BE1025109B1 - IMPROVED STYLE ADVICE SYSTEM - Google Patents

Abstract

The present invention is related to a style advice system, said system comprising a processing module comprising a processor, tactile non-volatile memory and program code present on the memory to control the processor; a communication module configured to grant said processing module access via an API to at least one linked external database, each external database comprising a plurality of images with at least one externally linked set of images, each image related to style advice; wherein said processing module is configured to perform a method for answering a search query from a user, said method comprising, inter alia, the following steps: receiving a search query from said user, said search query comprising at least one search-related tag; based on said search, searching a user-oriented set of images, resulting in a search-related subset which is a selection from said user-oriented set.

Description

(30) Priority data:

(73) Holder (s):

HAIRBEAU NV

9300, ALST

Belgium (72) Inventor (s):

VAN GERVEN Michel 9300 AALST

Belgium (54) IMPROVED STYLE ADVICE SYSTEM (57) The present invention relates to a style advice system, said system comprising a processing module comprising a processor, tangible non-volatile memory and program code present on the memory to drive the processor; a communication module configured to allow said processing module access via an API to at least one linked external database, each external database comprising a plurality of pictures with at least one externally linked set of pictures, each picture related to style advice; wherein said processing module is configured to perform a method of answering a query from a user, said method including the following

Fig. 4

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steps: receiving a query from said user, said query including at least one query related tag; based on said search, searching a user-oriented set of images, resulting in a search-related subset which is a selection from said user-oriented set.

BELGIAN INVENTION PATENT

FPS Economy, K.M.O., Self-employed & Energy

Publication number: 1025109

Filing number: BE2017 / 5624

Intellectual Property Office

International Classification: G06F 17/30 G06Q 30/02

Date of grant: 25/10/2018

The Minister of Economy,

Having regard to the Paris Convention of 20 March 1883 for the Protection of Industrial Property;

Having regard to the Law of March 28, 1984 on inventive patents, Article 22, for patent applications filed before September 22, 2014;

Having regard to Title 1 Invention Patents of Book XI of the Economic Law Code, Article XI.24, for patent applications filed from September 22, 2014;

Having regard to the Royal Decree of 2 December 1986 on the filing, granting and maintenance of inventive patents, Article 28;

Having regard to the application for an invention patent received by the Intellectual Property Office on 05/09/2017.

Whereas for patent applications that fall within the scope of Title 1, Book XI, of the Code of Economic Law (hereinafter WER), in accordance with Article XI.19, § 4, second paragraph, of the WER, the granted patent will be limited. to the patent claims for which the novelty search report was prepared, when the patent application is the subject of a novelty search report indicating a lack of unity of invention as referred to in paragraph 1, and when the applicant does not limit his filing and does not file a divisional application in accordance with the search report.

Decision:

Article 1

HAIRBEAU NV, Sint-Jobstraat 207, 9300 AALST Belgium;

represented by

BRANTS Johan Philippe Emile, Pauline Van Pottelsberghelaan 24, 9051, GHENT;

CRABBE Ellen, Pauline van Pottelsberghelaan 24, 9051, GHENT;

a Belgian invention patent with a term of 20 years, subject to payment of the annual fees as referred to in Article XI.48, § 1 of the Economic Law Code, for: IMPROVED SYSTEM FOR STYLE ADVICE.

INVENTOR (S):

VAN GERVEN Michel, Sint-Jobstraat 209, 9300, AALST;

PRIORITY :

BREAKDOWN:

Split from basic application:

Filing date of the basic application:

Article 2. - This patent is granted without prior investigation into the patentability of the invention, without warranty of the merit of the invention, nor of the accuracy of its description and at the risk of the applicant (s).

Brussels, 25/10/2018,

With special authorization:

BE2017 / 5624

IMPROVED SYSTEM FOR STNLÂDVI ES

TECHNICAL DOMAIN

The invention relates to the technical domain of managing images related to style, for example, to hairstyles.

