WO2007145648A1 - Conception d'un affichage et de mécanismes auxiliaires de promotion publicitaire pour des étiquettes électroniques - Google Patents
Conception d'un affichage et de mécanismes auxiliaires de promotion publicitaire pour des étiquettes électroniques Download PDFInfo
- Publication number
- WO2007145648A1 WO2007145648A1 PCT/US2006/036300 US2006036300W WO2007145648A1 WO 2007145648 A1 WO2007145648 A1 WO 2007145648A1 US 2006036300 W US2006036300 W US 2006036300W WO 2007145648 A1 WO2007145648 A1 WO 2007145648A1
- Authority
- WO
- WIPO (PCT)
- Prior art keywords
- esl
- shelf label
- electronic shelf
- recited
- programmable electronic
- Prior art date
Links
Classifications
-
- A—HUMAN NECESSITIES
- A47—FURNITURE; DOMESTIC ARTICLES OR APPLIANCES; COFFEE MILLS; SPICE MILLS; SUCTION CLEANERS IN GENERAL
- A47F—SPECIAL FURNITURE, FITTINGS, OR ACCESSORIES FOR SHOPS, STOREHOUSES, BARS, RESTAURANTS OR THE LIKE; PAYING COUNTERS
- A47F5/00—Show stands, hangers, or shelves characterised by their constructional features
- A47F5/08—Show stands, hangers, or shelves characterised by their constructional features secured to the wall, ceiling, or the like; Wall-bracket display devices
- A47F5/0807—Display panels, grids or rods used for suspending merchandise or cards supporting articles; Movable brackets therefor
- A47F5/0869—Accessories for article-supporting brackets, e.g. price- indicating means, not covered by a single one of groups A47F5/08
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F13/00—Illuminated signs; Luminous advertising
- G09F13/20—Illuminated signs; Luminous advertising with luminescent surfaces or parts
- G09F13/22—Illuminated signs; Luminous advertising with luminescent surfaces or parts electroluminescent
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/08—Fastening or securing by means not forming part of the material of the label itself
- G09F3/18—Casings, frames or enclosures for labels
- G09F3/20—Casings, frames or enclosures for labels for adjustable, removable, or interchangeable labels
- G09F3/204—Casings, frames or enclosures for labels for adjustable, removable, or interchangeable labels specially adapted to be attached to a shelf or the like
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F3/00—Labels, tag tickets, or similar identification or indication means; Seals; Postage or like stamps
- G09F3/08—Fastening or securing by means not forming part of the material of the label itself
- G09F3/18—Casings, frames or enclosures for labels
- G09F3/20—Casings, frames or enclosures for labels for adjustable, removable, or interchangeable labels
- G09F3/208—Electronic labels, Labels integrating electronic displays
-
- G—PHYSICS
- G09—EDUCATION; CRYPTOGRAPHY; DISPLAY; ADVERTISING; SEALS
- G09F—DISPLAYING; ADVERTISING; SIGNS; LABELS OR NAME-PLATES; SEALS
- G09F9/00—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements
- G09F9/30—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements
- G09F9/33—Indicating arrangements for variable information in which the information is built-up on a support by selection or combination of individual elements in which the desired character or characters are formed by combining individual elements being semiconductor devices, e.g. diodes
Definitions
- the present invention relates generally to the field of promotional labeling in retail outlets, such as grocery stores, and in particular to electronic labeling to enhance noticeability thereof.
- Retail outlets such as grocery stores, clearly have great interest for increasing their sales. In so doing, there is great incentive to assist potential customers visiting their store in easing their shopping experience. For example, signs or directories directing the customers to various areas are employed. Price labels promoting items on sale or otherwise are employed.
- Altierre-0026PCT Referring to Figure 1, in addition to a price label 10 at the shelf edge 15, retail stores typically like to hang a flexible sign 20 under or near the price label to draw the customers' attention to promotions and special sale pricing on items. Typically printed on paper or flexible plastic, these generic signs are known in the retail industry as "Bib Tags" 20.
- the Bib Tags are used to draw the customer's attention to themselves, location or a product - thus announcing the relevant message on the items that they represent.
- most items in a retail store nowadays carry Bib Tags of one kind or another - thus losing their differentiability and impact.
- paper or plastic Bib Tags being passive display elements, do not "call out" to the customers at a distance any more than the paper price labels.
