WO2007105304A1 - Advertising system and advertising method - Google Patents

Advertising system and advertising method Download PDF

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Publication number
WO2007105304A1
WO2007105304A1 PCT/JP2006/304992 JP2006304992W WO2007105304A1 WO 2007105304 A1 WO2007105304 A1 WO 2007105304A1 JP 2006304992 W JP2006304992 W JP 2006304992W WO 2007105304 A1 WO2007105304 A1 WO 2007105304A1
Authority
WO
WIPO (PCT)
Prior art keywords
information
advertisement
advertisement information
user
transmission
Prior art date
Application number
PCT/JP2006/304992
Other languages
French (fr)
Japanese (ja)
Inventor
Yoshio Murofushi
Original Assignee
Mainstage Co., Ltd
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Mainstage Co., Ltd filed Critical Mainstage Co., Ltd
Priority to PCT/JP2006/304992 priority Critical patent/WO2007105304A1/en
Publication of WO2007105304A1 publication Critical patent/WO2007105304A1/en

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Classifications

    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04MTELEPHONIC COMMUNICATION
    • H04M3/00Automatic or semi-automatic exchanges
    • H04M3/02Calling substations, e.g. by ringing
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/02Marketing; Price estimation or determination; Fundraising
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04MTELEPHONIC COMMUNICATION
    • H04M3/00Automatic or semi-automatic exchanges
    • H04M3/42Systems providing special services or facilities to subscribers
    • H04M3/487Arrangements for providing information services, e.g. recorded voice services or time announcements
    • H04M3/4872Non-interactive information services
    • H04M3/4878Advertisement messages
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04MTELEPHONIC COMMUNICATION
    • H04M2203/00Aspects of automatic or semi-automatic exchanges
    • H04M2203/20Aspects of automatic or semi-automatic exchanges related to features of supplementary services
    • H04M2203/2083Confirmation by serviced party
    • HELECTRICITY
    • H04ELECTRIC COMMUNICATION TECHNIQUE
    • H04MTELEPHONIC COMMUNICATION
    • H04M2207/00Type of exchange or network, i.e. telephonic medium, in which the telephonic communication takes place
    • H04M2207/18Type of exchange or network, i.e. telephonic medium, in which the telephonic communication takes place wireless networks

Definitions

  • the present invention relates to an advertising system and advertising method using a telephone communication device, and more specifically, communication of a user using a general landline phone or a popular mobile phone.
  • the present invention relates to an advertisement method in an advertisement distribution system for causing a device terminal to receive a call, and an advertisement system including the advertisement distribution system.
  • the first method is to disseminate mobile telephones that have the function of receiving incoming voice data at the same time as the incoming call signal and playing it immediately, and between the advertiser who wants the advertisement and the mobile telephone company.
  • an advertising brokerage company was established to give mobile phone users a choice of advertisement ringtones, and when the user selected an advertisement ringtone, an advertising brokerage company signed an advertising contract with the advertiser.
  • Japanese Laid-Open Patent Publication No. 2001-352403 proposes a method for distributing advertisement ringtones selected or not selected by a user to a user from a mobile telephone company.
  • the second method is a composite formed from audio data representing incoming audio for advertisements such as CM songs and a series of image data representing incoming screens made up of a series of frames for advertisement.
  • the incoming call sound represented by the audio data is sounded by a sound ringing means on a telephone connected to the Internet, and the incoming call screen of the video represented by the series of image data is linked to the incoming call sound.
  • Composite data further having control information for displaying each frame at a predetermined timing is converted into a ringtone.
  • Japanese Patent Application Laid-Open No. 2002-247206 has proposed a means for transmitting to a telephone, particularly a mobile phone, via the Internet in response to a voice download request.
  • the third method is a means for receiving notification of the start of an advertisement from a mobile telephone company, a means for receiving the advertisement, a means for outputting the received advertisement as audio, and the power of the mobile telephone company.
  • Japanese Patent Application Laid-Open No. 11-252645 proposes a method in which a voice advertisement is output until the other party answers when a user makes a call from a mobile phone.
  • the fourth method by performing a registration process between the mobile phone and the registration server, designated data (incoming melody data, image data, text data) corresponding to the mobile phone number is obtained. Data, etc.) is stored in the database server, and when the mobile phone is called, the exchange stores the specified data stored in the database server in association with the phone number of the mobile phone.
  • Japanese Patent Laid-Open No. 2003-174511 proposes a method in which data is transmitted to a destination mobile phone together with an incoming call signal, and the designated data transmitted together with the incoming call signal is reproduced and output on the destination mobile phone. It has been done.
  • a fifth method is a data transmission / reproduction system including a plurality of mobile phones and a center server.
  • the center server stores melody data and image data for transmission for each mobile phone.
  • the mobile phone has an LCD that displays a selection screen for sending data and a selection screen for the receiving mobile phone, and a numeric keypad for selecting specific sending data and a receiving mobile phone on each selection screen.
  • the control signal is transmitted to the selected called mobile phone and the stored application 'program' is started and the transmission data selected via the numeric keypad is sent to the center server.
  • the means for requesting transmission to the called mobile phone, the means for making a call to the called mobile phone, and the transmission data sent from the center server Method and means for reproducing the data at a predetermined timing is, for example, been proposed in JP 2003- 46664 JP.
  • the sixth method is a call information control means for reading melody data from a melody data storage memory at the time of outgoing call, adding the caller number and the caller number to the outgoing information, and sending the incoming call information.
  • a call information extracting means for extracting caller number and melody data added to the incoming call information at the time of receiving, and an incoming melody data storage memory for storing the melody data extracted by the call information extracting means corresponding to the caller number;
  • Japanese Patent Laid-Open No. 2001-7902 proposes a method having an incoming melody notification means for reading out melody data from the incoming melody data storage memory and informing the melody.
  • a seventh method is to analyze a message transmitted from a caller side, extract melody pattern data information, and cause a speaker to ring based on the melody pattern data, for example, Japanese Patent Laid-Open No. 11-355393. Proposed in the gazette.
  • conventional mobile phones have a function that can transmit and receive various types of digital data including a large amount of information including voice data and image data at high speed. Since it is used, the degree of use is low from the standpoint of advertising media, so there is a problem that the role of the media is fully demonstrated to users.
  • the conventional technology is an advertisement using a mobile phone that allows the user to play a role as a medium by widely using it as an advertising medium while maintaining the original call function.
  • a method and advertising system is an advertisement using a mobile phone that allows the user to play a role as a medium by widely using it as an advertising medium while maintaining the original call function.
  • Patent Document 1 Japanese Patent Laid-Open No. 2001-352403
  • Patent Document 2 Japanese Patent Laid-Open No. 2002-247206
  • Patent Document 3 Japanese Patent Laid-Open No. 11 252645
  • Patent Document 4 Japanese Unexamined Patent Publication No. 2003-174511
  • Patent Document 5 Japanese Unexamined Patent Publication No. 2003-46664
  • Patent Document 6 Japanese Unexamined Patent Publication No. 2001-7902
  • Patent Document 7 Japanese Patent Laid-Open No. 11-355393
  • Patent Document 8 Japanese Patent Application Laid-Open No. 2004-080552
  • Patent Document 9 Japanese Patent Laid-Open No. 2001-319131
  • Patent Document 10 Japanese Patent Laid-Open No. 2002-288528
  • Patent Document 11 Japanese Unexamined Patent Publication No. 2003-196540
  • Patent Document 12 JP 2002-199099 A
  • the first method described above is based on the widespread use of mobile telephones that have the function of receiving incoming voice data at the same time as incoming signals and receiving them immediately, and the advertisers and mobile phones who wish to advertise.
  • An advertising brokerage company was established with the business company to give mobile phone users the option of advertising ringtones, and when users selected advertising ringtones, they signed an advertising contract with the advertiser.
  • the advertisement ringtone selected or not selected by the user is distributed to the user from the mobile telephone company based on the designation of the advertisement brokerage company, so the user can play the advertisement ringtone.
  • the user who selects the advertisement ringtone of the advertiser who desires the advertisement is limited to the incoming call.
  • more advertisement ringtones can be used in order to fully utilize the role of media for users by maintaining wide use of the original call function and as a medium for advertising. It is important for the user to select, but there is a limit to the number of choices that a single user can select more ringtones for advertisements, which may hinder the penetration rate and usage rate of advertising media. There is also sex.
  • the second method is a composite formed from audio data representing incoming audio for advertisements such as CM songs and a series of image data representing incoming screens composed of a series of frames for advertisement.
  • Data and voice to a telephone connected to the Internet Control information for causing the incoming sound represented by the data to be sounded by the voice sounding means and displaying each frame of the incoming screen of the moving image represented by the series of image data at a predetermined timing in conjunction with the incoming sound.
  • the composite data is sent to a telephone, especially a mobile phone, via the Internet, so there is an unprecedented advertising effect combining voices such as ringtones and video.
  • the third method is a means for receiving notification of the start of advertisement from the mobile telephone company, a means for receiving the advertisement, a means for outputting the received advertisement as audio, and the ability of the mobile telephone company.
  • the communication carrier can obtain the advertisement fee revenue from the advertiser by transmitting the advertisement requested by the advertiser to the user's mobile station terminal.
  • the communication charges and various service charges borne by the user are reduced.
  • the user who receives the advertisement may receive the advertisement that the user does not intend because the operator cannot select the requested advertisement.
  • telecommunications carriers can receive direct communication with users by reducing the communication charges and various service charges borne by users by obtaining advertising fee revenue from each advertiser.
  • each advertiser is responsible for paying the user It is impossible to maintain direct communication with users by reducing communication charges and various service charges.
  • the registration process is performed between the mobile phone and the registration server, so that designation data (incoming melody date data, image data, text data) corresponding to the mobile phone number is obtained.
  • Data, etc.) is stored in the database server, and when the mobile phone is called, the exchange stores the specified data stored in the database server in association with the phone number of the mobile phone.
  • Data is sent to the destination mobile phone along with the incoming call signal, and the specified data sent with the incoming call signal is played back and output on the destination mobile phone. It can be changed according to the intent of the user, but it is not possible to select multiple destination data such as for each mobile phone at the receiving end
  • the incoming call alerting operation of the telephone on the incoming side can be changed according to the intention of the outgoing side, the user on the incoming side that receives the specified data and reproduces it receives the specified data. Since there is no right to select whether or not to make a call, the intention of the called party is not reflected when a call is made from a mobile phone. In addition, mobile phones that reproduce and output specified data when called from mobile phones are limited to incoming calls.
  • a fifth method is a data transmission / reproduction system including a plurality of mobile phones and a center server, and the center server stores melody data and image data for transmission for each mobile phone.
  • the mobile phone has an LCD that displays a selection screen for sending data and a selection screen for the receiving mobile phone, and a numeric keypad for selecting specific sending data and a receiving mobile phone on each selection screen.
  • Thailand the data given Since the caller sends arbitrary melody data and image data to the called party and reproduces them at these arbitrary timings, the individuality of the caller is expressed. However, since the receiving mobile phone makes a call according to the intention of the caller, the received callee has the right to select whether or not to receive any melody data or image data. When a call is made from a mobile phone, the intention of the called party is not reflected.
  • the center server requests the center server to transmit any melody data, image data, or other transmission data stored in the caller mobile phone to the callee mobile phone via the numeric keypad. For this reason, when transmitting large amounts of transmission data, or when different transmission side mobile phones are used and transmission data is transmitted, a load is applied to the center server, and any melody data or image data is transferred to the reception side mobile phone. There is a possibility that the incoming call notification process for making a call to the telephone may be slowed down.
  • the sixth method is a call information control means for reading melody data from a melody data storage memory at the time of outgoing call and adding it to the outgoing information together with the called party number and the calling party number, and adding to the incoming information at the time of incoming call.
  • Call information extraction means for extracting the caller number and the melody data
  • the incoming melody data storage memory for storing the melody data extracted by the call information extraction means corresponding to the caller number, and the incoming melody data storage memory
  • the melody data is read from the melody and the incoming melody notification means is provided to notify the melody, so that it is possible to provide a wireless telephone device that allows the caller to specify a unique incoming melody.
  • the receiving mobile phone makes a call, so the receiving callee has the right to select whether or not to receive the incoming melody data.
  • a call from the mobile phone Nag When the call is made, the intention of the called party is not reflected.
  • the ringing melody edited by the caller is stored in a memory that is stored with the caller number in the mobile phone of the callee. Can be sent to different recipients.
  • a message transmitted from the caller side is analyzed, melody pattern data information is extracted, and the speaker is caused to ring based on the melody pattern data.
  • melody pattern data information is extracted, and the speaker is caused to ring based on the melody pattern data.
  • the callee may not be able to easily identify the caller.
  • a mobile phone that reproduces and outputs a melody pattern when a call is made from the mobile phone is limited to an incoming call.
  • the melody pattern stored in the mobile phone on the caller side performs a call to the mobile phone on the callee side without a third party's inspection
  • the melody pattern is contrary to the intention of the callee side. May be transmitted and stored in the mobile phone on the called side.
  • the melody pattern edited by the caller since the melody pattern edited by the caller is stored in the mobile phone of the callee, the melody pattern edited by the caller may be copied and copied by the callee and transmitted to different callees. .
  • the present invention has been made in view of the above-described methods and circumstances, and when a user makes a call using a telephone or the like, the user focuses on the purpose of use, and the user can easily use an advertising medium in use.
  • the purpose is to provide an advertising system and an advertising method using a communication device that can fully fulfill its role as a media.
  • the advertising system and the advertising method of the present invention have the following features.
  • the advertisement management is performed in the advertiser-side advertisement distribution system connected to the advertisement management company-side advertisement distribution system via a communication line.
  • communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, and advertisement information transmission / reception voice and video as advertisement information to be provided to the user of the communication device, advertisement Based on the advertisement information registration means for registering or updating and recording the advertisement information including the ring information indicating the related information, and the advertisement distribution request information received from the advertiser terminal, the advertisement information is selected from the advertisement information registration means.
  • advertisement information transmission means for transmitting the advertisement information and the information processing program of the advertisement distribution system on the advertisement management company side.
  • advertisement information receiving means for receiving advertisement information including an authentication number and information regarding the user of the advertisement information, user information including points for which the user is charged for receiving advertisement information is received.
  • User information receiving means user information registering means for registering and recording the user information, and return of profits to the user based on the advertisement information registering means and user information registering means.
  • Profit return registration means for registering and recording profit return execution information to be returned to the user, and profit return transmission means for transmitting profit return execution information by the profit return registration means. It is characterized by that.
  • the advertisement information includes advertisement information including profit return information to a user accompanying the use of advertisement information and the advertisement information authentication number.
  • the advertisement information registration means receives and returns advertisement information including the advertisement information authentication number received by the advertisement authentication receiving means, means for registering and recording profit return information associated with the use of advertisement information, and the advertisement information; And a means for registering or updating the received reception history and recording it.
  • the advertisement distribution request information includes information on an adaptive communication type of advertisement information that can be received by the communication device of the user.
  • the advertisement information transmitting means when receiving the advertisement distribution request information from the advertiser's terminal, based on the information regarding the adaptive communication model included in the advertisement distribution request information, Means for performing selection of advertisement information to be transmitted; said advertisement information registration means: means for registering and recording settings of said advertisement distribution request information; and transmission for transmitting said advertisement information by said advertisement information transmission means And a means for registering or updating and recording a history and a setting history in which the advertisement distribution request information is set.
  • the user information includes an acquisition history that the user has acquired the advertisement information, and the user has the advertisement information described above.
  • Transmission / reception history of transmitting or receiving, profit return information to the user associated with the use of the advertisement information, and receipt authentication information for the user to receive the profit return includes: It is characterized by comprising means for registering or updating and recording the user information received by the user information receiving means and the reception history of receiving the user information.
  • the profit return execution information includes user information of the user to be returned to profit in response to reception of the advertisement information.
  • the profit return registration means is the profit return by the profit return transmitting means.
  • the present invention is characterized by comprising means for registering, updating, and recording the execution information and the transmission history for transmitting the profit return execution information.
  • the profit return transmission means transmits the profit return to the communication processing means for transmitting and receiving information according to the program and the return of profit to the user.
  • the advertisement management company side advertisement distribution system connected to the advertiser side advertisement distribution system via a communication line, Regarding communication with the advertiser-side advertisement distribution system, communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program and advertisement information provided to the user of the communication device are transmitted by the advertisement information transmitting means.
  • Advertisement information receiving means for receiving the advertisement information, and authentication number registration means for issuing and registering an advertisement information authentication number to the advertisement information received from the advertisement information receiving means in accordance with a pre-registered information processing program; Advertisement management registration means for registering and recording advertisement information including the advertisement information authentication number issued by the authentication number registration means; User information including advertisement authentication transmission means for transmitting the advertisement information by the advertisement management registration means and user information including a point where the user is charged in response to reception of the advertisement information, as information about the user of the advertisement information. User information transmission means for transmitting, profit return receiving means for receiving profit return execution information transmitted by the profit return transmission means, and profit return execution information for performing profit return to the user And a profit return management registration means for registering and recording.
  • the communication with the telephone business company side advertisement distribution system Communication processing means for transmitting / receiving information in accordance with a pre-registered transmission / reception processing program, and advertisement management transmitting means for transmitting the advertisement information by the advertisement management registration means as advertisement information to be provided to a user of the communication device
  • advertisement management transmitting means for transmitting the advertisement information by the advertisement management registration means as advertisement information to be provided to a user of the communication device
  • user information reception management means for receiving user information including points for which the user is charged in response to reception of the advertisement information as information relating to the user of the advertisement information, and registering the user information and User management registration means for recording, and profit return management transmission means for transmitting profit return execution information based on the profit return management registration means in performing profit return for the user. It is characterized by.
  • the advertisement information includes expiration date information of an advertisement information authentication number issued in accordance with an information processing program registered in advance.
  • the advertisement management registration means includes means for registering or updating and recording the reception history of receiving the advertisement information by the advertisement information receiving means, and expiration date information of the advertisement information authentication number issued by the authentication number registration means.
  • the user information includes an acquisition history that the user has acquired the advertisement information and the user has acquired the advertisement information. Transmission / reception history transmitted or received, profit return information to the user associated with the use of the advertisement information, and reception authentication information for the user to receive the profit return, the user management registration means A means for registering or updating and recording the user information received by the user information reception management means and a reception history for receiving the user information and a transmission history for transmitting the user information by the user information transmitting means are registered. Or a means for updating and recording.
  • the profit return execution information includes user information of the user whose profit is returned in response to reception of the advertisement information.
  • the profit return management registering means receives the profit return by the profit return receiving means. And a means for registering or updating and recording a reception history for receiving profit return execution information and a transmission history for sending the profit return execution information by the profit return management transmitting means.
  • the advertisement management company side advertisement distribution system connected to the electronic communication device company side advertisement distribution system via the communication line is registered in advance with respect to communication with the electronic communication device company side advertisement distribution system.
  • the communication processing means for transmitting and receiving information according to the transmitted / received processing program and the communication device for which the factory shipment state or the use of the advertisement information has been restricted the electronic communication device company side advertisement distribution system capabilities.
  • the restricted advertisement shipment request information includes restricted advertisement information provided to a communication device in which a factory shipment state or use of the advertisement information is restricted
  • the shipping authentication number registration means when receiving the restricted advertisement shipment request information from the electronic communication device company side advertisement distribution system, the information processing program registered in advance in the restricted advertisement information included in the restricted advertisement shipment request information
  • the means for registering, updating, and recording the restricted advertisement information including the date of issue of the issued shipment authentication number and the shipped authentication number, and receiving the received restricted advertisement shipment request information.
  • the means for sending and recording, and the means for transmitting the shipment authentication the means for transmitting the limited advertisement information including the shipment authentication number.
  • the advertisement management transmission means transmits the limited advertisement information including the shipping authentication number by the shipping authentication number registration means to the telephone business company.
  • the shipment authentication transmitting means and the advertisement management registering means for transmitting to the side advertisement distribution system are the restricted advertisement information by the advertisement management transmitting means.
  • a shipping authentication number registering means for registering or updating and recording a transmission history of transmitting the information and the restricted advertisement information.
  • an advertising system using a communication device provided from a telephone company the telephone company advertising distribution system connected to the advertising management company advertising distribution system via a communication line
  • the communication processing means for transmitting and receiving information in accordance with a pre-registered transmission / reception processing program and the advertisement information and restricted advertisement provided to the user of the communication device with respect to communication with the advertisement management company side advertisement distribution system.
  • an advertisement management receiving means for receiving the advertisement information and the restricted advertisement information transmitted by the advertisement management transmitting means, an advertisement provision registering means for registering or updating and recording the advertisement information and the restricted advertisement information,
  • the user information including points for which the user is charged in response to reception of the advertisement information is transmitted.
  • a profit return provision registration means for registering, updating, and recording.
  • the communication device is used in a telephone business company side advertisement distribution system connected to a communication device owned by a user who uses the communication device via a communication line including the Internet.
  • communication processing means for transmitting and receiving information in accordance with a pre-registered transmission / reception processing program, and advertisement information provided to the user of the communication device, owned by the user
  • advertisement information that can be used by the communication device is selected from the advertisement provision registration unit, and an advertisement list transmission unit that transmits an advertisement list that lists the advertisement information.
  • the communication equipment possessed by the user based on the received advertisement information request information, the advertisement information selected from the advertisement list transmitted by the advertisement list transmitting means, and Advertisement request receiving means for receiving user information of the communication device that has transmitted the advertisement information request information, and advertisement distribution registration for registering or updating and recording the advertisement information and user information received by the advertisement request receiving means.
  • an advertisement distribution transmission means for transmitting notification information.
  • communication processing means for transmitting and receiving information according to a pre-registered transmission / reception processing program for communication with the exchange
  • advertisement information to be provided to the user of the communication device user information is extracted from the advertisement distribution registration means in accordance with a collation program registered in advance based on the collation request information received from the exchange, and the user information Advertisement verification transmitting means for transmitting advertisement information that matches the user information, usage history receiving means for receiving user information including information on the user's transmission or reception of advertisement information, as information relating to the user of the advertisement information, , A usage history registration means for registering and recording the user information, and the profit return provision registration in performing profit return to the user. Based on stage, it is characterized by comprising: a profit providing transmission means for transmitting a profit implementation information.
  • the advertisement information includes profit return information to the user accompanying the use of the advertisement information and the advertisement information authentication number.
  • the limited advertisement information includes the limited advertisement information including the shipping authentication number
  • the advertisement use request information is the setting request information for transmitting the advertisement information in the communication device of the user.
  • the user information of the communication device that has transmitted the setting request information, and the advertisement provision registering means registers or updates and records the reception history of receiving the advertisement information and the restricted advertisement information by the advertisement management receiving means.
  • the advertisement use request information is received from the communication device, based on the setting request information and the user information included in the advertisement use request information, the advertisement information sent by the advertisement list sending means.
  • the advertisement information request information is for acquiring an advertisement information authentication number of the advertisement information selected from the advertisement list.
  • the advertisement distribution registration means when receiving the advertisement information request information from the communication device of the user, based on the authentication number request information included in the advertisement information request information,
  • the transmission means It is characterized by comprising means for registering or updating and recording the transmission history of the advertisement information including the advertisement information authentication number and the reception history of the advertisement information request information received by the advertisement request receiving means.
  • the verification request information includes advertisement information transmitted from a communication device of a user who uses the advertisement information, and the communication device.
  • Verification information for verifying the user information with the advertisement distribution registration means, and the advertisement verification transmitting means when receiving the verification request information from the exchange, the advertisement information included in the verification request information and A means for selecting and transmitting the advertisement information or the restricted advertisement information from the advertisement distribution registration means according to a pre-registered collation program based on the user information of the communication device, and the advertisement provision registration means include the advertisement Means for registering or updating and recording the transmission history of the advertisement information or the restricted advertisement information transmitted by the verification transmission means and the reception history of the verification request information received; It is characterized by having.
  • the user information includes an acquisition history of the user acquiring the advertisement information, and the user stores the advertisement information.
  • a transmission / reception history transmitted or received, profit return information to the user associated with the use of the advertisement information, and reception authentication information for the user to receive the profit return;
  • a means for registering or updating and recording is registering or updating and recording.
  • the usage history registration unit includes the advertisement information transmitted by the advertisement distribution transmission unit and the advertisement information based on the advertisement distribution registration unit.
  • the advertisement use distribution registration means for registering or updating and recording the advertisement use distribution information including the user information of the user who has received the advertisement information, and the advertisement information transmitted by the advertisement verification sending means by the advertisement provision registration means or Based on user information including transmission history of the limited advertisement information and transmission history of the advertisement information transmitted to the communication device by the usage history registration means, the communication device
  • a billing registration means for registering, accumulating and recording the billing information including the points billed for the transmission and reception of the advertisement information for each user of the communication device.
  • the profit return execution information includes user information of the user including charging information by the usage charging registration means.
  • the profit return provision transmitting means transmits the profit return execution information including the billing information when the profit return is performed to the user, and the profit return provision registration means is the profit return management means.
  • the advertisement information received from the communication device or the advertisement information is received by the telephone business company side advertisement distribution system connected to the exchange according to any one of claims 15 to 23 via a communication line.
  • the advertisement information or the user information that transmitted the restricted advertisement information is extracted from the usage history registration means according to a matching program registered in advance, and the advertisement
  • the advertisement verification / retransmission means for selecting and transmitting advertisement information or restricted advertisement information that matches the user information from the provision registration means, and the advertisement provision registration means, the advertisement verification / retransmission means, the advertisement information or the restriction Means for registering or updating and recording a reception history of receiving verification request information including a transmission history of transmitting advertisement information and re-reception request information; Registering or updating and recording the transmission history of the advertisement information or the limited advertisement information transmitted by the advertisement collation re-transmission means by the advertisement provision registration means, and the communication history by the usage history registration means in the communication device Based on the user information including the
  • An advertising system using a communication device provided by a telephone business company wherein the communication device is connected to the communication device via a base station and a communication line.
  • a transmission signal receiving means for receiving a transmission signal including the advertisement information or the restricted advertisement information and user information of a communication device that has transmitted the transmission signal, and communication between both users using the communication device; Based on the transmission identification means for identifying the user information of the device, the transmission signal reception means and the transmission identification means, a transmission signal including the user information of the communication device and the user information of the communication device designated by the communication device
  • a call history registration unit for registering and recording the verification request information, a verification request registration unit for registering the verification request information including the verification request information to be transmitted to the advertisement distribution system on the telephone company basis based on the transmission history registration unit,
  • a transmitting side notification transmitting means for transmitting the call signal to the communication device that has transmitted the out
  • the transmission history registration means for registering or updating and recording the reception history of receiving a transmission signal including the user information of the communication device that transmitted the signal and the user information of the communication device designated by the communication device, and the transmission signal To the communication device that has transmitted the advertisement information or the limited advertisement information transmitted by the calling side notification transmission means, and the communication device Call history registration means for registering or updating and recording user information, and the advertisement information or the restricted advertisement information transmitted by the receiver side notification transmission means to the communication device designated by the communication device that has transmitted the outgoing signal.
  • Registration history information that registers or updates the recorded transmission history and user information of the specified communication device, and the user who used the advertisement information to return profits to the user.
  • Receiving authentication information including receiving information on whether or not to receive profit return and user information of the communication device are received from the communication device owned by Profit return providing execution means for transmitting the profit return execution information to a communication device owned by a user who uses the advertisement information based on the information, and a communication that has received the advertisement information Regarding the re-reception request of the device, Re-reception request information including the advertisement information selected from the reception history of the communication device that has received the advertisement information or the restricted advertisement information or the restricted advertisement information by the sending notification transmission means and the receiving notification transmission means; Re-reception request receiving means for receiving user information of the communication device that has transmitted the re-reception request information.
  • the incoming call Based on the history registration means, the user information that has transmitted the advertisement information or the restricted advertisement information, the usage history transmission means that transmits the transmission history that has transmitted the advertisement information or the restricted advertisement information, and the usage history transmission Means for registering, updating, and recording the transmission history of the user information and the transmission history transmitted by the means, and the profit return provision transmitting means for performing profit sharing for the user. And a profit return provision receiving means for receiving the profit return execution information transmitted by.
  • the advertisement information includes re-reception request information by the re-reception request receiving means and the advertisement information authentication number, and the limited advertisement information is the re-reception request.
  • the transmission identifying means is means for identifying user information that has transmitted the re-reception request information
  • the transmission history registration means is the re-reception. Based on the request receiving means and the transmission identifying means, the user information of the communication device that has transmitted the re-reception request information and the reception history of receiving the re-reception request information are registered or updated together with the re-reception request information.
  • the means for recording and the verification request registration means are based on the transmission history registration means. And means for registering verification request information including the re-reception request information to be transmitted to the telephone company-side advertisement distribution system, and the caller-side notification transmission means are based on the verification request information including the re-reception request information. Means for transmitting the advertisement information or the restricted advertisement information transmitted by the advertisement verification re-transmission means to the communication device that has transmitted the re-reception request information; and the call history registration means is configured to transmit the caller-side notification.
  • the means for registering or updating and recording the user information of the communication device that has transmitted the re-reception request information, and the incoming call history registration means are transmitted by the reception side notification transmission means. It is characterized by means for said advertisement information or to register the restriction advertisement information storage has, further comprising a.
  • the receipt authentication information includes profit return enjoyment information associated with use of the advertisement information
  • the use history transmission means includes the receipt authentication information.
  • Means for transmitting the user information including the registration information and the usage history transmission registration means register or update the user information including the reception authentication information received by the reception authentication reception means and the reception history of receiving the user information. And a means for recording.
  • the profit return execution information includes user information of the user who is charged and returns profits in response to the reception of the advertisement information.
  • the profit return execution information was transmitted to the communication device owned by the user who used the advertisement information.
  • the providing history means for registering or updating and recording the transmission history and the user information of the communication device, and the use history sending means are the user information and the providing history of the communication device transmitted by the profit return providing means.
  • an advertisement system using a communication device provided by a telephone company the electronic communication device company side advertisement distribution connected to the advertisement management company side advertisement distribution system via a communication line.
  • the communication processing means for transmitting and receiving information according to a pre-registered transmission / reception processing program, the factory shipment state or the use of the advertisement information is limited to the system.
  • Advertisement registration means for registering restricted advertisement shipment request information including restricted advertisement information by the restricted advertisement registration means, and the output Based on the shipment request transmission means for sending the restricted advertisement shipment request information including the restricted advertisement information by the load request registration means and the information processing program of the advertisement distribution system on the advertisement management company side, the restricted advertisement information including the shipping authentication number is received. And shipping authentication receiving means.
  • the restricted advertisement information includes restricted advertisement information including the shipping authentication number
  • the restricted advertisement registration means includes the shipping request transmission means.
  • the restricted advertisement information provided to the communication device according to a pre-registered transmission / reception processing program
  • a communication processing means for transmitting and receiving information; a shipping information transmitting means for transmitting the restricted advertisement information by the restricted advertisement registering means; and a transmission history for transmitting the restricted advertisement information by the shipping information transmitting means is registered or updated and recorded.
  • a launch program that activates the advertisement information or the restricted advertisement information transmitted from the originating side notification transmitting unit and the receiving side notification transmitting unit with respect to the communication between the shipping information registration unit and the communication device via the exchange.
  • An activation program transmitting means for transmitting to the communication device; and the advertisement information or the communication device in the communication device.
  • an operation confirmation receiving means for receiving, from the communication device, operation confirmation information activated by the activation program when receiving the restricted advertisement information.
  • the present invention is an advertising system using a communication device provided by a telephone company according to the present invention, in which an input means for inputting various information, and a display for displaying various input information and received information inputted by operation.
  • a communication processing means for transmitting and receiving information according to a pre-registered transmission / reception processing program for communication with the telephone company advertisement distribution system via an exchange, and for setting the advertisement information.
  • An advertisement use registration means for registering advertisement use request information including setting request information for requesting a setting method of the advertisement information, and an advertisement use request for transmitting advertisement use request information including the setting request information by the advertisement use registration means In setting the transmission means and the advertisement information to be transmitted together with the transmission signal, the broadcast information transmitted by the advertisement list transmission means is set.
  • the advertisement information to be transmitted together with the transmission signal to the designated communication device is selected, and the advertisement information and the advertisement information of the advertisement information are selected.
  • An advertisement information request registration means for registering advertisement information request information including authentication number request information for requesting an authentication number, and an advertisement request transmission for transmitting advertisement information request information including the authentication number request information by the advertisement information request registration means. Registration or update of the advertisement information including the advertisement information authentication number received by the advertisement distribution receiving means, the advertisement distribution receiving means for receiving the advertisement information including the advertisement information authentication number transmitted by the advertisement distribution transmitting means, The advertisement transmission registration means for recording is provided.
  • the advertisement use request information includes two-dimensional cocktail information and user information of the communication device that has transmitted the advertisement use request information. Includes the user information of the communication device that has transmitted the advertisement information request information, and the advertisement use registration unit includes the user information of the communication device that has transmitted the advertisement use request information by the advertisement use request transmission unit, and the advertisement.
  • a communication device including an input means for inputting various information and a display means for displaying various input information and received information that have been operated, regarding communication with the electronic communication device company side advertisement distribution system, Communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, and the shipping authentication number transmitted by the shipping information transmitting means with respect to the communication device that restricts use of the factory shipment state or the advertisement information
  • Communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, and the shipping authentication number transmitted by the shipping information transmitting means with respect to the communication device that restricts use of the factory shipment state or the advertisement information
  • Shipping information receiving means for receiving restricted advertising information including, shipping outgoing registration means for registering or updating and recording restricted advertising information including the shipping authentication number received by the shipping information receiving means, and the advertising information or the Regarding the setting of the activation program that is activated when the restricted advertisement information is received, it is transmitted from the activation program transmission means.
  • An activation program receiving means for receiving the activated advertisement information or the activation program activated by the restricted advertisement information, and the activation program and the advertisement information or the restricted advertisement information received by the activation program receiving means.
  • An activation program registration means for registering or updating and recording the operation confirmation information activated by the activation program; and an operation confirmation transmitting means for transmitting the operation confirmation information by the activation program registration means. It is said.
  • a communication device comprising an input means for inputting various information and a display means for displaying various input information and received information that have been operated, regarding communication between both of the communication devices via an exchange
  • a communication device user who designates a communication device to communicate through the input means and transmits the transmission signal together with a transmission signal including the advertisement information or the limited advertisement information selected by the advertisement transmission registration means.
  • a transmission signal transmitting means for transmitting information and user information of the communication apparatus designated by the communication apparatus; a transmission side notification receiving means for receiving the advertisement information or the limited advertisement information transmitted by the transmission side notification transmission means;
  • the user information of the communication device designated by the communication device is extracted from the transmission signal received by the transmission side notification receiving unit, and displayed via the display unit.
  • the receiving signal transmitted from the receiving side notification transmitting unit and the advertising information or the restricted advertising information are received.
  • the receiving side notification receiving unit and the incoming signal received from the receiving side notification receiving unit transmit the outgoing signal.
  • the user information of the communication device is extracted and displayed via the display means, and the advertisement information received by the receiver notification receiving means or the limited advertisement information is received by the activation program registration means.
  • Incoming call notification means for starting and notifying incoming calls according to the activation program, and calling call notification from the outgoing call notification means
  • the caller history registration means for registering and recording the advertisement information or the restricted advertisement information and the notification history notified of the call, the advertisement information notified from the incoming call notification means or the restricted advertisement information, and the Receiving history registration means for registering and recording a notification history notified of incoming calls, and a notification history by the calling history registration means and the receiving history registration means regarding the re-reception request of the communication device that has received the advertisement information.
  • Re-reception request information including the re-reception request information including the advertisement information selected from the above or the limited advertisement information, and user information of the communication device that transmits the re-reception request information, and the re-reception request
  • the transmission history of transmitting the re-reception request information is registered together with the re-reception request information by the transmission means and the user information of the communication device that has transmitted the re-reception request information.
  • re-reception request registration means for updating and recording; re-reception information receiving means for receiving the advertisement information or the restricted advertisement information included in the re-reception request information transmitted by the sender side notification transmission means; Re-reception registration means for registering or updating and recording the advertisement information or the restricted advertisement information received by the re-reception information receiving means and the reception history of receiving the advertisement information or the restricted advertisement information.
  • the transmission signal includes advertisement information selected by the advertisement transmission registration means
  • the transmission signal transmission means is a communication designated by the communication device registered in advance. It is provided with designated advertisement transmission registration means for selecting and registering advertisement information by the advertisement transmission registration means for each piece of user information of the device.
  • the advertisement information is advertisement information designated by the communication device that has transmitted the transmission signal
  • the reception-side history registration unit includes the reception-side notification reception unit. And receiving permission registration means for setting and registering whether or not to notify the incoming call notification as the incoming call notification.
  • the link information indicating the advertisement-related information included in the advertisement information or the restricted advertisement-related information included in the restricted advertisement information is selected and transmitted to a pre-registered site browsing program. It is characterized by having link information connection means to connect to the homepage address of link information
  • receipt authentication registration means for registering or updating and recording the receipt authentication information including the profit return acceptance information
  • a receipt authentication transmitting means for transmitting the receipt authentication information by the receipt authentication registration means
  • a profit return receiving means for receiving the profit return execution information transmitted by the profit return transmitting means and the profit return providing means.
  • a profit return enjoyment registration means for registering or updating and recording profit return execution information received by the profit return enjoyment means and a reception history of receiving the profit return execution information.
  • the receipt authentication information includes user information of the communication device that transmits the receipt authentication information
  • the receipt authentication registration unit transmits the receipt authentication information.
  • the present invention provides an advertisement providing program using a communication device provided by a telephone company, wherein the transmission / reception processing program is registered in advance in a registration management server of the advertiser side advertisement distribution system.
  • a step of processing transmission / reception of information; a step of registering or updating the identification code and the user information in a storage device database; and a control device based on the transmission / reception processing program controls information to be transmitted / received;
  • the advertisement information registration function based on the advertisement information registration means registers or updates the advertisement information as a step of distributing and managing various information to an appropriate function and as advertisement information to be provided to the user of the communication device.
  • a step of recording, a step of registering and recording profit return information associated with the use of the advertisement information, a step of registering and recording the setting of the advertisement distribution request information, and an advertisement information management function based on the previous advertisement information transmitting means Performing selection of advertisement information to be transmitted based on advertisement distribution request information including information on the adaptive communication model
  • the advertisement information distribution function based on the advertisement information transmission means transmits the advertisement information selected by the advertisement information management function, and transmits advertisement distribution request information including information on the adaptive communication model.
  • the profit return information management function based on the profit return registration means registers and returns the profit return execution information that is returned in accordance with the reception of the advertisement information.
  • the profit return information distribution function based on the profit return transmission means executes a step of recording, and a step of transmitting the profit return execution information registered by the profit return information management function.
  • the advertisement information distribution function based on the advertisement information authentication receiving means includes a step of receiving advertisement information including the advertisement information authentication number, and the advertisement information registration function includes the advertisement information authentication function received by the advertisement information distribution function.
  • the step of receiving user information including charged points and the user information management function based on the user information registration means include the user information received by the user information distribution function and the user information.
  • the profit return information management function transmits profit return execution information by the profit return information distribution function.
  • a step of registering, updating, and recording the transmitted transmission history are examples of the transmitted transmission history.
  • An advertisement providing program using a communication device provided from a telephone company according to the present invention wherein the transmission / reception processing program is registered in advance in the registration management server of the advertisement management company side advertisement distribution system.
  • the information processing program registered in advance is A step of issuing an advertisement information authentication number including expiration date information in accordance with a prohibition processing program including broadcast prohibition terms registered in advance in the advertisement information received by the information receiving means, and the shipping request receiving means Based on the received restricted advertisement shipment request information, a step of issuing a shipping authentication number in accordance with an issuance processing
  • the advertisement information management function based on the shipping authentication number registration means registers or displays advertisement information including the advertisement information authentication number issued by the information processing program. Restricted advertising information including the step of updating and recording and the shipping certification number issued by the information processing program.
  • Transmitting information transmitting restricted advertising information including the shipping authentication number registered by the advertising information management function, and
  • the user information distribution function based on the user information transmitting means transmits user information including points charged in response to reception of the advertisement information as information on the user of the advertisement information;
  • the profit return information distribution function based on the profit return management transmission means executes the step of transmitting the profit return execution information.
  • An advertisement acquisition program using a communication device provided by a telephone company the advertisement information provided to the user of the communication device in the registration management server of the advertisement distribution system on the advertisement management company side.
  • the advertisement information distribution function based on the advertisement information receiving means and the shipment request receiving means receives a step of receiving the advertisement information and receiving restricted advertisement shipment request information including the restricted advertisement information,
  • the advertisement information management function registers or updates and records the reception history of receiving the advertisement information by the advertisement information distribution function, and registers or updates the transmission history of transmitting the advertisement information by the advertisement information distribution function. Recording or registering or updating the date of issue of the advertisement information authentication number by the information processing program.
  • the user information distribution function includes a step of receiving user information including points that are charged in response to reception of the advertisement information, and a user information management function based on the user management registration means includes the user information Registering or updating and recording the user information received by the information distribution function and the reception history of receiving the user information; The step of registering or updating and recording the transmission history of the transmission of the user information by the user information distribution function, and the profit return information based on the profit return receiving means in performing profit return to the user
  • the distribution function receives the profit return execution information, and the profit return information management function based on the profit return management registration means registers or returns the profit return execution information received by the profit return information distribution function. Updating and recording, registering or updating and recording the reception history of receiving the profit return execution information by the profit return information distribution function, and transmitting the profit return execution information by the profit return management distribution function. And a step of registering or updating the recorded transmission history and recording it.
  • An advertisement providing program using a communication device provided by a telephone business company wherein the transmission / reception processing program is registered in advance in the registration management server of the telephone business company side advertisement distribution system.
  • a step of processing transmission / reception of various information by identifying user information unique to the communication device, and the identification code and the user information A step of registering or updating and recording in a storage device database, a control device based on the transmission / reception processing program controlling information transmitted and received, distributing and managing various types of information to appropriate functions, and the communication device Advertisement list based on the advertisement provision registration means as advertisement information and restricted advertisement information to be provided to users Selecting the advertisement information that can be used by the communication device from the advertisement provision registration means based on the advertisement use request information received from the communication device owned by the user, and listing the advertisement information.
  • the pre-registered collation program extracts user information and advertisement information matching the user information from the advertisement distribution registration means based on the collation request information received from the exchange, and extracts the extracted information.
  • the advertisement information specified by the communication device is registered as the advertisement distribution registration. Selecting from the means and the matching request information received from the switch, the advertisement distribution registration means, the user information, and the broader information that matches the user information.
  • the advertisement information is extracted.
  • the user who has transmitted the advertisement information or the restricted advertisement information from the usage history registration means The advertisement information or the restricted advertisement information that matches the information and the user information is extracted and the extracted If the user information of the communication device that has transmitted the user information and the advertisement information or the restricted advertisement information and the re-reception request information and the advertisement information or restricted advertisement information specified by the communication device match, the communication device Selecting advertisement information or restricted advertisement information designated by the use history registration means, and based on the re-reception request information received by the communication device power, the advertisement information or the restricted advertisement information from the use history registration means.
  • the transmitted user information and the advertisement information that matches the user information or the restricted advertisement information are extracted, and the extracted user information and the advertisement information or the restricted advertisement information and the re-transmission request information are transmitted.
  • the usage history registration means The advertisement information distribution function based on the advertisement collation transmitting means and the advertisement collation retransmitting means is selected by the advertisement list function together with the advertisement list transmitting means and the advertisement distribution transmitting means.
  • a list of advertisements of the advertisement information that has been sent a step of transmitting advertisement information including the advertisement information authentication number to the communication device that has transmitted the advertisement information request information, and the information extracted by the verification program Transmitting the advertisement information or the restricted advertisement information to the communication device that has transmitted the verification request information via an exchange; and the advertisement information or the limited advertisement information extracted by the verification program Information to the communication device that sent the information via the exchange, and information about the user of the advertisement information
  • the user information distribution function based on the user information transmission managing means transmits a user information including points charged for receiving the advertisement information, and returns profits to the user.
  • the profit return providing function based on the profit return providing transmission means executes the step of transmitting the profit return execution information including the billing information.
  • An advertisement acquisition program using a communication device provided by a telephone company the advertisement information provided to the user of the communication device in the registration management server of the telephone company advertisement distribution system.
  • the advertisement information distribution function based on the advertisement management receiving means and the advertisement request receiving means receives the advertisement information and the restricted advertisement information, and receives the advertisement use request information as restricted advertisement information. And receiving the advertisement information request information; and the advertisement information selected from the advertisement list transmitted by the advertisement information distribution function and the user information of the communication device that transmitted the advertisement information request information Receiving the verification request information; receiving the re-reception request information; and the advertisement information management function based on the advertisement provision registration means and the advertisement distribution registration means.
  • Registering, updating, and recording the advertisement information and the restricted advertisement information received by the information distribution function and transmitting the advertisement information selected from the advertisement list received by the advertisement information distribution function and the advertisement information request information Registering or updating and recording user information of the communication device, and the advertisement information distribution function to And a step of registering or updating and recording the reception history of receiving the restricted advertisement information, and a step of registering or updating and recording the transmission history of sending the advertisement information or the restricted advertisement information by the advertisement information distribution function.
  • a step of registering or updating and recording a reception history of receiving the advertisement use request information, a step of registering or updating and recording a reception history of receiving the advertisement information request information, and a reception of receiving the verification request information A step of registering or updating and recording a history, a step of registering or updating and recording a reception history of receiving the re-reception request information, and the use based on the use history receiving means as information about a user of the advertisement information
  • the user information distribution function receives the user information including the history of the user transmitting or receiving the advertisement information.
  • a user information management function based on the use history registration means registers and records user information including a history of transmission or reception of advertisement information by the user received by the user information distribution function; Registering or updating and recording the user information received by the user information distribution function and the reception history of receiving the user information, the user information transmitted by the user information distribution function, and the use
  • a step of registering or updating a transmission history of transmitting the user information and recording, and a use distribution function based on the advertisement use distribution registration means include the advertisement information transmitted by the advertisement information distribution function and the use received the advertisement information.
  • a step of registering or updating advertisement recording information including the user information of the user, and recording, and a billing information function based on the billing registration means Is transmitted based on the advertising information management function and user information management function.
  • the communication device Based on the transmission history of the advertising information or the limited advertising information and the user information, the communication device includes charging information including points charged for transmission and reception of the advertising information for each user.
  • the profit return information management function based on the profit return provision registration means registers, updates, and records the profit return execution information received by the profit return information distribution function, and the profit return information distribution function Registering, updating, and recording the reception history of receiving profit return execution information, and sending the profit return execution information by the profit return management distribution function.
  • the method comprising the transmission history register or update records, that is the execution is set to feature.
  • An advertisement acquisition program using a communication device provided by a telephone company according to the present invention wherein in the exchange, the transmission / reception processing program identifies the telephone company's advertisement distribution system registered in advance.
  • a step of processing transmission / reception of various types of information by identifying an identification code for identification and user information unique to the communication device, and a step of registering or updating the identification code and the user information in a storage device database for recording
  • a control device based on the transmission / reception processing program controls the information to be transmitted / received, distributes and manages various types of information to appropriate functions, and advertisement information and restricted advertisement information provided to the user of the communication device.
  • the advertisement information based on the advertisement collation receiving means together with the transmission signal receiving means and the re-reception request receiving means includes a step of receiving a transmission signal including the advertisement information or the restricted advertisement information and user information of a communication device that has transmitted the transmission signal, the transmission side notification transmission unit, and the reception side notification transmission unit.
  • a step of receiving information, a step of receiving the advertising information or the limited advertising information transmitted based on the verification program, and a transmission signal processing function based on the advertising information distribution function are received by the advertising information distribution function.
  • the transmitted signal is sent from the transmitted signal A step of extracting the advertisement information or the restricted advertisement information together with the user information of the communication device that has been transmitted and the user information of the communication device designated by the communication device; and a re-reception processing function based on the advertisement information distribution function Extracting the re-reception request information including the advertisement information or the restricted advertisement information received by the advertisement information distribution function and the user information of the communication device that has transmitted the re-reception request information;
  • the call identification processing function based on the re-reception processing function is a step of identifying user information of a communication device that has transmitted the transmission signal extracted by the transmission signal processing function, and is extracted by the re-reception processing function.
  • a step of identifying user information of a communication device that has transmitted the re-reception request information, and an advertisement information management function based on the transmission history registration means A step of registering and recording a transmission signal including user information of a communication device that has transmitted the transmission signal and user information of a communication device designated by the communication device, based on a notification information distribution function and the transmission identification processing function; And the re-transmission request information including the advertisement information extracted by the re-reception processing function or the restricted advertisement information based on the advertisement information distribution function and the transmission identification processing function, and the communication that has transmitted the re-reception request information.
  • the user information of the communication device that has transmitted the call signal and the communication device specify Registering or updating and recording a reception history of receiving a transmission signal including user information of a communication device, and performing the return of profit to the user, the receipt authentication receiving means and the profit return providing receiving means
  • the profit return information distribution function based on the step of receiving receipt authentication information including profit return receipt information and user information of the communication device from a communication device owned by a user who uses the advertisement information.
  • receiving the profit return execution information transmitted by the profit return providing transmitting means, and receiving receipt registration function based on the receipt authentication receiving means is for receiving the profit return received by the profit return information distributing function.
  • An advertisement providing program using a communication device provided by a telephone company according to the present invention wherein the verification request registration means is used as advertisement information and restricted advertisement information provided to a user of the communication device in an exchange.
  • the verification request registration function based on the registration information includes the verification request information including the verification request information based on the advertisement information management function, and the verification request including the re-reception request information based on the advertisement information management function.
  • the advertisement information distribution function based on the collation request transmission means, together with the transmitting side notification transmission means and the reception side call transmission means, registers the advertisement information received by the advertisement information distribution function or the Transmitting the restricted advertisement information as call calling information to the communication device that has transmitted the outgoing signal; and
  • the advertisement information received by the distribution function or the restricted advertisement information is transmitted to the communication device designated by the communication device that has transmitted the outgoing signal as incoming call information together with the incoming signal, and registered by the matching request registration function. Transmitting the verification request information including the verification request information, and the advertisement information distribution function received based on the verification request information including the re-reception request information registered by the verification request registration function.
  • the advertisement information or the restricted advertisement information is transmitted to the communication device that has transmitted the re-reception request information, and the advertisement information management function based on the call history registration unit and the incoming call history registration unit includes the advertisement information.
  • the profit return information distribution function based on the profit return provision execution means is configured to transmit the profit return execution information received by the profit return information distribution function and to execute the profit return provision means.
  • the profit return information management function registers or updates and records the transmission history of the profit return execution information transmitted by the profit return information distribution function and the user information of the communication device that has transmitted the profit return execution information;
  • the usage history transmission registration means The user information management function based on the advertisement information distribution machine The step of registering or updating and recording the transmission history of transmitting the advertisement information or the limited advertisement information transmitted by the function and the user information of the communication device that transmitted the transmission signal, and the information transmitted by the advertisement information distribution function Registering or updating and recording the transmission history of transmitting the advertisement information or the limited advertisement information and the user information of the communication device designated by the communication device that has transmitted the transmission signal; Register or update and record the transmitted user information and the transmission history that transmitted the transmission history, and register the reception history of receiving the user information including the reception authentication information registered by the reception authentication registration function Or the step of updating and recording, and the communication device that has transmitted the profit return execution information registered by the profit return information management function
  • An advertisement providing program using a communication device provided by a telephone business company wherein the transmission / reception processing program is registered in advance in the registration management server of the electronic communication device company side advertisement distribution system.
  • a step of processing transmission / reception of various types of information by identifying an identification code for identifying the advertisement distribution system on the advertisement management company side and user information unique to the communication device, and identifying the identification code and the user information.
  • a step of registering or updating and recording in the storage device database a control device based on the transmission / reception processing program controls the information transmitted / received, distributes and manages various types of information to appropriate functions, Regarding the communication device that restricts the use of the advertisement information, restricted advertisement information provided to a user of the communication device; Te, restriction advertisement information management device based on the restriction advertisement registration unit and shipping request registration means Registering or updating and recording the restricted advertisement information, registering restricted advertisement shipment request information by the shipment request registration means, and shipping request registration function based on the shipment request registration means.
  • the step of registering restricted advertisement shipment request information including the restricted advertisement information by the advertisement registration means and the activation program function based on the activation program transmission means are transmitted from the transmission side notification transmission means and the reception side notification transmission means.
  • the limited advertisement information distribution function includes a step of transmitting restricted advertisement shipment request information including the restricted advertisement information by the restricted advertisement information management function, a step of transmitting the restricted advertisement information by the restricted advertisement information management function, And a step of transmitting the start program by a start program function.
  • the present invention is an advertisement acquisition program using a communication device provided by a telephone company, and restricts the factory shipment state or the use of the advertisement information in the registration management server of the electronic communication device company side advertisement distribution system.
  • the restricted advertisement information distribution function based on the shipment authentication receiving means and the operation confirmation receiving means is transmitted based on the information processing program as restricted advertisement information provided to the user of the communication equipment. Receiving the restricted advertisement information including the shipped shipping authentication number, and the activation program transmitted by the restricted advertisement information distribution function is activated when the communication device receives the advertisement information or the restricted advertisement information.
  • the information management function includes a step of registering or updating and recording a transmission history of transmitting the restricted advertisement shipment request information by the restricted advertisement information distribution function, and a restriction including the shipment authentication number received by the restricted advertisement information distribution function. Registering or updating and recording the reception history of receiving the advertisement information and the restricted advertisement information; registering or updating and recording the transmission history of transmitting the restricted advertisement information by the restricted advertisement information distribution function; It is characterized by running.
  • An advertisement providing program using a communication device provided by a telephone company wherein in the communication device, the input numeric keypad and the input processing unit based on the input means input various information;
  • the LCD and display processing unit based on the display means display various input information and reception information that have been operated and input, and the transmission / reception communication control device based on the transmission / reception processing program is a pre-registered advertisement on the advertiser side.
  • the advertisement setting function based on the advertisement use registration means includes a step of registering advertisement use request information including installation request information for requesting a method for setting the advertisement information
  • a control program based on the advertisement use request transmitting means includes: In setting the advertisement use request information including the installation request information by the advertisement setting function and the advertisement information to be transmitted together with the transmission signal, it is based on the advertisement information request registration means and the advertisement use registration means.
  • the advertisement setting function is configured to send a transmission signal to a designated communication device from the advertisement list received by the advertisement list receiving unit.
  • Advertisement information request information including a step of selecting advertisement information to be transmitted, and authentication number request information for requesting the advertisement information selected from the advertisement list received by the advertisement list receiving means and an advertisement information authentication number of the advertisement information.
  • the control program based on the operation confirmation transmitting means transmits the operation confirmation information by the activation program registration means, and the input numeric keypad and input processing regarding communication between both communication devices via the exchange.
  • a communication device that communicates, and the control program based on the transmission signal transmission means transmits the advertisement selected by the advertisement transmission registration means to the communication device specified by the input numeric keypad and the input processing section.
  • the control program based on the re-reception request transmitting means Re-reception request information including the advertisement information selected from the notification history by the receiver-side history registration means and the notification history by the receiver-side history registration means, or the user of the communication device that transmits the re-reception request information
  • the step of transmitting information and the re-receiving function based on the re-reception request registering unit include the re-reception request information transmitted by the control program and the user information of the communication device that has transmitted the re-reception request information.
  • the step of registering or updating and recording the transmission history of transmitting the re-reception request information, and the designated advertisement function based on the designated advertisement transmission registering means are provided for each user information of the communication device designated by the previously registered communication device.
  • selecting and registering advertisement information by the advertisement transmission registration means, and the control program based on the link information connection means includes: Through the input numeric keypad and the input processing unit, the advertisement related information included in the advertisement information or the restriction is received from the reception history by the re-reception registration unit together with the notification history by the transmission side history registration unit and the reception side history registration unit.
  • the site browsing program based on the URL is received by the control program and activated And connecting to the homepage address of the link information; Receiving and starting the two-dimensional code link information transmitted by the user, connecting to the address of the two-dimensional code link information, and receiving receipt function based on the receipt authentication registering means for enjoying profit return Registering, updating and recording receipt authentication information including the profit return receipt acceptance information, and transmitting the receipt authentication information by the receipt authentication function by the control program based on the receipt authentication transmitting means. And is executed.
  • An advertisement acquisition program using a communication device provided by a telephone company wherein the advertisement list receiving means and the advertisement are set when setting the advertisement information to be transmitted together with the outgoing signal in the communication device.
  • the control program based on distribution receiving means receives the advertisement list transmitted by the advertisement list transmitting means; receives advertisement information including the advertisement information authentication number transmitted by the advertisement distribution transmitting means;
  • the advertisement setting function based on the advertisement transmission registration means and the advertisement information request registration means registers or updates and records advertisement information including the advertisement information authentication number received by the control program, Register or update the reception history that received the advertisement list including the advertisement information and record it.
  • the control program based on the shipping information receiving means receives the limited advertisement information including the shipping authentication number transmitted by the shipping information transmitting means, and the advertisement setting based on the shipping transmission registration means
  • the function relates to the step of registering or updating and recording the restricted advertisement information including the shipping authentication number received by the control program, and the setting of the activation program that is activated when the advertisement information or the restricted advertisement information is received.
  • the control program based on the activation program receiving means is transmitted by the activation program transmitting means.
  • the control program based on the receiving side notification receiving means, the receiving side display means, and the incoming call notification means together with the side display means and the calling notification means is the advertisement transmitted by the calling side notification transmission means.
  • Receiving the information or the restricted advertisement information extracting user information of the communication device designated by the communication device from the transmission signal received by the transmission side notification receiving means, and the transmission side notification
  • the advertisement information received by the receiving means or the restricted advertisement information is activated in accordance with an activation program by the activation program function to make a call From the step of issuing notification, the step of receiving the incoming signal and the advertising information or the restricted advertising information transmitted by the receiving side notification transmitting unit, and the incoming signal received by the receiving side notification receiving unit,
  • a step of extracting user information of the communication device that has transmitted the outgoing signal; and the notification information or the limited advertisement information received by the receiving side notification receiving means is activated in accordance with the activation program by the activation program function to notify the incoming notification And the LCD and the display processing unit based on the transmission side display means and the reception side display means display user information of the communication equipment specified by the communication equipment extracted by the control program.
  • an activation program function based on the call notification means and the incoming call notification means, wherein the advertisement information or the restricted advertisement information notified of the call by the control program is reproduced as a voice 'transmission voice processing unit and a call' transmission voice reproduction.
  • a notification based on the calling side history registration unit and the receiving side history registration unit, and the advertisement information transmission / reception history, the advertisement information notified by the control program by the control program or the limited advertisement information and the call call notification A step of registering and recording a notification history, and the above-mentioned advertisement notified by the control program of incoming call Information or the restricted advertisement information and the notification history of the incoming call notification are registered.
  • the control program based on the re-reception information receiving unit includes the re-reception request information transmitted by the transmission side notification transmission unit.
  • the step of receiving the advertisement information or the restricted advertisement information and the re-receiving function based on the re-receiving registration means are configured to receive the advertisement information or the restricted advertisement information and the advertisement information or the advertisement information received by the control program. Registering or updating and recording the reception history of receiving the restricted advertisement information; and because the advertisement information is advertisement information designated by the communication device that has transmitted the transmission signal, the reception permission based on the reception permission registration means.
  • the function sets and registers whether or not the advertisement information received by the control program is notified as an incoming call notification.
  • the control program based on the profit return receiving means receives the profit return execution information transmitted by the profit return transmitting means and the profit return providing execution means; and
  • the profit return function based on the profit return enjoyment registration means includes a step of registering or updating and recording the profit return execution information received by the control program and a reception history of receiving the profit return execution information, and the receipt authentication registration.
  • the receipt authentication function based on the means executes the step of registering or updating and recording the user information of the communication device that transmits the receipt authentication information and the transmission history of the receipt authentication information.
  • the advertiser-side advertisement distribution system for transmitting the advertisement information to the communication device, the communication The process of registering and transmitting the advertisement information to be distributed to the users who use the device, and the user who uses the communication device receives and receives the user history of the communication device.
  • the advertisement management company-side advertisement distribution system directly or through the communication line in the process of registering and returning profits according to the reception and use frequency of the advertisement information of the user who uses the communication device And a process of performing indirectly through the telephone company advertisement distribution system.
  • An advertisement method using a communication device provided by a telephone company the advertisement managing the advertisement information transmitted from the advertiser-side advertisement distribution system.
  • the management company-side advertisement distribution system manages, supervises and transmits the advertisement information transmitted from the advertiser-side advertisement distribution system, and the user who uses the communication device allows the advertisement information to be transmitted. Using the communication history, and receiving and registering user information of the communication device, and registering and transmitting profit return information transmitted from the advertiser-side advertisement distribution system. It is said.
  • the telephone business company side advertisement that distributes the advertising information transmitted from the advertisement management company side advertising distribution system.
  • the distribution system a process of registering and distributing the advertisement information transmitted from the advertisement management company side advertisement distribution system, and using the communication device.
  • Usage history of the IJ user using the advertisement information and the communication device A process for receiving, registering and transmitting profit return receipt authentication information associated with the use of the advertisement information, and charging and registration for each user of the communication device in response to the reception of the advertisement information.
  • a process of registering and transmitting profit return information transmitted from the advertisement management company side advertisement distribution system a process of registering and transmitting profit return information transmitted from the advertisement management company side advertisement distribution system.
  • an advertisement method using a communication device provided by a telephone company the electronic communication device company side advertisement distribution system distributing a communication device that uses the advertisement information.
  • the communication device using the advertisement information allows a user using the communication device to execute the advertisement information or the communication device.
  • the advertising system and the advertising method using the communication device of the present invention is distributed as an outgoing call notification and an incoming call notification by an advertiser-side advertisement distribution system that desires an advertisement to the communication device. Since advertising information is registered and stored, users who make calls using communication devices create and store data such as incoming / outgoing voice and video for incoming and outgoing call notifications. It becomes unnecessary to set.
  • the advertisement information produced and stored by the advertiser-side advertisement distribution system is processed by the information processing program including the prohibition processing program of the advertisement management company-side advertisement distribution system, and the advertisement information including the processed advertisement authentication information number
  • the call is sent and received as a call notification to a user who makes a call using a communication device, the user can send and receive voice and video messages that have been maintained social and ethical by an information processing program.
  • the advertisement information that is included can be obtained in the use of making a call on a communication device.
  • a user who makes a call using a communication device receives the advertisement information including the advertisement information authentication number and uses it as a call notification and a call notification in the communication device. Benefits such as reduced call charges associated with the use of advertising information can be received.
  • a user who makes a call using the communication device distributes the advertisement information including the advertisement information authentication number.
  • the usage history such as the call history registration of advertisement information is stored, and the advertisement Benefits such as reduction of call charges can be received from the main advertisement distribution system.
  • the user who makes a call using the communication device is acquired by the source communication device user when the call is received.
  • advertisement information such as incoming call history registration History
  • profit returns such as reduction of call charges can be received from the advertiser-side advertisement distribution system.
  • a communication device that receives advertisement information including an advertisement information authentication number as an outgoing call notification and an incoming call notification and can receive a profit reduction such as a reduction in a call charge from an advertiser-side advertisement distribution system is designated as a communication device.
  • advertisement information including an advertisement information authentication number as an outgoing call notification and an incoming call notification and can receive a profit reduction such as a reduction in a call charge from an advertiser-side advertisement distribution system.
  • the communication device when a communication device having the above function makes a call using a communication device in which the factory shipment state or the use of advertisement information is restricted, the communication device receives restricted advertisement information including a shipment authentication number, and By using advertisement information as a call notification and a call notification in communication equipment, it is possible to receive a profit reduction such as a reduction in call charges associated with the use of advertisement information from the advertiser-side advertisement distribution system. Since the notification can be made by notification and incoming call notification, the advertising system and the advertising method of the present invention can be recognized by the user who makes a call using the communication device, and the demand and frequency of use of the communication device are increased. Can do.
  • the communication device that has received the advertisement information including the advertisement information authentication number as the call notification and the call notification, from the transmission / reception history in which the advertisement information is recorded when the call notification and the call notification are received, Since the advertisement information including the advertisement information authentication number can be acquired again, the latest advertisement information can be acquired, and other information such as the Internet can be obtained by link information including the Internet address information designated in advance in the advertisement information. The ability to connect to other advertising media.
  • the communication device that transmits the advertisement information including the advertisement information authentication number as the call notification and the call notification notifies the call notification by performing the setting for distributing the advertisement information acquired in advance for each reception destination.
  • incoming call notifications can be speeded up, and various types of advertisement information can be distributed according to recipients in a simple and effective manner.
  • the communication device that receives the advertisement information including the advertisement information authentication number as a call notification and an incoming call notification sets permission or refusal in advance to receive the advertisement information specified by the user of the transmission source communication device. Can reflect the will of the user who received the advertisement information.
  • the advertiser distributes the advertising information including the advertising information authentication number, and bears the advertising costs for using it as a call notification and a call notification, so that the user information that acquired the advertisement information And the transmission history of advertising information can be obtained, and by knowing the usage rate and viewing rate of advertising information in detail, it is possible to provide useful products and services to users, and calls associated with the use of advertising information Profit reductions such as fee reduction can be implemented directly and indirectly to users who make calls using communication devices, so an intimate relationship with the above users can be maintained.
  • An advertising management company that issues an advertising information authentication number to advertising information produced and stored by an advertiser-side advertising distribution system according to a pre-registered information processing program, Analyzing the user information from which the information was acquired and the transmission history of the advertisement information can be used to set the issuance standard and expiration date for the equipment cost required for issuing the advertisement information authentication number and future advertisement information content.
  • a telephone company that distributes advertising information including an advertising information authentication number and restricted advertising information including a shipping authentication number, transmits distribution information of advertising information, and transmits user information and advertising information obtained from advertising information. Depending on the history, etc., it is possible to increase the speed of information transmission processing, enhance distribution facilities, and provide useful information and services to users who make calls using communication devices.
  • Advertisement information including an advertisement information authentication number can be received as a call notification and an incoming call notification, and a profit return such as a reduction in communication charges can be received directly and indirectly from an advertiser-side advertisement distribution system.
  • Electronic communication equipment companies that manufacture and sell communication equipment provide users with innovative communication equipment and new technology development based on manufacturing and sales revenues due to increased demand and usage frequency of communication equipment. Can proceed.
  • the user who uses the communication device receives the advertisement information including the advertisement information authentication number as the call notification and the call notification, and receives the call charge associated with the use of the advertisement information from the advertiser side advertisement distribution system.
  • the advertisement information including the advertisement information authentication number as the call notification and the call notification
  • the inventor of the present invention is equipped with a so-called ringtone function that notifies a user of reception by ringing a melody as a ringing tone when communicating with a conventional fixed telephone or mobile phone, which is a conventional communication device.
  • a conventional fixed telephone or mobile phone which is a conventional communication device.
  • mobile phones with cameras and mobile phones that allow TV viewing were equipped with a function for projecting images and images.
  • a user who makes a call using a communication device makes a call, he / she functions in use and uses the advertisement in the communication device having the above function during the process. They found it useful for communication between users before calling and can be widely used as an advertising medium.
  • the advertiser-side advertising distribution system first registers and stores advertising information including ringing blueprints that point to advertisement-related information, along with voice and incoming audio and video for advertising that are provided to users. It is to be.
  • the advertiser-side advertisement distribution system transmits the registered and stored advertisement information to the advertisement management company-side advertisement distribution system, and the advertisement management company-side advertisement distribution system performs information processing registered in advance in the transmitted advertisement information.
  • the advertising information authentication number is issued according to the program.
  • the advertisement management company side advertisement distribution system transmits advertisement information including the advertisement information authentication number to the telephone company side advertisement distribution system, and the user who uses the communication device makes a call in the case of making a call.
  • the advertiser-side advertisement distribution system directly or indirectly uses the communication usage fee depending on the usage status of the advertisement information to the user's communication equipment that uses the advertisement information as a call notification and a call notification. We will return profits such as mitigation. It also sends the advertising information authentication number along with the outgoing signal at the time of outgoing call, receives the advertising information via the telephone company advertising distribution system, plays it immediately, registers the outgoing call notification and the outgoing call history, and receives the incoming call at the time of reception.
  • the electronic communication device company's advertising distribution system manufactures and sells communication devices that have the function of receiving the advertisement information along with the signal through the telephone company's advertising distribution system, playing it immediately, and registering the incoming call notification and incoming call history. Therefore, a user who makes a call using a communication device must be able to The device notifies the details of the use of the advertisement information by making a call notification and a call arrival notification of the limited advertisement information registered in advance, and as a result, by recognizing the advertisement system and the advertisement method, the communication is performed as a result. The demand for equipment will increase and popularization will be promoted.
  • FIG. 1 is a block diagram showing a configuration of an advertising system 1 using a communication device to which an advertising method emphasizing the purpose of use of a user who uses a mobile phone according to an embodiment of the present invention is applied.
  • the advertising system 1 using the mobile phone in this example is an advertiser-side advertising distribution system 2 that provides advertising information to mobile phones such as mobile phones and PHS.
  • Advertiser side database server 2B is installed via 2A and interface.
  • the advertising management company side advertising distribution system 3 that issues the advertising information authentication number to the advertising information provided by the advertiser side advertising distribution system 2 according to the information processing program including the pre-registered prohibition processing program is registered on the advertising management company side
  • the management server 3A and the database server 3B of the advertisement management company through the interface are installed.
  • the telephone company-side advertising distribution system 4 that provides mobile phones and distributes advertising information including the advertising information authentication number is installed by the telephone business company-side registration management server 4A and the telephone business company-side database server 4B via the interface. Is done.
  • the exchange 5 that manages the transmission and reception of various information such as call and advertisement information
  • the base stations 6A and 6B that transmit and receive various information such as the call and advertisement information
  • the gateway device 8 that is used to acquire advertisement information
  • the Internet 9 and the Internet 9
  • the electronic communication device company side that manufactures and sells the mobile phone 7A that has functions such as sending and receiving advertisement information, notification of call origination and call arrival notification, etc.
  • the advertisement distribution system 7 is a registration management server 7B on the electronic communication device company side.
  • the database server 7C on the electronic communication equipment company side through the interface.
  • the first mobile phone 7D equipped with the function of the mobile phone 7A that transmits the advertisement information including the acquired advertisement information authentication number, reproduces the advertisement information, and makes a call notification
  • the first mobile phone 7D A second mobile phone 7E equipped with the function of a mobile phone 7A that receives the advertisement information registered for use and notifies the incoming call.
  • first mobile phone 7D and second mobile phone The telephone 7E has the same configuration as that of the mobile telephone 7A. In the present embodiment, a case where a call is made from the first mobile telephone 7D to the second mobile telephone 7E will be described.
  • the advertiser side registration management server 2A (hereinafter referred to as the advertiser side registration management server 2A) installed in the advertiser side advertisement distribution system 2 and the advertisement management company side
  • the advertisement management company side registration management server 3A (hereinafter referred to as advertisement management company side registration management server 3A) installed in the advertisement distribution system 3 is connected via the communication line 10.
  • the telephone management company side registration management server 4A (hereinafter referred to as the telephone management company side registration management server 4A) installed in the advertising management company side registration management server 3A and the telephone business company side advertisement distribution system 4 has a communication line 11 Connected through.
  • the registration management server 7B installed in the advertisement management company registration management server 3A and the electronic communication device company advertisement distribution system 7 (hereinafter referred to as the electronic communication device company registration management server 7B) are connected via a communication line 12.
  • the telephone company registration management Sano 4A and the exchange 5 are connected via the communication line 13.
  • the telephone business company database server 4B (hereinafter referred to as the telephone business company database server 4B) installed in the telephone business company advertisement distribution system 4 and the exchange 5 are connected via a communication line.
  • the first mobile phone 7D and the second mobile phone 7E are communication devices to which unique telephone numbers are assigned, respectively.
  • the base station 6A is connected to the exchange 5 via the communication line 15, and after the circuit exchange by the exchange 5, the call and advertisement information etc. are exchanged with the second mobile phone 7E via the base station 6B. Are transmitted / received to make a call notification or an incoming call notification.
  • the first mobile phone 7D accesses the Internet 9 from the base station 6A through the gateway device 8, and uses the advertisement information with the telephone company registration management server 4A through the Internet 9. Send and receive various information such as registration.
  • the advertiser side registration management server 2A is connected to the first mobile phone 7D and the second mobile phone 7E via the communication line 16.
  • the number of the first mobile phone 7D and the second mobile phone 7E is not particularly limited.
  • the communication method between the first mobile phone 7D and the base station 6A, and the second mobile phone 7E and the base station 6B is P
  • DC CDMA
  • PHS etc.
  • the Internet 9 is configured to include various communication lines such as a dedicated line, a public telephone line, a satellite communication line, and various servers (not shown), and the specific mode is not particularly limited. .
  • various devices such as servers and firewalls provided by ISPs (Internet Service Providers) and NSPs (Network Service Providers) As an intervening configuration, this is not shown here.
  • the communication lines 10, 11, 12, 13, 14, 15, 16 are configured by dedicated lines, public telephone lines, and the like.
  • the communication line 15 is a communication line that connects the exchange 5 and the base stations 6A and 6B, and is connected to another exchange (not shown) via a public line network (not shown).
  • the advertiser-side registration management server 2A transmits and receives advertisement information including the advertisement information authentication number and user information using the advertisement information via the communication management line 3 with the advertisement management company-side registration management server 3A. Send and receive advertising information transmission history and profit return information.
  • the advertiser-side database server 2B (hereinafter referred to as the advertiser-side database server 2B) installed in the advertiser-side advertisement distribution system 2 includes a plurality of pieces of advertising information to be distributed to communication devices. Stores incoming and outgoing voice and melody data, video and image data, text data, etc. Advertiser-side database server 2B is connected to advertiser-side registration management server 2A, and uses advertisement information including advertisement information authentication number and use of advertisement information under the control of advertiser-side registration management server 2A. Stores advertisement information transmission history, profit return information, and other information along with the user information.
  • the advertisement management company side registration management server 3A sends and receives advertisement information including an advertisement information authentication number and advertisement information via the telephone company registration management server 4A and the communication line 11. Send / receive information such as user information used, advertisement information transmission history and profit return information.
  • the communication device company registration management server 7B transmits / receives the limited advertisement information including the factory shipment state of the mobile phone 7A or the shipment authentication number when the use of the advertisement information is restricted.
  • the advertisement management company side database server 3B (hereinafter referred to as the advertisement management company side database server 3B) is connected to the advertisement management company side registration management server 3A.
  • Stores a plurality of advertising information (transmission / reception voice and melody data, video and image data, text data, etc.) registered in association with the advertising information authentication number issued under the control of the side registration management server 3A.
  • Restricted advertising information including factory shipping status of 1 mobile phone 7D and 2nd mobile phone 7E, or shipping information when restricting the use of advertising information, user information using advertising information or restricted advertising information, Stores the transmission history of advertising information or restricted advertising information and profit return information.
  • the telephone company registration management server 4A transmits user information, advertising information or restricted advertising information using advertising information or restricted advertising information via the exchange 5 and the communication line 13. Send and receive transmission history and profit return information.
  • the telephone company database server 4B is connected to the telephone company registration management server 4A, and the advertising information authentication number is controlled according to the control of the telephone company registration management server 4A.
  • Restricted advertisement information including a shipping authorization number when the shipment status or use of advertisement information is restricted Stores user information that uses advertisement information or restricted advertisement information, transmission history of advertisement information or restricted advertisement information, profit return information, and the like.
  • the advertisement information stored in the database servers 2B, 3B, 4B includes, for example, GI
  • the advertiser-side registration management server 2A uses the first mobile phone 7D and the second mobile phone 7E and the communication line 16 for the communication fee associated with the use of the advertising information. Profit returns such as money reduction are implemented directly or indirectly through communication lines 10, 11, 13, and 15.
  • FIG. 2 is a block diagram showing a functional configuration of the advertiser-side advertisement distribution system 2 shown in FIG. As shown in FIG. 2, the advertiser side advertisement distribution system 2 is provided with an advertiser side registration management server 2A and an advertiser side database server 2B.
  • Advertiser-side registration management server 2A includes communication control device 201, transmission / reception processing program 202, storage device database 203, control device 204, advertisement information distribution function 205, user information distribution function 206, and profit return information distribution function 207. , Advertising information registration function 208, Advertising information management function 209, User information management function 210, Profit return information management function 211, I / F (interface) 212, etc. Is configured to include an I / F (interface) 213 connected to an I / F (interface) 212, an advertisement information database 214, a user information database 215, a profit return information database 216, and the like.
  • the communication control device 201 is connected to the communication line 10 and the communication line 16, and sends advertisement information, user information using the advertisement information, and advertisement information transmission history to the advertisement management company side registration management server 3A. And user information that uses advertisement information and advertisement information between the first mobile phone 7A and the second mobile phone 7B by transmitting and receiving various information and control signals related to profit return, etc. according to the transmission / reception processing program 202 , Advertising information transmission history and profit return Various information and control signals related to the above are transmitted / received according to the transmission / reception processing program 202.
  • the transmission / reception processing program 202 includes a recognition code for the advertisement management company side registration management server 3A connected to the communication control device 201 to recognize the advertisement management company side registration management server 3A stored in the storage device database 203 in advance. Various information and control signals are sent and received when they match. Also, the transmission / reception processing program 202 stores user information unique to the first mobile phone 7D and the second mobile phone 7E in the storage device database 203 as a communication history when connected to the communication control device 201.
  • the control device 204 includes programs such as a basic control program, a circuit exchange control program, an advertisement information registration processing program, an advertisement information distribution program, and an authentication code processing program stored in the storage device database 203, and these programs. By reading and executing related data, etc., each part of the advertiser side registration management server 2A is driven and controlled. Then, the control device 204 executes various types of information and information with the advertisement management company side registration management server 3A via the communication line 10 connected to the communication control device 201 by executing the circuit switching control program. In addition to transmitting and receiving control signals, various information and control signals are transmitted and received between the first mobile phone 7D and the second mobile phone 7E via the communication line 16.
  • the storage device database 203 includes data related to the transmission / reception processing program 202, a basic control program executed by the control device 204, a circuit switching control program, an advertisement information registration processing program, an advertisement information distribution program, an authentication code processing program, etc. And the data related to these programs are stored in a form readable by the transmission / reception processing program 202 and the control device 204.
  • the advertisement information distribution function 205 transmits / receives information and control signals related to advertisement information processed by the control device 204, and transmits / receives information and control signals related to advertisement information to the advertisement information registration function 208 and the advertisement information management function 209. To do.
  • the user information distribution function 206 receives information and control signals related to user information processed by the control device 204, and transmits information and control signals related to user information to the user information management function 210.
  • Profit return information distribution function 207 transmits information related to profit return information and a control signal to control device 204, and receives information related to profit return information and a control signal from profit return information management function 211.
  • the advertisement information registration function 208 registers the information and control signal related to the advertisement information transmitted from the advertisement information distribution function 205 and transmits it to the advertisement information management function 209. Further, the advertisement information provided to the user of the communication device is processed by the control device 204 according to the advertisement information registration processing program, and the processed advertisement information is registered and transmitted to the advertisement information management function 209.
  • the advertisement information management function 209 transmits / receives information and control signals related to advertisement information to / from the advertisement information distribution function 205 and advertisement information registration function 208, and transmits and receives various information, control signals, transmission history, etc. Store in the advertiser side database 2B via the IZF213.
  • the user information management function 210 receives information and control signals related to user information from the user information distribution function 206, and displays the received information, control signals, transmission history, etc. in the I / F 212 and I / F. Stored in the advertiser-side database 2B via F213. In addition, profit return information that returns profits to the communication device using the advertisement information is registered from various information transmitted and received and transmitted to the profit return information management function 211.
  • the profit return information management function 211 transmits information and control signals related to profit return information to the profit return information distribution function 207, and I /? 212 and 1 Stored in the advertiser side database 2B via / 213. Further, profit return information transmitted from the user information management function 210 is also stored in the advertiser side database 2B via the I / F 212 and the I / F 213.
  • the I / F 212 is an interface for connecting various external devices to the advertiser-side registration management server 2A, and is connected to the advertiser-side database server 2B via the IZF213.
  • FIG. 3 is a block diagram showing a functional configuration of the advertisement management company side advertisement distribution system 3 shown in FIG. As shown in Fig. 3, the advertisement management company side advertisement distribution system 3 is provided with an advertisement management company side registration management server 3A and an advertisement management company side database server 3B.
  • the advertisement management company side advertisement distribution system 3 is provided with an advertisement management company side registration management server 3A and an advertisement management company side database server 3B.
  • the advertisement management company side registration management server 3A includes a communication control device 301, a transmission / reception processing program 302, a storage device database 303, a control device 304, an advertisement information distribution function 305, a user information distribution function 306, and a profit return information distribution function.
  • the communication control device 301 is connected to the communication line 10, the communication line 11, and the communication line 12, and communicates with the advertiser-side registration management server 2A.
  • Various information and control signals related to advertisement information transmission history, profit return, etc. are transmitted and received according to the processing program 302, and advertisement information including shipping information authentication number and shipping authentication number with the telephone company registration management server 4A
  • advertisement information including shipping information authentication number and shipping authentication number with the telephone company registration management server 4A
  • the restricted advertisement information including the information on the advertisement, the user information that uses the restricted advertisement information, various information related to the transmission history and profit return of the advertisement information or restricted advertisement information, and the control signal according to the transmission / reception processing program 302
  • Various information and control related to the restriction advertisement information including the shipping authentication number and the transmission history of restriction advertisement information, etc. Signals are transmitted / received according to the transmission / reception processing program 302.
  • the transmission / reception processing program 302 includes a recognition code for the advertiser side registration management server 2A to which the communication control device 301 is connected to recognize the advertiser side registration management server 2A stored in the storage device database 303 in advance. Various information and control signals are transmitted / received by coincidence.
  • the transmission / reception processing program 302 has a recognition code for recognizing the telephone company registration management server A stored in the storage device database 303 in advance by the telephone company registration management server 4A to which the communication control device 301 is connected. Various information and control signals are sent and received when they match.
  • the transmission / reception processing program 302 includes an identification code for recognizing the electronic communication device company registration management server 7B stored in the storage device database 303 in advance by the electronic communication device company registration management server 7B connected to the communication control device 301. Various information and control signals are transmitted / received based on the coincidence.
  • the control device 304 includes programs such as a basic control program, a circuit exchange control program, an advertisement information distribution program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 303, and these programs. By reading and executing the related data, etc., each part of the advertisement management company side registration management server 3A is driven and controlled. Then, the control device 304 executes various types of information and control with the advertiser-side registration management server 2A via the communication line 10 connected to the communication control device 301 by executing the circuit switching control program. In addition to sending and receiving signals, it also sends and receives various information and control signals to and from the telephone company registration management server 4A via the communication line 11, and also manages registration management on the electronic communication equipment company side via the communication line 12. Sends and receives various information and control signals to and from server 7B.
  • programs such as a basic control program, a circuit exchange control program, an advertisement information distribution program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 303, and these
  • the storage device database 303 includes basic control programs, circuit switching control programs, advertisement information distribution programs, restricted advertisement information distribution programs, authentication code processing programs, and the like executed by the control device 304, along with data related to the transmission / reception processing program 302 Program and data related to these programs are sent and received
  • control device 304 are stored in a readable form.
  • the advertisement information distribution function 305 transmits / receives information and control signals related to advertisement information processed by the control device 304, and transmits information and control signals related to advertisement information to the information processing program 308.
  • the advertisement information distribution function 305 transmits / receives information and control signals related to advertisement information processed by the control device 304, and transmits / receives information and control signals related to advertisement information to the advertisement information management function 309.
  • the user information distribution function 306 transmits / receives information and control signals related to user information processed by the control device 304, and transmits / receives information and control signals related to user information to the user information management function 310.
  • Profit return information distribution function 307 transmits / receives information and control signals related to profit return information processed by the control device 304, and transmits / receives information and control signals related to profit return information management function 311. To do.
  • the information processing program 308 is the advertisement information and control information transmitted from the advertisement information distribution function 305.
  • an advertisement information authentication number is issued in accordance with a processing program including a pre-registered prohibition processing program.
  • a shipping authentication number is issued in accordance with a processing program including a pre-registered prohibition processing program.
  • the advertisement information management function 309 transmits / receives information and control signals related to advertisement information and restricted advertisement information to / from the advertisement information distribution function 305, and transmits / receives various information, control signals, transmission history, and the like to the I / F 312 and I Store in the database 3B of the advertisement management company via / F313. Further, the advertisement information including the advertisement information authentication number received from the information processing program 308 and the restricted advertisement information including the shipping authentication number are stored in the advertisement management company side database 3B via the IZF 312 and the IZF 313.
  • the user information management function 310 transmits / receives information on user information and control signals to / from the user information distribution function 306, and transmits / receives various information, control signals, transmission history, and the like to 1 / F312 and I / F. Stored in the advertisement management company side database 3B via F313.
  • the profit return information management function 311 transmits / receives information and control signals related to profit return information to the profit return information distribution function 307, and transmits / receives various information, control signals, transmission history, etc. to the I / F 312 and I Store in the database 3B of the advertisement management company via / F313.
  • the I / F 312 is an interface for connecting various external devices to the advertising management company side registration management server 3A, and is connected to the advertising management company side database server 3B via the I / F 313. .
  • FIG. 4 is a block diagram showing a functional configuration of the telephone business company side advertisement distribution system 4 shown in FIG. As shown in Fig. 4, the telephone business company side advertisement distribution system 4 is provided with a telephone business company side registration management Sano A and a telephone business company side database Sano 4B.
  • the telephone company registration management server 4A includes a communication control device 401, a transmission / reception processing program 402, a storage device database 403, a control device 404, an advertisement information distribution function 405, a user information distribution function 406, and a profit return information distribution function. 407, advertisement list function 408, collation program 409, advertisement information management function 410, user information management function 411, profit return information management machine 412, usage distribution function 413, billing information function 414, I / F (interface) 415, etc., and the telephone company database server 4B is connected to the I / F (interface) 415.
  • the communication control device 401 is connected to the communication line 11 and the communication line 13, and with the advertisement management company side registration management server 3A, the advertisement information including the advertisement information authentication number and the restricted advertisement including the shipping authentication number.
  • the advertisement information including the advertisement information authentication number and the restricted advertisement including the shipping authentication number.
  • user information that uses advertising information or restricted advertising information, various information related to the transmission history and profit return of advertising information or restricted advertising information, and control signals are transmitted and received according to the transmission / reception processing program 402, and the exchange 5
  • the advertising information including the advertising information authentication number and the restricted advertising information including the shipping authentication number the user information using the advertising information or the restricted advertising information, various information related to the transmission history of the advertising information or the restricted advertising information, profit return, etc.
  • Information and control signals are transmitted / received according to the transmission / reception processing program 402.
  • the communication control device 401 is connected to a line constituting the Internet 9, opens a registration site on the Internet, and connects to the first mobile phone 7D that accesses the registration site via the Internet 9.
  • various information and control signals related to advertisement information, advertisement information use registration, and the like are transmitted and received according to the transmission / reception processing program 402.
  • Markups such as HTML (Hypertext Markup Language)-XML extensible Markup Language (DTML) and DHT ML (Dynamic HTML) are transmitted and received between the communication control device 401 and the first mobile phone 7D.
  • the ability to give a web page written in a language The specific structure is not particularly limited. External files are provided by CGI (Common Gateway Interface), ASP (Active Server Pages), etc., including audio data file formats that conform to standards such as WAV, MP3, and MIDI. Anything that can be processed by a general web browser, such as a script or a description including a script language such as a Java (registered trademark) script or a VB (Visual Basic) script. Furthermore, it is expanded for devices such as portable mobile phones. It may be a file described in the above markup language.
  • the base station 6A that receives the request for access to the Internet 9 from the first mobile phone 7D notifies the gateway device 8 of the request for access, and between the first mobile phone 7D and the gateway device 8, Execute communication protocols necessary for data communication processing.
  • the gateway device 8 is connected between the Internet 9 and the base station 6A and performs processing such as protocol conversion of data and information transmitted and received between the Internet 9 and the base station 6A.
  • Relay For example, if it is i-mode, the router function connected to the Internet included in the i-mode center is applicable, and if it is EZWeb, it has the function to convert HTML content into WML (Wireless Markup Language) content. This corresponds to the gateway device 8 connected to the net.
  • the transmission / reception processing program 402 includes a recognition code for the advertisement management company side registration management server 3A to which the communication control device 401 is connected to recognize the advertisement management company side registration management server 3A stored in the storage device database 403 in advance. Various information and control signals are sent and received when they match. In addition, the transmission / reception processing program 402 transmits / receives various information and control signals when the exchange 5 to which the communication control device 401 is connected matches the recognition code for recognizing the exchange 5 stored in the storage device database 403 in advance. . Further, the transmission / reception processing program 402 stores the user information specific to the first mobile phone 7D connected to the communication control device 401 in the storage device database 403 as a communication history when connected to the communication control device 401. Send and receive information and control signals.
  • the control device 404 includes a basic control program, a circuit exchange control program, an advertisement information distribution program, a restricted advertisement information distribution program, an authentication code processing program, an accounting processing program, and a registration processing program stored in the storage device database 403. By reading and executing such programs and data related to these programs, each part of the telephone management company side registration management server 4A is driven and controlled. Then, the control device 404 executes various types of information and information with the advertisement management company side registration management server 3A via the communication line 11 connected to the communication control device 401 by executing the above-described circuit switching control program. In addition to transmitting and receiving control signals, it also transmits and receives various information and control signals to and from the exchange 5 via the communication line 13.
  • the telephone company registration management server 4A uses the first mobile phone 7D, which is accessed via the Internet 9, authenticates the unique user information, and registers the advertisement information added at the time of transmission. It is also a web server that provides a registration site.
  • the control device 404 executes a registration process (FIG. 16 (b)), which will be described later, based on the registration process program.
  • the advertisement list function 408 is based on the advertisement use request information transmitted from the advertisement information distribution function 405 in accordance with the registration processing program of the control device 404, and can be used through the advertisement information management function 410.
  • a list of advertisement information (including incoming and outgoing voice and melody data, video and image data, text data, etc.) is registered and transmitted to the advertisement information distribution function 405.
  • the usage distribution function 413 receives advertisement information request information including advertisement information selected from the advertisement list transmitted from the first mobile phone 7D from the advertisement information distribution function 405, and receives the advertisement information management function 410.
  • the advertisement information including the selected advertisement information authentication number is extracted from the telephone company-side database server 4B, and the advertisement information including the extracted advertisement information authentication number is transmitted to the advertisement information distribution function 405. Also, the advertisement information including the transmitted advertisement information authentication number is transmitted to the user information management function 411 in association with the user information of the first mobile phone 7D registered for use.
  • the storage device database 403 includes a basic control program, a circuit switching control program, an advertisement information distribution program, a restricted advertisement information distribution program, an authentication code processing program, executed by the control device 404, together with data related to the transmission / reception processing program 402.
  • a program such as a charge processing program and a registration processing program and data related to these programs are stored in a form that can be read by the transmission / reception processing program 402 and the control device 404.
  • the advertisement information distribution function 405 transmits / receives information and control signals related to advertisement information processed by the control device 404, and transmits / receives information and control signals related to advertisement information to the advertisement list function 408.
  • the advertisement information distribution function 405 transmits / receives information and control signals related to advertisement information processed by the control device 404, and transmits / receives information and control signals related to advertisement information to the matching program 409.
  • the advertisement information distribution function 405 has a control device. Information and control signals related to the advertisement information processed by the device 404 are transmitted and received, and information and control signals related to the advertisement information management function 410 and the advertisement information are transmitted and received.
  • the user information distribution function 406 transmits / receives information and control signals related to user information processed by the control device 404, and transmits / receives information and control signals related to user information to the user information management function 411.
  • Profit return information distribution function 407 transmits and receives information and control signals related to profit return information processed by control device 404, and transmits and receives profit return information management function 412 and information and control signals related to profit return information To do.
  • the verification program 409 is used from the telephone company database server 4B via the advertising information management function 410 and the user information management function 411. Advertising information including the advertising information authentication number is extracted, and when the extracted user information and advertising information matches the received verification request information, the advertising information including the extracted advertising information authentication number is Send to 405.
  • the verification program 409 is based on the verification request information transmitted from the advertising information distribution function 405, and the user information from the telephone company database server 4B via the advertising information management function 410 and the user information management function 411.
  • the advertisement information management function 410 and the user information management function 411 are used. Then, the restricted advertisement information including the shipping authentication number is extracted from the telephone company database server 4B, and the limited advertisement information including the extracted shipping authentication number is transmitted to the advertisement information distribution function 405.
  • the advertisement information management function 410 transmits / receives information and control signals related to advertisement information / restricted advertisement information to / from the advertisement information distribution function 405, and transmits / receives various information, control signals, transmission history, and the like to the I / F 415 and IZF 416.
  • Stored in the telephone company database 4B receives the advertisement information request information from the advertisement information distribution function 405 and transmits / receives the received advertisement information request information and the advertisement information including the advertisement information authentication number to the use distribution function 413. It also sends and receives information and control signals related to advertisement information to the advertisement list function 408, and sends and receives various information, control signals, and transmission history via the I / F415 and IZF416.
  • the telephone company database 4B Stored in the telephone company database 4B. In addition, it sends / receives information and control signals related to advertisement information and restricted advertisement information to / from collation program 409, and transmits / receives various information, control signals, transmission history, etc. via the I / F415 and I / F416. Store in database 4B.
  • the IJ user information management function 411 transmits / receives information and control signals related to user information to the user information distribution function 406, and transmits / receives various information, control signals, transmission history, etc. 1 / F415 and IZF416 Stored in the telephone company database 4B. It also receives information and control signals related to the use and distribution of advertisement information from the use distribution function 413, and receives the received information, control signals, transmission history, etc. via the I / F 415 and IZF 416. To store.
  • Profit return information management function 412 transmits / receives information and control signals related to profit return information to profit return information distribution function 407, and transmits / receives various information, control signals, transmission history, etc. to I / F415 and I Store in phone company database 4B via / F416.
  • the billing information function 414 communicates billing information including points according to the transmission and reception history of advertisement information including the advertisement information authentication number via the advertisement information management function 410 and the user information management function 411. It is registered and accumulated for each user of the device and sent to the user information management function 411.
  • the I / F 415 is an interface for connecting various external devices to the telephone company registration management server 4A, and is connected to the telephone company database server 4B via the I / F 416. .
  • the I / F 416 is connected to the exchange 5 via the communication line 14.
  • FIG. 5 is a block diagram showing a functional configuration of the exchange 5 shown in FIG.
  • the exchange 5 includes a communication control device 501, a transmission / reception processing program 502, a storage device database 503, a control device 504, an advertisement information distribution function 505, a user information distribution function 506, and profit return information distribution.
  • Function 507 outgoing signal processing function 508, re-reception processing function 509, outgoing identification processing function 510, verification request registration function 511, receipt authentication registration function 512, advertisement information management function 513, user information management function 514, profit return information Management function 515, I / F (interface Industrial information) 516, etc., and is connected to I / F (interface) 516, advertising information database 517, user information database 518, receipt authentication information database 519, profit return information database 520, etc. It is configured with.
  • I / F interface Industrial information
  • the communication control device 501 is connected to the communication line 13 and communicates with the telephone company registration management server 4A together with advertisement information including an advertisement information authentication number and restricted advertisement information including a shipping authentication number.
  • advertisement information including an advertisement information authentication number and restricted advertisement information including a shipping authentication number.
  • User information that uses the information or restricted advertisement information, various information related to the transmission history and profit return of advertisement information or restricted advertisement information, and control signals are transmitted / received according to the transmission / reception processing program 502.
  • the communication control device 501 is connected to the communication line 14 and the communication line 15, and receives advertisement information between the first mobile phone 7D and the second mobile phone 7E via the base stations 6A and 6B.
  • advertising information including the certification number and restricted advertising information including the shipping certification number, advertising information or user information that uses the restricted advertising information, various information related to the transmission history of profit information or control, etc. Signals are transmitted / received according to the transmission / reception processing program 502.
  • the transmission / reception processing program 502 includes a recognition code for recognizing the telephone company registration management server 4A stored in the storage device database 503 in advance by the telephone company registration management server 4A to which the communication control device 501 is connected. Various information and control signals are sent and received when they match.
  • the transmission / reception processing program 502 stores the user information unique to the first mobile phone 7D and the second mobile phone 7E in the storage device database 503 as a communication history when connected to the communication control device 501.
  • the control device 504 includes programs such as a basic control program, a circuit exchange control program, a transmission processing program, an advertisement information distribution program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 503. By reading and executing data related to these programs, each part of the exchange 5 is driven and controlled.
  • the control device 504 executes various types of information and information with the telephone company registration management server 4A via the communication line 13 connected to the communication control device 501 by executing the circuit switching control program.
  • various information and control signals are transmitted and received between the first mobile phone 7D and the second mobile phone 7E via the communication line 15 and the base stations 6A and 6B.
  • control device 504 when the control device 504 receives a transmission signal including the advertisement information authentication number from the first mobile phone 7D to the second mobile phone 7E from the base station 6A, the control device 504 is based on the above transmission processing program. Then, a transmission process (FIG. 19 (b)) described later is executed. In this call processing, the control device 504 acquires the user information assigned to the first mobile phone 7D that has sent the call via the base station 6A, and the telephone company registration registration server via the communication line 13. Access 4A and send the verification request information of the acquired user information.
  • the control device 504 sends the shipping authentication number via the communication line 14.
  • the advertising information is acquired from the telephone company database server 4B, the communication line 15 is connected to the base stations 6A and 6B, and the shipping certification number for the first mobile phone 7D is assigned to the base station 6A.
  • the restricted advertisement information including the acquired shipping authentication number is transmitted to the base station 6B together with the incoming signal to the second mobile phone 7E.
  • the control device 504 is searched via the communication line 14.
  • the advertisement information including the advertisement information authentication number is acquired from the telephone company database server 4B, the communication line 15 is connected to the base stations 6A and 6B, and the base station 6A is connected to the first mobile phone 7D.
  • the advertisement information including the advertisement information authentication number is transmitted, and the advertisement information including the acquired advertisement information authentication number is transmitted to the base station 6B together with the incoming call signal to the second mobile phone 7E.
  • the storage device database 503, together with data related to the transmission / reception processing program 502, is a basic control program executed by the control device 504, a circuit switching control program, a transmission processing program, an advertisement information distribution program, a restricted advertisement information distribution program, and an authentication.
  • a program such as a code processing program and data related to these programs are stored in a form readable by the transmission / reception processing program 502 and the control device 504.
  • the advertisement information distribution function 505 transmits / receives information and control signals related to advertisement information processed by the control device 504, and transmits information related to advertisement information and control signals to the transmission signal processing function 508 and the transmission identification processing function 510. .
  • the advertisement information distribution function 505 transmits and receives information and control signals related to advertisement information processed by the control device 504, and Notification information management function 513 sends and receives information and control signals related to advertisement information.
  • the advertisement information distribution function 505 receives information and control signals related to the verification request information from the verification request registration function 511.
  • the advertisement information distribution function 505 transmits and receives information and control signals related to re-reception request information processed by the control device 504, and transmits information and control signals related to re-reception request information to the re-reception processing function 509.
  • User information distribution function 506 transmits information and control signals related to user information to control device 504, and transmits and receives information and control signals related to user information to user information management function 514.
  • Profit return information distribution function 507 receives information and control signals related to reception authentication information processed by control device 504, and transmits information and control signals related to reception authentication information to reception authentication registration function 512. .
  • the profit return information distribution function 507 transmits / receives information and control signals related to profit return information processed by the control device 504, and transmits / receives information and control signals related to profit return information management function 515.
  • the transmission signal processing function 508 transmits the transmission information received from the advertisement information distribution function 505 together with the user information of the communication device that has transmitted the transmission signal and the user information of the communication device specified by the communication device.
  • the advertisement information or restricted advertisement information included in the signal is extracted and transmitted to the transmission identification processing function 510.
  • the re-reception processing function 509 is based on the re-reception request information received from the advertisement information distribution function 505.
  • the advertisement information is extracted and transmitted to the call identification processing function 510.
  • the transmission identification processing function 510 identifies user information of the communication device that has transmitted the transmission signal extracted by the transmission signal processing function 508, and the advertisement information management function 513 together with the transmitted advertisement information or restricted advertisement information. Send to.
