CA2272531A1 - Marketing coaster - Google Patents
Marketing coaster Download PDFInfo
- Publication number
- CA2272531A1 CA2272531A1 CA 2272531 CA2272531A CA2272531A1 CA 2272531 A1 CA2272531 A1 CA 2272531A1 CA 2272531 CA2272531 CA 2272531 CA 2272531 A CA2272531 A CA 2272531A CA 2272531 A1 CA2272531 A1 CA 2272531A1
- Authority
- CA
- Canada
- Prior art keywords
- coaster
- cover
- edge
- bottom member
- insert
- Prior art date
- Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
- Abandoned
Links
Classifications
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F23/00—Advertising on or in specific articles, e.g. ashtrays, letter-boxes
- G09F23/06—Advertising on or in specific articles, e.g. ashtrays, letter-boxes the advertising matter being combined with articles for restaurants, shops or offices
Landscapes
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Details Of Rigid Or Semi-Rigid Containers (AREA)
- Table Equipment (AREA)
Abstract
A coaster has an insert retained between a cover and a bottom member. The insert is released from between the cover and the bottom member when at least one of the edges of the cover is detached from the bottom member. The insert is released and may be unfolded to reveal a number of displaying surfaces which can contain a variety of advertising or promotional materials.
Description
MARKETING COASTER
Field of the Invention The present invention relates in general to a coaster, and more particularly to a coaster with increased marketing and advertising area.
Back ound of the Invention Bars and restaurants often provide their patrons with coasters, which are not only used to protect the counter tops and tables, but to advertise some of the products being sold by that establishment. The potential advertising space is however limited to the boundaries of the coaster itself and usually only contains advertising for a single product on one or both sides of the coaster. However, because of the efficient manner in which the coaster is distributed to a customer, improved means for displaying more information on the coaster would have significant impact for advertisers.
Therefore, a coaster with additional space onto which advertising or other informational data can be displayed is desired.
Summary of the Invention The present invention relates to a coaster for distribution in a bar or restaurant on which additional space is provided for displaying advertising or other information.
In accordance with one aspect of the present invention there is provided a coaster comprising: a bottom member having at least an edge; and, a cover for overlying the bottom member, said cover secured at an edge to the corresponding edge of the bottom member, said cover for hinged movement about the edge, said cover and bottom member having displaying surfaces.
Brief Description of the Drawings The invention will now be described with reference to the accompanying drawings which show a preferred embodiment thereof and wherein:
Figure 1 illustrates in a top view, a coaster for containing an insert for providing additional displaying surfaces;
Figure 2 illustrates in a sectional view, the coaster shown in Figure 1 as seen through line 2-2; and, Figure 3 illustrates in the view of Figure 2, greatly enlarged in the top-to-bottom dimensions;
Figure 4 illustrates in a perspective view, the coaster shown in Figure 1 with a second S edge detached therefrom and the insert being released.
Detailed Description of the Preferred Embodiment Referring to Figures 1 and 2, there is illustrated a coaster 10 for containing an insert 16 for providing additional advertising or other publication displaying surfaces in addition to those ordinarily found on a coaster. In a preferred embodiment, the coaster 10 comprises a bottom member 12, a cover 14 and the insert 16. It will be understood, however, that the coaster will be effective without an insert as the inside surface of the cover and the bottom surface could act as displaying surfaces.
Referring to Figure 3, the coaster 10 has a top surface 18 and a bottom surface 20.
Bottom surface 20 is for engaging a table or counter top surface (not shown).
Top surface 18 has a first edge 22 and a second edge 24. First and second edges 22 and 24 are preferably diametrically opposed, and may be portions of a continuous perimeter edge, if for instance the coaster is circular. The coaster also has a cover 14, preferably of the same dimension and size as the bottom member 12, overlying the top surface 18. Cover 14 is secured at a first edge 26 (or, as noted above, edge portion) to the corresponding first edge 22 of the bottom member 12. Cover 14 is also detachably secured at a second edge 28 (or edge portion) to the corresponding second edge 24 of the bottom member. The cover therefore hinges about the first edge 26 when the second edge 28 is detached from the bottom member 12.
