KR20160046264A - Apparatus and method for ordering promotion item using near field communication - Google Patents

Apparatus and method for ordering promotion item using near field communication Download PDF

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Publication number
KR20160046264A
KR20160046264A KR1020140142137A KR20140142137A KR20160046264A KR 20160046264 A KR20160046264 A KR 20160046264A KR 1020140142137 A KR1020140142137 A KR 1020140142137A KR 20140142137 A KR20140142137 A KR 20140142137A KR 20160046264 A KR20160046264 A KR 20160046264A
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South Korea
Prior art keywords
terminal
identification information
order
information
promotional
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KR1020140142137A
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Korean (ko)
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최승환
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주식회사 브링
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Priority to KR1020140142137A priority Critical patent/KR20160046264A/en
Publication of KR20160046264A publication Critical patent/KR20160046264A/en

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    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06KGRAPHICAL DATA READING; PRESENTATION OF DATA; RECORD CARRIERS; HANDLING RECORD CARRIERS
    • G06K17/00Methods or arrangements for effecting co-operative working between equipments covered by two or more of main groups G06K1/00 - G06K15/00, e.g. automatic card files incorporating conveying and reading operations
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • GPHYSICS
    • G06COMPUTING; CALCULATING OR COUNTING
    • G06QINFORMATION AND COMMUNICATION TECHNOLOGY [ICT] SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES; SYSTEMS OR METHODS SPECIALLY ADAPTED FOR ADMINISTRATIVE, COMMERCIAL, FINANCIAL, MANAGERIAL OR SUPERVISORY PURPOSES, NOT OTHERWISE PROVIDED FOR
    • G06Q30/00Commerce
    • G06Q30/06Buying, selling or leasing transactions
    • G06Q30/0601Electronic shopping [e-shopping]

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  • Business, Economics & Management (AREA)
  • Accounting & Taxation (AREA)
  • Finance (AREA)
  • Physics & Mathematics (AREA)
  • Theoretical Computer Science (AREA)
  • Engineering & Computer Science (AREA)
  • General Physics & Mathematics (AREA)
  • Development Economics (AREA)
  • General Business, Economics & Management (AREA)
  • Strategic Management (AREA)
  • Marketing (AREA)
  • Economics (AREA)
  • Management, Administration, Business Operations System, And Electronic Commerce (AREA)

Abstract

An objective of the present invention is to provide an apparatus and a method for ordering a promotion item using near field communication (NFC) which can provide an ordering page mapped to identification information of a NFC tag on a terminal to allow a user to order a promotion item simply by paying expenses if the corresponding identification information is recognized by the terminal. The apparatus for ordering a promotion item using NFC comprises a management server to receive identification information from a terminal to analyze the identification information to transfer an ordering page mapped to the identification information to the terminal, access a payment server if order information and a request for a expense payment are received from the terminal to pay expenses, and then request delivery of a promotion item from a company terminal. The terminal recognizes the identification information from an NFC tag attached to a promotional material showing the promotion item, outputs the ordering page mapped to the identification information for the promotion item, and orders the promotion item.

Description

[0001] APPARATUS AND METHOD FOR ORDERING PROMOTION ITEM USING NEAR FIELD COMMUNICATION [0002]

The present invention relates to an apparatus and method for ordering promotional items using NFC, and more particularly, to an apparatus and method for ordering promotional items using NFC, and more particularly, The present invention relates to an apparatus and method for ordering a promotional item using NFC, which enables a product to be ordered.

NFC (NEAR FIELD COMMUNICATION) is a non-contact wireless communication technology that can exchange data within a distance of 10cm or less.

NFC has the advantage of recognizing the intention based on the user's behavior and connecting it with various user-customized services. While the existing near field wireless data exchange technology is 'read' centered, NFC is expected to have a very high application area because it has the advantages of both 'read' and 'write' bi-directional services.

Meanwhile, the smartphone has some functions such as personal digital assistant (PDA) function, internet function or remote control function while having a mobile phone function, and a variety of convenient interface such as a handwriting input device and a touch screen It is equipped. Furthermore, the smartphone is connected to the Internet and a computer with the support of the wireless Internet function, and functions as a terminal for executing e-mail, web browsing, faxing, online banking, or a game.

In recent years, the above-mentioned NFC has been adopted in smart phones and is being used for various services using smart phones.

However, the conventional service using the NFC provides only the URL (UNIFORM RESOURCE LOCATOR) of the site providing the corresponding service to the smartphone recognizing the NFC tag, so that the user is inconvenient to directly search for the desired promotional item there was.

The background art of the present invention is disclosed in Korean Patent Laid-Open Publication No. 10-2013-0025387 (Mar. 31, 2013).

