US20040054694A1 - Remote personalization method - Google Patents

Remote personalization method Download PDF

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US20040054694A1
US20040054694A1 US10/659,477 US65947703A US2004054694A1 US 20040054694 A1 US20040054694 A1 US 20040054694A1 US 65947703 A US65947703 A US 65947703A US 2004054694 A1 US2004054694 A1 US 2004054694A1
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data file
message
person
network
file
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Gregory Piccionelli
Michael Gerardi
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    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising

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  • the present invention relates to a method, system and apparatus for producing, vending and distributing personalized items, such as photographs, videos and the like.
  • a method of producing a personalized data file includes the steps of providing a message comprising at least one word to a person present at a site on a network and specifying a first data file, and producing a personalized data file by digitally combining the first data file and the message.
  • the message is prepared by the person to whom the message was provided prior to being digitally combined with the first data file.
  • the first data file comprises at least one image, such as a photographic image, a graphic file, a text file, and the like.
  • the first data file comprises a photographic image, and the message is written by the person using a device which produces a data file corresponding to the message. The data file so produced is digitally overlaid on the photographic image.
  • the first data file is a video file comprising a plurality of frames.
  • the message is written by the person using a device which produces a data file corresponding to the message, and the data file so produced is digitally overlaid on at least one of the plurality of frames.
  • the message is a script including dialog to be read by the person and the first data file is a video file.
  • the dialog is read by the person and recorded to produce an audio file, and the audio file is digitally combined with the video file.
  • a method of producing a recorded performance includes the steps of providing a script to at least one person present at a site on a network, the script comprising dialog and directions for action, and recording a performance of the script by the at least one person.
  • a system for producing a personalized data file includes means for accessing a site on a network, means for providing a message to a person present at the site on the network, means for selecting a data file, means for enabling a person present at the site on the network to prepare the message, and means for combining the message so prepared with the data file to produce a personalized data file.
  • FIG. 1 is a flowchart illustrating a method by which a user is enabled to obtain a data file containing a photographic image of a celebrity with a personalized message autographed by the celebrity;
  • FIG. 2 is an illustration of a menu useful in carrying out a method of FIG. 1,
  • FIG. 3 is a flowchart illustrating a method by which a user is enabled to obtain a data file containing a video of a performance by a celebrity/performer with a personalized dialog performed by the celebrity/performer;
  • FIG. 4 is a flowchart illustrating a method by which a user is enabled to obtain a data file containing a performance in which one or more performers performs according to a script provided by the user to the performer(s), and
  • FIG. 5 is a schematic representation of a system useful for carrying out methods according to the invention.
  • a user first accesses a site at which a celebrity, such as a movie performer, athlete, political leader, etc. Is present.
  • a site can be a World Wide Web site, an Internet site or a site on another wide-area or local network, and can be associated with a business, a home, an office or any other desired physical location.
  • the user accesses the site from a remote location, such as the user's home or office.
  • the user accesses the site from a computer terminal on the premises at which the celebrity is present, such as at a bookstore, auditorium, etc.
  • the user accesses the site, he next accesses a menu provided by the site that presents one or more photographic images of the celebrity for which the user can request personalization by the celebrity.
  • a menu provided by the site that presents one or more photographic images of the celebrity for which the user can request personalization by the celebrity.
  • An example of such a menu is shown in FIG. 2.
  • the user points and clicks on a photographic image of interest.
  • the user selects a number associated with the photographic image of interest and inputs that number in an appropriate location, such as another menu or another location on the photographic image menu.
  • the user provides the celebrity with a message with which the user desires the celebrity to personalize the selected photographic image.
  • the user types the desired message at an appropriate location on a menu.
  • the user can provide an audio file containing a verbal request for the desired message.
  • the message can include one or more words, numerals, symbols or other images, and can be in any desired language and/or alphabet.
  • the user can select a message from a menu of standard messages.
  • the desired message is then transmitted to the site at which the celebrity is present.
  • an arrangement is made by which the user provides a payment to the celebrity for the personalized photographic image.
  • Any desired means for arranging such payment can be employed, for example, use of a credit card by the user.
