CN100571423C - Group sending system and method based on search engine - Google Patents
Group sending system and method based on search engine Download PDFInfo
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- CN100571423C CN100571423C CNB2007101094307A CN200710109430A CN100571423C CN 100571423 C CN100571423 C CN 100571423C CN B2007101094307 A CNB2007101094307 A CN B2007101094307A CN 200710109430 A CN200710109430 A CN 200710109430A CN 100571423 C CN100571423 C CN 100571423C
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Abstract
The invention discloses a kind of group sending system based on search engine, comprising: the mass-sending managing portal is used for newly-built mass-sending task, and stores newly-built mass-sending task into database; Group's extractor module, the audience objective condition of newly arrived mass-sending task in the reading database, and the audience objective condition sent to search engine module by query requests; Excavating resource device module is used for the user property spatial index storehouse of initial data worked structure one-tenth for search engine inquiry; Search engine module receives the query requests from group's extractor module, from the corresponding target group of user property spatial index library searching, and the target group that searches is returned to group's extractor module; The distribution control module, the task record in the scan database is selected suitable send mode according to the attribute of mass-sending task, and all users of target group is mail to ext nal network element.In addition, the invention also discloses a kind of method for group sending based on search engine.
Description
Technical field
The present invention relates to search engine and information group transmitting system field, more specifically, relate to the group sending system and the method for searching for the localizing objects groups of users with search engine fast.
Background technology
Fast development and service provider (Service Provider along with the popularizing of mobile phone, operator self, abbreviate SP as) to the extensive promotion of the market business, need a large amount of information and be pushed to numerous mobile phone terminals, under such environment, group sending system produces and develops gradually just.So-called group sending system sends to a plurality of different targeted customers with identical message is disposable, exactly to reach advertising results.
The carrier that group sending system relied on has note, multimedia message, color E, WAP PUSH, BREW etc.; Simultaneously, existing C net also has the G net, also has 3G network in addition.Short message mode generally can only be supported limited text message, and is very limited to advertisement content; The color E of the multimedia message of G net and C net then can support abundant content and multiple form, reaches the effect that both pictures and texts are excellent; WAP PUSH can be directly be pushed to mobile phone terminal with the url of wap website, triggers mobile phone browser then and is directly connected to corresponding url; BREW is that CHINAUNICOM is distinctive, can be with the mobile phone terminal of UNICOM " UniJa software supermarket " page push to the user.
No matter the group sending system that operator provides is to use to operator oneself, still uses to SP, and every kind of send mode all is independent the construction, and each send mode is not integrated effectively; More main is, present group sending system or being SP sends by the number of oneself accumulation, or be to send, or be exactly to send at random by number section, for indeterminate with the closely-related audience objective of this mass-sending theme colony, employing be the mode of extensively casting net.
Mainly there is the following problem in current group sending system:
(1) effectively do not utilize the operation data of operator self, existing data such as tent, CRM, ticket, cell SMS etc. are not stored and analyzed;
(2) the general huger and blindness of Qun Fa audience objective had both delayed transmitting time, had wasted resource, also increased customer complaint simultaneously, was difficult to the advertising results that reach desirable;
(3) present group sending system lacks ability and the method for analyzing, extracting, screen to customer data;
(4) lack diversified means, at present group sending system is many based on note, and seldom adopts mode such as the color E/BREW of WAP/MMS/.
Therefore, at present, though possess a large amount of operation data resources in operator's hand, reasonably these resources are not integrated extraction, so the validity of audient colony is not high, the mass-sending means are also more single, cause the advertising results mass-sended accurate inadequately.
Summary of the invention
Consider the problems referred to above and make the present invention.For this reason, the present invention aims to provide a kind of mass-sending scheme based on search engine.
According to the embodiment of the invention, provide a kind of group sending system based on search engine.
This group sending system comprises: the mass-sending managing portal is used for newly-built mass-sending task, and stores newly-built mass-sending task into database; Group's extractor module, the audience objective condition of newly arrived mass-sending task in the reading database, and the audience objective condition sent to search engine module by query requests; Excavating resource device module is used for the user property spatial index storehouse of initial data worked structure one-tenth for search engine inquiry; Search engine module receives the query requests from group's extractor module, from the corresponding target group of user property spatial index library searching, and the target group that searches is returned to group's extractor module; The distribution control module, the task record in the scan database is selected suitable send mode according to the attribute of mass-sending task, and all users of target group is mail to ext nal network element.
