TWI236835B - A commercial short message system and its method - Google Patents

A commercial short message system and its method Download PDF

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Publication number
TWI236835B
TWI236835B TW93107318A TW93107318A TWI236835B TW I236835 B TWI236835 B TW I236835B TW 93107318 A TW93107318 A TW 93107318A TW 93107318 A TW93107318 A TW 93107318A TW I236835 B TWI236835 B TW I236835B
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Taiwan
Prior art keywords
newsletter
advertisement
advertising
content
sending
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TW93107318A
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Chinese (zh)
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TW200533170A (en
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Shin-Jin Pan
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Totop Digital Comm Co Ltd
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Priority to TW93107318A priority Critical patent/TWI236835B/en
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Publication of TWI236835B publication Critical patent/TWI236835B/en
Publication of TW200533170A publication Critical patent/TW200533170A/en

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  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
  • Information Transfer Between Computers (AREA)

Abstract

A commercial short message system and its method, which provides a commercial host saving commercial contents in advance, then when sending short message via the system, a user chooses one of the saved commercial contents and edit his short message content to compose to a commercial short message and sends out to the receiver. Thus, by sending the commercial short message, and sends out commercial information within which at the same time.

Description

1236835 五、發明說明(1) 【舍明所屬之技術領域】 Ϊ 2 if ^ f 一種廣告簡訊發送系統及其方法,係藉由一般 二僂、ί Γ μ選定f告主所預先存人的簡訊廣告内容並輪人 2运、去間矾内容而組成一則廣告簡訊,再發送給收訊 俅恭^山^利用發送包含廣告内容之廣告簡訊之同時,合 δ运出廣告主之廣告行銷内容資訊之行銷目的。 【先前技術】 =簡訊來傳送廣告内容的行銷方 <,至今已相#廣泛的被 用、、,其模式不外乎是將欲發送的廣告内容以簡訊傳送給 般消費者但這§中最大的問題在於,廣告主如何取得 二般消費者之行動電話號碼,有些是直接發送廣告内容之 間成至一批電話號碼區間,如〇928 〇〇〇〇〇1至〇928〇〇〇1 , -人發送至1 0 〇筆電話號碼,有些則是以不正當手段 法購買取得電話號碼’這不僅影響一般消費者(廣土; 收訊者)的權利,實際的廣告效益不盡理想,,讯 般消費者之困擾而引起反效果。再者就是主 k成一 者合作,將廣告内容傳送給電信業者 二:主與電信業 費用較高,-般中小型企業之廣告主但合作 發明人有鑑於此,將簡訊廣告文案以新的=難接受。本案 不僅解決了收訊者名單取得的困擾,更増寻适方式運用, 則廣告簡訊的接受度’相信會是未來簡气i 了收訊者對該 流模式。 °赝告行銷上的主 C:\Program Files\PATENT\W399P-3.ptd 第6頁 1236835 五、發明說明(2) 【發明内容】 有鑑於此’本發明乃為改善上述傳統簡訊傳送廣告内容 的行銷方式之缺點而提出一種廣告簡訊發送系統及其方 法’係藉由该系統之網頁使用者介面(U s e r I n t e r f a c e, UI)之操作,提供廣告主會員購買簡訊廣告通數,並於該 糸統之網頁使用者介面預先存入行銷之簡訊廣告内容,待 一般簡訊發訊者至本系統發送簡訊時,於廣告簡訊發送網 頁上選定廣告主所存的簡訊廣告内容,並輸入欲傳送之簡 訊内容而組成一則廣告簡訊,再發送給收訊者(如他的朋9 友),藉以達到利用一般簡訊發訊者發送包含簡訊内容之 廣告簡訊之同時,合併發送出廣告主之廣告行銷内容資訊 之行銷目的。 、° 本發明優點之一為,該廣告主所存入的簡訊廣告内 容’除了讓發訊者於發送廣告簡訊時,可 於網頁使用者介面上的廣告内容,也可讓J 含廣告内容之廣告簡訊時,閱讀廣告主之廣告行銷内容次 訊,以一次行銷費用而收兩次行銷目的之效。 貝 本發明優點之二為,廣告主不用為策集麽止μ a 者名單而㈣’亦不會造成廣告簡訊收訊者= 反效果,反而因其為包含發訊者簡訊内容之廣告μ — W起 訊者的接受度會較高,讓收訊者於閱讀發訊;5 5 =二收 内容之同時,瀏覽廣告主之廣告行銷内容資訊。 間汛 本發明優點之三為,廣告主只須將行銷之 容輸入,再藉由一般簡訊發訊者發送包含戽三β尹、口内 3廣告内容之廣告1236835 V. Description of the invention (1) [Technical Field to which She Ming belongs] Ϊ 2 if ^ f An advertisement newsletter sending system and method, which are selected by the general 选定, Γ Γ f to the pre-stored person's short message. The content of the advertisement is combined with the contents of the second person, and the content is combined to form an advertisement newsletter, which is then sent to the receiver. 俅 ^ ^ ^ Use the advertisement newsletter containing the advertisement content to send out the advertisement marketing content information of the advertiser. Marketing purpose. [Prior art] = Marketers who send advertising content by text message have been widely used so far. The mode is nothing more than sending the advertising content to be sent to consumers as text messages. But in § The biggest problem is how advertisers can obtain the mobile phone numbers of ordinary consumers, and some of them directly send advertisement content to a batch of phone number ranges, such as 〇928 〇〇〇〇〇1 to 〇928〇〇001 -People sent to 100 phone numbers, and some bought them by improper means. This not only affects the rights of ordinary consumers (wide soil; recipients), the actual advertising benefits are not satisfactory, , The trouble caused by news-like consumers caused counter-effects. The other is that the owner k cooperates with one to transmit the advertising content to the telecommunications industry. The owner and the telecommunications industry have higher costs, but the advertisers of small and medium-sized enterprises, but the inventors of the cooperation have in view of this. Difficult to accept. This case not only solves the problem of obtaining the list of recipients, but also finds a suitable way to use it. The acceptance of the advertising newsletter ’is believed to be the future model of the recipient ’s stream. ° C: \ Program Files \ PATENT \ W399P-3.ptd on the marketing notice Page 6 1236835 V. Description of the invention (2) [Summary of the invention] In view of this, the present invention is to improve the above-mentioned traditional newsletter transmission advertising content The shortcoming of the marketing method is to propose an advertising newsletter sending system and method ', which uses the web user interface (UI) of the system to provide advertiser members to purchase newsletter advertisements, and The system's web user interface stores pre-marketed SMS advertising content in advance. When the general SMS sender sends a text message to this system, select the SMS advertising content saved by the advertiser on the advertising text sending page and enter the text message to be sent. Content to form an advertising newsletter, and then send it to the receiver (such as his friends and 9 friends), so as to achieve the use of the general text message sender to send an advertising newsletter containing the content of the message, and combined to send out the advertiser's advertising marketing content information Marketing purpose. One of the advantages of the present invention is that, in addition to the content of the text message advertisement deposited by the advertiser, in addition to allowing the sender to send advertisement text messages, the content of the advertisement on the web user interface can also allow J to include the content of the advertisement content. When advertising newsletters, read the advertiser's advertising marketing content newsletter and receive two marketing purposes for one marketing fee. The second advantage of the present invention is that the advertiser does not need to curate the list of μ a, and will not cause the recipient of the advertising newsletter = counter-effect, but because it is an advertisement containing the content of the sender ’s newsletter μ — The acceptability of the W initiator will be higher, allowing the receiver to read the message; 5 5 = while receiving the second content, browse the advertiser's advertising marketing content information. Between floods, the third advantage of the present invention is that the advertiser only needs to input marketing content, and then send the advertisement containing the content of 戽 三 β 尹, 3 in the mouth through the general SMS sender.

