AU4385300A - Signalling apparatus and method - Google Patents

Description

WO 00/68818 PCT/AUOO/00429 1 SIGNALLING APPARATUS AND METHOD FIELD OF THE INVENTION This invention relates to apparatus and methods of signalling. 5 This invention has particular application to an Internet-based messaging system enabling potential customers to send real-time purchasing messages to purveyors of goods and services, and for illustrative purposes the invention will be described with reference to this application. However, it will be envisaged that the present method will find application in many fields for which real-time 10 signalling from users on the Internet or other networks would be useful, such as remote control processes enabled via the telecommunications network. BACKGROUND ART The Internet is widely used by business and the public at large as a forum 15 for locating goods and services. The sites invariably include contact details of the conventional type, such as street address, and telephone and fax numbers. The sites usually include email contact details, and may include individual sales personnel details, with direct phone and email details. Some sites include provision for making purchases directly online using a credit card. 20 The most immediate form of contact in e-commerce is the email. The email message must be compiled in full with the sender's details, the purchase instructions and/or the details of the enquiry. The message is then sent to a mail server from which the purveying business must retrieve the message. In most cases the retrieval will not be immediate, since most users and businesses do 25 not maintain a full time connection to the net or only periodically check their email. It is a well-known principle of salesmanship that a sale is most likely to be concluded where the prospective client does not have time to go cold on the sale. The so-called cooling off period is an inherent disadvantage of e 30 commerce sites that rely on email to open dialogue with a sales person. In the case of credit card purchases, all of the same details as well as the credit card details must be entered into a screen for each purchase. The screen WO 00/68818 PCT/AUOO/00429 2 is basically a graphic user interface for an email system in any case. The key client data is subject to the same delays in response as ordinary email even if the credit card details are directed through the web server hosting the site to the credit company. In any case, credit card transactions on the web are regarded 5 with great suspicion by a large proportion of the public, with good reason. This mistrust is one embodiment of a more general mistrust of technology-based, personal-contactless sales of goods and services, irrespective of their safety in fact. In some cases, the goods and services offered are of a nature that 10 requires a personal opportunity to close the sale or counsel the client. It remains more likely that a person contacting a business for the first time, or other than by reputation, will complete the purchase having made human contact, rather than by committing details to the net without such contact. Thus the client has a cooling off opportunity in many cases even where the sale can 15 physically be made immediately. The site www.redrock.com.au is a gateway site for sending messages to telephone handsets utilizing short message services (SMS) on the GSM digital cellular telephone networks used in Australia. As such, the site offers a SMS sending service to subscribing users who know the identity and contact details of 20 the person with whom they wish to communicate. The system essentially provides a subscriber-access means of sending short messages without subscribing to the SMS facility per se. The system is not adapted for use in e commerce since the users must first be subscribers, thus limiting the market. The important immediacy of contact from the selling site is not present, and the 25 business's SMS contact details must be known before a message can be sent. America Online (AOL) offers a free "instant messaging service", wherein a user on the web may send real-time messages or chat with any other user. However, the other user must also be simultaneously logged in to the web, and must of course be an AOL instant messaging member. Accordingly, the system 30 is incapable of providing the instant response required by e-commerce to reduce cooling off.

