WO2001097539A2 - Systeme et procede de remise de messages cellulaires a des groupes cibles d'abonnes - Google Patents

Systeme et procede de remise de messages cellulaires a des groupes cibles d'abonnes Download PDF

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Publication number
WO2001097539A2
WO2001097539A2 PCT/IL2001/000549 IL0100549W WO0197539A2 WO 2001097539 A2 WO2001097539 A2 WO 2001097539A2 IL 0100549 W IL0100549 W IL 0100549W WO 0197539 A2 WO0197539 A2 WO 0197539A2
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WO
WIPO (PCT)
Prior art keywords
message
cellular telephone
subscriber
channel
subscribers
Prior art date
Application number
PCT/IL2001/000549
Other languages
English (en)
Other versions
WO2001097539A3 (fr
WO2001097539A8 (fr
Inventor
Amir Dorot
Avner Porat
Joseph Levy
Yossef Gofman
Original Assignee
Cellact Ltd.
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Cellact Ltd. filed Critical Cellact Ltd.
Priority to AU2001266287A priority Critical patent/AU2001266287A1/en
Publication of WO2001097539A2 publication Critical patent/WO2001097539A2/fr
Publication of WO2001097539A3 publication Critical patent/WO2001097539A3/fr
Publication of WO2001097539A8 publication Critical patent/WO2001097539A8/fr

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Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/06—Selective distribution of broadcast services, e.g. multimedia broadcast multicast service [MBMS]; Services to user groups; One-way selective calling services
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L12/00—Data switching networks
    • H04L12/02—Details
    • H04L12/16—Arrangements for providing special services to substations
    • H04L12/18—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast
    • H04L12/189—Arrangements for providing special services to substations for broadcast or conference, e.g. multicast in combination with wireless systems
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/21—Monitoring or handling of messages
    • H04L51/214—Monitoring or handling of messages using selective forwarding
    • A—HUMAN NECESSITIES
    • A63—SPORTS; GAMES; AMUSEMENTS
    • A63F—CARD, BOARD, OR ROULETTE GAMES; INDOOR GAMES USING SMALL MOVING PLAYING BODIES; VIDEO GAMES; GAMES NOT OTHERWISE PROVIDED FOR
    • A63F2300/00—Features of games using an electronically generated display having two or more dimensions, e.g. on a television screen, showing representations related to the game
    • A63F2300/40—Features of games using an electronically generated display having two or more dimensions, e.g. on a television screen, showing representations related to the game characterised by details of platform network
    • A63F2300/406—Transmission via wireless network, e.g. pager or GSM
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04L—TRANSMISSION OF DIGITAL INFORMATION, e.g. TELEGRAPHIC COMMUNICATION
    • H04L51/00—User-to-user messaging in packet-switching networks, transmitted according to store-and-forward or real-time protocols, e.g. e-mail
    • H04L51/58—Message adaptation for wireless communication
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04W—WIRELESS COMMUNICATION NETWORKS
    • H04W4/00—Services specially adapted for wireless communication networks; Facilities therefor
    • H04W4/06—Selective distribution of broadcast services, e.g. multimedia broadcast multicast service [MBMS]; Services to user groups; One-way selective calling services
    • H04W4/08—User group management

Definitions

  • the present invention relates to a system and a method for message delivery to a plurality of cellular telephone subscribers, and in particular, to such a system and method in which groups of such subscribers are targeted as recipients for a particular message.
  • cellular telephones have recently become increasingly popular for mobile voice communication, as well as for the exchange of text messages and other types of data.
  • cellular telephone systems provide similar services as the fixed, wire-based telephony system, or PSTN (public switched telephony network), except that cellular telephone systems are based upon signal transmission through radio frequency signals rather than wires.
  • PSTN public switched telephony network
  • cellular telephones are also termed “wireless telephones”, and communication over such telephones is termed "wireless communication”.
  • cellular telephones permit mobile communication, such that subscribers are able to communicate while traveling, or otherwise when they are not at a fixed physical location.
  • cellular telephones permit subscribers to be contacted regardless of the location of the subscribers.
  • SMS short message service
  • WAP wireless application protocol
  • US Patent No. 6,061,718 One example of a messaging system for cellular telephones is disclosed in US Patent No. 6,061,718.