C:\Program Files\PATENT\W399P-3.ptd 1236835C: \ Program Files \ PATENT \ W399P-3.ptd 1236835

簡訊之同時,合併發送出廣告主之廣告行銷内容資訊之行 銷目的,因此不需花費傳送簡訊廣告的時間及人力。 本發明優點之四為,廣告簡訊之傳送費用係由系統自 動扣除廣告主會員之儲值額度,因此一般簡訊發訊者可利 用該廣告簡訊發送系統發送免費的簡訊,其為使一般簡訊 發訊者利用該廣告簡訊發送系統發送廣告簡訊之誘因。 本發明至少包含下列步驟: 1 · 一廣告主端加入會員並輸入相關公開資料 2 ·判斷該位會員儲值是否足夠 3 ·要求該位會員儲值 4·顯示該位會員之儲值狀況及可存廣告通數 5·該位會員進行廣告内容編輯並存入一虛擬資料庫中 6 · —發訊者端登入系統 7·透過一簡訊編輯單元瀏覽所有提供簡訊廣告 關公開資料 f 口 i祁 8·透過該簡訊編輯單元瀏覽並選擇欲傳送之廣告内容 9 ·透過a亥簡讯編輯單元編輯欲傳送之簡訊内容 I 〇·該簡訊編輯單元將該則廣告内容與該則欲傳 内容組成一則廣告簡訊 Μ II ·該發訊者端設定待傳送號碼 12·該發訊者端選擇立即進行傳送或輸入傳送時間並透過 一傳送時間排程單元排定待傳之該廣告簡訊 13·透過一計費單元扣除傳送之廣告簡訊通數 1 4.透過一簡訊傳送單元傳送該則廣告簡訊至一電信業者At the same time as the newsletter, the marketing purpose of the advertising marketing content information of the advertiser is combined, so it does not need to spend time and manpower to send the text message advertisement. The fourth advantage of the present invention is that the transmission cost of the advertising newsletter is automatically deducted by the system from the stored value of the advertiser member. Therefore, the general newsletter sender can use the advertising newsletter sending system to send free newsletters. Incentives for advertisers to use the advertising newsletter sending system to send advertising newsletters. The present invention includes at least the following steps: 1 · An advertiser joins a member and enters relevant public information 2 · Judges whether the stored value of the member is sufficient 3 · Requires the stored value of the member 4 · Shows the stored value status and availability of the member Save the advertisement number 5 · The member edits the advertisement content and saves it in a virtual database 6 · —Sender's login system 7 · Browsing all the public information of the SMS advertisement through a newsletter editing unit f 口 iqi 8 · Browse and select the advertisement content to be transmitted through the newsletter editing unit 9 · Edit the content of the newsletter to be transmitted through the aihe newsletter editing unit I 〇 The newsletter editing unit forms an advertisement with the content to be transmitted Newsletter M II · The sender side sets the number to be transmitted 12 · The sender side chooses to send immediately or enter the transmission time and schedule the advertising newsletter to be transmitted through a transmission time scheduling unit 13 · Via a billing Unit deducted the number of advertising newsletters sent 1 4. Send the advertising newsletter to a telecommunications operator through a text message sending unit

1236835 五、發明說明(4) - 端 1 5.由名電仏業者端發送該則廣告簡訊給至少一個一接收 端 16.透過一簡訊傳送記錄單元記錄廣告簡訊之發送情況 1 7.透過該計費單元回補傳送失敗之廣告 有關本發明之詳細内容及技術,兹就配合圖式說明如下: 【實施方式】1236835 V. Description of the invention (4)-End 1 5. The advertising newsletter is sent to at least one receiving end by a famous telecom provider. 16. The transmission of the advertising newsletter is recorded through a short message transmission recording unit. The detailed content and technology of the present invention related to the advertisement that failed to be returned by the fee unit are described below with reference to the drawings: [Embodiment]

本,明係提出一種廣告簡訊發送系統及其方法,並以一較 佳實施例說明本方法的具體可行性,藉由上述之技術加以 達成。睛芩照第1圖,係為本發明之廣告簡訊發送系統及 其方法之系統架構圖,說明如下: 就本發明的系統架構圖而言,包含下列幾個模组鱼 元: /、In this paper, the system and method for sending advertisement newsletters are proposed, and a specific embodiment is used to explain the specific feasibility of the method, which is achieved by the above-mentioned technology. Figure 1 is a system architecture diagram of the advertisement newsletter sending system and method according to the present invention, which is described as follows: As far as the system architecture diagram of the present invention is concerned, it includes the following modules: /,

一廣告簡訊編輯模組丨〇 〇係為本發明之主體部分,一廣告 主端200藉該廣告簡訊編輯模組1〇〇輸入至少一則廣止尹内口 容二並儲存於一虛擬資料庫70中,待—發訊者端過 -=編輯單元20選定—則廣告㈣,並編輯欲傳之簡1 内谷並5又疋傳送號碼、時間後,該簡訊編輯單元別即將j ί ii告:容與欲傳之簡訊内容組合成-則-廣告簡訊 傳送單元3〇依所設定之傳送號碼、時間將』 !Γ: ί至一電信業者端40°,以發送該廣告簡訊給 ^二二個一收訊者端500,其主要目的係提供一種網頁 的刼作方式供該廣告主端2〇〇編輯廣告内容,及該發訊An advertising newsletter editing module is a main part of the present invention. An advertiser 200 borrows the advertising newsletter editing module 100 to input at least one Guang Zhi Yin Rong Rong II and store it in a virtual database 70. After waiting—the sender end- = editing unit 20 selects—the advertisement will be edited, and the short message 1 and the inner number 5 will be transmitted, and the number and time will be sent, the newsletter editing unit will not be announced soon: The content of the content and the short message to be transmitted is combined into-then-the advertising short message transmission unit 30 according to the set transmission number and time "! Γ: ί to a telecommunications operator 40 ° to send the advertising short message to two or two A recipient 500 whose main purpose is to provide a webpage operation method for the advertiser 200 to edit advertisement content, and the message

1236835 五、發明說明(5) 者端3 0 0編輯待傳簡訊内容,龙將廣告内容與簡訊内容組 a成則ϋ亥廣告Μ訊,再藉由發送廣告簡訊之同時,伴隨 廣$内容訊息之傳送,以下為該廣告簡訊編輯模組1 〇 〇中 各單元之進一步說明: 1·廣告編輯單元10,係提供該廣告主端2〇〇操作該廣告簡 訊編,,組1〇〇之使用者介面,其至少包含會員登入/出 之身刀苔理、廣告内容編輯、計費資料查詢、廣告簡訊發 送狀況查詢等功能。 一 2.簡訊 訊編輯 簡訊内 3 ·簡訊 碼、傳 4. 計費 會員之 供廣告 5. 簡訊 敗狀況 報表。 6. 傳送 發訊者 時間排 7. 虛擬 資料、 渴輯單元20,係提供該發訊者端“ο操作 ,組之使用者介面,其至少包廣告内乍容。間 谷編輯、傳送號碼設定、傳送時間設定等功能。 傳送單元30,係依該發訊者端3〇〇所設定之傳送號 送時間,將簡訊傳送至該電信業者端。 … =;ί用以計算該廣告簡訊發送系統之廣告主 成功之通數與費用並扣除儲值額 主會貝查詢儲值狀況與線上儲值之功能。 記錄單元50,係用以記錄簡訊之傳送時間 之相關收發資訊’並可依查詢條件彙整出簡訊傳送 程之功/ 間"之傳送時間’並具備傳送 資料庫7G,係、用以提供儲存 廣告内容、廣告簡訊内容、@笊^主糕2〇()之會員 間δΜ專送號碼、簡訊傳1236835 V. Description of the invention (5) The client 3 0 0 edits the content of the newsletter to be transmitted, and the dragon combines the advertising content with the content of the newsletter to form an advertising message. Then, by sending the advertising newsletter, it will accompany the content message. For the transmission, the following is a further description of each unit in the advertising newsletter editing module 1000: 1. The advertising editing unit 10, which provides the advertising master 200 to operate the advertising newsletter editor, for the use of group 100 User interface, which includes at least the functions of member login / exit, management of advertising content, query of billing information, and query of the status of advertising newsletters. 1 2. SMS Editing in the SMS 3 · SMS Code, Transmission 4. Billing Member's Advertisement 5. SMS Failure Report. 6. Sending sender's time schedule 7. Virtual data, thirst compilation unit 20, which provides the sender's "o operation, user interface of the group, which at least includes the contents of the advertisement. Maaya editing, sending number setting, Transmission time setting and other functions. The transmission unit 30 transmits the short message to the telecommunication operator according to the transmission time set by the sender 300.… =; Used to calculate the advertising short message sending system. The advertiser's successes and fees are deducted from the stored value. The main function is to query the stored value status and online stored value. The recording unit 50 is used to record the relevant sending and receiving information of the transmission time of the SMS 'and can be aggregated according to the query conditions. The function of the SMS transmission process / time " the transmission time 'and has a transmission database of 7G, which is used to provide a δM special delivery number for members who store advertising content, advertising content, @ 笊 ^ 主 i 2〇 () pass

