AU2012249986A1 - Cognitive relevance targeting in a social networking system - Google Patents

Cognitive relevance targeting in a social networking system Download PDF

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Publication number
AU2012249986A1
AU2012249986A1 AU2012249986A AU2012249986A AU2012249986A1 AU 2012249986 A1 AU2012249986 A1 AU 2012249986A1 AU 2012249986 A AU2012249986 A AU 2012249986A AU 2012249986 A AU2012249986 A AU 2012249986A AU 2012249986 A1 AU2012249986 A1 AU 2012249986A1
Authority
AU
Australia
Prior art keywords
user
interests
information items
information
concepts
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Abandoned
Application number
AU2012249986A
Other languages
English (en)
Inventor
Tudor Andrei Alexandrescu
Gregory Joseph Badros
Hong Ge
Rajat RAINA
Nuwan SENARATNA
Ding Zhou
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Meta Platforms Inc
Original Assignee
Facebook Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Facebook Inc filed Critical Facebook Inc
Publication of AU2012249986A1 publication Critical patent/AU2012249986A1/en
Priority to AU2017204022A priority Critical patent/AU2017204022A1/en
Abandoned legal-status Critical Current

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Classifications

    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/01Social networking
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0255Targeted advertisements based on user history
    • GPHYSICS
    • G06COMPUTING OR CALCULATING; COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241Advertisements
    • G06Q30/0251Targeted advertisements
    • G06Q30/0269Targeted advertisements based on user profile or attribute

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Physics & Mathematics (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Health & Medical Sciences (AREA)
  • Computing Systems (AREA)
  • General Health & Medical Sciences (AREA)
  • Human Resources & Organizations (AREA)
  • Primary Health Care (AREA)
  • Tourism & Hospitality (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
AU2012249986A 2011-04-28 2012-04-20 Cognitive relevance targeting in a social networking system Abandoned AU2012249986A1 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU2017204022A AU2017204022A1 (en) 2011-04-28 2017-06-14 Cognitive relevance targeting in a social networking system

Applications Claiming Priority (3)

Application Number Priority Date Filing Date Title
US13/095,899 2011-04-28
US13/095,899 US20120278166A1 (en) 2011-04-28 2011-04-28 Cognitive Relevance Targeting in a Social Networking System
PCT/US2012/034548 WO2012148822A1 (en) 2011-04-28 2012-04-20 Cognitive relevance targeting in a social networking system

Related Child Applications (1)

Application Number Title Priority Date Filing Date
AU2017204022A Division AU2017204022A1 (en) 2011-04-28 2017-06-14 Cognitive relevance targeting in a social networking system

Publications (1)

Publication Number Publication Date
AU2012249986A1 true AU2012249986A1 (en) 2013-09-05

Family

ID=47068674

Family Applications (2)

Application Number Title Priority Date Filing Date
AU2012249986A Abandoned AU2012249986A1 (en) 2011-04-28 2012-04-20 Cognitive relevance targeting in a social networking system
AU2017204022A Abandoned AU2017204022A1 (en) 2011-04-28 2017-06-14 Cognitive relevance targeting in a social networking system

Family Applications After (1)

Application Number Title Priority Date Filing Date
AU2017204022A Abandoned AU2017204022A1 (en) 2011-04-28 2017-06-14 Cognitive relevance targeting in a social networking system

Country Status (9)

Country Link
US (1) US20120278166A1 (enExample)
JP (2) JP6472244B2 (enExample)
KR (1) KR20140021591A (enExample)
CN (1) CN103493080A (enExample)
AU (2) AU2012249986A1 (enExample)
BR (1) BR112013021055A2 (enExample)
CA (1) CA2827013A1 (enExample)
MX (1) MX2013012580A (enExample)
WO (1) WO2012148822A1 (enExample)