  • This messaging system enables the subscriber to receive a text e-mail message in the form of voice communication data, such that the text message is "spoken" to the subscriber.
  • the subscriber can then send a reply e-mail message, in the form of text, by reading the e-mail message reply through the cellular telephone, after which the spoken reply is converted to a text e-mail message.
  • the disclosed system is useful for one-to-one e-mail message communication.
  • US Patent No. 5,809,415 discloses a system for two-way interactive communication between a cellular telephone and a computer, such as a server.
  • the system enables the subscriber to receive a list of choices through the cellular telephone, and to input the particular choice of the subscriber for transmission to the server or other computer.
  • the communication is two-way, the system still only permits one-to-one communication between the cellular telephone and the server.
  • a more useful solution would enable a plurality of subscribers to receive a broadcast message, such that the broadcast message would be sent to the plurality of cellular telephones simultaneously or substantially simultaneously (in a single send action).
  • such a solution would be useful for sending such messages to targeted groups of subscribers, such that a plurality of subscribers having at least one characteristic in common could receive the broadcast message.
  • Such a solution would be useful since it would enable advertisers or other content owners to transmit the message to the entire group of subscribers.
  • Such a solution would broaden the applications for cellular telephone communication beyond that of one-to-one, single subscriber communication. Unfortunately, such a solution is not currently available.
  • the present invention provides such a system and a method for broadcasting messages to the cellular telephones of a targeted group of subscribers, which are targeted according to at least one subscriber characteristic.
  • a characteristic of the subscriber include, but are not limited to, a demographic or geographic characteristic of the subscriber, such as age, profession, geographical location, education, economic status and so forth; an interest of the subscriber, such as a hobby or extracurricular activity, preferred entertainment interest, professional interest and so forth; and a characteristic which is more related to the operation of the cellular telephone, such as time of day, relative location of the cellular telephone and so forth.
  • the cellular telephones belonging to the subscribers in the targeted group may optionally form a channel, which preferably supports one-to-many, many-to-many and even one-to-one interactions.
  • the interactions may optionally occur through the exchange of predefined messages, and/or through the performance of actions according to predefined scenarios.
  • the predefined scenario may optionally be used for playing a game, as the subscribers perform certain actions, from a predefined set of actions, in order to play the game.
  • the state of the cellular telephone within each scenario is preferably saved. For example, as the subscriber navigates through a plurality of sets of choices, each set constitutes a state or context. Therefore, the action is preferably interpreted within the context of the particular set from which any given choice has been made.
  • the context or state of the cellular telephone may optionally be stored by the cellular telephone itself and/or in a separate server, for example.
  • the predefined scenario also optionally includes the display of a message on an additional display screen, either alternatively, or in addition to, display of the message on the screen of the cellular telephone.
  • the additional display screen could optionally be a large billboard or other electronic screen, or even the side of a building.
  • the display screen could also be implemented as a television screen or computer monitor.
  • the display is connected to a system for transferring the messages and/or commands of the subscribers from the cellular telephones according to the present invention, thereby enabling the display screen to receive the message of the subscriber for display. More preferably, the display of the message on the large display screen is determined according to the relative physical location of the cellular telephone to the display screen.
  • the subscriber may be allowed to send a command to transfer the message to the large display screen, thereby acquiring control of this large screen through the cellular telephone.
  • a method for broadcasting a message to a plurality of cellular telephones of a targeted group of subscribers comprising: determining at least one subscriber characteristic for subscribers belonging to the targeted group; comparing at least one subscriber characteristic to the message to determine if the message is suitable for the targeted group; and if the message is suitable for the targeted group, broadcasting the message to the plurality of cellular telephones of the targeted group of subscribers.
  • a system for transmitting a message to a subscriber comprising: (a) a cellular telephone for each subscriber for receiving the message; (b) a receiver for translating the message into an internal format; (c) a translator for receiving the message in the internal format, and for parsing the message into at least one component command; (d) an engine for performing an action to prepare a transmission message according to the at least one component command; and (e) a dispatcher for translating the transmission message into a cellular telephone format, such that the transmission message is sent to the cellular telephone in the cellular telephone format.
  • a method for interactively displaying a message on a display device comprising: selecting the display device for displaying the message through the particular cellular telephone, such that the display device is assigned an address of the particular cellular telephone; addressing the message to the address of the particular cellular telephone; sending the message to the display device according to the address; and displaying the message by the display device.
