KR20220106881A - Method for Managing Marketing Website for Customer - Google Patents

Abstract

The present invention relates to a customer-only marketing website management method. The customer-only marketing website management method, according to the present invention, comprises: a first step of determining unique address information about a customer-only marketing website or a customer-only marketing page; a second step of receiving one or more pieces of setting information; a third step of constructing customer-only marketing page information, mapping the customer-only marketing page information with the unique address information, and storing the customer-only marketing page information; a fourth step of identifying whether a deadline date and time set in the customer-only marketing page has elapsed based on the current date and time; and a fifth step of setting or maintaining the state of the customer-only marketing page to an active state when the current time and time is before the deadline date and time, and setting or maintaining the state of the customer-only marketing page to a closed state when the deadline date and time has elapsed. According to the present invention, a marketing website for specific customers, which is automatically created or destroyed according to a designated life cycle, can be generated or managed through simple interface manipulation.

Description

How to operate a customer-only marketing website {Method for Managing Marketing Website for Customer}

The present invention relates to a method for operating a customer-only marketing website. More specifically, when a customer-only marketing website creation for a specific customer is requested through a user terminal or a customer-only marketing page production is requested in the customer-only marketing website, the unique address information of the customer-only marketing website or the customer-only marketing page and providing a page production interface for producing a customer-only marketing page including a page area for marketing designated by the user terminal, and setting information for configuring a designated page area of the marketing page, and designated for a specific customer Content setting information for including a content output area for outputting customer-only content for providing marketing in a designated page area within the customer-only marketing page, and setting a deadline to close marketing through the customer-only marketing page Configure customer-only marketing page information to receive registration of deadline setting information and provide a customer-only marketing page corresponding to the one or more registered setting information, but set to output customer-only content corresponding to the content setting information, A customer including the content output area if it is before the deadline has elapsed by checking whether the start date set in the customer-only marketing page or the deadline set in the customer-only marketing page has elapsed based on the current date and time The present invention relates to a method for setting or maintaining a state of a dedicated marketing page to an active state, and setting or maintaining the state of the customer-only marketing page to a closed state when the deadline has elapsed.

Recently, O2O (Online to Offline)-based services that combine online and offline are closely in contact with consumers' lives in various fields, and are rapidly growing overseas as well.

Consumers searched for and purchased products using various shopping channels such as online, offline, and mobile. It entered the video service search market and advertising market, and gained attention as one-person media commerce such as influencers and BJs appeared.

In general, large-scale online shopping malls with storefronts have marketing and high sales commissions through huge publicity costs, but they can be exposed through high recognition and conveniently provide product/sales management tools. In addition, although development/management/promotion/marketing is difficult for its online shopping mall, independence is guaranteed and low fees are provided.

On the other hand, in the case of sales through influencers, it is difficult to recruit influencers, and although it is a variable sales fee, it is possible to sell small items in bulk. In addition, sales through SNS emphasize the limitations of direct promotion through SNS and the characteristics and experience of using SNS, but have the advantage of being able to direct marketing through acquaintances and low publicity costs.

As such, various online sales methods each have their own strengths and weaknesses. Ultimately, it is time to find a new business model that can take advantage of only the advantages while complementing the disadvantages of each sales method.

In other words, it is a user-friendly, simple and intuitive smart platform that connects and converges content and products to produce synergy, create product value by utilizing numerous video resources such as YouTube, and market according to changes in various environments and customers. It is time for a business model that applies to and commerce.

In order to conduct a promotion for a specific customer (eg, VIP, etc.) on/offline, a separate website or page for a specific customer is required. In the past, in the process of preparing a promotion for a specific customer, a related website or page had to be ordered and produced by a specialized company, opened according to the promotion period for a specific customer, and operated and managed during the promotion period. It has the problem of cost and time consuming.

On the other hand, promotion-related websites or pages for such specific customers can be produced internally without ordering from a professional company, but in this case, a separate professional manpower is required. If such a manpower already exists, a separate cost is not used, but if not, there is a problem that a separate cost is required.

On the other hand, such a promotion-related website or page can be produced using a template-based page production method (Patent Registration Publication No. 10-0727066 (June 04, 2007)) without using a professional company or professional manpower, but the conventional The template-based page creation tool has a difficult problem in producing a website or page suitable for various promotions as only a normal page production is possible.

An object of the present invention for solving the above problems is to create a customer-only marketing website targeting a specific customer through a user terminal or when a customer-only marketing website is requested in the customer-only marketing website. Alternatively, determining the unique address information of the customer-only marketing page, and providing a page creation interface for producing a customer-only marketing page including a page area for marketing designated as the user terminal, to configure the designated page area of the marketing page setting information for, content setting information for including a content output area for outputting customer-only content for providing designated marketing to a specific customer in a designated page area within the customer-only marketing page, and through the customer-only marketing page Receive registration of deadline setting information for setting a deadline to close marketing, configure customer-only marketing page information for providing a customer-only marketing page corresponding to the registered one or more setting information, but respond to the content setting information Before the deadline has elapsed, by setting to output customer-only content that Customer-only marketing that sets or maintains the state of the customer-only marketing page including the content output area to the active state, and sets or maintains the state of the customer-only marketing page to the closed state when the deadline has elapsed To provide a website operating method.

The customer-only marketing website operating method that is executed through an operating server that creates or operates a marketing website of a specified structure according to the present invention is a customer-only marketing website creation or customer-only marketing targeting a specific customer through a user terminal A first step of determining the unique address information of the customer-only marketing website or customer-only marketing page when a customer-only marketing page production request is requested in the website, and R (R≥1) page areas for marketing designated by the user terminal Customer-only content for providing designated marketing to a specific customer while receiving one or more setting information for configuring a designated page area of the customer-only marketing page by providing a page production interface for producing a customer-only marketing page comprising: Registers content setting information for including a content output area for outputting a content output area in a designated page area within the customer-only marketing page, and registers deadline setting information for setting a deadline for closing marketing through the customer-only marketing page a second step of receiving, and outputting customer-only content corresponding to the content setting information to a designated page area among the R page areas while including R page areas for marketing designated on the basis of the one or more registered setting information A third step of composing and storing customer-only marketing page information for providing a customer-only marketing page set and a deadline corresponding to the deadline setting information is set and mapped with the unique address information, and the customer based on the current date and time A fourth step of confirming whether a deadline set on the dedicated marketing page has elapsed, and if before the deadline has elapsed, setting or maintaining the state of the customer-only marketing page including the content output area to an active state, the deadline It may be configured to include a fifth step of setting or maintaining the state of the customer-only marketing page to the closed state when the time has elapsed.

According to the present invention, the first step is to provide an address setting interface for selecting or inputting domain information of a specified address system to be included in the unique address information of the customer-only marketing website or customer-only marketing page to the user terminal and setting it. It may include the step of receiving the domain information set.

According to the present invention, in the first step, when the domain information set through the address setting interface is domain information owned by the user and the unique address information of the landing page of the customer-only marketing website is set through the set domain information, the and setting the set domain information as unique address information of a landing page of the customer-only marketing website.

According to the present invention, in the first step, the domain information set through the address setting interface is domain information owned by the user, and the unique address information of the customer-only marketing page of the customer-only marketing website is set through the set domain information. In this case, the method may include setting parameter information corresponding to a specified address system based on a specified parameter setting rule, and setting the unique address information by combining the set domain information and parameter information.

According to the present invention, in the first step, when the domain information set through the address setting interface is domain information automatically or manually selected from among the specified domain information, a parameter corresponding to a specified address system based on a specified parameter setting rule It may include setting information and setting the unique address information by combining the set domain information and parameter information.

According to the present invention, when a single marketing page is included in the customer-only marketing website, the method may include mapping unique address information of a landing page of the customer-only marketing website with unique address information of the marketing page. have.

According to the present invention, the unique address information may be included in link information of an SNS advertisement or an online advertisement.

According to the present invention, the unique address information includes domain information of a designated address system and a user identification parameter for identifying a user who operates the customer-only marketing website or provides marketing through the marketing website on the designated address system. information may be included.

According to the present invention, the user identification parameter information may include user identification information for uniquely identifying the user, or information obtained by encrypting user identification information for uniquely identifying the user in a specified manner.

According to the present invention, the user identification information may be stored in mapping with user account information to receive a settlement amount corresponding to marketing through the customer-only marketing website.

According to the present invention, the unique address information may include domain information of a designated address system and marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on the designated address system.

According to the present invention, the marketer identification parameter information may include marketer identification information for uniquely identifying a marketer, or may include information obtained by encrypting marketer identification information for uniquely identifying a marketer in a specified manner.

According to the present invention, the marketer identification information may be stored in mapping with the marketer account information to receive the marketer's marketing-related amount, among the settlement amounts corresponding to marketing through the customer-only marketing website.

According to the present invention, the unique address information includes domain information of a designated address system and a user identification parameter for identifying a user who operates the customer-only marketing website or provides marketing through the marketing website on the designated address system. information and marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on a designated address system.

According to the present invention, the user identification parameter information includes user identification information that uniquely identifies the user, or includes information obtained by encrypting user identification information that uniquely identifies the user in a specified manner, and the marketer identification parameter The information may include marketer identification information uniquely identifying the marketer, or may include information obtained by encrypting marketer identification information uniquely identifying the marketer in a specified manner.

According to the present invention, the marketer identification information is stored in mapping with the marketer account information to receive the settlement amount related to marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing website, and the user identification information, Among the settlement amounts corresponding to marketing through the customer-only marketing website, an amount related to marketing of the marketer may be mapped and stored with user account information to be settled.

According to the present invention, the unique address information includes domain information of a designated address system and user identification parameter information for identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website on the designated address system. can be included.

According to the present invention, the unique address information includes domain information of a designated address system and marketer identification parameter information for identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website on the designated address system. can be done by

According to the present invention, the unique address information includes: domain information of a designated address system; user identification parameter information for identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website on the designated address system; , may include marketer identification parameter information for identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website on a specified address system.

According to the present invention, the unique address information may include domain information of a designated address system.

According to the present invention, the unique address information may further include parameter information of a designated address system.

According to the present invention, the unique address information is stored in mapping with user identification information that uniquely identifies a user who operates the customer-only marketing website or provides marketing through the marketing website, and the user identification information is A settlement amount corresponding to marketing through a customer-only marketing website may be mapped and stored with user account information to be settled.

According to the present invention, the unique address information is stored in mapping with marketer identification information for uniquely identifying a marketer who performs marketing related to the customer-only marketing website, and the marketer identification information is marketed through the customer-only marketing website Of the settlement amount corresponding to , the amount related to the marketing of the marketer may be mapped and stored with the marketer account information to be settled.

According to the present invention, the unique address information is stored in mapping with user identification information that uniquely identifies a user who provides marketing through a customer-only marketing page of the customer-only marketing website, and the user identification information is the customer-only marketing page. A settlement amount corresponding to marketing through a customer-only marketing page of the marketing website may be mapped and stored with user account information to be settled.

According to the present invention, the unique address information is stored in mapping with marketer identification information for uniquely identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website, and the marketer identification information is the customer-only marketing The marketing-related amount of the settlement amount corresponding to marketing through the customer-only marketing page of the website may be mapped and stored with the marketer account information to be settled.

According to the present invention, the customer-only content may include text information content produced for marketing to a specific customer.

According to the present invention, the customer-only content may include image content produced for marketing to a specific customer.

