CN101089927A - Multi-medium information process and automatic broadcasting method in area - Google Patents

Multi-medium information process and automatic broadcasting method in area Download PDF

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Publication number
CN101089927A
CN101089927A CNA2007100280958A CN200710028095A CN101089927A CN 101089927 A CN101089927 A CN 101089927A CN A2007100280958 A CNA2007100280958 A CN A2007100280958A CN 200710028095 A CN200710028095 A CN 200710028095A CN 101089927 A CN101089927 A CN 101089927A
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China
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subregion
multimedia messages
coded message
multimedia
priority level
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Pending
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CNA2007100280958A
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Chinese (zh)
Inventor
任国敏
陈涛
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Chen Tao
Zhang Jianqiang
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Individual
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Priority to CNA2007100280958A priority Critical patent/CN101089927A/en
Priority to PCT/CN2007/070880 priority patent/WO2008138194A1/en
Publication of CN101089927A publication Critical patent/CN101089927A/en
Pending legal-status Critical Current

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06KGRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K17/00Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations

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  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Mobile Radio Communication Systems (AREA)

Abstract

A method for processing and automatically broadcasting multimedia information in the region includes containing multiple the first sub-region (TFS) in said region, making unique sub-region code for each sub-region, setting radio frequency emitter stored with TFS code information in TFS scope, storing all said code information and a set of multimedia information in information storage unit of mobile device, setting priority for each multimedia information, arranging a receiving unit on said mobile device, confirming frequency and order of automatic-broadcasting for each local multimedia information as per priority by broadcast unit on said mobile device according to received code information of TFS.