五、發明說明(6) 送時間、計費資料、簡訊收發狀況等各類資料,豆 之資料類型由該系統管理者自行定義。 八 筒存 另外’該廣告主端200與該發訊者端3〇〇係利用任意 之裝置,可為下列組合中任意一個··桌上型電腦。 、、’罔 (Desktop)、手提電腦(Notebook)、個人數位助理 (Personal Digital Assistant ;PDA)及行動電話。 電信業者端4 0 0係指一切利用電信設備所提供之通俨2该 務,經營電信服務供公眾使用之業者。 口 本發明之廣告簡訊發送系'统之運作方4,係 200於該廣告編輯單元1〇登入會員後,藉由網頁使用口 : 面(User Interface,un之操作,預先編輯好至 丨 告内容並儲存於該虛擬資料庫70中,待該發訊者端3〇〇^廣 :送簡訊時’透過該簡訊編輯單元2〇所提供之 "面(User Interface,un之操作,從預先 ΐ二=!送if告内容’並輸入欲發送的簡訊二 以間汛、為軏早兀20即將該則選定之廣告内容盥 内容組合成—則廣告簡訊’然後該發訊者端_設定W 傳达唬碼/同,可選擇立即傳送或透過該傳送時胃程 tg60預约該則簡訊傳送時間,再透過 ^ :則廣告簡訊依所設定之傳送號碼、】 者端400以發送廣告簡訊至該接收端5〇〇a、5〇〇b /電仏業 5广之打動電話,同時更藉由該計費單 發送成功之通數與傳送費用,並從該則廣告之十二土二3 = 值費用中扣除’以促使該發訊者端繼之使㈣y利用該儲 1236835 五、發明說明(7) 廣告簡訊發送系统私访备 尔為心运免費簡訊, 之同4,合併發送出廣告主之卢主^ b達到利用發送簡訊 的。同時更可藉由該簡訊傳送内容資訊之行銷目 之傳送狀況,並彙整出廣告簡訊 =記錄廣告簡訊 查詢。 °己錄報表以供廣告主 請參照第2圖,係為本發明之廣告 之登入與簡訊廣告編輯流程示音$送系統及其方法 輯單元10判斷該廣告主端2〇〇是、C該廣告編 登入身分為本系統之廣告主會員 丘入(步驟600);若 入一帳號及一密碼並核對會員身分(步告主端200: 編輯單元10依登入者之身分 藉忒廣口 I ^ , t „( ^ ^Γ2)^ J :6:1: : 分登入成功後,藉由計費單元40判斷該位合員σ \身 夠=驟620);接著,該位會員是否進行廣、'/容 驟630 ) ’上述步驟630若是,則顯示該位會員之儲值狀況 及可存廣告通數(步驟640 );最後,該位會員編輯廣告内 容並存入一虛擬資料庫70中(步驟65〇)。如此,由上述步 驟600至步驟650,即完成廣告主會員使用該廣告簡訊發送 系統以編輯廣告内容與儲存之程序。 請參照第3 a、3 b圖’係為本發明之廣告簡訊發送系統及其 方法之廣告簡訊編輯與發送流程示意圖。首先請參照第3a 圖,首先由一發訊者端3 0 〇登入系統(步驟7 〇 1 );接著,透 過一簡訊編輯單元2 0選擇是否進行簡訊傳送(步驟7 〇 2 ); 上述步驟7 0 2若是,則透過該簡訊編輯單元2 〇瀏覽所有提V. Description of the invention (6) Various types of information such as delivery time, billing information, and status of receiving and sending SMS messages are defined by the system administrator. Eight-tube storage In addition, the advertiser end 200 and the sender end 300 use any device, and may be any one of the following combinations: a desktop computer. , ’罔 (Desktop), laptop (Notebook), personal digital assistant (PDA), and mobile phone. Telecommunications operator's end 400 refers to all operators who use telecommunications equipment to provide telecommunications services and operate telecommunications services for public use. The advertising newsletter sending system of the present invention is the system's operator 4, which is 200 after logging in to the member in the advertising editing unit 10, and using the web interface: User Interface (un operation, edited to the content in advance) And stored in the virtual database 70, when the sender's end 300: ^: when sending a message 'through the "User Interface (un) operation provided by the message editing unit 20", Two =! Send if report content 'and enter the newsletter you want to send. Secondly, we will combine the selected advertisement content with the content of “Jianxun 20” — then the advertisement newsletter', and then the sender side _set W You can choose to send the message immediately or reserve the time for the message via tg60 at the time of transmission, and then ^: the advertisement message will be sent according to the set transmission number.] The client 400 will send the advertisement message to the Receiving end 500a, 500b / Electric Industry 5 Guangzhi touched the phone, and at the same time sent the successful pass and transmission cost through the billing sheet, and from the twelve soil of the advertisement 3 = Value deductions' to prompt the sender to follow suit Use this storage 1236835 V. Description of the invention (7) The private newsletter sending system for the private newsletter is a free newsletter for the heart, the same as 4, combined with the sender of the advertiser Lu b ^ b to achieve the use of sending text messages. At the same time, you can also use this The status of the delivery of the marketing information in the text message and the summary of the advertising message = record the advertising message query. ° Recorded report for advertisers please refer to Figure 2, which shows the advertising login and SMS message editing process of the present invention. The audio delivery system and its method unit 10 judges that the advertiser 200 is, C, the advertiser is logged in as an advertiser member of this system (step 600); if an account and a password are entered and the member is verified Identity (step 200): The editing unit 10 borrows 忒 wide mouth I ^, t „(^ ^ Γ2) ^ according to the identity of the signer. After the login is successful, it is determined by the accounting unit 40. The member σ \ sufficient = step 620); Then, whether the member performs the broadcast, '/ 容 步 630') If the above step 630 is yes, the stored value status of the member and the number of adverts that can be stored ( Step 640); Finally, the member edits the advertising content And stored in a virtual database 70 (step 65). In this way, from the above steps 600 to 650, the procedure for the advertiser member to use the advertisement newsletter sending system to edit advertisement content and storage is completed. Please refer to section 3a Figure 3b is a schematic diagram of the advertising newsletter editing and sending process of the advertising newsletter sending system and method of the present invention. First, please refer to Figure 3a. First, a sender end 30 〇 logs in to the system (step 7 〇1 ); Then, select whether to send a text message through a text message editing unit 20 (step 7 〇 2); if the above step 70 2, then browse all the messages through the text message editing unit 2 0

C:\Prograni Files\PATENT\W399P-3.ptd 第12頁 1236835 五、發明說明(8) 供1 : ΐ告的廣告主相關公開資料(步驟703 );透過哕- 位# 0/劉覧並選擇欲傳送之廣告内容(步驟704) · =,該發訊者端300透過該簡訊編輯單元2〇編 (步驟然後,該簡訊編輯單元。:; j / 口合附加與该則欲傳送之簡訊内容組成一則廣主 成V驟706 );接著,該發訊者端3〇〇設定 碼σ θ 驟7 0 7 )。 ▼、恥碼Q步 了二…、第3b圖,待设定傳送號碼後,該發訊者端3〇 〇選 疋否立即進行廣告簡訊傳送(步驟7 08);或,該發訊者端 3〇〇輸入廣告簡訊之傳送時間(步驟7〇8a);並透過一 時間排程單元60排定待傳之廣告簡訊(步驟7〇8b);接 透過該計費單元4〇扣除傳送之廣告簡訊通數(步驟7〇旳 後;再透過一簡訊傳送單元3〇傳送問答簡訊至一電俨 端4〇〇(步驟710);再由該電信業者端繼發送廣告簡訊給 至^ 一個一接收端500 (步驟7n);此時,系統本身則透過 一間訊傳送記錄單元50記錄廣告簡訊之發送情況(步驟 jl 2),並透過该計費單元4〇回補傳送失敗之廣告簡訊通數 步驟713)。如此,由上述步驟7〇1至步驟713之間,由簡 桌^ Λ者透過该廣告簡訊發送系統發送包含廣告内容之廣 口,Λ,同日寸達到傳送廣告訊息之目的,且簡訊傳送費用 由系統自動扣除廣告主會員之儲值額度,因此簡訊發訊者 可利用該廣告簡訊發送系統發送免費的簡訊,其為使該發 Λ者端3 0 0之使用者利用該廣告簡訊發送系統發送廣告簡 訊之誘因。C: \ Prograni Files \ PATENT \ W399P-3.ptd Page 12 1236835 V. Description of the invention (8) For 1: Advertisement related public information of the obituary (step 703); through 哕-位 # 0 / 刘 覧 和Select the advertisement content to be transmitted (step 704) · =, the sender end 300 is edited by the newsletter editing unit 20 (step then, the newsletter editing unit.:; J / 合 is attached to the message to be transmitted) The content composes a broadcast master V step 706); then, the sender end 300 sets the code σ θ step 7 7). ▼, shame code Q step two ..., Figure 3b, after the transmission number is set, the sender side 300 selects whether to immediately send an advertising message (step 7 08); or, the sender side 3. Enter the transmission time of the advertising newsletter (step 708a); schedule the advertising newsletter to be transmitted through a time scheduling unit 60 (step 708b); then deduct the transmitted advertising through the charging unit 40 Number of SMS messages (after step 70); then send a Q & A message to a telecom terminal 400 via a text message transmission unit 30 (step 710); and then the telecommunications operator will send advertising messages to ^ one to one to receive Terminal 500 (step 7n); at this time, the system itself records the sending of the advertising newsletter through a messaging transmission recording unit 50 (step jl 2), and uses the billing unit 40 to back up the number of failed advertising newsletters. Step 713). In this way, from step 701 to step 713 above, the Jane table ^ Λ sends the wide mouth containing the advertisement content through the advertisement newsletter sending system. Λ, the same day achieves the purpose of transmitting advertising messages, and the cost of the SMS transmission is The system automatically deducts the stored value of the advertiser member, so the SMS sender can use the advertising newsletter sending system to send free SMS, which is to enable the users of the sender end 300 to use the advertising newsletter sending system to send advertisements Incentives for newsletters.

