WO2022254381A1

WO2022254381A1 - An informational display personalised content feed system

Info

Publication number: WO2022254381A1
Application number: PCT/IB2022/055173
Authority: WO
Inventors: Peter Bieri
Original assignee: Peter Bieri
Priority date: 2021-06-02
Filing date: 2022-06-02
Publication date: 2022-12-08
Also published as: AU2021106860A4

Abstract

A system for displaying a personalised content feed of content items in association with digital information displayed by an electronic device. The electronic device comprising a digital display displaying a content feed. The content feed displays content item selected by the system in accordance with user interest categorisations of a user profile associated with electronic device. The electronic device is configured for receiving a single user input and ascertaining a content item selection according to a current display position of a respective content item in the content feed. The ability of the system to receive content item selections by way of a single user input allows the electronic device to be used without keyboard and/or mouse input devices and therefore has applicability for background executing content feed applications of mobile communication devices, vehicular heads up displays, digital televisions and the like.

Description

An informational display personalised content feed system

Field of the Invention

[0001 ] This invention relates generally to a system for displaying a personalised content feed of selected content items in association with digital information displayed by an electronic device.

Summary of the Disclosure

[0002] There is disclosed herein a system for displaying a personalised content feed of content items in association with digital information displayed by an electronic device.

[0003] Specifically, the system comprises the electronic device comprising a digital display displaying digital information thereon. Furthermore, content feed is displayed on the digital display. The content feed displays content item selected by the system in accordance with user interest categorisations of a user profile associated with electronic device.

[0004] In embodiments, content feed may comprise a continually scrolling feed of content items.

[0005] The electronic device is configured for receiving a single user input and ascertaining a content item selection according to a current display position of a respective content item in the content feed.

[0006] The system is configured for ascertaining at least one user interest categorisation from the content item selection and updating the user interest categorisations according to the at least one user interest categorisation so that the content items increasingly become tailored to the user’s preferences.

[0007] The ability of the system to receive content item selections by way of a single user input allows the electronic device to be used without keyboard and/or mouse input devices and therefore has applicability for background executing content feed applications of mobile communication devices, vehicular heads up displays (wherein, for example, the user may make content selections using a button on the steering wheel), digital televisions (wherein, for example, the user may make content selections using buttons of the television or a remote control thereof) and the like. [0008] In embodiments, the system performs speech recognition to allow the system to distinguish which content item selection to make from a plurality of display content item selections in accordance with a spoken cue.

[0009] The system may be in operable communication with a programmatic content server which selects additional programmatic content items which may be displayed by the electronic device either in the digital information or in the feed itself.

[0010] Other aspects of the invention are also disclosed.

Brief Description of the Drawings

[0011 ] Notwithstanding any other forms which may fall within the scope of the present invention, preferred embodiments of the disclosure will now be described, by way of example only, with reference to the accompanying drawings in which:

[0012] Figure 1 shows an informational display personalised content feed system in accordance with an embodiment;

[0013] Figure 2 shows an exemplary electronic device of the system of Figure 1 in accordance with an embodiment; and

[0014] Figure 3 shows exemplary processing by the system of Figure 1 in accordance with an embodiment.

Description of Embodiments

[0015] An informational display personalised content feed system 100 comprises an electronic device 101. The electronic device 101 comprises a processor 102 for processing digital data. In operable communication with the processor 102 by a system bus 103 is a memory device 104. The memory device 104 is configured for storing digital data including computer program code instructions. In use, the processor 102 fetches these computer program code instructions and associated data from the memory device 104 for interpretation and execution of the computational functionality described herein. [0016] The computer program code instructions may be logically divided into a plurality of computer program code instruction controllers 105. The data 106 may comprise one or more software applications 107, 108 installed and executed by the processor 102.

[0017] The electronic device comprises a digital display device 109 which displays digital information 1 10 thereon. The electronic device 101 further displays a content feed 1 11 comprising a plurality of content items 112.

[0018] The controllers 105 may comprise a display controller 112 which controls the display of digital information 1 10 and/or content feed 11 1 on the digital display 109 and the user interface controller 113 which may handle user input.

