CA2454212A1 - Door handle advertising device - Google Patents
Door handle advertising device Download PDFInfo
- Publication number
- CA2454212A1 CA2454212A1 CA002454212A CA2454212A CA2454212A1 CA 2454212 A1 CA2454212 A1 CA 2454212A1 CA 002454212 A CA002454212 A CA 002454212A CA 2454212 A CA2454212 A CA 2454212A CA 2454212 A1 CA2454212 A1 CA 2454212A1
- Authority
- CA
- Canada
- Prior art keywords
- panel
- advertising
- door
- message
- pull handle
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Abandoned
Links
Classifications
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
-
- E—FIXED CONSTRUCTIONS
- E05—LOCKS; KEYS; WINDOW OR DOOR FITTINGS; SAFES
- E05B—LOCKS; ACCESSORIES THEREFOR; HANDCUFFS
- E05B1/00—Knobs or handles for wings; Knobs, handles, or press buttons for locks or latches on wings
- E05B1/0015—Knobs or handles which do not operate the bolt or lock, e.g. non-movable; Mounting thereof
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F27/00—Combined visual and audible advertising or displaying, e.g. for public address
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F9/00—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
- G09F9/30—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements
- G09F9/33—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements being semiconductor devices, e.g. diodes
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F9/00—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
- G09F9/30—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements
- G09F9/35—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements being liquid crystals
-
- E—FIXED CONSTRUCTIONS
- E05—LOCKS; KEYS; WINDOW OR DOOR FITTINGS; SAFES
- E05B—LOCKS; ACCESSORIES THEREFOR; HANDCUFFS
- E05B1/00—Knobs or handles for wings; Knobs, handles, or press buttons for locks or latches on wings
- E05B1/0084—Handles or knobs with displays, signs, labels pictures, or the like
Landscapes
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Chemical & Material Sciences (AREA)
- Crystallography & Structural Chemistry (AREA)
- Illuminated Signs And Luminous Advertising (AREA)
Abstract
Disclosed herein is a device for advertising, comprising a panel of material capable of bearing an advertising message and attachment means for attaching the panel to a door pull handle.
Description
DOOR I-IA~LE A~~RTISING DEzII F
l 73~~~Ra~ ~l~ ~ ~~~~ : I
1. FIELD OF THE TNVENTION
The present invez~eion relates to door hartclles.
!.I
l 73~~~Ra~ ~l~ ~ ~~~~ : I
1. FIELD OF THE TNVENTION
The present invez~eion relates to door hartclles.
!.I
2. DESCRIPTIQtv Ol= THE ftIrLATED PdtT
iQ
In today's competitive advertising market, it is becoming iztc~asix~y di~cuit to get people's attentiozt at the store level. Space far potential acivcrtisin,g is limited, anti ca~nsumers are borsxharded with the same foxxn of advertising, Cansuiuers have become accv3totned is the expected advsnisi~ag mediums, and I
therefore ads do not have the sau~c 9tnpact.
Zt is therelFare an object oftbe present invention co provide a novel advertisic,g means.
SUAR'x C1E T'I~E IT~EhiT"IOk~t z0 In ore of its aspects, tlxe present inventioat provides a device for advertising, comprising a parcel t~f z'naterial capable of bearing an advertising sa~essage arid attachment mews for attaching the panel to a boor pull handle.
lzt one ezribodiment, the door pull haxzdle has an autex face and the panel is arranged tn 6ie against the frotzt 2~ face. Tiae door pull handle has an inner face and the attachmeer~t means iaacludes a flatage portion which is arranged to cngase the inner face.
.I
Preferably, Rhe range portion atad the panel are integrally farmed, though they may be fbrm~ed fram i 1 . I
difi'erent materials or constitute different parts, if desirad_ 'ilte Mange portion aud1ar panel may be made from 2raxasparreant or raon-transparent resiliexat materials, suoh as palyxneziG materials such as thermaset Qr thermoplastic materials, ixrcludiug patyetl~Iene, polyurethane, polypropylene, acrylics and the like, or various suitable blends or txtixtures of suc~a msteriats, ss well as vtber materials such ;as alr~mir~una, steel, magnesium and alto;~s tliereo~ and the likn,.
In vne ernbodimecc, the fitange and Qanel I ave adjacent surfaces for engaging tb.e inner and outer surfaces of the pull handle. .fit Ieast otxe of floe adjacent Surfaces has a number of locking webs extending outwardly from the adjacent sur~aee. Yre~erabiy, each of the adjaaenz surfaces has a uumbex ef 3ucki;z~g webs extending I O outwardly fraul ehe adjacent surface.
In one ezxibodiment, a removable substrate Iayer is removably mounted izz the pauscl and tlxc removable substrate >ayer iz~ctu~iea graphical or liszguistic indicia representative of an advertisiztg message. If desired, khe panel may ba located adjacent a cavity which is dimensioned to receive a mnovable suhstzaee layer therein. In tbi.8 case, the resuovable substrate Layer array include graphical or linguistic indicia representative of an advertising message.