  • the call identification processing function 510 identifies user information of the communication device that has transmitted the re-reception request information extracted by the re-reception processing function 509, and manages the advertisement information together with the transmitted advertisement information or restricted advertisement information. Send to function 5 13.
  • the matching request registration function 511 registers matching request information including matching request information based on the advertisement information management function 513 and sends it to the advertisement information distribution function 505 and the advertisement information management function 513. I believe.
  • the matching request registration function 511 registers matching request information including re-reception request information based on the advertisement information management function 513 and transmits the matching request information to the advertisement information distribution function 505 and the advertisement information management function 513.
  • Receipt authentication registration function 512 registered or updated and recorded the receipt authentication information including the profit return receipt / non-receipt information received by profit return information distribution function 507 and the user information of the communication device that sent the receipt authentication information. Then, it transmits to the user information management function 514.
  • the advertisement information management function 513 transmits / receives information and control signals related to advertisement information and restricted advertisement information to / from the advertisement information distribution function 505, and transmits / receives various information, control signals, transmission history, and the like via the I / F516. Store. It also receives the user information of the communication device that sent the outgoing signal from the outgoing call identification processing function 510 and the advertising information or restricted advertising information included in the outgoing signal, and received various information, control signals, transmission history, etc. Store via F516.
  • It also receives the user information of the communication device that has transmitted the re-reception request information from the transmission identification processing function 510 and the advertisement information or the restricted advertisement information included in the re-reception request information, and receives various information, control signals, transmission history Etc. are stored via I / F516.
  • the advertisement information management function 513 receives the verification request information including the verification request information including the verification request information and the re-reception request information from the verification request registration function 511, and receives the received various information, control signals, and transmissions. Stores history etc. via I / F516.
  • ⁇ I ”user information management function 514 transmits / receives information and control signals related to user information to user information distribution function 506, and transmits various information, control signals, transmission history, etc. 1 / F516. Store through. Also, it transmits / receives information related to advertisement information management function 513 and user information of advertisement information and control signals, and stores various information / control signals and transmission history transmitted / received via IZF516. It also receives the receipt authentication information including the receipt / rejection information of profit return and the user information of the communication device that sent the receipt authentication information from the receipt authentication registration function 512, and displays various received information, control signals, transmission history, etc. Store via I / F516.
  • the profit return information management function 515 transmits / receives information and control signals related to profit return information to the profit return information distribution function 507, and transmits / receives various information, control signals, and transmission history via the I / F516. Store. In addition, it provides user information management function 514 and profit return. Sends and receives information and control signals related to data, and stores various information and control signals sent and received, transmission history, etc. via I / F516.
  • the I / F 516 is an interface for connecting various external devices to the exchange 5.
  • the base stations 6A and 6B are the first mobile telephones 7 within the communicable range from their installation location.
  • FIG. 6 is a block diagram showing a functional configuration of the electronic communication device company side advertisement distribution system 7 shown in FIG. As shown in FIG. 6, the electronic communication device company side advertisement distribution system 7 is provided with an electronic communication device company side registration management server 7B and an electronic communication device company side database server 7C.
  • the electronic communication device company side registration management server 7B includes a communication control device 701, a transmission / reception processing program 702, a storage device database 703, a control device 704, a restricted advertisement information distribution function 70 5, a start program function 706, and restricted advertisement registration.
  • the communication control device 701 is connected to the communication line 12, and sends the restriction advertisement information to the advertisement management company side registration management server 3A together with the restriction advertisement information including the restriction advertisement information and the shipping authentication number.
  • Various information and control signals related to the history are transmitted / received according to the transmission / reception processing program 702.
  • the communication control device 701 is connected to a dedicated line, and with the mobile phone 7A, together with the restricted advertisement information, various information and control related to the startup information that is activated when the advertisement information and the restricted advertisement information are received.
  • the signal is transmitted and received according to the transmission / reception processing program 702.
  • the transmission / reception processing program 702 includes a recognition code for the advertisement management company side registration management server 3A connected to the communication control device 701 to recognize the advertisement management company side registration management server 3A stored in the storage device database 703 in advance. By matching, various information and control signals Send and receive issue.
  • the transmission / reception processing program 702 stores user information unique to the mobile telephone 7A in the storage device database 703 as a communication history when connected to the communication control device 701.
  • the control device 704 includes programs such as a basic control program, a circuit exchange control program, a transmission processing program, a registration processing program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 703.
  • programs such as a basic control program, a circuit exchange control program, a transmission processing program, a registration processing program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 703.
  • the control device 704 executes various types of information and control with the advertisement management company side registration management server 3A via the communication line 12 connected to the communication control device 701 by executing the above-described circuit switching control program.
  • it also sends and receives various information, data, control signals, etc. to and from mobile phone 7A via a dedicated line.
  • the storage device database 703 includes basic control programs executed by the control device 704, circuit switching control programs, transmission processing programs, registration processing programs, restricted advertisement information distribution programs, authentication codes, and data related to the transmission / reception processing programs 702 Programs such as processing programs and data related to these programs are stored in a form readable by the transmission / reception processing program 702 and the control device 704.
  • the restricted advertisement information distribution function 705 transmits and receives restricted advertisement information processed by the control device 704 and information and control signals related to the activation program, and sends information and control signals related to the restricted advertisement information management function 710 and restricted advertisement information. Send and receive.
  • the activation program 706 receives information and a control signal related to the activation program that is activated when the advertisement information and the restricted advertisement information processed by the control device 704 are received, and the restricted advertisement information management function 710 and the information related to the activation program. And transmit and receive control signals. It also receives information and control signals related to the activation program that is activated when the advertisement information and restricted advertisement information processed by the control device 704 are received, and sends information and control signals related to the activation program to the restricted advertisement information distribution function 705. Send.
  • the restricted advertisement registration function 707 receives information and control signals related to restricted advertisement information transmitted from the restricted advertisement information distribution function 705, and sends the restricted advertisement information to the restricted advertisement information management function 710. Register and send information and control signals related to information.
  • the restricted advertisement registration function 707 receives information and control signals related to restricted advertisement information transmitted from the restricted advertisement information distribution function 705, and registers and transmits information and control signals related to restricted advertisement information to the shipping request registration function 709. To do.
  • the operation confirmation information 708 receives information related to the operation confirmation information and the control signal from the restricted advertisement information distribution function 705, and transmits information related to the operation confirmation information and the control signal to the restricted advertisement information management function 710.
  • the shipping request registration function 709 receives the information and control signal related to the restricted advertisement information transmitted from the restricted advertisement registration function 707, and the restricted advertisement information management function 710 receives the information and control signal related to the restricted advertisement shipment request information. Register and send.
  • the shipping request registration function 709 also receives the information and control signal related to the restricted advertisement information transmitted from the restricted advertisement registration function 707, and sends the information and control signal related to the restricted advertisement shipment request information to the restricted advertisement information distribution function 705. Register and send.
  • Restricted advertisement information management function 710 transmits / receives information and control signals related to restricted advertisement information to / from restricted advertisement information distribution function 705, and transmits / receives various information, control signals, transmission history, etc. Store in the electronic communication device company database 7C via / F712. It also receives information related to operation confirmation information and control signals from the operation confirmation function 708, and receives the received information, control signals, transmission history, etc. via the I / F711 and I / F712. To store. It also receives information and control signals related to restricted advertisement information from restricted advertisement registration function 707, and receives various information, control signals, transmission history, etc. via the I / F711 and I / F712. Store in side database 7C.
  • FIG. 7 is a block diagram showing a hardware configuration of mobile phone 7A shown in FIG. As shown in FIG. 7, the mobile phone 7A includes a CPU 7702, a memory 7703 connected to the CPU 7702 via a bus, a transmission / reception communication control device 7701, an input processing unit 7705, a display processing unit 7706, and an incoming voice processing unit 7709. , And a voice 'transmission voice processing unit 7710.
  • the memory 7703 contains a ROM that stores the control program, the power of the RAM as the work area of the CPU7702, the area that stores the startup program, and restricted advertisement information (such as audio and melody files, video and image files). It has a storage area, an area where a call / advertisement information transmission / reception history is possible, an area where a site browsing program is stored, and an area where profit return information is stored.
  • the input processing unit 7705 is connected to the input numeric keypad 7704 (including scroll keys) of the mobile phone 7A, and the input signal generated by the key operation is subjected to necessary conversion processing in the input processing unit 7705.
  • the display processing unit 7706 is connected to an LCD (such as a liquid crystal display) 7707, and the display signal output from the CPU7702 is output to the LCD 7707 after undergoing necessary conversion processing in the display processing unit 7706. Display of images and the like is realized.
  • An antenna 7700 is connected to the transmission / reception communication control device 7701.
  • the transmission data output from the CPU 7702 is placed on a carrier wave and transmitted from the antenna 7700, and the data input via the antenna 7700 Demodulates information and outputs it to CPU7702.
  • the incoming voice processing speaker 7708 is connected to the incoming voice processing unit 7709, and the incoming voice processing unit 7 709 receives the incoming voice 'melody signal' based on the incoming voice and melody data output from the CPU7702. And played through the speaker 7708 for playing incoming voice.
  • the voice / transmission voice processing unit 7710 is connected to a speaker 7711 for speech / transmission voice playback and a microphone 7712.
  • the processing unit 7710 generates an outgoing voice “melody signal” and reproduces it through a speaker 7711 for voice communication “transmission”.
  • the voice data transmitted from the CPU7702 is subjected to a predetermined conversion process in the voice / transmission voice processing unit 7710. After that, the call is transmitted as call voice from the speaker 7711 for transmission voice reproduction. Further, the call voice input through the microphone 7712 is subjected to necessary conversion processing by the voice transmission voice processing unit 7710 and then output to the CPU 7702 as call voice data.
  • FIG. 8 is an example of a configuration diagram of data stored in the advertiser-side database server 2B shown in FIG.
  • the advertiser side database server 2B includes an advertisement information database 214, a user information database 215, and a profit return information database 216.
  • the advertising information database 214 stores the advertising information to be provided to the communication device in advance through the advertiser side registration management server 2A, the advertising audio data 2144 and the advertising video data 2147. . Further, in order to manage each advertisement audio data and each advertisement video data, a voice advertisement number 2140, a performance time 2141, an advertisement title name 2142, a category 2143, advertisement link information 2145, and a video advertisement number 2146 are stored. These are controlled by the advertiser-side registration management server 2A and store various data and information.
  • the advertisement information including the advertisement information authentication number and the user information database 215 including the usage history are managed from the advertiser side registration management server 2A via the communication line 10. Advertisement information accessed and registered with the company-side registration management server 3A, authentication number 2150, audio advertisement number 2151, and video advertisement number 2152 are stored.
  • the usage history and transmission history of the advertisement information authentication number 2150 are received from the advertisement management company registration management server 3A via the communication line 10 from the advertiser registration management server 2A, and the first mobile phone 7D and The second mobile phone 7E has a unique user telephone number 2153, advertising information authentication number 2150, advertising information usage destination 2154, profit return fee 2155 associated with the use of advertising information, and various information data 2156 related to the use of advertising information. Stored. These are controlled by the advertiser-side registration management server 2A, and store various data and information.
  • the profit return information database 216 including billing information associated with the use of advertisement information is based on the user information database 215 based on the advertisement information usage record and user information.
  • Proprietary user phone number 2160 for the first mobile phone 7D and the second mobile phone 7E as profit return information associated with the use of advertisement information.
  • Received receipt information 2161, advertisement information authentication number 2162, number of advertisement information transmission / reception times 2163, advertisement information usage history 2163, total amount of profit return 2164 associated with use of advertisement information, various information data 2165 related to profit return are stored . These are controlled by the advertiser-side registration management server 2A and store various data and information.
  • FIG. 9 is an example of a configuration diagram of data stored in the advertisement management company side database server 3B shown in FIG.
  • the advertisement management company side database server 3B includes an advertisement information database 314, a user information database 315, and a profit return information database 316.
  • the advertisement information database 314 contains the advertisement information 214 received from the advertisement management company side registration management server 3A via the communication line 10 from the advertiser side registration management server 2A.
  • the advertisement information authentication number 3140 is issued and stored.
  • the advertising information certification number 3140 is issued, the issued certification number issuance date 3141, audio advertising number 3142, advertising audio data 3143, video advertising number 31 44, advertising video data 3145, various information data related to advertising information 3146 is stored. These are controlled by the advertisement management company side registration management server 3A and store various data and information.
  • the advertisement information database 314 includes, from the advertisement management company side registration management server 3A as advertisement information when the mobile phone 7A is shipped from the factory or the use of advertisement information is restricted.
  • a shipping certification number 3140 is issued and stored in accordance with the information processing program based on the restricted advertisement shipping request information received from the electronic communication device company side registration management server 7B via the communication line 12.
  • the shipping certification number 3140 is issued, the issued certification number issuance date 3141, restricted advertising audio data 3143, restricted advertising video data 3145, the name of the electronic communication device company that issued the shipping certification number 3147, advertising information Stores various information data 3146 related to. These are controlled by the advertisement management company registration management server 3A and store various data and information.
  • the advertisement information including the advertisement information authentication number and the user information database 315 including the usage history are registered from the advertisement management company side registration management server 3A via the communication line 10.
  • the advertisement information 214 received from the advertiser side registration management server 2A The issued advertisement information authentication number 3150, audio advertisement number 3151 and video advertisement number 3152 are stored in accordance with the information processing program.
  • the usage history and transmission history of the advertising information authentication number 3150 are received from the registration management server 4A on the telephone management company side via the communication line 11 from the registration management server 3A on the advertising management company side, and the first mobile phone 7D And 2nd mobile phone 7E unique user phone number 3153, advertisement information authentication number 3150 use of advertising information use destination 3154, profit return fee associated with use of advertisement information 3155, various information data related to use of advertisement information 3156 is stored. These are controlled by the registration management server 3A on the advertisement management company side, and store various data and information.
  • the profit return information data base 316 including billing information associated with the use of advertisement information is stored on the advertiser side via the communication line 10 from the registration management server 3A on the advertisement management company side.
  • the advertisement information transmission history 3163, the total amount of profit return 3164 associated with the use of advertisement information, and various information data 3165 related to profit return are stored. These are controlled by the advertisement management company side registration management server 3A and store various data and information.
  • FIG. 10 is an example of a configuration diagram of data stored in the telephone company database server 4B shown in FIG.
  • the telephone company database server 4B includes an advertisement information database 417, an advertisement distribution information database 418, a user information database 419, a charging information database 420, and a profit return information database 421.
  • the advertisement information database 417 includes an advertisement information authentication number received from the advertisement management company side registration management server 3A via the communication line 11 from the telephone company registration management server 4A.
  • 4170, authentication number registration date 4171 registered advertisement information authentication number 4170, audio advertisement number 4172, advertisement audio data 4173, video advertisement number 4174, advertisement video data 4175, various information data 4176 related to advertisement information are stored . These are controlled by the telephone company registration management server 4A and store various data and information.
  • the advertisement information database 417 includes a shipping authentication number 4170 and a shipping authentication number 4170 received from the advertising management company side registration management server 3A via the communication line 11 from the telephone company registration management server 4A.
  • the authentication number registration date 4171, the restricted advertisement audio data 4173, the restricted advertisement video data 4175, the name of the electronic communication device company that issued the shipping authentication number 4177, and various information data 4176 related to advertisement information are stored. These are controlled by the telephone company registration management server 4A and store various data and information.
  • the advertisement distribution information database 418 is accessed and registered with the first mobile phone 7D via the Internet 9 from the telephone company registration management Sano A, and the advertisement information is registered for use.
  • Unique mobile phone number 4180 for the first mobile phone 7D, advertising information authentication number 4182 for the advertising information registered by the first mobile phone 7D, and the first mobile phone that issued the advertising information authentication number registered for use Stores advertising information distribution date 4181 issued to 7D, profit reduction fee 4183 associated with the transmission and use of advertising information authentication number, receipt authentication information 4184 that is receipt information of profit reduction, and various information data 4185 related to advertisement information registered for use . These are controlled by the telephone company registration management server 4A and store various data and other information.
  • the user information database 419 including the advertisement information including the advertisement information authentication number and the usage history is stored in the exchange from the telephone company registration management server 4A via the communication line 13.
  • the information authentication number 4191, the advertisement information usage destination 4193, the call time 4194 with the first mobile phone 7D and the second mobile phone 7E, and various information data 4196 related to the use of the advertisement information are stored. These are controlled by the telephone company registration management server 4A and store various data and information.
  • the billing information database 420 that charges for the use of the advertisement information is based on the user information database 419, based on the advertisement information transmission / reception results and user information. Profit return charge amount 4195 as the charge information associated with Various information data 4196 relating to the billing information is stored. These are controlled by the telephone company registration management Sano 4A and store various data and information.
  • the profit return information database 421 including billing information associated with the use of advertisement information is stored in the advertisement management company via the communication line 11 from the telephone company registration management server 4A.
  • the number 4212, the number of advertisement information transmission / reception times 4213 that is the usage history of advertisement information, the total amount of profit return 4214 associated with the use of advertisement information, and various information data 4215 related to profit return are stored. These are controlled by the telephone company registration management server 4A and store various data and information.
  • FIG. 11 is an example of a configuration diagram of data stored in the exchange 5 shown in FIG.
  • the exchange 5 includes an advertisement information database 517, a user information database 518, a receipt authentication information database 519, and a profit return information database 520.
  • the advertisement information database 517 includes the first mobile phone 7D specific to the outgoing signal received from the first mobile phone 7D via the base station 6A and the communication line 15.
  • Sender's phone number 5170, advertisement information authentication number 5171, recipient user phone number 5172, outgoing signal transmission / reception date 5173, outgoing signal transmission / reception time 5174, transmission / reception of advertising information Stores various information data 5175 related to. These are controlled by the exchange 5 and store various data and information.
  • the user information database 518 including the advertisement information including the advertisement information authentication number and the usage history is registered from the telephone company registration management server 4A via the communication line 13.
  • Received first mobile phone 7D source user phone number 5180, sent / received advertisement information authentication number 5181, sent / received advertisement information sent / received date 5182, first mobile phone 7D and second mobile phone A call time 5183 with 7E, a receiving user telephone number 5184 of the second mobile phone 7E, and various information data 5185 related to transmission / reception of advertisement information are stored. These are controlled by the exchange 5 and store various data and information.
  • the receipt authentication database 519 includes the first mobile phone transmitted from the first mobile phone 7D and the second mobile phone 7E via the base station 6A and the communication line 15.
  • the communication time 5193 with the mobile phone 7E, the reception authentication information 5194 of the first mobile phone 7D and the second mobile phone 7E, and various information data 5195 related to the reception authentication information are stored. These are controlled by the exchange 5 and store various data and information.
  • profit return information database 520 including billing information associated with the use of advertising information is returned to the profit return information from telephone company registration management Sano A via communication line 13.
  • the advertisement information transmission / reception frequency 5203, the total profit return amount 5204 associated with the use of the advertisement information, and various information data 5205 regarding profit return are stored. These are controlled by the exchange 5 and store various data and information.
  • FIG. 12 is an example of a configuration diagram of data stored in the memory 7703 shown in FIG. 7 in the mobile phone 7A shown in FIG.
  • the memory 7703 includes an advertisement information management database 72, a restricted advertisement information management database 73, a designated advertisement transmission management database 74, a transmission history management database 75, a reception history management database 76, and the like. Les.
  • the advertising information management database 72 is accessed via the Internet 9 with the registration management server 4A on the telephone company registration side, and the registered advertising information authentication number 720 and advertising information authentication number are registered.
  • the advertisement information authentication number acquisition date 721 registered for use, the advertisement title of the advertisement information 722 force S is stored.
  • the advertisement information management database 72 stores the number of outgoing calls 723 when the advertisement information authentication number 720 is transmitted when used as the first mobile phone 7D. Further, when used as the second mobile phone 7E, the advertising information authentication number 720 transmitted from the first mobile phone 7D and the advertising information transmitted from the first mobile phone 7D via the base station 6B. Stores the number of incoming calls 724 of authentication number 7 20. Also, via switch 5 and base stations 6A, 6B And select whether to receive profit return notifications and profit returns associated with the use of advertising information sent to and received from the telephone company registration management server 4A. Stored. These are controlled by the CPU 7702 shown in FIG. 7 and store various data and information.
  • the restricted advertisement obtained by registering the shipping authentication number 730 and the shipping authentication number 730 from the registration management server 7B on the electronic communication device company side via the dedicated line.
  • Various information data 735 related to the restricted advertisement information is received and stored. These are controlled by the CPU 7702 shown in FIG. 7 and store various data and information.
  • the first mobile phone 7D receives in advance the destination user name 740 of the second mobile phone 7E and the reception specific to the second mobile phone 7E.
  • the outgoing call history management database 75 includes a recipient user telephone number 750, a second recipient phone number unique to the second recipient mobile phone 7E when used as the first mobile phone 7D.
  • Advertising information authorization number or shipping authorization number 751 sent to the second mobile phone 7E Advertising information authorization number or shipping authorization number 751 sent to the second mobile phone 7E Stores talk time 753, profit return charge amount 754 associated with use of advertisement information, receipt authentication information 755 as receipt information of profit return, and various information data 756 related to use of advertisement information. These are controlled by the CPU 7702 shown in FIG. 7 and store various data and information.
  • the reception history management database 76 when the mobile phone 7E is used as the second mobile phone 7E, the incoming mobile phone number 760, the first mobile phone 7D unique to the first mobile phone 7D is received.
  • Mobile phone 7D advertising information authentication number or shipping authentication number 761 First transfer Mobile phone 7D received ad information authentication number or shipping authentication number 761 received ad information date 762, call time with first mobile phone 7D 763, return of profit associated with use of ad information 764, amount of return of profit
  • the receipt authentication information 765 as receipt information and various information data 766 relating to the use of advertisement information are stored. These are controlled by the CPU 7702 shown in FIG. 7, and store various data and information.
  • FIG. 13 is an example of a configuration diagram of data stored in the electronic communication equipment company side database server 7C shown in FIG. As shown in FIG. 13, the electronic communication equipment company side database server 7C has a restricted advertisement information database 713 and a startup program database 714.
  • the restricted advertisement information database 713 includes the shipping authentication number received from the advertisement management company registration management server 3A via the communication line 12 from the registration management server 7B on the electronic communication device company side. 7130 and the shipping certification number registered date 7131 obtained by registering the shipping certification number 7130 are stored.
  • the restricted advertisement audio data when the factory shipment state or the use of advertisement information is restricted via the electronic communication device company registration management server 7B 7132 Stores the restricted advertisement video data 7133 when the factory shipment state or the use of the advertisement information is restricted, the registered electronic communication device company name 7134, and various information data 7135 regarding the restricted advertisement information. These are controlled by the registration management server 7B on the electronic communication device company side and store various data and information.
  • an activation program that is activated when the communication information is received by the communication device is stored in advance via the electronic communication device company side registration management server 7B. Then, the activation program number 7140 and the activation program registration date 7141 obtained by registering the activation program are stored. Also, to confirm the operation of the activation program, the activation program number 7140, operation confirmation audio data 714 2, and operation confirmation video data 7143 are transmitted via the dedicated line, and the operation confirmation information 7144 and the activation program are transmitted from the mobile phone 7A. Receives and stores various information data 7145.
  • FIG. 14 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the advertiser side registration management server 2A
  • (b) shows the advertising management company.
  • ⁇ side The operation of the registration management server 3A is shown.
  • the registration process of Fig. 14 (a) is performed by registering the advertising information database 214 in the advertising management company side registration management server 3A by the advertiser side registration management server 2A.
  • the advertiser-side registration management server 2A accesses the advertisement management company-side registration management server 3A via the communication line 10 and is accessed by the advertisement management company-side registration management server 3A.
  • the process proceeds to step S102, and authentication processing such as application and communication processing is executed with the advertisement management company side registration management server 3A.
  • the authentication process executed between the advertiser-side registration management server 2A and the advertisement management company-side registration management server 3A is performed, for example, by the advertiser-side registration management server 2A in advance. Processing for determining whether or not the recognition code of the side registration management server 3A is registered, and application processing with the advertisement management company side registration management server 3A are executed when registering the advertisement information database 214.
  • step S202 of Fig. 14 (b) If the authentication process is successful in step S202 of Fig. 14 (b), the advertiser-side registration management server 2A moves to step S103 of Fig. 14 (a) and stores it in the advertiser-side database server 2B.
  • a plurality of advertisement information databases 214 transmission / reception voice and melody data, video and image data, text data, etc.
  • step S203 of Fig. 14 (b) the advertisement management company side registration management server 3A sends a plurality of advertisement information databases 2 14 (sending / receiving) to be delivered to the user transmitted from the advertiser side registration management server 2A. Audio and melody data, video and image data, text data, etc.) are received, and the process proceeds to step S204 to register and store the advertisement information database 214 in the advertisement information database 314 of the database server 3B on the advertisement management company side.
  • step S205 of Fig. 14 (b) the advertisement management company side registration management server 3A performs the information processing program registered in advance in each advertisement data 3142 to 3145 stored in the advertisement management company side database server 3B. Accordingly, an advertisement information authentication number 3140 including expiration date information is issued and registered and stored in the advertisement information database 314 of the database server 3B of the advertisement management company. Then, the advertisement management company side registration management server 3A performs step S The advertisement information database 214 moves to 206, and the advertisement information authentication number 3140 issued according to the information processing program and the registration 'update notification indicating that the registration and update of the advertisement information database 214 are completed are sent to the advertiser side. Send to the registration management server 2A and end this process.
  • step S104 of Fig. 14 (a) the advertiser-side registration management server 2A receives the advertisement information authentication number 3140 and the registration / update notification sent from the advertisement management company-side registration management server 3A. Register and store in the user information database 215 of the advertiser side database server 2B, and the process ends.
  • FIG. 15 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the registration management server 3A on the advertising management company side
  • (b) shows the telephone business.
  • the operation of company side registration management Sano A is shown.
  • the advertising information database 314 is registered in the telephone company registration management server 4A by the advertising management company registration management server 3A.
  • Registration process starts.
  • step S301 of FIG. 15 (a) the advertisement management company side registration management server 3A accesses the telephone business company side registration management server 4A via the communication line 11, and the telephone business company side registration management server 4A After the access is accepted, the process proceeds to step S302, and authentication processing such as authentication and communication processing is executed with the telephone business company side registration management server 4A.
  • the authentication process executed between the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A is performed, for example, by the advertisement management company side registration management server 3A.
  • the advertisement management company side registration management server 3A When determining whether or not the identification code of the business company registration management server 4A is registered, and registering the advertisement information database 314, application processing with the telephone business company registration management server Sano A is executed.
  • step S402 in Fig. 15 (b) If the authentication process is successful in step S402 in Fig. 15 (b), the advertisement management company side registration management server 3A moves to step S303 in Fig. 15 (a) and moves to the advertisement management company side database server.
  • the advertisement information database 314 including the advertisement information authentication number stored in the server 3B is transmitted to the telephone company registration management server 4A.
  • step S403 of Fig. 15 (b) the telephone company registration management server 4A
  • the advertisement information database 314 including the advertisement information authentication number transmitted from the company-side registration management server 3A is received, and the process proceeds to step S404. Register and store in database 417.
  • step S405 of Fig. 15 (b) the telephone company registration management server 4A registers / updates notification indicating that registration / update of the advertisement information database 314 including the advertisement information authentication number has been completed. Is sent to the advertisement management company side registration management server 3A, and this processing ends.
  • step S304 of Fig. 15 (a) the advertisement management company side registration management server 3A receives the registration / update notification sent from the telephone company side registration management server 4A, and the advertisement management company side Register and store in the user information database 315 of the database server 3B, and terminate this process.
  • FIG. 16 is a flowchart showing the advertisement information use registration process in the advertisement system 1 shown in FIG. 1, and (a) shows the operation of the first mobile phone 7D owned by the user who registers the use of advertisement information. (B) shows the operation of the telephone business company side registration management server 4A.
  • the registration process of Fig. 16 (a) is performed by registering the use of advertising information with the telephone company registration management server 4A by the first mobile phone 7D.
  • the first mobile phone 7D accesses the telephone company registration management server 4A via the Internet 9.
  • step S601 in Fig. 16 (b) If the access is successful in step S601 in Fig. 16 (b), the telephone company registration management server 4A proceeds to step S602 and, based on the advertisement use request information, the first mobile telephone. Select the advertising information authentication number 4170 that 7D can select as the type or item. Thereafter, the process proceeds to step S603 in FIG. 16 (b), and the telephone company registration management server 4A transmits the advertisement information authentication number 4170 selected in step S602 as an advertisement list to the first mobile telephone 7D. .
  • the first mobile phone 7D moves to step S502 and the telephone company side Receive the advertisement list sent from the registration management server 4A, then go to step S503 Then, the first mobile phone 7D selects the advertisement information authentication number 4170 to be transmitted to the first mobile phone 7D and the second mobile phone 7E from the advertisement list transmitted from the telephone company registration management server 4A. To do.
  • step S504 of Fig. 16 (a) the first mobile phone 7D executes authentication processing such as application for use of advertisement information and use registration with the telephone company registration management server 4A. .
  • the authentication process executed between the first mobile phone 7D and the telephone business company side registration management server 4A is, for example, the first mobile phone 7D registered in advance with the telephone business company side.
  • the process of determining whether or not the management Sano A recognition code is registered and the first mobile phone 7D selected from the list of advertisements sent from the telephone company registration management Sano A received in step S502 When registering the advertising information authentication number 4170 to be transmitted to the first mobile phone 7D and the second mobile phone 7E, application processing with the telephone company registration management server 4A is executed.
  • step S604 of Fig. 16 (b) If the authentication process is successful in step S604 of Fig. 16 (b), the telephone company registration management server 4A moves to step S605 and registers the advertisement use registration with the first mobile phone 7D.
  • the advertisement information authentication number 4170 selected by the first mobile phone 7D from the advertisement list is registered and stored in the advertisement distribution information database 418 of the telephone company database server 4B.
  • step S606 of Fig. 16 (b) the telephone company registration management server 4A has completed registration and update of the advertisement use registration contents and advertisement information authentication number 4170 with the first mobile phone 7D.
  • the first mobile phone 7D receives the advertisement information authentication number 4170 selected from the advertisement list transmitted from the telephone company registration management server 4A received in step S502, along with the registration / update notification indicating the first mobile phone. Send to 7D and end this process.
  • the first mobile phone 7D is the telephone management company side registration management server 4A.
  • the registration / update notification sent and the telephone business company side received in Step S502 The advertisement information authentication number 4170 selected by the first mobile phone 7D is received from the advertisement list transmitted from the registration management Sano A, and the first mobile phone 7D stores the advertisement information management database in the memory 7703 shown in FIG. Register and store in 72.
  • step S506 of FIG. 16 (a) the first mobile phone 7D makes an advertisement of the memory 7703 shown in FIG.
  • the advertisement information authentication number 720 to be transmitted to the first mobile phone 7D and the second mobile phone 7E is selected from the information management database 72, and this process ends.
  • FIG. 17 is a flowchart showing the shipping authentication number registration process in the advertising system shown in FIG. 1.
  • (a) shows the operation of the telephone company registration management server 4A
  • (b) shows the advertising management.
  • the operation of the management company side registration management server 3A is shown.
  • (C) shows the operation of the electronic communication device company side registration management server 7B.
  • a restricted advertisement information database 713 is obtained. Is registered in the telephone business company side registration management server 4A and the electronic communication device company side registration management server 7B, the registration process of FIG. 17 (c) is started. In step S901 of FIG.
  • the electronic communication device company side registration management server 7B accesses the advertisement management company side registration management server 3A via the communication line 12, and the advertisement management company side registration management server 3A After the access is accepted, the process proceeds to step S9002, accepts access to the advertisement management company registration management server 3A, and proceeds to step S903 to authenticate with the advertisement management company registration management server 3A. Authentication processing such as communication processing is executed.
  • the authentication processing executed between the registration management server 7B on the electronic communication device company side and the registration management server 3A on the advertisement management company side is performed in advance by the registration management server 7B on the electronic communication device company side.
  • step S801 of Fig. 17 (b) the advertisement management company side registration management server 3A accesses the telephone business company side registration management server 4A via the communication line 11, and the telephone business company side registration management server 4A. After the access is accepted, the process proceeds to step S802, and authentication processing such as authentication and communication processing is executed with the telephone company registration management server 4A.
  • the authentication process executed between the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A is performed in advance by, for example, the advertisement management company side registration management server 3A.
  • the application process with the telephone company registration management server 4A Etc. are executed.
  • step S801 of Fig. 17 (b) the advertisement management company side registration management server 3A accesses the electronic communication device company side registration management server 7B via the communication line 12, and the electronic communication device. After access is accepted by the company-side registration management server 7B, the process proceeds to step S802, and authentication processing such as authentication and communication processing is executed with the electronic communication device company-side registration management server 7B.
  • the authentication process executed between the advertisement management company side registration management server 3A and the electronic communication device company side registration management server 7B is performed in advance by the advertisement management company side registration management server 3A, for example. Processing to determine whether the recognition code of the electronic communication device company side registration management server 7B is registered, and to register the restricted advertisement information database 713, application processing with the electronic communication device company side registration management server 7B Etc. are executed.
  • step S803 the advertising management company side registration management server 3A proceeds to step S803 and issues a shipping certification number 4170 according to the information processing program. And registration and storage in the advertisement information database 314 of the advertisement management company database server 3B. Thereafter, the process proceeds to step S804, and the advertisement information database 314 including the shipping authentication number stored in the advertisement management company side database server 3B is transmitted to the telephone company registration management server 4A.
  • step S703 in Fig. 17 (a) the telephone company registration management server 4A receives the advertisement information data base 314 including the shipping authentication number transmitted from the advertisement management company registration management server 3A. Then, the process proceeds to step S704, and the advertisement information database 314 including the shipping certification number is registered and stored in the advertisement information database 417 of the telephone company database Sano B.
  • step S704 of Fig. 17 (a) the telephone company registration management server 4A sends a registration 'updated notification indicating that registration and update of the advertising information database 314 including the shipping certification number has been completed. This is sent to the advertisement management company registration management server 3A, and this process ends.
  • step S805 of Fig. 17 (b) the advertisement management company side registration management server 3A
  • the registration / update notification sent from the company registration management server 4A is received, and the advertisement management company registration management server 3A registers in the advertisement information database 314 including the shipping certification number of the advertisement management company database server 3B. And store. Thereafter, the process proceeds to step S806, and the advertisement information database 314 including the shipping authentication number stored in the advertisement management company side database server 3B is transmitted to the electronic communication device company side registration management server 7B.
  • step S904 of Fig. 17 (c) the electronic communication device company side registration management server 7B receives the advertisement information database 314 including the shipping authentication number transmitted from the advertisement management company side registration management server 3A. Then, the process proceeds to step S905, where the advertisement information database 314 including the shipping authentication number is registered and stored in the restricted advertisement information database 713 of the electronic communication device company database server 7C, and this process is terminated.
  • FIG. 18 is a flowchart showing restricted advertisement information registration processing and conversion / playback activation program registration processing in the electronic communication device company side advertisement distribution system 7 shown in FIG. 1, and (a) is an electronic communication device company. (B) shows the operation of the mobile phone 7A.
  • the electronic communication device company side advertisement distribution system 7 shown in Fig. 1 when the electronic communication device company side registration management server 7B receives registration of restricted advertisement information and advertisement information or restricted advertisement information, it is activated.
  • the registration process of FIG. 18 (a) is started.
  • the registration management server 7B on the electronic communication device company side accesses the mobile phone 7A via a dedicated line, etc., and after the access is accepted by the mobile phone 7A, the step S1002 And the authentication process etc. is executed with the mobile phone 7A.
  • the authentication processing executed between the electronic communication device company side registration management server 7B and the mobile phone 7A is performed, for example, by the electronic communication device company side registration management server 7B in advance. Whether or not the user information of the user is registered
  • step SI102 in Fig. 18 (b) If the authentication process is successful at step SI102 in Fig. 18 (b), the electronic communication device company side registration management server 7B proceeds to step 31003 in Fig. 18 (&) and the electronic communication device company side de-
  • the restricted advertisement audio data 7132 and restricted advertisement video data 7133 stored in the restricted advertisement information database 713 of the database server 7C are transmitted to the mobile phone 7A.
  • step SI 103 of Fig. 18 (b) the mobile telephone 7A restricts the advertisement sound when the factory shipment state or the use of advertisement information transmitted from the registration management server 7B on the electronic communication device company is restricted.
  • Data 7132 and restricted advertisement video data 7133 are received, and the process proceeds to step S1104, and restricted advertisement audio data 7132 and restricted advertisement video data 7133 are stored in the restricted advertisement information management database 73 in the memory 7703 shown in FIG. Register and store
  • step S1004 of Fig. 18 (a) the electronic communication device company side registration management server 7B converts the advertisement information or restricted advertisement information transmitted from the exchange 5 via the base stations 6A and 6B.
  • the activation program to be sent is sent to mobile phone 7A.
  • step SI 105 of Fig. 18 (b) the mobile telephone 7A receives the activation program transmitted from the registration management server 7B on the electronic communication device company side, and proceeds to step S1106 to display the activation program. It is registered and stored in the memory 7703 shown in FIG. 7 in the mobile telephone 7A.
  • step S1005 of Fig. 18 (a) the electronic communication device company side registration management server 7B issues the mobile phone 7A by the activation program stored in the memory 7703 shown in Fig. 7 in the mobile phone 7A.
  • predetermined operation confirmation voice data 7142 and operation confirmation video data 7143 are transmitted to the mobile telephone 7A.
  • step SI107 of Fig. 18 (b) the mobile phone 7A receives predetermined operation check audio data 7142 and operation check video data 7143 transmitted from the registration management server 7B on the electronic communication device company side, The mobile phone 7A executes a call notification or call notification operation by the activation program stored in the memory 7703 shown in FIG. 7 in the mobile phone 7A, and the process proceeds to step S1108, where the restricted advertisement audio data 7132
  • the electronic communication device will notify the operation confirmation of the operation program based on the specified restricted advertisement audio data 713 2 and restricted advertisement video data 7133. Send to the company registration management server 7B and end this process.
  • step S1006 of Fig. 18 (a) the electronic communication device company side registration management server 7B receives the registration / update notification and the operation confirmation notification transmitted from the mobile phone 7A, and performs this processing. End the process.
  • FIG. 19 is a flowchart showing the call processing in the advertising system 1 shown in FIG. 1. (a) shows the operation of the first mobile phone 7D on the caller side, and (b) shows the operation of the exchange 5. Indicates.
  • the first mobile phone 7D transmits a transmission signal to the exchange 5 to start the distribution process of Fig. 19 (a).
  • step S12 01 in FIG. 19 (a) the first mobile phone 7D designates the receiving destination, moves to step S1202, and the first mobile phone 7D transfers to the exchange 5 via the base station 6A.
  • the advertisement information authentication number 720 or the shipping authentication number 730 stored in the memory 7703 shown in 7 is transmitted.
  • step S1301 of Fig. 19 (b) the exchange 5 determines that the first mobile phone 7D-specific source user telephone number 5170, which is transmitted from the first mobile phone 7D, is unique to the second mobile phone 7E.
  • the receiving user telephone number 5172, the first mobile phone 7D receives the advertising information authentication number 720 or the shipping authentication number 730 selected by the first mobile phone 7D, etc., moves to step S1302, and the exchange 5 connects the communication line 13. Then, access the telephone company registration management server 4A and request a search.
  • step SI 303 of Fig. 19 (b) the exchange 5 determines that the caller user telephone number unique to the first mobile phone 7D is 51 based on the verification result returned from the telephone company registration management server 4A. 70 and the first mobile phone 7D are compared with the advertisement usage registration of the advertising information authentication number 720 selected by the first mobile phone 7D, and the first mobile phone 7D-specific sender user phone number 5170 and the first mobile phone 7D If the advertisement use registration with the advertisement information authentication number 720 selected by is verified, the process proceeds to step S 1305.
  • step S1305 of Fig. 19 (b) the exchange 5 accesses the telephone management company side registration management Sano A through the communication line 13, and the advertising information authentication number selected by the first mobile phone 7D is obtained.
  • No. 720 telephone company database server 4B advertising information authentication number 4170 stored in advertising information database 417 of advertising information database 4417 and advertising voice data 4173 stored in advertising information database 417 corresponding to advertising information authentication number 4170 and advertising Acquire video data 4175 from telephone company database server 4B via communication line 14.
  • Step SI 303 the advertisement selected by the first mobile phone 7D and the first mobile phone 7D based on the matching result returned from the telephone company registration management server 4A, which is unique to the first mobile phone 7D. If the advertisement use registration with the information authentication number 720 does not match, the process proceeds to step S 1304.
  • step SI 304 of FIG. 19 (b) the exchange 5 accesses the telephone management company side registration management Sano A through the communication line 13, and the advertising information database 417 of the telephone business company side database server 4B. Is obtained from the telephone company database server 4B via the communication line 14.
  • step S1306 of Fig. 19 (b) the first mobile phone receives the various advertisement information and the authentication number acquired in step S1306 up to switch 5f, step S1304, or f step S1305 via base station 6A. 7 Transmits to D, moves to step S1307, and the exchange 5 sends the second mobile terminal via the base station 6B with the various advertisement information, the authentication number and the incoming signal acquired in step S1304 or step S1305. Send to phone 7E and end this process.
  • step 31203 of Fig. 19 (&) the first mobile phone 7D receives the various advertisement information and authentication number acquired in step S1304 or step S1305 transmitted from the exchange 5, and performs this processing. Exit.
  • FIG. 20 is a flowchart showing outgoing call processing in first mobile phone 7D on the outgoing side shown in FIG.
  • step S1401 in FIG. 20 the first mobile phone 7D receives the various advertisements acquired in step S1304 or step S1305 in FIG. 19B transmitted from the exchange 5 via the base station 6A.
  • the information and the authentication number are received, and the process proceeds to step S1402, where the first mobile phone 7D determines whether or not the authentication number transmitted from the switch 5 is the shipping authentication number, and the shipping authentication number. If so, the process proceeds to step S1403, and the limited advertisement audio data 732 stored in the shipping authentication number 730 and the limited advertisement information management database 73 stored in the memory 7703 shown in FIG.
  • step S1404 of FIG. 20 the first mobile phone 7D determines whether or not the authentication number transmitted from the exchange 5 is a shipping authentication number. Moving to 1405, the first mobile phone 7D acquires the various advertisement information and advertisement information authentication number 5171 acquired in S1305 in FIG. 19 (b) sent from the exchange 5 via the base station 6A.
  • step S1406 the first mobile phone 7D sends the acquired various advertisement information and advertisement information authentication number 5171 to the transmission history management database 75 in the memory 7703 shown in FIG. 7 in the first mobile phone 7D.
  • the transmission history management database 75 in the memory 7703 shown in FIG. 7 in the first mobile phone 7D.
  • step S1407 of Fig. 20 the first mobile phone 7D stores the various advertisement information stored in step S1404 or S1406 in the memory 7703 shown in Fig. 7 in the first mobile phone 7D.
  • the first mobile phone 7D is converted and reproduced and output in accordance with the startup program, and the process proceeds to step S1410.
  • the first mobile phone 7D receives the CPU 7702 and the voice 'transmitted voice processing unit 7710 shown in FIG.
  • the call is transmitted as a call origination notification from the speaker 7711 for transmitting voice transmission, and this process is terminated.
  • step S1408 of FIG. 20 the first mobile phone 7D sends the shipping authentication number 730 and the restricted advertisement information management database 73 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D in step S1403.
  • the restricted advertisement audio data 732 and the restricted advertisement video data 733 stored in the first mobile phone 7D are stored in FIG. 7 in the first mobile phone 7D storing the various restricted advertisement information and the shipping authentication number 730 stored in step S1404.
  • the site browsing program can be selected from the outgoing history management database 75 of the memory 7703 shown, and the Internet connection can be selected.
  • step S1409 of Fig. 20 the first mobile phone 7D selects the Internet connection from the outgoing call history management database 75 of the memory 7703 shown in Fig. 7 in the first mobile phone 7D in step S1408. If this is the case, the first mobile phone 7D that further has link information such as the address information of the designated home page 7D Various restricted advertisement information stored in the outgoing history management database 75 of the memory 7703 shown in FIG. Connects to the Internet and ends this process.
  • step S1411 of Fig. 20 the first mobile phone 7D transmits the various advertisement information and advertisement information authentication numbers acquired in S1305 of Fig. 19 (b) transmitted from the exchange 5 via the base station 6A.
  • step S1406 the site browsing program is downloaded from the outgoing history management database 75 in the memory 7703 shown in FIG. 7 in the first mobile phone 7D in which the stored various advertisement information and advertisement information authentication number 5171 are stored. You can select and select an Internet connection.
  • step S1412 the first mobile phone 7D selects the Internet connection from the outgoing call history management database 75 in the memory 7703 shown in Fig. 7 in the first mobile phone 7D in step S1411.
  • the first mobile phone 7D further having link information such as the address information of the designated home page 7D, based on various advertisement information stored in the outgoing history management database 75 of the memory 7703 shown in FIG. Connect to the Internet and end this process.
  • FIG. 21 is a flowchart showing incoming call processing in second mobile phone 7E on the receiving side shown in FIG.
  • step S1501 in FIG. 21 the second mobile phone 7E receives the incoming signal transmitted from the exchange 5 via the base station 6B and in step S 1304 or step S 1305 in FIG. 19B.
  • the obtained various advertisement information and authentication number are received, and the process proceeds to step S 1502 where the second mobile phone 7E determines whether or not the authentication number transmitted from the exchange 5 is a shipping authentication number. If it is a shipping authentication number, the process proceeds to step S 1503 and stored in the shipping authentication number 730 and the restricted advertisement information management database 73 in the memory 7703 shown in FIG. 7 in the second mobile phone 7E.
  • the restricted advertising audio data 732 and restricted advertising video data 733 are acquired, and the process proceeds to step S 1504, and the acquired restricted advertising audio data 732 and restricted advertising video data 733 are displayed in FIG. 7 in the second mobile phone 7E.
  • step S1502 of FIG. 21 the second mobile phone 7E determines whether or not the authentication number transmitted from the exchange 5 is a shipping authentication number. If it is not a shipping authentication number, step S1 505 The second mobile phone 7E acquires the various advertisement information and the advertisement information authentication number 5171 acquired in FIG. 19 (b) S 1305 transmitted from the exchange 5 via the base station 6B, Moving to Step S 1506, the second mobile phone 7E receives the received various advertisement information and advertisement information authentication number 5171 in the second mobile phone 7E in the memory 7703 shown in FIG. It is stored in the history management database 76, registered and stored.
  • step S1507 of Fig. 21 the second mobile phone 7E stores the various advertisement information stored in step S1504 or step S1 506 in the memory 7703 shown in Fig. 7 in the second mobile phone 7E.
  • the converted and reproduced output is transferred to step S1510, and the second mobile phone 7E is connected to the CPU 7702 and the voice 'transmitted voice processing unit 7710 shown in FIG. 7 in the second mobile phone 7E.
  • the call is transmitted as an incoming call notification from the speaker 7711 for transmitting voice transmission, and this process is terminated.
  • step S1508 of Fig. 21 the second mobile phone 7E sends the shipping authentication number 730 and the restricted advertisement information management database 73 of the memory 7703 shown in Fig. 7 in the second mobile phone 7E in step S1503.
  • the restricted advertisement audio data 732 and the restricted advertisement video data 733 stored in the second mobile phone 7E are stored in FIG. 7 in the second mobile phone 7E in which the various restricted advertisement information and the shipping authentication number 730 stored in step S1504 are stored.
  • the site browsing program can be selected from the reception history management database 76 in the memory 7703 shown, and the Internet connection can be selected.
  • step S1509 of Fig. 21 the second mobile phone 7E selects an Internet connection from the reception history management database 76 in the memory 7703 shown in Fig. 7 in the second mobile phone 7E in step S1508.
  • the second mobile phone 7E further having link information such as the address information of the designated home page 7E, various restricted advertisement information stored in the reception history management database 76 of the memory 7703 shown in FIG. Connects to the Internet and ends this process.
  • step S1512 of Fig. 21 the second mobile phone 7E sends the Internet from the reception history management database 76 in the memory 7703 shown in Fig. 7 in the second mobile phone 7E in step S1511. If the mobile terminal is selected, it is stored in the reception history management database 76 of the memory 7703 shown in FIG. 7 in the second mobile phone 7E further having link information such as address information of the designated home page. Connected to the Internet from the various advertising information, this processing is completed.
  • Fig. 22 is a flowchart showing the advertising information notification history registration process in the advertising system 1 shown in Fig. 1.
  • (a) shows the operation of the exchange 5, and
  • (b) shows registration management on the telephone company side.
  • the operation of server 4A is shown.
  • the exchange 5 registers the advertising information usage registrant and the advertising information transmission / reception history in the telephone company registration management server 4A.
  • the exchange 5 sends the first mobile phone 7D that transmitted the advertisement information 7D-specific sender user telephone number 5180, the transmission history of the transmission of the advertisement information, etc.
  • the exchange 5 accesses the telephone company registration management server 4A via the communication line 13, and after access is accepted by the telephone company registration management server 4A, Send the recorded caller notification results.
  • step S1701 of Fig. 22 (b) the telephone company registration management server 4A receives the caller notification result transmitted from the exchange 5, and proceeds to step S1702 to receive the caller.
  • the notification result is registered and stored in the user information database 4 19 of the telephone company database server 4B.
  • step S1603 of Fig. 22 (a) the exchange 5 transmits the advertisement information and receives the second mobile phone 7E-specific recipient user telephone number 5184, the transmission history of the advertisement information, etc. Is recorded as the notification result of the incoming call side, and the process proceeds to step S1604.
  • the exchange 5 accesses the telephone company registration management server 4A via the communication line 13, and is accessed by the telephone company registration management server A. After being accepted, the recorded caller notification record is transmitted, and this process is terminated.
  • step S1703 in Fig. 22 (b) the telephone company registration management server 4A receives the notification of the receiving side sent from the exchange 5, moves to step S1704, and receives the receiving side.
  • the telephone service company database server 4B user information database 4 Register and store in 19 to finish this process.
  • FIG. 23 is a flowchart showing the advertisement information notification history registration process in the advertisement system 1 shown in FIG. 1.
  • (a) shows the operation of the telephone company registration management server 4A
  • (b) The operation of the advertisement management company side registration management server 3A is shown.
  • the registration management server 4A of the telephone company registers the registered user of the advertising information and the transmission / reception history of the advertising information with the registration management server 3A of the advertising management company.
  • the registration process of FIG. 23 (a) is started.
  • the telephone management company side registration management server 4A accesses the advertisement management company side registration management server 3A via the communication line 11, and the advertisement management company side registration management server 3A After the access is accepted, the process proceeds to step S1802, and authentication processing and the like are executed with the advertisement management company side registration management server 3A.
  • the authentication processing executed between the telephone company registration management server 4A and the advertisement management company registration management server 3A is performed by, for example, the telephone company registration management server 4A in advance.
  • the advertising management company side registration management server 3A The authentication process is executed.
  • step S1902 in Fig. 23 (b) If the authentication process is successful in step S1902 in Fig. 23 (b), the telephone company registration management Sanoku 4A moves to step 31803 in Fig.
  • the advertisement distribution information database 418 and user information database 419 stored in Susanoku 4B are transmitted to the advertisement management company side registration management server 3A.
  • step S1903 of Fig. 23 (b) the advertisement management company side registration management server 3A receives the advertisement distribution information database 418 and the user information database 419 transmitted from the telephone company side registration management server 4A.
  • step S1904 the advertisement management company registration management server 3A registers and stores the transmitted user information database 419 as an advertisement use history in the user information database 315 of the advertisement management company database server 3B.
  • step S 1905 the advertisement management company side registration management server 3 A registers and sends the transmitted advertisement distribution information database 418 to the user information database 315 of the advertisement management company side database server 3 B as an advertisement distribution history.
  • the advertisement management company side registration management server 3A performs registration / update indicating that the registration and update of the transmitted advertisement distribution information database 418 and user information database 419 have been completed. Is sent to the telephone company registration management server 4A, and this process ends.
  • step S1804 of Fig. 23 (a) the telephone company registration management server 4A receives the registration / update notification sent from the advertisement management company registration management server 3A, and ends this process. To do.
  • FIG. 24 is a flowchart showing the advertisement information notification history registration process in the advertisement system 1 shown in FIG. 1.
  • (a) shows the operation of the advertisement management company side registration management server 3A
  • (b) The operation of the advertiser side registration management server 2A is shown.
  • the advertising management company registration management server 3A registers the advertising information usage registrant and the advertising information transmission / reception history with the advertiser registration management server 2A. Then, the registration process of FIG. 24 (a) is started. In step S201 of FIG. 24 (a), the advertisement management company side registration management server 3A accesses the advertiser side registration management server 2A via the communication line 10, and is accessed by the advertiser side registration management server 2A. Is accepted, the process proceeds to step S2002, and authentication processing and the like are executed with the advertiser-side registration management server 2A.
  • the authentication process executed between the advertisement management company side registration management server 3A and the advertiser side registration management server 2A is performed, for example, by the advertisement management company side registration management server 3A in advance.
  • the process of determining whether or not the registration management server 2A authentication code is registered, and the registration process of advertising information usage registrants and advertising information transmission / reception history include authentication processing with the advertiser side registration management server 2A. Executed.
  • step S2102 in Fig. 24 (b) If the authentication process is successful in step S2102 in Fig. 24 (b), the advertising management company side registration management server 3A moves to step 32003 in Fig. 24 (&) and moves to the advertising management company side database server.
  • the user information database 315 stored in 3B is transmitted to the advertiser side registration management server 2A.
  • the advertiser-side registration management server 2A receives the user information database 315 transmitted from the advertisement management company-side registration management server 3A. 2A, the advertiser registration management server 2A registers and stores the transmitted advertisement use history of the user information database 315 as the advertisement use record of the user information database 215 of the advertiser database server 2B. In step S2105, the advertiser registration management server 2A registers the transmitted advertisement distribution history of the user information database 315 as the advertisement distribution record of the user information database 215 of the advertiser database server 2B. And store.
  • step S2106 of Fig. 24 (b) the advertiser side registration management server 2A sends a registration / update notification indicating that registration and update of the transmitted user information database 315 has been completed to the advertisement management company side. This is sent to the registration management server 3A, and this process ends.
  • step S2004 of Fig. 24 (a) the advertisement management company side registration management server 3A receives the registration / update notification sent from the advertiser side registration management server 2A, and ends this process.
  • FIG. 25 is a flowchart showing profit return notification registration processing in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the advertiser side registration management server 2 A
  • (b) shows the advertisement management board.
  • the operation of company side registration management server 3A is shown.
  • the registration process in Fig. 25 (a) is performed by registering the profit return notification in the advertising management company registration management server 3A by the advertiser registration management server 2A.
  • the advertiser-side registration management server 2A accesses the advertisement management company-side registration management server 3A via the communication line 10, and is accessed by the advertisement management company-side registration management server 3A.
  • the process proceeds to step S2202, and authentication processing such as authentication and communication processing is executed with the advertisement management company side registration management server 3A.
  • the authentication process executed between the advertiser side registration management server 2A and the advertisement management company side registration management server 3A is performed in advance by the advertiser side registration management server 2A in advance, for example.
  • the process of determining whether or not the recognition code of the registration management server 3A is registered, and the registration process with the advertisement management company registration management server 3A are executed when registering the profit return notification.
  • step S2302 of Fig. 25 (b) If the authentication process is successful in step S2302 of Fig. 25 (b), the advertiser-side registration management server 2A shifts to step 32203 in Fig. 25 (&), issues a notice of profit return accompanying the actual use of the advertisement, etc., moves to step 32204 in Fig. 25 (&), and issues the actual use of the issued advertisement. Send notification of profit return accompanying results to advertisement management company registration management server 3A.
  • step S2303 of Fig. 25 (b) the advertisement management company side registration management server 3A receives the notification of profit return contents accompanying the advertisement use result transmitted from the advertiser side registration management server 2A.
  • the process proceeds to S2304, and the notification of the content of profit return accompanying the received advertisement usage record is recorded in the profit return information database 316 of the database server 3B of the advertisement management company, registered and stored.
  • step S2305 of Fig. 25 (b) the advertising management company side registration management server 3A sends a registration 'updated notification' indicating that the registration and updating of the content notification of profit return associated with the advertisement usage result has been completed. Send to the advertiser-side registration management server 2A and end this process.
  • step S2205 of Fig. 25 (a) the advertiser-side registration management server 2A receives the registration / update notification sent from the advertisement management company-side registration management server 3A, and receives the advertiser-side registration management server. 2A records it in the profit return information database 216 of the advertiser side database server 2B, registers and stores it, and ends this processing.
  • Fig. 26 is a flowchart showing the profit return notification registration process in the advertising system 1 shown in Fig. 1.
  • (a) shows the operation of the registration management server 3A on the advertising management company side, and
  • (b) shows the telephone business.
  • the operation of the company side registration management server 4A is shown.
  • the registration shown in Fig. 26 (a) can be obtained by registering the profit return notice in the telephone management company registration management server 4A by the advertising management company registration management server 3A.
  • the advertisement management company side registration management server 3A accesses the telephone business company side registration management server 4A via the communication line 11, and the telephone business company side registration management server 4A After the access is accepted, the process proceeds to step S2402, and authentication processing such as authentication and communication processing is executed with the telephone business company side registration management server 4A.
  • the authentication process executed between the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A is performed, for example, by the advertisement management company side registration management server 3A. Whether or not the recognition code of the business company registration management server 4A is registered In the process of determining and registering the profit return notice, the application process with the telephone company registration management server 4A is executed.
  • step S2502 of Fig. 26 (b) the advertising management company side registration management server 3A moves to step 32403 of Fig. 26 (&) to register the advertising management company side registration management server.
  • the bar 3A transmits a notification of profit return contents associated with the advertisement use record stored in the profit return information database 316 of the advertisement management company side database server 3B to the telephone business company side registration management server 4A.
  • step S2503 of Fig. 26 (b) the telephone business company side registration management server 4A receives the notification of the content of profit return accompanying the advertisement use result transmitted from the advertisement management company side registration management server 3A.
  • the telephone company registration management server 4A records the profit return content notification associated with the received advertisement use record in the profit return information database 421 of the telephone company database server 4B. Register and store.
  • step S2505 of Fig. 26 (b) the telephone company registration management server 4A sends a registration 'updated notification' indicating that the registration and update of the profit return content notification accompanying the advertisement usage results have been completed. This is sent to the advertisement management company registration management server 3A, and this process ends.
  • step S2404 of Fig. 26 (a) the advertisement management company side registration management server 3A receives the registration / update notification sent from the telephone company side registration management server 4A, and the advertisement management company side
  • the registration management server 3A records it in the profit return information database 316 of the advertisement management company side database server 3B, registers and stores it, and ends this processing.
  • FIG. 27 is a flowchart showing profit return notification registration and profit return receipt authentication processing in the advertising system 1 shown in FIG. 1, and (a) shows the operation of the first mobile phone 7D as the caller. (B) shows the operation of the telephone company registration management server 4A via the exchange 5, and (c) shows the operation of the second mobile phone 7E on the receiving side.
  • the telephone company registration management server 4A registers the ⁇ IJ profit return notice on the first mobile phone 7D and the second mobile phone 7E, and the first The registration process of Fig. 27 (b) is started by registering the profit return receipt authentication information in the telephone company registration management sano A by the mobile phone 7D and the second mobile phone 7E.
  • step S2701 of Fig. 27 (b) the telephone company registration management server 4A is switched to the exchange 5 and the base station.
  • the first mobile phone 7D and the second mobile phone 7E are accessed via 6A and 6B, and after the access is accepted by the first mobile phone 7D and the second mobile phone 7E, the process proceeds to step S2702.
  • authentication processing such as authentication and communication processing is executed between the first mobile phone 7D and the second mobile phone 7E.
  • the authentication process executed between the telephone company registration management server 4A and the first mobile phone 7D and the second mobile phone 7E is, for example, the first mobile phone 7D and the second mobile phone 7E.
  • Mobile phone 2E Registration management for telephone business company registration in order to determine whether or not the 7E approves the recognition code with the telephone business company registration management sano A in advance and to register profit return notifications, etc. Processing to allow transmission / reception with server 4A is executed.
  • step S2602 in Fig. 27 (a) and in step S2802 in Fig. 27 (c) succeeds, the telephone company registration management server 4A moves to step S2703 in Fig. 27 (b). Then, the telephone company registration management server 4A notifies the first mobile phone 7D and the second mobile phone 7D and the second mobile phone 7D and the second Send to mobile phone 7E.
  • step S2603 of Fig. 27 (a) the first mobile phone 7D receives the notification of the content of profit return accompanying the advertisement use result transmitted from the telephone company registration management server 4A.
  • step S2604 the first mobile phone 7D records the profit return information notification associated with the received advertisement use record in the profit return history of the memory 7703 shown in Fig. 7 in the first mobile phone 7D.
  • the first mobile phone 7D selects whether or not to receive profit return in response to the content notification of profit return associated with the received advertisement use result, and uses it as authentication information for receiving profit return.
  • it is recorded and registered in the receipt authentication function of the memory 7703 shown in FIG.
  • step S2605 of Fig. 27 (a) the first mobile phone 7D receives and stores the profit return receipt authentication registered and stored in the receipt authentication function of the memory 7703 shown in Fig. 7 in the first mobile phone 7D.
  • the information is sent to the telephone company registration management server 4A via the exchange 5 and the base station 6A.
  • step S2803 of Fig. 27 (c) the second mobile phone 7E receives the notification of the content of profit return accompanying the advertisement use result transmitted from the telephone company registration management server 4A.
  • step S2804 the second mobile phone 7E records the notification of the content of profit return accompanying the received advertisement use record in the profit return history of the memory 7703 shown in FIG. 7 in the second mobile phone 7E.
  • the second mobile phone 7E selects whether or not to receive profit return in response to the content notification of profit return associated with the received advertisement use result, and uses it as authentication information for profit return. In the second mobile telephone 7E, it is recorded and registered in the reception authentication function of the memory 7703 shown in FIG.
  • step S2805 of Fig. 27 (c) the second mobile phone 7E receives and stores the profit return receipt authentication registered and stored in the receipt authentication function of the memory 7703 shown in Fig. 7 in the second mobile phone 7E.
  • Information is transmitted to the telephone company registration management server 4A via the exchange 5 and the base station 6B.
  • step S2704 of Fig. 27 (b) the telephone company registration management server 4A receives the profit return receipt authentication information transmitted from the first mobile phone 7D and the second mobile phone 7E.
  • the process proceeds to step S2705, where the telephone company registration management server 4A receives the profit return receipt authentication information and the second move sent from the received first mobile phone 7D.
  • the profit return receipt authentication information transmitted from the telephone 7E is registered and stored in the user information database 419 of the telephone company database server 4B as the sender's receiver reception authentication information.
  • step S2706 of Fig. 27 (b) the telephone company registration management server 4A first issues an "updated” notification indicating that registration and update of the receiver's receipt authentication information has been completed. Is transmitted to the mobile phone 7D and the second mobile phone 7E, and this processing is terminated.
  • step S2606 of Fig. 27 (a) the first mobile phone 7D receives the registration / update notification sent from the telephone company registration management server 4A, and ends this processing.
  • step S2806 of Fig. 27 (c) the second mobile phone 7E receives the registration / update notification transmitted from the telephone business company side registration management server 4A, and ends this processing.
  • FIG. 28 is a flowchart showing profit return receipt authentication registration processing in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the telephone company registration management server 4A
  • (b) The operation of the advertisement management company side registration management server 3A is shown.
  • the telephone company registration management server 4A The registration process of Fig. 28 (a) is started by registering the profit reduction receipt authentication information in the advertisement management company side registration management server 3A.
  • the telephone business company side registration management server 4A accesses the advertisement management company side registration management server 3A via the communication line 11, and is accessed by the advertisement management company side registration management server 3A.
  • the process proceeds to step S2902, and authentication processing such as authentication and communication processing is executed with the advertisement management company side registration management server 3A.
  • the authentication process executed between the telephone company registration management server 4A and the advertisement management company registration management server 3A is performed by, for example, the telephone company registration management server 4A in advance. Processing to determine whether or not the access right of the management company registration management server 3A is registered, and application processing with the advertising management company side registration management server 3A is executed to register profit return receipt authentication. .
  • step S3002 of Fig. 28 (b) If the authentication process is successful in step S3002 of Fig. 28 (b), the telephone management company side registration management Sanoku 4A moves to step 32903 of Fig. 28 (&) and the telephone management company side registration management support.
  • the server 4A transmits the sender / receiver receipt authentication information stored in the user information database 419 of the telephone business company database server 4B to the advertisement management company registration management server 3A.
  • step S3003 of Fig. 28 (b) the advertisement management company side registration management server 3A receives the sender / recipient receipt authentication information transmitted from the telephone company side registration management server 4A, and performs step. Shifting to S3004, the advertisement management company registration management server 3A records the received sender / receiver receipt authentication information as profit return receipt authentication information in the user information database 315 of the advertisement management company database server 3B. And register and store.
  • step S3005 of Figure 28 (b) the advertising management company side registration management server 3A registers' updated notification indicating that registration and update of profit return receipt authentication information has been completed. Send to Management Server 4A and end this process.
  • step S2904 of Fig. 28 the telephone company registration management server 4A receives the registration / update notification sent from the advertisement management company registration management server 3A, and the telephone company side
  • the registration management server 4A records it in the user information database 419 of the telephone business company database server 4B, registers and stores it, and ends this processing.
  • FIG. 29 is a flowchart showing the implementation of profit return receipt authentication registration processing and profit return in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the advertisement management company side registration management server 3A.
  • b) shows the operation of the advertiser-side registration management server 2A.
  • the advertising management company registration management server 3A registers the profit return receipt authentication information in the advertiser registration management server 2A, and the advertiser registration management server 2A In return of profit, the registration process of Fig. 29 (a) is started.
  • the advertisement management company side registration management server 3A accesses the advertiser side registration management server 2A via the communication line 10, and is accessed by the advertiser side registration management server 2A. Is received, the process proceeds to step S3102 to execute authentication processing such as authentication and communication processing with the advertiser side registration management server 2A.
  • the authentication process executed between the advertisement management company side registration management server 3A and the advertiser side registration management server 2A is performed, for example, by the advertisement management company side registration management server 3A in advance.
  • the application process with the advertiser side registration management server 2A is executed in registering the profit return receipt authentication information.
  • step S3202 in Fig. 29 (b) If the authentication process is successful in step S3202 in Fig. 29 (b), the advertising management company side registration management server 3A moves to step 33103 in Fig. 29 (&) and moves to the advertising management company side registration management server.
  • the bar 3A transmits profit return receipt authentication information stored in the user information database 315 of the advertisement management company side database server 3B to the advertiser side registration management server 2A.
  • step S3203 of Fig. 29 (b) the advertiser side registration management server 2A receives the profit return receipt authentication information transmitted from the advertisement management company side registration management server 3A, and proceeds to step S3204.
  • the advertiser side registration management server 2A records the received profit return receipt authentication information in the profit return information database 216 of the advertiser side database server 2B as advertisement use result receipt authentication information, and registers and stores it.
  • step S3205 of Fig. 29 (b) the advertiser side registration management server 2A registers the 'update notification indicating that the registration and update of the advertisement usage record receipt authentication information is completed.
  • the process proceeds to step S3206, and the advertiser side registration management server 2A stores the user information database 215 in the advertiser side database server 2B.
  • the advertisement usage record received authentication information stored in the stored advertisement use record and profit return information database 216 it is directly connected to the first mobile phone 7D and the second mobile phone 7E via the communication line 16.
  • the profit is indirectly returned through the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A, and this processing is terminated.
  • step S3104 of Fig. 29 (a) the advertisement management company-side registration management server 3A receives the registration / update notification sent from the advertiser-side registration management server 2A, and receives registration from the advertisement management company.
  • the management server 3A registers and stores it in the user information database 315 of the advertisement management company side database server 3B, and ends this processing.
  • FIG. 30 is a flowchart showing the “specified advertisement information distribution setting process for each recipient” in the first mobile phone 7D on the transmission side shown in FIG.
  • the first mobile phone 7D sets the “specified advertisement information distribution setting for each recipient” via the memory 7703 and the LCD 7707 shown in FIG. 7 in the first mobile phone 7D.
  • the first mobile phone 7D selects the advertisement information authentication number 720 stored in the advertisement information management database 72 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D. Then, it is determined whether or not it is registered for use with the telephone company registration management server 4A.
  • the first mobile phone 7D receives the advertisement information authentication number 72 0 stored in the advertisement information management data server 72 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D. However, if the advertisement information authentication number 720 is registered for use with the telephone company registration management server 4A, the process proceeds to step S3303. Then, the first mobile phone 7D preliminarily displays the recipient mobile phone number 741 unique to the second mobile phone 7E and the designated advertisement function of the memory 7703 shown in FIG. 7 in the first mobile phone 7D.
  • the second mobile phone 7E-specific recipient user phone number 741 stored in the designated advertisement function stored in advance and stored in advance is selected, and the process proceeds to step S3 304, where the first mobile phone 7D Sends to the selected second mobile phone 7E specific recipient user phone number 741 Tell the information authentication number, telephone operating company-side registration management Sano A and use registered first advertisement information of the memory 7703 shown in FIG. 7 in the mobile phone 7D
  • the advertisement information authentication number 720 stored in the information management data server 72 is selected.
  • the first mobile phone 7D receives the advertisement information authentication number 72 0 stored in the advertisement information management data server 72 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D. If the advertisement information authentication number 720 is not registered for use with the telephone company registration management server 4A, step S3305 is performed. In step S3306, the first mobile phone 7D explains how to use and register the advertisement information authentication number via the memory 7703 and the LCD 7707 shown in FIG. 7 in the first mobile phone 7D. The first mobile phone 7D is transferred to the second mobile phone 7E specific destination stored in the designated advertisement function of the memory 7703 shown in FIG. 7 in the first mobile phone 7D stored in advance. The shipping authentication number 730 is selected for the user telephone number 741.
  • step S3307 in Fig. 30 the first mobile phone 7D receives the advertising information authentication number 720 selected in step S3304 in Fig. 30 or the shipping authentication number 730 selected in step S3306 in the first mobile phone 7D. Registered and stored in the designated advertisement function of the memory 7703 shown in FIG. 7 and moved to step S3308. The first mobile phone 7D passes through the LCD 7707 shown in FIG. 7 in the first mobile phone 7D. Then, a registration 'update notification indicating that registration and update of the selected advertisement information authentication number 720 or shipping authentication number 730 has been completed is displayed, and the process ends.
  • FIG. 31 is a flowchart showing the advertisement information reception permission setting process in the second mobile phone 7E on the receiving side shown in FIG.
  • step S3401 of FIG. 31 the second mobile phone 7E selects the advertisement information reception refusal setting via the memory 7703 and the LCD 7707 shown in FIG. 7 in the second mobile phone 7E, and the like. Transitioning to step S3402, the second mobile phone 7E uses the memory 7703 and the LCD 7707 shown in FIG. 7 in the second mobile phone 7E and uses the advertising information authentication number and the registration method. The process proceeds to step S3403, and the second mobile phone 7E selects whether or not to reject the advertisement information transmitted from the first mobile phone 7D.
  • step S3403 of FIG. 31 the second mobile phone 7E selects whether or not to reject the advertisement information transmitted from the first mobile phone 7D, and transmits it from the first mobile phone 7D. Ads If the information is rejected, the process proceeds to step S3404, where the second mobile phone 7E rejects the advertisement information reception via the input numeric keypad 7704 and LCD 7707 shown in FIG. 7 in the second mobile phone 7E. Select.
  • step S3405 of FIG. 31 the second mobile phone 7E receives the activation program power stored in the memory 7703 shown in FIG. 7 in the second mobile phone 7E.
  • the restricted advertisement information including the restricted advertisement audio data 732 and the restricted advertisement video data 733 stored in the memory 7703 shown in FIG.
  • step S3406 in Fig. 31 the second mobile phone 7E sends the limited advertisement information including the limited advertisement audio data 732 and the restricted advertisement video data 733 that are always activated in step S3405 in Fig. 31 to the second mobile phone. This is selected from the restricted advertisement information management database 73 stored in the memory 7703 shown in FIG.
  • step S3403 of Fig. 31 the second mobile phone 7E selects whether or not to reject the advertisement information transmitted from the first mobile phone 7D, and is transmitted from the first mobile phone 7D. If the received advertisement information is not rejected, the process proceeds to step S3407, where the second mobile phone 7E receives the advertisement information via the input numeric keypad 7704 and LCD 7707 shown in FIG. 7 in the second mobile phone 7E. Select reception permission.
  • step S3408 of Fig. 31 the second mobile phone 7E sends the advertisement selected in step S3404 or S3407 of Fig. 31 via the LCD 7707 shown in Fig. 7 in the second mobile phone 7E.
  • a registration / update notification indicating that the information reception selection setting has been completed is displayed, and the process ends.
  • FIG. 32 is a flow chart showing advertisement information re-receiving processing from the outgoing call history and incoming call history in the first mobile phone 7D as the caller and the second mobile phone 7E as the receiver shown in FIG. Yes, (a) shows the operation of the first mobile phone 7D as the caller and the second mobile phone 7E as the receiver, and (b) shows the operation of the exchange 5.
  • the first mobile phone 7D and the second mobile phone 7E request re-reception of the advertising information from the transmission / reception history.
  • Distribution processing starts.
  • the first mobile phone 7D and the second mobile phone 7E are stored in the memory 7703 shown in FIG. 7 in the first mobile phone 7D and the second mobile phone 7E.
  • the advertisement information authentication number 751 or 761 for requesting re-reception is designated from the outgoing call history management database 75 and the received history management database 76 stored in, and the process proceeds to step S3502, where the first mobile phone 7D and the second mobile phone 7D
  • the mobile telephone 7E transmits re-reception request information including the advertisement information authentication number 751 or 761 designated to the exchange 5 via the base station 6A or the base station 6B.
  • step S3601 of Fig. 32 (b) the exchange 5 transmits the re-reception request information including the designated advertisement information authentication number 751 transmitted from the first mobile phone 7D or the second mobile phone 7E.
  • the re-reception request information including the designated advertisement information authentication number 761 specified is received, the process proceeds to step S3602, and the exchange 5 accesses the telephone company registration management Sano 4A via the communication line 13 and searches. Request.
  • step S3603 in Fig. 32 (b) the exchange 5 determines that the user stored in the telephone company database Sanoku 4B according to the verification result returned in accordance with the verification program of the telephone company registration management server 4A. Whether the transmission history of the advertising information usage destination 4193 in the information database 419 matches the advertising information authentication number 751 specified by the first mobile phone 7D or the advertising information authentication number 761 specified by the second mobile phone 7E The user information database 419 stored in the telephone company database server 4B, the transmission history of the user 4193 and the advertising information authentication number 751 specified by the first mobile phone 7D If the advertisement information authentication number 761 designated by the mobile phone 7E of 2 matches, the process proceeds to step S3605.
  • step S3605 in Fig. 32 (b) the exchange 5 accesses the telephone company registration management server 4A via the communication line 13, and the advertising information authentication number specified by the first mobile phone 7D is obtained. No. 751 or the second mobile phone 7E phone matched with the advertisement information authentication number 761 specified by the business company database server 4B
  • the advertisement information authentication number 4191 stored in the user information database 419 and the advertisement information database 417 The stored advertisement voice data 4173 and advertisement video data 4175 are obtained from the telephone company database Sano B via the communication line 14.
  • step S3603 the advertisement information usage destination 4 in the user information database 419 stored in the telephone company database server 4B is determined based on the verification result that is responded to in accordance with the verification program of the telephone company registration management server 4A. If the transmission history of 193 does not match the advertising information authentication number 751 specified by the first mobile phone 7D or the advertising information authentication number 761 specified by the second mobile phone 7E, the process proceeds to step S3604.
  • step S3604 of Fig. 32 (b) the exchange 5 accesses the telephone management company side registration management Sano A through the communication line 13, and enters the advertising information database 417 of the telephone business company database server 4B.
  • the stored shipping certification number 4170 is obtained from the telephone company database server 4B via the communication line 14.
  • step S3606 in Fig. 32 (b) the various advertisement information and authentication numbers obtained in step 5360, step S3604 or step S3605 are exchanged from the transmission / reception history via the base station 6A or base station 6B. Is sent to the first mobile phone 7D or the second mobile phone 7E that has requested the re-reception of the advertisement information, and the process proceeds to step S3607.
  • the exchange 5 receives the various advertisements acquired in step S3604 or step S3605. Record the information and authentication number that were sent to the first mobile phone 7D or the second mobile phone 7E that requested the re-reception of advertisement information from the transmission / reception history as the caller notification results, and end this process. .
  • step S3503 of Fig. 32 (a) the first mobile phone 7D or the second mobile phone 7E receives the various advertisement information and authentication acquired in step S3604 or step S3605 transmitted from the switch 5. Receive a number.
  • step S3504 of Fig. 32 (a) the first mobile phone 7D or the second mobile phone 7E receives the various advertisement information and authentication acquired in step S3604 or step S3605 transmitted from the switch 5. Number power You can select a site browsing program and select an Internet connection.
  • step S3505 in FIG. 32 the first mobile phone 7D or the second mobile phone 7E receives the various advertisement information acquired in step S3604 or step S3605 transmitted from the exchange 5 in step S3504.
  • the Internet connection is selected, from the various advertisement information and authentication number acquired in Step S3604 or Step S3605 sent from the exchange 5 that has link information such as address information of the specified homepage.
  • the process ends.
  • the advertising system 1 As described above, in the advertising system 1 according to the embodiment of the present invention, conventional communication is performed. Paying attention to the ringtone function realized by the device and the function to display images and images prepared with technological advancement, it is used as a call notification or call notification by users who make calls using communication devices
  • the advertisement information database 214 is created by the advertiser-side advertisement distribution system 2, and the advertisement management company-side advertisement distribution system 3 is added to the advertisement information database 214 created by the advertiser-side advertisement distribution system 2 according to the information processing program.
  • the user of the first mobile phone 7D who issued the information authentication number 3140 and registered the use of the advertisement information authentication number 4170 by the advertising distribution system 4 on the telephone company side is connected with the user of the second mobile phone 7E.
  • the advertising information authentication number 4170 is transmitted together with the outgoing signal, and in accordance with the collation program of the telephone company registration management server 4A via the base stations 6A, 6B and the exchange 5.
  • the first mobile phone 7D can receive the advertisement information and issue a call notification via the base stations 6A and 6B and the exchange 5 again, and the second mobile phone 7E
  • the mobile phone 7D can receive the advertisement information specified by the mobile phone 7D and notify the incoming call.
  • the electronic communication device company side advertisement distribution system 7 has a function corresponding to the advertisement system 1 in the embodiment of the present invention, and the advertisement system 1 in the embodiment of the present invention is configured using the communication device.
  • the mobile phone 7A with a function such as a shipping certification number 7130 that includes restricted advertising information to be notified to the calling user is manufactured and sold.
  • the communication device that restricts the use of advertisement information is notified of the details of the use of advertisement information by sending and receiving notification of restricted advertisement information registered in advance. As a result, the demand for communication devices will increase and the spread will be promoted. In addition to being useful for communication among users, it can be fully utilized as a media by being widely used as an advertising medium.
  • Advertisers who provide advertising information will be able to pay more advertising fees, and as a result, it will be easier to defer communications and call usage fees for users who make calls using communication devices.
  • a virtuous cycle can be established. Copyrights related to advertisements are handled by advertisers or advertising management companies that manage and supervise advertising information based on trends in JASRAC (Japan Music Copyright Association).
  • the mobile phone is described as an example of a mobile phone, but the present invention can be similarly applied to a PHS or a home landline phone, and can be attached to a vehicle such as a taxi, a passenger car, or a truck. It is also possible to apply it to a specified radio.
  • the present invention can be applied regardless of the type of communication line and the form of the device, if a communication device that transmits a call and a communication device that has a function of reproducing data transmitted from the exchange 5 are used.
  • FIG. 1 is a block diagram showing a configuration of an advertising system 1 using communication equipment to which an advertising method emphasizing the purpose of use of a user who uses a mobile phone according to an embodiment of the present invention is applied. .
  • FIG. 2 is a block diagram showing a functional configuration of the advertiser-side advertisement distribution system 2 shown in FIG.
  • FIG. 3 is a block diagram showing a functional configuration of the advertisement management company side advertisement distribution system 3 shown in FIG. 1.
  • 4] is a block diagram showing the functional configuration of the telephone company advertising distribution system 4 shown in FIG.
  • FIG. 5 is a block diagram showing a functional configuration of the exchange 5 shown in FIG.
  • FIG. 6 A block diagram showing the functional configuration of the electronic communication device company side advertisement distribution system 7 shown in FIG.
  • FIG. 7 is a block diagram showing a hardware configuration of mobile phone 7A shown in FIG.
  • FIG. 8 is an example of a configuration diagram of data stored in the advertiser-side database Sano 3B shown in FIG.
  • FIG. 12 is an example of a configuration diagram of data stored in a memory 7703 shown in FIG. 7 in the mobile phone 7A shown in FIG.
  • FIG. 13 is an example of a configuration diagram of data stored in the electronic communication equipment company side database server 7 C shown in FIG. 1.
  • FIG. 14 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1, where (a) shows the operation of the advertiser side registration management server 2A, and (b) shows the advertisement management company side registration management server 3A. Shows the operation.
  • FIG. 15 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1, where (a) shows the operation of the advertising management company side registration management server 3A, and (b) shows the telephone business company side registration management server. The operation of 4A is shown.
  • FIG. 16 A flowchart showing the advertising information usage registration process in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the first mobile phone 7D owned by the user who registers the advertising information.
  • (b) shows the operation of the telephone company registration management server 4A.
  • FIG.17 Flow chart showing the shipping authorization number registration process in the advertising system shown in Fig. 1.
  • (a) shows the operation of the telephone company registration management server 4A
  • (b) shows the advertisement management.
  • the operation of the company side registration management server 3A is shown.
  • (C) shows the operation of the electronic communication device company side registration management server 7B.
  • FIG. 18 is a flowchart showing restricted advertisement information registration processing and conversion / playback start program registration processing in the electronic communication device company side advertisement distribution system 7 shown in FIG. 1, (a) is a registration management server on the electronic communication device company side The operation of 7B is shown, and (b) shows the operation of mobile phone 7A.
  • FIG. 19 is a flowchart showing call processing in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the first mobile phone 7D on the caller side
  • (b) shows the operation of the exchange 5.
  • FIG. 20] is a flowchart showing the outgoing call processing in the first mobile telephone 7D which is the outgoing call side shown in FIG.
  • FIG. 21] is a flowchart showing the incoming call processing in the second mobile phone 7E on the receiving side shown in FIG.
  • FIG. 22 is a flowchart showing the advertisement information notification history registration process in the advertising system 1 shown in FIG. 1, where (a) shows the operation of the exchange 5 and (b) shows the registration management server 4A on the telephone company side. The operation is shown.
  • FIG.23 A flow chart showing the advertising information notification history registration process in the advertising system 1 shown in Fig. 1.
  • (a) shows the operation of the telephone management company registration management server 4A
  • (b) shows the advertising management company. Operation of side registration management server 3A is shown.
  • FIG. 24 is a flowchart showing the advertising information notification history registration process in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the registration management server 3A on the advertising management company side
  • (b) shows the advertiser side. The operation of the registration management server 2A is shown.
  • FIG.25 Flow chart showing profit return notification registration processing in advertising system 1 shown in Fig. 1.
  • (a) shows operation of advertiser side registration management server 2A
  • (b) shows registration on advertising management company side
  • the operation of Management Server 3A is shown.
  • FIG.26 Flow chart showing profit return notification registration processing in advertising system 1 shown in Fig. 1.
  • (a) shows the operation of registration management server 3A on the advertisement management company side
  • (b) is a telephone company. Operation of side registration management server 4A is shown.
  • FIG.27 Profit return notification registration and profit return acceptance in advertising system 1 shown in Fig. 1
  • A shows the operation of the first mobile phone 7D as the caller
  • (b) shows the operation of the telephone company registration management server 4A via the exchange 5
  • c) shows the operation of the second mobile phone 7E on the receiving side.
  • FIG. 28 is a flowchart showing profit return receipt authentication registration processing in the advertising system 1 shown in FIG. 1.
  • (a) shows the operation of the telephone management company side registration management server 4A
  • (b) shows the advertisement management company. Operation of side registration management server 3A is shown.
  • FIG. 29 is a flowchart showing the implementation of profit return receipt authentication registration processing and profit return in the advertising system 1 shown in FIG. 1, (a) shows the operation of the advertisement management company side registration management server 3A, (b) Indicates the operation of the advertiser-side registration management server 2A.
  • FIG. 30 is a flowchart showing the “specified advertisement information distribution setting process for each recipient” in the first mobile phone 7D as the caller shown in FIG.
  • FIG. 31 is a flowchart showing the advertisement information reception permission setting process in the second mobile phone 7E on the receiving side shown in FIG.
  • G. 32] is a flow chart showing advertisement information re-receiving processing from the outgoing call history and incoming call history in the first mobile phone 7D as the caller and the second mobile phone 7E as the callee shown in FIG. (A) shows the operation of the first mobile phone 7D as the caller and the second mobile phone 7E as the receiver, and (b) shows the operation of the exchange 5.

Abstract

[PROBLEMS] A communication apparatus fulfils its object of talking when a user talks with it and, at the same time, when the communication apparatus is widely used as an advertising medium, it can fully play a role as a medium for the user. [MEANS FOR SOLVING THE PROBLEMS] An advertising system and an advertising method (1) by making use of a communication apparatus are so closely connected with conventional functions to generate a melody and a video image on an arrival of an incoming call that advertising information held by an advertising distribution system (2) on an advertiser side is managed in accordance with a program of an advertising distribution system (3) on an advertisement managing firm side, a first mobile telephone (7D) that obtains the advertising information from an advertising distribution system (4) on a telephone business company side transmits the information together with an outgoing call signal when it talks with a second mobile telephone (7E), the first telephone (7D) receives the advertising information as an outgoing call information from a base station and an exchanger (5), and the second mobile telephone (7E) can receive and make use of an arriving signal as well as the advertising information designated by the first mobile telephone (7D) as an arriving call notice and also enjoy return profits in accordance with frequency in receipt and use of the advertising information.

Description

明 細 書  Specification
広告システム及び広告方法  Advertisement system and advertisement method
技術分野  Technical field
[0001] 本発明は、電話'通信機器などを利用した広告システム及び広告方法に係わるもの であり、詳しくは、一般的な固定電話や普及された携帯電話などを利用しているユー ザの通信機器端末に、通話を着信させる広告配信システムにおける広告方法と、こ の広告配信システムを含んで構成される広告システムに関する。  TECHNICAL FIELD [0001] The present invention relates to an advertising system and advertising method using a telephone communication device, and more specifically, communication of a user using a general landline phone or a popular mobile phone. The present invention relates to an advertisement method in an advertisement distribution system for causing a device terminal to receive a call, and an advertisement system including the advertisement distribution system.
背景技術  Background art
[0002] 従来の通信機器の通話機能を維持したままで、広告媒体として広く活用することによ り、利用者に対してメディアとしての役割を十分に発揮する手法として、次のようない くつかの手法が提案されている。  [0002] There are a number of methods as shown below that can be fully utilized as advertising media by maintaining widespread communication functions of conventional communication devices, and thereby fully exerting their role as media for users. This method has been proposed.
[0003] また、着信側の通信機器の通話着信通知を、発信側が指定した着信音声や映像で 再生し、着信側に着呼報知をする手法として、次のようないくつかの手法も提案され ている。  [0003] In addition, the following several methods have been proposed as a method for reproducing the incoming call notification of the communication device on the called side with the incoming voice or video specified by the calling side and notifying the called side of the incoming call. ing.
[0004] 第 1の手法は、受信時に着信信号と同時に着信音声データを受信し、即再生できる 機能を有する移動電話を普及させた上で、広告を希望する広告主と移動電話事業 会社との間に広告仲介会社を設立させて、携帯電話の利用者に広告着信音の選択 肢を与えて、利用者が広告着信音を選択した場合には、広告主と広告契約を結んだ 広告仲介会社の指定の基に、利用者が選択したあるいは非選択の広告着信音を移 動電話事業会社から利用者に配信する手法が、例えば特開 2001— 352403号公 報に提案されている。  [0004] The first method is to disseminate mobile telephones that have the function of receiving incoming voice data at the same time as the incoming call signal and playing it immediately, and between the advertiser who wants the advertisement and the mobile telephone company. In the meantime, an advertising brokerage company was established to give mobile phone users a choice of advertisement ringtones, and when the user selected an advertisement ringtone, an advertising brokerage company signed an advertising contract with the advertiser. For example, Japanese Laid-Open Patent Publication No. 2001-352403 proposes a method for distributing advertisement ringtones selected or not selected by a user to a user from a mobile telephone company.
[0005] 第 2の手法は、 CMソングなどの広告のための着信音声を表わす音声データ及び広 告のための一連のフレームからなる着信画面のそれぞれを表わす一連の画像デー タから形成された複合データであって、インターネットに接続された電話機に、音声 データが表わす着信音声を音声鳴音手段によって鳴音させ、かつ、着信音声に連 動して、一連の画像データが表わす動画の着信画面のそれぞれのフレームを所定 のタイミングで表示させるための制御情報を更に有する複合データを、着信メロディ などの音声のダウンロード要求に応じて、インターネットを通じて電話機、特に携帯電 話機に送信する手段が、例えば特開 2002— 247206号公報に提案されている。 [0005] The second method is a composite formed from audio data representing incoming audio for advertisements such as CM songs and a series of image data representing incoming screens made up of a series of frames for advertisement. The incoming call sound represented by the audio data is sounded by a sound ringing means on a telephone connected to the Internet, and the incoming call screen of the video represented by the series of image data is linked to the incoming call sound. Composite data further having control information for displaying each frame at a predetermined timing is converted into a ringtone. For example, Japanese Patent Application Laid-Open No. 2002-247206 has proposed a means for transmitting to a telephone, particularly a mobile phone, via the Internet in response to a voice download request.
[0006] 第 3の手法は、移動電話に、移動電話事業会社からの広告の開始の通知を受信す る手段、広告を受信する手段、受信した広告をオーディオ出力する手段、移動電話 事業会社力 広告の終了を受信する手段を持たせる。利用者が移動電話から発呼 を行なうと相手が応答するまでの間、音声による広告が出力される手法が、例えば特 開平 11 _ 252645号公報に提案されてレ、る。 [0006] The third method is a means for receiving notification of the start of an advertisement from a mobile telephone company, a means for receiving the advertisement, a means for outputting the received advertisement as audio, and the power of the mobile telephone company. Provide a means to receive the end of advertisement. For example, Japanese Patent Application Laid-Open No. 11-252645 proposes a method in which a voice advertisement is output until the other party answers when a user makes a call from a mobile phone.
[0007] 第 4の手法は、通信システムによれば、携帯電話機と登録サーバとの間で登録処理 を行うことによって、携帯電話の電話番号に対応する指定データ (着信メロデイデー タ、画像データ、テキストデータなど)がデータベースサーバに格納され、携帯電話機 力 発呼された際には、交換機によって、携帯電話機の電話番号に対応づけてデー タベースサーバに格納された指定データが取得され、取得された指定データが着呼 信号とともに発信先の携帯電話機へ送信され、発信先の携帯電話機において、着呼 信号とともに送信された指定データが再生出力される手法が、例えば特開 2003— 1 74511号公報に提案されてレ、る。 [0007] According to the fourth method, according to the communication system, by performing a registration process between the mobile phone and the registration server, designated data (incoming melody data, image data, text data) corresponding to the mobile phone number is obtained. Data, etc.) is stored in the database server, and when the mobile phone is called, the exchange stores the specified data stored in the database server in association with the phone number of the mobile phone. For example, Japanese Patent Laid-Open No. 2003-174511 proposes a method in which data is transmitted to a destination mobile phone together with an incoming call signal, and the designated data transmitted together with the incoming call signal is reproduced and output on the destination mobile phone. It has been done.
[0008] 第 5の手法は、複数の携帯電話と、センターサーバを備えたデータ送信'再生システ ムであって、センターサーバには、送信用のメロディデータや画像データが携帯電話 ごとに格納されており、携帯電話は、送信用データの選択画面及び着信側携帯電話 の選択画面を表示する LCDと、各選択画面において、特定の送信用データ及び着 信側携帯電話を選択するためのテンキーと、選択された着信側携帯電話に制御信 号を送信して、あら力じめ格納されたアプリケーション 'プログラムを起動させる手段と 、センターサーバに対して、テンキーを介して選択された送信用データを着信側携帯 電話に送信するよう要求する手段と、着信側携帯電話に対する発呼を実行する手段 と、センターサーバから送信用データが送信された場合に、そのデータを所定のタイ ミングで再生する手段とを備えた手法が、例えば特開 2003— 46664号公報に提案 されている。 [0008] A fifth method is a data transmission / reproduction system including a plurality of mobile phones and a center server. The center server stores melody data and image data for transmission for each mobile phone. The mobile phone has an LCD that displays a selection screen for sending data and a selection screen for the receiving mobile phone, and a numeric keypad for selecting specific sending data and a receiving mobile phone on each selection screen. The control signal is transmitted to the selected called mobile phone and the stored application 'program' is started and the transmission data selected via the numeric keypad is sent to the center server. The means for requesting transmission to the called mobile phone, the means for making a call to the called mobile phone, and the transmission data sent from the center server Method and means for reproducing the data at a predetermined timing is, for example, been proposed in JP 2003- 46664 JP.
[0009] 第 6の手法は、発信時にメロディデータ格納メモリからメロディデータを読み出し、着 信者番号と発信者番号とともに発信情報に付加して発信する呼情報制御手段と、着 信時に着信情報に付加されている発信者番号およびメロディデータを抽出する呼情 報抽出手段と、呼情報抽出手段が抽出したメロディデータを発信者番号に対応して 格納する着信メロディデータ格納メモリと、着信メロディデータ格納メモリからメロディ データを読み出し、メロディ報知する着信メロディ報知手段とを有する手法が、例え ば特開 2001 _ 7902号公報に提案されてレ、る。 [0009] The sixth method is a call information control means for reading melody data from a melody data storage memory at the time of outgoing call, adding the caller number and the caller number to the outgoing information, and sending the incoming call information. A call information extracting means for extracting caller number and melody data added to the incoming call information at the time of receiving, and an incoming melody data storage memory for storing the melody data extracted by the call information extracting means corresponding to the caller number; For example, Japanese Patent Laid-Open No. 2001-7902 proposes a method having an incoming melody notification means for reading out melody data from the incoming melody data storage memory and informing the melody.
[0010] 第 7の手法は、発信側から送信されたメッセージを解析して、メロディパターンデータ 情報を抽出し、メロディパターンデータを基に、スピーカを鳴動させる手法が、例えば 特開平 11— 355393号公報に提案されている。  [0010] A seventh method is to analyze a message transmitted from a caller side, extract melody pattern data information, and cause a speaker to ring based on the melody pattern data, for example, Japanese Patent Laid-Open No. 11-355393. Proposed in the gazette.
[0011] 現在では、従来の固定電話を上回る勢いで普及してきている移動電話は、テレビジョ ンとともに、毎日、利用が欠かせなレ、メディアの代表となってきており、利用者は、特 定の年齢層にとらわれることなく、広範囲にわたってレ、る。  [0011] At present, mobile phones, which are becoming more popular than conventional land-line phones, have become representatives of media and media that are indispensable for use every day along with televisions. Regardless of age group, it is wide-ranging.
ここで、テレビジョンと移動電話を比較した場合、テレビジョンは広告媒体として広く活 用され、大きなコマーシャル効果を得ている一方、移動電話はほとんど本来の通話 機能に重きをおいた活用がされている。  Here, when comparing televisions and mobile phones, televisions are widely used as advertising media and have a great commercial effect, while mobile phones are mostly used with emphasis on their original call functions. Yes.
また、従来の移動電話は、音声データ、画像データを含めた情報量の多い各種のデ ジタルデータを高速で送受可能な機能を備えているにもかかわらず、ほとんど通話 機能以外に重きをおいて活用されているので、広告媒体としての見地からは、活用 の度合レ、が低レ、ため、利用者に対してメディアとしての役割を十分に発揮してレ、なレヽ 、という問題がある。  In addition, conventional mobile phones have a function that can transmit and receive various types of digital data including a large amount of information including voice data and image data at high speed. Since it is used, the degree of use is low from the standpoint of advertising media, so there is a problem that the role of the media is fully demonstrated to users.
すなわち、移動電話は端末装置として、テレビジョンに肩を並べるあるいはテレビジョ ンを上回る勢いに普及してきているのに対し、広告媒体としての貢献度が著しく低く なっており、移動電話は、前述したような機能を備えた一部の機種においてのみ、広 告媒体として活用する試みがなされているに過ぎない。  In other words, while mobile phones are becoming popular as terminal devices on the shoulder of television or surpassing television, their contribution as advertising media has been significantly reduced. Only some models with such functions have been attempted to be used as advertising media.
つまり、従来の技術は、本来の通話機能を維持したままで、広告媒体として広く活用 することにより、利用者に対してメディアとしての役割を発揮することができるようにし た移動電話を利用した広告方法及び広告システムである。  In other words, the conventional technology is an advertisement using a mobile phone that allows the user to play a role as a medium by widely using it as an advertising medium while maintaining the original call function. A method and advertising system.
特許文献 1:特開 2001— 352403号公報  Patent Document 1: Japanese Patent Laid-Open No. 2001-352403
特許文献 2:特開 2002— 247206号公報 特許文献 3:特開平 11 252645号公報 Patent Document 2: Japanese Patent Laid-Open No. 2002-247206 Patent Document 3: Japanese Patent Laid-Open No. 11 252645
特許文献 4:特開 2003— 174511号公報  Patent Document 4: Japanese Unexamined Patent Publication No. 2003-174511
特許文献 5:特開 2003— 46664号公報  Patent Document 5: Japanese Unexamined Patent Publication No. 2003-46664
特許文献 6:特開 2001— 7902号公報  Patent Document 6: Japanese Unexamined Patent Publication No. 2001-7902
特許文献 7:特開平 11一 355393号公報  Patent Document 7: Japanese Patent Laid-Open No. 11-355393
特許文献 8:特開 2004— 080552号公報  Patent Document 8: Japanese Patent Application Laid-Open No. 2004-080552
特許文献 9 :特開 2001— 319131号公報  Patent Document 9: Japanese Patent Laid-Open No. 2001-319131
特許文献 10 :特開 2002— 288528号公報  Patent Document 10: Japanese Patent Laid-Open No. 2002-288528
特許文献 11 :特開 2003— 196540号公報  Patent Document 11: Japanese Unexamined Patent Publication No. 2003-196540
特許文献 12 :特開 2002— 199099号公報  Patent Document 12: JP 2002-199099 A
発明の開示  Disclosure of the invention
発明が解決しょうとする課題  Problems to be solved by the invention
[0012] 上述した第 1の手法は、受信時に着信信号と同時に着信音声データを受信し、即再 生できる機能を有する移動電話を普及させた上で、広告を希望する広告主と移動電 話事業会社との間に広告仲介会社を設立させて、携帯電話の利用者に広告着信音 の選択肢を与えて、利用者が広告着信音を選択した場合には、広告主と広告契約を 結んだ広告仲介会社の指定の基に、利用者が選択したあるいは非選択の広告着信 音を移動電話事業会社から利用者に配信されるので、利用者が広告着信音を再生 することは可能であるが、広告を希望する広告主の広告着信音を選択する利用者は 、着信に限定される。 [0012] The first method described above is based on the widespread use of mobile telephones that have the function of receiving incoming voice data at the same time as incoming signals and receiving them immediately, and the advertisers and mobile phones who wish to advertise. An advertising brokerage company was established with the business company to give mobile phone users the option of advertising ringtones, and when users selected advertising ringtones, they signed an advertising contract with the advertiser. The advertisement ringtone selected or not selected by the user is distributed to the user from the mobile telephone company based on the designation of the advertisement brokerage company, so the user can play the advertisement ringtone. The user who selects the advertisement ringtone of the advertiser who desires the advertisement is limited to the incoming call.
