KR20190014637A - Wearable removable video advertising device - Google Patents

Abstract

The present invention relates to a wearable mobile video advertising device. The present invention comprises: a display panel for receiving the advertisement content selected by an advertiser through a mobile terminal and displaying the advertisement content; a body unit comprising a shawl unit accommodating the display panel in the front surface and capable of being put on the shoulder of the advertiser in the back surface and a shawl fastening unit connecting the shawl unit. The advertiser can maximize the marketing effect by advertising while traveling with the video advertising device worn. The advertisement content can be changed while the user is moving to that the customized advertisement can be provided according to the change of the environment.

Description

[0001] WEARABLE REMOVABLE VIDEO ADVERTISING DEVICE [0002]

The present invention relates to a wearable movable image advertisement apparatus, and more particularly to a movable image advertisement apparatus capable of promoting a video advertisement while the advertiser is worn on the shoulder and manipulating advertisement contents in real time through the mobile terminal .

Advertisements, billboards, and mobile advertisement vehicles are mainly used as promotional means used in the street. Advertisements and billboards are static advertising using limited images. Advertising effectiveness is insufficient. Mobile advertising vehicles are also limited in space, making it difficult to advertise in places where entry of vehicles is difficult, and there is a problem of high cost.

On the other hand, the registration application No. 20-0414558 (mobile advertisement device) discloses an invention for a portable advertisement device worn by a user, but it merely advertises the display with a protruding configuration. A portable LED advertisement device) discloses contents of an LED display for exposing advertisement data on the top of a bag, and it is difficult to control the displayed advertisement data in real time.

Accordingly, a technique for easily controlling a displayed image in a state in which a mobile video advertisement device is worn has recently been required.

SUMMARY OF THE INVENTION It is an object of the present invention to provide an apparatus for controlling advertisement contents in real time using a mobile terminal while a user is wearing a mobile image advertisement apparatus.

According to another aspect of the present invention, there is provided a mobile image advertisement device capable of being worn, comprising: a display panel for receiving advertisement contents selected by an advertiser through a mobile terminal and displaying the advertisement contents; And includes a shoulder portion for allowing the advertiser to attach the shoulder to the shoulder, and a shoulder portion for connecting the shoulder portion.

A waist supporting portion disposed on a rear surface of the body portion for supporting the waist of the advertiser, a belt portion closely contacting the waist of the advertiser, and a belt fastening portion connecting both ends of the belt portion.

A flexible mobile terminal connection unit disposed on a rear surface of the body and connected to support the mobile terminal and capable of bending or unfolding the advertiser, and a mobile terminal installation unit for fixing the mobile terminal so that the advertiser can control the advertisement contents.

A communication unit that is disposed in the body unit and receives the advertisement contents that the advertiser inputs using the mobile terminal; and a display unit that displays the advertisement contents received from the communication unit.

And a location confirmation unit operable to receive the location information of the mobile video advertisement apparatus and display the advertisement contents stored in the storage unit based on the location information.

The present invention can maximize the marketing effect by advertising the advertisement while the user is wearing the video advertisement device.

In addition, since the advertisement contents can be changed through the mobile terminal during the movement, customized advertisement contents can be provided according to various environment changes.

FIG. 1 is a conceptual diagram illustrating a state in which a wearable movable image advertisement apparatus is placed on a shoulder according to an embodiment of the present invention.
2 is a rear view illustrating a mobile video advertisement apparatus according to an embodiment of the present invention.
3 is a block diagram schematically showing the configuration of a mobile video advertisement apparatus according to an embodiment of the present invention.
4 is a perspective view illustrating a wearable movable image advertisement apparatus according to another embodiment of the present invention.

It is to be understood that the specific structural or functional description of embodiments of the present invention disclosed herein is for illustrative purposes only and is not intended to limit the scope of the inventive concept But may be embodied in many different forms and is not limited to the embodiments set forth herein.

The embodiments according to the concept of the present invention can make various changes and can take various forms, so that the embodiments are illustrated in the drawings and described in detail herein. It is not intended to be exhaustive or to limit the invention to the particular forms disclosed, but on the contrary, is intended to cover all modifications, equivalents, or alternatives falling within the spirit and scope of the invention.