I
Itt aztother ezabodiment, commuzaiaativn means is rrvoucted ox~, i~ ar adjacent tlhe panel f<>r caaxveying a changeable advertisuag message i~a aud:a, video or printed Format. Preferably, the commuuieatean means includes a screen or display, such as for exarnp3.e an LSD or L~97, or a plasrrAa display, air azber dislalays as . techaologies become available, to present a graphical or lixtguistie message.
In one enabvdioaent, floe oomzauttication means includes a signal generating device far conveying a wireless sigtlal carrying data representative of a graphical, lingttistie, aa~clio, aazdlor video Ynessage. 'I"he 2S caxzununication means may include a speaker far generating ara audio message in musical aadlor spoken form..
I
i i L7 one embodiment, the caaununicaeiou .rneaas is reapon3ive to an activation si~cal produced as a zesnlt of an advertising consuzxser within a predetectnined p~xxixnxzty of the beadle. ~
pro.aznity detector may i~
provided for generating dai activation signal when detecting tic prese~acc of the advertisizag oonsnmer.
Alternatively, or in addition, a pzassure sexlsor tray be provided, which is operablo for generating the activation signal when sensing contact by the advertising consutaer with the handle, In anodxer of its aspects, there is lsrovided a door pull l3srldle assembly, comprising a dour pall hatadle unit having axt inner face and axz eater face, the handle iutit being attached to and spae~d from a char uzuit and arranged to reoeive a user's grip to open YEle doer, acd a remov°ahlc ccver utaie far covereng the handle unit, the cover unit havi~ a pawed of maternal capaible of bearing an advertising message and attachment zncans foz attaching tlc covet unit to the door pull beadle unit.
xn a ~tlxez of its aspects, the present ixtv,eatioa provides a door pull hande ass~:~mbly, camprisiuag a door pull handle uz~,it having an inner face anal. an autec face, the handle uztit beizzg attached td and spaced froze a door unit and arranged to receive a user's grip to opezt the door, and a zemovable covsx cenit for courting the handle unit, the covet unit having a pazcel beasiug a dispSay terminal for displayizzg an advertising znessage_ In one enabodirnextt, the display ter~ao$1 receives advertising data from a central dates pre~vider over a 29 network.
In yet a ~m~ther of its aspects, the present unvention provides an advertising netuorlt, comprissiang a plurality of rernatc client door pull handle assenabXics, each xeuaote door pail handle asseatbly lxaving a display te~xninal foz dispiayiuag an advertising message, vdhertav< the display terminal receives advertisiztg data ~rom 2~ a central data provider aver a netwozk.
E~F)u~ Dlr5C1tIP1'3Ol~t ~F ~ DRA~IINGS
iQ
In today's competitive advertising market, it is becoming iztc~asix~y di~cuit to get people's attentiozt at the store level. Space far potential acivcrtisin,g is limited, anti ca~nsumers are borsxharded with the same foxxn of advertising, Cansuiuers have become accv3totned is the expected advsnisi~ag mediums, and I
therefore ads do not have the sau~c 9tnpact.
Zt is therelFare an object oftbe present invention co provide a novel advertisic,g means.
SUAR'x C1E T'I~E IT~EhiT"IOk~t z0 In ore of its aspects, tlxe present inventioat provides a device for advertising, comprising a parcel t~f z'naterial capable of bearing an advertising sa~essage arid attachment mews for attaching the panel to a boor pull handle.
lzt one ezribodiment, the door pull haxzdle has an autex face and the panel is arranged tn 6ie against the frotzt 2~ face. Tiae door pull handle has an inner face and the attachmeer~t means iaacludes a flatage portion which is arranged to cngase the inner face.
.I
Preferably, Rhe range portion atad the panel are integrally farmed, though they may be fbrm~ed fram i 1 . I
difi'erent materials or constitute different parts, if desirad_ 'ilte Mange portion aud1ar panel may be made from 2raxasparreant or raon-transparent resiliexat materials, suoh as palyxneziG materials such as thermaset Qr thermoplastic materials, ixrcludiug patyetl~Iene, polyurethane, polypropylene, acrylics and the like, or various suitable blends or txtixtures of suc~a msteriats, ss well as vtber materials such ;as alr~mir~una, steel, magnesium and alto;~s tliereo~ and the likn,.
In vne ernbodimecc, the fitange and Qanel I ave adjacent surfaces for engaging tb.e inner and outer surfaces of the pull handle. .fit Ieast otxe of floe adjacent Surfaces has a number of locking webs extending outwardly from the adjacent sur~aee. Yre~erabiy, each of the adjaaenz surfaces has a uumbex ef 3ucki;z~g webs extending I O outwardly fraul ehe adjacent surface.
In one ezxibodiment, a removable substrate Iayer is removably mounted izz the pauscl and tlxc removable substrate >ayer iz~ctu~iea graphical or liszguistic indicia representative of an advertisiztg message. If desired, khe panel may ba located adjacent a cavity which is dimensioned to receive a mnovable suhstzaee layer therein. In tbi.8 case, the resuovable substrate Layer array include graphical or linguistic indicia representative of an advertising message.