Wherein, the database in the group sending system is used to store relevant information, comprising: accounts information, mass-sending task, target group, transmission feedback.
The mass-sending managing portal is specified the attribute of mass-sending task when newly-built mass-sending task, wherein, the attribute of mass-sending task comprises the audience objective condition, and comprises and send content, send mode, transmitting time or target group.
Excavating resource device module also is used to carry out the excavation and the arrangement of operation data and receive external data, and wherein, initial data comprises operation data and external data; In addition, excavating resource device module can information extraction from database, and information extraction from text.
Group's extractor module is used for the task record of timing scan database, also is used for target group and mass-sending task are associated.
Deposit with the form in search engine index storehouse in user property spatial index storehouse.
The distribution control module can be discerned various pocket transmission news, and carries out the message distribution by the message dispatch thread.
According to the embodiment of the invention, also provide a kind of method for group sending based on search engine.
This method comprises: step S302, create the mass-sending task by the mass-sending managing portal, and the mass-sending task write database; Step S304, group's extractor module is extracted the attribute of mass-sending task from database, having mass-sended task choosing under the situation of target group, proceed to step S312, otherwise, proceed to step S306; Step S306, group's extractor module is extracted target audience's condition of mass-sending task; Step S308, group's extractor module will be submitted to search engine module as querying condition through pretreated target audience's condition; Step S310, search engine module inquiring user attribute space index database, and the target group that inquiry obtains fed back to group's extractor module; Step S312, group's extractor module writes database with target group, and it is associated with corresponding mass-sending task; Step S314, the distribution control module reads the attribute of mass-sending task, and creates new transmission task and transfer to the transmission of transmission thread.
By means of such scheme of the present invention,, realized following beneficial effect than correlation technique:
(1) made full use of the existing various operation datas of operator, and, formed valuable user property space these data induction-arrangement in addition; (2) polytype message cluster transmition service business be can on single platform, provide, short message mode, multimedia message mode, color E mode, WAP PUSH mode and BREW etc. comprised; (3) the newly-built task of user the time, blindly assigned number or number section only need to select existing target group or input that the interested keyword of this task is got final product, and system can go out target group according to keyword search automatically; (4) full text of search engine is searched for function generally, make things convenient for user's condition entry in localizing objects group, import keyword according to mode near natural language, just can inquire about and navigate to corresponding target group, improved the ease for use of system greatly, and the embodiment system goes out the characteristics that people-oriented; (7) because target group clear and definite makes group sending system shorten transmitting time, reduce the wasting of resources, reduced customer complaint, better reached advertising effect.
Description of drawings
Accompanying drawing described herein is used to provide further understanding of the present invention, constitutes the application's a part, and illustrative examples of the present invention and explanation thereof are used to explain the present invention, do not constitute improper qualification of the present invention.In the accompanying drawings:
Fig. 1 is the block diagram based on the group sending system of search engine according to the embodiment of the invention;
Fig. 2 is the functional schematic based on the group sending system of search engine according to the embodiment of the invention;
Fig. 3 is the flow chart based on the method for group sending of search engine according to the embodiment of the invention; And
Fig. 4 is the processing procedure schematic diagram of the example of method shown in Figure 3.
Embodiment
Describe the embodiment of the invention in detail hereinafter with reference to accompanying drawing, wherein, provide following examples with provide to of the present invention comprehensively and thorough, rather than the present invention carried out any restriction.
System embodiment
In this embodiment, provide a kind of group sending system based on search engine.
Wherein, Fig. 1 shows the block diagram according to the group sending system of the embodiment of the invention, as shown in Figure 1, group sending system according to present embodiment comprises: database 102, mass-sending managing portal 104, group's extractor module 106, excavating resource device module 108, search engine module 110, user property spatial index storehouse 112 and distribution control module 114.
Fig. 2 is the functional schematic according to the group sending system of the embodiment of the invention, and wherein, shown in the dotted line both sides is the external module of group sending system.Describe each above-mentioned part in detail below with reference to Fig. 2.
(1) the mass-sending managing portal is used for newly-built mass-sending task, and stores newly-built mass-sending task into database.
