WO2001019086A3 - Guide de programme de television interactif possedant un mode d'attraction publicitaire - Google Patents

Guide de programme de television interactif possedant un mode d'attraction publicitaire Download PDF

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Publication number
WO2001019086A3
WO2001019086A3 PCT/US2000/023623 US0023623W WO0119086A3 WO 2001019086 A3 WO2001019086 A3 WO 2001019086A3 US 0023623 W US0023623 W US 0023623W WO 0119086 A3 WO0119086 A3 WO 0119086A3
Authority
WO
WIPO (PCT)
Prior art keywords
advertisements
sequence
interactive television
advertisement
program guide
Prior art date
Application number
PCT/US2000/023623
Other languages
English (en)
Other versions
WO2001019086A2 (fr
Inventor
Nick L Martens
William L Thomas
Robert A Knee
Pamela L Mckissick
Michael D Ellis
Original Assignee
United Video Properties Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by United Video Properties Inc filed Critical United Video Properties Inc
Priority to AU69433/00A priority Critical patent/AU6943300A/en
Publication of WO2001019086A2 publication Critical patent/WO2001019086A2/fr
Publication of WO2001019086A3 publication Critical patent/WO2001019086A3/fr

Links

Classifications

    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/80—Generation or processing of content or additional data by content creator independently of the distribution process; Content per se
    • H04N21/81—Monomedia components thereof
    • H04N21/812—Monomedia components thereof involving advertisement data
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/43—Processing of content or additional data, e.g. demultiplexing additional data from a digital video stream; Elementary client operations, e.g. monitoring of home network or synchronising decoder's clock; Client middleware
    • H04N21/431—Generation of visual interfaces for content selection or interaction; Content or additional data rendering
    • H04N21/4312—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations
    • H04N21/4316—Generation of visual interfaces for content selection or interaction; Content or additional data rendering involving specific graphical features, e.g. screen layout, special fonts or colors, blinking icons, highlights or animations for displaying supplemental content in a region of the screen, e.g. an advertisement in a separate window
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/4722—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for requesting additional data associated with the content
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/482—End-user interface for program selection
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/472—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content
    • H04N21/47214—End-user interface for requesting content, additional data or services; End-user interface for interacting with content, e.g. for content reservation or setting reminders, for requesting event notification, for manipulating displayed content for content reservation or setting reminders; for requesting event notification, e.g. of sport results or stock market
    • H—ELECTRICITY
    • H04—ELECTRIC COMMUNICATION TECHNIQUE
    • H04N—PICTORIAL COMMUNICATION, e.g. TELEVISION
    • H04N21/00—Selective content distribution, e.g. interactive television or video on demand [VOD]
    • H04N21/40—Client devices specifically adapted for the reception of or interaction with content, e.g. set-top-box [STB]; Operations thereof
    • H04N21/47—End-user applications
    • H04N21/475—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data
    • H04N21/4755—End-user interface for inputting end-user data, e.g. personal identification number [PIN], preference data for defining user preferences, e.g. favourite actors or genre

Landscapes

  • Engineering & Computer Science (AREA)
  • Multimedia (AREA)
  • Signal Processing (AREA)
  • Business, Economics & Management (AREA)
  • Marketing (AREA)
  • Human Computer Interaction (AREA)
  • Databases & Information Systems (AREA)
  • Two-Way Televisions, Distribution Of Moving Picture Or The Like (AREA)

Abstract

Guide de programme de télévision interactif possédant des zones publicitaires dans lesquelles sont affichées des séquences de messages publicitaires reliés les uns aux autres. Les messages publicitaires de chaque séquence concernent tous le même programme, le même produit ou le même service. Une séquence de messages publicitaires reliés les uns aux autres peut consister en messages publicitaires en mode d'attraction et en messages publicitaires en mode d'information, les premiers servant à attirer l'utilisateur et les deuxièmes à l'informer. Un message publicitaire affiché passe au message suivant de la séquence de messages publicitaires reliés les uns aux autres en fonction du déplacement d'une zone mise en évidence parmi les listes de programmes par l'utilisateur. Un message publicitaire affiché peut également changer après une période spécifique d'inactivité de l'utilisateur.
PCT/US2000/023623 1999-09-10 2000-08-28 Guide de programme de television interactif possedant un mode d'attraction publicitaire WO2001019086A2 (fr)