I
Itt aztother ezabodiment, commuzaiaativn means is rrvoucted ox~, i~ ar adjacent tlhe panel f<>r caaxveying a changeable advertisuag message i~a aud:a, video or printed Format. Preferably, the commuuieatean means includes a screen or display, such as for exarnp3.e an LSD or L~97, or a plasrrAa display, air azber dislalays as . techaologies become available, to present a graphical or lixtguistie message.
In one enabvdioaent, floe oomzauttication means includes a signal generating device far conveying a wireless sigtlal carrying data representative of a graphical, lingttistie, aa~clio, aazdlor video Ynessage. 'I"he 2S caxzununication means may include a speaker far generating ara audio message in musical aadlor spoken form..
I
i i L7 one embodiment, the caaununicaeiou .rneaas is reapon3ive to an activation si~cal produced as a zesnlt of an advertising consuzxser within a predetectnined p~xxixnxzty of the beadle. ~
pro.aznity detector may i~
provided for generating dai activation signal when detecting tic prese~acc of the advertisizag oonsnmer.
Alternatively, or in addition, a pzassure sexlsor tray be provided, which is operablo for generating the activation signal when sensing contact by the advertising consutaer with the handle, In anodxer of its aspects, there is lsrovided a door pull l3srldle assembly, comprising a dour pall hatadle unit having axt inner face and axz eater face, the handle iutit being attached to and spae~d from a char uzuit and arranged to reoeive a user's grip to open YEle doer, acd a remov°ahlc ccver utaie far covereng the handle unit, the cover unit havi~ a pawed of maternal capaible of bearing an advertising message and attachment zncans foz attaching tlc covet unit to the door pull beadle unit.
xn a ~tlxez of its aspects, the present ixtv,eatioa provides a door pull hande ass~:~mbly, camprisiuag a door pull handle uz~,it having an inner face anal. an autec face, the handle uztit beizzg attached td and spaced froze a door unit and arranged to receive a user's grip to opezt the door, and a zemovable covsx cenit for courting the handle unit, the covet unit having a pazcel beasiug a dispSay terminal for displayizzg an advertising znessage_ In one enabodirnextt, the display ter~ao$1 receives advertising data from a central dates pre~vider over a 29 network.
In yet a ~m~ther of its aspects, the present unvention provides an advertising netuorlt, comprissiang a plurality of rernatc client door pull handle assenabXics, each xeuaote door pail handle asseatbly lxaving a display te~xninal foz dispiayiuag an advertising message, vdhertav< the display terminal receives advertisiztg data ~rom 2~ a central data provider aver a netwozk.
E~F)u~ Dlr5C1tIP1'3Ol~t ~F ~ DRA~IINGS
5everaI preferred ez~xbodipnents of the preFent invention will nov~r be described, hlr way of example only, with reference to the appended drawings in which:
figure 1 is a fxont fragmentary perspective view of a do4r isec(udipg a door pull ltaredle wide a cover trait 3 installed thezt<an;
Figure z is a snotlzer front perspective view of the covex unit far the dear pull hanrRle of figure 1;
Fiwure 3 is still another (rant perspective view of cover unit fox the doer pull handle of figtezc l;
!p figure 4 is a tear pezspectivc view of the cover urRit of i-Zgure 3;
Figtu~e 5 is a plan view of the cover unit of figure 3;
15 1"igure 6 is a sectional view of a~aother cover uceit according to ~,guze 5; and I
Figure '~ is a lxont perspective vietv ~f still anothez covet unit foz a dooz pull handle.
17ESCRiP'flOl'T OF ~~iE PRE>;~R?tED E~JB(3D1MEZ~S
z~
ltefezxing to the fxgurea, there is provided a door 10 laavirtg a pall handle 12. llae dtyor 10 may he an ixeterior door or an exterior door, Tkee door pull candle has an outer face 12a and Ftn inner face 12b as shown ixz ~egure 6. Positioned ott the door pull haaadle is a cavex device 1~+
has~ing a panel of material 16 . . and an attachzue~tt tne2~0.s 18 for atta6;hitag flee paxtcl 16 trs the cicyor pule bamdle 1~ 2. 'fhe hanet is also capable 'i 2S ofbeatiug an advertisiwg message. ~'he cover device ld may pzovide a particular advarttase to the door x0 when ate exterior door on a retail establishtxzent sixece the advertising message may etscourage passers by to I respoad to floc advertisil~g message azxd cntez ttxe retail establishnttent.
, In the embodiment o:Ffigure 1, the attachment masons is provided in she fozm of a flange portion 20 wlzieLt is, L~ tbis ease, integrally formed with the panel 16. FTowever, the panel and ~lata~e portion nay be fareraed fxoxta differes~c materials far constitute different parts, if desired. 'fhe panel 16 atadlor flange portion 2~
znay be made ftarxa u-aresparent or raon=trar~parent resilient materials, such as po~ymea~c cuaterials such as tbermoset or thcrnloplastic materials, is~ct~ading polyethylene, pc~lyurettga~e, polypxopyier~e, acrylics and the like, br G'ad74ll5 Suitable bleeds ar m.ixtures of such materials, as well as Other materials such as steel, aluminum, tuagnesiurn, or alloys seacla as pn azzd the like.