Description

Multimedia messages in the zone is handled and automatic broadcasting method
Technical field
The multimedia messages that the present invention relates in a kind of zone is handled and automatic broadcasting method video ads information processing and automatic broadcasting method in especially a kind of supermarket.
Background technology
Development of science and technology thereupon, people can contact bulk information every day, and how therefrom extracting Useful Information has become one of problem that people are concerned about most.From " use " theory with satisfied, " appropriate effect " principle will produce new restriction to the broadcasting media effect, on the one hand, the true demand of a kind of satisfaction and happy feeling is guided people into life style and the life style that information is relied on, on the other hand, " information explosion " extends endlessly with at a loss as to what to do happy and satisfied becoming, and the convergence of the information of appropriateness becomes basic " peeling off rule " of new media dissemination.For example, can touch the advertising message of extensive stock after coming into the supermarket, but be not every kind of merchandise news all be that client is concerned about, client wishes to find out own information of wishing the purchase commodity with the shortest time, and understand the information of other commodity of the same type, so that take all factors into consideration and buy according to qualifications.But the merchandise news that the supermarket provides mostly is static pictorial information or acoustic information, and, these information are divided without priority level and are handled, client can contact multiple merchandise news simultaneously, not only need to spend the long period to find out the information of target commodity, also may be disturbed and can't choose only commodity by other merchandise news.
Development along with current multimedia technology and radio-frequency (RF) identification (RFID) technology, make at a regional inner tissue customizing messages, satisfy entering the demand that this zone internal information obtains taker stratification, personalization, information is reported from the trend person of obtaining, have the possibility of realization.
Summary of the invention
Fundamental purpose of the present invention provides a kind of method of in the zone multimedia messages being handled and being reported automatically on movable equipment.
For realizing above-mentioned purpose, the multimedia messages in the zone provided by the invention is handled and automatic broadcasting method, and wherein said zone comprises a plurality of first kind subregions, gives each first kind subregion with unique subregion coding; The radio-frequency (RF) transmitter that stores a certain first kind subregion coded message is placed in this first kind subregion scope; All first kind subregion coded messages and one group of local multimedia messages thereof are stored in the information memory cell of mobile device, and each multimedia messages is provided with the report priority level, the receiving element that receives subregion coded message radiofrequency signal also is set on the mobile device; The first kind subregion coded message that multimedia playing apparatus on the mobile device receives according to receiving element is determined number of times and the order that every local multimedia messages is reported automatically by priority level.
Preferred version of the present invention is also to comprise the second class subregion in the described zone, when receiving element did not receive any first kind subregion coded message, the automatic report of multimedia playing apparatus was stored in one group of multimedia messages with priority level of appointment in the information memory cell in advance.
As another program of the present invention, can give the second class subregion, one subregion coding; The radio-frequency (RF) transmitter that stores the second class subregion coded message is placed in the second class subregion scope; When receiving element received the second class subregion coded message, the automatic report of multimedia playing apparatus was stored in one group of multimedia messages with priority level of appointment in the information memory cell in advance.
As optimum implementation of the present invention, this zone is the supermarket, comprises public domain and merchandise sales zone, and mobile device is a multimedia shopping cart, multimedia messages is the Commdity advertisement information with video and audio frequency, and uses radio-frequency identification card as radio-frequency (RF) transmitter.The recognizer of multimedia shopping cart receives that to differentiate after the information that radio-frequency identification card sends be the coded message of which subregion, and multimedia shopping cart is reported corresponding Commdity advertisement information automatically according to the priority level of Commdity advertisement information in LCD LCD and audio output apparatus.
By such scheme as seen, processing such as the multimedia messages in the zone provided by the invention is handled and automatic broadcasting method can effectively be classified the information in the zone, priority level division, and on a movable equipment, report automatically, significantly reduced the time that people obtain useful information, brought great convenience to people's life.
Description of drawings
Fig. 1 is that the interior subregion in zone is divided synoptic diagram in the embodiment of the invention;
Fig. 2 is radio-frequency identification card in the embodiment of the invention, recognizer, information memory cell, LCD LCD and the schematic block diagram that is connected of audio-frequence player device;
Fig. 3 is a recognizer antithetical phrase regional code discriminating program process flow diagram in the embodiment of the invention;
Fig. 4 is that embodiments of the invention LCD LCD and audio output apparatus are reported subregion advertising message program flow diagram.
The invention will be further described below in conjunction with drawings and Examples.
Embodiment
Referring to Fig. 1, be that the interior subregion in zone is divided synoptic diagram in the embodiments of the invention.Zone in the present embodiment is the supermarket, and this supermarket comprises a plurality of first kind subregions, and each first kind subregion all is endowed a unique encoding, as the B1 among the figure, B2, C1, C2 etc.First kind subregion is the merchandise sales zone, wherein subregion B1, B2 ... B6 is the overview area of the big classification merchandise news before the big classification merchandise sales zone, as health food merchandise news overview district before the health food sales region etc., subregion C1, C2 ... C24 is the sales region of extensive stock, as sales region of the health food of different cultivars etc.Supermarket among Fig. 1 also comprises the second class subregion, also is endowed coding simultaneously, as the subregion A among the figure, mainly is public domains such as parking lot, passageway.
