement or needs according to supplier comprise specific shelf, set up shelf, the layout of subregion (being labeled as shelf 23).Certainly, interior customization can be designed to and stock control technology (such as, barcode technology) combination.
Equally, the outside of accumulating structure 10 can be customized to the commerce of coupling retailer's main building and modify and/or construction characteristic, and this accumulating structure 10 in use can be placed near this retailer's main building.Therefore, for example, this accumulating structure 10 can comprise decorative roof cap 24, and its size and shape meet customer specifications.If need and/or the local regulation permission, roof cap 24 can comprise client's advertisement, commercial modification or indicate 26.
Accumulating structure 10 also can be equipped with various electronics and/or mechanical system.In fact, can be located on the accumulating structure 10 for example, so that the weather control of storage space 22 in this accumulating structure is provided such as the weather control module of air-conditioning, refrigeration machine, refrigerating machine, humidifier or dehumidifier 28.Therefore, even in hot or wet environment, can keep such as products such as perishable items, dairy products, soft drink and beer in temperature desired.
In addition, this accumulating structure 10 can be equipped with solar panel 30 and cooperation battery 32, comes to inner illuminator 34 power supplies with storing energy, is used to illuminate storage space 22 or illuminates advertisement on other external component of sidewall 14, end wall 16 or accumulating structure 10.This advertisement 36 can comprise that the banner material of stretching and it can be frontlighting or back lighting as required.If need, can be by all power components and the mechanical part power supply of circuit box 29 to accumulating structure 10, circuit box 29 is carried on shell 10 and is connected to local electric power enterprise supplier's (localelectric utility supplier) circuit.Perhaps, shell 10 portability generators 31.In a possible embodiment, generator 31 can utilize rock gas to drive and be connected to local natural gas supply merchant's underground feeding pipe.In another possibility embodiment, generator 31 can utilize propane to drive and this structure also can comprise the propane tank 33 that is used for to the generator supplying propane.Certainly, this propane tank 33 also can be located at underground.Another alternative in, generator utilizes fuel cell-powered.
In addition, but accumulating structure 10 combining wireless electricity transmitter 38 is used for launching the short distance advertisement about the shown product of the advertisement on the outside surface of being presented in accumulating structure 10 36.A kind of especially effectively advertisement combination is to use the local transmitting radio advertisement that the details of specific products is provided from digital figure advertisement flag 36 combinations of back lighting.When to when client's location of business product sold is advertised, this is effective especially.
Accumulating structure 10 can be by any suitable material construction.This accumulating structure 10 can standard trailer or the mode of box car make up and can or can not comprise extra building detail.Accumulating structure 10 can (for example) make up with the modular architectural material, such as the United States Patent (USP) the 6th of authorizing Meadows (for example), 279, No. 287, authorize the United States Patent (USP) the 5th of Hesser, 373, No. 678 and authorize shown in people's such as Wyman No. the 6th, 119,427, the United States Patent (USP) and the prefabricated board 40 of the type of introducing.These modular boards are usually in conjunction with the heat-barrier material sandwich layer, and this heat-barrier material sandwich layer is sandwiched between metal or the plastic cover plate.This structure provides to the control fast and effectively of the temperature of the environment of inner storage space 22 and humidity with for long-term low good inclement weather permanance of keeping in repair serviceable life.
The feature of the structure 10 that is made up by this modular architectural plate 40 also is high strength and will resist strong wind and keep weather-tight building enclosure, so that the product of protection maintenance in storage space 22 is not subjected to boisterous destruction.In fact, this structure can (such as) by the cooperation nut and bolt anchors 42 easily anchor on the ground, wherein this bolt is held in the cast-in-place pad 44 of lower floor.Modular board 40 also allows accumulating structure 10 uprightly and subsequently to remove with a spot of time fast and easily, produces a small amount of chaotic simultaneously.
The introduction that the preamble of the preferred embodiments of the present invention is provided is for explanation and the purpose of introducing.It is not detailed or limits the invention to disclosed precise forms.According to instruction content above, significantly modification or modification are possible.For example, advertisement 36 can comprise figure to the plate 40 of structure 10 direct application and the downward illumination of the light source from roof cap 24 42, to illuminate these figures.This structure 10 also can comprise electronic display system, waits display ads 36 such as plasma monitor, LCD, rotation symbolic module (such as at United States Patent (USP) the 4th, 021, disclosed in No. 946 like that) and electronic information plate.
Select and introduce these embodiment so that the best illustration to the principle of the invention and its practical application to be provided, thereby allow one of ordinary skill in the art to utilize the present invention in various embodiments and carry out various modifications, with the special-purpose that is suitable for expecting.All such modifications and distortion when according to equitably, legally and coequally when the width of claim mandate is explained, the scope of the invention is indicated in the appended claims all within the scope of the invention.Accompanying drawing and preferred embodiment limit never by any way the general meaning of claim and they just with explanation broad sense.