SUMMARY OF THE INVENTION The present invention has been made to solve the above problems, and it is an object of the present invention to provide an order page mapped to the identification information of an NFC tag through a terminal, The present invention provides an apparatus and method for ordering promotional items using NFC.

Another object of the present invention is to provide a method and system for promoting a promotional product using an NFC, which can increase the purchase rate of a promotional item and improve a user's purchasing convenience by allowing a user to purchase the promotional item by paying a fee only when the user recognizes the NFC tag through the terminal Apparatus and method.

An apparatus for ordering a promotional item using NFC according to an aspect of the present invention receives and analyzes identification information from a terminal, delivers an order page mapped with the identification information to the terminal, and receives order information and cost settlement from the terminal And an operation server for requesting delivery of the promoted product to the vendor terminal after payment is made in connection with the payment server. The terminal recognizes the identification information from the NFC tag attached to the promotional article guiding the promotional product, Outputting an order page mapped with the identification information on the goods, and ordering a promotional item.

In the present invention, the terminal includes a tag recognizing unit that recognizes the identification information from the NFC tag; A user interface unit for providing a user interface; And a control unit for transmitting the identification information recognized by the tag recognizing unit to the operation server, receiving the order page from the operation server, and outputting the received order page through the user interface unit.

In the present invention, when the order information is inputted through the user interface unit after the order page is outputted through the user interface unit and the cost payment for the promotional article is requested, the control unit delivers the order information to the operation server And requests the settlement of expenses together with the settlement.

In the present invention, the operating server may include a database unit for storing the vendor information and the order page information; And receiving the identification information from the terminal, the database unit detects the order page information mapped with the identification information, and delivers the order page to the terminal based on the order page information, And a control server for paying a fee in connection with the payment server when requesting order information and cost settlement from the terminal, and requesting delivery to the vendor terminal of the promotional item.

In the present invention, when the order details are transmitted from the terminal, the control server detects the order information in the order details and settles the costs in connection with the payment server based on the detected order information, To be delivered to.

According to an aspect of the present invention, there is provided a method for ordering a promotional item using NFC, the method comprising the steps of: recognizing identification information from an NFC tag attached to a promotional article and transmitting the identification information to an operation server; Analyzing the identification information received from the terminal and transmitting the order page mapped with the identification information to the terminal; Receiving the order information through the order page after the terminal outputs the order page, receiving the cost settlement command, and transmitting the cost settlement command to the operation server; And requesting delivery of the promotional item to the vendor terminal after the operating server makes payment for the promotional item in connection with the payment server in response to the cost settlement request from the terminal.

The present invention provides an order page mapped with the identification information through the terminal when the identification information of the NFC tag is recognized through the terminal, so that the delivery promotional article can be ordered with only the payment without searching for the promotional article.

The present invention allows a purchaser to purchase a corresponding delivery promotional item only by paying a fee when the user recognizes the NFC tag through the terminal, thereby increasing the purchase rate of the promotional item and improving the user's purchasing convenience.

1 is a block diagram of an apparatus for ordering a promotional item using NFC according to an embodiment of the present invention.
2 is a block diagram of a terminal according to an embodiment of the present invention.
3 is a block diagram of an operation server according to an embodiment of the present invention.
4 is a flowchart illustrating an example of a method for ordering a promotional item using NFC according to an embodiment of the present invention.

Hereinafter, an apparatus and method for ordering a promotional item using NFC according to an embodiment of the present invention will be described in detail with reference to the accompanying drawings. In this process, the thicknesses of the lines and the sizes of the components shown in the drawings may be exaggerated for clarity and convenience of explanation. Further, the terms described below are defined in consideration of the functions of the present invention, which may vary depending on the user, the intention or custom of the operator. Therefore, definitions of these terms should be made based on the contents throughout this specification.

1 is a block diagram of an apparatus for ordering a promotional item using NFC according to an embodiment of the present invention.

1, an apparatus for ordering a promotional item using NFC according to an embodiment of the present invention includes an NFC tag 10, a terminal 20, an operation server 30, a business terminal 40, and a payment server 50, .

The terminal 20 recognizes the identification information through NFC (NEAR FIELD COMMUNICATION) and transmits the identification information to the operation server 30 through the communication network. Here, the NFC tag 10 may be attached to a promotional article or the like distributed by a company or a store selling promotional items. The identification information is recorded in each of the NFC tags 10, and this identification information can be recognized by the terminal 20 described above. Here, the identification information of the NFC tag 10 is mapped to an order page produced for selling the promotional product.

An enterprise or a store can produce an NFC tag 10 corresponding to a promotional item to be sold by itself and attach it to a promotional article and distribute it directly to a user. The user can read the NFC tag 10 through the terminal 20 And recognizes the identification information, the order service for the promotional product mapped with the identification information can be used immediately.

