US20080314794A1

US20080314794A1 - Product Display Carton

Info

Publication number: US20080314794A1
Application number: US11/766,553
Authority: US
Inventors: Linden H. Bowman
Original assignee: Lindy Bowman Co
Current assignee: Lindy Bowman Co
Priority date: 2007-06-21
Filing date: 2007-06-21
Publication date: 2008-12-25

Abstract

A display carton includes a display box having an open top. The display box includes a bottom panel; a rear wall extending upwardly from the bottom panel; a pair of side walls extending upwardly from the bottom panel; and a pair of front walls, each front wall extending inwardly from a side wall and attached to a bottom front wall extending upwardly from the bottom panel. The pair of front walls and the bottom front wall form a substantially unobstructed center viewing area for a product displayed in the display carton. The display carton also includes a single removable insert. The insert includes a foldable sheet having at least one set of dividers extending inwardly from the side walls, upwardly from the bottom panel, and parallel to the rear wall, thereby defining at least two product receiving compartments for supporting product.

Description

I. FIELD OF THE INVENTION

The present invention is directed to a product display carton including a display box and a single removable insert forming product receiving compartments.

II. BACKGROUND OF THE INVENTION

U.S. Pat. No. 7,000,773 B2 discloses a product display and support carton that includes a display box and an opposed pair of dividers. The display box is defined by a bottom panel and an upwardly extending wall panel which together form a product carrying enclosure. The product carrying enclosure defined by the bottom panel and wall panel is inclined at an angle to the vertical when the bottom panel is on a horizontal surface. With this arrangement, an opposed pair of dividers extends upwardly from opposite sides of the wall panel into the product carrying enclosure toward one another to define at least two separate product receiving compartments. This patent requires a plurality of separate carton inserts, none of which has a portion extending across the bottom panel of the display box.
U.S. Pat. No. 5,505,371 discloses a shipping and display carton that includes an outer container and an inner partition structure. The partition structure is constructed from a single cut and scored blank of corrugated paperboard that is folded and erected to form a modified Z-type divider with three loading cells. The front wall of the outer container includes a perforated cut-out that is removed for display purposes, and each divider panel of the partition structure includes a cut-out that is compatible in size and shape with the cut-out in the front wall of the outer container. However, the partitions structure or blank of this patent requires cut-outs, fold lines, and double score lines.
U.S. Pat. No. 3,955,671 discloses a carton for shipping and displaying a plurality of food packets or the like includes a generally rectangular, open-top member adapted to receive a plurality of food packets for packing and shipping, and a truncated member adapted to close telescopically over the rectangular member. The side walls are provided with serrated flaps which are joined to the side walls by score lines to retain the food packets disposed within the truncated carton member.
Known cartons are difficult to set up for display. In addition, the partition elements are cumbersome to set-up, insert, and remove. Accordingly, there is a need for a display carton that is more user-friendly without sacrificing strength.

III. SUMMARY OF THE INVENTION

It is an object of the present invention to overcome the foregoing problems with the prior art.
Another object of the present invention is to provide a cost-effective display carton which is easy to set-up.
Still another object of the present invention is to provide a display carton with a single, unitary removable insert.
It is a further object of the present invention to provide a secure compartment for a product while also allowing for a substantially unobstructed view of the product in the display carton.
An advantage of the present invention is that the bottom and sides of a product may be supported by the single, unitary removable insert.
The above objects and advantages are satisfied by a display carton comprising a display box and a single removable insert. The display box has an open top and comprises a bottom panel; a rear wall extending upwardly from the bottom panel; a pair of side walls extending upwardly from the bottom panel; and a pair of front walls, each front wall extending inwardly from a side wall and attached to a bottom front wall extending upwardly from the bottom panel. The pair of front walls and the bottom front wall form a substantially unobstructed center viewing area for a displayed product. The single removable insert comprises at least one set of dividers extending inwardly from the side walls, upwardly from the bottom panel, and parallel to the rear wall, thereby defining at least two product receiving compartments for supporting product.
In at least one embodiment, the single removable insert comprises a foldable sheet having three sections, each section comprising at least one rib having at least one angled end. The ribs are configured so that when the foldable sheet is folded into a U-shaped insert, the ribs form at least one set of dividers. The at least one set of dividers comprises a first rib positioned against a first side wall adjacent to a second rib extending across the bottom panel of the display box which is adjacent to a third rib positioned against a second side wall opposite said first side wall, thereby defining at least two product receiving compartments.
As used herein “substantially”, “generally”, “relatively”, and “about” are relative modifiers intended to indicate permissible variation from the characteristic so modified. It is not intended to be limited to the absolute value or characteristic which it modifies but rather approaching or approximating such a physical or functional characteristic.
In the following description, reference is made to the accompanying drawings, which are shown by way of illustration to specific embodiments in which the invention may be practiced. The following illustrated embodiments are described in sufficient detail to enable those skilled in the art to practice the invention. It is to be understood that other embodiments may be utilized and that structural changes based on presently known structural and/or functional equivalents may be made without departing from the scope of the invention.