  • broadcast refers to the transmission of a message to a plurality of recipients simultaneously or substantially simultaneously.
  • network refers to a connection between any two or more computational devices which permits the transmission of data.
  • computational device includes, but is not limited to, personal computers (PC) having an operating system such as DOS, WindowsTM, OS/2TM or Linux; MacintoshTM computers; computers having JAVATM-OS as the operating system; graphical workstations such as the computers of Sun MicrosystemsTM and Silicon GraphicsTM, and other computers having some version of the UNIX operating system such as ATXTM or SOLARISTM of Sun MicrosystemsTM; or any other known and available operating system, or any device, including but not limited to: laptops, hand-held computers, PDA (personal data assistant) devices, cellular telephones, any type of WAP (wireless application protocol) enabled device, wearable computers of any sort, and any device which can be connected to a network as previously defined and which has an operating system.
  • PC personal computers
  • an operating system such as DOS, WindowsTM, OS/2TM or Linux
  • MacintoshTM computers computers having JAVATM-OS as the operating system
  • graphical workstations such as the computers of Sun MicrosystemsTM and Silicon GraphicsTM
  • WindowsTM includes but is not limited to Windows95TM, Windows 3.xTM in which "x” is an integer such as "1”, Windows NTTM, Windows98TM, Windows CETM, Windows2000TM, and any upgraded versions of these operating systems by Microsoft Corp. (USA).
  • cellular telephone refers to any type of wireless or cordless device which is capable of data transfer through a radio frequency signal, optionally through a connection to the PSTN (public switched telephone network).
  • PSTN public switched telephone network
  • a software application could be written in substantially any suitable programming language, which could easily be selected by one of ordinary skill in the art.
  • the programming language chosen should be compatible with the computational device according to which the software application is executed. Examples of suitable programming languages include, but are not limited to, C, C++ and Java.
  • the present invention could be implemented as software, firmware or hardware, or as a combination thereof.
  • the functions performed by the method could be described as a plurality of instructions performed by a data processor.
  • Web browser refers to any software program which can display text, graphics, or both, from Web pages on World Wide Web sites.
  • Web server refers to a server capable of transmitting a Web page to the Web browser upon request.
  • Web page refers to any document written in a mark-up language including, but not limited to, HTML (hypertext mark-up language) or VRML (virtual reality modeling language), dynamic HTML, XML (extensible mark-up language) or XSL (XML styling language), or related computer languages thereof, as well as to any collection of such documents reachable through one specific Internet address or at one specific World Wide Web site, or any document obtainable through a particular URL (Uniform Resource Locator).
  • Web site refers to at least one Web page, and preferably a plurality of Web pages, virtually connected to form a coherent group.
  • the phrase “display a Web page” includes all actions necessary to render at least a portion of the information on the Web page available to the computer user.
  • the phrase includes, but is not limited to, the static visual display of static graphical information, the audible production of audio information, the animated visual display of animation and the visual display of video stream data.
  • FIG 1. is a schematic block diagram of an exemplary system according to the present invention.
  • FIG. 2 is a flowchart of an exemplary method according to the present invention
  • FIG. 3 is a schematic block diagram of a preferred illustrative system for broadcasting messages with a translator according to the present invention.
  • FIG. 4 is a workflow for a system for broadcasting messages with a translator according to the present invention.
  • the present invention is of a system and a method for broadcasting messages to the cellular telephones of a targeted group of subscribers, which are targeted according to at least one subscriber characteristic.
  • a characteristic of the subscriber include, but are not limited to, a demographic or geographic characteristic of the subscriber, such as age, profession, geographical location, education, economic status and so forth; an interest of the subscriber, such as a hobby or extracurricular activity, preferred entertainment interest, professional interest and so forth; and a characteristic which is more related to the operation of the cellular telephone, such as time of day, relative location of the cellular telephone and so forth.
  • the advantage of the system and method of the present invention is that messages can be sent to a group of subscribers who have a common interest, rather than sending each message separately to a specific subscriber.
  • each group of subscribers forms a channel, such that the broadcast messages are sent to a particular channel.
  • a controlling user creates the channel, determines the content of broadcast messages and monitors the operation of the channel. More preferably, the controlling user permits at least one reply message to be sent by the recipient subscriber, which is optionally broadcast to the other subscribers of the group.