Door is the inlet of user's using system and management system, in the time of by the newly-built mass-sending task of door, specify the attribute of mass-sending task, comprise the audience objective condition (promptly, mass-send targeted customer's characteristics), and comprise transmission content, send mode (note, WAP PUSH, multimedia message etc.), transmitting time or target group.
(2) excavating resource device module is mainly used in the user property spatial index storehouse that initial data (comprising operation data and external data) worked structure is become to supply search engine inquiry.
Excavating resource device module can either be from information extraction in the middle of the database, also can information extraction from text.If all kinds of operation datas have been specified specific form, the delver module just can form the attribute space of user's uniqueness from the data that wherein obtain to configure by rule in advance.This module is finished the excavation and the arrangement of operation data, also receive simultaneously other data (comprising the user data of SP/CP and the user profile of cell SMS system) of external system, like this, excavating resource device module can be obtained the peculiar user of SP/CP accumulation, is added in the middle of the user property space; By means of the subdistrict position characteristic of cell SMS, can also obtain the distinctive position attribution of user space.And these are built up the index database that search engine can be worked through processing and garbled data.
(3) user property spatial index storehouse
User property spatial index storehouse is the result of excavating resource device module work, also is the object set of search engine search, and its form with the search engine index storehouse is deposited, in order to search engine inquiry.User property spatial index storehouse is down a tree of ordering storage, stores with document form; It has stored all user profile, comprises user's information such as sex, age and individual preference.
(4) group's extractor module, the task record in its timing scan database associates target group and mass-sending task; When having new task to arrive in the database, read the audience objective condition of newly arrived mass-sending task, and the audience objective condition is sent to search engine module by query requests.
Particularly, the task record in group's extractor module timing scan database extracts the attribute in the new task, if task has been selected target group, then number and this task with this group associates; If this task be imported target group characteristics (promptly, the audience objective condition), then the condition keyword to input carries out preliminary treatment, then as the querying condition of search engine, submit to search engine, simultaneously, group's extractor module also will be responsible for the Search Results of search engine is write in the middle of the group, and itself and task are associated.
(5) search engine module receives the query requests from group's extractor module, from the corresponding target group of user property spatial index library searching, and the target group that searches is returned to group's extractor module, finishes the search work of ownership goal group.
As mentioned above, user property spatial index storehouse is exactly the object search of search engine module, the target group characteristics of operator's input are exactly to deserved keyword, find out the record that satisfies condition by matching algorithm then, and as a result of feed back to group's extractor module, finished the function of information retrieval.
(6) distribution control module, the task record in the scan database is selected suitable send mode according to the attribute of mass-sending task, and all users of target group is mail to ext nal network element.
The distribution control module is based on that multithreading realizes.The distribution control module is responsible for finishing the delivery of the mass-sending information that keeper's audit is passed through, and the delivery information record of all transmissions is sent detailed single so that service inquiry statistics and the foundation that is divided into as business.The distribution control module is the various pocket transmission news of identification automatically, and carry out the message distribution by the message dispatch thread.The message distribution engine distributes the messages in the adapter of each agreement automatically, and message is further processed and is distributed by this adapter.WAP1.2 and WAP2.0Push, the BREW Push of C net are undertaken directly being issued to user terminal by the SMPP agreement through sms center after the format conversion by adapter, and the WAP PUSH of UP.NOTIFY class delivers to the WAP of general headquarters platform through the WAP platform.MMS PUSH is undertaken by the MMS adapter directly sending to MMS center by the MM7 agreement after the protocol conversion, simultaneously by the direct-connected sms center of SMPP agreement, and the user terminal of issuing a notice.Color E PUSH sends in the color E system of general headquarters through the Push platform.The transmission of note is undertaken by the SMS adapter after the protocol conversion, directly connects sms center or connect Short Message Service Gateway by SGIP by SMPP to send.Simultaneously, the distribution control module also is responsible for the control of transmitted traffic, the adjustment of priority, the reception and the record of feedback.
(7) database is used to store various information on services, comprising: accounts information, mass-sending task, target group, transmission feedback etc.
Method embodiment
In this embodiment, provide a kind of method for group sending based on search engine.
