AU2009100311A4 - Tram - line moving point of display - Google Patents

Tram - line moving point of display Download PDF

Info

Publication number
AU2009100311A4
AU2009100311A4 AU2009100311A AU2009100311A AU2009100311A4 AU 2009100311 A4 AU2009100311 A4 AU 2009100311A4 AU 2009100311 A AU2009100311 A AU 2009100311A AU 2009100311 A AU2009100311 A AU 2009100311A AU 2009100311 A4 AU2009100311 A4 AU 2009100311A4
Authority
AU
Australia
Prior art keywords
tram
display
information
display means
advertising
Prior art date
Legal status (The legal status is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the status listed.)
Ceased
Application number
AU2009100311A
Inventor
Benjamin Paul Stevens
Current Assignee (The listed assignees may be inaccurate. Google has not performed a legal analysis and makes no representation or warranty as to the accuracy of the list.)
Individual
Original Assignee
Individual
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Individual filed Critical Individual
Priority to AU2009100311A priority Critical patent/AU2009100311A4/en
Application granted granted Critical
Publication of AU2009100311A4 publication Critical patent/AU2009100311A4/en
Anticipated expiration legal-status Critical
Ceased legal-status Critical Current

Links

Classifications

    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F7/00Signs, name or number plates, letters, numerals, or symbols; Panels or boards
    • G09F7/02Signs, plates, panels or boards using readily-detachable elements bearing or forming symbols
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F11/00Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position
    • G09F11/24Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the advertising or display material forming part of a moving band, e.g. in the form of perforations, prints, or transparencies
    • G09F11/29Indicating arrangements for variable information in which the complete information is permanently attached to a movable support which brings it to the display position the advertising or display material forming part of a moving band, e.g. in the form of perforations, prints, or transparencies of a band other than endless
    • GPHYSICS
    • G09EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
    • G09FDISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
    • G09F19/00Advertising or display means not otherwise provided for
    • G09F19/22Advertising or display means on roads, walls or similar surfaces, e.g. illuminated

Landscapes

  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Engineering & Computer Science (AREA)
  • Theoretical Computer Science (AREA)
  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Marketing (AREA)
  • Displays For Variable Information Using Movable Means (AREA)
  • Illuminated Signs And Luminous Advertising (AREA)