WO 00/68818 PCT/AUOO/00429 3 DESCRIPTION OF THE INVENTION In one aspect the present invention resides in signalling apparatus including: a database of user-interest data on a network; 5 a remote interface adapted to permit network access to said data and entry of user-specific data into said database; and response means activated by receipt of said user-specific data by said database and adapted to automatically export corresponding data from the network. 10 As used herein the term "database" includes within its scope and meaning both the database per se and the database manager presented to the user by the remote interface, the meaning to be ascribed in any particular instance to be determined by context. The database of user-interest data may be selected from any remote 15 access database such as a web server database, subscriber database or other open or closed user group database. The users may an open user group with respect of the database in order to widen the potential market reach. The user interest data may of course be anything that requires or elicits a user-specific response from the user. For example, the user-interest data may include 20 product or service information in the light of which the client is encouraged to make a purchase response. Alternatively, the user-interest data may include information relating to the user's clients or potential clients. The interface will be determined as to its fundamental nature by the mode of access to, and the nature of, the database. The interface may be user 25 interface, such as a command interface or a graphical user interface (GUI). For example, a TTY (teletypewriter) type terminal emulation may be appropriate to access text databases and allow a user to enter command-line type information. However, it is envisaged that for most applications a user interface will comprise a web browser front-ending the graphic user interface of a personal computer, 30 linked by modem, router or network cable to the database server. As the digital services networks, such as cable, enable the technology to become more widely available it is envisaged that interactive systems, such as interactive digital WO 00/68818 PCT/AUOO/00429 4 television, may also provide user access. Alternatively, the interface may be an interface between software programs and/or hardware, such as an application program interface. For example, upon registering a nominated event, an application may be programmed to send user-specific data through a 5 communication application to the database. The response means may take any form consistent with the making of a substantially immediate response to the provision of the user-specific data. The response means may be particularly adapted to a constrained set of user specific data received and an appropriate constrained corresponding-data 10 response to be elicited. For example, the response means may comprise software and/or hardware configured to accept inter alia a client telephone number as the user-specific data and to make a call to a user- or provider selected representative's telephone or SMS delivering that number in text or voice respectively. Alternatively, the response means may initiate the telephone 15 call to the representative and immediately call back the user to elicit substantially immediate interpersonal communication. On the other hand, the user-specific data may be less constrained, such as free text, the response means being adapted to relay the data in toto or to preprocess same prior to transmission to text facilities off network such as TTY or SMS. 20 To assist in communication between parties across differing media and devices, the response means may include a switch for selecting a suitable path for sending the exported data to the recipient. This may allow communication between two or more communication devices on any platform on any carrier. Email to mobile phone, fax to voicemail, ICQ (an online instant messaging 25 program) to pager and Web to computer interfaced telephony (CIT) are just a few examples of switching capabilities of the invention as described. The response means may also screen, filter or monitor the user-specific data and only export corresponding data upon receipt of an identified user specific data. For example, a salesperson, on the road, may request that only 30 email from a particular sender be sent to his laptop or mobile phone. In other embodiments, the response may be directed to a third party. For example, a searching service may have libraries as clients and may have a WO 00/68818 PCT/AUOO/00429 5 website offering library search services on a user-interest database comprising the consolidated index of the library clients. Upon completion of a search of the index by a user, the site may provide to the user some provider-specific contact data, and prompt the user to enter personal user-specific data such as a return 5 phone number, fax, message bank, email, pager or other data. In real time, the data may be transmitted to the library and contact with the user initiated. The issues of copy cost, postage and supply of for example document copies may be expedited and thus avoid cooling off. In other embodiments, the user-specific data need not be contact details 10 at all but may instead amount to user-specific instructions. For example, the instructions may be associated with a security service for existing subscribers such as businesses, banks and the like, with workers working late or shift work, allowing them to hit panic button on screen or the like. For a further example, an integrated security concern may have a web site having, as user-interest data a 15 description of the services offered, such as a security check of a property for a price. The user-specific data may for example include a street address, whereby the user-specific data results in a security response such as a specific patrol visit to the address. The response means generated data, for example supply key information to an off network system selecting the GPS location of the nearest 20 security unit to the user address, which data may be represented by a key for the user to select to confirm sending of instructions. The actual identity and location of the patrol is irrelevant. The response to forwarding of the user-specific data is the sending by the server of a command to an off-network radphone, mobile phone, GPS linked RT signal to the mobile patrol or the like, upon receipt of 25 which the request may be immediately serviced. In other embodiments, the user-specific data may be an event. Many people, businesses and services require regular updates of events or occurrences. For example, updating of the approval of a loan in a bank's computer system may automatically trigger user-specific data, such as email, 30 message or the like, to be sent to the database. In turn, the database may respond by informing relevant people, such as brokers, real estate agents or the loan applicant, of the approval of the loan according to the relevant person's WO 00/68818 PCT/AUOO/00429 6 communication device (email, mobile, pager, fax). In this case, the database of user-interest data may include information relating to the relevant people that the bank desires to notify about the loan approval. The remote interface may be an interface between the bank's computer system and the database, whereupon 5 registering the event the bank's computer system automatically notifies the database of the loan approval. The user-specific data may be retained on the database against future contact by the same user, or to compile a useable database of client details for further marketing uses. The user-specific data may also be reflected back to the 10 user interface and encoded in a cookie or other program established under the user interface. By this means, the user does not need to reenter the user specific data for each access of the database. Suitably, the data is retained on the user's equipment in a standardized form, whereby the data may be sent on the user's request to any provider using the system of the present invention. In 15 yet further embodiments of the present invention, the user information may be sent to any, preferably a registered, provider whose website is accessed by the user, whereby the user may be targeted in future marketing. The user files of the providers may be returned to a central database in order to develop a profile of e-commerce browsing habits for a particular user or pluralities of users 20 grouped by type of user-specific data. Such accumulation of data from the user to selected suppliers and/or to a central database may of course be subject to appropriate privacy or consent checks. In essence, the unique user data may serve as a tag for any document or data generated by the user, such that the tag uniquely identifies the user to any 25 member site that the user may access. The data is preferably encrypted to exclude the information from non-member sites. Upon receipt of the encrypted tag, the member site may at its discretion institute for example an immediate telephone call to or pager or chat session with the user. The encryption may be made document-specific, whereby any alteration of the document renders the 30 encrypted user data tag indecipherable, with our without alerting a central database as to the potentially falsified document.