[0013] また、本来の通話機能を維持したままで、広告媒体として広く活用することにより、利 用者に対してメディアとしての役割を十分に発揮するには、より多くの広告着信音を 利用者が選択することが重要となるが、 1人の利用者が広告着信音をより多く選択す る選択数には限界があり、広告媒体の普及率と利用率向上にとって、妨げになる可 能性もある。  [0013] In addition, more advertisement ringtones can be used in order to fully utilize the role of media for users by maintaining wide use of the original call function and as a medium for advertising. It is important for the user to select, but there is a limit to the number of choices that a single user can select more ringtones for advertisements, which may hinder the penetration rate and usage rate of advertising media. There is also sex.
[0014] 第 2の手法は、 CMソングなどの広告のための着信音声を表わす音声データ及び広 告のための一連のフレームからなる着信画面のそれぞれを表わす一連の画像デー タから形成された複合データであって、インターネットに接続された電話機に、音声 データが表わす着信音声を音声鳴音手段によって鳴音させ、かつ、着信音声に連 動して、一連の画像データが表わす動画の着信画面のそれぞれのフレームを所定 のタイミングで表示させるための制御情報を更に有する複合データを、着信メロディ などの音声のダウンロード要求に応じて、インターネットを通じて電話機、特に携帯電 話機に送信されるので、着信メロディなどの音声と動画とを組み合わせた従来にない 広告効果の高い電話機の着信呼出報知は可能であるが、広告内容は日々、変化し ており、利用者は常時、インターネットを通して CMソングなどの広告のための着信音 声を表わす音声データ及び広告のための一連のフレームからなる着信画面のそれ ぞれを表わす一連の画像データから形成された複合データをダウンロードしなけれ ばならない。 [0014] The second method is a composite formed from audio data representing incoming audio for advertisements such as CM songs and a series of image data representing incoming screens composed of a series of frames for advertisement. Data and voice to a telephone connected to the Internet Control information for causing the incoming sound represented by the data to be sounded by the voice sounding means and displaying each frame of the incoming screen of the moving image represented by the series of image data at a predetermined timing in conjunction with the incoming sound. In response to a request to download voices such as ringtones, the composite data is sent to a telephone, especially a mobile phone, via the Internet, so there is an unprecedented advertising effect combining voices such as ringtones and video. Although it is possible to notify incoming calls on high telephones, the contents of advertisements are changing day by day, and users are constantly receiving voice data representing incoming voices for advertisements such as CM songs over the Internet and a series of advertisements. Download composite data formed from a series of image data representing each incoming screen consisting of frames There shall.
[0015] 第 3の手法は、移動電話に、移動電話事業会社からの広告の開始の通知を受信す る手段、広告を受信する手段、受信した広告をオーディオ出力する手段、移動電話 事業会社力 広告の終了を受信する手段を持たせる。利用者が移動電話から発呼 を行なうと相手が応答するまでの間、音声による広告が出力されるので、発呼側の利 用者と着呼側の利用者ともに広告を受信することができるが、移動電話の利用者に は、どのような内容の広告が受信される力 \事前に告知されないため、広告受信時に 利用者同士のコミュニケーションが、通話をする以前に損なう可能性もある。  [0015] The third method is a means for receiving notification of the start of advertisement from the mobile telephone company, a means for receiving the advertisement, a means for outputting the received advertisement as audio, and the ability of the mobile telephone company. Provide a means to receive the end of advertisement. When a user makes a call from a mobile phone, a voice advertisement is output until the other party answers, so that both the calling user and the called user can receive the advertisement. However, since mobile phone users are not notified in advance of what kind of advertisement is received, communication between users at the time of receiving the advertisement may be impaired before making a call.
[0016] また、この手法による携帯電話システムでは、通信事業者は、広告主から依頼された 広告を利用者の移動局端末に送信することにより、広告主から広告料収入を得ること ができる。  [0016] Further, in the mobile phone system according to this method, the communication carrier can obtain the advertisement fee revenue from the advertiser by transmitting the advertisement requested by the advertiser to the user's mobile station terminal.
この広告料収入を基地局や交換局などの設備の償却あるいは通話または各種のサ 一ビスを提供するためのコストに当てることにより、利用者が負担する通信料金や各 種サービスの料金を低減させることができるが、広告を受信する利用者は、通信事業 者が依頼された広告を選択することができないため、利用者が意図しない広告を受 信する可能性がある。  By reducing this advertising fee revenue to the cost of amortization of facilities such as base stations and exchanges, or the cost of providing telephone calls or various services, the communication charges and various service charges borne by the user are reduced. However, the user who receives the advertisement may receive the advertisement that the user does not intend because the operator cannot select the requested advertisement.
また、通信事業者は、各広告主からの広告料収入を得ることにより、利用者が負担す る通信料金や各種サービスの料金を低減させることで、利用者との直接的なコミュ二 ケーシヨンを保つことができるが、各広告主は、広告料により、利用者が負担する通 信料金や各種サービスの料金を低減させることでの利用者との直接的なコミュニケ一 シヨンを保つことができなレ、。 In addition, telecommunications carriers can receive direct communication with users by reducing the communication charges and various service charges borne by users by obtaining advertising fee revenue from each advertiser. However, each advertiser is responsible for paying the user It is impossible to maintain direct communication with users by reducing communication charges and various service charges.
[0017] 第 4の手法は、通信システムによれば、携帯電話機と登録サーバとの間で登録処理 を行うことによって、携帯電話の電話番号に対応する指定データ (着信メロデイデー タ、画像データ、テキストデータなど)がデータベースサーバに格納され、携帯電話機 力 発呼された際には、交換機によって、携帯電話機の電話番号に対応づけてデー タベースサーバに格納された指定データが取得され、取得された指定データが着呼 信号とともに発信先の携帯電話機へ送信され、発信先の携帯電話機において、着呼 信号とともに送信された指定データが再生出力されるので、着信側の電話機の着信 呼出報知動作を発信者の意図に応じて、変化させられるようになるが、着信側の携 帯電話別など、発信先の指定データを複数選択することができない。  [0017] According to the fourth method, according to the communication system, the registration process is performed between the mobile phone and the registration server, so that designation data (incoming melody date data, image data, text data) corresponding to the mobile phone number is obtained. Data, etc.) is stored in the database server, and when the mobile phone is called, the exchange stores the specified data stored in the database server in association with the phone number of the mobile phone. Data is sent to the destination mobile phone along with the incoming call signal, and the specified data sent with the incoming call signal is played back and output on the destination mobile phone. It can be changed according to the intent of the user, but it is not possible to select multiple destination data such as for each mobile phone at the receiving end
[0018] また、発信側の意図に応じて、着信側の電話機の着信呼出報知動作を変化させられ るため、指定データを受信し、再生出力される着信側の利用者は、指定データを受 信するか否かの選択権がないため、携帯電話から発呼された際に、着信側の意図が 反映されない。また、携帯電話から発呼された際に、指定データを再生出力される携 帯電話は、着信に限定される。  [0018] In addition, since the incoming call alerting operation of the telephone on the incoming side can be changed according to the intention of the outgoing side, the user on the incoming side that receives the specified data and reproduces it receives the specified data. Since there is no right to select whether or not to make a call, the intention of the called party is not reflected when a call is made from a mobile phone. In addition, mobile phones that reproduce and output specified data when called from mobile phones are limited to incoming calls.
[0019] その他に、携帯電話機と登録サーバとの間で登録処理を行っていない場合、または 発信元識別手段において該当する指定データがない場合には、着信信号のみを発 信先へ送信するため、発信者の意図が、着信側に告知されない可能性がある。  [0019] In addition, when registration processing is not performed between the mobile phone and the registration server, or when there is no corresponding designation data in the source identification means, only the incoming signal is transmitted to the destination. The intention of the caller may not be notified to the callee.
[0020] 第 5の手法は、複数の携帯電話と、センターサーバを備えたデータ送信'再生システ ムであって、センターサーバには、送信用のメロディデータや画像データが携帯電話 ごとに格納されており、携帯電話は、送信用データの選択画面及び着信側携帯電話 の選択画面を表示する LCDと、各選択画面において、特定の送信用データ及び着 信側携帯電話を選択するためのテンキーと、選択された着信側携帯電話に制御信 号を送信して、あらかじめ格納されたアプリケーション 'プログラムを起動させる手段と 、センターサーバに対して、テンキーを介して選択された送信用データを着信側携帯 電話に送信するよう要求する手段と、着信側携帯電話に対する発呼を実行する手段 と、センターサーバから送信用データが送信された場合に、そのデータを所定のタイ ミングで再生する手段とを備えているので、発信者が着信者に対して、任意のメロデ ィデータや画像データを送信するとともに、これらの任意のタイミングで再生させること により、発信者の個性を表現することが可能となるが、発信側の意図に応じて、着信 側携帯電話が発呼するため、受信した着信側は、任意のメロディデータや画像デー タを受信するか否かの選択権がなぐ携帯電話から発呼された際に、着信側の意図 が反映されない。 [0020] A fifth method is a data transmission / reproduction system including a plurality of mobile phones and a center server, and the center server stores melody data and image data for transmission for each mobile phone. The mobile phone has an LCD that displays a selection screen for sending data and a selection screen for the receiving mobile phone, and a numeric keypad for selecting specific sending data and a receiving mobile phone on each selection screen. Means for sending a control signal to the selected called mobile phone and activating a pre-stored application program, and sending data selected via the numeric keypad to the center server. A means for requesting transmission to the telephone, a means for executing a call to the called mobile phone, and a transmission when data for transmission is transmitted from the center server. Thailand the data given Since the caller sends arbitrary melody data and image data to the called party and reproduces them at these arbitrary timings, the individuality of the caller is expressed. However, since the receiving mobile phone makes a call according to the intention of the caller, the received callee has the right to select whether or not to receive any melody data or image data. When a call is made from a mobile phone, the intention of the called party is not reflected.
また、携帯電話から発呼された際に、任意のメロディデータや画像データを再生出力 される携帯電話は、着信に限定される。  In addition, mobile phones that reproduce and output arbitrary melody data or image data when called from a mobile phone are limited to incoming calls.
[0021] また、発信側の携帯電話に記憶されている任意のメロディデータや画像データなど の送信用データをセンターサーバに対して、テンキーを介して、着信側携帯電話に 送信するように要求するため、容量の大きな送信データを送信した際や一斉に異な る発信側携帯電話が使用され、送信データが送信された際、センターサーバに負荷 がかかり、任意のメロディデータや画像データを着信側携帯電話に対して発呼を実 行する着信発呼報知処理が低速化する可能性がある。  [0021] Further, it requests the center server to transmit any melody data, image data, or other transmission data stored in the caller mobile phone to the callee mobile phone via the numeric keypad. For this reason, when transmitting large amounts of transmission data, or when different transmission side mobile phones are used and transmission data is transmitted, a load is applied to the center server, and any melody data or image data is transferred to the reception side mobile phone. There is a possibility that the incoming call notification process for making a call to the telephone may be slowed down.
[0022] その他に、発信側の携帯電話には任意のメロディデータや画像データなど、複数の データをメモリに記憶させるため、大容量のメモリが必要となり、また、送信する任意 のメロディデータや画像データの内容が、第 3者の検査なくして、着信側携帯電話に 対する発呼を実行するため、着信側の意に反する任意のメロディデータや画像デー タが送信される可能性もある。  [0022] In addition, since a plurality of data such as arbitrary melody data and image data are stored in the memory on the caller's mobile phone, a large-capacity memory is required, and arbitrary melody data and images to be transmitted Since the contents of the data make a call to the receiver's mobile phone without a third party's inspection, any melody data or image data that is contrary to the intention of the receiver may be transmitted.
[0023] 第 6の手法は、発信時にメロディデータ格納メモリからメロディデータを読み出し、着 信者番号と発信者番号とともに発信情報に付加して発信する呼情報制御手段と、着 信時に着信情報に付加されている発信者番号およびメロディデータを抽出する呼情 報抽出手段と、呼情報抽出手段が抽出したメロディデータを発信者番号に対応して 格納する着信メロディデータ格納メモリと、着信メロディデータ格納メモリからメロディ データを読み出し、メロディ報知する着信メロディ報知手段とを有するので、発信者 が自己固有の着信メロディを指定することが可能な無線電話装置を提供することが 可能となるが、発信側の意図に応じて、着信側携帯電話が発呼するため、受信した 着信側は、着信メロディデータを受信するか否かの選択権がなぐ携帯電話から発呼 された際に、着信側の意図が反映されない。 [0023] The sixth method is a call information control means for reading melody data from a melody data storage memory at the time of outgoing call and adding it to the outgoing information together with the called party number and the calling party number, and adding to the incoming information at the time of incoming call. Call information extraction means for extracting the caller number and the melody data, the incoming melody data storage memory for storing the melody data extracted by the call information extraction means corresponding to the caller number, and the incoming melody data storage memory The melody data is read from the melody and the incoming melody notification means is provided to notify the melody, so that it is possible to provide a wireless telephone device that allows the caller to specify a unique incoming melody. In response to the call, the receiving mobile phone makes a call, so the receiving callee has the right to select whether or not to receive the incoming melody data. A call from the mobile phone Nag When the call is made, the intention of the called party is not reflected.
また、携帯電話から発呼された際に、着信メロディデータを再生出力される携帯電話 は、着信に限定される。  In addition, mobile phones that reproduce and output ringtone melody data when called from a mobile phone are limited to incoming calls.
[0024] また、発信側の携帯電話に記憶されている着信メロディデータの内容が、第 3者の検 查なくして、着信側携帯電話に対する発呼を実行するため、着信側の意に反する着 信メロディが送信され、着信側の携帯電話に、発信者番号とともに格納するメモリに 記憶される可能性がある。  [0024] Further, since the content of the incoming melody data stored in the mobile phone on the caller side makes a call to the mobile phone on the callee side without a third party's inspection, it is not suitable for the callee side. There is a possibility that a received melody will be sent and stored in a memory that is stored with the caller ID on the receiving mobile phone.
[0025] その他に、発信側が編集した着信メロディは、着信側の携帯電話に、発信者番号とと もに格納するメモリに記憶されるため、発信側が編集した着信メロディを着信側が転 載'複製して、異なる着信者へ送信される可能性がある。  [0025] In addition, the ringing melody edited by the caller is stored in a memory that is stored with the caller number in the mobile phone of the callee. Can be sent to different recipients.
[0026] 第 7の手法は、発信側から送信されたメッセージを解析して、メロディパターンデータ 情報を抽出し、メロディパターンデータを基に、スピーカを鳴動させるので、着信時の 着信音として、任意のメロディパターンを鳴動させることで、発信者を特定容易とし、 操作を簡易化して、ユーザの利便性を向上させることができる携帯電話機の提供が 可能となるが、発信側の意図に応じて、着信側携帯電話が発呼するため、受信した 着信側は、メロディパターンを受信するか否かの選択権がなぐ携帯電話から発呼さ れた際に着信側の意図が反映されない。  [0026] In the seventh method, a message transmitted from the caller side is analyzed, melody pattern data information is extracted, and the speaker is caused to ring based on the melody pattern data. By ringing the melody pattern, it becomes possible to provide a mobile phone that makes it easy to identify the caller, simplify the operation, and improve the convenience for the user. However, depending on the intention of the caller, Since the receiving mobile phone makes a call, the receiving mobile phone does not reflect the intention of the receiving phone when it is called from a mobile phone that has the right to select whether or not to receive the melody pattern.
また、発信側が、メロディパターンを編集し、変更することにより、着信側は、発信相 手を容易に特定することができない可能性がある。  Also, if the caller edits and changes the melody pattern, the callee may not be able to easily identify the caller.
[0027] また、携帯電話から発呼された際に、メロディパターンを再生出力される携帯電話は 、着信に限定される。 [0027] A mobile phone that reproduces and outputs a melody pattern when a call is made from the mobile phone is limited to an incoming call.
[0028] その他に、発信側の携帯電話に記憶されているメロディパターンの内容が、第 3者の 検査なくして、着信側携帯電話に対する発呼を実行するため、着信側の意に反する メロディパターンが送信され、着信側の携帯電話に記憶される可能性がある。  [0028] In addition, since the melody pattern stored in the mobile phone on the caller side performs a call to the mobile phone on the callee side without a third party's inspection, the melody pattern is contrary to the intention of the callee side. May be transmitted and stored in the mobile phone on the called side.
[0029] また、発信側が編集したメロディパターンは、着信側の携帯電話に記憶されるため、 発信側が編集したメロディパターンを着信側が転載'複製して、異なる着信者へ送信 される可能性がある。  [0029] In addition, since the melody pattern edited by the caller is stored in the mobile phone of the callee, the melody pattern edited by the caller may be copied and copied by the callee and transmitted to different callees. .
[0030] 従来の広告システム及び広告方法にあっては、移動電話が広告媒体として広く活用 される目的と、利用者が電話を利用して通話するという使用目的において、その役割 を十分に発揮していなレ、、という問題がある。すなわち、上述したようにテレビジョンと 移動電話を比較した場合、テレビジョンが広告媒体として広く活用されて大きなコマ 一シャル効果を得ているひとつの要因として、テレビジョンを見る、という利用者の使 用目的に適しており、利用者が使用上において、多少の熟練を要するものであって も、初心者はもとより中級者レベルの利用者や熟練者においても、簡単に利用でき、 その利用上において、広告媒体を活用しているからである。そこで、本発明は、上述 の手法及び事情に鑑みてなされたもので、利用者が電話などを利用して通話すると レ、う使用目的に重視し、利用者が使用上において、簡単に広告媒体として広く活用 することにより、メディアとしての役割を十分に発揮することができるようにした通信機 器を利用した広告システム及び広告方法を提供することを目的としている。 [0030] In conventional advertising systems and methods, mobile phones are widely used as advertising media. There is a problem that the role is not fully exhibited in the purpose of being used and the purpose of use in which the user uses the telephone to make a call. In other words, as described above, when a television is compared with a mobile phone, the user's use of watching television is one factor that has gained a great commercial effect as a result of the widespread use of television as an advertising medium. Even if the user requires some skill in use, it can be used easily by beginners as well as intermediate level users and skilled users. This is because advertising media are used. Therefore, the present invention has been made in view of the above-described methods and circumstances, and when a user makes a call using a telephone or the like, the user focuses on the purpose of use, and the user can easily use an advertising medium in use. The purpose is to provide an advertising system and an advertising method using a communication device that can fully fulfill its role as a media.
課題を解決するための手段  Means for solving the problem
[0031] 上記の目的を達成するため、本発明の広告システム及び広告方法は、次のような特 徴を備えている。  [0031] In order to achieve the above object, the advertising system and the advertising method of the present invention have the following features.
[0032] 本発明による電話事業会社から提供された通信機器を利用した広告システムであつ て、広告管理会社側広告配信システムと通信回線を介して接続された広告主側広告 配信システムにおいて、広告管理会社側広告配信システムとの通信に関して、予め 登録された送受信処理プログラムに従って情報を送受信する通信処理手段と、前記 通信機器の利用者に提供する広告情報として、宣伝広告用送着信音声及び映像、 広告関連情報を指し示すリング晴報を含む広告情報を登録または更新し記録する広 告情報登録手段と、広告主の端末から受信した広告配信要求情報に基づき、前記 広告情報登録手段から広告情報を選択し、該広告情報を送信する広告情報送信手 段と、広告管理会社側広告配信システムの情報処理プログラムに基づき、広告情報 認証番号を含む広告情報を受信する広告認証受信手段と、前記広告情報の利用者 に関する情報として、当該利用者が広告情報の受信に応じて課金されるポイントを含 む利用者情報を受信する利用者情報受信手段と、該利用者情報を登録及び記録す る利用者情報登録手段と、当該利用者に対して利益還元を実施するにあたり、前記 広告情報登録手段及び利用者情報登録手段に基づき、前記広告情報の受信に応 じて当該利用者に対して利益還元される利益還元実施情報を登録及び記録する利 益還元登録手段と、前記利益還元登録手段による利益還元実施情報を送信する利 益還元送信手段と、を備えたことを特徴としている。 [0032] In the advertisement system using the communication device provided by the telephone company according to the present invention, the advertisement management is performed in the advertiser-side advertisement distribution system connected to the advertisement management company-side advertisement distribution system via a communication line. Regarding communication with the company-side advertisement distribution system, communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, and advertisement information transmission / reception voice and video as advertisement information to be provided to the user of the communication device, advertisement Based on the advertisement information registration means for registering or updating and recording the advertisement information including the ring information indicating the related information, and the advertisement distribution request information received from the advertiser terminal, the advertisement information is selected from the advertisement information registration means. Based on the advertisement information transmission means for transmitting the advertisement information and the information processing program of the advertisement distribution system on the advertisement management company side, As advertisement information receiving means for receiving advertisement information including an authentication number and information regarding the user of the advertisement information, user information including points for which the user is charged for receiving advertisement information is received. User information receiving means, user information registering means for registering and recording the user information, and return of profits to the user based on the advertisement information registering means and user information registering means. In response to receiving the advertisement information Profit return registration means for registering and recording profit return execution information to be returned to the user, and profit return transmission means for transmitting profit return execution information by the profit return registration means. It is characterized by that.
[0033] また、請求項 1に記載された広告主側広告配信システムにおいて、前記広告情報は 、広告情報の利用に伴う利用者への利益還元情報や前記広告情報認証番号を含 む広告情報を含み、前記広告情報登録手段は、広告情報の利用に伴う利益還元情 報を登録及び記録する手段と、前記広告認証受信手段により受信した広告情報認 証番号を含む広告情報及び該広告情報を受信した受信履歴を登録または更新し記 録する手段と、を備えたことを特徴としている。  [0033] Further, in the advertiser-side advertisement distribution system according to claim 1, the advertisement information includes advertisement information including profit return information to a user accompanying the use of advertisement information and the advertisement information authentication number. The advertisement information registration means receives and returns advertisement information including the advertisement information authentication number received by the advertisement authentication receiving means, means for registering and recording profit return information associated with the use of advertisement information, and the advertisement information; And a means for registering or updating the received reception history and recording it.
[0034] また、請求項 1または 2に記載された広告主側広告配信システムにおいて、前記広告 配信要求情報は、当該利用者の通信機器にて受信可能な広告情報の適応通信機 種に関する情報を含み、前記広告情報送信手段は、広告主の端末から広告配信要 求情報を受信した際に、該広告配信要求情報に含まれる適応通信機種に関する情 報に基づき、広告管理会社側広告配信システムに送信すべき広告情報の選択を実 行する手段と、前記広告情報登録手段は、前記広告配信要求情報の設定を登録及 び記録する手段と、前記広告情報送信手段により該広告情報を送信した送信履歴 及び該広告配信要求情報を設定した設定履歴を登録または更新し記録する手段と 、を備えたことを特徴としている。  [0034] Also, in the advertiser-side advertisement distribution system according to claim 1 or 2, the advertisement distribution request information includes information on an adaptive communication type of advertisement information that can be received by the communication device of the user. The advertisement information transmitting means, when receiving the advertisement distribution request information from the advertiser's terminal, based on the information regarding the adaptive communication model included in the advertisement distribution request information, Means for performing selection of advertisement information to be transmitted; said advertisement information registration means: means for registering and recording settings of said advertisement distribution request information; and transmission for transmitting said advertisement information by said advertisement information transmission means And a means for registering or updating and recording a history and a setting history in which the advertisement distribution request information is set.
[0035] また、請求項 1から 3いずれか記載の広告主側広告配信システムにおいて、前記利 用者情報は、当該利用者が前記広告情報を取得した取得履歴や当該利用者が前 記広告情報を送信または受信した送受信履歴、前記広告情報の利用に伴う当該利 用者への利益還元情報や当該利用者が前記利益還元を受け取るための受取認証 情報を含み、前記利用者情報登録手段は、前記利用者情報受信手段による該利用 者情報及び該利用者情報を受信した受信履歴を登録または更新し記録する手段を 備えたことを特徴としている。  [0035] Further, in the advertiser-side advertisement distribution system according to any one of claims 1 to 3, the user information includes an acquisition history that the user has acquired the advertisement information, and the user has the advertisement information described above. Transmission / reception history of transmitting or receiving, profit return information to the user associated with the use of the advertisement information, and receipt authentication information for the user to receive the profit return, the user information registration means includes: It is characterized by comprising means for registering or updating and recording the user information received by the user information receiving means and the reception history of receiving the user information.
[0036] また、請求項 1から 4いずれか記載の広告主側広告配信システムにおいて、前記利 益還元実施情報は、広告情報の受信に応じて利益還元される当該利用者の利用者 情報を含み、前記利益還元登録手段は、前記利益還元送信手段による該利益還元 実施情報及び該利益還元実施情報を送信した送信履歴を登録または更新し記録す る手段を備えたことを特徴としている。 [0036] Further, in the advertiser-side advertisement distribution system according to any one of claims 1 to 4, the profit return execution information includes user information of the user to be returned to profit in response to reception of the advertisement information. The profit return registration means is the profit return by the profit return transmitting means. The present invention is characterized by comprising means for registering, updating, and recording the execution information and the transmission history for transmitting the profit return execution information.
[0037] さらに、広告情報を利用した利用者が所有する通信機器と通信回線を介して接続さ れた広告主側広告配信システムにおいて、当該通信機器との通信に関して、予め登 録された送受信処理プログラムに従って情報を送受信する通信処理手段と、当該利 用者に対して利益還元を実施するにあたり、前記広告情報登録手段及び利用者情 報登録手段に基づき、前記利益還元送信手段は、前記利益還元登録手段による利 益還元実施情報を、該利益還元実施情報に含まれる利用者情報に従って、当該利 用者が所有する通信機器に送信する手段と、前記利益還元登録手段は、前記利益 還元送信手段により該利益還元実施情報を送信した送信履歴を登録または更新し 記録する手段と、を備えたことを特徴としている。  [0037] Furthermore, in an advertiser-side advertisement distribution system connected via a communication line to a communication device owned by a user who uses advertisement information, a transmission / reception process registered in advance for communication with the communication device. Based on the advertisement information registration means and the user information registration means, the profit return transmission means transmits the profit return to the communication processing means for transmitting and receiving information according to the program and the return of profit to the user. Means for transmitting profit return execution information by the registration means to a communication device owned by the user according to user information included in the profit return execution information; and the profit return registration means includes the profit return transmission means. Means for registering or updating and recording the transmission history of transmitting the profit return execution information.
[0038] また、本発明による電話事業会社から提供された通信機器を利用した広告システム であって、広告主側広告配信システムと通信回線を介して接続された広告管理会社 側広告配信システムにおいて、広告主側広告配信システムとの通信に関して、予め 登録された送受信処理プログラムに従って情報を送受信する通信処理手段と、前記 通信機器の利用者に提供する広告情報として、前記広告情報送信手段により送信さ れた前記広告情報を受信する広告情報受信手段と、前記広告情報受信手段より受 信した該広告情報に、予め登録された情報処理プログラムに従って広告情報認証番 号を発行し登録する認証番号登録手段と、前記認証番号登録手段により発行された 広告情報認証番号を含む広告情報を登録及び記録する広告管理登録手段と、前記 広告管理登録手段による該広告情報を送信する広告認証送信手段と、前記広告情 報の利用者に関する情報として、当該利用者が広告情報の受信に応じて課金される ポイントを含む利用者情報を送信する利用者情報送信手段と、当該利用者に対して 利益還元を実施するにあたり、前記利益還元送信手段により送信された利益還元実 施情報を受信する利益還元受信手段と、該利益還元実施情報を登録及び記録する 利益還元管理登録手段と、を備えたことを特徴としている。  [0038] Further, in the advertisement system using the communication device provided by the telephone company according to the present invention, the advertisement management company side advertisement distribution system connected to the advertiser side advertisement distribution system via a communication line, Regarding communication with the advertiser-side advertisement distribution system, communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program and advertisement information provided to the user of the communication device are transmitted by the advertisement information transmitting means. Advertisement information receiving means for receiving the advertisement information, and authentication number registration means for issuing and registering an advertisement information authentication number to the advertisement information received from the advertisement information receiving means in accordance with a pre-registered information processing program; Advertisement management registration means for registering and recording advertisement information including the advertisement information authentication number issued by the authentication number registration means; User information including advertisement authentication transmission means for transmitting the advertisement information by the advertisement management registration means and user information including a point where the user is charged in response to reception of the advertisement information, as information about the user of the advertisement information. User information transmission means for transmitting, profit return receiving means for receiving profit return execution information transmitted by the profit return transmission means, and profit return execution information for performing profit return to the user And a profit return management registration means for registering and recording.
[0039] また、電話事業会社側広告配信システムと通信回線を介して接続された広告管理会 社側広告配信システムにおいて、電話事業会社側広告配信システムとの通信に関し て、予め登録された送受信処理プログラムに従って情報を送受信する通信処理手段 と、前記通信機器の利用者に提供する広告情報として、前記広告管理登録手段によ る前記広告情報を送信する広告管理送信手段と、前記広告情報の利用者に関する 情報として、当該利用者が広告情報の受信に応じて課金されるポイントを含む利用 者情報を受信する利用者情報受信管理手段と、該利用者情報を登録及び記録する 利用者管理登録手段と、当該利用者に対して利益還元を実施するにあたり、前記利 益還元管理登録手段に基づき、利益還元実施情報を送信する利益還元管理送信 手段と、を備えたことを特徴としている。 [0039] Further, in the advertisement management company side advertisement distribution system connected to the telephone business company side advertisement distribution system via a communication line, the communication with the telephone business company side advertisement distribution system Communication processing means for transmitting / receiving information in accordance with a pre-registered transmission / reception processing program, and advertisement management transmitting means for transmitting the advertisement information by the advertisement management registration means as advertisement information to be provided to a user of the communication device And user information reception management means for receiving user information including points for which the user is charged in response to reception of the advertisement information as information relating to the user of the advertisement information, and registering the user information and User management registration means for recording, and profit return management transmission means for transmitting profit return execution information based on the profit return management registration means in performing profit return for the user. It is characterized by.
[0040] また、請求項 7または 8記載の広告管理会社側広告配信システムにおいて、前記広 告情報は、予め登録された情報処理プログラムに従って発行する広告情報認証番 号の有効期限情報を含み、前記広告管理登録手段は、前記広告情報受信手段によ り前記広告情報を受信した受信履歴を登録または更新し記録する手段と、前記認証 番号登録手段により発行された広告情報認証番号の有効期限情報を含む広告情報 及び該広告情報を登録した登録期日を登録または更新し記録する手段と、前記広 告認証送信手段により該広告情報を送信した送信履歴及び前記広告管理送信手段 により該広告情報を送信した送信履歴を登録または更新し記録する手段と、を備え たことを特徴としている。  [0040] Further, in the advertisement management company side advertisement distribution system according to claim 7 or 8, the advertisement information includes expiration date information of an advertisement information authentication number issued in accordance with an information processing program registered in advance. The advertisement management registration means includes means for registering or updating and recording the reception history of receiving the advertisement information by the advertisement information receiving means, and expiration date information of the advertisement information authentication number issued by the authentication number registration means. Means for registering or updating and recording the advertisement information to be registered and the registration date when the advertisement information is registered, the transmission history of the advertisement information transmitted by the advertisement authentication transmitting means, and the advertisement management transmitting means transmitting the advertisement information. And means for registering, updating, and recording the transmission history.
[0041] また、請求項 7から 9いずれか記載の広告管理会社側広告配信システムにおいて、 前記利用者情報は、当該利用者が前記広告情報を取得した取得履歴や当該利用 者が前記広告情報を送信または受信した送受信履歴、前記広告情報の利用に伴う 当該利用者への利益還元情報や当該利用者が前記利益還元を受け取るための受 取認証情報を含み、前記利用者管理登録手段は、前記利用者情報受信管理手段 による該利用者情報及び該利用者情報を受信した受信履歴を登録または更新し記 録する手段と、前記利用者情報送信手段により該利用者情報を送信した送信履歴を 登録または更新し記録する手段と、を備えたことを特徴としている。  [0041] Also, in the advertisement management company-side advertisement distribution system according to any one of claims 7 to 9, the user information includes an acquisition history that the user has acquired the advertisement information and the user has acquired the advertisement information. Transmission / reception history transmitted or received, profit return information to the user associated with the use of the advertisement information, and reception authentication information for the user to receive the profit return, the user management registration means A means for registering or updating and recording the user information received by the user information reception management means and a reception history for receiving the user information and a transmission history for transmitting the user information by the user information transmitting means are registered. Or a means for updating and recording.
[0042] また、請求項 7から 10いずれか記載の広告管理会社側広告配信システムにおいて、 前記利益還元実施情報は、広告情報の受信に応じて利益還元される当該利用者の 利用者情報を含み、利益還元管理登録手段は、前記利益還元受信手段により該利 益還元実施情報を受信した受信履歴及び前記利益還元管理送信手段により該利益 還元実施情報を送信した送信履歴を登録または更新し記録する手段と、を備えたこ とを特徴としている。 [0042] Further, in the advertisement management company side advertisement distribution system according to any one of claims 7 to 10, the profit return execution information includes user information of the user whose profit is returned in response to reception of the advertisement information. The profit return management registering means receives the profit return by the profit return receiving means. And a means for registering or updating and recording a reception history for receiving profit return execution information and a transmission history for sending the profit return execution information by the profit return management transmitting means.
[0043] さらに、電子通信機器会社側広告配信システムと通信回線を介して接続された広告 管理会社側広告配信システムにおレ、て、電子通信機器会社側広告配信システムと の通信に関して、予め登録された送受信処理プログラムに従って情報を送受信する 通信処理手段と、工場出荷状態または前記広告情報の利用を制限した前記通信機 器に関して、電子通信機器会社側広告配信システム力 送信された制限広告出荷 要求情報を受信する出荷要求受信手段と、前記出荷要求受信手段により受信した 制限広告出荷要求情報に基づき、予め登録された情報処理プログラムに従って出荷 認証番号を発行し登録する出荷認証番号登録手段と、前記出荷認証番号登録手段 により発行された出荷認証番号を送信する出荷認証送信手段と、を備えたことを特 徴としている。  [0043] Further, the advertisement management company side advertisement distribution system connected to the electronic communication device company side advertisement distribution system via the communication line is registered in advance with respect to communication with the electronic communication device company side advertisement distribution system. Regarding the communication processing means for transmitting and receiving information according to the transmitted / received processing program and the communication device for which the factory shipment state or the use of the advertisement information has been restricted, the electronic communication device company side advertisement distribution system capabilities. A shipping request receiving means for receiving the shipping request, a shipping authentication number registering means for issuing and registering a shipping authentication number according to a pre-registered information processing program based on the restricted advertisement shipping request information received by the shipping request receiving means, and the shipping A shipping authentication transmitting means for transmitting the shipping authentication number issued by the authentication number registering means. It is a sign.
[0044] また、請求項 12記載の広告管理会社側広告配信システムにおいて、前記制限広告 出荷要求情報は、工場出荷状態または前記広告情報の利用を制限した通信機器に 提供する制限広告情報を含み、前記出荷認証番号登録手段は、電子通信機器会社 側広告配信システムから制限広告出荷要求情報を受信した際に、該制限広告出荷 要求情報に含まれる前記制限広告情報に、予め登録された情報処理プログラムに従 つて出荷認証番号を発行し、該出荷認証番号を発行した発行期日及び該出荷認証 番号を含む制限広告情報を登録または更新し記録する手段と、該制限広告出荷要 求情報を受信した受信履歴を登録または更新し記録する手段と、前記出荷認証送 信手段より前記出荷認証番号を含む制限広告情報を送信した送信履歴を登録また は更新し記録する手段と、前記出荷認証送信手段は、前記出荷認証番号を含む制 限広告情報を送信する手段と、を備えたことを特徴としている。  [0044] Further, in the advertisement management company-side advertisement distribution system according to claim 12, the restricted advertisement shipment request information includes restricted advertisement information provided to a communication device in which a factory shipment state or use of the advertisement information is restricted, The shipping authentication number registration means, when receiving the restricted advertisement shipment request information from the electronic communication device company side advertisement distribution system, the information processing program registered in advance in the restricted advertisement information included in the restricted advertisement shipment request information In accordance with the means for registering, updating, and recording the restricted advertisement information including the date of issue of the issued shipment authentication number and the shipped authentication number, and receiving the received restricted advertisement shipment request information. Register or update the history of registering or updating and recording the history, and the transmission history of sending the restricted advertising information including the shipping authentication number from the shipping authentication transmitting means. And the means for sending and recording, and the means for transmitting the shipment authentication, the means for transmitting the limited advertisement information including the shipment authentication number.
[0045] また、請求項 7から 13いずれか記載の広告管理会社側広告配信システムにおいて、 前記広告管理送信手段は、前記出荷認証番号登録手段による前記出荷認証番号 を含む制限広告情報を電話事業会社側広告配信システムに送信する前記出荷認証 送信手段と、前記広告管理登録手段は、前記広告管理送信手段による制限広告情 報及び該制限広告情報を送信した送信履歴を登録または更新し記録する前記出荷 認証番号登録手段と、を備えたことを特徴としている。 [0045] Also, in the advertisement management company-side advertisement distribution system according to any one of claims 7 to 13, the advertisement management transmission means transmits the limited advertisement information including the shipping authentication number by the shipping authentication number registration means to the telephone business company. The shipment authentication transmitting means and the advertisement management registering means for transmitting to the side advertisement distribution system are the restricted advertisement information by the advertisement management transmitting means. And a shipping authentication number registering means for registering or updating and recording a transmission history of transmitting the information and the restricted advertisement information.
[0046] また、本発明による電話事業会社から提供された通信機器を利用した広告システム であって、広告管理会社側広告配信システムと通信回線を介して接続された電話事 業会社側広告配信システムにおレ、て、広告管理会社側広告配信システムとの通信 に関して、予め登録された送受信処理プログラムに従って情報を送受信する通信処 理手段と、前記通信機器の利用者に提供する広告情報及び制限広告情報として、 前記広告管理送信手段により送信された該広告情報及び該制限広告情報を受信す る広告管理受信手段と、該広告情報及び該制限広告情報を登録または更新し記録 する広告提供登録手段と、前記広告情報の利用者に関する情報として、当該利用者 が広告情報の受信に応じて課金されるポイントを含む利用者情報を送信する利用者 情報送信管理手段と、当該利用者に対して利益還元を実施するにあたり、前記利益 還元管理送信手段により送信された利益還元実施情報を受信する利益還元管理受 信手段と、該利益還元実施情報を登録または更新し記録する利益還元提供登録手 段と、を備えたことを特徴としている。  [0046] Also, an advertising system using a communication device provided from a telephone company according to the present invention, the telephone company advertising distribution system connected to the advertising management company advertising distribution system via a communication line The communication processing means for transmitting and receiving information in accordance with a pre-registered transmission / reception processing program and the advertisement information and restricted advertisement provided to the user of the communication device with respect to communication with the advertisement management company side advertisement distribution system. As information, an advertisement management receiving means for receiving the advertisement information and the restricted advertisement information transmitted by the advertisement management transmitting means, an advertisement provision registering means for registering or updating and recording the advertisement information and the restricted advertisement information, As information related to the user of the advertisement information, the user information including points for which the user is charged in response to reception of the advertisement information is transmitted. Information return management means, profit return management receiving means for receiving profit return execution information transmitted by the profit return management transmission means, and profit return execution information when performing profit return to the user. And a profit return provision registration means for registering, updating, and recording.
[0047] また、前記通信機器を利用する利用者が所有する通信機器とインターネットを含む 通信回線を介して接続された電話事業会社側広告配信システムにおレ、て、前記通 信機器を利用する利用者が所有する通信機器との通信に関して、予め登録された送 受信処理プログラムに従って情報を送受信する通信処理手段と、前記通信機器の利 用者に提供する広告情報として、当該利用者が所有する通信機器から受信した広告 利用要求情報に基づき、当該通信機器が利用可能な前記広告情報を前記広告提 供登録手段から選択し、該広告情報を一覧にした広告一覧を送信する広告一覧送 信手段と、当該利用者が所有する通信機器力 受信した広告情報要求情報に基づ き、前記広告一覧送信手段により送信した該広告一覧から選択された広告情報及び 前記広告情報要求情報を送信した通信機器の利用者情報を受信する広告要求受 信手段と、前記広告要求受信手段により受信した該広告情報及び該利用者情報を 登録または更新し記録する広告配布登録手段と、前記広告配布登録手段に基づき 、前記広告情報要求情報を送信した通信機器に前記広告情報認証番号を含む広 告情報を送信する広告配布送信手段と、を備えたことを特徴としている。 [0047] Further, the communication device is used in a telephone business company side advertisement distribution system connected to a communication device owned by a user who uses the communication device via a communication line including the Internet. Regarding communication with communication devices owned by the user, communication processing means for transmitting and receiving information in accordance with a pre-registered transmission / reception processing program, and advertisement information provided to the user of the communication device, owned by the user Based on the advertisement usage request information received from the communication device, the advertisement information that can be used by the communication device is selected from the advertisement provision registration unit, and an advertisement list transmission unit that transmits an advertisement list that lists the advertisement information. And the communication equipment possessed by the user, based on the received advertisement information request information, the advertisement information selected from the advertisement list transmitted by the advertisement list transmitting means, and Advertisement request receiving means for receiving user information of the communication device that has transmitted the advertisement information request information, and advertisement distribution registration for registering or updating and recording the advertisement information and user information received by the advertisement request receiving means. And a communication device that has transmitted the advertisement information request information based on the advertisement distribution registration means and includes the advertisement information authentication number. And an advertisement distribution transmission means for transmitting notification information.
[0048] さらに、交換機と通信回線を介して接続された電話事業会社側広告配信システムに おいて、交換機との通信に関して、予め登録された送受信処理プログラムに従って 情報を送受信する通信処理手段と、前記通信機器の利用者に提供する広告情報と して、前記交換機から受信した照合要求情報に基づき、予め登録された照合プログ ラムに従って前記広告配布登録手段から利用者情報を抽出し、該利用者情報と合 致する広告情報を送信する広告照合送信手段と、前記広告情報の利用者に関する 情報として、当該利用者が広告情報を送信または受信した履歴を含む利用者情報を 受信する利用履歴受信手段と、該利用者情報を登録及び記録する利用履歴登録手 段と、当該利用者に対して利益還元を実施するにあたり、前記利益還元提供登録手 段に基づき、利益還元実施情報を送信する利益還元提供送信手段と、を備えたこと を特徴としている。  [0048] Further, in the telephone company advertisement distribution system connected to the exchange through a communication line, communication processing means for transmitting and receiving information according to a pre-registered transmission / reception processing program for communication with the exchange, As advertisement information to be provided to the user of the communication device, user information is extracted from the advertisement distribution registration means in accordance with a collation program registered in advance based on the collation request information received from the exchange, and the user information Advertisement verification transmitting means for transmitting advertisement information that matches the user information, usage history receiving means for receiving user information including information on the user's transmission or reception of advertisement information, as information relating to the user of the advertisement information, , A usage history registration means for registering and recording the user information, and the profit return provision registration in performing profit return to the user. Based on stage, it is characterized by comprising: a profit providing transmission means for transmitting a profit implementation information.
[0049] また、請求項 15から 17いずれか記載の電話事業会社側広告配信システムにおいて 、前記広告情報は、広告情報の利用に伴う利用者への利益還元情報や前記広告情 報認証番号を含む広告情報を含み、前記制限広告情報は、前記出荷認証番号を含 む制限広告情報を含み、前記広告利用要求情報は、当該利用者の通信機器にて該 広告情報を送信するための設定要請情報及び該設定要請情報を送信した通信機 器の利用者情報を含み、前記広告提供登録手段は、前記広告管理受信手段による 該広告情報及び該制限広告情報を受信した受信履歴を登録または更新し記録する 手段と、前記通信機器から広告利用要求情報を受信した際に、該広告利用要求情 報に含まれる設定要求情報及び利用者情報に基づき、前記広告一覧送信手段によ る該広告情報を送信した送信履歴及び該広告利用要求情報を受信した受信履歴を 登録または更新し記録する手段と、を備えたことを特徴としている。  [0049] Further, in the telephone business company side advertisement distribution system according to any one of claims 15 to 17, the advertisement information includes profit return information to the user accompanying the use of the advertisement information and the advertisement information authentication number. Including the advertisement information, the limited advertisement information includes the limited advertisement information including the shipping authentication number, and the advertisement use request information is the setting request information for transmitting the advertisement information in the communication device of the user. And the user information of the communication device that has transmitted the setting request information, and the advertisement provision registering means registers or updates and records the reception history of receiving the advertisement information and the restricted advertisement information by the advertisement management receiving means. And when the advertisement use request information is received from the communication device, based on the setting request information and the user information included in the advertisement use request information, the advertisement information sent by the advertisement list sending means. And a means for registering or updating and recording a transmission history of sending information and a reception history of receiving the advertisement use request information.
[0050] また、請求項 15から 18いずれか記載の電話事業会社側広告配信システムにおいて 、前記広告情報要求情報は、前記広告一覧より選択された前記広告情報の広告情 報認証番号を取得するための認証番号要請情報を含み、前記広告配布登録手段は 、当該利用者の通信機器から広告情報要求情報を受信した際に、該広告情報要求 情報に含まれる認証番号要請情報に基づき、前記広告配布送信手段により前記広 告情報認証番号を含む広告情報を送信した送信履歴及び前記広告要求受信手段 により該広告情報要求情報を受信した受信履歴を登録または更新し記録する手段を 備えたことを特徴としている。 [0050] Further, in the telephone business company side advertisement distribution system according to any one of claims 15 to 18, the advertisement information request information is for acquiring an advertisement information authentication number of the advertisement information selected from the advertisement list. The advertisement distribution registration means, when receiving the advertisement information request information from the communication device of the user, based on the authentication number request information included in the advertisement information request information, The transmission means It is characterized by comprising means for registering or updating and recording the transmission history of the advertisement information including the advertisement information authentication number and the reception history of the advertisement information request information received by the advertisement request receiving means.
[0051] また、請求項 15から 19いずれか記載の電話事業会社側広告配信システムにおいて 、前記照合要求情報は、前記広告情報を利用する利用者の通信機器より送信された 広告情報及び該通信機器の利用者情報を前記広告配布登録手段と照合するため の照合要請情報を含み、前記広告照合送信手段は、前記交換機から照合要求情報 を受信した際に、該照合要求情報に含まれる広告情報及び該通信機器の利用者情 報に基づき、予め登録された照合プログラムに従って該広告配布登録手段から前記 広告情報または前記制限広告情報を選択し送信する手段と、前記広告提供登録手 段は、前記広告照合送信手段により該広告情報または該制限広告情報を送信した 送信履歴及び該照合要求情報を受信した受信履歴を登録または更新し記録する手 段と、を備えたことを特徴としている。  [0051] Further, in the telephone business company side advertisement distribution system according to any one of claims 15 to 19, the verification request information includes advertisement information transmitted from a communication device of a user who uses the advertisement information, and the communication device. Verification information for verifying the user information with the advertisement distribution registration means, and the advertisement verification transmitting means, when receiving the verification request information from the exchange, the advertisement information included in the verification request information and A means for selecting and transmitting the advertisement information or the restricted advertisement information from the advertisement distribution registration means according to a pre-registered collation program based on the user information of the communication device, and the advertisement provision registration means include the advertisement Means for registering or updating and recording the transmission history of the advertisement information or the restricted advertisement information transmitted by the verification transmission means and the reception history of the verification request information received; It is characterized by having.
[0052] また、請求項 15から 20いずれか記載の電話事業会社側広告配信システムにおいて 、前記利用者情報は、当該利用者が前記広告情報を取得した取得履歴や当該利用 者が前記広告情報を送信または受信した送受信履歴、前記広告情報の利用に伴う 当該利用者への利益還元情報や当該利用者が前記利益還元を受け取るための受 取認証情報を含み、前記利用履歴登録手段は、前記利用履歴受信手段により受信 した前記利用者情報及び該利用者情報を受信した受信履歴を登録または更新し記 録する手段と、前記利用者情報送信管理手段により前記利用者情報を送信した送 信履歴を登録または更新し記録する手段と、を備えたことを特徴としている。  [0052] Further, in the telephone business company side advertisement distribution system according to any one of claims 15 to 20, the user information includes an acquisition history of the user acquiring the advertisement information, and the user stores the advertisement information. A transmission / reception history transmitted or received, profit return information to the user associated with the use of the advertisement information, and reception authentication information for the user to receive the profit return; A means for registering or updating and recording the user information received by the history receiving means and a reception history for receiving the user information, and a transmission history for transmitting the user information by the user information transmission managing means. And a means for registering or updating and recording.
[0053] また、請求項 15から 21いずれか記載の電話事業会社側広告配信システムにおいて 、前記利用履歴登録手段は、前記広告配布登録手段に基づき、前記広告配布送信 手段により送信した広告情報及び該広告情報を受信した当該利用者の利用者情報 を含む広告利用配布情報を登録または更新し記録する広告利用配布登録手段と、 前記広告提供登録手段による前記広告照合送信手段により送信した前記広告情報 または前記制限広告情報の送信履歴及び前記利用履歴登録手段による前記通信 機器に前記広告情報を送信した送信履歴を含む利用者情報に基づき、前記通信機 器にて、前記広告情報の送信及び受信に伴い課金されるポイントを含む課金情報を 、該通信機器の利用者別に登録及び累積し記録する利用課金登録手段と、を備え たことを特徴としている。 [0053] In addition, in the telephone business company side advertisement distribution system according to any one of claims 15 to 21, the usage history registration unit includes the advertisement information transmitted by the advertisement distribution transmission unit and the advertisement information based on the advertisement distribution registration unit. The advertisement use distribution registration means for registering or updating and recording the advertisement use distribution information including the user information of the user who has received the advertisement information, and the advertisement information transmitted by the advertisement verification sending means by the advertisement provision registration means or Based on user information including transmission history of the limited advertisement information and transmission history of the advertisement information transmitted to the communication device by the usage history registration means, the communication device And a billing registration means for registering, accumulating and recording the billing information including the points billed for the transmission and reception of the advertisement information for each user of the communication device. .
[0054] また、請求項 15から 22いずれか記載の電話事業会社側広告配信システムにおいて 、前記利益還元実施情報は、前記利用課金登録手段による課金情報を含む当該利 用者の利用者情報を含み、前記利益還元提供送信手段は、当該利用者に対して利 益還元を実施するにあたり、前記課金情報を含む利益還元実施情報を送信する手 段と、前記利益還元提供登録手段は前記利益還元管理受信手段により該利益還元 実施情報を受信した受信履歴及び前記利益還元提供送信手段により該利益還元実 施情報を送信した送信履歴を登録または更新し記録する手段と、を備えたことを特 徴としている。 [0054] Also, in the telephone business company side advertisement distribution system according to any one of claims 15 to 22, the profit return execution information includes user information of the user including charging information by the usage charging registration means. The profit return provision transmitting means transmits the profit return execution information including the billing information when the profit return is performed to the user, and the profit return provision registration means is the profit return management means. And a means for registering or updating and recording the reception history of receiving the profit return execution information by the receiving means and the transmission history of transmitting the profit return execution information by the profit return providing transmission means. Yes.
[0055] また、請求項 15から 23いずれか記載の交換機と通信回線を介して接続された電話 事業会社側広告配信システムにおレ、て、前記通信機器より受信した前記広告情報ま たは前記制限広告情報の再受信要求情報を含む照合要求情報に基づき、予め登 録された照合プログラムに従って前記利用履歴登録手段から前記広告情報または 前記制限広告情報を送信した利用者情報を抽出し、前記広告提供登録手段より該 利用者情報と合致する広告情報または制限広告情報を選択し送信する広告照合再 送信手段と、前記広告提供登録手段は、前記広告照合再送信手段により該広告情 報または該制限広告情報を送信した送信履歴及び該再受信要求情報を含む照合 要求情報を受信した受信履歴を登録または更新し記録する手段と、前記利用課金 登録手段は、前記広告提供登録手段による前記広告照合再送信手段により送信し た前記広告情報または前記制限広告情報の送信履歴を登録または更新し記録する 手段と、前記利用履歴登録手段による前記通信機器に前記広告情報を送信した送 信履歴を含む利用者情報に基づき、前記通信機器にて、前記広告情報の受信に伴 い課金されるポイントを含む課金情報を該通信機器の利用者別に登録及び累積し 記録する手段と、を備えたことを特徴としている。  [0055] In addition, the advertisement information received from the communication device or the advertisement information is received by the telephone business company side advertisement distribution system connected to the exchange according to any one of claims 15 to 23 via a communication line. Based on the matching request information including the re-reception request information of the restricted advertisement information, the advertisement information or the user information that transmitted the restricted advertisement information is extracted from the usage history registration means according to a matching program registered in advance, and the advertisement The advertisement verification / retransmission means for selecting and transmitting advertisement information or restricted advertisement information that matches the user information from the provision registration means, and the advertisement provision registration means, the advertisement verification / retransmission means, the advertisement information or the restriction Means for registering or updating and recording a reception history of receiving verification request information including a transmission history of transmitting advertisement information and re-reception request information; Registering or updating and recording the transmission history of the advertisement information or the limited advertisement information transmitted by the advertisement collation re-transmission means by the advertisement provision registration means, and the communication history by the usage history registration means in the communication device Based on the user information including the transmission history in which the advertisement information was transmitted, the communication device registers and accumulates the charging information including the points charged for receiving the advertisement information for each user of the communication device. And means for recording.
[0056] また、本発明による電話事業会社から提供された通信機器を利用した広告システム であって、前記通信機器と基地局及び通信回線を介して接続された交換機において 、前記通信機器を利用する利用者双方の通信に関して、前記広告情報または前記 制限広告情報を含む発信信号及び該発信信号を送信した通信機器の利用者情報 を受信する発信信号受信手段と、当該通信機器の利用者情報を識別する発信識別 手段と、前記発信信号受信手段及び前記発信識別手段に基づき、当該通信機器の 利用者情報及び当該通信機器が指定した通信機器の利用者情報を含む発信信号 を登録し記録する発信履歴登録手段と、前記発信履歴登録手段に基づき、前記電 話事業会社側広告配信システムに送信する照合要請情報を含む前記照合要求情 報を登録する照合要求登録手段と、前記電話事業会社側広告配信システムの照合 プログラムに従って、前記広告照合送信手段により送信された前記広告情報または 前記制限広告情報を、前記発信信号を送信した通信機器に通話呼出情報として送 信する発信側通知送信手段と、前記発信信号を送信した通信機器が指定した通信 機器に、前記広告照合送信手段により送信された該広告情報または該制限広告情 報を、着信信号とともに通話着信情報として送信する受信側通知送信手段と、前記 広告情報の利用者に関する情報として、前記発信信号受信手段及び前記発信識別 手段に基づき、前記発信信号を送信した通信機器の利用者情報及び当該通信機器 が指定した通信機器の利用者情報を含む発信信号を受信した受信履歴を登録また は更新し記録する前記発信履歴登録手段と、前記発信信号を送信した通信機器に 、前記発信側通知送信手段による前記広告情報または前記制限広告情報を送信し た送信履歴及び当該通信機器の利用者情報を登録または更新し記録する呼出履 歴登録手段と、前記発信信号を送信した通信機器が指定した通信機器に、前記受 信側通知送信手段による前記広告情報または前記制限広告情報を送信した送信履 歴及び当該指定された通信機器の利用者情報を登録または更新し記録する着信履 歴登録手段と、当該利用者に対して利益還元を実施するにあたり、前記広告情報を 利用した利用者が所有する通信機器より、利益還元の受取可否情報を含む受取認 証情報及び当該通信機器の利用者情報を受信する受取認証受信手段と、前記利 益還元提供送信手段により送信された利益還元実施情報に基づき、前記広告情報 を利用した利用者が所有する通信機器に該利益還元実施情報を送信する利益還元 提供実施手段と、前記広告情報を受信した通信機器の再受信要求に関して、前記 発信側通知送信手段及び前記受信側通知送信手段により、前記広告情報または前 記制限広告情報を受信した通信機器の受信履歴から選択された該広告情報または 該制限広告情報を含む再受信要求情報及び該再受信要求情報を送信した通信機 器の利用者情報を受信する再受信要求受信手段と、を備えたことを特徴としてレ、る。 [0056] An advertising system using a communication device provided by a telephone business company according to the present invention, wherein the communication device is connected to the communication device via a base station and a communication line. A transmission signal receiving means for receiving a transmission signal including the advertisement information or the restricted advertisement information and user information of a communication device that has transmitted the transmission signal, and communication between both users using the communication device; Based on the transmission identification means for identifying the user information of the device, the transmission signal reception means and the transmission identification means, a transmission signal including the user information of the communication device and the user information of the communication device designated by the communication device A call history registration unit for registering and recording the verification request information, a verification request registration unit for registering the verification request information including the verification request information to be transmitted to the advertisement distribution system on the telephone company basis based on the transmission history registration unit, The advertisement information transmitted by the advertisement collation transmission means or the limited advertisement information according to the collation program of the advertisement distribution system on the telephone business company side A transmitting side notification transmitting means for transmitting the call signal to the communication device that has transmitted the outgoing signal, and the advertisement transmitted by the advertisement verification transmitting means to the communication device designated by the communication device that has transmitted the outgoing signal. Information or the limited advertisement information as a call incoming information together with an incoming signal, and information on a user of the advertisement information as the information about the user of the advertisement information based on the outgoing signal receiving means and the outgoing identification means. The transmission history registration means for registering or updating and recording the reception history of receiving a transmission signal including the user information of the communication device that transmitted the signal and the user information of the communication device designated by the communication device, and the transmission signal To the communication device that has transmitted the advertisement information or the limited advertisement information transmitted by the calling side notification transmission means, and the communication device Call history registration means for registering or updating and recording user information, and the advertisement information or the restricted advertisement information transmitted by the receiver side notification transmission means to the communication device designated by the communication device that has transmitted the outgoing signal. Registration history information that registers or updates the recorded transmission history and user information of the specified communication device, and the user who used the advertisement information to return profits to the user. Receiving authentication information including receiving information on whether or not to receive profit return and user information of the communication device are received from the communication device owned by Profit return providing execution means for transmitting the profit return execution information to a communication device owned by a user who uses the advertisement information based on the information, and a communication that has received the advertisement information Regarding the re-reception request of the device, Re-reception request information including the advertisement information selected from the reception history of the communication device that has received the advertisement information or the restricted advertisement information or the restricted advertisement information by the sending notification transmission means and the receiving notification transmission means; Re-reception request receiving means for receiving user information of the communication device that has transmitted the re-reception request information.
[0057] また、電話事業会社側広告配信システムと通信回線を介して接続された交換機にお いて、電話事業会社側広告配信システムとの通信に関して、予め登録された送受信 処理プログラムに従って情報を送受信する通信処理手段と、前記通信機器の利用者 に提供する広告情報として、前記照合要求登録手段による照合要請情報を含む照 合要求情報を送信する照合要求送信手段と、前記電話事業会社側広告配信システ ムの照合プログラムに基づき、前記広告情報または前記制限広告情報を受信する広 告照合受信手段と、前記広告情報の利用者に関する情報として、前記呼出履歴登 録手段に基づき、前記広告情報または前記制限広告情報を送信した当該利用者情 報及び該広告情報または該制限広告情報を送信した送信履歴とともに、前記着信 履歴登録手段に基づき、前記広告情報または前記制限広告情報を送信した当該利 用者情報及び該広告情報または該制限広告情報を送信した送信履歴を送信する利 用履歴送信手段と、前記利用履歴送信手段により当該利用者情報及び当該送信履 歴を送信した送信履歴を登録または更新し記録する利用履歴送信登録手段と、当 該利用者に対して利益還元を実施するにあたり、前記利益還元提供送信手段により 送信された利益還元実施情報を受信する利益還元提供受信手段と、を備えたことを 特徴としている。  [0057] In addition, in the exchange connected to the telephone company advertisement distribution system via a communication line, information is transmitted / received according to a pre-registered transmission / reception processing program for communication with the telephone company advertisement distribution system. Communication processing means, verification request transmission means for transmitting verification request information including verification request information by the verification request registration means as advertising information to be provided to the user of the communication device, and the telephone business company side advertisement distribution system The advertisement verification receiving means for receiving the advertisement information or the restricted advertisement information based on the program matching program, and the advertisement information or the restriction based on the call history registration means as information relating to the user of the advertisement information. Together with the user information that sent the advertisement information and the transmission history that sent the advertisement information or the restricted advertisement information, the incoming call Based on the history registration means, the user information that has transmitted the advertisement information or the restricted advertisement information, the usage history transmission means that transmits the transmission history that has transmitted the advertisement information or the restricted advertisement information, and the usage history transmission Means for registering, updating, and recording the transmission history of the user information and the transmission history transmitted by the means, and the profit return provision transmitting means for performing profit sharing for the user. And a profit return provision receiving means for receiving the profit return execution information transmitted by.
[0058] また、請求項 25または 26記載の交換機において、前記広告情報は、前記再受信要 求受信手段による再受信要求情報及び前記広告情報認証番号を含み、前記制限 広告情報は前記再受信要求受信手段による再受信要求情報及び前記出荷認証番 号を含み、前記発信識別手段は、前記再受信要求情報を送信した利用者情報を識 別する手段と、前記発信履歴登録手段は、前記再受信要求受信手段及び前記発信 識別手段に基づき、前記再受信要求情報を送信した当該通信機器の利用者情報及 び該再受信要求情報とともに、該再受信要求情報を受信した受信履歴を登録または 更新し記録する手段と、前記照合要求登録手段は、前記発信履歴登録手段に基づ き、前記電話事業会社側広告配信システムに送信する前記再受信要求情報を含む 照合要求情報を登録する手段と、前記発信側通知送信手段は、前記再受信要求情 報を含む照合要求情報に基づき、前記広告照合再送信手段により送信された該広 告情報または該制限広告情報を、再受信要求情報を送信した当該通信機器に送信 する手段と、前記呼出履歴登録手段は、前記発信側通知送信手段により送信した該 広告情報または該制限広告情報を登録し記録する手段と、前記再受信要求情報に 基づき、前記発信側通知送信手段により送信した該広告情報または該制限広告情 報の送信履歴及び該再受信要求情報を送信した当該通信機器の利用者情報を登 録または更新し記録する手段と、前記着信履歴登録手段は、前記受信側通知送信 手段により送信した該広告情報または該制限広告情報を登録し記録する手段と、を 備えたことを特徴としている。 [0058] Also, in the exchange according to claim 25 or 26, the advertisement information includes re-reception request information by the re-reception request receiving means and the advertisement information authentication number, and the limited advertisement information is the re-reception request. Including the re-reception request information by the receiving means and the shipping authentication number, the transmission identifying means is means for identifying user information that has transmitted the re-reception request information, and the transmission history registration means is the re-reception. Based on the request receiving means and the transmission identifying means, the user information of the communication device that has transmitted the re-reception request information and the reception history of receiving the re-reception request information are registered or updated together with the re-reception request information. The means for recording and the verification request registration means are based on the transmission history registration means. And means for registering verification request information including the re-reception request information to be transmitted to the telephone company-side advertisement distribution system, and the caller-side notification transmission means are based on the verification request information including the re-reception request information. Means for transmitting the advertisement information or the restricted advertisement information transmitted by the advertisement verification re-transmission means to the communication device that has transmitted the re-reception request information; and the call history registration means is configured to transmit the caller-side notification. Means for registering and recording the advertisement information or the restricted advertisement information transmitted by the means, a transmission history of the advertisement information or the restricted advertisement information transmitted by the sender notification transmitting means based on the re-reception request information, and The means for registering or updating and recording the user information of the communication device that has transmitted the re-reception request information, and the incoming call history registration means are transmitted by the reception side notification transmission means. It is characterized by means for said advertisement information or to register the restriction advertisement information storage has, further comprising a.
[0059] また、請求項 25から 27いずれか記載の交換機において、前記受取認証情報は、前 記広告情報の利用に伴う利益還元の享受情報を含み、前記利用履歴送信手段は、 前記受取認証情報を含む利用者情報を送信する手段と、前記利用履歴送信登録手 段は、前記受取認証受信手段により受信した受取認証情報を含む利用者情報及び 該利用者情報を受信した受信履歴を登録または更新し記録する手段と、を備えたこ とを特徴としている。 [0059] Further, in the exchange according to any one of claims 25 to 27, the receipt authentication information includes profit return enjoyment information associated with use of the advertisement information, and the use history transmission means includes the receipt authentication information. Means for transmitting the user information including the registration information and the usage history transmission registration means register or update the user information including the reception authentication information received by the reception authentication reception means and the reception history of receiving the user information. And a means for recording.
[0060] また、請求項 25から 28いずれか記載の交換機において、前記利益還元実施情報は 、広告情報の受信に応じて課金され利益還元される当該利用者の利用者情報を含 み、当該利用者に対して利益還元を実施するにあたり、前記利益還元提供受信手 段により受信した利益還元実施情報に基づき、前記広告情報を利用した利用者が所 有する通信機器に前記利益還元実施情報を送信した送信履歴及び当該通信機器 の利用者情報を登録または更新し記録する提供履歴手段と、前記利用履歴送信手 段は、前記利益還元提供実施手段により送信した当該通信機器の利用者情報及び 前記提供履歴手段による送信履歴を送信する手段と、前記利用履歴送信登録手段 は、前記利益還元提供実施手段により前記利益還元実施情報を送信した当該通信 機器の利用者情報及び前記提供履歴手段による送信履歴を登録または更新し記録 する手段と、を備えたことを特徴としている。 [0061] また、本発明による電話事業会社から提供された通信機器を利用した広告システム であって、広告管理会社側広告配信システムと通信回線を介して接続された電子通 信機器会社側広告配信システムにおレ、て、広告管理会社側広告配信システムとの 通信に関して、予め登録された送受信処理プログラムに従って情報を送受信する通 信処理手段と、工場出荷状態または前記広告情報の利用を制限した前記通信機器 に関して、該通信機器の利用者に提供する制限広告情報として、制限広告用送着 信音声及び映像、制限広告関連情報を指し示すリング晴報を含む制限広告情報を 登録または更新し記録する制限広告登録手段と、前記制限広告登録手段による制 限広告情報を含む制限広告出荷要求情報を登録する出荷要求登録手段と、前記出 荷要求登録手段による制限広告情報を含む制限広告出荷要求情報を送信する出 荷要求送信手段と、前記広告管理会社側広告配信システムの情報処理プログラム に基づき、出荷認証番号を含む制限広告情報を受信する出荷認証受信手段と、を 備えたことを特徴としている。 [0060] Further, in the exchange according to any one of claims 25 to 28, the profit return execution information includes user information of the user who is charged and returns profits in response to the reception of the advertisement information. When returning profits to the user, based on the profit return execution information received by the profit return providing means, the profit return execution information was transmitted to the communication device owned by the user who used the advertisement information. The providing history means for registering or updating and recording the transmission history and the user information of the communication device, and the use history sending means are the user information and the providing history of the communication device transmitted by the profit return providing means. Means for transmitting a transmission history by the means, and the usage history transmission registration means for the communication device that has transmitted the profit return execution information by the profit return providing execution means. Means for registering or updating the user information and the transmission history by the providing history means and recording it. [0061] Also, an advertisement system using a communication device provided by a telephone company according to the present invention, the electronic communication device company side advertisement distribution connected to the advertisement management company side advertisement distribution system via a communication line. With regard to communication with the advertisement management company side advertisement distribution system, the communication processing means for transmitting and receiving information according to a pre-registered transmission / reception processing program, the factory shipment state or the use of the advertisement information is limited to the system. Restrictions on registering, updating, and recording restricted advertisement information, including ring advertisement information and video for restricted advertisements and ring advertisements indicating restricted advertisement related information, as restricted advertisement information provided to users of the communication equipment Advertisement registration means, shipping request registration means for registering restricted advertisement shipment request information including restricted advertisement information by the restricted advertisement registration means, and the output Based on the shipment request transmission means for sending the restricted advertisement shipment request information including the restricted advertisement information by the load request registration means and the information processing program of the advertisement distribution system on the advertisement management company side, the restricted advertisement information including the shipping authentication number is received. And shipping authentication receiving means.
[0062] また、請求項 30記載の電子通信機器会社側広告配信システムにおいて、前記制限 広告情報は、前記出荷認証番号を含む制限広告情報を含み、前記制限広告登録 手段は、前記出荷要求送信手段により前記制限広告出荷要求情報を送信した送信 履歴を登録または更新し記録する手段と、前記出荷認証受信手段により受信した前 記出荷認証番号を含む制限広告情報及び該制限広告情報を受信した受信履歴を 登録または更新し記録する手段と、を備えたことを特徴としている。  [0062] Further, in the electronic communication device company side advertisement distribution system according to claim 30, the restricted advertisement information includes restricted advertisement information including the shipping authentication number, and the restricted advertisement registration means includes the shipping request transmission means. Means for registering or updating and recording a transmission history for transmitting the restricted advertisement shipment request information according to the above, restricted advertisement information including the shipping authentication number received by the shipment authentication receiving means, and a reception history for receiving the restricted advertisement information And a means for registering or updating and recording.
[0063] また、工場出荷状態における通信機器と通信回線を介して接続された電子通信機器 会社側広告配信システムにおいて、前記通信機器に提供する制限広告情報に関し て、予め登録された送受信処理プログラムに従って情報を送受信する通信処理手段 と、前記制限広告登録手段による前記制限広告情報を送信する出荷情報送信手段 と、前記出荷情報送信手段による該制限広告情報を送信した送信履歴を登録また は更新し記録する出荷情報登録手段と、交換機を介して前記通信機器双方の通信 に関して、前記発信側通知送信手段及び前記受信側通知送信手段より送信された 前記広告情報または前記制限広告情報が起動する起動プログラムを前記通信機器 に送信する起動プログラム送信手段と、前記通信機器にて前記広告情報または前記 制限広告情報を受信した際に、前記起動プログラムが起動した動作確認情報を該通 信機器より受信する動作確認受信手段と、を備えたことを特徴としている。 [0063] In addition, in the electronic communication device company-side advertisement distribution system connected to the communication device in the factory shipment state, the restricted advertisement information provided to the communication device according to a pre-registered transmission / reception processing program A communication processing means for transmitting and receiving information; a shipping information transmitting means for transmitting the restricted advertisement information by the restricted advertisement registering means; and a transmission history for transmitting the restricted advertisement information by the shipping information transmitting means is registered or updated and recorded. A launch program that activates the advertisement information or the restricted advertisement information transmitted from the originating side notification transmitting unit and the receiving side notification transmitting unit with respect to the communication between the shipping information registration unit and the communication device via the exchange. An activation program transmitting means for transmitting to the communication device; and the advertisement information or the communication device in the communication device. And an operation confirmation receiving means for receiving, from the communication device, operation confirmation information activated by the activation program when receiving the restricted advertisement information.
[0064] また、本発明による電話事業会社から提供された通信機器を利用した広告システム であって、各種情報を入力するための入力手段と、操作入力した各種入力情報及び 受信情報を表示する表示手段とを備える通信機器において、交換機を介して電話事 業会社側広告配信システムとの通信に関して、予め登録された送受信処理プロダラ ムに従って情報を送受信する通信処理手段と、前記広告情報を設定するにあたり、 該広告情報の設定方法を要請する設定要請情報を含む広告利用要求情報を登録 する広告利用登録手段と、前記広告利用登録手段による前記設定要請情報を含む 広告利用要求情報を送信する広告利用要求送信手段と、前記発信信号とともに送 信する広告情報を設定するにあたり、前記広告一覧送信手段により送信された広告 一覧を受信する広告一覧受信手段と、前記広告一覧受信手段より受信した広告一 覧から、指定する通信機器に発信信号とともに送信する広告情報を選択し、前記広 告情報及び該広告情報の広告情報認証番号を要請する認証番号要請情報を含む 広告情報要求情報を登録する広告情報要求登録手段と、前記広告情報要求登録 手段により前記認証番号要請情報を含む広告情報要求情報を送信する広告要求送 信手段と、前記広告配布送信手段により送信された広告情報認証番号を含む広告 情報を受信する広告配布受信手段と、前記広告配布受信手段により受信した広告 情報認証番号を含む広告情報を登録または更新し記録する広告発信登録手段と、 を備えたことを特徴としてレ、る。  [0064] Further, the present invention is an advertising system using a communication device provided by a telephone company according to the present invention, in which an input means for inputting various information, and a display for displaying various input information and received information inputted by operation. A communication processing means for transmitting and receiving information according to a pre-registered transmission / reception processing program for communication with the telephone company advertisement distribution system via an exchange, and for setting the advertisement information. An advertisement use registration means for registering advertisement use request information including setting request information for requesting a setting method of the advertisement information, and an advertisement use request for transmitting advertisement use request information including the setting request information by the advertisement use registration means In setting the transmission means and the advertisement information to be transmitted together with the transmission signal, the broadcast information transmitted by the advertisement list transmission means is set. From the advertisement list receiving means for receiving the list and the advertisement list received from the advertisement list receiving means, the advertisement information to be transmitted together with the transmission signal to the designated communication device is selected, and the advertisement information and the advertisement information of the advertisement information are selected. An advertisement information request registration means for registering advertisement information request information including authentication number request information for requesting an authentication number, and an advertisement request transmission for transmitting advertisement information request information including the authentication number request information by the advertisement information request registration means. Registration or update of the advertisement information including the advertisement information authentication number received by the advertisement distribution receiving means, the advertisement distribution receiving means for receiving the advertisement information including the advertisement information authentication number transmitted by the advertisement distribution transmitting means, The advertisement transmission registration means for recording is provided.
[0065] また、請求項 33記載の通信機器において、前記広告利用要求情報は、二次元コー ドリンク情報及び該広告利用要求情報を送信した通信機器の利用者情報を含み、前 記広告情報要求情報は、該広告情報要求情報を送信した通信機器の利用者情報 を含み、前記広告利用登録手段は、前記広告利用要求送信手段により該広告利用 要求情報を送信した通信機器の利用者情報及び該広告利用要求情報を送信した 送信履歴を登録または更新し記録する手段と、前記広告情報要求登録手段は、前 記広告一覧受信手段により前記広告情報を含む広告一覧を受信した受信履歴を登 録または更新し記録する手段と、前記広告要求送信手段により該広告情報要求情 報を送信した通信機器の利用者情報及び該広告情報要求情報を送信した送信履 歴を登録または更新し記録する手段と、前記広告発信登録手段は、前記広告配布 受信手段により前記広告情報認証番号を含む広告情報を受信した受信履歴を登録 または更新し記録する手段と、を備えたことを特徴としている。 [0065] Further, in the communication device according to claim 33, the advertisement use request information includes two-dimensional cocktail information and user information of the communication device that has transmitted the advertisement use request information. Includes the user information of the communication device that has transmitted the advertisement information request information, and the advertisement use registration unit includes the user information of the communication device that has transmitted the advertisement use request information by the advertisement use request transmission unit, and the advertisement. The means for registering or updating and recording the transmission history for transmitting the usage request information, and the advertisement information request registering means for registering or updating the reception history for receiving the advertisement list including the advertisement information by the advertisement list receiving means. And the advertisement information request information by the advertisement request transmission means. Means for registering or updating and recording the user information of the communication device that sent the information and the transmission history of sending the advertisement information request information, and the advertisement sending and registering means, wherein the advertisement distribution receiving means uses the advertisement information authentication number. And means for registering or updating and recording the reception history of receiving the advertisement information including.
[0066] また、各種情報を入力するための入力手段と、操作入力した各種入力情報及び受信 情報を表示する表示手段とを備える通信機器において、電子通信機器会社側広告 配信システムとの通信に関して、予め登録された送受信処理プログラムに従って情 報を送受信する通信処理手段と、前記工場出荷状態または前記広告情報の利用を 制限した前記通信機器に関して、前記出荷情報送信手段により送信された前記出 荷認証番号を含む制限広告情報を受信する出荷情報受信手段と、前記出荷情報受 信手段により受信した前記出荷認証番号を含む制限広告情報を登録または更新し 記録する出荷発信登録手段と、前記広告情報または前記制限広告情報を受信した 際に起動する起動プログラムの設定に関して、前記起動プログラム送信手段より送信 された前記広告情報または前記制限広告情報が起動する起動プログラムを受信す る起動プログラム受信手段と、前記起動プログラム受信手段により受信した起動プロ グラム及び前記広告情報または前記制限広告情報を受信した際に、該起動プロダラ ムが起動した動作確認情報を登録または更新し記録する起動プログラム登録手段と 、前記起動プログラム登録手段による該動作確認情報を送信する動作確認送信手 段と、を備えたことを特徴としている。  [0066] Further, in a communication device including an input means for inputting various information and a display means for displaying various input information and received information that have been operated, regarding communication with the electronic communication device company side advertisement distribution system, Communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, and the shipping authentication number transmitted by the shipping information transmitting means with respect to the communication device that restricts use of the factory shipment state or the advertisement information Shipping information receiving means for receiving restricted advertising information including, shipping outgoing registration means for registering or updating and recording restricted advertising information including the shipping authentication number received by the shipping information receiving means, and the advertising information or the Regarding the setting of the activation program that is activated when the restricted advertisement information is received, it is transmitted from the activation program transmission means. An activation program receiving means for receiving the activated advertisement information or the activation program activated by the restricted advertisement information, and the activation program and the advertisement information or the restricted advertisement information received by the activation program receiving means. An activation program registration means for registering or updating and recording the operation confirmation information activated by the activation program; and an operation confirmation transmitting means for transmitting the operation confirmation information by the activation program registration means. It is said.
[0067] さらに、各種情報を入力するための入力手段と、操作入力した各種入力情報及び受 信情報を表示する表示手段とを備える通信機器において、交換機を介して前記通信 機器双方の通信に関して、前記入力手段を介して、通信する通信機器を指定し、前 記広告発信登録手段より選択した前記広告情報または前記制限広告情報を含む発 信信号とともに、該発信信号を送信する通信機器の利用者情報及び該通信機器が 指定した通信機器の利用者情報を送信する発信信号送信手段と、前記発信側通知 送信手段により送信された前記広告情報または前記制限広告情報を受信する発信 側通知受信手段と、前記発信側通知受信手段により受信した前記発信信号より、当 該通信機器が指定した通信機器の利用者情報を抽出し、前記表示手段を介して表 示する発信側表示手段と、前記発信側通知受信手段により受信した当該広告情報 または当該制限広告情報を、起動プログラム登録手段による前記起動プログラムに 従って起動し通話呼出通知する発呼報知手段と、前記受信側通知送信手段により 送信された前記着信信号及び前記広告情報または前記制限広告情報を受信する 受信側通知受信手段と、前記受信側通知受信手段により受信した当該着信信号より 、前記発信信号を送信した通信機器の利用者情報を抽出し、前記表示手段を介し て表示する受信側表示手段と、前記受信側通知受信手段により受信した当該広告 情報または当該制限広告情報を、起動プログラム登録手段による前記起動プロダラ ムに従って起動し通話着信通知する着呼報知手段と、前記発呼報知手段より通話呼 出通知した当該広告情報または当該制限広告情報及び該通話呼出通知した通知 履歴を登録し記録する発信側履歴登録手段と、前記着呼報知手段より通話着信通 知した当該広告情報または当該制限広告情報及び該通話着信通知した通知履歴を 登録し記録する受信側履歴登録手段と、前記広告情報を受信した通信機器の再受 信要求に関して、前記発信側履歴登録手段及び前記受信側履歴登録手段による通 知履歴から選択された前記広告情報または前記制限広告情報を含む再受信要求情 報及び該再受信要求情報を送信する当該通信機器の利用者情報を送信する再受 信要求送信手段と、前記再受信要求送信手段による前記再受信要求情報及び該再 受信要求情報を送信した当該通信機器の利用者情報とともに、該再受信要求情報 を送信した送信履歴を登録または更新し記録する再受信要求登録手段と、前記発 信側通知送信手段により送信された再受信要求情報に含まれた前記広告情報また は前記制限広告情報を受信する再受信情報受信手段と、前記再受信情報受信手 段による該広告情報または該制限広告情報及び該広告情報または該制限広告情報 を受信した受信履歴を登録または更新し記録する再受信登録手段と、を備えたこと を特徴としている。 [0067] Further, in a communication device comprising an input means for inputting various information and a display means for displaying various input information and received information that have been operated, regarding communication between both of the communication devices via an exchange, A communication device user who designates a communication device to communicate through the input means and transmits the transmission signal together with a transmission signal including the advertisement information or the limited advertisement information selected by the advertisement transmission registration means. A transmission signal transmitting means for transmitting information and user information of the communication apparatus designated by the communication apparatus; a transmission side notification receiving means for receiving the advertisement information or the limited advertisement information transmitted by the transmission side notification transmission means; The user information of the communication device designated by the communication device is extracted from the transmission signal received by the transmission side notification receiving unit, and displayed via the display unit. The calling side display means, the call information notifying means that activates the advertisement information or the limited advertisement information received by the caller notice receiving means according to the activation program by the activation program registration means, and notifies a call call; The receiving signal transmitted from the receiving side notification transmitting unit and the advertising information or the restricted advertising information are received. The receiving side notification receiving unit and the incoming signal received from the receiving side notification receiving unit transmit the outgoing signal. The user information of the communication device is extracted and displayed via the display means, and the advertisement information received by the receiver notification receiving means or the limited advertisement information is received by the activation program registration means. Incoming call notification means for starting and notifying incoming calls according to the activation program, and calling call notification from the outgoing call notification means The caller history registration means for registering and recording the advertisement information or the restricted advertisement information and the notification history notified of the call, the advertisement information notified from the incoming call notification means or the restricted advertisement information, and the Receiving history registration means for registering and recording a notification history notified of incoming calls, and a notification history by the calling history registration means and the receiving history registration means regarding the re-reception request of the communication device that has received the advertisement information. Re-reception request information including the re-reception request information including the advertisement information selected from the above or the limited advertisement information, and user information of the communication device that transmits the re-reception request information, and the re-reception request The transmission history of transmitting the re-reception request information is registered together with the re-reception request information by the transmission means and the user information of the communication device that has transmitted the re-reception request information. Or re-reception request registration means for updating and recording; re-reception information receiving means for receiving the advertisement information or the restricted advertisement information included in the re-reception request information transmitted by the sender side notification transmission means; Re-reception registration means for registering or updating and recording the advertisement information or the restricted advertisement information received by the re-reception information receiving means and the reception history of receiving the advertisement information or the restricted advertisement information. Yes.
また、請求項 36記載の通信機器において、前記発信信号は、前記広告発信登録手 段により選択された広告情報を含み、前記発信信号送信手段は、予め登録された前 記通信機器が指定する通信機器の利用者情報ごとに、前記広告発信登録手段によ る広告情報を選択し登録する指定広告発信登録手段を備えたことを特徴としている [0069] また、請求項 36記載の通信機器において、前記広告情報は、前記発信信号を送信 した通信機器が指定した広告情報であるため、前記受信側履歴登録手段は、前記 受信側通知受信手段により受信した前記広告情報を通話着信通知として着呼報知 するか否かを設定し登録する受信許可登録手段を備えたことを特徴としている。 37. The communication device according to claim 36, wherein the transmission signal includes advertisement information selected by the advertisement transmission registration means, and the transmission signal transmission means is a communication designated by the communication device registered in advance. It is provided with designated advertisement transmission registration means for selecting and registering advertisement information by the advertisement transmission registration means for each piece of user information of the device. [0069] Further, in the communication device according to claim 36, since the advertisement information is advertisement information designated by the communication device that has transmitted the transmission signal, the reception-side history registration unit includes the reception-side notification reception unit. And receiving permission registration means for setting and registering whether or not to notify the incoming call notification as the incoming call notification.
[0070] また、請求項 36記載の通信機器において、前記入力手段を介して、前記発信側履 歴登録手段及び前記受信側履歴登録手段による通知履歴及び前記再受信登録手 段による受信履歴から、前記広告情報に含まれる広告関連情報または前記制限広 告情報に含まれる制限広告関連情報を指し示すリンク情報を選択し、予め登録され たサイト閲覧プログラムに送信し、該サイト閲覧プログラムの起動により、該リンク情報 のホームページアドレスに接続するリンク情報接続手段を備えたことを特徴としている  [0070] Further, in the communication device according to claim 36, from the notification history by the transmission side history registration unit and the reception side history registration unit and the reception history by the re-reception registration unit via the input unit, The link information indicating the advertisement-related information included in the advertisement information or the restricted advertisement-related information included in the restricted advertisement information is selected and transmitted to a pre-registered site browsing program. It is characterized by having link information connection means to connect to the homepage address of link information
[0071] また、請求項 36から 39いずれか記載の通信機器において、利益還元を享受するに あたり、前記利益還元の受取可否情報を含む受取認証情報を登録または更新し記 録する受取認証登録手段と、前記受取認証登録手段による該受取認証情報を送信 する受取認証送信手段と、前記利益還元送信手段及び前記利益還元提供実施手 段により送信された利益還元実施情報を受信する利益還元享受手段と、前記利益 還元享受手段により受信した利益還元実施情報及び該利益還元実施情報を受信し た受信履歴を登録または更新し記録する利益還元享受登録手段と、を備えたことを 特徴としている。 [0071] Also, in the communication device according to any one of claims 36 to 39, when receiving profit return, receipt authentication registration means for registering or updating and recording the receipt authentication information including the profit return acceptance information A receipt authentication transmitting means for transmitting the receipt authentication information by the receipt authentication registration means, and a profit return receiving means for receiving the profit return execution information transmitted by the profit return transmitting means and the profit return providing means. And a profit return enjoyment registration means for registering or updating and recording profit return execution information received by the profit return enjoyment means and a reception history of receiving the profit return execution information.
[0072] また、請求項 40記載の通信機器において、前記受取認証情報は、該受取認証情報 を送信する通信機器の利用者情報を含み、前記受取認証登録手段は、前記受取認 証情報を送信する該利用者情報及び該受取認証情報を送信した送信履歴を登録ま たは更新し記録する手段を備えたことを特徴としている。  [0072] Further, in the communication device according to claim 40, the receipt authentication information includes user information of the communication device that transmits the receipt authentication information, and the receipt authentication registration unit transmits the receipt authentication information. And means for registering, updating, and recording the transmission history of transmitting the user information and the receipt authentication information.
[0073] また、本発明による電話事業会社から提供された通信機器を利用した広告提供プロ グラムであって、広告主側広告配信システムの登録管理サーバにおいて、前記送受 信処理プログラムは、予め登録された前記広告管理会社側広告配信システムを識別 するための認識コード及び前記通信機器固有の利用者情報の識別によって、各種 情報の送受信を処理するステップと、前記識別コード及び前記利用者情報を記憶装 置データベースに登録または更新し記録するステップと、前記送受信処理プログラム に基づく制御装置は、送受信される情報を制御し、各種情報を適切な機能へ配信及 び管理するステップと、前記通信機器の利用者に提供する広告情報として、前記広 告情報登録手段に基づく広告情報登録機能は、前記広告情報を登録または更新し 記録するステップと、前記広告情報の利用に伴う利益還元情報を登録及び記録する ステップと、前記広告配信要求情報の設定を登録及び記録するステップと、前期広 告情報送信手段に基づく広告情報管理機能は、前記適応通信機種に関する情報を 含む広告配信要求情報に基づき送信すべき広告情報の選択を実行するステップと、 前記広告情報送信手段に基づく広告情報配信機能は、前記広告情報管理機能によ り選択された前記広告情報を送信するステップと、前記適応通信機種に関する情報 を含む広告配信要求情報を送信するステップと、当該利用者に対して利益還元を実 施するにあたり、前記利益還元登録手段に基づく利益還元情報管理機能は、前記 広告情報の受信に応じて利益還元される前記利益還元実施情報を登録及び記録 するステップと、前記利益還元送信手段に基づく利益還元情報配信機能は、前記利 益還元情報管理機能により登録された前記利益還元実施情報を送信するステップと 、を実行させることを特徴としている。 [0073] Further, the present invention provides an advertisement providing program using a communication device provided by a telephone company, wherein the transmission / reception processing program is registered in advance in a registration management server of the advertiser side advertisement distribution system. Depending on the identification code for identifying the advertisement distribution system on the advertisement management company side and the identification of user information specific to the communication device, A step of processing transmission / reception of information; a step of registering or updating the identification code and the user information in a storage device database; and a control device based on the transmission / reception processing program controls information to be transmitted / received; The advertisement information registration function based on the advertisement information registration means registers or updates the advertisement information as a step of distributing and managing various information to an appropriate function and as advertisement information to be provided to the user of the communication device. A step of recording, a step of registering and recording profit return information associated with the use of the advertisement information, a step of registering and recording the setting of the advertisement distribution request information, and an advertisement information management function based on the previous advertisement information transmitting means Performing selection of advertisement information to be transmitted based on advertisement distribution request information including information on the adaptive communication model The advertisement information distribution function based on the advertisement information transmission means transmits the advertisement information selected by the advertisement information management function, and transmits advertisement distribution request information including information on the adaptive communication model. When the profit is returned to the user, the profit return information management function based on the profit return registration means registers and returns the profit return execution information that is returned in accordance with the reception of the advertisement information. The profit return information distribution function based on the profit return transmission means executes a step of recording, and a step of transmitting the profit return execution information registered by the profit return information management function.
また、本発明による電話事業会社から提供された通信機器を利用した広告取得プロ グラムであって、広告主側広告配信システムの登録管理サーバにおいて、前記通信 機器の利用者に提供する広告情報として、前記広告情報認証受信手段に基づく前 記広告情報配信機能は、前記広告情報認証番号を含む広告情報を受信するステツ プと、前記広告情報登録機能は、前記広告情報配信機能により受信した広告情報 認証番号を含む広告情報を登録または更新し記録するステップと、前記広告情報配 信機能により前記広告情報を受信した受信履歴を登録または更新し記録するステツ プと、前記広告情報配信機能により前記広告情報を送信した送信履歴を登録または 更新し記録するステップと、前記広告配信要求情報を設定した設定履歴を登録また は更新し記録するステップと、前記広告情報の利用者に関する情報として、前記利 用者情報受信手段に基づく利用者情報配信機能は、前記広告情報の受信に応じて 課金されるポイントを含む利用者情報を受信するステップと、前記利用者情報登録手 段に基づく利用者情報管理機能は、前記利用者情報配信機能により受信した前記 利用者情報及び該利用者情報を受信した受信履歴を登録または更新し記録するス テツプと、当該利用者に対して利益還元を実施するにあたり、前記利益還元情報管 理機能は、前記利益還元情報配信機能により利益還元実施情報を送信した送信履 歴を登録または更新し記録するステップと、を実行させることを特徴としている。 An advertisement acquisition program using a communication device provided by a telephone business company according to the present invention, and as advertisement information provided to a user of the communication device in a registration management server of an advertiser side advertisement distribution system, The advertisement information distribution function based on the advertisement information authentication receiving means includes a step of receiving advertisement information including the advertisement information authentication number, and the advertisement information registration function includes the advertisement information authentication function received by the advertisement information distribution function. A step of registering or updating and recording advertisement information including a number, a step of registering or updating and recording a reception history of receiving the advertisement information by the advertisement information distribution function, and the advertisement information distribution function. The step of registering or updating and recording the transmission history of sending the message and the setting history of setting the advertisement distribution request information And updating records, as the information about the user of the advertisement information, based the user information distribution function to the a Subscriber information receiving means, depending on the reception of the advertisement information The step of receiving user information including charged points and the user information management function based on the user information registration means include the user information received by the user information distribution function and the user information. In the process of registering or updating the received reception history and recording it, and in performing profit return to the user, the profit return information management function transmits profit return execution information by the profit return information distribution function. And a step of registering, updating, and recording the transmitted transmission history.
また、本発明による電話事業会社から提供された通信機器を利用した広告提供プロ グラムであって、広告管理会社側広告配信システムの登録管理サーバにおいて、前 記送受信処理プログラムは、予め登録された前記広告主側広告配信システム及び電 話事業会社側広告配信システムとともに、電子通信機器会社側広告配信システムを 識別するための認識コードの識別によって、各種情報の送受信を処理するステップと 、前記識別コードを記憶装置データベースに登録または更新し記録するステップと、 前記送受信処理プログラムに基づく制御装置は、送受信される情報を制御し、各種 情報を適切な機能へ配信及び管理するステップと、前記通信機器の利用者に提供 する広告情報として、予め登録された前記情報処理プログラムは、前記広告情報受 信手段により受信した前記広告情報に、予め登録された放送禁止用語を含む禁止 処理プログラムに従って、有効期限情報を含めた広告情報認証番号を発行するステ ップと、前記出荷要求受信手段により受信した前記制限広告出荷要求情報に基づき 、該制限広告出荷要求情報に含まれる制限広告情報に、予め登録された制限広告 情報に対して処理する発行処理プログラムに従って、出荷認証番号を発行するステ ップと、前記認証番号登録手段及び前記広告管理登録手段とともに、前記出荷認証 番号登録手段に基づく広告情報管理機能は、前記情報処理プログラムにより発行さ れた広告情報認証番号を含む広告情報を登録または更新し記録するステップと、前 記情報処理プログラムにより発行された出荷認証番号を含む制限広告情報を登録ま たは更新し記録するステップと、前記広告認証送信手段及び前記広告管理送信手 段とともに、前記出荷認証送信手段に基づく広告情報配信機能は、前記広告情報 管理機能により登録された前記広告情報を送信するステップと、前記広告情報管理 機能により登録された前記出荷認証番号を含む制限広告情報を送信するステップと 、前記広告情報の利用者に関する情報として、前記利用者情報送信手段に基づく 利用者情報配信機能は、前記広告情報の受信に応じて課金されるポイントを含む利 用者情報を送信するステップと、当該利用者に対して利益還元を実施するにあたり、 前記利益還元管理送信手段に基づく利益還元情報配信機能は、前記利益還元実 施情報を送信するステップと、を実行させることを特徴としてレ、る。 An advertisement providing program using a communication device provided from a telephone company according to the present invention, wherein the transmission / reception processing program is registered in advance in the registration management server of the advertisement management company side advertisement distribution system. Along with the advertisement distribution system on the advertiser side and the advertisement distribution system on the telephone business company side, the step of processing transmission / reception of various types of information by identifying the identification code for identifying the electronic communication device company side advertisement distribution system; and A step of registering or updating and recording in a storage device database, a control device based on the transmission / reception processing program, controlling information transmitted and received, distributing and managing various types of information to appropriate functions, and using the communication device As the advertisement information to be provided to the user, the information processing program registered in advance is A step of issuing an advertisement information authentication number including expiration date information in accordance with a prohibition processing program including broadcast prohibition terms registered in advance in the advertisement information received by the information receiving means, and the shipping request receiving means Based on the received restricted advertisement shipment request information, a step of issuing a shipping authentication number in accordance with an issuance processing program that processes the restricted advertisement information included in the restricted advertisement shipment request information for pre-registered restricted advertisement information. Together with the authentication number registration means and the advertisement management registration means, the advertisement information management function based on the shipping authentication number registration means registers or displays advertisement information including the advertisement information authentication number issued by the information processing program. Restricted advertising information including the step of updating and recording and the shipping certification number issued by the information processing program The advertisement information distribution function based on the shipping authentication transmission means, together with the step of registering or updating and recording, the advertisement authentication transmission means and the advertisement management transmission means, the advertisement registered by the advertisement information management function. Transmitting information, transmitting restricted advertising information including the shipping authentication number registered by the advertising information management function, and The user information distribution function based on the user information transmitting means transmits user information including points charged in response to reception of the advertisement information as information on the user of the advertisement information; In performing profit return to the user, the profit return information distribution function based on the profit return management transmission means executes the step of transmitting the profit return execution information. .
また、本発明による電話事業会社から提供された通信機器を利用した広告取得プロ グラムであって、広告管理会社側広告配信システムの登録管理サーバにおいて、前 記通信機器の利用者に提供する広告情報として、前記広告情報受信手段及び前記 出荷要求受信手段に基づく前記広告情報配信機能は、前記広告情報を受信するス テツプと、前記制限広告情報を含む制限広告出荷要求情報を受信するステップと、 前記広告情報管理機能は、前記広告情報配信機能により前記広告情報を受信した 受信履歴を登録または更新し記録するステップと、前記広告情報配信機能により前 記広告情報を送信した送信履歴を登録または更新し記録するステップと、前記情報 処理プログラムにより広告情報認証番号を発行した発行期日を登録または更新し記 録するステップと、前記広告出荷要求情報を受信した受信履歴を登録または更新し 記録するステップと、前記広告情報配信機能により前記出荷認証番号を含む制限広 告情報を送信した送信履歴を登録または更新し記録するステップと、前記情報処理 プログラムにより出荷認証番号を発行した発行期日を登録または更新し記録するス テツプと、前記広告情報の利用者に関する情報として、前記利用者情報受信管理手 段に基づく前記利用者情報配信機能は、前記広告情報の受信に応じて課金される ポイントを含む利用者情報を受信するステップと、前記利用者管理登録手段に基づ く利用者情報管理機能は、前記利用者情報配信機能により受信した前記利用者情 報及び該利用者情報を受信した受信履歴を登録または更新し記録するステップと、 前記利用者情報配信機能により前記利用者情報を送信した送信履歴を登録または 更新し記録するステップと、当該利用者に対して利益還元を実施するにあたり、前記 利益還元受信手段に基づく前記利益還元情報配信機能は、前記利益還元実施情 報を受信するステップと、前記利益還元管理登録手段に基づく利益還元情報管理 機能は、前記利益還元情報配信機能により受信した利益還元実施情報を登録また は更新し記録するステップと、前記利益還元情報配信機能により前記利益還元実施 情報を受信した受信履歴を登録または更新し記録するステップと、前記利益還元管 理配信機能により前記利益還元実施情報を送信した送信履歴を登録または更新し 記録するステップと、を実行させることを特徴としてレ、る。 An advertisement acquisition program using a communication device provided by a telephone company according to the present invention, the advertisement information provided to the user of the communication device in the registration management server of the advertisement distribution system on the advertisement management company side. The advertisement information distribution function based on the advertisement information receiving means and the shipment request receiving means receives a step of receiving the advertisement information and receiving restricted advertisement shipment request information including the restricted advertisement information, The advertisement information management function registers or updates and records the reception history of receiving the advertisement information by the advertisement information distribution function, and registers or updates the transmission history of transmitting the advertisement information by the advertisement information distribution function. Recording or registering or updating the date of issue of the advertisement information authentication number by the information processing program. Registering or updating and recording the reception history of receiving the advertisement shipment request information, and registering or updating the transmission history of transmitting the limited advertisement information including the shipping authentication number by the advertisement information distribution function. A step of recording, a step of registering or updating an issuance date when a shipping certification number is issued by the information processing program, and a step of registering and recording the issue date. The user information distribution function includes a step of receiving user information including points that are charged in response to reception of the advertisement information, and a user information management function based on the user management registration means includes the user information Registering or updating and recording the user information received by the information distribution function and the reception history of receiving the user information; The step of registering or updating and recording the transmission history of the transmission of the user information by the user information distribution function, and the profit return information based on the profit return receiving means in performing profit return to the user The distribution function receives the profit return execution information, and the profit return information management function based on the profit return management registration means registers or returns the profit return execution information received by the profit return information distribution function. Updating and recording, registering or updating and recording the reception history of receiving the profit return execution information by the profit return information distribution function, and transmitting the profit return execution information by the profit return management distribution function. And a step of registering or updating the recorded transmission history and recording it.