According to the present invention, the customer-only content may include sound content produced for marketing to a specific customer.

According to the present invention, the customer-only content may include video content produced for marketing to a specific customer.

According to the present invention, the customer-only content may include video content produced by exposing people or products for marketing to a specific customer.

According to the present invention, the customer-only content is registered in a designated content providing server that provides the designated video content, and the content setting information includes content connection information for connecting the customer-only content registered in the content providing server. can be done

According to the present invention, the second step comprises the steps of registering content setting information including content connection information for linking customer-only content registered to a content providing server designated through a user terminal; Connecting to the content providing server based on the content connection information and authenticating the validity of the customer-only content registered in the content providing server; and setting the output area to be included in a designated page area in the customer-only marketing page.

According to the present invention, the validity authentication of the customer-only content includes the valid reproduction authentication of the customer-only content registered in the content providing server and the reproduction quality of the customer-only content registered in the content providing server having a resolution equal to or higher than a preset resolution. It may be made by including validation of at least one of reproduction quality authentication to check whether it includes.

According to the present invention, the validity authentication of the customer-only content includes video conformity authentication for confirming whether the content includes a designated violation of deliberation through pattern recognition for video data while playing the customer-only content registered in the content providing server, the content Audio conformity certification that checks whether or not the content of the designated review violation is included through pattern recognition of audio data while playing the customer-only content registered in the providing server, It further includes validation of at least one of string conformity certification for verifying string relationship between character string and specific customer, and checking whether the character string included in the title or description related to the customer-only content registered in the content providing server contains the specified deliberation violation. can be done by

According to the present invention, the deadline may include a designated date and time in a range of deadlines between the present date and time and a designated future time point or a designated period in a range of a designated period from the present date and time.

According to the present invention, the second step further comprises the step of receiving registration of automatic closing condition setting information for setting an automatic closing condition to be automatically closed before a deadline after starting marketing through the customer-only marketing page, The third step further includes the step of setting the automatic closing condition on the customer-only marketing page, and the fourth step is whether the automatic closing condition set in the customer-only marketing page is satisfied when the deadline has elapsed. further comprising the step of confirming, wherein the fifth step further includes the step of setting or maintaining the state of the customer-only marketing page to the closed state when the automatic closing condition is satisfied in the state before the deadline has elapsed can be included.

According to the present invention, the automatic closing condition may include a condition for the number of accumulated sales to automatically close the sale of the product when the product is sold through the customer marketing page.

According to the present invention, the fourth step comprises: calculating the cumulative number of products sold after starting marketing through the customer-only marketing page; and confirming whether it is equal to or greater than the condition of the cumulative number of sales corresponding to the condition, wherein the fifth step is to determine the status of the customer-only marketing page when the calculated cumulative number of sales is equal to or greater than the condition of the cumulative number of sales. This may include setting or maintaining a finished state.

According to the present invention, the automatic closing condition may include a condition for the cumulative number of sales for each i product to automatically close the sale of the product when the product is sold through the customer marketing page.

According to the present invention, the fourth step includes calculating the cumulative sales number of i products sold after starting marketing through the customer-only marketing page, and at least one of the calculated cumulative sales numbers for each i product. checking whether the cumulative number of sales of is equal to or greater than a condition of the cumulative number of sales for each i product corresponding to the automatic closing condition of the customer-only marketing page, wherein the fifth step includes the calculated cumulative sales for each of the i products and setting or maintaining the state of the customer-only marketing page to a closed state when the cumulative sales number of at least one of the sales numbers is equal to or greater than the condition of the cumulative sales number for each i product.

According to the present invention, the automatic closing condition may include a condition for an accumulated sales amount to automatically close the sale of the product when the product is sold through the customer marketing page.

According to the present invention, the fourth step comprises the steps of calculating the cumulative sales amount of products sold after starting marketing through the customer-only marketing page, and the calculated cumulative sales amount automatically closes the customer-only marketing page. and confirming whether the condition is equal to or greater than the condition of the accumulated sales amount corresponding to the condition, wherein the fifth step is to determine the status of the customer-only marketing page when the calculated accumulated sales amount is equal to or greater than the condition of the accumulated sale amount. This may include setting or maintaining a finished state.

According to the present invention, the fifth step includes setting or maintaining the state of the customer-only marketing page including the content output area in an active state when the automatic closing condition is not satisfied in the state before the expiration of the deadline. It may include more.

According to the present invention, by providing an address setting interface for changing or setting the domain information of the unique address information mapped with the customer-only marketing page to the user terminal according to the request of the user terminal, the domain information of the specified address system is set The method may further include: determining unique address information to be mapped with the customer-only marketing page using the set domain information; and mapping and storing the customer-only marketing page information and the determined unique address information. have.

According to the present invention, in the fifth step, when a customer-only marketing page is requested by the customer terminal using the unique address information, the customer-only marketing page including the content output area is generated before the deadline has elapsed. It may be provided to the customer terminal, and when the deadline has elapsed, further comprising the step of providing a p-th deadline notification page to the customer terminal for notifying the sales deadline of the customer-only marketing page including the content output area. .

According to the present invention, the p-th closing notification page may include a page for outputting contents for notifying the closed state of the customer-only marketing page.

According to the present invention, the p-th deadline notification page may include a page for outputting the deadline set on the customer-only marketing page.

According to the present invention, the p-th closing notification page may include a page for outputting by inactivating each page area included in the customer-only marketing page.

According to the present invention, the deactivation process includes outputting a semi-transparent gray color overlapping color on each page area of the customer-only marketing page, inactivating a user operation on a designated page area of the customer-only marketing page, or It may include at least one of processing of inactivating the output of customer-only content through the content output area included in the designated page area of the marketing page.

According to the present invention, when a customer-only marketing page including the content output area is provided to the customer terminal, calculating a settlement amount corresponding to marketing through the customer-only marketing page; When the user identification parameter information is included in the address information, the user identification information corresponding to the user identification parameter information may include performing a procedure of setting the settlement amount to the user.

According to the present invention, when a customer-only marketing page including the content output area is provided to the customer terminal, calculating a settlement amount corresponding to marketing through the customer-only marketing page; When the address information includes marketer identification parameter information, performing a procedure of settling an amount corresponding to marketing among the settlement amount to the marketer using the marketer identification information corresponding to the marketer identification parameter information. .

According to the present invention, when a customer-only marketing page including the content output area is provided to the customer terminal, calculating a settlement amount corresponding to marketing through the customer-only marketing page; When the address information includes user identification parameter information and marketer identification parameter information, the user identification information corresponding to the user identification parameter information and the marketer identification information corresponding to the marketer identification parameter information are used to provide the marketer with marketing from the settlement amount. It may include the step of calculating the corresponding amount and performing a procedure of calculating the remaining amount to the user.

According to the present invention, when a customer-only marketing page including the content output area is provided to the customer terminal, calculating a settlement amount corresponding to marketing through the customer-only marketing page; When address information and user identification information are mapped, the method may include performing a procedure of calculating the settlement amount to the user by using the user identification information.

According to the present invention, when a customer-only marketing page including the content output area is provided to the customer terminal, calculating a settlement amount corresponding to marketing through the customer-only marketing page; When the address information and the marketer identification information are mapped, the method may include performing a procedure of calculating an amount corresponding to marketing among the settlement amount to the marketer by using the marketer identification information.

According to the present invention, when a customer-only marketing page including the content output area is provided to the customer terminal, calculating a settlement amount corresponding to marketing through the customer-only marketing page; When address information, user identification information, and marketer identification information are mapped, the user identification information and the marketer identification information are used to settle the amount corresponding to marketing among the settlement amount to the marketer, and the remaining amount to the user It can be done including the step of

According to the present invention, there is an advantage of creating or operating a dedicated marketing website for a specific customer who is automatically born or dies according to a specified life cycle through a simple interface operation.

In addition, according to the present invention, there is an advantage of using the dedicated marketing website for a specific customer for promotion without a separate operation operation process by matching the life cycle of the dedicated marketing website for a specific customer with the promotion period for the specified specific customer.

In addition, there is an advantage in that it is possible to provide a new type of differentiated promotional service for specific customers through content-oriented, interesting and high-quality videos together with high-level creators.

1 is a diagram illustrating a system configuration for operating a customer-only marketing website according to an embodiment of the present invention.
2 is a diagram illustrating a process of registering setting information for creating a customer-only marketing website or creating a customer-only marketing page in a customer-only marketing website according to an embodiment of the present invention.
3 is a diagram illustrating a process of operating a customer-only marketing page based on one or more registered setting information according to an embodiment of the present invention.
4 is a diagram illustrating a settlement process according to the operation of a customer-only marketing page according to an embodiment of the present invention.

Hereinafter, the principle of operation of the preferred embodiment of the present invention will be described in detail with reference to the accompanying drawings and description. However, the drawings shown below and the description to be given below relate to a preferred implementation method among various methods for effectively explaining the characteristics of the present invention, and the present invention is not limited only to the following drawings and description.

That is, the following embodiment corresponds to an embodiment of a preferred union type among numerous embodiments of the present invention, and an embodiment in which a specific configuration (or step) is omitted in the following embodiment, or a specific configuration (or step) An embodiment in which a function implemented in a function is divided into a specific configuration (or step), or an embodiment in which a function implemented in two or more configurations (or step) is integrated into any one configuration (or step), a specific configuration (or step) Embodiments in which the order of operation is replaced, etc. are clearly stated to be within the scope of the present invention, even if not separately mentioned in the following embodiments. Accordingly, it is clearly specified that various embodiments corresponding to a subset or a complement can be divided retroactively from the filing date of the present invention based on the following examples.

In addition, in the following description of the present invention, if it is determined that a detailed description of a related well-known function or configuration may unnecessarily obscure the gist of the present invention, the detailed description thereof will be omitted. And the terms to be described later are terms defined in consideration of functions in the present invention, which may vary depending on the intention or custom of the patient or operator. Therefore, the definition should be made based on the content throughout the present invention.

As a result, the technical spirit of the present invention is determined by the claims, and the following examples are one means for efficiently explaining the technical spirit of the present invention to those of ordinary skill in the art to which the present invention belongs. only

1 is a diagram showing the configuration of a system for operating a customer-only marketing website according to an embodiment of the present invention.

In more detail, this drawing 1 shows the customer-only marketing website or customer-only marketing when a customer-only marketing website is created for a specific customer through the user terminal 135 or a customer-only marketing page is requested in the customer-only marketing website. By determining the unique address information of the page, and providing a page production interface for producing a customer-only marketing page including a page area for marketing designated by the user terminal 135, for configuring a designated page area of the marketing page Setting information, content setting information for including a content output area for outputting customer-only content for providing designated marketing to a specific customer in a designated page area within the customer-only marketing page, and marketing through the customer-only marketing page Receive registration of deadline setting information for setting a deadline to close, and configure customer-only marketing page information for providing a customer-only marketing page corresponding to the registered one or more setting information, but corresponding to the content setting information If it is before the deadline has elapsed by setting to output customer-only content and checking whether the start date and time set on the customer-only marketing page or the deadline set on the customer-only marketing page has elapsed based on the current date and time The configuration of a system to set or maintain the state of the customer-only marketing page including the content output area to an active state, and to set or maintain the state of the customer-only marketing page to the closed state when the deadline has elapsed As shown, those of ordinary skill in the art to which the present invention pertains may refer to and/or modify this FIG. 1 for various implementation methods for the configuration of the system (eg, some components are omitted, or subdivided, or , or a combined implementation method) can be inferred, but the present invention is made including all the implementation methods inferred above, and only the implementation method shown in FIG. 1 is described. Enemy characteristics are not limited.