In the preferred embodiment, second edge 28 is detachably secured to the bottom member through a perforated edge 40. It is clear to anyone skilled in the art that any suitable type of securing means could be used to detachably secure the second edge to the bottom member and the invention is not limited to the means suggested in the preferred embodiment.
The coaster in a preferred embodiment comprises an insert 16 having a fold 30, for inserting between the cover 14 and the bottom member 12, the insert having a plurality of displaying surfaces 32, 34, 36 and 38. Alternatively, insert 16 could be without fold 30 and simply have two displaying surfaces. When second edge 28 of the cover is detached from the bottom member, insert 16 is released and unfolded to reveal displaying surfaces 32, 34, 36 and 38.
Referring to Figure 4, it can be seen that the insert 16 is released and the displaying surfaces 32, 34, 36 and 38 are revealed. These surfaces can contain advertising or S promotional material for a product or for the establishment which uses them.
It is clear that the surfaces may be used to display coupons, jokes, pictures, games or any other desired printed material. It also clear that a greater number of folds and therefore surfaces could be contained within the coaster. In the preferred embodiment, the insert 16 is secured to the second edges 28 of the cover and when the insert is released, it remains attached to the cover, opening up like a pamphlet. It is clear to anyone skilled in the art that the insert may be also attached to the bottom member or not attached to either the cover and the bottom member. It would also be possible to have both the second edge 28 and the first edge 26 of the cover being detachable and thus removable from the bottom member 12. The cover 14 and the bottom member 12 may be made of plastic, laminated paper, cardboard or any other suitable 1 S material. The insert 16 may be made of cardboard, laminated or non-laminated paper or any other suitable material, as long as it is foldable when more than two displaying surfaces are desired.
The above-described embodiments of the present invention are meant to be illustrative of preferred embodiments and are not intended to limit the scope of the present invention.
Various modifications, which would be readily apparent to one skilled in the art, are intended to be within the scope of the present invention. The only limitations to the scope of the present invention are set forth in the following claims appended hereto.
Field of the Invention The present invention relates in general to a coaster, and more particularly to a coaster with increased marketing and advertising area.
Back ound of the Invention Bars and restaurants often provide their patrons with coasters, which are not only used to protect the counter tops and tables, but to advertise some of the products being sold by that establishment. The potential advertising space is however limited to the boundaries of the coaster itself and usually only contains advertising for a single product on one or both sides of the coaster. However, because of the efficient manner in which the coaster is distributed to a customer, improved means for displaying more information on the coaster would have significant impact for advertisers.
Therefore, a coaster with additional space onto which advertising or other informational data can be displayed is desired.
Summary of the Invention The present invention relates to a coaster for distribution in a bar or restaurant on which additional space is provided for displaying advertising or other information.
In accordance with one aspect of the present invention there is provided a coaster comprising: a bottom member having at least an edge; and, a cover for overlying the bottom member, said cover secured at an edge to the corresponding edge of the bottom member, said cover for hinged movement about the edge, said cover and bottom member having displaying surfaces.
Brief Description of the Drawings The invention will now be described with reference to the accompanying drawings which show a preferred embodiment thereof and wherein:
Figure 1 illustrates in a top view, a coaster for containing an insert for providing additional displaying surfaces;
Figure 2 illustrates in a sectional view, the coaster shown in Figure 1 as seen through line 2-2; and, Figure 3 illustrates in the view of Figure 2, greatly enlarged in the top-to-bottom dimensions;
Figure 4 illustrates in a perspective view, the coaster shown in Figure 1 with a second S edge detached therefrom and the insert being released.
Detailed Description of the Preferred Embodiment Referring to Figures 1 and 2, there is illustrated a coaster 10 for containing an insert 16 for providing additional advertising or other publication displaying surfaces in addition to those ordinarily found on a coaster. In a preferred embodiment, the coaster 10 comprises a bottom member 12, a cover 14 and the insert 16. It will be understood, however, that the coaster will be effective without an insert as the inside surface of the cover and the bottom surface could act as displaying surfaces.