1236835 五、發明說明(9) 請參照第4圖,係為本發明之廣告簡訊發送系統及其方法 之查詢流程示意圖,由該廣告主端2 0 0登入會員(步驟 800);透過該廣告編輯單元選擇欲查詢項目(步驟 810),該廣告主端200之會員可透過網頁使用者介面(User Interface,UI)之操作選擇欲查詢之項目;若於上述步驟 8 1 0中,選擇查詢廣告簡訊傳送報表,則透過該簡訊傳送 記錄單元50擷取出廣告簡訊傳送記錄並彙整成報表(步驟 820),若於上述步驟810中,選擇查詢儲值狀況,則透過 該計費單元40計算儲值餘額與可傳廣告簡訊通數(步驟 830 );之後,使用者仍可透過網頁使用者介面(User Interface,UI)之操作選擇進行其他功能(步驟“ο)。 以下即以敘述的方式說明一則廣告簡訊之實施例之編輯與 組成:廣告主會員登入該廣告簡訊發送系統,預先輸入並 儲存之簡訊廣告内容為「〈快報〉超低費率的電話費,咩情 請上http://www.totop.net」共個字;待一般發訊者會 員登入該廣告簡訊發送系統,選定上述之廣告内^,二 欲傳送之簡訊内容「小強,周末要去逛街嗎?妓 字’並設定傳送號碼、傳送時間後,系統自動將該則廣告 内容與間訊内容組成一則廣告簡m「小強 逛 嗎?〈快報〉超低費率的電話費,詳情請上 不受古^何 http://www· totop· net」,並依傳详觫版 推 兮則声土锌呷*你π本.二斗得送破碼、傳送時間發送 5亥則廣。間‘至收訊者,而該則廣告簡訊之發 系 統自廣告主之儲值額度中扣除,且於發 _ / '、 時,系統會自動記錄下廣告簡訊之^口間讯之同 ^心送情況,以供廣告主1236835 V. Description of the invention (9) Please refer to FIG. 4, which is a schematic flow chart of the query process of the advertising newsletter sending system and method of the present invention. The advertiser logs in to the member at 2000 (step 800); edits through the advertisement The unit selects the item to be queried (step 810), and the member of the advertiser 200 can select the item to be queried through the operation of the web user interface (UI); if in step 8 10 above, choose to query the ad newsletter To send a report, use the SMS transmission record unit 50 to retrieve the advertisement SMS transmission record and compile it into a report (step 820). If in step 810 above, the query of the stored value status is selected, the stored value balance is calculated through the charging unit 40 After that, it can communicate with the short message of the advertisement (step 830); after that, the user can still choose to perform other functions through the operation of the user interface (UI) of the web page (step "ο). The following describes an advertisement in a narrative manner Editing and composition of the embodiment of the newsletter: The advertiser member logs in the advertisement newsletter sending system, and the content of the newsletter advertisement entered and stored in advance is "<Quick 〉 Ultra-low-rate phone charges, please send a message to http://www.totop.net ”; wait for the general sender member to log in to the advertising newsletter sending system, select the above advertisement ^, and then send it The content of the newsletter "Xiaoqiang, do you want to go shopping on the weekend? After the prostitute character is set and the transmission number and time are set, the system automatically composes this advertisement with the newsletter content." "Is Xiaoqiang shopping? <Express" is extremely low The rate of telephone charges. For details, please refer to http: // www · totop · net ”, and push it according to the detailed version of the book. You will get a copy of it. You will get a broken code. Delivery time is 5 hours. To the recipient, and the advertisement newsletter distribution system is deducted from the advertiser's stored value limit, and when sending _ / ', the system will automatically record the concentricity of the ^ 口 间 讯 of the advertisement newsletter. Send situation for advertisers

C:\Program Files\PATENT\W399P-3.ptd 第14頁 1236835 五、發明說明(ίο) 會員查詢發送廣告簡訊結果之用。 雖然本發明以前述之較佳實施例揭露如上,然其並非用以 限定本發明,任何熟習此技藝者,在不脫離本發明之精神 和範圍内,當可作些許之更動與潤飾,因此本發明之保護 範圍當視後附之申請專利範圍所界定者為準。C: \ Program Files \ PATENT \ W399P-3.ptd Page 14 1236835 V. Description of Invention (ίο) Member inquiry for sending the result of advertising newsletter. Although the present invention is disclosed above with the foregoing preferred embodiments, it is not intended to limit the present invention. Any person skilled in the art can make some modifications and retouching without departing from the spirit and scope of the present invention. The scope of protection of the invention shall be determined by the scope of the attached patent application.

C:\Program Files\PATENT\W399P-3.ptd 第15頁 1236835 圖式簡單說明 第1圖,係為本發明之廣告簡訊發送系統及其方法之系統 架構圖。 第2圖,係為本發明之廣告簡訊發送系統及其方法之登入 與簡訊廣告編輯流程示意圖。 第3a、3b圖,係為本發明之廣告簡訊發送系統及其方法之 廣告簡訊編輯與發送流程示意圖。 第4圖,係為本發明之廣告簡訊發送系統及其方法之查詢 流程不意圖。 【符號說明】 10 廣告編輯單元 20 簡訊編輯單元 30 簡訊傳送單元 40 計費單元 50 簡訊傳送記錄單元 60 傳送時間排程單元 7 0 虛擬資料庫 100 廣告簡訊編輯模組 2 0 0 廣告主端 30 0 發訊者端 40 0 電信業者端 5 0 0 收訊者端 步驟6 0 0 透過一廣告編輯單元判斷一廣告主端是否進行 登入C: \ Program Files \ PATENT \ W399P-3.ptd Page 15 1236835 Brief Description of Drawings Figure 1 is a system architecture diagram of the advertising newsletter sending system and method of the present invention. FIG. 2 is a schematic diagram of the login and SMS advertisement editing process of the advertisement newsletter sending system and method of the present invention. Figures 3a and 3b are schematic diagrams of an advertisement newsletter editing and sending process of the advertisement newsletter sending system and method of the present invention. FIG. 4 is a query flow of the advertisement newsletter sending system and method of the present invention. [Symbol description] 10 Advertising editing unit 20 SMS editing unit 30 SMS transmitting unit 40 Charging unit 50 SMS transmitting recording unit 60 Transmission time scheduling unit 7 0 Virtual database 100 Advertising newsletter editing module 2 0 0 Advertiser 30 0 Sender side 40 0 Telecom provider side 5 0 0 Recipient side step 6 0 0 Use an ad editing unit to determine whether an advertiser is logged in