  • the reply message is optionally a predetermined message, but alternatively may be constructed by the subscriber from a predetermined vocabulary.
  • the cellular telephones belonging to the subscribers in the targeted group may optionally form a channel, which preferably supports one-to-many, many-to-many and even one-to-one interactions.
  • the interactions may optionally occur through the exchange of predefined messages, and/or through the performance of actions according to predefined scenarios.
  • the predefined scenario may optionally be used for playing a game, as the subscribers perform certain actions, from a predefined set of actions, in order to play the game.
  • the reply messages may optionally be aggregated and transmitted as one message, or alternatively may be sent as a plurality of messages.
  • the state of the cellular telephone within each scenario is preferably saved. For example, as the subscriber navigates through a plurality of sets of choices, each set constitutes a state or context. Therefore, the action is preferably interpreted within the context of the particular set from which any given choice has been made.
  • the context or state of the cellular telephone may optionally be stored by the cellular telephone itself and/or in a separate server, for example.
  • the predefined scenario also optionally includes the display of a message on an additional display screen, either alternatively, or in addition to, display of the message on the screen of the cellular telephone.
  • the additional display screen could optionally be a large billboard or other electronic screen, or even the side of a building.
  • the display screen could also be implemented as a television screen or computer monitor.
  • the display is connected to a system for transferring the messages and/or commands of the subscribers from the cellular telephones according to the present invention, thereby enabling the display screen to receive the message of the subscriber for display.
  • the display of the message on the large display screen is determined according to the relative physical location of the cellular telephone to the display screen.
  • the subscriber may be allowed to send a command to transfer the message to the large display screen, thereby acquiring control of this large screen through the cellular telephone.
  • FIG. 1 is a schematic block diagram of a system according to the present invention for broadcasting a message to a targeted group of subscribers through transmission to the cellular telephone of the subscriber.
  • a system 10 features a plurality of cellular telephones 12, each of which is operated by a subscriber (not shown).
  • Cellular telephone 12 is in turn connected to a cellular gateway 14, for connecting cellular telephone 12 to a cellular network 16.
  • Communication between cellular telephone 12 and cellular gateway 14 could optionally be performed according to any protocol in the art, including but not limited to, GSM, CDMA and TDMA.
  • Cellular gateway 14 also features a according to the present invention, for broadcasting a message to the plurality of cellular telephones 12.
  • Message broadcaster 18 may optionally operate according to any type of messaging protocol which is known in the art, whether for voice messages, as for US Patent No.
  • An important feature of message broadcaster 18 is that each message is sent to each of a plurality of cellular telephones 12 according to at least one characteristic of the subscriber for each cellular telephone 12.
  • a characteristic of the subscriber include, but are not limited to, a demographic or geographic characteristic of the subscriber, such as age, profession, geographical location, education, economic status and so forth; an interest of the subscriber, such as a hobby or extracurricular activity, preferred entertainment interest, professional interest and so forth; and a characteristic which is more related to the operation of cellular telephone 12, such as time of day, relative location of cellular telephone 12 and so forth. It should be emphasized that although such a characteristic is determined according to the subscriber, such a determination serves to place the subscriber, and hence the associated cellular telephone 12 of the subscriber, within a particular targeted group.
  • message broadcaster 18 receives a request to broadcast a message according to a plurality of characteristics, and is then able to filter the subscribers according to a profile for each subscriber.
  • the profile preferably includes a plurality of subscriber characteristics, and is optionally stored on a database 20 which is operated by message broadcaster 18.
  • Message broadcaster 18 examines the plurality of profiles, and selects at least one subscriber according to the correspondence between the requested characteristics and the profile. Also more preferably, an identifier for identifying a particular cellular telephone 12 which is associated with a particular subscriber is also stored in database 20, thereby enabling message broadcaster 18 to select the correct cellular telephone 12 for each subscriber.
  • message broadcaster 18 is also able to select a particular language in which the message should be transmitted to a particular subscriber, if applicable, according to information which is stored in database 20.
  • each group of targeted subscribers, and hence of cellular telephones 12 is considered to be a channel 22.
  • channel it is meant that the subscribers of cellular telephones 12 which belong to a particular channel 22 share at least one characteristic, such that information is targeted or "channeled” according to the at least one characteristic.