Referring to Figure 3, the coaster 10 has a top surface 18 and a bottom surface 20.
Bottom surface 20 is for engaging a table or counter top surface (not shown).
Top surface 18 has a first edge 22 and a second edge 24. First and second edges 22 and 24 are preferably diametrically opposed, and may be portions of a continuous perimeter edge, if for instance the coaster is circular. The coaster also has a cover 14, preferably of the same dimension and size as the bottom member 12, overlying the top surface 18. Cover 14 is secured at a first edge 26 (or, as noted above, edge portion) to the corresponding first edge 22 of the bottom member 12. Cover 14 is also detachably secured at a second edge 28 (or edge portion) to the corresponding second edge 24 of the bottom member. The cover therefore hinges about the first edge 26 when the second edge 28 is detached from the bottom member 12.
In the preferred embodiment, second edge 28 is detachably secured to the bottom member through a perforated edge 40. It is clear to anyone skilled in the art that any suitable type of securing means could be used to detachably secure the second edge to the bottom member and the invention is not limited to the means suggested in the preferred embodiment.
The coaster in a preferred embodiment comprises an insert 16 having a fold 30, for inserting between the cover 14 and the bottom member 12, the insert having a plurality of displaying surfaces 32, 34, 36 and 38. Alternatively, insert 16 could be without fold 30 and simply have two displaying surfaces. When second edge 28 of the cover is detached from the bottom member, insert 16 is released and unfolded to reveal displaying surfaces 32, 34, 36 and 38.
Referring to Figure 4, it can be seen that the insert 16 is released and the displaying surfaces 32, 34, 36 and 38 are revealed. These surfaces can contain advertising or S promotional material for a product or for the establishment which uses them.
It is clear that the surfaces may be used to display coupons, jokes, pictures, games or any other desired printed material. It also clear that a greater number of folds and therefore surfaces could be contained within the coaster. In the preferred embodiment, the insert 16 is secured to the second edges 28 of the cover and when the insert is released, it remains attached to the cover, opening up like a pamphlet. It is clear to anyone skilled in the art that the insert may be also attached to the bottom member or not attached to either the cover and the bottom member. It would also be possible to have both the second edge 28 and the first edge 26 of the cover being detachable and thus removable from the bottom member 12. The cover 14 and the bottom member 12 may be made of plastic, laminated paper, cardboard or any other suitable 1 S material. The insert 16 may be made of cardboard, laminated or non-laminated paper or any other suitable material, as long as it is foldable when more than two displaying surfaces are desired.
The above-described embodiments of the present invention are meant to be illustrative of preferred embodiments and are not intended to limit the scope of the present invention.
Various modifications, which would be readily apparent to one skilled in the art, are intended to be within the scope of the present invention. The only limitations to the scope of the present invention are set forth in the following claims appended hereto.
Claims (24)
1. A coaster comprising:
a bottom member having at least an edge; and, a cover for overlying the bottom member, said cover secured at an edge to the corresponding edge of the bottom member, said cover for hinged movement about the edge, said cover and bottom member having displaying surfaces.
a bottom member having at least an edge; and, a cover for overlying the bottom member, said cover secured at an edge to the corresponding edge of the bottom member, said cover for hinged movement about the edge, said cover and bottom member having displaying surfaces.
2. A coaster as in claim 1 further comprising an insert for inserting between the cover and the bottom member, said insert having a plurality of displaying surfaces.
3. A coaster as in claim 2 wherein a first edge of the insert is secured to the bottom member.
4. A coaster as in claim 2 wherein a first edge of the insert is secured to the cover.
5. A coaster as in claim 1 or 2 wherein the coaster is rectangularly shaped.
6. A coaster as in claim 1 or 2 wherein the coaster is shaped in a circle.
7. A coaster as in claim 1 or 2 wherein the bottom member and the cover are laminated.
8. A coaster as in claim 1 or 2 wherein the bottom member and the cover are plastic.
9. A coaster as in claim 1 or 2 wherein the bottom member and the cover are cardboard.
10. A coaster as in claim 1 or 2 wherein a second edge of the cover is a perforated edge for allowing the second edge to be detached.