WO 00/68818 PCT/AUOO/00429 7 Accordingly, in another aspect, this invention relates to a document validation method including the steps of providing software for users on the network adapted to provide an encrypted key on documents provided by the user, said encrypted key including user-specific data and each key being 5 encrypted by the document whereby tampering is evident, and enabling the same or other user to receive such documents and determine the identity of the sender from the user-specific data. In this context, "document" is to be construed widely to include any file be it program, text or image or other assembly of electronic data. 10 The software may work in a stand-alone manner or may be associated with a specific web site. For example, the software may be a distributable item, whereby the software operates on the user's hardware operating in stand-alone mode. Alternatively, the software may be usable in conjunction with a web site functioning as a DX site. In such cases the web site may additionally function as 15 a further validity checking site. The user information may, for example, permit the recipient to access information such as the sender's phone number whereby a voice check may be made. The various embodiments of the above-described inventions may be 20 implemented as computer software executing in distributed computing system. In many of the embodiments, the software may be a client/server or a three-tier type application. Generally, the interface runs on the user's computer or other communication device (first or client tier). The middle tier is the response means which may be located on a server or other shared computer. The third tier 25 includes the database and a program to manage read and write access to it. Generally, the database runs on a database server. It is to be appreciated that a person skilled in the art will be able to or have resources to develop suitable software applications according to the specified embodiment of the invention. The modularity on the invention makes it easier to modify or replace one tier 30 without affecting the other tiers. This enables the user or client to operate, in most cases, independently of any dedicated hardware, software or infrastructure.