The system of the present invention accesses the operation server 100 to request creation of a customer-only marketing website for a specific customer or a customer-only marketing page within the customer-only marketing website, and is designated by the operation server 100 A function of receiving a page production interface for producing a customer-only marketing page including R (R≥1) page areas for marketing, and the customer-only marketing page to the operation server 100 through the page production interface A function of registering one or more setting information for configuring a designated page area of A user terminal 135 having a function of registering content setting information for A function to access and request a customer-only marketing page using unique address information, and a function to receive a customer-only marketing page including the content output area before the deadline has elapsed from the operation server 100; , when the deadline has elapsed, a customer terminal 140 having a function of receiving a p-th deadline notification page for notifying the sales deadline of a customer-only marketing page including the content output area; and a specific customer through the user terminal A function of determining the unique address information of the customer-only marketing website or customer-only marketing page when a customer-only marketing website creation or customer-only marketing page production request is made within the customer-only marketing website, and Configuring a designated page area of the customer-only marketing page by providing a page creation interface for creating a customer-only marketing page including R (R≥1) page areas for marketing A function of registering one or more setting information for receiving registration of content setting information for including a content output area for outputting customer-only content for providing designated marketing to a specific customer in a designated page area within the customer-only marketing page A function, a function of receiving registration of deadline setting information for setting a deadline to close marketing through the customer-only marketing page, and R page areas for marketing designated based on the registered one or more setting information. Customer-only marketing page information for providing a customer-only marketing page set to output customer-only content corresponding to the content setting information in a designated page region among the R page regions and having a deadline date corresponding to the deadline setting information set The function to configure and store the mapping with the unique address information, the function to check whether the deadline set on the customer-only marketing page has elapsed based on the current date and time, and the content output area when the deadline has elapsed Including an operation server 100 that sets or maintains the status of the customer-only marketing page including the active state, and performs a function of setting or maintaining the state of the customer-only marketing page to the closed state when the deadline has elapsed can be done by

The user terminal 135 is accessed from the operating server 100 that creates or operates a marketing website of a specified structure to create a customer-only marketing website targeting a specific customer or to create a customer-only marketing page in a customer-only marketing website As a generic term for computer devices used by a user requesting , it includes at least one of a wired terminal such as a computer and a laptop connected to a wired network, and a wireless terminal such as a mobile phone, a smart phone, a tablet PC, and a laptop connected to a wireless network. Preferably, the user can access the operation server 100 through the user terminal 135 to perform identification and user authentication for the user, and the user terminal 135 is the operation server 100 . A function to receive a page production interface for producing a customer-only marketing page including R (R≥1) page areas for designated marketing from A function of registering one or more setting information for configuring a designated page area of a marketing page, and a content output area for outputting customer-only content for providing designated marketing to a specific customer in a designated page area within the customer-only marketing page A function of registering content setting information for inclusion, a function of registering deadline setting information for setting a deadline to close marketing through the customer-only marketing page, and the customer-only marketing web from the operation server 100 A function to set the domain information by receiving an address setting interface for selecting or inputting domain information of a specified address system to be included in the unique address information of the site or customer-only marketing page, and setting the domain information; Provides an address setting interface for changing or setting a function of registering content setting information including content connection information that connects to include one or more functions among functions for setting domain information of a specified address system, and depending on the implementation method, a program or application that performs at least one or more procedures specified for the function may be installed, some of which The configuration of may be implemented through a web method. Hereinafter, even if there is no separate mention, the functions described with the user terminal 135 as the main body are clearly implemented through a program (or app) installed in the user terminal 135 or a web method.

The customer terminal 140 is a generic term for a computer device used by a customer who requests a customer-only marketing page using unique address information by accessing the operating server 100 that creates or operates a marketing website of a specified structure. It includes at least one of a wired terminal such as a connected computer and a notebook computer, and a wireless terminal such as a mobile phone, a smart phone, a tablet PC, and a notebook computer connected to a wireless network. Preferably, the customer can access the operation server 100 through the customer terminal 140 to perform identification and user authentication for the customer, and the customer terminal 140 is the operation server 100 . A function to access and request a customer-only marketing page using unique address information, and a function to receive a customer-only marketing page including the content output area before the deadline has elapsed from the operation server 100; , when the deadline has elapsed, includes one or more functions of receiving a p-th deadline notification page for notifying the marketing deadline of a customer-only marketing page including the content output area, and for the function according to the implementation method A program or application for performing at least one or more specified procedures may be installed, and some of these may be implemented through a web method. Hereinafter, even if there is no separate mention, the function described with the customer terminal 140 as the main body is to be clearly clarified that it is implemented through a program (or app) installed in the customer terminal 140 or a web method.

Referring to FIG. 1, the operation server 100 includes an information determining unit 105 that determines the unique address information of a customer-only marketing website or a customer-only marketing page, and constitutes a designated page area or is included in the designated page area. An information registration unit 110 for receiving one or more setting information to be registered, and a mapping storage unit 115 for configuring customer-only marketing page information corresponding to the registered one or more setting information and storing the mapping with the unique address information; A progress check unit 120 for confirming whether the deadline set on the customer-only marketing page has elapsed, and a state setting unit 125 for setting or maintaining the state of the customer-only marketing page according to whether the deadline has elapsed; It may be configured to include a settlement processing unit 130 that calculates a settlement amount corresponding to marketing through a customer-only marketing page including the content output area provided to the customer terminal and performs settlement processing.

On the other hand, although the embodiment of this figure 1 shows the operation server 100 in the form of one server for convenience, the embodiment implementing the operation server 100 is not limited thereto, and the operation server 100 has two It may be implemented in the form of a combination of the above servers or a server system, or may be implemented in the form of software mounted on a pre-built server, and the present invention includes all such embodiments.

In addition, according to the present invention, the operation server 100 may include a server that operates a marketing website, but also operates a marketing website generating system that automatically creates a marketing website.

The information determining unit 105 generates a customer-only marketing website targeting a specific customer through the user terminal 135 or requests to create a customer-only marketing page within the customer-only marketing website, the customer-only marketing website or the customer-only marketing website It determines the unique address information of the marketing page.

According to the implementation method of the present invention, the customer-only marketing website may include one marketing page, and the marketing page may include a function of a landing page of the customer-only marketing website.

According to the embodiment of the present invention, the marketing website may include a plurality of marketing pages, and may include landing pages for the plurality of marketing pages.

According to the implementation method of the present invention, the information determining unit 105 selects or inputs domain information of a designated address system to be included in the unique address information of the customer-only marketing website or customer-only marketing page with the user terminal 135. The domain information may be set by providing an address setting interface to set. For example, a user may select domain information to be used by the user from among a plurality of preset domain information, and the user may input proprietary domain information.

Here, when the domain information set through the address setting interface is domain information owned by the user and the unique address information of the landing page of the customer-only marketing website is set through the set domain information, the information determining unit 105 is configured to The set domain information may be set as unique address information of a landing page of the customer-only marketing website. For example, if a user owns a domain called abc.co.kr and wants to set this domain as the unique address information of a customer-only marketing website, the landing page address of the customer-only marketing website does not include a separate parameter after the domain. You can set to use the domain abc.co.kr as it is without it.

In addition, when the domain information set through the address setting interface is the domain information owned by the user and the information determining unit 105 sets the unique address information of the customer-only marketing page of the customer-only marketing website through the set domain information, , may set parameter information corresponding to a specified address system based on a specified parameter setting rule, and set the unique address information by combining the set domain information and parameter information.

In addition, when the domain information set through the address setting interface is domain information automatically or manually selected by a user from among the specified domain information, the information determining unit 105 is configured to configure a parameter corresponding to a specified address system based on a specified parameter setting rule. Information may be set, and the set domain information and parameter information may be combined to set the unique address information.

On the other hand, according to the implementation method of the present invention, when the information determining unit 105 includes a single marketing page in the customer-only marketing website, the customer-only marketing website unique address information of the landing page of the marketing website It can be mapped with the page's unique address information.

On the other hand, the unique address information according to the first embodiment of the present invention includes domain information of a designated address system, and a user who operates the customer-only marketing website or provides marketing through the marketing website on the designated address system. may include user identification parameter information for For example, the user is the subject (individual/company/enterprise) that provides direct marketing, and the user creates a customer-only marketing website and the user (or an employee who pays a separate salary or a celebrity/influencer contracted for a separate amount) It may include the case of a company/store that provides customer-only content through an agent/agent, etc.).

Here, the user identification parameter information may include user identification information uniquely identifying the user, or may include information obtained by encrypting user identification information uniquely identifying the user in a specified manner.

In addition, the user identification information may be stored in mapping with user account information for which a settlement amount corresponding to marketing through the customer-only marketing website is to be settled.

The unique address information according to the second embodiment of the present invention may include domain information of a designated address system and marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on the designated address system. . For example, a separate company/business entity provides marketing, but the user creates a customer-only marketing website as a marketer, and the user (or an employee who pays a separate salary or a celebrity/influencer contracted for a separate amount) / agent, etc.) may include a marketer who provides customer-only content and/or a marketer who distributes address information of a customer-only marketing website including customer-only content to the Internet/SNS.

Here, the marketer identification parameter information may include marketer identification information for uniquely identifying a marketer, or may include information obtained by encrypting marketer identification information for uniquely identifying a marketer in a specified manner.

In addition, the marketer identification information may be stored in mapping with the marketer account information to receive the settlement amount related to the marketer's marketing among the settlement amounts corresponding to marketing through the customer-only marketing website. For example, an amount excluding the amount corresponding to marketing among the settlement amounts corresponding to marketing through the customer-only marketing website may be settled in the account of a provider corresponding to a separate company/business operator providing the corresponding marketing.

The unique address information according to the third embodiment of the present invention includes domain information of a designated address system and a user for identifying a user who operates the customer-only marketing website or provides marketing through the marketing website on the designated address system It may include identification parameter information and marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on a specified address system. For example, the user is a direct marketing entity (individual/company/store), and the user hires/affiliates a separate marketer to provide customer-only content, and/or hires/affiliates a separate marketer to provide customer-only content It may include the case of scattering the address information of the customer-only marketing website including the Internet/SNS.

Here, the user identification parameter information includes user identification information that uniquely identifies the user, or includes information obtained by encrypting user identification information that uniquely identifies the user in a specified manner, and the marketer identification parameter information includes: It may include marketer identification information uniquely identifying the marketer, or may include information obtained by encrypting marketer identification information uniquely identifying the marketer in a specified manner.

In addition, the marketer identification information is stored in mapping with the marketer account information to receive the settlement amount related to marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing website, and the user identification information is the customer-only Among the settlement amounts corresponding to marketing through the marketing website, the amount related to the marketing of the marketer may be mapped and stored with user account information to be settled.

The unique address information according to the fourth embodiment of the present invention includes domain information of a designated address system and a user identification parameter for identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website on the designated address system. may contain information. For example, the user is the entity providing direct marketing (individual/company/business operator), and the user creates a customer-only marketing page of the customer-only marketing website and contracts with the user (or an employee who pays a separate salary or a separate amount) It may include the case of a company/store that provides customer-only content through an established celebrity/influencer/agent, etc.).