STATE OF THE TECHhH EK

When offering services and products related to style, many customers are reached and advised using books and magazines with style related images. An example where books are often used is to choose a haircut when the customer is in a haircut shop. A style book with current hairstyles is provided to customers. The customer can then indicate on the basis of these images which hairstyle is desired. Such an approach is also used for related services related to style. In interior stores with furniture or finishing products, their own catalog serves as a style book, or the catalogs of various manufacturers or suppliers of products are used as style books.

A known problem with such a method is that these style books quickly become obsolete. Replacing the style book every year or every six months is common practice, but this frequency is too low to respond to fashion trends in style, which typically evolve rapidly. Increasing the frequency is a possible solution, but this is typically too expensive and, moreover, not ecological.

In addition, customers come into contact with many images of services and products via the internet. Websites such as Instagram and Pinterest are popular sources of images, with the important advantage that they evolve with the latest trends. However, these websites do not in themselves lead to style advice, because services or products listed on such a website are sometimes of little relevance to a customer. For example, a service such as a specific cut can only be performed in certain hairdressing salons, which may be geographically distant from the customer. On the other hand, style-related products such as hair products or design objects may not be available in the geographical area where the customer is staying. In addition, a style-conscious customer often does not want to depend on a single such website, and will typically monitor the content of several websites at once, which is time consuming.

EP 3 072 098 discloses a system for style advice, but it is too simple in design, in a completely closed system of images.

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WO 2014/106213 describes a style search query system but is all too complex and unpredictable in generating results in response to the search query.

There is a need for an improved style advice system, which solves at least some of the above problems.

SUMMARY OF THE INVENTION! NG

The present invention provides a web-based haircut advice system. The aim is to inform the user about new trends based on a collection of dynamically evolving images, with an adapted image database. The collections themselves are dynamically maintained by a stylist. For example, the present invention offers a digital alternative to, for example, the style books that are available in hairdressing salons. Due to the dynamic nature of the connection with external databases, the invention offers a solution to the known problem with these style books, which are typically obsolete quickly and do not allow to respond to rapidly evolving trends. The invention also makes it possible to consult images from several external websites (external databases) at the same time. This solves the problem of a style conscious customer who doesn't want to depend on a single website.

In a first aspect, the invention relates to a style advice system according to claim 1.

First of all, the specific way of handling images offers a range of advantages. The system offers a front-end to the user, whereby images from various externally linked sources are brought together. Various externally linked sets of images are available on the externally linked source, which are automatically loaded into the system. This automatic loading is possible thanks to an API. Thus, these sets can be maintained externally in the externally linked database, which is advantageous. In a preferred embodiment, the externally linked database is related to a social network / social media such as Instagram and Pinterest, and the externally linked sets are Instagram collections or Pinterest boards. Obviously, for such sets, there are easy-to-use apps available that allow a stylist to flexibly add an image to a collection or board. The invention allows these images to be automatically loaded into the user-oriented set via the Instagram API or the Pinterest API, which has only recently been made available. This provides a more flexible approach, with less manual intervention, faster processing of new trends, and the prevention of related problems

BE2017 / 5624 keep with conditions of use of the images. For example, the system allows to keep images at most in a cache database for faster performance, and not in a long-term database. Thus, the invention allows the user to be informed about new trends based on a collection of dynamically evolving images.

Such a system is furthermore also advantageous because it allows a verifiable and very selective search. Because the various sets involved in the search are completely delineated, results are delivered that are to some extent predictable. This is advantageous because it gives a stylist the ability to lay certain stresses. This is in contrast to a system that answers user searches in an uncontrolled manner, such as a system according to WO 2014/106213.

In a second aspect, the invention provides a use of the system of the present invention for advising customers of a hair salon regarding a style and / or a haircut and / or a hair product. The advantages of this are similar to those of the system of the present invention.

Further preferred embodiments of the present invention are described in the detailed description and the claims.

DESCRIPTION OF THE FL GUREN

Figure 1 illustrates a preview embodiment with a first screen display.

Figure 2 illustrates a pre-prepared embodiment with a second screen display.

Figure 3 illustrates a preview embodiment with a third screen display.

Figure 4 illustrates a preview embodiment with a fourth screen display.