The operation server 30 analyzes the identification information transmitted from the terminal 20 and provides the terminal 20 with an order page mapped to the identification information. Then, the operation server 30 receives the order information from the terminal 20 via the order page, and when the payment server 50 receives the request for payment, the payment server 50 charges the fee. The operation server 30 then requests the vendor terminal 40 that sells the promotional product to sell the promotional product. Here, the order information may include the selected menu, address, contact information, and the like.

When the vendor terminal 40 receives the sales promotion request request from the operation server 30 as described above, the vendor terminal 40 outputs the sales promotion request for the promotion product, and the vendor operator or the manager sells and delivers the promotion product to the user .

2 is a block diagram of a terminal according to an embodiment of the present invention.

2, the terminal 20 includes a tag recognition unit 21, a control unit 22, and a user interface unit 23.

The tag recognizing unit 21 reads the NFC tag 10 to recognize the identification information, and inputs the recognized identification information to the control unit 22. [ The tag recognizing part 21 recognizes the identification information of the NFC tag 10 by being in contact with or proximity to the NFC tag 10. The NFC tag 10 may be of an active type capable of reading / writing with a battery therein, or may be of a passive type that obtains the operating power generated from the tag recognition unit 21 without requiring a specified power source.

The user interface unit 23 provides various user interfaces for utilizing the unique functions of the terminal 20 and the delivery order service. The user interface unit 23 receives not only the use of the terminal 20 but also an order page received from the operation server 30 and a command for inputting order information and requesting payment through an order page, (22).

Here, the user interface unit 23 may be a touch screen module that outputs information through a screen and receives a command corresponding to the corresponding position when the user touches the touch screen module.

When the identification information is recognized by the tag recognition unit 21, the control unit 22 executes the application and transmits the identification information recognized by the tag recognition unit 21 to the operation server 30. [ The control unit 22 receives the order page from the operation server 30 and outputs the order page through the user interface unit 23.

Thereafter, when the user selects any one of the delivery items listed on the order page referring to the order page through the user interface unit 23, the control unit 22 displays the delivery item selected by the user through the user interface unit 23 Receives the order information and the settlement request command, and transmits the order information to the operation server 30 and requests the settlement of expenses. As a result, the user can order the delivery item with only the payment without searching for the delivery item.

On the other hand, if the application is not installed in the above process, the control unit 22 accesses the app store of the communication company or the manufacturer to download and install the application.

3 is a block diagram of an operation server according to an embodiment of the present invention.

3, the operation server 30 receives and analyzes the identification information from the terminal 20, provides the order page mapped with the identification information to the mobile terminal 20, When payment is completed in connection with the payment server 50, the sales terminal 40 requests the sales of the promotional product to the vendor terminal 40 that provides the sales service for the promotional product.

The operation server 30 includes a control server 31 and a database unit 32. [

The database unit 32 stores the business information and order page information. Business information is information about a company that sells promotional products. The business information may include a business name, a location of a business, a business number, merchant information, and a business terminal information.

The order page information is information about a page prepared beforehand so that a promotion product can be ordered, and is mapped with each identification information. The order page information may be stored in the form of address information for the order page, for example a URL (UNIFORM RESOURCE LOCATOR).

Upon receiving the identification information from the terminal 20, the control server 31 detects the order page information mapped with the identification information in the database unit 32 and delivers the order page to the terminal 20 based on the order page information , So that the terminal 20 can output an order page. Then, the control server 31 detects the vendor information providing the sales service for the promotional product in the database unit 32, and requests the vendor terminal 40 to sell the promotional product based on the vendor information .

In this case, the user can immediately check the order page of the promotional product by tagging the NFC tag 10 once, and by requesting payment by inputting various order information on the order page, . ≪ / RTI >

On the other hand, when the order is completed as described above, the vendor delivers the promotional product ordered by the user to the offline mode.

In addition, when the sales of the promotional product is made through the NFC tag 10 printed on the promotional article as described above, the control server 31 can provide the user with a point, a coupon, or the like. The points and coupons can be set variously according to the number of promotional items, payment costs, and the like. In this case, the points or coupons are provided via push message service or e-mail.

Hereinafter, a method for ordering promotional items using NFC according to an embodiment of the present invention will be described in detail with reference to FIG.

4 is a flowchart illustrating an example of a method for ordering a promotional item using NFC according to an embodiment of the present invention.

Referring to FIG. 4, first, the terminal 20 recognizes identification information from the NFC tag 10. That is, when the user touches the terminal 20 with the NFC tag 10, the tag recognition unit 21 reads the NFC tag 10 to recognize the identification information (S100), and transmits the recognized identification information to the control unit 22).

