SG11202110481TA - Planning device and computer program - Google Patents

Planning device and computer program

Info

Publication number
SG11202110481TA
SG11202110481TA SG11202110481TA SG11202110481TA SG11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA SG 11202110481T A SG11202110481T A SG 11202110481TA
Authority
SG
Singapore
Prior art keywords
computer program
planning device
planning
program
computer
Prior art date
Application number
SG11202110481TA
Inventor
Ryo Domoto
Ryoji Minami
Original Assignee
Hakuhodo Dy Holdings Inc
Priority date (The priority date is an assumption and is not a legal conclusion. Google has not performed a legal analysis and makes no representation as to the accuracy of the date listed.)
Filing date
Publication date
Application filed by Hakuhodo Dy Holdings Inc filed Critical Hakuhodo Dy Holdings Inc
Publication of SG11202110481TA publication Critical patent/SG11202110481TA/en

Links

Classifications

    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0242—Determining effectiveness of advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0249—Advertisements based upon budgets or funds
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0251—Targeted advertisements
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06Q—INFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00—Commerce
    • G06Q30/02—Marketing; Price estimation or determination; Fundraising
    • G06Q30/0241—Advertisements
    • G06Q30/0272—Period of advertisement exposure
    • G—PHYSICS
    • G06—COMPUTING; CALCULATING OR COUNTING
    • G06N—COMPUTING ARRANGEMENTS BASED ON SPECIFIC COMPUTATIONAL MODELS
    • G06N20/00—Machine learning

Landscapes

  • Business, Economics & Management (AREA)
  • Engineering & Computer Science (AREA)
  • Accounting & Taxation (AREA)
  • Development Economics (AREA)
  • Finance (AREA)
  • Strategic Management (AREA)
  • Theoretical Computer Science (AREA)
  • Physics & Mathematics (AREA)
  • General Physics & Mathematics (AREA)
  • Game Theory and Decision Science (AREA)
  • Marketing (AREA)
  • General Business, Economics & Management (AREA)
  • Economics (AREA)
  • Entrepreneurship & Innovation (AREA)
  • Software Systems (AREA)
  • Computer Vision & Pattern Recognition (AREA)
  • Data Mining & Analysis (AREA)
  • Evolutionary Computation (AREA)
  • Medical Informatics (AREA)
  • Artificial Intelligence (AREA)
  • Computing Systems (AREA)
  • General Engineering & Computer Science (AREA)
  • Mathematical Physics (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)
SG11202110481TA 2019-03-27 2020-03-26 Planning device and computer program SG11202110481TA (en)

Applications Claiming Priority (2)

Application Number Priority Date Filing Date Title
JP2019061274A JP6621954B1 (en) 2019-03-27 2019-03-27 Planning apparatus and computer program
PCT/JP2020/013683 WO2020196761A1 (en) 2019-03-27 2020-03-26 Planning device and computer program

Publications (1)

Publication Number Publication Date
SG11202110481TA true SG11202110481TA (en) 2021-10-28

Family

ID=68917276

Family Applications (1)

Application Number Title Priority Date Filing Date
SG11202110481TA SG11202110481TA (en) 2019-03-27 2020-03-26 Planning device and computer program

Country Status (4)

Country Link
US (1) US20220122118A1 (en)
JP (1) JP6621954B1 (en)
SG (1) SG11202110481TA (en)
WO (1) WO2020196761A1 (en)

Families Citing this family (3)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
KR102602291B1 (en) * 2020-12-30 2023-11-14 주식회사 카카오 Advertising method and apparatus
JP7453190B2 (en) 2021-09-17 2024-03-19 Ｌｉｎｅヤフー株式会社 Information processing device, information processing method, and information processing program
JP7333442B1 (en) 2022-04-15 2023-08-24 東芝テック株式会社 data processor and program

Family Cites Families (9)

* Cited by examiner, † Cited by third party
Publication number Priority date Publication date Assignee Title
CN1802663A (en) * 2003-05-28 2006-07-12 株式会社电通 Contact point navigation system and method, recording medium on which the method is recorded, and transmission medium for transmitting the method
US20110040611A1 (en) * 2009-08-14 2011-02-17 Simmons Willard L Using competitive algorithms for the prediction and pricing of online advertisement opportunities
US20120158456A1 (en) * 2010-12-20 2012-06-21 Xuerui Wang Forecasting Ad Traffic Based on Business Metrics in Performance-based Display Advertising
WO2013006440A1 (en) * 2011-07-01 2013-01-10 Dataxu, Inc. Creation and usage of synthetic user identifiers within an advertisement placement facility
US9147198B2 (en) * 2013-01-10 2015-09-29 Rovi Technologies Corporation Systems and methods for providing an interface for data driven media placement
JP6034481B1 (en) * 2015-06-04 2016-11-30 株式会社デジタルインテリジェンス Advertisement distribution system and method, and program
US20160379243A1 (en) * 2015-06-23 2016-12-29 Bidtellect, Inc. Method and system for forecasting a campaign performance using predictive modeling
US20170161773A1 (en) * 2015-12-03 2017-06-08 Rovi Guides, Inc. Methods and Systems for Targeted Advertising Using Machine Learning Techniques
US20190019213A1 (en) * 2017-07-12 2019-01-17 Cerebri AI Inc. Predicting the effectiveness of a marketing campaign prior to deployment

Also Published As

Publication number Publication date
US20220122118A1 (en) 2022-04-21
WO2020196761A1 (en) 2020-10-01
JP2020160938A (en) 2020-10-01
JP6621954B1 (en) 2019-12-18

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