11. A coaster as in claim 2 wherein the insert is for displaying advertising, marketing, coupons, pictures and games.
12. A coaster as in claim 2 wherein the insert has at least two displaying surfaces.
13. A coaster comprising:
a bottom member having a top surface and a bottom surface, said bottom surface for engaging a table surface, said bottom member having at least first and second edge portions;
a cover of same dimension as and for overlying the bottom member, said cover secured at a first edge portion to the corresponding first edge portion of the top surface of the bottom member and detachably secured at a second edge portion to the corresponding second edge portion of the top surface of the bottom member, said cover for hinged movement about the first edge upon detaching the second edge from the bottom member.
a bottom member having a top surface and a bottom surface, said bottom surface for engaging a table surface, said bottom member having at least first and second edge portions;
a cover of same dimension as and for overlying the bottom member, said cover secured at a first edge portion to the corresponding first edge portion of the top surface of the bottom member and detachably secured at a second edge portion to the corresponding second edge portion of the top surface of the bottom member, said cover for hinged movement about the first edge upon detaching the second edge from the bottom member.
14. A coaster as in claim 13 further comprising an insert having at least one fold, for inserting between the cover and the bottom member, said insert having a plurality of displaying surfaces, said insert being unfolded upon detaching the second edge of the cover from the bottom member.
15. A coaster as in claim 13 or 14 wherein a first edge of the insert is secured to the bottom portion.
16. A coaster as in claim 13 or 14 wherein a first edge of the insert is secured to the cover.
17. A coaster as in claim 13 or 14 wherein the coaster is rectangularly shaped.
18. A coaster as in claim 13 or 14 wherein the coaster is shaped in a circle.
19. A coaster as in claim 13 or 14 wherein the bottom member and the cover are laminated.
20. A coaster as in claim 13 or 14 wherein the bottom member and the cover are plastic.
21. A coaster as in claim 13 or 14 wherein the bottom member and the cover are cardboard.
22. A coaster as in claim 13 or 14 wherein the second edge of the cover is a perforated edge allowing the second edge to be detached.
23. A coaster as in claim 14 wherein the insert is for displaying advertising, marketing, coupons, pictures and games.
24. A coaster as in claim 14 wherein the insert has at least two displaying surfaces.
Priority Applications (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CA 2272531 CA2272531A1 (en) | 1999-05-19 | 1999-05-19 | Marketing coaster |
Applications Claiming Priority (1)
| Application Number | Priority Date | Filing Date | Title |
|---|---|---|---|
| CA 2272531 CA2272531A1 (en) | 1999-05-19 | 1999-05-19 | Marketing coaster |
Publications (1)
| Publication Number | Publication Date |
|---|---|
| CA2272531A1 true CA2272531A1 (en) | 2000-11-19 |
Family
ID=29589035
Family Applications (1)
| Application Number | Title | Priority Date | Filing Date |
|---|---|---|---|
| CA 2272531 Abandoned CA2272531A1 (en) | 1999-05-19 | 1999-05-19 | Marketing coaster |
Country Status (1)
| Country | Link |
|---|---|
| CA (1) | CA2272531A1 (en) |
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2007075109A1 (en) * | 2005-12-27 | 2007-07-05 | Obschestvo S Ogranichennoy Otvetsvenostju 'outdoor Media Buying' | Support for liquid-containing vessels |
-
1999
- 1999-05-19 CA CA 2272531 patent/CA2272531A1/en not_active Abandoned
Cited By (1)
| Publication number | Priority date | Publication date | Assignee | Title |
|---|---|---|---|---|
| WO2007075109A1 (en) * | 2005-12-27 | 2007-07-05 | Obschestvo S Ogranichennoy Otvetsvenostju 'outdoor Media Buying' | Support for liquid-containing vessels |
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Legal Events
| Date | Code | Title | Description |
|---|---|---|---|
| FZDE | Dead |