BG111292A - User device for mixing nttr data, obtained from one or more web servers - Google Patents

Abstract

The invention relates to a user device for mixing the NTTR data obtained from one or more Web servers, which finds application in the field of advertising and information industry for the provision of an ad or informational service to the user. Consumer device for mixing the NTTR data obtained from one or more Web servers contain the input interface (1) to connect to the Internet, mobile, local or wireless network connected to the processor (2) whose output is connected to a buffer memory (3). The output of the buffer memory (3) is connected via hard disk (4) to the output interface (5) which is to be connected to local user network. The device provides advertising or informational content, mixed with the contents of the original Web server which the user retrieves real-time, information or advertising content is tied to the content, which the user originally received from the network. The presented information or advertising content is in a format that does not interfere with the user and does not occupy much space on your custom video display and can easily be closed or removed when required by the user.

Description

Field of application

The invention relates to a user device for mixing HTTP data received from one or more Web servers, which finds application in the field of advertising and information industry for providing advertising or information service to a user.

BACKGROUND OF THE INVENTION

HTTP is the basic protocol for structuring data using Web technology. The ability to embed information or advertising content on Web pages is widely used in the Internet industry. The principle of inserting this type of content in the creation of Web pages that have advertising frames (advertising frames), in which parts an ad is usually displayed associated with the current content of the original Web page. The mixing of the original data with the advertising data takes place at the Web server level. Therefore, the provision of advertising content is limited only and mainly within the Web pages that the user visits. These Web pages have special fields that are used for advertising content, which is mainly text, image files, Flash programs. This type of advertising takes up a lot of space in the total area of the computer display and in some cases becomes unacceptable and unpleasant for the end user.

The use of an HTTP data mixing device localized in user networks is not known.

Technical essence of the invention

The object of the invention is to provide a user device for mixing HTTP data, by which to provide the user with information or advertising content of the user associated with the original content received from the network in a format that does not interfere and does not take up much space. user display. ’

This task is solved by a user device for mixing HTTP data received from one or more Web servers, containing an input interface for connection to the Internet, mobile, local or wireless network connected to a processor whose output is connected to a buffer memory consisting of three HTTP segments. The output of the buffer memory is connected via a hard disk to an output interface, which is for connection to a local user network.

Description of the attached figures

Figure 1 is a diagram of a user device according to the invention

Figure 2 illustrates the connection between the user device, user computers, tablets, mobile phones, smart TVs and Web servers that provide HTTP content;

Figure 3 illustrates how HTTP data received from one or more Web servers is processed and mixed.

An exemplary embodiment of the invention

The user device according to FIG. 1 comprises an input interface 1 for connection to the Internet, mobile, local or wireless network connected to a processor 2, the output of which is C connected to a buffer memory 3 consisting of three HTTP segments. The output of the buffer memory 3 is connected via a hard disk 4 to an output interface 5, which is for connection to a local user network. The buffer memory 3 is divided into segments, the first is the original HTTP body 3.1, the other two segments are respectively the original HTTP header 3.2 and advertising HTTP header 3.3.

Web servers 6,7, 8 connect to the Internet or another type of network 9 using a TCP / IP connection. Web server 6 contains original data, and the other servers 7 and 8 contain advertising data. Each server supports a standard HTTP data format that is transferred to user devices during a TCP / IP request. In this way the HTTP 1.0 / 2.0 standard communication protocol is implemented. The user device 10 for mixing HTTP data for HTTP data connects to the Internet or another type of network via a TCP / IP connection.

A web server is a computer that handles Web requests and provides clients with HTTP data with original content, advertising, or information. Traditional Web servers have multiple Web pages that users can access and view in their Web browser.

The user device 10 operates in a transparent proxy mode, i. it skips all outgoing requests without changing them, while all incoming HTTP data is parsed and processed and their header segments (HTTP Header) are modified if necessary for the logic of mixing HTTP data. After the input data is processed and the HTTP Header is modified, this data is sent over the Local User Network 11 to the end user devices 12, 13, 14, 15, which actually implement

visualization of HTTP data

After the end-user devices 12, 13, 14, 15 receive the data, they connect to ad advertising Web servers 7 and 8, which in turn return HTTP data with advertising content, which also goes the described way, but does not modified by the user device 10.