  • Alternate means of value exchange, such as registration of the personalized photographic image with a membership account owned by the user and associated with the celebrity, can also be employed.
  • the celebrity prepares a written version of the desired message, which is then converted to digital form.
  • the celebrity writes the message on an electronic pad, which then produces a digital data file corresponding to the written message.
  • the celebrity can prepare a written message on a sheet of paper which is subsequently scanned to produce a digital data file corresponding to the written message. Any other desired method of producing such a digital data file can also be employed.
  • the digital data file corresponding to the written message is next combined with the data file containing the selected photographic image to produce a combined file. Any conventional technique for producing combined digital data files can be employed.
  • the resulting combined digital data file yields a photographic image upon which the written message is overlaid, to achieve a personalized photographic image of the celebrity.
  • the combined data file including the personalized photographic image is then transmitted to the user for subsequent viewing, for example after downloading to a color printer, on a computer monitor, etc.
  • the user in particular embodiments, is then given the option of requesting another personalized photographic image.
  • a second embodiment which enables a user to obtain a personalized video includes the initial step, as with FIG. 1, in which a user accesses a site at which a celebrity or other performer is present The user next accesses a menu in which are listed one or more videos in which the celebrity/performer appears, and selects a video of interest. After selecting the desired video, the user next provides the celebrity/performer with a script to accompany the video.
  • a script can include, in particular embodiments, dialog to be read by the celebrity/performer directed to the user or to another person. For example, the script can direct the celebrity/performer to address the user by name, express a desire that the user were present with the celebrity/performer, etc.
  • the celebrity/performer After receipt of the script from the user, the celebrity/performer reads the script to produce an audio file containing a recording of the script, using any conventional means for producing a digital data file containing audio information.
  • the audio file so produced is next combined with the selected video in order to produce a personalized video with an audio track including the recording prepared by the celebrity/performer.
  • the personalized video file is then transmitted to the user for viewing and/or downloading by the user.
  • an arrangement is made for payment by the user. Also as with the embodiment of FIG. 1, the user preferably is given an option to obtain another personalized video.
  • the user accesses a site at which one or more performers (e.g., celebrities, athletes, actresses, etc.) are present.
  • the user provides the performer(s) with a script.
  • the script can include directions for action as well as dialog.
  • the script is performed by the performer(s), and the performance is recorded as an audiovisual digital data file.
  • the file containing the recorded performance is then transmitted to the user, and in particular embodiments the user is afforded the option of providing another script for performance.
  • the foregoing performance may, in more particular embodiments, be subject to a record-keeping requirement, for example as set forth in 18 U.S.C. ⁇ 2257.
  • a record-keeping requirement for example as set forth in 18 U.S.C. ⁇ 2257.
  • information required by the record-keeping requirements is included in the recorded performance. Procedures for doing so are described in U.S. patent application Ser. No. ______, entitled “Record-Keeping System for Performances Over a Network,” to Piccionelli et al, filed Aug. 19, 2003 (attorney docket no. 39003.809US01), which is incorporated herein in its entirety by reference.
  • FIG. 5 illustrates an exemplary system.
  • a user logs onto a network using a personal computer 12 and accesses a site on the network at which the celebrity is present. The user then accesses a menu, for example as illustrated in FIG. 2, selects a photograph for personalization, and provides a message for the celebrity to prepare. The celebrity then prepares the message using a device such as an electronic pad 16 , producing a digital data file corresponding to the message. The digitized message is then combined with a data file corresponding to the selected photograph to produce a personalized image, here an autographed photograph. The personalized image is then provided to the user via the network, and the user then downloads the personalized image using printer 22 .
  • the user can also request personalized video files containing an audio message as described above, in which case the celebrity records a message using recording device 18 .
  • the user can provide a script to the celebrity for production of a recorded performance, in which case the celebrity performs according to the script is and is recorded using camera 20 and/or recording device 18 .
  • the recorded performance is then provided to the user via the network, and the user downloads the performance for viewing on computer 12 , and if desired records the downloaded performance, for example by using CD burner 24 .

Abstract

A method of producing a personalized data file includes the steps of providing a message comprising at least one word to a person present at a site on a network and specifying a first data file, and producing a personalized data file by digitally combining the first data file and the message. The message is prepared by the person to whom the message was provided prior to being digitally combined with the first data file.