It wil( be seen that t4e cover device 14 las a constapit czoss as;c~~ion whack lends itself Co exstrusiota with s 1 (~ plastic or other cxtrudablC n5aterials such as alumirtuna.
The panel 16 and flange 2~ have adjacent surfaces 16a, 20a for engaging the inner astd outer sut-~aces of the pull b~z~dle. Each of the adjacent surface:: has a uuanhes of locking webs ibb, ~~b extending outwardly i from eke adjacent surFace.
The paiael has an outee surface 2~c to receive a removable subs~ate layer kherean,, for example as sharvta, are chain. dotted lutes at 22 in fagurc 3, such as a self adhesive substrate, o~paper, vinyl, anylar, metal foil or the like. In this case, the removable substrate layer includes graphical or linguistic indicia r~presentacive of an adverusin,g message.
' 20 i Tkae flange portion ~0 is cylizRdtical in crass s~tion and provides an outer grip~saug sayface 22 ~~bach is ribbed to provide au enhanced grilrpiug et fees. 'i'he relatively large diameter of the ~an,ge poztiaaa 20 ruay also be beneficial to present more cotnfoxt to the user of the door hand3e by reducing hand strain that may I
otherwise be experiezxced by sufferers of discuses aztd ailmexits of tlae finge~a, wrist and hoed. ~f course, 2.r the flange portion may provided with otlz..=r shapes attd surface teatuaxs, as desired.
floe cover is thus beoefacial because it provides a relatively simple plastic sleeve that ~ru over current door handles. h is also beneficial because it is believed to t~ve a significant inatial inzpaat on the advertising t j consuzraer since it is located at a locatioza that is likely to be ira eye contact with the ad~rtisizzg eonsucaer.
Moreover, the cover's advertising impact may be ex>bartced by the fact that the advertising consumer will have a tactile relationship with the advertising; because the consumer must ogee the door and thus make contact with the cover izt order to Grater the; building, be it a retail establislunent ox tl~ like:-The cover can be nnanufactured to retrofti a range of existing door handles, aztd is installed easily, simply by aligning the gap separating the idange and the panel with the free edge region of the door pull handle.
The cover tk~en can be slid over the door pull handle against the action of the locJkang ~vehs. Consequently, the cover should bt reasoxtably secure in place an the laaadle azzd reasonably dii.~COUlt to remove, despite not lfJ requazing fasteners of any sort to install. This cover unit thus has a flat face to allow for advertisements.
The face can be of various sizes, for e~a~ple at a size of3" x 11", although other sixes can be developed as needed- The cover unit may, if desired, accommodate oRe advr~e~rtiser, or multiple advertisers, with ad sizes varying as required-I
1 S Another cover unit i.s shown at 30 in 1-ZZgua~e 6, with a pane! 32 which is located adjacent :~ziorher panel 34 tv provide a cavity or chamber or sleeve 36 which is dimensioned to receive a re~aovablc substrate layer therein as shown at ckrain dotted litres at ~8. Zar this cue, the removable substrate layer 38 auuay be iaz the form of a rigid substrate such as paper or glastic and include graphical or linguistic iradicia representative of an advertising message.
2t3 5ti11 another cover unit is shows at 40 in ftgure 7 having a paizel 42. lax this case, coratrrunacmtion means dd I is z~aounted on, m or adjaceztt the panel 42 for conveying a chartgeabla advertisisxg message in audio, video ox printed format. Preferably, the cozn~mtanication uaeans includes a screen or display 4G, such as for example azt LED or LGD, or plasma display for other displays as other technologies become available), to i 25 present a graphical or linguistic raresamge_ hl ttais case, the display 46 is powered by a battery or solar : energy pack shown at d$ and be supplied with message generating data by way of a controller slwwn at SO
with a number of optional butxous 52, as rosy be desired for providing the advs.r~rtising consumer the option to W ew ot#~er adveztising messages, indicate preferetxoes, lcey ~t identify informatiors or the like. The coxzaxnunicaeion means taaay include a signal generating device, suclx as that slaobvxx at S~. far cc~nveyin~g a wireless signal carrying dafa represettkative of a gxapkucal, linguistic, audio, and.rar video message. The communication means tray include a speaker 55 for generating an audio message in cnus:~cal andlor spoken iarxzz-Tkte communication means is responsive to an activation signal produced as a result of an advertising consumez within a predetermined praxitnity of the handle. A, proximity detector txtay be provided, as tray be represented also by 58 for generating ilxa activation signal when detee.:°~,ug flow presence oFthe advertising consum,ez. Alternatively, or in addiuoza, a pressure sensoz~ 6b may he operable i~r geatezating the activatloat signal when sensing contaot by the advertising cansueraer with the handle, f:
!:
Thus, the controller SO may include a programmed logic controller or earns other fort o:f controller. Tt may i j be included in a sofliuare pragratn con~g~ared to run an a general purpose coutputer, such as personal I
coraputer, ar on a iviore substantial computer ~in~ame, whiclx is operable to work within a network, for .