The terminology used herein is for the purpose of describing particular embodiments only and is not intended to be limiting of the invention. The singular expressions include plural expressions unless the context clearly dictates otherwise. In this specification, the terms "comprises" or "having" and the like are used to specify that there are features, numbers, steps, operations, elements, parts or combinations thereof described herein, But do not preclude the presence or addition of one or more other features, integers, steps, operations, components, parts, or combinations thereof.

Hereinafter, embodiments of the present invention will be described in detail with reference to the drawings attached hereto.

FIG. 1 is a conceptual diagram illustrating a state in which a wearable movable image advertisement apparatus is placed on a shoulder according to an embodiment of the present invention.

Referring to FIG. 1, a wearable mobile video advertisement apparatus 100 according to an embodiment of the present invention can move an advertiser to a shoulder position and expose advertisement contents to an unspecified number of public. The mobile video advertisement apparatus 100 can display advertisement contents by receiving advertisement contents from the mobile terminal 200 and the advertisement server 300 operated by the advertiser.

The advertiser may execute an advertisement application of the mobile terminal 200, receive a list of advertisement contents stored in the storage unit, and select advertisement contents to be displayed. The mobile terminal 200 according to the present invention is a computing device that can execute a processor defined by operating system software and various application software such as a smart phone or a tablet PC, to be.

When the advertiser selects the advertisement content 400a to be promoted, the mobile terminal 200 requests the advertisement server 400 for the advertisement content 400a. The advertisement server 300 may transmit the requested advertisement content 400a to the mobile terminal 200 or directly to the mobile video advertisement apparatus 100. [

That is, the advertiser can change the advertisement content 400b through the mobile terminal while the mobile video advertisement device 100 is on the move, thereby providing customized advertisement content according to various environment changes.

For example, the above-mentioned advertisement contents may be classified into advertisement advertisement, model house sale and construction advertisement, broadcasting of the World Cup game and advertisements (including sponsors and non-sponsors during the World Cup including all companies and local governments, (Including sponsors and non-sponsors during the World Cup), Olympic images and advertisements (including sponsors and non-sponsors for all companies and local governments during the World Cup, including publicity videos), trade fairs and exhibitions (sponsors and non-sponsors) (Including all companies and local governments during the World Cup, including publicity videos), terrestrial and cable program video ads (including sponsors and non-sponsors during the World Cup) , Myeongdong, Hongdae, Sinchon, Jongno, etc. Cosmopolitan advertising in the densely populated areas / Video advertising, video advertising for all promotional items and promotional materials produced by video, entertainment for mobile phone advertising video, electronic products developed as new products, Promotional video ads for new singers, existing singers' music videos and album promotional videos, CF video ads, events and promotions, communication promotional video ads and new product video advertisements, electronic product promotional video advertisements, promotional videos for large and small companies Advertising for the local government such as the city of Seoul, publicity video advertising for the local government such as tourism companies and tourism corporations, promotion of products related to beauty products such as cosmetics, Video advertising, free Korean politics, Democratic Party, etc. Promotional video advertising for advertisements, apartments, and office buildings, advertising for hotels, hotels, hotels, hotels, lodging, etc. Promotion advertisement images in urban areas for each province in Korea , Video advertising for medical facilities such as plastic surgeons / hospitals, video advertising for all companies and facilities included in the financial category, images on air and airports, duty free shops and online / offline shopping malls, online / offline outlets, Advertising for advertising and promotional videos about advertising, distribution, and shopping for video, advertising (for productions, products, new products, etc.), advertisements for video content including all businesses, non-private companies and municipalities related to food and beverages have.

2 is a rear view illustrating a mobile video advertisement apparatus according to an embodiment of the present invention.

2, the mobile video advertisement apparatus 100 includes a display panel 110 for receiving the advertisement content selected by the advertiser through the mobile terminal and displaying the advertisement content, a body unit 110 for receiving the display panel 110 115).