WO 00/68818 PCT/AUOO/00429 8 In the case of event messages, a custom written patch may be incorporated into the user's existing operation software. In a further aspect this invention resides in a computer based machine including a response means of the signalling apparatus as described above. 5 In a still further aspect, this invention resides in a computer based machine including a database of user-interest data of the signalling apparatus as described above. BRIEF DESCRIPTION OF THE DRAWINGS 10 In order that this invention may be more readily understood and put into practical effect, reference will now be made to the accompanying drawings which illustrate examples of embodiments of the invention and wherein: Fig. 1 shows several computers or interactive systems connected via the Internet making use of the on-line messaging system according to one 15 embodiment of the invention; Fig. 2 shows a pop-up window presented to a user; Fig. 3 is an alternative embodiment to the embodiment of Fig 1, Fig. 4 illustrates a further embodiment of the invention enabling operation over different geographical locations, and 20 Fig. 5 is a simplistic representation of communication over differing communication devices in accordance. EXAMPLES OF MODES FOR CARRYING OUT THE INVENTION EXAMPLE 1 25 In one of the more widely usable embodiments of this invention, the ability to send a message from an Internet site to a mobile phone, specified by a unique identifier, is provided for. In one form a user may browse the Internet, locate product, service or other information that they wish to know more about, and click on a button marked "Ring Me Now". This button brings up a dialog box 30 requesting the user to enter a small message accompanied by a return phone number and their full name. After clicking send, the message is sent via the Internet to a unique identifier database exchange server, hereinafter referred to WO 00/68818 PCT/AUOO/00429 9 as "the UIDBXS". At the UIDBXS the message is merged with details pertaining to the destination carrier and phone number. The now completed message is transmitted via the Internet to the destination carrier and then to the client's phone. Upon receiving the message, the client calls the user and sets up verbal 5 communication. There are a number of important aspects of the invention that are combined in this embodiment. The first involves the registration of the client with the UIDBXS. After deciding to use the messaging facility the client must register by submitting details such as their mobile/pager number, their mobile/pager 10 carrier, form of payment and other voluntary details. Through the registration process the client is assigned a unique identifier that is used for future identification by the UIDBXS. Once registered with the UIDBXS the client can proceed to set up their web site to incorporate the message passing facility. In its simplest form this 15 may be some text boxes in which the user places their message, contact name and phone number, and a "submit" style button for sending the message. Upon pressing the button the message and the unique identifier, which is buried in the HTML coding of the page, are sent to the UIDBXS. The UIDBXS receives the message, name, phone number and the unique 20 identifier information from the Internet. If this is the first time a user has sent a message through the UIDBXS they are assigned a unique identifier. This is sent back to the user in the form of a cookie as part of the "confirmation of message sent" web page. Using the unique identifier as a look up value, the UIDBXS searches the 25 database to locate the appropriate record. Upon finding a match it extracts the phone number and carrier from the record. As each telco currently uses different transmission formats the appropriate format needs to be extracted from the database. Once the format of the message has been identified the phone number, message and any other parameters are combined in the correct order 30 to form the Telco-Message. This is then transmitted via the Internet to the telco, who then sends it to the client's mobile/pager. This step may become redundant WO 00/68818 PCT/AUOO/00429 10 in time as the relevant communications and competition authorities force telcos to standardise or at least comply with all formats of incoming data. This example is represented graphically in Fig 3. 5 EXAMPLE 2 - Document Authentication The second embodiment of the invention uses the unique identifier and the messaging facility to authenticate a document. One of the problems with electronic documents is that they are especially hard to authenticate. Even faxes, that were once considered a safe form of transmission, can easily be 10 tampered with electronically prior to them being printed. Using the unique identifier combined with the document properties a checksum can be generated and stored within the document by the sender. At the receiving end, the document can be authenticated by comparing the checksum with the identifier and document properties. The only real form of authentication is through verbal 15 exchange. Using the message passing property the authentication process can initialize a phone call. In this embodiment.both the sender and receiver of the document are clients that have previously registered with the UIDBXS and have been given a unique identifier. As an extension of the registration process the clients are 20 issued with the necessary unique identifier checksum generating software (UICGS). This is used by both users to authenticate the document. Before sending the document the sender runs the UICGS. The UICGS communicates with the UIDBXS to retrieve the correct unique identifier. This is combined with the document properties to form the checksum that is appended 25 to the document. At the receiving end the document can be checked again using the UICGS. This time the UICGS extracts both the unique identifier and the document properties from the checksum. By comparing the document properties with the document, any modifications can be detected. In addition the 30 receiver is requested to check that the unique identifier matches the sender. In the case that doubt still exists a facility can be provided in the authentication process to message the sender. For example, using embodiment 1, the WO 00/68818 PCT/AUOO/00429 11 message is sent to the sender requesting immediate verbal confirmation on the document's authenticity. When the sender makes the call, verbal communication is established and the document is fully verified. 5 EXAMPLE 3 - Internet Phone Polling Prior to elections or to get an idea of market reactions specialist phone polling companies ring a sample of voters, or potential customers and quiz them on the political preferences, views, options, purchasing habits and numerous other matters. This type of polling has been used on the Internet, but one of the 10 unavoidable problems is that people can access the same site multiple times, and thus vote more than once. The unique identifier part of this invention can be used to record people who have voted in a particular poll, thus they can be restricted to one vote. A modification would be to allow people to submit multiple votes, but only include the latest one. This would mean that a "current" vote 15 could be maintained. This embodiment requires the voter to be at least a user of the system and thus, must have been allocated a unique identifier. When the client logs into the voting web site a cookie will be sent from their computer to the website. The web site can access the cookie details, authenticate the client from the UIDBXS and determine whether the user has 20 previously accessed the poll. Depending on the style and nature of the poll, the user may or may not be allowed to vote multiple times. EXAMPLE 4 - Demographic Data An extension of example 3 is to develop demographic data about the 25 user, their habits, lifestyle, consumer preferences etc. Again, this embodiment relies upon the unique identifier aspect of the invention. The subject must be a client of the system, and as such must have completed the registration as with examples 1 and 2. As an additional step in the registration process the client can be asked to 30 participate in a live survey that details computer usage, Internet traffic and consumer preferences etc. To encourage support an incentive could be provided to the use of examples 1 to 3.