C:\Program Files\PATENT\W399P-3.ptd 第16頁 1236835 圖式簡單說明 步驟610 員身分 步驟61 1 步驟612 步驟620 步驟620ί 步驟6 3 0 步驟63〇£ 步驟640 _ '-_ 要求该廣告主端輸入一帳號及一 山石馬並核對會 要求該廣告主端重新輸入 要求《亥廣告主端加入會員並 判斷該位會員儲值是否足夠,相關公開資料 要求該位會員儲值 该位會員是否進行廣告内容編輯 進行其他功能 顯示該位會員之儲值狀況及可存生 步驟65〇 該位會員編輯廣告内容並存又口 = 庫中 1仔入一虛擬資料 步驟7 0 1 一發訊者端登入系統 步驟702 透過一簡訊編輯單元選擇是不、任―* 送 伴疋否進仃廣告簡訊傳 步驟7 0 2 a 進行其他功能 覽所有提供簡訊廣告的 覽並選擇欲傳送之廣告 步驟703 透過該簡訊編輯單元瀏 廣告主相關公開資料 步驟704 透過該簡訊編輯單元瀏 内容 步驟7 0 5 透過該簡訊編輯單元編輯欲傳送之符气 ^ 步驟706該簡訊編輯單$將該則廣告内Ϊ與^則=二 之簡訊内容組成一則廣告簡訊 、 步驟707 該發訊者端設定待傳送號碼 步驟7 0 8 該發訊者端是否立即進行傳送C: \ Program Files \ PATENT \ W399P-3.ptd Page 16 1236835 Schematic description Step 610 Membership Step 61 1 Step 612 Step 620 Step 620ί Step 6 3 0 Step 63 〇 Step 640 _ '-_ Request this The advertiser enters an account and a mountain of horses, and the verification will ask the advertiser to re-enter the request, "The advertiser will join the membership and determine whether the stored value of the member is sufficient. The relevant public information requires the member to store the value of the member." Whether to edit the advertising content and perform other functions to display the stored value status and storage of the member. 65. The member edits the advertising content and saves it. = 1 person in the library enters a virtual data. Step 7 0 1 A sender side Log in to the system. Step 702 Select yes or no through a text message editing unit. * Send a companion or not to enter the advertising text message. Step 7 0 2 a Perform other functions. Browse all the text advertisements provided and select the advertisement you want to send. Step 703 Newsletter editing unit to browse the relevant public information of the advertiser Step 704 Browse the content through the SMS editing unit Step 7 0 5 Edit the message to be transmitted through the SMS editing unit ^ Step 706 The newsletter edit order $ forms an advertisement newsletter with the content of the advertisement and ^ == 2. The content is sent to the sender. Step 7 0 8 Whether the sender is immediately Make a transfer

1236835 圖式簡單說明 :驟7〇8a該發訊者端輸 步驟透過一傳 訊之傳送時間 簡訊 早7°排定待傳之該則廣告 步驟7〇9冑過一計費 數 于傳送之廣告簡訊通 步驟71〇 it過一簡訊傳送 信業者端 傳送該則廣告簡訊至—電 步驟711由該電信業者端發 個 一接收端 Μ則廣告簡訊給至少 步驟71 2 $過―簡訊傳送 發送情況 、彔早疋記錄廣告簡訊之 步驟713 it過該計費單元 通數 補傳运失敗之廣告簡訊 步驟800該廣告主端登入會 :糊③過該廣告編輯單: 步驟820透過該簡訊傳 擇欲查詢項目 記錄並彙整成報表 ^單元擷取出廣告簡訊傳送 步驟830冑過該計費單 通數 异儲值餘額與可傳廣告簡訊 步驟840 進行其他功能1236835 Schematic description: Step 7〇a The sender sends the message through a messaging time message as early as 7 °. The advertisement is scheduled to be transmitted. Step 709: A billing number is sent to the advertising message. Send the advertising message to the carrier through a short message at step 71. It is sent to the telecommunications company through the short message to step 711. At step 711, the receiving company sends an advertising message to the receiving party to at least step 71. 2 Step 713 of recording the advertising newsletter as early as 713 It passes the billing unit number to supplement the failed advertising newsletter Step 800 The advertiser login session: Paste the advertising edit list: Step 820 Select the item to be queried via the newsletter Record and compile it into a report ^ Unit extracts the advertisement newsletter and sends it to step 830. Passes the billing slip and the different stored value balance and the advertisable message. Step 840 performs other functions.

C:\Program Files\PATENT\W399P-3.ptdC: \ Program Files \ PATENT \ W399P-3.ptd

Claims (1)