IS receiviutg advertisinig data fzatn a central source, downloaded fax exazpple from a central database. The network way thus involve several general purpose computers, for example those sold under the trade names APl?LE °" or IBIvI d", or clones thereof, ,uiticb are pragrartuxaed with operating systems known by the trade names WINDOWS "", LINU% ar other well knaum ar lesser lmown equivalents of ilnese. The systettx may involve pre-progc ~rcnnaed 5ofrware using a bomber of possible Iranguages or a custaria designed vezsian a~ a ZO progratnnxitzg safitware sold under the trade name ACCESS n"' or similar progranuxaing software. 'fhe computer network may be a wired local azea netvdork, ar a wide area tzetvrorlc such as the lzttemet, or a combination of flat two, with ox without added security, authentication protocols, or under "peer to-peer" or "client-server" ar other networking architectures. Tlte network may also he a wireless network or a combination of wsred and wireless networks. The wireless network may operas under dies such a9 25 those dubbed 'radio ~cclue~acy' or "ItF" using protocols such as the SOZ.I
l, TCf'liP, ~I_.UE'fDOT~i and the like, or other well lmawzt dnteraet, wireless, satellite or cell gasket prcstocoks. T,he sgxtem tray, I alternatively, include a single custom built computer wlaiclx is dedicated to the function aa~the system alone.
Thus, the cover unit may include LCD displays aztd other electronic faces, as technology enables, vrbcre advertasernents car~'#~e changed ox rotated ,~u2orr~aticaily. 'These can be zunning ~t all tipa~,.or retrofitted w i~. motion sensors, so they begin ao run when someone passes in front or near the door. The cover unit may be also, if desired, integrally formed with the door handle, Zn other words, the door handle itself may he provided with a parcel bearing arxy one oz more of the features presented hertitt, such as a display terminal. xherefore, the handle can be irnplernented on a series of display cabinets, for iz~stanoe, in a recall ~racezy estahlishment for frozen foods acd the lzlce. Tn additioc~. the display on tlae cover device may encoz~ass substantially all of the panel, rather than a portion o.F the panel as shop irt l6gure 7.
While the present invention has been tiescn'bed fox what are presently considered the preferred ea~.bodimen.cs, the invention is not so LvxniE.cd. To the coutrasy, t'~e invention is ictended u~ cover vat-ions modifications and equivalent arrangetxtents included within the spirit anti scope cf the appended elai~os.
The scope of the following claims is to be aoCt7rded ttae broadest interpretation so as to encozttpass all such z~mdifications and equivalent structures axtd functions.
l~
for exaztzple, wktilE the cover device is described kterein for the purposes of beaxzzzg an advertising message, it may also be used Yos other purposes, snch as to protect the dc~a~r handle or t0 alloy the use of the door band1e to be comfoztable to users, such as by providi~~ a heating elertieat therein, fos instance.
i ~4 I
figure 1 is a fxont fragmentary perspective view of a do4r isec(udipg a door pull ltaredle wide a cover trait 3 installed thezt<an;
Figure z is a snotlzer front perspective view of the covex unit far the dear pull hanrRle of figure 1;
Fiwure 3 is still another (rant perspective view of cover unit fox the doer pull handle of figtezc l;
!p figure 4 is a tear pezspectivc view of the cover urRit of i-Zgure 3;
Figtu~e 5 is a plan view of the cover unit of figure 3;
15 1"igure 6 is a sectional view of a~aother cover uceit according to ~,guze 5; and I
Figure '~ is a lxont perspective vietv ~f still anothez covet unit foz a dooz pull handle.
17ESCRiP'flOl'T OF ~~iE PRE>;~R?tED E~JB(3D1MEZ~S
z~
ltefezxing to the fxgurea, there is provided a door 10 laavirtg a pall handle 12. llae dtyor 10 may he an ixeterior door or an exterior door, Tkee door pull candle has an outer face 12a and Ftn inner face 12b as shown ixz ~egure 6. Positioned ott the door pull haaadle is a cavex device 1~+
has~ing a panel of material 16 . . and an attachzue~tt tne2~0.s 18 for atta6;hitag flee paxtcl 16 trs the cicyor pule bamdle 1~ 2. 'fhe hanet is also capable 'i 2S ofbeatiug an advertisiwg message. ~'he cover device ld may pzovide a particular advarttase to the door x0 when ate exterior door on a retail establishtxzent sixece the advertising message may etscourage passers by to I respoad to floc advertisil~g message azxd cntez ttxe retail establishnttent.
, In the embodiment o:Ffigure 1, the attachment masons is provided in she fozm of a flange portion 20 wlzieLt is, L~ tbis ease, integrally formed with the panel 16. FTowever, the panel and ~lata~e portion nay be fareraed fxoxta differes~c materials far constitute different parts, if desired. 'fhe panel 16 atadlor flange portion 2~
znay be made ftarxa u-aresparent or raon=trar~parent resilient materials, such as po~ymea~c cuaterials such as tbermoset or thcrnloplastic materials, is~ct~ading polyethylene, pc~lyurettga~e, polypxopyier~e, acrylics and the like, br G'ad74ll5 Suitable bleeds ar m.ixtures of such materials, as well as Other materials such as steel, aluminum, tuagnesiurn, or alloys seacla as pn azzd the like.
It wil( be seen that t4e cover device 14 las a constapit czoss as;c~~ion whack lends itself Co exstrusiota with s 1 (~ plastic or other cxtrudablC n5aterials such as alumirtuna.