Description

k ~J1kLdR 1I- V X1117 NX X %-I PI "Xk,3x L.JPX X TECHNICAL FIELD This invention relates to devices which may be placed in between tram tracks above or below the ground for displaying information to waiting tram passengers. BACKGROUND In the operation of tram services, tram stops and shelters are a necessity to tram users for the smooth running of the tram services. Due to trams generally arriving at regular intervals of a few minutes, advertising companies have a small window frame of time to grab the attention of the tram user to advertise a product. Advertising companies have realised this potential time and have made advertising more attractive by locating light boxes to highlight their advertisings. All of the current points of advertising at tram stops rely on the target customers viewing the advertisements in the vertical plane, which requires a special vertical mounting. This current vertical mounting is normally displayed behind the targeted tram user. At most tram stops the users occupy the space at the edge of the tram stop and consequently do not face the traditional advertising hoard behind them, instead facing the tram track in front. It's not very often you will ever see seats set-up at tram stops, facing away from the tram tracks. Bearing this in mind, the main focus of people's vision is usually vertically downwards i.e between the tram tracks themselves. Subsequently this makes the perfect placement to grab the attention of the tram user to advertise a product. [t's well known that to grab someone's attention is one thing, to keep it is another. Advertising between the Lram tracks opens a new ball game in the advertising field of tram stops. To start with a single advertising between tram tracks is a start to getting tram users attention, but to advance and keeping it from here needs to be a way of having multiple advertising displayed. SUMMARY OF THE INVENTION In one aspect, the present invention provides an information display system including a display means and securing means for fastening the display means between a pair of rails for a tram, wherein the display means displays different information at different times. The different information may be displayed electronically, in which case still images or video, for example, may be displayed. The display means may include a rotating belt having two or more printed images attached thereto. For example, the rotating belt may have a number of different posters displaying several different advertisements attached to it. In one particularly preferred embodiment, the display means includes at least one flat panel display. The flat panel display is preferably an LCD screen, but may be any suitable substantially planar display device. In one embodiment, the display means includes two or more flat panel displays, and the information displayed on one of the flat panel displays at time t depends on the information displayed on at least one of the remaining flat panel displays at time t. This allows for advertising to be linked to run over not just one screen but many screens, this giving a more dynamic effect to draw the tram user's attention. The display means may be installed in a cavity between the rails to allow the device to be kept flush with the surface between the rails, thus reducing or substantially eliminating the risk of theft of the display secured above the concrete. The option of advertising with a screen can keep the tram user occupied throughout their whole waiting time for the next tram giving a great selling point. Another advantage of advertising on a screen is 'aving something flashing draws the attention of the tram user. With the added bonus use of sound, this would make the optimum advertising technique to keep tram users attention, giving fantastic advertising >otential. These screens could not only be used to advertise but has potential to demonstrate other information i.e tram use, tram routes, new systems introduction etc. DESCRIPTION OF PREFERRED EMBODIMENTS Referring to Figures 1 and 2, there is shown a display means in the form of an LCD screen (6) fastened >etween a pair of tram tracks(3) using frame (4) and locking mechanism (2). The screen displays a still or noving image displaying information such as advertising. The screen may be installed between tram tracks 3) in a cavity (8) keeping the device substantially planar and flush to the tram tracks(3), displaying nformation visible to a person located to the side of the rails. Furthermore, the fastening within a cavity so is to keep the device flush with the surface reduces or substantially eliminating the risks of the device being stolen, this also substantially eliminating any tripping hazards associated with the device. The LCD screen (6) may display varied advertising or other information including still images and .ull movies, optionally including sound. The display means may extend along the tram tracks (3). For example, it may include one large LCD screen, or many interlinked screens, thus allowing a large amount of information to be displayed. To protect the LCD screen (6) from damage, a sheet of polycarbonate (5) or alike may be placed on op and secured to the concrete (11) greatly reducing or stopping any impact and damage to the LCD screen '6). To secure the polycarbonate(5) or alike to the concrete(1 1), a locking mechanism(2) will be used that .equires key(1) access, this will greatly reduce theft and give easy access to the engineers for future naintenance. The LCD(6) screen(s) can be secured on top of the surface or placed in a cavity (8) keeping the ,creen planar to the tram tracks(3). Powering(7) the LCD(6) screens can come from a number of sources ie. battery, mains and/or solar power. To display many images and movies, a storage medium such as a hard-drive(18) may be installed to ;tore information, images and movies to display onto the LCD(6) screens. The storage medium(l 8) may be nstalled in or in close proximity to the LCD screen (6), or alternatively in a separate location. If the storage -nedium (18) is installed in close proximity to the information display device, it may be kept in a separate locked storage compartment. Communication between the storage medium(18) and the LCD(6) screens can be achieved using either cabling or a wireless connection. In an alternative embodiment, shown in Figure 3, there is provided a system(12) which will have a rotating belt(1 5) mechanism. This mechanism(12) rotates a belt(1 5) which has a number of different posters(14) secured to it, thus displaying several advertising displaying to a person located(20) to one side of a pair of tram tracks(3). The rotation of the belt(1 5) will be determined by a timer(19), each poster(14) will be displayed for a pre-selected time until the mechanism rotates by means of a motor(16), displaying a different advertisement(14) to the surface. Preferably the device will be installed into a cavity (8) between the tram(3) tracks keeping the device planar and flush to the tram(3) tracks, a source of powering(7) the device to rotate the belt(1 5) will be powered(7) by battery, mains power, and/or solar panels or alike. Inside the rotating device(12) a lighting system(1 3) may be installed to illuminate the poster exposed to the surface. These lights(13) may be switched on by means of a timer(1 9) or light detector(19) to reduce electricity(7) cost and saving bulb life(1 3). The rollers(21) and belt(1 5) configuration of the device need not be limited to only two rollers(2 1); many rollers can be used giving an increased belt(1 5) length, this increasing the number of advertisings(14) available to display. 2 Diagrams Number Index 1. Key 2. Locking bolt mechanism 3. Tram tracks 4. Frame 5. Protective layer (ie. Polycarbonate) 6. LCD screen 7. Power supply (ie. Mains, battery or solar) 8. Footings 9. Bolt footings 10. Power cable 11. Concrete between tram tracks 12. Rotating display device 13. Lighting - Illuminating advertisings 14. Posters (shown in red, green, blue & purple) 15. Rotating belt with posters attached 16. Motor - driving belt 17. Sequence direction 18. Hard-drive 19. Timer/Light sensor 20. Side of tram stop 21. Belt roller(s) 22. LCD bolts 4