After subregion and coding were divided in the supermarket, these subregion coded messages were stored into respectively in each corresponding radio-frequency (RF) transmitter.In the present embodiment, radio-frequency (RF) transmitter is radio-frequency identification card 8 (Fig. 2 shows), radio-frequency identification card 8 stores the coded message of a certain subregion and is placed in the corresponding subregion, sends out this coded message in certain frequency mode with radiowave in small range simultaneously.As optimal case of the present invention, the transmission frequency of radio-frequency identification card 8 is set at per second 1~10 time.
Referring to Fig. 2, be radio-frequency identification card in the embodiments of the invention, recognizer, information memory cell, LCD LCD and the schematic block diagram that is connected of audio-frequence player device.In the present embodiment, multimedia shopping cart 1 is provided with recognizer 2, information memory cell 3, LCD LCD 4 and audio output apparatus 5.Wherein multimedia shopping cart 1 is the mobile device of present embodiment, and recognizer 2 is the receiving element of present embodiment, the multimedia playing apparatus that LCD LCD 4 and audio output apparatus 5 constitute in the present embodiment.When multimedia shopping cart 1 enters a certain subregion, recognizer 2 just can receive the coded message that the radio-frequency identification card 8 that is placed on this subregion sends, and what differentiate the representative of this coded message is the coding of which subregion, and this coding is sent in the information memory cell 3, information memory cell 3 is found out the advertising message of corresponding subregion according to this coding, and reports automatically according to the priority level of these advertising messages.When these advertising messages are sent to after LCD LCD 4 and audio output apparatus 5 report, people just can recognize the information of extensive stock.
Introduce the organizational form of the Commdity advertisement information in the information memory cell 3 that is stored in below.
At first, need in the different subregions to determine the advertising message reported.What for example report in subregion A is the introduction or the public service ads in supermarket, reports the general status of health food etc. at subregion B1.Because subregion A is the public domain, is not placed with vendible commodity, so the advertising message of reporting in subregion A is the advertising message of some appointment, the advertising message of these appointments can be stored in the information memory cell 3 in advance.And have in the first kind subregion of merchandise sales at B1, B2, C1 etc., the advertising message of report is the local advertising information of this subregion, i.e. the advertising message of the correspondence of merchandising in this subregion.
The advertising message bar number of reporting in all subregion and every advertising message length can be restricted, and for example advertising message bar number mostly is 8 most in the subregion A, and once the time of all advertising messages is no more than 3 minutes in the circulation report; Advertising message bar number mostly is 5 most in the subregion B1, and the time that circulation is reported once is no more than 1 minute; Advertising message bar number mostly is 3 most in the subregion C1, and circulation is reported time and is no more than 1 minute etc.
Then, determine the priority level and the report order of advertising message in all subregion.General, the priority level number of advertising message is no more than 3, and it is also just inequality that the advertising message of different priority levels is reported number of times, and the advertising message that the report number of times of the advertising message that priority level is higher is lower than priority level is reported often.
At last, form one and comprise the priority level that needs the automatic advertising message of reporting and these information in all subregion coding, all subregion, the information database of reporting sequential scheduling information, and this information database is stored in the information memory cell 3.
After the information of information database was stored into information memory cell 3, organizing also of advertising message just finished in the information memory cell 3, and multimedia shopping cart 1 just can use.When people promote multimedia shopping cart 1 behind a certain subregion, recognizer 2 just receives radio-frequency (RF) Reader 8 is sent in this subregion coded message and it is differentiated.
Referring to Fig. 3, Fig. 3 has disclosed recognizer antithetical phrase regional code discriminating program process flow diagram in the embodiments of the invention.After multimedia shopping cart 1 starts, whether recognizer 2 continuous detections receive the coded message (step S101) that radio-frequency identification card 8 sends, if receive coded message, judge that then whether the coded message that receives is more than 1 (step S103), if do not receive coded message, then judge and do not receive that whether the time of coded message is greater than setting-up time (step S102).When recognizer 2 judges that the coded message that receives is more than 1, from these a plurality of coded messages, select a most probable coded message (step S104), and judge that this coded message represents the coding of which subregion (step S105).It is according to receiving in the signal that a plurality of radio-frequency identification cards 8 send that recognizer 2 is selected most probable coded message, selects the strongest one of signal as most probable coded message.If recognizer 2 is judged when the coded message that receives has only 1, then direct execution in step S105.Judge this coded message when recognizer 2 and represent the coding (step S106) of subregion A, judge then whether the advertising message that LCD LCD 4 and audio output apparatus 5 are being reported is the advertising message (step S109) of subregion A, just judge whether reporting the one group of advertising message that is stored in appointment in the information memory cell 3, if the advertising message of subregion A, then return step S101, judge whether to receive new coded message, if what reporting is not the advertising message of subregion A, then the advertising message of promoter region A is reported program (step S112), and LCD LCD 4 and audio output apparatus 5 are just reported the advertising message of subregion A.Judge the coded message that receives when recognizer 2 and represent subregion Bi (i=1,2, ... 6) coding (step S107), judge then whether the advertising message of reporting is the local advertising information (step S110) of subregion Bi, if the local advertising information of subregion Bi, then return step S101, if not the local advertising information of subregion Bi, then the local advertising information of promoter region Bi is reported program (step S113).S107 is identical with step, judge the coded message that receives when recognizer 2 and represent subregion Cj (j=1,2, ... 24) coding (step S108), judge then whether the advertising message of reporting is the local advertising information (step S111) of subregion Cj, if the local advertising information of subregion Cj is then returned step S101, if not the local advertising information of subregion Cj, then the local advertising information of promoter region Cj is reported program (step S114).In step S102, if judging, recognizer 2 do not receive that the subregion coded message time greater than setting-up time, then returns step S101, if less than setting-up time, then jump to step S109.Setting-up time can be set to 3~10 seconds according to actual needs.