The panel 16 and flange 2~ have adjacent surfaces 16a, 20a for engaging the inner astd outer sut-~aces of the pull b~z~dle. Each of the adjacent surface:: has a uuanhes of locking webs ibb, ~~b extending outwardly i from eke adjacent surFace.
The paiael has an outee surface 2~c to receive a removable subs~ate layer kherean,, for example as sharvta, are chain. dotted lutes at 22 in fagurc 3, such as a self adhesive substrate, o~paper, vinyl, anylar, metal foil or the like. In this case, the removable substrate layer includes graphical or linguistic indicia r~presentacive of an adverusin,g message.
' 20 i Tkae flange portion ~0 is cylizRdtical in crass s~tion and provides an outer grip~saug sayface 22 ~~bach is ribbed to provide au enhanced grilrpiug et fees. 'i'he relatively large diameter of the ~an,ge poztiaaa 20 ruay also be beneficial to present more cotnfoxt to the user of the door hand3e by reducing hand strain that may I
otherwise be experiezxced by sufferers of discuses aztd ailmexits of tlae finge~a, wrist and hoed. ~f course, 2.r the flange portion may provided with otlz..=r shapes attd surface teatuaxs, as desired.
floe cover is thus beoefacial because it provides a relatively simple plastic sleeve that ~ru over current door handles. h is also beneficial because it is believed to t~ve a significant inatial inzpaat on the advertising t j consuzraer since it is located at a locatioza that is likely to be ira eye contact with the ad~rtisizzg eonsucaer.
Moreover, the cover's advertising impact may be ex>bartced by the fact that the advertising consumer will have a tactile relationship with the advertising; because the consumer must ogee the door and thus make contact with the cover izt order to Grater the; building, be it a retail establislunent ox tl~ like:-The cover can be nnanufactured to retrofti a range of existing door handles, aztd is installed easily, simply by aligning the gap separating the idange and the panel with the free edge region of the door pull handle.
The cover tk~en can be slid over the door pull handle against the action of the locJkang ~vehs. Consequently, the cover should bt reasoxtably secure in place an the laaadle azzd reasonably dii.~COUlt to remove, despite not lfJ requazing fasteners of any sort to install. This cover unit thus has a flat face to allow for advertisements.
The face can be of various sizes, for e~a~ple at a size of3" x 11", although other sixes can be developed as needed- The cover unit may, if desired, accommodate oRe advr~e~rtiser, or multiple advertisers, with ad sizes varying as required-I
1 S Another cover unit i.s shown at 30 in 1-ZZgua~e 6, with a pane! 32 which is located adjacent :~ziorher panel 34 tv provide a cavity or chamber or sleeve 36 which is dimensioned to receive a re~aovablc substrate layer therein as shown at ckrain dotted litres at ~8. Zar this cue, the removable substrate layer 38 auuay be iaz the form of a rigid substrate such as paper or glastic and include graphical or linguistic iradicia representative of an advertising message.
2t3 5ti11 another cover unit is shows at 40 in ftgure 7 having a paizel 42. lax this case, coratrrunacmtion means dd I is z~aounted on, m or adjaceztt the panel 42 for conveying a chartgeabla advertisisxg message in audio, video ox printed format. Preferably, the cozn~mtanication uaeans includes a screen or display 4G, such as for example azt LED or LGD, or plasma display for other displays as other technologies become available), to i 25 present a graphical or linguistic raresamge_ hl ttais case, the display 46 is powered by a battery or solar : energy pack shown at d$ and be supplied with message generating data by way of a controller slwwn at SO
with a number of optional butxous 52, as rosy be desired for providing the advs.r~rtising consumer the option to W ew ot#~er adveztising messages, indicate preferetxoes, lcey ~t identify informatiors or the like. The coxzaxnunicaeion means taaay include a signal generating device, suclx as that slaobvxx at S~. far cc~nveyin~g a wireless signal carrying dafa represettkative of a gxapkucal, linguistic, audio, and.rar video message. The communication means tray include a speaker 55 for generating an audio message in cnus:~cal andlor spoken iarxzz-Tkte communication means is responsive to an activation signal produced as a result of an advertising consumez within a predetermined praxitnity of the handle. A, proximity detector txtay be provided, as tray be represented also by 58 for generating ilxa activation signal when detee.:°~,ug flow presence oFthe advertising consum,ez. Alternatively, or in addiuoza, a pressure sensoz~ 6b may he operable i~r geatezating the activatloat signal when sensing contaot by the advertising cansueraer with the handle, f:
!:
Thus, the controller SO may include a programmed logic controller or earns other fort o:f controller. Tt may i j be included in a sofliuare pragratn con~g~ared to run an a general purpose coutputer, such as personal I
coraputer, ar on a iviore substantial computer ~in~ame, whiclx is operable to work within a network, for .