Here, the user identification parameter information may include user identification information uniquely identifying the user, or may include information obtained by encrypting user identification information uniquely identifying the user in a specified manner.

Also, the user identification information may be stored in mapping with user account information to receive a settlement amount corresponding to marketing through a customer-only marketing page of the customer-only marketing website.

The unique address information according to the fifth embodiment of the present invention includes domain information of a designated address system and marketer identification parameter information for identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website on the designated address system. may include. For example, a separate company/business entity is the entity providing marketing, but the user as a marketer creates a customer-only marketing page of a customer-only marketing website, Celebrities/influencers/agents, etc.) may include marketers who provide customer-only content and/or marketers who distribute address information of customer-only marketing pages including reimbursement-related content on the Internet/SNS. .

Here, the marketer identification parameter information may include marketer identification information for uniquely identifying a marketer, or may include information obtained by encrypting marketer identification information for uniquely identifying a marketer in a specified manner.

In addition, the marketer identification information may be stored in mapping with the marketer account information to receive the settlement of the marketing-related amount of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing page of the customer-only marketing website.

The unique address information according to the sixth embodiment of the present invention includes domain information of a designated address system and user identification parameter information for identifying a user who provides marketing through a customer-only page of the customer-only marketing website on the designated address system. and marketer identification parameter information for identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website on a specified address system. For example, the user is a direct marketing entity (individual/company/store), the user hires/affiliates a separate marketer to provide customer-only content, and/or hires/affiliates a separate marketer to provide reimbursement-related content It may include a case where the address information of the included customer-only marketing page is sprinkled on the Internet/SNS.

Here, the user identification parameter information includes user identification information that uniquely identifies the user, or includes information obtained by encrypting user identification information that uniquely identifies the user in a specified manner, and the marketer identification parameter information includes: It may include marketer identification information uniquely identifying the marketer, or may include information obtained by encrypting marketer identification information uniquely identifying the marketer in a specified manner.

In addition, the marketer identification information is stored in mapping with the marketer account information to receive the settlement amount related to marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing page of the customer-only marketing website, and the user identification information may be stored in mapping with the user account information to be settled, the amount related to the marketer's marketing among the settlement amounts corresponding to marketing through the customer-only marketing page of the customer-only marketing website.

The unique address information according to the seventh embodiment of the present invention may include domain information of a designated address system. For example, the address information does not include the user identification parameter information and/or the marketer identification parameter information in the address information, but includes the address information of the conventional method, but the address information and the user identification information and/or the marketer identification information may be mapped and stored internally.

Here, the unique address information may further include parameter information of a designated address system.

In addition, the unique address information is stored in mapping with user identification information for uniquely identifying a user who operates the customer-only marketing website or provides marketing through the marketing website, and the user identification information is the customer-only marketing A settlement amount corresponding to marketing through the website may be mapped and stored with user account information to be settled.

In addition, the unique address information is mapped and stored with marketer identification information that uniquely identifies a marketer who performs marketing related to the customer-only marketing website, and the marketer identification information corresponds to marketing through the customer-only marketing website. Of the settlement amount, the amount related to the marketing of the marketer may be mapped and stored with the marketer account information to be settled.

In addition, the unique address information is stored in mapping with user identification information uniquely identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website, and the user identification information is, the customer-only marketing website A settlement amount corresponding to marketing through a customer-only marketing page of may be stored in mapping with user account information to be settled.

In addition, the unique address information is stored in mapping with marketer identification information for uniquely identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website, and the marketer identification information is, of the customer-only marketing website The marketing-related amount of the settlement amount corresponding to marketing through the customer-only marketing page may be mapped and stored with the marketer account information to be settled.

The information registration unit 110, after the unique address information of the customer-only marketing website or customer-only marketing page is determined through the information determining unit 105, R (R) for marketing designated as the user terminal 135 By providing a page production interface for producing a customer-only marketing page including ≥1) page areas, one or more setting information for configuring a designated page area of the customer-only marketing page is registered, and marketing designated for a specific customer is performed. Registering content setting information for including a content output area for outputting customer-only content for providing in a designated page area within the customer-only marketing page, and setting a deadline to close marketing through the customer-only marketing page Receive the registration information for the deadline date and time.

According to an embodiment of the present invention, the customer-only content includes text information content produced for marketing to a specific customer, image content produced for marketing to a specific customer, or produced for marketing to a specific customer It may include sound content that has been used, video content produced for marketing to a specific customer, or video content produced by exposing a person or product to market to a specific customer.

In addition, according to the embodiment of the present invention, the customer-only content is registered in a designated content providing server (eg, YouTube, Afreeca TV, etc.) that provides designated video content, and the content setting information (eg, in addition to content connection information) , the title of the video, the description of the video, etc.) may include content connection information (eg, link address information of the registered video, etc.) for linking the customer-only content registered in the content providing server.

On the other hand, according to the embodiment of the present invention, the information registration unit 110 is a content including content connection information for linking the customer-only content registered to a content providing server (not shown separately) designated through the user terminal 135 After receiving setting information registration, accessing the content providing server based on the content connection information included in the content setting information and authenticating the validity of the customer-only content registered in the content providing server, the validity of the customer-only content In the case of authentication, a content output area for outputting the customer-only content may be set to be included in a designated page area within the customer-only marketing page.

Here, the validity authentication of the customer-only content includes whether the valid reproduction authentication of the customer-only content registered in the content providing server and the reproduction quality of the customer-only content registered in the content providing server include a reproduction quality equal to or greater than a preset resolution. It may include validation of at least one of the verification of reproduction quality authentication.

In addition, the validity authentication of the customer-only content is a video conformity authentication that checks whether the content provided for the customer includes the specified deliberation violation through pattern recognition for video data while playing the customer-only content registered in the content providing server, to the content providing server Audio conformity certification that checks whether or not the content of the designated review violation is included through pattern recognition of audio data while playing the registered customer-only content; It may further include validation of at least one of string conformity authentication for verifying whether a string relationship between customers and string relationship authentication between customers and a character string included in a title or description related to customer-only content registered in the content providing server contains the content of the deliberation specified in the description. .

Meanwhile, according to the embodiment of the present invention, the deadline may include a designated date and time or a designated period from the current date and time in a range of deadlines between the present date and time and a designated future time.

In addition, the deadline includes a date and time specified in the range of deadlines or a period specified in the range of the period as a basic date and time, and can be set by the user within the range of the deadline or period.

On the other hand, according to the implementation method of the present invention, the information registration unit 110 can receive registration of the automatic closing condition setting information for setting the automatic closing condition to automatically close before the deadline after starting marketing through the customer-only marketing page. have. Here, the automatic closing condition may include a condition of the cumulative number of sales to automatically close product sales through the p-th marketing page.

The mapping storage unit 115 includes R page areas for marketing designated based on the registered one or more setting information after one or more setting information is registered through the information registration unit 110, and the R Set to output customer-only content corresponding to the content setting information in a designated page area of the page area, and configure customer-only marketing page information to provide a customer-only marketing page with a deadline set corresponding to the deadline setting information. The unique address information and mapping are stored.

According to the embodiment of the present invention, the customer-only marketing page information includes R page areas for the designated marketing and outputs customer-only content corresponding to the content setting information to a designated page area among the R page areas. Customer-only content corresponding to the content setting information in a designated page area among the R page areas while including the R page areas for the designated marketing at the time of requesting the p-th marketing page through the page file or the customer terminal You can include datasets stored in a specified database to create pages that are set up for output.

According to the embodiment of the present invention, the mapping storage unit 115 may link and store the customer-only marketing page information and deadline information corresponding to the deadline setting information.

On the other hand, according to the implementation method of the present invention, the mapping storage unit 115 changes the domain information of the unique address information mapped with the customer-only marketing page to the user terminal 135 according to the request of the user terminal 135 . Alternatively, by providing an address setting interface for setting, receiving set domain information of a specified address system, and determining unique address information to be mapped with the customer-only marketing page using the set domain information, the customer-only marketing page information and the The determined unique address information may be mapped and stored. Here, as the method of determining the unique address information, any one of the first to seventh embodiments for determining the unique address information may be used.

On the other hand, the mapping storage unit 115 registers automatic closing condition setting information for setting an automatic closing condition to be automatically closed before a deadline after starting marketing through the customer-only marketing page through the information registration unit 110 . When receiving, the automatic closing condition may be set on the customer-only marketing page. Here, the automatic closing condition may include a condition for the number of cumulative sales to automatically close the sale of the product when the product is sold through the customer marketing page.

The progress check unit 120 is, after the customer-only marketing page information and the unique address information are mapped and stored through the mapping storage unit 115, the elapse of the deadline set in the customer-only marketing page based on the current date and time check whether

According to the embodiment of the present invention, the progress check unit 120 may periodically check whether the deadline set in the customer-only marketing page has elapsed based on the current date and time.

In addition, when the customer terminal 140 requests a customer-only marketing page by using the unique address information, the progress check unit 120 sends the customer-only marketing page to the customer-only marketing page based on the current date and time when the customer-only marketing page is requested. You can check whether the set deadline has elapsed.

In addition, the progress check unit 120 confirms the current date and time of requesting the customer-only marketing page, confirms the closing date and time of the customer-only marketing page corresponding to the unique address information, and the confirmed current date and time is dedicated to the customer You can check whether the deadline on the marketing page has passed.

On the other hand, according to the implementation method of the present invention, the progress check unit 120 sets an automatic closing condition to automatically close before the deadline after starting marketing through the customer-only marketing page through the information registration unit 110 . When the automatic closing condition setting information is registered, and when the automatic closing condition is set in the customer-only marketing page through the mapping storage unit 115, the automatic closing condition set in the customer-only marketing page is before the expiration of the deadline. You can check whether the closing conditions are satisfied.

According to the implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales to automatically close the sale of the product when the product is sold through the customer marketing page, the progress check unit 120 is dedicated to the customer It is possible to calculate the cumulative sales number of products sold after starting marketing through the marketing page, and check whether the calculated cumulative sales number is equal to or greater than the cumulative sales number condition corresponding to the automatic closing condition of the customer-only marketing page.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales for each i product to automatically close the product sale when the product is sold through the customer marketing page, the progress check unit 120 ) calculates the cumulative sales number of i products sold after starting marketing through the customer-only marketing page, and the cumulative sales number of at least one of the calculated cumulative sales numbers for each i product is the number of sales of the customer-only marketing page. It can be checked whether it is equal to or greater than the condition for the cumulative number of sales for each i product corresponding to the automatic closing condition.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the accumulated sales amount to automatically close the product sale when the product is sold through the customer marketing page, the progress check unit 120 is Calculate the cumulative sales amount of products sold after starting marketing through the customer-only marketing page, and check whether the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition corresponding to the automatic closing condition of the customer-only marketing page have.

The state setting unit 125, when it is checked whether the deadline set in the customer-only marketing page has elapsed through the elapsed check unit 120, if the deadline has elapsed, the customer including the content output area Set or maintain the state of the dedicated marketing page to the active state, and set or maintain the state of the customer dedicated marketing page to the closed state when the deadline has elapsed.

According to the implementation method of the present invention, when the customer terminal 140 requests a customer-only marketing page by using the unique address information, the state setting unit 125 sets the content output area before the deadline has elapsed. The customer terminal 140 provides a customer-only marketing page including (140) can be provided.