- an ESL may be also provided with programmable Bib Tag elements to flag special pricing and promotions being offered on the ESL screen.
- Altierre-0026PCT Referring now to Figure 3, we see the current practice in retail stores of having an "Aisle Directory" 27 in each aisle or half-aisle. These Aisle Directories are placed either near the entrance to the aisle, or halfway into the aisle, hanging from the ceiling. These Aisle Directories direct the customers to the general categories of goods being sold in that particular aisle. Examples of general categories of goods are: Cereal , Hair Care , Cough & Cold etc. These Aisle Directories present static category messages to the customers and do not draw their attention to specific items in the aisle or a special deal in that particular aisle on a particular time or day.
- embodiments of the present invention addresses issues of lack of differentiability and lack of impact associated with prior art paper or plastic sheet Bib Tags.
- FIG. 1 Other embodiments of the present invention address the issue of real-time delivery of POP messaging at various locations around the store including within aisles, end-of-aisles, shelf edge, departments, check-out stands, on shopping carts and mobile personal devices carried by individual customers.
- Still other embodiments of the present invention address the issue of associativity between POP messaging and item location in the store.
- Figure 1 shows a prior art example of the use of conventional paper Bib Tags 20 for promotional activity in conjunction with price labels at the shelf edge 15.
- Figure 2 shows the pairing of an ESL 25 with a conventional Bib Tag 20.
- Figure 3 shows a prior art example of an AISLE DIRECTORY 27.
- Figure 4 shows an embodiment of the PBT 251, 252, 253 where it is integrated within the body of an ESL 25.
- Figure 5 shows an embodiment of the PBT 254 where an LED is coupled to a fluorescent plastic element mounted on the face of the ESL 25.
- Figure 6 shows another embodiment of the present invention prescribing placement of "glow-bars" or "glow-bands” 310.
- Figure 7 shows a screen display element of an ESL showing "REGULAR” and “SALE” pricing with the “SALE” pricing area of the screen being accentuated with reverse field 410 in accordance with another embodiment of the present invention.
- Figure 8 illustrates how an ESL screen element may be designed to be a hybrid of a dot-matrix and segmented display elements, in accordance with another embodiment of the present invention.
- Figure 9 shows that even the dot-matrix part 520 of the display shown in Figure 8 can also be made into a segmented display.
- Figure 10 shows the PBT 30 as an autonomous unit that hangs from the ESL 25 via a flexible data connector 35 and includes an active display element 302.
- Figure 11 shows the PBT 40 as an autonomous unit that hangs from the ESL via a flexible data connector 35 but does not include an active display element.
- Figure 12 shows the PBT 40 as an autonomous unit where the PBT unit is autonomously mounted at the Shelf Rail 15 and does not require pairing up with an ESL.
- the PBT is directly remote programmable via a controller.
- Figure 13 shows an AISLE FRONTPAGE hanging from an AISLE DIRECTORY 21.
- Altierre-0026PCT 5 Figure 14 shows an AISLE INTERRUPTOR 31 at the shelf edge.
- Figure 15 shows THE IRONMAN embodiments of the present invention 41.
- Figure 16 shows an embodiment of the present invention as a CART DISPLAY 51.
- Figure 17 shows an embodiment of the present invention as a SMART
- a remotely programmable ESL 26 is shown, in accordance with an embodiment of the present invention.
- the ESL 26 of the embodiments of the present invention allow visibility of promotional information regarding an item for sale from a greater distance than that allowed currently.
- messages can be dynamically shown to customers, at different times and dates and in real-time. In this manner, an in-store messaging via electronic display is effectuated. Further information on ESLs is provided in U.S. Patent Application No. 11/504,262 filed on August 14, 2006 and entitled “Low Power Wireless Display Tag Systems and Method", the disclosure of which is incorporated herein by reference as through set forth in full.
- a plastic bib tag can be an integral part of the ESL 26 body by virtue of several LEDs 251, 252, 253 being integrated on the ESL 26 face.
- LEDs Light Emitting Devices
- These LEDs are driven to an ON or OFF or FLASHING state by the logic of the ESL circuitry.
- the ESL mounted LEDs are either powered by the ESL battery, additional battery or an ESL mounted solar cell. Each color LED would have significance either to the customer or the store operations personnel. Examples of information conveyed by the state and/or color of the LEDs includes but is not limited to the regular and discounted prices of an item that is likely to be located in close proximity to the ESL and the like.
