WO2008008278B1 - A promotions system and method - Google Patents

A promotions system and method

Info

Publication number
WO2008008278B1
WO2008008278B1 PCT/US2007/015542 US2007015542W WO2008008278B1 WO 2008008278 B1 WO2008008278 B1 WO 2008008278B1 US 2007015542 W US2007015542 W US 2007015542W WO 2008008278 B1 WO2008008278 B1 WO 2008008278B1
Authority
WO
WIPO (PCT)
Prior art keywords
data
merchants
promotions
vendor
data representing
Prior art date
Application number
PCT/US2007/015542
Other languages
French (fr)
Other versions
WO2008008278A2 (en
WO2008008278A3 (en
Inventor
Ramkumar Kalpathy Balasubramaniam
Aneace Haddad
Original Assignee
Welcome Real Time Pte Ltd
Balasubramaniam Ramkumar Kalpa
Aneace Haddad
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Welcome Real Time Pte Ltd, Balasubramaniam Ramkumar Kalpa, Aneace Haddad filed Critical Welcome Real Time Pte Ltd
Priority to MX2009000355A priority Critical patent/MX2009000355A/en
Priority to CA002657239A priority patent/CA2657239A1/en
Priority to BRPI0713165-8A priority patent/BRPI0713165A2/en
Priority to AU2007273049A priority patent/AU2007273049A1/en
Priority to EP07810231A priority patent/EP2062212A4/en
Publication of WO2008008278A2 publication Critical patent/WO2008008278A2/en
Publication of WO2008008278A3 publication Critical patent/WO2008008278A3/en
Publication of WO2008008278B1 publication Critical patent/WO2008008278B1/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/06—Buying, selling or leasing transactions
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q20/00—Payment architectures, schemes or protocols
    • G06Q20/38—Payment protocols; Details thereof
    • G06Q20/387—Payment using discounts or coupons
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0207—Discounts or incentives, e.g. coupons or rebates
    • G06Q30/0238—Discounts or incentives, e.g. coupons or rebates at point-of-sale [POS]
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G06Q30/0268—Targeted advertisements at point-of-sale [POS]

Landscapes

  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Engineering & Computer Science (AREA)
  • Strategic Management (AREA)
  • Development Economics (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • General Business, Economics & Management (AREA)
  • Economics (AREA)
  • Marketing (AREA)
  • Game Theory and Decision Science (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)
  • Cash Registers Or Receiving Machines (AREA)

Abstract

A promotional system and method for point-of-sales terminals for a vendor, that performs steps including: i) accessing sales data representing previous sales transactions of a customer of the vendor with different merchants; ii) generating, based on said sales data, relationship data representing one or more attributes of said merchants; iii) accessing configuration data including data representing one or more criteria for providing one or more promotions of one or more of said merchants to said customer based on the value of said attributes; iv) selecting, based on said relationship data and said configuration data, one or more of said merchants with at least one of said attributes that satisfy said parameters; v) accessing promotions data representing said one or more promotions for said selected merchants; and vi) generating, based on said promotions data, a record of said one or more promotions for said customer.

Claims

received by the International Bureau on 13 August 2008 (13.08.2008)
37. A cross promotional marketing method including: i) accessing sales data representing previous sales transactions of a vendor's customer with one or more other merchants; ii) selecting one or more of said other merchants, based on a comparison of vendor configuration data including data representing a business type of said vendor and merchant configuration data including data representing business types of said other merchants; iii) generating, based on said sales data, relationship data representing one or more attributes of a relationship between said vendor and said other merchants thai have previously completed sales transactions with said vendor's customers; iv) accessing, based on said relationship data, promotions data for one or more of the selected merchants, said promotions data representing one or more promotions redeemable by said customer at one or more of the selected merchants; and v) generating, based on said promotions data, a record representing said one or more promotions.
38. A cross promotional marketing system, including at least one processor configured for: i) accessing sales data representing previous sales transactions of a vendor's customer with one or more other merchants; ii) selecting one or more of said other merchants, based on a comparison of vendor configuration data including data representing a business type of said vendor and merchant configuration data including data representing business types of said other merchants; iii) generating, based on said sales data, relationship data representing one or more attributes of a relationship between said vendor and said other merchants that have previously completed sales transactions with said vendor's customers; iv) accessing, based on said relationship data, promotions data for one or more of the selected merchants, said promotions data representing one or more promotions redeemable by said customer at one or more of the selected merchants; and v) generating, based on said promotions data, a record representing said one or more promotions.
32
PCT/US2007/015542 2006-07-11 2007-07-06 A promotions system and method WO2008008278A2 (en)

Priority Applications (5)

Application Number Priority Date Filing Date Title
MX2009000355A MX2009000355A (en) 2006-07-11 2007-07-06 A promotions system and method.
CA002657239A CA2657239A1 (en) 2006-07-11 2007-07-06 A promotions system and method
BRPI0713165-8A BRPI0713165A2 (en) 2006-07-11 2007-07-06 PROMOTIONAL SYSTEM INCLUDING A POINT OF SALE TERMINAL FOR A SUPPLIER, PROMOTIONAL METHOD, CODE READABLE BY COMPUTER TO SET UP A POINT OF SALES DEVICE, CROSS PROMOTIONAL MARKETING METHOD AND PROMOTIONAL MARKETING SYSTEM CROSSED
AU2007273049A AU2007273049A1 (en) 2006-07-11 2007-07-06 A promotions system and method
EP07810231A EP2062212A4 (en) 2006-07-11 2007-07-06 A promotions system and method

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
US81981006P 2006-07-11 2006-07-11
US60/819,810 2006-07-11

Publications (3)

Publication Number Publication Date
WO2008008278A2 WO2008008278A2 (en) 2008-01-17
WO2008008278A3 WO2008008278A3 (en) 2008-10-09
WO2008008278B1 true WO2008008278B1 (en) 2008-12-04

Family

ID=38923802

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2007/015542 WO2008008278A2 (en) 2006-07-11 2007-07-06 A promotions system and method

Country Status (10)

Country Link
US (1) US20080015938A1 (en)
EP (1) EP2062212A4 (en)
KR (1) KR20090031450A (en)
AU (1) AU2007273049A1 (en)
BR (1) BRPI0713165A2 (en)
CA (1) CA2657239A1 (en)
MX (1) MX2009000355A (en)
TR (1) TR200900096T1 (en)
WO (1) WO2008008278A2 (en)
ZA (1) ZA200900246B (en)

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Also Published As

Publication number Publication date
EP2062212A4 (en) 2011-05-18
CA2657239A1 (en) 2008-01-17
WO2008008278A2 (en) 2008-01-17
EP2062212A2 (en) 2009-05-27
TR200900096T1 (en) 2009-04-21
WO2008008278A3 (en) 2008-10-09
KR20090031450A (en) 2009-03-25
AU2007273049A1 (en) 2008-01-17
BRPI0713165A2 (en) 2012-03-20
MX2009000355A (en) 2009-04-08
ZA200900246B (en) 2010-03-31
US20080015938A1 (en) 2008-01-17

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