WO 00/68818 PCT/AUOO/00429 12 If the user agrees to participate, a recording program is issued to the client. This program would be resident in memory from boot up (included in start up) and would record details such as which web sites were accessed, how long Word was run for, how long the computer is used for etc. The data would be 5 cached until it is up loaded to the web server. When the user initially logs into the Internet the data, previously cached is transferred to the web server and then removed. The design of both the recording and the transmitting processes would have to be such that they do not interfere with the normal operation of the computer. 10 EXAMPLE 6 - Event Messaging The messaging market is the ability to notify people of events. Whether they be sport, news, work or security related, the ability to transmit a concise message instantly to a third party is becoming increasingly important. 15 The event messaging embodiment of this invention services those businesses and services that require regular updates. For example, a broker may need to be kept informed of the latest share prices, or a real estate agent may need to be informed when a client get loan approval. An application of the invention would be for a bank that approves home 20 loans. As loans are approved the bank's computer system is updated. This sends an email to the system. After processing the email the relevant people (broker, real estate agent, client) are simultaneously messaged informing them of the approval. In this particular example, the actual input module for the event 25 messaging is email based. This allows companies to "dump" a large number of messages in a pre-specified format that then can be processed at the database. For the client this means that they do not have to open a connection and follow a set of protocol delimiters that effectively talk to the database (view to TCP/IP). Instead , the company can reduce their output to an email, message or the like. 30 WO 00/68818 PCT/AU00/00429 13 EXAMPLE 7 The embodiment is directed towards an on-line messaging system for use on the Internet or any other format as an adjunct to web sites that are either selling products or provide information on any matter, or to facilitate personal 5 communication. As illustrated in Figs. 1 and 2, the on-line messaging system of the embodiment is implemented as computer software executing on a computer 10. The computer 10 is connected to the Internet 20. Also connected to the Internet 20 is a telephone carrier computer 30, a host computer 40 for a web-based 10 company or any other group or individual and a users computer or other interactive system such as, but not restricted to, a Digital TV 50. It should be appreciated that in the embodiment, the web-based company is shown as having its own host computer 40, whereas its web pages may simply be resident on an Internet service provider or other computer system. 15 Each of the computers 10, 40 and 50 (or Digital TV) are Interconnected via the Internet 20. A user browsing the Internet 20 using the computer 50 (or other interactive system) may access the web page residing on the computer 40. The web page stored on the computer 40 includes buttons either next to each product or service for sale or generally placed to enhance communication that 20 invite the user to press them if they wish to be contacted by a salesperson, employee or individual (or group thereof). If one of the buttons is pressed, the computer (or Digital TV) 50 presents a pop-up window to the user using languages such as, but not restricted to, HTML or JAVA or any equivalents. Figure 2 shows one such pop-up window 25 100. The pop-up window 100 includes a drop-down list 110 from which the user can select a name of a sales person, company representative or individual he/she wishes to be able to speak to. In other embodiments, the drop-down list 110 could be omitted if there was only one sales representative or individual. 30 Further, in a selling situation, the drop-down list 110 could be replaces with another drop-down list from which the user could select a product they wish to speak to a sales representative about.