IV. BRIEF DESCRIPTION OF THE DRAWINGS

FIG. 1 illustrates a front view of the display carton according to the present invention.

FIG. 2 illustrates a top view of the display carton of FIG. 1.

FIG. 3 illustrates a perspective view of the display carton of FIG. 1.

FIG. 4 illustrates a front view of a display box of FIG. 1 without an insert.

FIG. 5 illustrates a front view of an insert according to the present invention.

FIG. 6 illustrates a perspective view of the insert of FIG. 5.

V. DETAILED DESCRIPTION OF THE DRAWINGS

FIGS. 1-6 illustrate a product display carton including a display box and a single removable insert forming product receiving compartments. The display carton displays and supports at least one product, such as gift bags.
In this detailed description, references to “one embodiment”, “an embodiment”, or “in embodiments” mean that the feature being referred to is included in at least one embodiment of the invention. Moreover, separate references to “one embodiment”, “an embodiment”, or “in embodiments” do not necessarily refer to the same embodiment; however, neither are such embodiments mutually exclusive, unless so stated, and except as will be readily apparent to those skilled in the art. Thus, the invention can include any variety of combinations and/or integrations of the embodiments described herein.
FIG. 1 illustrates a product display carton 10 according to the present invention. The display carton 10 includes a display box 15 having and open top and a single removable insert 20. The display box 15 and insert 20 may be made from any suitable material. Preferably, the display box and the insert are both formed of a corrugated material.
As shown in FIGS. 1-4, the display box 15 comprises a bottom panel 25; a pair of side walls 30 extending upwardly from the bottom panel 25; and a rear wall 35 extending upwardly from the bottom panel. Rear wall 35 advantageously comprises a panel of at least the height of the products to be displayed within display box 15. In embodiments, the pair of side walls 30 may each have a rear portion 40 that extends at an angle upwardly to a top edge of the rear wall 35.
The display box 15 comprises has a pair of front walls 45, each front wall extending inwardly from a respective side wall 30, so as to provide product retaining rails for product to be displayed in display carton 10. For example, the pair of front walls 45 may extend inwardly up to about 3 inches, for example, about 1 inch from the side walls 30. The pair of front walls 45 is attached to and contiguous with a bottom front wall 50 that extends upwardly from the bottom panel of the display box 15 for up to about 6 inches, for example, up to about 2 or 3 inches. Like the front walls 45, the bottom front wall 50 comprises a product retaining rail for products to be displayed in display carton 10.
The two front walls 45 and bottom front wall 50 help restrain a product placed into the product display box, help provide structural support for the display box, and also provides space for pictures, words, or other kinds of advertising on the display box. In addition, front walls 45 and bottom front wall 50 form a substantially unobstructed center viewing area for a product displayed in the display carton.
Bottom panel 25, side walls 30, rear wall 35, front walls 45 and bottom front wall 50 together form an enclosure for a single removable insert 20.
As shown in FIGS.1-3, single removable insert 20 comprises at least one set of dividers 70 extending inwardly from the pair of side walls, upwardly from the bottom panel, and parallel to the rear wall. The at least one set of dividers 70 forms at least two product receiving compartments 75 for supporting product displayed in the display carton.
As shown in FIGS. 5-6, single removable insert 20 comprises a foldable sheet 55 comprising three sections 56, 57, 58, each section having at least one rib 65. In embodiments, each of sections 56, 57, 58 may have two ribs 65. The at least one rib of each section has at least one angled end, for example, an end having an angle of about 450 from a horizontal surface of the foldable sheet 55. Thus, when the foldable sheet 55 is folded into a U-shaped insert, the at least one angled end of a rib on one section lies proximate to the at least one angled end of a rib on an adjacent section, thereby forming a 90° angle.
When the foldable sheet 55 is folded into a U-shaped insert, the ribs 65 form at least one set of dividers 70 that defines product receiving compartments 75. The at least one set of dividers 70 comprise a first rib 65 positioned against a first side wall 30 adjacent to a second rib 65 extending across the bottom panel 25 which is adjacent to a third rib 65 positioned against a second side wall 30 and opposite the first side wall, thereby defining at least two separate product receiving compartments 75, as illustrated in FIGS. 1-3. The insert 20 is of such a length that when folded and placed into the display box 15, the at least one set of dividers 70 has a height that is less than the height of the pair of side walls 30 and the front walls 45.
Removable insert 20 can easily fit into the product display box 15 to form display carton 10. The insert 20 may be associated with the side walls of the display box 15 in any suitable manner, for example, by frictional engagement with or by adhesively securing it to the pair of side walls 30.
Each of the product receiving compartments 75 will hold at least one product, such as a gift bag. By providing a limited quantity of products within each product receiving compartment, adequate support is provided for even a single gift bag that may remain in any one of the product receiving compartments.
According to a method of the present invention, the display carton may be made by folding a single sheet having three sections, each section comprising at least one rib having at least one angled end, into a U-shaped insert. The U-shaped insert is then placed into a display box having an open top. The display box includes a bottom panel, a rear wall extending upwardly from the bottom panel, a pair of side walls extending upwardly from the bottom panel, and a pair of front walls extending inwardly from the side walls. The pair of front walls is attached to a bottom front wall extending upwardly from the bottom panel.
Although specific embodiments of the invention have been described herein, it is understood by those skilled in the art that many other modifications and embodiments of the invention will come to mind to which the invention pertains, having benefit of the teaching presented in the foregoing description and associated drawings.
It is therefore understood that the invention is not limited to the specific embodiments disclosed herein, and that many modifications and other embodiments of the invention are intended to be included within the scope of the invention. Moreover, although specific terms are employed herein, they are used only in generic and descriptive sense, and not for the purposes of limiting the description invention.