DETAILED DESCRIPTION

Throughout this document, the term “stylist” refers to a person who provides a service or product related to style to a customer. In a preferred embodiment, the stylist concerns a hairdresser / hairdresser who serves a customer in a hairdressing salon, and the service with regard to style concerns the care of the haircut. In this context, the present invention relates to a system used in advising said client, by providing style advice regarding hairstyles, hair products and hair salons, among others. In alternative embodiments, the stylist is additionally or additionally a provider of related products and / or services

BE2017 / 5624 with one or more of the following: interior, decoration, design, fashion, clothing, gadgets, audio, video, media, lifestyle. This can be a product such as a piece of clothing, a jewel, a piece of furniture or a lighting element, but it can also be a service such as advice regarding interior, style, hairstyle or clothing. All of these embodiments are just a few non-limitative examples of situations where the system can assist the stylist in providing style advice to the client. For example, in interior stores with furniture and decorative elements, the system according to the present invention can be an alternative to using your own catalog (style book) and / or catalogs from various manufacturers of furniture or decorative elements (several style books).

Since the customer acts as the user of the system in the context of this document, the terms “customer” and “user” are interchangeable. Furthermore, the stylist also has access to the system, the main purpose of which is to improve the user experience for customers. In a preferred embodiment, customers as a user have access to the system through a user-oriented application on a user device. Related, stylists in a preferred embodiment can access the system through a stylist-oriented application on a configuration device.

In the context of this document, the term “image” refers to a style-related photo, drawing, rendering, or related representation. In a preferred embodiment, at least one image is stored in a pixel-based format such as JPG / JPEG (joint photographic experts group), PNG (portable network graphics), gif (graphics interchange format), tif / tiff (tagged image file format), bmp (bitmap image file), RAW (raw image format) or related. In an alternative embodiment, at least one image is stored in a vector-based format such as (E) PS ((encapsulated) PostScript), WMF / EMF (Windows metafie / enhanced metafile), or a format that allows vector-based storage, such as PDF (portable document format). In a preferred embodiment, said system is able to work with as many of said file formats at the same time, without disturbing the user.

In this document, the abbreviation API refers to application programming interface, a collection of definitions that allow the system of the present invention to communicate with external databases. In a preferred embodiment, each external database defines its own API, and the system is able to communicate with a plurality of associated external databases according to a plurality of APIs, preferably one per external database.

BE2017 / 5624

In a preferred embodiment, said processing module is configured to allow access to at least a first linked external database via a first API and a second linked external database via a second API, said user-oriented set being the union of at least a first external linked set belonging to said first external database and a second externally linked set belonging to said second external database. This is advantageous because it allows aggregating images from various sources, leading to more complete answers when answering the query. In a further preferred embodiment, said second API differs from said first API. This is advantageous and often necessary, due to the lack of (full) standardization. For example, the API of Instagram differs from that of Pinterest, and the system must be adapted to this.

In another preferred embodiment, the system uses at least one API to grant access to at least one linked external database that includes a RESTful protocol and / or includes a response formatted in JSON. Using RESTful (representational state transfer) and JSON (JavaScript Object Notation) is advantageous because it allows a generic and transparent approach when addressing the API by the system.

According to a further preferred embodiment, the system uses at least one API to grant access to at least one linked external database of one of the following types: Instagram API, Pinterest API, Twitter API, Facebook API, Facebook Graph API. This is advantageous because of the popularity of the related external sources, which, as far as images are concerned, can be considered as an external database of images.

In a further preferred embodiment, said at least one API used to grant access to at least one linked external database relates to the Instagram API and the associated said externally linked set of images relates to an Instagram collection. In a related preferred embodiment, which is preferably combined with this, said at least one API used to grant access to at least one linked external database is the Pinterest API and the associated said externally linked set of images is a Pinterest board.

In a further preferred embodiment, said memory of said processing module comprises a cache database comprising a temporary version of said user-oriented set, said temporary version being regularly refreshed to account for a change in one or more of said at least one externally linked set, preferably at least once per

BE2017 / 5624 day, more preferably in real time. The presence of a cache database is advantageous because it can improve the performance of the system. In concrete terms, it is important that users receive a quick response to their search, which can be ensured by locally creating a cache database.