また、本発明による電話事業会社から提供された通信機器を利用した広告提供プロ グラムであって、電話事業会社側広告配信システムの登録管理サーバにおいて、前 記送受信処理プログラムは、予め登録された前記広告管理会社側広告配信システム 及び交換機を識別するための識別コードとともに、前記通信機器固有の利用者情報 の識別によって、各種情報の送受信を処理するステップと、前記識別コード及び前 記利用者情報を記憶装置データベースに登録または更新し記録するステップと、前 記送受信処理プログラムに基づく制御装置は、送受信される情報を制御し、各種情 報を適切な機能へ配信及び管理するステップと、前記通信機器の利用者に提供す る広告情報及び制限広告情報として、前記広告提供登録手段に基づく広告一覧機 能は、当該利用者が所有する通信機器から受信した広告利用要求情報に基づき、 当該通信機器が利用可能な前記広告情報を前記広告提供登録手段から選択し、該 広告情報を一覧にするステップと、予め登録された前記照合プログラムは、前記交換 機から受信した前記照合要求情報に基づき、前記広告配布登録手段から利用者情 報及び該利用者情報と合致する広告情報を抽出し、抽出した該利用者情報及び該 広告情報と前記照合要求情報を送信した通信機器の利用者情報及び該通信機器 が指定した広告情報が合致した際には、前記通信機器が指定する広告情報を前記 広告配布登録手段から選択するステップと、前記交換機から受信した前記照合要求 情報に基づき、前記広告配布登録手段力、ら利用者情報及び該利用者情報と合致す る広告情報を抽出し、抽出した該利用者情報及び該広告情報と前記照合要求情報 を送信した通信機器の利用者情報及び該通信機器が指定した広告情報が合致しな かった際には、前記広告配布登録手段から所定の制限広告情報を選択するステツ プと、前記通信機器から受信した前記再受信要求情報に基づき、前記利用履歴登 録手段から前記広告情報または前記制限広告情報を送信した利用者情報及び該利 用者情報と合致する前記広告情報または前記制限広告情報を抽出し、抽出した該 利用者情報及び該広告情報または該制限広告情報と前記再受信要求情報を送信 した通信機器の利用者情報及び該通信機器が指定した広告情報または制限広告 情報が合致した際には、前記通信機器が指定する広告情報または制限広告情報を 前記利用履歴登録手段から選択するステップと、前記通信機器力 受信した前記再 受信要求情報に基づき、前記利用履歴登録手段から前記広告情報または前記制限 広告情報を送信した利用者情報及び該利用者情報と合致する前記広告情報または 前記制限広告情報を抽出し、抽出した該利用者情報及び該広告情報または該制限 広告情報と前記再受信要求情報を送信した通信機器の利用者情報及び該通信機 器が指定した広告情報または制限広告情報が合致しなかった際には、前記利用履 歴登録手段から所定の制限広告情報を選択するステップと、前記広告一覧送信手 段及び前記広告配布送信手段とともに、前記広告照合送信手段及び前記広告照合 再送信手段に基づく広告情報配信機能は、前記広告一覧機能により選択された広 告情報の広告一覧を送信するステップと、前記広告情報要求情報を送信した通信機 器に前記広告情報認証番号を含む広告情報を送信するステップと、前記照合プログ ラムによって抽出された前記広告情報または前記制限広告情報を、前記照合要求 情報を送信した通信機器に交換機を介して送信するステップと、前記照合プログラム によって抽出された前記広告情報または前記制限広告情報を、前記再受信要求情 報を送信した通信機器に交換機を介して送信するステップと、前記広告情報の利用 者に関する情報として、前記利用者情報送信管理手段に基づく利用者情報配信機 能は、前記広告情報の受信に応じて課金されるポイントを含む利用者情報を送信す るステップと、当該利用者に対して利益還元を実施するにあたり、前記利益還元提供 送信手段に基づく利益還元情報配信機能は、前記課金情報を含む前記利益還元 実施情報を送信するステップと、を実行させることを特徴としてレ、る。 An advertisement providing program using a communication device provided by a telephone business company according to the present invention, wherein the transmission / reception processing program is registered in advance in the registration management server of the telephone business company side advertisement distribution system. In addition to an identification code for identifying an advertisement management company-side advertisement distribution system and an exchange, a step of processing transmission / reception of various information by identifying user information unique to the communication device, and the identification code and the user information A step of registering or updating and recording in a storage device database, a control device based on the transmission / reception processing program controlling information transmitted and received, distributing and managing various types of information to appropriate functions, and the communication device Advertisement list based on the advertisement provision registration means as advertisement information and restricted advertisement information to be provided to users Selecting the advertisement information that can be used by the communication device from the advertisement provision registration means based on the advertisement use request information received from the communication device owned by the user, and listing the advertisement information. The pre-registered collation program extracts user information and advertisement information matching the user information from the advertisement distribution registration means based on the collation request information received from the exchange, and extracts the extracted information. When the user information of the communication device that has transmitted the user information and the advertisement information and the verification request information matches the advertisement information specified by the communication device, the advertisement information specified by the communication device is registered as the advertisement distribution registration. Selecting from the means and the matching request information received from the switch, the advertisement distribution registration means, the user information, and the broader information that matches the user information. When the extracted user information and the advertisement information are not matched with the user information of the communication device that transmitted the verification request information and the advertisement information specified by the communication device, the advertisement information is extracted. Based on the step of selecting predetermined restricted advertisement information from the distribution registration means and the re-reception request information received from the communication device, the user who has transmitted the advertisement information or the restricted advertisement information from the usage history registration means The advertisement information or the restricted advertisement information that matches the information and the user information is extracted and the extracted If the user information of the communication device that has transmitted the user information and the advertisement information or the restricted advertisement information and the re-reception request information and the advertisement information or restricted advertisement information specified by the communication device match, the communication device Selecting advertisement information or restricted advertisement information designated by the use history registration means, and based on the re-reception request information received by the communication device power, the advertisement information or the restricted advertisement information from the use history registration means. The transmitted user information and the advertisement information that matches the user information or the restricted advertisement information are extracted, and the extracted user information and the advertisement information or the restricted advertisement information and the re-transmission request information are transmitted. When the user information of the device and the advertisement information or restricted advertisement information specified by the communication device do not match, the usage history registration means The advertisement information distribution function based on the advertisement collation transmitting means and the advertisement collation retransmitting means is selected by the advertisement list function together with the advertisement list transmitting means and the advertisement distribution transmitting means. A list of advertisements of the advertisement information that has been sent, a step of transmitting advertisement information including the advertisement information authentication number to the communication device that has transmitted the advertisement information request information, and the information extracted by the verification program Transmitting the advertisement information or the restricted advertisement information to the communication device that has transmitted the verification request information via an exchange; and the advertisement information or the limited advertisement information extracted by the verification program Information to the communication device that sent the information via the exchange, and information about the user of the advertisement information The user information distribution function based on the user information transmission managing means transmits a user information including points charged for receiving the advertisement information, and returns profits to the user. In performing, the profit return providing function based on the profit return providing transmission means executes the step of transmitting the profit return execution information including the billing information.
また、本発明による電話事業会社から提供された通信機器を利用した広告取得プロ グラムであって、電話事業会社側広告配信システムの登録管理サーバにおいて、前 記通信機器の利用者に提供する広告情報及び制限広告情報として、前記広告管理 受信手段及び広告要求受信手段に基づく前記広告情報配信機能は、前記広告情 報及び前記制限広告情報を受信するステップと、前記広告利用要求情報を受信す るステップと、前記広告情報要求情報を受信するステップと、前記広告情報配信機 能により送信した前記広告一覧より選択された前記広告情報及び前記広告情報要 求情報を送信した通信機器の利用者情報を受信するステップと、前記照合要求情報 を受信するステップと、前記再受信要求情報を受信するステップと、前記広告提供登 録手段及び前記広告配布登録手段に基づく前記広告情報管理機能は、前記広告 情報配信機能により受信した前記広告情報及び前記制限広告情報を登録または更 新し記録するステップと、前記広告情報配信機能により受信した前記広告一覧から 選択された広告情報及び前記広告情報要求情報を送信した通信機器の利用者情 報を登録または更新し記録するステップと、前記広告情報配信機能により前記広告 情報及び前記制限広告情報を受信した受信履歴を登録または更新し記録するステ ップと、前記広告情報配信機能により前記広告情報または前記制限広告情報を送 信した送信履歴を登録または更新し記録するステップと、前記広告利用要求情報を 受信した受信履歴を登録または更新し記録するステップと、前記広告情報要求情報 を受信した受信履歴を登録または更新し記録するステップと、前記照合要求情報を 受信した受信履歴を登録または更新し記録するステップと、前記再受信要求情報を 受信した受信履歴を登録または更新し記録するステップと、前記広告情報の利用者 に関する情報として、前記利用履歴受信手段に基づく前記利用者情報配信機能は 、当該利用者が広告情報を送信または受信した履歴を含む利用者情報を受信する ステップと、前記利用履歴登録手段に基づく利用者情報管理機能は、前記利用者 情報配信機能により受信した当該利用者が広告情報を送信または受信した履歴を 含む利用者情報を登録及び記録するステップと、前記利用者情報配信機能により受 信した前記利用者情報及び該利用者情報を受信した受信履歴を登録または更新し 記録するステップと、前記利用者情報配信機能により送信した前記利用者情報及び 該利用者情報を送信した送信履歴を登録または更新し記録するステップと、前記広 告利用配布登録手段に基づく利用配布機能は、前記広告情報配信機能により送信 した広告情報及び該広告情報を受信した当該利用者の利用者情報を含む広告利 用配布情報を登録または更新し記録するステップと、前記利用課金登録手段に基づ く課金情報機能は、広告情報管理機能及び利用者情報管理機能に基づき、送信し た前記広告情報または前記制限広告情報の送信履歴及び前記利用者情報に基づ き、前記通信機器にて、前記広告情報の送信及び受信に伴って課金されるポイント を含む課金情報を利用者別に登録及び累積し記録するステップと、当該利用者に対 して利益還元を実施するにあたり、前記利益還元管理受信手段に基づく前記利益還 元情報配信機能は、前記利益還元実施情報を受信するステップと、前記利益還元 提供登録手段に基づく利益還元情報管理機能は、前記利益還元情報配信機能によ り受信した利益還元実施情報を登録または更新し記録するステップと、前記利益還 元情報配信機能により前記利益還元実施情報を受信した受信履歴を登録または更 新し記録するステップと、前記利益還元管理配信機能により前記利益還元実施情報 を送信した送信履歴を登録または更新し記録するステップと、を実行させることを特 徴としている。 An advertisement acquisition program using a communication device provided by a telephone company according to the present invention, the advertisement information provided to the user of the communication device in the registration management server of the telephone company advertisement distribution system. The advertisement information distribution function based on the advertisement management receiving means and the advertisement request receiving means receives the advertisement information and the restricted advertisement information, and receives the advertisement use request information as restricted advertisement information. And receiving the advertisement information request information; and the advertisement information selected from the advertisement list transmitted by the advertisement information distribution function and the user information of the communication device that transmitted the advertisement information request information Receiving the verification request information; receiving the re-reception request information; and the advertisement information management function based on the advertisement provision registration means and the advertisement distribution registration means. Registering, updating, and recording the advertisement information and the restricted advertisement information received by the information distribution function, and transmitting the advertisement information selected from the advertisement list received by the advertisement information distribution function and the advertisement information request information Registering or updating and recording user information of the communication device, and the advertisement information distribution function to And a step of registering or updating and recording the reception history of receiving the restricted advertisement information, and a step of registering or updating and recording the transmission history of sending the advertisement information or the restricted advertisement information by the advertisement information distribution function. A step of registering or updating and recording a reception history of receiving the advertisement use request information, a step of registering or updating and recording a reception history of receiving the advertisement information request information, and a reception of receiving the verification request information A step of registering or updating and recording a history, a step of registering or updating and recording a reception history of receiving the re-reception request information, and the use based on the use history receiving means as information about a user of the advertisement information The user information distribution function receives the user information including the history of the user transmitting or receiving the advertisement information. And a user information management function based on the use history registration means, registers and records user information including a history of transmission or reception of advertisement information by the user received by the user information distribution function; Registering or updating and recording the user information received by the user information distribution function and the reception history of receiving the user information, the user information transmitted by the user information distribution function, and the use A step of registering or updating a transmission history of transmitting the user information and recording, and a use distribution function based on the advertisement use distribution registration means include the advertisement information transmitted by the advertisement information distribution function and the use received the advertisement information. A step of registering or updating advertisement recording information including the user information of the user, and recording, and a billing information function based on the billing registration means Is transmitted based on the advertising information management function and user information management function. Based on the transmission history of the advertising information or the limited advertising information and the user information, the communication device includes charging information including points charged for transmission and reception of the advertising information for each user. A step of registering, accumulating and recording, and a step of receiving profit return execution information by the profit return information distribution function based on the profit return management receiving means when performing return of profit to the user; and The profit return information management function based on the profit return provision registration means registers, updates, and records the profit return execution information received by the profit return information distribution function, and the profit return information distribution function Registering, updating, and recording the reception history of receiving profit return execution information, and sending the profit return execution information by the profit return management distribution function. The method comprising the transmission history register or update records, that is the execution is set to feature.
また、本発明による電話事業会社から提供された通信機器を利用した広告取得プロ グラムであって、交換機において、前記送受信処理プログラムは、予め登録された前 記電話事業会社側広告配信システムを識別するための識別コード及び前記通信機 器固有の利用者情報の識別によって、各種情報の送受信を処理するステップと、前 記識別コード及び前記利用者情報を記憶装置データベースに登録または更新し記 録するステップと、前記送受信処理プログラムに基づく制御装置は、送受信される情 報を制御し、各種情報を適切な機能へ配信及び管理するステップと、前記通信機器 の利用者に提供する広告情報及び制限広告情報として、前記発信信号受信手段及 び前記再受信要求受信手段とともに、前記広告照合受信手段に基づく広告情報配 信機能は、前記広告情報または前記制限広告情報を含む発信信号及び該発信信 号を送信した通信機器の利用者情報を受信するステップと、前記発信側通知送信手 段及び前記受信側通知送信手段により、前記広告情報または前記制限広告情報を 受信した通信機器の受信履歴から選択された該広告情報または該制限広告情報を 含む再受信要求情報及び該再受信要求情報を送信した通信機器の利用者情報を 受信するステップと、前記照合プログラムに基づき送信された前記広告情報または前 記制限広告情報を受信するステップと、前記広告情報配信機能に基づく発信信号 処理機能は、前記広告情報配信機能により受信した発信信号から、該発信信号を送 信した通信機器の利用者情報及び該通信機器が指定した通信機器の利用者情報と ともに、前記広告情報または前記制限広告情報を抽出するステップと、前記広告情 報配信機能に基づく再受信処理機能は、前記広告情報配信機能により受信した広 告情報または制限広告情報を含む前記再受信要求情報及び該再受信要求情報を 送信した通信機器の利用者情報を抽出するステップと、前記発信識別手段及び前 記再受信処理機能に基づく発信識別処理機能は、前記発信信号処理機能により抽 出された前記発信信号を送信した通信機器の利用者情報を識別するステップと、前 記再受信処理機能により抽出された前記再受信要求情報を送信した通信機器の利 用者情報を識別するステップと、前記発信履歴登録手段に基づく広告情報管理機 能は、前記広告情報配信機能及び前記発信識別処理機能に基づき、前記発信信 号を送信した通信機器の利用者情報及び当該通信機器が指定した通信機器の利 用者情報を含む発信信号を登録し記録するステップと、前記広告情報配信機能及 び前記発信識別処理機能に基づき、前記再受信処理機能により抽出された該広告 情報または該制限広告情報を含む再受信要求情報及び該再受信要求情報を送信 した通信機器の利用者情報とともに、該再受信要求情報を受信した受信履歴を登録 または更新し記録するステップと、前記広告情報の利用者に関する情報として、前記 発信履歴登録手段に基づく利用者情報管理機能は、前記広告情報配信機能及び 前記発信識別処理機能に基づき、前記発信信号を送信した通信機器の利用者情報 及び当該通信機器が指定した通信機器の利用者情報を含む発信信号を受信した 受信履歴を登録または更新し記録するステップと、当該利用者に対して利益還元を 実施するにあたり、前記受取認証受信手段及び前記利益還元提供受信手段に基づ く利益還元情報配信機能は、前記広告情報を利用した利用者が所有する通信機器 より、利益還元の受取可否情報を含む受取認証情報及び当該通信機器の利用者情 報を受信するステップと、前記利益還元提供送信手段により送信された利益還元実 施情報を受信するステップと、前記受取認証受信手段に基づく受取認証登録機能 は、前記利益還元情報配信機能により受信した利益還元の受取可否情報を含む受 取認証情報及び当該通信機器の利用者情報を登録または更新し記録するステップ と、を実行させることを特徴としている。 また、本発明による電話事業会社から提供された通信機器を利用した広告提供プロ グラムであって、交換機において、前記通信機器の利用者に提供する広告情報及び 制限広告情報として、前記照合要求登録手段に基づく照合要求登録機能は、前記 広告情報管理機能に基づき、前記照合要請情報を含む前記照合要求情報を登録 するステップと、前記広告情報管理機能に基づき、前記再受信要求情報を含む前記 照合要求情報を登録するステップと、前記発信側通知送信手段及び前記受信側通 話送信手段とともに、前記照合要求送信手段に基づく前記広告情報配信機能は、 前記広告情報配信機能により受信した前記広告情報または前記制限広告情報を、 前記発信信号を送信した通信機器に通話呼出情報として送信するステップと、前記 広告情報配信機能により受信した前記広告情報または前記制限広告情報を、前記 発信信号を送信した通信機器が指定した通信機器に、着信信号とともに通話着信情 報として送信するステップと、前記照合要求登録機能により登録された前記照合要請 情報を含む前記照合要求情報を送信するステップと、前記照合要求登録機能により 登録された前記再受信要求情報を含む前記照合要求情報に基づき、前記広告情報 配信機能により受信した前記広告情報または前記制限広告情報を、再受信要求情 報を送信した当該通信機器に送信するステップと、前記呼出履歴登録手段及び前 記着信履歴登録手段に基づく前記広告情報管理機能は、前記広告情報配信機能 により送信した前記広告情報または前記制限広告情報を登録し記録するステップと、 前記広告情報配信機能により送信した前記広告情報または前記制限広告情報の送 信履歴及び前記再受信要求情報を送信した当該通信機器の利用者情報を登録ま たは更新し記録するステップと、当該利用者に対して利益還元を実施するにあたり、 利益還元提供実施手段に基づく前記利益還元情報配信機能は、前記利益還元情 報配信機能により受信した利益還元実施情報を送信するステップと、前記提供履歴 手段に基づく利益還元情報管理機能は、前記利益還元情報配信機能により利益還 元実施情報を送信した送信履歴及び該利益還元実施情報を送信した通信機器の 利用者情報を登録または更新し記録するステップと、前記広告情報の利用者に関す る情報として、前記呼出履歴登録手段及び前記着信履歴登録手段とともに、前記利 用履歴送信登録手段に基づく前記利用者情報管理機能は、前記広告情報配信機 能により送信した前記広告情報または前記制限広告情報を送信した送信履歴及び 前記発信信号を送信した通信機器の利用者情報を登録または更新し記録するステ ップと、前記広告情報配信機能により送信した前記広告情報または前記制限広告情 報を送信した送信履歴及び前記発信信号を送信した通信機器が指定した通信機器 の利用者情報を登録または更新し記録するステップと、前記利用履歴送信手段によ り送信した当該利用者情報及び当該送信履歴を送信した送信履歴を登録または更 新し記録するステップと、前記受取認証登録機能により登録された受取認証情報を 含む利用者情報を受信した受信履歴を登録または更新し記録するステップと、前記 利益還元情報管理機能により登録された前記利益還元実施情報を送信した当該通 信機器の利用者情報及び前記利益還元情報管理機能により登録された該利益還 元実施情報を送信した送信履歴を登録または更新し記録するステップと、前記利用 履歴送信手段に基づく利用者情報配信機能は、前記利用者情報管理機能により登 録された前記広告情報または前記制限広告情報を送信した当該利用者情報及び該 広告情報または該制限広告情報を送信した送信履歴を送信するステップと、前記受 取認証登録機能により登録された前記受取認証情報を含む利用者情報を送信する ステップと、前記利用者情報管理機能により登録された前記利益還元実施情報を送 信した当該通信機器の利用者情報及び該利益還元実施情報を送信した送信履歴 を送信するステップと、を実行させることを特徴としてレ、る。 An advertisement acquisition program using a communication device provided by a telephone company according to the present invention, wherein in the exchange, the transmission / reception processing program identifies the telephone company's advertisement distribution system registered in advance. A step of processing transmission / reception of various types of information by identifying an identification code for identification and user information unique to the communication device, and a step of registering or updating the identification code and the user information in a storage device database for recording And a control device based on the transmission / reception processing program controls the information to be transmitted / received, distributes and manages various types of information to appropriate functions, and advertisement information and restricted advertisement information provided to the user of the communication device. The advertisement information based on the advertisement collation receiving means together with the transmission signal receiving means and the re-reception request receiving means The communication function includes a step of receiving a transmission signal including the advertisement information or the restricted advertisement information and user information of a communication device that has transmitted the transmission signal, the transmission side notification transmission unit, and the reception side notification transmission unit. Thus, the advertisement information selected from the reception history of the communication device that has received the advertisement information or the restricted advertisement information or the re-reception request information including the restricted advertisement information and the user of the communication device that has transmitted the re-reception request information A step of receiving information, a step of receiving the advertising information or the limited advertising information transmitted based on the verification program, and a transmission signal processing function based on the advertising information distribution function are received by the advertising information distribution function. The transmitted signal is sent from the transmitted signal A step of extracting the advertisement information or the restricted advertisement information together with the user information of the communication device that has been transmitted and the user information of the communication device designated by the communication device; and a re-reception processing function based on the advertisement information distribution function Extracting the re-reception request information including the advertisement information or the restricted advertisement information received by the advertisement information distribution function and the user information of the communication device that has transmitted the re-reception request information; The call identification processing function based on the re-reception processing function is a step of identifying user information of a communication device that has transmitted the transmission signal extracted by the transmission signal processing function, and is extracted by the re-reception processing function. A step of identifying user information of a communication device that has transmitted the re-reception request information, and an advertisement information management function based on the transmission history registration means, A step of registering and recording a transmission signal including user information of a communication device that has transmitted the transmission signal and user information of a communication device designated by the communication device, based on a notification information distribution function and the transmission identification processing function; And the re-transmission request information including the advertisement information extracted by the re-reception processing function or the restricted advertisement information based on the advertisement information distribution function and the transmission identification processing function, and the communication that has transmitted the re-reception request information. The step of registering or updating and recording the reception history of receiving the re-reception request information together with the user information of the device, and the user information management function based on the transmission history registration means as information about the user of the advertisement information, Based on the advertisement information distribution function and the call identification processing function, the user information of the communication device that has transmitted the call signal and the communication device specify Registering or updating and recording a reception history of receiving a transmission signal including user information of a communication device, and performing the return of profit to the user, the receipt authentication receiving means and the profit return providing receiving means The profit return information distribution function based on the step of receiving receipt authentication information including profit return receipt information and user information of the communication device from a communication device owned by a user who uses the advertisement information. And receiving the profit return execution information transmitted by the profit return providing transmitting means, and receiving receipt registration function based on the receipt authentication receiving means is for receiving the profit return received by the profit return information distributing function. Registering or updating and recording the reception authentication information including the information and the user information of the communication device. . An advertisement providing program using a communication device provided by a telephone company according to the present invention, wherein the verification request registration means is used as advertisement information and restricted advertisement information provided to a user of the communication device in an exchange. The verification request registration function based on the registration information includes the verification request information including the verification request information based on the advertisement information management function, and the verification request including the re-reception request information based on the advertisement information management function. The advertisement information distribution function based on the collation request transmission means, together with the transmitting side notification transmission means and the reception side call transmission means, registers the advertisement information received by the advertisement information distribution function or the Transmitting the restricted advertisement information as call calling information to the communication device that has transmitted the outgoing signal; and The advertisement information received by the distribution function or the restricted advertisement information is transmitted to the communication device designated by the communication device that has transmitted the outgoing signal as incoming call information together with the incoming signal, and registered by the matching request registration function. Transmitting the verification request information including the verification request information, and the advertisement information distribution function received based on the verification request information including the re-reception request information registered by the verification request registration function. The advertisement information or the restricted advertisement information is transmitted to the communication device that has transmitted the re-reception request information, and the advertisement information management function based on the call history registration unit and the incoming call history registration unit includes the advertisement information. Registering and recording the advertisement information or the restricted advertisement information transmitted by the distribution function; Registering or updating and recording the transmission history of the advertisement information or restricted advertisement information transmitted by the information distribution function and the user information of the communication device that transmitted the re-reception request information; and The profit return information distribution function based on the profit return provision execution means is configured to transmit the profit return execution information received by the profit return information distribution function and to execute the profit return provision means. The profit return information management function registers or updates and records the transmission history of the profit return execution information transmitted by the profit return information distribution function and the user information of the communication device that has transmitted the profit return execution information; As the information about the user of the advertisement information, together with the call history registration means and the incoming call history registration means, the usage history transmission registration means The user information management function based on the advertisement information distribution machine The step of registering or updating and recording the transmission history of transmitting the advertisement information or the limited advertisement information transmitted by the function and the user information of the communication device that transmitted the transmission signal, and the information transmitted by the advertisement information distribution function Registering or updating and recording the transmission history of transmitting the advertisement information or the limited advertisement information and the user information of the communication device designated by the communication device that has transmitted the transmission signal; Register or update and record the transmitted user information and the transmission history that transmitted the transmission history, and register the reception history of receiving the user information including the reception authentication information registered by the reception authentication registration function Or the step of updating and recording, and the communication device that has transmitted the profit return execution information registered by the profit return information management function A step of registering or updating and recording a transmission history of transmitting the profit return execution information registered by the user information and the profit return information management function, and a user information distribution function based on the use history transmission means, Transmitting the advertisement information registered by the user information management function or the user information that transmitted the restricted advertisement information and the transmission history of transmitting the advertisement information or the restricted advertisement information; and the reception authentication Transmitting the user information including the receipt authentication information registered by the registration function, the user information of the communication device that has transmitted the profit return execution information registered by the user information management function, and the profit And a step of transmitting a transmission history for transmitting the reduction execution information.
また、本発明による電話事業会社から提供された通信機器を利用した広告提供プロ グラムであって、電子通信機器会社側広告配信システムの登録管理サーバにおいて 、前記送受信処理プログラムは、予め登録された前記広告管理会社側広告配信シス テムを識別するための識別コード及び前記通信機器固有の利用者情報の識別によ つて、各種情報の送受信を処理するステップと、前記識別コード及び前記利用者情 報を記憶装置データベースに登録または更新し記録するステップと、前記送受信処 理プログラムに基づく制御装置は、送受信される情報を制御し、各種情報を適切な 機能へ配信及び管理するステップと、工場出荷状態または前記広告情報の利用を 制限した前記通信機器に関して、該通信機器の利用者に提供する制限広告情報と して、前記制限広告登録手段及び出荷要求登録手段に基づく制限広告情報管理機 能は、前記制限広告情報を登録または更新し記録するステップと、前記出荷要求登 録手段による制限広告出荷要求情報を登録するステップと、前記出荷要求登録手段 に基づく出荷要求登録機能は、前記制限広告登録手段による前記制限広告情報を 含む制限広告出荷要求情報を登録するステップと、前記起動プログラム送信手段に 基づく起動プログラム機能は、前記発信側通知送信手段及び前記受信側通知送信 手段より送信された前記広告情報または前記制限広告情報が起動する起動プロダラ ムに関して、前記制限広告情報管理機能による前記制限広告情報が問題なく起動 する起動プログラムを予め登録または更新し記録するステップと、前記出荷要求送信 手段及び前記出荷情報送信手段とともに、前記起動プログラム送信手段に基づく制 限広告情報配信機能は、前記制限広告情報管理機能による前記制限広告情報を 含む制限広告出荷要求情報を送信するステップと、前記制限広告情報管理機能に よる前記制限広告情報を送信するステップと、前記起動プログラム機能による前記起 動プログラムを送信するステップと、を実行させることを特徴としてレ、る。 An advertisement providing program using a communication device provided by a telephone business company according to the present invention, wherein the transmission / reception processing program is registered in advance in the registration management server of the electronic communication device company side advertisement distribution system. A step of processing transmission / reception of various types of information by identifying an identification code for identifying the advertisement distribution system on the advertisement management company side and user information unique to the communication device, and identifying the identification code and the user information. A step of registering or updating and recording in the storage device database, a control device based on the transmission / reception processing program controls the information transmitted / received, distributes and manages various types of information to appropriate functions, Regarding the communication device that restricts the use of the advertisement information, restricted advertisement information provided to a user of the communication device; Te, restriction advertisement information management device based on the restriction advertisement registration unit and shipping request registration means Registering or updating and recording the restricted advertisement information, registering restricted advertisement shipment request information by the shipment request registration means, and shipping request registration function based on the shipment request registration means The step of registering restricted advertisement shipment request information including the restricted advertisement information by the advertisement registration means and the activation program function based on the activation program transmission means are transmitted from the transmission side notification transmission means and the reception side notification transmission means. A step of previously registering or updating and recording a start program for starting the restricted advertisement information by the restricted advertisement information management function without any problem with respect to the advertisement program or a start program for starting the restricted advertisement information; And based on the startup program transmitting means together with the shipping information transmitting means The limited advertisement information distribution function includes a step of transmitting restricted advertisement shipment request information including the restricted advertisement information by the restricted advertisement information management function, a step of transmitting the restricted advertisement information by the restricted advertisement information management function, And a step of transmitting the start program by a start program function.
また、本発明による電話事業会社から提供された通信機器を利用した広告取得プロ グラムであって、電子通信機器会社側広告配信システムの登録管理サーバにおいて 、工場出荷状態または前記広告情報の利用を制限した前記通信機器に関して、該 通信機器の利用者に提供する制限広告情報として、前記出荷認証受信手段及び前 記動作確認受信手段に基づく前記制限広告情報配信機能は、前記情報処理プログ ラムに基づき送信された出荷認証番号を含む制限広告情報を受信するステップと、 前記制限広告情報配信機能により送信した起動プログラムが、前記通信機器にて、 前記広告情報または前記制限広告情報を受信した際に起動した動作確認情報を受 信するステップと、前記制限広告登録手段及び出荷情報登録手段に基づき前記制 限広告情報管理機能は、前記制限広告情報配信機能により前記制限広告出荷要 求情報を送信した送信履歴を登録または更新し記録するステップと、前記制限広告 情報配信機能により受信した前記出荷認証番号を含む制限広告情報及び該制限広 告情報を受信した受信履歴を登録または更新し記録するステップと、前記制限広告 情報配信機能により前記制限広告情報を送信した送信履歴を登録または更新し記 録するステップと、を実行させることを特徴としている。 また、本発明による電話事業会社から提供された通信機器を利用した広告提供プロ グラムであって、通信機器において、前記入力手段に基づく入力テンキー及び入力 処理部は、各種情報を入力するステップと、前記表示手段に基づく LCD及び表示処 理部は、操作入力した各種入力情報及び受信情報を表示するステップと、前記送受 信処理プログラムに基づく送受信通信制御装置は、予め登録された前記広告主側 広告配信システム及び前記電子通信機器会社側広告配信システムとともに、前記交 換機及び前記電話事業会社側広告配信システムを識別するための識別コード及び 前記通信機器固有の利用者情報の識別によって、各種情報の送受信を処理するス テツプと、前記送受信した各種情報を CPUと送受信するステップと、前記 CPUは、 前記識別コード及び前記利用者情報をメモリに登録または更新し記録するステップと 、送受信された情報を制御し、各種情報を適切な機能へ配信及び管理するステップ と、前記広告情報を設定するにあたり、前記広告利用登録手段に基づく広告設定機 能は、前記広告情報の設定方法を要請する設置要請情報を含む広告利用要求情 報を登録するステップと、前記広告利用要求送信手段に基づく制御プログラムは、前 記広告設定機能による前記設置要請情報を含む広告利用要求情報を送信するステ ップと、前記発信信号とともに送信する広告情報を設定するにあたり、前記広告情報 要求登録手段及び前記広告利用登録手段に基づく前記広告設定機能は、前記広 告一覧受信手段により受信した広告一覧から、指定する通信機器に発信信号ととも に送信する広告情報を選択するステップと、前記広告一覧受信手段により受信した 広告一覧から選択された前記広告情報及び該広告情報の広告情報認証番号を要 請する認証番号要請情報を含む広告情報要求情報を登録するステップと、前記制 御プログラムにより前記広告利用要求情報を送信した通信機器の利用者情報及び 該広告利用要求情報を送信した送信履歴を登録または更新し記録するステップと、 前記広告要求送信手段により前記広告情報要求情報を送信した通信機器の利用者 情報及び該広告情報要求情報を送信した送信履歴を登録または更新し記録するス テツプと、前記広告要求送信手段に基づく前記制御プログラムは、前記広告設定機 能による前記認証番号要請情報を含む広告情報要求情報を送信するステップと、前 記広告情報または前記制限広告情報を受信した際に起動する起動プログラムの設 定に関して、前記動作確認送信手段に基づく前記制御プログラムは、前記起動プロ グラム登録手段による前記動作確認情報を送信するステップと、前記交換機を介し て通信機器双方の通信に関して、前記入力テンキー及び入力処理部は、通信する 通信機器を指定するステップと、前記発信信号送信手段に基づく前記制御プロダラ ムは、前記入力テンキー及び入力処理部により指定した通信機器に、前記広告発信 登録手段より選択した前記広告情報または前記制限広告情報を含む発信信号ととも に、該発信信号を送信する通信機器の利用者情報及び該通信機器が指定した通信 機器の利用者情報を送信するステップと、前記広告情報を受信した通信機器の再受 信要求に関して、前記再受信要求送信手段に基づく前記制御プログラムは、前記発 信側履歴登録手段及び前記受信側履歴登録手段による通知履歴から選択された前 記広告情報または前記制限広告情報を含む再受信要求情報及び該再受信要求情 報を送信する当該通信機器の利用者情報を送信するステップと、前記再受信要求 登録手段に基づく再受信機能は、前記制御プログラムにより送信した前記再受信要 求情報及び該再受信要求情報を送信した当該通信機器の利用者情報とともに、該 再受信要求情報を送信した送信履歴を登録または更新し記録するステップと、前記 指定広告発信登録手段に基づく指定広告機能は、予め登録された前記通信機器が 指定する通信機器の利用者情報ごとに、前記広告発信登録手段による広告情報を 選択し登録するステップと、前記リンク情報接続手段に基づく前記制御プログラムは 、前記入力テンキー及び入力処理部を介して、前記発信側履歴登録手段及び前記 受信側履歴登録手段による通知履歴とともに、前記再受信登録手段による受信履歴 から、前記広告情報に含まれる広告関連情報または前記制限広告情報に含まれる 制限広告関連情報を指し示すリンク情報を選択し送信するステップと、前記入力テン キー及び入力処理部とともに、前記 LCD及び前記表示処理部を介して、予め記載さ れた二次元コードを受信するステップと、前記リンク情報接続手段に基づく二次元コ ードプログラムは、前記制御プログラムにより受信した前記二次元コードから二次元コ 一ドリンク情報を抽出し送信するステップと、前記リング晴報接続手段に基づくサイト 閲覧プログラムは、前記制御プログラムにより前記リンク情報を受信し起動した後、該 リンク情報のホームページアドレスに接続するステップと、前記二次元コードプロダラ ムにより送信された前記二次元コードリンク情報を受信し起動した後、該二次元コー ドリンク情報のアドレスに接続するステップと、利益還元を享受するにあたり、前記受 取認証登録手段に基づく受取認証機能は、前記利益還元の受取可否情報を含む 受取認証情報を登録または更新し記録するステップと、前記受取認証送信手段に基 づく前記制御プログラムは、前記受取認証機能による前記受取認証情報を送信する ステップと、を実行させることを特徴としている。 Further, the present invention is an advertisement acquisition program using a communication device provided by a telephone company, and restricts the factory shipment state or the use of the advertisement information in the registration management server of the electronic communication device company side advertisement distribution system. The restricted advertisement information distribution function based on the shipment authentication receiving means and the operation confirmation receiving means is transmitted based on the information processing program as restricted advertisement information provided to the user of the communication equipment. Receiving the restricted advertisement information including the shipped shipping authentication number, and the activation program transmitted by the restricted advertisement information distribution function is activated when the communication device receives the advertisement information or the restricted advertisement information. Receiving the operation confirmation information; and, based on the restricted advertisement registration means and the shipping information registration means, The information management function includes a step of registering or updating and recording a transmission history of transmitting the restricted advertisement shipment request information by the restricted advertisement information distribution function, and a restriction including the shipment authentication number received by the restricted advertisement information distribution function. Registering or updating and recording the reception history of receiving the advertisement information and the restricted advertisement information; registering or updating and recording the transmission history of transmitting the restricted advertisement information by the restricted advertisement information distribution function; It is characterized by running. An advertisement providing program using a communication device provided by a telephone company according to the present invention, wherein in the communication device, the input numeric keypad and the input processing unit based on the input means input various information; The LCD and display processing unit based on the display means display various input information and reception information that have been operated and input, and the transmission / reception communication control device based on the transmission / reception processing program is a pre-registered advertisement on the advertiser side. Along with the distribution system and the electronic communication device company side advertisement distribution system, the identification code for identifying the switch and the telephone business company side advertisement distribution system and the identification of the user information specific to the communication device, A step of processing transmission / reception, a step of transmitting / receiving various information transmitted / received to / from a CPU, and the CPU In registering or updating another code and the user information in the memory, recording, controlling the transmitted / received information, distributing and managing various information to appropriate functions, and setting the advertising information, The advertisement setting function based on the advertisement use registration means includes a step of registering advertisement use request information including installation request information for requesting a method for setting the advertisement information, and a control program based on the advertisement use request transmitting means includes: In setting the advertisement use request information including the installation request information by the advertisement setting function and the advertisement information to be transmitted together with the transmission signal, it is based on the advertisement information request registration means and the advertisement use registration means. The advertisement setting function is configured to send a transmission signal to a designated communication device from the advertisement list received by the advertisement list receiving unit. Advertisement information request information including a step of selecting advertisement information to be transmitted, and authentication number request information for requesting the advertisement information selected from the advertisement list received by the advertisement list receiving means and an advertisement information authentication number of the advertisement information. Registering or updating and recording user information of a communication device that has transmitted the advertisement use request information by the control program and a transmission history of transmitting the advertisement use request information, and the advertisement request transmission. A step of registering or updating and recording user information of a communication device that has transmitted the advertisement information request information by means and a transmission history of transmission of the advertisement information request information, and the control program based on the advertisement request transmission means, Transmitting the advertisement information request information including the authentication number request information by the advertisement setting function; Or set up a startup program that starts when the restricted advertisement information is received. The control program based on the operation confirmation transmitting means transmits the operation confirmation information by the activation program registration means, and the input numeric keypad and input processing regarding communication between both communication devices via the exchange. A communication device that communicates, and the control program based on the transmission signal transmission means transmits the advertisement selected by the advertisement transmission registration means to the communication device specified by the input numeric keypad and the input processing section. Transmitting the user information of the communication device that transmits the transmission signal and the user information of the communication device designated by the communication device together with the transmission signal including the information or the restricted advertisement information; and receiving the advertisement information With respect to the re-reception request of the communication device, the control program based on the re-reception request transmitting means Re-reception request information including the advertisement information selected from the notification history by the receiver-side history registration means and the notification history by the receiver-side history registration means, or the user of the communication device that transmits the re-reception request information The step of transmitting information and the re-receiving function based on the re-reception request registering unit include the re-reception request information transmitted by the control program and the user information of the communication device that has transmitted the re-reception request information. The step of registering or updating and recording the transmission history of transmitting the re-reception request information, and the designated advertisement function based on the designated advertisement transmission registering means are provided for each user information of the communication device designated by the previously registered communication device. And selecting and registering advertisement information by the advertisement transmission registration means, and the control program based on the link information connection means includes: Through the input numeric keypad and the input processing unit, the advertisement related information included in the advertisement information or the restriction is received from the reception history by the re-reception registration unit together with the notification history by the transmission side history registration unit and the reception side history registration unit. A step of selecting and transmitting link information indicating restricted advertisement-related information included in the advertisement information, and the two-dimensional code described in advance via the LCD and the display processing unit together with the input numeric keypad and the input processing unit. A two-dimensional code program based on the link information connecting means, extracting a two-dimensional code drink information from the two-dimensional code received by the control program, and transmitting the ring fine news connecting means. The site browsing program based on the URL is received by the control program and activated And connecting to the homepage address of the link information; Receiving and starting the two-dimensional code link information transmitted by the user, connecting to the address of the two-dimensional code link information, and receiving receipt function based on the receipt authentication registering means for enjoying profit return Registering, updating and recording receipt authentication information including the profit return receipt acceptance information, and transmitting the receipt authentication information by the receipt authentication function by the control program based on the receipt authentication transmitting means. And is executed.
また、本発明による電話事業会社から提供された通信機器を利用した広告取得プロ グラムであって、通信機器において、前記発信信号とともに送信する広告情報を設 定するにあたり、前記広告一覧受信手段及び広告配布受信手段に基づく前記制御 プログラムは、前記広告一覧送信手段により送信された広告一覧を受信するステップ と、前記広告配布送信手段により送信された広告情報認証番号を含む広告情報を 受信するステップと、前記広告発信登録手段及び前記広告情報要求登録手段に基 づく前記広告設定機能は、前記制御プログラムにより受信した広告情報認証番号を 含む広告情報を登録または更新し記録するステップと、前記制御プログラムにより前 記広告情報を含む広告一覧を受信した受信履歴を登録または更新し記録するステ ップと、前記制御プログラムにより前記広告情報認証番号を含む広告情報を受信し た受信履歴を登録または更新し記録するステップと、前記工場出荷状態または前記 広告情報の利用を制限した前記通信機器に関して、前記出荷情報受信手段に基づ く前記制御プログラムは、前記出荷情報送信手段により送信された前記出荷認証番 号を含む制限広告情報を受信するステップと、前記出荷発信登録手段に基づく前記 広告設定機能は、前記制御プログラムにより受信した前記出荷認証番号を含む制限 広告情報を登録または更新し記録するステップと、前記広告情報または前記制限広 告情報を受信した際に起動する起動プログラムの設定に関して、前記起動プロダラ ム受信手段に基づく前記制御プログラムは、前記起動プログラム送信手段により送信 された前記広告情報または前記制限広告情報が起動する起動プログラムを受信す るステップと、前記起動プログラム登録手段に基づく起動プログラム機能は、前記制 御プログラムにより受信した起動プログラムを登録または更新し記録するステップと、 前記起動プログラム登録手段に基づく動作確認機能は、前記広告情報または前記 制限広告情報を受信した際に、前記起動プログラムが起動した動作確認情報を登録 または更新し記録するステップと、前記交換機を介して通信機器双方の通信に関し て、前記発信側通知受信手段及び前記発信側表示手段、前記発呼報知手段ととも に、前記受信側通知受信手段及び受信側表示手段、前記着呼報知手段に基づく前 記制御プログラムは、前記発信側通知送信手段により送信された前記広告情報また は前記制限広告情報を受信するステップと、前記発信側通知受信手段により受信し た前記発信信号より、前記通信機器が指定した通信機器の利用者情報を抽出する ステップと、前記発信側通知受信手段により受信した前記広告情報または前記制限 広告情報を、前記起動プログラム機能による起動プログラムに従って起動させ通話 呼出通知するステップと、前記受信側通知送信手段により送信された前記着信信号 及び前記広告情報または前記制限広告情報を受信するステップと、前記受信側通 知受信手段により受信した前記着信信号より、前記発信信号を送信した通信機器の 利用者情報を抽出するステップと、前記受信側通知受信手段により受信した前記広 告情報または前記制限広告情報を、前記起動プログラム機能による起動プログラム に従って起動させ通知着信通知するステップと、前記発信側表示手段及び前記受 信側表示手段に基づく前記 LCD及び前記表示処理部は、前記制御プログラムによ り抽出された前記通信機器が指定した通信機器の利用者情報を表示するステップと 、前記制御プログラムにより抽出された前記通信機器の利用者情報を表示するステ ップと、前記発呼報知手段及び前記着呼報知手段に基づく起動プログラム機能は、 前記制御プログラムにより通話呼出通知した前記広告情報または前記制限広告情 報を音声'送信音声処理部及び通話'送信音声再生用スピーカを介して通知呼出通 知を発声するステップと、前記制御プログラムにより通話着信通知した前記広告情報 または前記制限広告情報を着信音声処理部及び着信音声再生用スピーカを介して 通知着信通知を発声するステップと、前記発信側履歴登録手段及び前記受信側履 歴登録手段に基づく通知 ·広告情報送受信履歴は、前記制御プログラムにより通話 呼出通知した前記広告情報または前記制限広告情報及び該通話呼出通知した通 知履歴を登録し記録するステップと、前記制御プログラムにより通話着信通知した前 記広告情報または前記制限広告情報及び該通話着信通知した通知履歴を登録し 記録するステップと、前記広告情報を受信した通信機器の再受信要求に関して、前 記再受信情報受信手段に基づく前記制御プログラムは、前記発信側通知送信手段 により送信された再受信要求情報を含まれた前記広告情報または前記制限広告情 報を受信するステップと、前記再受信登録手段に基づく前記再受信機能は、前記制 御プログラムにより受信した前記広告情報または前記制限広告情報及び該広告情 報または該制限広告情報を受信した受信履歴を登録または更新し記録するステップ と、前記広告情報は、前記発信信号を送信した通信機器が指定した広告情報である ため、前記受信許可登録手段に基づく受信許可機能は、前記制御プログラムにより 受信した前記広告情報を通知着信通知として着呼報知するか否かを設定し登録す るステップと、利益還元を享受するにあたり、前記利益還元享受手段に基づく前記制 御プログラムは、前記利益還元送信手段及び前記利益還元提供実施手段により送 信された利益還元実施情報を受信するステップと、前記利益還元享受登録手段に 基づく利益還元機能は、前記制御プログラムにより受信した前記利益還元実施情報 及び該利益還元実施情報を受信した受信履歴を登録または更新し記録するステツ プと、前記受取認証登録手段に基づく受取認証機能は、前記受取認証情報を送信 する通信機器の利用者情報及び該受取認証情報を送信した送信履歴を登録または 更新し記録するステップと、を実行させることを特徴としてレ、る。 An advertisement acquisition program using a communication device provided by a telephone company according to the present invention, wherein the advertisement list receiving means and the advertisement are set when setting the advertisement information to be transmitted together with the outgoing signal in the communication device. The control program based on distribution receiving means receives the advertisement list transmitted by the advertisement list transmitting means; receives advertisement information including the advertisement information authentication number transmitted by the advertisement distribution transmitting means; The advertisement setting function based on the advertisement transmission registration means and the advertisement information request registration means registers or updates and records advertisement information including the advertisement information authentication number received by the control program, Register or update the reception history that received the advertisement list including the advertisement information and record it. And a step of registering or updating and recording a reception history of receiving advertisement information including the advertisement information authentication number by the control program, and the communication device that restricts use of the factory shipment state or the advertisement information. The control program based on the shipping information receiving means receives the limited advertisement information including the shipping authentication number transmitted by the shipping information transmitting means, and the advertisement setting based on the shipping transmission registration means The function relates to the step of registering or updating and recording the restricted advertisement information including the shipping authentication number received by the control program, and the setting of the activation program that is activated when the advertisement information or the restricted advertisement information is received. The control program based on the activation program receiving means is transmitted by the activation program transmitting means. A step of receiving a start program for starting the transmitted advertisement information or the restricted advertisement information, and a start program function based on the start program registration means register or update the start program received by the control program. A recording step; and an operation confirmation function based on the activation program registration means, the advertisement information or the Registering or updating and recording the operation confirmation information activated by the activation program when receiving the restricted advertisement information, and communication between both communication devices via the exchange, the transmission side notification reception means and the transmission The control program based on the receiving side notification receiving means, the receiving side display means, and the incoming call notification means together with the side display means and the calling notification means is the advertisement transmitted by the calling side notification transmission means. Receiving the information or the restricted advertisement information, extracting user information of the communication device designated by the communication device from the transmission signal received by the transmission side notification receiving means, and the transmission side notification The advertisement information received by the receiving means or the restricted advertisement information is activated in accordance with an activation program by the activation program function to make a call From the step of issuing notification, the step of receiving the incoming signal and the advertising information or the restricted advertising information transmitted by the receiving side notification transmitting unit, and the incoming signal received by the receiving side notification receiving unit, A step of extracting user information of the communication device that has transmitted the outgoing signal; and the notification information or the limited advertisement information received by the receiving side notification receiving means is activated in accordance with the activation program by the activation program function to notify the incoming notification And the LCD and the display processing unit based on the transmission side display means and the reception side display means display user information of the communication equipment specified by the communication equipment extracted by the control program. And a step of displaying user information of the communication device extracted by the control program. And an activation program function based on the call notification means and the incoming call notification means, wherein the advertisement information or the restricted advertisement information notified of the call by the control program is reproduced as a voice 'transmission voice processing unit and a call' transmission voice reproduction. Uttering a notification call notification via a speaker for notification, and uttering a notification incoming notification via the incoming voice processing unit and the incoming voice reproduction speaker for the advertisement information or the restricted advertisement information notified by the control program as an incoming call. A notification based on the calling side history registration unit and the receiving side history registration unit, and the advertisement information transmission / reception history, the advertisement information notified by the control program by the control program or the limited advertisement information and the call call notification A step of registering and recording a notification history, and the above-mentioned advertisement notified by the control program of incoming call Information or the restricted advertisement information and the notification history of the incoming call notification are registered. With respect to the recording step and the re-reception request of the communication device that has received the advertisement information, the control program based on the re-reception information receiving unit includes the re-reception request information transmitted by the transmission side notification transmission unit. The step of receiving the advertisement information or the restricted advertisement information and the re-receiving function based on the re-receiving registration means are configured to receive the advertisement information or the restricted advertisement information and the advertisement information or the advertisement information received by the control program. Registering or updating and recording the reception history of receiving the restricted advertisement information; and because the advertisement information is advertisement information designated by the communication device that has transmitted the transmission signal, the reception permission based on the reception permission registration means The function sets and registers whether or not the advertisement information received by the control program is notified as an incoming call notification. When receiving the profit return, the control program based on the profit return receiving means receives the profit return execution information transmitted by the profit return transmitting means and the profit return providing execution means; and The profit return function based on the profit return enjoyment registration means includes a step of registering or updating and recording the profit return execution information received by the control program and a reception history of receiving the profit return execution information, and the receipt authentication registration. The receipt authentication function based on the means executes the step of registering or updating and recording the user information of the communication device that transmits the receipt authentication information and the transmission history of the receipt authentication information. The
[0085] また、本発明による電話事業会社から提供された通信機器を利用した広告方法であ つて、前記通信機器への広告情報を送信する広告主側広告配信システムにおレ、て 、前記通信機器を利用する利用者に配布する前記広告情報を登録及び送信する過 程と、前記通信機器を利用する利用者が前記広告情報を利用した利用履歴ゃ該通 信機器の利用者情報を受信及び登録する過程と、前記通信機器を利用する利用者 の前記広告情報の受信や利用頻度に応じて課金する利益還元を直接的に、または 、前記通信回線を介して前記広告管理会社側広告配信システム及び前記電話事業 会社側広告配信システムを通して間接的に実施する過程と、を備えたことを特徴とし ている。  [0085] Further, in the advertising method using the communication device provided by the telephone company according to the present invention, the advertiser-side advertisement distribution system for transmitting the advertisement information to the communication device, the communication The process of registering and transmitting the advertisement information to be distributed to the users who use the device, and the user who uses the communication device receives and receives the user history of the communication device. The advertisement management company-side advertisement distribution system directly or through the communication line in the process of registering and returning profits according to the reception and use frequency of the advertisement information of the user who uses the communication device And a process of performing indirectly through the telephone company advertisement distribution system.
[0086] また、本発明による電話事業会社から提供された通信機器を利用した広告方法であ つて、前記広告主側広告配信システムより送信された前記広告情報を管理する広告 管理会社側広告配信システムにおレ、て、前記広告主側広告配信システムより送信さ れた前記広告情報を管理及び監督し送信する過程と、前記通信機器を利用する利 用者が前記広告情報を利用した利用履歴ゃ該通信機器の利用者情報を受信また は登録する過程と、前記広告主側広告配信システムより送信された利益還元情報を 登録及び送信する過程と、を備えたことを特徴としている。 [0086] An advertisement method using a communication device provided by a telephone company according to the present invention, the advertisement managing the advertisement information transmitted from the advertiser-side advertisement distribution system. The management company-side advertisement distribution system manages, supervises and transmits the advertisement information transmitted from the advertiser-side advertisement distribution system, and the user who uses the communication device allows the advertisement information to be transmitted. Using the communication history, and receiving and registering user information of the communication device, and registering and transmitting profit return information transmitted from the advertiser-side advertisement distribution system. It is said.
[0087] また、本発明による電話事業会社から提供された通信機器を利用した広告方法であ つて、前記広告管理会社側広告配信システムより送信された前記広告情報を配布す る電話事業会社側広告配信システムにおいて、前記広告管理会社側広告配信シス テムより送信された広告情報を登録及び配布する過程と、前記通信機器を利用する 禾 IJ用者が前記広告情報を利用した利用履歴及び該通信機器の利用者情報とともに 、前記広告情報の利用に伴う利益還元の受取認証情報を受信及び登録し送信する 過程と、前記広告情報の受信に応じて、前記通信機器の利用者ごとに課金及び登 録し送信する過程と、前記広告管理会社側広告配信システムより送信された利益還 元情報を登録及び送信する過程と、を備えたことを特徴としている。  [0087] Further, in the advertising method using the communication device provided by the telephone business company according to the present invention, the telephone business company side advertisement that distributes the advertising information transmitted from the advertisement management company side advertising distribution system. In the distribution system, a process of registering and distributing the advertisement information transmitted from the advertisement management company side advertisement distribution system, and using the communication device. 利用 Usage history of the IJ user using the advertisement information and the communication device. A process for receiving, registering and transmitting profit return receipt authentication information associated with the use of the advertisement information, and charging and registration for each user of the communication device in response to the reception of the advertisement information. And a process of registering and transmitting profit return information transmitted from the advertisement management company side advertisement distribution system.
[0088] また、本発明による電話事業会社から提供された通信機器を利用した広告方法であ つて、前記広告情報を利用する通信機器を配布する電子通信機器会社側広告配信 システムにおレ、て、前記工場出荷状態または前記広告情報の利用を制限した前記 通信機器における送受信情報として、前記制限広告情報を登録及び送信する過程 と、前記広告情報または前記制限広告情報を受信した際に起動する起動プログラム を登録及び送信する過程と、前記広告主側広告配信システムより送信された利益還 元を享受できるプログラムを登録及び送信する過程と、を備えたことを特徴としている  [0088] Also, an advertisement method using a communication device provided by a telephone company according to the present invention, the electronic communication device company side advertisement distribution system distributing a communication device that uses the advertisement information. A process of registering and transmitting the restricted advertisement information as transmission / reception information in the communication device that restricts the use of the factory shipment state or the advertisement information, and activation that is activated when the advertisement information or the restricted advertisement information is received. A process of registering and transmitting the program, and a process of registering and transmitting the program that can enjoy the profit return transmitted from the advertiser-side advertisement distribution system.
[0089] また、本発明による電話事業会社から提供された通信機器を利用した広告方法であ つて、前記広告情報を利用する通信機器において、前記通信機器を利用する利用 者が前記広告情報または前記制限広告情報を送受信する過程と、前記広告情報の 利用に必要な前記通信機器の利用者情報や各種情報を送信する過程と、前記広告 情報または前記制限広告情報の受信に伴って、前記起動プログラムに従って発呼 報知または着呼報知する過程と、前記広告情報または前記制限広告情報を受信し た送受信履歴より、前記広告情報または前記制限広告情報に含まれるリンク情報の アドレスに接続する過程と、前記広告情報の利用に伴う利益還元を享受する過程と、 を備えたことを特徴としてレ、る。 [0089] Also, in the advertising method using the communication device provided by the telephone business company according to the present invention, the communication device using the advertisement information allows a user using the communication device to execute the advertisement information or the communication device. A process of transmitting / receiving restricted advertisement information, a process of transmitting user information and various information of the communication device necessary for the use of the advertisement information, and receiving the advertisement information or the restricted advertisement information, the start program And receiving the advertisement information or the restricted advertisement information, A process of connecting to an address of link information included in the advertisement information or the restricted advertisement information from a transmission / reception history, and a process of enjoying profit return associated with the use of the advertisement information. The
発明の効果  The invention's effect
[0090] 以上説明したように、本発明の通信機器を利用した広告システム及び広告方法では 、通信機器への広告を希望する広告主側広告配信システムによって、発呼報知及び 着呼報知として配信される広告情報が登録及び保管されるため、通信機器を用いて 通話する利用者は、発呼報知及び着呼報知のための送着信音声や映像などのデー タを作成及び保管、発信先別にデータを設定することが不要となる。  [0090] As described above, in the advertising system and the advertising method using the communication device of the present invention, it is distributed as an outgoing call notification and an incoming call notification by an advertiser-side advertisement distribution system that desires an advertisement to the communication device. Since advertising information is registered and stored, users who make calls using communication devices create and store data such as incoming / outgoing voice and video for incoming and outgoing call notifications. It becomes unnecessary to set.
[0091] 広告主側広告配信システムにより制作及び保管された広告情報は、広告管理会社 側広告配信システムの禁止処理プログラムを含む情報処理プログラムによって処理 され、処理された広告認証情報番号を含む広告情報が、通信機器を用いて通話す る利用者に発呼報知及び着呼報知として配信されるため、上記利用者は情報処理 プログラムによって社会性や倫理性が保たれた送着信音声や映像などを含む広告 情報を、通信機器にて通話するという使用上において取得することができる。  [0091] The advertisement information produced and stored by the advertiser-side advertisement distribution system is processed by the information processing program including the prohibition processing program of the advertisement management company-side advertisement distribution system, and the advertisement information including the processed advertisement authentication information number However, since the call is sent and received as a call notification to a user who makes a call using a communication device, the user can send and receive voice and video messages that have been maintained social and ethical by an information processing program. The advertisement information that is included can be obtained in the use of making a call on a communication device.
[0092] 通信機器を用いて通話する利用者は、広告情報認証番号を含む広告情報を受信し 通信機器にて発呼報知及び着呼報知として利用することによって、広告主側広告配 信システムより広告情報の利用に伴う通話料金の軽減などの利益還元を受けること ができる。  [0092] A user who makes a call using a communication device receives the advertisement information including the advertisement information authentication number and uses it as a call notification and a call notification in the communication device. Benefits such as reduced call charges associated with the use of advertising information can be received.
[0093] 広告情報認証番号を含む広告情報を受信し通信機器にて発呼報知として利用する ために、通信機器を用いて通話する利用者は、広告情報認証番号を含む広告情報 を配布する電話事業会社側広告配信システムから前記広告情報を取得し、通信発 信時に、取得した広告情報を受信先通信機器へ送信することで、広告情報の呼出履 歴登録などの利用履歴が記憶され、広告主側広告配信システムより通話料金の軽減 などの利益還元を受けることができる。  [0093] In order to receive the advertisement information including the advertisement information authentication number and use it as a call notification in the communication device, a user who makes a call using the communication device distributes the advertisement information including the advertisement information authentication number. By acquiring the advertisement information from the advertising distribution system on the business company side and transmitting the acquired advertisement information to the receiving communication device at the time of communication transmission, the usage history such as the call history registration of advertisement information is stored, and the advertisement Benefits such as reduction of call charges can be received from the main advertisement distribution system.
[0094] 広告情報認証番号を含む広告情報を受信し通信機器にて着呼報知として利用する ために、通信機器を用いて通話する利用者は、通話着信時に発信元通信機器利用 者が取得した広告情報を受信することで、広告情報の着信履歴登録などの利用履 歴が記憶され、広告主側広告配信システムより通話料金の軽減などの利益還元など を受けることができる。 [0094] In order to receive the advertisement information including the advertisement information authentication number and use it as an incoming call notification in the communication device, the user who makes a call using the communication device is acquired by the source communication device user when the call is received. By receiving the advertisement information, use of advertisement information such as incoming call history registration History is stored, and profit returns such as reduction of call charges can be received from the advertiser-side advertisement distribution system.
[0095] 広告情報認証番号を含む広告情報を発呼報知及び着呼報知として受信し、広告主 側広告配信システムより通話料金の軽減などの利益還元を受けることができる通信 機器を、通信機器を用いて通話する利用者が利用することによって、通話する以前 の利用者同士のコミュニケーションに大いに役立つとともに、広告媒体として広く活用 すること力 Sできる。  [0095] A communication device that receives advertisement information including an advertisement information authentication number as an outgoing call notification and an incoming call notification and can receive a profit reduction such as a reduction in a call charge from an advertiser-side advertisement distribution system is designated as a communication device. When used by users who make calls, it is very useful for communication between users before calling and can be widely used as an advertising medium.
[0096] また、上記機能を有した通信機器は、工場出荷状態または広告情報の利用を制限し た通信機器を用いて通話した際、出荷認証番号を含む制限広告情報を受信し、前 記制限広告情報を通信機器にて発呼報知及び着呼報知として利用することによって 、広告主側広告配信システムより広告情報の利用に伴う通話料金の軽減などの利益 還元を受けることができることを、発呼報知及び着呼報知にて告知することができるた め、本発明の広告システム及び広告方法を、通信機器を用いて通話する利用者が 認知できるとともに、通信機器の需要や利用頻度などを高めることができる。  [0096] In addition, when a communication device having the above function makes a call using a communication device in which the factory shipment state or the use of advertisement information is restricted, the communication device receives restricted advertisement information including a shipment authentication number, and By using advertisement information as a call notification and a call notification in communication equipment, it is possible to receive a profit reduction such as a reduction in call charges associated with the use of advertisement information from the advertiser-side advertisement distribution system. Since the notification can be made by notification and incoming call notification, the advertising system and the advertising method of the present invention can be recognized by the user who makes a call using the communication device, and the demand and frequency of use of the communication device are increased. Can do.
[0097] また、広告情報認証番号を含む広告情報を発呼報知及び着呼報知として受信した 通信機器は、発呼報知及び着呼報知した際に、広告情報が記録される送着信履歴 から、再度、前記広告情報認証番号を含む広告情報を取得することができるため、 最新の広告情報を取得できるとともに、広告情報に予め指定されたインターネットの アドレス情報などを含むリンク情報によって、インターネットなどの他の広告媒体への 接続をすること力 Sできる。  [0097] In addition, the communication device that has received the advertisement information including the advertisement information authentication number as the call notification and the call notification, from the transmission / reception history in which the advertisement information is recorded when the call notification and the call notification are received, Since the advertisement information including the advertisement information authentication number can be acquired again, the latest advertisement information can be acquired, and other information such as the Internet can be obtained by link information including the Internet address information designated in advance in the advertisement information. The ability to connect to other advertising media.
[0098] また、広告情報認証番号を含む広告情報を発呼報知及び着呼報知として送信する 通信機器は、あらかじめ取得した広告情報を、受信先別に配信する設定を実施する ことにより、発呼報知及び着呼報知を高速化でき、簡易的及び効果的にさまざまな広 告情報を受信先別に配信することができる。  [0098] In addition, the communication device that transmits the advertisement information including the advertisement information authentication number as the call notification and the call notification notifies the call notification by performing the setting for distributing the advertisement information acquired in advance for each reception destination. In addition, incoming call notifications can be speeded up, and various types of advertisement information can be distributed according to recipients in a simple and effective manner.
[0099] また、広告情報認証番号を含む広告情報を発呼報知及び着呼報知として受信する 通信機器は、発信元通信機器利用者が指定した広告情報の受信を許可または拒否 を事前に設定することで、広告情報を受信した利用者の意志を反映することができる [0100] 広告主は、広告情報認証番号を含む広告情報を配信し発呼報知及び着呼報知とし て利用されるための広告費用などを負担することで、広告情報を取得した利用者情 報や広告情報の送信履歴などが取得でき、詳しく広告情報の利用率や視聴率など を把握することで、利用者に対して有益な商品やサービスなどを提供できるとともに、 広告情報の利用に伴う通話料金の軽減などの利益還元を直接的及び間接的に通 信機器を用いて通話する利用者に実施できるため、上記利用者との親密な関係を保 つことができる。 [0099] In addition, the communication device that receives the advertisement information including the advertisement information authentication number as a call notification and an incoming call notification sets permission or refusal in advance to receive the advertisement information specified by the user of the transmission source communication device. Can reflect the will of the user who received the advertisement information. [0100] The advertiser distributes the advertising information including the advertising information authentication number, and bears the advertising costs for using it as a call notification and a call notification, so that the user information that acquired the advertisement information And the transmission history of advertising information can be obtained, and by knowing the usage rate and viewing rate of advertising information in detail, it is possible to provide useful products and services to users, and calls associated with the use of advertising information Profit reductions such as fee reduction can be implemented directly and indirectly to users who make calls using communication devices, so an intimate relationship with the above users can be maintained.
[0101] 広告主側広告配信システムにより制作及び保管された広告情報に、予め登録された 情報処理プログラムに従って広告情報認証番号を発行する広告管理会社は、広告 情報認証番号の発行による発行収益及び広告情報を取得した利用者情報や広告 情報の送信履歴などの分析によって、広告情報認証番号の発行に必要な設備費用 や今後の広告情報内容における発行基準及び有効期限の設定などに役立てること ができる。  [0101] An advertising management company that issues an advertising information authentication number to advertising information produced and stored by an advertiser-side advertising distribution system according to a pre-registered information processing program, Analyzing the user information from which the information was acquired and the transmission history of the advertisement information can be used to set the issuance standard and expiration date for the equipment cost required for issuing the advertisement information authentication number and future advertisement information content.
[0102] 広告情報認証番号を含む広告情報及び出荷認証番号を含む制限広告情報を配信 する電話事業会社は、広告情報の配信による配信収益及び広告情報を取得した利 用者情報や広告情報の送信履歴などによって、情報送信処理の高速化や配信設備 の充実、通信機器を用いて通話する利用者に対して有益な情報やサービスなどを提 供すること力 Sできる。  [0102] A telephone company that distributes advertising information including an advertising information authentication number and restricted advertising information including a shipping authentication number, transmits distribution information of advertising information, and transmits user information and advertising information obtained from advertising information. Depending on the history, etc., it is possible to increase the speed of information transmission processing, enhance distribution facilities, and provide useful information and services to users who make calls using communication devices.
[0103] 広告情報認証番号を含む広告情報を発呼報知及び着呼報知として受信し、広告主 側広告配信システムより通信料金の軽減などの利益還元を直接的及び間接的に受 けることができる通信機器を製造及び販売する電子通信機器会社は、通信機器の需 要や利用頻度などの高まりによる製造及び販売収益によって、利用者に対して、画 期的な通信機器の提供や新しい技術開発などを進めることができる。  [0103] Advertisement information including an advertisement information authentication number can be received as a call notification and an incoming call notification, and a profit return such as a reduction in communication charges can be received directly and indirectly from an advertiser-side advertisement distribution system. Electronic communication equipment companies that manufacture and sell communication equipment provide users with innovative communication equipment and new technology development based on manufacturing and sales revenues due to increased demand and usage frequency of communication equipment. Can proceed.
[0104] 通信機器を利用する利用者は、広告情報認証番号を含む広告情報を発呼報知及 び着呼報知として受信し、広告主側広告配信システムより広告情報の利用に伴う通 話料金の軽減などの利益還元を享受できるとともに、広告情報に含まれるリンク情報 によって、通信機器の送受信履歴より最新の情報及びサービスを検索でき、優先的 かつ有益なサービスを受けることができる。 発明を実施するための最良の形態 [0104] The user who uses the communication device receives the advertisement information including the advertisement information authentication number as the call notification and the call notification, and receives the call charge associated with the use of the advertisement information from the advertiser side advertisement distribution system. In addition to being able to enjoy benefits such as mitigation, it is possible to search for the latest information and services from the transmission / reception history of communication devices using the link information included in the advertisement information, and to receive preferential and useful services. BEST MODE FOR CARRYING OUT THE INVENTION
前提この発明の実施の形態の説明に先立ち、この発明の前提について概略的に説 明する。この発明の発明者は、従来の通信機器である一般固定電話や携帯電話等 では、通信される際に着信音としてメロディを鳴らして利用者に受信を知らせる、いわ ゆる着メロの機能を備え、また、技術の進歩に伴い、カメラ付き携帯電話やテレビジョ ン視聴できる携帯電話などの映像や画像を映し出す機能を備えたものが一般に普 及されていることに着目した。そして、通信機器を用いて通話する利用者が、通話す るとレ、う使用上にぉレ、て機能してレ、る行程に上記の機能を有する通信機器にて広告 を利用することにより、通話する以前の利用者同士のコミュニケーションに役立つとと もに、広告媒体として広く活用することが可能であることを見いだした。これを実現す るためには、まず、利用者に提供する宣伝広告用送着信音声及び映像とともに、広 告関連情報を指し示すリング青報を含む広告情報を広告主側広告配信システムが 登録及び保管することである。次に、広告主側広告配信システムは、登録及び保管 した広告情報を広告管理会社側広告配信システムに送信し、広告管理会社側広告 配信システムは、送信された広告情報に予め登録された情報処理プログラムに従つ て、広告情報認証番号を発行することである。次に、広告管理会社側広告配信シス テムは、広告情報認証番号を含む広告情報を電話事業会社側広告配信システムに 送信し、通信機器を利用する利用者は、通話するという使用上において、発呼報知 及び着呼報知として、電話事業会社側広告配信システムに送信された広告情報を 送受信することである。そして、広告主側広告配信システムは、広告情報を発呼報知 及び着呼報知として利用した利用者の通信機器に対して、広告情報の利用状況に 応じて、直接的もしくは間接的に通信使用料の軽減などの利益還元を実施する。ま た、発信時に広告情報認証番号を発信信号とともに送信し、電話事業会社側広告配 信システムを介して広告情報を受信し即再生して、発呼報知及び発信履歴登録する とともに、受信時に着信信号とともに広告情報を、電話事業会社側広告配信システム を介して受信し即再生して、着呼報知及び着信履歴登録する機能を有する通信機 器を電子通信機器会社側広告配信システムが製造及び販売するため、通信機器を 用いて通話する利用者は、工場出荷状態または広告情報の利用を制限した通信機 器において、予め登録された制限広告情報を発呼報知及び着呼報知することにより 、広告情報の利用についての詳細を告知され、本広告システム及び広告方法を認 知することにより、結果的に通信機器の需要が高まり普及が促進されることとなる。 Premises Prior to the description of the embodiments of the present invention, the premise of the present invention will be schematically described. The inventor of the present invention is equipped with a so-called ringtone function that notifies a user of reception by ringing a melody as a ringing tone when communicating with a conventional fixed telephone or mobile phone, which is a conventional communication device. With the advancement of technology, attention was paid to the fact that mobile phones with cameras and mobile phones that allow TV viewing were equipped with a function for projecting images and images. When a user who makes a call using a communication device makes a call, he / she functions in use and uses the advertisement in the communication device having the above function during the process. They found it useful for communication between users before calling and can be widely used as an advertising medium. In order to achieve this, the advertiser-side advertising distribution system first registers and stores advertising information including ringing blueprints that point to advertisement-related information, along with voice and incoming audio and video for advertising that are provided to users. It is to be. Next, the advertiser-side advertisement distribution system transmits the registered and stored advertisement information to the advertisement management company-side advertisement distribution system, and the advertisement management company-side advertisement distribution system performs information processing registered in advance in the transmitted advertisement information. The advertising information authentication number is issued according to the program. Next, the advertisement management company side advertisement distribution system transmits advertisement information including the advertisement information authentication number to the telephone company side advertisement distribution system, and the user who uses the communication device makes a call in the case of making a call. It is to send and receive advertisement information sent to the telephone company advertisement distribution system as call notification and incoming call notification. Then, the advertiser-side advertisement distribution system directly or indirectly uses the communication usage fee depending on the usage status of the advertisement information to the user's communication equipment that uses the advertisement information as a call notification and a call notification. We will return profits such as mitigation. It also sends the advertising information authentication number along with the outgoing signal at the time of outgoing call, receives the advertising information via the telephone company advertising distribution system, plays it immediately, registers the outgoing call notification and the outgoing call history, and receives the incoming call at the time of reception. The electronic communication device company's advertising distribution system manufactures and sells communication devices that have the function of receiving the advertisement information along with the signal through the telephone company's advertising distribution system, playing it immediately, and registering the incoming call notification and incoming call history. Therefore, a user who makes a call using a communication device must be able to The device notifies the details of the use of the advertisement information by making a call notification and a call arrival notification of the limited advertisement information registered in advance, and as a result, by recognizing the advertisement system and the advertisement method, the communication is performed as a result. The demand for equipment will increase and popularization will be promoted.
[0106] 以下、上述の前提を基に、図面を参照して、この発明の実施の形態について説明す る。説明は、実施例を用いて具体的に行う。  Hereinafter, based on the above premise, an embodiment of the present invention will be described with reference to the drawings. The description will be made specifically using examples.
[0107] 図 1は、この発明の一実施例である移動電話を利用する利用者の使用目的に重視し た広告方法を適用した、通信機器を利用した広告システム 1の構成を示すブロック図 である。この例の移動電話を利用した広告システム 1は、同図に示すように、携帯電 話や PHSなどの移動電話へ広告情報を提供する広告主側広告配信システム 2は、 広告主側登録管理サーバ 2Aとインターフェイスを介した広告主側データベースサー バ 2Bが設置される。広告主側広告配信システム 2が提供する広告情報に、予め登録 された禁止処理プログラムを含む情報処理プログラムに従って、広告情報認証番号 を発行する広告管理会社側広告配信システム 3は、広告管理会社側登録管理サー バ 3Aとインターフェイスを介した広告管理会社側データベースサーバ 3Bが設置され る。移動電話を提供し、広告情報認証番号を含む広告情報を配信する電話事業会 社側広告配信システム 4は、電話事業会社側登録管理サーバ 4Aとインターフェイス を介した電話事業会社側データベースサーバ 4Bが設置される。また、通話及び広告 情報等の各種情報の送受信を管理する交換機 5と、通話及び広告情報等の各種情 報を送受信する基地局 6A, 6Bと、広告情報の取得などに用いるゲートウェイ装置 8 とインターネット 9とを備えている。また、広告情報を送受信し、発呼報知及び着呼報 知するなどの機能を有する移動電話 7Aを製造及び販売する電子通信機器会社側 広告配信システム 7は、電子通信機器会社側登録管理サーバ 7Bとインターフェイス を介した電子通信機器会社側データベースサーバ 7Cが設置される。また、取得した 広告情報認証番号を含む広告情報を送信し、広告情報を再生して発呼報知する移 動電話 7Aの機能を装備した第 1の移動電話 7Dと、第 1の移動電話 7Dが利用登録 した広告情報を受信し、着呼報知する移動電話 7Aの機能を装備した第 2の移動電 話 7Eとを備えている。  FIG. 1 is a block diagram showing a configuration of an advertising system 1 using a communication device to which an advertising method emphasizing the purpose of use of a user who uses a mobile phone according to an embodiment of the present invention is applied. is there. As shown in the figure, the advertising system 1 using the mobile phone in this example is an advertiser-side advertising distribution system 2 that provides advertising information to mobile phones such as mobile phones and PHS. Advertiser side database server 2B is installed via 2A and interface. The advertising management company side advertising distribution system 3 that issues the advertising information authentication number to the advertising information provided by the advertiser side advertising distribution system 2 according to the information processing program including the pre-registered prohibition processing program is registered on the advertising management company side The management server 3A and the database server 3B of the advertisement management company through the interface are installed. The telephone company-side advertising distribution system 4 that provides mobile phones and distributes advertising information including the advertising information authentication number is installed by the telephone business company-side registration management server 4A and the telephone business company-side database server 4B via the interface. Is done. In addition, the exchange 5 that manages the transmission and reception of various information such as call and advertisement information, the base stations 6A and 6B that transmit and receive various information such as the call and advertisement information, the gateway device 8 that is used to acquire advertisement information, and the Internet 9 and. In addition, the electronic communication device company side that manufactures and sells the mobile phone 7A that has functions such as sending and receiving advertisement information, notification of call origination and call arrival notification, etc. The advertisement distribution system 7 is a registration management server 7B on the electronic communication device company side. And the database server 7C on the electronic communication equipment company side through the interface. In addition, the first mobile phone 7D equipped with the function of the mobile phone 7A that transmits the advertisement information including the acquired advertisement information authentication number, reproduces the advertisement information, and makes a call notification, and the first mobile phone 7D A second mobile phone 7E equipped with the function of a mobile phone 7A that receives the advertisement information registered for use and notifies the incoming call.
[0108] 本実施の形態における広告システム 1において、第 1の移動電話 7D及び第 2の移動 電話 7Eは、移動電話 7Aと同様の構成によってなるものである力 本実施の形態で は、第 1の移動電話 7Dから第 2の移動電話 7Eへ通話する場合について説明する。 [0108] In advertising system 1 in the present embodiment, first mobile phone 7D and second mobile phone The telephone 7E has the same configuration as that of the mobile telephone 7A. In the present embodiment, a case where a call is made from the first mobile telephone 7D to the second mobile telephone 7E will be described.
[0109] 本実施の形態における広告システム 1において、広告主側広告配信システム 2に設 置された広告主側登録管理サーバ 2A (以下、広告主側登録管理サーバ 2Aと記載) と広告管理会社側広告配信システム 3に設置された広告管理会社側登録管理サー バ 3A (以下、広告管理会社側登録管理サーバ 3Aと記載)は、通信回線 10を介して 接続される。また、広告管理会社側登録管理サーバ 3Aと電話事業会社側広告配信 システム 4に設置された電話事業会社側登録管理サーバ 4A (以下、電話事業会社 側登録管理サーバ 4Aと記載)は、通信回線 11を介して接続される。また、広告管理 会社側登録管理サーバ 3Aと電子通信機器会社側広告配信システム 7に設置された 電子通信機器会社側登録管理サーバ 7B (以下、電子通信機器会社側登録管理サ ーバ 7Bと記載)は、通信回線 12を介して接続される。また、電話事業会社側登録管 理サーノ 4Aと交換機 5は、通信回線 13を介して接続される。また、電話事業会社側 広告配信システム 4に設置された電話事業会社側データベースサーバ 4B (以下、電 話事業会社側データベースサーバ 4Bと記載)と交換機 5は、通信回線 14を介して接 される。 [0109] In the advertising system 1 according to the present embodiment, the advertiser side registration management server 2A (hereinafter referred to as the advertiser side registration management server 2A) installed in the advertiser side advertisement distribution system 2 and the advertisement management company side The advertisement management company side registration management server 3A (hereinafter referred to as advertisement management company side registration management server 3A) installed in the advertisement distribution system 3 is connected via the communication line 10. The telephone management company side registration management server 4A (hereinafter referred to as the telephone management company side registration management server 4A) installed in the advertising management company side registration management server 3A and the telephone business company side advertisement distribution system 4 has a communication line 11 Connected through. Also, the registration management server 7B installed in the advertisement management company registration management server 3A and the electronic communication device company advertisement distribution system 7 (hereinafter referred to as the electronic communication device company registration management server 7B) Are connected via a communication line 12. The telephone company registration management Sano 4A and the exchange 5 are connected via the communication line 13. In addition, the telephone business company database server 4B (hereinafter referred to as the telephone business company database server 4B) installed in the telephone business company advertisement distribution system 4 and the exchange 5 are connected via a communication line.
[0110] 本実施の形態における広告システム 1において、第 1の移動電話 7Dと第 2の移動電 話 7Eは、それぞれ固有の電話番号が割り当てられた通信機器であって、第 1の移動 電話 7Dは、基地局 6Aを、通信回線 15を介して交換機 5に接続し、交換機 5による回 線交換を経て、基地局 6Bを介して第 2の移動電話 7Eとの間で、通話及び広告情報 などの各種情報の送受信を行い、発呼報知または着呼報知する。また、第 1の移動 電話 7Dは、基地局 6Aからゲートウェイ装置 8を介して、インターネット 9にアクセスし 、インターネット 9を介して、電話事業会社側登録管理サーバ 4Aとの間で、広告情報 の利用登録など各種情報を送受信する。また、広告主側登録管理サーバ 2Aと第 1 の移動電話 7D及び第 2の移動電話 7Eは、通信回線 16を介して接続される。  [0110] In the advertising system 1 in the present embodiment, the first mobile phone 7D and the second mobile phone 7E are communication devices to which unique telephone numbers are assigned, respectively. The base station 6A is connected to the exchange 5 via the communication line 15, and after the circuit exchange by the exchange 5, the call and advertisement information etc. are exchanged with the second mobile phone 7E via the base station 6B. Are transmitted / received to make a call notification or an incoming call notification. The first mobile phone 7D accesses the Internet 9 from the base station 6A through the gateway device 8, and uses the advertisement information with the telephone company registration management server 4A through the Internet 9. Send and receive various information such as registration. The advertiser side registration management server 2A is connected to the first mobile phone 7D and the second mobile phone 7E via the communication line 16.
[0111] 上述の広告システム 1において、第 1の移動電話 7Dと第 2の移動電話 7Eの数は、特 に限定されるものではなぐここでは、一例として図示して説明する。また、第 1の移動 電話 7Dと基地局 6A,第 2の移動電話 7Eと基地局 6Bとの間における通信方式は、 P DC方式、 CDMA方式、 PHS方式などで特に限定するものではない。 [0111] In the above-described advertising system 1, the number of the first mobile phone 7D and the second mobile phone 7E is not particularly limited. The communication method between the first mobile phone 7D and the base station 6A, and the second mobile phone 7E and the base station 6B is P There is no particular limitation on DC, CDMA, PHS, etc.
[0112] 上述の広告システム 1において、インターネット 9は、専用線、公衆電話回線、衛星通 信回線などの各種通信回線や図示しない各種サーバなどを含んで構成され、その 具体的態様は特に限定されない。また、電話事業会社側登録管理サーバ 4A及びゲ 一トウエイ装置 8とインターネット 9との間には、 ISP (Internet Service Provider)や NS P (Network Service Provider)などが提供するサーバやファイアウォールなどの各種 機器が介在する構成としてもょレ、が、ここでは図示しなレ、。  [0112] In the advertising system 1 described above, the Internet 9 is configured to include various communication lines such as a dedicated line, a public telephone line, a satellite communication line, and various servers (not shown), and the specific mode is not particularly limited. . In addition, between the telephone company registration management server 4A and gateway device 8 and the Internet 9, various devices such as servers and firewalls provided by ISPs (Internet Service Providers) and NSPs (Network Service Providers) As an intervening configuration, this is not shown here.
[0113] 上述の広告システム 1において、通信回線 10, 11, 12, 13, 14, 15, 16は、専用回 線や公衆電話回線などにより構成される。また、通信回線 15は、交換機 5と基地局 6 A, 6Bとを接続する通信回線であって、公衆回線網(図示略)を介して、他の交換機 (図示略)と接続されている。  [0113] In the advertising system 1 described above, the communication lines 10, 11, 12, 13, 14, 15, 16 are configured by dedicated lines, public telephone lines, and the like. The communication line 15 is a communication line that connects the exchange 5 and the base stations 6A and 6B, and is connected to another exchange (not shown) via a public line network (not shown).
[0114] 以下、上述の広告システム 1を構成する各部について詳細に説明する。広告主側登 録管理サーバ 2Aは、広告管理会社側登録管理サーバ 3Aと通信回線 10を介して、 広告情報認証番号を含む広告情報や広告情報を利用した利用者情報の送受信とと もに、広告情報の送信履歴や利益還元情報などを送受信する。  [0114] Hereinafter, each part constituting the above-described advertising system 1 will be described in detail. The advertiser-side registration management server 2A transmits and receives advertisement information including the advertisement information authentication number and user information using the advertisement information via the communication management line 3 with the advertisement management company-side registration management server 3A. Send and receive advertising information transmission history and profit return information.
[0115] 上述の広告システム 1において、広告主側広告配信システム 2に設置された広告主 側データベースサーバ 2B (以下、広告主側データベースサーバ 2Bと記載)は、通信 機器に配信する複数の広告情報 (送着信音声及びメロディデータ、映像及び画像デ ータ、テキストデータなど)を格納する。また、広告主側データベースサーバ 2Bは、広 告主側登録管理サーバ 2Aに接続されており、広告主側登録管理サーバ 2Aの制御 に従って、広告情報認証番号を含む広告情報及び広告情報を利用した利用者情報 とともに、広告情報の送信履歴や利益還元情報などを格納する。  [0115] In the advertising system 1 described above, the advertiser-side database server 2B (hereinafter referred to as the advertiser-side database server 2B) installed in the advertiser-side advertisement distribution system 2 includes a plurality of pieces of advertising information to be distributed to communication devices. Stores incoming and outgoing voice and melody data, video and image data, text data, etc. Advertiser-side database server 2B is connected to advertiser-side registration management server 2A, and uses advertisement information including advertisement information authentication number and use of advertisement information under the control of advertiser-side registration management server 2A. Stores advertisement information transmission history, profit return information, and other information along with the user information.
[0116] 上述の広告システム 1において、広告管理会社側登録管理サーバ 3Aは、電話事業 会社側登録管理サーバ 4Aと通信回線 11を介して、広告情報認証番号を含む広告 情報の送受信及び広告情報を利用した利用者情報、広告情報の送信履歴や利益 還元情報などを送受信する。  [0116] In the advertisement system 1 described above, the advertisement management company side registration management server 3A sends and receives advertisement information including an advertisement information authentication number and advertisement information via the telephone company registration management server 4A and the communication line 11. Send / receive information such as user information used, advertisement information transmission history and profit return information.
[0117] 上述の広告システム 1において、広告管理会社側登録管理サーバ 3Aは、通信回線  [0117] In the advertising system 1 described above, the advertisement management company side registration management server 3A
11を介して、電話事業会社側登録管理サーバ 4Aに、第 1の移動電話 7D及び第 2 の移動電話 7Eの工場出荷状態または広告情報の利用を制限した際における出荷 認証情報を含む制限広告情報を送受信し、また、広告管理会社側登録管理サーバ 3Aは、通信回線 12を介して、電子通信機器会社側登録管理サーバ 7Bに、移動電 話 7Aの工場出荷状態または広告情報の利用を制限した際における出荷認証番号 を含む制限広告情報を送受信する。 11 to the telephone company registration management server 4A via the first mobile phone 7D and the second The mobile phone 7E's factory shipment state or shipment when restricted use of advertising information is sent / received restricted advertising information including authentication information, and the advertising management company side registration management server 3A sends electronic information via the communication line 12. The communication device company registration management server 7B transmits / receives the limited advertisement information including the factory shipment state of the mobile phone 7A or the shipment authentication number when the use of the advertisement information is restricted.
[0118] 上述の広告システム 1において、広告管理会社側データベースサーバ 3B (以下、広 告管理会社側データベースサーバ 3Bと記載)は、広告管理会社側登録管理サーバ 3Aに接続されており、広告管理会社側登録管理サーバ 3Aの制御に従って発行さ れた広告情報認証番号に対応づけて登録された複数の広告情報 (送着信音声及び メロディデータ、映像及び画像データ、テキストデータなど)を格納するとともに、第 1 の移動電話 7D及び第 2の移動電話 7Eの工場出荷状態または広告情報の利用を制 限した際における出荷認証番号を含む制限広告情報や広告情報または制限広告情 報を利用した利用者情報、広告情報または制限広告情報の送信履歴や利益還元情 報などを格納する。 [0118] In the advertising system 1 described above, the advertisement management company side database server 3B (hereinafter referred to as the advertisement management company side database server 3B) is connected to the advertisement management company side registration management server 3A. Stores a plurality of advertising information (transmission / reception voice and melody data, video and image data, text data, etc.) registered in association with the advertising information authentication number issued under the control of the side registration management server 3A. Restricted advertising information including factory shipping status of 1 mobile phone 7D and 2nd mobile phone 7E, or shipping information when restricting the use of advertising information, user information using advertising information or restricted advertising information, Stores the transmission history of advertising information or restricted advertising information and profit return information.
[0119] 上述の広告システム 1において、電話事業会社側登録管理サーバ 4Aは、通信回線  [0119] In the above advertising system 1, the telephone company registration management server 4A
13を介して、交換機 5から照合要求情報を受信し、予め登録された照合プログラムに 従って、照合要求情報と広告情報の利用登録との照合を処理し、電話事業会社側 データベースサーバ 4Bより、通信回線 14を介して、合致した広告情報または制限広 告情報を送信する。 13 receives the verification request information from the exchange 5, processes the verification of the verification request information and the use registration of the advertisement information according to a pre-registered verification program, and communicates from the telephone company database server 4B . Matching advertisement information or restricted advertisement information is sent via line 14.
[0120] 上述の広告システム 1において、電話事業会社側登録管理サーバ 4Aは、交換機 5と 通信回線 13を介して、広告情報または制限広告情報を利用した利用者情報、広告 情報または制限広告情報の送信履歴や利益還元情報などを送受信する。  [0120] In the advertising system 1 described above, the telephone company registration management server 4A transmits user information, advertising information or restricted advertising information using advertising information or restricted advertising information via the exchange 5 and the communication line 13. Send and receive transmission history and profit return information.
[0121] 上述の広告システム 1において、電話事業会社側データベースサーバ 4Bは、電話 事業会社側登録管理サーバ 4Aに接続されており、電話事業会社側登録管理サー バ 4Aの制御に従って、広告情報認証番号に対応づけて登録された複数の広告情 報 (送着信音声及びメロディデータ、映像及び画像データ、テキストデータなど)を格 納するとともに、第 1の移動電話 7D及び第 2の移動電話 7Eの工場出荷状態または 広告情報の利用を制限した際における出荷認証番号を含む制限広告情報及び広 告情報または制限広告情報を利用した利用者情報と、広告情報または制限広告情 報の送信履歴や利益還元情報などを格納する。 [0121] In the advertising system 1 described above, the telephone company database server 4B is connected to the telephone company registration management server 4A, and the advertising information authentication number is controlled according to the control of the telephone company registration management server 4A. Stores multiple advertisement information (transmission / reception voice and melody data, video and image data, text data, etc.) registered in correspondence with the first mobile phone 7D and second mobile phone 7E factory Restricted advertisement information including a shipping authorization number when the shipment status or use of advertisement information is restricted Stores user information that uses advertisement information or restricted advertisement information, transmission history of advertisement information or restricted advertisement information, profit return information, and the like.
[0122] なお、データベースサーバ 2B, 3B, 4Bに格納された広告情報としては、例えば、 GI  [0122] The advertisement information stored in the database servers 2B, 3B, 4B includes, for example, GI
(Grapmcs Interchange Format )、 JPEG (Joint Photographic Experts roup)、 TIP F (Tagged Image File Format)、: BMP (Bitmap)などの規格に準拠した画像データ、 あるいは、 WAV、 MP3 (MPEG-1 Audio Layer-Ill)、 MIDI (Musical Instrument Digi tal Interface)などの規格に準拠した送着信音声及びメロディデータがあげられるが、 特に限定されない。  (Grapmcs Interchange Format), JPEG (Joint Photographic Experts roup), TIP F (Tagged Image File Format), image data compliant with standards such as BMP (Bitmap), or WAV, MP3 (MPEG-1 Audio Layer-Ill ), Incoming / outgoing voice and melody data compliant with standards such as MIDI (Musical Instrument Digital Interface), but not limited thereto.
[0123] 上述の広告システム 1において、広告主側登録管理サーバ 2Aは、第 1の移動電話 7 D及び第 2の移動電話 7Eと、通信回線 16を介して、広告情報の利用に伴う通信料 金の軽減などの利益還元を直接的または通信回線 10、 11、 13、 15を介して間接的 に実施する。  [0123] In the advertising system 1 described above, the advertiser-side registration management server 2A uses the first mobile phone 7D and the second mobile phone 7E and the communication line 16 for the communication fee associated with the use of the advertising information. Profit returns such as money reduction are implemented directly or indirectly through communication lines 10, 11, 13, and 15.
[0124] 図 2は、図 1に示す広告主側広告配信システム 2の機能的構成を示すブロック図であ る。図 2に示すように、広告主側広告配信システム 2は、広告主側登録管理サーバ 2 A及び広告主側データベースサーバ 2Bが設置されている。  FIG. 2 is a block diagram showing a functional configuration of the advertiser-side advertisement distribution system 2 shown in FIG. As shown in FIG. 2, the advertiser side advertisement distribution system 2 is provided with an advertiser side registration management server 2A and an advertiser side database server 2B.
[0125] 広告主側登録管理サーバ 2Aは、通信制御装置 201、送受信処理プログラム 202、 記憶装置データベース 203、制御装置 204、広告情報配信機能 205、利用者情報 配信機能 206、利益還元情報配信機能 207、広告情報登録機能 208、広告情報管 理機能 209、利用者情報管理機能 210、利益還元情報管理機能 211、 I/F (インタ 一フェイス) 212などを備えて構成され、広告主側データベースサーバ 2Bは、 I/F ( インターフェイス) 212と接続されている I/F (インターフェイス) 213、広告情報デー タベース 214、利用者情報データベース 215、利益還元情報データベース 216など を備えて構成されている。  [0125] Advertiser-side registration management server 2A includes communication control device 201, transmission / reception processing program 202, storage device database 203, control device 204, advertisement information distribution function 205, user information distribution function 206, and profit return information distribution function 207. , Advertising information registration function 208, Advertising information management function 209, User information management function 210, Profit return information management function 211, I / F (interface) 212, etc. Is configured to include an I / F (interface) 213 connected to an I / F (interface) 212, an advertisement information database 214, a user information database 215, a profit return information database 216, and the like.
[0126] 通信制御装置 201は、通信回線 10及び通信回線 16に接続され、広告管理会社側 登録管理サーバ 3Aとの間で、広告情報及び広告情報を利用する利用者情報、広告 情報の送信履歴や利益還元などに係わる各種情報及び制御信号を送受信処理プ ログラム 202に従って送受信し、第 1の移動電話 7A及び第 2の移動電話 7Bとの間で 、広告情報及び広告情報を利用する利用者情報、広告情報の送信履歴や利益還元 などに係わる各種情報及び制御信号を送受信処理プログラム 202に従って送受信 する。 [0126] The communication control device 201 is connected to the communication line 10 and the communication line 16, and sends advertisement information, user information using the advertisement information, and advertisement information transmission history to the advertisement management company side registration management server 3A. And user information that uses advertisement information and advertisement information between the first mobile phone 7A and the second mobile phone 7B by transmitting and receiving various information and control signals related to profit return, etc. according to the transmission / reception processing program 202 , Advertising information transmission history and profit return Various information and control signals related to the above are transmitted / received according to the transmission / reception processing program 202.
[0127] 送受信処理プログラム 202は、通信制御装置 201が接続する広告管理会社側登録 管理サーバ 3Aが、記憶装置データベース 203に予め格納された広告管理会社側 登録管理サーバ 3Aを認識する認識コードとの一致によって、各種情報及び制御信 号を送受信する。また、送受信処理プログラム 202は、第 1の移動電話 7D及び第 2 の移動電話 7E固有の利用者情報を、通信制御装置 201と接続した際、通信履歴と して記憶装置データベース 203に格納する。  [0127] The transmission / reception processing program 202 includes a recognition code for the advertisement management company side registration management server 3A connected to the communication control device 201 to recognize the advertisement management company side registration management server 3A stored in the storage device database 203 in advance. Various information and control signals are sent and received when they match. Also, the transmission / reception processing program 202 stores user information unique to the first mobile phone 7D and the second mobile phone 7E in the storage device database 203 as a communication history when connected to the communication control device 201.
[0128] 制御装置 204は、記憶装置データベース 203に格納された基本制御プログラム、回 線交換制御プログラム、広告情報登録処理プログラム、広告情報配信プログラム、認 証コード処理プログラムなどのプログラム及びこれらのプログラムに係わるデータなど を読み出して実行することにより、広告主側登録管理サーバ 2Aの各部を駆動制御 する。そして、制御装置 204は、上記回線交換制御プログラムを実行することにより、 通信制御装置 201に接続された通信回線 10を介して、広告管理会社側登録管理サ ーバ 3Aとの間で各種情報及び制御信号を送受信するとともに、通信回線 16を介し て、第 1の移動電話 7D及び第 2の移動電話 7Eとの間で各種情報及び制御信号を送 受信する。  The control device 204 includes programs such as a basic control program, a circuit exchange control program, an advertisement information registration processing program, an advertisement information distribution program, and an authentication code processing program stored in the storage device database 203, and these programs. By reading and executing related data, etc., each part of the advertiser side registration management server 2A is driven and controlled. Then, the control device 204 executes various types of information and information with the advertisement management company side registration management server 3A via the communication line 10 connected to the communication control device 201 by executing the circuit switching control program. In addition to transmitting and receiving control signals, various information and control signals are transmitted and received between the first mobile phone 7D and the second mobile phone 7E via the communication line 16.
[0129] 記憶装置データベース 203は、送受信処理プログラム 202に係わるデータとともに、 制御装置 204により実行される基本制御プログラム、回線交換制御プログラム、広告 情報登録処理プログラム、広告情報配信プログラム、認証コード処理プログラムなど のプログラム及びこれらのプログラムに係わるデータなどを、送受信処理プログラム 2 02及び制御装置 204により読み取り可能な形態で格納する。  [0129] The storage device database 203 includes data related to the transmission / reception processing program 202, a basic control program executed by the control device 204, a circuit switching control program, an advertisement information registration processing program, an advertisement information distribution program, an authentication code processing program, etc. And the data related to these programs are stored in a form readable by the transmission / reception processing program 202 and the control device 204.
[0130] 広告情報配信機能 205は、制御装置 204により処理された広告情報に関する情報 及び制御信号を送受信し、広告情報登録機能 208及び広告情報管理機能 209と広 告情報に関する情報及び制御信号を送受信する。  [0130] The advertisement information distribution function 205 transmits / receives information and control signals related to advertisement information processed by the control device 204, and transmits / receives information and control signals related to advertisement information to the advertisement information registration function 208 and the advertisement information management function 209. To do.
[0131] 利用者情報配信機能 206は、制御装置 204により処理された利用者情報に関する 情報及び制御信号を受信し、利用者情報管理機能 210に利用者情報に関する情報 及び制御信号を送信する。 [0132] 利益還元情報配信機能 207は、制御装置 204に利益還元情報に関する情報及び 制御信号を送信し、利益還元情報管理機能 211から利益還元情報に関する情報及 び制御信号を受信する。 The user information distribution function 206 receives information and control signals related to user information processed by the control device 204, and transmits information and control signals related to user information to the user information management function 210. Profit return information distribution function 207 transmits information related to profit return information and a control signal to control device 204, and receives information related to profit return information and a control signal from profit return information management function 211.
[0133] 広告情報登録機能 208は、広告情報配信機能 205より送信された広告情報に関す る情報及び制御信号を登録し、広告情報管理機能 209に送信する。また、通信機器 の利用者に提供する広告情報を制御装置 204により広告情報登録処理プログラム に従って処理され、処理された広告情報を登録し、広告情報管理機能 209に送信す る。  The advertisement information registration function 208 registers the information and control signal related to the advertisement information transmitted from the advertisement information distribution function 205 and transmits it to the advertisement information management function 209. Further, the advertisement information provided to the user of the communication device is processed by the control device 204 according to the advertisement information registration processing program, and the processed advertisement information is registered and transmitted to the advertisement information management function 209.
[0134] 広告情報管理機能 209は、広告情報配信機能 205及び広告情報登録機能 208と広 告情報に関する情報及び制御信号を送受信し、送受信した各種情報や制御信号、 送信履歴などを I/F212及び IZF213を介して、広告主側データベース 2Bに格納 する。  [0134] The advertisement information management function 209 transmits / receives information and control signals related to advertisement information to / from the advertisement information distribution function 205 and advertisement information registration function 208, and transmits and receives various information, control signals, transmission history, etc. Store in the advertiser side database 2B via the IZF213.
[0135] 利用者情報管理機能 210は、利用者情報配信機能 206から利用者情報に関する情 報及び制御信号を受信し、受信した各種情報や制御信号、送信履歴などを I/F21 2及び I/F213を介して、広告主側データベース 2Bに格納する。また、送受信され た各種情報より、広告情報を利用した通信機器に利益還元する利益還元情報を登 録し、利益還元情報管理機能 211に送信する。  [0135] The user information management function 210 receives information and control signals related to user information from the user information distribution function 206, and displays the received information, control signals, transmission history, etc. in the I / F 212 and I / F. Stored in the advertiser-side database 2B via F213. In addition, profit return information that returns profits to the communication device using the advertisement information is registered from various information transmitted and received and transmitted to the profit return information management function 211.
[0136] 利益還元情報管理機能 211は、利益還元情報配信機能 207に利益還元情報に関 する情報及び制御信号を送信し、送信した各種情報や制御信号、送信履歴などを I /?212及び1/ 213を介して、広告主側データベース 2Bに格納する。また、利用 者情報管理機能 210より送信された利益還元情報も、 I/F212及び I/F213を介し て、広告主側データベース 2Bに格納する。  [0136] The profit return information management function 211 transmits information and control signals related to profit return information to the profit return information distribution function 207, and I /? 212 and 1 Stored in the advertiser side database 2B via / 213. Further, profit return information transmitted from the user information management function 210 is also stored in the advertiser side database 2B via the I / F 212 and the I / F 213.