The advertising content is represented by HTTP code, which allows to build a window with a certain size and parameters, which contains text or graphic information of an advertising nature. This code allows the user to close the window, move it on the screen, or click to visit the advertiser's Web server.

The main HTTP body 3.1 of the buffer memory remains unchanged. All HTTP data is received over the Internet or another network and fed to the Input Interface 1, then processed by the processor 2 and stored in the buffer memory 3. In this memory, the original HTTP header 3.1 is replaced with a new HTTP header? which has different information content, such as advertising. The original HTTP body 3.1 remains unchanged. The data packets thus obtained are saved for temporary storage on a hard disk 4, from where they are read and transmitted to the output interface 5. The output data contains a replaced HTTP header and an original HTTP body, which practically allows the user's Web browser to display content. _? originating from two different information sources, without the end user himself being able to control the process of mixing the content.

The user device 10 (Fig. 3) aims to receive from one or more Web servers 6, 7 and 8 HTTP data. These data are of two types: original data received from Web server 6 and advertising data received from Web servers 7, 8.

The data is received from the user device 10 via HTTP protocol in a transparent proxy mode via the Internet or another type of network 9. When the data from Web server 6 is received, it is parsed and processed, then the HTTP header segment (HTTP Header) 6.1 of server 6 is replaced by a new HTTP Header 3.2, which already contains a hyperlink to the HTTP content of two ad Web servers 7 and 8. '

After the HTTP segment 6.1 is replaced by the HTTP segment 3.2, together with the other data paging in the main segment (HTTPBody) 6.2 of the original Web server 6 are sent to the Web browser 16 user devices 12,13,14,15. Sending is done on a local user network, Web browser is software that allows you to view Web pages with informational, graphic or advertising content. Popular Web browser software are: Internet Explorer, Firefox, Mosaic, Google Chrome.

The moment this Web browser 16 receives the data _; it processes them and accordingly shows on the user display the original data _} contained in the main segment (HTTP Body) 3.1.

At the same time, Web browser 16 requests an ad Web server 7 and 8 based on the integrated hyperlink in the HTTP Header 3.2. This request returns the HTTP data ^ contained in the ad core segments main segment (HTTP Body) 3.3 and main segment (HTTP Body) 3.4. As a result, the user Web browser 16 shows on the user display the mixed HTTP content of Web servers 6,7, 8, which also includes that of an advertising nature.

The user device monitors the validity of all received Header Segments (HTTP Header) in order to prevent recurrence of advertising content. All types of network connections are based on the TCP / IP protocol using the HTTP standard protocol.

The user device according to the invention makes it possible to mix data from various Web sources using the HTTP protocol without the intervention or active participation of the user. This type of device allows the insertion of side information or advertising data into content that the user has requested from one or more Web servers. In addition, a device implements the mixing of data with or without the consent of the user, enabling the provision of unconditional advertising or information services to the user who uses this device. The device implements the mixing of HTTP data by replacing the HTTP Header of HTTP pages with one that has an integrated specialized program to download and display additional HTTP information or advertising pages at the same time is the originally requested by the user HTTP page. As a result, the changed data is an HTTP page with a newly generated header segment and a number of requested and downloaded HTTP core segments (HTTP Body).

The user data device allows the insertion of advertising data at the user, and not at the Web server level. This allows access to advertising content without the need for the consent or participation of the owner of the original Web server, from where the user downloads the desired HTTP content.

The consumer device provides advertising that uses technology that allows it to be hidden quickly and effectively. In addition, the ad does not take up space on the user's display, but stands out as a separate controllable window and thus does not have such a negative impact on the user.

The device provides advertising or information content ^ mixed with the content of the original Web server, which the user retrieves in real time, and the information or advertising content is linked to the content that the user originally receives from the network.

Claims (1)

Patent claim User device for mixing HTTP data received from one or more Web servers characterized in that it contains an input interface (1) for connection to the Internet, mobile, local or wireless network connected to a processor (2) whose output is connected to the buffer memory (H), the output of the buffer memory (3) is connected via a hard disk (4) to an output interface (5), which is for connection to a local user network