When the identification information is input from the tag recognition unit 21, the control unit 22 executes the pre-stored application and transmits the identification information to the operation server 30 (S102).

On the other hand, if the application is not installed in the above process, the control unit 22 accesses a communication company or an application store to download and install the application.

Upon receipt of the identification information from the terminal 20, the control server 31 of the operation server 30 analyzes the identification information in the database unit 32 and detects the order page information mapped with the identification information (S104, S106), and delivers the order page to the terminal 20 (S108).

The control unit 22 outputs the order page received from the operation server 30 through the user interface unit 23 (S110).

When receiving the order information through the user interface unit 23 and receiving the payment request, the control unit 22 transmits the order information to the operation server 30 and requests the settlement of the cost (S112).

At this time, the control unit 22 stores the order details of the promotional product after transmitting the order information and the payment request as described above.

Upon receipt of the payment request from the terminal 20, the control server 31 of the operation server 30 completes the payment for the promotional product in connection with the payment server (S114).

For reference, the payment for the promotional product can be made in various ways such as using a wired / wireless telephone or a credit card on-line, etc., and the payment process can be easily carried out by those skilled in the art, .

The control server 31 of the operation server 30 detects the vendor information in the database unit 32 upon completion of the cost settlement for the promotional product and transmits the vendor information to the vendor terminal 40 based on the vendor information, (Address, contact, and the like) to the sales promotion server (S116).

Accordingly, the manager or the operator of the company delivers the promotional product to the user.

When the sales of the promotional product is made through the NFC tag 10 printed on the promotional article, the control server 31 provides the user with a point or coupon (S118). Here, since the points and coupons can be set variously according to the number of promotional products, the payment cost, and so on, the control server 31 can provide high points or provide various coupons have. In this case, the points or coupons are provided via push message service or e-mail.

In this embodiment, when the identification information of the NFC tag 10 is recognized through the terminal 20, the order page mapped with the identification information is provided through the terminal, so that the sales promotion product Make it available for ordering.

In addition, according to the present embodiment, when the user recognizes the NFC tag 10 through the terminal 200, the user can purchase the promotional item with only the payment of the fee, thereby increasing the purchase rate for the promotional product and improving the user's purchasing convenience.

While the present invention has been particularly shown and described with reference to exemplary embodiments thereof, it is clearly understood that the same is by way of illustration and example only and is not to be taken by way of limitation, I will understand. Accordingly, the true scope of the present invention should be determined by the following claims.

10: NFC tag
20:
21:
22:
23:
30: Operational server
31: control server
32:
40:
50: Payment server

Claims (6)

And transmits the order page mapped with the identification information to the terminal. Upon receipt of the order information and the payment of the fee from the terminal, the fee is paid in connection with the payment server, An operation server for requesting delivery of goods,
Wherein the terminal recognizes the identification information from the NFC tag attached to the promotional article guiding the promotional item, outputs the ordered page mapped with the identification information for the promotional article, and orders the promotional article. Order device.
2. The method of claim 1,
A tag recognizing unit for recognizing the identification information from the NFC tag;
A user interface unit for providing a user interface; And
And a control unit for delivering the identification information recognized by the tag recognition unit to the operation server and receiving the order page from the operation server and outputting the received order page through the user interface unit. Device.
3. The method according to claim 2, wherein the control unit outputs the order page through the user interface unit, and when the order information is input through the user interface unit and a request for payment for a promotional item is received, And requests the payment of the fee in addition to the delivery of the promotional item.
The system according to claim 1, wherein the operating server
A database unit for storing the vendor information and the order page information; And
When the identification information is received from the terminal, the database unit detects the order page information mapped with the identification information and delivers the order page to the terminal based on the order page information, and transmits the order page to the terminal And a control server for paying the fee in connection with the payment server when the order information and cost settlement are requested from the terminal and requesting delivery to the vendor terminal of the promotional product. Product ordering device.
5. The method according to claim 4, wherein, when the order details are transmitted from the terminal, the control server detects order information in the order details and settles costs in connection with the payment server based on the detected order information, And a request for delivery of the promotional item is requested.
The terminal recognizing the identification information from the NFC tag attached to the promotional article and transmitting the identification information to the operation server;
Analyzing the identification information received from the terminal and transmitting the order page mapped with the identification information to the terminal;
Receiving the order information through the order page after the terminal outputs the order page, receiving the cost settlement command, and transmitting the cost settlement command to the operation server; And
The method of claim 1, further comprising the step of, in response to a payment settlement request from the terminal, the operation server establishing payment with the payment server for the promotional article and then requesting the company terminal to deliver the promotional article Way.
KR1020140142137A 2014-10-20 2014-10-20 Apparatus and method for ordering promotion item using near field communication KR20160046264A (en)

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