[0137] I/F212は、外部の各種機器を広告主側登録管理サーバ 2Aに接続するためのイン ターフェイスであって、広告主側データベースサーバ 2Bに IZF213を介して接続さ れている。  [0137] The I / F 212 is an interface for connecting various external devices to the advertiser-side registration management server 2A, and is connected to the advertiser-side database server 2B via the IZF213.
[0138] 図 3は、図 1に示す広告管理会社側広告配信システム 3の機能的構成を示すブロック 図である。図 3に示すように、広告管理会社側広告配信システム 3は、広告管理会社 側登録管理サーバ 3A及び広告管理会社側データベースサーバ 3Bが設置されてい る。 FIG. 3 is a block diagram showing a functional configuration of the advertisement management company side advertisement distribution system 3 shown in FIG. As shown in Fig. 3, the advertisement management company side advertisement distribution system 3 is provided with an advertisement management company side registration management server 3A and an advertisement management company side database server 3B. The
[0139] 広告管理会社側登録管理サーバ 3Aは、通信制御装置 301、送受信処理プログラム 302、記憶装置データベース 303、制御装置 304、広告情報配信機能 305、利用者 情報配信機能 306、利益還元情報配信機能 307、情報処理プログラム 308、広告情 報管理機能 309、利用者情報管理機能 310、利益還元情報管理機能 311、 I/F (ィ ンターフェイス) 312などを備えて構成され、広告管理会社側データベースサーバ 3B は、 IZF (インターフェイス) 312と接続されている IZF (インターフヱイス) 313、広告 情報データベース 314、利用者情報データベース 315、利益還元情報データベース 316などを備えて構成されている。  [0139] The advertisement management company side registration management server 3A includes a communication control device 301, a transmission / reception processing program 302, a storage device database 303, a control device 304, an advertisement information distribution function 305, a user information distribution function 306, and a profit return information distribution function. 307, information processing program 308, advertisement information management function 309, user information management function 310, profit return information management function 311, I / F (interface) 312 3B includes an IZF (interface) 313 connected to an IZF (interface) 312, an advertisement information database 314, a user information database 315, and a profit return information database 316.
[0140] 通信制御装置 301は、通信回線 10及び通信回線 11、通信回線 12に接続され、広 告主側登録管理サーバ 2Aとの間で、広告情報及び広告情報を利用する利用者情 報、広告情報の送信履歴や利益還元などに係わる各種情報及び制御信号を送受信 処理プログラム 302に従って送受信し、電話事業会社側登録管理サーバ 4Aとの間 で、広告情報認証番号を含む広告情報及び出荷認証番号を含む制限広告情報とと もに、広告情報または制限広告情報を利用する利用者情報、広告情報または制限 広告情報の送信履歴や利益還元などに係わる各種情報及び制御信号を送受信処 理プログラム 302に従って送受信し、電子通信機器会社側登録管理サーバ 7Bとの 間で、出荷認証番号を含む制限広告情報及び制限広告情報の送信履歴などに係 わる各種情報及び制御信号を送受信処理プログラム 302に従って送受信する。  [0140] The communication control device 301 is connected to the communication line 10, the communication line 11, and the communication line 12, and communicates with the advertiser-side registration management server 2A. Various information and control signals related to advertisement information transmission history, profit return, etc. are transmitted and received according to the processing program 302, and advertisement information including shipping information authentication number and shipping authentication number with the telephone company registration management server 4A Along with the restricted advertisement information including the information on the advertisement, the user information that uses the restricted advertisement information, various information related to the transmission history and profit return of the advertisement information or restricted advertisement information, and the control signal according to the transmission / reception processing program 302 Various information and control related to the restriction advertisement information including the shipping authentication number and the transmission history of restriction advertisement information, etc. Signals are transmitted / received according to the transmission / reception processing program 302.
[0141] 送受信処理プログラム 302は、通信制御装置 301が接続する広告主側登録管理サ ーバ 2Aが、記憶装置データベース 303に予め格納された広告主側登録管理サーバ 2Aを認識する認識コードとの一致によって、各種情報及び制御信号を送受信する。 また、送受信処理プログラム 302は、通信制御装置 301が接続する電話事業会社側 登録管理サーバ 4Aが、記憶装置データベース 303に予め格納された電話事業会 社側登録管理サーノ Aを認識する認識コードとの一致によって、各種情報及び制 御信号を送受信する。さらに、送受信処理プログラム 302は、通信制御装置 301が 接続する電子通信機器会社側登録管理サーバ 7Bが、記憶装置データベース 303 に予め格納された電子通信機器会社側登録管理サーバ 7Bを認識する認識コードと の一致によって、各種情報及び制御信号を送受信する。 [0141] The transmission / reception processing program 302 includes a recognition code for the advertiser side registration management server 2A to which the communication control device 301 is connected to recognize the advertiser side registration management server 2A stored in the storage device database 303 in advance. Various information and control signals are transmitted / received by coincidence. In addition, the transmission / reception processing program 302 has a recognition code for recognizing the telephone company registration management server A stored in the storage device database 303 in advance by the telephone company registration management server 4A to which the communication control device 301 is connected. Various information and control signals are sent and received when they match. Further, the transmission / reception processing program 302 includes an identification code for recognizing the electronic communication device company registration management server 7B stored in the storage device database 303 in advance by the electronic communication device company registration management server 7B connected to the communication control device 301. Various information and control signals are transmitted / received based on the coincidence.
[0142] 制御装置 304は、記憶装置データベース 303に格納された基本制御プログラム、回 線交換制御プログラム、広告情報配信プログラム、制限広告情報配信プログラム、認 証コード処理プログラムなどのプログラム及びこれらのプログラムに係わるデータなど を読み出して実行することにより、広告管理会社側登録管理サーバ 3Aの各部を駆 動制御する。そして、制御装置 304は、上記回線交換制御プログラムを実行すること により、通信制御装置 301に接続された通信回線 10を介して、広告主側登録管理サ ーバ 2Aとの間で各種情報及び制御信号を送受信するとともに、通信回線 11を介し て、電話事業会社側登録管理サーバ 4Aとの間で各種情報及び制御信号を送受信 し、また、通信回線 12を介して、電子通信機器会社側登録管理サーバ 7Bとの間で 各種情報及び制御信号を送受信する。  [0142] The control device 304 includes programs such as a basic control program, a circuit exchange control program, an advertisement information distribution program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 303, and these programs. By reading and executing the related data, etc., each part of the advertisement management company side registration management server 3A is driven and controlled. Then, the control device 304 executes various types of information and control with the advertiser-side registration management server 2A via the communication line 10 connected to the communication control device 301 by executing the circuit switching control program. In addition to sending and receiving signals, it also sends and receives various information and control signals to and from the telephone company registration management server 4A via the communication line 11, and also manages registration management on the electronic communication equipment company side via the communication line 12. Sends and receives various information and control signals to and from server 7B.
[0143] 記憶装置データベース 303は、送受信処理プログラム 302に係わるデータとともに、 制御装置 304により実行される基本制御プログラム、回線交換制御プログラム、広告 情報配信プログラム、制限広告情報配信プログラム、認証コード処理プログラムなど のプログラム及びこれらのプログラムに係わるデータなどを、送受信処理プログラム 3The storage device database 303 includes basic control programs, circuit switching control programs, advertisement information distribution programs, restricted advertisement information distribution programs, authentication code processing programs, and the like executed by the control device 304, along with data related to the transmission / reception processing program 302 Program and data related to these programs are sent and received
02及び制御装置 304により読み取り可能な形態で格納する。 02 and the control device 304 are stored in a readable form.
[0144] 広告情報配信機能 305は、制御装置 304により処理された広告情報に関する情報 及び制御信号を送受信し、情報処理プログラム 308に広告情報に関する情報及び 制御信号を送信する。また、広告情報配信機能 305は、制御装置 304により処理さ れた広告情報に関する情報及び制御信号を送受信し、広告情報管理機能 309と広 告情報に関する情報及び制御信号を送受信する。 The advertisement information distribution function 305 transmits / receives information and control signals related to advertisement information processed by the control device 304, and transmits information and control signals related to advertisement information to the information processing program 308. The advertisement information distribution function 305 transmits / receives information and control signals related to advertisement information processed by the control device 304, and transmits / receives information and control signals related to advertisement information to the advertisement information management function 309.
[0145] 利用者情報配信機能 306は、制御装置 304により処理された利用者情報に関する 情報及び制御信号を送受信し、利用者情報管理機能 310と利用者情報に関する情 報及び制御信号を送受信する。 The user information distribution function 306 transmits / receives information and control signals related to user information processed by the control device 304, and transmits / receives information and control signals related to user information to the user information management function 310.
[0146] 利益還元情報配信機能 307は、制御装置 304により処理された利益還元情報に関 する情報及び制御信号を送受信し、利益還元情報管理機能 311と利益還元情報に 関する情報及び制御信号を送受信する。 Profit return information distribution function 307 transmits / receives information and control signals related to profit return information processed by the control device 304, and transmits / receives information and control signals related to profit return information management function 311. To do.
[0147] 情報処理プログラム 308は、広告情報配信機能 305より送信された広告情報及び制 御信号を受信した際、予め登録された禁止処理プログラムを含む処理プログラムに 従って広告情報認証番号を発行する。また、広告情報配信機能 305より送信された 制限広告情報及び制御信号を受信した際、予め登録された禁止処理プログラムを含 む処理プログラムに従って出荷認証番号を発行する。 [0147] The information processing program 308 is the advertisement information and control information transmitted from the advertisement information distribution function 305. When the control signal is received, an advertisement information authentication number is issued in accordance with a processing program including a pre-registered prohibition processing program. Further, when the restricted advertisement information and the control signal transmitted from the advertisement information distribution function 305 are received, a shipping authentication number is issued in accordance with a processing program including a pre-registered prohibition processing program.
[0148] 広告情報管理機能 309は、広告情報配信機能 305と広告情報及び制限広告情報 に関する情報と制御信号を送受信し、送受信された各種情報や制御信号、送信履 歴などを I/F312及び I/F313を介して、広告管理会社側データベース 3Bに格納 する。また、情報処理プログラム 308より受信した広告情報認証番号を含む広告情報 及び出荷認証番号を含む制限広告情報を IZF312及び IZF313を介して、広告管 理会社側データベース 3Bに格納する。  [0148] The advertisement information management function 309 transmits / receives information and control signals related to advertisement information and restricted advertisement information to / from the advertisement information distribution function 305, and transmits / receives various information, control signals, transmission history, and the like to the I / F 312 and I Store in the database 3B of the advertisement management company via / F313. Further, the advertisement information including the advertisement information authentication number received from the information processing program 308 and the restricted advertisement information including the shipping authentication number are stored in the advertisement management company side database 3B via the IZF 312 and the IZF 313.
[0149] 禾拥者情報管理機能 310は、利用者情報配信機能 306と利用者情報に関する情報 及び制御信号を送受信し、送受信された各種情報や制御信号、送信履歴などを 1/ F312及び I/F313を介して、広告管理会社側データベース 3Bに格納する。  [0149] The user information management function 310 transmits / receives information on user information and control signals to / from the user information distribution function 306, and transmits / receives various information, control signals, transmission history, and the like to 1 / F312 and I / F. Stored in the advertisement management company side database 3B via F313.
[0150] 利益還元情報管理機能 311は、利益還元情報配信機能 307と利益還元情報に関 する情報及び制御信号を送受信し、送受信された各種情報や制御信号、送信履歴 などを I/F312及び I/F313を介して、広告管理会社側データベース 3Bに格納す る。  [0150] The profit return information management function 311 transmits / receives information and control signals related to profit return information to the profit return information distribution function 307, and transmits / receives various information, control signals, transmission history, etc. to the I / F 312 and I Store in the database 3B of the advertisement management company via / F313.
[0151] I/F312は、外部の各種機器を広告管理会社側登録管理サーバ 3Aに接続するた めのインターフェイスであって、広告管理会社側データベースサーバ 3Bに I/F313 を介して接続されている。  [0151] The I / F 312 is an interface for connecting various external devices to the advertising management company side registration management server 3A, and is connected to the advertising management company side database server 3B via the I / F 313. .
[0152] 図 4は、図 1に示す電話事業会社側広告配信システム 4の機能的構成を示すブロック 図である。図 4に示すように、電話事業会社側広告配信システム 4は、電話事業会社 側登録管理サーノ A及び電話事業会社側データベースサーノ 4Bが設置されてい る。  FIG. 4 is a block diagram showing a functional configuration of the telephone business company side advertisement distribution system 4 shown in FIG. As shown in Fig. 4, the telephone business company side advertisement distribution system 4 is provided with a telephone business company side registration management Sano A and a telephone business company side database Sano 4B.
[0153] 電話事業会社側登録管理サーバ 4Aは、通信制御装置 401、送受信処理プログラム 402、記憶装置データベース 403、制御装置 404、広告情報配信機能 405、利用者 情報配信機能 406、利益還元情報配信機能 407、広告一覧機能 408、照合プロダラ ム 409、広告情報管理機能 410、利用者情報管理機能 411、利益還元情報管理機 能 412、利用配布機能 413、課金情報機能 414、 I/F (インターフェイス) 415などを 備えて構成され、電話事業会社側データベースサーバ 4Bは、 I/F (インターフェイス ) 415と接続されている I/F (インターフェイス) 416、広告情報データベース 417、広 告配布情報データベース 418、利用者情報データベース 419、課金情報データべ ース 420、利益還元情報データベース 421などを備えて構成されている。 [0153] The telephone company registration management server 4A includes a communication control device 401, a transmission / reception processing program 402, a storage device database 403, a control device 404, an advertisement information distribution function 405, a user information distribution function 406, and a profit return information distribution function. 407, advertisement list function 408, collation program 409, advertisement information management function 410, user information management function 411, profit return information management machine 412, usage distribution function 413, billing information function 414, I / F (interface) 415, etc., and the telephone company database server 4B is connected to the I / F (interface) 415. F (interface) 416, advertisement information database 417, advertisement distribution information database 418, user information database 419, billing information database 420, profit return information database 421, and the like.
[0154] 通信制御装置 401は、通信回線 11及び通信回線 13に接続され、広告管理会社側 登録管理サーバ 3Aとの間で、広告情報認証番号を含む広告情報及び出荷認証番 号を含む制限広告情報とともに、広告情報または制限広告情報を利用する利用者 情報、広告情報または制限広告情報の送信履歴や利益還元などに係わる各種情報 及び制御信号を送受信処理プログラム 402に従って送受信し、交換機 5との間で、 広告情報認証番号を含む広告情報及び出荷認証番号を含む制限広告情報とともに 、広告情報または制限広告情報を利用する利用者情報、広告情報または制限広告 情報の送信履歴や利益還元などに係わる各種情報及び制御信号を送受信処理プ ログラム 402に従って送受信する。  [0154] The communication control device 401 is connected to the communication line 11 and the communication line 13, and with the advertisement management company side registration management server 3A, the advertisement information including the advertisement information authentication number and the restricted advertisement including the shipping authentication number. In addition to the information, user information that uses advertising information or restricted advertising information, various information related to the transmission history and profit return of advertising information or restricted advertising information, and control signals are transmitted and received according to the transmission / reception processing program 402, and the exchange 5 In addition to the advertising information including the advertising information authentication number and the restricted advertising information including the shipping authentication number, the user information using the advertising information or the restricted advertising information, various information related to the transmission history of the advertising information or the restricted advertising information, profit return, etc. Information and control signals are transmitted / received according to the transmission / reception processing program 402.
[0155] また、通信制御装置 401は、インターネット 9を構成する回線に接続され、インターネ ット上に登録サイトを開設し、インターネット 9を介して、登録サイトにアクセスした第 1 の移動電話 7Dとの間で、広告情報及び広告情報の利用登録などに係わる各種情 報及び制御信号を送受信処理プログラム 402に従って送受信する。  [0155] Further, the communication control device 401 is connected to a line constituting the Internet 9, opens a registration site on the Internet, and connects to the first mobile phone 7D that accesses the registration site via the Internet 9. In the meantime, various information and control signals related to advertisement information, advertisement information use registration, and the like are transmitted and received according to the transmission / reception processing program 402.
[0156] なお、通信制御装置 401と第 1の移動電話 7Dとの間で送受信されるデータとして、 H TML (Hypertext Markup Language) - XML extensible Markup Language)、 DHT ML (Dynamic HTML)などのマークアップ言語により記述されたウェブページなどが あげられる力 その具体的な構成は、特に限定されず、例えば、単に HTMLファイル のみで構成されるもの、 GIFや JPEG、 TIFF, BMPなどの規格に準拠した形式の画 像ファイルを含むもの、 WAV、 MP3、 MIDIなどの規格に準拠した形式の音声デー タフアイノレを含むもの、 CGI(Common Gateway Interface)や ASP (Active Server Page s)などにより外部プログラムが提供されるものや、 Java (登録商標)スクリプト、 VB (Vis ual Basic)スクリプトなどのスクリプト言語による記述を含むものなど、一般的なウェブ ブラウザにより処理可能であればよい。さらに、携帯型移動電話などの機器向けに拡 張された上記マークアップ言語により記述されたファイルであってもよい。 [0156] Markups such as HTML (Hypertext Markup Language)-XML extensible Markup Language (DTML) and DHT ML (Dynamic HTML) are transmitted and received between the communication control device 401 and the first mobile phone 7D. The ability to give a web page written in a language The specific structure is not particularly limited. External files are provided by CGI (Common Gateway Interface), ASP (Active Server Pages), etc., including audio data file formats that conform to standards such as WAV, MP3, and MIDI. Anything that can be processed by a general web browser, such as a script or a description including a script language such as a Java (registered trademark) script or a VB (Visual Basic) script. Furthermore, it is expanded for devices such as portable mobile phones. It may be a file described in the above markup language.
[0157] 第 1の移動電話 7Dからインターネット 9へのアクセス請求を受信する基地局 6Aは、 ゲートウェイ装置 8にアクセス請求を通知して、第 1の移動電話 7Dとゲートウェイ装置 8との間で、データ通信処理に必要な通信プロトコルを実行する。  [0157] The base station 6A that receives the request for access to the Internet 9 from the first mobile phone 7D notifies the gateway device 8 of the request for access, and between the first mobile phone 7D and the gateway device 8, Execute communication protocols necessary for data communication processing.
[0158] ゲートウェイ装置 8は、インターネット 9と基地局 6Aとの間に接続され、インターネット 9 と基地局 6Aとの間で送受信されるデータや情報のプロトコル変換などの処理を行い 、前記データや情報を中継する。例えば、 iモードであれば、 iモードセンターが含む、 インターネットに接続されたルータ機能が該当し、 EZWebであれば、 HTMLコンテ ンッを WML (Wireless Markup Language)コンテンツに変換する機能を有する、イン ターネットに接続されたゲートウェイ装置 8が該当する。  [0158] The gateway device 8 is connected between the Internet 9 and the base station 6A and performs processing such as protocol conversion of data and information transmitted and received between the Internet 9 and the base station 6A. Relay. For example, if it is i-mode, the router function connected to the Internet included in the i-mode center is applicable, and if it is EZWeb, it has the function to convert HTML content into WML (Wireless Markup Language) content. This corresponds to the gateway device 8 connected to the net.
[0159] 送受信処理プログラム 402は、通信制御装置 401が接続する広告管理会社側登録 管理サーバ 3Aが、記憶装置データベース 403に予め格納された広告管理会社側 登録管理サーバ 3Aを認識する認識コードとの一致によって、各種情報及び制御信 号を送受信する。また、送受信処理プログラム 402は、通信制御装置 401が接続す る交換機 5が、記憶装置データベース 403に予め格納された交換機 5を認識する認 識コードとの一致によって、各種情報及び制御信号を送受信する。さらに、送受信処 理プログラム 402は、通信制御装置 401が接続する第 1の移動電話 7D固有の利用 者情報を、通信制御装置 401と接続した際、通信履歴として記憶装置データベース 403に格納し、各種情報及び制御信号を送受信する。  [0159] The transmission / reception processing program 402 includes a recognition code for the advertisement management company side registration management server 3A to which the communication control device 401 is connected to recognize the advertisement management company side registration management server 3A stored in the storage device database 403 in advance. Various information and control signals are sent and received when they match. In addition, the transmission / reception processing program 402 transmits / receives various information and control signals when the exchange 5 to which the communication control device 401 is connected matches the recognition code for recognizing the exchange 5 stored in the storage device database 403 in advance. . Further, the transmission / reception processing program 402 stores the user information specific to the first mobile phone 7D connected to the communication control device 401 in the storage device database 403 as a communication history when connected to the communication control device 401. Send and receive information and control signals.
[0160] 制御装置 404は、記憶装置データベース 403に格納された基本制御プログラム、回 線交換制御プログラム、広告情報配信プログラム、制限広告情報配信プログラム、認 証コード処理プログラム、課金処理プログラム、登録処理プログラムなどのプログラム 及びこれらのプログラムに係わるデータなどを読み出して実行することにより、電話事 業会社側登録管理サーバ 4Aの各部を駆動制御する。そして、制御装置 404は、上 記回線交換制御プログラムを実行することにより、通信制御装置 401に接続された通 信回線 11を介して、広告管理会社側登録管理サーバ 3Aとの間で各種情報及び制 御信号を送受信するとともに、通信回線 13を介して、交換機 5との間で各種情報及 び制御信号を送受信する。 [0161] また、電話事業会社側登録管理サーバ 4Aは、第 1の移動電話 7Dが、インターネット 9を介してアクセスし、固有の利用者情報を認証して、発信時に付加する広告情報を 利用登録するための登録サイトを提供するウェブサーバでもある。 [0160] The control device 404 includes a basic control program, a circuit exchange control program, an advertisement information distribution program, a restricted advertisement information distribution program, an authentication code processing program, an accounting processing program, and a registration processing program stored in the storage device database 403. By reading and executing such programs and data related to these programs, each part of the telephone management company side registration management server 4A is driven and controlled. Then, the control device 404 executes various types of information and information with the advertisement management company side registration management server 3A via the communication line 11 connected to the communication control device 401 by executing the above-described circuit switching control program. In addition to transmitting and receiving control signals, it also transmits and receives various information and control signals to and from the exchange 5 via the communication line 13. [0161] In addition, the telephone company registration management server 4A uses the first mobile phone 7D, which is accessed via the Internet 9, authenticates the unique user information, and registers the advertisement information added at the time of transmission. It is also a web server that provides a registration site.
[0162] 制御装置 404は、第 1の移動電話 7D力 インターネット 9を介してアクセスされた際 に、上記登録処理プログラムに基づいて後述する登録処理(図 16 (b) )を実行する。  [0162] When accessed via the first mobile telephone 7D power Internet 9, the control device 404 executes a registration process (FIG. 16 (b)), which will be described later, based on the registration process program.
[0163] 広告一覧機能 408は、制御装置 404の登録処理プログラムに従って、広告情報配信 機能 405より送信された広告利用要求情報に基づき、広告情報管理機能 410を介し て、利用可能な広告情報認証番号を含む広告情報 (送着信音声及びメロディデータ 、映像及び画像データ、テキストデータなど)の一覧を登録し、広告情報配信機能 40 5に送信する。  [0163] The advertisement list function 408 is based on the advertisement use request information transmitted from the advertisement information distribution function 405 in accordance with the registration processing program of the control device 404, and can be used through the advertisement information management function 410. A list of advertisement information (including incoming and outgoing voice and melody data, video and image data, text data, etc.) is registered and transmitted to the advertisement information distribution function 405.
[0164] 利用配布機能 413は、第 1の移動電話 7Dより送信された広告一覧から選択された広 告情報を含む広告情報要求情報を広告情報配信機能 405から受信し、広告情報管 理機能 410を介して、選択された広告情報認証番号を含む広告情報を電話事業会 社側データベースサーバ 4Bから抽出し、抽出した広告情報認証番号を含む広告情 報を広告情報配信機能 405に送信する。また、送信した広告情報認証番号を含む 広告情報を利用登録した第 1の移動電話 7Dの利用者情報に対応づけて利用者情 報管理機能 411に送信する。  The usage distribution function 413 receives advertisement information request information including advertisement information selected from the advertisement list transmitted from the first mobile phone 7D from the advertisement information distribution function 405, and receives the advertisement information management function 410. The advertisement information including the selected advertisement information authentication number is extracted from the telephone company-side database server 4B, and the advertisement information including the extracted advertisement information authentication number is transmitted to the advertisement information distribution function 405. Also, the advertisement information including the transmitted advertisement information authentication number is transmitted to the user information management function 411 in association with the user information of the first mobile phone 7D registered for use.
[0165] 記憶装置データベース 403は、送受信処理プログラム 402に係わるデータとともに、 制御装置 404により実行される基本制御プログラム、回線交換制御プログラム、広告 情報配信プログラム、制限広告情報配信プログラム、認証コード処理プログラム、課 金処理プログラム、登録処理プログラムなどのプログラム及びこれらのプログラムに係 わるデータなどを、送受信処理プログラム 402及び制御装置 404により読み取り可能 な形態で格納する。  The storage device database 403 includes a basic control program, a circuit switching control program, an advertisement information distribution program, a restricted advertisement information distribution program, an authentication code processing program, executed by the control device 404, together with data related to the transmission / reception processing program 402. A program such as a charge processing program and a registration processing program and data related to these programs are stored in a form that can be read by the transmission / reception processing program 402 and the control device 404.
[0166] 広告情報配信機能 405は、制御装置 404により処理された広告情報に関する情報 及び制御信号を送受信し、広告一覧機能 408と広告情報に関する情報及び制御信 号を送受信する。また、広告情報配信機能 405は、制御装置 404により処理された 広告情報に関する情報及び制御信号を送受信し、照合プログラム 409と広告情報に 関する情報及び制御信号を送受信する。さらに、広告情報配信機能 405は、制御装 置 404により処理された広告情報に関する情報及び制御信号を送受信し、広告情報 管理機能 410と広告情報に関する情報及び制御信号を送受信する。 [0166] The advertisement information distribution function 405 transmits / receives information and control signals related to advertisement information processed by the control device 404, and transmits / receives information and control signals related to advertisement information to the advertisement list function 408. The advertisement information distribution function 405 transmits / receives information and control signals related to advertisement information processed by the control device 404, and transmits / receives information and control signals related to advertisement information to the matching program 409. In addition, the advertisement information distribution function 405 has a control device. Information and control signals related to the advertisement information processed by the device 404 are transmitted and received, and information and control signals related to the advertisement information management function 410 and the advertisement information are transmitted and received.
[0167] 利用者情報配信機能 406は、制御装置 404により処理された利用者情報に関する 情報及び制御信号を送受信し、利用者情報管理機能 411と利用者情報に関する情 報及び制御信号を送受信する。  The user information distribution function 406 transmits / receives information and control signals related to user information processed by the control device 404, and transmits / receives information and control signals related to user information to the user information management function 411.
[0168] 利益還元情報配信機能 407は、制御装置 404により処理された利益還元情報に関 する情報及び制御信号を送受信し、利益還元情報管理機能 412と利益還元情報に 関する情報及び制御信号を送受信する。  [0168] Profit return information distribution function 407 transmits and receives information and control signals related to profit return information processed by control device 404, and transmits and receives profit return information management function 412 and information and control signals related to profit return information To do.
[0169] 照合プログラム 409は、広告情報配信機能 405より送信された照合要求情報に基づ き、広告情報管理機能 410及び利用者情報管理機能 411を介して、電話事業会社 側データベースサーバ 4Bから利用者情報及び広告情報認証番号を含む広告情報 を抽出し、抽出した利用者情報及び広告情報が受信した照合要求情報と一致した 際、抽出した広告情報認証番号を含む広告情報を、広告情報配信機能 405に送信 する。また、照合プログラム 409は、広告情報配信機能 405より送信された照合要求 情報に基づき、広告情報管理機能 410及び利用者情報管理機能 411を介して、電 話事業会社側データベースサーバ 4Bから利用者情報及び広告情報認証番号を含 む広告情報を抽出し、抽出した利用者情報及び広告情報が受信した照合要求情報 と一致しなかった際、広告情報管理機能 410及び利用者情報管理機能 411を介し て、電話事業会社側データベースサーバ 4Bから出荷認証番号を含む制限広告情 報を抽出し、抽出した出荷認証番号を含む制限広告情報を広告情報配信機能 405 に送信する。  [0169] Based on the verification request information transmitted from the advertising information distribution function 405, the verification program 409 is used from the telephone company database server 4B via the advertising information management function 410 and the user information management function 411. Advertising information including the advertising information authentication number is extracted, and when the extracted user information and advertising information matches the received verification request information, the advertising information including the extracted advertising information authentication number is Send to 405. In addition, the verification program 409 is based on the verification request information transmitted from the advertising information distribution function 405, and the user information from the telephone company database server 4B via the advertising information management function 410 and the user information management function 411. When the advertisement information including the advertisement information authentication number is extracted and the extracted user information and advertisement information do not match the received verification request information, the advertisement information management function 410 and the user information management function 411 are used. Then, the restricted advertisement information including the shipping authentication number is extracted from the telephone company database server 4B, and the limited advertisement information including the extracted shipping authentication number is transmitted to the advertisement information distribution function 405.
[0170] 広告情報管理機能 410は、広告情報配信機能 405と広告情報及び制限広告情報 に関する情報と制御信号を送受信し、送受信された各種情報や制御信号、送信履 歴などを I/F415及び IZF416を介して、電話事業会社側データベース 4Bに格納 する。また、広告情報配信機能 405から広告情報要求情報を受信し、受信した広告 情報要求情報及び広告情報認証番号を含む広告情報を利用配布機能 413と送受 信する。また、広告一覧機能 408と広告情報に関する情報と制御信号を送受信し、 送受信された各種情報や制御信号、送信履歴などを I/F415及び IZF416を介し て、電話事業会社側データベース 4Bに格納する。さらに、照合プログラム 409と広告 情報及び制限広告情報に関する情報と制御信号を送受信し、送受信された各種情 報や制御信号、送信履歴などを I/F415及び I/F416を介して、電話事業会社側 データベース 4Bに格納する。 [0170] The advertisement information management function 410 transmits / receives information and control signals related to advertisement information / restricted advertisement information to / from the advertisement information distribution function 405, and transmits / receives various information, control signals, transmission history, and the like to the I / F 415 and IZF 416. Stored in the telephone company database 4B. Also, it receives the advertisement information request information from the advertisement information distribution function 405 and transmits / receives the received advertisement information request information and the advertisement information including the advertisement information authentication number to the use distribution function 413. It also sends and receives information and control signals related to advertisement information to the advertisement list function 408, and sends and receives various information, control signals, and transmission history via the I / F415 and IZF416. Stored in the telephone company database 4B. In addition, it sends / receives information and control signals related to advertisement information and restricted advertisement information to / from collation program 409, and transmits / receives various information, control signals, transmission history, etc. via the I / F415 and I / F416. Store in database 4B.
[0171] 禾 IJ用者情報管理機能 411は、利用者情報配信機能 406と利用者情報に関する情報 及び制御信号を送受信し、送受信された各種情報や制御信号、送信履歴などを 1/ F415及び IZF416を介して、電話事業会社側データベース 4Bに格納する。また、 利用配布機能 413から広告情報の利用配布に関する情報と制御信号を受信し、受 信した各種情報や制御信号、送信履歴などを I/F415及び IZF416を介して、電 話事業会社側データベース 4Bに格納する。  [0171] 禾 The IJ user information management function 411 transmits / receives information and control signals related to user information to the user information distribution function 406, and transmits / receives various information, control signals, transmission history, etc. 1 / F415 and IZF416 Stored in the telephone company database 4B. It also receives information and control signals related to the use and distribution of advertisement information from the use distribution function 413, and receives the received information, control signals, transmission history, etc. via the I / F 415 and IZF 416. To store.
[0172] 利益還元情報管理機能 412は、利益還元情報配信機能 407と利益還元情報に関 する情報及び制御信号を送受信し、送受信された各種情報や制御信号、送信履歴 などを I/F415及び I/F416を介して、電話事業会社側データベース 4Bに格納す る。  [0172] Profit return information management function 412 transmits / receives information and control signals related to profit return information to profit return information distribution function 407, and transmits / receives various information, control signals, transmission history, etc. to I / F415 and I Store in phone company database 4B via / F416.
[0173] 課金情報機能 414は、広告情報管理機能 410及び利用者情報管理機能 411を介し て、広告情報認証番号を含む広告情報の送信及び受信履歴に伴ってポイントを含 む課金情報を、通信機器の利用者別に登録及び累積し、利用者情報管理機能 411 に送信する。  [0173] The billing information function 414 communicates billing information including points according to the transmission and reception history of advertisement information including the advertisement information authentication number via the advertisement information management function 410 and the user information management function 411. It is registered and accumulated for each user of the device and sent to the user information management function 411.
[0174] I/F415は、外部の各種機器を電話事業会社側登録管理サーバ 4Aに接続するた めのインターフェイスであって、電話事業会社側データベースサーバ 4Bに I/F416 を介して接続されている。また、 I/F416は、通信回線 14を介して、交換機 5と接続 されている。  [0174] The I / F 415 is an interface for connecting various external devices to the telephone company registration management server 4A, and is connected to the telephone company database server 4B via the I / F 416. . The I / F 416 is connected to the exchange 5 via the communication line 14.
[0175] 図 5は、図 1に示す交換機 5の機能的構成を示すブロック図である。図 5に示すように 、交換機 5は、通信制御装置 501、送受信処理プログラム 502、記憶装置データべ ース 503、制御装置 504、広告情報配信機能 505、利用者情報配信機能 506、利益 還元情報配信機能 507、発信信号処理機能 508、再受信処理機能 509、発信識別 処理機能 510、照合要求登録機能 511、受取認証登録機能 512、広告情報管理機 能 513、利用者情報管理機能 514、利益還元情報管理機能 515、 I/F (インターフ 工イス) 516などを備えて構成され、 I/F (インターフェイス) 516と接続されている広 告情報データベース 517、利用者情報データベース 518、受取認証情報データべ ース 519、利益還元情報データベース 520などを備えて構成されている。 FIG. 5 is a block diagram showing a functional configuration of the exchange 5 shown in FIG. As shown in FIG. 5, the exchange 5 includes a communication control device 501, a transmission / reception processing program 502, a storage device database 503, a control device 504, an advertisement information distribution function 505, a user information distribution function 506, and profit return information distribution. Function 507, outgoing signal processing function 508, re-reception processing function 509, outgoing identification processing function 510, verification request registration function 511, receipt authentication registration function 512, advertisement information management function 513, user information management function 514, profit return information Management function 515, I / F (interface Industrial information) 516, etc., and is connected to I / F (interface) 516, advertising information database 517, user information database 518, receipt authentication information database 519, profit return information database 520, etc. It is configured with.
[0176] 通信制御装置 501は、通信回線 13に接続され、電話事業会社側登録管理サーバ 4 Aとの間で、広告情報認証番号を含む広告情報及び出荷認証番号を含む制限広告 情報とともに、広告情報または制限広告情報を利用する利用者情報、広告情報また は制限広告情報の送信履歴や利益還元などに係わる各種情報及び制御信号を送 受信処理プログラム 502に従って送受信する。また、通信制御装置 501は、通信回 線 14及び通信回線 15に接続され、基地局 6A、 6Bを介して、第 1の移動電話 7D及 び第 2の移動電話 7Eとの間で、広告情報認証番号を含む広告情報及び出荷認証 番号を含む制限広告情報とともに、広告情報または制限広告情報を利用する利用 者情報、広告情報または制限広告情報の送信履歴や利益還元などに係わる各種情 報及び制御信号を送受信処理プログラム 502に従って送受信する。  [0176] The communication control device 501 is connected to the communication line 13 and communicates with the telephone company registration management server 4A together with advertisement information including an advertisement information authentication number and restricted advertisement information including a shipping authentication number. User information that uses the information or restricted advertisement information, various information related to the transmission history and profit return of advertisement information or restricted advertisement information, and control signals are transmitted / received according to the transmission / reception processing program 502. In addition, the communication control device 501 is connected to the communication line 14 and the communication line 15, and receives advertisement information between the first mobile phone 7D and the second mobile phone 7E via the base stations 6A and 6B. Along with advertising information including the certification number and restricted advertising information including the shipping certification number, advertising information or user information that uses the restricted advertising information, various information related to the transmission history of profit information or control, etc. Signals are transmitted / received according to the transmission / reception processing program 502.
[0177] 送受信処理プログラム 502は、通信制御装置 501が接続する電話事業会社側登録 管理サーバ 4Aが、記憶装置データベース 503に予め格納された電話事業会社側 登録管理サーノ 4Aを認識する認識コードとの一致によって、各種情報及び制御信 号を送受信する。また、送受信処理プログラム 502は、第 1の移動電話 7D及び第 2 の移動電話 7E固有の利用者情報を、通信制御装置 501と接続した際、通信履歴と して記憶装置データベース 503に格納する。  [0177] The transmission / reception processing program 502 includes a recognition code for recognizing the telephone company registration management server 4A stored in the storage device database 503 in advance by the telephone company registration management server 4A to which the communication control device 501 is connected. Various information and control signals are sent and received when they match. The transmission / reception processing program 502 stores the user information unique to the first mobile phone 7D and the second mobile phone 7E in the storage device database 503 as a communication history when connected to the communication control device 501.
[0178] 制御装置 504は、記憶装置データベース 503に格納された基本制御プログラム、回 線交換制御プログラム、発信処理プログラム、広告情報配信プログラム、制限広告情 報配信プログラム、認証コード処理プログラムなどのプログラム及びこれらのプロダラ ムに係わるデータなどを読み出して実行することにより、交換機 5の各部を駆動制御 する。そして、制御装置 504は、上記回線交換制御プログラムを実行することにより、 通信制御装置 501に接続された通信回線 13を介して、電話事業会社側登録管理サ ーバ 4Aとの間で各種情報及び制御信号を送受信するとともに、通信回線 15及び基 地局 6A、 6Bを介して、第 1の移動電話 7D及び第 2の移動電話 7Eとの間で各種情 報及び制御信号を送受信する。 [0179] また、制御装置 504は、第 1の移動電話 7Dから第 2の移動電話 7Eへの広告情報認 証番号を含む発信信号を基地局 6Aから受信すると、上記発信処理プログラムに基 づいて、後述する発信処理(図 19 (b) )を実行する。この発信処理で、制御装置 504 は、発信した第 1の移動電話 7Dに割り当てられた利用者情報を、基地局 6Aを介して 取得し、通信回線 13を介して、電話事業会社側登録管理サーバ 4Aにアクセスし、 取得した利用者情報の照合要求情報を送信する。ここで、電話事業会社側登録管 理サーバ 4Aにて、第 1の移動電話 7Dの照合要求情報に対応する広告情報が検索 されない場合、制御装置 504は、通信回線 14を介して、出荷認証番号を含む制限 広告情報を電話事業会社側データベースサーバ 4Bから取得して、基地局 6A, 6Bと の間で通信回線 15を接続し、基地局 6Aに第 1の移動電話 7Dへの出荷認証番号を 含む制限広告情報を送信し、また、基地局 6Bに第 2の移動電話 7Eへの着信信号と ともに、取得した出荷認証番号を含む制限広告情報を送信する。また、電話事業会 社側登録管理サーノ 4Aにて、第 1の移動電話 7Dの照合要求情報に対応する広告 情報が検索された場合、制御装置 504は、通信回線 14を介して、検索された広告情 報認証番号を含む広告情報を電話事業会社側データベースサーバ 4Bから取得し て、基地局 6A, 6Bとの間で通信回線 15を接続し、基地局 6Aに第 1の移動電話 7D への広告情報認証番号を含む広告情報を送信し、また、基地局 6Bに第 2の移動電 話 7Eへの着呼信号とともに、取得した広告情報認証番号を含む広告情報を送信す る。 [0178] The control device 504 includes programs such as a basic control program, a circuit exchange control program, a transmission processing program, an advertisement information distribution program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 503. By reading and executing data related to these programs, each part of the exchange 5 is driven and controlled. The control device 504 executes various types of information and information with the telephone company registration management server 4A via the communication line 13 connected to the communication control device 501 by executing the circuit switching control program. In addition to transmitting and receiving control signals, various information and control signals are transmitted and received between the first mobile phone 7D and the second mobile phone 7E via the communication line 15 and the base stations 6A and 6B. [0179] Also, when the control device 504 receives a transmission signal including the advertisement information authentication number from the first mobile phone 7D to the second mobile phone 7E from the base station 6A, the control device 504 is based on the above transmission processing program. Then, a transmission process (FIG. 19 (b)) described later is executed. In this call processing, the control device 504 acquires the user information assigned to the first mobile phone 7D that has sent the call via the base station 6A, and the telephone company registration registration server via the communication line 13. Access 4A and send the verification request information of the acquired user information. Here, if the advertisement information corresponding to the verification request information of the first mobile phone 7D is not searched in the telephone company registration management server 4A, the control device 504 sends the shipping authentication number via the communication line 14. The advertising information is acquired from the telephone company database server 4B, the communication line 15 is connected to the base stations 6A and 6B, and the shipping certification number for the first mobile phone 7D is assigned to the base station 6A. The restricted advertisement information including the acquired shipping authentication number is transmitted to the base station 6B together with the incoming signal to the second mobile phone 7E. In addition, when the telephone company registration management Sano 4A searches for advertisement information corresponding to the verification request information of the first mobile phone 7D, the control device 504 is searched via the communication line 14. The advertisement information including the advertisement information authentication number is acquired from the telephone company database server 4B, the communication line 15 is connected to the base stations 6A and 6B, and the base station 6A is connected to the first mobile phone 7D. The advertisement information including the advertisement information authentication number is transmitted, and the advertisement information including the acquired advertisement information authentication number is transmitted to the base station 6B together with the incoming call signal to the second mobile phone 7E.
[0180] 記憶装置データベース 503は、送受信処理プログラム 502に係わるデータとともに、 制御装置 504により実行される基本制御プログラム、回線交換制御プログラム、発信 処理プログラム、広告情報配信プログラム、制限広告情報配信プログラム、認証コー ド処理プログラムなどのプログラム及びこれらのプログラムに係わるデータなどを、送 受信処理プログラム 502及び制御装置 504により読み取り可能な形態で格納する。  [0180] The storage device database 503, together with data related to the transmission / reception processing program 502, is a basic control program executed by the control device 504, a circuit switching control program, a transmission processing program, an advertisement information distribution program, a restricted advertisement information distribution program, and an authentication. A program such as a code processing program and data related to these programs are stored in a form readable by the transmission / reception processing program 502 and the control device 504.
[0181] 広告情報配信機能 505は、制御装置 504により処理された広告情報に関する情報 及び制御信号を送受信し、発信信号処理機能 508及び発信識別処理機能 510に 広告情報に関する情報及び制御信号を送信する。また、広告情報配信機能 505は、 制御装置 504により処理された広告情報に関する情報及び制御信号を送受信し、広 告情報管理機能 513と広告情報に関する情報及び制御信号を送受信する。 [0181] The advertisement information distribution function 505 transmits / receives information and control signals related to advertisement information processed by the control device 504, and transmits information related to advertisement information and control signals to the transmission signal processing function 508 and the transmission identification processing function 510. . The advertisement information distribution function 505 transmits and receives information and control signals related to advertisement information processed by the control device 504, and Notification information management function 513 sends and receives information and control signals related to advertisement information.
[0182] また、広告情報配信機能 505は、照合要求登録機能 511から照合要求情報に関す る情報及び制御信号を受信する。また、広告情報配信機能 505は、制御装置 504に より処理された再受信要求情報に関する情報及び制御信号を送受信し、再受信処 理機能 509に再受信要求情報に関する情報及び制御信号を送信する。 [0182] Also, the advertisement information distribution function 505 receives information and control signals related to the verification request information from the verification request registration function 511. The advertisement information distribution function 505 transmits and receives information and control signals related to re-reception request information processed by the control device 504, and transmits information and control signals related to re-reception request information to the re-reception processing function 509.
[0183] 利用者情報配信機能 506は、制御装置 504に利用者情報に関する情報及び制御 信号を送信し、利用者情報管理機能 514と利用者情報に関する情報及び制御信号 を送受信する。 User information distribution function 506 transmits information and control signals related to user information to control device 504, and transmits and receives information and control signals related to user information to user information management function 514.
[0184] 利益還元情報配信機能 507は、制御装置 504より処理された受取認証情報に関す る情報及び制御信号を受信し、受取認証登録機能 512に受取認証情報に関する情 報及び制御信号を送信する。また、利益還元情報配信機能 507は、制御装置 504よ り処理された利益還元情報に関する情報及び制御信号を送受信し、利益還元情報 管理機能 515と利益還元情報に関する情報及び制御信号を送受信する。  [0184] Profit return information distribution function 507 receives information and control signals related to reception authentication information processed by control device 504, and transmits information and control signals related to reception authentication information to reception authentication registration function 512. . The profit return information distribution function 507 transmits / receives information and control signals related to profit return information processed by the control device 504, and transmits / receives information and control signals related to profit return information management function 515.
[0185] 発信信号処理機能 508は、広告情報配信機能 505から受信した発信信号から、発 信信号を送信した通信機器の利用者情報及び通信機器が指定した通信機器の利 用者情報とともに、発信信号に含まれる広告情報または制限広告情報を抽出し、発 信識別処理機能 510に送信する。  [0185] The transmission signal processing function 508 transmits the transmission information received from the advertisement information distribution function 505 together with the user information of the communication device that has transmitted the transmission signal and the user information of the communication device specified by the communication device. The advertisement information or restricted advertisement information included in the signal is extracted and transmitted to the transmission identification processing function 510.
[0186] 再受信処理機能 509は、広告情報配信機能 505から受信した再受信要求情報から 、再受信要求情報を送信した通信機器の利用者情報及び再受信要求情報に含まれ る広告情報または制限広告情報を抽出し、発信識別処理機能 510に送信する。  [0186] The re-reception processing function 509 is based on the re-reception request information received from the advertisement information distribution function 505. The advertisement information is extracted and transmitted to the call identification processing function 510.
[0187] 発信識別処理機能 510は、発信信号処理機能 508により抽出された発信信号を送 信した通信機器の利用者情報を識別し、送信された広告情報または制限広告情報 とともに広告情報管理機能 513へ送信する。また、発信識別処理機能 510は、再受 信処理機能 509により抽出された再受信要求情報を送信した通信機器の利用者情 報を識別し、送信された広告情報または制限広告情報とともに広告情報管理機能 5 13に送信する。  [0187] The transmission identification processing function 510 identifies user information of the communication device that has transmitted the transmission signal extracted by the transmission signal processing function 508, and the advertisement information management function 513 together with the transmitted advertisement information or restricted advertisement information. Send to. The call identification processing function 510 identifies user information of the communication device that has transmitted the re-reception request information extracted by the re-reception processing function 509, and manages the advertisement information together with the transmitted advertisement information or restricted advertisement information. Send to function 5 13.
[0188] 照合要求登録機能 511は、広告情報管理機能 513に基づき、照合要請情報を含む 照合要求情報を登録し、広告情報配信機能 505及び広告情報管理機能 513に送 信する。また、照合要求登録機能 511は、広告情報管理機能 513に基づき、再受信 要求情報を含む照合要求情報を登録し、広告情報配信機能 505及び広告情報管 理機能 513に送信する。 The matching request registration function 511 registers matching request information including matching request information based on the advertisement information management function 513 and sends it to the advertisement information distribution function 505 and the advertisement information management function 513. I believe. The matching request registration function 511 registers matching request information including re-reception request information based on the advertisement information management function 513 and transmits the matching request information to the advertisement information distribution function 505 and the advertisement information management function 513.
[0189] 受取認証登録機能 512は、利益還元情報配信機能 507により受信した利益還元の 受取可否情報を含む受取認証情報及び受取認証情報を送信した通信機器の利用 者情報を登録または更新し記録した後、利用者情報管理機能 514に送信する。  [0189] Receipt authentication registration function 512 registered or updated and recorded the receipt authentication information including the profit return receipt / non-receipt information received by profit return information distribution function 507 and the user information of the communication device that sent the receipt authentication information. Then, it transmits to the user information management function 514.
[0190] 広告情報管理機能 513は、広告情報配信機能 505と広告情報及び制限広告情報 に関する情報と制御信号を送受信し、送受信された各種情報や制御信号、送信履 歴などを I/F516を介して格納する。また、発信識別処理機能 510から発信信号を 送信した通信機器の利用者情報及び発信信号に含まれる広告情報または制限広告 情報を受信し、受信された各種情報や制御信号、送信履歴などを I/F516を介して 格納する。また、発信識別処理機能 510から再受信要求情報を送信した通信機器の 利用者情報及び再受信要求情報に含まれる広告情報または制限広告情報を受信し 、受信された各種情報や制御信号、送信履歴などを I/F516を介して格納する。  [0190] The advertisement information management function 513 transmits / receives information and control signals related to advertisement information and restricted advertisement information to / from the advertisement information distribution function 505, and transmits / receives various information, control signals, transmission history, and the like via the I / F516. Store. It also receives the user information of the communication device that sent the outgoing signal from the outgoing call identification processing function 510 and the advertising information or restricted advertising information included in the outgoing signal, and received various information, control signals, transmission history, etc. Store via F516. It also receives the user information of the communication device that has transmitted the re-reception request information from the transmission identification processing function 510 and the advertisement information or the restricted advertisement information included in the re-reception request information, and receives various information, control signals, transmission history Etc. are stored via I / F516.
[0191] また、広告情報管理機能 513は、照合要求登録機能 511から照合要請情報を含む 照合要求情報及び再受信要求情報を含む照合要求情報を受信し、受信された各種 情報や制御信号、送信履歴などを I/F516を介して格納する。  [0191] Also, the advertisement information management function 513 receives the verification request information including the verification request information including the verification request information and the re-reception request information from the verification request registration function 511, and receives the received various information, control signals, and transmissions. Stores history etc. via I / F516.
[0192] 禾 I」用者情報管理機能 514は、利用者情報配信機能 506と利用者情報に関する情報 及び制御信号を送受信し、送受信された各種情報や制御信号、送信履歴などを 1/ F516を介して格納する。また、広告情報管理機能 513と広告情報の利用者情報に 関する情報と制御信号を送受信し、送受信した各種情報や制御信号、送信履歴など を IZF516を介して格納する。また、受取認証登録機能 512から利益還元の受取可 否情報を含む受取認証情報及び受取認証情報を送信した通信機器の利用者情報 を受信し、受信された各種情報や制御信号、送信履歴などを I/F516を介して格納 する。  [0192] 禾 I ”user information management function 514 transmits / receives information and control signals related to user information to user information distribution function 506, and transmits various information, control signals, transmission history, etc. 1 / F516. Store through. Also, it transmits / receives information related to advertisement information management function 513 and user information of advertisement information and control signals, and stores various information / control signals and transmission history transmitted / received via IZF516. It also receives the receipt authentication information including the receipt / rejection information of profit return and the user information of the communication device that sent the receipt authentication information from the receipt authentication registration function 512, and displays various received information, control signals, transmission history, etc. Store via I / F516.
[0193] 利益還元情報管理機能 515は、利益還元情報配信機能 507と利益還元情報に関 する情報及び制御信号を送受信し、送受信された各種情報や制御信号、送信履歴 などを I/F516を介して格納する。また、利用者情報管理機能 514と利益還元の提 供に関する情報及び制御信号を送受信し、送受信された各種情報や制御信号、送 信履歴などを I/F516を介して格納する。 [0193] The profit return information management function 515 transmits / receives information and control signals related to profit return information to the profit return information distribution function 507, and transmits / receives various information, control signals, and transmission history via the I / F516. Store. In addition, it provides user information management function 514 and profit return. Sends and receives information and control signals related to data, and stores various information and control signals sent and received, transmission history, etc. via I / F516.
[0194] I/F516は、外部の各種機器を交換機 5に接続するためのインターフェイスである。 [0194] The I / F 516 is an interface for connecting various external devices to the exchange 5.
[0195] 基地局 6A, 6Bは、 自己の設置場所から通信可能範囲に存在する第 1の移動電話 7[0195] The base stations 6A and 6B are the first mobile telephones 7 within the communicable range from their installation location.
Dの利用者情報を無線受信すると、通信回線 15を介して、交換機 5に送信して、第 1 の移動電話 7Dと第 2の移動電話 7Eとの間で、通話処理に必要な通信プロトコルを 実行する。 When the user information of D is received wirelessly, it is transmitted to the exchange 5 via the communication line 15, and the communication protocol necessary for call processing is transmitted between the first mobile phone 7D and the second mobile phone 7E. Execute.
[0196] 図 6は、図 1に示す電子通信機器会社側広告配信システム 7の機能的構成を示すブ ロック図である。図 6に示すように、電子通信機器会社側広告配信システム 7は、電子 通信機器会社側登録管理サーバ 7B及び電子通信機器会社側データベースサーバ 7Cが設置されている。  FIG. 6 is a block diagram showing a functional configuration of the electronic communication device company side advertisement distribution system 7 shown in FIG. As shown in FIG. 6, the electronic communication device company side advertisement distribution system 7 is provided with an electronic communication device company side registration management server 7B and an electronic communication device company side database server 7C.
[0197] 電子通信機器会社側登録管理サーバ 7Bは、通信制御装置 701、送受信処理プロ グラム 702、記憶装置データベース 703、制御装置 704、制限広告情報配信機能 70 5、起動プログラム機能 706、制限広告登録機能 707、動作確認機能 708、出荷要 求登録機能 709、制限広告情報管理機能 710、 I/F (インターフェイス) 711などを 備えて構成され、電子通信機器会社側データベースサーバ 7Cは、 I/F (インターフ ェイス) 711と接続されてレ、る I/F (インターフェイス) 712、制限広告情報データべ一 ス 713、起動プログラムデータベース 714などを備えて構成されている。  [0197] The electronic communication device company side registration management server 7B includes a communication control device 701, a transmission / reception processing program 702, a storage device database 703, a control device 704, a restricted advertisement information distribution function 70 5, a start program function 706, and restricted advertisement registration. Function 707, operation confirmation function 708, shipping request registration function 709, restricted advertisement information management function 710, I / F (interface) 711, etc. It is connected to an interface (711) and has an I / F (interface) 712, a restricted advertisement information database 713, an activation program database 714, and the like.
[0198] 通信制御装置 701は、通信回線 12に接続され、広告管理会社側登録管理サーバ 3 Aとの間で、制限広告情報及び出荷認証番号を含む制限広告情報とともに、制限広 告情報の送信履歴などに係わる各種情報及び制御信号を送受信処理プログラム 70 2に従って送受信する。また、通信制御装置 701は、専用回線に接続され、移動電 話 7Aとの間で、制限広告情報とともに、広告情報及び制限広告情報を受信した際に 起動する起動プログラムなどに係わる各種情報及び制御信号を送受信処理プロダラ ム 702に従って送受信する。  [0198] The communication control device 701 is connected to the communication line 12, and sends the restriction advertisement information to the advertisement management company side registration management server 3A together with the restriction advertisement information including the restriction advertisement information and the shipping authentication number. Various information and control signals related to the history are transmitted / received according to the transmission / reception processing program 702. In addition, the communication control device 701 is connected to a dedicated line, and with the mobile phone 7A, together with the restricted advertisement information, various information and control related to the startup information that is activated when the advertisement information and the restricted advertisement information are received. The signal is transmitted and received according to the transmission / reception processing program 702.
[0199] 送受信処理プログラム 702は、通信制御装置 701が接続する広告管理会社側登録 管理サーバ 3Aが、記憶装置データベース 703に予め格納された広告管理会社側 登録管理サーバ 3Aを認識する認識コードとの一致によって、各種情報及び制御信 号を送受信する。また、送受信処理プログラム 702は、移動電話 7A固有の利用者情 報を、通信制御装置 701と接続した際、通信履歴として記憶装置データベース 703 に格納する。 [0199] The transmission / reception processing program 702 includes a recognition code for the advertisement management company side registration management server 3A connected to the communication control device 701 to recognize the advertisement management company side registration management server 3A stored in the storage device database 703 in advance. By matching, various information and control signals Send and receive issue. The transmission / reception processing program 702 stores user information unique to the mobile telephone 7A in the storage device database 703 as a communication history when connected to the communication control device 701.
[0200] 制御装置 704は、記憶装置データベース 703に格納された基本制御プログラム、回 線交換制御プログラム、発信処理プログラム、登録処理プログラム、制限広告情報配 信プログラム、認証コード処理プログラムなどのプログラム及びこれらのプログラムに 係わるデータなどを読み出して実行することにより、電話通信機器会社側登録管理 サーバ 7Bの各部を駆動制御する。そして、制御装置 704は、上記回線交換制御プ ログラムを実行することにより、通信制御装置 701に接続された通信回線 12を介して 、広告管理会社側登録管理サーバ 3Aとの間で各種情報及び制御信号を送受信す るとともに、専用回線を介して、移動電話 7Aとの間で各種情報及びデータ、制御信 号などを送受信する。  [0200] The control device 704 includes programs such as a basic control program, a circuit exchange control program, a transmission processing program, a registration processing program, a restricted advertisement information distribution program, and an authentication code processing program stored in the storage device database 703. By reading and executing the data related to this program, each part of the telephone communication equipment company side registration management server 7B is driven and controlled. Then, the control device 704 executes various types of information and control with the advertisement management company side registration management server 3A via the communication line 12 connected to the communication control device 701 by executing the above-described circuit switching control program. In addition to sending and receiving signals, it also sends and receives various information, data, control signals, etc. to and from mobile phone 7A via a dedicated line.
[0201] 記憶装置データベース 703は、送受信処理プログラム 702に係わるデータとともに、 制御装置 704により実行される基本制御プログラム、回線交換制御プログラム、発信 処理プログラム、登録処理プログラム、制限広告情報配信プログラム、認証コード処 理プログラムなどのプログラム及びこれらのプログラムに係わるデータなどを、送受信 処理プログラム 702及び制御装置 704により読み取り可能な形態で格納する。  [0201] The storage device database 703 includes basic control programs executed by the control device 704, circuit switching control programs, transmission processing programs, registration processing programs, restricted advertisement information distribution programs, authentication codes, and data related to the transmission / reception processing programs 702 Programs such as processing programs and data related to these programs are stored in a form readable by the transmission / reception processing program 702 and the control device 704.
[0202] 制限広告情報配信機能 705は、制御装置 704により処理された制限広告情報及び 起動プログラムに関する情報及び制御信号を送受信し、制限広告情報管理機能 71 0と制限広告情報に関する情報及び制御信号を送受信する。  [0202] The restricted advertisement information distribution function 705 transmits and receives restricted advertisement information processed by the control device 704 and information and control signals related to the activation program, and sends information and control signals related to the restricted advertisement information management function 710 and restricted advertisement information. Send and receive.
[0203] 起動プログラム 706は、制御装置 704により処理された広告情報及び制限広告情報 を受信した際に起動する起動プログラムに関する情報及び制御信号を受信し、制限 広告情報管理機能 710と起動プログラムに関する情報及び制御信号を送受信する。 また、制御装置 704により処理された広告情報及び制限広告情報を受信した際に起 動する起動プログラムに関する情報及び制御信号を受信し、制限広告情報配信機 能 705に起動プログラムに関する情報及び制御信号を送信する。  [0203] The activation program 706 receives information and a control signal related to the activation program that is activated when the advertisement information and the restricted advertisement information processed by the control device 704 are received, and the restricted advertisement information management function 710 and the information related to the activation program. And transmit and receive control signals. It also receives information and control signals related to the activation program that is activated when the advertisement information and restricted advertisement information processed by the control device 704 are received, and sends information and control signals related to the activation program to the restricted advertisement information distribution function 705. Send.
[0204] 制限広告登録機能 707は、制限広告情報配信機能 705より送信された制限広告情 報に関する情報及び制御信号を受信し、制限広告情報管理機能 710に制限広告情 報に関する情報及び制御信号を登録し送信する。また、制限広告登録機能 707は、 制限広告情報配信機能 705より送信された制限広告情報に関する情報及び制御信 号を受信し、出荷要求登録機能 709に制限広告情報に関する情報及び制御信号を 登録し送信する。 [0204] The restricted advertisement registration function 707 receives information and control signals related to restricted advertisement information transmitted from the restricted advertisement information distribution function 705, and sends the restricted advertisement information to the restricted advertisement information management function 710. Register and send information and control signals related to information. The restricted advertisement registration function 707 receives information and control signals related to restricted advertisement information transmitted from the restricted advertisement information distribution function 705, and registers and transmits information and control signals related to restricted advertisement information to the shipping request registration function 709. To do.
[0205] 動作確認情報 708は、制限広告情報配信機能 705から動作確認情報に関する情報 及び制御信号を受信し、制限広告情報管理機能 710に動作確認情報に関する情報 及び制御信号を送信する。  [0205] The operation confirmation information 708 receives information related to the operation confirmation information and the control signal from the restricted advertisement information distribution function 705, and transmits information related to the operation confirmation information and the control signal to the restricted advertisement information management function 710.
[0206] 出荷要求登録機能 709は、制限広告登録機能 707より送信された制限広告情報に 関する情報及び制御信号を受信し、制限広告情報管理機能 710に制限広告出荷要 求情報に関する情報及び制御信号を登録し送信する。また、出荷要求登録機能 70 9は、制限広告登録機能 707より送信された制限広告情報に関する情報及び制御信 号を受信し、制限広告情報配信機能 705に制限広告出荷要求情報に関する情報及 び制御信号を登録し送信する。  [0206] The shipping request registration function 709 receives the information and control signal related to the restricted advertisement information transmitted from the restricted advertisement registration function 707, and the restricted advertisement information management function 710 receives the information and control signal related to the restricted advertisement shipment request information. Register and send. The shipping request registration function 709 also receives the information and control signal related to the restricted advertisement information transmitted from the restricted advertisement registration function 707, and sends the information and control signal related to the restricted advertisement shipment request information to the restricted advertisement information distribution function 705. Register and send.
[0207] 制限広告情報管理機能 710は、制限広告情報配信機能 705と制限広告情報に関 する情報と制御信号を送受信し、送受信された各種情報や制御信号、送信履歴など を I/F711及び I/F712を介して、電子通信機器会社側データベース 7Cに格納す る。また、動作確認機能 708から動作確認情報に関する情報と制御信号を受信し、 受信された各種情報や制御信号、送信履歴などを I/F711及び I/F712を介して、 電子通信機器会社側データベース 7Cに格納する。また、制限広告登録機能 707か ら制限広告情報に関する情報と制御信号を受信し、受信された各種情報や制御信 号、送信履歴などを I/F711及び I/F712を介して、電子通信機器会社側データ ベース 7Cに格納する。また、出荷要求登録機能 709から制限広告出荷要求情報に 関する情報と制御信号を受信し、受信された各種情報や制御信号、送信履歴などを I/F711及び IZF712を介して、電子通信機器会社側データベース 7Cに格納する  [0207] Restricted advertisement information management function 710 transmits / receives information and control signals related to restricted advertisement information to / from restricted advertisement information distribution function 705, and transmits / receives various information, control signals, transmission history, etc. Store in the electronic communication device company database 7C via / F712. It also receives information related to operation confirmation information and control signals from the operation confirmation function 708, and receives the received information, control signals, transmission history, etc. via the I / F711 and I / F712. To store. It also receives information and control signals related to restricted advertisement information from restricted advertisement registration function 707, and receives various information, control signals, transmission history, etc. via the I / F711 and I / F712. Store in side database 7C. It also receives information and control signals related to restricted advertisement shipment request information from the shipping request registration function 709, and sends various received information, control signals, transmission history, etc. via the I / F711 and IZF712 to the electronic communication device company side. Store in database 7C
[0208] I/F711は、外部の各種機器を電子通信機器会社側登録管理サーバ 7Bに接続す るためのインターフェイスであって、電子通信機器会社側データベースサーバ 7Cに I /F712を介して接続されてレ、る。 [0209] 図 7は、図 1に示す移動電話 7Aのハードウェア構成を示すブロック図である。図 7に 示すように、移動電話 7Aは、 CPU7702と、バスを介して CPU7702に接続されたメ モリ 7703、送受信通信制御装置 7701、入力処理部 7705、表示処理部 7706、着 信音声処理部 7709、音声'送信音声処理部 7710とを備えている。メモリ 7703は、 制御プログラムを格納した ROMと、 CPU7702の作業領域としての RAMのほ力、、起 動プログラムが格納される領域と、制限広告情報(音声及びメロディファイルや映像 及び画像ファイルなど)が格納される領域と、通話及び広告情報の送受信履歴が可 能される領域と、サイト閲覧プログラムが格納される領域や利益還元情報が格納され る領域などを備えている。 [0208] The I / F 711 is an interface for connecting various external devices to the electronic communication device company side registration management server 7B, and is connected to the electronic communication device company side database server 7C via the I / F 712. I'm going. [0209] FIG. 7 is a block diagram showing a hardware configuration of mobile phone 7A shown in FIG. As shown in FIG. 7, the mobile phone 7A includes a CPU 7702, a memory 7703 connected to the CPU 7702 via a bus, a transmission / reception communication control device 7701, an input processing unit 7705, a display processing unit 7706, and an incoming voice processing unit 7709. , And a voice 'transmission voice processing unit 7710. The memory 7703 contains a ROM that stores the control program, the power of the RAM as the work area of the CPU7702, the area that stores the startup program, and restricted advertisement information (such as audio and melody files, video and image files). It has a storage area, an area where a call / advertisement information transmission / reception history is possible, an area where a site browsing program is stored, and an area where profit return information is stored.
[0210] 入力処理部 7705には、移動電話 7Aの入力テンキー 7704 (スクロールキーなどを含 む)が接続されており、キー操作による入力信号は、この入力処理部 7705において 必要な変換処理を経た上で、 CPU7702に入力される。表示処理部 7706には、 LC D (液晶ディスプレイなど) 7707が接続されており、 CPU7702から出力された表示 信号は、この表示処理部 7706において必要な変換処理を経た上で、 LCD7707に 出力され、画像などの表示が実現される。  [0210] The input processing unit 7705 is connected to the input numeric keypad 7704 (including scroll keys) of the mobile phone 7A, and the input signal generated by the key operation is subjected to necessary conversion processing in the input processing unit 7705. Above, input to CPU7702. The display processing unit 7706 is connected to an LCD (such as a liquid crystal display) 7707, and the display signal output from the CPU7702 is output to the LCD 7707 after undergoing necessary conversion processing in the display processing unit 7706. Display of images and the like is realized.
[0211] 送受信通信制御装置 7701には、アンテナ 7700が接続されており、 CPU7702力 出力された送信データを搬送波に乗せて、アンテナ 7700から送出するとともに、アン テナ 7700を介して入力されたデータや情報などを復調して、 CPU7702に出力する 機能を果たす。  [0211] An antenna 7700 is connected to the transmission / reception communication control device 7701. The transmission data output from the CPU 7702 is placed on a carrier wave and transmitted from the antenna 7700, and the data input via the antenna 7700 Demodulates information and outputs it to CPU7702.
[0212] 着信音声処理部 7709には、着信音声再生用スピーカ 7708が接続されており、 CP U7702から出力された着信音声及びメロディデータに基づいて、着信音声処理部 7 709が着信音声'メロディ信号を生成し、着信音声再生用スピーカ 7708を通じて再 生される。  [0212] The incoming voice processing speaker 7708 is connected to the incoming voice processing unit 7709, and the incoming voice processing unit 7 709 receives the incoming voice 'melody signal' based on the incoming voice and melody data output from the CPU7702. And played through the speaker 7708 for playing incoming voice.
[0213] 音声 ·送信音声処理部 7710には、通話 ·送信音声再生用スピーカ 7711とマイク 77 12が接続されており、 CPU7702から出力された発信音声及びメロディデータに基 づいて、音声 ·送信音声処理部 7710が発信音声'メロディ信号を生成し、通話'送信 音声再生用スピーカ 7711を通じて再生される。また、 CPU7702から出力された通 話音声データは、音声 ·送信音声処理部 7710において、所定の変換処理が施され た後、通話'送信音声再生用スピーカ 7711から通話音声として出力される。また、マ イク 7712を通じて入力された通話音声は、音声'送信音声処理部 7710において、 必要な変換処理が施された後、通話音声データとして CPU7702に出力される。 [0213] The voice / transmission voice processing unit 7710 is connected to a speaker 7711 for speech / transmission voice playback and a microphone 7712. The processing unit 7710 generates an outgoing voice “melody signal” and reproduces it through a speaker 7711 for voice communication “transmission”. The voice data transmitted from the CPU7702 is subjected to a predetermined conversion process in the voice / transmission voice processing unit 7710. After that, the call is transmitted as call voice from the speaker 7711 for transmission voice reproduction. Further, the call voice input through the microphone 7712 is subjected to necessary conversion processing by the voice transmission voice processing unit 7710 and then output to the CPU 7702 as call voice data.
[0214] 図 8は、図 1に示す広告主側データベースサーバ 2Bに保存されるデータの構成図の 一例である。図 8に示すように、広告主側データベースサーバ 2Bは、広告情報デー タベース 214、利用者情報データベース 215、利益還元情報データベース 216を備 えている。 [0214] FIG. 8 is an example of a configuration diagram of data stored in the advertiser-side database server 2B shown in FIG. As shown in FIG. 8, the advertiser side database server 2B includes an advertisement information database 214, a user information database 215, and a profit return information database 216.
[0215] 図 8に示すように、広告情報データベース 214には、通信機器に提供する広告情報 を、予め広告主側登録管理サーバ 2Aを介して、広告音声データ 2144と広告映像 データ 2147を格納する。また、各広告音声データや各広告映像データを管理する ため、音声広告番号 2140、演奏時間 2141、広告タイトル名 2142、カテゴリ 2143、 広告リンク情報 2145、映像広告番号 2146を格納する。これらは、広告主側登録管 理サーバ 2Aにより制御され、各種データや情報などを格納する。  [0215] As shown in FIG. 8, the advertising information database 214 stores the advertising information to be provided to the communication device in advance through the advertiser side registration management server 2A, the advertising audio data 2144 and the advertising video data 2147. . Further, in order to manage each advertisement audio data and each advertisement video data, a voice advertisement number 2140, a performance time 2141, an advertisement title name 2142, a category 2143, advertisement link information 2145, and a video advertisement number 2146 are stored. These are controlled by the advertiser-side registration management server 2A and store various data and information.
[0216] 図 8に示すように、広告情報認証番号を含む広告情報及び利用履歴などを含む利 用者情報データベース 215には、広告主側登録管理サーバ 2Aから、通信回線 10を 介して広告管理会社側登録管理サーバ 3Aとアクセスされ登録処理された広告情報 認証番号 2150、音声広告番号 2151、映像広告番号 2152が格納される。また、広 告情報認証番号 2150の利用履歴や送信履歴なども、広告主側登録管理サーバ 2A から通信回線 10を介して広告管理会社側登録管理サーバ 3Aより受信され、第 1の 移動電話 7D及び第 2の移動電話 7Eにおける固有の利用者電話番号 2153、広告 情報認証番号 2150の利用における広告情報利用先 2154、広告情報の利用に伴う 利益還元料金 2155、広告情報の利用に関する各種情報データ 2156が格納される 。これらは、広告主側登録管理サーバ 2Aにより制御され、各種データや情報などを 格納する。  [0216] As shown in FIG. 8, the advertisement information including the advertisement information authentication number and the user information database 215 including the usage history are managed from the advertiser side registration management server 2A via the communication line 10. Advertisement information accessed and registered with the company-side registration management server 3A, authentication number 2150, audio advertisement number 2151, and video advertisement number 2152 are stored. Also, the usage history and transmission history of the advertisement information authentication number 2150 are received from the advertisement management company registration management server 3A via the communication line 10 from the advertiser registration management server 2A, and the first mobile phone 7D and The second mobile phone 7E has a unique user telephone number 2153, advertising information authentication number 2150, advertising information usage destination 2154, profit return fee 2155 associated with the use of advertising information, and various information data 2156 related to the use of advertising information. Stored. These are controlled by the advertiser-side registration management server 2A, and store various data and information.
[0217] 図 8に示すように、広告情報の利用に伴う課金情報を含む利益還元情報データべ一 ス 216には、利用者情報データベース 215に基づき、広告情報の利用実績や利用 者情報から、広告情報の利用に伴う利益還元情報として第 1の移動電話 7D及び第 2 の移動電話 7Eにおける固有の利用者電話番号 2160、利益還元の受取情報である 受取認証情報 2161、広告情報認証番号 2162、広告情報の利用履歴である広告情 報送受信回数 2163、広告情報の利用に伴う利益還元総金額 2164、利益還元に関 する各種情報データ 2165が格納される。これらは、広告主側登録管理サーバ 2Aに より制御され、各種データや情報などを格納する。 [0217] As shown in FIG. 8, the profit return information database 216 including billing information associated with the use of advertisement information is based on the user information database 215 based on the advertisement information usage record and user information. Proprietary user phone number 2160 for the first mobile phone 7D and the second mobile phone 7E as profit return information associated with the use of advertisement information. Received receipt information 2161, advertisement information authentication number 2162, number of advertisement information transmission / reception times 2163, advertisement information usage history 2163, total amount of profit return 2164 associated with use of advertisement information, various information data 2165 related to profit return are stored . These are controlled by the advertiser-side registration management server 2A and store various data and information.
[0218] 図 9は、図 1に示す広告管理会社側データベースサーバ 3Bに保存されるデータの構 成図の一例である。図 9に示すように、広告管理会社側データベースサーバ 3Bは、 広告情報データベース 314、利用者情報データベース 315、利益還元情報データ ベース 316を備えている。  FIG. 9 is an example of a configuration diagram of data stored in the advertisement management company side database server 3B shown in FIG. As shown in FIG. 9, the advertisement management company side database server 3B includes an advertisement information database 314, a user information database 315, and a profit return information database 316.
[0219] 図 9に示すように、広告情報データベース 314には、広告管理会社側登録管理サー バ 3Aから、通信回線 10を介して広告主側登録管理サーバ 2Aより受信した広告情 報 214に対して、情報処理プログラムに従って、広告情報認証番号 3140が発行され 、格納される。また、広告情報認証番号 3140が発行される際、発行処理された認証 番号発行日 3141、音声広告番号 3142、広告音声データ 3143、映像広告番号 31 44、広告映像データ 3145、広告情報に関する各種情報データ 3146が格納される 。これらは、広告管理会社側登録管理サーバ 3Aにより制御され、各種データや情報 などを格納する。  [0219] As shown in FIG. 9, the advertisement information database 314 contains the advertisement information 214 received from the advertisement management company side registration management server 3A via the communication line 10 from the advertiser side registration management server 2A. In accordance with the information processing program, the advertisement information authentication number 3140 is issued and stored. Also, when the advertising information certification number 3140 is issued, the issued certification number issuance date 3141, audio advertising number 3142, advertising audio data 3143, video advertising number 31 44, advertising video data 3145, various information data related to advertising information 3146 is stored. These are controlled by the advertisement management company side registration management server 3A and store various data and information.
[0220] また、図 9に示すように、広告情報データベース 314には、移動電話 7Aの工場出荷 状態または広告情報の利用を制限した際の広告情報として、広告管理会社側登録 管理サーバ 3Aから、通信回線 12を介して電子通信機器会社側登録管理サーバ 7B より受信した制限広告出荷要求情報に基づき、情報処理プログラムに従って、出荷 認証番号 3140が発行され、格納される。また、出荷認証番号 3140が発行される際 、発行処理された認証番号発行日 3141、制限広告音声データ 3143、制限広告映 像データ 3145、出荷認証番号を発行した電子通信機器会社名 3147、広告情報に 関する各種情報データ 3146が格納される。これらは、広告管理会社側登録管理サ ーバ 3Aにより制御され、各種データや情報などを格納する。  [0220] Further, as shown in FIG. 9, the advertisement information database 314 includes, from the advertisement management company side registration management server 3A as advertisement information when the mobile phone 7A is shipped from the factory or the use of advertisement information is restricted. A shipping certification number 3140 is issued and stored in accordance with the information processing program based on the restricted advertisement shipping request information received from the electronic communication device company side registration management server 7B via the communication line 12. Also, when the shipping certification number 3140 is issued, the issued certification number issuance date 3141, restricted advertising audio data 3143, restricted advertising video data 3145, the name of the electronic communication device company that issued the shipping certification number 3147, advertising information Stores various information data 3146 related to. These are controlled by the advertisement management company registration management server 3A and store various data and information.
[0221] 図 9に示すように、広告情報認証番号を含む広告情報及び利用履歴などを含む利 用者情報データベース 315には、広告管理会社側登録管理サーバ 3Aから、通信回 線 10を介して広告主側登録管理サーバ 2Aより受信した広告情報 214に対して、情 報処理プログラムに従って、発行された広告情報認証番号 3150、音声広告番号 31 51、映像広告番号 3152が格納される。また、広告情報認証番号 3150の利用履歴 や送信履歴などは、広告管理会社側登録管理サーバ 3Aから、通信回線 11を介して 電話事業会社側登録管理サーバ 4Aより受信され、第 1の移動電話 7D及び第 2の移 動電話 7Eにおける固有の利用者電話番号 3153、広告情報認証番号 3150の利用 における広告情報利用先 3154、広告情報の利用に伴う利益還元料金 3155、広告 情報の利用に関する各種情報データ 3156が格納される。これらは、広告管理会社 側登録管理サーバ 3Aにより制御され、各種データや情報などを格納する。 [0221] As shown in FIG. 9, the advertisement information including the advertisement information authentication number and the user information database 315 including the usage history are registered from the advertisement management company side registration management server 3A via the communication line 10. The advertisement information 214 received from the advertiser side registration management server 2A The issued advertisement information authentication number 3150, audio advertisement number 3151 and video advertisement number 3152 are stored in accordance with the information processing program. The usage history and transmission history of the advertising information authentication number 3150 are received from the registration management server 4A on the telephone management company side via the communication line 11 from the registration management server 3A on the advertising management company side, and the first mobile phone 7D And 2nd mobile phone 7E unique user phone number 3153, advertisement information authentication number 3150 use of advertising information use destination 3154, profit return fee associated with use of advertisement information 3155, various information data related to use of advertisement information 3156 is stored. These are controlled by the registration management server 3A on the advertisement management company side, and store various data and information.
[0222] 図 9に示すように、広告情報の利用に伴う課金情報を含む利益還元情報データべ一 ス 316には、広告管理会社側登録管理サーバ 3Aから、通信回線 10を介して広告主 側登録管理サーバ 2Aより利益還元情報として受信した第 1の移動電話 7D及び第 2 の移動電話 7Eにおける固有の利用者電話番号 3160、利益還元の受取情報である 受取認証情報 3161、広告情報認証番号 3162、広告情報の利用履歴である広告情 報送受信回数 3163、広告情報の利用に伴う利益還元総金額 3164、利益還元に関 する各種情報データ 3165が格納される。これらは、広告管理会社側登録管理サー バ 3Aにより制御され、各種データや情報などを格納する。  [0222] As shown in FIG. 9, the profit return information data base 316 including billing information associated with the use of advertisement information is stored on the advertiser side via the communication line 10 from the registration management server 3A on the advertisement management company side. Proprietary user telephone number 3160 in the first mobile phone 7D and the second mobile phone 7E received as profit return information from the registration management server 2A, receipt authentication information 3161 that is profit return receipt information, advertisement information authentication number 3162 The advertisement information transmission history 3163, the total amount of profit return 3164 associated with the use of advertisement information, and various information data 3165 related to profit return are stored. These are controlled by the advertisement management company side registration management server 3A and store various data and information.
[0223] 図 10は、図 1に示す電話事業会社側データベースサーバ 4Bに保存されるデータの 構成図の一例である。図 10に示すように、電話事業会社側データベースサーバ 4B は、広告情報データベース 417、広告配布情報データベース 418、利用者情報デー タベース 419、課金情報データベース 420、利益還元情報データベース 421を備え ている。  FIG. 10 is an example of a configuration diagram of data stored in the telephone company database server 4B shown in FIG. As shown in FIG. 10, the telephone company database server 4B includes an advertisement information database 417, an advertisement distribution information database 418, a user information database 419, a charging information database 420, and a profit return information database 421.
[0224] 図 10に示すように、広告情報データベース 417には、電話事業会社側登録管理サ ーバ 4Aから通信回線 11を介して広告管理会社側登録管理サーバ 3Aより受信され た広告情報認証番号 4170、広告情報認証番号 4170を登録処理した認証番号登 録日 4171、音声広告番号 4172、広告音声データ 4173、映像広告番号 4174、広 告映像データ 4175、広告情報に関する各種情報データ 4176が格納される。これら は、電話事業会社側登録管理サーバ 4Aにより制御され、各種データや情報などを 格納する。 [0225] また、広告情報データベース 417には、電話事業会社側登録管理サーバ 4Aから通 信回線 11を介して広告管理会社側登録管理サーバ 3Aより受信された出荷認証番 号 4170、出荷認証番号 4170を登録処理した認証番号登録日 4171、制限広告音 声データ 4173、制限広告映像データ 4175、出荷認証番号を発行した電子通信機 器会社名 4177、広告情報に関する各種情報データ 4176が格納される。これらは、 電話事業会社側登録管理サーバ 4Aにより制御され、各種データや情報などを格納 する。 [0224] As shown in FIG. 10, the advertisement information database 417 includes an advertisement information authentication number received from the advertisement management company side registration management server 3A via the communication line 11 from the telephone company registration management server 4A. 4170, authentication number registration date 4171 registered advertisement information authentication number 4170, audio advertisement number 4172, advertisement audio data 4173, video advertisement number 4174, advertisement video data 4175, various information data 4176 related to advertisement information are stored . These are controlled by the telephone company registration management server 4A and store various data and information. [0225] Further, the advertisement information database 417 includes a shipping authentication number 4170 and a shipping authentication number 4170 received from the advertising management company side registration management server 3A via the communication line 11 from the telephone company registration management server 4A. The authentication number registration date 4171, the restricted advertisement audio data 4173, the restricted advertisement video data 4175, the name of the electronic communication device company that issued the shipping authentication number 4177, and various information data 4176 related to advertisement information are stored. These are controlled by the telephone company registration management server 4A and store various data and information.
[0226] 図 10に示すように、広告配布情報データベース 418には、電話事業会社側登録管 理サーノ Aからインターネット 9を介して第 1の移動電話 7Dとアクセスされ、広告情 報を利用登録した第 1の移動電話 7Dにおける固有の利用者電話番号 4180、第 1の 移動電話 7Dが利用登録した広告情報の広告情報認証番号 4182、利用登録した広 告情報認証番号を発行した第 1の移動電話 7Dに発行した広告情報配布日 4181、 広告情報認証番号の送信利用に伴う利益還元料金 4183、利益還元の受取情報で ある受取認証情報 4184、利用登録した広告情報に関する各種情報データ 4185が 格納される。これらは、電話事業会社側登録管理サーバ 4Aにより制御され、各種デ ータゃ情報などを格納する。  [0226] As shown in Fig. 10, the advertisement distribution information database 418 is accessed and registered with the first mobile phone 7D via the Internet 9 from the telephone company registration management Sano A, and the advertisement information is registered for use. Unique mobile phone number 4180 for the first mobile phone 7D, advertising information authentication number 4182 for the advertising information registered by the first mobile phone 7D, and the first mobile phone that issued the advertising information authentication number registered for use Stores advertising information distribution date 4181 issued to 7D, profit reduction fee 4183 associated with the transmission and use of advertising information authentication number, receipt authentication information 4184 that is receipt information of profit reduction, and various information data 4185 related to advertisement information registered for use . These are controlled by the telephone company registration management server 4A and store various data and other information.
[0227] 図 10に示すように、広告情報認証番号を含む広告情報及び利用履歴などを含む利 用者情報データベース 419には、電話事業会社側登録管理サーバ 4Aから通信回 線 13を介して交換機 5より受信された第 1の移動電話 7D及び第 2の移動電話 7Eに おける固有の利用者電話番号 4190、送受信した広告情報認証番号 4191、広告情 報認証番号 4191の広告情報送受信日 4192、広告情報認証番号 4191の利用に おける広告情報利用先 4193、第 1の移動電話 7D及び第 2の移動電話 7Eとの通話 時間 4194、広告情報の利用に関する各種情報データ 4196が格納される。これらは 、電話事業会社側登録管理サーバ 4Aにより制御され、各種データや情報などを格 納する。  [0227] As shown in FIG. 10, the user information database 419 including the advertisement information including the advertisement information authentication number and the usage history is stored in the exchange from the telephone company registration management server 4A via the communication line 13. Unique user phone number 4190, sent / received advertisement information authentication number 4191, advertisement information authentication number 4191 advertisement information transmission / reception date 4192, advertisement received from the first mobile phone 7D and the second mobile phone 7E received from 5. In the use of the information authentication number 4191, the advertisement information usage destination 4193, the call time 4194 with the first mobile phone 7D and the second mobile phone 7E, and various information data 4196 related to the use of the advertisement information are stored. These are controlled by the telephone company registration management server 4A and store various data and information.
[0228] 図 10に示すように、広告情報の利用に伴って課金する課金情報データベース 420 には、利用者情報データベース 419に基づき、広告情報の送受信実績や利用者情 報から、広告情報の利用に伴う課金情報として利益還元課金額 4195、利益還元の 課金情報に関する各種情報データ 4196が格納される。これらは、電話事業会社側 登録管理サーノ 4Aにより制御され、各種データや情報などを格納する。 [0228] As shown in FIG. 10, the billing information database 420 that charges for the use of the advertisement information is based on the user information database 419, based on the advertisement information transmission / reception results and user information. Profit return charge amount 4195 as the charge information associated with Various information data 4196 relating to the billing information is stored. These are controlled by the telephone company registration management Sano 4A and store various data and information.
[0229] 図 10に示すように、広告情報の利用に伴う課金情報を含む利益還元情報データべ ース 421には、電話事業会社側登録管理サーバ 4Aから、通信回線 11を介して広告 管理会社側登録管理サーバ 3Aより利益還元情報として受信した第 1の移動電話 7D 及び第 2の移動電話 7Eにおける固有の利用者電話番号 4210、利益還元の受取情 報である受取認証情報 4211、広告情報認証番号 4212、広告情報の利用履歴であ る広告情報送受信回数 4213、広告情報の利用に伴う利益還元総金額 4214、利益 還元に関する各種情報データ 4215が格納される。これらは、電話事業会社側登録 管理サーバ 4Aにより制御され、各種データや情報などを格納する。  [0229] As shown in FIG. 10, the profit return information database 421 including billing information associated with the use of advertisement information is stored in the advertisement management company via the communication line 11 from the telephone company registration management server 4A. Unique user telephone number 4210 received in the first mobile phone 7D and the second mobile phone 7E received from the side registration management server 3A as profit return information, receipt authentication information 4211 as receipt information for profit return, advertisement information authentication The number 4212, the number of advertisement information transmission / reception times 4213 that is the usage history of advertisement information, the total amount of profit return 4214 associated with the use of advertisement information, and various information data 4215 related to profit return are stored. These are controlled by the telephone company registration management server 4A and store various data and information.
[0230] 図 11は、図 1に示す交換機 5に保存されるデータの構成図の一例である。図 11に示 すように、交換機 5は、広告情報データベース 517、利用者情報データベース 518、 受取認証情報データベース 519、利益還元情報データベース 520を備えている。  [0230] FIG. 11 is an example of a configuration diagram of data stored in the exchange 5 shown in FIG. As shown in FIG. 11, the exchange 5 includes an advertisement information database 517, a user information database 518, a receipt authentication information database 519, and a profit return information database 520.
[0231] 図 11に示すように、広告情報データベース 517には、基地局 6A及び通信回線 15を 介して、第 1の移動電話 7Dから受信した発信信号に含まれる第 1の移動電話 7D固 有の発信元利用者電話番号 5170、広告情報認証番号 5171、受信先利用者電話 番号 5172、発信信号を送受信した発信信号送受信日 5173、発信信号を送受信し た発信信号送受信時間 5174、広告情報の送受信に関する各種情報データ 5175 が格納される。これらは、交換機 5により制御され、各種データや情報などを格納する  [0231] As shown in FIG. 11, the advertisement information database 517 includes the first mobile phone 7D specific to the outgoing signal received from the first mobile phone 7D via the base station 6A and the communication line 15. Sender's phone number 5170, advertisement information authentication number 5171, recipient user phone number 5172, outgoing signal transmission / reception date 5173, outgoing signal transmission / reception time 5174, transmission / reception of advertising information Stores various information data 5175 related to. These are controlled by the exchange 5 and store various data and information.
[0232] 図 11に示すように、広告情報認証番号を含む広告情報及び利用履歴などを含む利 用者情報データベース 518には、通信回線 13を介して電話事業会社側登録管理サ ーバ 4Aより受信された第 1の移動電話 7Dの発信元利用者電話番号 5180、送受信 された広告情報認証番号 5181、広告情報を送受信した広告情報送受信日 5182、 第 1の移動電話 7D及び第 2の移動電話 7Eとの通話時間 5183、第 2の移動電話 7E の受信先利用者電話番号 5184、広告情報の送受信に関する各種情報データ 518 5が格納される。これらは、交換機 5により制御され、各種データや情報などを格納す る。 [0233] 図 11に示すように、受取認証データベース 519には、基地局 6A及び通信回線 15を 介して、第 1の移動電話 7D及び第 2の移動電話 7Eより送信された第 1の移動電話 7 D及び第 2の移動電話 7E固有の利用者電話番号 5190、送受信した広告情報認証 番号または出荷認証番号 5191、認証番号を送受信した広告情報送受信日 5192、 第 1の移動電話 7D及び第 2の移動電話 7Eとの通話時間 5193、第 1の移動電話 7D 及び第 2の移動電話 7Eの受取認証情報 5194、受取認証情報に関する各種情報デ ータ 5195が格納される。これらは、交換機 5により制御され、各種データや情報など を格納する。 [0232] As shown in Fig. 11, the user information database 518 including the advertisement information including the advertisement information authentication number and the usage history is registered from the telephone company registration management server 4A via the communication line 13. Received first mobile phone 7D source user phone number 5180, sent / received advertisement information authentication number 5181, sent / received advertisement information sent / received date 5182, first mobile phone 7D and second mobile phone A call time 5183 with 7E, a receiving user telephone number 5184 of the second mobile phone 7E, and various information data 5185 related to transmission / reception of advertisement information are stored. These are controlled by the exchange 5 and store various data and information. [0233] As shown in FIG. 11, the receipt authentication database 519 includes the first mobile phone transmitted from the first mobile phone 7D and the second mobile phone 7E via the base station 6A and the communication line 15. 7D and 2nd mobile phone 7E unique user phone number 5190, sent / received advertising information authentication number or shipping authentication number 5191, sent / received advertising information sent / received date 5192, 1st mobile phone 7D and 2nd mobile phone The communication time 5193 with the mobile phone 7E, the reception authentication information 5194 of the first mobile phone 7D and the second mobile phone 7E, and various information data 5195 related to the reception authentication information are stored. These are controlled by the exchange 5 and store various data and information.
[0234] 図 11に示すように、広告情報の利用に伴う課金情報を含む利益還元情報データべ ース 520には、通信回線 13を介して電話事業会社側登録管理サーノ Aより利益還 元情報として受信した第 1の移動電話 7D及び第 2の移動電話 7Eにおける固有の利 用者電話番号 5200、利益還元の受取情報である受取認証情報 5201、広告情報認 証番号 5202、広告情報の利用履歴である広告情報送受信回数 5203、広告情報の 利用に伴う利益還元総金額 5204、利益還元に関する各種情報データ 5205が格納 される。これらは、交換機 5により制御され、各種データや情報などを格納する。  [0234] As shown in Fig. 11, profit return information database 520 including billing information associated with the use of advertising information is returned to the profit return information from telephone company registration management Sano A via communication line 13. Unique user telephone number 5200 received in the first mobile phone 7D and second mobile phone 7E received receipt information 5201, advertisement information authorization number 5202, advertisement information usage history The advertisement information transmission / reception frequency 5203, the total profit return amount 5204 associated with the use of the advertisement information, and various information data 5205 regarding profit return are stored. These are controlled by the exchange 5 and store various data and information.
[0235] 図 12は、図 1に示す移動電話 7A内の図 7に示すメモリ 7703に保存されるデータの 構成図の一例である。図 12に示すように、メモリ 7703は、広告情報管理データべ一 ス 72、制限広告情報管理データベース 73、指定広告発信管理データベース 74、発 信履歴管理データベース 75、受信履歴管理データベース 76などを備えてレ、る。  FIG. 12 is an example of a configuration diagram of data stored in the memory 7703 shown in FIG. 7 in the mobile phone 7A shown in FIG. As shown in FIG. 12, the memory 7703 includes an advertisement information management database 72, a restricted advertisement information management database 73, a designated advertisement transmission management database 74, a transmission history management database 75, a reception history management database 76, and the like. Les.
[0236] 図 12に示すように、広告情報管理データベース 72には、インターネット 9を介して電 話事業会社側登録管理サーノく 4Aとアクセスされ、利用登録した広告情報認証番号 720、広告情報認証番号を利用登録した広告情報認証番号取得日 721、広告情報 の広告タイトノレ名 722力 S格納される。  [0236] As shown in FIG. 12, the advertising information management database 72 is accessed via the Internet 9 with the registration management server 4A on the telephone company registration side, and the registered advertising information authentication number 720 and advertising information authentication number are registered. The advertisement information authentication number acquisition date 721 registered for use, the advertisement title of the advertisement information 722 force S is stored.
[0237] また、広告情報管理データベース 72には、第 1の移動電話 7Dとして使用される際に 、広告情報認証番号 720を送信した発信回数 723が格納される。さらに、第 2の移動 電話 7Eとして使用される際に、基地局 6Bを介して、第 1の移動電話 7Dから送信され た広告情報認証番号 720、第 1の移動電話 7Dから送信された広告情報認証番号 7 20を着信した着信回数 724が格納する。また、交換機 5及び基地局 6A, 6Bを介し て、電話事業会社側登録管理サーバ 4Aと送受信する広告情報の利用に伴う利益還 元の内容通知及び利益還元を受け取るか否かを選択し、利益還元の受取認証情報 などの各種情報データ 725が格納される。これらは、図 7に示す CPU7702により制 御され、各種データや情報などを格納する。 [0237] Further, the advertisement information management database 72 stores the number of outgoing calls 723 when the advertisement information authentication number 720 is transmitted when used as the first mobile phone 7D. Further, when used as the second mobile phone 7E, the advertising information authentication number 720 transmitted from the first mobile phone 7D and the advertising information transmitted from the first mobile phone 7D via the base station 6B. Stores the number of incoming calls 724 of authentication number 7 20. Also, via switch 5 and base stations 6A, 6B And select whether to receive profit return notifications and profit returns associated with the use of advertising information sent to and received from the telephone company registration management server 4A. Stored. These are controlled by the CPU 7702 shown in FIG. 7 and store various data and information.
[0238] 図 12に示すように、制限広告情報管理データベース 73には、電子通信機器会社側 登録管理サーバ 7Bから専用回線を介して、出荷認証番号 730、出荷認証番号 730 を登録処理した制限広告情報登録日 731、工場出荷状態または広告情報の利用を 制限した際における制限広告音声データ 732、工場出荷状態または広告情報の利 用を制限した際における制限広告映像データ 733、電子通信機器会社名 734、制 限広告情報に関する各種情報データ 735が受信され格納する。これらは、図 7に示 す CPU7702により制御され、各種データや情報などを格納する。  As shown in FIG. 12, in the restricted advertisement information management database 73, the restricted advertisement obtained by registering the shipping authentication number 730 and the shipping authentication number 730 from the registration management server 7B on the electronic communication device company side via the dedicated line. Information registration date 731, Restricted advertisement audio data 732 when factory shipment state or use of advertisement information is restricted, Restricted advertisement video data 733 when electronic shipment device state or use of advertisement information is restricted, Electronic communication device company name 734 Various information data 735 related to the restricted advertisement information is received and stored. These are controlled by the CPU 7702 shown in FIG. 7 and store various data and information.
[0239] 図 12に示すように、指定広告配信管理データベース 74には、第 1の移動電話 7Dに 予め第 2の移動電話 7Eの受信先利用者名 740、第 2の移動電話 7E固有の受信先 利用者電話番号 741、第 2の移動電話 7E固有のメールアドレス 742、第 2の移動電 話 7E別に設定し送信する広告情報認証番号 743、第 2の移動電話 7Eに関する各 種情報データ 744を格納する。これらは、図 7に示す入力テンキー 7704を介して、 C PU7702により制御され、各種データや情報などを格納する。  [0239] As shown in FIG. 12, in the designated advertisement distribution management database 74, the first mobile phone 7D receives in advance the destination user name 740 of the second mobile phone 7E and the reception specific to the second mobile phone 7E. Destination user phone number 741, second mobile phone 7E-specific e-mail address 742, second mobile phone 7E Set and send advertisement information authentication number 743, various mobile phone 7E related information data 744 Store. These are controlled by the CPU 7702 via the input numeric keypad 7704 shown in FIG. 7, and store various data and information.
[0240] 図 12に示すように、発信履歴管理データベース 75には、第 1の移動電話 7Dとして 使用した際、受信先の第 2の移動電話 7E固有の受信先利用者電話番号 750、第 2 の移動電話 7Eに送信した広告情報認証番号または出荷認証番号 751、第 2の移動 電話 7Eに送信した広告情報認証番号または出荷認証番号 751の広告情報送信日 752、第 2の移動電話 7Eとの通話時間 753、広告情報の利用に伴う利益還元課金 額 754、利益還元の受取情報である受取認証情報 755、広告情報の利用に関する 各種情報データ 756を格納する。これらは、図 7に示す CPU7702により制御され、 各種データや情報などを格納する。  [0240] As shown in FIG. 12, the outgoing call history management database 75 includes a recipient user telephone number 750, a second recipient phone number unique to the second recipient mobile phone 7E when used as the first mobile phone 7D. Advertising information authorization number or shipping authorization number 751 sent to the second mobile phone 7E, second mobile phone 7E Advertising information authorization number or shipping authorization number 751 sent to the second mobile phone 7E Stores talk time 753, profit return charge amount 754 associated with use of advertisement information, receipt authentication information 755 as receipt information of profit return, and various information data 756 related to use of advertisement information. These are controlled by the CPU 7702 shown in FIG. 7 and store various data and information.
[0241] 図 12に示すように、受信履歴管理データベース 76には、第 2の移動電話 7Eとして使 用した際、着信した第 1の移動電話 7D固有の発信元利用者電話番号 760、第 1の 移動電話 7Dから送信された広告情報認証番号または出荷認証番号 761、第 1の移 動電話 7Dから受信した広告情報認証番号または出荷認証番号 761の広告情報受 信日 762、第 1の移動電話 7Dとの通話時間 763、広告情報の利用に伴う利益還元 課金額 764、利益還元の受取情報である受取認証情報 765、広告情報の利用に関 する各種情報データ 766を格納する。これらは、図 7に示す CPU7702により制御さ れ、各種データや情報などを格納する。 [0241] As shown in FIG. 12, in the reception history management database 76, when the mobile phone 7E is used as the second mobile phone 7E, the incoming mobile phone number 760, the first mobile phone 7D unique to the first mobile phone 7D is received. Mobile phone 7D advertising information authentication number or shipping authentication number 761, first transfer Mobile phone 7D received ad information authentication number or shipping authentication number 761 received ad information date 762, call time with first mobile phone 7D 763, return of profit associated with use of ad information 764, amount of return of profit The receipt authentication information 765 as receipt information and various information data 766 relating to the use of advertisement information are stored. These are controlled by the CPU 7702 shown in FIG. 7, and store various data and information.
[0242] 図 13は、図 1に示す電子通信機器会社側データベースサーバ 7Cに保存されるデー タの構成図の一例である。図 13に示すように、電子通信機器会社側データベースサ ーバ 7Cは、制限広告情報データベース 713、起動プログラムデータベース 714を備 えている。 FIG. 13 is an example of a configuration diagram of data stored in the electronic communication equipment company side database server 7C shown in FIG. As shown in FIG. 13, the electronic communication equipment company side database server 7C has a restricted advertisement information database 713 and a startup program database 714.