  • a first channel 22, labeled "channel 1” includes cellular telephones 12 which are labeled "cellular telephone 1" and "cellular telephone 3", but does not include cellular telephone 12 which is labeled "cellular telephone 3".
  • Cellular telephones 12 can optionally belong to more than one channel 22, as for cellular telephone 12 which is labeled "cellular telephone 1", which belongs to both the first channel 22 and a second channel 22, labeled "channel 2".
  • each channel 22 preferably enables message broadcaster 18 to send targeted information to the group of cellular telephones 12 which belong to that particular channel 22.
  • each channel 22 is shown as communicating with a single cellular gateway 14, it is understood that this is for the purposes of description only and is not intended to be limiting in any way. Indeed, each channel 22 can optionally receive communications from a plurality of different cellular gateways 14 (not shown), and even from a plurality of different cellular telephone service providers (also not shown).
  • Examples of useful applications for such targeted broadcasting of information include, but are not limited to, interactive audio programs and/or video programs, such as for radio and/or television programming, respectively; data messaging to employees within a corporation or other institution; cellular services from Internet Service Providers (ISP); virtual community communication; party and night-club information, as well as information about other types of entertainment; targeted advertising and promotion; cellular "bulletin boards"; auctions through cellular telephones; clubs for customers of a particular company, or for fans of a particular performing artist; information exchange for students; as well as many other applications for sending messages to groups of subscribers.
  • ISP Internet Service Providers
  • system 10 is generally useful as a platform for supporting message broadcasting to a plurality of targeted subscribers.
  • system 10 also features a additional display device 23 for optionally displaying a message which had been sent to a particular cellular telephone 12.
  • Additional display device 23 preferably includes a large display screen, optionally in the form of a LED screen. Examples of suitable implementations include, but are not limited to, an electronic billboard, a television screen or computer monitor, or even the side of a building.
  • Additional display device 23 optionally and preferably communicates with cellular gateway 14 through a network connection 25.
  • Network connection 25 is optionally implemented as any type of network, such as a LAN (local area network) or WAN (wide area network), for example.
  • network connection 25 is implemented with a cellular telephone as a receiving device, with the output of the received data transferred to additional display device 23 rather than to the screen of the cellular telephone itself.
  • This preferred implementation of system 10 is used to enable messages intended for a particular cellular telephone 12 to be displayed on additional display device 23. For example, if cellular telephone 12 is in physical proximity to a particular additional display device 23, the message is optionally automatically transferred to additional display device 23 for display. Alternatively or additionally, the subscriber may optionally choose to send the message for display to additional display device 23.
  • this implementation is used to play a game between multiple subscribers.
  • the actions of a multi-player board game could be performed by the subscribers through cellular telephones 12, while the result of such actions could then be transferred for display to additional display device 23.
  • Figure 2 is a flowchart of an exemplary method according to the present invention for creating and operating a channel for a plurality of subscribers through a plurality of associated cellular telephones.
  • the channel is assumed to be created and managed by a controlling user.
  • the controlling user creates the channel by determining at least one subscriber characteristic for targeting the broadcast message.
  • the subscriber characteristic is optionally defined as previously described for Figure 1, although alternatively other subscriber characteristics could be used.
  • the controlling user also preferably defines a name or other identifier for the channel.
  • the controlling user optionally defines at least one logical station through which a message must pass before reaching the cellular telephones of the subscribers.
  • a logical station could optionally be a human operator who must determine if the message is suitable for broadcast to the group of subscribers.
  • the logical station is a filter for filtering the message to determine if the message is suitable.
  • the controlling user preferably defines at least one, and more preferably a plurality of, suitable reply messages which can optionally be returned by the subscriber as a reply to the broadcast message.
  • the controlling user also more preferably determines whether the reply messages are returned individually to the controlling user, or in aggregate.
  • the controlling user can also select the vocabulary which the subscriber can optionally use to create a different reply message.
  • stage 4 the controlling user starts the operation of the channel by implementing a channel module at a gateway of some type, for example as for the preferred implementation of the system which is shown in Figure 3.
  • stage 5 the controlling user optionally monitors the operation of the channel through a control interface, for example in order to determine how many messages are sent and to receive the reply messages.