Description

  • This application is based on U.S. Provisional Patent Application Serial No. 60/410,132, filed Sep. 12, 2002, the disclosure of which is incorporated in its entirety herein by reference.[0001]
    • FIELD OF THE INVENTION
  • The present invention relates to a method, system and apparatus for producing, vending and distributing personalized items, such as photographs, videos and the like. [0002]
    • BACKGROUND OF THE INVENTION
  • Celebrities, such as actors, athletes, political leaders, etc., often make personal appearances at which they provide autographs and personalized items, such as photographs, to members of the public. Due to geographic constraints, crowd size limitations and the like, it is often difficult or impossible for members of the public to meet the celebrities in order personally to obtain the autograph or personalized item from the celebrities. [0003]
  • A need exists for a method and system for providing personalized items, in particular autographed photographic images, to members of the public who cannot personally attend events at which their favorite celebrities appear. [0004]
    • SUMMARY OF THE PREFERRED EMBODIMENTS
  • In accordance with one aspect of the present invention, there is provided a method of producing a personalized data file. The method includes the steps of providing a message comprising at least one word to a person present at a site on a network and specifying a first data file, and producing a personalized data file by digitally combining the first data file and the message. The message is prepared by the person to whom the message was provided prior to being digitally combined with the first data file. [0005]
  • According to particular embodiments, the first data file comprises at least one image, such as a photographic image, a graphic file, a text file, and the like. In more particular embodiments, the first data file comprises a photographic image, and the message is written by the person using a device which produces a data file corresponding to the message. The data file so produced is digitally overlaid on the photographic image. [0006]
  • In other more particular embodiments, the first data file is a video file comprising a plurality of frames. The message is written by the person using a device which produces a data file corresponding to the message, and the data file so produced is digitally overlaid on at least one of the plurality of frames. [0007]
  • According to still other embodiments, the message is a script including dialog to be read by the person and the first data file is a video file. In such embodiments, the dialog is read by the person and recorded to produce an audio file, and the audio file is digitally combined with the video file. [0008]
  • In accordance with another aspect of the present invention, there is provided a method of producing a recorded performance. The method includes the steps of providing a script to at least one person present at a site on a network, the script comprising dialog and directions for action, and recording a performance of the script by the at least one person. [0009]
  • Further particular embodiments of the foregoing methods provide for a user requesting the personalized data file to be charged a premium. [0010]
  • In accordance with a further aspect of the present invention, there is provided a system for producing a personalized data file. The system includes means for accessing a site on a network, means for providing a message to a person present at the site on the network, means for selecting a data file, means for enabling a person present at the site on the network to prepare the message, and means for combining the message so prepared with the data file to produce a personalized data file. [0011]
  • Other objects, features and advantages of the present invention will become apparent to those skilled in the art from the following detailed description. It is to be understood, however, that the detailed description and specific examples, while indicating preferred embodiments of the present invention, are given by way of illustration and not limitation. Many changes and modifications within the scope of the present invention may be made without departing from the spirit thereof, and the invention includes all such modifications. [0012]
    • BRIEF DESCRIPTION OF THE DRAWINGS
  • The invention may be more readily understood by referring to the accompanying drawings in which [0013]
  • FIG. 1 is a flowchart illustrating a method by which a user is enabled to obtain a data file containing a photographic image of a celebrity with a personalized message autographed by the celebrity; [0014]
  • FIG. 2 is an illustration of a menu useful in carrying out a method of FIG. 1, [0015]
  • FIG. 3 is a flowchart illustrating a method by which a user is enabled to obtain a data file containing a video of a performance by a celebrity/performer with a personalized dialog performed by the celebrity/performer; [0016]
  • FIG. 4 is a flowchart illustrating a method by which a user is enabled to obtain a data file containing a performance in which one or more performers performs according to a script provided by the user to the performer(s), and [0017]
  • FIG. 5 is a schematic representation of a system useful for carrying out methods according to the invention.[0018]
    • DETAILED DESCRIPTION OF THE PREFERRED EMBODIMENTS
  • Turning now to the embodiment illustrated in FIG. 1, a user first accesses a site at which a celebrity, such as a movie performer, athlete, political leader, etc. Is present. Such a site can be a World Wide Web site, an Internet site or a site on another wide-area or local network, and can be associated with a business, a home, an office or any other desired physical location. In one more specific embodiment, the user accesses the site from a remote location, such as the user's home or office. In another more specific embodiment, the user accesses the site from a computer terminal on the premises at which the celebrity is present, such as at a bookstore, auditorium, etc. [0019]
  • Once the user accesses the site, he next accesses a menu provided by the site that presents one or more photographic images of the celebrity for which the user can request personalization by the celebrity. An example of such a menu is shown in FIG. 2. In particular embodiments, the user points and clicks on a photographic image of interest. In other embodiments, the user selects a number associated with the photographic image of interest and inputs that number in an appropriate location, such as another menu or another location on the photographic image menu. [0020]
  • Next, the user provides the celebrity with a message with which the user desires the celebrity to personalize the selected photographic image. In particular embodiments, the user types the desired message at an appropriate location on a menu. In other embodiments, the user can provide an audio file containing a verbal request for the desired message. The message can include one or more words, numerals, symbols or other images, and can be in any desired language and/or alphabet. In other specific embodiments, the user can select a message from a menu of standard messages. [0021]