[0243] 図 13に示すように、制限広告情報データベース 713には、電子通信機器会社側登 録管理サーバ 7Bから通信回線 12を介して広告管理会社側登録管理サーバ 3Aより 受信された出荷認証番号 7130、出荷認証番号 7130を登録処理した出荷認証番号 登録日 7131が格納される。また、電子通信機器会社側データベースサーバ 7Cの出 荷認証番号に対し、電子通信機器会社側登録管理サーバ 7Bを介して、工場出荷状 態または広告情報の利用を制限した際における制限広告音声データ 7132、工場出 荷状態または広告情報の利用を制限した際における制限広告映像データ 7133、登 録した電子通信機器会社名 7134、制限広告情報に関する各種情報データ 7135を 格納する。これらは、電子通信機器会社側登録管理サーバ 7Bにより制御され、各種 データや情報などを格納する。  [0243] As shown in FIG. 13, the restricted advertisement information database 713 includes the shipping authentication number received from the advertisement management company registration management server 3A via the communication line 12 from the registration management server 7B on the electronic communication device company side. 7130 and the shipping certification number registered date 7131 obtained by registering the shipping certification number 7130 are stored. In addition, for the shipping authentication number of the electronic communication device company database server 7C, the restricted advertisement audio data when the factory shipment state or the use of advertisement information is restricted via the electronic communication device company registration management server 7B 7132 Stores the restricted advertisement video data 7133 when the factory shipment state or the use of the advertisement information is restricted, the registered electronic communication device company name 7134, and various information data 7135 regarding the restricted advertisement information. These are controlled by the registration management server 7B on the electronic communication device company side and store various data and information.
[0244] 図 13に示すように、起動プログラムデータベース 714には、通信機器にて広告情報 または制限広告情報を受信した際に起動する起動プログラムを、予め電子通信機器 会社側登録管理サーバ 7Bを介して、起動プログラム番号 7140、起動プログラムを登 録処理した起動プログラム登録日 7141を格納する。また、起動プログラムの動作確 認のため、専用回線を介して、起動プログラム番号 7140、動作確認音声データ 714 2、動作確認映像データ 7143を送信し、移動電話 7Aより動作確認情報 7144、起動 プログラムに関する各種情報データ 7145を受信し格納する。  As shown in FIG. 13, in the activation program database 714, an activation program that is activated when the communication information is received by the communication device is stored in advance via the electronic communication device company side registration management server 7B. Then, the activation program number 7140 and the activation program registration date 7141 obtained by registering the activation program are stored. Also, to confirm the operation of the activation program, the activation program number 7140, operation confirmation audio data 714 2, and operation confirmation video data 7143 are transmitted via the dedicated line, and the operation confirmation information 7144 and the activation program are transmitted from the mobile phone 7A. Receives and stores various information data 7145.
[0245] 図 14は、図 1に示す広告システム 1における広告情報登録処理を示すフローチヤ一 トであり、(a)は広告主側登録管理サーバ 2Aの動作を示し、(b)は広告管理会社側 登録管理サーバ 3Aの動作を示す。 FIG. 14 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1. (a) shows the operation of the advertiser side registration management server 2A, and (b) shows the advertising management company. ~ side The operation of the registration management server 3A is shown.
[0246] 図 1に示す広告システム 1にあって、広告主側登録管理サーバ 2Aにより、広告情報 データベース 214を広告管理会社側登録管理サーバ 3Aに登録することにおいて、 図 14 (a)の登録処理を開始する。図 14 (&)のステップ3101で、広告主側登録管理 サーバ 2Aは、通信回線 10を介して、広告管理会社側登録管理サーバ 3Aにァクセ スし、広告管理会社側登録管理サーバ 3Aによって、アクセスが受け付けられた後、 ステップ S102に移行して、広告管理会社側登録管理サーバ 3Aとの間で、申請及び 通信処理などの認証処理を実行する。  [0246] In the advertising system 1 shown in Fig. 1, the registration process of Fig. 14 (a) is performed by registering the advertising information database 214 in the advertising management company side registration management server 3A by the advertiser side registration management server 2A. To start. In step 3101 of FIG. 14 (&), the advertiser-side registration management server 2A accesses the advertisement management company-side registration management server 3A via the communication line 10 and is accessed by the advertisement management company-side registration management server 3A. Then, the process proceeds to step S102, and authentication processing such as application and communication processing is executed with the advertisement management company side registration management server 3A.
[0247] ここで、広告主側登録管理サーバ 2Aと広告管理会社側登録管理サーバ 3Aとの間 で実行される認証処理は、例えば、広告主側登録管理サーバ 2Aが事前に、広告管 理会社側登録管理サーバ 3Aの認識コードが登録されているか否力、を判別する処理 や、広告情報データベース 214を登録するにあたり、広告管理会社側登録管理サー バ 3Aとの申請処理などが実行される。  [0247] Here, the authentication process executed between the advertiser-side registration management server 2A and the advertisement management company-side registration management server 3A is performed, for example, by the advertiser-side registration management server 2A in advance. Processing for determining whether or not the recognition code of the side registration management server 3A is registered, and application processing with the advertisement management company side registration management server 3A are executed when registering the advertisement information database 214.
[0248] 図 14 (b)のステップ S202で認証処理が成功した場合、広告主側登録管理サーバ 2 Aは、図 14 (a)のステップ S103に移行して、広告主側データベースサーバ 2Bに格 納された利用者に配信する複数の広告情報データベース 214 (送着信音声及びメロ ディデータ、映像及び画像データ、テキストデータなど)を広告管理会社側登録管理 サーバ 3Aへ送信する。  [0248] If the authentication process is successful in step S202 of Fig. 14 (b), the advertiser-side registration management server 2A moves to step S103 of Fig. 14 (a) and stores it in the advertiser-side database server 2B. A plurality of advertisement information databases 214 (transmission / reception voice and melody data, video and image data, text data, etc.) to be distributed to the stored users are transmitted to the advertisement management company side registration management server 3A.
[0249] 図 14 (b)のステップ S203で、広告管理会社側登録管理サーバ 3Aは、広告主側登 録管理サーバ 2Aから送信された利用者に配信する複数の広告情報データベース 2 14 (送着信音声及びメロディデータ、映像及び画像データ、テキストデータなど)を受 信し、ステップ S204に移行して、広告情報データベース 214を広告管理会社側デ ータベースサーバ 3Bの広告情報データベース 314に登録及び格納する。  [0249] In step S203 of Fig. 14 (b), the advertisement management company side registration management server 3A sends a plurality of advertisement information databases 2 14 (sending / receiving) to be delivered to the user transmitted from the advertiser side registration management server 2A. Audio and melody data, video and image data, text data, etc.) are received, and the process proceeds to step S204 to register and store the advertisement information database 214 in the advertisement information database 314 of the database server 3B on the advertisement management company side.
[0250] 図 14 (b)のステップ S205で、広告管理会社側登録管理サーバ 3Aは、広告管理会 社側データベースサーバ 3Bに格納された各広告データ 3142〜3145に、予め登録 された情報処理プログラムに従って、有効期限情報を含む広告情報認証番号 3140 が発行され、広告管理会社側データベースサーバ 3Bの広告情報データベース 314 に登録及び格納される。そして、広告管理会社側登録管理サーバ 3Aは、ステップ S 206に移行して、広告情報データベース 214が、情報処理プログラムに従って発行さ れた広告情報認証番号 3140及び広告情報データベース 214の登録及び更新が完 了したことを示す登録'更新済み通知を広告主側登録管理サーバ 2Aへ送信し、本 処理を終了する。 [0250] In step S205 of Fig. 14 (b), the advertisement management company side registration management server 3A performs the information processing program registered in advance in each advertisement data 3142 to 3145 stored in the advertisement management company side database server 3B. Accordingly, an advertisement information authentication number 3140 including expiration date information is issued and registered and stored in the advertisement information database 314 of the database server 3B of the advertisement management company. Then, the advertisement management company side registration management server 3A performs step S The advertisement information database 214 moves to 206, and the advertisement information authentication number 3140 issued according to the information processing program and the registration 'update notification indicating that the registration and update of the advertisement information database 214 are completed are sent to the advertiser side. Send to the registration management server 2A and end this process.
[0251] 図 14 (a)のステップ S104で、広告主側登録管理サーバ 2Aは、広告管理会社側登 録管理サーバ 3Aから送信された広告情報認証番号 3140及び登録 ·更新済み通知 を受信し、広告主側データベースサーバ 2Bの利用者情報データベース 215に登録 及び格納して、本処理を終了する。  [0251] In step S104 of Fig. 14 (a), the advertiser-side registration management server 2A receives the advertisement information authentication number 3140 and the registration / update notification sent from the advertisement management company-side registration management server 3A. Register and store in the user information database 215 of the advertiser side database server 2B, and the process ends.
[0252] 図 15は、図 1に示す広告システム 1における広告情報登録処理を示すフローチヤ一 トであり、(a)は広告管理会社側登録管理サーバ 3Aの動作を示し、(b)は電話事業 会社側登録管理サーノ Aの動作を示す。  FIG. 15 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1. (a) shows the operation of the registration management server 3A on the advertising management company side, and (b) shows the telephone business. The operation of company side registration management Sano A is shown.
[0253] 図 1に示す広告システム 1にあって、広告管理会社側登録管理サーバ 3Aにより、広 告情報データベース 314を電話事業会社側登録管理サーバ 4Aに登録することにお いて、図 15 (a)の登録処理を開始する。図 15 (a)のステップ S 301で、広告管理会社 側登録管理サーバ 3Aは、通信回線 11を介して、電話事業会社側登録管理サーバ 4Aにアクセスし、電話事業会社側登録管理サーバ 4Aによって、アクセスが受け付け られた後、ステップ S302に移行して、電話事業会社側登録管理サーバ 4Aとの間で 、認証及び通信処理などの認証処理を実行する。  [0253] In the advertising system 1 shown in Fig. 1, the advertising information database 314 is registered in the telephone company registration management server 4A by the advertising management company registration management server 3A. ) Registration process starts. In step S301 of FIG. 15 (a), the advertisement management company side registration management server 3A accesses the telephone business company side registration management server 4A via the communication line 11, and the telephone business company side registration management server 4A After the access is accepted, the process proceeds to step S302, and authentication processing such as authentication and communication processing is executed with the telephone business company side registration management server 4A.
[0254] ここで、広告管理会社側登録管理サーバ 3Aと電話事業会社側登録管理サーバ 4A との間で実行される認証処理は、例えば、広告管理会社側登録管理サーバ 3Aが事 前に、電話事業会社側登録管理サーバ 4Aの認識コードが登録されているか否かを 判別する処理や、広告情報データベース 314を登録するにあたり、電話事業会社側 登録管理サーノ Aとの申請処理などが実行される。  [0254] Here, the authentication process executed between the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A is performed, for example, by the advertisement management company side registration management server 3A. When determining whether or not the identification code of the business company registration management server 4A is registered, and registering the advertisement information database 314, application processing with the telephone business company registration management server Sano A is executed.
[0255] 図 15 (b)のステップ S402で認証処理が成功した場合、広告管理会社側登録管理サ ーバ 3Aは、図 15 (a)のステップ S303に移行して、広告管理会社側データベースサ ーバ 3Bに格納された広告情報認証番号を含む広告情報データベース 314を電話 事業会社側登録管理サーバ 4Aへ送信する。  [0255] If the authentication process is successful in step S402 in Fig. 15 (b), the advertisement management company side registration management server 3A moves to step S303 in Fig. 15 (a) and moves to the advertisement management company side database server. The advertisement information database 314 including the advertisement information authentication number stored in the server 3B is transmitted to the telephone company registration management server 4A.
[0256] 図 15 (b)のステップ S403で、電話事業会社側登録管理サーバ 4Aは、広告管理会 社側登録管理サーバ 3Aから送信された広告情報認証番号を含む広告情報データ ベース 314を受信し、ステップ S404に移行して、受信した広告情報データベース 31 4を電話事業会社側データベースサーバ 4Bの広告情報データベース 417に登録及 び格納する。 [0256] In step S403 of Fig. 15 (b), the telephone company registration management server 4A The advertisement information database 314 including the advertisement information authentication number transmitted from the company-side registration management server 3A is received, and the process proceeds to step S404. Register and store in database 417.
[0257] 図 15 (b)のステップ S405で、電話事業会社側登録管理サーバ 4Aは、広告情報認 証番号を含む広告情報データベース 314の登録及び更新が完了したことを示す登 録-更新済み通知を広告管理会社側登録管理サーバ 3Aへ送信し、本処理を終了 する。  [0257] In step S405 of Fig. 15 (b), the telephone company registration management server 4A registers / updates notification indicating that registration / update of the advertisement information database 314 including the advertisement information authentication number has been completed. Is sent to the advertisement management company side registration management server 3A, and this processing ends.
[0258] 図 15 (a)のステップ S304で、広告管理会社側登録管理サーバ 3Aは、電話事業会 社側登録管理サーバ 4Aから送信された登録 ·更新済み通知を受信し、広告管理会 社側データベースサーバ 3Bの利用者情報データベース 315に登録及び格納して、 本処理を終了する。  [0258] In step S304 of Fig. 15 (a), the advertisement management company side registration management server 3A receives the registration / update notification sent from the telephone company side registration management server 4A, and the advertisement management company side Register and store in the user information database 315 of the database server 3B, and terminate this process.
[0259] 図 16は、図 1に示す広告システム 1における広告情報利用登録処理を示すフローチ ヤートであり、 (a)は広告情報を利用登録する利用者が所有する第 1の移動電話 7D の動作を示し、 (b)は電話事業会社側登録管理サーバ 4Aの動作を示す。  FIG. 16 is a flowchart showing the advertisement information use registration process in the advertisement system 1 shown in FIG. 1, and (a) shows the operation of the first mobile phone 7D owned by the user who registers the use of advertisement information. (B) shows the operation of the telephone business company side registration management server 4A.
[0260] 図 1に示す広告システム 1にあって、第 1の移動電話 7Dにより、電話事業会社側登 録管理サーバ 4Aと広告情報の利用登録をすることにおいて、図 16 (a)の登録処理 を開始する。図 16 (&)のステップ3501で、第 1の移動電話 7Dは、インターネット 9を 介して、電話事業会社側登録管理サーバ 4Aにアクセスする。  [0260] In the advertising system 1 shown in Fig. 1, the registration process of Fig. 16 (a) is performed by registering the use of advertising information with the telephone company registration management server 4A by the first mobile phone 7D. To start. In step 3501 of FIG. 16 (&), the first mobile phone 7D accesses the telephone company registration management server 4A via the Internet 9.
[0261] 図 16 (b)のステップ S601でアクセスが成功した場合、電話事業会社側登録管理サ ーバ 4Aは、ステップ S602に移行して、広告利用要求情報に基づいて、第 1の移動 電話 7Dが選択できる広告情報認証番号 4170を種類や項目などに選択する。その 後、図 16 (b)のステップ S603に移行し、電話事業会社側登録管理サーバ 4Aは、ス テツプ S602で選択した広告情報認証番号 4170を広告一覧として、第 1の移動電話 7Dへ送信する。  [0261] If the access is successful in step S601 in Fig. 16 (b), the telephone company registration management server 4A proceeds to step S602 and, based on the advertisement use request information, the first mobile telephone. Select the advertising information authentication number 4170 that 7D can select as the type or item. Thereafter, the process proceeds to step S603 in FIG. 16 (b), and the telephone company registration management server 4A transmits the advertisement information authentication number 4170 selected in step S602 as an advertisement list to the first mobile telephone 7D. .
[0262] 図 16 (a)のステップ S501で、電話事業会社側登録管理サーバ 4Aによって、ァクセ スが受け付けられた後、第 1の移動電話 7Dは、ステップ S502に移行して、電話事業 会社側登録管理サーバ 4Aから送信された広告一覧を受信し、ステップ S503に移行 して、第 1の移動電話 7Dは、第 1の移動電話 7D及び第 2の移動電話 7Eへ送信する 広告情報認証番号 4170を電話事業会社側登録管理サーバ 4Aから送信された広 告一覧より選択する。 [0262] After the access is accepted by the telephone company registration management server 4A in step S501 of Fig. 16 (a), the first mobile phone 7D moves to step S502 and the telephone company side Receive the advertisement list sent from the registration management server 4A, then go to step S503 Then, the first mobile phone 7D selects the advertisement information authentication number 4170 to be transmitted to the first mobile phone 7D and the second mobile phone 7E from the advertisement list transmitted from the telephone company registration management server 4A. To do.
[0263] 図 16 (a)のステップ S504で、第 1の移動電話 7Dは、電話事業会社側登録管理サー バ 4Aとの間で、広告情報の利用申請及び利用登録などの認証処理を実行する。  [0263] In step S504 of Fig. 16 (a), the first mobile phone 7D executes authentication processing such as application for use of advertisement information and use registration with the telephone company registration management server 4A. .
[0264] ここで、第 1の移動電話 7Dと電話事業会社側登録管理サーバ 4Aとの間で実行され る認証処理は、例えば、第 1の移動電話 7Dが、事前に、電話事業会社側登録管理 サーノ Aの認識コードが登録されているか否力、を判別する処理や、第 1の移動電話 7Dが、ステップ S502で受信した電話事業会社側登録管理サーノ Aから送信され た広告一覧より選択した第 1の移動電話 7D及び第 2の移動電話 7Eへ送信する広告 情報認証番号 4170を登録するにあたり、電話事業会社側登録管理サーバ 4Aとの 申請処理などが実行される。  [0264] Here, the authentication process executed between the first mobile phone 7D and the telephone business company side registration management server 4A is, for example, the first mobile phone 7D registered in advance with the telephone business company side. The process of determining whether or not the management Sano A recognition code is registered and the first mobile phone 7D selected from the list of advertisements sent from the telephone company registration management Sano A received in step S502 When registering the advertising information authentication number 4170 to be transmitted to the first mobile phone 7D and the second mobile phone 7E, application processing with the telephone company registration management server 4A is executed.
[0265] 図 16 (b)のステップ S604で認証処理が成功した場合、電話事業会社側登録管理サ ーバ 4Aは、ステップ S605に移行して、第 1の移動電話 7Dとの広告利用登録内容及 び広告一覧より第 1の移動電話 7Dが選択した広告情報認証番号 4170などを電話 事業会社側データベースサーバ 4Bの広告配布情報データベース 418に登録及び 格納する。  [0265] If the authentication process is successful in step S604 of Fig. 16 (b), the telephone company registration management server 4A moves to step S605 and registers the advertisement use registration with the first mobile phone 7D. The advertisement information authentication number 4170 selected by the first mobile phone 7D from the advertisement list is registered and stored in the advertisement distribution information database 418 of the telephone company database server 4B.
[0266] 図 16 (b)のステップ S606で、電話事業会社側登録管理サーバ 4Aは、第 1の移動電 話 7Dとの広告利用登録内容及び広告情報認証番号 4170の登録及び更新が完了 したことを示す登録 ·更新済み通知とともに、第 1の移動電話 7Dが、ステップ S502で 受信した電話事業会社側登録管理サーバ 4Aから送信された広告一覧より選択した 広告情報認証番号 4170を第 1の移動電話 7Dへ送信し、本処理を終了する。  [0266] In step S606 of Fig. 16 (b), the telephone company registration management server 4A has completed registration and update of the advertisement use registration contents and advertisement information authentication number 4170 with the first mobile phone 7D. The first mobile phone 7D receives the advertisement information authentication number 4170 selected from the advertisement list transmitted from the telephone company registration management server 4A received in step S502, along with the registration / update notification indicating the first mobile phone. Send to 7D and end this process.
[0267] 図 16 (a)のステップ S505で、第 1の移動電話 7Dは、電話事業会社側登録管理サー バ 4A力 送信された登録 ·更新済み通知及びステップ S502で受信した電話事業会 社側登録管理サーノ Aから送信された広告一覧より、第 1の移動電話 7Dが選択し た広告情報認証番号 4170を受信し、第 1の移動電話 7Dは、図 7に示すメモリ 7703 の広告情報管理データベース 72に登録及び格納する。  [0267] In Step S505 of Fig. 16 (a), the first mobile phone 7D is the telephone management company side registration management server 4A. The registration / update notification sent and the telephone business company side received in Step S502 The advertisement information authentication number 4170 selected by the first mobile phone 7D is received from the advertisement list transmitted from the registration management Sano A, and the first mobile phone 7D stores the advertisement information management database in the memory 7703 shown in FIG. Register and store in 72.
[0268] 図 16 (a)のステップ S506で、第 1の移動電話 7Dは、図 7に示すメモリ 7703の広告 情報管理データベース 72より、第 1の移動電話 7D及び第 2の移動電話 7Eへ送信す る広告情報認証番号 720を選択して、本処理を終了する。 [0268] In step S506 of FIG. 16 (a), the first mobile phone 7D makes an advertisement of the memory 7703 shown in FIG. The advertisement information authentication number 720 to be transmitted to the first mobile phone 7D and the second mobile phone 7E is selected from the information management database 72, and this process ends.
[0269] 図 17は、図 1に示す広告システムにおける出荷認証番号登録処理を示すフローチヤ ートであり、(a)は電話事業会社側登録管理サーバ 4Aの動作を示し、(b)は広告管 理会社側登録管理サーバ 3Aの動作を示し、 (c)は電子通信機器会社側登録管理 サーバ 7Bの動作を示す。  FIG. 17 is a flowchart showing the shipping authentication number registration process in the advertising system shown in FIG. 1. (a) shows the operation of the telephone company registration management server 4A, and (b) shows the advertising management. The operation of the management company side registration management server 3A is shown. (C) shows the operation of the electronic communication device company side registration management server 7B.
[0270] 図 1に示す広告システム 1にあって、電子通信機器会社側登録管理サーバ 7Bから、 制限広告出荷要求情報を広告管理会社側登録管理サーバ 3Aに送信することにより 、制限広告情報データベース 713を電話事業会社側登録管理サーバ 4A及び電子 通信機器会社側登録管理サーバ 7Bに登録することにおいて、図 17 (c)の登録処理 を開始する。図 17 (c)のステップ S901で、電子通信機器会社側登録管理サーバ 7B は、通信回線 12を介して、広告管理会社側登録管理サーバ 3Aにアクセスし、広告 管理会社側登録管理サーバ 3Aによって、アクセスが受け付けられた後、ステップ S9 02に移行して、広告管理会社側登録管理サーバ 3Aとのアクセスを受付け、ステップ S903に移行して、広告管理会社側登録管理サーバ 3Aとの間で、認証及び通信処 理などの認証処理を実行する。  [0270] In the advertising system 1 shown in Fig. 1, by sending restricted advertisement shipment request information from the electronic communication device company side registration management server 7B to the advertisement management company side registration management server 3A, a restricted advertisement information database 713 is obtained. Is registered in the telephone business company side registration management server 4A and the electronic communication device company side registration management server 7B, the registration process of FIG. 17 (c) is started. In step S901 of FIG. 17 (c), the electronic communication device company side registration management server 7B accesses the advertisement management company side registration management server 3A via the communication line 12, and the advertisement management company side registration management server 3A After the access is accepted, the process proceeds to step S9002, accepts access to the advertisement management company registration management server 3A, and proceeds to step S903 to authenticate with the advertisement management company registration management server 3A. Authentication processing such as communication processing is executed.
[0271] ここで、電子通信機器会社側登録管理サーバ 7Bと広告管理会社側登録管理サー バ 3Aとの間で実行される認証処理は、例えば、電子通信機器会社側登録管理サー バ 7Bが事前に、広告管理会社側登録管理サーバ 3Aの認識コードが登録されてい るか否かを判別する処理や、制限広告情報データベース 713を登録するにあたり、 広告管理会社側登録管理サーバ 3Aとの申請処理などが実行される。  [0271] Here, the authentication processing executed between the registration management server 7B on the electronic communication device company side and the registration management server 3A on the advertisement management company side, for example, is performed in advance by the registration management server 7B on the electronic communication device company side. To determine whether or not the recognition code of the advertising management company registration management server 3A is registered, and to register the restricted advertising information database 713, application processing with the advertising management company registration management server 3A, etc. Is executed.
[0272] 図 17 (b)のステップ S801で、広告管理会社側登録管理サーバ 3Aは、通信回線 11 を介して、電話事業会社側登録管理サーバ 4Aにアクセスし、電話事業会社側登録 管理サーバ 4Aによって、アクセスが受け付けられた後、ステップ S802に移行して、 電話事業会社側登録管理サーバ 4Aとの間で、認証及び通信処理などの認証処理 を実行する。  [0272] In step S801 of Fig. 17 (b), the advertisement management company side registration management server 3A accesses the telephone business company side registration management server 4A via the communication line 11, and the telephone business company side registration management server 4A. After the access is accepted, the process proceeds to step S802, and authentication processing such as authentication and communication processing is executed with the telephone company registration management server 4A.
[0273] ここで、広告管理会社側登録管理サーバ 3Aと電話事業会社側登録管理サーバ 4Aと の間で実行される認証処理は、例えば、広告管理会社側登録管理サーバ 3Aが事前 に、電話事業会社側登録管理サーバ 4Aの認識コードが登録されているか否力を判 別する処理や、制限広告情報データベース 713を登録するにあたり、電話事業会社 側登録管理サーノく 4Aとの申請処理などが実行される。 [0273] Here, the authentication process executed between the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A is performed in advance by, for example, the advertisement management company side registration management server 3A. To determine whether or not the identification code of the telephone company registration management server 4A is registered, and to register the restricted advertisement information database 713, the application process with the telephone company registration management server 4A Etc. are executed.
[0274] また、図 17 (b)のステップ S801で、広告管理会社側登録管理サーバ 3Aは、通信回 線 12を介して、電子通信機器会社側登録管理サーバ 7Bにアクセスし、電子通信機 器会社側登録管理サーバ 7Bによって、アクセスが受け付けられた後、ステップ S802 に移行して、電子通信機器会社側登録管理サーバ 7Bとの間で、認証及び通信処理 などの認証処理を実行する。  [0274] Further, in step S801 of Fig. 17 (b), the advertisement management company side registration management server 3A accesses the electronic communication device company side registration management server 7B via the communication line 12, and the electronic communication device. After access is accepted by the company-side registration management server 7B, the process proceeds to step S802, and authentication processing such as authentication and communication processing is executed with the electronic communication device company-side registration management server 7B.
[0275] ここで、広告管理会社側登録管理サーバ 3Aと電子通信機器会社側登録管理サー バ 7Bとの間で実行される認証処理は、例えば、広告管理会社側登録管理サーバ 3 Aが事前に、電子通信機器会社側登録管理サーバ 7Bの認識コードが登録されてい るか否かを判別する処理や、制限広告情報データベース 713を登録するにあたり、 電子通信機器会社側登録管理サーバ 7Bとの申請処理などが実行される。  [0275] Here, the authentication process executed between the advertisement management company side registration management server 3A and the electronic communication device company side registration management server 7B is performed in advance by the advertisement management company side registration management server 3A, for example. Processing to determine whether the recognition code of the electronic communication device company side registration management server 7B is registered, and to register the restricted advertisement information database 713, application processing with the electronic communication device company side registration management server 7B Etc. are executed.
[0276] 図 17 (b)のステップ S802で認証処理が成功した場合、広告管理会社側登録管理サ ーバ 3Aは、ステップ S803に移行して、情報処理プログラムに従って、出荷認証番号 4170を発行し、広告管理会社側データベースサーバ 3Bの広告情報データベース 3 14に登録及び格納する。その後、ステップ S804に移行して、広告管理会社側デー タベースサーバ 3Bに格納された出荷認証番号を含む広告情報データベース 314を 電話事業会社側登録管理サーバ 4Aへ送信する。  [0276] When the authentication process is successful in step S802 of Fig. 17 (b), the advertising management company side registration management server 3A proceeds to step S803 and issues a shipping certification number 4170 according to the information processing program. And registration and storage in the advertisement information database 314 of the advertisement management company database server 3B. Thereafter, the process proceeds to step S804, and the advertisement information database 314 including the shipping authentication number stored in the advertisement management company side database server 3B is transmitted to the telephone company registration management server 4A.
[0277] 図 17 (a)のステップ S703で、電話事業会社側登録管理サーバ 4Aは、広告管理会 社側登録管理サーバ 3Aから送信された出荷認証番号を含む広告情報データべ一 ス 314を受信し、ステップ S704に移行して、出荷認証番号を含む広告情報データべ ース 314を電話事業会社側データベースサーノ Bの広告情報データベース 417に 登録及び格納する。  [0277] In step S703 in Fig. 17 (a), the telephone company registration management server 4A receives the advertisement information data base 314 including the shipping authentication number transmitted from the advertisement management company registration management server 3A. Then, the process proceeds to step S704, and the advertisement information database 314 including the shipping certification number is registered and stored in the advertisement information database 417 of the telephone company database Sano B.
[0278] 図 17 (a)のステップ S704で、電話事業会社側登録管理サーバ 4Aは、出荷認証番 号を含む広告情報データベース 314の登録及び更新が完了したことを示す登録'更 新済み通知を広告管理会社側登録管理サーバ 3Aへ送信し、本処理を終了する。  [0278] In step S704 of Fig. 17 (a), the telephone company registration management server 4A sends a registration 'updated notification indicating that registration and update of the advertising information database 314 including the shipping certification number has been completed. This is sent to the advertisement management company registration management server 3A, and this process ends.
[0279] 図 17 (b)のステップ S805で、広告管理会社側登録管理サーバ 3Aは、電話事業会 社側登録管理サーノ 4Aから送信された登録 ·更新済み通知を受信し、広告管理会 社側登録管理サーバ 3Aは、広告管理会社側データベースサーバ 3Bの出荷認証番 号を含む広告情報データベース 314に登録及び格納する。その後、ステップ S806 に移行して、広告管理会社側データベースサーバ 3Bに格納された出荷認証番号を 含む広告情報データベース 314を電子通信機器会社側登録管理サーバ 7Bへ送信 する。 [0279] In step S805 of Fig. 17 (b), the advertisement management company side registration management server 3A The registration / update notification sent from the company registration management server 4A is received, and the advertisement management company registration management server 3A registers in the advertisement information database 314 including the shipping certification number of the advertisement management company database server 3B. And store. Thereafter, the process proceeds to step S806, and the advertisement information database 314 including the shipping authentication number stored in the advertisement management company side database server 3B is transmitted to the electronic communication device company side registration management server 7B.
[0280] 図 17 (c)のステップ S904で、電子通信機器会社側登録管理サーバ 7Bは、広告管 理会社側登録管理サーバ 3Aから送信された出荷認証番号を含む広告情報データ ベース 314を受信し、ステップ S905に移行して、出荷認証番号を含む広告情報デ ータベース 314を電子通信機器会社側データベースサーバ 7Cの制限広告情報デ ータベース 713に登録及び格納し、本処理を終了する。  [0280] In step S904 of Fig. 17 (c), the electronic communication device company side registration management server 7B receives the advertisement information database 314 including the shipping authentication number transmitted from the advertisement management company side registration management server 3A. Then, the process proceeds to step S905, where the advertisement information database 314 including the shipping authentication number is registered and stored in the restricted advertisement information database 713 of the electronic communication device company database server 7C, and this process is terminated.
[0281] 図 18は、図 1に示す電子通信機器会社側広告配信システム 7における制限広告情 報登録処理及び変換 ·再生用起動プログラム登録処理を示すフローチャートであり、 (a)は電子通信機器会社側登録管理サーバ 7Bの動作を示し、 (b)は移動電話 7Aの 動作を示す。  FIG. 18 is a flowchart showing restricted advertisement information registration processing and conversion / playback activation program registration processing in the electronic communication device company side advertisement distribution system 7 shown in FIG. 1, and (a) is an electronic communication device company. (B) shows the operation of the mobile phone 7A.
[0282] 図 1に示す電子通信機器会社側広告配信システム 7にあって、電子通信機器会社側 登録管理サーバ 7Bにより、制限広告情報の登録及び広告情報または制限広告情報 を受信した際に起動する起動プログラムを移動電話 7Aに登録することにおいて、図 18 (a)の登録処理を開始する。図 18 (&)のステップ31001で、電子通信機器会社側 登録管理サーバ 7Bは、専用回線などを介して、移動電話 7Aにアクセスし、移動電 話 7Aによって、アクセスが受け付けられた後、ステップ S1002に移行して、移動電話 7Aとの間で、認証処理などを実行する。  [0282] In the electronic communication device company side advertisement distribution system 7 shown in Fig. 1, when the electronic communication device company side registration management server 7B receives registration of restricted advertisement information and advertisement information or restricted advertisement information, it is activated. When the activation program is registered in the mobile phone 7A, the registration process of FIG. 18 (a) is started. In step 31001 of FIG. 18 (&), the registration management server 7B on the electronic communication device company side accesses the mobile phone 7A via a dedicated line, etc., and after the access is accepted by the mobile phone 7A, the step S1002 And the authentication process etc. is executed with the mobile phone 7A.
[0283] ここで、電子通信機器会社側登録管理サーバ 7Bと移動電話 7Aとの間で実行される 認証処理は、例えば、電子通信機器会社側登録管理サーバ 7Bが事前に、移動電 話 7A固有の利用者情報が登録されているか否力 ^判別する処理などが実行される  Here, the authentication processing executed between the electronic communication device company side registration management server 7B and the mobile phone 7A is performed, for example, by the electronic communication device company side registration management server 7B in advance. Whether or not the user information of the user is registered
[0284] 図 18 (b)のステップ SI 102で認証処理が成功した場合、電子通信機器会社側登録 管理サーバ 7Bは、図 18 (&)のステップ31003に移行して、電子通信機器会社側デ ータベースサーバ 7Cの制限広告情報データベース 713に格納された制限広告音声 データ 7132、制限広告映像データ 7133などを移動電話 7Aへ送信する。 [0284] If the authentication process is successful at step SI102 in Fig. 18 (b), the electronic communication device company side registration management server 7B proceeds to step 31003 in Fig. 18 (&) and the electronic communication device company side de- The restricted advertisement audio data 7132 and restricted advertisement video data 7133 stored in the restricted advertisement information database 713 of the database server 7C are transmitted to the mobile phone 7A.
[0285] 図 18 (b)のステップ SI 103で、移動電話 7Aは、電子通信機器会社側登録管理サー バ 7Bから送信された工場出荷状態または広告情報の利用を制限した際における制 限広告音声データ 7132、制限広告映像データ 7133を受信し、ステップ S1104に 移行して、制限広告音声データ 7132、制限広告映像データ 7133を移動電話 7A内 の図 7に示すメモリ 7703の制限広告情報管理データベース 73に登録及び格納する [0285] In step SI 103 of Fig. 18 (b), the mobile telephone 7A restricts the advertisement sound when the factory shipment state or the use of advertisement information transmitted from the registration management server 7B on the electronic communication device company is restricted. Data 7132 and restricted advertisement video data 7133 are received, and the process proceeds to step S1104, and restricted advertisement audio data 7132 and restricted advertisement video data 7133 are stored in the restricted advertisement information management database 73 in the memory 7703 shown in FIG. Register and store
[0286] 図 18 (a)のステップ S1004で、電子通信機器会社側登録管理サーバ 7Bは、基地局 6A, 6Bを介して、交換機 5より送信される広告情報または制限広告情報を変換 '再 生する起動プログラムを移動電話 7Aへ送信する。 [0286] In step S1004 of Fig. 18 (a), the electronic communication device company side registration management server 7B converts the advertisement information or restricted advertisement information transmitted from the exchange 5 via the base stations 6A and 6B. The activation program to be sent is sent to mobile phone 7A.
[0287] 図 18 (b)のステップ SI 105で、移動電話 7Aは、電子通信機器会社側登録管理サー バ 7Bから送信された起動プログラムを受信し、ステップ S1106に移行して、起動プロ グラムを移動電話 7A内の図 7に示すメモリ 7703に登録及び格納する。  [0287] In step SI 105 of Fig. 18 (b), the mobile telephone 7A receives the activation program transmitted from the registration management server 7B on the electronic communication device company side, and proceeds to step S1106 to display the activation program. It is registered and stored in the memory 7703 shown in FIG. 7 in the mobile telephone 7A.
[0288] 図 18 (a)のステップ S1005で、電子通信機器会社側登録管理サーバ 7Bは、移動電 話 7A内の図 7に示すメモリ 7703に格納された起動プログラムによって、移動電話 7 Aが発呼報知または着呼報知する動作確認をするため、所定の動作確認音声デー タ 7142、動作確認映像データ 7143を移動電話 7Aへ送信する。  [0288] In step S1005 of Fig. 18 (a), the electronic communication device company side registration management server 7B issues the mobile phone 7A by the activation program stored in the memory 7703 shown in Fig. 7 in the mobile phone 7A. In order to confirm the operation of making a call notification or an incoming call notification, predetermined operation confirmation voice data 7142 and operation confirmation video data 7143 are transmitted to the mobile telephone 7A.
[0289] 図 18 (b)のステップ SI 107で、移動電話 7Aは、電子通信機器会社側登録管理サー バ 7Bから送信された所定の動作確認音声データ 7142、動作確認映像データ 7143 を受信し、移動電話 7A内の図 7に示すメモリ 7703に格納された起動プログラムによ つて、移動電話 7Aが発呼報知または着呼報知の動作を実行し、ステップ S1108に 移行して、制限広告音声データ 7132、制限広告映像データ 7133の登録及び更新 が完了したことを示す登録 ·更新済み通知とともに、所定の制限広告音声データ 713 2、制限広告映像データ 7133による動作プログラムの動作確認済み通知を電子通 信機器会社側登録管理サーバ 7Bへ送信し、本処理を終了する。  [0289] In step SI107 of Fig. 18 (b), the mobile phone 7A receives predetermined operation check audio data 7142 and operation check video data 7143 transmitted from the registration management server 7B on the electronic communication device company side, The mobile phone 7A executes a call notification or call notification operation by the activation program stored in the memory 7703 shown in FIG. 7 in the mobile phone 7A, and the process proceeds to step S1108, where the restricted advertisement audio data 7132 In addition to registration / update notifications indicating that registration and update of restricted advertisement video data 7133 has been completed, the electronic communication device will notify the operation confirmation of the operation program based on the specified restricted advertisement audio data 713 2 and restricted advertisement video data 7133. Send to the company registration management server 7B and end this process.
[0290] 図 18 (a)のステップ S1006で、電子通信機器会社側登録管理サーバ 7Bは、移動電 話 7Aから送信された登録 ·更新済み通知及び動作確認済み通知を受信して、本処 理を終了する。 [0290] In step S1006 of Fig. 18 (a), the electronic communication device company side registration management server 7B receives the registration / update notification and the operation confirmation notification transmitted from the mobile phone 7A, and performs this processing. End the process.
[0291] 図 19は、図 1に示す広告システム 1における発信処理を示すフローチャートであり、 ( a)は発信側である第 1の移動電話 7Dの動作を示し、 (b)は交換機 5の動作を示す。  FIG. 19 is a flowchart showing the call processing in the advertising system 1 shown in FIG. 1. (a) shows the operation of the first mobile phone 7D on the caller side, and (b) shows the operation of the exchange 5. Indicates.
[0292] 図 1に示す広告システム 1にあって、第 1の移動電話 7Dにより、発信信号を交換機 5 に送信することにおいて、図 19 (a)の配信処理を開始する。図 19 (a)のステップ S12 01で、第 1の移動電話 7Dは、受信先を指定し、ステップ S1202に移行して、第 1の 移動電話 7Dは、基地局 6Aを介して、交換機 5に第 1の移動電話 7D固有の発信元 利用者電話番号 5170、第 2の移動電話 7E固有の受信先利用者電話番号 5172、 第 1の移動電話 7Dが選択した第 1の移動電話 7D内の図 7に示すメモリ 7703に格納 された広告情報認証番号 720または出荷認証番号 730などを送信する。  [0292] In the advertising system 1 shown in Fig. 1, the first mobile phone 7D transmits a transmission signal to the exchange 5 to start the distribution process of Fig. 19 (a). In step S12 01 in FIG. 19 (a), the first mobile phone 7D designates the receiving destination, moves to step S1202, and the first mobile phone 7D transfers to the exchange 5 via the base station 6A. First mobile phone 7D-specific source user phone number 5170, second mobile phone 7E-specific recipient user phone number 5172, first mobile phone 7D selected in first mobile phone 7D The advertisement information authentication number 720 or the shipping authentication number 730 stored in the memory 7703 shown in 7 is transmitted.
[0293] 図 19 (b)のステップ S1301で、交換機 5は、第 1の移動電話 7Dから送信された第 1 の移動電話 7D固有の発信元利用者電話番号 5170、第 2の移動電話 7E固有の受 信先利用者電話番号 5172、第 1の移動電話 7Dが選択した広告情報認証番号 720 または出荷認証番号 730などを受信し、ステップ S1302に移行して、交換機 5は、通 信回線 13を介して、電話事業会社側登録管理サーノく 4Aとアクセスして検索を要求 する。  [0293] In step S1301 of Fig. 19 (b), the exchange 5 determines that the first mobile phone 7D-specific source user telephone number 5170, which is transmitted from the first mobile phone 7D, is unique to the second mobile phone 7E. The receiving user telephone number 5172, the first mobile phone 7D receives the advertising information authentication number 720 or the shipping authentication number 730 selected by the first mobile phone 7D, etc., moves to step S1302, and the exchange 5 connects the communication line 13. Then, access the telephone company registration management server 4A and request a search.
[0294] 図 19 (b)のステップ SI 303で、交換機 5は、電話事業会社側登録管理サーバ 4Aか ら応答される照合結果により、第 1の移動電話 7D固有の発信元利用者電話番号 51 70と第 1の移動電話 7Dが選択した広告情報認証番号 720の広告利用登録との照 合を判別し、第 1の移動電話 7D固有の発信元利用者電話番号 5170と第 1の移動 電話 7Dが選択した広告情報認証番号 720との広告利用登録が照合した場合は、ス テツプ S 1305へ移行する。  [0294] In step SI 303 of Fig. 19 (b), the exchange 5 determines that the caller user telephone number unique to the first mobile phone 7D is 51 based on the verification result returned from the telephone company registration management server 4A. 70 and the first mobile phone 7D are compared with the advertisement usage registration of the advertising information authentication number 720 selected by the first mobile phone 7D, and the first mobile phone 7D-specific sender user phone number 5170 and the first mobile phone 7D If the advertisement use registration with the advertisement information authentication number 720 selected by is verified, the process proceeds to step S 1305.
[0295] 図 19 (b)のステップ S1305で、交換機 5は、通信回線 13を介して、電話事業会社側 登録管理サーノ Aとアクセスして、第 1の移動電話 7Dが選択した広告情報認証番 号 720と照合した電話事業会社側データベースサーバ 4Bの広告情報データベース 417に格納された広告情報認証番号 4170及び広告情報認証番号 4170に対応し た広告情報データベース 417に格納された広告音声データ 4173と広告映像データ 4175を、通信回線 14を介して、電話事業会社側データベースサーバ 4Bから取得 する。また、ステップ SI 303で、電話事業会社側登録管理サーバ 4Aから応答される 照合結果により、第 1の移動電話 7D固有の発信元利用者電話番号 5170と第 1の移 動電話 7Dが選択した広告情報認証番号 720との広告利用登録が照合しなかった場 合は、ステップ S 1304へ移行する。 [0295] In step S1305 of Fig. 19 (b), the exchange 5 accesses the telephone management company side registration management Sano A through the communication line 13, and the advertising information authentication number selected by the first mobile phone 7D is obtained. No. 720, telephone company database server 4B advertising information authentication number 4170 stored in advertising information database 417 of advertising information database 4417 and advertising voice data 4173 stored in advertising information database 417 corresponding to advertising information authentication number 4170 and advertising Acquire video data 4175 from telephone company database server 4B via communication line 14. To do. Also, in Step SI 303, the advertisement selected by the first mobile phone 7D and the first mobile phone 7D based on the matching result returned from the telephone company registration management server 4A, which is unique to the first mobile phone 7D. If the advertisement use registration with the information authentication number 720 does not match, the process proceeds to step S 1304.
[0296] 図 19 (b)のステップ SI 304で、交換機 5は、通信回線 13を介して、電話事業会社側 登録管理サーノ Aとアクセスして、電話事業会社側データベースサーバ 4Bの広告 情報データベース 417に格納された出荷認証番号 4170を、通信回線 14を介して、 電話事業会社側データベースサーバ 4Bから取得する。  In step SI 304 of FIG. 19 (b), the exchange 5 accesses the telephone management company side registration management Sano A through the communication line 13, and the advertising information database 417 of the telephone business company side database server 4B. Is obtained from the telephone company database server 4B via the communication line 14.
[0297] 図 19 (b)のステップ S1306で、交換機 5fま、ステップ S 1304また fまステップ S 1305 にて取得した各種広告情報及び認証番号を、基地局 6Aを介して、第 1の移動電話 7 Dへ送信し、ステップ S1307に移行して、交換機 5は、ステップ S1304またはステツ プ S 1305にて取得した各種広告情報及び認証番号と着信信号を、基地局 6Bを介し て、第 2の移動電話 7Eへ送信し、本処理を終了する。  [0297] In step S1306 of Fig. 19 (b), the first mobile phone receives the various advertisement information and the authentication number acquired in step S1306 up to switch 5f, step S1304, or f step S1305 via base station 6A. 7 Transmits to D, moves to step S1307, and the exchange 5 sends the second mobile terminal via the base station 6B with the various advertisement information, the authentication number and the incoming signal acquired in step S1304 or step S1305. Send to phone 7E and end this process.
[0298] 図 19 (&)のステップ31203で、第 1の移動電話 7Dは、交換機 5から送信されたステ ップ S1304またはステップ S1305にて取得した各種広告情報及び認証番号を受信 し、本処理を終了する。  [0298] In step 31203 of Fig. 19 (&), the first mobile phone 7D receives the various advertisement information and authentication number acquired in step S1304 or step S1305 transmitted from the exchange 5, and performs this processing. Exit.
[0299] 図 20は、図 1に示す発信側である第 1の移動電話 7Dにおける発信発呼処理を示す フローチャートである。  FIG. 20 is a flowchart showing outgoing call processing in first mobile phone 7D on the outgoing side shown in FIG.
[0300] 図 20のステップ S1401で、第 1の移動電話 7Dは、基地局 6Aを介して、交換機 5から 送信された図 19 (b)のステップ S 1304またはステップ S 1305にて取得した各種広告 情報及び認証番号を受信し、ステップ S1402へ移行して、第 1の移動電話 7Dは、交 換機 5から送信された認証番号が、出荷認証番号であるか否かを判別し、出荷認証 番号である場合は、ステップ S1403へ移行して、第 1の移動電話 7D内の図 7に示す メモリ 7703の出荷認証番号 730及び制限広告情報管理データベース 73に格納さ れた制限広告音声データ 732、制限広告映像データ 733を取得し、ステップ S1404 へ移行して、取得した制限広告音声データ 732、制限広告映像データ 733を第 1の 移動電話 7D内の図 7に示すメモリ 7703の発信履歴管理データベース 75に記憶し、 登録及び格納する。 [0301] 図 20のステップ S1402で、第 1の移動電話 7Dは、交換機 5から送信された認証番 号が、出荷認証番号であるか否かを判別し、出荷認証番号でない場合は、ステップ S 1405へ移行して、第 1の移動電話 7Dは、基地局 6Aを介して、交換機 5から送信さ れた図 19 (b)の S1305にて取得した各種広告情報及び広告情報認証番号 5171を 取得し、ステップ S1406へ移行して、第 1の移動電話 7Dは、取得した各種広告情報 及び広告情報認証番号 5171を第 1の移動電話 7D内の図 7に示すメモリ 7703の発 信履歴管理データベース 75に記憶し、登録及び格納する。 [0300] In step S1401 in FIG. 20, the first mobile phone 7D receives the various advertisements acquired in step S1304 or step S1305 in FIG. 19B transmitted from the exchange 5 via the base station 6A. The information and the authentication number are received, and the process proceeds to step S1402, where the first mobile phone 7D determines whether or not the authentication number transmitted from the switch 5 is the shipping authentication number, and the shipping authentication number. If so, the process proceeds to step S1403, and the limited advertisement audio data 732 stored in the shipping authentication number 730 and the limited advertisement information management database 73 stored in the memory 7703 shown in FIG. The advertisement video data 733 is acquired, the process proceeds to step S1404, and the acquired restricted advertisement audio data 732 and restricted advertisement video data 733 are stored in the outgoing history management database 75 of the memory 7703 shown in FIG. Remember, register and store. [0301] In step S1402 of FIG. 20, the first mobile phone 7D determines whether or not the authentication number transmitted from the exchange 5 is a shipping authentication number. Moving to 1405, the first mobile phone 7D acquires the various advertisement information and advertisement information authentication number 5171 acquired in S1305 in FIG. 19 (b) sent from the exchange 5 via the base station 6A. Then, the process proceeds to step S1406, and the first mobile phone 7D sends the acquired various advertisement information and advertisement information authentication number 5171 to the transmission history management database 75 in the memory 7703 shown in FIG. 7 in the first mobile phone 7D. To store, register and store.
[0302] 図 20のステップ S1407で、第 1の移動電話 7Dは、ステップ S1404またはステップ S 1406にて記憶した各種広告情報を、第 1の移動電話 7D内の図 7に示すメモリ 7703 に格納された起動プログラムに従って、変換及び再生出力され、ステップ S1410へ 移行して、第 1の移動電話 7Dは、第 1の移動電話 7D内の図 7に示す CPU7702及 び音声'送信音声処理部 7710において、通話'送信音声再生用スピーカ 7711から 発信発呼報知として出力されて、本処理を終了する。  [0302] In step S1407 of Fig. 20, the first mobile phone 7D stores the various advertisement information stored in step S1404 or S1406 in the memory 7703 shown in Fig. 7 in the first mobile phone 7D. The first mobile phone 7D is converted and reproduced and output in accordance with the startup program, and the process proceeds to step S1410.The first mobile phone 7D receives the CPU 7702 and the voice 'transmitted voice processing unit 7710 shown in FIG. The call is transmitted as a call origination notification from the speaker 7711 for transmitting voice transmission, and this process is terminated.
[0303] 図 20のステップ S1408で、第 1の移動電話 7Dは、ステップ S1403にて、第 1の移動 電話 7D内の図 7に示すメモリ 7703の出荷認証番号 730及び制限広告情報管理デ ータベース 73に格納された制限広告音声データ 732、制限広告映像データ 733を 取得し、ステップ S1404にて、記憶した各種制限広告情報及び出荷認証番号 730 が格納された第 1の移動電話 7D内の図 7に示すメモリ 7703の発信履歴管理データ ベース 75からサイト閲覧プログラムを選択し、インターネット接続を選択することがで きる。  [0303] In step S1408 of FIG. 20, the first mobile phone 7D sends the shipping authentication number 730 and the restricted advertisement information management database 73 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D in step S1403. The restricted advertisement audio data 732 and the restricted advertisement video data 733 stored in the first mobile phone 7D are stored in FIG. 7 in the first mobile phone 7D storing the various restricted advertisement information and the shipping authentication number 730 stored in step S1404. The site browsing program can be selected from the outgoing history management database 75 of the memory 7703 shown, and the Internet connection can be selected.
[0304] 図 20のステップ S1409で、第 1の移動電話 7Dは、ステップ S1408にて、第 1の移動 電話 7D内の図 7に示すメモリ 7703の発信履歴管理データベース 75からインターネ ット接続を選択した場合には、指定されたホームページのアドレス情報などのリンク情 報を更に有した第 1の移動電話 7D内の図 7に示すメモリ 7703の発信履歴管理デー タベース 75に格納された各種制限広告情報より、インターネットに接続され、本処理 を終了する。  [0304] In step S1409 of Fig. 20, the first mobile phone 7D selects the Internet connection from the outgoing call history management database 75 of the memory 7703 shown in Fig. 7 in the first mobile phone 7D in step S1408. If this is the case, the first mobile phone 7D that further has link information such as the address information of the designated home page 7D Various restricted advertisement information stored in the outgoing history management database 75 of the memory 7703 shown in FIG. Connects to the Internet and ends this process.
[0305] 図 20のステップ S1411で、第 1の移動電話 7Dは、基地局 6Aを介して、交換機 5から 送信された図 19 (b)の S1305にて取得した各種広告情報及び広告情報認証番号 5 171を取得し、ステップ S1406にて、記憶した各種広告情報及び広告情報認証番号 5171が格納された第 1の移動電話 7D内の図 7に示すメモリ 7703の発信履歴管理 データベース 75からサイト閲覧プログラムを選択し、インターネット接続を選択するこ とができる。 [0305] In step S1411 of Fig. 20, the first mobile phone 7D transmits the various advertisement information and advertisement information authentication numbers acquired in S1305 of Fig. 19 (b) transmitted from the exchange 5 via the base station 6A. Five In step S1406, the site browsing program is downloaded from the outgoing history management database 75 in the memory 7703 shown in FIG. 7 in the first mobile phone 7D in which the stored various advertisement information and advertisement information authentication number 5171 are stored. You can select and select an Internet connection.
[0306] 図 20のステップ S1412で、第 1の移動電話 7Dは、ステップ S1411にて、第 1の移動 電話 7D内の図 7に示すメモリ 7703の発信履歴管理データベース 75からインターネ ット接続を選択した場合には、指定されたホームページのアドレス情報などのリンク情 報を更に有した第 1の移動電話 7D内の図 7に示すメモリ 7703の発信履歴管理デー タベース 75に格納された各種広告情報より、インターネットに接続され、本処理を終 了する。  [0306] In step S1412, the first mobile phone 7D selects the Internet connection from the outgoing call history management database 75 in the memory 7703 shown in Fig. 7 in the first mobile phone 7D in step S1411. In this case, the first mobile phone 7D further having link information such as the address information of the designated home page 7D, based on various advertisement information stored in the outgoing history management database 75 of the memory 7703 shown in FIG. Connect to the Internet and end this process.
[0307] 図 21は、図 1に示す受信側である第 2の移動電話 7Eにおける着信発呼処理を示す フローチャートである。  FIG. 21 is a flowchart showing incoming call processing in second mobile phone 7E on the receiving side shown in FIG.
[0308] 図 21のステップ S1501で、第 2の移動電話 7Eは、基地局 6Bを介して、交換機 5から 送信された着信信号及び図 19 (b)のステップ S 1304またはステップ S 1305にて取 得した各種広告情報及び認証番号を受信し、ステップ S 1502へ移行して、第 2の移 動電話 7Eは、交換機 5から送信された認証番号が、出荷認証番号であるか否かを判 別し、出荷認証番号である場合は、ステップ S 1503へ移行して、第 2の移動電話 7E 内の図 7に示すメモリ 7703の出荷認証番号 730及び制限広告情報管理データべ一 ス 73に格納された制限広告音声データ 732、制限広告映像データ 733を取得し、ス テツプ S 1504へ移行して、取得した制限広告音声データ 732、制限広告映像データ 733を第 2の移動電話 7E内の図 7に示すメモリ 7703の受信履歴管理データベース 76に記憶し、登録及び格納する。  In step S1501 in FIG. 21, the second mobile phone 7E receives the incoming signal transmitted from the exchange 5 via the base station 6B and in step S 1304 or step S 1305 in FIG. 19B. The obtained various advertisement information and authentication number are received, and the process proceeds to step S 1502 where the second mobile phone 7E determines whether or not the authentication number transmitted from the exchange 5 is a shipping authentication number. If it is a shipping authentication number, the process proceeds to step S 1503 and stored in the shipping authentication number 730 and the restricted advertisement information management database 73 in the memory 7703 shown in FIG. 7 in the second mobile phone 7E. The restricted advertising audio data 732 and restricted advertising video data 733 are acquired, and the process proceeds to step S 1504, and the acquired restricted advertising audio data 732 and restricted advertising video data 733 are displayed in FIG. 7 in the second mobile phone 7E. Stored in the reception history management database 76 of the memory 7703 To pay.
[0309] 図 21のステップ S1502で、第 2の移動電話 7Eは、交換機 5から送信された認証番号 が、出荷認証番号であるか否かを判別し、出荷認証番号でない場合は、ステップ S1 505へ移行して、第 2の移動電話 7Eは、基地局 6Bを介して、交換機 5から送信され た図 19 (b) S 1305にて取得した各種広告情報及び広告情報認証番号 5171を取得 し、ステップ S 1506へ移行して、第 2の移動電話 7Eは、取得した各種広告情報及び 広告情報認証番号 5171を第 2の移動電話 7E内の図 7に示すメモリ 7703の受信履 歴管理データベース 76に記憶し、登録及び格納する。 In step S1502 of FIG. 21, the second mobile phone 7E determines whether or not the authentication number transmitted from the exchange 5 is a shipping authentication number. If it is not a shipping authentication number, step S1 505 The second mobile phone 7E acquires the various advertisement information and the advertisement information authentication number 5171 acquired in FIG. 19 (b) S 1305 transmitted from the exchange 5 via the base station 6B, Moving to Step S 1506, the second mobile phone 7E receives the received various advertisement information and advertisement information authentication number 5171 in the second mobile phone 7E in the memory 7703 shown in FIG. It is stored in the history management database 76, registered and stored.
[0310] 図 21のステップ S1507で、第 2の移動電話 7Eは、ステップ S1504またはステップ S1 506にて記憶した各種広告情報を、第 2の移動電話 7E内の図 7に示すメモリ 7703 に格納された起動プログラムに従って、変換及び再生出力され、ステップ S1510へ 移行して、第 2の移動電話 7Eは、第 2の移動電話 7E内の図 7に示す CPU7702及 び音声'送信音声処理部 7710において、通話'送信音声再生用スピーカ 7711から 着信発呼報知として出力されて、本処理を終了する。  [0310] In step S1507 of Fig. 21, the second mobile phone 7E stores the various advertisement information stored in step S1504 or step S1 506 in the memory 7703 shown in Fig. 7 in the second mobile phone 7E. In accordance with the startup program, the converted and reproduced output is transferred to step S1510, and the second mobile phone 7E is connected to the CPU 7702 and the voice 'transmitted voice processing unit 7710 shown in FIG. 7 in the second mobile phone 7E. The call is transmitted as an incoming call notification from the speaker 7711 for transmitting voice transmission, and this process is terminated.
[0311] 図 21のステップ S1508で、第 2の移動電話 7Eは、ステップ S1503にて、第 2の移動 電話 7E内の図 7に示すメモリ 7703の出荷認証番号 730及び制限広告情報管理デ ータベース 73に格納された制限広告音声データ 732、制限広告映像データ 733を 取得し、ステップ S1504にて、記憶した各種制限広告情報及び出荷認証番号 730 が格納された第 2の移動電話 7E内の図 7に示すメモリ 7703の受信履歴管理データ ベース 76からサイト閲覧プログラムを選択し、インターネット接続を選択することがで きる。  [0311] In step S1508 of Fig. 21, the second mobile phone 7E sends the shipping authentication number 730 and the restricted advertisement information management database 73 of the memory 7703 shown in Fig. 7 in the second mobile phone 7E in step S1503. The restricted advertisement audio data 732 and the restricted advertisement video data 733 stored in the second mobile phone 7E are stored in FIG. 7 in the second mobile phone 7E in which the various restricted advertisement information and the shipping authentication number 730 stored in step S1504 are stored. The site browsing program can be selected from the reception history management database 76 in the memory 7703 shown, and the Internet connection can be selected.
[0312] 図 21のステップ S1509で、第 2の移動電話 7Eは、ステップ S1508にて、第 2の移動 電話 7E内の図 7に示すメモリ 7703の受信履歴管理データベース 76からインターネ ット接続を選択した場合には、指定されたホームページのアドレス情報などのリンク情 報を更に有した第 2の移動電話 7E内の図 7に示すメモリ 7703の受信履歴管理デー タベース 76に格納された各種制限広告情報より、インターネットに接続され、本処理 を終了する。  [0312] In step S1509 of Fig. 21, the second mobile phone 7E selects an Internet connection from the reception history management database 76 in the memory 7703 shown in Fig. 7 in the second mobile phone 7E in step S1508. In this case, the second mobile phone 7E further having link information such as the address information of the designated home page 7E, various restricted advertisement information stored in the reception history management database 76 of the memory 7703 shown in FIG. Connects to the Internet and ends this process.
[0313] 図 21のステップ S1511で、第 2の移動電話 7Eは、基地局 6Bを介して、交換機 5から 送信された図 19 (b)の S1305にて取得した各種広告情報及び広告情報認証番号 5 171を取得し、ステップ S 1506にて、記憶した各種広告情報及び広告情報認証番号 5171が格納された第 2の移動電話 7E内の図 7に示すメモリ 7703の受信履歴管理 データベース 76からサイト閲覧プログラムを選択し、インターネット接続を選択するこ とができる。  [0313] In step S1511 of FIG. 21, the second mobile phone 7E sends the various advertisement information and advertisement information authentication numbers acquired in S1305 of FIG. 19 (b) transmitted from the exchange 5 via the base station 6B. 5 In the step S 1506, the second mobile phone 7E in which the stored various advertisement information and the advertisement information authentication number 5171 are stored is browsed from the reception history management database 76 in the memory 7703 shown in FIG. You can select a program and choose an Internet connection.
[0314] 図 21のステップ S1512で、第 2の移動電話 7Eは、ステップ S1511にて、第 2の移動 電話 7E内の図 7に示すメモリ 7703の受信履歴管理データベース 76からインターネ ット接続を選択した場合には、指定されたホームページのアドレス情報などのリンク情 報を更に有した第 2の移動電話 7E内の図 7に示すメモリ 7703の受信履歴管理デー タベース 76に格納された各種広告情報より、インターネットに接続され、本処理を終 了する。 [0314] In step S1512 of Fig. 21, the second mobile phone 7E sends the Internet from the reception history management database 76 in the memory 7703 shown in Fig. 7 in the second mobile phone 7E in step S1511. If the mobile terminal is selected, it is stored in the reception history management database 76 of the memory 7703 shown in FIG. 7 in the second mobile phone 7E further having link information such as address information of the designated home page. Connected to the Internet from the various advertising information, this processing is completed.
[0315] 図 22は、図 1に示す広告システム 1における広告情報通知履歴登録処理を示すフロ 一チャートであり、(a)は交換機 5の動作を示し、(b)は電話事業会社側登録管理サ ーバ 4Aの動作を示す。  [0315] Fig. 22 is a flowchart showing the advertising information notification history registration process in the advertising system 1 shown in Fig. 1. (a) shows the operation of the exchange 5, and (b) shows registration management on the telephone company side. The operation of server 4A is shown.
[0316] 図 1に示す広告システム 1にあって、交換機 5により、広告情報の利用登録者及び広 告情報の送受信履歴を電話事業会社側登録管理サーバ 4Aに登録することにおい て、図 22 (a)の登録処理を開始する。図 22 (&)のステップ31601で、交換機 5は、広 告情報を送信した第 1の移動電話 7D固有の発信元利用者電話番号 5180及び広 告情報を送信した送信履歴などを発信側通知実績として記録し、ステップ S1602に 移行して、交換機 5は、通信回線 13を介して、電話事業会社側登録管理サーバ 4A にアクセスし、電話事業会社側登録管理サーバ 4Aによってアクセスが受け付けられ た後、記録した発信側通知実績を送信する。  [0316] In the advertising system 1 shown in Fig. 1, the exchange 5 registers the advertising information usage registrant and the advertising information transmission / reception history in the telephone company registration management server 4A. Start the registration process of a). In Step 31601 of Fig. 22 (&), the exchange 5 sends the first mobile phone 7D that transmitted the advertisement information 7D-specific sender user telephone number 5180, the transmission history of the transmission of the advertisement information, etc. After switching to Step S1602, the exchange 5 accesses the telephone company registration management server 4A via the communication line 13, and after access is accepted by the telephone company registration management server 4A, Send the recorded caller notification results.
[0317] 図 22 (b)のステップ S1701で、電話事業会社側登録管理サーバ 4Aは、交換機 5か ら送信された発信側通知実績を受信し、ステップ S 1702に移行して、受信した発信 側通知実績を電話事業会社側データベースサーバ 4Bの利用者情報データベース 4 19に登録及び格納する。  [0317] In step S1701 of Fig. 22 (b), the telephone company registration management server 4A receives the caller notification result transmitted from the exchange 5, and proceeds to step S1702 to receive the caller. The notification result is registered and stored in the user information database 4 19 of the telephone company database server 4B.
[0318] 図 22 (a)のステップ S1603で、交換機 5は、広告情報を送信し受信された第 2の移 動電話 7E固有の受信先利用者電話番号 5184及び広告情報を送信した送信履歴 などを着信側通知実績として記録し、ステップ S1604に移行して、交換機 5は、通信 回線 13を介して、電話事業会社側登録管理サーバ 4Aにアクセスし、電話事業会社 側登録管理サーノ Aによってアクセスが受け付けられた後、記録した着信側通知 実績を送信して、本処理を終了する。  [0318] In step S1603 of Fig. 22 (a), the exchange 5 transmits the advertisement information and receives the second mobile phone 7E-specific recipient user telephone number 5184, the transmission history of the advertisement information, etc. Is recorded as the notification result of the incoming call side, and the process proceeds to step S1604. The exchange 5 accesses the telephone company registration management server 4A via the communication line 13, and is accessed by the telephone company registration management server A. After being accepted, the recorded caller notification record is transmitted, and this process is terminated.
[0319] 図 22 (b)のステップ S1703で、電話事業会社側登録管理サーバ 4Aは、交換機 5か ら送信された着信側通知実績を受信し、ステップ S 1704に移行して、受信した着信 側通知実績を電話事業会社側データベースサーバ 4Bの利用者情報データベース 4 19に登録及び格納して、本処理を終了する。 [0319] In step S1703 in Fig. 22 (b), the telephone company registration management server 4A receives the notification of the receiving side sent from the exchange 5, moves to step S1704, and receives the receiving side. The telephone service company database server 4B user information database 4 Register and store in 19 to finish this process.
[0320] 図 23は、図 1に示す広告システム 1における広告情報通知履歴登録処理を示すフロ 一チャートであり、(a)は電話事業会社側登録管理サーバ 4Aの動作を示し、(b)は 広告管理会社側登録管理サーバ 3Aの動作を示す。  FIG. 23 is a flowchart showing the advertisement information notification history registration process in the advertisement system 1 shown in FIG. 1. (a) shows the operation of the telephone company registration management server 4A, and (b) The operation of the advertisement management company side registration management server 3A is shown.
[0321] 図 1に示す広告システム 1にあって、電話事業会社側登録管理サーバ 4Aにより、広 告情報の利用登録者及び広告情報の送受信履歴を広告管理会社側登録管理サー バ 3Aに登録することにおいて、図 23 (a)の登録処理を開始する。図 23 (a)のステツ プ S 1801で、電話事業会社側登録管理サーバ 4Aは、通信回線 11を介して、広告 管理会社側登録管理サーバ 3Aにアクセスし、広告管理会社側登録管理サーバ 3A によって、アクセスが受け付けられた後、ステップ S1802に移行して、広告管理会社 側登録管理サーバ 3Aとの間で、認証処理などを実行する。  [0321] In the advertising system 1 shown in Fig. 1, the registration management server 4A of the telephone company registers the registered user of the advertising information and the transmission / reception history of the advertising information with the registration management server 3A of the advertising management company. Thus, the registration process of FIG. 23 (a) is started. In step S 1801 of FIG. 23 (a), the telephone management company side registration management server 4A accesses the advertisement management company side registration management server 3A via the communication line 11, and the advertisement management company side registration management server 3A After the access is accepted, the process proceeds to step S1802, and authentication processing and the like are executed with the advertisement management company side registration management server 3A.
[0322] ここで、電話事業会社側登録管理サーバ 4Aと広告管理会社側登録管理サーバ 3A との間で実行される認証処理は、例えば、電話事業会社側登録管理サーバ 4Aが事 前に、広告管理会社側登録管理サーバ 3Aの認識コードが登録されているか否かを 判別する処理や、広告情報の利用登録者及び広告情報の送受信履歴を登録するに あたり、広告管理会社側登録管理サーバ 3Aとの認証処理などが実行される。  [0322] Here, the authentication processing executed between the telephone company registration management server 4A and the advertisement management company registration management server 3A is performed by, for example, the telephone company registration management server 4A in advance. When registering the management company side registration management server 3A identification code and registering the advertising information usage registrant and the advertising information transmission / reception history, the advertising management company side registration management server 3A The authentication process is executed.
[0323] 図 23 (b)のステップ S1902で認証処理が成功した場合、電話事業会社側登録管理 サーノく 4Aは、図 23 (&)のステップ31803に移行して、電話事業会社側データべ一 スサーノく 4Bに格納された広告配布情報データベース 418及び利用者情報データべ ース 419を広告管理会社側登録管理サーバ 3Aへ送信する。  [0323] If the authentication process is successful in step S1902 in Fig. 23 (b), the telephone company registration management Sanoku 4A moves to step 31803 in Fig. The advertisement distribution information database 418 and user information database 419 stored in Susanoku 4B are transmitted to the advertisement management company side registration management server 3A.
[0324] 図 23 (b)のステップ S1903で、広告管理会社側登録管理サーバ 3Aは、電話事業会 社側登録管理サーバ 4Aから送信された広告配布情報データベース 418及び利用 者情報データベース 419を受信し、ステップ S1904に移行して、広告管理会社側登 録管理サーバ 3Aは、送信された利用者情報データベース 419を広告管理会社側デ ータベースサーバ 3Bの利用者情報データベース 315に広告利用履歴として登録及 び格納し、ステップ S 1905に移行して、広告管理会社側登録管理サーバ 3Aは、送 信された広告配布情報データベース 418を広告管理会社側データベースサーバ 3B の利用者情報データベース 315に広告配布履歴として登録及び格納する。 [0325] 図 23 (b)のステップ S1906で、広告管理会社側登録管理サーバ 3Aは、送信された 広告配布情報データベース 418及び利用者情報データベース 419の登録及び更新 が完了したことを示す登録 ·更新済み通知を電話事業会社側登録管理サーバ 4Aへ 送信し、本処理を終了する。 [0324] In step S1903 of Fig. 23 (b), the advertisement management company side registration management server 3A receives the advertisement distribution information database 418 and the user information database 419 transmitted from the telephone company side registration management server 4A. In step S1904, the advertisement management company registration management server 3A registers and stores the transmitted user information database 419 as an advertisement use history in the user information database 315 of the advertisement management company database server 3B. In step S 1905, the advertisement management company side registration management server 3 A registers and sends the transmitted advertisement distribution information database 418 to the user information database 315 of the advertisement management company side database server 3 B as an advertisement distribution history. Store. [0325] In step S1906 of Fig. 23 (b), the advertisement management company side registration management server 3A performs registration / update indicating that the registration and update of the transmitted advertisement distribution information database 418 and user information database 419 have been completed. Is sent to the telephone company registration management server 4A, and this process ends.
[0326] 図 23 (a)のステップ S1804で、電話事業会社側登録管理サーバ 4Aは、広告管理会 社側登録管理サーバ 3Aから送信された登録 ·更新済み通知を受信して、本処理を 終了する。  [0326] In step S1804 of Fig. 23 (a), the telephone company registration management server 4A receives the registration / update notification sent from the advertisement management company registration management server 3A, and ends this process. To do.
[0327] 図 24は、図 1に示す広告システム 1における広告情報通知履歴登録処理を示すフロ 一チャートであり、(a)は広告管理会社側登録管理サーバ 3Aの動作を示し、(b)は 広告主側登録管理サーバ 2Aの動作を示す。  FIG. 24 is a flowchart showing the advertisement information notification history registration process in the advertisement system 1 shown in FIG. 1. (a) shows the operation of the advertisement management company side registration management server 3A, (b) The operation of the advertiser side registration management server 2A is shown.
[0328] 図 1に示す広告システム 1にあって、広告管理会社側登録管理サーバ 3Aにより、広 告情報の利用登録者及び広告情報の送受信履歴を広告主側登録管理サーバ 2A に登録することにおいて、図 24 (a)の登録処理を開始する。図 24 (a)のステップ S20 01で、広告管理会社側登録管理サーバ 3Aは、通信回線 10を介して、広告主側登 録管理サーバ 2Aにアクセスし、広告主側登録管理サーバ 2Aによって、アクセスが 受け付けられた後、ステップ S2002に移行して、広告主側登録管理サーバ 2Aとの 間で、認証処理などを実行する。  [0328] In the advertising system 1 shown in Fig. 1, the advertising management company registration management server 3A registers the advertising information usage registrant and the advertising information transmission / reception history with the advertiser registration management server 2A. Then, the registration process of FIG. 24 (a) is started. In step S201 of FIG. 24 (a), the advertisement management company side registration management server 3A accesses the advertiser side registration management server 2A via the communication line 10, and is accessed by the advertiser side registration management server 2A. Is accepted, the process proceeds to step S2002, and authentication processing and the like are executed with the advertiser-side registration management server 2A.
[0329] ここで、広告管理会社側登録管理サーバ 3Aと広告主側登録管理サーバ 2Aとの間 で実行される認証処理は、例えば、広告管理会社側登録管理サーバ 3Aが事前に、 広告主側登録管理サーバ 2Aの認証コードが登録されているか否力を判別する処理 や、広告情報の利用登録者及び広告情報の送受信履歴を登録するにあたり、広告 主側登録管理サーバ 2Aとの認証処理などが実行される。  [0329] Here, the authentication process executed between the advertisement management company side registration management server 3A and the advertiser side registration management server 2A is performed, for example, by the advertisement management company side registration management server 3A in advance. The process of determining whether or not the registration management server 2A authentication code is registered, and the registration process of advertising information usage registrants and advertising information transmission / reception history include authentication processing with the advertiser side registration management server 2A. Executed.
[0330] 図 24 (b)のステップ S2102で認証処理が成功した場合、広告管理会社側登録管理 サーバ 3Aは、図 24 (&)のステップ32003に移行して、広告管理会社側データべ一 スサーバ 3Bに格納された利用者情報データベース 315を広告主側登録管理サーバ 2Aへ送信する。  [0330] If the authentication process is successful in step S2102 in Fig. 24 (b), the advertising management company side registration management server 3A moves to step 32003 in Fig. 24 (&) and moves to the advertising management company side database server. The user information database 315 stored in 3B is transmitted to the advertiser side registration management server 2A.
[0331] 図 24 (b)のステップ S2103で、広告主側登録管理サーバ 2Aは、広告管理会社側登 録管理サーバ 3Aから送信された利用者情報データベース 315を受信し、ステップ S 2104に移行して、広告主側登録管理サーバ 2Aは、送信された利用者情報データ ベース 315の広告利用履歴を広告主側データベースサーバ 2Bの利用者情報デー タベース 215の広告利用実績として登録及び格納し、ステップ S2105に移行して、 広告主側登録管理サーバ 2Aは、送信された利用者情報データベース 315の広告 配布履歴を広告主側データベースサーバ 2Bの利用者情報データベース 215の広 告配布実績として登録及び格納する。 [0331] In step S2103 of Fig. 24 (b), the advertiser-side registration management server 2A receives the user information database 315 transmitted from the advertisement management company-side registration management server 3A. 2A, the advertiser registration management server 2A registers and stores the transmitted advertisement use history of the user information database 315 as the advertisement use record of the user information database 215 of the advertiser database server 2B. In step S2105, the advertiser registration management server 2A registers the transmitted advertisement distribution history of the user information database 315 as the advertisement distribution record of the user information database 215 of the advertiser database server 2B. And store.
[0332] 図 24 (b)のステップ S2106で、広告主側登録管理サーバ 2Aは、送信された利用者 情報データベース 315の登録及び更新が完了したことを示す登録 ·更新済み通知を 広告管理会社側登録管理サーバ 3Aへ送信し、本処理を終了する。  [0332] In step S2106 of Fig. 24 (b), the advertiser side registration management server 2A sends a registration / update notification indicating that registration and update of the transmitted user information database 315 has been completed to the advertisement management company side. This is sent to the registration management server 3A, and this process ends.
[0333] 図 24 (a)のステップ S2004で、広告管理会社側登録管理サーバ 3Aは、広告主側登 録管理サーバ 2Aから送信された登録 ·更新済み通知を受信して、本処理を終了す る。  [0333] In step S2004 of Fig. 24 (a), the advertisement management company side registration management server 3A receives the registration / update notification sent from the advertiser side registration management server 2A, and ends this process. The
[0334] 図 25は、図 1に示す広告システム 1における利益還元通知登録処理を示すフローチ ヤートであり、(a)は広告主側登録管理サーバ 2Aの動作を示し、(b)は広告管理会 社側登録管理サーバ 3Aの動作を示す。  FIG. 25 is a flowchart showing profit return notification registration processing in the advertising system 1 shown in FIG. 1. (a) shows the operation of the advertiser side registration management server 2 A, and (b) shows the advertisement management board. The operation of company side registration management server 3A is shown.
[0335] 図 1に示す広告システム 1にあって、広告主側登録管理サーバ 2Aにより、利益還元 通知を広告管理会社側登録管理サーバ 3Aに登録することにおいて、図 25 (a)の登 録処理を開始する。図 25 (&)のステップ32201で、広告主側登録管理サーバ 2Aは 、通信回線 10を介して、広告管理会社側登録管理サーバ 3Aにアクセスし、広告管 理会社側登録管理サーバ 3Aによって、アクセスが受け付けられた後、ステップ S220 2に移行して、広告管理会社側登録管理サーバ 3Aとの間で、認証及び通信処理な どの認証処理を実行する。  [0335] In the advertising system 1 shown in Fig. 1, the registration process in Fig. 25 (a) is performed by registering the profit return notification in the advertising management company registration management server 3A by the advertiser registration management server 2A. To start. In step 32201 in FIG. 25 (&), the advertiser-side registration management server 2A accesses the advertisement management company-side registration management server 3A via the communication line 10, and is accessed by the advertisement management company-side registration management server 3A. Then, the process proceeds to step S2202, and authentication processing such as authentication and communication processing is executed with the advertisement management company side registration management server 3A.
[0336] ここで、広告主側登録管理サーバ 2Aと広告管理会社側登録管理サーバ 3Aとの間 で実行される認証処理は、例えば、広告主側登録管理サーバ 2Aが事前に、広告管 理会社側登録管理サーバ 3Aの認識コードが登録されているか否力、を判別する処理 や、利益還元通知を登録するにあたり、広告管理会社側登録管理サーバ 3Aとの申 請処理などが実行される。  Here, the authentication process executed between the advertiser side registration management server 2A and the advertisement management company side registration management server 3A is performed in advance by the advertiser side registration management server 2A in advance, for example. The process of determining whether or not the recognition code of the registration management server 3A is registered, and the registration process with the advertisement management company registration management server 3A are executed when registering the profit return notification.
[0337] 図 25 (b)のステップ S2302で認証処理が成功した場合、広告主側登録管理サーバ 2Aは、図 25 (&)のステップ32203に移行して、広告利用実績に伴う利益還元の内 容通知などを発行し、図 25 (&)のステップ32204に移行して、発行した広告利用実 績に伴う利益還元の内容通知を広告管理会社側登録管理サーバ 3Aへ送信する。 [0337] If the authentication process is successful in step S2302 of Fig. 25 (b), the advertiser-side registration management server 2A shifts to step 32203 in Fig. 25 (&), issues a notice of profit return accompanying the actual use of the advertisement, etc., moves to step 32204 in Fig. 25 (&), and issues the actual use of the issued advertisement. Send notification of profit return accompanying results to advertisement management company registration management server 3A.
[0338] 図 25 (b)のステップ S2303で、広告管理会社側登録管理サーバ 3Aは、広告主側登 録管理サーバ 2Aから送信された広告利用実績に伴う利益還元の内容通知を受信し 、ステップ S2304に移行して、受信した広告利用実績に伴う利益還元の内容通知を 広告管理会社側データベースサーバ 3Bの利益還元情報データベース 316に記録 し、登録及び格納する。 [0338] In step S2303 of Fig. 25 (b), the advertisement management company side registration management server 3A receives the notification of profit return contents accompanying the advertisement use result transmitted from the advertiser side registration management server 2A. The process proceeds to S2304, and the notification of the content of profit return accompanying the received advertisement usage record is recorded in the profit return information database 316 of the database server 3B of the advertisement management company, registered and stored.
[0339] 図 25 (b)のステップ S2305で、広告管理会社側登録管理サーバ 3Aは、広告利用実 績に伴う利益還元の内容通知の登録及び更新が完了したことを示す登録'更新済み 通知を広告主側登録管理サーバ 2Aへ送信し、本処理を終了する。  [0339] In step S2305 of Fig. 25 (b), the advertising management company side registration management server 3A sends a registration 'updated notification' indicating that the registration and updating of the content notification of profit return associated with the advertisement usage result has been completed. Send to the advertiser-side registration management server 2A and end this process.
[0340] 図 25 (a)のステップ S2205で、広告主側登録管理サーバ 2Aは、広告管理会社側登 録管理サーバ 3Aから送信された登録 ·更新済み通知を受信し、広告主側登録管理 サーバ 2Aは、広告主側データベースサーバ 2Bの利益還元情報データベース 216 に記録し、登録及び格納して、本処理を終了する。  [0340] In step S2205 of Fig. 25 (a), the advertiser-side registration management server 2A receives the registration / update notification sent from the advertisement management company-side registration management server 3A, and receives the advertiser-side registration management server. 2A records it in the profit return information database 216 of the advertiser side database server 2B, registers and stores it, and ends this processing.
[0341] 図 26は、図 1に示す広告システム 1における利益還元通知登録処理を示すフローチ ヤートであり、(a)は広告管理会社側登録管理サーバ 3Aの動作を示し、(b)は電話 事業会社側登録管理サーバ 4Aの動作を示す。  [0341] Fig. 26 is a flowchart showing the profit return notification registration process in the advertising system 1 shown in Fig. 1. (a) shows the operation of the registration management server 3A on the advertising management company side, and (b) shows the telephone business. The operation of the company side registration management server 4A is shown.
[0342] 図 1に示す広告システム 1にあって、広告管理会社側登録管理サーバ 3Aにより、利 益還元通知を電話事業会社側登録管理サーバ 4Aに登録することにおいて、図 26 ( a)の登録処理を開始する。図 26 ( のステップ32401で、広告管理会社側登録管 理サーバ 3Aは、通信回線 11を介して、電話事業会社側登録管理サーバ 4Aにァク セスし、電話事業会社側登録管理サーバ 4Aによって、アクセスが受け付けられた後 、ステップ S2402に移行して、電話事業会社側登録管理サーバ 4Aとの間で、認証 及び通信処理などの認証処理を実行する。  [0342] In the advertising system 1 shown in Fig. 1, the registration shown in Fig. 26 (a) can be obtained by registering the profit return notice in the telephone management company registration management server 4A by the advertising management company registration management server 3A. Start processing. In step 32401 of Fig. 26 (, the advertisement management company side registration management server 3A accesses the telephone business company side registration management server 4A via the communication line 11, and the telephone business company side registration management server 4A After the access is accepted, the process proceeds to step S2402, and authentication processing such as authentication and communication processing is executed with the telephone business company side registration management server 4A.
[0343] ここで、広告管理会社側登録管理サーバ 3Aと電話事業会社側登録管理サーバ 4A との間で実行される認証処理は、例えば、広告管理会社側登録管理サーバ 3Aが事 前に、電話事業会社側登録管理サーバ 4Aの認識コードが登録されているか否かを 判別する処理や、利益還元通知を登録するにあたり、電話事業会社側登録管理サ ーバ 4Aとの申請処理などが実行される。 [0343] Here, the authentication process executed between the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A is performed, for example, by the advertisement management company side registration management server 3A. Whether or not the recognition code of the business company registration management server 4A is registered In the process of determining and registering the profit return notice, the application process with the telephone company registration management server 4A is executed.
[0344] 図 26 (b)のステップ S2502で認証処理が成功した場合、広告管理会社側登録管理 サーバ 3Aは、図 26 (&)のステップ32403に移行して、広告管理会社側登録管理サ ーバ 3Aは、広告管理会社側データベースサーバ 3Bの利益還元情報データベース 316に格納された広告利用実績に伴う利益還元の内容通知を電話事業会社側登録 管理サーバ 4Aへ送信する。  [0344] If the authentication process is successful in step S2502 of Fig. 26 (b), the advertising management company side registration management server 3A moves to step 32403 of Fig. 26 (&) to register the advertising management company side registration management server. The bar 3A transmits a notification of profit return contents associated with the advertisement use record stored in the profit return information database 316 of the advertisement management company side database server 3B to the telephone business company side registration management server 4A.
[0345] 図 26 (b)のステップ S2503で、電話事業会社側登録管理サーバ 4Aは、広告管理会 社側登録管理サーバ 3Aから送信された広告利用実績に伴う利益還元の内容通知 を受信し、ステップ S2504に移行して、電話事業会社側登録管理サーバ 4Aは、受 信した広告利用実績に伴う利益還元の内容通知を電話事業会社側データベースサ ーバ 4Bの利益還元情報データベース 421に記録し、登録及び格納する。  [0345] In step S2503 of Fig. 26 (b), the telephone business company side registration management server 4A receives the notification of the content of profit return accompanying the advertisement use result transmitted from the advertisement management company side registration management server 3A. After moving to step S2504, the telephone company registration management server 4A records the profit return content notification associated with the received advertisement use record in the profit return information database 421 of the telephone company database server 4B. Register and store.
[0346] 図 26 (b)のステップ S2505で、電話事業会社側登録管理サーバ 4Aは、広告利用実 績に伴う利益還元の内容通知の登録及び更新が完了したことを示す登録'更新済み 通知を広告管理会社側登録管理サーバ 3Aへ送信し、本処理を終了する。  [0346] In step S2505 of Fig. 26 (b), the telephone company registration management server 4A sends a registration 'updated notification' indicating that the registration and update of the profit return content notification accompanying the advertisement usage results have been completed. This is sent to the advertisement management company registration management server 3A, and this process ends.
[0347] 図 26 (a)のステップ S2404で、広告管理会社側登録管理サーバ 3Aは、電話事業会 社側登録管理サーノ 4Aから送信された登録 ·更新済み通知を受信し、広告管理会 社側登録管理サーバ 3Aは、広告管理会社側データベースサーバ 3Bの利益還元情 報データベース 316に記録し、登録及び格納して、本処理を終了する。  [0347] In step S2404 of Fig. 26 (a), the advertisement management company side registration management server 3A receives the registration / update notification sent from the telephone company side registration management server 4A, and the advertisement management company side The registration management server 3A records it in the profit return information database 316 of the advertisement management company side database server 3B, registers and stores it, and ends this processing.
[0348] 図 27は、図 1に示す広告システム 1における利益還元通知登録及び利益還元受取 認証処理を示すフローチャートであり、(a)は発信側である第 1の移動電話 7Dの動 作を示し、(b)は交換機 5を介した電話事業会社側登録管理サーバ 4Aの動作を示し 、(c)は受信側である第 2の移動電話 7Eの動作を示す。  FIG. 27 is a flowchart showing profit return notification registration and profit return receipt authentication processing in the advertising system 1 shown in FIG. 1, and (a) shows the operation of the first mobile phone 7D as the caller. (B) shows the operation of the telephone company registration management server 4A via the exchange 5, and (c) shows the operation of the second mobile phone 7E on the receiving side.
[0349] 図 1に示す広告システム 1にあって、電話事業会社側登録管理サーバ 4Aにより、禾 IJ 益還元通知を第 1の移動電話 7D及び第 2の移動電話 7Eに登録し、第 1の移動電話 7D及び第 2の移動電話 7Eにより、利益還元受取認証情報を電話事業会社側登録 管理サーノ Aに登録することにおいて、図 27 (b)の登録処理を開始する。図 27 (b) のステップ S2701で、電話事業会社側登録管理サーバ 4Aは、交換機 5及び基地局 6A, 6Bを介して、第 1の移動電話 7D及び第 2の移動電話 7Eにアクセスし、第 1の移 動電話 7D及び第 2の移動電話 7Eによって、アクセスが受け付けられた後、ステップ S2702に移行して、第 1の移動電話 7D及び第 2の移動電話 7Eとの間で、認証及び 通信処理などの認証処理を実行する。 [0349] In the advertising system 1 shown in Fig. 1, the telephone company registration management server 4A registers the 禾 IJ profit return notice on the first mobile phone 7D and the second mobile phone 7E, and the first The registration process of Fig. 27 (b) is started by registering the profit return receipt authentication information in the telephone company registration management sano A by the mobile phone 7D and the second mobile phone 7E. In step S2701 of Fig. 27 (b), the telephone company registration management server 4A is switched to the exchange 5 and the base station. The first mobile phone 7D and the second mobile phone 7E are accessed via 6A and 6B, and after the access is accepted by the first mobile phone 7D and the second mobile phone 7E, the process proceeds to step S2702. Then, authentication processing such as authentication and communication processing is executed between the first mobile phone 7D and the second mobile phone 7E.
[0350] ここで、電話事業会社側登録管理サーバ 4Aと第 1の移動電話 7D及び第 2の移動電 話 7Eとの間で実行される認証処理は、例えば、第 1の移動電話 7D及び第 2の移動 電話 7Eが事前に、電話事業会社側登録管理サーノ Aとの認識コードを許可してい るか否かを判別する処理や、利益還元通知などを登録するにあたり、電話事業会社 側登録管理サーバ 4Aとの送受信を許可する処理などが実行される。  Here, the authentication process executed between the telephone company registration management server 4A and the first mobile phone 7D and the second mobile phone 7E is, for example, the first mobile phone 7D and the second mobile phone 7E. Mobile phone 2E Registration management for telephone business company registration in order to determine whether or not the 7E approves the recognition code with the telephone business company registration management sano A in advance and to register profit return notifications, etc. Processing to allow transmission / reception with server 4A is executed.
[0351] 図 27 (a)のステップ S2602及び図 27 (c)のステップ S2802での認証処理が成功し た場合、電話事業会社側登録管理サーバ 4Aは、図 27 (b)のステップ S2703に移行 して、電話事業会社側登録管理サーバ 4Aは、電話事業会社側データベースサーバ 4Bの利益還元情報データベース 421に格納された広告利用実績に伴う利益還元の 内容通知を第 1の移動電話 7D及び第 2の移動電話 7Eへ送信する。  [0351] When the authentication processing in step S2602 in Fig. 27 (a) and in step S2802 in Fig. 27 (c) succeeds, the telephone company registration management server 4A moves to step S2703 in Fig. 27 (b). Then, the telephone company registration management server 4A notifies the first mobile phone 7D and the second mobile phone 7D and the second mobile phone 7D and the second Send to mobile phone 7E.
[0352] 図 27 (a)のステップ S2603で、第 1の移動電話 7Dは、電話事業会社側登録管理サ ーバ 4Aから送信された広告利用実績に伴う利益還元の内容通知を受信し、ステツ プ S2604に移行して、第 1の移動電話 7Dは、受信した広告利用実績に伴う利益還 元の内容通知を第 1の移動電話 7D内の図 7に示すメモリ 7703の利益還元履歴に記 録し登録及び格納するとともに、第 1の移動電話 7Dは、受信した広告利用実績に伴 う利益還元の内容通知に対して、利益還元を受け取るか否かを選択し、利益還元の 受取認証情報として、第 1の移動電話 7D内の図 7に示すメモリ 7703の受取認証機 能に記録し登録及び格納する。  [0352] In step S2603 of Fig. 27 (a), the first mobile phone 7D receives the notification of the content of profit return accompanying the advertisement use result transmitted from the telephone company registration management server 4A. In step S2604, the first mobile phone 7D records the profit return information notification associated with the received advertisement use record in the profit return history of the memory 7703 shown in Fig. 7 in the first mobile phone 7D. The first mobile phone 7D selects whether or not to receive profit return in response to the content notification of profit return associated with the received advertisement use result, and uses it as authentication information for receiving profit return. In the first mobile phone 7D, it is recorded and registered in the receipt authentication function of the memory 7703 shown in FIG.
[0353] 図 27 (a)のステップ S2605で、第 1の移動電話 7Dは、第 1の移動電話 7D内の図 7 に示すメモリ 7703の受取認証機能に登録及び格納された利益還元の受取認証情 報を、交換機 5及び基地局 6Aを介して、電話事業会社側登録管理サーバ 4Aへ送 信する。  [0353] In step S2605 of Fig. 27 (a), the first mobile phone 7D receives and stores the profit return receipt authentication registered and stored in the receipt authentication function of the memory 7703 shown in Fig. 7 in the first mobile phone 7D. The information is sent to the telephone company registration management server 4A via the exchange 5 and the base station 6A.
[0354] 図 27 (c)のステップ S2803で、第 2の移動電話 7Eは、電話事業会社側登録管理サ ーバ 4Aから送信された広告利用実績に伴う利益還元の内容通知を受信し、ステツ プ S2804に移行して、第 2の移動電話 7Eは、受信した広告利用実績に伴う利益還 元の内容通知を第 2の移動電話 7E内の図 7に示すメモリ 7703の利益還元履歴に記 録し登録及び格納するとともに、第 2の移動電話 7Eは、受信した広告利用実績に伴 う利益還元の内容通知に対して、利益還元を受け取るか否かを選択し、利益還元の 受取認証情報として、第 2の移動電話 7E内の図 7に示すメモリ 7703の受取認証機 能に記録し登録及び格納する。 [0354] In step S2803 of Fig. 27 (c), the second mobile phone 7E receives the notification of the content of profit return accompanying the advertisement use result transmitted from the telephone company registration management server 4A. In step S2804, the second mobile phone 7E records the notification of the content of profit return accompanying the received advertisement use record in the profit return history of the memory 7703 shown in FIG. 7 in the second mobile phone 7E. The second mobile phone 7E selects whether or not to receive profit return in response to the content notification of profit return associated with the received advertisement use result, and uses it as authentication information for profit return. In the second mobile telephone 7E, it is recorded and registered in the reception authentication function of the memory 7703 shown in FIG.
[0355] 図 27 (c)のステップ S2805で、第 2の移動電話 7Eは、第 2の移動電話 7E内の図 7に 示すメモリ 7703の受取認証機能に登録及び格納された利益還元の受取認証情報 を、交換機 5及び基地局 6Bを介して、電話事業会社側登録管理サーバ 4Aへ送信 する。 [0355] In step S2805 of Fig. 27 (c), the second mobile phone 7E receives and stores the profit return receipt authentication registered and stored in the receipt authentication function of the memory 7703 shown in Fig. 7 in the second mobile phone 7E. Information is transmitted to the telephone company registration management server 4A via the exchange 5 and the base station 6B.
[0356] 図 27 (b)のステップ S2704で、電話事業会社側登録管理サーバ 4Aは、第 1の移動 電話 7Dから送信された利益還元の受取認証情報と第 2の移動電話 7Eから送信され た利益還元の受取認証情報を受信し、ステップ S2705に移行して、電話事業会社 側登録管理サーバ 4Aは、受信した第 1の移動電話 7Dから送信された利益還元の 受取認証情報及び第 2の移動電話 7Eから送信された利益還元の受取認証情報を 発信元'受信先受取認証情報として、電話事業会社側データベースサーバ 4Bの利 用者情報データベース 419に登録及び格納する。  [0356] In step S2704 of Fig. 27 (b), the telephone company registration management server 4A receives the profit return receipt authentication information transmitted from the first mobile phone 7D and the second mobile phone 7E. Upon receipt of the profit return receipt authentication information, the process proceeds to step S2705, where the telephone company registration management server 4A receives the profit return receipt authentication information and the second move sent from the received first mobile phone 7D. The profit return receipt authentication information transmitted from the telephone 7E is registered and stored in the user information database 419 of the telephone company database server 4B as the sender's receiver reception authentication information.
[0357] 図 27 (b)のステップ S2706で、電話事業会社側登録管理サーバ 4Aは、発信元 '受 信先受取認証情報の登録及び更新が完了したことを示す登録'更新済み通知を第 1 の移動電話 7D及び第 2の移動電話 7Eへ送信し、本処理を終了する。  [0357] In step S2706 of Fig. 27 (b), the telephone company registration management server 4A first issues an "updated" notification indicating that registration and update of the receiver's receipt authentication information has been completed. Is transmitted to the mobile phone 7D and the second mobile phone 7E, and this processing is terminated.
[0358] 図 27 (a)のステップ S2606で、第 1の移動電話 7Dは、電話事業会社側登録管理サ ーバ 4Aから送信された登録 ·更新済み通知を受信し、本処理を終了する。  [0358] In step S2606 of Fig. 27 (a), the first mobile phone 7D receives the registration / update notification sent from the telephone company registration management server 4A, and ends this processing.
[0359] 図 27 (c)のステップ S2806で、第 2の移動電話 7Eは、電話事業会社側登録管理サ ーバ 4Aから送信された登録 ·更新済み通知を受信し、本処理を終了する。  [0359] In step S2806 of Fig. 27 (c), the second mobile phone 7E receives the registration / update notification transmitted from the telephone business company side registration management server 4A, and ends this processing.
[0360] 図 28は、図 1に示す広告システム 1における利益還元受取認証登録処理を示すフロ 一チャートであり、(a)は電話事業会社側登録管理サーバ 4Aの動作を示し、(b)は 広告管理会社側登録管理サーバ 3Aの動作を示す。  FIG. 28 is a flowchart showing profit return receipt authentication registration processing in the advertising system 1 shown in FIG. 1. (a) shows the operation of the telephone company registration management server 4A, (b) The operation of the advertisement management company side registration management server 3A is shown.
[0361] 図 1に示す広告システム 1にあって、電話事業会社側登録管理サーバ 4Aにより、利 益還元受取認証情報を広告管理会社側登録管理サーバ 3Aに登録することにおい て、図 28 (a)の登録処理を開始する。図 28 (&)のステップ32901で、電話事業会社 側登録管理サーバ 4Aは、通信回線 11を介して、広告管理会社側登録管理サーバ 3Aにアクセスし、広告管理会社側登録管理サーバ 3Aによって、アクセスが受け付け られた後、ステップ S2902に移行して、広告管理会社側登録管理サーバ 3Aとの間 で、認証及び通信処理などの認証処理を実行する。 [0361] In the advertising system 1 shown in Fig. 1, the telephone company registration management server 4A The registration process of Fig. 28 (a) is started by registering the profit reduction receipt authentication information in the advertisement management company side registration management server 3A. In step 32901 of Fig. 28 (&), the telephone business company side registration management server 4A accesses the advertisement management company side registration management server 3A via the communication line 11, and is accessed by the advertisement management company side registration management server 3A. After being accepted, the process proceeds to step S2902, and authentication processing such as authentication and communication processing is executed with the advertisement management company side registration management server 3A.
[0362] ここで、電話事業会社側登録管理サーバ 4Aと広告管理会社側登録管理サーバ 3A との間で実行される認証処理は、例えば、電話事業会社側登録管理サーバ 4Aが事 前に、広告管理会社側登録管理サーバ 3Aのアクセス権が登録されているか否かを 判別する処理や、利益還元受取認証を登録するにあたり、広告管理会社側登録管 理サーバ 3Aとの申請処理などが実行される。  [0362] Here, the authentication process executed between the telephone company registration management server 4A and the advertisement management company registration management server 3A is performed by, for example, the telephone company registration management server 4A in advance. Processing to determine whether or not the access right of the management company registration management server 3A is registered, and application processing with the advertising management company side registration management server 3A is executed to register profit return receipt authentication. .
[0363] 図 28 (b)のステップ S3002で認証処理が成功した場合、電話事業会社側登録管理 サーノく 4Aは、図 28 (&)のステップ32903に移行して、電話事業会社側登録管理サ ーバ 4Aは、電話事業会社側データベースサーバ 4Bの利用者情報データベース 41 9に格納された発信元 ·受信先受取認証情報を広告管理会社側登録管理サーバ 3A へ送信する。  [0363] If the authentication process is successful in step S3002 of Fig. 28 (b), the telephone management company side registration management Sanoku 4A moves to step 32903 of Fig. 28 (&) and the telephone management company side registration management support. The server 4A transmits the sender / receiver receipt authentication information stored in the user information database 419 of the telephone business company database server 4B to the advertisement management company registration management server 3A.
[0364] 図 28 (b)のステップ S3003で、広告管理会社側登録管理サーバ 3Aは、電話事業会 社側登録管理サーバ 4Aから送信された発信元 ·受信先受取認証情報を受信し、ス テツプ S3004に移行して、広告管理会社側登録管理サーバ 3Aは、受信した発信元 •受信先受取認証情報を利益還元受取認証情報として、広告管理会社側データべ ースサーバ 3Bの利用者情報データベース 315に記録し、登録及び格納する。  [0364] In step S3003 of Fig. 28 (b), the advertisement management company side registration management server 3A receives the sender / recipient receipt authentication information transmitted from the telephone company side registration management server 4A, and performs step. Shifting to S3004, the advertisement management company registration management server 3A records the received sender / receiver receipt authentication information as profit return receipt authentication information in the user information database 315 of the advertisement management company database server 3B. And register and store.