  • the controlling user submits a message to be broadcast through the channel to the channel module.
  • the message is filtered, preferably by the channel module, in order to select at least one subscriber for receiving the message.
  • the subscriber characteristic includes at least a selection of the channel by the subscriber. For example, the subscriber could select the new channel by name from a list of such channels, optionally displayed as a menu listing through the cellular telephone of the subscriber.
  • the message is then sent to the at least one selected subscriber.
  • the selected subscriber receives the message.
  • the subscriber transmits a reply message to the controlling user.
  • the controlling user may permit the reply message to be sent to at least one other subscriber belonging to the target group, for example for a virtual community implementation.
  • a subscriber may optionally browse through a list of different channels, and/or perform a keyword search for such channels, in order to select a channel of interest from which messages may be received.
  • the controlling user could determine which type of subscriber profile would be permitted to view a particular channel in order to select the channel, such that only subscribers have one or more particular characteristics would be permitted to subscribe to the channel.
  • the controlling user could be an organizer of commercial parties and/or nightclub events, to which an entrance fee must be paid by a user who wishes to enter the party.
  • the party organizer decides to send a message promoting the party to a targeted group of subscribers, for example young adults of a particular age group.
  • the sent message preferably includes a number of reply options, such as "interested", if the receiving subscriber wishes to attend, or "not interested” otherwise.
  • the party organizer receives each reply, and can then optionally choose to send a further message. For example, if the receiving subscriber is known to cause trouble, the party organizer could reject a positive reply. On the other hand, if a celebrity or other desirable person sent a positive reply, the party organizer could optionally send a "cellular ticket" to the cellular telephone of the subscriber which would provide free entry to the party. The subscriber could then show the "cellular ticket" to gain a free entrance.
  • this description is intended only as an example, without any intention of being limiting.
  • FIG. 3 is a schematic block diagram of a preferred implementation of a system according to the present invention for broadcasting targeted messages.
  • a system 30 features a plurality of cellular telephones 32, connected to each of a plurality of cellular gateways 34.
  • the components of one cellular gateway 34 are shown in greater detail, but it is understood that both cellular gateways 34 should contain these components.
  • a controlling user preferably creates a channel, submits a broadcast message, optionally receives reply messages, and generally monitors the function of system 30 through a Web-based interface 36.
  • Web-based is intended to refer to the ability of Web-based interface 36 to communicate according to the HTTP (HyperText Transfer Protocol) protocol and to display Web pages.
  • Web-based interface 36 may incorporate other functionality of Web browsers, such as the ability to operate Java scripts and other types of scripts, for example.
  • Web-based interface 36 preferably includes such features as the "wizard" function for creating a new channel, and both receives commands from, and displays data such as messages to, the controlling user.
  • Web-based interface 36 is connected to a network, shown herein for the purpose of illustration only as the Internet 38. Through the Internet 38, Web-based interface 36 communicates with a Web server 40.
  • Web server 40 is therefore able to receive broadcast messages from Web-based interface 36, and to transmit these messages to an engine 42 for broadcasting.
  • Web server 40 is able to receive commands concerning the activity of engine 42 from Web-based interface 36.
  • the internal format of all commands and/or messages includes such information as content, such as for example the text and/or other data in a message; the time and date which the command and/or message is sent; the identification of the controlling user; and the source of the command and/or message, such as the IP address for example.
  • Engine 42 is preferably in communication with a database 44, which optionally and preferably contains information as for the database of Figure 1, such as subscriber information for example.
  • Engine 42 is also able to parse the command and/or message, hereinafter collectively referred to as "messages", which contain content for subscribers and/or a command for system 30.
  • Engine 42 then performs an action according to the message, such as sending content to a group of subscribers at cellular telephones 32.
  • the content would then optionally include a command for determining the display of the message content at cellular telephone 32.
  • system 30 also features at least one translator 46 for analyzing the content in the internal format.
  • translator 46 preferably analyzes the content in order to understand the command(s) and/or other components.
  • Translator 46 optionally uses a dictionary 48 to perform the translation process.
  • Dictionary 48 contains a plurality of component commands, to assist translator 46 to parse and translate the message according to the plurality of component commands.
  • Dictionary 48 is optionally and preferably implemented as a dynamic database, for holding the commands and/or other components.