  • Once the desired message has been prepared, it is then transmitted to the site at which the celebrity is present. In particular preferred embodiments, at this point an arrangement is made by which the user provides a payment to the celebrity for the personalized photographic image. Any desired means for arranging such payment can be employed, for example, use of a credit card by the user. Alternate means of value exchange, such as registration of the personalized photographic image with a membership account owned by the user and associated with the celebrity, can also be employed. [0022]
  • In any event, at this point the celebrity prepares a written version of the desired message, which is then converted to digital form. In particular embodiments, the celebrity writes the message on an electronic pad, which then produces a digital data file corresponding to the written message. In other embodiments, the celebrity can prepare a written message on a sheet of paper which is subsequently scanned to produce a digital data file corresponding to the written message. Any other desired method of producing such a digital data file can also be employed. [0023]
  • Once the digital data file corresponding to the written message has been produced, it is next combined with the data file containing the selected photographic image to produce a combined file. Any conventional technique for producing combined digital data files can be employed. The resulting combined digital data file yields a photographic image upon which the written message is overlaid, to achieve a personalized photographic image of the celebrity. [0024]
  • Once the combined data file including the personalized photographic image has been prepared, it is then transmitted to the user for subsequent viewing, for example after downloading to a color printer, on a computer monitor, etc. The user, in particular embodiments, is then given the option of requesting another personalized photographic image. [0025]
  • The foregoing method has been described in connection with a photographic image. However, any other type of text or graphic file that generate an autographed hard copy can also be used and is considered to be within the scope of this invention. Additional non-limiting examples include e-books and excerpts thereof, sheet music, graphic files containing reproductions of the celebrity's artwork(s), etc. [0026]
  • Turning to FIG. 2, a second embodiment which enables a user to obtain a personalized video includes the initial step, as with FIG. 1, in which a user accesses a site at which a celebrity or other performer is present The user next accesses a menu in which are listed one or more videos in which the celebrity/performer appears, and selects a video of interest. After selecting the desired video, the user next provides the celebrity/performer with a script to accompany the video. Such a script can include, in particular embodiments, dialog to be read by the celebrity/performer directed to the user or to another person. For example, the script can direct the celebrity/performer to address the user by name, express a desire that the user were present with the celebrity/performer, etc. [0027]
  • After receipt of the script from the user, the celebrity/performer reads the script to produce an audio file containing a recording of the script, using any conventional means for producing a digital data file containing audio information. The audio file so produced is next combined with the selected video in order to produce a personalized video with an audio track including the recording prepared by the celebrity/performer. The personalized video file is then transmitted to the user for viewing and/or downloading by the user. [0028]
  • As with the embodiment of FIG. 1, at some point, preferably prior to the celebrity/performer's recording of the script, an arrangement is made for payment by the user. Also as with the embodiment of FIG. 1, the user preferably is given an option to obtain another personalized video. [0029]
  • According to another alternative embodiment as shown in FIG. 3, the user accesses a site at which one or more performers (e.g., celebrities, athletes, actresses, etc.) are present. As with the embodiment of FIG. 2, the user provides the performer(s) with a script. In this embodiment, however, the script can include directions for action as well as dialog. Upon receipt of the script (and preferably arrangement for payment as with the preceding embodiments), the script is performed by the performer(s), and the performance is recorded as an audiovisual digital data file. The file containing the recorded performance is then transmitted to the user, and in particular embodiments the user is afforded the option of providing another script for performance. [0030]
  • The foregoing performance may, in more particular embodiments, be subject to a record-keeping requirement, for example as set forth in 18 U.S.C. §2257. To comply with such record-keeping requirements, information required by the record-keeping requirements is included in the recorded performance. Procedures for doing so are described in U.S. patent application Ser. No. ______, entitled “Record-Keeping System for Performances Over a Network,” to Piccionelli et al, filed Aug. 19, 2003 (attorney docket no. 39003.809US01), which is incorporated herein in its entirety by reference. [0031]
  • Systems and apparatus for implementing the foregoing inventive methods can include, for example, servers, electronic pads, recording devices for producing digital audio files, video recording devices, and the like. FIG. 5 illustrates an exemplary system. A user logs onto a network using a personal computer [0032] 12 and accesses a site on the network at which the celebrity is present. The user then accesses a menu, for example as illustrated in FIG. 2, selects a photograph for personalization, and provides a message for the celebrity to prepare. The celebrity then prepares the message using a device such as an electronic pad 16, producing a digital data file corresponding to the message. The digitized message is then combined with a data file corresponding to the selected photograph to produce a personalized image, here an autographed photograph. The personalized image is then provided to the user via the network, and the user then downloads the personalized image using printer 22.
  • If desired, the user can also request personalized video files containing an audio message as described above, in which case the celebrity records a message using recording device [0033] 18. Furthermore, the user can provide a script to the celebrity for production of a recorded performance, in which case the celebrity performs according to the script is and is recorded using camera 20 and/or recording device 18. The recorded performance is then provided to the user via the network, and the user downloads the performance for viewing on computer 12, and if desired records the downloaded performance, for example by using CD burner 24.