[0019] The electronic device 1 10 may take various forms. In one form, the electronic device 100 may take the form of a mobile communication device. In another form, the electronic device 100 may take the form of a digital television. In a yet further form, the electronic device 100 may take the form of a vehicle heads-up display system. [0020] The electronic device 101 may comprise a data interface 116 for being in operable communication with a content feed server 114 across a communication network 115, such as the Internet. The content feed server 1 14 similarly comprises a processor 102 and memory device 104 in operable communication via system bus 103. Similarly, the memory 104 may comprise data 106 and controllers 105.

[0021 ] The data 106 may comprise content items 112 which may be obtained from a plurality of content servers 117. The data 106 may further comprise user interest categorisations 118 stored in relation to respective user profiles 119.

[0022] The controllers 105 may comprise a content feed controller 120 which feeds the content items 112 to the electronic device 101 in accordance with the user interest categorisations 1 18 selected in respect of a user profile 1 14 associated with the electronic device 101. The controllers 105 may further comprise a personalisation controller 124 which updates the user interest categorisations 118 in accordance with user interaction with the display content items 112.

[0023] The content feed server 1 14 and/or the electronic device 101 may be further in operable communication with a programmatic content server 121 across a communication network 115. The programmatic content server 121 may store data

122 comprising programmatic content items 123. As will be described in further detail below, the electronic device 101 may additionally display programmatic content items

123 which are selected from the programmatic content server 121 in accordance with the user interest categorisations 118 of the user profile 119 associated with the electronic device 101 .

[0024] Figure 2 shows an embodiment of the electronic device 101 when taking the form of a mobile communication device. As is shown, the electronic device 101 comprises the digital display 109 displaying the digital information 110 thereon. Furthermore, the digital display 109 displays the content feed 111. In the embodiment shown, the content feed 111 may be displayed as an overlay, either in front of the digital information 110 (including with transparent background) or adjacent thereto in the manner shown in Figure 2. The content feed 111 may be controlled by the application 110 (which may execute in the background) whereas the digital information 110 may be displayed by other applications 108 executing on the electronic device 101 .

[0025] In embodiments, selection of a content item 112 may cause the display of content item selection content 125. As alluded to above, whereas Figure 2 shows the electronic device 101 taking the form of a mobile communication device, the electronic device 101 may take other forms including the aforedescribed digital television, vehicle heads up display and the like.

[0026] Figure 3 shows exemplary processing 126 by the system 100. The processing 126 may comprise the creation of a user profile 119 at step 127. In embodiments, the user may download and install the application 107 on the electronic device 109 and then, during the initial setup, allow the application 107 to communicate with the content feed server 114 for the creation of a user profile 119.

[0027] The processing 100 may comprise configuration of initial user interest categorisations 128. These categorisations may be default categorisations or personalised in accordance with user input, such as from a list of available categorisations. For example, user may specify that the user is interested in sports, and, in particular, men’s surfing.

[0028] At step 129, the system 100 receives a feed request. For example, when using the electronic device 101 , the application 107 executing thereon may request the content feed 11 1 from the content feed server 114.

[0029] At step 130, the content feed controller 120 selects content items 121 in accordance with the user interest categorisations 1 18. As alluded to above, the content feed server 114 may be in operable communication with a plurality of content servers 117, such as news content servers. As such, the content feed controller 121 may retrieve content items from the content servers 1 17 applicable to the user interest categorisations 1 18. For example, the content feed controller 120 may request content items 112 from the content server 117 relating to sport and preferably in relation to men’s surfing.

[0030] At step 131 , the content feed server 114 feeds the content items to the electronic device 101 which displays the feed 1 11 with the selected content items 1 12 therein. As is shown in Figure 2, the feed 1 11 may locate across the lower portion of the digital display 109 and the content items 112 may scroll thereacross.

[0031 ] At step 132, the electronic device 109 may receive a content item 1 12 selection. Specifically, the electronic device 101 is configured for receiving a single user input and ascertaining the content item selection according to a current display position of a respective content item 1 12 within the content feed 111.