According to a further preferred embodiment, said memory of said processing module comprises a plurality of tags with respect to a plurality of images belonging to said user oriented set, preferably each tag being associated with multiple images; and wherein said at least one query related tag associated with said query is selected by said user from said plurality of tags. Such an implementation is advantageous because it allows users to enter searches very quickly. In addition, it is beneficial for the stylist, and more generally for the advice provider, to support search input in a controlled manner. This leads to greater predictability of the system. This allows for faster and more efficient implementation.

In a further preferred embodiment, said memory of said processing module comprises a plurality of captions, each caption associated with at least one images belonging to said user oriented set; and wherein said step (c) comprises providing one or more captions associated with images belonging to said search-related subset. This is advantageous because it leads to a more complete style advice, in which the user is given more direct advice that fits his / her search query.

In a further preferred embodiment, said at least one externally linked database comprises a plurality of external tags related to said at least one externally linked set of images, and said searching in step (b) comprises a comparison of said at least one search related tag with one or more of said plurality of external tags. This is advantageous because the externally available tags are used in this way when delivering the search, which leads to more accurate or more complete search results.

in a further preferred embodiment, said at least one externally linked database comprises a plurality of external tags, said at least one externally linked set of images being at least partially delineated based on at least one of said plurality of external tags. Such a design makes it possible to use additional functionality present in external databases advantageously.

BE2017 / 5624

For example, it is possible that a set on an externally linked database is not in itself a static set that can only be edited by a user, but can also be automatically updated, for example if there are new popular images that meet certain tags / search criteria.

In a further preferred embodiment, said system comprises a user-oriented graphical interface for inputting a query of said user in step (a) and for displaying the images belonging to said query related subset provided in step (c), said inputting is done by displaying a plurality of filters, each filter comprising at least one tag, and where a selection of a tag by the user results in a refinement of the search.

In a further preferred embodiment, said system includes a stylist-oriented graphic interface for setting a linkage of said at least one externally linked set of images to said user-oriented set of images. In a related preferred embodiment, said memory of said processing module comprises a plurality of tags with respect to a plurality of images belonging to said user-oriented set, preferably wherein each tag is linked to a plurality of images; wherein said stylist-oriented graphical interface allows one or more tags to be assigned to images belonging to said user-oriented set. This is advantageous because it facilitates a stylist in organizing images and tracking tags. In yet another related preferred embodiment, said stylist-oriented graphic interface allows one or more standalone images to be loaded into the memory of said operating module and added to said user-oriented set of images. This is advantageous because it offers the stylist even more flexibility in handling the system.

In what follows, the present invention is described by way of non-limitative examples which are intended to illustrate the invention in a particular embodiment.

EXAMPLE 1: Web application with connection to Instagram and Pinterest

Figures 1-4 depict a system according to an exemplary embodiment of the present invention. Figures 1 and 2 show a stylist-oriented application, while Figures 3 and 4 show a user-oriented application. In this example, both applications are web-based and can be accessed over the internet via a web browser.

BE2017 / 5624

Figures 1 and 2 illustrate an exemplary embodiment of the stylist-oriented application. This application gives stylist access to the system. This application allows a stylist to determine which images are uploaded from an externally linked database, in this example Pinterest or Instagram. Through the application, the stylist can make links with various externally linked sets of images, i.e. certain Instagram collections and certain Pinterest boards. The system makes this link using an Instagram API on the one hand and a Pinterest API on the other. Thanks to this link, images added to one of the linked sets of images are also automatically downloaded into the system.

The system has a cache database in which the various images from externally linked databases are temporarily stored. This improves the overall user experience for both stylists and users, as it allows images to load faster.

In addition, the stylist-oriented application also allows the stylist to upload individual images into the memory of the system. This allows the customer service to be adapted in detail to the wishes and needs of stylists and users.

On the basis of the input from the externally linked databases, whether or not supplemented with separate images that have been uploaded separately, a multitude of images is available.

Figures 1 and 2 illustrate a first 100 and second 200 screen displays of the stylist oriented application. A first screen zone 110 contains links to various functions: tagging images, capturing standard filters, an overview of various stylists, in this example hairdressers, and also a link to information related to the stylist's account, in this case linked to the example email address stylist@domain.be, which is also the account name. More functionality related to this account can be obtained by clicking on the symbol, an inverted chevron, to the right of the account name, which will bring up an account-related dropdown menu (actual menu not shown).