Priority Applications (1)

Application Number Priority Date Filing Date Title
AU69433/00A AU6943300A (en) 1999-09-10 2000-08-28 Interactive television program guide with advertising attract mode

Applications Claiming Priority (4)

Application Number Priority Date Filing Date Title
US15327499P 1999-09-10 1999-09-10
US60/153,274 1999-09-10
US58918600A 2000-06-06 2000-06-06
US09/589,186 2000-06-06

Publications (2)

Publication Number Publication Date
WO2001019086A2 WO2001019086A2 (fr) 2001-03-15
WO2001019086A3 true WO2001019086A3 (fr) 2001-09-13

Family

ID=26850367

Family Applications (1)

Application Number Title Priority Date Filing Date
PCT/US2000/023623 WO2001019086A2 (fr) 1999-09-10 2000-08-28 Guide de programme de television interactif possedant un mode d'attraction publicitaire

Country Status (2)

Country Link
AU (1) AU6943300A (fr)
WO (1) WO2001019086A2 (fr)

Cited By (12)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US8850499B2 (en) 2000-10-11 2014-09-30 United Video Properties, Inc. Systems and methods for caching data in media-on-demand systems
US8863170B2 (en) 2000-03-31 2014-10-14 United Video Properties, Inc. System and method for metadata-linked advertisements
US8869204B2 (en) 1996-05-03 2014-10-21 Starsight Telecast, Inc. Method and system for displaying advertisements in an electronic program guide
US8918807B2 (en) 1997-07-21 2014-12-23 Gemstar Development Corporation System and method for modifying advertisement responsive to EPG information
US8949901B2 (en) 2011-06-29 2015-02-03 Rovi Guides, Inc. Methods and systems for customizing viewing environment preferences in a viewing environment control application
US9113122B2 (en) 1997-04-21 2015-08-18 Rovi Guides, Inc. Method and apparatus for time-shifting video and text in a text-enhanced television program
US9128987B2 (en) 2006-03-06 2015-09-08 Veveo, Inc. Methods and systems for selecting and presenting content based on a comparison of preference signatures from multiple users
US9166714B2 (en) 2009-09-11 2015-10-20 Veveo, Inc. Method of and system for presenting enriched video viewing analytics
US9288521B2 (en) 2014-05-28 2016-03-15 Rovi Guides, Inc. Systems and methods for updating media asset data based on pause point in the media asset
US9319735B2 (en) 1995-06-07 2016-04-19 Rovi Guides, Inc. Electronic television program guide schedule system and method with data feed access
US9326025B2 (en) 2007-03-09 2016-04-26 Rovi Technologies Corporation Media content search results ranked by popularity
US9426509B2 (en) 1998-08-21 2016-08-23 Rovi Guides, Inc. Client-server electronic program guide

Families Citing this family (10)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US20020095676A1 (en) 1998-05-15 2002-07-18 Robert A. Knee Interactive television program guide system for determining user values for demographic categories
WO2001058158A2 (fr) 2000-02-01 2001-08-09 United Video Properties, Inc. Procedes et systemes de publicite forcee
DE60136377D1 (de) 2000-08-14 2008-12-11 Media Partners Dba Americast Anzeigen von werbung in einer interaktiven programmzeitschrift
US8490134B2 (en) 2000-08-14 2013-07-16 Cumnor Technologies Llc Displaying advertising in an electronic program guide
KR100453039B1 (ko) * 2002-01-09 2004-10-15 삼성전자주식회사 방송 프로그램 안내 정보 제공 방법 및 장치
AU2003272026A1 (en) * 2002-11-19 2004-06-15 Koninklijke Philips Electronics N.V. Method for concurrently presenting multiple content types in a tv platform
US20050086690A1 (en) * 2003-10-16 2005-04-21 International Business Machines Corporation Interactive, non-intrusive television advertising
US8316394B2 (en) 2006-03-24 2012-11-20 United Video Properties, Inc. Interactive media guidance application with intelligent navigation and display features
US9014546B2 (en) 2009-09-23 2015-04-21 Rovi Guides, Inc. Systems and methods for automatically detecting users within detection regions of media devices
US9736524B2 (en) 2011-01-06 2017-08-15 Veveo, Inc. Methods of and systems for content search based on environment sampling

Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
WO1999004561A1 (fr) * 1997-07-21 1999-01-28 E-Guide, Inc. Systemes et procedes permettant d'afficher et d'enregistrer des interfaces de commande
WO1999011065A1 (fr) * 1997-08-27 1999-03-04 Starsight Telecast, Inc. Systemes et procedes de remplacement des signaux televises
US5903816A (en) * 1996-07-01 1999-05-11 Thomson Consumer Electronics, Inc. Interactive television system and method for displaying web-like stills with hyperlinks
US5929850A (en) * 1996-07-01 1999-07-27 Thomson Consumer Electronices, Inc. Interactive television system and method having on-demand web-like navigational capabilities for displaying requested hyperlinked web-like still images associated with television content
WO1999045702A1 (fr) * 1998-03-04 1999-09-10 United Video Properties, Inc. Systeme de guides de programmes comportant des publicites ciblees

Patent Citations (5)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US5903816A (en) * 1996-07-01 1999-05-11 Thomson Consumer Electronics, Inc. Interactive television system and method for displaying web-like stills with hyperlinks
US5929850A (en) * 1996-07-01 1999-07-27 Thomson Consumer Electronices, Inc. Interactive television system and method having on-demand web-like navigational capabilities for displaying requested hyperlinked web-like still images associated with television content
WO1999004561A1 (fr) * 1997-07-21 1999-01-28 E-Guide, Inc. Systemes et procedes permettant d'afficher et d'enregistrer des interfaces de commande
WO1999011065A1 (fr) * 1997-08-27 1999-03-04 Starsight Telecast, Inc. Systemes et procedes de remplacement des signaux televises
WO1999045702A1 (fr) * 1998-03-04 1999-09-10 United Video Properties, Inc. Systeme de guides de programmes comportant des publicites ciblees

Cited By (14)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
US9319735B2 (en) 1995-06-07 2016-04-19 Rovi Guides, Inc. Electronic television program guide schedule system and method with data feed access
US8869204B2 (en) 1996-05-03 2014-10-21 Starsight Telecast, Inc. Method and system for displaying advertisements in an electronic program guide
US9113122B2 (en) 1997-04-21 2015-08-18 Rovi Guides, Inc. Method and apparatus for time-shifting video and text in a text-enhanced television program
US8918807B2 (en) 1997-07-21 2014-12-23 Gemstar Development Corporation System and method for modifying advertisement responsive to EPG information
US9015749B2 (en) 1997-07-21 2015-04-21 Rovi Guides, Inc. System and method for modifying advertisement responsive to EPG information
US9191722B2 (en) 1997-07-21 2015-11-17 Rovi Guides, Inc. System and method for modifying advertisement responsive to EPG information
US9426509B2 (en) 1998-08-21 2016-08-23 Rovi Guides, Inc. Client-server electronic program guide
US8863170B2 (en) 2000-03-31 2014-10-14 United Video Properties, Inc. System and method for metadata-linked advertisements
US8850499B2 (en) 2000-10-11 2014-09-30 United Video Properties, Inc. Systems and methods for caching data in media-on-demand systems
US9128987B2 (en) 2006-03-06 2015-09-08 Veveo, Inc. Methods and systems for selecting and presenting content based on a comparison of preference signatures from multiple users
US9326025B2 (en) 2007-03-09 2016-04-26 Rovi Technologies Corporation Media content search results ranked by popularity
US9166714B2 (en) 2009-09-11 2015-10-20 Veveo, Inc. Method of and system for presenting enriched video viewing analytics
US8949901B2 (en) 2011-06-29 2015-02-03 Rovi Guides, Inc. Methods and systems for customizing viewing environment preferences in a viewing environment control application
US9288521B2 (en) 2014-05-28 2016-03-15 Rovi Guides, Inc. Systems and methods for updating media asset data based on pause point in the media asset

Also Published As

Publication number Publication date
AU6943300A (en) 2001-04-10
WO2001019086A2 (fr) 2001-03-15

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