[0032] At step 133, the electronic device 101 sends the content item selection to the content feed server 104 wherein the content feed controller 120 thereof ascertains at least one user interest categorisation from the content item selection. For example, each content item 112 may have associated meta data specifying one or more categorisations. For example, for a content item 112 relating to a men’s surfing championship, the metadata associated therewith may comprise categorisations relating to sport, surfing and men’s surfing. As such, when receiving the content item selection of the content item 112 relation to men’s surfing, the content feed controller 121 may update the user interest categorisations 1 18 of the user’s user profile 1 19 with these categorisations.

[0033] In embodiments, each user interest categorisation 118 comprises a weighting for each category wherein the weighting is adjusted with each content item selection categorisation. As alluded to above, the user interest categorisations 1 18 may be hierarchical in nature wherein, when updating a weighting of a subcategory, the weighting of the parent category may be updated also.

[0034] As such, as the user makes content item selections, the user interest categorisations 1 18 of the associated user profile 1 19 continuously update to tailor the content items 112 fed in the content feed 1 11.

[0035] The digital display 109 may comprise a haptic overlay configured for receiving user input gestures in relation to the digital information 110 displayed thereon. As such, in one embodiment, the electronic device is configured for ascertaining the current content item selection from a haptic user input in relation to the current display position of the respective content item 1 12. For example, the user may simply tap one of the content items 112 while it is currently being displayed within the content feed 11 1. As alluded to above, selection of a content item 112 may cause content item selection content 125 to be displayed by the electronic device at step 133. In other words, the user may be more information into a news article or the like.

[0036] The haptic overlay configured for receiving user input gestures is suitable wherein the electronic device 101 takes the form of a mobile communication device. [0037] However, in other embodiments, the electronic device 101 may comprise pushbutton and wherein the electronic device 101 is configured for ascertaining the content item selection by the operation of the pushbutton in relation to the current display position of the respective content item 112.

[0038] For example, the digital display 109 may be a vehicular heads-up display and wherein the pushbutton is located on a steering wheel of the vehicle.

[0039] Alternatively, the digital display 109 may be a digital television and the pushbutton may be located on the television or a remote control thereof. [0040] As such, when viewing the content item 1 12 of interest, the user may push the pushbutton to make a selection to view the content item selection content 125.

[0041 ] In further embodiments, the electronic device 101 may comprise a microphone input and wherein the electronic device 101 is configured for ascertaining the current content item selection by receiving spoken audio cue contemporaneously in relation to the current display position of the respective content item. For example, when viewing a content item 112 interest, the user may simply speak the words “yes” or “show me more information” to make the content item selection.

[0042] In embodiments, the controllers 105 of the electronic device 101 comprises speech-to-text controller and wherein the electronic device 101 is configured for ascertaining the content item selection by matching speech converted in the cue to text associated with the respective content item. Speech recognition may allow the user to make a selection from a plurality of content items 112 currently displayed within the feed 11 1. For example, when the feed 112 comprises two content items 112, one relating to tennis and the other to surfing, the user may state “show me the item about surfing” to allow the system 100 to distinguish which content item selection to make.

[0043] As alluded to above, the content feed server 114 and or the electronic device 101 may be further in operable communication with the programmatic content server 121 across a communication network 1 15.

[0044] As such, at step 135, the content feed server 1 14 or the electronic device 101 may send the user interest categorisations 1 18 to the programmatic content server 121. For example, the user interest categorisations 118 may comprise user interest categorisations relating to surfing and, more particularly to men’s surfing.

[0045] As such, the programmatic content server 121 selects programmatic content items 123 from the data 122 thereof according to the received user interest categorisations. For example, the programmatic content items 123 may have associated meta data relating to user interest categorisations to allow the programmatic content server 121 to make selections therefrom by matching against the received user interest categorisations 1 18. [0046] At step 136, the programmatic content server 121 sends the selected programmatic content items 123 to the content feed server 114 or the electronic device 101 which are then respectively fed to the electronic device 101 or displayed by the electronic device 101 at step 137.