WO 00/68818 PCT/AUOO/00429 14 In this example the pop-up window 100 also includes a first text box 120, a second text box 130 and a third text box 140, and a send button 150 and a reset button 160. In the first text box 120, the user can enter a message, if desired. The user's name and phone number are entered into the second and 5 third text boxes 130 and 140, respectively. It is envisaged that the information contained in the second and third text boxes 130 and 140 can be derived from user preference files, such as cookies or browser preferences. In such a configuration, the user need not enter a text message in the first box 120 at all if desired, since the essential information, their name and return phone number, 10 already appear in the second and third text boxes 130 and 140. Once the user has completed the details in the pop-up window, the send button 150 is pressed. Once activated the user's contact information is automatically registered within their own computer or other interactive system for all future use on any Web Page they select from that computer or other 15 interactive system. Upon doing so, the information entered by the user is sent to the computer 10 via the Internet 20. The information includes: the concentrated text from text boxes 120, 130 and 140; the web page identifier or other unique identifier of the request; the destination phone number. 20 Note that not all of the above information is presented to the user. For instance, the destination phone number is contained within the program. The user refers to the name or product. Upon receipt of the information, the on-line messaging system executing on the computer 10 operates as follows: 25 Firstly, the on-line messaging system translates the information and ensures the data is in a valid format. Next, from the unique identifier, the owner of the web page is identified and their counter is incremented for statistical purposes and also for future billing reference. Next, the on-line messaging system translates the received information 30 into a format suitable for sending to a carrier. To achieve this, firstly the on-line messaging system analyses the destination phone number, and in particular analyses the prefix of the destination phone number. From the prefix, the on-line WO 00/68818 PCT/AUOO/00429 15 messaging system determines the carrier for that phone number by reference to a database. Table 1 below shows a sample look-up table forming part of the database. Prefix Carrier 0411 Optus 0412 Optus 0413 Optus 0414 Vodaphone 0415 Vodaphone 0416 Vodaphone 0417 Telstra 0418 Telstra 0419 Telstra 5 TABLE 1 The on-line messaging system compares the first four digits of the destination mobile telephone number with the prefixes listed in Table 1. Once a 10 matching prefix is located, the corresponding carrier is then referenced from Table 1. The database also includes a further table that stores, for each carrier, how to compose a message and contact details for the carrier. One example of such a table is set out in Table 2 below. 15 Carrier Message composition string IP Address Port No. Telstra "'.<USR>,<PWD>,.<PH NO>,<MSG>." Telstra.com.au 7000 Optus "-,PH-NO>|<MSG>|<USR>|<PWD> Optus.com.au 4000 |<SERVERID>-" Vodaphone "//<PHNO>-<MSG>//" Vphone.com.au 6000 TABLE 2 WO 00/68818 PCT/AUOO/00429 16 Next, the on-line messaging system references the database and determines for the carrier, the appropriate message format for that carrier. Next, the on-line messaging system constructs a message in the appropriate format for the carrier. This may include start and stop commands, text delimiters and so 5 forth. In the embodiment, the message format is constructed by referencing the message composition string shown in Table 2 for that carrier. The message composition string may contain the following fields: Field Description <USR> User Name <PWD> Password <PHNO> Mobile phone number to send the message to <MSG> The message to be sent to the mobile phone <SERVERID> The server from which the data is being sent 10 The fields <PH NO> and <MSG> are derived from the information received by the on-line messaging system. The remaining fields <USR>, <PWD> and <SERVERID> pertain to access to the carrier and these values are referenced elsewhere within the database. 15 Next, the on-line messaging system again references the database to determine details of how to send the message to the carrier. In this regard, the database includes contact information for each carrier. The contact information may take the form of an IP address, including user name and password information, or alternatively a phone number to be called or other appropriate 20 information. Based on the contact information, the on-line message system forwards the constructed message to the carrier. For instance, where the carrier's computer is connected to the Internet, such as the case of the carrier computer 30, the contact information stored in the 25 database for that carrier includes the IP address of the carrier computer 30. The WO 00/68818 PCT/AUO0/00429 17 on-line messaging system 10 then forwards the message information to the carrier computer 30 via the Internet 20. The embodiment provides a convenient mechanism that companies with sales web pages on the Internet can use to ensure customers browsing their 5 products can quickly access a sales representative and thereby increase the chance of a successful sale. It should be appreciated that the invention is not limited to a particular embodiment, such as example 5 described above. For example, the language used to generate the pop-up window can be 10 altered according to the needs of the developer. Further, the pop-up window can provide a variety of different features, including a list of products or names from which the user can select. Each product may result in a different unique, identifier sent to the on-line messaging system and each name may result in a different destination telephone number. Further, other client/server 15 arrangements can be adopted without departing from the invention. Further, it should be appreciated that the information in the database can be arranged in a variety of ways without from the spirit of the invention. Further, any other form of interactive web page based system can be adopted without departing from the spirit of the invention. 