According to the implementation method of the present invention, the p-th deadline notification page includes a page for outputting content for notifying the closed state of the customer-only marketing page, or a page for outputting a deadline set on the customer-only marketing page or may include a page that is output by inactivating each page area included in the customer-only marketing page.

Here, the deactivation process includes outputting a semi-transparent gray color overlapping color on each page area of the customer-only marketing page, or inactivating a user operation for a designated page area of the customer-only marketing page, or of the customer-only marketing page. It may include at least one of a process of inactivating the output of the context-linked content or the real-time content through the content output area included in the designated page area.

On the other hand, according to the implementation method of the present invention, the state setting unit 125 sets an automatic closing condition to automatically close before the deadline after starting marketing through the customer-only marketing page through the information registration unit 110 . When the automatic closing condition setting information of , When it is confirmed whether the automatic closing condition set on the customer-only marketing page is satisfied, if the automatic closing condition is satisfied before the deadline has elapsed, the customer-only marketing page can be set or maintained as a closed state have.

According to the implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales to automatically close the sale of the product when the product is sold through the customer marketing page, the customer through the progress check unit 120 If the cumulative sales number of products sold after starting marketing through the dedicated marketing page is calculated, and it is checked whether the calculated cumulative sales number is equal to or greater than the cumulative sales number condition corresponding to the automatic closing condition of the customer-only marketing page , the state setting unit 125 may set or maintain the state of the customer-only marketing page as a closed state when the calculated cumulative sales number is equal to or greater than the cumulative sales number condition.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales for each i product to automatically close the product sale when the product is sold through the customer marketing page, the progress check unit 120 ) to calculate the cumulative sales number of i products sold after starting marketing through the customer-only marketing page, and the cumulative sales number of at least one of the calculated cumulative sales numbers for each i product is the customer-only marketing page When it is checked whether it is equal to or greater than the condition of the cumulative number of sales for each i product corresponding to the automatic closing condition of When it is equal to or greater than the condition for the cumulative number of sales for each i product, the state of the customer-only marketing page may be set or maintained as a closed state.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the accumulated sales amount to automatically close the sale of the product when the product is sold through the customer marketing page, through the progress check unit 120 Calculate the cumulative sales amount of products sold after starting marketing through the customer-only marketing page, and check whether the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition corresponding to the automatic closing condition of the customer-only marketing page In this case, the state setting unit 125 may set or maintain the state of the customer-only marketing page as a closed state when the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition.

On the other hand, according to the embodiment of the present invention, the state setting unit 125 activates the state of the p-th marketing page including the content output area when the automatic closing condition is not satisfied in the state before the deadline has elapsed. state can be set or maintained.

When the customer-only marketing page including the content output area is provided to the customer terminal 140, the settlement processing unit 130 calculates a settlement amount corresponding to marketing through the customer-only marketing page, and the customer only When the user identification parameter information is included in the unique address information of the marketing page, a procedure of setting the settlement amount to the user is performed using the user identification information corresponding to the user identification parameter information.

According to the implementation method of the present invention, when the settlement processing unit 130 provides a customer-only marketing page including the content output area to the customer terminal 140 , the settlement corresponding to marketing through the customer-only marketing page By calculating an amount, if the unique address information of the customer-only marketing page includes marketer identification parameter information, the marketer using the marketer identification information corresponding to the marketer identification parameter information is used to settle the amount corresponding to marketing among the settlement amount to the marketer procedure can be performed.

According to another embodiment of the present invention, when the settlement processing unit 130 provides a customer-only marketing page including the content output area to the customer terminal 140, corresponding to marketing through the customer-only marketing page When the user identification parameter information and marketer identification parameter information are included in the unique address information of the customer-only marketing page by calculating the settlement amount, the user identification information corresponding to the user identification parameter information and the marketer corresponding to the marketer identification parameter information A procedure of calculating an amount corresponding to marketing from among the settlement amount to the marketer and calculating the remaining amount to the user may be performed using the identification information.

According to another embodiment of the present invention, when the settlement processing unit 130 provides a customer-only marketing page including the content output area to the customer terminal 140, it responds to marketing through the customer-only marketing page By calculating the settlement amount, when the unique address information of the customer-only marketing page and the user identification information are mapped, a procedure of calculating the settlement amount to the user by using the user identification information may be performed.

According to another embodiment of the present invention, when the settlement processing unit 130 provides a customer-only marketing page including the content output area to the customer terminal 140, it responds to marketing through the customer-only marketing page In the case where the unique address information of the customer-only marketing page and the marketer identification information are mapped by calculating the settlement amount to have.

According to another embodiment of the present invention, when the settlement processing unit 130 provides a customer-only marketing page including the content output area to the customer terminal 140, it responds to marketing through the customer-only marketing page When the unique address information of the customer-only marketing page and the user identification information and the marketer identification information are mapped, the user identification information and the marketer identification information are used to provide the marketer with the settlement amount corresponding to marketing. It is possible to perform a procedure to settle the amount and settle the remaining amount to the user.

2 is a diagram illustrating a process of registering setting information for creating a customer-only marketing website or creating a customer-only marketing page in a customer-only marketing website according to an embodiment of the present invention.

In more detail, FIG. 2 shows, as shown in FIG. 1, a customer-only marketing web targeting a specific customer through the user terminal 135 in the operation server 100 that creates or operates a marketing website of a specified structure. When requesting to create a site or create a customer-only marketing page in the customer-only marketing website, determine the unique address information of the customer-only marketing website or customer-only marketing page, and select the page area for marketing designated by the user terminal 135 Content for outputting setting information for configuring a designated page area of the customer-only marketing page and customer-specific content for providing designated marketing to a specific customer by providing a page production interface for producing a customer-only marketing page, including: The process of registering content setting information for including an output area in a designated page area within the customer-only marketing page, and deadline setting information for setting a deadline for closing marketing through the customer-only marketing page is shown. Those of ordinary skill in the art to which the present invention pertains, inferring various implementation methods (eg, an implementation method in which some steps are omitted or the order is changed) for the above process by referring to and/or modifying FIG. 2 . However, the present invention is made including all the implementation methods inferred above, and the technical characteristics are not limited only to the implementation method shown in FIG. 2 .

Referring to FIG. 2 , the operation server 100 confirms a request to create a customer-only marketing website for a specific customer or to create a customer-only marketing page in the customer-only marketing website through the user terminal 135 (200) ).

According to the implementation method of the present invention, the customer-only marketing website may include one marketing page, and the marketing page may include a function of a landing page of the customer-only marketing website.

According to the embodiment of the present invention, the marketing website may include a plurality of marketing pages, and may include landing pages for the plurality of marketing pages.

Then, the operation server 100 provides an address setting interface for selecting or inputting domain information of a designated address system to be included in the unique address information of the customer-only marketing website or customer-only marketing page to the user terminal 135 . and (205), the domain information is set from the user terminal 135, and unique address information of the customer-only marketing website or customer-only marketing page is determined (210).

Here, in the case that the domain information set through the address setting interface is domain information owned by the user and the operation server 100 sets the unique address information of the landing page of the customer-only marketing website through the set domain information, the set The domain information may be set as unique address information of a landing page of the customer-only marketing website.

In addition, when the operation server 100 sets the unique address information of the customer-only marketing page of the customer-only marketing website through the domain information that the domain information set through the address setting interface is owned by the user and the set domain information, Parameter information corresponding to a specified address system may be set based on a specified parameter setting rule, and the set domain information and parameter information may be combined to set the unique address information.

In addition, when the domain information set through the address setting interface is domain information automatically or manually selected by a user from among the specified domain information, the operation server 100 provides parameter information corresponding to a specified address system based on a specified parameter setting rule. can be set, and set as the unique address information by combining the set domain information and parameter information.

On the other hand, according to the embodiment of the present invention, when the operating server 100 includes a single marketing page in the customer-only marketing website, the unique address information of the landing page of the customer-only marketing website is the marketing page. It can be mapped with the unique address information of

On the other hand, the unique address information according to the first embodiment of the present invention includes domain information of a designated address system, and a user who operates the customer-only marketing website or provides marketing through the marketing website on the designated address system. may include user identification parameter information for Here, the user identification parameter information may include user identification information uniquely identifying the user, or may include information obtained by encrypting user identification information uniquely identifying the user in a specified manner.

In addition, the user identification information may be stored in mapping with user account information for which a settlement amount corresponding to marketing through the customer-only marketing website is to be settled.

The unique address information according to the second embodiment of the present invention may include domain information of a designated address system and marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on the designated address system. . Here, the marketer identification parameter information may include marketer identification information for uniquely identifying a marketer, or may include information obtained by encrypting marketer identification information for uniquely identifying a marketer in a specified manner.

In addition, the marketer identification information may be stored in mapping with the marketer account information to receive the settlement amount related to the marketer's marketing among the settlement amounts corresponding to marketing through the customer-only marketing website.

The unique address information according to the third embodiment of the present invention includes domain information of a designated address system and a user for identifying a user who operates the customer-only marketing website or provides marketing through the marketing website on the designated address system It may include identification parameter information and marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on a specified address system. Here, the user identification parameter information includes user identification information that uniquely identifies the user, or includes information obtained by encrypting user identification information that uniquely identifies the user in a specified manner, and the marketer identification parameter information includes: It may include marketer identification information uniquely identifying the marketer, or may include information obtained by encrypting marketer identification information uniquely identifying the marketer in a specified manner.

In addition, the marketer identification information is stored in mapping with the marketer account information to receive the settlement amount related to marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing website, and the user identification information is the customer-only Among the settlement amounts corresponding to marketing through the marketing website, the amount related to the marketing of the marketer may be mapped and stored with user account information to be settled.

The unique address information according to the fourth embodiment of the present invention includes domain information of a designated address system and a user identification parameter for identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website on the designated address system. may contain information. Here, the user identification parameter information may include user identification information uniquely identifying the user, or may include information obtained by encrypting user identification information uniquely identifying the user in a specified manner.

Also, the user identification information may be stored in mapping with user account information to receive a settlement amount corresponding to marketing through a customer-only marketing page of the customer-only marketing website.

The unique address information according to the fifth embodiment of the present invention includes domain information of a designated address system and marketer identification parameter information for identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website on the designated address system. may include. Here, the marketer identification parameter information may include marketer identification information for uniquely identifying a marketer, or may include information obtained by encrypting marketer identification information for uniquely identifying a marketer in a specified manner.

In addition, the marketer identification information may be stored in mapping with the marketer account information to receive the settlement of the marketing-related amount of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing page of the customer-only marketing website.

The unique address information according to the sixth embodiment of the present invention includes domain information of a designated address system and user identification parameter information for identifying a user who provides marketing through a customer-only page of the customer-only marketing website on the designated address system. and marketer identification parameter information for identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website on a specified address system. Here, the user identification parameter information includes user identification information that uniquely identifies the user, or includes information obtained by encrypting user identification information that uniquely identifies the user in a specified manner, and the marketer identification parameter information includes: It may include marketer identification information uniquely identifying the marketer, or may include information obtained by encrypting marketer identification information uniquely identifying the marketer in a specified manner.

In addition, the marketer identification information is stored in mapping with the marketer account information to receive the settlement amount related to marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing page of the customer-only marketing website, and the user identification information may be stored in mapping with the user account information to be settled, the amount related to the marketer's marketing among the settlement amounts corresponding to marketing through the customer-only marketing page of the customer-only marketing website.