[0047] The selected programmatic content items 123 may be displayed as content items 112 within the field 111 four may be displayed as another overlay with respect to the digital information 110 displayed by the digital display 109.

[0048] The foregoing description, for purposes of explanation, used specific nomenclature to provide a thorough understanding of the invention. However, it will be apparent to one skilled in the art that specific details are not required in order to practise the invention. Thus, the foregoing descriptions of specific embodiments of the invention are presented for purposes of illustration and description. They are not intended to be exhaustive or to limit the invention to the precise forms disclosed as obviously many modifications and variations are possible in view of the above teachings. The embodiments were chosen and described in order to best explain the principles of the invention and its practical applications, thereby enabling others skilled in the art to best utilize the invention and various embodiments with various modifications as are suited to the particular use contemplated. It is intended that the following claims and their equivalents define the scope of the invention.

[0049] The term “approximately” or similar as used herein should be construed as being within 10% of the value stated unless otherwise indicated.

Claims

1 . An informational display personalised content feed system comprising: an electronic device comprising a digital display displaying digital information thereon, a content feed displayed by the digital display, the content feed displaying content items selected by the system in accordance with user interest categorisations of a user profile associated with the electronic device, wherein the electronic device is configured for receiving a single user input and ascertaining a content item selection according to a current display position of a respective content item in the content feed; and the system is configured for ascertaining at least one user interest categorisation from the content item selection; and update the user interest categorisations according to the at least one user interest categorisation.

2. The system as claimed in claim 1 , wherein the content feed is displayed as a continuously scrolling feed of the content items.

3. The system as claimed in claim 1 , wherein the electronic device comprises a haptic overlay configured for receiving user input gestures in relation to the digital information displayed thereon and wherein the electronic device is configured for ascertaining the content item selection from a haptic user input in relation to the current display position of the respective content item.

4. The system as claimed in claim 1 , wherein the electronic device comprises a pushbutton and wherein the electronic device is configured for ascertaining the content item selection by the operation of the pushbutton in relation to the current display position of the respective content item.

5. The system as claimed in claim 4, wherein the digital display is a vehicular heads-up display and wherein the pushbutton is located on a steering wheel thereof.

6. The system as claimed in claim 4, wherein the electronic device is a digital television and wherein the pushbutton is located on a steering wheel thereof.

7. The system as claimed in claim 1 , wherein the electronic device comprises a microphone input and wherein the electronic device is configured for ascertaining the content item selection by receiving a spoken audio cue contemporaneously in relation to the current display position of the respective content item.

8. The system as claimed in claim 7, wherein the electronic device comprises a speech-to-text controller and wherein the electronic device is configured for ascertaining the content item selection by matching speech converted from the cue to text associated with the respective content item.

9. The system as claimed in claim 7, wherein the text is text displayed in the content feed with the respective content item.

10. The system as claimed in claim 7, wherein the text is meta data associated with the respective content item.

11 . The system as claimed in claim 1 , wherein the content feed is displayed as an overlay of the digital information.

12. The system as claimed in claim 11 , wherein the overlay is displayed over the digital information.

13. The system as claimed in claim 12, wherein the overlay comprises a transparent background.

14. The system as claimed in claim 11 , wherein the overlay is displayed adjacent the digital information.

15. The system as claimed in claim 1 , wherein the electronic device executes a plurality of applications displaying the displaying digital information on the digital display and wherein the content feed is displayed as an overlay of the digital information displayed by the plurality of applications.

16. The system as claimed in claim 15, wherein the electronic device executes a background executing content display application configured for displaying the content feed.

17. The system as claimed in claim 1 , wherein the electronic device is in operable communication with a content item server across a communication network and wherein at least one of the electronic device and the content item server are further in operable communication with a programmatic content server across the communication network and wherein the electronic device further displays programmatic content items received from the programmatic content server.

18. The system as claimed in claim 17, wherein the programmatic content server selects the programmatic content items according to the user interest categorisations.

19. The system as claimed in claim 17, wherein the programmatic content items are displayed in the content feed.