- ESLs Electronic Shelf Labels
- the ESL 26, in an exemplary application, is placed at the shelf-edge or other locations near the item(s) associated therewith, such as chicken drumsticks, as
- the LEDs 251-253 are much more likely to draw attention from a potential customer to the associated item. Moreover, the LEDs 251-253 alert the customer while the customer is located farther away therefrom than conventional labels.
- the PBT can be an integral part of the ESL 26 body by virtue of an LED Couple Glow Bar 254 being integrated on the ESL 26 face.
- a "glow-bar” or “glow-band” which may include one or more LEDs 254
- the fluorescent element acts as an enhancement for the LED coupled light source.
- This light coupling causes the fluorescent element to fluoresce in its characteristic wavelength band, thus extending the effect of the LED.
- the LED is again driven to an ON or OFF or FLASHING state by the ESL circuitry.
- the ESL mounted LED 254 is either powered by the ESL battery, additional battery, ESL mounted solar cell, or other power source.
- FIG. 6 another embodiment of the present invention prescribes placement of "glow-bars” or “glow-bands” 310 which are other active elements that can be driven to an ON or OFF or FLASHING state by the logic of the ESL circuitry. Note that this active element is separate from the main display area of the ESL and can be mounted in different locations within the ESL body.
- the "glow-bars" may be LCD or LED based and maybe colored.
- the LEDs 320 and the "glow-bars" 310 may be combined into a single embodiment of the ESL where each of them can be controlled independently by the ESL logic to flag a different promotional activity.
- any of these active- elements can also be assigned to message store-operations personnel.
- FIG. 1 a screen display element of an ESL showing "REGULAR” and “SALE” pricing is shown in accordance with an embodiment of the present invention.
- the embodiment of Figure 7 prescribes that the "SALE" pricing area of the screen be accentuated with reverse field 410 as shown in Figure 7.
- a particular area of the screen may be designated to be always reverse field if a "SALE" price appears there.
- the right-half of the screen may be designated as the reverse-field area if a "SALE"
- Altierre-0026PCT 8 price is to be displayed there.
- the shoppers are “trained” to the visual cue that if they see reverse-field on the right-half of the screen, then the item must be on sale.
- the reverse-field accenting of "SALE" pricing can be done in conjunction with the LED/glow-bar promotional devices.
- an illustrative embodiment is shown of how an ESL screen element may be designed to be a hybrid of a dot-matrix and segmented display elements.
- the right-side 510 of the ESL display element is made up of a segmented display element.
- the left-side 520 is regular dot-matrix display element.
- the segmented display element 510 can be designed to display information that is always displayed or the information that shoppers most often look for.
- the segments in the segmented display element 510 can be made as large and bold as necessary to highlight the information presented in this segment. As shown in this embodiment 510, this information can be the SALE PRICE and the UNIT PRICE per UNIT
- Each of the cell or character in the segmented display element 510 is 13 segments or greater and can therefore display any numeral or alphabet, although any number of segments is anticipated.
- the segmented display element 510 can show any data variation for the data types this segment is designed for.
- the dot-matrix display element 520 can by virtue of its graphical layout being fully programmable, display any kind of bit-mapped information.
- Figure 8 shows just one illustrative example of how a dot-matrix display element 520 can be partitioned to show different kinds of information useful to the shoppers.
- the dot-matrix part 520 of the display shown in Figure 8 having a segmented display as well. If the content for the layout on the left side in this configuration is to made programmable, then the left part of the display can be filled with 16 segment display cells that can display any desired character.
- the LEDs/glow-bar mount within the main body of the ESL and share the same or additional power source to the ESL. If it is desirable for the LEDs/glow-bar to be physically separate but electrically connected to the ESL, another embodiment, shown in Figure 10, is prescribed.
- the ESL 26 is shown coupled to a Programmable Bib Tag (PB) 30, which is shown to include an active display element 302 and LEDs (and/or glow-bar), in accordance with an embodiment of the present invention.
- the Programmable Bib Tag (PBT) 30 can be unobtrusively paired with an ESL 26 and hang below it via a flexible connector 35 that connects to an output port on the ESL 25. Via the flexible connector 35, under a computer control, the ESL 26 sends signals to the PBT 30 to turn ON, OFF or FLASH a particular LED on the PBT. Once the PBT receives the signal, it latches it and sets the state of the specified LED appropriately.
