WO2020104845A8 - Methods for providing targeted media content in a virtual environment and devices thereof - Google Patents

Methods for providing targeted media content in a virtual environment and devices thereof Download PDF

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Publication number
WO2020104845A8
WO2020104845A8 PCT/IB2019/001239 IB2019001239W WO2020104845A8 WO 2020104845 A8 WO2020104845 A8 WO 2020104845A8 IB 2019001239 W IB2019001239 W IB 2019001239W WO 2020104845 A8 WO2020104845 A8 WO 2020104845A8
Authority
WO
WIPO (PCT)
Prior art keywords
influencer
virtual
computing devices
media content
data
Prior art date
Application number
PCT/IB2019/001239
Other languages
French (fr)
Other versions
WO2020104845A1 (en
Inventor
Sanjeev Kuwadekar
Victor Sim
Spencer SO
Original Assignee
Cray Productions Llc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Cray Productions Llc filed Critical Cray Productions Llc
Publication of WO2020104845A1 publication Critical patent/WO2020104845A1/en
Publication of WO2020104845A8 publication Critical patent/WO2020104845A8/en

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Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G06Q30/08—Auctions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q50/00—Information and communication technology [ICT] specially adapted for implementation of business processes of specific business sectors, e.g. utilities or tourism
    • G06Q50/01—Social networking

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Finance (AREA)
  • Accounting & Taxation (AREA)
  • Strategic Management (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Development Economics (AREA)
  • General Business, Economics & Management (AREA)
  • General Physics & Mathematics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Computing Systems (AREA)
  • Game Theory and Decision Science (AREA)
  • Health & Medical Sciences (AREA)
  • General Health & Medical Sciences (AREA)
  • Human Resources & Organizations (AREA)
  • Primary Health Care (AREA)
  • Tourism & Hospitality (AREA)
  • Information Transfer Between Computers (AREA)
  • Information Retrieval, Db Structures And Fs Structures Therefor (AREA)

Abstract

Methods, non-transitory computer readable media, and virtual content management apparatuses that assist providing targeted media content in a virtual environment includes identifying a subset of a plurality of influencer computing devices in a virtual environment based on influencer virtual activity data and influencer user profile data associated with users of each of the plurality of influencer computing devices. Next, influencer virtual location data is identified in the influencer virtual activity data associated with each of the identified subset of the influencer computing devices that matches with received content virtual location data. Received virual media content data placed within the identified influencer virtual location data and access of the placed virtual media content data is provided to one or more follower computing devices associated with the identified subset of influencer computing devices.
PCT/IB2019/001239 2018-11-20 2019-11-20 Methods for providing targeted media content in a virtual environment and devices thereof WO2020104845A1 (en)

Applications Claiming Priority (5)

Application Number Priority Date Filing Date Title
KR20180143917 2018-11-20
KR1020180143917 2018-11-20
KP1020180143917 2018-11-20
US201862786485P 2018-12-30 2018-12-30
US62/786,485 2018-12-30

Publications (2)

Publication Number Publication Date
WO2020104845A1 WO2020104845A1 (en) 2020-05-28
WO2020104845A8 true WO2020104845A8 (en) 2021-05-06

Family

ID=70774740

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/IB2019/001239 WO2020104845A1 (en) 2018-11-20 2019-11-20 Methods for providing targeted media content in a virtual environment and devices thereof

Country Status (1)

Country Link
WO (1) WO2020104845A1 (en)

Family Cites Families (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US7870026B2 (en) * 2007-06-08 2011-01-11 Yahoo! Inc. Selecting and displaying advertisement in a personal media space
US8924250B2 (en) * 2007-09-13 2014-12-30 International Business Machines Corporation Advertising in virtual environments based on crowd statistics
US20110313846A1 (en) * 2010-06-16 2011-12-22 Microsoft Corporation Including personalized content in an advertisement
US10373431B2 (en) * 2013-07-26 2019-08-06 Blue Calypso, Llc System and method for advertising distribution through mobile social gaming
US20180047114A1 (en) * 2016-08-12 2018-02-15 Vity Patent Holdco, LLC Synchronous Social Media Advertisement Using One or More Influencers

Also Published As

Publication number Publication date
WO2020104845A1 (en) 2020-05-28

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