IS receiviutg advertisinig data fzatn a central source, downloaded fax exazpple from a central database. The network way thus involve several general purpose computers, for example those sold under the trade names APl?LE °" or IBIvI d", or clones thereof, ,uiticb are pragrartuxaed with operating systems known by the trade names WINDOWS "", LINU% ar other well knaum ar lesser lmown equivalents of ilnese. The systettx may involve pre-progc ~rcnnaed 5ofrware using a bomber of possible Iranguages or a custaria designed vezsian a~ a ZO progratnnxitzg safitware sold under the trade name ACCESS n"' or similar progranuxaing software. 'fhe computer network may be a wired local azea netvdork, ar a wide area tzetvrorlc such as the lzttemet, or a combination of flat two, with ox without added security, authentication protocols, or under "peer to-peer" or "client-server" ar other networking architectures. Tlte network may also he a wireless network or a combination of wsred and wireless networks. The wireless network may operas under dies such a9 25 those dubbed 'radio ~cclue~acy' or "ItF" using protocols such as the SOZ.I
l, TCf'liP, ~I_.UE'fDOT~i and the like, or other well lmawzt dnteraet, wireless, satellite or cell gasket prcstocoks. T,he sgxtem tray, I alternatively, include a single custom built computer wlaiclx is dedicated to the function aa~the system alone.
Thus, the cover unit may include LCD displays aztd other electronic faces, as technology enables, vrbcre advertasernents car~'#~e changed ox rotated ,~u2orr~aticaily. 'These can be zunning ~t all tipa~,.or retrofitted w i~. motion sensors, so they begin ao run when someone passes in front or near the door. The cover unit may be also, if desired, integrally formed with the door handle, Zn other words, the door handle itself may he provided with a parcel bearing arxy one oz more of the features presented hertitt, such as a display terminal. xherefore, the handle can be irnplernented on a series of display cabinets, for iz~stanoe, in a recall ~racezy estahlishment for frozen foods acd the lzlce. Tn additioc~. the display on tlae cover device may encoz~ass substantially all of the panel, rather than a portion o.F the panel as shop irt l6gure 7.
While the present invention has been tiescn'bed fox what are presently considered the preferred ea~.bodimen.cs, the invention is not so LvxniE.cd. To the coutrasy, t'~e invention is ictended u~ cover vat-ions modifications and equivalent arrangetxtents included within the spirit anti scope cf the appended elai~os.
The scope of the following claims is to be aoCt7rded ttae broadest interpretation so as to encozttpass all such z~mdifications and equivalent structures axtd functions.
l~
for exaztzple, wktilE the cover device is described kterein for the purposes of beaxzzzg an advertising message, it may also be used Yos other purposes, snch as to protect the dc~a~r handle or t0 alloy the use of the door band1e to be comfoztable to users, such as by providi~~ a heating elertieat therein, fos instance.
i ~4 I
Claims (42)
1. A device for advertising, comprising a panel of material capable of bearing an advertising message and attachment means for attaching the panel to a door pull handle.
2. A device as defined in clam 1 wherein the door pull handle has an outer face and the panel is arranged to lie against the front face,
3. A device as defined in claim 2 wherein the door pull handle has an inner face, the attachment means including a flange portion which is arranged to engage the inner face.
4. A device as defined in claim 3, wherein the flange portion and the panel are integrally formed.
5. A device as defined in claim 3 wherein the flange portion and panel are integrally formed from a resilient material.
6. A device as defined in claim 3 wherein the flange portion and panel are a integrally formed from a transparent resilient material.
7. A device as defined in claim 3 wherein the flange and panel have adjacent surfaces for engaging the inner and outer surfaces of the pull handle.
8. A. device as defined in claim 7 wherein at least one of the adjacent surfaces has a number of locking webs extending outwardly from the adjacent surface.
9. A device as defined in claim 7 wherein each of the adjacent surfaces has a number of locking webs extending outwardly from the adjacent surface.
10. A device as defined in claim 1. further comprising a removable substrate layer mounted in the panel, the removable substrate layer including graphical or linguistic indicia representative of an advertising message.
11. A device as defined in claim 1 further comprising a cavity adjacent the panel, the cavity dimensioned to receive a removable substrate layer therein, the removable substrate layer including graphical or linguistic indicia representative of an advertising message.
12. A device as defined in claim 1, further comprising communication means mounted on, in or adjacent the panel for conveying a changeable advertising message in audio, video or printed format.
13. A device as defined in claim 12 wherein the communication means includes a screen or display to present a graphical or linguistic message.
14. A device as defined in claim 12 wherein the communication means includes a signal generating device for conveying a wireless signal carrying data representative of a graphical, linguistic, audio, and/or video message.
15. A device as defined in claim 14 wherein the communication means includes a speaker for generating an audio message in musical and/or spoken form.
16. A device as defined in claim 13 wherein the screen is an LED or LCD, or plasma display.
17. A, device as defined in claim 12 wherein the communication means is responsive to an activation signal produced as a result of an advertising consumer within a predetermined proximity of the handle.
18. A devise as defined in claim 17, further comprising a proximity detector for generating the activation signal when detecting the presence of the advertising consumer.
19. A device a defined in claim 17, further comprising a pressure sensor operable for generating the activation signal when sensing contact by the advertising consumer with the handle.