- the LEDs 301 of the PBT are used to convey information regarding the item being promoted for sale, such as special pricing therefor.
- the PBT body 30 may include the integrated flexible connector 35 that it uses to connect to an ESL, a desired number of LEDs 301, an Active Display Element 302, a battery pack and/or a solar cell as power- source and a circuit element for controlling the functioning of the PBT.
- the LEDs/glow-bar 301 are mounted in a separate housing that also contains independent power sources for powering the LEDs/glow-bar. These power sources can include batteries and/or solar cells and/or other power sources.
- This embodiment may also include a passive or an active display element 302. It may also include driving circuitry for dynamic or static programmable customer messaging in conjunction with the LEDs/glow-bar.
- This embodiment is collectively referred to herein as the PBT 30.
- the PBT connects to an output port on the ESL 26 via a flexible connector 35 such that the PBT can hang below the ESL just like a conventional paper/plastic passive Bib Tag element.
- the ESL provides signals to the PBT, via the PBT connector 35 attached to the ESL output port, that specify the behavior of the PBT mounted LEDs/glow-bar.
- This behavior includes ON, OFF and FLASHING states - as well as displaying any customer facing messages that may have been downloaded via the ESL.
- this control and messaging could be wirelessly (radio, infra-red, capacitive, inductive, magnetic, or other forms known to those skilled in the art) provided directly to the PBT. These behaviors and their timings are controlled by the ESL or in the PBT itself.
- the active display element 302 is another manner of
- Altierre-0026PCT 10 displaying information regarding an item being promoted. It uses active displays, as known in the art, for such purpose.
- the PBT Unit 40 is essentially the same as in Figure 10 30, but without any Active Display Element.
- the PBT does not include the dynamic display element.
- the PBT 40 is minimally visible and catches attention only when the LEDs or the glow bars mounted within are activated. This embodiment of the PBT could be considered to be the least distracting when not being used.
- the PBT Unit 40 is essentially the same as in Figure 10 30, but the PBT unit is autonomously mounted at the Shelf Rail 15 and does not require pairing up with an ESL. In the embodiment of Figure 12, the PBT is directly and remotely programmable via a controller.
- the LEDs may be pulse powered at a time for any duration less than l/30 th of a second and still be visible to the human eye. This is possibly due to the characteristic of the retina which retains the images even when the image has been removed from the field of view. This is significant in that current attempts at flashing LEDs have supplied power pulses for periods of the order of 1/30 th of a second or more - which has resulted in the batteries powering the LEDs to run out over shorter time frames. The LEDs in the described embodiments of the present intervention have remained visible even when driven by pulses for durations of the order of milliseconds. This key innovation results in a significant power savings in the driving power source.
- the PBT 30 has several advantages, enumerated below, among others:
- Altierre-0026PCT 11 Two ON or FLASHING PBTs are visible even from the end of the store aisle and invite customers to enter the aisle and look at the details of the message as displayed on the ESL or product or other display in its proximity. This differentiates the PBTs from the passive paper/plastic Bib Tags.
- a set of colors can be consistently "assigned" to customers whilst other colors can be assigned for store operations that can be easily ignored by customers. For example, bright-red LEDs can be "assigned" exclusively for customer messaging while other colors such as yellow and green can be reserved for store operations.
- the PBT being an autonomous unit in the sense that it carries its own power source, can be easily detached from the ESL and replaced by a new one if and when its power source gets depleted. Since the PBTs can be made relatively much cheaper compared to ESLs, this would save the retailer significant amount of money when using ESL and PBT solutions concurrently in their stores.
- the PBT being powered autonomously via its own self- contained power-source, it does not create a power drain on the power- source of the ESL. This results in longevity of the ESL at the shelf edge.
- the LEDs in the various embodiments of the present invention can be pulse-powered by pulses of durations of the order of milliseconds and still remain visible to the human eye. This results in a significant power savings in the driving power source.
- Altierre-0026PCT 12 In the embodiments to follow, the issue of real-time delivery of POP messaging at various locations around the store including within aisles, end-of-aisles, shelf edge, departments, check-out stands, on shopping carts and mobile personal devices carried by individual customers, are addressed.