1236835 六、申請專利範圍 ^ 一種廣告簡訊發送系統, 一 訊編輯模組預先編輯並儲存至少一:二库透過一廣告簡 簡訊,透過j = = = = =訊内容而成一廣告 端,其r,:m:該廣告簡訊給至少-個-收訊者 一 Ν Ύ 垓廣告編輯模組至少包含·· 虛擬貝料庫,係為該系統之資料儲存庫; 一廣告編輯單元,係提供編衮 輸入之資料存入該虛擬資料庫;…面,並將 輪入:f:二扁輯單元’係提供編輯簡訊内容之介面,並將 铷入之貝枓存入該虛擬資料庫; 五將 送簡;:簡:傳送單元,係將簡訊傳送至-電信業者端以發 —傳送時間排程單元,係提供 系統時間發出傳送指令至該簡訊傳送▲元。壬之功能,並依 ★亥圍第1項所述之廣告簡訊發送系統,其中 用該廣告簡訊發送系統以編輯並儲存至 J則该廣告内容之使用者。 吻甘王 圍第2項所述之廣告簡訊發送系統,复中 :廣。内:可為特定語音、文字、圖形、動 :中 了將其商品觀念及服務用特定的表現 :組 以達行銷之目的者。 Μ表現, 4.如申請專利範圍第〗項所述之廣告簡訊發送系 該發訊者端係指透過該廣告簡訊發送系统,選擇’其中 &amp;告内容 G:\Program Files\PATENT\W399P-3.ptd 第19頁 1236835 六、申請專利範圍 一 3::内⑧’同時設定傳送時間、傳送號碼以發送簡 U :::圍第1項所述之廣告簡訊發送系統’其中 容之由;廣告内容與一簡訊内容所組合成,其内 管理者自行定義。式與内容多募,由該廣告簡訊發迭系統 該簡訊第5項所述之廣告簡訊發送系統,其中 頻片段、圖表:設mi;文字、圖像、視頻、音 該簡訊傳送單元所述之廣告簡訊發送系統,其中 傳送至該電信業者^ ^疋之傳送時間、傳送號碼,將簡訊 8該項所述之廣告簡訊發送系統,其中 經營電信服務心眾設備所提供之通信服務, 該收訊者===1 可項所m告簡訊發送系統,其中 貝科傳輸功能的設備並可從 而具有通訊、 (^_al Dlgltal Assistm個人數/ 助理 記型電腦的組合中任意擇一。 呆上型電腦及筆 1 0 ·如申請專利範圍第h 該虛擬資料庫争用以之廣告簡訊發送系統,其中 各類資料,而該虛擬資料庫中所 之 2所使用到之 類型,由該廣告簡訊發送系統管理者自行定^表及資料 第20頁 C:\Program Files\PATENT\W399P-3.ptd 1236835 、申請專利範圍 ---- 該 i如範圍第1項所述之廣告簡訊發送系統,其中 家廣口、、’ °單凡係提供該廣告主端操作該廣告簡訊發 統之:、1,面’其至少包含會員登入登出、編輯廣告内容、杳 詢發送記錄之功能。 一 1 2 ·如申明。專利fe圍第i項所述之廣告簡訊發送系統,其 該簡訊編輯單it係《供該發訊者端操作該廣告簡訊發^ 統之:其至少包含廣告内容選擇、編輯簡訊内容、二 定傳,牯間、傳送號碼之功能,並將選定之該廣告内 欲傳送之&gt; 該簡訊内容組合成一則該廣告簡訊。 人 1 3·如^申凊專^範圍第1 2項所述之廣告簡訊發送系統,農 中J簡=、、扁輯單元係提供該發訊者端操作該廣告簡訊發、 系統之;丨面,其更包含瀏覽所有提供簡訊廣告的 ^合 員相關公開資料之查詢功能。 主會 i 4·如申請專利範圍第i項所述之廣告簡訊發送系統,其 該簡訊傳^單元係、將該廣告簡訊傳送至該電信業者端了 1 5·如、申請專利範圍第1項所述之廣告簡訊發送系統,复由 該傳运時間排程單元可提供該簡訊編輯單元以任何^ 式設^訊傳送之相關行事曆功能,與將所設定的 間進5日守排矛呈,並偵測系統時間,待系統時間達該合昌 所設定t簡訊傳送時間,即發出傳送指令至傳二」 元以觸發簡訊之發出。 仏得适早 16.如申請專利範圍第15項所述之廣告簡訊發送,盆 中該傳迗時間排程單元更提供預約時間及傳送半之 行事暦檢視方式之功能。 得适事件之1236835 6. Scope of patent application ^ An advertisement newsletter sending system. An message editing module pre-edits and stores at least one: two libraries through an advertisement newsletter, through j = = = = = message content into an advertising end, r, : m: The advertisement newsletter is provided to at least one receiver. The advertisement editing module contains at least a virtual shell database, which is the data repository of the system. An advertisement editing unit, which provides editing input. The data will be stored in the virtual database;…, and will be rotated: f: two flat units' is an interface for editing the content of the newsletter, and the imported shellfish will be stored in the virtual database; ;: Simplified: The sending unit is used to send the short message to the telecom operator to send. The sending time scheduling unit is to provide the system time to send a sending instruction to the sending of the short message. The function of Ren and the advertising newsletter sending system described in item 1 of Haiwei, where the advertising newsletter sending system is used to edit and save to the users of the advertisement content. The advertising newsletter sending system described in Section 2 of Wang Ganwei, Fu Zhong: Guang. Internal: can be specific voice, text, graphics, dynamic: the use of its product ideas and services with a specific performance: group to achieve marketing purposes. Μ performance, 4. The sending of the advertising newsletter as described in item No. of the scope of patent application refers to the sender's end means that through the advertising newsletter sending system, select 'where &amp; report content G: \ Program Files \ PATENT \ W399P- 3.ptd page 19 1236835 VI. Patent application scope 1: 3: Internal message 'Set the transmission time and number at the same time to send a simple U ::: The advertising newsletter sending system described in item 1'. The advertising content is combined with a newsletter content, which is defined by the administrator. Multi-recruitment of styles and content, the advertisement newsletter sending system described in the newsletter item 5 of the advertisement newsletter delivery system, in which the frequency clips, graphics: set mi; text, image, video, audio as described in the newsletter transmission unit The advertisement newsletter sending system, which transmits the delivery time and number to the telecommunication operator ^ ^ 疋, and sends the advertisement newsletter sending system described in item 8 of the newsletter, in which the telecommunication service provided by the public service equipment provides communication services, the receiving Anyone === 1 can choose to send a newsletter system, among which Beco transmission equipment can have communication, (^ _al Dlgltal Assistm personal number / assistant notebook computer combination any one. Stay on the computer And pen 10 · If the patent application scope h The advertising newsletter sending system that the virtual database competes for, including various types of data, and the type used in 2 of the virtual database, the advertising newsletter sending system The administrator determines the form and information on page 20: C: \ Program Files \ PATENT \ W399P-3.ptd 1236835, the scope of patent application-the advertising newsletter described in item 1 of the scope Sending system, among which, Guangkou, '° Shan Fan provides the advertiser to operate the advertising newsletter: 1, 1, face', which at least contains the functions of member login and logout, editing of advertising content, and inquiry of sending records. 1 12 · As stated. The advertising newsletter sending system described in item i of the patent fe, the newsletter edit form it is "for the sender to operate the advertising newsletter ^ System: it contains at least the advertising content The function of selecting and editing the content of the newsletter, the second transmission, the time interval, and the transmission number, and combining the content of the selected message to be transmitted into the advertisement newsletter. People 1 3 · such as ^ 申 凊 专 ^ The advertisement newsletter sending system described in the item 12 of the scope, the JJ ==, and flat series in the farm provide the sender to operate the advertisement newsletter, and the system; it also includes browsing all the advertisements that provide newsletters The inquiry function of the relevant public information of the ^ member. The main meeting i 4 · The advertising newsletter sending system as described in item i of the patent application scope, and the newsletter transmission unit is to transmit the advertising newsletter to the telecommunications operator. 1 5 · such as The advertising newsletter sending system described in item 1 of the scope of the patent application, and the delivery time scheduling unit can provide the relevant calendar function of the newsletter editing unit to send the newsletter in any form, and the set time interval On the 5th, defend the spear, and detect the system time. When the system time reaches the SMS transmission time set by Hechang, send a transmission instruction to the transmission of "second" yuan to trigger the sending of the SMS. The advertising newsletter described in item 15 of the patent scope, the transmission time scheduling unit in the basin also provides the function of appointment time and transmission of half of the work and inspection methods. Desire Events 1236835 —;—----- - 六、申請糊細 ' ' 1 17 ·人如申請專利範圍第1項所述之廣告簡訊發送系統,其更 包含一計費單元,係用以計算該廣告簡訊發送系統之廣告 主端會員之簡訊發送成功之通數與費用,並扣除儲值額 度。 1 8 ·如申請專利範圍第丨7項所述之廣告簡訊發送系統,其 中該計費單元更提供該廣告簡訊發送系統之廣告主端會員 查南儲值狀況,及線上儲值之功能。 十 1 9·—種簡訊廣告編輯方法,係藉由該廣告簡訊~編輯模組 將欲傳送之一簡訊内容與預先儲存之一廣告内谷組合成一 廣告簡訊,其至少包含下列步驟: 十 一廣告主端透過一廣告編輯單元登入該廣告簡訊發送系 統; 透過該廣告編輯單元輸入至少一則該廣告内4並存入於一 虛擬資料庫;及 。# 透過一簡訊編輯單元將一發訊者端編輯之4簡,内容與其 所選定之該廣告内容組合成該廣告簡訊並存入該虛擬資料 庫。 2 0 ·如申請專利範圍第丨9項所述之簡讯廣^口、、、扁輯方法,其 中該簡訊内容可為下列之任意組合·文子圖像、視頻、 音頻片段、圖表、設計圖案、動畫^内的/媒體内容。 2 1 ·如申請專利範圍第1 9項所述之簡'兴口、、’方法,其 中該廣告内容可為特定語音、文字、主= 晝之任意組 合,以將其商品觀念及服務用特定的$工加以表現, 以達行銷之目的者。1236835 —; —------6. Application details '' 1 17 · The advertising newsletter sending system described in item 1 of the patent application scope further includes a billing unit for calculating the advertisement The number and cost of successful SMS sending by advertiser members of the SMS sending system, and deducting the stored value limit. 1 8 · The advertising newsletter sending system as described in item No. 丨 7 of the scope of patent application, wherein the billing unit further provides the function of checking the stored value of the advertising master member of the advertising newsletter sending system and online stored value. 