After the coded message that recognizer 2 differentiations receive is represented the coding of which subregion, this coding is sent in the information memory cell 3, information memory cell 3 is just reported the advertising message of respective sub-areas automatically.
Referring to Fig. 4, Fig. 4 has disclosed embodiments of the invention LCD LCD and audio output apparatus is reported subregion advertising message program flow diagram.When LCD LCD 4 and audio output apparatus 5 needs to report a certain subregion advertising message, judge that earlier what (step S201) are the advertising message priority level number in this subregion be, if judge that the priority level number is 1 (step S202), just the priority level of advertising message is first priority level in this subregion, then reports the advertising message (step S205) of first priority level.The advertising message of first priority level may have only 1 in this subregion, also has many.If 1 advertising message is only arranged, this advertising message is reported in LCD LCD 4 and audio output apparatus 5 circulations; If many advertising messages are arranged, all advertising messages are reported in LCD LCD 4 and audio output apparatus 5 circulations successively.
If LCD LCD 4 and audio output apparatus 5 judge that the priority level number of this subregion inner multimedia information is 2 (step S203), then report earlier the advertising message once (step S206) of reporting all first priority levels successively, the advertising message of reporting all second priority levels then successively is (step S207) once, the advertising message of reporting all first priority levels more successively is (step S208) once, return step S206 at last, continue to report the information of first priority level, and circulation execution in step S206, S207, S208.Step S206, S207, S208 form once circulation, promptly when the priority level number is 2, the report of advertising message is in proper order: report one time first priority level advertising message-one time second priority level advertising message of report-one time first priority level advertising message of report, and this report flow process is carried out in circulation.Therefore, in once circulating, it is 2 times that the advertising message of first priority level is reported number of times, and it is 1 time that the advertising message of second priority level is reported number of times.
If LCD LCD 4 and audio output apparatus 5 judge that the priority level number of this subregion inner multimedia information is 3 (step S204), the circulation of report is: report one time first priority level advertising message (step S209)-one time second priority level advertising message of report (step S210)-one time first priority level advertising message of report (step S211)-report one order three priority level advertising messages (step S212)-one time first priority level advertising message of report (step S213)-one time second priority level advertising message of report (step S214).After finishing once circulation, LCD LCD 4 and audio output apparatus 5 will return step S209 and begin new circulation once.In once circulating, the report number of times of the first priority level advertising message is 3 times, and the report number of times of the second priority level advertising message is 2 times, and the report number of times of the 3rd priority level advertising message only is 1 time.
In above-mentioned report circulation, more than 1 of the advertising message possibility of a priority level, this moment, LCD LCD 4 and audio output apparatus 5 were reported priority level all advertising messages for this priority level successively, reported the advertising message of next priority level again.
By the scheme of above-mentioned introduction as seen, when people promote multimedia shopping cart 1 near behind a certain subregion, just can understand the information of extensive stock in this subregion by LCD LCD 4 and audio output apparatus 5, people just can choose according to the information of each commodity, significantly reduced people at the supermarket in time of picking commodities, and the own commodity of buying are had understanding clearly.
In the present embodiment, the second class subregion A is endowed coding and is placed with radio-frequency (RF) Reader 8 in subregion A, the present invention is actual should process in, can not place radio-frequency identification card 8 in the subregion A, when as long as recognizer 2 does not receive any first kind subregion coded message, just think multimedia shopping cart 1 in subregion A, and report one group of the advertising message that is stored in appointment in the information memory cell 3 automatically with priority level.Can certainly be provided with a plurality of second subregion A, in the second class subregion of part, place radio-frequency identification card 8, do not place radio-frequency identification card 8 in the part second class subregion, receive the advertising message of reporting one group of appointment after the coded message of the second class subregion automatically when recognizer 2, when not receiving any coded message, just report the advertising message of another group appointment automatically.
Certainly, the invention is not restricted to be applied to the supermarket, can also use the place that large-scale residential quarters, recreation ground, airport lounge, exhibition center etc. need to use pilot trolley.For example in large-scale residential quarters, can use the dolly that is provided with display, loudspeaker to carry resident family and visitor, and introduce the essential information of each building resident family to them; In recreation ground, can use motor-driven carrier to carry the visitor and introduce the situation of each recreation facility to them; The passenger who is provided with on loading the dolly of luggage in the guide airport lounge such as display arrives the correct passage etc. of boarding.
It is emphasized that to the invention is not restricted to above-mentioned embodiment,, also should be included in the protection domain of claim of the present invention such as the change of subregion division methods, the subtle change such as change of multimedia messages report order.