The unique address information according to the seventh embodiment of the present invention may include domain information of a designated address system. Here, the unique address information may further include parameter information of a designated address system.

In addition, the unique address information is stored in mapping with user identification information for uniquely identifying a user who operates the customer-only marketing website or provides marketing through the marketing website, and the user identification information is the customer-only marketing A settlement amount corresponding to marketing through the website may be mapped and stored with user account information to be settled.

In addition, the unique address information is mapped and stored with marketer identification information that uniquely identifies a marketer who performs marketing related to the customer-only marketing website, and the marketer identification information corresponds to marketing through the customer-only marketing website. Of the settlement amount, the amount related to the marketing of the marketer may be mapped and stored with the marketer account information to be settled.

In addition, the unique address information is stored in mapping with user identification information uniquely identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website, and the user identification information is, the customer-only marketing website A settlement amount corresponding to marketing through a customer-only marketing page of may be stored in mapping with user account information to be settled.

In addition, the unique address information is stored in mapping with marketer identification information for uniquely identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website, and the marketer identification information is, of the customer-only marketing website The amount related to the marketing of the marketer among the settlement amount corresponding to marketing through the customer-only marketing page may be mapped and stored with the marketer account information to be settled.

After the unique address information of the customer-only marketing website or customer-only marketing page is determined, the operation server 100 is a customer including R (R≥1) page areas for marketing designated by the user terminal 135 . A page creation interface for creating a dedicated marketing page is provided ( 215 ).

Then, the operation server 100 receives one or more setting information for configuring the designated page area of the customer-only marketing page (220).

In addition, the operation server 100 receives content setting information for including a content output area for outputting customer-only content for providing designated marketing to a specific customer in a designated page area within the customer-only marketing page (225). ).

According to an embodiment of the present invention, the customer-only content includes text information content produced for marketing to a specific customer, image content produced for marketing to a specific customer, or produced for marketing to a specific customer It may include sound content that has been used, video content produced for marketing to a specific customer, or video content produced by exposing a person or product to market to a specific customer.

In addition, according to the embodiment of the present invention, the customer-only content is registered in a designated content providing server (eg, YouTube, Afreeca TV, etc.) that provides designated video content, and the content setting information (eg, in addition to content connection information) , the title of the video, the description of the video, etc.) may include content connection information (eg, link address information of the registered video, etc.) for linking the customer-only content registered in the content providing server.

On the other hand, according to the embodiment of the present invention, the operation server 100 is a content including content connection information for connecting the customer-only content registered in a content providing server (not shown separately) designated through the user terminal 135 After receiving setting information registration, accessing the content providing server based on the content connection information included in the content setting information and authenticating the validity of the customer-only content registered in the content providing server, the validity of the customer-only content In the case of authentication, a content output area for outputting the customer-only content may be set to be included in a designated page area within the customer-only marketing page.

Here, the validity authentication of the customer-only content includes whether the valid reproduction authentication of the customer-only content registered in the content providing server and the reproduction quality of the customer-only content registered in the content providing server include a reproduction quality equal to or greater than a preset resolution. It may include validation of at least one of the verification of reproduction quality authentication.

In addition, the validity authentication of the customer-only content is a video conformity authentication that checks whether the content provided for the customer includes the specified deliberation violation through pattern recognition for video data while playing the customer-only content registered in the content providing server, to the content providing server Audio conformity certification that checks whether or not the content of the designated review violation is included through pattern recognition of audio data while playing the registered customer-only content; It may further include validation of at least one of string conformity authentication for verifying whether a string relationship between customers and a string included in a title or description related to customer-only content registered in the content providing server includes a content violation specified in the deliberation. .

Meanwhile, according to the embodiment of the present invention, the deadline may include a designated date and time or a designated period from the current date and time in a range of deadlines between the present date and time and a designated future time.

In addition, the deadline includes a date and time specified in the range of deadlines or a period specified in the range of the period as a basic date and time, and can be set by the user within the range of the deadline or period.

On the other hand, the operation server 100 receives the registration of the deadline setting information for setting the deadline to close the marketing through the customer-only marketing page (230).

According to the implementation method of the present invention, the operation server 100 may receive automatic closing condition setting information for setting an automatic closing condition to be automatically closed before a deadline after starting marketing through the customer-only marketing page. Here, the automatic closing condition may include a condition of the cumulative number of sales to automatically close product sales through the p-th marketing page.

3 is a diagram illustrating a process of operating a customer-only marketing page based on one or more registered setting information according to an embodiment of the present invention.

In more detail, FIG. 3 shows that, through the process of FIG. 2, setting information for creating a customer-only marketing website targeting a specific customer or creating a customer-only marketing page within the customer-only marketing website is registered in the operation server 100. Thereafter, the marketing page information for providing a customer-only marketing page corresponding to the registered one or more setting information is configured and mapped with unique address information and stored, and the elapse of the deadline set in the customer-only marketing page based on the current date and time By checking whether or not the deadline has elapsed, the state of the customer-only marketing page including the content output area is set or maintained in an active state, and when the deadline has elapsed, the state of the customer-only marketing page is displayed. As showing the process of setting or maintaining the finished state, those of ordinary skill in the art to which the present invention belongs, refer to and/or modify this figure 3 to see various implementation methods for the process (eg, some An implementation method in which the steps are omitted or the order is changed) may be inferred, but the present invention is made including all the implementation methods inferred above, and the technical characteristics are not limited only to the implementation method shown in FIG. 3 .

Referring to FIG. 3, when setting information for creating a customer-only marketing website targeting a specific customer or creating a customer-only marketing page in a customer-only marketing website is registered through the process of FIG. 2, the operation server 100 sets to output customer-only content corresponding to the content setting information to a designated page area among the R page areas while including R page areas for marketing designated based on the registered one or more setting information (300) .

Then, the operation server 100 sets a deadline corresponding to the deadline setting information (305), configures customer-only marketing page information for providing a customer-only marketing page with the deadline set, and configures the unique address Information and mapping are stored (310).

According to the embodiment of the present invention, the customer-only marketing page information includes R page areas for the designated marketing and outputs customer-only content corresponding to the content setting information to a designated page area among the R page areas. A customer corresponding to the content setting information in a designated page area among the R page areas while including the R page areas for the designated marketing at the time of requesting the p-th marketing page through the page file or the customer terminal 140 You can include a dataset stored in a designated database to create a page set to output dedicated content.

According to the embodiment of the present invention, the operation server 100 may link and store the customer-only marketing page information and deadline information corresponding to the deadline setting information.

On the other hand, according to the implementation method of the present invention, the operation server 100 changes the domain information of the unique address information mapped with the customer-only marketing page to the user terminal 135 according to the request of the user terminal 135, or By providing an address setting interface for setting, receiving set domain information of a designated address system, and determining unique address information to be mapped with the customer-only marketing page using the set domain information, the customer-only marketing page information and the determined Unique address information can be mapped and stored. Here, as the method of determining the unique address information, any one of the first to seventh embodiments for determining the unique address information may be used.

On the other hand, when the operation server 100 receives the registration of automatic closing condition setting information for setting the automatic closing condition to be automatically closed before the deadline after starting marketing through the customer-only marketing page, it is displayed on the customer-only marketing page. You can set automatic closing conditions. Here, the automatic closing condition may include a condition for the number of cumulative sales to automatically close the sale of the product when the product is sold through the customer marketing page.

After the customer-only marketing page information and the unique address information are mapped and stored, the operation server 100 checks whether a deadline set in the customer-only marketing page has elapsed based on the current date and time (315).

According to the embodiment of the present invention, the operation server 100 may periodically check whether the deadline set in the customer-only marketing page has elapsed based on the current date and time.

In addition, when the customer terminal 140 requests a customer-only marketing page using the unique address information, the operation server 100 is set on the customer-only marketing page based on the current date and time when the customer-only marketing page is requested. You can check whether the deadline has elapsed.

In addition, the operation server 100 checks the current date and time of requesting the customer-only marketing page, confirms the closing date and time of the customer-only marketing page corresponding to the unique address information, and the confirmed current date and time is the customer-only marketing You can check if the due date on the page has passed.

On the other hand, according to the implementation method of the present invention, the operation server 100 sets an automatic closing condition to automatically close before the deadline after starting marketing through the customer-only marketing page through the information registration unit 110 . When the closing condition setting information is registered and the automatic closing condition is set in the customer-only marketing page through the mapping storage unit 115, the automatic closing condition set in the customer-only marketing page before the deadline has elapsed Satisfaction can be checked.

According to the implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales to automatically close the sale of the product when the product is sold through the customer marketing page, the operation server 100 is the customer-only marketing It is possible to calculate the cumulative sales number of products sold after starting marketing through the page, and check whether the calculated cumulative sales number is equal to or greater than the cumulative sales number condition corresponding to the automatic closing condition of the customer-only marketing page.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales for each i product to automatically close the product sale when the product is sold through the customer marketing page, the operation server 100 calculates the cumulative sales number of i products sold after starting marketing through the customer-only marketing page, and the cumulative sales number of at least one of the calculated cumulative sales numbers for each of the i products is automatically calculated on the customer-only marketing page. It can be checked whether it is equal to or greater than the condition for the cumulative number of sales for each i product corresponding to the closing condition.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the accumulated sales amount to automatically close the product sale when the product is sold through the customer marketing page, the operation server 100 is the customer Calculate the cumulative sales amount of products sold after starting marketing through the dedicated marketing page, and check whether the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition corresponding to the automatic closing condition of the customer-only marketing page. .

On the other hand, when the operation server 100 checks whether the deadline set in the customer-only marketing page has elapsed, if it is before the deadline has elapsed, the state of the customer-only marketing page including the content output area is set to an active state. Set or maintain (320), and when the deadline has elapsed, set or maintain the state of the customer-only marketing page as a closed state (325).

According to the embodiment of the present invention, the operation server 100 includes the content output area when the customer terminal 140 requests a customer-only marketing page by using the unique address information, and before the deadline elapses. provides a customer-only marketing page to the customer terminal 140, and when the deadline has elapsed, a p-th closing notification page for notifying the sales deadline of the customer-only marketing page including the content output area is provided to the customer terminal ( 140) can be provided.

According to the implementation method of the present invention, the p-th deadline notification page includes a page for outputting content for notifying the closed state of the customer-only marketing page, or a page for outputting a deadline set on the customer-only marketing page or may include a page that is output by inactivating each page area included in the customer-only marketing page.

Here, the deactivation process includes outputting a semi-transparent gray color overlapping color on each page area of the customer-only marketing page, or inactivating a user operation for a designated page area of the customer-only marketing page, or of the customer-only marketing page. It may include at least one of a process of inactivating the output of the context-linked content or the real-time content through the content output area included in the designated page area.

On the other hand, according to the implementation method of the present invention, the operation server 100 receives registration of automatic closing condition setting information for setting an automatic closing condition to automatically close before the deadline after starting marketing through the customer-only marketing page, When the automatic closing condition is set on the customer-only marketing page, and before the deadline has elapsed, when it is confirmed whether the automatic closing condition set on the customer-only marketing page is satisfied, before the deadline has elapsed, the When the automatic closing condition is satisfied, the state of the customer-only marketing page may be set or maintained as a closed state.