10 1 ·· A text message advertisement editing method is to use the advertisement text message ~ editing module to combine an SMS message content to be sent and an ad valley stored in advance into an advertisement text message, which includes at least the following steps: 11 advertisements The main terminal logs into the advertisement newsletter sending system through an advertisement editing unit; enters at least one of the advertisement 4 through the advertisement editing unit and stores it in a virtual database; and. # Use a text message editing unit to combine the 4 texts edited by the sender side, the content and the selected advertising content into an advertising text message and store it in the virtual database. 2 0. The method of briefing, broadcasting, editing, etc. as described in item 9 of the scope of patent application, wherein the content of the briefing can be any combination of the following: text images, videos, audio clips, diagrams, design patterns , Animation / media content. 2 1 · The simplified 'Xingkou,' method as described in item 19 of the scope of patent application, where the advertising content can be any combination of specific voice, text, and main = day, in order to use specific product concepts and services. The performance of $ workers to achieve marketing purposes. 1236835 六、申請專利範圍 2 2 ·如申請專利範圍第1 9項所述之簡訊廣告編輯方法,其 中該廣告簡訊係由該廣告内容與該簡訊内容所組合成,其 内容之組合順序、方式與内容多寡,由該廣告簡訊發送系 統管理者自行定義。 2 3 ·如申睛專利範圍第1 9項戶斤述之簡訊廣告編輯方法,其 中邊廣告主端係指使用該廣告簡訊發送系統以編輯並儲存 至少一則該廣告内容之使用者。 2 4 ·如申請專利範圍第1 9項所述之簡訊廣告編輯方法,其 中该廣告編輯單元係提供操作該廣告簡訊發送系統之介 面’其至少包含會員登入登出、編輯廣告内容、 二、、, 記錄。 置询傳迗 25·如申請專利範圍第1 9項所述之簡訊廣告編輯 中该虛擬資料庫係用以儲存該廣告簡訊發送系 去’其 之各類資料,而該虛擬資料庫中所使用之資料索所使用到 料類型,由該廣告簡訊發送系統管理者自行定^ ^表及資 26·如申請專利範圍第1 9項所述之簡訊廣告編辑方°、 中該簡訊編輯單元係提供操作該廣告簡訊發送系决其 面,其至少包含廣告内容選擇、編輯簡訊内容、 咬定彳專 時間、傳送號碼之功能,並將選定之該廣告内容與欲傳送 之該簡訊内容組合成一則該廣告簡訊。 人运 2 7 ·如申請專利範圍第2 6項所述之簡訊廣告編輯方法,其 中該簡訊編輯單元係提供操作該廣告簡訊發送系蛛之介、 面,其更包含瀏覽所有提供簡訊廣告的廣告主會員二 開資料之查詢功能。 相關么1236835 VI. Scope of patent application 2 2 · The method of editing the short message advertisement as described in item 19 of the scope of patent application, wherein the advertisement short message is composed of the advertisement content and the short message content, and the combination order, method and The amount of content is defined by the administrator of the advertising newsletter sending system. 2 3 · The method of editing a short message advertisement as described in item 19 of Shenyan's patent scope, where the advertiser refers to the user who uses the advertisement short message sending system to edit and store at least one advertisement content. 2 4 · The method of editing a short message advertisement as described in item 19 of the scope of patent application, wherein the advertisement editing unit provides an interface for operating the short message sending system 'which includes at least member login and logout, editing of advertisement contents, two ,, , Record. Inquiries: 25. As described in the article 19 of the scope of patent application, the virtual database is used to store all kinds of data sent by the advertising newsletter and used in the virtual database. The type of materials used in the data request shall be determined by the administrator of the advertising newsletter sending system. ^ ^ Tables and information 26. The newsletter editing unit described in item 19 of the scope of patent application, the newsletter editing unit is Provides the operation of the advertising newsletter. It includes at least the functions of selecting advertisement content, editing the content of the newsletter, determining the special time, and transmitting the number, and combining the selected advertisement content with the content of the newsletter to be transmitted into one. Advertising newsletter. Human Movement 2 7 · The method for editing a short message advertisement as described in Item 26 of the scope of patent application, wherein the short message editing unit provides an interface and interface for operating the short message sending system of the advertisement, which further includes browsing all the advertisements that provide short message advertisements The inquiry function of the master member's second data. Relevant? C:\Program Files\PATENT\W399P-3.ptd 第23頁C: \ Program Files \ PATENT \ W399P-3.ptd Page 23 1236835 六、申請專利範圍 28·如申請專利範圍第1 9項所述之簡訊廣告編輯方法,其 中該發訊者端係指透過該廣告簡訊發送系統,選擇廣告内 容並編輯簡訊内容,同時設定傳送時間、傳送號碼以發送 簡訊之使用者。 2 9 ·如申請專利範圍第1 9項所述之簡訊廣告編輯方法,其 中該一廣告主端透過一廣告編輯單元登入該廣告簡訊發送 系統之步驟,其更可包含一透過該廣告編輯單元查詢簡訊 傳运狀況記錄 30·如申請專利範圍第29項所述之簡訊廣告編輯方法,其 中該透過該廣告編輯單元查詢簡訊傳送狀況記錄之步驟、 係藉由一簡訊傳送記錄單元,將簡訊發送與接收之^間益 、 π丨〜狀只训似一 _只竹犀中, 告主端進行傳送記錄查詢時,該簡訊傳送記錄單元g Μ 詢指令自該虛擬資料庫中擷取出相關資料並彙整依: 31 ·如申凊專利範圍第3 〇項所述之簡訊廣告編輯方艮表 中該簡訊傳送記錄單元,係提供將簡訊傳送狀況^、、’其 成敗狀況之相關收發資訊記錄於該虛擬資料廑 :曰/ 、IT /早甲,接却爲 告主端進行傳送記錄查詢時,該簡訊傳送記錄單元g Μ 1 詢指令自該虛擬資料庫中擷取出相關資料並鲞=即依邊 片 —^ ^ kj ^ , η — &lt; ν 7只口 、獅輯方、、各 中該簡訊傳送記錄單元,係提供將簡訊傳送狀況^’其 於該虛擬資料庫,與自該虚擬資料庫中擷取 貝料記 況資料並彙整成報表之功能。 9 °Μ專送 32·如申請專利範圍第3〇項所述之簡訊廣告編 中該簡訊傳送記錄單元,可提供該廣告者端法,其 條件,其至少可從時間、日期、收發狀況與 =查詢 内容的組合中任意擇一。 、出之廣 33·如申請專利範圍第19項所述之簡訊廣告編 中a亥透過该廣告編輯單元輸入至少一則該廣告内容务並其1236835 VI. Scope of patent application 28. The method of editing text message advertisements as described in item 19 of the scope of patent application, where the sender side refers to the advertisement text message sending system, selecting advertisement content and editing the text message content, and setting transmission Time, user who sent the number to send the text message. 29. The method for editing a short message advertisement as described in item 19 of the scope of patent application, wherein the step of the advertiser signing in to the short message sending system through an advertisement editing unit may further include a query through the advertisement editing unit Recording status of SMS transmission 30. The method for editing a text message advertisement as described in item 29 of the scope of patent application, wherein the step of querying the status of the transmission status of the text message through the advertisement editing unit is to send the text message through a text message transmission recording unit. The received ^ 益 benefit, π 丨 ~ form only one training _ only in bamboo rhino, when the main terminal is informed of the transmission record query, the SMS transmission record unit g Μ query command extracts relevant data from the virtual database and consolidates According to: 31 · The text message transmission record unit in the table of the text message advertisement editor described in Item 30 of the patent scope of the application shall provide the transmission and reception information related to the text message transmission status ^, and its success or failure status to the virtual Data 廑: When /, IT / Zao Jia, but the transmission end is inquired about the report to the master, the SMS transmission record unit g Μ 1 query command from the virtual Retrieve the relevant data from the material library and 鲞 = that is, the edge film— ^ ^ kj ^, η — &lt; ν 7 mouths, lion squares, and each of the text message transmission recording units, which provide the status of the text message transmission ^ ' It has the functions of extracting shell material record data from the virtual database and integrating them into a report. 9 ° M special delivery 32. As described in the 30th paragraph of the scope of patent application, the SMS transmission record unit can provide the advertiser-side method, and its conditions can be at least from the time, date, sending and receiving status and = Choose any combination of the query contents.出 出 广 33 · As in the newsletter advertisement edited in item 19 of the scope of patent application, ahai enters at least one advertisement content through the advertisement editing unit and 1236835 六、申請專利範圍 於一虛擬資料庫之步驟,其更包含一計費單元,係用以計 算該廣告簡訊發送系統之廣告主端會員之系統使用費,並 計算可供該發訊者端傳送之廣告簡訊通數。 34·如申請專利範圍第33項所述之簡訊廣告編輯方法,其 中該計費單元更提供該廣告簡訊發送系統之廣告主端會員 查詢儲值狀況,及線上儲值之功能。 3 5. —種廣告簡訊發送方法,係透過該廣告簡訊編輯模組 選擇預先儲存之廣告内容,並編輯欲傳送之簡訊内容以組 合成廣告簡訊,再設定傳送時間與傳送號碼以傳送廣告簡 訊’其至少包含下列步驟: 透過一簡訊編輯單元列出一廣告主端所編輯存入之複數則 一廣告内容; 一 Ιχ Λ者端選擇欲傳之該廣告内容並編輯欲傳之一簡訊内 之該廣告内容與欲傳 該簡訊編輯單元將該發訊者端所選定 之該簡訊内容組合成一廣告簡訊; 設定簡訊傳送號碼; 設定簡訊傳送時間;及 透過一簡訊傳送單元依設定 廣告簡訊。 之傳送號碼與傳送時間發送該 • ν , π兮π靶囷弟項所述 Μ 中該簡訊編輯單元係提供操?