Claims (20)

What is claimed is:
1. A method of producing a personalized data file, the method comprising the steps of:
a) providing a message comprising at least one word to a person present at a site on a network and specifying a first data file, and
b) producing a personalized data file by digitally combining the first data file and the message, wherein the message is prepared by the person to whom the message was provided in step a) prior to being digitally combined with the first data file.
2. The method of claim 1 wherein in step a) the message is provided to the person over a network.
3. The method of claim 1 wherein in step a) the first data file is specified by accessing a menu.
4. The method of claim 1 wherein in step a) the first data file comprises at least one image.
5. The method of claim 4 wherein the first data file comprises a photographic image.
6. The method of claim 5 wherein in step b) the message is written by the person using a device which produces a data file corresponding to the message, and wherein the data file so produced is digitally overlaid on the photographic image.
7. The method of claim 4 wherein the first data file is a video file comprising a plurality of frames.
8. The method of claim 7 wherein in step b) the message is written by the person using a device which produces a data file corresponding to the message, and wherein the data file so produced is digitally overlaid on at least one of said plurality of frames.
9. The method of claim 1 wherein in step a) the first data file is a selected from the group consisting of a graphic file and a text file.
10. The method of claim 1 wherein in step a) the message comprises a script comprising dialog to be read by the person and the first data file is a video file.
11. The method of claim 10 wherein in step b) the dialog is read by the person and recorded to produce an audio file and wherein the audio file is digitally combined with the video file.
12. The method of claim 1 wherein the personalized data file is provided to a user over a network.
13. A method of producing a recorded performance, the method comprising the steps of:
a) providing a script to at least one person present at a site on a network, the script comprising dialog and directions for action, and
b) recording a performance of the script by the at least one person.
14. The method of claim 13 wherein in step a) the script is provided to a plurality of persons present at the site, and wherein in step b) the script is performed by the plurality of persons.
15. The method of claim 14 wherein the performance is subject to a record-keeping requirement and wherein information pertaining to the performance in accordance with the record-keeping requirement is combined with the recorded performance.
16. The method of claim 14 wherein the recorded performance is provided to a viewer over a network.
17. The method of claim 1 wherein a premium is charged to a user providing the message in step a).
18. A personalized data file produced by the method of claim 1.
19. A recorded performance produced by the method of claim 13.
20. A system for producing a personalized data file, the system comprising:
a) means for accessing a site on a network,
b) means for providing a message to a person present at the site on the network,
c) means for selecting a data file,
d) means for enabling a person present at the site on the network to prepare the message, and
e) means for combining the message prepared in step d) with the data file to produce a personalized data file.
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