According to the implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales to automatically close the sale of the product when the product is sold through the customer marketing page, marketing is started through the customer-only marketing page. After calculating the cumulative sales number of products sold, and when it is checked whether the calculated cumulative sales number is equal to or greater than the cumulative sales number condition corresponding to the automatic closing condition of the customer-only marketing page, the operation server 100 is the When the calculated cumulative number of sales is equal to or greater than the condition of the cumulative number of sales, the state of the customer-only marketing page may be set or maintained as a closed state.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the cumulative number of sales for each i product to automatically close the product sale when the product is sold through the customer marketing page, the customer-only marketing page is displayed. Calculate the cumulative sales number of i products sold after starting marketing through the i product, and the cumulative sales number of at least one of the calculated cumulative sales numbers for each i product corresponds to the automatic closing condition of the customer-only marketing page. When it is checked whether it is equal to or greater than the condition for the cumulative number of sales for each product, the operation server 100 determines that the cumulative number of sales of at least one of the calculated cumulative sales for each of the i products is greater than the condition of the cumulative number of sales for each of the i products. or large, the state of the customer-only marketing page may be set or maintained as a closed state.

According to another implementation method of the present invention, when the automatic closing condition includes a condition for the accumulated sales amount to automatically close the sale of the product when the product is sold through the customer marketing page, marketing through the customer-only marketing page is performed. The operation server 100 calculates the cumulative sales amount of products sold after the start, and checks whether the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition corresponding to the automatic closing condition of the customer-only marketing page. may set or maintain the state of the customer-only marketing page as a closed state when the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition.

On the other hand, according to the implementation method of the present invention, when the operation server 100 is dissatisfied with the automatic closing condition in a state before the expiration of the deadline, the p-th marketing page including the content output area is activated. can be set or maintained.

Figure 4 is a view showing a settlement process according to the operation of the customer-only marketing page according to the implementation method of the present invention.

In more detail, FIG. 4 is a customer terminal after configuring customer-only marketing page information for providing a customer-only marketing page corresponding to the one or more registered setting information in the process of FIG. 3 and storing the mapping with unique address information. When a customer-only marketing page is requested using the unique address information in (140), based on the current date and time, it is checked whether the deadline set in the customer-only marketing page has elapsed, and marketing through the customer-only marketing page is performed. As shows the process of processing the settlement by calculating the corresponding settlement amount, those of ordinary skill in the art to which the present invention pertains refer to and/or modify this figure 4 and various implementation methods for the process ( For example, an implementation method in which some steps are omitted or the order is changed) may be inferred, but the present invention is made including all implementation methods inferred above, and the technical features of the implementation method shown in FIG. Not limited.

Referring to FIG. 4, after the process of FIG. 3, the operation server 100 configures customer-only marketing page information for providing a customer-only marketing page corresponding to the registered one or more setting information, and maps it with unique address information. After the storage, the customer terminal 140 uses the unique address information to confirm the customer-only marketing page request (400).

If the deadline has not elapsed, the operation server 100 provides a customer-only marketing page including the content output area to the customer terminal 140 ( 405 ).

On the other hand, when the deadline has elapsed, the operation server 100 provides a p-th deadline notification page for notifying the sales deadline of the customer-only marketing page including the content output area to the customer terminal 140 ( 410).

According to the embodiment of the present invention, the p-th closing notification page may include a page for outputting content for notifying the closed state of the p-th marketing page.

In addition, the p-th deadline notification page may include a page for outputting a deadline set in the p-th marketing page.

In addition, the p-th closing notification page may include a page for outputting by inactivating each page area included in the p-th marketing page. Here, the deactivation process includes outputting a semi-transparent gray color overlapping color on each page area of the p-th marketing page, or inactivating a user operation for a designated page area of the p-th marketing page, or of the p-th marketing page. It may include at least one of processing of inactivating the output of customer-only content through the content output area included in the designated page area.

On the other hand, when a customer-only marketing page including the content output area is provided to the customer terminal 140 as described above, the operation server 100 calculates a settlement amount corresponding to marketing through the customer-only marketing page. (415).

And, when it is confirmed that the user identification parameter information is included in the unique address information of the customer-only marketing page, the operation server 100 provides the user with the user identification information corresponding to the user identification parameter information (420). A procedure for setting the settlement amount is performed (425).

According to the implementation method of the present invention, when the operation server 100 provides a customer-only marketing page including the content output area to the customer terminal 140, settlement corresponding to marketing through the customer-only marketing page By calculating an amount, if the unique address information of the customer-only marketing page includes marketer identification parameter information, the marketer using the marketer identification information corresponding to the marketer identification parameter information is used to settle the amount corresponding to marketing among the settlement amount to the marketer procedure can be performed.

According to another embodiment of the present invention, when the operation server 100 provides a customer-only marketing page including the content output area to the customer terminal 140, corresponding to marketing through the customer-only marketing page When the user identification parameter information and marketer identification parameter information are included in the unique address information of the customer-only marketing page by calculating the settlement amount, the user identification information corresponding to the user identification parameter information and the marketer corresponding to the marketer identification parameter information A procedure of calculating an amount corresponding to marketing from among the settlement amount to the marketer and calculating the remaining amount to the user may be performed using the identification information.

According to another embodiment of the present invention, when the operation server 100 provides a customer-only marketing page including the content output area to the customer terminal 140, it responds to marketing through the customer-only marketing page. By calculating the settlement amount, when the unique address information of the customer-only marketing page and the user identification information are mapped, a procedure of calculating the settlement amount to the user by using the user identification information may be performed.

According to another embodiment of the present invention, when the operation server 100 provides a customer-only marketing page including the content output area to the customer terminal 140, it responds to marketing through the customer-only marketing page. In the case where the unique address information of the customer-only marketing page and the marketer identification information are mapped by calculating the settlement amount to have.

According to another embodiment of the present invention, when the operation server 100 provides a customer-only marketing page including the content output area to the customer terminal 140, it responds to marketing through the customer-only marketing page. When the unique address information of the customer-only marketing page and the user identification information and the marketer identification information are mapped, the user identification information and the marketer identification information are used to provide the marketer with the settlement amount corresponding to marketing. It is possible to perform a procedure to settle the amount and settle the remaining amount to the user.

100: operation server 105: information decision unit
110: information register 115: mapping storage
120: progress confirmation unit 125: status setting unit
130: settlement processing unit 135: user terminal
140: customer terminal

Claims (55)