Depending on the selection in the first screen zone 110, an associated display appears. In Figure 1 this concerns the display with title “Tag your images”, displayed in a second screen area 120. A third screen area 140 shows an image overview of various images (141, 142, 143) which belong to the user-oriented set of images; this image overview may be more limited than the complete set (see below).

BE2017 / 5624

For each image (141, 142, 143), the respective set of tags (151, 152, 153) currently assigned to the image is shown at the bottom. All of these tags (151, 152, 153) refer to all refer to what is shown in the picture, which is preferably a hairstyle or a style related product. For image 141, the subject is a haircut, and the tags are “woman,“ short, ”and“ blonde. ” For the stylist, for example, it is possible to select one of these images (141, 142, 143) and then tag it, via a fourth screen area 130 with various drop-down menus (131, 132, 133, 134) (actual menus do not show). In one embodiment it is hereby also possible to immediately select several of these images (141, 142, 143) at the same time. It is also possible to search the images via these dropdown menus or to obtain an overview of the tags used.

A first dropdown menu 131 allows you to add or remove tags. These serve to assist a user in his search (see also below). A second dropdown menu 132 allows you to add text to an image, which serves as a caption to the image. This text serves as additional text for the attention of the user. For example, in the case of an image of a product, the caption may read "this product has the following properties and is ideal for short hairstyles with peaks - product does not stick and is in powder form". For example, in case the image shows a haircut, the caption could be “ideal haircut for women with oval face shape and don't want to spend a lot of time on their haircut. Ideal for the "buzzy lady". This assists a user in making a choice and thus contributes to the general style advice provided by the system. A third dropdown menu 133 allows to further filter the images, preferably by checking tags. A fourth dropdown menu 134 allows to obtain an overview of the tags used, preferably with respect to the current image overview and / or with regard to the entire set of user-oriented images.

Screen display 200 allows to add, edit and remove filters and tags that are standard. In a preferred embodiment, standard filters and associated standard tags are those available in all views of the stylist-oriented application “standard” for assignment to images, without the stylist being forced to type in a new tag, for example. This screen display appears when you click “Standard filters” in the first screen zone 110. This is illustrated in screen display 200. The screen display 200 is titled “Tag your images”, displayed in the second screen zone 120. Various screen zones (220, 230, 240, 250) represent information related to

BE2017 / 5624 filters and tags, and allow to edit them, The view is organized per filter, which is shown in the filter screen area 220, In this example the filters shown relate to hairstyles, more specifically the filters "Gender" and "height". For each filter, several rows 251 are displayed in a row-related screen zone 250 with a separate title bar 230 with column titles “ni” (Dutch) 231 and “Linked tags” 232. Each row corresponds to a single Dutch “standard tag” (first column) which is linked to one or more linked tags (second column) that actually display the same content, and are therefore “mapped” on the tags in the first column. Through this mapping, tags and filters can be managed, and a proliferation of similar tags can be avoided by keeping links between tags. The tags can be edited or deleted via a separate tag edit icon 233 and a tag delete icon 234. Similarly, filters can be edited or deleted via a filter related screen area 240 with a filter edit icon 241 and a filter. delete icon 242.

Figures 3 and 4 illustrate a preliminary embodiment of the user-oriented application. This application gives a user access to the system. This application allows a user to obtain style advice by searching the available images. This search is mainly based on filters and tags. The images themselves are those that are loaded from an externally linked database, in this example Pinterest or Instagram. The necessary links with various externally linked sets of images, i.e. certain Instagram collections and certain Pinterest boards, were created by the stylist using the stylist-oriented application. In this example, all tags and filters are additionally managed by the stylist, using the stylist oriented application.

To use the system, the user opens the user-oriented application. The screen display 300 provides a possible starting point for the user's session. As indicated in the selection screen zone 320 in the field 321, no filter is currently selected. Thus, to date, there are also no images matching the user's search, and the search results display area 350 is displayed for illustrative purposes only, preferably with reduced contrast and reduced intensity, a set of illustrative photos and text.