  • dynamic it is meant that the contents of the application vocabulary in the database can optionally be changed, even while translator 46 continues to operate.
  • dictionary 48 can preferably be changed, for example for updating the vocabulary, separately from the operation of translator 46.
  • the raw data is preferably received from cellular telephones 32 through a receiver 50.
  • Receiver 50 is preferably implemented according to the particular format for the received data, such as the SMS format for example.
  • Receiver 50 then preferably translates the content from the preferred internal message format of XML to the SMS format, for example.
  • receiver 50 could then translate any reply messages from cellular telephones 32 from the SMS format, or other cellular telephone format, to the preferred internal format of XML.
  • Figure 4 is a schematic block diagram of a workflow through a system for handling both Web pages and other cellular telephone message formats such as SMS for example.
  • An example of such a system is given in Figure 3, although the workflow of Figure 4 could also be used with a different implementation of the system.
  • a message is received from a controlling user or from a subscriber, in a Web page format such as HTML or WML (wireless mark-up language), for example.
  • This message is received by a Web page interface, such as an IIS (Internet Information Server; Microsoft Corp., USA), for example.
  • IIS Internet Information Server
  • stage 2a(l) the Web page interface sends the message to a Web page format listening module of an incoming message processor. The method then proceeds with stage 3, as described in greater detail below.
  • the Web page interface sends the message to an engine, such as the engine of Figure 3 for example, which preferably features a database containing information for parsing and interpreting the message.
  • an engine such as the engine of Figure 3 for example, which preferably features a database containing information for parsing and interpreting the message.
  • the data is preferably abstracted by a data layer in stage 2a(3), while any command is preferably parsed by a business layer in stage 2a(4).
  • stage lb such a message is received from a subscriber in a cellular telephone communication format, such as SMS format for example.
  • a cellular telephone communication format such as SMS format for example.
  • the message is passed to an SMS listening module of the incoming message processor. Both processes are joined at stage 3, in which a connection is made between HTTP and a message queue of some type, such as MMSQ (Microsoft Message Queue).
  • MMSQ Microsoft Message Queue
  • stage 5 a message is taken from the queue and given to a system engine.
  • stage 6 the message is received by a listener, and given to a command parser in stage 7.
  • the command is parsed with the additional input of a command dictionary and normalization module in stage
  • stage 9 the command is sent to a command dispatcher, optionally and preferably with additional input from the business layer of stage 2a(4).
  • commands are executed at the database and/or the message command execution unit.
  • the queued commands are sent to an outgoing message dispatcher, for example to send a message to a group of subscribers at a plurality of cellular telephones.
  • the message dispatcher receives each message from the queue, and must determine the proper cellular telephone format for sending the message.
  • the message dispatcher must also determine the correct destination for the message, such as the correct cellular telephone for example.
  • the message dispatcher also performs load balancing, for spreading the load for transmitting the cellular telephone messages.
  • the system and method support a platform for implementation of a variety of applications for communication of data, such as text and/or images for example, between a cellular telephone and subscribers.
  • a platform could optionally form a SDK toolkit.
  • the system and method support communication between cellular telephones, and also between a cellular telephone and the Internet, for example. Therefore, a new module could optionally be inserted into the system of the present invention, with a command or code word for accessing the module, without requiring the entire system to be implemented again.
  • the command or code word is then preferably inserted into the dynamic dictionary, as previously described, in order for the engine to be able to activate the logic of the application.
  • the flexibility of the system enables new functions to be added and to be accessed by cellular telephone users. The functionality which is required for the new module to operate with the engine, and to interface with the users of the system, is already in place. Thus, the new module only needs to contain the logic of the application, with the command or code word for activating the logic.

