BR0017230A - Market research information generation method and system - Google Patents

Market research information generation method and system

Info

Publication number
BR0017230A
BR0017230A BR0017230-8A BR0017230A BR0017230A BR 0017230 A BR0017230 A BR 0017230A BR 0017230 A BR0017230 A BR 0017230A BR 0017230 A BR0017230 A BR 0017230A
Authority
BR
Brazil
Prior art keywords
vehicle
data
panelist
question
consumer
Prior art date
Application number
BR0017230-8A
Other languages
Portuguese (pt)
Inventor
George A Shababb
Donald J Dashefvsky
Karen Fore-Poloniewicz
Original Assignee
Vnu Marketing Information Serv
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Vnu Marketing Information Serv filed Critical Vnu Marketing Information Serv
Publication of BR0017230A publication Critical patent/BR0017230A/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

Landscapes

  • Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Economics (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Marketing (AREA)
  • Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Traffic Control Systems (AREA)
  • Navigation (AREA)

Abstract

"MéTODO E SISTEMA DE GERAçãO DE INFORMAçãO DE PESQUISA DE MERCADO". A presente invenção refere-se a um processo para obter informação de pesquisa de mercado sobre atividades de condução de veículo praticadas por um consumidor, que compreende as etapas de selecionar uma pluralidade de painelistas, pelo menos um veículo a motor rastreável em questão e pelo menos um motorista consumidor em questão sendo associado com cada painelista do painel de atividades de condução de veículo praticadas por um consumidor; armazenar os dados de atributo de painelista que correspondem ao painelista em um sistema de processamento de dados; gerar dados de localização de veículo anotados em tempo que aproximadamente rastreiam o movimento do veículo a motor rastreável em questão durante o trecho de viagem por meio de engrenagem de rastreamento de localização de veículo automática no veículo em questão e armazenar os dados de localização de veículo anotados em tempo no armazenamento de dados digitais; analisar os dados de localização de veículo anotados em tempo associados com o trecho de viagem; associar os dados de uso do veículo no segmento de viagem para o grupo de amostra de trechos de viagem percorridos pelo veículo em questão no sistema de processamento de dados com elementos dos dados de atributo de painelista que correspondem ao painelista do painel de atividades de condução de veículo praticadas por um consumidor com o qual o veículo a motor rastreável em questão está associado; e analisar estatisticamente os dados de uso do veículo no segmento de viagem e os dados de atributo de painelista associados."MARKET RESEARCH INFORMATION GENERATION METHOD AND SYSTEM". The present invention relates to a process for obtaining market research information on consumer driving activities which comprises the steps of selecting a plurality of panelists, at least one traceable motor vehicle in question and at least one consumer driver concerned being associated with each panelist of the consumer driving vehicle driving panel; store the panelist attribute data that corresponds to the panelist in a data processing system; generate time-annotated vehicle location data that roughly tracks the movement of the traceable motor vehicle in question during the trip by means of automatic vehicle location tracking gear on the vehicle in question and store the annotated vehicle location data in time in storing digital data; analyze time-recorded vehicle location data associated with the travel leg; associate vehicle usage data in the travel segment to the sample group of travel segments traversed by the vehicle in question in the data processing system with elements of the panelist attribute data that correspond to the panelist of the driving activity dashboard. vehicle practiced by a consumer with whom the traceable motor vehicle in question is associated; and statistically analyze the vehicle segment usage data and associated dashboard attribute data.

BR0017230-8A 2000-04-24 2000-04-24 Market research information generation method and system BR0017230A (en)

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
PCT/US2000/011023 WO2001082168A2 (en) 2000-04-24 2000-04-24 Automated data collection for consumer driving-activity survey

Publications (1)

Publication Number Publication Date
BR0017230A true BR0017230A (en) 2005-04-19

Family

ID=21741309

Family Applications (1)

Application Number Title Priority Date Filing Date
BR0017230-8A BR0017230A (en) 2000-04-24 2000-04-24 Market research information generation method and system

Country Status (8)

Country Link
EP (1) EP1279121A1 (en)
JP (1) JP2004511831A (en)
CN (1) CN1452758A (en)
AU (3) AU4486800A (en)
BR (1) BR0017230A (en)
CA (1) CA2407474A1 (en)
MX (1) MXPA02010481A (en)
WO (1) WO2001082168A2 (en)

Families Citing this family (7)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US6993495B2 (en) 1998-03-02 2006-01-31 Insightexpress, L.L.C. Dynamically assigning a survey to a respondent
US20050203798A1 (en) * 2004-03-15 2005-09-15 Jensen James M. Methods and systems for gathering market research data
US7463143B2 (en) * 2004-03-15 2008-12-09 Arbioran Methods and systems for gathering market research data within commercial establishments
JP5434117B2 (en) * 2009-02-12 2014-03-05 株式会社デンソー Vehicle advertisement distribution system and in-vehicle device
GB2548738B (en) * 2013-03-12 2018-02-21 Lexisnexis Risk Solutions Inc Systems and methods for telematics monitoring and communications
CN105989233A (en) * 2015-02-27 2016-10-05 中国石油化工股份有限公司 Stratum data processing method
JP7135396B2 (en) * 2018-04-11 2022-09-13 トヨタ自動車株式会社 In-vehicle data management device and method

Family Cites Families (2)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US4603232A (en) * 1984-09-24 1986-07-29 Npd Research, Inc. Rapid market survey collection and dissemination method
US5014206A (en) * 1988-08-22 1991-05-07 Facilitech International Incorporated Tracking system

Also Published As

Publication number Publication date
MXPA02010481A (en) 2004-07-30
AU2000244868B2 (en) 2007-11-08
CA2407474A1 (en) 2001-11-01
AU2008200605B2 (en) 2009-09-10
WO2001082168A2 (en) 2001-11-01
AU2000244868B9 (en) 2001-11-07
AU2008200605A1 (en) 2008-03-06
AU4486800A (en) 2001-11-07
EP1279121A1 (en) 2003-01-29
JP2004511831A (en) 2004-04-15
CN1452758A (en) 2003-10-29

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B08F Application fees: dismissal - article 86 of industrial property law

Free format text: CONFORME ARTIGO 10O DA RESOLUCAO 124/06, CABE SER ARQUIVADO REFERENTE AO NAO RECOLHIMENTO DA 7A ANUIDADE.

B08K Lapse as no evidence of payment of the annual fee has been furnished to inpi (acc. art. 87)

Free format text: REFERENTE AO DESPACHO 8.6 PUBLICADO NA RPI 2138 DE 27/12/2011.

B15K Others concerning applications: alteration of classification

Ipc: G06Q 30/02 (2012.01)