Claims (5)

1. An information display system, including a display means and securing means for fastening the display means between a pair of rails for a tram, wherein the display means displays different information at different times.
2. An information display system according to claim 1, wherein the display means includes at least one flat panel display.
3. An information display system according to claim 2, wherein the display means includes two or more flat panel displays, and the information displayed on one of the flat panel displays at a time t depends on the information displayed on at least one of the remaining flat panel displays at time t.
4. An information display system according to claim 1, wherein the display means includes a rotating belt having two or more printed images attached thereto.
5. An information display system according to any one of claims 1 to 4, wherein the display means is installed in a cavity between the rails. BENJAMIN PAUL STEVENS 3
AU2009100311A 2009-04-02 2009-04-02 Tram - line moving point of display Ceased AU2009100311A4 (en)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU2009100311A AU2009100311A4 (en) 2009-04-02 2009-04-02 Tram - line moving point of display

Applications Claiming Priority (1)

Application Number Priority Date Filing Date Title
AU2009100311A AU2009100311A4 (en) 2009-04-02 2009-04-02 Tram - line moving point of display

Publications (1)

Publication Number Publication Date
AU2009100311A4 true AU2009100311A4 (en) 2009-05-07

Family

ID=40651579

Family Applications (1)

Application Number Title Priority Date Filing Date
AU2009100311A Ceased AU2009100311A4 (en) 2009-04-02 2009-04-02 Tram - line moving point of display

Country Status (1)

Country Link
AU (1) AU2009100311A4 (en)

Similar Documents

Publication Publication Date Title
US10326962B2 (en) Vehicle-mountable data display device
US20070182181A1 (en) Mobile variable display system
WO2006124416A2 (en) Advertising panel enclosure for video monitors
US20070056693A1 (en) Advertising method and apparatus therefore
US20090307989A1 (en) Outbuilding with integrated advertising
AU2009100311A4 (en) Tram - line moving point of display
US20190019439A1 (en) Adaptive media and mobility device
CN211973250U (en) Take advertisement display information banister pole
US20120159820A1 (en) Directional Advertising Sign Frame/Lightbox
US20040075618A1 (en) Advertisement and display mechanism for providing high resolution advertisement messages and method therefor
JP6795835B2 (en) Advertising method using a vehicle
KR101274259B1 (en) Led signboard with the main signboard
WO2009105494A2 (en) Electronic display panels for street posts
CN212906952U (en) Draw-insert type show shelf
CA2853996A1 (en) Outdoor advertising display case
JP3151738U (en) Automatic door door-side protection fence with display function
CN104775640B (en) A kind of moveable convenience service booth of vehicular
JP2015146010A (en) Outdoor traffic advertisement device
CN212966256U (en) Outdoor advertisement putting device that municipal administration brightening engineering combined together
CN202512855U (en) LED-LCD-canvas (light-emitting diode-liquid crystal display-canvas) multimedia display screen
KR100995975B1 (en) A advertisement device of using lcd and led
WO2019066512A1 (en) Window cleaning robot having integrated advertisement banner
CN209496596U (en) Propaganda board is used in a kind of distribution of movie and video programs
CN219626278U (en) Advertising board
KR102603912B1 (en) advertising billboard using PET paper with PDLC film attached

Legal Events

Date Code Title Description
FGI Letters patent sealed or granted (innovation patent)
MK22 Patent ceased section 143a(d), or expired - non payment of renewal fee or expiry