Claims (28)
1. business method comprises:
Obtain the place of grading structure from the retailer and place power;
Described grading structure is positioned over contiguous described retailer's place, described place; And
The supplier space of marketing in described grading structure to the specific products that described retailer sold.
2. method according to claim 1 is characterized in that, described method comprises that marketing is at the structural advertising space of described grading.
3. method according to claim 1 is characterized in that, described method is included in the described specific products of advertisement on the described grading structure.
4. method according to claim 1 is characterized in that, described method is included on the described grading structure and advertises for described retailer.
5. method according to claim 1 is characterized in that, described method is included in the described specific products of storing in the described grading structure from described supplier, sells at last for described retailer.
6. method according to claim 2 is characterized in that, described method comprise with described retailer and described supplier in one of share the income that is produced at the structural advertising space of described Product transport by marketing.
7. business method comprises:
The grading structure is positioned over contiguous retailer's place, place; And
The supplier space of marketing in described grading structure to the specific products that described retailer sold.
8. method according to claim 7 is characterized in that, described method comprises that marketing is at the structural advertising space of described grading.
9. method according to claim 8 is characterized in that, described method comprise with described retailer and described supplier in one of share the income that is produced at the structural advertising space of described Product transport by marketing.
10. method according to claim 7 is characterized in that, described method is included in the described specific products of advertisement on the described grading structure.
11. method according to claim 7 is characterized in that, described method is included on the described grading structure and advertises for described retailer.
12. method according to claim 7 is characterized in that, described method is included in the described specific products of storing in the described grading structure from described supplier, sells at last for described retailer.
13. method according to claim 7 is characterized in that, described method comprises and has described grading structure.
14. method according to claim 7 is characterized in that, described method comprises to described retailer sells described grading structure.
15. method according to claim 7 is characterized in that, described method comprises to described supplier sells described grading structure.
16. method according to claim 7 is characterized in that, described method comprises that the described space of customization satisfies described supplier's needs.
17. method according to claim 7 is characterized in that, described method comprises the outside that customizes described hierarchy, modifies with the commerce in conjunction with described retailer.
18. method according to claim 7 is characterized in that, described method comprises the outside that customizes described hierarchy, modifies with the commerce in conjunction with described supplier.
19. method according to claim 7 is characterized in that, described method comprises that the described space in described hierarchy provides weather control.
20. method according to claim 7 is characterized in that, described method also comprises rotates the advertisement of being located on the described hierarchy.
21. method according to claim 7 is characterized in that, described method also comprises and illuminates the advertisement of being located on the described hierarchy.
22. method according to claim 7 is characterized in that, described method also comprises with the modular architectural material and makes up described hierarchy.
23. method according to claim 7 is characterized in that, described method also comprises described hierarchy is anchored on the ground.
24. method according to claim 7 is characterized in that, described method removes described hierarchy after also being included in predetermined period.
25. method according to claim 24 is characterized in that, described method is included in another place and reuses described hierarchy.
26. method according to claim 7 is characterized in that, described method comprises to described hierarchy provides decorative roof cap.
27. method according to claim 7 is characterized in that, described method comprises at least a portion in the described space in the described hierarchy of customization, so that satisfy the needs of described producer retailer.
28. method according to claim 7 is characterized in that, described method comprises and described space is divided into a plurality of gradings district and to different product vendors described a plurality of gradings district that markets.
Applications Claiming Priority (4)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US70247605P | 2005-07-26 | 2005-07-26 | |
US60/702,476 | 2005-07-26 | ||
US60/763,688 | 2006-01-31 | ||
US60/781,812 | 2006-03-13 |
Publications (1)
Publication Number | Publication Date |
---|---|
CN101273377A true CN101273377A (en) | 2008-09-24 |
Family
ID=40006387
Family Applications (2)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
CN2006800351887A Expired - Fee Related CN101273308B (en) | 2005-07-26 | 2006-07-24 | Outbuilding with integrated advertising |
CNA2006800352470A Pending CN101273377A (en) | 2005-07-26 | 2006-07-24 | Outbuilding with integrated advertising |
Family Applications Before (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
CN2006800351887A Expired - Fee Related CN101273308B (en) | 2005-07-26 | 2006-07-24 | Outbuilding with integrated advertising |
Country Status (1)
Country | Link |
---|---|
CN (2) | CN101273308B (en) |
-
2006
- 2006-07-24 CN CN2006800351887A patent/CN101273308B/en not_active Expired - Fee Related
- 2006-07-24 CN CNA2006800352470A patent/CN101273377A/en active Pending
Also Published As
Publication number | Publication date |
---|---|
CN101273308A (en) | 2008-09-24 |
CN101273308B (en) | 2011-08-10 |
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Open date: 20080924 |