As shown in Figure 3, this method comprises:
Step S302 creates the mass-sending task by the mass-sending managing portal, and the mass-sending task is write database;
Step S304, group's extractor module is extracted the attribute of mass-sending task from database, having mass-sended task choosing under the situation of target group, proceed to step S312, otherwise, proceed to step S306;
Step S306, group's extractor module is extracted target audience's condition of mass-sending task;
Step S308, group's extractor module will be submitted to search engine module as querying condition through pretreated target audience's condition;
Step S310, search engine module inquiring user attribute space index database, and the target group that inquiry obtains fed back to group's extractor module;
Step S312, group's extractor module writes database with target group, and it is associated with corresponding mass-sending task;
Step S314, the distribution control module reads the attribute of mass-sending task, and creates new transmission task and transfer to the transmission of transmission thread.
A plurality of details that above system embodiment provides are equally applicable to this method embodiment, therefore, have omitted being repeated in this description same or similar part.
Below will embodiments of the invention be described further combined with example.In this example, create an advertisement mass-sending task, input sends the target group characteristics (that is, the audience objective condition) of content and mass-sending, and the automatic ferret out of group sending system group transfers to mass-sending control module transmission flow then.
As shown in Figure 4, specifically comprise following processing:
(1) account of system operators input oneself is carried out Login Register by the mass-sending administration interface;
(2) operating personnel create a mass-sending task, content, the time that will send by the door incoming task, select send mode etc., and select target groups of users or input targeted customer's characteristics, and this task write in the middle of the database;
(3) group's extractor module extracts the keyword of the target group of this task in the middle of the database, and initial conditions is done suitable preliminary treatment;
(4) group's extractor module is submitted to search engine module with the querying condition of pretreated initial conditions conversion search engine;
(5) search engine module is inquired about, is searched for user property spatial index storehouse according to query requests;
(6) search engine obtains the result of inquiry from user property spatial index storehouse;
(7) the search engine result that will search feeds back to group's extractor module;
(8) group's extractor module writes database with the target group result who obtains, and is associated with corresponding task;
(9) the distribution control module reads the attribute of this task, and creates a new transmission task, transfers to send the thread transmission;
(10) the transmission thread process of distribution control module sends this task to corresponding ext nal network element;
(11) the distribution control module receives the mass-sending feedback message of handling ext nal network element;
(12) distribution control module will mass-send the task feedback message write the correspondence database tasks in the middle of;
(13) flow process finishes.
By technique scheme of the present invention, by means of a large amount of operation data resources of possessing in operator's hand, extract by integration these resources, ability by means of search engine, aid in supplementary meanss such as cell SMS, than correlation technique, can significantly improve the validity of audient colony, make the advertising results of mass-sending more accurate.
The above is the preferred embodiments of the present invention only, is not limited to the present invention, and for a person skilled in the art, the present invention can have various changes and variation.Within the spirit and principles in the present invention all, any modification of being done, be equal to replacement, improvement etc., all should be included within protection scope of the present invention.
Claims (10)
1. the group sending system based on search engine is characterized in that, comprising:
The mass-sending managing portal is used for newly-built mass-sending task, and stores newly-built described mass-sending task into database;
Group's extractor module reads the audience objective condition of newly arrived mass-sending task in the described database, and the audience objective condition is sent to search engine module by query requests;
Excavating resource device module is used for the user property spatial index storehouse of initial data worked structure one-tenth for search engine inquiry;
Search engine module receives the query requests from group's extractor module, from the corresponding target group of described user property spatial index library searching, and the target group that searches is returned to described group extractor module; And
The distribution control module scans the task record in the described database, selects suitable send mode according to the attribute of mass-sending task, and all users of described target group are mail to ext nal network element.
2. the group sending system based on search engine according to claim 1 is characterized in that, the described database that described group sending system comprises is used to store relevant information, comprising: accounts information, mass-sending task, target group, transmission feedback.
3. the group sending system based on search engine according to claim 1, it is characterized in that, described mass-sending managing portal is when newly-built mass-sending task, specify the attribute of described mass-sending task, wherein, the attribute of described mass-sending task comprises the audience objective condition, also comprises sending content, send mode, transmitting time or target group.
4. the group sending system based on search engine according to claim 1, it is characterized in that, described excavating resource device module also is used to carry out the excavation and the arrangement of operation data and receive external data, and wherein, described initial data comprises described operation data and described external data.