In a separate filter row 330, various filters (331-336) are available to the user, each available as a dropdown menu. In screen view 300, the drop-down menu of the filter “gender” 331 is selected, so that the various tags 340 linked to the filter “gender 331” are visible.

BE2017 / 5624

By selecting the tag “Women” belonging to one of the tags 340 associated with the filter “gender” 331, the user obtains screen display 400. The selection screen zone 320 specifies the search field in field 321, by displaying the selected tag. The results screen area 350 displays a set of images (351, 352, 353) that match the user's query. For each of the images, the user has the option of assigning a “Love” attribute to the image via a heart icon 353. The set of images that get this “Love feature” from the user can be reached via the search-related screen area 310, by clicking the “Love” symbol. Preferably, the list of images that fall under this attribute is maintained locally on the user's device, for example based on a cookie or some other form of storage associated with the application. In an alternative embodiment, this list is linked to a user's account, and the list is forwarded to the system's processing module for central storage of this information.

Furthermore, the search-related screen zone 310 is also provided with an icon and text for deleting a filter 312. In this way, a user, starting from the screen 400, may choose to delete the filter. On the other hand, the user can also refine the search further by selecting one of the filters (331-336), after which a dropdown menu will appear giving a choice between several selectable corresponding tags.

As indicated above, the third screen area 140 displays an image overview of various images (141, 142, 143) belonging to the user oriented image set. In one embodiment, this image overview immediately concerns the entire user-oriented set of images. In a preferred embodiment, the stylist is offered the option of including only part of the set in the overview. In a preferred embodiment, the stylist is shown a set of parts for this, which in a preferred embodiment correspond to characteristics of the externally linked sets, such as titles of external Instagram collections or Pinterest boards which are linked to the user-oriented set of images. In this way, the stylist has a smooth insight into the total structure of the user-oriented set.

There are also many options for the precise storage of images, tags and captions. There are also many forms of interaction between the externally linked databases and the system. In Example 1, the images are all downloaded from externally linked databases and then stored in a

BE2017 / 5624 cache database belonging to the system. The tags are created at the system and stored in the system.

EXAMPLE 2: System with local image storage

This second example assumes the same system as Example 1, wherein said stylist-oriented graphical interface additionally allows one or more standalone images to be loaded into the memory of said operating module and added to said user-oriented set of images . In this way, the stylist is offered more flexibility when offering images for style advice.

EXAMPLE 3: system using tags present in externally linked database

In this third example, the same system as Example 1 is again assumed, but the tags present in externally linked databases are also downloaded into the system via the API and mapped to standard tags of the system. This is advantageously possible through the mapping of various linked tags 232 as available on the externally linked database on the standard tags, illustrated for example by screen display 200.

EXAMPLE 4: Outgoing Tag System

In this fourth example, Example 1 is again the starting point, with an interaction based on tags between the system and the various externally linked databases. The modification of a tag in the system gives rise to the modification of the same tag in the corresponding externally linked set, via an outgoing signal over the corresponding API to the corresponding externally linked database. On the one hand, this can be simply adding or removing a tag with an image. On the other hand, it can be about renaming a tag, so that the system automatically transmits an adjustment to all externally linked databases that are impacted by this renaming.

EXAMPLE 5: System with Image Interaction

This fifth example has Example 1 as a starting point, but can also be advantageously combined with Example 4, which creates an interaction based on images between the system and the various externally linked databases. The deletion of an image in the system, preferably with the consent of the user, but in an alternative embodiment also fully automatically, leads to the deletion of the image in the corresponding externally linked database, via

BE2017 / 5624 an outgoing signal over the corresponding API. In a preferred embodiment, renaming or deleting a tag may result in the removal of the corresponding images from their respective externally linked sets, preferably with the user's permission.

EXAMPLE 6: system with design and fashion

This example assumes the same system as in Example 1, except that the style-related image is not related to hairstyles but to fashion-related design objects and clothing. The various filters and tags have been adapted to this purpose and allow to easily distinguish clothing and design objects from one another. They also allow for sophisticated searches. For clothing, you can search, for example, based on gender, type of clothing, color, fabric, thickness, season, price range. For the design objects you can search, for example, based on the nature of the object, the presence of a certain type of material (eg, gold, silver, copper, titanium), and also on the basis of gender, color and price range. .