- POP the reader is referred to U.S. Patent Application No. 11/019,916, filed on December 20, 2004, entitled “Multiuser Wireless Display Tag Infrastructure and Methods", the disclosure of which is incorporated by reference as though set forth in full.
- the embodiments of the present invention also address the issue of associativity between POP messaging and item location in the store.
- Aisle Directory 11 presents dynamic messages that are sent to it via a wireless link from a centralized content server. That is, electronic messages are dynamically, in real-time, displayed to customers of a retail outlet, conveying various kinds of information being promoted. In this manner, an in-store messaging via electronic display is effectuated.
- one embodiment of the present invention calls for electronic signage, referred to herein as the AISLE FRONTPAGE 21, that can hang under the Aisle Directory 10 and presents dynamic messages to the customers directing them to promotions in the aisle for that particular instance of day and time.
- AISLE FRONTPAGE 21 electronic signage, referred to herein as the AISLE FRONTPAGE 21, that can hang under the Aisle Directory 10 and presents dynamic messages to the customers directing them to promotions in the aisle for that particular instance of day and time.
- a radio frequency (RF) access point 230 coupled through a local area network 231 to a server 210.
- the server (or store central computer) 210 is also shown to communicate through the Internet (or retail headquarter) 220.
- the store central computer 210 stores the information that is ultimately displayed as messages to users or customers. That is, the dynamic messaging on the AISLE FRONTPAGE 20 can be delivered via a wired or a wireless solution under direct control of a store central computer 210 that may optionally be receiving messaging from a central computer at the retail headquarter 220.
- the messaging directed to the AISLE FRONTPAGE 21 is designed to be context specific for an aisle using the store central computer resident controlling software that is aware of the physical location of the AISLE FRONTPAGE 21 and its association with the contents of the particular aisle.
- the preferred embodiment of the AISLE FRONTPAGE as shown in Figure 13 is an autonomously powered device that can be in RF communication with a central RF Network 230 such that it may be autonomously placed in any part of the store without the need for power or data wiring.
- Alternative embodiments to RF are infra- red (IR), any other optical communications (LED-based, laser/laser-diode based, fluorescent lights, tungsten lights, and so forth), electro-magnetically-coupled- capacitively-coupled, and inductively-coupled.
- IR infra- red
- LED-based laser/laser-diode based, fluorescent lights, tungsten lights, and so forth
- electro-magnetically-coupled- capacitively-coupled and inductively-coupled.
- Embodiments of AISLE FRONTPAGE requiring displays with higher power requirements may also be wired for power.
- FIG. 14 another embodiment of the present invention prescribes the placement of the AISLE FRONTPAGE device at the aisle ' s shelving level - possibly perpendicular to the shelve edges.
- This embodiment of the invention is referred to herein as the AISLE INTERRUPTOR 31.
- another embodiment of the present invention prescribes the placement of the AISLE FRONTPAGE device at the aisle s shelving level - possibly perpendicular to the shelve edges.
- the present invention is referred to as an AISLE INTERRUPTOR 31 and presents dynamic messaging that is aisle-section-specific, to the customers.
- a free-standing embodiment of the present invention is called THE IRONMAN 41.
- another embodiment of the present invention may be placed in various locations in a store as a free standing floor display.
- the present invention is referred to as THE IRONMAN 41 and presents dynamic messaging regarding a group of merchandise arranged around itself at the floor level.
- a cart mounted embodiment 15 of the present invention is called the CART DISPLAY 51.
- real-time, location and context-sensitive POP messaging can also be delivered to shopping-cart mounted
- Altierre-0026PCT 14 uisplays. As shown in Figure 16, this embodiment is referred to herein as the CART DISPLAY 51.
- the user of the shopping cart to which POP messages are being displayed on the cart's CART DISPLAY 15 is informed, in real-time, of current pricing, location, specials, promotions and other information related to the products for sale or otherwise in a retail or grocery outlet.
- Figure 17 shows another variation of the embodiment of Figure 16.
- the POP messaging system has a form factor similar to a credit card with a display screen built in and can be carried on the person of an individual.
- POP messaging embodiments disclosed herein can be communicated with over relatively long ranges, can be located accurately spatially while static or traveling within an RF network, can have built-in displays, and in the case of SMART DISPLAY CARD, can be queried for identification and due to all of the abovementioned characteristics, can be sent location and context specific messaging individualized for the particular POP device or for the carrier of the SMART DISPLAY CARD.
