WO2014204693A3 - Card-linked advertisements - Google Patents

Card-linked advertisements Download PDF

Info

Publication number
WO2014204693A3
WO2014204693A3 PCT/US2014/041484 US2014041484W WO2014204693A3 WO 2014204693 A3 WO2014204693 A3 WO 2014204693A3 US 2014041484 W US2014041484 W US 2014041484W WO 2014204693 A3 WO2014204693 A3 WO 2014204693A3
Authority
WO
WIPO (PCT)
Prior art keywords
user
linked
offer
card
offers
Prior art date
Application number
PCT/US2014/041484
Other languages
French (fr)
Other versions
WO2014204693A2 (en
Inventor
Erik Mark Jorgensen
Jose SAURA
Boris Feldman
Original Assignee
Microsoft Technology Licensing, Llc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Microsoft Technology Licensing, Llc filed Critical Microsoft Technology Licensing, Llc
Publication of WO2014204693A2 publication Critical patent/WO2014204693A2/en
Publication of WO2014204693A3 publication Critical patent/WO2014204693A3/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0226—Incentive systems for frequent usage, e.g. frequent flyer miles programs or point systems
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0222—During e-commerce, i.e. online transactions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0269—Targeted advertisements based on user profile or attribute

Abstract

Embodiments of the present invention automatically link users to card-linked offers. A card-linked offer is an incentive tied to a user's credit card or other form of electronic payment. To be eligible to receive offers, a user may choose to link one or more of their credit cards within the service. The incentive associated with the offer is automatically given to the user when a payment method linked to this service is used to make the purchase. Embodiments of the present invention automatically associate linked offers with users who are presumed to have an interest in the offer. Machine learning algorithms and classifiers may be used to identify a user's interests and match them with offers for a product or service that fits their interests. When an offer is autolinked, the user receives a notification via email, text, a geolocation-based notification, or such.
PCT/US2014/041484 2013-06-18 2014-06-09 Card-linked advertisements WO2014204693A2 (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US13/920,223 2013-06-18
US13/920,223 US20140372193A1 (en) 2013-06-18 2013-06-18 Card-linked advertisements

Publications (2)

Publication Number Publication Date
WO2014204693A2 WO2014204693A2 (en) 2014-12-24
WO2014204693A3 true WO2014204693A3 (en) 2015-10-29

Family

ID=51033563

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2014/041484 WO2014204693A2 (en) 2013-06-18 2014-06-09 Card-linked advertisements

Country Status (2)

Country Link
US (1) US20140372193A1 (en)
WO (1) WO2014204693A2 (en)

Families Citing this family (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20140074610A1 (en) * 2012-09-13 2014-03-13 Qualcomm Incorporated Generating a point of interest profile based on third-party social comments
US11157933B2 (en) * 2013-08-19 2021-10-26 Capital One Services, Llc System and method for combining coupons with financial accounts
US10380625B2 (en) * 2015-06-09 2019-08-13 Worldpay, Llc Technologies for attributing electronic transactions to targeted electronic content distribution campaigns
KR102576420B1 (en) * 2016-01-15 2023-09-08 삼성전자 주식회사 Method and device for displaying indication of payment methods
US10970755B2 (en) 2016-10-13 2021-04-06 Ebates Performance Marketing, Inc. System, method, and computer program for providing a wish list user interface within a web browser that alerts users to changes in multifactor-based prices
US10904194B2 (en) * 2017-09-11 2021-01-26 Salesforce.Com, Inc. Dynamic email content engine
US10740781B2 (en) 2017-10-31 2020-08-11 Ebates Performance Marketing, Inc. System, method, and computer program for providing notification of a cashback reward from a shopping portal using online screen and email analysis
US11250462B2 (en) 2019-04-18 2022-02-15 Benjamin D. Smith System and method for trading and tracking digitized coupons
US11568468B2 (en) 2019-08-08 2023-01-31 Rakuten Group, Inc. System, method, and computer program for providing similar product recommendations for non-merchant publishers based on publisher preferences

Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070214040A1 (en) * 2006-03-10 2007-09-13 Cisco Technology, Inc. Method for prompting responses to advertisements
US20090313109A1 (en) * 2008-06-12 2009-12-17 Alpine In Motion Llc. System and method for offering and fulfilling situation-based, location specific rewards and offers to mobile-oriented consumers
US20100250356A1 (en) * 2009-03-30 2010-09-30 Astorenearme, Inc. Electronic incentivie methods and systems for enabling carbon credit rewards and interactive participation of individuals and groups within the system

Family Cites Families (4)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9489680B2 (en) * 2011-02-04 2016-11-08 American Express Travel Related Services Company, Inc. Systems and methods for providing location based coupon-less offers to registered card members
US8615426B2 (en) * 2006-12-26 2013-12-24 Visa U.S.A. Inc. Coupon offers from multiple entities
US20140006175A1 (en) * 2012-06-28 2014-01-02 Bank Of America Corporation Social media offer system
US20140046748A1 (en) * 2012-08-13 2014-02-13 Bank Of America Corporation Offers based on pre-purchase intent

Patent Citations (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20070214040A1 (en) * 2006-03-10 2007-09-13 Cisco Technology, Inc. Method for prompting responses to advertisements
US20090313109A1 (en) * 2008-06-12 2009-12-17 Alpine In Motion Llc. System and method for offering and fulfilling situation-based, location specific rewards and offers to mobile-oriented consumers
US20100250356A1 (en) * 2009-03-30 2010-09-30 Astorenearme, Inc. Electronic incentivie methods and systems for enabling carbon credit rewards and interactive participation of individuals and groups within the system

Also Published As

Publication number Publication date
WO2014204693A2 (en) 2014-12-24
US20140372193A1 (en) 2014-12-18

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