5. the group sending system based on search engine according to claim 1 is characterized in that, described excavating resource device module can information extraction from described database, and information extraction from text.
6. the group sending system based on search engine according to claim 1 is characterized in that, described group extractor module is used for the task record of the described database of timing scan.
7. the group sending system based on search engine according to claim 1 is characterized in that, described group extractor module also is used for described target group and described mass-sending task are associated.
8. the group sending system based on search engine according to claim 1 is characterized in that, deposit with the form in search engine index storehouse in described user property spatial index storehouse.
9. the group sending system based on search engine according to claim 1 is characterized in that, described distribution control module can be discerned various pocket transmission news, and carries out the message distribution by the message dispatch thread.
10. the method for group sending based on search engine is characterized in that, comprising:
Step S302 creates the mass-sending task by the mass-sending managing portal, and described mass-sending task is write database;
Step S304, group's extractor module is extracted the attribute of described mass-sending task from described database, in described mass-sending task choosing under the situation of target group, proceed to step S312, otherwise, proceed to step S306;
Described step S306, described group extractor module is extracted target audience's condition of described mass-sending task;
Step S308, described group extractor module will be submitted to search engine module as querying condition through pretreated described target audience's condition;
Step S310, described search engine module inquiring user attribute space index database, and the target group that inquiry obtains fed back to described group extractor module;
Step S312, described group extractor module writes described database with described target group, and it is associated with corresponding described mass-sending task; And
Step S314, the distribution control module reads the attribute of described mass-sending task, and creates new transmission task and transfer to the transmission of transmission thread.
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| CNB2007101094307A CN100571423C (en) | 2007-06-21 | 2007-06-21 | Group sending system and method based on search engine |
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| CNB2007101094307A CN100571423C (en) | 2007-06-21 | 2007-06-21 | Group sending system and method based on search engine |
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| CN100571423C true CN100571423C (en) | 2009-12-16 |
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Families Citing this family (13)
| Publication number | Priority date | Publication date | Assignee | Title |
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| CN101674380A (en) * | 2008-09-12 | 2010-03-17 | 深圳华为通信技术有限公司 | Condition-based user selection method, device and server |
| CN102340749A (en) * | 2011-11-14 | 2012-02-01 | 刘法中 | System and method for rapidly sending MMS (multimedia messaging service) in batches |
| CN103164494B (en) * | 2011-12-16 | 2016-06-15 | 三星电子（中国）研发中心 | Carry out the group associations apparatus and method of group associations according to file characteristic value |
| JP6226886B2 (en) * | 2012-01-26 | 2017-11-08 | アムーリス，コンスタンチノス | System and method for consumer-based storage, retrieval and transmission of promotional content to other consumers |
| CN105302810B (en) * | 2014-06-12 | 2019-07-09 | 北京搜狗科技发展有限公司 | A kind of information search method and device |
| CN104268667A (en) * | 2014-09-03 | 2015-01-07 | 陈飞 | Method and system for assisting manager in dispute resolution |
| CN105791080B (en) * | 2014-12-24 | 2019-06-07 | 北京奇虎科技有限公司 | Group sending message processing method and system, electronic equipment |
| CN105338084B (en) * | 2015-11-02 | 2018-11-23 | 北京金山安全软件有限公司 | Advertisement information pushing method and server |
| CN105447162B (en) * | 2015-12-01 | 2021-06-25 | 腾讯科技（深圳）有限公司 | Group file searching method and device |
| CN110020333A (en) * | 2017-07-27 | 2019-07-16 | 北京嘀嘀无限科技发展有限公司 | Data analysing method and device, electronic equipment, storage medium |
| CN110135898A (en) * | 2019-04-25 | 2019-08-16 | 上海淇毓信息科技有限公司 | Method, apparatus and electronic equipment are recalled in client's marketing based on configuration |
| CN115134765A (en) * | 2021-03-29 | 2022-09-30 | 中兴通讯股份有限公司 | Message processing method, message processing apparatus, distribution control apparatus, and storage medium |
| CN113490167B (en) * | 2021-08-10 | 2022-09-13 | 贵州科库科技有限公司 | Short message sending method and system based on CRM system data set and storage medium |
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