Landscapes

  • Engineering & Computer Science (AREA)
  • Computer Networks & Wireless Communication (AREA)
  • Signal Processing (AREA)
  • Multimedia (AREA)
  • Mobile Radio Communication Systems (AREA)
  • Telephonic Communication Services (AREA)

Abstract

L'invention concerne un système et un procédé de diffusion de messages à des téléphones cellulaires d'un groupe ciblé d'abonnés, le ciblage dépendant d'au moins une caractéristique d'abonné. La caractéristique d'abonné peut être notamment, mais pas exclusivement, une caractéristique démographique ou géographique de l'abonné, telle que l'âge, la profession, la situation géographique, l'instruction, le statut économique, etc. ; un intérêt de l'abonné, tel qu'un passe-temps ou une activité paraprofessionnelle, une préférence de divertissement, un intérêt professionnel, etc. ; et une caractéristique plus liée au fonctionnement du téléphone cellulaire, telle que l'heure, l'emplacement relatif du téléphone cellulaire, etc.. De plus, une interaction entre abonnés du groupe est éventuellement autorisée, y compris la capacité d'envoyer des messages de réponse, pour des interactions à origines et destinations multiples. Les messages de réponse sont éventuellement prédéfinis, par exemple comme partie d'un jeu. L'état des abonnés par rapport à ces interactions est de préférence retenu afin de gérer et de permettre ces interactions. Le système comprend de préférence un téléphone cellulaire pour chaque abonné, pour recevoir le message ; un moteur pour analyser le message dans un format interne ; et un traducteur pour recevoir le message dans le format interne, et traduire le message dans un format de téléphone cellulaire afin de l'envoyer au téléphone cellulaire dans un format de téléphone cellulaire.
PCT/IL2001/000549 2000-06-16 2001-06-15 Systeme et procede de remise de messages cellulaires a des groupes cibles d'abonnes WO2001097539A2 (fr)

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US09/594,503 2000-06-16

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DE10330527A1 (de) * 2003-07-05 2005-02-17 Popdata Gmbh SMS-Kontaktierung
DE10330527B4 (de) * 2003-07-05 2005-11-10 Popdata Gmbh SMS-Kontaktierung
EP1587332A1 (fr) * 2004-04-16 2005-10-19 Research In Motion Limited Méthode et appareil pour la création d'adresse de groupe dynamique
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EP1717752A1 (fr) * 2005-04-25 2006-11-02 Francois Anziani Procédé de diffusion d'information dans un système téléphonique cellulaire, et dispositif le mettant en oeuvre
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WO2007044173A3 (fr) * 2005-10-04 2007-06-21 Motorola Inc Ordonnancement des systemes de communication sans fil
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US7702738B2 (en) 2006-08-09 2010-04-20 Cvon Innovations Limited Apparatus and method of selecting a recipient of a message on the basis of data identifying access to previously transmitted messages
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US8949342B2 (en) 2006-08-09 2015-02-03 Apple Inc. Messaging system
US7774419B2 (en) 2006-11-02 2010-08-10 Cvon Innovations Ltd. Interactive communications system
US7930355B2 (en) 2006-11-02 2011-04-19 CVON Innnovations Limited Interactive communications system
US8935340B2 (en) 2006-11-02 2015-01-13 Apple Inc. Interactive communications system
US7730149B2 (en) 2006-11-02 2010-06-01 Cvon Innovations Limited Interactive communications system
US8190123B2 (en) 2006-11-27 2012-05-29 Apple Inc. System for authentication of network usage
US7574201B2 (en) 2006-11-27 2009-08-11 Cvon Innovations Ltd. System for authentication of network usage
US8676682B2 (en) 2007-06-14 2014-03-18 Apple Inc. Method and a system for delivering messages
US8799123B2 (en) 2007-06-14 2014-08-05 Apple Inc. Method and a system for delivering messages
US7577433B2 (en) 2007-06-18 2009-08-18 Cvon Innovations Limited Method and system for managing delivery of communications
US8254917B2 (en) 2007-06-18 2012-08-28 Apple Inc. Method and system for managing delivery of communications
US8213946B2 (en) 2007-06-18 2012-07-03 Apple Inc. Method and system for managing delivery of communications
US7764968B2 (en) 2007-06-18 2010-07-27 Cvon Innovations Limited Method and system for managing delivery of communications when there is a temporary suspension of at least one type of communication
US7613449B2 (en) 2007-06-25 2009-11-03 Cvon Innovations Limited Messaging system for managing communications resources
US7643816B2 (en) 2007-06-25 2010-01-05 Cvon Innovations Limited Messaging system for managing communications resources
US8719091B2 (en) 2007-10-15 2014-05-06 Apple Inc. System, method and computer program for determining tags to insert in communications
US8473494B2 (en) 2007-12-21 2013-06-25 Apple Inc. Method and arrangement for adding data to messages

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AU2001266287A1 (en) 2001-12-24
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