Claims (10)

1, the multimedia messages in the zone is handled and automatic broadcasting method, it is characterized in that:
Described zone comprises a plurality of first kind subregions, gives each first kind subregion with unique subregion coding;
The radio-frequency (RF) transmitter that stores a certain first kind subregion coded message is placed in this first kind subregion scope;
With all first kind subregion coded messages and local one group of multimedia information storage thereof in the information memory cell of mobile device, and each multimedia messages is provided with the report priority level, the receiving element that receives subregion coded message radiofrequency signal also is set on the mobile device;
The first kind subregion coded message that multimedia playing apparatus on the mobile device receives according to receiving element is determined number of times and the order that every local multimedia messages is reported automatically by priority level.
2, handle and automatic broadcasting method according to the multimedia messages in the described zone of claim 1,
It is characterized in that:
The mode that each local multimedia messages adopts circulation to report automatically, in each circulation, the broadcasting time of the multimedia messages that the broadcasting time of the multimedia messages that priority level is higher is lower than priority level is many.
3, handle and automatic broadcasting method according to the multimedia messages in the described zone of claim 2,
It is characterized in that:
Also comprise the second class subregion in the described zone, when described receiving element did not receive any one first kind subregion coded message, the automatic report of described multimedia playing apparatus was stored in one group of multimedia messages with priority level of appointment in the information memory cell in advance.
4, handle and automatic broadcasting method according to the multimedia messages in the described zone of claim 2,
It is characterized in that:
Also comprise the second class subregion in the described zone, give the second class subregion, one subregion coding;
The radio-frequency (RF) transmitter that stores the described second class subregion coded message is placed in the second class subregion scope;
When described receiving element received a certain second class subregion coded message, the automatic report of described multimedia playing apparatus was stored in one group of multimedia messages with priority level of appointment in the information memory cell in advance.
5, handle and automatic broadcasting method according to the multimedia messages in each described zone of claim 1 to 4,
It is characterized in that:
After described mobile device started, described receiving element judged whether to receive the first kind subregion coded message or the second class subregion coded message, in this way, then judged the number that receives coded message; As not, then judge whether not receive the time of coded message greater than setting-up time.
6, handle and automatic broadcasting method according to the multimedia messages in the described zone of claim 5,
It is characterized in that:
Described receiving element judges that the time that does not receive coded message greater than setting-up time, then judges whether reporting the one group of multimedia messages that is stored in appointment in the information memory cell;
The time that described receiving element judgement does not receive coded message is then returned and judges whether to receive the first kind subregion coded message or the second class subregion coded message less than setting-up time.
7, handle and automatic broadcasting method according to the multimedia messages in each described zone of claim 1 to 4,
It is characterized in that:
When described receiving element receives first kind subregion coded message, then at first judge whether it is unique first kind subregion coded message, in this way, then report the local multimedia messages of this first kind subregion,, carry out next step as not by receiving element;
Differentiating most probable first kind subregion coded message by receiving element handles.
8, handle and automatic broadcasting method according to the multimedia messages in the described zone of claim 7,
It is characterized in that:
Described most probable first kind subregion coded message is that described receiving element receives the strongest first kind subregion coded message of signal.
9, the multimedia messages in the described according to Claim 8 zone is handled and automatic broadcasting method,
It is characterized in that:
After described receiving element judges that receiving first kind subregion coded message is a certain subregion coding, judge whether the multimedia messages that described multimedia playing apparatus is being reported is the local multimedia messages of this first kind subregion, in this way, then judge whether to receive new first kind subregion coded message; As not, then described multimedia playing apparatus is reported the local multimedia messages of this first kind subregion.
10, handle and automatic broadcasting method according to the multimedia messages in the described zone of claim 9,
It is characterized in that:
When described multimedia playing apparatus is reported the local multimedia messages of first kind subregion, judge the number of local multimedia messages priority level in this subregion, and report local multimedia messages in this subregion according to different priority level circulations.
CNA2007100280958A 2007-05-16 2007-05-16 Multi-medium information process and automatic broadcasting method in area Pending CN101089927A (en)