間訊發送方法 面,其至少包含廣告内容選 I二間訊發送系 時間、傳送號碼之功能,輯簡訊内容手;: UpDIlV ii .1236835 VI. The steps of applying for a patent in a virtual database, which further includes a billing unit, which is used to calculate the system usage fee of the advertiser member of the advertising newsletter sending system, and calculate the available to the sender's end The number of ad text messages sent. 34. The method for editing a newsletter advertisement as described in item 33 of the scope of patent application, wherein the billing unit further provides the function of inquiring the stored value of the advertiser member of the advertisement newsletter sending system and online stored value. 3 5. — A method for sending advertising text messages, which uses the advertising text message editing module to select pre-stored advertising content, and edits the text message content to be transmitted to form an advertising text message, and then sets the transmission time and transmission number to send the advertising text message ' It includes at least the following steps: A plurality of advertisement contents edited and stored by an advertiser are listed through a text message editing unit; an χ Λ side selects the advertisement content to be transmitted and edits the content in a text message to be transmitted. The advertisement content and the text message editing unit to be transmitted combine the text message content selected by the sender side into an advertisement text message; set the text message transmission number; set the text message transmission time; and set the advertising text message through a text message transmission unit. Send the transmission number and transmission time as described in ν, π π target, as described in the item M. Does the newsletter editing unit provide operations? The method of sending newsletters, which at least includes the contents of the advertisement. I. The function of sending newsletters is time, sending numbers, and editing the content of newsletters: UpDIlV ii. ------- ::\Program Files\PATENT\W399P-3.ptd 第25頁 龙將選-之該廣告内容;: 1236835 六、申請專利範圍 之該簡訊内容級入 37.如申請專利廣告簡訊。 中該簡訊編輯單元 、片迷之廣告簡訊發送 系統之介面,其更勺、人供该發訊者端操作該廣告 員相關公開資料&lt; ^二/劉見所有提供簡訊廣告白ί 、丨卞之查詢功能。 、 3 8 ·如申请專利範圍塗 中該廣告内容可為特6 i立所述之廣告簡訊發送 合’以將其商品觀念:::用J:、圖形、動! 以達行銷之目的者。 特定的表現方式力t 3 9 ·如申清專利範圍笛q ^ 中該發訊者端係指透J、所述之廣告簡訊發送 告内容並加上訊發送=、:, 號碼以發送簡訊之使用者。谷,及没疋傳迗時 4:二申:二利範圍第35項所述之廣告簡訊發送 中間内谷可為下列之任意組合:文字、圖僧 二頻直圖表:設計圖案、動晝在内的多媒f +利範圍第35項所述之廣告簡訊發送 中該廣口間訊係由該廣告内容與該簡訊内容所兔 内容之組合順序、方式與内容多募,由該廣告S 統管理者自行定義。 42. 如申請專利範圍第35項所述之廣告簡訊發送 中該簡訊傳送單元係依設定之傳送時間、傳送号 訊傳送至該電信業者端。 43. 如申請專利範圍第35項所述之廣告簡訊發送 t法,其 簡訊發送 廣告主會 七法’其 之任意組 以表現, 斤法,其 定一則廣 間、傳送 斤法,其 、視頻、 内容。 次法,其 •合成,其 訊發送系 方法,其 W馬,將簡 圓------- :: \ Program Files \ PATENT \ W399P-3.ptd Page 25: The content of this advertisement will be selected by Long: 1236835 VI. The content of the newsletter in the scope of patent application is 37. If you apply for a patent Advertising newsletter. In the interface of the newsletter editing unit and the advertising newsletter sending system of the film fans, it is more convenient for the sender to operate the relevant public information of the advertiser &lt; ^ 二 / Liu See All Provides Newsletter Advertising White, 丨 卞Query function. 3. If the content of the patent application is covered, the content of the advertisement can be sent as an advertisement newsletter as described in Special Article 6 to combine its product concepts :: use J :, graphics, and animation! To achieve marketing purposes. Specific expressions t 3 9 · As stated in the patent scope, the sender's end refers to J, the content of the advertisement newsletter and the content of the newsletter =,:, and the number to send the newsletter. user. Gu, and Wu Chuanshi 4: Second application: The middle of the advertising newsletter described in item 35 of the second benefit range can be any combination of the following: text, graphic monk two-frequency straight chart: design pattern, moving day in In the advertisement newsletter described in Item 35 of the multi-media f + profit scope, the wide mouth newsletter is multi-funded by the combination order, method and content of the advertisement content and the content contained in the newsletter content. The advertisement S system Defined by managers. 42. According to the advertisement text message sending described in Item 35 of the patent application scope, the text message transmission unit is transmitted to the telecommunications operator according to the set transmission time and transmission number. 43. As described in Item 35 of the scope of the patent application, the method of sending an advertisement newsletter is to send the newsletter to the advertiser in any of seven ways to perform any of the following methods: , Content. This method, its synthesis, its messaging system method, its W horse, will be round 方法,其Method, which C:\Program Files\PATENT\W399P-3.ptd 第26頁 1236835C: \ Program Files \ PATENT \ W399P-3.ptd Page 26 1236835 申請專利範圍 2 =簡單元依設定之傳送號碼與傳送時間發 主端:;==,可藉由一計費單元用以扣除該廣告 44如# 與可傳送之廣告簡訊通數。 44二如申印專利範圍第饲項所述之廣告簡訊發送方直 中该汁費單元更提供兮声 八 及線上健值之功能該廣…之會員以查詢儲值狀況, 4中5.二申二專:二圍第35項所述之廣告簡訊發送方法,其 中忒叹疋間訊傳送時間之步驟,可藉由一傳送時間 70設定簡訊為立即發送或排定預約時間發送。 專利範圍第45項所述之廣告簡訊發送方法,其 、中”,時間排程單元可提供以任何輪入方式設定簡訊其傳 :t目丨i仃事曆,②將所設定的傳送時間進行時間排程, 、主^ J,、統時間,待系統時間達該會員所設定之簡訊傳送 日^間’即發出傳送指令至該簡訊傳送單元以觸發簡訊之發 出。 47.如申請專利範圍第45項所述之廣告簡訊發送方法,盆 中該傳达時間排程單元更提供預約時間及簡訊傳送事.之 行事曆檢視方式之功能。 48·如申請專+利範圍第35項所述之廣告簡訊發送方法,其 中該透過二簡訊傳送單元依設定之傳送號碼與傳送時間發 送該廣告簡訊之步驟,可藉由一計費單元用以扣除傳送成 功之廣告簡訊通數。 49.如申請專利範圍第35項所述之廣告簡訊發送方法,其 中該透過一簡訊傳送單元依設定之傳送號碼與傳送時間發Patent application scope 2 = Simple yuan sends according to the set transmission number and transmission time. Main terminal:; ==, a billing unit can be used to deduct the advertisement 44 such as # and the number of advertisement text messages that can be transmitted. 44. As in the advertisement newsletter mentioned in the scope of the application for printing patents, the advertising newsletter Fang Zhizhong also provides the function of Xisheng Ba and online health value. The members of… can check the status of stored value. Shen Erzhuan: The advertising newsletter sending method described in Erwei Item 35, in which the step of sighing the newsletter transmission time can be set by a transmission time 70 to be sent immediately or scheduled for sending. The method of sending the advertisement newsletter described in Item 45 of the patent scope, which is "Middle," and the time scheduling unit can provide the newsletter to be set in any rotation mode: t 目 丨 i 仃 Calendar, ② the set delivery time Time schedule,, master, J, system time, when the system time reaches the SMS transmission date set by the member, then a transmission instruction is sent to the SMS transmission unit to trigger the issuance of the SMS. The method for sending advertising newsletters described in 45 items, the transmission time scheduling unit in the basin also provides the function of appointment time and calendar view of the newsletter. 48. As described in the 35th application application + benefit range Advertising text message sending method, wherein the step of sending the advertising text message through the two text message transmission units according to the set transmission number and transmission time can be used to deduct the number of successfully transmitted advertising text messages through a billing unit. The advertising text message sending method described in the scope item 35, wherein the text message is sent by a text message transmission unit according to a set transmission number and transmission time. 第27頁 1236835 六、申請專利範圍 送該廣告簡訊之步驟,可藉由一簡訊傳送記錄單元將簡訊 傳送時間與成敗狀況之相關收發資訊記錄於該虛擬資料 庫。 5 0.如申請專利範圍第4 9項所述之廣告簡訊發送方法,其 中該簡訊傳送記錄單元,更可提供自該虛擬資料庫中擷取 出簡訊傳送時間與成敗狀況之相關資訊並彙整成報表之功 能。Page 27 1236835 VI. Scope of Patent Application The steps of sending the advertisement newsletter can be recorded in the virtual database by a newsletter transmission recording unit. 50. The method for sending advertisement newsletters as described in item 49 of the scope of patent applications, wherein the newsletter transmission recording unit can further provide information about the time of delivery and success or failure of the newsletter from the virtual database and compile it into a report Its function. C:\Program Files\PATENT\W399P-3.ptd 第28頁C: \ Program Files \ PATENT \ W399P-3.ptd Page 28
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