[0365] 図 28 (b)のステップ S3005で、広告管理会社側登録管理サーバ 3Aは、利益還元受 取認証情報の登録及び更新が完了したことを示す登録'更新済み通知を電話事業 会社側登録管理サーバ 4Aへ送信し、本処理を終了する。  [0365] In step S3005 of Figure 28 (b), the advertising management company side registration management server 3A registers' updated notification indicating that registration and update of profit return receipt authentication information has been completed. Send to Management Server 4A and end this process.
[0366] 図 28 (a)のステップ S2904で、電話事業会社側登録管理サーバ 4Aは、広告管理会 社側登録管理サーバ 3Aから送信された登録 ·更新済み通知を受信し、電話事業会 社側登録管理サーバ 4Aは、電話事業会社側データベースサーバ 4Bの利用者情報 データベース 419に記録し、登録及び格納して、本処理を終了する。 [0367] 図 29は、図 1に示す広告システム 1における利益還元受取認証登録処理及び利益 還元の実施を示すフローチャートであり、 (a)は広告管理会社側登録管理サーバ 3A の動作を示し、 (b)は広告主側登録管理サーバ 2Aの動作を示す。 [0366] In step S2904 of Fig. 28 (a), the telephone company registration management server 4A receives the registration / update notification sent from the advertisement management company registration management server 3A, and the telephone company side The registration management server 4A records it in the user information database 419 of the telephone business company database server 4B, registers and stores it, and ends this processing. FIG. 29 is a flowchart showing the implementation of profit return receipt authentication registration processing and profit return in the advertising system 1 shown in FIG. 1. (a) shows the operation of the advertisement management company side registration management server 3A. b) shows the operation of the advertiser-side registration management server 2A.
[0368] 図 1に示す広告システム 1にあって、広告管理会社側登録管理サーバ 3Aにより、利 益還元受取認証情報を広告主側登録管理サーバ 2Aに登録し、広告主側登録管理 サーバ 2Aにより、利益還元を実施することにおいて、図 29 (a)の登録処理を開始す る。図 29 (&)のステップ33101で、広告管理会社側登録管理サーバ 3Aは、通信回 線 10を介して、広告主側登録管理サーバ 2Aにアクセスし、広告主側登録管理サー バ 2Aによって、アクセスが受け付けられた後、ステップ S3102に移行して、広告主側 登録管理サーバ 2Aとの間で、認証及び通信処理などの認証処理を実行する。  [0368] In the advertising system 1 shown in Fig. 1, the advertising management company registration management server 3A registers the profit return receipt authentication information in the advertiser registration management server 2A, and the advertiser registration management server 2A In return of profit, the registration process of Fig. 29 (a) is started. In step 33101 of FIG. 29 (&), the advertisement management company side registration management server 3A accesses the advertiser side registration management server 2A via the communication line 10, and is accessed by the advertiser side registration management server 2A. Is received, the process proceeds to step S3102 to execute authentication processing such as authentication and communication processing with the advertiser side registration management server 2A.
[0369] ここで、広告管理会社側登録管理サーバ 3Aと広告主側登録管理サーバ 2Aとの間 で実行される認証処理は、例えば、広告管理会社側登録管理サーバ 3Aが事前に、 広告主側登録管理サーバ 2Aとの認識コードが登録されているか否力を判別する処 理ゃ、利益還元受取認証情報を登録するにあたり、広告主側登録管理サーバ 2Aと の申請処理などが実行される。  [0369] Here, the authentication process executed between the advertisement management company side registration management server 3A and the advertiser side registration management server 2A is performed, for example, by the advertisement management company side registration management server 3A in advance. In the process of determining whether or not the recognition code with the registration management server 2A is registered, the application process with the advertiser side registration management server 2A is executed in registering the profit return receipt authentication information.
[0370] 図 29 (b)のステップ S3202で認証処理が成功した場合、広告管理会社側登録管理 サーバ 3Aは、図 29 (&)のステップ33103に移行して、広告管理会社側登録管理サ ーバ 3Aは、広告管理会社側データベースサーバ 3Bの利用者情報データベース 31 5に格納された利益還元受取認証情報を広告主側登録管理サーバ 2Aへ送信する。  [0370] If the authentication process is successful in step S3202 in Fig. 29 (b), the advertising management company side registration management server 3A moves to step 33103 in Fig. 29 (&) and moves to the advertising management company side registration management server. The bar 3A transmits profit return receipt authentication information stored in the user information database 315 of the advertisement management company side database server 3B to the advertiser side registration management server 2A.
[0371] 図 29 (b)のステップ S3203で、広告主側登録管理サーバ 2Aは、広告管理会社側登 録管理サーバ 3Aから送信された利益還元受取認証情報を受信し、ステップ S3204 に移行して、広告主側登録管理サーバ 2Aは、受信した利益還元受取認証情報を広 告利用実績受取認証情報として、広告主側データベースサーバ 2Bの利益還元情報 データベース 216に記録し、登録及び格納する。  [0371] In step S3203 of Fig. 29 (b), the advertiser side registration management server 2A receives the profit return receipt authentication information transmitted from the advertisement management company side registration management server 3A, and proceeds to step S3204. The advertiser side registration management server 2A records the received profit return receipt authentication information in the profit return information database 216 of the advertiser side database server 2B as advertisement use result receipt authentication information, and registers and stores it.
[0372] 図 29 (b)のステップ S3205で、広告主側登録管理サーバ 2Aは、広告利用実績受取 認証情報の登録及び更新が完了したことを示す登録'更新済み通知を広告管理会 社側登録管理サーバ 3Aへ送信し、ステップ S3206に移行して、広告主側登録管理 サーバ 2Aは、広告主側データベースサーバ 2Bの利用者情報データベース 215に 格納された広告利用実績及び利益還元情報データベース 216に格納された広告利 用実績受取認証情報を基に、通信回線 16を介して、第 1の移動電話 7D及び第 2の 移動電話 7Eに直接的に、もしくは、広告管理会社側登録管理サーバ 3A及び電話 事業会社側登録管理サーバ 4Aを介して、間接的に利益還元を実施して、本処理を 終了する。 [0372] In step S3205 of Fig. 29 (b), the advertiser side registration management server 2A registers the 'update notification indicating that the registration and update of the advertisement usage record receipt authentication information is completed. To the management server 3A, the process proceeds to step S3206, and the advertiser side registration management server 2A stores the user information database 215 in the advertiser side database server 2B. Based on the advertisement usage record received authentication information stored in the stored advertisement use record and profit return information database 216, it is directly connected to the first mobile phone 7D and the second mobile phone 7E via the communication line 16. Alternatively, the profit is indirectly returned through the advertisement management company side registration management server 3A and the telephone business company side registration management server 4A, and this processing is terminated.
[0373] 図 29 (a)のステップ S3104で、広告管理会社側登録管理サーバ 3Aは、広告主側登 録管理サーバ 2Aから送信された登録 ·更新済み通知を受信し、広告管理会社側登 録管理サーバ 3Aは、広告管理会社側データベースサーバ 3Bの利用者情報データ ベース 315に登録及び格納して、本処理を終了する。  [0373] In step S3104 of Fig. 29 (a), the advertisement management company-side registration management server 3A receives the registration / update notification sent from the advertiser-side registration management server 2A, and receives registration from the advertisement management company. The management server 3A registers and stores it in the user information database 315 of the advertisement management company side database server 3B, and ends this processing.
[0374] 図 30は、図 1に示す発信側である第 1の移動電話 7Dにおける受信先別 '指定広告 情報配信設定処理を示すフローチャートである。  FIG. 30 is a flowchart showing the “specified advertisement information distribution setting process for each recipient” in the first mobile phone 7D on the transmission side shown in FIG.
[0375] 図 30のステップ S3301で、第 1の移動電話 7Dは、第 1の移動電話 7D内の図 7に示 すメモリ 7703及び LCD7707などを介して、受信先別'指定広告情報配信設定を選 択し、ステップ S3302へ移行して、第 1の移動電話 7Dは、第 1の移動電話 7D内の図 7に示すメモリ 7703の広告情報管理データベース 72に格納された広告情報認証番 号 720が、電話事業会社側登録管理サーバ 4Aと利用登録されているか否力を判別 する。  [0375] In step S3301 in FIG. 30, the first mobile phone 7D sets the “specified advertisement information distribution setting for each recipient” via the memory 7703 and the LCD 7707 shown in FIG. 7 in the first mobile phone 7D. The first mobile phone 7D selects the advertisement information authentication number 720 stored in the advertisement information management database 72 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D. Then, it is determined whether or not it is registered for use with the telephone company registration management server 4A.
[0376] 図 30のステップ S3302で、第 1の移動電話 7Dは、第 1の移動電話 7D内の図 7に示 すメモリ 7703の広告情報管理データサーバ 72に格納された広告情報認証番号 72 0が、電話事業会社側登録管理サーバ 4Aと利用登録されているか否力を判別し、広 告情報認証番号 720が電話事業会社側登録管理サーバ 4Aと利用登録されている 場合は、ステップ S3303へ移行して、第 1の移動電話 7Dは、事前に第 2の移動電話 7E固有の受信先利用者電話番号 741などを、第 1の移動電話 7D内の図 7に示すメ モリ 7703の指定広告機能に登録及び格納し、事前に格納した指定広告機能に格納 された第 2の移動電話 7E固有の受信先利用者電話番号 741を選択し、ステップ S3 304へ移行して、第 1の移動電話 7Dは、選択した第 2の移動電話 7E固有の受信先 利用者電話番号 741に送信する広告情報認証番号を、電話事業会社側登録管理 サーノ Aと利用登録された第 1の移動電話 7D内の図 7に示すメモリ 7703の広告情 報管理データサーバ 72に格納された広告情報認証番号 720より選択する。 In step S3302 of FIG. 30, the first mobile phone 7D receives the advertisement information authentication number 72 0 stored in the advertisement information management data server 72 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D. However, if the advertisement information authentication number 720 is registered for use with the telephone company registration management server 4A, the process proceeds to step S3303. Then, the first mobile phone 7D preliminarily displays the recipient mobile phone number 741 unique to the second mobile phone 7E and the designated advertisement function of the memory 7703 shown in FIG. 7 in the first mobile phone 7D. The second mobile phone 7E-specific recipient user phone number 741 stored in the designated advertisement function stored in advance and stored in advance is selected, and the process proceeds to step S3 304, where the first mobile phone 7D Sends to the selected second mobile phone 7E specific recipient user phone number 741 Tell the information authentication number, telephone operating company-side registration management Sano A and use registered first advertisement information of the memory 7703 shown in FIG. 7 in the mobile phone 7D The advertisement information authentication number 720 stored in the information management data server 72 is selected.
[0377] 図 30のステップ S3302で、第 1の移動電話 7Dは、第 1の移動電話 7D内の図 7に示 すメモリ 7703の広告情報管理データサーバ 72に格納された広告情報認証番号 72 0が、電話事業会社側登録管理サーバ 4Aと利用登録されているか否力、を判別し、広 告情報認証番号 720が電話事業会社側登録管理サーバ 4Aと利用登録されていな い場合は、ステップ S3305へ移行して、第 1の移動電話 7Dは、第 1の移動電話 7D 内の図 7に示すメモリ 7703及び LCD7707などを介して、広告情報認証番号の利用 方法及び登録方法を説明し、ステップ S3306へ移行して、第 1の移動電話 7Dは、事 前に格納した第 1の移動電話 7D内の図 7に示すメモリ 7703の指定広告機能に格納 された第 2の移動電話 7E固有の受信先利用者電話番号 741に対して、出荷認証番 号 730が選択される。 In step S3302 of FIG. 30, the first mobile phone 7D receives the advertisement information authentication number 72 0 stored in the advertisement information management data server 72 of the memory 7703 shown in FIG. 7 in the first mobile phone 7D. If the advertisement information authentication number 720 is not registered for use with the telephone company registration management server 4A, step S3305 is performed. In step S3306, the first mobile phone 7D explains how to use and register the advertisement information authentication number via the memory 7703 and the LCD 7707 shown in FIG. 7 in the first mobile phone 7D. The first mobile phone 7D is transferred to the second mobile phone 7E specific destination stored in the designated advertisement function of the memory 7703 shown in FIG. 7 in the first mobile phone 7D stored in advance. The shipping authentication number 730 is selected for the user telephone number 741.
[0378] 図 30のステップ S3307で、第 1の移動電話 7Dは、図 30のステップ S3304で選択し た広告情報認証番号 720またはステップ S3306で選択した出荷認証番号 730を第 1の移動電話 7D内の図 7に示すメモリ 7703の指定広告機能に登録及び格納し、ス テツプ S3308へ移行して、第 1の移動電話 7Dは、第 1の移動電話 7D内の図 7に示 す LCD7707などを介して、選択した広告情報認証番号 720または出荷認証番号 7 30の登録及び更新が完了したことを示す登録'更新済み通知を表示して、本処理を 終了する。  [0378] In step S3307 in Fig. 30, the first mobile phone 7D receives the advertising information authentication number 720 selected in step S3304 in Fig. 30 or the shipping authentication number 730 selected in step S3306 in the first mobile phone 7D. Registered and stored in the designated advertisement function of the memory 7703 shown in FIG. 7 and moved to step S3308. The first mobile phone 7D passes through the LCD 7707 shown in FIG. 7 in the first mobile phone 7D. Then, a registration 'update notification indicating that registration and update of the selected advertisement information authentication number 720 or shipping authentication number 730 has been completed is displayed, and the process ends.
[0379] 図 31は、図 1に示す受信側である第 2の移動電話 7Eにおける広告情報受信許可設 定処理を示すフローチャートである。  [0379] FIG. 31 is a flowchart showing the advertisement information reception permission setting process in the second mobile phone 7E on the receiving side shown in FIG.
[0380] 図 31のステップ S3401で、第 2の移動電話 7Eは、第 2の移動電話 7E内の図 7に示 すメモリ 7703及び LCD7707などを介して、広告情報の受信拒否設定を選択し、ス テツプ S3402へ移行して、第 2の移動電話 7Eは、第 2の移動電話 7E内の図 7に示 すメモリ 7703及び LCD7707などを介して、広告情報認証番号の利用方法及び登 録方法を説明し、ステップ S3403へ移行して、第 2の移動電話 7Eは、第 1の移動電 話 7Dより送信された広告情報を受信拒否するか否力 ^選択する。  [0380] In step S3401 of FIG. 31, the second mobile phone 7E selects the advertisement information reception refusal setting via the memory 7703 and the LCD 7707 shown in FIG. 7 in the second mobile phone 7E, and the like. Transitioning to step S3402, the second mobile phone 7E uses the memory 7703 and the LCD 7707 shown in FIG. 7 in the second mobile phone 7E and uses the advertising information authentication number and the registration method. The process proceeds to step S3403, and the second mobile phone 7E selects whether or not to reject the advertisement information transmitted from the first mobile phone 7D.
[0381] 図 31のステップ S3403で、第 2の移動電話 7Eは、第 1の移動電話 7Dより送信され た広告情報を受信拒否するか否力、を選択し、第 1の移動電話 7Dより送信された広告 情報を受信拒否する場合は、ステップ S3404へ移行して、第 2の移動電話 7Eは、第 2の移動電話 7E内の図 7に示す入力テンキー 7704及び LCD7707などを介して、 広告情報の受信拒否を選択する。 [0381] In step S3403 of FIG. 31, the second mobile phone 7E selects whether or not to reject the advertisement information transmitted from the first mobile phone 7D, and transmits it from the first mobile phone 7D. Ads If the information is rejected, the process proceeds to step S3404, where the second mobile phone 7E rejects the advertisement information reception via the input numeric keypad 7704 and LCD 7707 shown in FIG. 7 in the second mobile phone 7E. Select.
[0382] 図 31のステップ S3405で、第 2の移動電話 7Eは、第 2の移動電話 7E内の図 7に示 すメモリ 7703に格納された起動プログラム力 第 2の移動電話 7E内の図 7に示すメ モリ 7703に格納された制限広告音声データ 732及び制限広告映像データ 733を含 む制限広告情報を常時起動する。  [0382] In step S3405 of FIG. 31, the second mobile phone 7E receives the activation program power stored in the memory 7703 shown in FIG. 7 in the second mobile phone 7E. FIG. 7 in the second mobile phone 7E. The restricted advertisement information including the restricted advertisement audio data 732 and the restricted advertisement video data 733 stored in the memory 7703 shown in FIG.
[0383] 図 31のステップ S3406で、第 2の移動電話 7Eは、図 31のステップ S3405で常時起 動する制限広告音声データ 732及び制限広告映像データ 733を含む制限広告情報 を、第 2の移動電話 7E内の図 7に示すメモリ 7703に格納された制限広告情報管理 データベース 73より選択する。  [0383] In step S3406 in Fig. 31, the second mobile phone 7E sends the limited advertisement information including the limited advertisement audio data 732 and the restricted advertisement video data 733 that are always activated in step S3405 in Fig. 31 to the second mobile phone. This is selected from the restricted advertisement information management database 73 stored in the memory 7703 shown in FIG.
[0384] 図 31のステップ S3403で、第 2の移動電話 7Eは、第 1の移動電話 7Dより送信され た広告情報を受信拒否するか否力を選択し、第 1の移動電話 7Dより送信された広告 情報を受信拒否しない場合は、ステップ S3407へ移行して、第 2の移動電話 7Eは、 第 2の移動電話 7E内の図 7に示す入力テンキー 7704及び LCD7707などを介して 、広告情報の受信許可を選択する。  [0384] In step S3403 of Fig. 31, the second mobile phone 7E selects whether or not to reject the advertisement information transmitted from the first mobile phone 7D, and is transmitted from the first mobile phone 7D. If the received advertisement information is not rejected, the process proceeds to step S3407, where the second mobile phone 7E receives the advertisement information via the input numeric keypad 7704 and LCD 7707 shown in FIG. 7 in the second mobile phone 7E. Select reception permission.
[0385] 図 31のステップ S3408で、第 2の移動電話 7Eは、第 2の移動電話 7E内の図 7に示 す LCD7707などを介して、図 31のステップ S3404またはステップ S3407で選択し た広告情報の受信選択設定が完了したことを示す登録 ·更新済み通知を表示して、 本処理を終了する。  [0385] In step S3408 of Fig. 31, the second mobile phone 7E sends the advertisement selected in step S3404 or S3407 of Fig. 31 via the LCD 7707 shown in Fig. 7 in the second mobile phone 7E. A registration / update notification indicating that the information reception selection setting has been completed is displayed, and the process ends.
[0386] 図 32は、図 1に示す発信側である第 1の移動電話 7D及び受信側である第 2の移動 電話 7Eにおける発信履歴及び着信履歴からの広告情報再受信処理を示すフロー チャートであり、(a)は発信側である第 1の移動電話 7D及び受信側である第 2の移動 電話 7Eの動作を示し、 (b)は交換機 5の動作を示す。  FIG. 32 is a flow chart showing advertisement information re-receiving processing from the outgoing call history and incoming call history in the first mobile phone 7D as the caller and the second mobile phone 7E as the receiver shown in FIG. Yes, (a) shows the operation of the first mobile phone 7D as the caller and the second mobile phone 7E as the receiver, and (b) shows the operation of the exchange 5.
[0387] 図 1に示す広告システム 1にあって、第 1の移動電話 7D及び第 2の移動電話 7Eによ り、送受信履歴からの広告情報の再受信を要請することにおいて、図 32 (a)の配信 処理を開始する。図 32 (&)のステップ33501で、第 1の移動電話 7D及び第 2の移動 電話 7Eは、第 1の移動電話 7D及び第 2の移動電話 7E内の図 7に示すメモリ 7703 に格納された発信履歴管理データベース 75及び受信履歴管理データベース 76より 、再受信の要請をする広告情報認証番号 751または 761を指定し、ステップ S3502 に移行して、第 1の移動電話 7D及び第 2の移動電話 7Eは、基地局 6Aまたは基地局 6Bを介して、交換機 5に指定した広告情報認証番号 751または 761を含む再受信 要求情報を送信する。 [0387] In the advertising system 1 shown in Fig. 1, the first mobile phone 7D and the second mobile phone 7E request re-reception of the advertising information from the transmission / reception history. ) Distribution processing starts. In step 33501 of FIG. 32 (&), the first mobile phone 7D and the second mobile phone 7E are stored in the memory 7703 shown in FIG. 7 in the first mobile phone 7D and the second mobile phone 7E. The advertisement information authentication number 751 or 761 for requesting re-reception is designated from the outgoing call history management database 75 and the received history management database 76 stored in, and the process proceeds to step S3502, where the first mobile phone 7D and the second mobile phone 7D The mobile telephone 7E transmits re-reception request information including the advertisement information authentication number 751 or 761 designated to the exchange 5 via the base station 6A or the base station 6B.
[0388] 図 32 (b)のステップ S3601で、交換機 5は、第 1の移動電話 7Dから送信された指定 した広告情報認証番号 751を含む再受信要求情報または第 2の移動電話 7Eから送 信された指定した広告情報認証番号 761を含む再受信要求情報を受信し、ステップ S3602に移行して、交換機 5は、通信回線 13を介して、電話事業会社側登録管理 サーノ 4Aとアクセスして検索を要求する。  [0388] In step S3601 of Fig. 32 (b), the exchange 5 transmits the re-reception request information including the designated advertisement information authentication number 751 transmitted from the first mobile phone 7D or the second mobile phone 7E. The re-reception request information including the designated advertisement information authentication number 761 specified is received, the process proceeds to step S3602, and the exchange 5 accesses the telephone company registration management Sano 4A via the communication line 13 and searches. Request.
[0389] 図 32 (b)のステップ S3603で、交換機 5は、電話事業会社側登録管理サーバ 4Aの 照合プログラムに従って応答される照合結果により、電話事業会社側データベース サーノく 4Bに格納された利用者情報データベース 419の広告情報利用先 4193の送 信履歴と第 1の移動電話 7Dが指定した広告情報認証番号 751または第 2の移動電 話 7Eが指定した広告情報認証番号 761とが一致するか否力を判別し、電話事業会 社側データベースサーバ 4Bに格納された利用者情報データベース 419の広告情報 利用先 4193の送信履歴と第 1の移動電話 7Dが指定した広告情報認証番号 751ま たは第 2の移動電話 7Eが指定した広告情報認証番号 761とが一致した場合は、ス テツプ S 3605へ移行する。  [0389] In step S3603 in Fig. 32 (b), the exchange 5 determines that the user stored in the telephone company database Sanoku 4B according to the verification result returned in accordance with the verification program of the telephone company registration management server 4A. Whether the transmission history of the advertising information usage destination 4193 in the information database 419 matches the advertising information authentication number 751 specified by the first mobile phone 7D or the advertising information authentication number 761 specified by the second mobile phone 7E The user information database 419 stored in the telephone company database server 4B, the transmission history of the user 4193 and the advertising information authentication number 751 specified by the first mobile phone 7D If the advertisement information authentication number 761 designated by the mobile phone 7E of 2 matches, the process proceeds to step S3605.
[0390] 図 32 (b)のステップ S3605で、交換機 5は、通信回線 13を介して、電話事業会社側 登録管理サーバ 4Aとアクセスして、第 1の移動電話 7Dが指定した広告情報認証番 号 751または第 2の移動電話 7Eが指定した広告情報認証番号 761と照合した電話 事業会社側データベースサーバ 4Bの利用者情報データベース 419に格納された広 告情報認証番号 4191と、広告情報データベース 417に格納された広告音声データ 4173と広告映像データ 4175を、通信回線 14を介して、電話事業会社側データべ ースサーノ Bから取得する。また、ステップ S3603で、電話事業会社側登録管理サ ーバ 4Aの照合プログラムに従って応答される照合結果により、電話事業会社側デー タベースサーバ 4Bに格納された利用者情報データベース 419の広告情報利用先 4 193の送信履歴と第 1の移動電話 7Dが指定した広告情報認証番号 751または第 2 の移動電話 7Eが指定した広告情報認証番号 761とが一致しなかった場合は、ステツ プ S3604へ移行する。 [0390] In step S3605 in Fig. 32 (b), the exchange 5 accesses the telephone company registration management server 4A via the communication line 13, and the advertising information authentication number specified by the first mobile phone 7D is obtained. No. 751 or the second mobile phone 7E phone matched with the advertisement information authentication number 761 specified by the business company database server 4B The advertisement information authentication number 4191 stored in the user information database 419 and the advertisement information database 417 The stored advertisement voice data 4173 and advertisement video data 4175 are obtained from the telephone company database Sano B via the communication line 14. Also, in step S3603, the advertisement information usage destination 4 in the user information database 419 stored in the telephone company database server 4B is determined based on the verification result that is responded to in accordance with the verification program of the telephone company registration management server 4A. If the transmission history of 193 does not match the advertising information authentication number 751 specified by the first mobile phone 7D or the advertising information authentication number 761 specified by the second mobile phone 7E, the process proceeds to step S3604.
[0391] 図 32 (b)のステップ S3604で、交換機 5は、通信回線 13を介して、電話事業会社側 登録管理サーノ Aとアクセスして、電話事業会社側データベースサーバ 4Bの広告 情報データベース 417に格納された出荷認証番号 4170を、通信回線 14を介して、 電話事業会社側データベースサーバ 4Bから取得する。  [0391] In step S3604 of Fig. 32 (b), the exchange 5 accesses the telephone management company side registration management Sano A through the communication line 13, and enters the advertising information database 417 of the telephone business company database server 4B. The stored shipping certification number 4170 is obtained from the telephone company database server 4B via the communication line 14.
[0392] 図 32 (b)のステップ S3606で、交換機 5fま、ステップ S3604また fまステップ S3605 にて取得した各種広告情報及び認証番号を、基地局 6Aまたは基地局 6Bを介して、 送受信履歴からの広告情報の再受信を要請した第 1の移動電話 7Dまたは第 2の移 動電話 7Eへ送信し、ステップ S3607に移行して、交換機 5は、ステップ S3604また はステップ S3605にて取得した各種広告情報及び認証番号を、送受信履歴からの 広告情報の再受信を要請した第 1の移動電話 7Dまたは第 2の移動電話 7Eへ送信し た履歴を発信側通知実績として記録し、本処理を終了する。  [0392] In step S3606 in Fig. 32 (b), the various advertisement information and authentication numbers obtained in step 5360, step S3604 or step S3605 are exchanged from the transmission / reception history via the base station 6A or base station 6B. Is sent to the first mobile phone 7D or the second mobile phone 7E that has requested the re-reception of the advertisement information, and the process proceeds to step S3607. The exchange 5 receives the various advertisements acquired in step S3604 or step S3605. Record the information and authentication number that were sent to the first mobile phone 7D or the second mobile phone 7E that requested the re-reception of advertisement information from the transmission / reception history as the caller notification results, and end this process. .
[0393] 図 32 (a)のステップ S3503で、第 1の移動電話 7Dまたは第 2の移動電話 7Eは、交 換機 5から送信されたステップ S3604またはステップ S3605にて取得した各種広告 情報及び認証番号を受信する。  [0393] In step S3503 of Fig. 32 (a), the first mobile phone 7D or the second mobile phone 7E receives the various advertisement information and authentication acquired in step S3604 or step S3605 transmitted from the switch 5. Receive a number.
[0394] 図 32 (a)のステップ S3504で、第 1の移動電話 7Dまたは第 2の移動電話 7Eは、交 換機 5から送信されたステップ S3604またはステップ S3605にて取得した各種広告 情報及び認証番号力 サイト閲覧プログラムを選択し、インターネット接続を選択する こと力 Sできる。  [0394] In step S3504 of Fig. 32 (a), the first mobile phone 7D or the second mobile phone 7E receives the various advertisement information and authentication acquired in step S3604 or step S3605 transmitted from the switch 5. Number power You can select a site browsing program and select an Internet connection.
[0395] 図 32のステップ S3505で、第 1の移動電話 7Dまたは第 2の移動電話 7Eは、ステツ プ S3504にて、交換機 5力ら送信されたステップ S3604またはステップ S3605にて 取得した各種広告情報及び認証番号力 インターネット接続を選択した場合には、 指定されたホームページのアドレス情報などのリンク情報を更に有した交換機 5から 送信されたステップ S3604またはステップ S3605にて取得した各種広告情報及び 認証番号より、インターネットに接続され、本処理を終了する。  [0395] In step S3505 in FIG. 32, the first mobile phone 7D or the second mobile phone 7E receives the various advertisement information acquired in step S3604 or step S3605 transmitted from the exchange 5 in step S3504. When the Internet connection is selected, from the various advertisement information and authentication number acquired in Step S3604 or Step S3605 sent from the exchange 5 that has link information such as address information of the specified homepage. When connected to the Internet, the process ends.
[0396] 上述したように、本発明の実施の形態における広告システム 1において、従来の通信 機器で実現されている着メロ機能と、技術進歩に伴って備えた映像や画像を映し出 す機能に着目し、通信機器を用いて通話する利用者が発呼報知または着呼報知と して活用する広告情報データベース 214を広告主側広告配信システム 2が制作し、 広告主側広告配信システム 2が制作した広告情報データベース 214に、広告管理会 社側広告配信システム 3は、情報処理プログラムに従って、広告情報認証番号 3140 を発行し、電話事業会社側広告配信システム 4により、広告情報認証番号 4170の利 用登録をした第 1の移動電話 7Dの利用者が、第 2の移動電話 7Eの利用者と通話す るという使用上において、発信信号とともに広告情報認証番号 4170を送信し、基地 局 6A, 6B及び交換機 5を介して、電話事業会社側登録管理サーバ 4Aの照合プロ グラムに従って処理され、再度、基地局 6A, 6B及び交換機 5を介して、第 1の移動 電話 7Dは広告情報を受信し発呼報知することができ、また、第 2の移動電話 7Eは、 第 1の移動電話 7Dが指定した広告情報を受信し着呼報知することができる。また、 電子通信機器会社側広告配信システム 7により、本発明の実施の形態における広告 システム 1に対応した機能を有し、また、本発明の実施の形態における広告システム 1を、通信機器を用いて通話する利用者に告知する制限広告情報を含む出荷認証 番号 7130などの機能を有した移動電話 7Aが製造及び販売されることによって、通 信機器を用いて通話する利用者は、工場出荷状態または広告情報の利用を制限し た通信機器において、予め登録された制限広告情報を発呼報知及び着呼報知する ことにより、広告情報の利用についての詳細を告知され、本広告システム及び広告方 法を認知することにより、結果的に通信機器の需要が高まり普及が促進されることと なり、よって、広告情報による発呼報知及び着呼報知が、通話する以前の利用者同 士のコミュニケーションに役立つとともに、広告媒体として広く活用することにより、メ ディアとしての役割を十分に発揮することができる。 [0396] As described above, in the advertising system 1 according to the embodiment of the present invention, conventional communication is performed. Paying attention to the ringtone function realized by the device and the function to display images and images prepared with technological advancement, it is used as a call notification or call notification by users who make calls using communication devices The advertisement information database 214 is created by the advertiser-side advertisement distribution system 2, and the advertisement management company-side advertisement distribution system 3 is added to the advertisement information database 214 created by the advertiser-side advertisement distribution system 2 according to the information processing program. The user of the first mobile phone 7D who issued the information authentication number 3140 and registered the use of the advertisement information authentication number 4170 by the advertising distribution system 4 on the telephone company side is connected with the user of the second mobile phone 7E. In the use of calling, the advertising information authentication number 4170 is transmitted together with the outgoing signal, and in accordance with the collation program of the telephone company registration management server 4A via the base stations 6A, 6B and the exchange 5. The first mobile phone 7D can receive the advertisement information and issue a call notification via the base stations 6A and 6B and the exchange 5 again, and the second mobile phone 7E The mobile phone 7D can receive the advertisement information specified by the mobile phone 7D and notify the incoming call. In addition, the electronic communication device company side advertisement distribution system 7 has a function corresponding to the advertisement system 1 in the embodiment of the present invention, and the advertisement system 1 in the embodiment of the present invention is configured using the communication device. The mobile phone 7A with a function such as a shipping certification number 7130 that includes restricted advertising information to be notified to the calling user is manufactured and sold. The communication device that restricts the use of advertisement information is notified of the details of the use of advertisement information by sending and receiving notification of restricted advertisement information registered in advance. As a result, the demand for communication devices will increase and the spread will be promoted. In addition to being useful for communication among users, it can be fully utilized as a media by being widely used as an advertising medium.
また、上記広告システム 1を利用することにより、広告媒体としての使用状況に応じて 、通信'通話使用料などの割引やサービス、利益還元などが実施されるため、通信- 通話使用料が増加傾向にある通信機器を用いて通話する利用者に対して、負担を 軽減させることができ、好適には通信 ·通話使用料を定額にすることができる。通信- 通話使用料を定額にすることで、移動電話 7Aの利用者が大幅に増加し、上記広告 システム 1の利用率が高まるため、広告の効果が更に高まることとなる。それに応じてIn addition, by using the above advertising system 1, communication-call usage fees tend to increase because discounts, services, and profits are reduced according to the usage of advertising media. It is possible to reduce the burden on the user who makes a call using the communication device in FIG. Communication-By making the call usage fee a fixed amount, the number of mobile phone 7A users increased significantly, and the above advertisement Since the usage rate of System 1 will increase, the effectiveness of advertising will further increase. Accordingly
、広告情報を提供する広告主はより多くの広告料金を支払うことができるようになり、 その結果、通信機器を用いて通話する利用者の通信 ·通話使用料を定額に据え置く ことがますます容易になる、という好循環が確立できる。なお、広告に関する著作権 などは、 JASRAC (日本音楽著作権協会)などにおける動向をふまえて、広告主もし くは広告情報を管理及び監督する広告管理会社が対応する。 Advertisers who provide advertising information will be able to pay more advertising fees, and as a result, it will be easier to defer communications and call usage fees for users who make calls using communication devices. A virtuous cycle can be established. Copyrights related to advertisements are handled by advertisers or advertising management companies that manage and supervise advertising information based on trends in JASRAC (Japan Music Copyright Association).
[0398] また、テレビジョンと肩を並べるあるいはテレビジョンを上回るように普及してきている 通信機器でのコマーシャル効果は、テレビジョンにおける視聴率とは異なり、確定的 な最低視聴者数 (通話する利用者同士が利用するため、最低視聴者数は 1または 2 である)を確保でき、また、発呼報知及び着呼報知により、通話する利用者同士以外 の視聴者も視聴する可能性が高いため、広告による認知度や広告による費用対効 果の算出などのメディアとしての貢献度を高めることができる。  [0398] In addition, the commercial effect of communication equipment that has become widespread so that it is comparable to or surpassing that of television is different from the audience rating on television. (Minimum number of viewers is 1 or 2 for use by subscribers), and there is a high possibility that viewers other than the users who are talking will also watch by calling notification and incoming call notification. In addition, media contributions such as the recognition of advertisements and the calculation of cost-effectiveness through advertisements can be increased.
[0399] 以上、この発明の実施例を図面により詳述してきたが、具体的な構成は、この実施例 に限られるものではなぐこの発明の要旨を逸脱しない範囲の設計の変化などがあつ ても、この発明に含まれる。例えば、実施例では、移動電話を携帯電話に例をとつて 説明したが、 PHSや宅内固定電話機に対しても同様に適用することができ、さらにタ クシ一、乗用車、トラックなどの車両に取り付けられた無線機に適用することも可能で ある。つまり、本発明は、通話を発信する通信機器と、交換機 5から送信されたデータ を再生する機能を有する通信機器を用いれば、通信回線の種類や機器の形態を問 わず適用可能である。  As described above, the embodiments of the present invention have been described in detail with reference to the drawings. However, the specific configuration is not limited to the embodiments, and there are design changes and the like without departing from the gist of the present invention. Are also included in the present invention. For example, in the embodiment, the mobile phone is described as an example of a mobile phone, but the present invention can be similarly applied to a PHS or a home landline phone, and can be attached to a vehicle such as a taxi, a passenger car, or a truck. It is also possible to apply it to a specified radio. In other words, the present invention can be applied regardless of the type of communication line and the form of the device, if a communication device that transmits a call and a communication device that has a function of reproducing data transmitted from the exchange 5 are used.
図面の簡単な説明  Brief Description of Drawings
[0400] [図 1]この発明の一実施例である移動電話を利用する利用者の使用目的に重視した 広告方法を適用した、通信機器を利用した広告システム 1の構成を示すブロック図で ある。  FIG. 1 is a block diagram showing a configuration of an advertising system 1 using communication equipment to which an advertising method emphasizing the purpose of use of a user who uses a mobile phone according to an embodiment of the present invention is applied. .
[図 2]図 1に示す広告主側広告配信システム 2の機能的構成を示すブロック図である  FIG. 2 is a block diagram showing a functional configuration of the advertiser-side advertisement distribution system 2 shown in FIG.
[図 3]図 1に示す広告管理会社側広告配信システム 3の機能的構成を示すブロック図 である。 園 4]図 1に示す電話事業会社側広告配信システム 4の機能的構成を示すブロック図 である。 FIG. 3 is a block diagram showing a functional configuration of the advertisement management company side advertisement distribution system 3 shown in FIG. 1. 4] is a block diagram showing the functional configuration of the telephone company advertising distribution system 4 shown in FIG.
園 5]図 1に示す交換機 5の機能的構成を示すブロック図である。 FIG. 5] is a block diagram showing a functional configuration of the exchange 5 shown in FIG.
園 6]図 1に示す電子通信機器会社側広告配信システム 7の機能的構成を示すプロ ック図である。 6] A block diagram showing the functional configuration of the electronic communication device company side advertisement distribution system 7 shown in FIG.
[図 7]図 1に示す移動電話 7Aのハードウェア構成を示すブロック図である。  7 is a block diagram showing a hardware configuration of mobile phone 7A shown in FIG.
園 8]図 1に示す広告主側データベースサーノ ¾Bに保存されるデータの構成図の一 例である。 FIG. 8] is an example of a configuration diagram of data stored in the advertiser-side database Sano 3B shown in FIG.
園 9]図 1に示す広告管理会社側データベースサーバ 3Bに保存されるデータの構成 図の一例である。 9] It is an example of a configuration diagram of data stored in the advertisement management company side database server 3B shown in FIG.
園 10]図 1に示す電話事業会社側データベースサーバ 4Bに保存されるデータの構 成図の一例である。 10] An example of a configuration diagram of data stored in the telephone company side database server 4B shown in FIG.
園 11]図 1に示す交換機 5に保存されるデータの構成図の一例である。 11] It is an example of a configuration diagram of data stored in the exchange 5 shown in FIG.
[図 12]図 1に示す移動電話 7A内の図 7に示すメモリ 7703に保存されるデータの構 成図の一例である。  12 is an example of a configuration diagram of data stored in a memory 7703 shown in FIG. 7 in the mobile phone 7A shown in FIG.
[図 13]図 1に示す電子通信機器会社側データベースサーバ 7Cに保存されるデータ の構成図の一例である。  FIG. 13 is an example of a configuration diagram of data stored in the electronic communication equipment company side database server 7 C shown in FIG. 1.
[図 14]図 1に示す広告システム 1における広告情報登録処理を示すフローチャートで あり、(a)は広告主側登録管理サーバ 2Aの動作を示し、(b)は広告管理会社側登録 管理サーバ 3Aの動作を示す。  FIG. 14 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1, where (a) shows the operation of the advertiser side registration management server 2A, and (b) shows the advertisement management company side registration management server 3A. Shows the operation.
[図 15]図 1に示す広告システム 1における広告情報登録処理を示すフローチャートで あり、(a)は広告管理会社側登録管理サーバ 3Aの動作を示し、(b)は電話事業会社 側登録管理サーバ 4Aの動作を示す。  FIG. 15 is a flowchart showing the advertising information registration process in the advertising system 1 shown in FIG. 1, where (a) shows the operation of the advertising management company side registration management server 3A, and (b) shows the telephone business company side registration management server. The operation of 4A is shown.
園 16]図 1に示す広告システム 1における広告情報利用登録処理を示すフローチヤ ートであり、 (a)は広告情報を利用登録する利用者が所有する第 1の移動電話 7Dの 動作を示し、 (b)は電話事業会社側登録管理サーバ 4Aの動作を示す。 16] A flowchart showing the advertising information usage registration process in the advertising system 1 shown in FIG. 1. (a) shows the operation of the first mobile phone 7D owned by the user who registers the advertising information. (b) shows the operation of the telephone company registration management server 4A.
[図 17]図 1に示す広告システムにおける出荷認証番号登録処理を示すフローチヤ一 トであり、(a)は電話事業会社側登録管理サーバ 4Aの動作を示し、(b)は広告管理 会社側登録管理サーバ 3Aの動作を示し、 (c)は電子通信機器会社側登録管理サ ーバ 7Bの動作を示す。 [Fig.17] Flow chart showing the shipping authorization number registration process in the advertising system shown in Fig. 1. (a) shows the operation of the telephone company registration management server 4A, and (b) shows the advertisement management. The operation of the company side registration management server 3A is shown. (C) shows the operation of the electronic communication device company side registration management server 7B.
[図 18]図 1に示す電子通信機器会社側広告配信システム 7における制限広告情報 登録処理及び変換 ·再生用起動プログラム登録処理を示すフローチャートであり、(a )は電子通信機器会社側登録管理サーバ 7Bの動作を示し、 (b)は移動電話 7Aの動 作を示す。  FIG. 18 is a flowchart showing restricted advertisement information registration processing and conversion / playback start program registration processing in the electronic communication device company side advertisement distribution system 7 shown in FIG. 1, (a) is a registration management server on the electronic communication device company side The operation of 7B is shown, and (b) shows the operation of mobile phone 7A.
[図 19]図 1に示す広告システム 1における発信処理を示すフローチャートであり、 (a) は発信側である第 1の移動電話 7Dの動作を示し、 (b)は交換機 5の動作を示す。 園 20]図 1に示す発信側である第 1の移動電話 7Dにおける発信発呼処理を示すフ ローチャートである。 園 21]図 1に示す受信側である第 2の移動電話 7Eにおける着信発呼処理を示すフロ 一チャートである。  FIG. 19 is a flowchart showing call processing in the advertising system 1 shown in FIG. 1. (a) shows the operation of the first mobile phone 7D on the caller side, and (b) shows the operation of the exchange 5. FIG. 20] is a flowchart showing the outgoing call processing in the first mobile telephone 7D which is the outgoing call side shown in FIG. FIG. 21] is a flowchart showing the incoming call processing in the second mobile phone 7E on the receiving side shown in FIG.
[図 22]図 1に示す広告システム 1における広告情報通知履歴登録処理を示すフロー チャートであり、(a)は交換機 5の動作を示し、(b)は電話事業会社側登録管理サー バ 4Aの動作を示す。  FIG. 22 is a flowchart showing the advertisement information notification history registration process in the advertising system 1 shown in FIG. 1, where (a) shows the operation of the exchange 5 and (b) shows the registration management server 4A on the telephone company side. The operation is shown.
[図 23]図 1に示す広告システム 1における広告情報通知履歴登録処理を示すフロー チャートであり、(a)は電話事業会社側登録管理サーバ 4Aの動作を示し、(b)は広 告管理会社側登録管理サーバ 3Aの動作を示す。  [Fig.23] A flow chart showing the advertising information notification history registration process in the advertising system 1 shown in Fig. 1. (a) shows the operation of the telephone management company registration management server 4A, and (b) shows the advertising management company. Operation of side registration management server 3A is shown.
[図 24]図 1に示す広告システム 1における広告情報通知履歴登録処理を示すフロー チャートであり、(a)は広告管理会社側登録管理サーバ 3Aの動作を示し、(b)は広 告主側登録管理サーバ 2Aの動作を示す。  FIG. 24 is a flowchart showing the advertising information notification history registration process in the advertising system 1 shown in FIG. 1. (a) shows the operation of the registration management server 3A on the advertising management company side, and (b) shows the advertiser side. The operation of the registration management server 2A is shown.
[図 25]図 1に示す広告システム 1における利益還元通知登録処理を示すフローチヤ ートであり、(a)は広告主側登録管理サーバ 2Aの動作を示し、(b)は広告管理会社 側登録管理サーバ 3Aの動作を示す。  [Fig.25] Flow chart showing profit return notification registration processing in advertising system 1 shown in Fig. 1. (a) shows operation of advertiser side registration management server 2A, (b) shows registration on advertising management company side The operation of Management Server 3A is shown.
[図 26]図 1に示す広告システム 1における利益還元通知登録処理を示すフローチヤ ートであり、(a)は広告管理会社側登録管理サーバ 3Aの動作を示し、(b)は電話事 業会社側登録管理サーバ 4Aの動作を示す。  [Fig.26] Flow chart showing profit return notification registration processing in advertising system 1 shown in Fig. 1. (a) shows the operation of registration management server 3A on the advertisement management company side, (b) is a telephone company. Operation of side registration management server 4A is shown.
[図 27]図 1に示す広告システム 1における利益還元通知登録及び利益還元受取認 証処理を示すフローチャートであり、(a)は発信側である第 1の移動電話 7Dの動作を 示し、 (b)は交換機 5を介した電話事業会社側登録管理サーバ 4Aの動作を示し、 (c )は受信側である第 2の移動電話 7Eの動作を示す。 [Fig.27] Profit return notification registration and profit return acceptance in advertising system 1 shown in Fig. 1 (A) shows the operation of the first mobile phone 7D as the caller, (b) shows the operation of the telephone company registration management server 4A via the exchange 5, c) shows the operation of the second mobile phone 7E on the receiving side.
[図 28]図 1に示す広告システム 1における利益還元受取認証登録処理を示すフロー チャートであり、(a)は電話事業会社側登録管理サーバ 4Aの動作を示し、(b)は広 告管理会社側登録管理サーバ 3Aの動作を示す。  FIG. 28 is a flowchart showing profit return receipt authentication registration processing in the advertising system 1 shown in FIG. 1. (a) shows the operation of the telephone management company side registration management server 4A, and (b) shows the advertisement management company. Operation of side registration management server 3A is shown.
[図 29]図 1に示す広告システム 1における利益還元受取認証登録処理及び利益還 元の実施を示すフローチャートであり、 (a)は広告管理会社側登録管理サーバ 3Aの 動作を示し、 (b)は広告主側登録管理サーバ 2Aの動作を示す。  FIG. 29 is a flowchart showing the implementation of profit return receipt authentication registration processing and profit return in the advertising system 1 shown in FIG. 1, (a) shows the operation of the advertisement management company side registration management server 3A, (b) Indicates the operation of the advertiser-side registration management server 2A.
園 30]図 1に示す発信側である第 1の移動電話 7Dにおける受信先別'指定広告情 報配信設定処理を示すフローチャートである。 [30] FIG. 30 is a flowchart showing the “specified advertisement information distribution setting process for each recipient” in the first mobile phone 7D as the caller shown in FIG.
園 31]図 1に示す受信側である第 2の移動電話 7Eにおける広告情報受信許可設定 処理を示すフローチャートである。 FIG. 31] is a flowchart showing the advertisement information reception permission setting process in the second mobile phone 7E on the receiving side shown in FIG.
園 32]図 1に示す発信側である第 1の移動電話 7D及び受信側である第 2の移動電 話 7Eにおける発信履歴及び着信履歴からの広告情報再受信処理を示すフローチヤ ートであり、(a)は発信側である第 1の移動電話 7D及び受信側である第 2の移動電 話 7Eの動作を示し、 (b)は交換機 5の動作を示す。 G. 32] is a flow chart showing advertisement information re-receiving processing from the outgoing call history and incoming call history in the first mobile phone 7D as the caller and the second mobile phone 7E as the callee shown in FIG. (A) shows the operation of the first mobile phone 7D as the caller and the second mobile phone 7E as the receiver, and (b) shows the operation of the exchange 5.
符号の説明 Explanation of symbols
1 通信機器を利用した広告システム  1 Advertising system using communication equipment
2 広告主側広告配信システム 2 Advertiser side ad delivery system
2A 広告主側登録管理サーバ 2A Advertiser registration management server
2B 広告主側データベースサーバ 2B Advertiser side database server
3 広告管理会社側広告配信システム 3 Advertising management company side advertisement distribution system
3A 広告管理会社側登録管理サーバ 3A Advertising management company registration management server
3B 広告管理会社側データベースサーバ 3B Advertising management company database server
4 電話事業会社側広告配信システム 4 Telephone company advertising distribution system
4A 電話事業会社側登録管理サーバ 4A Telephone business company registration management server
4B 電話事業会社側データベースサーバ 5 交換機 4B Telephone company database server 5 Switch
6A, 6B 基地局 6A, 6B base station
7 電子通信機器会社側広告配信システム  7 Electronic communication equipment company side advertisement distribution system
7A 移動電話 7A mobile phone
7B 電子通信機器会社側登録管理サーバ  7B Electronic Communication Equipment Company Registration Management Server
7C 電子通信機器会社側データベースサーバ 7C Electronic communication equipment company database server
7D 移動電話 7Aの機能を装備した第 1の移動電話 7D mobile phone 1st mobile phone with 7A function
7E 移動電話 7Aの機能を装備した第 2の移動電話 7E mobile phone 2nd mobile phone with 7A function
8 ゲートゥヱイ装置 8 Gateway device
9 インターネット 9 Internet
10, 11, 12, 13, 14, 15, 16 通信回線  10, 11, 12, 13, 14, 15, 16 Communication line
201 通信制御装置  201 Communication controller
202 送受信処理プログラム  202 Transmission / reception processing program
203 記憶装置データベース  203 storage database
204 制御装置  204 Controller
205 広告情報配信機能  205 Advertising information distribution function
206 利用者情報配信機能  206 User information distribution function
207 利益還元情報配信機能  207 Profit return information distribution function
208 広告情報登録機能  208 Advertising information registration function
209 広告情報管理機能  209 Advertising information management function
210 利用者情報管理機能  210 User information management function
211 利益還元情報管理機能  211 Profit return information management function
212 I/F 'インターフェイス(広告主側登録管理サーバ) 212 I / F 'Interface (Advertiser side registration management server)
213 I/F 'インターフェイス(広告主側データベースサーバ) 214 広告情報データベース 213 I / F 'Interface (Advertiser side database server) 214 Advertising information database
2140 音声広告番号  2140 Voice ad number
2141 演奏時間 2141 Performance time
2142 広告タイトル名 2143 カテゴリ 2142 Ad title 2143 Categories
2144 広告音声データ  2144 Advertising audio data
2145 広告リンク情報  2145 Ad link information
2146 映像広告番号  2146 Video ad number
2147 広告映像データ  2147 Advertising video data
215 利用者情報データベース 215 User information database
2150 広告情報認証番号2150 Advertising information authentication number
2151 音声広告番号 2151 Voice ad number
2152 映像広告番号  2152 Video ad number
2153 利用者電話番号  2153 User phone number
2154 広告情報利用先  2154 Use of advertising information
2155 利益還元料金  2155 Profit return fee
2156 各種情報データ  2156 Various information data
216 利益還元情報データベース 216 Profit Return Information Database
2160 利用者電話番号 2160 User phone number
2161 受取認証情報  2161 Receipt authentication information
2162 広告情報認証番号 2162 Advertising information authentication number
2163 広告情報送受信回数2163 Number of times ad information is sent and received
2164 利益還元総金額 2164 Total amount of profit return
2165 各種情報データ  2165 Various information data
301 通信制御装置  301 Communication control device
302 送受信処理プログラム 302 Transmission / reception processing program
303 記憶装置データベース303 storage database
304 制御装置 304 control unit
305 広告情報配信機能  305 Advertising information distribution function
306 利用者情報配信機能 306 User information distribution function
307 利益還元情報配信機能307 Profit return information distribution function
308 情報処理プログラム 309 広告情報管理機能 308 Information processing program 309 Advertising information management function
310 利用者情報管理機能 310 User information management function
311 利益還元情報管理機能 311 Profit return information management function
312 IZF 'インターフェイス(広告管理会社側登録管理サーバ) 312 IZF 'Interface (Advertising management company registration management server)
313 Ι/F·インターフェイス(広告管理会社側データベースサーバ) 314 広告情報データベース 313 Ι / F interface (advertising management company database server) 314 Advertising information database
3140 広告情報認証番号及び出荷認証番号  3140 Advertising information authentication number and shipping authentication number
3141 認証番号発行日 3141 Date of issue of certification number
3142 音声広告番号 3142 Voice ad number
3143 広告音声データ及び制限広告音声データ  3143 Advertising audio data and restricted advertising audio data
3144 映像広告番号 3144 Video ad number
3145 広告映像データ及び制限広告映像データ  3145 Advertising video data and restricted advertising video data
3146 各種情報データ  3146 Various information data
3147 電子通信機器会社名  3147 Electronic communication equipment company name
315 利用者情報データベース  315 User information database
3150 広告情報認証番号  3150 Advertising information authentication number
3151 音声広告番号  3151 Voice ad number
3152 映像広告番号  3152 Video ad number
3153 利用者電話番号  3153 User phone number
3154 広告情報利用先  3154 Ad information usage
3155 利益還元料金  3155 Profit return fee
3156 各種情報データ  3156 Various information data
316 利益還元情報データベース  316 Profit Return Information Database
3160 利用者電話番号  3160 User phone number
3161 受取認証情報  3161 Receipt authentication information
3162 広告情報認証番号  3162 Advertising information authentication number
3163 広告情報送受信回数  3163 Number of times ad information is sent and received
3164 利益還元総金額 3165 各種情報データ 3164 Total amount of profit return 3165 Various information data
401 通信制御装置  401 Communication control device
402 送受信処理プログラム  402 Transmission / reception processing program
403 記憶装置データベース  403 storage device database
404 制御装置  404 controller
405 広告情報配信機能  405 Advertising information distribution function
406 利用者情報配信機能  406 User information distribution function
407 利益還元情報配信機能  407 Profit return information distribution function
408 広告一覧機能  408 Advertisement list function
409 照合プログラム  409 collation program
410 広告情報管理機能  410 Advertising information management function
411 利用者情報管理機能  411 User information management function
412 利益還元情報管理機能  412 Profit return information management function
413 利用配布機能  413 Usage distribution function
414 課金情報機能  414 Billing information function
415 Ι/F ·インターフェイス(電話事業会社側登録管理サーバ) 415 Ι / F · Interface (Registration management server on the telephone company)
416 Ι/F ·インターフェイス(電話事業会社側データベースサー 417 広告情報データベース 416 Ι / F interface (telephone company database server 417 advertising information database
4170 広告情報認証番号及び出荷認証番号  4170 Advertising information authentication number and shipping authentication number
4171 認証番号登録日 4171 Date of certification number registration
4172 音声広告番号 4172 Voice ad number
4173 広告音声データ及び制限広告音声データ  4173 Advertising audio data and restricted advertising audio data
4174 映像広告番号 4174 Video ad number
4175 広告映像データ及び制限広告映像データ  4175 Advertising video data and restricted advertising video data
4176 各種情報データ 4176 Information data
4177 電子通信機器会社名 4177 Electronic communication equipment company name
418 広告配布情報データベース 418 Advertising Distribution Information Database
4180 利用者電話番号 4181 広告情報配布日 4180 User phone number 4181 Advertisement information distribution date
4182 広告情報認証番号 4182 Advertising information authentication number
4183 利益還元料金 4183 Profit return fee
4184 受取認証情報  4184 Receipt authentication information
4185 各種情報データ  4185 Various information data
419 利用者情報データベース 419 User Information Database
4190 利用者電話番号 4190 User phone number
4191 広告情報認証番号 4191 Advertising information authentication number
4192 広告情報送受信日4192 Advertisement information sending / receiving date
4193 広告情報利用先 4193 Use of advertising information
4194 通話時間  4194 talk time
4195 利益還元課金額  4195 Profit reduction charge
4196 各種情報データ  4196 Various information data
420 課金情報データベース 420 Billing information database
421 利益還元情報データベース421 Profit Return Information Database
4210 利用者電話番号 4210 User phone number
4211 受取認証情報  4211 Receipt authentication information
4212 広告情報認証番号 4212 Advertising information authentication number
4213 広告情報送受信回数4213 Number of times ad information is sent and received
4214 利益還元総金額 4214 Total amount of profit return
4215 各種情報データ  4215 Various information data
501 通信制御装置  501 Communication controller
502 送受信処理プログラム 502 Transmission / reception processing program
503 記憶装置データベース503 storage device database
504 制御装置 504 Controller
505 広告情報配信機能  505 Advertising information distribution function
506 利用者情報配信機能 506 User information distribution function
507 利益還元情報配信機能 508 発信信号処理機能 507 Profit return information distribution function 508 outgoing signal processing function
509 再受信処理機能  509 Re-reception processing function
510 発信識別処理機能  510 Call identification processing function
511 照合要求登録機能  511 Verification request registration function
512 受取認証登録機能  512 Receipt authentication registration function
513 広告情報管理機能  513 Advertising information management function
514 利用者情報管理機能  514 User information management function
515 利益還元情報管理機能  515 Profit return information management function
516 I/F 'インターフェイス(交換機)  516 I / F 'interface (exchange)
517 広告情報データベース  517 Advertising Information Database
5170 発信元利用者電話番号  5170 Caller telephone number
5171 広告情報認証番号  5171 Advertising information authentication number
5172 受信先利用者電話番号  5172 Recipient user phone number
5173 発信信号送受信日  5173 Date of sending / receiving outgoing signal
5174 発信信号送受信時間  5174 Outgoing signal transmission / reception time
5175 各種情報データ  5175 Various information data
518 利用者情報データベース  518 User information database
5180 発信元利用者電話番号  5180 Source user phone number
5181 広告情報認証番号  5181 Advertising information authentication number
5182 広告情報送受信日  5182 Date of advertisement information transmission / reception
5183 通話時間  5183 talk time
5184 受信先利用者電話番号  5184 Recipient user phone number
5185 各種情報データ  5185 Various information data
519 受取認証情報データベース  519 Receipt Authentication Information Database
5190 利用者電話番号  5190 User phone number
5191 広告情報認証番号または出荷認証番号 5192 広告情報送受信日  5191 Advertising information authorization number or shipping authorization number 5192 Advertisement information transmission / reception date
5193 通話時間 5194 受取認証情報 5193 talk time 5194 Receipt authentication information
5195 各種情報データ  5195 Various information data
520 利益還元情報データベース  520 Profit Return Information Database
5200 利用者電話番号  5200 User phone number
5201 受取認証情報  5201 Receipt authentication information
5202 広告情報認証番号  5202 Advertising information authentication number
5203 広告情報送受信回数  5203 Number of times ad information is sent and received
5204 利益還元総金額  5204 Total amount of profit return
5205 各種情報データ  5205 Various information data
701 通信制御装置  701 Communication control device
702 送受信処理プログラム  702 Transmission / reception processing program
703 記憶装置データベース  703 storage device database
704 制御装置  704 Controller
705 制限広告情報配信機能  705 Restricted advertising information distribution function
706 起動プログラム機能  706 Startup program function
707 制限広告登録機能  707 Restricted advertisement registration function
708 動作確認機能  708 operation check function
709 出荷要求登録機能  709 Shipping request registration function
710 制限広告情報管理機能  710 Restricted advertising information management function
711 Ι/F·インターフェイス (電子通信機器会社側登録管理サーバ) 711 Ι / F interface (electronic communication company registration management server)
712 Ι/F·インターフェイス(電子通信機器会社側データベースサー712 Ι / F Interface (Electronic communication equipment company database server
713 制限広告情報データベース 713 Restricted Advertising Information Database
7130 出荷認証番号  7130 Shipping Authorization Number
7131 出荷認証番号登録日  7131 Date of shipment certification number registration
7132 制限広告音声データ  7132 Restricted advertising audio data
7133 制限広告映像データ  7133 Restricted advertising video data
7134 電子通信機器会社名  7134 Electronic communication equipment company name
7135 各種情報データ 714 起動プログラムデータベース7135 Various information data 714 Startup program database
7140 起動プログラム番号 7140 Startup program number
7141 起動プログラム登録日 7141 Launch program registration date
7142 動作確認音声データ7142 Operation check voice data
7143 動作確認映像データ7143 Operation check video data
7144 動作確認情報 7144 Operation confirmation information
7145 各種情報データ  7145 Various information data
72 広告情報管理データベース 72 Advertising information management database
720 広告情報認証番号 720 Advertising information authentication number
721 広告情報認証番号取得日 721 Date of advertising information certification number acquisition
722 広告タイトル名 722 Ad title name
723 発信回数  723 outgoing calls
724 着信回数  724 Number of incoming calls
725 各種情報データ  725 Various information data
73 制限広告情報管理データベース 73 Restricted Advertising Information Management Database
730 出荷認証番号 730 Shipping Authorization Number
731 制限広告情報登録日  731 Restricted advertising information registration date
732 制限広告音声データ  732 Restricted advertising audio data
733 制限広告映像データ  733 Restricted advertising video data
734 電子通信機器会社名  734 Name of electronic communication equipment company
735 各種情報データ  735 Various information data
74 指定広告発信管理データベース 74 Designated advertisement transmission management database
740 受信先利用者名 740 Recipient user name
741 受信先利用者電話番号 741 Recipient user phone number
742 メーノレアドレス 742 Maine address
743 送信する広告情報認証番号 743 Advertising information authentication number to be sent
744 各種情報データ 744 Various information data
75 発信履歴管理データベース 750 受信先利用者電話番号 75 Outgoing call history management database 750 recipient user phone number
751 広告情報認証番号または出荷認証番号 751 Advertising information authorization number or shipping authorization number
752 広告情報送信日 752 Date of advertising information transmission
753 通話時間  753 talk time
754 利益還元課金額  754 Profit reduction charge
755 受取認証情報  755 receipt authentication information
756 各種情報データ  756 Various information data
76 受信履歴管理データベース  76 Receive History Management Database
760 発信元利用者電話番号  760 Source user phone number
761 広告情報認証番号または出荷認証番号 761 Advertising information authorization number or shipping authorization number
762 広告情報受信日 762 Advertisement information received date
763 通話時間  763 talk time
764 利益還元課金額  764 Profit reduction charge
765 受取認証情報  765 Receipt Authentication Information
766 各種情報データ  766 Various information data
7700 アンテナ  7700 antenna
7701 送受信通信制御装置  7701 Transmission / reception communication controller
7702 CPU  7702 CPU
7703 メモリ  7703 memory
7704 入力テンキー  7704 numeric keypad
7705 入力処理部  7705 Input processor
7706 表示処理部  7706 Display processor
7707 LCD  7707 LCD
7708 着信音声 再生用スピーカ  7708 Incoming voice playback speaker
7709 着信音声処理部  7709 Incoming voice processor
7710 音声 ·送信音声処理部  7710 Audio ・ Transmission audio processor
7711 通話'送信音声 再生用スピーカ 7711 Call 'send audio playback speaker
7712 マイク 7712 microphone

Claims

請求の範囲  The scope of the claims
[1] 電話事業会社から提供された通信機器を利用した広告システムであって、広告管 理会社側広告配信システムと通信回線を介して接続された広告主側広告配信シス テムにおいて、広告管理会社側広告配信システムとの通信に関して、予め登録され た送受信処理プログラムに従って情報を送受信する通信処理手段と、前記通信機器 の利用者に提供する広告情報として、宣伝広告用送着信音声及び映像、広告関連 情報を指し示すリング青報を含む広告情報を登録または更新し記録する広告情報登 録手段と、広告主の端末から受信した広告配信要求情報に基づき、前記広告情報 登録手段から広告情報を選択し、該広告情報を送信する広告情報送信手段と、広 告管理会社側広告配信システムの情報処理プログラムに基づき、広告情報認証番 号を含む広告情報を受信する広告認証受信手段と、前記広告情報の利用者に関す る情報として、当該利用者が広告情報の受信に応じて課金されるポイントを含む利用 者情報を受信する利用者情報受信手段と、該利用者情報を登録及び記録する利用 者情報登録手段と、当該利用者に対して利益還元を実施するにあたり、前記広告情 報登録手段及び利用者情報登録手段に基づき、前記広告情報の受信に応じて当 該利用者に対して利益還元される利益還元実施情報を登録及び記録する利益還元 登録手段と、前記利益還元登録手段による利益還元実施情報を送信する利益還元 送信手段と、を備えたことを特徴とする広告システム。  [1] An advertising system that uses communication equipment provided by a telephone company, and that is connected to the advertising management company's advertising distribution system via a communication line. Communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program and communication information for advertisements sent / received for advertisement / video, advertisement related Based on the advertisement distribution request information received from the advertiser's terminal, the advertisement information registration means for registering or updating and recording the advertisement information including the ring blueprint indicating the information, and selecting the advertisement information from the advertisement information registration means, The advertisement information authentication number is set based on the advertisement information transmitting means for transmitting the advertisement information and the information processing program of the advertisement management company advertisement distribution system. User authentication information receiving means for receiving advertisement information including the user information for receiving user information including points for which the user is charged in accordance with the reception of the advertisement information as information on the user of the advertisement information Receiving means, user information registering means for registering and recording the user information, and the return of profits to the user, the advertisement information is registered based on the advertisement information registering means and the user information registering means. Profit return registration means for registering and recording profit return execution information to be returned to the user in response to reception of information; profit return transmission means for transmitting profit return execution information by the profit return registration means; An advertising system comprising:
[2] 前記広告情報は、広告情報の利用に伴う利用者への利益還元情報や前記広告情 報認証番号を含む広告情報を含み、前記広告情報登録手段は、前記広告情報の利 用に伴う利益還元情報を登録及び記録する手段と、前記広告認証受信手段により受 信した広告情報認証番号を含む広告情報及び該広告情報を受信した受信履歴を登 録または更新し記録する手段と、を備えたことを特徴とする請求項 1に記載の広告シ ステム。  [2] The advertisement information includes advertisement information including profit return information to the user associated with the use of advertisement information and the advertisement information authentication number, and the advertisement information registration means accompanies use of the advertisement information. Means for registering and recording profit return information, and means for registering or updating and recording advertisement information including the advertisement information authentication number received by the advertisement authentication receiving means and a reception history of receiving the advertisement information. The advertising system according to claim 1, wherein:
[3] 前記広告配信要求情報は、当該利用者の通信機器にて受信可能な広告情報の適 応通信機種に関する情報を含み、前記広告情報送信手段は、広告主の端末から広 告配信要求情報を受信した際に、該広告配信要求情報に含まれる適応通信機種に 関する情報に基づき、広告管理会社側広告配信システムに送信すべき広告情報の 選択を実行する手段と、前記広告情報登録手段は、前記広告配信要求情報の設定 を登録及び記録する手段と、前記広告情報送信手段により該広告情報を送信した送 信履歴及び該広告配信要求情報を設定した設定履歴を登録または更新し記録する 手段と、を備えたことを特徴とする請求項 1または 2記載の広告システム。 [3] The advertisement distribution request information includes information related to an appropriate communication model of the advertisement information that can be received by the user's communication device, and the advertisement information transmitting means transmits the advertisement distribution request information from the advertiser terminal. Of the advertisement information to be transmitted to the advertisement management company-side advertisement distribution system based on the information about the adaptive communication model included in the advertisement distribution request information. Means for executing selection, said advertisement information registering means, means for registering and recording the setting of said advertisement distribution request information, transmission history of said advertisement information transmitted by said advertisement information transmitting means, and said advertisement distribution request information The advertising system according to claim 1 or 2, further comprising means for registering or updating and recording a setting history in which the setting is made.
[4] 前記利用者情報は、当該利用者が前記広告情報を取得した取得履歴や当該利用 者が前記広告情報を送信または受信した送受信履歴、前記広告情報の利用に伴う 当該利用者への利益還元情報や当該利用者が前記利益還元を受け取るための受 取認証情報を含み、前記利用者情報登録手段は、前記利用者情報受信手段による 該利用者情報及び該利用者情報を受信した受信履歴を登録または更新し記録する 手段を備えたことを特徴とする請求項 1から 3いずれか記載の広告システム。  [4] The user information includes the acquisition history of the advertisement information acquired by the user, the transmission / reception history of the user transmitting or receiving the advertisement information, and the benefit to the user associated with the use of the advertisement information. Including the return information and the reception authentication information for the user to receive the profit return, and the user information registering means receives the user information and the user information received by the user information receiving means. 4. The advertising system according to claim 1, further comprising means for registering, updating, and recording the information.
[5] 前記利益還元実施情報は、広告情報の受信に応じて利益還元される当該利用者 の利用者情報を含み、前記利益還元登録手段は、前記利益還元送信手段による該 利益還元実施情報及び該利益還元実施情報を送信した送信履歴を登録または更 新し記録する手段を備えたことを特徴とする請求項 1から 4いずれか記載の広告シス テム。  [5] The profit return execution information includes user information of the user whose profit is returned in response to reception of the advertisement information, and the profit return registration means includes the profit return execution information by the profit return transmission means and 5. The advertising system according to claim 1, further comprising means for registering, updating, and recording a transmission history of transmitting the profit return execution information.
[6] 電話事業会社力 提供された通信機器を利用した広告システムであって、前記広 告情報を利用した利用者が所有する通信機器と通信回線を介して接続された広告 主側広告配信システムにおいて、当該通信機器との通信に関して、予め登録された 送受信処理プログラムに従って情報を送受信する通信処理手段と、当該利用者に対 して利益還元を実施するにあたり、前記広告情報登録手段及び利用者情報登録手 段に基づき、前記利益還元送信手段は、前記利益還元登録手段による利益還元実 施情報を、該利益還元実施情報に含まれる利用者情報に従って、当該利用者が所 有する通信機器に送信する手段と、前記利益還元登録手段は、前記利益還元送信 手段により該利益還元実施情報を送信した送信履歴を登録または更新し記録する 手段と、を備えたことを特徴とする広告システム。  [6] Power of telephone business company An advertising system using the provided communication equipment, which is connected to the communication equipment owned by the user using the advertisement information through a communication line. In communication with the communication device, the communication processing means for transmitting and receiving information in accordance with a transmission / reception processing program registered in advance, and the advertisement information registration means and the user information for the return of profits to the user. Based on the registration method, the profit return transmitting means transmits the profit return execution information by the profit return registration means to the communication device owned by the user according to the user information included in the profit return execution information. Means, and the profit return registering means registers or updates and records the transmission history of the profit return execution information transmitted by the profit return transmitting means; and Advertising system characterized by comprising a.
[7] 電話事業会社から提供された通信機器を利用した広告システムであって、広告主 側広告配信システムと通信回線を介して接続された広告管理会社側広告配信シス テムにおいて、広告主側広告配信システムとの通信に関して、予め登録された送受 信処理プログラムに従って情報を送受信する通信処理手段と、前記通信機器の利用 者に提供する広告情報として、前記広告情報送信手段により送信された前記広告情 報を受信する広告情報受信手段と、前記広告情報受信手段より受信した該広告情 報に、予め登録された情報処理プログラムに従って広告情報認証番号を発行し登録 する認証番号登録手段と、前記認証番号登録手段により発行された広告情報認証 番号を含む広告情報を登録及び記録する広告管理登録手段と、前記広告管理登録 手段による該広告情報を送信する広告認証送信手段と、前記広告情報の利用者に 関する情報として、当該利用者が広告情報の受信に応じて課金されるポイントを含む 利用者情報を送信する利用者情報送信手段と、当該利用者に対して利益還元を実 施するにあたり、前記利益還元送信手段により送信された利益還元実施情報を受信 する利益還元受信手段と、該利益還元実施情報を登録及び記録する利益還元管理 登録手段と、を備えたことを特徴とする広告システム。 [7] An advertising system that uses communication equipment provided by a telephone company, and is used in an advertising management company-side advertising distribution system connected to the advertiser-side advertising distribution system via a communication line. Pre-registered transmission / reception for communication with the distribution system Communication processing means for transmitting and receiving information in accordance with a communication processing program, advertisement information receiving means for receiving the advertisement information transmitted by the advertisement information transmitting means as advertisement information to be provided to a user of the communication device, and the advertisement The advertisement information received from the information receiving means includes an authentication number registration means for issuing and registering an advertisement information authentication number according to a pre-registered information processing program, and an advertisement information authentication number issued by the authentication number registration means As advertisement management registration means for registering and recording advertisement information, advertisement authentication transmission means for transmitting the advertisement information by the advertisement management registration means, and information related to the user of the advertisement information, the user receives the advertisement information. User information transmission means for transmitting user information including points charged according to The profit return receiving means for receiving the profit return execution information transmitted by the profit return transmitting means, and the profit return management registration means for registering and recording the profit return execution information are provided. Advertising system.
[8] 電話事業会社力 提供された通信機器を利用した広告システムであって、電話事 業会社側広告配信システムと通信回線を介して接続された広告管理会社側広告配 信システムにおいて、電話事業会社側広告配信システムとの通信に関して、予め登 録された送受信処理プログラムに従って情報を送受信する通信処理手段と、前記通 信機器の利用者に提供する広告情報として、前記広告管理登録手段による前記広 告情報を送信する広告管理送信手段と、前記広告情報の利用者に関する情報とし て、当該利用者が広告情報の受信に応じて課金されるポイントを含む利用者情報を 受信する利用者情報受信管理手段と、該利用者情報を登録及び記録する利用者管 理登録手段と、当該利用者に対して利益還元を実施するにあたり、前記利益還元管 理登録手段に基づき、利益還元実施情報を送信する利益還元管理送信手段と、を 備えたことを特徴とする広告システム。  [8] Telephone business company power In the advertising system using the provided communication equipment, the telephone business in the advertising management company side advertising distribution system connected to the telephone business company side advertising distribution system via a communication line. Regarding communication with the company-side advertisement distribution system, communication processing means for transmitting / receiving information in accordance with a transmission / reception processing program registered in advance, and advertisement information to be provided to the user of the communication device are used as the advertisement management registration means by the advertisement management registration means. Advertisement management transmission means for transmitting advertisement information and user information reception management for receiving user information including points for which the user is charged for receiving advertisement information as information related to the user of the advertisement information Means, user management registration means for registering and recording the user information, and the profit return management in performing profit return to the user. Based on recording means, comprising: the profit management transmitting means for transmitting the profit performance information, the advertising system.
[9] 前記広告情報は、予め登録された情報処理プログラムに従って発行する広告情報 認証番号の有効期限情報を含み、前記広告管理登録手段は、前記広告情報受信 手段により前記広告情報を受信した受信履歴を登録または更新し記録する手段と、 前記認証番号登録手段により発行された広告情報認証番号の有効期限情報を含む 広告情報及び該広告情報を登録した登録期日を登録または更新し記録する手段と 、前記広告認証送信手段により該広告情報を送信した送信履歴及び前記広告管理 送信手段により該広告情報を送信した送信履歴を登録または更新し記録する手段と 、を備えたことを特徴とする請求項 7または 8記載の広告システム。 [9] The advertisement information includes advertisement information issued in accordance with a pre-registered information processing program, expiration date information of an authentication number, and the advertisement management registration means receives the advertisement information by the advertisement information reception means. Means for registering or updating and recording the advertisement information including the expiration date information of the advertisement information authentication number issued by the authentication number registration means and the registration date when the advertisement information is registered; And a means for registering, updating, and recording a transmission history of the advertisement information transmitted by the advertisement authentication transmission means and a transmission history of the advertisement management transmission means transmitted by the advertisement management transmission means. 7 or 8 advertising system.
[10] 前記利用者情報は、当該利用者が前記広告情報を取得した取得履歴や当該利用 者が前記広告情報を送信または受信した送受信履歴、前記広告情報の利用に伴う 当該利用者への利益還元情報や当該利用者が前記利益還元を受け取るための受 取認証情報を含み、前記利用者管理登録手段は、前記利用者情報受信管理手段 による該利用者情報及び該利用者情報を受信した受信履歴を登録または更新し記 録する手段と、前記利用者情報送信手段により該利用者情報を送信した送信履歴を 登録または更新し記録する手段と、を備えたことを特徴とする請求項 7から 9いずれか 記載の広告システム。 [10] The user information includes the acquisition history of the advertisement information acquired by the user, the transmission / reception history of the user transmitting or receiving the advertisement information, and the benefits to the user associated with the use of the advertisement information. Including the return information and reception authentication information for the user to receive the profit return, and the user management registration means receives the user information and the user information received by the user information reception management means. 8. A means for registering or updating and recording a history, and a means for registering or updating and recording a transmission history of transmitting the user information by the user information transmitting means. Any one of 9 advertisement systems.
[11] 前記利益還元実施情報は、広告情報の受信に応じて利益還元される当該利用者 の利用者情報を含み、利益還元管理登録手段は、前記利益還元受信手段により該 利益還元実施情報を受信した受信履歴及び前記利益還元管理送信手段により該利 益還元実施情報を送信した送信履歴を登録または更新し記録する手段と、を備えた ことを特徴とする請求項 7から 10いずれか記載の広告システム。  [11] The profit return execution information includes the user information of the user whose profit is returned in response to reception of the advertisement information, and the profit return management registration means stores the profit return execution information by the profit return reception means. 11. A means for registering or updating and recording the received reception history and the transmission history of transmitting the profit return execution information by the profit return management transmitting means. Advertising system.
[12] 電話事業会社力 提供された通信機器を利用した広告システムであって、電子通 信機器会社側広告配信システムと通信回線を介して接続された広告管理会社側広 告配信システムにおレ、て、電子通信機器会社側広告配信システムとの通信に関して 、予め登録された送受信処理プログラムに従って情報を送受信する通信処理手段と 、工場出荷状態または前記広告情報の利用を制限した前記通信機器に関して、電 子通信機器会社側広告配信システムから送信された制限広告出荷要求情報を受信 する出荷要求受信手段と、前記出荷要求受信手段により受信した制限広告出荷要 求情報に基づき、予め登録された情報処理プログラムに従って出荷認証番号を発行 し登録する出荷認証番号登録手段と、前記出荷認証番号登録手段により発行された 出荷認証番号を送信する出荷認証送信手段と、を備えたことを特徴とする広告シス テム。  [12] Telephone business company power An advertising system that uses the communication equipment provided to the advertising management company's advertising distribution system connected to the electronic communication company's advertising distribution system via a communication line. With regard to communication with the electronic communication device company side advertisement distribution system, communication processing means for transmitting and receiving information according to a pre-registered transmission and reception processing program, and the communication device that restricts the factory shipment state or the use of the advertisement information, Shipment request receiving means for receiving restricted advertisement shipment request information transmitted from the electronic communication device company side advertisement distribution system, and information processing registered in advance based on the restricted advertisement shipment request information received by the shipment request receiving means. A shipping certification number registration means for issuing and registering a shipping certification number according to the program, and the shipping certification number registration means Advertising system, characterized by comprising a delivery certification transmitting means for transmitting a load authentication number, the.
[13] 前記制限広告出荷要求情報は、工場出荷状態または前記広告情報の利用を制限 した通信機器に提供する制限広告情報を含み、前記出荷認証番号登録手段は、電 子通信機器会社側広告配信システム力 制限広告出荷要求情報を受信した際に、 該制限広告出荷要求情報に含まれる前記制限広告情報に、予め登録された情報処 理プログラムに従って出荷認証番号を発行し、該出荷認証番号を発行した発行期日 及び該出荷認証番号を含む制限広告情報を登録または更新し記録する手段と、該 制限広告出荷要求情報を受信した受信履歴を登録または更新し記録する手段と、 前記出荷認証送信手段より前記出荷認証番号を含む制限広告情報を送信した送信 履歴を登録または更新し記録する手段と、前記出荷認証送信手段は、前記出荷認 証番号を含む制限広告情報を送信する手段と、を備えたことを特徴とする請求項 12 に記載の広告システム。 [13] The restricted advertisement shipment request information restricts the factory shipment state or the use of the advertisement information. The shipping authorization number registration means is included in the restricted advertisement shipment request information when receiving the restricted advertisement shipment request information of the electronic communication device company side advertisement distribution system. Means for issuing a shipping authentication number in accordance with an information processing program registered in advance in the restricted advertisement information, and registering or updating and recording the restricted advertisement information including the date of issue of the shipping authentication number and the shipping authentication number; Means for registering or updating and recording the reception history of receiving the restricted advertisement shipping request information; and means for registering or updating and recording the transmission history of transmitting the restricted advertisement information including the shipping authentication number from the shipping authentication transmitting means. And the shipping authentication transmitting means includes means for transmitting restricted advertisement information including the shipping authentication number. Notification system.
[14] 前記広告管理送信手段は、前記出荷認証番号登録手段による前記出荷認証番号 を含む制限広告情報を電話事業会社側広告配信システムに送信する前記出荷認証 送信手段と、前記広告管理登録手段は、前記広告管理送信手段による制限広告情 報及び該制限広告情報を送信した送信履歴を登録または更新し記録する前記出荷 認証番号登録手段と、を備えたことを特徴とする請求項 7から 13いずれか記載の広 告システム。  [14] The advertisement management transmitting means transmits the shipping authentication transmitting means for transmitting the limited advertisement information including the shipping authentication number by the shipping authentication number registering means to the telephone business company side advertisement distribution system, and the advertisement management registering means includes: The shipping authentication number registration means for registering or updating and recording the restricted advertisement information by the advertisement management sending means and the transmission history of sending the restricted advertisement information. Or advertising system described.
[15] 電話事業会社から提供された通信機器を利用した広告システムであって、広告管 理会社側広告配信システムと通信回線を介して接続された電話事業会社側広告配 信システムにおいて、広告管理会社側広告配信システムとの通信に関して、予め登 録された送受信処理プログラムに従って情報を送受信する通信処理手段と、前記通 信機器の利用者に提供する広告情報及び制限広告情報として、前記広告管理送信 手段により送信された該広告情報及び該制限広告情報を受信する広告管理受信手 段と、該広告情報及び該制限広告情報を登録または更新し記録する広告提供登録 手段と、前記広告情報の利用者に関する情報として、当該利用者が広告情報の受 信に応じて課金されるポイントを含む利用者情報を送信する利用者情報送信管理手 段と、当該利用者に対して利益還元を実施するにあたり、前記利益還元管理送信手 段により送信された利益還元実施情報を受信する利益還元管理受信手段と、該利 益還元実施情報を登録または更新し記録する利益還元提供登録手段と、を備えたこ とを特徴とする広告システム。 [15] An advertising system that uses communication equipment provided by a telephone company, and is managed by the telephone company's advertising distribution system connected to the advertising management company's advertising distribution system via a communication line. Regarding communication with the company-side advertisement distribution system, the communication management means for transmitting and receiving information according to a transmission / reception processing program registered in advance, and the advertisement management transmission as advertisement information and limited advertisement information provided to the user of the communication device An advertisement management receiving means for receiving the advertisement information and the restricted advertisement information transmitted by the means; an advertisement providing registration means for registering or updating the advertisement information and the restricted advertisement information; and a user of the advertisement information Information transmission management means for transmitting user information including points for which the user is charged for receiving advertisement information. In performing profit return to the user, profit return management receiving means for receiving profit return execution information transmitted by the profit return management transmitting means, and registering or updating the profit return execution information. Profit return provision registration means for recording An advertising system characterized by
[16] 電話事業会社力 提供された通信機器を利用した広告システムであって、前記通 信機器を利用する利用者が所有する通信機器とインターネットを含む通信回線を介 して接続された電話事業会社側広告配信システムにおレ、て、前記通信機器を利用 する利用者が所有する通信機器との通信に関して、予め登録された送受信処理プロ グラムに従って情報を送受信する通信処理手段と、前記通信機器の利用者に提供 する広告情報として、当該利用者が所有する通信機器から受信した広告利用要求 情報に基づき、当該通信機器が利用可能な前記広告情報を前記広告提供登録手 段から選択し、該広告情報を一覧にした広告一覧を送信する広告一覧送信手段と、 当該利用者が所有する通信機器力、ら受信した広告情報要求情報に基づき、前記広 告一覧送信手段により送信した該広告一覧から選択された広告情報及び前記広告 情報要求情報を送信した通信機器の利用者情報を受信する広告要求受信手段と、 前記広告要求受信手段により受信した該広告情報及び該利用者情報を登録または 更新し記録する広告配布登録手段と、前記広告配布登録手段に基づき、前記広告 情報要求情報を送信した通信機器に前記広告情報認証番号を含む広告情報を送 信する広告配布送信手段と、を備えたことを特徴とする広告システム。  [16] Telephone business company power An advertising system that uses the provided communication equipment, which is connected to the communication equipment owned by the user using the communication equipment via a communication line including the Internet. Communication processing means for transmitting / receiving information according to a registered transmission / reception processing program regarding communication with a communication device owned by a user who uses the communication device in the company-side advertisement distribution system, and the communication device As the advertisement information provided to the user, the advertisement information usable by the communication device is selected from the advertisement provision registration step based on the advertisement use request information received from the communication device owned by the user, Based on the received advertisement information request information, the advertisement list transmitting means for transmitting the advertisement list that lists the advertisement information, the communication equipment possessed by the user, and the advertisement information request information. Advertisement request receiving means for receiving the advertisement information selected from the advertisement list transmitted by the viewing transmission means and user information of the communication device that has transmitted the advertisement information request information; and the advertisement information received by the advertisement request receiving means. And advertisement distribution registration means for registering or updating and recording the user information, and based on the advertisement distribution registration means, the advertisement information including the advertisement information authentication number is transmitted to the communication device that has transmitted the advertisement information request information. An advertisement system comprising: an advertisement distribution transmission unit.
[17] 電話事業会社力 提供された通信機器を利用した広告システムであって、交換機 と通信回線を介して接続された電話事業会社側広告配信システムにおレ、て、交換機 との通信に関して、予め登録された送受信処理プログラムに従って情報を送受信す る通信処理手段と、前記通信機器の利用者に提供する広告情報として、前記交換機 力 受信した照合要求情報に基づき、予め登録された照合プログラムに従って前記 広告配布登録手段から利用者情報を抽出し、該利用者情報と合致する広告情報を 送信する広告照合送信手段と、前記広告情報の利用者に関する情報として、当該利 用者が広告情報を送信または受信した履歴を含む利用者情報を受信する利用履歴 受信手段と、該利用者情報を登録及び記録する利用履歴登録手段と、当該利用者 に対して利益還元を実施するにあたり、前記利益還元提供登録手段に基づき、利益 還元実施情報を送信する利益還元提供送信手段と、を備えたことを特徴とする広告 システム。 [18] 前記広告情報は、広告情報の利用に伴う利用者への利益還元情報や前記広告情 報認証番号を含む広告情報を含み、前記制限広告情報は、前記出荷認証番号を含 む制限広告情報を含み、前記広告利用要求情報は、当該利用者の通信機器にて該 広告情報を送信するための設定要請情報及び該設定要請情報を送信した通信機 器の利用者情報を含み、前記広告提供登録手段は、前記広告管理受信手段による 該広告情報及び該制限広告情報を受信した受信履歴を登録または更新し記録する 手段と、前記通信機器から広告利用要求情報を受信した際に、該広告利用要求情 報に含まれる設定要求情報及び利用者情報に基づき、前記広告一覧送信手段によ る該広告情報を送信した送信履歴及び該広告利用要求情報を受信した受信履歴を 登録または更新し記録する手段と、を備えたことを特徴とする請求項 15から 17いず れか記載の広告システム。 [17] Telephone business company power An advertising system that uses the provided communication equipment, and the telephone business company side advertising distribution system connected to the exchange via a communication line. Communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, and advertisement information provided to a user of the communication device, based on the verification request information received by the exchange, according to a pre-registered verification program User information is extracted from the advertisement distribution registration means, and advertisement matching transmission means for transmitting advertisement information that matches the user information, and the user transmits the advertisement information as information on the user of the advertisement information. Usage history receiving means for receiving user information including received history, usage history registration means for registering and recording the user information, and the user An advertising system comprising: profit return provision transmitting means for transmitting profit return execution information based on the profit return provision registration means when performing profit return for [18] The advertisement information includes advertisement return information including profit return information to the user associated with the use of advertisement information and the advertisement information authentication number, and the restricted advertisement information includes the restriction advertisement including the shipping authentication number. The advertisement use request information includes setting request information for transmitting the advertisement information in the communication device of the user and user information of the communication device that has transmitted the setting request information. The providing registration means registers or updates and records the reception history of receiving the advertisement information and the restricted advertisement information received by the advertisement management receiving means, and when receiving the advertisement use request information from the communication device, Based on the setting request information and user information included in the usage request information, register or update the transmission history of the advertisement information transmitted by the advertisement list transmitting means and the reception history of receiving the advertisement usage request information. Advertisement system of claim 15 to 17 Izu Re claimed or characterized by comprising a means, for recording.
[19] 前記広告情報要求情報は、前記広告一覧より選択された前記広告情報の広告情 報認証番号を取得するための認証番号要請情報を含み、前記広告配布登録手段は 、当該利用者の通信機器から広告情報要求情報を受信した際に、該広告情報要求 情報に含まれる認証番号要請情報に基づき、前記広告配布送信手段により前記広 告情報認証番号を含む広告情報を送信した送信履歴及び前記広告要求受信手段 により該広告情報要求情報を受信した受信履歴を登録または更新し記録する手段を 備えたことを特徴とする請求項 15から 18いずれか記載の広告システム。  [19] The advertisement information request information includes authentication number request information for obtaining an advertisement information authentication number of the advertisement information selected from the advertisement list, and the advertisement distribution registration unit includes communication of the user. When the advertisement information request information is received from the device, based on the authentication number request information included in the advertisement information request information, the transmission history of transmitting the advertisement information including the advertisement information authentication number by the advertisement distribution transmission means and the transmission history The advertisement system according to any one of claims 15 to 18, further comprising means for registering or updating and recording a reception history of receiving the advertisement information request information by the advertisement request receiving means.
[20] 前記照合要求情報は、前記広告情報を利用する利用者の通信機器より送信された 広告情報及び該通信機器の利用者情報を前記広告配布登録手段と照合するため の照合要請情報を含み、前記広告照合送信手段は、前記交換機から照合要求情報 を受信した際に、該照合要求情報に含まれる広告情報及び該通信機器の利用者情 報に基づき、予め登録された照合プログラムに従って該広告配布登録手段から前記 広告情報または前記制限広告情報を選択し送信する手段と、前記広告提供登録手 段は、前記広告照合送信手段により該広告情報または該制限広告情報を送信した 送信履歴及び該照合要求情報を受信した受信履歴を登録または更新し記録する手 段と、を備えたことを特徴とする請求項 15から 19いずれか記載の広告システム。  [20] The verification request information includes advertisement information transmitted from a communication device of a user who uses the advertisement information and verification request information for verifying the user information of the communication device with the advertisement distribution registration unit. The advertisement verification transmission means receives the verification request information from the exchange, based on the advertisement information included in the verification request information and the user information of the communication device, according to a previously registered verification program. The means for selecting and transmitting the advertisement information or the restricted advertisement information from the distribution registration means, and the advertisement providing registration means transmitting the advertisement information or the restricted advertisement information by the advertisement matching transmission means. The advertisement system according to any one of claims 15 to 19, further comprising a means for registering, updating, and recording a reception history of receiving request information.
[21] 前記利用者情報は、当該利用者が前記広告情報を取得した取得履歴や当該利用 者が前記広告情報を送信または受信した送受信履歴、前記広告情報の利用に伴う 当該利用者への利益還元情報や当該利用者が前記利益還元を受け取るための受 取認証情報を含み、前記利用履歴登録手段は、前記利用履歴受信手段により受信 した前記利用者情報及び該利用者情報を受信した受信履歴を登録または更新し記 録する手段と、前記利用者情報送信管理手段により前記利用者情報を送信した送 信履歴を登録または更新し記録する手段と、を備えたことを特徴とする請求項 15から 20レ、ずれか記載の広告システム。 [21] The user information includes an acquisition history of the advertisement information acquired by the user and the usage. Transmission / reception history of the user transmitting or receiving the advertisement information, profit return information to the user associated with the use of the advertisement information, and reception authentication information for the user to receive the profit return, The registering unit registers or updates and records the user information received by the usage history receiving unit and the reception history of receiving the user information, and the user information transmission management unit stores the user information. 21. The advertising system according to claim 15, further comprising means for registering, updating, and recording the transmitted transmission history.
[22] 前記利用履歴登録手段は、前記広告配布登録手段に基づき、前記広告配布送信 手段により送信した広告情報及び該広告情報を受信した当該利用者の利用者情報 を含む広告利用配布情報を登録または更新し記録する広告利用配布登録手段と、 前記広告提供登録手段による前記広告照合送信手段により送信した前記広告情報 または前記制限広告情報の送信履歴及び前記利用履歴登録手段による前記通信 機器に前記広告情報を送信した送信履歴を含む利用者情報に基づき、前記通信機 器にて、前記広告情報の送信及び受信に伴い課金されるポイントを含む課金情報を 、該通信機器の利用者別に登録及び累積し記録する利用課金登録手段と、を備え たことを特徴とする請求項 15から 21いずれか記載の広告システム。  [22] The usage history registration means registers advertisement usage distribution information including the advertisement information transmitted by the advertisement distribution transmission means and the user information of the user who has received the advertisement information, based on the advertisement distribution registration means. Alternatively, the advertisement use distribution registration means for updating and recording, and the advertisement information transmitted by the advertisement collation and transmission means by the advertisement provision registration means or the transmission history of the restricted advertisement information and the advertisement on the communication device by the use history registration means Based on the user information including the transmission history of transmitting information, the communication device registers and accumulates the charging information including points charged for the transmission and reception of the advertisement information for each user of the communication device. The advertisement system according to any one of claims 15 to 21, further comprising: usage charge registration means for recording and recording.
[23] 前記利益還元実施情報は、前記利用課金登録手段による課金情報を含む当該利 用者の利用者情報を含み、前記利益還元提供送信手段は、当該利用者に対して利 益還元を実施するにあたり、前記課金情報を含む利益還元実施情報を送信する手 段と、前記利益還元提供登録手段は、前記利益還元管理受信手段により該利益還 元実施情報を受信した受信履歴及び前記利益還元提供送信手段により該利益還元 実施情報を送信した送信履歴を登録または更新し記録する手段と、を備えたことを 特徴とする請求項 15から 22いずれか記載の広告システム。  [23] The profit return execution information includes user information of the user including charge information by the use charge registration means, and the profit return provision transmission means performs profit return to the user. In doing so, the means for transmitting profit return execution information including the billing information and the profit return provision registration means receive the profit return execution information received by the profit return management reception means and the profit return provision. The advertising system according to any one of claims 15 to 22, further comprising means for registering, updating, and recording a transmission history in which the profit return execution information is transmitted by a transmitting means.
[24] 電話事業会社力も提供された通信機器を利用した広告システムであって、交換機 と通信回線を介して接続された電話事業会社側広告配信システムにおレ、て、前記通 信機器より受信した前記広告情報または前記制限広告情報の再受信要求情報を含 む照合要求情報に基づき、予め登録された照合プログラムに従って前記利用履歴登 録手段から前記広告情報または前記制限広告情報を送信した利用者情報を抽出し 、前記広告提供登録手段より該利用者情報と合致する広告情報または制限広告情 報を選択し送信する広告照合再送信手段と、前記広告提供登録手段は、前記広告 照合再送信手段により該広告情報または該制限広告情報を送信した送信履歴及び 該再受信要求情報を含む照合要求情報を受信した受信履歴を登録または更新し記 録する手段と、前記利用課金登録手段は、前記広告提供登録手段による前記広告 照合再送信手段により送信した前記広告情報または前記制限広告情報の送信履歴 を登録または更新し記録する手段と、前記利用履歴登録手段による前記通信機器 に前記広告情報を送信した送信履歴を含む利用者情報に基づき、前記通信機器に て、前記広告情報の受信に伴い課金されるポイントを含む課金情報を該通信機器の 利用者別に登録及び累積し記録する手段と、を備えたことを特徴とする請求項 15か ら 23いずれか記載の広告システム。 [24] An advertising system that uses communication equipment provided by the telephone company, and is received from the communication equipment by the telephone company advertising distribution system connected to the exchange via a communication line. The user who has transmitted the advertisement information or the restricted advertisement information from the use history registration means according to a matching program registered in advance based on the matching request information including the received advertisement information or the re-reception request information of the restricted advertisement information. Extract information The advertisement verification re-transmission means for selecting and transmitting advertisement information or restricted advertisement information that matches the user information from the advertisement provision registration means, and the advertisement provision registration means are configured to transmit the advertisement information by the advertisement verification re-transmission means. Or means for registering or updating and recording the transmission history of transmitting the restricted advertisement information and the reception history of receiving collation request information including the re-reception request information; and Means for registering or updating and recording the transmission history of the advertisement information or the restricted advertisement information transmitted by the advertisement verification re-transmission means; and a transmission history of transmitting the advertisement information to the communication device by the usage history registration means. Based on the user information, charging information including points that are charged by the communication device upon receipt of the advertisement information is classified for each user of the communication device. Advertising system in accordance with claim 15 or we 23, characterized in that it comprises a means for recording and cumulative record.