Landscapes
- Physics & Mathematics (AREA)
- General Physics & Mathematics (AREA)
- Engineering & Computer Science (AREA)
- Theoretical Computer Science (AREA)
- Display Racks (AREA)
Abstract
L'invention concerne, dans une de ses réalisations, un système d'affichage de messages de publicité sur le point de vente (POP) à différents emplacements autour d'un point de vente, compris dans les allées, en fin d'allée, sur le bord des étagères, dans les rayons, au niveau des présentoirs des caisses de sortie, sur les chariots d'épicerie et sur des dispositifs portés par des clients individuels.
Priority Applications (1)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
EP06803780A EP1934887A4 (fr) | 2005-09-16 | 2006-09-15 | Conception d'un affichage et de mecanismes auxiliaires de promotion publicitaire pour des etiquettes electroniques |
Applications Claiming Priority (6)
Application Number | Priority Date | Filing Date | Title |
---|---|---|---|
US71795605P | 2005-09-16 | 2005-09-16 | |
US60/717,956 | 2005-09-16 | ||
US60/737,288 | 2005-11-15 | ||
US73728805P | 2005-11-16 | 2005-11-16 | |
US11/504,262 | 2006-08-14 | ||
US11/504,262 US7600681B2 (en) | 2004-12-20 | 2006-08-14 | Low power wireless display tag systems and methods |
Publications (1)
Publication Number | Publication Date |
---|---|
WO2007145648A1 true WO2007145648A1 (fr) | 2007-12-21 |
Family
ID=38832978
Family Applications (1)
Application Number | Title | Priority Date | Filing Date |
---|---|---|---|
PCT/US2006/036300 WO2007145648A1 (fr) | 2005-09-16 | 2006-09-15 | Conception d'un affichage et de mécanismes auxiliaires de promotion publicitaire pour des étiquettes électroniques |
Country Status (2)
Country | Link |
---|---|
EP (1) | EP1934887A4 (fr) |
WO (1) | WO2007145648A1 (fr) |
Cited By (5)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO2010043759A1 (fr) * | 2008-10-14 | 2010-04-22 | Marisense Oy | Dispositif d'affichage d'informations de produit, moyens pour afficher des informations additionnelles et moyens rotatifs |
EP2256716A1 (fr) * | 2009-05-25 | 2010-12-01 | POLO EXPRESSVERSAND Gesellschaft für Motorradbekleidung und Sportswear mbH | Système d'affichage de promotions |
WO2015156719A1 (fr) * | 2014-04-11 | 2015-10-15 | Pricer Ab | Procédé et système de positionnement d'étiquette d'étagère électronique |
EP3010007A1 (fr) * | 2014-10-14 | 2016-04-20 | Samsung Electro-Mechanics Co., Ltd. | Accessoire pour étiquette d'information électronique |
WO2021129933A1 (fr) * | 2019-12-23 | 2021-07-01 | Ses-Imagotag Gmbh | Système d'étiquettes électroniques de rayonnage à sous-système de rails de rayonnage |
Citations (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US5151684A (en) * | 1991-04-12 | 1992-09-29 | Johnsen Edward L | Electronic inventory label and security apparatus |
US6749116B2 (en) * | 2000-09-19 | 2004-06-15 | Michael J. Massaro | Display system for store shelves |
Family Cites Families (4)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
IL114965A (en) * | 1995-08-17 | 2001-01-11 | Eldat Comm Ltd | System and method for providing a store customer with personally associated prices for selected items |
US5771005A (en) * | 1996-02-16 | 1998-06-23 | Ncr Corporation | Auxiliary display for an electronic price label |
EP0837439A3 (fr) * | 1996-10-15 | 1998-09-30 | Ncr International Inc. | Etiquette électronique de prix comprenant une lampe de signalisation publicitaire |
US6068383A (en) * | 1998-03-02 | 2000-05-30 | Robertson; Roger | Phosphorous fluorescent light assembly excited by light emitting diodes |
-
2006
- 2006-09-15 WO PCT/US2006/036300 patent/WO2007145648A1/fr active Application Filing
- 2006-09-15 EP EP06803780A patent/EP1934887A4/fr not_active Withdrawn
