CA2202353A1 - Delivery of data including preloaded advertising data - Google Patents

Delivery of data including preloaded advertising data

Info

Publication number
CA2202353A1
CA2202353A1 CA002202353A CA2202353A CA2202353A1 CA 2202353 A1 CA2202353 A1 CA 2202353A1 CA 002202353 A CA002202353 A CA 002202353A CA 2202353 A CA2202353 A CA 2202353A CA 2202353 A1 CA2202353 A1 CA 2202353A1
Authority
CA
Canada
Prior art keywords
presentation
advertisement
advertising
data
signal transmission
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Granted
Application number
CA002202353A
Other languages
French (fr)
Other versions
CA2202353C (en
Inventor
Michael C. Park
Dimitri Dimitriadis
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Seiko Instruments Inc
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Priority claimed from US08/320,530 external-priority patent/US5664948A/en
Application filed by Individual filed Critical Individual
Priority to CA002586097A priority Critical patent/CA2586097A1/en
Publication of CA2202353A1 publication Critical patent/CA2202353A1/en
Application granted granted Critical
Publication of CA2202353C publication Critical patent/CA2202353C/en
Anticipated expiration legal-status Critical
Expired - Fee Related legal-status Critical Current

Links

Classifications

    • G—PHYSICS
    • G01—MEASURING; TESTING
    • G01S—RADIO DIRECTION-FINDING; RADIO NAVIGATION; DETERMINING DISTANCE OR VELOCITY BY USE OF RADIO WAVES; LOCATING OR PRESENCE-DETECTING BY USE OF THE REFLECTION OR RERADIATION OF RADIO WAVES; ANALOGOUS ARRANGEMENTS USING OTHER WAVES
    • G01S5/00—Position-fixing by co-ordinating two or more direction or position line determinations; Position-fixing by co-ordinating two or more distance determinations
    • G01S5/0009—Transmission of position information to remote stations
    • G01S5/0018—Transmission from mobile station to base station
    • G01S5/0027—Transmission from mobile station to base station of actual mobile position, i.e. position determined on mobile
    • G—PHYSICS
    • G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F25/00—Audible advertising
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/41—Structure of client; Structure of client peripherals
    • H04N21/414—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance
    • H04N21/41422—Specialised client platforms, e.g. receiver in car or embedded in a mobile appliance located in transportation means, e.g. personal vehicle
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/433—Content storage operation, e.g. storage operation in response to a pause request, caching operations
    • H04N21/4331—Caching operations, e.g. of an advertisement for later insertion during playback
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/45—Management operations performed by the client for facilitating the reception of or the interaction with the content or administrating data related to the end-user or to the client device itself, e.g. learning user preferences for recommending movies, resolving scheduling conflicts
    • H04N21/4508—Management of client data or end-user data
    • H04N21/4524—Management of client data or end-user data involving the geographical location of the client
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data

Landscapes

  • Engineering & Computer Science (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Databases & Information Systems (AREA)
  • Radar, Positioning & Navigation (AREA)
  • Remote Sensing (AREA)
  • Theoretical Computer Science (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Telephonic Communication Services (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

Advertising information (28) is preloaded (22, 26) into a collection of remote receiving (42) and presentation devices (40).
A presentation command delivered to the device then causes presentation of the stored advertisement. Each stored advertisement is also associated with one or more presentation conditions causing, when detected, automatic presentation. Such presentation conditions include proximity to a given location (14, 52), scheduled periodic presentation, time of day presentation, and a variety of other conditions detectable at the remote presentation device.
The illustrated method and apparatus for advertising presentation requires but a single broadcast signal transmission (20) of a given advertisement, but provides multiple presentations of such advertisement at the presenting devices. In this manner, the advertiser enjoys efficient use of broadcast signal transmission time.
CA002202353A 1994-10-11 1995-09-14 Delivery of data including preloaded advertising data Expired - Fee Related CA2202353C (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
CA002586097A CA2586097A1 (en) 1994-10-11 1995-09-14 Delivery of data including preloaded advertising data

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US08/320,530 US5664948A (en) 1994-07-29 1994-10-11 Delivery of data including preloaded advertising data
US08/320,530 1994-10-11
PCT/US1995/011652 WO1996011436A1 (en) 1994-10-11 1995-09-14 Delivery of data including preloaded advertising data

Related Child Applications (1)

Application Number Title Priority Date Filing Date
CA002586097A Division CA2586097A1 (en) 1994-10-11 1995-09-14 Delivery of data including preloaded advertising data

Publications (2)

Publication Number Publication Date
CA2202353A1 true CA2202353A1 (en) 1996-04-18
CA2202353C CA2202353C (en) 2007-08-14

Family

ID=38434434

Family Applications (1)

Application Number Title Priority Date Filing Date
CA002202353A Expired - Fee Related CA2202353C (en) 1994-10-11 1995-09-14 Delivery of data including preloaded advertising data

Country Status (1)

Country Link
CA (1) CA2202353C (en)

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6684127B2 (en) 2000-02-14 2004-01-27 Sony Corporation Method of controlling behaviors of pet robots

Families Citing this family (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN105654682B (en) * 2016-04-14 2017-12-29 成都嘉泽兴业科技有限责任公司 Safety monitoring information update system
CN105788195B (en) * 2016-04-14 2017-12-29 成都嘉泽兴业科技有限责任公司 Safety monitoring information updating method

Cited By (1)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6684127B2 (en) 2000-02-14 2004-01-27 Sony Corporation Method of controlling behaviors of pet robots

Also Published As

Publication number Publication date
CA2202353C (en) 2007-08-14

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Legal Events

Date Code Title Description
EEER Examination request
MKLA Lapsed