The body part 115 includes a shoulder rest 122 and a shoulder rest 122 for connecting the shoulder rest 122 to the back of the display panel, A waist support portion 125 disposed on the rear surface of the body portion 115 for supporting the waist of the advertiser, a belt portion 123 closely attached to the waist of the advertiser, and a belt fastening portion 125 for connecting both ends of the belt portion, A mobile terminal connection unit 128 connected to the mobile terminal and formed of a flexible material that can be folded or unfolded by the advertiser, a mobile terminal connection unit 128 for supporting the mobile terminal, And includes a mounting portion 129. The shoulder part 122 can be a kind of suspenders and can be made of a flexible material so that the advertiser can stick to both shoulders. The power supply portion can be disposed within the waist rest portion 125 to disperse the load. The mobile terminal unit 129 may be disposed so that both hands can freely perform an advertisement action while the advertiser is moving, so that the convenience of the advertiser and the advertising effect can be enhanced.

3 is a block diagram schematically showing the configuration of a mobile video advertisement apparatus according to an embodiment of the present invention.

3, the mobile video advertisement apparatus 100 includes a display unit 130, a communication unit 140, a storage unit 150, a location confirmation unit 160, a speaker unit 170, a power supply unit 180, And a control unit 190.

The display unit 130 may display the advertisement contents received from the mobile terminal 200 or the advertisement server 300. The communication unit 140 is a communication module that exchanges data with an external device. When the application software is executed, the communication unit 140 requests the advertisement server 300 to receive the advertisement content. The communication unit 140 can receive the advertisement content from the advertisement server 300 in real time, Can be transmitted to the advertisement device (100).

The storage unit 150 may store the advertisement content list and may store the advertisement content received from the advertisement server 300. The location confirmation unit 160 may receive the GPS location information of the mobile video advertisement apparatus and display the advertisement contents stored in the storage unit based on the location information. That is, the advertiser moves so that the preset advertisement contents are automatically displayed according to the changed location information, so that the advertisement based on the area can be sent to enhance the advertisement effect.

The speaker unit 170 may output a voice signal included in the advertisement contents. The power supply unit 180 may be disposed on both sides of the belt portion closely contacting the waist of the advertiser so that a load is applied to the waist portion.

The control unit 190 controls the process of the process related to the execution of the application software and controls the operation of each configuration of the mobile terminal 100. [ The control unit 190 can control the processing of a process related to execution by using a web browser on the world wide web as well as application software.

4 is a perspective view illustrating a wearable movable image advertisement apparatus according to another embodiment of the present invention.

Referring to FIG. 4, the mobile video advertisement apparatus 100a according to another embodiment is configured in the form of a beer can, and a mobile video advertisement apparatus can be manufactured in various shapes to suit the object and the purpose of advertisement.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is evident that many alternatives, modifications and variations will be apparent to those skilled in the art. Accordingly, the true scope of the present invention should be determined by the technical idea of the appended claims.

100; A mobile video advertising device 110; Display panel
115; A body portion 130; Display portion
140; A communication unit 150; The storage unit
160; Position determining unit 170; Speaker section
180; A power supply 190; The control unit
200; Mobile terminal 300; Ad server

Claims (5)

1. A mobile video advertising device capable of being worn,
A display panel for receiving an advertisement content selected by the advertiser through the mobile terminal and displaying the advertisement content;
And a body portion including a shoulder portion for receiving the display panel on the front side and a shoulder portion for connecting the shoulder portion so that the advertiser can attach to the shoulder on the rear side. The method according to claim 1,
A waist support portion disposed on a rear surface of the body portion and supporting the waist of the advertiser; a belt portion disposed at both ends of the waist support portion and closely contacting the waist of the advertiser; and a belt fastening portion connecting both ends of the belt portion Possible mobile video advertising device. 3. The method of claim 2,
A mobile terminal connection part disposed on the rear surface of the body part and formed of a flexible material which is connected to support the mobile terminal and can be bent or unfolded by the advertiser and a mobile terminal accommodation part for fixing the mobile terminal so that the advertiser can control the advertisement contents Includes a wearable mobile video advertising device. The method according to claim 1,
The mobile video advertising device includes:
A communication unit which is disposed in the body and receives the advertisement contents inputted by the advertiser using the mobile terminal in real time;
And a display unit for displaying advertisement contents received from the communication unit. 5. The method of claim 4,
And a position checker operable to receive the position information of the mobile video advertisement device and to display the stored advertisement contents in a storage unit based on the position information.

Images