BRPI0414607A - método e sistema para classificação baseada em procedimentos de compras - Google Patents
método e sistema para classificação baseada em procedimentos de comprasInfo
- Publication number
- BRPI0414607A BRPI0414607A BRPI0414607-7A BRPI0414607A BRPI0414607A BR PI0414607 A BRPI0414607 A BR PI0414607A BR PI0414607 A BRPI0414607 A BR PI0414607A BR PI0414607 A BRPI0414607 A BR PI0414607A
- Authority
- BR
- Brazil
- Prior art keywords
- purchasing
- segments
- buyers
- groupings
- actual
- Prior art date
Links
Classifications
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q10/00—Administration; Management
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0201—Market modelling; Market analysis; Collecting market data
- G06Q30/0204—Market segmentation
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0224—Discounts or incentives, e.g. coupons or rebates based on user history
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- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
- G06Q30/0234—Rebates after completed purchase
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0255—Targeted advertisements based on user history
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/02—Marketing; Price estimation or determination; Fundraising
- G06Q30/0241—Advertisements
- G06Q30/0251—Targeted advertisements
- G06Q30/0269—Targeted advertisements based on user profile or attribute
-
- G—PHYSICS
- G06—COMPUTING; CALCULATING OR COUNTING
- G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
- G06Q30/00—Commerce
- G06Q30/06—Buying, selling or leasing transactions
- G06Q30/0601—Electronic shopping [e-shopping]
- G06Q30/0631—Item recommendations
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- Y—GENERAL TAGGING OF NEW TECHNOLOGICAL DEVELOPMENTS; GENERAL TAGGING OF CROSS-SECTIONAL TECHNOLOGIES SPANNING OVER SEVERAL SECTIONS OF THE IPC; TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
- Y10—TECHNICAL SUBJECTS COVERED BY FORMER USPC
- Y10S—TECHNICAL SUBJECTS COVERED BY FORMER USPC CROSS-REFERENCE ART COLLECTIONS [XRACs] AND DIGESTS
- Y10S707/00—Data processing: database and file management or data structures
- Y10S707/99931—Database or file accessing
- Y10S707/99933—Query processing, i.e. searching
Landscapes
- Business, Economics & Management (AREA)
- Engineering & Computer Science (AREA)
- Accounting & Taxation (AREA)
- Finance (AREA)
- Strategic Management (AREA)
- Development Economics (AREA)
- Entrepreneurship & Innovation (AREA)
- Physics & Mathematics (AREA)
- Economics (AREA)
- Marketing (AREA)
- General Business, Economics & Management (AREA)
- General Physics & Mathematics (AREA)
- Theoretical Computer Science (AREA)
- Game Theory and Decision Science (AREA)
- Data Mining & Analysis (AREA)
- Human Resources & Organizations (AREA)
- Operations Research (AREA)
- Quality & Reliability (AREA)
- Tourism & Hospitality (AREA)
- Management, Administration, Business Operations System, And Electronic Commerce (AREA)
Abstract
"MéTODO E SISTEMA PARA CLASSIFICAçãO BASEADA EM PROCEDIMENTOS DE COMPRAS". A presente invenção refere-se a um método e sistema para classificação de potenciais compradores baseada em procedimentos de compra, que emprega o uso da observação real de compras, ao invés de suposições e correlações para melhorar a precisão da classificação e envolve a coleta de dados empíricos para um cliente, em comportamento real de compras de um grupo de compradores, e ainda a aplicação de técnicas de modelagem estatística aos dados empíricos de comportamento de compras para identificação de segmentos ou agrupamentos de compradores que exibem similares características de propensão às compras. Após isso, os segmentos ou agrupamentos são ainda diferenciados entre si de acordo com outros fatores, os quais apresentam uma tendência de diretamente afetar o comportamento real de compras dos compradores dentro dos segmentos ou agrupamentos e potenciais compradores são depois identificados, de acordo com uma correlação com os segmentos ou agrupamentos, para uma ação de marketing personalizada.
Applications Claiming Priority (2)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US50443203P | 2003-09-22 | 2003-09-22 | |
PCT/US2004/030979 WO2005031513A2 (en) | 2003-09-22 | 2004-09-22 | Method and system for purchase-based segmentation |
Publications (1)
Publication Number | Publication Date |
---|---|
BRPI0414607A true BRPI0414607A (pt) | 2006-12-26 |
Family
ID=34392929
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
BRPI0414607-7A BRPI0414607A (pt) | 2003-09-22 | 2004-09-22 | método e sistema para classificação baseada em procedimentos de compras |
Country Status (8)
Country | Link |
---|---|
US (3) | US7328169B2 (pt) |
EP (1) | EP1668459A4 (pt) |
KR (1) | KR20060061389A (pt) |
CN (1) | CN101128817A (pt) |
BR (1) | BRPI0414607A (pt) |
CA (1) | CA2539784C (pt) |
TW (1) | TW200513935A (pt) |
WO (1) | WO2005031513A2 (pt) |
Families Citing this family (116)
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2004
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- 2004-09-22 US US10/947,589 patent/US7328169B2/en active Active
- 2004-09-22 WO PCT/US2004/030979 patent/WO2005031513A2/en active Application Filing
- 2004-09-22 CA CA2539784A patent/CA2539784C/en not_active Expired - Lifetime
- 2004-09-22 EP EP04784724A patent/EP1668459A4/en not_active Ceased
- 2004-09-22 CN CNA2004800310746A patent/CN101128817A/zh active Pending
- 2004-09-22 KR KR1020067007753A patent/KR20060061389A/ko not_active Application Discontinuation
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WO2005031513A3 (en) | 2006-11-30 |
CN101128817A (zh) | 2008-02-20 |
TW200513935A (en) | 2005-04-16 |
CA2539784C (en) | 2016-07-05 |
EP1668459A2 (en) | 2006-06-14 |
CA2539784A1 (en) | 2005-04-07 |
US7328169B2 (en) | 2008-02-05 |
EP1668459A4 (en) | 2009-05-13 |
KR20060061389A (ko) | 2006-06-07 |
US20050177449A1 (en) | 2005-08-11 |
US20110231227A1 (en) | 2011-09-22 |
US7966226B1 (en) | 2011-06-21 |
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