Claims

1. A display carton, comprising:

(a) a display box having an open top, comprising:

a bottom panel;

a rear wall extending upwardly from the bottom panel;

a pair of side walls extending upwardly from the bottom panel;

a pair of front walls, each front wall extending inwardly from a side wall and attached to a bottom front wall extending upwardly from the bottom panel, said pair of front walls and said bottom front wall forming a substantially unobstructed center viewing area for a displayed product; and

(b) a single removable insert comprising at least one set of dividers extending inwardly from the side walls, upwardly from the bottom panel, and parallel to the rear wall, thereby defining at least two product receiving compartments for supporting product.

2. A display carton according to claim 1, wherein said pair of front walls comprises a product retaining rail for products to be displayed in said display carton.

3. A display carton according to claim 1, wherein said pair of front walls extends inwardly about 1 inch from said pair of side walls.

4. A display carton according to claim 1, wherein said pair of side walls each comprise a rear portion that extends at an angle upwardly to a top edge of said rear wall.

5. A display carton according to claim 1, wherein said bottom front wall extends upwardly from said bottom panel for up to about 6 inches.

6. A display carton according to claim 1, wherein said removable insert comprises a foldable sheet having three sections, each section comprising at least one rib having at least one angled end.

7. A display carton according to claim 6, wherein each section comprises two ribs, each rib having at least one angled end.

8. A display carton according to claim 6, wherein said at least one angled end has an angle of about 45° from a horizontal surface of said foldable sheet.

9. A display carton according to claim 6, wherein said ribs are configured so that when the foldable sheet is folded into a U-shaped insert, the ribs form said at least one set of dividers.

10. A display carton according to claim 9, wherein said at least one set of dividers comprises a first rib positioned against a first side wall adjacent to a second rib extending across the bottom panel of the display box which is adjacent to a third rib positioned against a second side wall opposite said first side wall, thereby defining said at least two product receiving compartments.

11. A display carton according to claim 9, wherein said at least one set of dividers has a height that is less than the height of said pair of side walls and said pair of front walls.

12. A display carton according to claim 11, wherein said insert is integrally associated with said side walls of said display box by frictional engagement with or by adhesively securing to said pair of side walls.

13. A display carton according to claim 1, wherein said product comprises gift bags.

14. A display carton according to claim 1, wherein the display box and the insert both comprise a corrugated material.

15. A method of making the display carton of claim 1, comprising:

folding a single sheet having three sections, each section comprising at least one rib having at least one angled end into a U-shaped insert; and

placing the U-shaped insert into the display box.