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CNA2007100280958A CN101089927A (en) 2007-05-16 2007-05-16 Multi-medium information process and automatic broadcasting method in area
PCT/CN2007/070880 WO2008138194A1 (en) 2007-05-16 2007-10-12 Region multimedia information processing and automatic broadcasting method

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
CNA2007100280958A CN101089927A (en) 2007-05-16 2007-05-16 Multi-medium information process and automatic broadcasting method in area

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WO (1) WO2008138194A1 (en)

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102054411B (en) * 2009-10-30 2012-12-26 陈能 Device for automatically playing audio advertisements
CN103258485A (en) * 2012-02-15 2013-08-21 深圳清华大学研究院 Method for pushing information actively through label according to anticipated demand and intelligent label system
CN104537490A (en) * 2014-12-26 2015-04-22 陈雨淅 Digital airport management system
CN103258485B (en) * 2012-02-15 2016-11-30 深圳清华大学研究院 According to the anticipated demand method of label active push information and intelligence signage
CN107846626A (en) * 2017-11-01 2018-03-27 北京德为智慧科技有限公司 A kind of multi-medium play method and system

Family Cites Families (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
JP2007039138A (en) * 2003-12-04 2007-02-15 Matsushita Electric Ind Co Ltd Commodity stock management device, commodity stock management method, and commodity stock management program
JP4589094B2 (en) * 2004-02-19 2010-12-01 東芝テック株式会社 Product price management system
US20050203870A1 (en) * 2004-03-05 2005-09-15 Ntt Docomo, Inc. Place management apparatus and place management method

Cited By (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN102054411B (en) * 2009-10-30 2012-12-26 陈能 Device for automatically playing audio advertisements
CN103258485A (en) * 2012-02-15 2013-08-21 深圳清华大学研究院 Method for pushing information actively through label according to anticipated demand and intelligent label system
CN103258485B (en) * 2012-02-15 2016-11-30 深圳清华大学研究院 According to the anticipated demand method of label active push information and intelligence signage
CN104537490A (en) * 2014-12-26 2015-04-22 陈雨淅 Digital airport management system
CN107846626A (en) * 2017-11-01 2018-03-27 北京德为智慧科技有限公司 A kind of multi-medium play method and system

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Open date: 20071219