In a method executed through an operating server that creates or operates a marketing website of a specified structure,
A first for determining unique address information of the customer-only marketing website or customer-only marketing page when a customer-only marketing website creation for a specific customer is requested through the user terminal or a customer-only marketing page production is requested in the customer-only marketing website step:
One or more settings for configuring a designated page area of the customer-only marketing page by providing a page production interface for producing a customer-only marketing page including R (R≥1) page areas for marketing designated as the user terminal While registering information,
Registering content setting information for including a content output area for outputting customer-only content for providing designated marketing to a specific customer in a designated page area within the customer-only marketing page;
a second step of registering deadline setting information for setting a deadline to close marketing through the customer-only marketing page;
Set to output customer-only content corresponding to the content setting information to a designated page area among the R page areas, including R page areas for marketing designated based on the registered one or more setting information, and set the deadline a third step of constructing customer-only marketing page information for providing a customer-only marketing page with a deadline set corresponding to the information, and storing the mapping with the unique address information;
a fourth step of checking whether a deadline set in the customer-only marketing page has elapsed based on the current date and time; and
When the deadline has elapsed, the state of the customer-only marketing page including the content output area is set or maintained in the active state, and when the deadline has elapsed, the state of the customer-only marketing page is set to the closed state, or A method of operating a customer-only marketing website comprising; a fifth step of maintaining.
According to claim 1, wherein the first step,
Comprising the step of receiving the domain information set by providing an address setting interface for selecting or inputting domain information of a specified address system to be included in the unique address information of the customer-only marketing website or customer-only marketing page to a user terminal A method of operating a customer-only marketing website, characterized in that.
The method of claim 2, wherein the first step comprises:
When the domain information set through the address setting interface is domain information owned by the user and the unique address information of the landing page of the customer-only marketing website is set through the set domain information, the set domain information is transferred to the customer-only marketing website. Customer-only marketing website operating method comprising the step of setting the unique address information of the landing page.
The method of claim 2, wherein the first step comprises:
When the domain information set through the address setting interface is the domain information owned by the user and the unique address information of the customer-only marketing page of the customer-only marketing website is set through the set domain information, the address system designated based on the specified parameter setting rule setting parameter information corresponding to and
and setting the unique address information by combining the set domain information and parameter information.
The method of claim 2, wherein the first step comprises:
setting parameter information corresponding to a specified address system based on a specified parameter setting rule when the domain information set through the address setting interface is domain information automatically or manually selected from among the specified domain information; and
and setting the unique address information by combining the set domain information and parameter information.
6. The method according to any one of claims 2 to 5,
When a single marketing page is included in the customer-only marketing website, mapping the unique address information of the landing page of the customer-only marketing website with the unique address information of the marketing page is included. How to operate a marketing website.
According to claim 1, wherein the unique address information,
A method of operating a customer-only marketing website, characterized in that it is included in link information of SNS advertisements or online advertisements.
According to claim 1, wherein the unique address information,
domain information of the specified address system;
and user identification parameter information for identifying a user who operates the customer-only marketing website on a designated address system or provides marketing through the marketing website.
The method of claim 8, wherein the user identification parameter information,
contains user identification information that uniquely identifies the user; or
Customer-only marketing website operating method, characterized in that it comprises information obtained by encrypting user identification information uniquely identifying the user in a specified manner.
The method of claim 9, wherein the user identification information,
A customer-only marketing website operating method, characterized in that the settlement amount corresponding to marketing through the customer-only marketing website is mapped and stored with user account information to be settled.
According to claim 1, wherein the unique address information,
domain information of the specified address system;
The customer-only marketing website operating method, characterized in that it includes marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on a designated address system.
The method of claim 11, wherein the marketer identification parameter information,
contains marketer identification information that uniquely identifies the marketer; or
A method of operating a customer-only marketing website comprising information that is encrypted in a specified manner in the marketer identification information that uniquely identifies the marketer.
The method of claim 12, wherein the marketer identification information,
The customer-only marketing website operating method, characterized in that the marketing-related amount of the settlement amount corresponding to marketing through the customer-only marketing website is mapped and stored with the marketer account information to be settled.
According to claim 1, wherein the unique address information,
domain information of the specified address system;
User identification parameter information for identifying a user who operates the customer-only marketing website on a designated address system or provides marketing through the marketing website;
The customer-only marketing website operating method, characterized in that it includes marketer identification parameter information for identifying a marketer who performs marketing related to the customer-only marketing website on a designated address system.
15. The method of claim 14,
The user identification parameter information,
contains user identification information that uniquely identifies the user; or
It includes information obtained by encrypting user identification information that uniquely identifies the user in a specified manner,
The marketer identification parameter information,
contains marketer identification information that uniquely identifies the marketer; or
A method of operating a customer-only marketing website comprising information that is encrypted in a specified manner in the marketer identification information that uniquely identifies the marketer.
16. The method of claim 15,
The marketer identification information is stored in mapping with the marketer account information to receive the settlement amount related to the marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing website,
The user identification information is stored by mapping and storing the amount related to marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing website and user account information to be settled.
According to claim 1, wherein the unique address information,
domain information of the specified address system;
and user identification parameter information for identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website on a designated address system.
According to claim 1, wherein the unique address information,
domain information of the specified address system;
A method for operating a customer-only marketing website, characterized in that it includes marketer identification parameter information for identifying a marketer who performs marketing related to a customer-specific marketing page of the customer-only marketing website on a specified address system.
According to claim 1, wherein the unique address information,
domain information of the specified address system;
User identification parameter information for identifying a user who provides marketing through a customer-only marketing page of the customer-only marketing website on a designated address system;
A method for operating a customer-only marketing website, characterized in that it includes marketer identification parameter information for identifying a marketer who performs marketing related to a customer-specific marketing page of the customer-only marketing website on a specified address system.
According to claim 1, wherein the unique address information,
A customer-only marketing website operating method, characterized in that it includes domain information of a specified address system.
The method of claim 20, wherein the unique address information,
Customer-only marketing website operating method, characterized in that it further comprises parameter information of the specified address system.
21. The method of claim 20,
The unique address information is stored in mapping with user identification information that uniquely identifies a user who operates the customer-only marketing website or provides marketing through the marketing website,
The user identification information is a customer-only marketing website operating method, characterized in that the mapping and stored with the user account information to receive the settlement amount for marketing through the customer-only marketing website.
23. The method of claim 20 or 22,
The unique address information is mapped and stored with marketer identification information for uniquely identifying a marketer who performs marketing related to the customer-only marketing website,
The marketer identification information is a customer-only marketing website operating method, characterized in that the mapping and stored with the marketer account information to receive the settlement amount related to the marketing of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing website.
21. The method of claim 20,
The unique address information is mapped and stored with user identification information that uniquely identifies a user who provides marketing through a customer-only marketing page of the customer-only marketing website,
The user identification information, customer-only marketing website operating method, characterized in that the mapping stored with user account information to receive the settlement amount for marketing through the customer-only marketing page of the customer-only marketing website.
25. The method of claim 20 or 24,
The unique address information is stored in mapping with marketer identification information for uniquely identifying a marketer who performs marketing related to a customer-only marketing page of the customer-only marketing website;
The marketer identification information is customer-only marketing, characterized in that the marketing-related amount of the marketer among the settlement amounts corresponding to marketing through the customer-only marketing page of the customer-only marketing website is mapped and stored with the marketer account information to be settled How the website operates.
According to claim 1, wherein the customer-only content,
A customer-only marketing website operating method, characterized in that it includes text information content produced for marketing to a specific customer.
According to claim 1, wherein the customer-only content,
A customer-only marketing website operating method, characterized in that it includes image content produced for marketing to a specific customer.
According to claim 1, wherein the customer-only content,
A customer-only marketing website operating method, characterized in that it includes sound content produced for marketing to a specific customer.
According to claim 1, wherein the customer-only content,
A customer-only marketing website operating method, characterized in that it includes video content produced for marketing to a specific customer.
According to claim 1, wherein the customer-only content,
A method of operating a customer-only marketing website, characterized in that it includes video content produced by exposing people or products to market to specific customers.
The method of claim 1,
The customer-only content is registered in a designated content providing server that provides designated video content,
The content setting information, customer-only marketing website operating method, characterized in that it comprises content connection information for connecting the customer-only content registered in the content providing server.
32. The method of claim 31, wherein the second step comprises:
Receiving registration of content setting information including content connection information for linking customer-only content registered to a designated content providing server through a user terminal;
accessing the content providing server based on the content connection information included in the content setting information and authenticating the validity of the customer-only content registered in the content providing server; and
Setting a content output area for outputting the customer-only content to be included in a designated page area within the customer-only marketing page when the validity of the customer-only content is verified; How the site operates.
The method of claim 32, wherein the validation of the customer-only content is:
valid reproduction authentication of customer-only content registered in the content providing server;
The method of operating a customer-only marketing website, characterized in that it comprises validation of at least one of the reproduction quality certifications for checking whether the reproduction quality of the customer-only content registered in the content providing server includes a reproduction quality equal to or greater than a preset resolution.
The method of claim 33, wherein the validation of the customer-only content is:
Video conformity certification to check whether the content of the customer-only content registered in the content providing server is included through pattern recognition for video data,
Audio conformity certification to check whether the content of the customer-only content registered in the content providing server is included through pattern recognition for audio data,
Authentication of a string relationship between a character string included in a title or description related to customer-only content registered in the content providing server and a specific customer;
Customer-only marketing, characterized in that it further comprises validation of at least one of string conformity certification for confirming whether a character string included in a title or description related to the customer-only content registered in the content providing server contains the content of the deliberation specified in the description How the website operates.
The method of claim 1, wherein the deadline is:
A method for operating a customer-only marketing website, characterized in that it includes a specified date and time within the range of deadlines between the present date and time and a specified future time, or a specified period from the current date and time.
The method of claim 1,
The second step further comprises the step of receiving registration of automatic closing condition setting information for setting an automatic closing condition to be automatically closed before a deadline after starting marketing through the customer-only marketing page,
The third step further comprises the step of setting the automatic closing condition on the customer-only marketing page,
The fourth step further includes the step of confirming whether the automatic closing condition set in the customer-only marketing page is satisfied if the deadline has not elapsed,
The fifth step, when the automatic closing condition is satisfied in a state before the expiration of the deadline, setting or maintaining the state of the customer-only marketing page as a closed state How to operate a marketing website.
37. The method of claim 36, wherein the automatic closing condition is:
When a product is sold through the customer marketing page, the customer-only marketing website operating method, characterized in that it includes a condition for the cumulative number of sales to automatically close the sales of the product.
38. The method of claim 37,
The fourth step is
calculating the cumulative number of products sold after starting marketing through the customer-only marketing page; and
checking whether the calculated cumulative number of sales is equal to or greater than a condition of the cumulative number of sales corresponding to the automatic closing condition of the customer-only marketing page;
The fifth step is
and setting or maintaining the state of the customer-only marketing page to a closed state when the calculated cumulative sales number is equal to or greater than the cumulative sales number condition.
37. The method of claim 36, wherein the automatic closing condition is:
When selling a product through the customer marketing page, the customer-only marketing website operating method, characterized in that it comprises a condition for the cumulative number of sales for each i product to automatically close the sales of the product.
40. The method of claim 39,
The fourth step is
calculating the cumulative sales number of i products sold after starting marketing through the customer-only marketing page; and
Checking whether the cumulative number of sales of at least one of the calculated cumulative sales for each of the i products is equal to or greater than the condition of the cumulative number of sales for each of the i products corresponding to the automatic closing condition of the customer-only marketing page;
The fifth step is
Setting or maintaining the state of the customer-only marketing page to a closed state when the cumulative number of sales of at least one of the calculated cumulative sales for each of the i products is equal to or greater than the condition of the cumulative number of sales for each of the i products; Customer-only marketing website operating method, characterized in that it comprises.
37. The method of claim 36, wherein the automatic closing condition is:
When a product is sold through the customer marketing page, the customer-only marketing website operating method, characterized in that it includes a condition for the accumulated sales amount to automatically close the sales of the product.
42. The method of claim 41,
The fourth step is
calculating an accumulated sales amount of products sold after starting marketing through the customer-only marketing page; and
Checking whether the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition corresponding to the automatic closing condition of the customer-only marketing page;
The fifth step is
and setting or maintaining the state of the customer-only marketing page to a closed state when the calculated cumulative sales amount is equal to or greater than the cumulative sales amount condition.
37. The method of claim 36, wherein the fifth step,
When the automatic closing condition is not satisfied in the state before the expiration of the deadline, setting or maintaining the state of the customer-only marketing page including the content output area to an active state is further included. How to operate a marketing website.
The method of claim 1,
receiving the domain information of a specified address system by providing an address setting interface for changing or setting domain information of unique address information mapped with the customer-only marketing page to the user terminal according to a request of the user terminal;
determining unique address information to be mapped with the customer-only marketing page by using the set domain information; and
and storing the customer-only marketing page information and the determined unique address information.
According to claim 1, wherein the fifth step,
When requesting a customer-only marketing page using the unique address information from the customer terminal,
If before the deadline has elapsed, providing a customer-only marketing page including the content output area to the customer terminal,
Customer-only marketing web, characterized in that further comprising the step of providing a p-th closing notification page to the customer terminal to notify the end of sales of the customer-only marketing page including the content output area when the deadline has elapsed How the site operates.
The method of claim 45, wherein the pth deadline notification page,
and a page for outputting content for notifying the closed state of the customer-only marketing page.
The method of claim 45, wherein the pth deadline notification page,
and a page for outputting a deadline set on the customer-only marketing page.
The method of claim 45, wherein the pth deadline notification page,
and a page for outputting by inactivating each page area included in the customer-only marketing page.
49. The method of claim 48, wherein the deactivation process,
Overlap the color of translucent gray series on each page area of the customer-only marketing page, or
Disable user manipulation of the designated page area of the customer-only marketing page, or
and at least one of disabling the output of the customer-only content through the content output area included in the designated page area of the customer-only marketing page.
46. The method of claim 45,
When a customer-only marketing page including the content output area is provided to the customer terminal
calculating a settlement amount corresponding to marketing through the customer-only marketing page;
When user identification parameter information is included in the unique address information of the customer-only marketing page, performing a procedure of settling the settlement amount to the user by using user identification information corresponding to the user identification parameter information How to operate a customer-only marketing website characterized by it.
46. The method of claim 45,
When a customer-only marketing page including the content output area is provided to the customer terminal
calculating a settlement amount corresponding to marketing through the customer-only marketing page;
When marketer identification parameter information is included in the unique address information of the customer-only marketing page, the marketer using the marketer identification information corresponding to the marketer identification parameter information to settle the amount corresponding to marketing among the settlement amount to the marketer Performing a procedure A method of operating a customer-only marketing website comprising the steps of.
46. The method of claim 45,
When a customer-only marketing page including the content output area is provided to the customer terminal
calculating a settlement amount corresponding to marketing through the customer-only marketing page;
When the unique address information of the customer-only marketing page includes user identification parameter information and marketer identification parameter information, the marketer using user identification information corresponding to the user identification parameter information and marketer identification information corresponding to the marketer identification parameter information A customer-only marketing website operating method, comprising the step of performing a procedure of calculating an amount corresponding to marketing among the settlement amount to the user and calculating the remaining amount to the user.
46. The method of claim 45,
When a customer-only marketing page including the content output area is provided to the customer terminal
calculating a settlement amount corresponding to marketing through the customer-only marketing page;
When the unique address information and user identification information of the customer-only marketing page are mapped, performing a procedure of setting the settlement amount to the user by using the user identification information; How to operate.
46. The method of claim 45,
When a customer-only marketing page including the content output area is provided to the customer terminal
calculating a settlement amount corresponding to marketing through the customer-only marketing page;
When the unique address information of the customer-only marketing page and the marketer identification information are mapped, performing a procedure of settling an amount corresponding to marketing among the settlement amount to the marketer using the marketer identification information How to operate a customer-only marketing website.
46. The method of claim 45,
When a customer-only marketing page including the content output area is provided to the customer terminal
calculating a settlement amount corresponding to marketing through the customer-only marketing page;
When the unique address information of the customer-only marketing page, user identification information, and marketer identification information are mapped, the amount corresponding to marketing among the settlement amount is calculated to the marketer using the user identification information and the marketer identification information, and the remainder is provided to the user. Customer-only marketing website operating method comprising the step of performing a procedure for setting the amount.

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