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Claims (5)

CONCLUSI ES Use of the system according to claims 1-15 for advising customers of a hairdressing salon with regard to a style and / or a haircut and / or a A style advice system comprising said system a processing module comprising a processor, tangible non-volatile memory and program code present on the memory to control the processor; a communication module configured to provide said processing module access via an API to at least one linked external database, each external database comprising a plurality of images with at least one externally linked set of images, each image related to style advice; wherein said processing module is configured to perform a method of answering a query from a user, said method comprising the following steps: (a) receiving a query from said user, said query including at least one query related tag; (b) based on said search query, searching a user oriented set of images, resulting in a search related subset which is a selection from said user oriented set; (c) providing said search-related subset to the user; wherein said user oriented set concerns the union of said at least one externally linked set of images, wherein an image belongs to said user oriented set if said image belongs to said at least one externally linked set in said at least one external database. The system of claim 1, wherein said processing module is configured to grant access to at least a first linked external database via a first API and a second linked external database via a second API, and wherein said user-oriented set concerns the union of at least a first externally linked set BE2017 / 5624 to said first external database and a second externally linked set belonging to said second external database. The system of claim 2, wherein said second API is different from said first API. The system according to claims 1-3, wherein at least one API used to grant access to at least one linked external database comprises a RESTful protocol and / or comprises a response formatted in JSON. The system according to claims 1-4, wherein at least one API used to provide access to at least one linked external database of one of the following types is: Instagram API, Pinterest API, Twitter API, Facebook API, Facebook Graph API. The system of claim 5, wherein said at least one API uses to grant access to at least one linked external database to the Instagram API and the associated said externally linked set of images is an Instagram collection and / or wherein said at least use at least one API to grant access to at least one linked external database to the Pinterest API and the associated aforementioned externally linked set of images being a Pinterest board. The system according to claims 1-6, wherein said memory of said processing module comprises a cache database comprising a Temporary version of said user-oriented set, wherein said temporary version is regularly refreshed to account for a change in one or more of said at least one externally coupled set, preferably at least once a day, more preferably in real time. The system according to claims 1-7, wherein said memory of said processing module comprises a plurality of tags with respect to a plurality of images belonging to said user oriented set, preferably wherein each tag is associated with a plurality of images; and wherein said at least one query related tag associated with said query is selected by said user from said plurality of tags. The system of claims 1-8, wherein said memory of said processing module comprises a plurality of captions, each caption associated with at least one images belonging to said BE2017 / 5624 user-oriented set; and wherein said step (c) comprises providing one or more captions associated with images belonging to said search-related subset. The system according to claims 1-9, wherein said at least one externally linked database includes a plurality of external tags associated with said at least one externally linked set of images, and wherein searching in step (b) comprises a comparison of said at least one query related tag with one or more of said plurality of external tags. The system according to claims 1-10, wherein said at least one externally linked database comprises a plurality of external tags, and wherein said at least one externally linked set of images is at least partially delimited based on at least one of said plurality of external tags. The system according to claims 1-11, wherein said system comprises a user-oriented graphical interface for entering a query of said user in step (a) and for displaying the images belonging to said query-related subset provided in step (c), said entry being made on the basis of a display of a plurality of filters, each filter comprising at least one tag, and a selection of a tag by the user resulting in a refinement of the search. The system according to claims 1-12, wherein said system comprises a stylist oriented graphic interface for setting a link of said at least one externally linked set of images to said user oriented set of images. The system of claim 13, wherein said memory of said processing module includes a plurality of tags with respect to a plurality of images belonging to said user-oriented set, preferably wherein each tag is linked to a plurality of images; and wherein said stylist-oriented graphical interface allows to assign one or more tags to images belonging to said user-oriented set. The system of claims 13-14, wherein said stylist-oriented graphical interface allows one or more standalone images to be displayed BE2017 / 5624 load into the memory of said operating module and add it to said user-oriented set of images. 5 hair product.