電話事業会社力 提供された通信機器を利用した広告システムであって、前記通 信機器と基地局及び通信回線を介して接続された交換機において、前記通信機器 を利用する利用者双方の通信に関して、前記広告情報または前記制限広告情報を 含む発信信号及び該発信信号を送信した通信機器の利用者情報を受信する発信 信号受信手段と、当該通信機器の利用者情報を識別する発信識別手段と、前記発 信信号受信手段及び前記発信識別手段に基づき、当該通信機器の利用者情報及 び当該通信機器が指定した通信機器の利用者情報を含む発信信号を登録し記録 する発信履歴登録手段と、前記発信履歴登録手段に基づき、前記電話事業会社側 広告配信システムに送信する照合要請情報を含む前記照合要求情報を登録する照 合要求登録手段と、前記電話事業会社側広告配信システムの照合プログラムに従つ て、前記広告照合送信手段により送信された前記広告情報または前記制限広告情 報を、前記発信信号を送信した通信機器に通話呼出情報として送信する発信側通 知送信手段と、前記発信信号を送信した通信機器が指定した通信機器に、前記広 告照合送信手段により送信された該広告情報または該制限広告情報を、着信信号と ともに通話着信情報として送信する受信側通知送信手段と、前記広告情報の利用者 に関する情報として、前記発信信号受信手段及び前記発信識別手段に基づき、前 記発信信号を送信した通信機器の利用者情報及び当該通信機器が指定した通信 機器の利用者情報を含む発信信号を受信した受信履歴を登録または更新し記録す る前記発信履歴登録手段と、前記発信信号を送信した通信機器に、前記発信側通 知送信手段による前記広告情報または前記制限広告情報を送信した送信履歴及び 当該通信機器の利用者情報を登録または更新し記録する呼出履歴登録手段と、前 記発信信号を送信した通信機器が指定した通信機器に、前記受信側通知送信手段 による前記広告情報または前記制限広告情報を送信した送信履歴及び当該指定さ れた通信機器の利用者情報を登録または更新し記録する着信履歴登録手段と、当 該利用者に対して利益還元を実施するにあたり、前記広告情報を利用した利用者が 所有する通信機器より、利益還元の受取可否情報を含む受取認証情報及び当該通 信機器の利用者情報を受信する受取認証受信手段と、前記利益還元提供送信手 段により送信された利益還元実施情報に基づき、前記広告情報を利用した利用者が 所有する通信機器に該利益還元実施情報を送信する利益還元提供実施手段と、前 記広告情報を受信した通信機器の再受信要求に関して、前記発信側通知送信手段 及び前記受信側通知送信手段により、前記広告情報または前記制限広告情報を受 信した通信機器の受信履歴力 選択された該広告情報または該制限広告情報を含 む再受信要求情報及び該再受信要求情報を送信した通信機器の利用者情報を受 信する再受信要求受信手段と、を備えたことを特徴とする広告システム。 Telephone business company power An advertising system that uses the provided communication equipment, with regard to communication between both users using the communication equipment in the exchange connected to the communication equipment via a base station and a communication line. A transmission signal containing the advertisement information or the restricted advertisement information, a transmission signal receiving means for receiving user information of a communication device that has transmitted the transmission signal, a transmission identification means for identifying user information of the communication device, Based on the transmission signal receiving means and the transmission identification means, a transmission history registration means for registering and recording a transmission signal including user information of the communication device and user information of the communication device designated by the communication device; and Based on the call history registration means, a verification request registration means for registering the verification request information including verification request information to be transmitted to the advertisement distribution system on the telephone business company side, In accordance with the verification program of the telephone business company side advertisement distribution system, the advertisement information or the limited advertisement information transmitted by the advertisement verification transmission means is transmitted as call calling information to the communication device that transmitted the transmission signal. The advertisement information sent by the advertisement verification sending means or the restricted advertisement information is sent to the communication device designated by the sending side notification sending means and the communication equipment that sent the outgoing signal together with the incoming call signal. Information on the receiving side that transmits as information, and user information of the communication device that has transmitted the transmission signal based on the transmission signal reception unit and the transmission identification unit as information on the user of the advertisement information and the communication Communication specified by the device The transmission history registration means for registering or updating and recording the reception history of receiving a transmission signal including user information of the device, and the advertisement information by the transmission side notification transmission means to the communication device that has transmitted the transmission signal. Or the call history registration means for registering or updating and recording the transmission history for transmitting the restricted advertisement information and the user information of the communication device, and the communication device designated by the communication device for transmitting the outgoing signal to the receiving side. Received history registration means for registering or updating and recording the transmission history of the advertisement information or the restricted advertisement information transmitted by the notification transmitting means and the user information of the designated communication device, and benefit to the user In carrying out the return, the communication device owned by the user who used the advertisement information, the receipt authentication information including information on whether to receive the return of profit, and the interest of the communication device. Based on the profit return execution information transmitted by the receipt return receiving means for receiving the user information and the profit return providing transmission means, and transmitting the profit return execution information to the communication device owned by the user who used the advertisement information. The advertisement return or the restricted advertisement information is received by the sender notification transmission means and the receiver notification transmission means with respect to the profit return providing execution means and the re-reception request of the communication device that has received the advertisement information. Receiving history power of communication device Re-reception request receiving means for receiving re-reception request information including the selected advertisement information or the restricted advertisement information and user information of the communication device that has transmitted the re-reception request information; An advertising system characterized by comprising:
電話事業会社力 提供された通信機器を利用した広告システムであって、電話事 業会社側広告配信システムと通信回線を介して接続された交換機にぉレ、て、電話事 業会社側広告配信システムとの通信に関して、予め登録された送受信処理プロダラ ムに従って情報を送受信する通信処理手段と、前記通信機器の利用者に提供する 広告情報として、前記照合要求登録手段による照合要請情報を含む照合要求情報 を送信する照合要求送信手段と、前記電話事業会社側広告配信システムの照合プ ログラムに基づき、前記広告情報または前記制限広告情報を受信する広告照合受 信手段と、前記広告情報の利用者に関する情報として、前記呼出履歴登録手段に 基づき、前記広告情報または前記制限広告情報を送信した当該利用者情報及び該 広告情報または該制限広告情報を送信した送信履歴とともに、前記着信履歴登録 手段に基づき、前記広告情報または前記制限広告情報を送信した当該利用者情報 及び該広告情報または該制限広告情報を送信した送信履歴を送信する利用履歴送 信手段と、前記利用履歴送信手段により当該利用者情報及び当該送信履歴を送信 した送信履歴を登録または更新し記録する利用履歴送信登録手段と、当該利用者 に対して利益還元を実施するにあたり、前記利益還元提供送信手段により送信され た利益還元実施情報を受信する利益還元提供受信手段と、を備えたことを特徴とす る広告システム。 Telephone business company power An advertising system that uses the provided communication equipment, and that is connected to the telephone business company's advertising distribution system via a communication line. Communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, and verification request information including verification request information by the verification request registration means as advertisement information provided to the user of the communication device. Based on a verification program of the telephone company advertising distribution system, an advertising verification receiving means for receiving the advertising information or the limited advertising information, and information on a user of the advertising information Based on the call history registration means, the user information that transmitted the advertisement information or the restricted advertisement information and the advertisement information Or the user information that transmitted the advertisement information or the restricted advertisement information based on the incoming call history registration means together with the transmission history that transmitted the restricted advertisement information And the usage history transmission means for transmitting the transmission history for transmitting the advertisement information or the limited advertisement information, and the user history and the transmission history for transmitting the transmission history by the usage history transmission means are registered or updated and recorded. A utilization history transmission registration means; and a profit return provision receiving means for receiving profit return execution information transmitted by the profit return provision transmission means in performing profit return to the user. Ad system.
[27] 前記広告情報は、前記再受信要求受信手段による再受信要求情報及び前記広告 情報認証番号を含み、前記制限広告情報は前記再受信要求受信手段による再受 信要求情報及び前記出荷認証番号を含み、前記発信識別手段は、前記再受信要 求情報を送信した利用者情報を識別する手段と、前記発信履歴登録手段は、前記 再受信要求受信手段及び前記発信識別手段に基づき、前記再受信要求情報を送 信した当該通信機器の利用者情報及び該再受信要求情報とともに、該再受信要求 情報を受信した受信履歴を登録または更新し記録する手段と、前記照合要求登録 手段は、前記発信履歴登録手段に基づき、前記電話事業会社側広告配信システム に送信する前記再受信要求情報を含む照合要求情報を登録する手段と、前記発信 側通知送信手段は、前記再受信要求情報を含む照合要求情報に基づき、前記広告 照合再送信手段により送信された該広告情報または該制限広告情報を、再受信要 求情報を送信した当該通信機器に送信する手段と、前記呼出履歴登録手段は、前 記発信側通知送信手段により送信した該広告情報または該制限広告情報を登録し 記録する手段と、前記再受信要求情報に基づき、前記発信側通知送信手段により送 信した該広告情報または該制限広告情報の送信履歴及び該再受信要求情報を送 信した当該通信機器の利用者情報を登録または更新し記録する手段と、前記着信 履歴登録手段は、前記受信側通知送信手段により送信した該広告情報または該制 限広告情報を登録し記録する手段と、を備えたことを特徴とする請求項 25または 26 記載の広告システム。  [27] The advertisement information includes re-reception request information by the re-reception request receiving means and the advertisement information authentication number, and the limited advertisement information is re-reception request information by the re-reception request receiving means and the shipping authentication number. The transmission identification means includes means for identifying user information that has transmitted the re-reception request information, and the transmission history registration means is based on the re-reception request reception means and the transmission identification means. The means for registering or updating and recording the reception history of receiving the re-reception request information together with the user information of the communication device that has transmitted the reception request information and the re-reception request information, and the verification request registration means include: Based on the transmission history registration means, means for registering verification request information including the re-reception request information to be transmitted to the telephone business company side advertisement distribution system, and the transmission side notification transmission means, Means for transmitting the advertisement information or the restricted advertisement information transmitted by the advertisement verification re-transmission means to the communication device that transmitted the re-reception request information based on the verification request information including the re-reception request information; The call history registration means is configured to register and record the advertisement information or the restricted advertisement information transmitted by the sender notification transmission means, and to transmit by the sender notification transmission means based on the re-reception request information. Means for registering or updating and recording user information of the communication device that has transmitted the transmission history of the advertisement information or the restricted advertisement information and the re-reception request information; and 27. The advertisement system according to claim 25, further comprising means for registering and recording the advertisement information or the limited advertisement information transmitted by the transmission means.
[28] 前記受取認証情報は、前記広告情報の利用に伴う利益還元の享受情報を含み、 前記利用履歴送信手段は、前記受取認証情報を含む利用者情報を送信する手段と 、前記利用履歴送信登録手段は、前記受取認証受信手段により受信した受取認証 情報を含む利用者情報及び該利用者情報を受信した受信履歴を登録または更新し 記録する手段と、を備えたことを特徴とする請求項 25から 27レ、ずれか記載の広告シ ステム。 [28] The receipt authentication information includes benefit return enjoyment information associated with the use of the advertisement information, and the usage history transmission means includes means for transmitting user information including the receipt authentication information, and the usage history transmission. The registration means is the receipt authentication received by the receipt authentication receiving means. 28. The advertising system according to claim 25, further comprising: means for registering, updating, and recording user information including information and a reception history of receiving the user information.
[29] 前記利益還元実施情報は、広告情報の受信に応じて課金され利益還元される当 該利用者の利用者情報を含み、当該利用者に対して利益還元を実施するにあたり、 前記利益還元提供受信手段により受信した利益還元実施情報に基づき、前記広告 情報を利用した利用者が所有する通信機器に前記利益還元実施情報を送信した送 信履歴及び当該通信機器の利用者情報を登録または更新し記録する提供履歴手 段と、前記利用履歴送信手段は、前記利益還元提供実施手段により送信した当該 通信機器の利用者情報及び前記提供履歴手段による送信履歴を送信する手段と、 前記利用履歴送信登録手段は、前記利益還元提供実施手段により前記利益還元 実施情報を送信した当該通信機器の利用者情報及び前記提供履歴手段による送 信履歴を登録または更新し記録する手段と、を備えたことを特徴とする請求項 25から 28レ、ずれか記載の広告システム。  [29] The profit return execution information includes the user information of the user that is charged in accordance with the reception of the advertisement information and returns the profit. Based on the profit return execution information received by the provision receiving means, register or update the transmission history of the profit return execution information sent to the communication device owned by the user who used the advertisement information and the user information of the communication device. Providing history means for recording and recording, the usage history transmitting means, means for transmitting user information of the communication device transmitted by the profit return providing means and transmission history by the providing history means, and the usage history transmission The registration means registers the user information of the communication device that has transmitted the profit return execution information by the profit return provision execution means and the transmission history by the provision history means. Advertisement system of claim 25 to 28 Les, wherein either the deviation, characterized by comprising, means for updating records is.
[30] 電話事業会社から提供された通信機器を利用した広告システムであって、広告管 理会社側広告配信システムと通信回線を介して接続された電子通信機器会社側広 告配信システムにおいて、広告管理会社側広告配信システムとの通信に関して、予 め登録された送受信処理プログラムに従って情報を送受信する通信処理手段と、ェ 場出荷状態または前記広告情報の利用を制限した前記通信機器に関して、該通信 機器の利用者に提供する制限広告情報として、制限広告用送着信音声及び映像、 制限広告関連情報を指し示すリング青報を含む制限広告情報を登録または更新し 記録する制限広告登録手段と、前記制限広告登録手段による制限広告情報を含む 制限広告出荷要求情報を登録する出荷要求登録手段と、前記出荷要求登録手段 による制限広告情報を含む制限広告出荷要求情報を送信する出荷要求送信手段と 、前記広告管理会社側広告配信システムの情報処理プログラムに基づき、出荷認証 番号を含む制限広告情報を受信する出荷認証受信手段と、を備えたことを特徴とす る広告システム。  [30] An advertising system that uses communication equipment provided by a telephone company, and that is connected to the advertising distribution system of the advertising management company via a communication line. Regarding communication with the management company side advertisement distribution system, communication processing means for transmitting and receiving information in accordance with a pre-registered transmission / reception processing program, and the communication device that restricts the use of the shipping status or the advertisement information. Restricted advertisement registration means for registering or updating restricted advertisement information including restricted advertisement transmission / reception audio and video, ring blueprint indicating restricted advertisement related information as restricted advertisement information to be provided to users, and the restricted advertisement A shipment request registration means for registering restricted advertisement shipment request information including restricted advertisement information by a registration means, and the shipment request registration means Shipping request transmitting means for transmitting restricted advertisement shipment request information including limited advertisement information; and shipping authentication receiving means for receiving restricted advertisement information including a shipping authentication number based on an information processing program of the advertisement management company side advertisement distribution system; An advertising system characterized by
[31] 前記制限広告情報は、前記出荷認証番号を含む制限広告情報を含み、前記制限 広告登録手段は、前記出荷要求送信手段により前記制限広告出荷要求情報を送信 した送信履歴を登録または更新し記録する手段と、前記出荷認証受信手段により受 信した前記出荷認証番号を含む制限広告情報及び該制限広告情報を受信した受 信履歴を登録または更新し記録する手段と、を備えたことを特徴とする請求項 30に 記載の広告システム。 [31] The restricted advertisement information includes restricted advertisement information including the shipping authentication number, The advertisement registration means includes means for registering or updating and recording a transmission history of sending the restricted advertisement shipment request information by the shipment request transmitting means, and restricted advertisement information including the shipment authentication number received by the shipment authentication receiving means. 32. The advertisement system according to claim 30, further comprising: a means for registering, updating, and recording a reception history that has received the restricted advertisement information.
[32] 電話事業会社力も提供された通信機器を利用した広告システムであって、工場出 荷状態における通信機器と通信回線を介して接続された電子通信機器会社側広告 配信システムにおいて、前記通信機器に提供する制限広告情報に関して、予め登録 された送受信処理プログラムに従って情報を送受信する通信処理手段と、前記制限 広告登録手段による前記制限広告情報を送信する出荷情報送信手段と、前記出荷 情報送信手段による該制限広告情報を送信した送信履歴を登録または更新し記録 する出荷情報登録手段と、交換機を介して前記通信機器双方の通信に関して、前記 発信側通知送信手段及び前記受信側通知送信手段より送信された前記広告情報ま たは前記制限広告情報が起動する起動プログラムを前記通信機器に送信する起動 プログラム送信手段と、前記通信機器にて前記広告情報または前記制限広告情報 を受信した際に、前記起動プログラムが起動した動作確認情報を該通信機器より受 信する動作確認受信手段と、を備えたことを特徴とする広告システム。  [32] An advertising system using a communication device provided by the telephone business company. In the advertisement distribution system on the electronic communication device company side connected to the communication device in a factory-shipped state via a communication line, the communication device Communication information means for transmitting / receiving information according to a pre-registered transmission / reception processing program, shipping information transmission means for transmitting the restricted advertisement information by the restriction advertisement registration means, and the shipping information transmission means. Shipment information registration means for registering or updating and recording the transmission history of transmission of the restricted advertisement information, and transmission from both of the communication devices via the exchange are transmitted from the transmission side notification transmission means and the reception side notification transmission means. In addition, a startup program for starting the advertisement information or the restricted advertisement information to be transmitted to the communication device. Gram transmission means, and operation confirmation receiving means for receiving, from the communication device, operation confirmation information activated by the activation program when the communication device receives the advertisement information or the restricted advertisement information. An advertising system characterized by that.
[33] 電話事業会社力 提供された通信機器を利用した広告システムであって、各種情 報を入力するための入力手段と、操作入力した各種入力情報及び受信情報を表示 する表示手段とを備える通信機器にぉレ、て、交換機を介して電話事業会社側広告 配信システムとの通信に関して、予め登録された送受信処理プログラムに従って情 報を送受信する通信処理手段と、前記広告情報を設定するにあたり、該広告情報の 設定方法を要請する設定要請情報を含む広告利用要求情報を登録する広告利用 登録手段と、前記広告利用登録手段による前記設定要請情報を含む広告利用要求 情報を送信する広告利用要求送信手段と、前記発信信号とともに送信する広告情報 を設定するにあたり、前記広告一覧送信手段により送信された広告一覧を受信する 広告一覧受信手段と、前記広告一覧受信手段より受信した広告一覧から、指定する 通信機器に発信信号とともに送信する広告情報を選択し、前記広告情報及び該広 告情報の広告情報認証番号を要請する認証番号要請情報を含む広告情報要求情 報を登録する広告情報要求登録手段と、前記広告情報要求登録手段により前記認 証番号要請情報を含む広告情報要求情報を送信する広告要求送信手段と、前記広 告配布送信手段により送信された広告情報認証番号を含む広告情報を受信する広 告配布受信手段と、前記広告配布受信手段により受信した広告情報認証番号を含 む広告情報を登録または更新し記録する広告発信登録手段と、を備えたことを特徴 とする広告システム。 [33] Power of telephone business company An advertising system using the provided communication equipment, comprising an input means for inputting various information, and a display means for displaying various input information and received information inputted by operation. When setting the advertisement information, communication processing means for transmitting and receiving information according to a transmission / reception processing program registered in advance with regard to communication with the telephone company advertising distribution system via a switchboard. Advertisement use registration means for registering advertisement use request information including setting request information for requesting a setting method of the advertisement information, and advertisement use request transmission for sending advertisement use request information including the setting request information by the advertisement use registration means And setting the advertisement information to be transmitted together with the transmission signal, the advertisement list transmitted by the advertisement list transmitting means is received. A list reception unit, from the advertisement list received from the advertisement list receiving means, selects the advertisement information to be transmitted together with the oscillation signal to the communication device to specify the advertisement information and the wide Advertisement information request registration means for registering advertisement information request information including authentication number request information for requesting an advertisement information authentication number for advertisement information, and advertisement information request information including the authentication number request information by the advertisement information request registration means. The advertisement request transmitting means for transmitting the advertisement information, the advertisement distribution receiving means for receiving the advertisement information including the advertisement information authentication number transmitted by the advertisement distribution transmitting means, and the advertisement information authentication number received by the advertisement distribution receiving means. An advertisement system comprising: advertisement transmission registration means for registering or updating and recording advertisement information including the advertisement information.
[34] 前記広告利用要求情報は、二次元コードリング晴報及び該広告利用要求情報を送 信した通信機器の利用者情報を含み、前記広告情報要求情報は、該広告情報要求 情報を送信した通信機器の利用者情報を含み、前記広告利用登録手段は、前記広 告利用要求送信手段により該広告利用要求情報を送信した通信機器の利用者情報 及び該広告利用要求情報を送信した送信履歴を登録または更新し記録する手段と 、前記広告情報要求登録手段は、前記広告一覧受信手段により前記広告情報を含 む広告一覧を受信した受信履歴を登録または更新し記録する手段と、前記広告要 求送信手段により該広告情報要求情報を送信した通信機器の利用者情報及び該広 告情報要求情報を送信した送信履歴を登録または更新し記録する手段と、前記広 告発信登録手段は、前記広告配布受信手段により前記広告情報認証番号を含む広 告情報を受信した受信履歴を登録または更新し記録する手段と、を備えたことを特 徴とする請求項 33に記載の広告システム。  [34] The advertisement use request information includes two-dimensional code ring clear information and user information of a communication device that has transmitted the advertisement use request information, and the advertisement information request information has transmitted the advertisement information request information. Including the user information of the communication device, and the advertisement use registration means includes user information of the communication device that has transmitted the advertisement use request information by the advertisement use request transmission means and a transmission history of the advertisement use request information transmitted. Means for registering or updating and recording, said advertisement information request registering means, means for registering or updating and recording a reception history of receiving an advertisement list including said advertisement information by said advertisement list receiving means, and said advertisement request Means for registering or updating and recording the user information of the communication device that has transmitted the advertisement information request information and the transmission history of the advertisement information request information transmitted by the transmission means; and the advertisement transmission registration. 34. The advertisement according to claim 33, further comprising means for registering, updating, and recording a reception history of receiving advertisement information including the advertisement information authentication number by the advertisement distribution receiving means. system.
[35] 電話事業会社力 提供された通信機器を利用した広告システムであって、各種情 報を入力するための入力手段と、操作入力した各種入力情報及び受信情報を表示 する表示手段とを備える通信機器にぉレ、て、電子通信機器会社側広告配信システ ムとの通信に関して、予め登録された送受信処理プログラムに従って情報を送受信 する通信処理手段と、前記工場出荷状態または前記広告情報の利用を制限した前 記通信機器に関して、前記出荷情報送信手段により送信された前記出荷認証番号 を含む制限広告情報を受信する出荷情報受信手段と、前記出荷情報受信手段によ り受信した前記出荷認証番号を含む制限広告情報を登録または更新し記録する出 荷発信登録手段と、前記広告情報または前記制限広告情報を受信した際に起動す る起動プログラムの設定に関して、前記起動プログラム送信手段より送信された前記 広告情報または前記制限広告情報が起動する起動プログラムを受信する起動プログ ラム受信手段と、前記起動プログラム受信手段により受信した起動プログラム及び前 記広告情報または前記制限広告情報を受信した際に、該起動プログラムが起動した 動作確認情報を登録または更新し記録する起動プログラム登録手段と、前記起動プ ログラム登録手段による該動作確認情報を送信する動作確認送信手段と、を備えた ことを特徴とする広告システム。 [35] Telephone business company power An advertising system that uses the provided communication equipment, and includes an input means for inputting various information and a display means for displaying various input information and received information inputted by operation. The communication processing means for transmitting / receiving information according to a pre-registered transmission / reception processing program, communication with the electronic communication device company side advertisement distribution system, communication with the communication device, use of the factory shipment state or the advertisement information With regard to the restricted communication device, the shipping information receiving means for receiving the restricted advertisement information including the shipping authentication number transmitted by the shipping information transmitting means, and the shipping authentication number received by the shipping information receiving means. Shipment transmission registration means for registering or updating and recording restricted advertising information including, and starting when receiving the advertising information or the restricted advertising information With respect to the setting of the activation program, the activation program receiving means for receiving the activation program activated by the advertisement information or the restricted advertisement information transmitted from the activation program transmitting means, the activation program received by the activation program receiving means, and Upon receiving the advertisement information or the restricted advertisement information, the activation program registration means for registering or updating and recording the operation confirmation information activated by the activation program, and transmitting the operation confirmation information by the activation program registration means. And an operation confirmation transmitting means.
電話事業会社力 提供された通信機器を利用した広告システムであって、各種情 報を入力するための入力手段と、操作入力した各種入力情報及び受信情報を表示 する表示手段とを備える通信機器にぉレ、て、交換機を介して前記通信機器双方の 通信に関して、前記入力手段を介して、通信する通信機器を指定し、前記広告発信 登録手段より選択した前記広告情報または前記制限広告情報を含む発信信号ととも に、該発信信号を送信する通信機器の利用者情報及び該通信機器が指定した通信 機器の利用者情報を送信する発信信号送信手段と、前記発信側通知送信手段によ り送信された前記広告情報または前記制限広告情報を受信する発信側通知受信手 段と、前記発信側通知受信手段により受信した前記発信信号より、当該通信機器が 指定した通信機器の利用者情報を抽出し、前記表示手段を介して表示する発信側 表示手段と、前記発信側通知受信手段により受信した当該広告情報または当該制 限広告情報を、起動プログラム登録手段による前記起動プログラムに従って起動し 通話呼出通知する発呼報知手段と、前記受信側通知送信手段により送信された前 記着信信号及び前記広告情報または前記制限広告情報を受信する受信側通知受 信手段と、前記受信側通知受信手段により受信した当該着信信号より、前記発信信 号を送信した通信機器の利用者情報を抽出し、前記表示手段を介して表示する受 信側表示手段と、前記受信側通知受信手段により受信した当該広告情報または当 該制限広告情報を、起動プログラム登録手段による前記起動プログラムに従って起 動し通話着信通知する着呼報知手段と、前記発呼報知手段より通話呼出通知した 当該広告情報または当該制限広告情報及び該通話呼出通知した通知履歴を登録 し記録する発信側履歴登録手段と、前記着呼報知手段より通話着信通知した当該 広告情報または当該制限広告情報及び該通話着信通知した通知履歴を登録し記 録する受信側履歴登録手段と、前記広告情報を受信した通信機器の再受信要求に 関して、前記発信側履歴登録手段及び前記受信側履歴登録手段による通知履歴か ら選択された前記広告情報または前記制限広告情報を含む再受信要求情報及び 該再受信要求情報を送信する当該通信機器の利用者情報を送信する再受信要求 送信手段と、前記再受信要求送信手段による前記再受信要求情報及び該再受信要 求情報を送信した当該通信機器の利用者情報とともに、該再受信要求情報を送信し た送信履歴を登録または更新し記録する再受信要求登録手段と、前記発信側通知 送信手段により送信された再受信要求情報に含まれた前記広告情報または前記制 限広告情報を受信する再受信情報受信手段と、前記再受信情報受信手段による該 広告情報または該制限広告情報及び該広告情報または該制限広告情報を受信した 受信履歴を登録または更新し記録する再受信登録手段と、を備えたことを特徴とする 広告システム。 Telephone business company power An advertising system that uses a provided communication device. The communication system has an input means for inputting various information and a display means for displaying various input information and received information. Regarding communication between both communication devices via an exchange, the communication device to be communicated is specified via the input means, and includes the advertisement information or the restricted advertisement information selected by the advertisement transmission registration means. Along with the transmission signal, transmitted by the transmission signal transmitting means for transmitting the user information of the communication device that transmits the transmission signal and the user information of the communication device designated by the communication device, and the transmission side notification transmission means The communication device specifies from the calling side notification receiving means for receiving the received advertising information or the restricted advertising information and the calling signal received by the calling side notification receiving means. The starting program registration means extracts the user information of the communication device that has been extracted and displays the advertisement information or the limited advertisement information received by the sender notification receiving means and the sender notification receiving means via the display means. A call notification unit that is activated according to the activation program and notifies a call call; a reception side notification reception unit that receives the incoming call signal and the advertisement information or the restricted advertisement information transmitted by the reception side notification transmission unit; From the incoming signal received by the receiving side notification receiving unit, user information of the communication device that has transmitted the outgoing signal is extracted and displayed via the display unit; and the receiving side notification The advertisement information received by the receiving means or the restricted advertisement information is activated according to the activation program by the activation program registration means, and the incoming call communication is performed. An incoming call notification means, a caller history registration means for registering and recording the advertisement information or the restricted advertisement information notified by the call notification means and the notification history of the call call notification, and the incoming call notification means. The incoming call notification from Receiving side history registering means for registering and recording the advertising information or the restricted advertising information and the notification history notified of the incoming call, and the calling side history registering means for the re-reception request of the communication device that has received the advertising information. Re-reception request information including the advertisement information selected from the notification history by the reception-side history registration means or the limited advertisement information, and re-reception for transmitting user information of the communication device that transmits the re-reception request information Register the transmission history of transmitting the re-reception request information together with the request transmission unit and the re-reception request information by the re-reception request transmission unit and the user information of the communication device that has transmitted the re-reception request information. Re-reception request registration means for updating and recording, and receiving the advertisement information or the restricted advertisement information included in the re-reception request information transmitted by the sender notification transmission means. Re-reception information receiving means, re-reception registration means for registering or updating and recording the advertisement information or the restricted advertisement information received by the re-reception information receiving means and the reception history of receiving the advertisement information or the restricted advertisement information; An advertising system characterized by comprising:
[37] 前記発信信号は、前記広告発信登録手段により選択された広告情報を含み、前記 発信信号送信手段は、予め登録された前記通信機器が指定する通信機器の利用者 情報ごとに、前記広告発信登録手段による広告情報を選択し登録する指定広告発 信登録手段を備えたことを特徴とする請求項 36に記載の広告システム。  [37] The transmission signal includes advertisement information selected by the advertisement transmission registration unit, and the transmission signal transmission unit includes the advertisement for each user information of the communication device designated by the communication device registered in advance. The advertisement system according to claim 36, further comprising designated advertisement transmission registration means for selecting and registering advertisement information by the transmission registration means.
[38] 前記広告情報は、前記発信信号を送信した通信機器が指定した広告情報である ため、前記受信側履歴登録手段は、前記受信側通知受信手段により受信した前記 広告情報を通話着信通知として着呼報知するか否かを設定し登録する受信許可登 録手段を備えたことを特徴とする請求項 36に記載の広告システム。  [38] Since the advertisement information is advertisement information designated by the communication device that has transmitted the outgoing signal, the reception-side history registration unit uses the advertisement information received by the reception-side notification reception unit as a call arrival notification. 37. The advertising system according to claim 36, further comprising reception permission registration means for setting and registering whether or not to notify an incoming call.
[39] 電話事業会社力も提供された通信機器を利用した広告システムであって、各種情 報を入力するための入力手段と、操作入力した各種入力情報及び受信情報を表示 する表示手段とを備える通信機器において、前記入力手段を介して、前記発信側履 歴登録手段及び前記受信側履歴登録手段による通知履歴及び前記再受信登録手 段による受信履歴から、前記広告情報に含まれる広告関連情報または前記制限広 告情報に含まれる制限広告関連情報を指し示すリンク情報を選択し、予め登録され たサイト閲覧プログラムに送信し、該サイト閲覧プログラムの起動により、該リンク情報 のホームページアドレスに接続するリンク情報接続手段を備えたことを特徴とする請 求項 36に記載の広告システム。 [39] An advertising system using communication equipment provided by the telephone business company, comprising an input means for inputting various information and a display means for displaying various input information and received information inputted by operation. In the communication device, via the input means, the advertisement-related information or Link information indicating restricted advertisement-related information included in the restricted advertisement information is selected, transmitted to a pre-registered site browsing program, and the link information is activated by starting the site browsing program. 37. The advertisement system according to claim 36, further comprising link information connection means for connecting to a homepage address of the user.
[40] 電話事業会社力 提供された通信機器を利用した広告システムであって、各種情 報を入力するための入力手段と、操作入力した各種入力情報及び受信情報を表示 する表示手段とを備える通信機器において、利益還元を享受するにあたり、前記利 益還元の受取可否情報を含む受取認証情報を登録または更新し記録する受取認証 登録手段と、前記受取認証登録手段による該受取認証情報を送信する受取認証送 信手段と、前記利益還元送信手段及び前記利益還元提供実施手段により送信され た利益還元実施情報を受信する利益還元享受手段と、前記利益還元享受手段によ り受信した利益還元実施情報及び該利益還元実施情報を受信した受信履歴を登録 または更新し記録する利益還元享受登録手段と、を備えたことを特徴とする請求項 3 6から 39レ、ずれか記載の広告システム。  [40] Telephone business company power An advertising system using the provided communication equipment, comprising an input means for inputting various information, and a display means for displaying various input information and received information inputted by operation. In the communication device, when receiving the profit return, the reception authentication registration means for registering or updating the receipt authentication information including the profit return acceptance information, and recording the receipt authentication information by the receipt authentication registration means is transmitted. Receiving authentication transmission means, profit return transmitting means and profit return receiving means for receiving profit return execution information transmitted by the profit return providing execution means, and profit return execution information received by the profit return receiving means And profit return enjoyment registration means for registering or updating and recording the reception history of receiving the profit return execution information. An advertisement system that includes 39 records.
[41] 前記受取認証情報は、該受取認証情報を送信する通信機器の利用者情報を含み 、前記受取認証登録手段は、前記受取認証情報を送信する該利用者情報及び該受 取認証情報を送信した送信履歴を登録または更新し記録する手段を備えたことを特 徴とする請求項 40に記載の広告システム。  [41] The receipt authentication information includes user information of a communication device that transmits the receipt authentication information, and the receipt authentication registration unit includes the user information that transmits the receipt authentication information and the receipt authentication information. 41. The advertising system according to claim 40, further comprising means for registering, updating, and recording the transmitted transmission history.
[42] 電話事業会社力 提供された通信機器を利用した広告提供プログラムであって、 前記広告主側広告配信システムの登録管理サーバにおいて、前記送受信処理プロ グラムは、予め登録された前記広告管理会社側広告配信システムを識別するための 認識コード及び前記通信機器固有の利用者情報の識別によって、各種情報の送受 信を処理するステップと、前記識別コード及び前記利用者情報を記憶装置データべ ースに登録または更新し記録するステップと、前記送受信処理プログラムに基づく制 御装置は、送受信される情報を制御し、各種情報を適切な機能へ配信及び管理す るステップと、前記通信機器の利用者に提供する広告情報として、前記広告情報登 録手段に基づく広告情報登録機能は、前記広告情報を登録または更新し記録する ステップと、前記広告情報の利用に伴う利益還元情報を登録及び記録するステップ と、前記広告配信要求情報の設定を登録及び記録するステップと、前期広告情報送 信手段に基づく広告情報管理機能は、前記適応通信機種に関する情報を含む広告 配信要求情報に基づき送信すべき広告情報の選択を実行するステップと、前記広告 情報送信手段に基づく広告情報配信機能は、前記広告情報管理機能により選択さ れた前記広告情報を送信するステップと、前記適応通信機種に関する情報を含む広 告配信要求情報を送信するステップと、当該利用者に対して利益還元を実施するに あたり、前記利益還元登録手段に基づく利益還元情報管理機能は、前記広告情報 の受信に応じて利益還元される前記利益還元実施情報を登録及び記録するステツ プと、前記利益還元送信手段に基づく利益還元情報配信機能は、前記利益還元情 報管理機能により登録された前記利益還元実施情報を送信するステップと、を実行 させることを特徴とする広告提供プログラム。 [42] Telephone business company power An advertisement providing program using a provided communication device, wherein in the registration management server of the advertiser side advertisement distribution system, the transmission / reception processing program is registered in advance as the advertisement management company. Processing the transmission / reception of various types of information by identifying the identification code for identifying the side advertisement distribution system and the user information unique to the communication device, and storing the identification code and the user information in the storage device database. A control device based on the transmission / reception processing program controls the information to be transmitted / received, distributes and manages various types of information to appropriate functions, and a user of the communication device. The advertisement information registration function based on the advertisement information registration means registers or updates and records the advertisement information as advertisement information provided to A step of registering and recording profit return information associated with the use of the advertisement information, a step of registering and recording the setting of the advertisement distribution request information, and an advertisement information management function based on the advertisement information transmission means in the previous period, Advertisement containing information on the adaptive communication model A step of executing selection of advertisement information to be transmitted based on the distribution request information, and an advertisement information distribution function based on the advertisement information transmitting means transmitting the advertisement information selected by the advertisement information management function; Providing advertisement distribution request information including information related to the adaptive communication model, and in performing profit return to the user, the profit return information management function based on the profit return registration means includes the advertisement information The step of registering and recording the profit return execution information that is returned in response to receipt of the profit, and the profit return information distribution function based on the profit return transmission means are the profit registered by the profit return information management function. And a step of transmitting the return execution information.
[43] 電話事業会社力 提供された通信機器を利用した広告取得プログラムであって、 前記広告主側広告配信システムの登録管理サーバにおいて、前記通信機器の利用 者に提供する広告情報として、前記広告情報認証受信手段に基づく前記広告情報 配信機能は、前記広告情報認証番号を含む広告情報を受信するステップと、前記広 告情報登録機能は、前記広告情報配信機能により受信した広告情報認証番号を含 む広告情報を登録または更新し記録するステップと、前記広告情報配信機能により 前記広告情報を受信した受信履歴を登録または更新し記録するステップと、前記広 告情報配信機能により前記広告情報を送信した送信履歴を登録または更新し記録 するステップと、前記広告配信要求情報を設定した設定履歴を登録または更新し記 録するステップと、前記広告情報の利用者に関する情報として、前記利用者情報受 信手段に基づく利用者情報配信機能は、前記広告情報の受信に応じて課金される ポイントを含む利用者情報を受信するステップと、前記利用者情報登録手段に基づ く利用者情報管理機能は、前記利用者情報配信機能により受信した前記利用者情 報及び該利用者情報を受信した受信履歴を登録または更新し記録するステップと、 当該利用者に対して利益還元を実施するにあたり、前記利益還元情報管理機能は、 前記利益還元情報配信機能により利益還元実施情報を送信した送信履歴を登録ま たは更新し記録するステップと、を実行させることを特徴とする広告取得プログラム。 [43] Telephone business company power An advertisement acquisition program using a provided communication device, wherein the advertisement is provided as advertisement information to be provided to a user of the communication device in a registration management server of the advertiser-side advertisement distribution system. The advertisement information distribution function based on the information authentication receiving means receives the advertisement information including the advertisement information authentication number, and the advertisement information registration function includes the advertisement information authentication number received by the advertisement information distribution function. Registering or updating and recording the advertisement information, registering or updating and recording the reception history of receiving the advertisement information by the advertisement information distribution function, and transmitting the advertisement information by the advertisement information distribution function. A step of registering or updating and recording a transmission history and a setting history of setting the advertisement distribution request information is registered or updated and recorded. And a user information distribution function based on the user information receiving means receives user information including a point charged for receiving the advertisement information as information relating to the user of the advertisement information. And a user information management function based on the user information registration means registers or updates and records the user information received by the user information distribution function and the reception history of receiving the user information. The profit return information management function registers, updates, and records the transmission history of the profit return execution information transmitted by the profit return information distribution function. And an advertisement acquisition program.
[44] 電話事業会社力 提供された通信機器を利用した広告提供プログラムであって、 前記広告管理会社側広告配信システムの登録管理サーバにおいて、前記送受信処 理プログラムは、予め登録された前記広告主側広告配信システム及び電話事業会社 側広告配信システムとともに、電子通信機器会社側広告配信システムを識別するた めの認識コードの識別によって、各種情報の送受信を処理するステップと、前記識別 コードを記憶装置データベースに登録または更新し記録するステップと、前記送受信 処理プログラムに基づく制御装置は、送受信される情報を制御し、各種情報を適切 な機能へ配信及び管理するステップと、前記通信機器の利用者に提供する広告情 報として、予め登録された前記情報処理プログラムは、前記広告情報受信手段により 受信した前記広告情報に、予め登録された放送禁止用語を含む禁止処理プロダラ ムに従って、有効期限情報を含めた広告情報認証番号を発行するステップと、前記 出荷要求受信手段により受信した前記制限広告出荷要求情報に基づき、該制限広 告出荷要求情報に含まれる制限広告情報に、予め登録された制限広告情報に対し て処理する発行処理プログラムに従って、出荷認証番号を発行するステップと、前記 認証番号登録手段及び前記広告管理登録手段とともに、前記出荷認証番号登録手 段に基づく広告情報管理機能は、前記情報処理プログラムにより発行された広告情 報認証番号を含む広告情報を登録または更新し記録するステップと、前記情報処理 プログラムにより発行された出荷認証番号を含む制限広告情報を登録または更新し 記録するステップと、前記広告認証送信手段及び前記広告管理送信手段とともに、 前記出荷認証送信手段に基づく広告情報配信機能は、前記広告情報管理機能によ り登録された前記広告情報を送信するステップと、前記広告情報管理機能により登 録された前記出荷認証番号を含む制限広告情報を送信するステップと、前記広告情 報の利用者に関する情報として、前記利用者情報送信手段に基づく利用者情報配 信機能は、前記広告情報の受信に応じて課金されるポイントを含む利用者情報を送 信するステップと、当該利用者に対して利益還元を実施するにあたり、前記利益還元 管理送信手段に基づく利益還元情報配信機能は、前記利益還元実施情報を送信 するステップと、を実行させることを特徴とする広告提供プログラム。 [44] Telephone business company capability An advertisement providing program using the provided communication device, wherein the transmission / reception process is performed in the registration management server of the advertisement management company side advertisement distribution system. In addition to the advertiser-side advertisement distribution system and telephone company-side advertisement distribution system registered in advance, the management program transmits and receives various types of information by identifying identification codes for identifying the electronic communication device company-side advertisement distribution system. A step of processing, a step of registering or updating the identification code in a storage device database and recording, and a control device based on the transmission / reception processing program controls information transmitted and received, and distributes and manages various types of information to appropriate functions. And the information processing program registered in advance as advertisement information to be provided to a user of the communication device includes a broadcast prohibition term registered in the advertisement information received by the advertisement information receiving means. Issuing an advertising information authentication number including expiration date information according to the prohibition processing program Based on the restricted advertisement shipment request information received by the shipment request receiving means, the restricted advertisement information included in the restricted advertisement shipment request information is processed in accordance with an issuance processing program that processes the restricted advertisement information registered in advance. The advertisement information management function based on the shipping authentication number registration means, together with the authentication number registration means and the advertisement management registration means, issues an advertisement information authentication number issued by the information processing program. Registering or updating and recording advertisement information including: registration, updating and recording restricted advertisement information including a shipping authentication number issued by the information processing program, the advertisement authentication transmitting means, and the advertisement management transmitting The advertisement information distribution function based on the shipment authentication transmission means is combined with the advertisement information management machine. Transmitting the advertisement information registered by the function, transmitting the restricted advertisement information including the shipping authentication number registered by the advertisement information management function, and information about the user of the advertisement information The user information distribution function based on the user information transmitting means transmits a user information including points charged for receiving the advertisement information, and returns profits to the user. In executing the above, the profit return information distribution function based on the profit return management transmission means executes the step of transmitting the profit return execution information.
電話事業会社力 提供された通信機器を利用した広告取得プログラムであって、 前記広告管理会社側広告配信システムの登録管理サーバにおいて、前記通信機器 の利用者に提供する広告情報として、前記広告情報受信手段及び前記出荷要求受 信手段に基づく前記広告情報配信機能は、前記広告情報を受信するステップと、前 記制限広告情報を含む制限広告出荷要求情報を受信するステップと、前記広告情 報管理機能は、前記広告情報配信機能により前記広告情報を受信した受信履歴を 登録または更新し記録するステップと、前記広告情報配信機能により前記広告情報 を送信した送信履歴を登録または更新し記録するステップと、前記情報処理プロダラ ムにより広告情報認証番号を発行した発行期日を登録または更新し記録するステツ プと、前記広告出荷要求情報を受信した受信履歴を登録または更新し記録するステ ップと、前記広告情報配信機能により前記出荷認証番号を含む制限広告情報を送 信した送信履歴を登録または更新し記録するステップと、前記情報処理プログラムに より出荷認証番号を発行した発行期日を登録または更新し記録するステップと、前記 広告情報の利用者に関する情報として、前記利用者情報受信管理手段に基づく前 記利用者情報配信機能は、前記広告情報の受信に応じて課金されるポイントを含む 利用者情報を受信するステップと、前記利用者管理登録手段に基づく利用者情報 管理機能は、前記利用者情報配信機能により受信した前記利用者情報及び該利用 者情報を受信した受信履歴を登録または更新し記録するステップと、前記利用者情 報配信機能により前記利用者情報を送信した送信履歴を登録または更新し記録す るステップと、当該利用者に対して利益還元を実施するにあたり、前記利益還元受信 手段に基づく前記利益還元情報配信機能は、前記利益還元実施情報を受信するス テツプと、前記利益還元管理登録手段に基づく利益還元情報管理機能は、前記利 益還元情報配信機能により受信した利益還元実施情報を登録または更新し記録す るステップと、前記利益還元情報配信機能により前記利益還元実施情報を受信した 受信履歴を登録または更新し記録するステップと、前記利益還元管理配信機能によ り前記利益還元実施情報を送信した送信履歴を登録または更新し記録するステップ と、を実行させることを特徴とする広告取得プログラム。 Telephone business company capability An advertisement acquisition program using a provided communication device, wherein the advertisement information is received as advertisement information to be provided to a user of the communication device in a registration management server of the advertisement management company side advertisement distribution system. Means and receipt of said shipping request The advertisement information delivery function based on the communication means receives the advertisement information, receives restricted advertisement shipment request information including the restricted advertisement information, and the advertisement information management function includes the advertisement information delivery. A step of registering or updating and recording a reception history of receiving the advertisement information by a function, a step of registering or updating and recording a transmission history of transmitting the advertisement information by the advertisement information distribution function, and the information processing program. A step of registering or updating and recording the issue date of issuing the advertisement information authentication number, a step of registering or updating and recording the reception history of receiving the advertisement shipment request information, and the shipment by the advertisement information distribution function. Registering or updating and recording a transmission history of transmission of restricted advertisement information including an authentication number; and the information processing program. The user information distribution function based on the user information reception management means as the information related to the user of the advertisement information includes the step of registering or updating and recording the issuance date when the shipping certification number is issued according to A step of receiving user information including points to be charged in response to reception of information, and a user information management function based on the user management registration means, wherein the user information received by the user information distribution function and Registering or updating and recording a reception history of receiving the user information; registering or updating and recording a transmission history of transmitting the user information by the user information distribution function; and The profit return information distribution function based on the profit return receiving means receives the profit return execution information. The profit return information management function based on the step and the profit return management registration means includes a step of registering or updating and recording the profit return execution information received by the profit return information distribution function, and the profit return information distribution function. A step of registering or updating and recording a reception history of receiving the profit return execution information according to a step of registering or updating and recording a transmission history of transmitting the profit return execution information by the profit return management distribution function; An advertisement acquisition program characterized in that
電話事業会社力 提供された通信機器を利用した広告提供プログラムであって、 前記電話事業会社側広告配信システムの登録管理サーバにおいて、前記送受信処 理プログラムは、予め登録された前記広告管理会社側広告配信システム及び交換機 を識別するための識別コードとともに、前記通信機器固有の利用者情報の識別によ つて、各種情報の送受信を処理するステップと、前記識別コード及び前記利用者情 報を記憶装置データベースに登録または更新し記録するステップと、前記送受信処 理プログラムに基づく制御装置は、送受信される情報を制御し、各種情報を適切な 機能へ配信及び管理するステップと、前記通信機器の利用者に提供する広告情報 及び制限広告情報として、前記広告提供登録手段に基づく広告一覧機能は、当該 利用者が所有する通信機器力 受信した広告利用要求情報に基づき、当該通信機 器が利用可能な前記広告情報を前記広告提供登録手段から選択し、該広告情報を 一覧にするステップと、予め登録された前記照合プログラムは、前記交換機から受信 した前記照合要求情報に基づき、前記広告配布登録手段から利用者情報及び該利 用者情報と合致する広告情報を抽出し、抽出した該利用者情報及び該広告情報と 前記照合要求情報を送信した通信機器の利用者情報及び該通信機器が指定した 広告情報が合致した際には、前記通信機器が指定する広告情報を前記広告配布登 録手段から選択するステップと、前記交換機から受信した前記照合要求情報に基づ き、前記広告配布登録手段から利用者情報及び該利用者情報と合致する広告情報 を抽出し、抽出した該利用者情報及び該広告情報と前記照合要求情報を送信した 通信機器の利用者情報及び該通信機器が指定した広告情報が合致しなかった際に は、前記広告配布登録手段から所定の制限広告情報を選択するステップと、前記通 信機器から受信した前記再受信要求情報に基づき、前記利用履歴登録手段から前 記広告情報または前記制限広告情報を送信した利用者情報及び該利用者情報と合 致する前記広告情報または前記制限広告情報を抽出し、抽出した該利用者情報及 び該広告情報または該制限広告情報と前記再受信要求情報を送信した通信機器の 利用者情報及び該通信機器が指定した広告情報または制限広告情報が合致した 際には、前記通信機器が指定する広告情報または制限広告情報を前記利用履歴登 録手段から選択するステップと、前記通信機器から受信した前記再受信要求情報に 基づき、前記利用履歴登録手段から前記広告情報または前記制限広告情報を送信 した利用者情報及び該利用者情報と合致する前記広告情報または前記制限広告情 報を抽出し、抽出した該利用者情報及び該広告情報または該制限広告情報と前記 再受信要求情報を送信した通信機器の利用者情報及び該通信機器が指定した広 告情報または制限広告情報が合致しなかった際には、前記利用履歴登録手段から 所定の制限広告情報を選択するステップと、前記広告一覧送信手段及び前記広告 配布送信手段とともに、前記広告照合送信手段及び前記広告照合再送信手段に基 づく広告情報配信機能は、前記広告一覧機能により選択された広告情報の広告一 覧を送信するステップと、前記広告情報要求情報を送信した通信機器に前記広告情 報認証番号を含む広告情報を送信するステップと、前記照合プログラムによって抽 出された前記広告情報または前記制限広告情報を、前記照合要求情報を送信した 通信機器に交換機を介して送信するステップと、前記照合プログラムによって抽出さ れた前記広告情報または前記制限広告情報を、前記再受信要求情報を送信した通 信機器に交換機を介して送信するステップと、前記広告情報の利用者に関する情報 として、前記利用者情報送信管理手段に基づく利用者情報配信機能は、前記広告 情報の受信に応じて課金されるポイントを含む利用者情報を送信するステップと、当 該利用者に対して利益還元を実施するにあたり、前記利益還元提供送信手段に基 づく利益還元情報配信機能は、前記課金情報を含む前記利益還元実施情報を送 信するステップと、を実行させることを特徴とする広告提供プログラム。 Telephone business company power An advertisement providing program using a provided communication device, wherein in the registration management server of the telephone business company-side advertisement distribution system, the transmission / reception processing program includes the advertisement management company-side advertisement registered in advance. Along with the identification code for identifying the distribution system and the exchange, the user information unique to the communication device is identified. Therefore, a step of processing transmission / reception of various information, a step of registering or updating the identification code and the user information in a storage device database, and a recording device, and a control device based on the transmission / reception processing program The advertisement list function based on the advertisement provision registration means as the advertisement information and the restricted advertisement information to be provided to the user of the communication device and the distribution and management of various information to appropriate functions. A communication device possessed by the communication device based on the received advertisement use request information, selecting the advertisement information usable by the communication device from the advertisement providing registration means, and listing the advertisement information; Based on the verification request information received from the exchange, the verification program is configured to provide user information and user information from the advertisement distribution registration means. When the advertisement information that matches the information is extracted, and the extracted user information and the advertisement information match the user information of the communication device that has transmitted the verification request information and the advertisement information specified by the communication device, Selecting advertisement information designated by the communication device from the advertisement distribution registration means; and based on the verification request information received from the exchange, user information and the user information from the advertisement distribution registration means. When the matching advertisement information is extracted, and the extracted user information and the advertisement information are not matched with the user information of the communication device that has transmitted the verification request information and the advertisement information specified by the communication device, Based on the step of selecting predetermined restricted advertisement information from the advertisement distribution registration means and the re-reception request information received from the communication device, the advertisement information or the advertisement information from the usage history registration means. The user information that has transmitted the restricted advertisement information and the advertisement information that matches the user information or the restricted advertisement information are extracted, and the extracted user information and the advertisement information or the restricted advertisement information and the re-input information are extracted. When the user information of the communication device that transmitted the reception request information matches the advertisement information or restricted advertisement information specified by the communication device, the advertisement information or restricted advertisement information specified by the communication device is registered in the usage history. Selecting from the means, and based on the re-reception request information received from the communication device, the user information that transmitted the advertisement information or the restricted advertisement information from the use history registration means, and the user information that matches the user information The advertisement information or the restricted advertisement information is extracted, and the extracted user information and the advertisement information or the restricted advertisement information and the re-transmission request information are transmitted. Wide user information and the communication device of the equipment has been specified When the advertisement information or the restricted advertisement information does not match, the advertisement collating and transmitting means together with the step of selecting predetermined restricted advertisement information from the usage history registering means, the advertisement list transmitting means and the advertisement distribution and transmitting means And an advertisement information distribution function based on the advertisement collation retransmitting means, a step of transmitting an advertisement list of advertisement information selected by the advertisement list function, and the advertisement information to the communication device that has transmitted the advertisement information request information. Transmitting advertisement information including a report authentication number; transmitting the advertisement information extracted by the verification program or the limited advertisement information to a communication device that has transmitted the verification request information; The communication device that has transmitted the re-reception request information to the advertising information or the restricted advertising information extracted by the verification program The user information distribution function based on the user information transmission management means includes a point charged in response to the reception of the advertisement information. In the step of transmitting the user information and the return of profit to the user, the return of profit return information distribution function based on the return of profit return providing means includes the return of profit information including the billing information. And a step of transmitting the advertisement.
電話事業会社力 提供された通信機器を利用した広告取得プログラムであって、 前記電話事業会社側広告配信システムの登録管理サーバにぉレ、て、前記通信機器 の利用者に提供する広告情報及び制限広告情報として、前記広告管理受信手段及 び広告要求受信手段に基づく前記広告情報配信機能は、前記広告情報及び前記 制限広告情報を受信するステップと、前記広告利用要求情報を受信するステップと、 前記広告情報要求情報を受信するステップと、前記広告情報配信機能により送信し た前記広告一覧より選択された前記広告情報及び前記広告情報要求情報を送信し た通信機器の利用者情報を受信するステップと、前記照合要求情報を受信するステ ップと、前記再受信要求情報を受信するステップと、前記広告提供登録手段及び前 記広告配布登録手段に基づく前記広告情報管理機能は、前記広告情報配信機能 により受信した前記広告情報及び前記制限広告情報を登録または更新し記録する ステップと、前記広告情報配信機能により受信した前記広告一覧から選択された広 告情報及び前記広告情報要求情報を送信した通信機器の利用者情報を登録また は更新し記録するステップと、前記広告情報配信機能により前記広告情報及び前記 制限広告情報を受信した受信履歴を登録または更新し記録するステップと、前記広 告情報配信機能により前記広告情報または前記制限広告情報を送信した送信履歴 を登録または更新し記録するステップと、前記広告利用要求情報を受信した受信履 歴を登録または更新し記録するステップと、前記広告情報要求情報を受信した受信 履歴を登録または更新し記録するステップと、前記照合要求情報を受信した受信履 歴を登録または更新し記録するステップと、前記再受信要求情報を受信した受信履 歴を登録または更新し記録するステップと、前記広告情報の利用者に関する情報と して、前記利用履歴受信手段に基づく前記利用者情報配信機能は、当該利用者が 広告情報を送信または受信した履歴を含む利用者情報を受信するステップと、前記 利用履歴登録手段に基づく利用者情報管理機能は、前記利用者情報配信機能によ り受信した当該利用者が広告情報を送信または受信した履歴を含む利用者情報を 登録及び記録するステップと、前記利用者情報配信機能により受信した前記利用者 情報及び該利用者情報を受信した受信履歴を登録または更新し記録するステップと 、前記利用者情報配信機能により送信した前記利用者情報及び該利用者情報を送 信した送信履歴を登録または更新し記録するステップと、前記広告利用配布登録手 段に基づく利用配布機能は、前記広告情報配信機能により送信した広告情報及び 該広告情報を受信した当該利用者の利用者情報を含む広告利用配布情報を登録 または更新し記録するステップと、前記利用課金登録手段に基づく課金情報機能は 、広告情報管理機能及び利用者情報管理機能に基づき、送信した前記広告情報ま たは前記制限広告情報の送信履歴及び前記利用者情報に基づき、前記通信機器 にて、前記広告情報の送信及び受信に伴って課金されるポイントを含む課金情報を 利用者別に登録及び累積し記録するステップと、当該利用者に対して利益還元を実 施するにあたり、前記利益還元管理受信手段に基づく前記利益還元情報配信機能 は、前記利益還元実施情報を受信するステップと、前記利益還元提供登録手段に 基づく利益還元情報管理機能は、前記利益還元情報配信機能により受信した利益 還元実施情報を登録または更新し記録するステップと、前記利益還元情報配信機能 により前記利益還元実施情報を受信した受信履歴を登録または更新し記録するステ ップと、前記利益還元管理配信機能により前記利益還元実施情報を送信した送信履 歴を登録または更新し記録するステップと、を実行させることを特徴とする広告取得 プログラム。 Telephone business company power An advertisement acquisition program using a provided communication device, which is registered with the registration management server of the telephone business company side advertisement distribution system, and provides advertisement information and restrictions to the user of the communication device. As the advertisement information, the advertisement information distribution function based on the advertisement management receiving means and the advertisement request receiving means receives the advertisement information and the restricted advertisement information, receives the advertisement use request information, Receiving advertisement information request information; receiving the advertisement information selected from the advertisement list transmitted by the advertisement information distribution function; and user information of a communication device that transmitted the advertisement information request information; Receiving the verification request information; receiving the re-reception request information; the advertisement provision registration means; The advertisement information management function based on the advertisement distribution registration means registers or updates and records the advertisement information and the restricted advertisement information received by the advertisement information distribution function, and the advertisement list received by the advertisement information distribution function. Registration or user information of the communication device that has transmitted the advertisement information request information is selected or registered. Updating and recording, registering or updating and recording the reception history of receiving the advertisement information and the restricted advertisement information by the advertisement information distribution function, and the advertisement information or the restriction by the advertisement information distribution function. Registering or updating and recording the transmission history of sending advertisement information, registering or updating and recording the reception history of receiving the advertisement use request information, and registering the reception history of receiving the advertisement information request information Or a step of updating and recording, a step of registering or updating and recording the reception history of receiving the verification request information, a step of registering or updating and recording the reception history of receiving the re-reception request information, and As information about the user of the advertising information, the user information distribution function based on the usage history receiving means The step of receiving user information including the history of sending or receiving advertisement information and the user information management function based on the use history registration means are configured such that the user received by the user information distribution function receives the advertisement information. Registering and recording user information including a history of transmitting or receiving a message, and registering or updating and recording the user information received by the user information distribution function and a reception history of receiving the user information A step of registering or updating and recording the user information transmitted by the user information distribution function and a transmission history of transmitting the user information, and a use distribution function based on the advertisement use distribution registration step, Register advertisement distribution information including advertisement information transmitted by the advertisement information distribution function and user information of the user who has received the advertisement information. The updating and recording step and the charging information function based on the usage charging registration means are based on the advertising information management function and the user information management function, and the transmission history and the usage of the transmitted advertising information or the restricted advertising information. Based on user information, a step of registering, accumulating and recording charging information including points to be charged in connection with transmission and reception of the advertisement information in the communication device, and returning profits to the user The profit return information distribution function based on the profit return management receiving means receives the profit return execution information, and the profit return information management function based on the profit return provision registration means Registering, updating, and recording profit return execution information received by the return information distribution function; and A step to register or update and record the reception history of receiving profit reduction implementation information. And a step of registering, updating and recording the transmission history of transmitting the profit return execution information by the profit return management distribution function.
電話事業会社力 提供された通信機器を利用した広告取得プログラムであって、 前記交換機において、前記送受信処理プログラムは、予め登録された前記電話事業 会社側広告配信システムを識別するための識別コード及び前記通信機器固有の利 用者情報の識別によって、各種情報の送受信を処理するステップと、前記識別コー ド及び前記利用者情報を記憶装置データベースに登録または更新し記録するステツ プと、前記送受信処理プログラムに基づく制御装置は、送受信される情報を制御し、 各種情報を適切な機能へ配信及び管理するステップと、前記通信機器の利用者に 提供する広告情報及び制限広告情報として、前記発信信号受信手段及び前記再受 信要求受信手段とともに、前記広告照合受信手段に基づく広告情報配信機能は、 前記広告情報または前記制限広告情報を含む発信信号及び該発信信号を送信し た通信機器の利用者情報を受信するステップと、前記発信側通知送信手段及び前 記受信側通知送信手段により、前記広告情報または前記制限広告情報を受信した 通信機器の受信履歴から選択された該広告情報または該制限広告情報を含む再受 信要求情報及び該再受信要求情報を送信した通信機器の利用者情報を受信するス テツプと、前記照合プログラムに基づき送信された前記広告情報または前記制限広 告情報を受信するステップと、前記広告情報配信機能に基づく発信信号処理機能 は、前記広告情報配信機能により受信した発信信号から、該発信信号を送信した通 信機器の利用者情報及び該通信機器の指定した通信機器の利用者情報とともに、 前記広告情報または前記制限広告情報を抽出するステップと、前記広告情報配信 機能に基づく再受信処理機能は、前記広告情報配信機能により受信した広告情報 または制限広告情報を含む前記再受信要求情報及び該再受信要求情報を送信し た通信機器の利用者情報を抽出するステップと、前記発信識別手段及び前記再受 信処理機能に基づく発信識別処理機能は、前記発信信号処理機能により抽出され た前記発信信号を送信した通信機器の利用者情報を識別するステップと、前記再受 信処理機能により抽出された前記再受信要求情報を送信した通信機器の利用者情 報を識別するステップと前記発信履歴登録手段に基づく広告情報管理機能は、前 記広告情報配信機能及び前記発信識別処理機能に基づき、前記発信信号を送信 した通信機器の利用者情報及び当該通信機器が指定した通信機器の利用者情報 を含む発信信号を登録し記録するステップと、前記広告情報配信機能及び前記発 信識別処理機能に基づき、前記再受信処理機能により抽出された該広告情報また は該制限広告情報を含む再受信要求情報及び該再受信要求情報を送信した通信 機器の利用者情報とともに、該再受信要求情報を受信した受信履歴を登録または更 新し記録するステップと、前記広告情報の利用者に関する情報として、前記発信履 歴登録手段に基づく利用者情報管理機能は、前記広告情報配信機能及び前記発 信識別処理機能に基づき、前記発信信号を送信した通信機器の利用者情報及び当 該通信機器が指定した通信機器の利用者情報を含む発信信号を受信した受信履 歴を登録または更新し記録するステップと、当該利用者に対して利益還元を実施す るにあたり、前記受取認証受信手段及び前記利益還元提供受信手段に基づく利益 還元情報配信機能は、前記広告情報を利用した利用者が所有する通信機器より、 利益還元の受取可否情報を含む受取認証情報及び当該通信機器の利用者情報を 受信するステップと、前記利益還元提供送信手段により送信された利益還元実施情 報を受信するステップと、前記受取認証受信手段に基づく受取認証登録機能は、前 記利益還元情報配信機能により受信した利益還元の受取可否情報を含む受取認証 情報及び当該通信機器の利用者情報を登録または更新し記録するステップと、を実 行させることを特徴とする広告取得プログラム。 Telephone business company power An advertisement acquisition program using a provided communication device, wherein in the exchange, the transmission / reception processing program includes an identification code for identifying the telephone business company side advertisement distribution system registered in advance, and A step of processing transmission / reception of various types of information by identifying user information unique to the communication device, a step of registering or updating the identification code and the user information in a storage device database, and recording them, and the transmission / reception processing program The control device based on the control unit controls the information transmitted and received, distributes and manages various types of information to appropriate functions, and the transmission signal receiving means as advertisement information and limited advertisement information provided to the user of the communication device. And the advertisement information distribution function based on the advertisement collation receiving means together with the re-reception request receiving means, Receiving the advertisement information or the transmission signal including the restricted advertisement information and the user information of the communication device that has transmitted the transmission signal; and the advertisement information by the transmission side notification transmission unit and the reception side notification transmission unit. Alternatively, the advertisement information selected from the reception history of the communication device that has received the restricted advertisement information or the re-reception request information including the restricted advertisement information and the user information of the communication device that has transmitted the re-reception request information are received. A step of receiving the advertisement information or the restricted advertisement information transmitted based on the step, the verification program, and a transmission signal processing function based on the advertisement information distribution function, the transmission signal received by the advertisement information distribution function; To the advertisement information together with the user information of the communication device that transmitted the transmission signal and the user information of the communication device designated by the communication device. Extracting the restricted advertisement information, and the re-reception processing function based on the advertisement information distribution function includes the advertisement information received by the advertisement information distribution function or the re-reception request information including the restricted advertisement information and the re-reception request. A step of extracting user information of the communication device that transmitted the information, and a transmission identification processing function based on the transmission identification means and the re-reception processing function transmits the transmission signal extracted by the transmission signal processing function. Identifying the user information of the communication device, and the user information of the communication device that has transmitted the re-reception request information extracted by the re-reception processing function. The advertisement information management function based on the step of identifying information and the transmission history registration means is based on the advertisement information distribution function and the transmission identification processing function, and the user information of the communication device that has transmitted the transmission signal and the communication device. And registering and recording a transmission signal including user information of the communication device designated by the advertisement information distribution function and the transmission identification processing function, the advertisement information or the advertisement information extracted by the re-reception processing function. Registering or updating and recording the reception history of receiving the re-reception request information together with the re-reception request information including the restricted advertisement information and the user information of the communication device that has transmitted the re-reception request information; and the advertisement As information related to information users, the user information management function based on the transmission history registration means includes the advertisement information distribution function and the transmission identification processing function. Registering or updating and recording the reception history of receiving the transmission information including the user information of the communication device that has transmitted the transmission signal and the user information of the communication device specified by the communication device; When returning profits to the user, the profit return information distribution function based on the receipt authentication receiving means and the profit return providing receiving means is more effective than the communication device owned by the user who uses the advertisement information. Receiving the receipt authentication information including the receipt / non-receipt information and the user information of the communication device, receiving the profit return execution information transmitted by the profit return providing transmitting means, and receiving the receipt authentication receiving means. The receipt authentication registration function based on the receipt authentication information including the profit return receipt information received by the profit return information distribution function and the use of the communication device. Ad acquisition program for causing the steps of: registering information or update records, the runs.
[49] 電話事業会社力 提供された通信機器を利用した広告提供プログラムであって、 前記交換機において、前記通信機器の利用者に提供する広告情報及び制限広告 情報として、前記照合要求登録手段に基づく照合要求登録機能は、前記広告情報 管理機能に基づき、前記照合要請情報を含む前記照合要求情報を登録するステツ プと、前記広告情報管理機能に基づき、前記再受信要求情報を含む前記照合要求 情報を登録するステップと、前記発信側通知送信手段及び前記受信側通話送信手 段とともに、前記照合要求送信手段に基づく前記広告情報配信機能は前記広告情 報配信機能により受信した前記広告情報または前記制限広告情報を、前記発信信 号を送信した通信機器に通話呼出情報として送信するステップと、前記広告情報配 信機能により受信した前記広告情報または前記制限広告情報を、前記発信信号を 送信した通信機器が指定した通信機器に、着信信号とともに通話着信情報として送 信するステップと、前記照合要求登録機能により登録された前記照合要請情報を含 む前記照合要求情報を送信するステップと、前記照合要求登録機能により登録され た前記再受信要求情報を含む前記照合要求情報に基づき、前記広告情報配信機 能により受信した前記広告情報または前記制限広告情報を、再受信要求情報を送 信した当該通信機器に送信するステップと、前記呼出履歴登録手段及び前記着信 履歴登録手段に基づく前記広告情報管理機能は、前記広告情報配信機能により送 信した前記広告情報または前記制限広告情報を登録し記録するステップと、前記広 告情報配信機能により送信した前記広告情報または前記制限広告情報の送信履歴 及び前記再受信要求情報を送信した当該通信機器の利用者情報を登録または更 新し記録するステップと、当該利用者に対して利益還元を実施するにあたり、利益還 元提供実施手段に基づく前記利益還元情報配信機能は、前記利益還元情報配信 機能により受信した利益還元実施情報を送信するステップと、前記提供履歴手段に 基づく利益還元情報管理機能は、前記利益還元情報配信機能により利益還元実施 情報を送信した送信履歴及び該利益還元実施情報を送信した通信機器の利用者 情報を登録または更新し記録するステップと、前記広告情報の利用者に関する情報 として、前記呼出履歴登録手段及び前記着信履歴登録手段とともに、前記利用履歴 送信登録手段に基づく前記利用者情報管理機能は、前記広告情報配信機能により 送信した前記広告情報または前記制限広告情報を送信した送信履歴及び前記発信 信号を送信した通信機器の利用者情報を登録または更新し記録するステップと、前 記広告情報配信機能により送信した前記広告情報または前記制限広告情報を送信 した送信履歴及び前記発信信号を送信した通信機器が指定した通信機器の利用者 情報を登録または更新し記録するステップと、前記利用履歴送信手段により送信した 当該利用者情報及び当該送信履歴を送信した送信履歴を登録または更新し記録す るステップと、前記受取認証登録機能により登録された受取認証情報を含む利用者 情報を受信した受信履歴を登録または更新し記録するステップと、前記利益還元情 報管理機能により登録された前記利益還元実施情報を送信した当該通信機器の利 用者情報及び前記利益還元情報管理機能により登録された該利益還元実施情報を 送信した送信履歴を登録または更新し記録するステップと、前記利用履歴送信手段 に基づく利用者情報配信機能は、前記利用者情報管理機能により登録された前記 広告情報または前記制限広告情報を送信した当該利用者情報及び該広告情報ま たは該制限広告情報を送信した送信履歴を送信するステップと、前記受取認証登録 機能により登録された前記受取認証情報を含む利用者情報を送信するステップと、 前記利用者情報管理機能により登録された前記利益還元実施情報を送信した当該 通信機器の利用者情報及び該利益還元実施情報を送信した送信履歴を送信するス テツプと、を実行させることを特徴とする広告提供プログラム。 [49] Telephone business company power An advertisement providing program using a provided communication device, based on the verification request registration means as advertisement information and restricted advertisement information provided to a user of the communication device in the exchange The matching request registration function includes a step of registering the matching request information including the matching request information based on the advertisement information management function, and the matching request information including the re-reception request information based on the advertisement information management function. The advertisement information distribution function based on the matching request transmission means is the advertisement information received by the advertisement information distribution function or the restriction. Advertisement information Transmitting the call information to the communication device that has transmitted the signal, and the advertisement information or the limited advertisement information received by the advertisement information distribution function to the communication device designated by the communication device that has transmitted the call signal. Transmitting the incoming call signal as incoming call information, sending the verification request information including the verification request information registered by the verification request registration function, and re-registering by the verification request registration function. Transmitting the advertisement information or the limited advertisement information received by the advertisement information distribution function to the communication device that has transmitted the re-reception request information based on the matching request information including the reception request information; The advertisement information management function based on the history registration means and the incoming call history registration means is transmitted by the advertisement information distribution function. Registering and recording the advertisement information or the restricted advertisement information, use of the communication device that has transmitted the advertisement information or the restriction advertisement information transmitted by the advertisement information distribution function, and the re-reception request information The profit return information distribution function based on the profit return provision means is received by the profit return information distribution function when registering or updating and recording user information, and when returning profits to the user. And the profit return information management function based on the providing history means, the transmission history of the profit return execution information transmitted by the profit return information distribution function, and the communication that has transmitted the profit return execution information. Registering or updating and recording user information of the device, and information regarding the user of the advertisement information as the call information Together with the history registration means and the incoming call history registration means, the user information management function based on the usage history transmission registration means includes the transmission history of the advertisement information transmitted by the advertisement information distribution function or the limited advertisement information, and the The step of registering or updating and recording user information of the communication device that has transmitted the transmission signal, the transmission history of transmitting the advertisement information or the limited advertisement information transmitted by the advertisement information distribution function, and the transmission signal are transmitted. Register or update and record the user information of the communication device specified by the communication device, and register or update and record the user information transmitted by the usage history transmitting means and the transmission history of the transmission history. Receiving the user information including the step and the receipt authentication information registered by the receipt authentication registration function. A step of registering or updating and recording a history; Register or update and record the user information of the communication device that transmitted the profit return execution information registered by the information management function and the transmission history of the profit return execution information registered by the profit return information management function. And the user information distribution function based on the usage history transmitting means includes the user information registered by the user information management function or the user information that has transmitted the restricted advertisement information and the advertisement information or Transmitting a transmission history of transmitting the restricted advertisement information; transmitting user information including the receipt authentication information registered by the receipt authentication registration function; and registering by the user information management function A step for transmitting user information of the communication device that has transmitted the profit return execution information and a transmission history for transmitting the profit return execution information; Advertisement providing program for causing the execution.
電話事業会社力 提供された通信機器を利用した広告提供プログラムであって、 前記電子通信機器会社側広告配信システムの登録管理サーバにおいて、前記送受 信処理プログラムは、予め登録された前記広告管理会社側広告配信システムを識別 するための識別コード及び前記通信機器固有の利用者情報の識別によって、各種 情報の送受信を処理するステップと、前記識別コード及び前記利用者情報を記憶装 置データベースに登録または更新し記録するステップと、前記送受信処理プログラム に基づく制御装置は、送受信される情報を制御し、各種情報を適切な機能へ配信及 び管理するステップと、工場出荷状態または前記広告情報の利用を制限した前記通 信機器に関して、該通信機器の利用者に提供する制限広告情報として、前記制限 広告登録手段及び出荷要求登録手段に基づく制限広告情報管理機能は、前記制 限広告情報を登録または更新し記録するステップと、前記出荷要求登録手段による 制限広告出荷要求情報を登録するステップと、前記出荷要求登録手段に基づく出 荷要求登録機能は、前記制限広告登録手段による前記制限広告情報を含む制限 広告出荷要求情報を登録するステップと、前記起動プログラム送信手段に基づく起 動プログラム機能は、前記発信側通知送信手段及び前記受信側通知送信手段より 送信された前記広告情報または前記制限広告情報が起動する起動プログラムに関 して、前記制限広告情報管理機能による前記制限広告情報が問題なく起動する起 動プログラムを予め登録または更新し記録するステップと、前記出荷要求送信手段 及び前記出荷情報送信手段とともに、前記起動プログラム送信手段に基づく制限広 告情報配信機能は、前記制限広告情報管理機能による前記制限広告情報を含む 制限広告出荷要求情報を送信するステップと、前記制限広告情報管理機能による前 記制限広告情報を送信するステップと、前記起動プログラム機能による前記起動プロ グラムを送信するステップと、を実行させることを特徴とする広告提供プログラム。 Telephone business company power An advertisement providing program using a provided communication device, in the registration management server of the electronic communication device company side advertisement distribution system, wherein the transmission / reception processing program is pre-registered on the advertisement management company side A step of processing transmission / reception of various information by identifying an identification code for identifying an advertisement distribution system and user information unique to the communication device, and registering or updating the identification code and the user information in a storage device database And a control device based on the transmission / reception processing program controls the information to be transmitted / received, distributes and manages various types of information to appropriate functions, and restricts the factory shipment state or the use of the advertisement information. With regard to the communication device, the restriction advertisement information provided to the user of the communication device is The restricted advertisement information management function based on the notification registration means and the shipment request registration means registers, updates and records the restricted advertisement information, registers the restricted advertisement shipment request information by the shipment request registration means, The shipment request registration function based on the shipment request registration means includes a step of registering restricted advertisement shipment request information including the restricted advertisement information by the restricted advertisement registration means, and an activation program function based on the activation program transmission means includes the The restricted advertisement information by the restricted advertisement information management function is activated without any problem with respect to the activation program that activates the advertisement information or the restricted advertisement information transmitted from the sending notification transmission means and the receiving notification transmission means. A step of previously registering or updating and recording a startup program; The restricted advertisement information distribution function based on the activation program transmitting means together with the shipping information transmitting means transmits the restricted advertisement shipment request information including the restricted advertisement information by the restricted advertisement information management function, and the restricted advertisement An advertisement providing program for executing the step of transmitting the limited advertisement information by the information management function and the step of transmitting the activation program by the activation program function.
[51] 電話事業会社力 提供された通信機器を利用した広告取得プログラムであって、 前記電子通信機器会社側広告配信システムの登録管理サーバにおいて、工場出荷 状態または前記広告情報の利用を制限した前記通信機器に関して、該通信機器の 利用者に提供する制限広告情報として、前記出荷認証受信手段及び前記動作確認 受信手段に基づく前記制限広告情報配信機能は、前記情報処理プログラムに基づ き送信された出荷認証番号を含む制限広告情報を受信するステップと、前記制限広 告情報配信機能により送信した起動プログラムが、前記通信機器にて、前記広告情 報または前記制限広告情報を受信した際に起動した動作確認情報を受信するステ ップと、前記制限広告登録手段及び出荷情報登録手段に基づき前記制限広告情報 管理機能は、前記制限広告情報配信機能により前記制限広告出荷要求情報を送信 した送信履歴を登録または更新し記録するステップと、前記制限広告情報配信機能 により受信した前記出荷認証番号を含む制限広告情報及び該制限広告情報を受信 した受信履歴を登録または更新し記録するステップと、前記制限広告情報配信機能 により前記制限広告情報を送信した送信履歴を登録または更新し記録するステップ と、を実行させることを特徴とする広告取得プログラム。  [51] An advertising acquisition program using the communication equipment provided by the telephone business company, wherein the registration management server of the electronic communication equipment company advertisement distribution system restricts use of the advertisement information in a factory shipment state or the advertisement information. Regarding the communication device, as the limited advertisement information provided to the user of the communication device, the limited advertisement information distribution function based on the shipment authentication receiving means and the operation confirmation receiving means is transmitted based on the information processing program. The step of receiving restricted advertisement information including a shipping authentication number and the activation program transmitted by the restriction advertisement information distribution function were activated when the communication device received the advertisement information or the restricted advertisement information. The step of receiving the operation confirmation information, and the restricted advertisement information management device based on the restricted advertisement registration means and the shipping information registration means. Registering or updating and recording a transmission history of transmitting the restricted advertisement shipment request information by the restricted advertisement information distribution function, restricted advertisement information including the shipping authentication number received by the restricted advertisement information distribution function, and Registering or updating and recording a reception history of receiving restricted advertisement information; and registering or updating and recording a transmission history of transmitting the restricted advertisement information by the restricted advertisement information distribution function. Ad acquisition program.
[52] 電話事業会社力 提供された通信機器を利用した広告提供プログラムであって、 前記通信機器において、前記入力手段に基づく入力テンキー及び入力処理部は、 各種情報を入力するステップと、前記表示手段に基づく LCD及び表示処理部は、操 作入力した各種入力情報及び受信情報を表示するステップと、前記送受信処理プロ グラムに基づく送受信通信制御装置は、予め登録された前記広告主側広告配信シ ステム及び前記電子通信機器会社側広告配信システムとともに、前記交換機及び前 記電話事業会社側広告配信システムを識別するための識別コード及び前記通信機 器固有の利用者情報の識別によって、各種情報の送受信を処理するステップと、前 記送受信した各種情報を CPUと送受信するステップと、前記 CPUは、前記識別コー ド及び前記利用者情報をメモリに登録または更新し記録するステップと、送受信され た情報を制御し、各種情報を適切な機能へ配信及び管理するステップと、前記広告 情報を設定するにあたり、前記広告利用登録手段に基づく広告設定機能は、前記広 告情報の設定方法を要請する設置要請情報を含む広告利用要求情報を登録するス テツプと、前記広告利用要求送信手段に基づく制御プログラムは、前記広告設定機 能による前記設置要請情報を含む広告利用要求情報を送信するステップと、前記発 信信号とともに送信する広告情報を設定するにあたり、前記広告情報要求登録手段 及び前記広告利用登録手段に基づく前記広告設定機能は、前記広告一覧受信手 段により受信した広告一覧から、指定する通信機器に発信信号とともに送信する広 告情報を選択するステップと、前記広告一覧受信手段により受信した広告一覧から 選択された前記広告情報及び該広告情報の広告情報認証番号を要請する認証番 号要請情報を含む広告情報要求情報を登録するステップと、前記制御プログラムに より前記広告利用要求情報を送信した通信機器の利用者情報及び該広告利用要求 情報を送信した送信履歴を登録または更新し記録するステップと、前記広告要求送 信手段により前記広告情報要求情報を送信した通信機器の利用者情報及び該広告 情報要求情報を送信した送信履歴を登録または更新し記録するステップと、前記広 告要求送信手段に基づく前記制御プログラムは、前記広告設定機能による前記認 証番号要請情報を含む広告情報要求情報を送信するステップと、前記広告情報ま たは前記制限広告情報を受信した際に起動する起動プログラムの設定に関して、前 記動作確認送信手段に基づく前記制御プログラムは、前記起動プログラム登録手段 による前記動作確認情報を送信するステップと、前記交換機を介して通信機器双方 の通信に関して、前記入力テンキー及び入力処理部は、通信する通信機器を指定 するステップと、前記発信信号送信手段に基づく前記制御プログラムは、前記入力テ ンキー及び入力処理部により指定した通信機器に、前記広告発信登録手段より選択 した前記広告情報または前記制限広告情報を含む発信信号とともに、該発信信号を 送信する通信機器の利用者情報及び該通信機器が指定した通信機器の利用者情 報を送信するステップと、前記広告情報を受信した通信機器の再受信要求に関して 、前記再受信要求送信手段に基づく前記制御プログラムは、前記発信側履歴登録 手段及び前記受信側履歴登録手段による通知履歴から選択された前記広告情報ま たは前記制限広告情報を含む再受信要求情報及び該再受信要求情報を送信する 当該通信機器の利用者情報を送信するステップと、前記再受信要求登録手段に基 づく再受信機能は、前記制御プログラムにより送信した前記再受信要求情報及び該 再受信要求情報を送信した当該通信機器の利用者情報とともに、該再受信要求情 報を送信した送信履歴を登録または更新し記録するステップと、前記指定広告発信 登録手段に基づく指定広告機能は、予め登録された前記通信機器が指定する通信 機器の利用者情報ごとに、前記広告発信登録手段による広告情報を選択し登録す るステップと、前記リンク情報接続手段に基づく前記制御プログラムは、前記入力テ ンキー及び入力処理部を介して、前記発信側履歴登録手段及び前記受信側履歴登 録手段による通知履歴とともに、前記再受信登録手段による受信履歴から、前記広 告情報に含まれる広告関連情報または前記制限広告情報に含まれる制限広告関連 情報を指し示すリンク情報を選択し送信するステップと、前記入力テンキー及び入力 処理部とともに、前記 LCD及び前記表示処理部を介して、予め記載された二次元コ ードを受信するステップと、前記リンク情報接続手段に基づく二次元コードプログラム は、前記制御プログラムにより受信した前記二次元コードから二次元コードリンク情報 を抽出し送信するステップと、前記リンク情報接続手段に基づくサイト閲覧プログラム は、前記制御プログラムにより前記リンク情報を受信し起動した後、該リンク情報のホ ームページアドレスに接続するステップと、前記二次元コードプログラムにより送信さ れた前記二次元コードリンク情報を受信し起動した後、該二次元コードリンク情報の アドレスに接続するステップと、利益還元を享受するにあたり、前記受取認証登録手 段に基づく受取認証機能は、前記利益還元の受取可否情報を含む受取認証情報を 登録または更新し記録するステップと、前記受取認証送信手段に基づく前記制御プ ログラムは、前記受取認証機能による前記受取認証情報を送信するステップと、を実 行させることを特徴とする広告提供プログラム。 [52] Telephone business company power An advertisement providing program using a provided communication device, in the communication device, an input numeric keypad and an input processing unit based on the input means input various information, and the display The LCD based on the means and the display processing unit display the various input information and the reception information that are operated and input, and the transmission / reception communication control device based on the transmission / reception processing program includes the advertiser-side advertisement distribution system registered in advance. System and the electronic communication equipment company side advertisement distribution system, as well as transmission and reception of various information by identifying identification information for identifying the exchange and the telephone business company side advertisement distribution system and user information specific to the communication apparatus. Before processing step and The step of transmitting / receiving various information transmitted / received to / from the CPU, the CPU registering / updating and recording the identification code and the user information in a memory, and controlling the information transmitted / received to appropriately In setting and distributing the advertisement information to the various functions, the advertisement setting function based on the advertisement use registration means includes the advertisement use request information including the installation request information for requesting a method for setting the advertisement information. The step of registering and the control program based on the advertisement use request transmitting means transmit the advertisement use request information including the installation request information by the advertisement setting function, and the advertisement information to be transmitted together with the transmission signal. In setting, the advertisement setting request function based on the advertisement information request registering means and the advertisement use registering means Selecting from the advertisement list received by the advertisement list transmitted together with the transmission signal to the designated communication device, the advertisement information selected from the advertisement list received by the advertisement list receiving means, and the advertisement information of the advertisement information Registering advertisement information request information including authentication number request information for requesting an authentication number, transmitting user information of the communication device that has transmitted the advertisement use request information by the control program, and the advertisement use request information. Registering or updating and recording a transmission history, registering or updating and recording user information of a communication device that has transmitted the advertisement information request information by the advertisement request transmission unit and a transmission history of transmitting the advertisement information request information. And the control program based on the advertisement request transmitting means includes the authentication number by the advertisement setting function. Regarding the step of transmitting the advertisement information request information including the request information and the setting of the activation program that is activated when the advertisement information or the restricted advertisement information is received, the control program based on the operation confirmation transmitting means includes: A step of transmitting the operation confirmation information by the activation program registration means, a step of designating a communication device to be communicated by the input numeric keypad and the input processing unit with respect to communication of both communication devices via the exchange; The control program based on the transmission means transmits the transmission signal together with the transmission signal including the advertisement information or the restricted advertisement information selected by the advertisement transmission registration means to the communication device designated by the input numeric keypad and the input processing unit. Sends user information of the communication device to be transmitted and user information of the communication device specified by the communication device. A step of, with respect to re-receiving request of a communication device that has received the advertisement information The control program based on the re-reception request transmission unit includes the re-reception request information including the advertisement information selected from the notification history by the transmission side history registration unit and the reception side history registration unit or the limited advertisement information. And transmitting the re-reception request information. The step of transmitting user information of the communication device and the re-reception function based on the re-reception request registration means include the re-reception request information transmitted by the control program and the re-reception request information. The step of registering or updating and recording the transmission history of transmitting the re-reception request information together with the user information of the communication device that has transmitted the reception request information, and the designated advertisement function based on the designated advertisement transmission registration means, The step of selecting and registering advertisement information by the advertisement transmission registration means for each user information of the communication device designated by the registered communication device The control program based on the link information connecting means uses the re-entry registration means together with the notification history by the transmission side history registration means and the reception side history registration means via the input numeric keypad and the input processing unit. Selecting and transmitting advertisement-related information included in the advertisement information or link information indicating the restricted advertisement-related information included in the restricted advertisement information from the reception history, the LCD, and the input numeric keypad and the input processing unit. The step of receiving a two-dimensional code described in advance via the display processing unit, and the two-dimensional code program based on the link information connecting means are a two-dimensional code from the two-dimensional code received by the control program. Extracting and transmitting link information; and a site browsing program based on the link information connecting means. After receiving and activating the link information by the control program, the ram connects to the home page address of the link information, and receives the two-dimensional code link information transmitted by the two-dimensional code program. After being activated, in order to receive the return of profit and the step of connecting to the address of the two-dimensional code link information, the receipt authentication function based on the receipt authentication registration means An advertisement providing program that executes a step of registering or updating and recording, and a step of transmitting the receipt authentication information by the receipt authentication function by the control program based on the receipt authentication transmitting means. .
電話事業会社力 提供された通信機器を利用した広告取得プログラムであって、 前記通信機器において、前記発信信号とともに送信する広告情報を設定するにあた り、前記広告一覧受信手段及び広告配布受信手段に基づく前記制御プログラムは、 前記広告一覧送信手段により送信された広告一覧を受信するステップと、前記広告 配布送信手段により送信された広告情報認証番号を含む広告情報を受信するステ ップと、前記広告発信登録手段及び前記広告情報要求登録手段に基づく前記広告 設定機能は、前記制御プログラムにより受信した広告情報認証番号を含む広告情報 を登録または更新し記録するステップと、前記制御プログラムにより前記広告情報を 含む広告一覧を受信した受信履歴を登録または更新し記録するステップと、前記制 御プログラムにより前記広告情報認証番号を含む広告情報を受信した受信履歴を登 録または更新し記録するステップと、前記工場出荷状態または前記広告情報の利用 を制限した前記通信機器に関して、前記出荷情報受信手段に基づく前記制御プロ グラムは、前記出荷情報送信手段により送信された前記出荷認証番号を含む制限 広告情報を受信するステップと、前記出荷発信登録手段に基づく前記広告設定機 能は、前記制御プログラムにより受信した前記出荷認証番号を含む制限広告情報を 登録または更新し記録するステップと、前記広告情報または前記制限広告情報を受 信した際に起動する起動プログラムの設定に関して、前記起動プログラム受信手段 に基づく前記制御プログラムは、前記起動プログラム送信手段により送信された前記 広告情報または前記制限広告情報が起動する起動プログラムを受信するステップとTelephone business company power An advertisement acquisition program using a provided communication device, which sets advertisement information to be transmitted together with the outgoing signal in the communication device. The control program based on the advertisement list receiving means and the advertisement distribution receiving means receives the advertisement list transmitted by the advertisement list transmitting means, and the advertisement information authentication number transmitted by the advertisement distribution transmitting means. The advertisement setting function based on the step of receiving the advertisement information including the advertisement transmission registration means and the advertisement information request registration means registers or updates the advertisement information including the advertisement information authentication number received by the control program. A step of recording, a step of registering or updating and recording a reception history of receiving an advertisement list including the advertisement information by the control program, and a reception history of receiving the advertisement information including the advertisement information authentication number by the control program. A step of registering or updating and recording the factory shipment status or the advertisement information. The control program based on the shipping information receiving means with respect to the communication device whose use is restricted receives the restricted advertisement information including the shipping authentication number transmitted by the shipping information transmitting means, and the shipping transmission registration The advertisement setting function based on means is activated when receiving the advertisement information or the restricted advertisement information, and the step of registering or updating and recording the restricted advertisement information including the shipping authentication number received by the control program. The control program based on the activation program receiving means receives the activation program activated by the advertisement information or the restricted advertisement information transmitted by the activation program transmission means.
、前記起動プログラム登録手段に基づく起動プログラム機能は、前記制御プログラム により受信した起動プログラムを登録または更新し記録するステップと、前記起動プロ グラム登録手段に基づく動作確認機能は、前記広告情報または前記制限広告情報 を受信した際に、前記起動プログラムが起動した動作確認情報を登録または更新し 記録するステップと、前記交換機を介して通信機器双方の通信に関して、前記発信 側通知受信手段及び前記発信側表示手段、前記発呼報知手段とともに、前記受信 側通知受信手段及び受信側表示手段、前記着呼報知手段に基づく前記制御プログ ラムは、前記発信側通知送信手段により送信された前記広告情報または前記制限 広告情報を受信するステップと、前記発信側通知受信手段により受信した前記発信 信号より、前記通信機器が指定した通信機器の利用者情報を抽出するステップと、 前記発信側通知受信手段により受信した前記広告情報または前記制限広告情報を 、前記起動プログラム機能による起動プログラムに従って起動させ通話呼出通知する ステップと、前記受信側通知送信手段により送信された前記着信信号及び前記広告 情報または前記制限広告情報を受信するステップと、前記受信側通知受信手段によ り受信した前記着信信号より、前記発信信号を送信した通信機器の利用者情報を抽 出するステップと、前記受信側通知受信手段により受信した前記広告情報または前 記制限広告情報を、前記起動プログラム機能による起動プログラムに従って起動さ せ通知着信通知するステップと、前記発信側表示手段及び前記受信側表示手段に 基づく前記 LCD及び前記表示処理部は、前記制御プログラムにより抽出された前記 通信機器が指定した通信機器の利用者情報を表示するステップと、前記制御プログ ラムにより抽出された前記通信機器の利用者情報を表示するステップと、前記発呼 報知手段及び前記着呼報知手段に基づく起動プログラム機能は、前記制御プロダラ ムにより通話呼出通知した前記広告情報または前記制限広告情報を音声 ·送信音 声処理部及び通話'送信音声再生用スピーカを介して通知呼出通知を発声するステ ップと、前記制御プログラムにより通話着信通知した前記広告情報または前記制限 広告情報を着信音声処理部及び着信音声再生用スピーカを介して通知着信通知を 発声するステップと、前記発信側履歴登録手段及び前記受信側履歴登録手段に基 づく通知 ·広告情報送受信履歴は、前記制御プログラムにより通話呼出通知した前 記広告情報または前記制限広告情報及び該通話呼出通知した通知履歴を登録し 記録するステップと、前記制御プログラムにより通話着信通知した前記広告情報また は前記制限広告情報及び該通話着信通知した通知履歴を登録し記録するステップ と、前記広告情報を受信した通信機器の再受信要求に関して、前記再受信情報受 信手段に基づく前記制御プログラムは、前記発信側通知送信手段により送信された 再受信要求情報を含まれた前記広告情報または前記制限広告情報を受信するステ ップと、前記再受信登録手段に基づく前記再受信機能は、前記制御プログラムにより 受信した前記広告情報または前記制限広告情報及び該広告情報または該制限広 告情報を受信した受信履歴を登録または更新し記録するステップと、前記広告情報 は、前記発信信号を送信した通信機器が指定した広告情報であるため、前記受信許 可登録手段に基づく受信許可機能は、前記制御プログラムにより受信した前記広告 情報を通知着信通知として着呼報知するか否かを設定し登録するステップと、利益 還元を享受するにあたり、前記利益還元享受手段に基づく前記制御プログラムは、 前記利益還元送信手段及び前記利益還元提供実施手段により送信された利益還 元実施情報を受信するステップと、前記利益還元享受登録手段に基づく利益還元 機能は、前記制御プログラムにより受信した前記利益還元実施情報及び該利益還元 実施情報を受信した受信履歴を登録または更新し記録するステップと、前記受取認 証登録手段に基づく受取認証機能は、前記受取認証情報を送信する通信機器の利 用者情報及び該受取認証情報を送信した送信履歴を登録または更新し記録するス テツプと、を実行させることを特徴とする広告取得プログラム。 The activation program function based on the activation program registration means registers, updates, and records the activation program received by the control program, and the operation confirmation function based on the activation program registration means includes the advertisement information or the restriction Registering or updating and recording the operation confirmation information activated by the activation program when the advertisement information is received, and the communication on both sides of the communication device via the exchange, the transmission side notification receiving means and the transmission side display The control program based on the receiving side notification receiving means, the receiving side display means, and the incoming call notification means together with the advertising information transmitted by the calling side notification transmitting means or the restriction Receiving the advertisement information; and From Shin signal, extracting the user information of the communication device the communication device specifies, the advertisement information or the restriction advertisement information received by the calling party notification receiving means Activating according to an activation program by the activation program function and notifying a call call, receiving the incoming signal and the advertisement information or the restricted advertisement information transmitted by the reception side notification transmission means, and the reception side notification Extracting the user information of the communication device that transmitted the outgoing signal from the incoming signal received by the receiving means, and the advertising information or the limited advertising information received by the receiving side notification receiving means. A step of notifying an incoming call notification according to an activation program by the activation program function, and the LCD and the display processing unit based on the transmission side display means and the reception side display means, the communication program extracted by the control program Displaying the user information of the communication device designated by the device; and The step of displaying the user information of the communication device extracted by the program and the activation program function based on the call notification means and the call notification means are the advertisement information or the call information notified by the control program or The restricted advertisement information is sent to the voice / transmitted sound processing unit and the call's transmission voice reproduction speaker, and the advertisement information notified of the incoming call by the control program or the restricted advertisement information. Uttering a notification incoming notification via the incoming voice processing unit and the incoming voice playback speaker, and a notification based on the outgoing side history registration means and the incoming side history registration means Register the above advertisement information or the restricted advertisement information and the call history notified of call call notified by A step of recording, a step of registering and recording the advertising information or the restricted advertising information notified of the incoming call by the control program and the notification history of the incoming call notification, and a re-reception request of the communication device that has received the advertising information The control program based on the re-reception information receiving means receives the advertisement information or the limited advertisement information including the re-reception request information transmitted by the caller-side notification transmission means. The re-reception function based on the re-reception registration unit registers or updates and records the reception history of receiving the advertisement information or the restricted advertisement information and the advertisement information or the restricted advertisement information received by the control program. Since the advertisement information is advertisement information designated by the communication device that has transmitted the transmission signal, the reception permission is given. Receiving authorization functions based on recording means, the advertisement received by the control program The step of setting and registering whether or not to receive information as a notification incoming notification, and the enjoyment of profit return, the control program based on the profit return enjoyment means includes the profit return transmission means and the profit return provision The step of receiving profit return execution information transmitted by the execution means and the profit return function based on the profit return enjoyment registration means have received the profit return execution information and the profit return execution information received by the control program. The step of registering or updating and recording the reception history and the reception authentication function based on the reception authentication registration means include user information of a communication device that transmits the reception authentication information and a transmission history of transmitting the reception authentication information. An advertisement acquisition program that executes a step of registering, updating, and recording.
[54] 電話事業会社から提供された通信機器を利用した広告方法であって、前記通信機 器への広告情報を送信する広告主側広告配信システムにおレ、て、前記通信機器を 利用する利用者に配布する前記広告情報を登録及び送信する過程と、前記通信機 器を利用する利用者が前記広告情報を利用した利用履歴ゃ該通信機器の利用者 情報を受信及び登録する過程と、前記通信機器を利用する利用者の前記広告情報 の受信や利用頻度に応じて課金する利益還元を直接的に、または、前記通信回線 を介して前記広告管理会社側広告配信システム及び前記電話事業会社側広告配 信システムを通して間接的に実施する過程と、を備えたことを特徴とする請求項 1から 請求項 53いずれか記載の広告方法。  [54] An advertising method using a communication device provided by a telephone company, wherein the communication device is used in an advertiser-side advertisement distribution system that transmits advertisement information to the communication device. A process of registering and transmitting the advertisement information to be distributed to the user, a process of receiving and registering the user information of the communication device when the user using the communication device uses the advertisement information, and Return of profits charged according to reception and usage frequency of the advertisement information of the user who uses the communication device directly or via the communication line The advertisement management company side advertisement distribution system and the telephone business company 54. The advertisement method according to any one of claims 1 to 53, further comprising a step of performing indirectly through a side advertisement distribution system.
[55] 電話事業会社から提供された通信機器を利用した広告方法であって、前記広告主 側広告配信システムより送信された前記広告情報を管理する広告管理会社側広告 配信システムにおレ、て、前記広告主側広告配信システムより送信された前記広告情 報を管理及び監督し送信する過程と、前記通信機器を利用する利用者が前記広告 情報を利用した利用履歴ゃ該通信機器の利用者情報を受信または登録する過程と 、前記広告主側広告配信システムより送信された利益還元情報を登録及び送信する 過程と、を備えたことを特徴とする請求項 1から請求項 54いずれか記載の広告方法。  [55] An advertising method using a communication device provided by a telephone business company, wherein the advertisement management company manages an advertisement distribution system that manages the advertisement information transmitted from the advertiser advertisement distribution system. A process of managing, supervising and transmitting the advertisement information transmitted from the advertiser-side advertisement distribution system, and a history of use of the communication information by a user using the communication device. 55. The process according to any one of claims 1 to 54, further comprising: a process of receiving or registering information; and a process of registering and transmitting profit return information transmitted from the advertiser-side advertisement distribution system. Advertising method.
[56] 電話事業会社から提供された通信機器を利用した広告方法であって、前記広告管 理会社側広告配信システムより送信された前記広告情報を配布する電話事業会社 側広告配信システムにおいて、前記広告管理会社側広告配信システムより送信され た前記広告情報を登録及び配布する過程と、前記通信機器を利用する利用者が前 記広告情報を利用した利用履歴及び該通信機器の利用者情報とともに、前記広告 情報の利用に伴う利益還元の受取認証情報を受信及び登録し送信する過程と、前 記広告情報の受信に応じて、前記通信機器の利用者ごとに課金及び登録し送信す る過程と、前記広告管理会社側広告配信システムより送信された利益還元情報を登 録及び送信する過程と、を備えたことを特徴とする請求項 1から請求項 55いずれか 記載の広告方法。 [56] An advertising method using a communication device provided by a telephone business company, wherein the advertising information transmitted from the advertising management company-side advertising distribution system is distributed by the telephone business company-side advertising distribution system, Sent from the advertising management system The process of registering and distributing the advertisement information, the history of the use of the advertisement information by the user using the communication device, and the user information of the communication device, as well as the return of profit accompanying the use of the advertisement information. From the process of receiving, registering and transmitting receipt authentication information, the process of charging, registering and transmitting for each user of the communication device in response to the reception of the advertisement information, and the advertisement distribution system on the advertisement management company side The advertisement method according to any one of claims 1 to 55, further comprising: registering and transmitting the transmitted profit return information.
[57] 電話事業会社から提供された通信機器を利用した広告方法であって、前記広告情 報を利用する通信機器を配布する電子通信機器会社側広告配信システムにおいて 、前記工場出荷状態または前記広告情報の利用を制限した前記通信機器における 送受信情報として、前記制限広告情報を登録及び送信する過程と、前記広告情報ま たは前記制限広告情報を受信した際に起動する起動プログラムを登録及び送信す る過程と、前記広告主側広告配信システムより送信された利益還元を享受できるプロ グラムを登録及び送信する過程と、を備えたことを特徴とする請求項 1から請求項 56 いずれか記載の広告方法。  [57] An advertising method using a communication device provided by a telephone business company, in the electronic communication device company side advertisement distribution system that distributes a communication device that uses the advertisement information, the factory shipment state or the advertisement Registering and transmitting the restricted advertisement information as transmission / reception information in the communication device that restricts the use of information, and registering and transmitting an activation program that is activated when the advertisement information or the restricted advertisement information is received. 57. The advertisement according to any one of claims 1 to 56, further comprising: a process of registering and transmitting a program that can receive a profit return transmitted from the advertiser-side advertisement distribution system. Method.
[58] 電話事業会社から提供された通信機器を利用した広告方法であって、前記広告情 報を利用する通信機器において、前記通信機器を利用する利用者が前記広告情報 または前記制限広告情報を送受信する過程と、前記広告情報の利用に必要な前記 通信機器の利用者情報や各種情報を送信する過程と、前記広告情報または前記制 限広告情報の受信に伴って、前記起動プログラムに従って発呼報知または着呼報 知する過程と、前記広告情報または前記制限広告情報を受信した送受信履歴より、 前記広告情報または前記制限広告情報に含まれるリンク情報のアドレスに接続する 過程と、前記広告情報の利用に伴う利益還元を享受する過程と、を備えたことを特徴 とする請求項 1から請求項 57いずれか記載の広告方法。  [58] An advertising method using a communication device provided by a telephone company, wherein the user using the communication device receives the advertisement information or the restricted advertisement information in the communication device using the advertisement information. A process for transmitting and receiving, a process for transmitting user information and various information of the communication device necessary for the use of the advertisement information, and a call according to the activation program with the reception of the advertisement information or the limited advertisement information A notification or an incoming call notification process, a process of connecting to an address of link information included in the advertisement information or the restricted advertisement information from a transmission / reception history of receiving the advertisement information or the restricted advertisement information, and 58. The advertising method according to any one of claims 1 to 57, further comprising: a process of enjoying profit return associated with use.
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