20 Further, it is envisaged that the database may include a list of destination phone numbers so that the destination phone number is not transmitted over the Internet 20. In this instance, the destination phone number will be determined from the unique message identifier. Note that the message identifier need not be unique for every single message information sent across the Internet 20, 25 since its purpose is simply to identify to the on-line messaging system, the owner of the web page from which the message was sent and, depending upon the owner of the web pages needs, more detailed information such as the selected product and-or salesperson. 30 EXAMPLE 8 The various embodiments enable communication between parties across differing media and devices. In most situations, one of the parties is a client who WO 00/68818 PCT/AU00/00429 18 requires a service. To provide this service, a three-stage process is utilised, as illustrated in Fig. 5: 1. The client registers to the system information required to complete the service. This information is stored in the database. (e.g. clients phone 5 and name details etc.) 2. The database receives information from the user that is to be directed to a nominated client and device. (e.g. users contact details transferred to PISCES database on the click of a button.) 3. The engine packages the information and using switching technologies 10 routes the information to the relevant client's communication device. (e.g. SMS message containing user contact details sent to the clients mobile phone, pager etc.) There are three main components: 15 Proprietary Code (Information Source) This is the code that exists on the Webpage of the client, or is integrated into their existing system. It is generated by a Server Side Database and is used to initiate the process. In the case of event messaging, this code can exist as a 20 patch to existing programs and needs to be custom written to suit the application in question. Server Side Engine (Communication Engine) The server-side engine is responsible for receiving the information to be 25 forwarded to the nominated party, retrieving information from the database on the contact details on the receiver, packaging the information and sending the information via the appropriate medium using TCP/IP. Server Side Database (Database) 30 The database is used as the administration point for our client. A web based login allows them to add and modify details as required and also to generate the code relevant to the buttons they create. This database allows the WO 00/68818 PCT/AUOO/00429 19 client to customise their payment schedule and other services such as email monitoring. No information is held on the client's computer. The system processes an incoming message, event or trigger and sends 5 a message to one, or multiple destination addresses. Figure 4 shows an example of this application on a worldwide scale. Consider the event messaging example: An event occurs in a client's business process. This triggers the sending of an email (from the information source). The email arrives at the system and is processed by the 10 communication engine. After processing, the Database is consulted and an appropriate action is taken. This will generally involve sending a message to notify someone. The message is sent by the communication engine. Figure 4 illustrates a target system. The three components are broken down by region and by functionality. There are four input servers (US, Europe, 15 Australia and other) and four output servers. These take the role of the communication engine. However, they also function as the database. In each location portions of the database is mirrored to improve efficiency. Although not shown on the Fig. 4, the clients' systems contain the relevant proprietary code that acts as the information source. 20 The purpose of having multiple servers is that the different communication functions can be broken down by type, physical location and by whether they are Input or output. It also helps to facilitate load balancing between servers to improve efficiency. To ensure that each of the servers has up to date information they are all connected to the Internet and can be administered by the 25 Central Server. A more complex example would be a "click-of-the-button" Website in Europe. When someone (located in Australia) clicks the button the web server send a packet of information (either email or URL encoded) to the nearest system server (in this case the Australian Input server), which processes the 30 information. If the portion of the databank contained on the Australian Input Server doesn't contain the relevant information, a request is sent to the Central Server. This in turn will locate the relevant information (perhaps off the US WO 00/68818 PCT/AUOO/00429 20 Output Server) and return it to the Australian Input Server. As the web site is located in Europe (and thus the client is located in Europe), the Australian Input Server communicates with the Europe Output Server to send the message to the client. 5 It will of course be realised that while the above has been given by way of illustrative example of this invention, all such and other modifications and variations thereto as would be apparent to persons skilled in the art are deemed to fall within the broad scope and ambit of this invention as is herein set forth. 10