Patent Citations (2)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
US5151684A (en) * | 1991-04-12 | 1992-09-29 | Johnsen Edward L | Electronic inventory label and security apparatus |
US6749116B2 (en) * | 2000-09-19 | 2004-06-15 | Michael J. Massaro | Display system for store shelves |
Non-Patent Citations (1)
Title |
---|
See also references of EP1934887A4 * |
Cited By (6)
Publication number | Priority date | Publication date | Assignee | Title |
---|---|---|---|---|
WO2010043759A1 (fr) * | 2008-10-14 | 2010-04-22 | Marisense Oy | Dispositif d'affichage d'informations de produit, moyens pour afficher des informations additionnelles et moyens rotatifs |
EP2256716A1 (fr) * | 2009-05-25 | 2010-12-01 | POLO EXPRESSVERSAND Gesellschaft für Motorradbekleidung und Sportswear mbH | Système d'affichage de promotions |
WO2015156719A1 (fr) * | 2014-04-11 | 2015-10-15 | Pricer Ab | Procédé et système de positionnement d'étiquette d'étagère électronique |
US10402843B2 (en) | 2014-04-11 | 2019-09-03 | Pricer Ab | Electronic shelf label positioning method and system |
EP3010007A1 (fr) * | 2014-10-14 | 2016-04-20 | Samsung Electro-Mechanics Co., Ltd. | Accessoire pour étiquette d'information électronique |
WO2021129933A1 (fr) * | 2019-12-23 | 2021-07-01 | Ses-Imagotag Gmbh | Système d'étiquettes électroniques de rayonnage à sous-système de rails de rayonnage |
Also Published As
Publication number | Publication date |
---|---|
EP1934887A4 (fr) | 2009-08-19 |
EP1934887A1 (fr) | 2008-06-25 |
Similar Documents
Publication | Publication Date | Title |
---|---|---|
US10586473B2 (en) | Display designs and auxiliary promotional mechanisms for electronic labels | |
JP5080903B2 (ja) | 電子棚札及び電子棚札システム | |
US9235375B2 (en) | Retail digital signage | |
US8208014B2 (en) | Electronic shopping cart display system | |
EP1581901B1 (fr) | Systeme et procede de messagerie ciblee | |
JP2008529698A (ja) | 情報表示更新装置 | |
JP2002542914A (ja) | 電子棚価格ラベルシステム用の表示ユニット | |
US20140257946A1 (en) | Digital Price, Space Management, and Advertising Display | |
US20050152108A1 (en) | Wireless display terminal unit | |
US10803783B2 (en) | Electronic shelf display apparatus | |
EP1934887A1 (fr) | Conception d'un affichage et de mécanismes auxiliaires de promotion publicitaire pour des étiquettes électroniques | |
JPH07271862A (ja) | 商品情報表示システム | |
JP3960684B2 (ja) | 価格表示装置 | |
JP6981002B2 (ja) | 陳列棚、情報処理装置、プログラム及び陳列棚システム | |
JP2006212333A (ja) | 電子棚札システム | |
EP0837439A2 (fr) | Etiquette électronique de prix comprenant une lampe de signalisation publicitaire | |
EP1576486A2 (fr) | Systeme electronique delivrant des informations d'achat | |
US20090183403A1 (en) | Arrangement for indicating exceptional states on product-related information display units | |
JP4822872B2 (ja) | 電子棚札システム | |
EP1197905A2 (fr) | Procédé et système pour le suivi dynamique d'un utilisateur | |
Esq | Goel et al.(43) Pub. Date: Jan. 18, 2007 | |
CN109583557A (zh) | Eas防盗硬标签系统 | |
JP2006350893A (ja) | 商品陳列棚システム | |
JP2003162764A (ja) | 自動販売機、自動販売機の広告表示管理方法および自動販売機広告表示管理システム | |
KR20100041208A (ko) | 가격 표시 장치 |
Legal Events
Date | Code | Title | Description |
---|---|---|---|
DPE1 | Request for preliminary examination filed after expiration of 19th month from priority date (pct application filed from 20040101) | ||
NENP | Non-entry into the national phase |
Ref country code: DE |
|
121 | Ep: the epo has been informed by wipo that ep was designated in this application |
Ref document number: 06803780 Country of ref document: EP Kind code of ref document: A1 |
|
WWE | Wipo information: entry into national phase |
Ref document number: 2006803780 Country of ref document: EP |