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US9582786B2 (en) 2011-07-29 2017-02-28 Facebook, Inc. News feed ranking model based on social information of viewer
US8768863B2 (en) * 2011-07-29 2014-07-01 Facebook, Inc. Adaptive ranking of news feed in social networking systems
US9530167B2 (en) * 2011-08-12 2016-12-27 Facebook, Inc. Coefficients attribution for different objects based on natural language processing
CA2787816C (en) * 2011-08-22 2022-03-22 Google Inc. Share box for endorsements
US10311085B2 (en) * 2012-08-31 2019-06-04 Netseer, Inc. Concept-level user intent profile extraction and applications
US9621602B2 (en) * 2012-11-27 2017-04-11 Facebook, Inc. Identifying and providing physical social actions to a social networking system
US9098686B2 (en) * 2012-11-30 2015-08-04 Facebook, Inc. Social authentication
EP2954478A4 (en) 2013-02-06 2016-08-10 Wespeke Inc COMPARING USERS OF A NETWORK PER PROFILE DATA
US20130326375A1 (en) * 2013-08-07 2013-12-05 Liveperson, Inc. Method and System for Engaging Real-Time-Human Interaction into Media Presented Online
US20150213139A1 (en) * 2014-01-24 2015-07-30 King.Com Limited Computer implemented method of providing a user profile
CN105023165A (zh) 2014-04-17 2015-11-04 腾讯科技(深圳)有限公司 社交网络平台中投放任务的控制方法、装置及系统
CN106156237B (zh) * 2015-04-27 2019-06-28 北京智谷睿拓技术服务有限公司 信息处理方法、信息处理装置及用户设备
CN106529985B (zh) * 2015-09-15 2021-06-08 腾讯科技(深圳)有限公司 一种推广信息的投放方法、装置和系统
CN105354018B (zh) 2015-09-29 2019-05-21 小米科技有限责任公司 用于更换显示背景的方法、装置及设备
SG10201600561YA (en) * 2016-01-25 2017-08-30 Mastercard Asia Pacific Pte Ltd A Method For Facilitating A Transaction Using A Humanoid Robot
CN108780660B (zh) * 2016-02-29 2023-10-20 皇家飞利浦有限公司 相对于以健康护理为中心的证据对微博中的认知偏差进行分类的设备、系统和方法
JP6776072B2 (ja) * 2016-09-12 2020-10-28 ヤフー株式会社 決定装置、決定方法、及び決定プログラム
US10791084B2 (en) * 2016-10-04 2020-09-29 Oath Inc. Automatic electronic message content rating method and apparatus
US10942977B2 (en) * 2017-08-16 2021-03-09 Social Evidence, Llc Systems and methods for targeting, reviewing, and presenting online social network data by evidence context
JP7166116B2 (ja) * 2018-09-19 2022-11-07 ヤフー株式会社 情報処理装置、情報処理方法、およびプログラム
CN109344318B (zh) * 2018-10-15 2020-05-15 北京字节跳动网络技术有限公司 用于处理信息的方法和装置

Family Cites Families (11)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8171128B2 (en) * 2006-08-11 2012-05-01 Facebook, Inc. Communicating a newsfeed of media content based on a member's interactions in a social network environment
WO2007101263A2 (en) * 2006-02-28 2007-09-07 Buzzlogic, Inc. Social analytics system and method for analyzing conversations in social media
US7672937B2 (en) * 2007-04-11 2010-03-02 Yahoo, Inc. Temporal targeting of advertisements
US20080294607A1 (en) * 2007-05-23 2008-11-27 Ali Partovi System, apparatus, and method to provide targeted content to users of social networks
US8442969B2 (en) * 2007-08-14 2013-05-14 John Nicholas Gross Location based news and search engine
CA2695794C (en) * 2007-08-20 2016-07-05 Facebook, Inc. Targeting advertisements in a social network
US7904303B2 (en) * 2007-08-24 2011-03-08 Yahoo! Inc. Engagement-oriented recommendation principle
US8060406B2 (en) * 2008-09-26 2011-11-15 Microsoft Corporation Predictive geo-temporal advertisement targeting
EP2169854A1 (en) * 2008-09-29 2010-03-31 Alcatel Lucent User profile learning method and associated profiling engine for converged service delivery platforms
US8190473B2 (en) * 2009-03-10 2012-05-29 Google Inc. Category similarities
US20110066507A1 (en) * 2009-09-14 2011-03-17 Envio Networks Inc. Context Enhanced Marketing of Content and Targeted Advertising to Mobile Device Users

Also Published As

Publication number Publication date
AU2017204022A1 (en) 2017-07-06
WO2012148822A1 (en) 2012-11-01
JP2014516447A (ja) 2014-07-10
CA2827013A1 (en) 2012-11-01
KR20140021591A (ko) 2014-02-20
JP2018206419A (ja) 2018-12-27
BR112013021055A2 (pt) 2020-11-10
US20120278166A1 (en) 2012-11-01
CN103493080A (zh) 2014-01-01
MX2013012580A (es) 2013-11-21
JP6472244B2 (ja) 2019-02-20

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Legal Events

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MK5 Application lapsed section 142(2)(e) - patent request and compl. specification not accepted