Claims (24)

1. Signalling apparatus including: a database of user-interest data on a network; 5 a remote interface adapted to permit network access to said data and entry of user-specific data into said database; and response means activated by receipt of said user-specific data by said database and adapted to automatically export corresponding data from the network. 10

2. Signalling apparatus according to claim 1, wherein the database is selected from a web server database, a subscriber database or other open or closed user group database. 15

3. Signalling apparatus according to claim 1 or claim 2, wherein the user interest data requires or elicits a user-specific response from the user.

4. Signalling apparatus according to any one of claims 1 to 3, wherein the user-interest data includes product or service information. 20

5. Signalling apparatus according to any of claims 1 to 3, wherein the user interest data include information relating to the user's clients or potential clients.

6. Signalling apparatus according to any one of claims 1 to 5, wherein the 25 interface is a user interface.

7. Signalling apparatus according to claim 6, wherein the user interface is a command interface. 30

8. Signalling apparatus according to claim 6, wherein the user interface is a graphic user interface (GUI). WO 00/68818 PCT/AUOO/00429 22

9. Signalling apparatus according to claim 6, wherein the user interface is a web browser front-ending the graphic user interface of a personal computer.

10. Signalling apparatus according to claim 6, wherein the user interface is an 5 interactive digital television.

11. Signalling apparatus according to any one of claims 1 to 5, wherein the interface is an application program interface. 10

12. Signalling apparatus according to any one of claims 1 to 11, wherein the user-specific data includes contact details, a message, instructions, details of an event or combination thereof.

13. Signalling apparatus according to any one of claims 1 to 12, wherein the 15 corresponding data is exported via the telephone, GSM, SMS, TTY, email or 0CQ.

14. Signalling apparatus according to any one of claims 1 to 13, wherein the exported data is directed to a third party. 20

15. Signalling apparatus according to any one of claims 1 to 14, wherein the response means include a switch.

16. Signalling apparatus according to any one of claims 1 to 15, wherein the 25 response means screens, filters or monitor the user-specific data.

17. Signalling apparatus according to any one of claims 1 to 16, wherein the user-specific data is a phone number. 30

18. Signalling apparatus according to claim 17, wherein response means exports the phone number to a third party. WO 00/68818 PCT/AUOO/00429 23

19. Signalling apparatus according to any one of claims 1 to 16, wherein the user's computer system notifies the database of an event.

20. Signalling apparatus according to any one of claims 1 to 19, wherein the 5 response means assigns the user a unique identifier upon a first receipt of user specific data.

21. Signalling apparatus according to claim 20, wherein the identifier is sent back to the user as a cookie. 10

22. A computer based machine including a response means of the signalling apparatus according to any one of claims 1 to 21.

23. A computer based machine including a database of user-interest data of 15 the signalling apparatus according to any one of claims 1 to 21.

24. A document validation method including the steps of providing software for users on the network adapted to provide an encrypted key on documents provided by the user, said encrypted key including user-specific data and each 20 key being encrypted by the document whereby tampering is evident, and enabling the same or other user to receive such documents and determine the identity of the sender from the user-specific data. 25