20. A door pull handle assembly, comprising a door pul handle unit having an inner face and an outer face, the handle unit being attached to an spaced from a door unit and arranged to receive a user's grip to open the door, and a removable cover unit for covering the handle unit, the cover unit having a panel of material capable of bearing an advertising message and attachment means for attaching the cover unit to the door pull handle unit.
21. A device as defined in claim 20 wherein panel is arranged to lie against the front face.
22. A device as defined in claim 21 wherein the attachment means includes a flange portion which is arranged to engage the inner face.
23. A device as defined in claim 22, wherein the flange portion and the panel are integrally formed.
24. A device as defined in claim 22 wherein the flange portion and panel are integrally formed from a resilient material.
25. A device as defined in claim 22 wherein the flange portion and panel are integrally formed from a transparent resilient material.
26. A device as defined in claim 22 wherein the flange and panel have adjacent surfaces for engaging the inner and outer surfaces of the pull handle.
27. A device as defined in claim 26 wherein at least one of the adjacent surfaces has a number of locking webs extending outwardly from the adjacent surface.
28. A device as defined in claim 26 wherein each of the adjacent surfaces has a number of locking webs extending outwardly from the adjacent surface.
29. A device as defined in claim 20, further comprising a removable substrate layer mounted in the panel, the removable substrate layer including graphical or linguistic indicia representative of an advertising message.
30. A device as defined in claim 20 further comprising a cavity adjacent the panel, the cavity dimensioned to receive a removable substrate layer therein, the removable substrate layer including graphical or linguistic indicia representative of an advertising message.
31. A device as defined in claim 20, further comprising communication means mounted on, in or adjacent the panel for conveying a changeable advertising message in audio, video or printed format.
32. A device as defined in claim 31 wherein the communication means includes a screen or display to present a graphical or linguistic message.
33. A device as defined in claim 31 wherein the communication means includes a signal generating device for conveying a wireless signal carrying data representative of a graphical linguistic, audio, and/or video message.
34. A device as defined in claim 33 wherein the communication means includes a speaker for generating an audio message in musical and/or spoken form.
35. A device as defined in claim 32 wherein the screen is an LED or LCD, or plasma display.
12~~
12~~
36. A device as defined in claim 31 wherein the communication means is responsive to an activation signal produced as a result of an advertising consumer within a predetermined proximity of the handle.
37. A device as defined in claim 36, further comprising a proximity detector for generating the activation signal when detecting the presence of the advertising consumer.
38. A device as defined in claim 36, further comprising a pressure sensor operable for generating the activation signal when sensing contact by the advertising consumer with the handle.
39. A method of presenting an advertising message on a door, comprising the steps of providing a door unit with a door pull handle unit mounted thereon; locating a removable cover unit on the handle unit, and providing the cover unit with a panel of material capable of bearing an advertising message.
40. A door pull handle assembly, comprising a door pull handle unit having an inner face and an outer face, the handle unit being attached to and spaced from a door unit and arranged to receive a user's grip to open the door, and a removable cover unit for covering the handle unit, the cover unit having a panel bearing a display terminal for displaying an advertising message.
41. A door pull handle assembly as defined in claim 40 wherein the display terminal receives advertising data from a central provider over a network.
42. An advertising network, comprising a plurality of remote client door pull handle assemblies, each door pull handle assembly having a display terminal for displaying an advertising message, wherein the display terminal receives advertising data from a central data provider over a network.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CA002454212A CA2454212A1 (en) | 2003-12-24 | 2003-12-24 | Door handle advertising device |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CA002454212A CA2454212A1 (en) | 2003-12-24 | 2003-12-24 | Door handle advertising device |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CA2454212A1 true CA2454212A1 (en) | 2005-06-24 |
Family
ID=34683058
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CA002454212A Abandoned CA2454212A1 (en) | 2003-12-24 | 2003-12-24 | Door handle advertising device |
Country Status (1)
| Country | Link |
|---|---|
| CA (1) | CA2454212A1 (en) |
Cited By (3)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US7784208B2 (en) | 2005-10-19 | 2010-08-31 | Thompson Peter J | Display panel for a door handle |
| ITMI20132108A1 (en) * | 2013-12-17 | 2015-06-18 | Angelo Giovanni Santagostino | DOORS FOR DOORS |
| WO2019239388A2 (en) | 2018-06-14 | 2019-12-19 | Cse, Inc. | Appliance door handles with integrated graphical displays |
-
2003
- 2003-12-24 CA CA002454212A patent/CA2454212A1/en not_active Abandoned
Cited By (5)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| US7784208B2 (en) | 2005-10-19 | 2010-08-31 | Thompson Peter J | Display panel for a door handle |
| ITMI20132108A1 (en) * | 2013-12-17 | 2015-06-18 | Angelo Giovanni Santagostino | DOORS FOR DOORS |
| WO2019239388A2 (en) | 2018-06-14 | 2019-12-19 | Cse, Inc. | Appliance door handles with integrated graphical displays |
| EP3806696A4 (en) * | 2018-06-14 | 2022-03-16 | CSE, Inc. | Appliance door handles with integrated graphical displays |
| US11892227B2 (en) | 2018-06-14 | 2024-02-06 | Cse, Inc. | Appliance door handles with integrated graphical displays |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| FZDE | Discontinued |